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How did my first sip of "fancy wine" jump-start my thirst for wine knowledge and experiences? Why is this a perfect time for you to take an online wine course? Why is it hard to pair certain vegetables, like asparagus, with wine? What juicy, behind-the-scenes insights will you read in my upcoming third book? What's it like being a woman in the wine world? In this episode of the Unreserved Wine Talk podcast, I'm being interviewed on The Connected Table with Melanie Young and David Ransom.   Highlights Why did my first sip of "fancy wine" start my thirst for wine knowledge and experiences? How did I get started with Highland dancing? Which aspects of dancing have helped me to develop as a wine writer? Can wine help you to connect the various aspects of a liberal arts education? Why is this a perfect time for you to take an online wine course? Why will you find it hard to pair certain vegetables, like asparagus, with wine? Which wine should you choose to perfectly complement difficult to pair vegetables? How can my online food and wine pairing course help you to improve your wine skills? What juicy, behind-the-scenes insights will you read in my upcoming third book? What's it like being a woman in the wine world? Which amazing Canadian food and wine pairing do you have to try? Which iconic Canadian wineries should you visit on your next trip to Niagara-on-the-Lake? What wine regions would make the ultimate cross-border pairing in wine travel? About Melanie Young and David Ransom Melanie says her first wine education event was at the age of 15. “My dad was a wine educator in Chattanooga, Tennessee, for more than 30 years and taught me to taste and drink both well and responsibly. For a public speaking class at my high school, I decided to teach fellow students how to open and serve a bottle of wine. I came to school that day wearing my tastevin around my neck and carrying a bottle of wine. A lineup of teachers stood in the back of the classroom watching me with interest as I started to demonstrate my special skill. The thing is, being underage, they would not let me open the wine!” Melanie’s articles on wine, spirits, food and travel have been published in Wine4Food, The Epoch Times, Wine Enthusiast, Seven Fifty Daily, Jewish Week and several food industry trade outlets. Melanie is a member of Les Dames d’Escoffier International, the Wine Media Guild. She has spoken and/or moderated panels on career reinvention, building your brand and women in the industry. David’s story in wine began with his father’s love of wine leading to the family buying a winery in New York State in the 1980s. “We all jumped in together and started Rivendell in 1987,” says David, “and I got to name it.” Rivendell, named after the House of the Elves in J.R.R. Tolkein’s The Lord of the Rings, went on to become New York’s top award-winning winery while the Ransom family owned it, getting top honors from critics, as well. Outside the winery business, David has been involved in the education, promotion and marketing of wines and spirits across the country for over 30 years.           To learn more about the resources mentioned in this episode, visit the https://www.nataliemaclean.com/103.

Andy Leaver, Operating Partner at Notion Capital, on how do we build on the people, processes and tech to get to the next revenue boundary — the 1s and 3s. Interviewed by Paul Papadimitriou and Stephen Millard.Highlights:- Why, as enterprise tech startups grow, they follow the rule of 1s and 3s- An effective rev ops function is essential- The “people, process and tech” that enable a startup achieve a particular revenue boundary are unlikely to deliver on the next- Why pricing is an art and founders need to become masters- Why your customers are your best salespeople  For any enterprise cloud startup the journey to scale is one that is built around inflection points, which are critical to success. You need to find product market fit, moving beyond founder-led sales to go-to-market fit and then onwards; each layer builds on the previous, with new capabilities and often new people, processes and tech. Few people in Europe have as much pedigree in this than Andy Leaver, Operating Partner at Notion Capital. Andy operated at the most senior levels - from Series A / B to IPO - at Hortonworks, Workday, SuccessFactors, Bazaarvoice and Ariba. He's had an amazing career and is now bringing that experience with him to the Notion Family.Read more: https://notion.vc/resources/scaling-enterprise-software-startups-a-story-of-1s-and-3s/

The Law of Compulsive Behavior - The Laws of Human NatureHow to Determine the Strength of People's Character"When choosing people to work and associate with, do not be mesmerized by their reputation or taken in by the surface image they try to project. Instead, train yourself to look deep within them and see their character. People's character is formed in their earliest years and by their daily habits. It is what compels them to repeat certain actions in their lives and fall into negative patterns. Look closely at such patterns and remember that people never do something just once. They will inevitably repeat their behavior. Guage the relative strength of their character by how well they handle adversity, their ability to adapt and work with other people, their patience, and ability to learn. Always gravitate toward those who display signs of strength, and avoid the many toxic types out there. Know thoroughly your own character so you can break your compulsive patterns and take control of your destiny."What Bryant to Coach You? - The Good Life Playbook (learn.bryantchambers.com)Want to change your life in 30 Days? - 30 Day Change Your Life Challenge (30days.bryantchambers.com)READ Page 102 Highlights - How to Avoid Toxic People? (Never engage with them in the first place) - How can you gravitate toward people who show signs of strength? (recognizing your own strength)READ - Page 110 Highlights - Why are we captivated by appearances? (Snap judgments and Heuristics) - The world is Instagram. How do we see through the facade to the real? (By looking first within ourselves HONESTLY)READ - Page 111 Highlights - This is why the Bible needed Christ. Humans are so bent on repeating ineffective strategies when we don't have something better that it takes an outside person with a different perspective to help usREAD - Page 112 Highlights - Take a look at the areas in your personal and professional life that are not going your way. I bet you can tie that circumstance back in some way to the people you keep company with (Tell story of Mother-in-Law)READ - Page 113 Highlights - Read about 3rd & 4th layers and freestyleREAD - Page 114 Highlights - Become masters of the read (This is how Toxic people never make it into my life. I know the symptoms and avoid them)READ - Page 116 Highlights - Freestyle. Standalone PointREAD - Page 121 Highlights - Weak character means they also probably lack critical thinking skills - Start talk on Toxic types (The Hyperperfectionist)READ - Page 122 Highlights - The Relentless RebelREAD - Page 123 Highlights - The Personalizer (Narcissism - Woke Brigade) - The Drama Magnet (I dated one of these back in the dayREAD - Page 124 Highlights - The Big Talker - The SexualizerREAD - Page 125 Highlights - The Pampered Prince/PrincessREAD - Page 126 Highlights - The Savior - The Easy MoralizerREAD - Pages 127, 128, 130 - FreestyleSupport the show (https://patreon.com/bryantchambers)

Why are wine and cheese your best bets when entertaining? If you're not a fan of blue cheese, where do you start to acquire a taste for it? How is blue cheese made? Can blue cheese actually have no blue colour? Where should you take a wine-and-cheese themed vacation? In this episode of the Unreserved Wine Talk podcast, I'm chatting with Janice Beaton, owner of Janice Beaton Fine Cheese which was known as Calgary’s best place to buy artisanal, fresh-cut cheeses from around the world.   Highlights Why are wine and cheese your best bets when entertaining? What is it about Bleu Bénédictin that makes it a cheese you can be especially proud of as a Canadian? How can you ease yourself into the world of blue cheese? Can blue cheese actually have no bluing? Why should you take a wine and cheese vacation? Could you pair Benjamin Bridge Nova 7 with blue cheese? Why does Janice recommend that you try sheep cheese? How does Benjamin Bridge Nova 7 pair with sheep cheese?       To learn more about the resources mentioned in this episode, visit the https://www.nataliemaclean.com/96.

Today's topic. I think it is so important, but sometimes it can be scary to talk about money, right?   In this episode, my good friend Belinda and I are talking about the 3 biggest money mistakes business owners make that cause you to work a lot harder than you actually need to.   Belinda Rosenblum, CPA and Money Strategist, founded Own Your Money and created the signature Cash Flow CEO program, to help ambitious women entrepreneurs grow a more strategic, profitable business so they work less, profit more, and finally take home real money consistently.    Belinda is also the coauthor of SELF-WORTH TO NET WORTH: 12 Keys To Creating Wealth Inside And Out, and became a self-made millionaire at 33. She believes money management + entrepreneurship can be fun and provide true lifestyle freedom — after all, isn’t that why we got into business? If she’s not inspiring you to be your best self, Belinda is likely enjoying the sunshine and chasing after her marathon-running husband, college junior step-daughter, and 2 spirited young kids.   If you want to know why learning how to sell and have a better understanding of how to manage your money go together like peanut butter and jelly you want to stay tuned for this discussion.   Biggest Takeaways:  Money is simply an exchange of value and a tool for each of us to use. Focusing on your own Profit Plan instead of comparing your results to big launch numbers that folks talk about will help you stay aligned to what’s important for you. Why not all revenue is created equally.  The biggest reason why as business owners we often are afraid to bring in more money because we’re afraid we won’t be a good steward with it and think it may be easier to just have less.   Highlights: Why is it so hard for all of us to openly talk about money?  [04:32] Mistake #1 - the trap that keeps us stuck with our money [10:05] The problem with comparing the front stage of everybody else with our own backstage [15:12] Mistake #2 - the metric business owners are often forgetting about when focusing solely on revenue [19:39] The challenge of using Profit First ® strategy when you’re starting out and what you can do instead [21:40] Mistake #3 - How we're not really stepping in into that CEO mindset [34:20] Want to know how to create consistent revenue and get off the feast or famine roller coaster?   If you want to maximize profit without having to spend hours creating more and more and instead want to be able to tap into the gold mine of past customers so they become ongoing, HIGH paying clients, you want to check this out right now.   Grab Belinda’s free resource and gift to you to learn 5 simple ways to create consistent revenue in your business: www.susanmcvea.com/belinda   Struggling to figure out how to price your program so it sells like hotcakes?   Grab this deep dive training to find out 5 different ways to instantly raise your prices and give yourself a raise and my simple “Goldilocks” Pricing Framework to never again wonder what to charge. www.susanmcvea.com/pricingyourprogram   Other helpful resources: Dashboard: Know and Track the Most Important Numbers In Your Business In 10 Minutes Per Month: www.susanmcvea.com/getdashboard Belinda’s book: SELF-WORTH TO NET WORTH: 12 Keys To Creating Wealth Inside And Out - www.SelfWorthBook.com Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website Connect with Belinda on social media here: Instagram  Facebook Own your money | Facebook Belinda Rosenblum

If you’re reading this, it’s most likely you’re using social media in your business right now, which I think is like 99% of the world's population, right?    In this episode, I’m sharing the five biggest mistakes that I notice most people are making when they’re selling on social media.   If you want to attract your customers, nurture them so they become qualified leads and invite them to work with you, you’ll want to listen to this episode so you can avoid or fix these mistakes.   Biggest Takeaways:  Social media is a free way to be able to connect with and nurture your audience, and to be able to convert your audience into paying customers and get sales. When you confuse, you lose. When you confuse people, people don't buy. They just move on to the next thing. Being social on social media helps you to sell more. It does not need to take hours upon hours a day. You simply need an understanding what it is that the social media platform wants and how humans behave on each of these platforms.    Highlights: Why you shouldn’t treat all platforms the same [02:56] When being incongruent with your content will confuse your audience [07:52] How do you balance selling VS giving value [13:09] When you’re constantly doing a new thing every single time, it’s gonna be really tough to make it work [17:15] Why as an introvert, I go through a love/hate relationship with social media. How to spend some very specific targeted time on social media so you’re on it 24/7 [21:40] Want to magnetize dream clients who say YES on the spot? If you know that you need some help around really dialing in your messaging and how to get buyers for your programs before you've even created them so that they could be sold out, I’ve got something for you.   What if you knew with certainty and with confidence that people were excited for what it was that you were about to put out there in the world?    I wanna invite you to join me for my upcoming program. We are just in the stages of starting to create this based on popular demand and requests from our clients.    You will be the first to know as soon as I have more details. You will be jumped to the front of the line, the VIP list. Come ahead and grab your spot, my friend, and join us on the waitlist. I can't wait to see your name on there: www.susanmcvea.com/bemagneticwaitlist   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

Kevin and Spencer talk about what you should be doing with your business now even though the world is turned upside-down with COVID-19 and the upcoming elections.   Highlights Why you shouldn’t give up right now and why things are great right now All working from home Getting traffic to your website Types of marketing activities It all depends on the audience Increasing your conversion rates   Links and Resources from this Episode paidtrafficlab@gmail.com http://paidtrafficlab.com/ Spencer Shaw - https://podkick.com/ Review, Subscribe and Share If you like what you hear please leave a review by clicking here   Make sure you’re subscribed to the podcast so you get the latest episodes. Subscribe with Apple Podcasts Follow on Spotify Subscribe with Stitcher Subscribe with RSS

Mike and Cyberdogz writer, Katie Jenison, discuss some of the main points of building a successful blog and as always, how to approach this process in a way that makes YOUR brand unique.   Highlights Why blogs are great - 1:53 The importance of creating value and content - 3:43 You want your message to be received - 4:55 You need to have a plan - 8:31 The importance of your social marketing - 11:20 Spending time generating content - 13:52 Finding your voice and content - 19:13 What’s the process? - 20:44 Finding the best keywords and phrases - 26:00 Why emails are great - 28:27 Figuring out your goal - 29:38 Being authentic when you are writing the content - 33:35 Be honest with yourself - 35:41 Choosing a content management system - 36:59   Episode Resources Connect with Mike Brevik: http://www.cyberdogzmarketing.com/  mike@cyberdogzmarketing.com   Connect with Katie Jenison katie@cyberdogzmarketing.com

Are wines named after a sports celebrity any good or is this just a marketing gimmick? Are more gentle sports like golf better suited to marketing a wine than the more rough and tumble world of wrestling? What does research tell us about the effect of celebrity endorsements on your wine-buying behaviour? How does your wine knowledge impact your interpretation of external cues, like celebrity endorsement, when buying wine? In this episode of the Unreserved Wine Talk podcast, I'm chatting with Dr. Antonia Mantonakis, Fellow of the Cool Climate Oenology and Viticulture Institute, Associate Professor of Marketing at the Goodman School of Business, and Associate Faculty of Psychology at Brock University in Niagara, Canada.   Highlights Why is Antonia's research around wines associated with celebrities relevant to you as a wine consumer? Is there any overlap when you think of certain sports and wine? How do you determine how well-matched a sport is to wine? Which sports had the highest and lowest matches with wine? How were the final sports categories chosen for the study? What do the study results suggest about the effect of celebrity endorsements on your wine buying behaviour? Why do moderately mismatched products and sponsors cause you to pay the most attention? How does your wine knowledge impact your interpretation of external cues when buying wine? What wine-related research can you look forward to from Antonia in the near future? How does the inclusion of a picture change your perception of a wine label?   About Dr. Antonia Mantonakis Dr. Antonia Mantonakis is a Fellow of the Cool Climate Oenology and Viticulture Institute, an Associate Professor of Marketing at the Goodman School of Business, and Associate Faculty of Psychology at Brock University in Niagara, Canada.   She is a psychologist by training and holds a Bachelor of Science in Psychology from the University of Toronto; and has both a Masters in Experimental-Cognitive Psychology and a Doctorate in Experimental-Cognitive Psychology from Simon Fraser University. Her research focuses on the psychological factors that affect consumer behaviour and consumer decision making.   To learn more about the resources mentioned in this episode, visit the https://www.nataliemaclean.com/84.

In this episode, I break down the five main industries that are going to continue to boom and grow no matter what is happening in the world economy, especially right now.    If you are able to tap into them, they are going to help drive your business results, help more clients, and allow you to remain sustainable in the long term no matter what happens in the economy.  Let's dive in. This is going to be another short but powerful one.   This is part of a special two part episode series. Check out Part 1, Episode 45, on what people are REALLY buying, so we can better understand how to position and sell our products and services.   Biggest Takeaways:  Just because you don't fall into one of these five does not mean that you are doomed. It simply means that there is an increased demand in these industries because of what's happening right now. There is heightened opportunity and awareness and you definitely are able to ride the wave. When times are tougher, the number one thing that we invest in is ourselves is our skill development. It doesn't matter what industry you're in, if you don't know what people actually buy, why they say yes, you're still going to struggle. Even if you are riding the wave with one of these five industries, it definitely is going to make it a lot easier if you understand why people really buy.   Highlights: Why it doesn’t matter if you’re not in one of these five industries and what you can do instead [01:51] The first industry may surprise you! What you can do if you’re in the health and wellness industry. [03:18] Why communications, emotional well-being and relationships is a booming and emerging industry [08:42] Moving forward, transition and change management is going to continue to be a trend in the marketplace  [11:08] The demand for remote work and online businesses will continue to grow [14:01] Why more than ever, people are looking to get maximum productivity and the best kinds of results without having to put in more work [21:04] THE multi billion dollar industry that will continue to grow [24:16]   Bonus Resource: [PART 1] Episode 45: What Your Prospects Are REALLY Buying Discover what people are REALLY buying, so you can better understand how to position and sell your products and services.   5 Main Industries That Will Continue to Boom and Grow In 2020 And Beyond Learn how to tap into these 5 main industries so you can drive your business results, help more clients, and allow you to remain sustainable in the long term no matter what happens in the economy. Grab your very own copy now.   Join Sell With More Ease: If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

HIGHLIGHTS Why does it matter where we bank?  What are ‘big banks’ and what’s wrong with them?  Sarah describes how ‘better banking options’ make sure that our money, while it's in the bank, is doing as much good as possible. What is the issue with transparency in the banking industry? What can we do about it? What is the difference between a bank and a credit union? What is the mission of Better Banking Options? Sara talks about the four criteria Better Banking Options uses to evaluate banks and credit unions. Better Banking Options offers a helpful search engine tool for finding a bank whose practices align with your values. Who should use it? What does it do? What's the difference between choosing a bank with a local or regional presence versus some of the online bank options that are marketing themselves as more socially and environmentally focused? Sara talks about how she has brought her commitment to social justice and her talent and passion for writing into her work and why it’s important to her. What is the next set of goals for the Better Banking Options project? RESOURCES MENTIONED IN THIS EPISODE Visit the Better Banking Options website, https://www.betterbankingoptions.com/ Learn more about the Hope Federal Credit Union: https://www.betterbankingoptions.com/post/hope-credit-union Utilize the Better Banking Options search engine: https://map.betterbankingoptions.com/ Get step-by-step instructions for how to move your money to a bank or credit union that aligns with your values: https://www.betterbankingoptions.com/post/How-to-Move-Your-Money Connect with Sara and Better Banking Options:  FACEBOOK | TWITTER 

Exploring the profound importance of pricing and monetisation strategies for SaaS success.Highlights:- Why failing to invest time and effort in pricing is a wasted opportunity.- Getting the fundamentals right: pricing, packaging, positioning, understanding who your buyers are, and the unit of measurement that grows with your buyer.- Understanding willingness to pay and perceived value.- International pricing localisation is one of the quickest and most powerful pricing strategies.Peter Zotto is General Manager and Co Founder of ProfitWell.Read more: https://notion.vc/resources/pricing-the-trickiest-of-subjects-with-peter-zotto/

My good friend and client, Ebony Williams, inspired this episode. She asked, “How the heck do we sell with integrity? Can you talk a little bit more about this? I want to know how we can navigate and understand exactly how to sell with integrity, how to lead with integrity, and how to make sure that we are doing right by our clients and our potential clients so that we are not leading them astray.”   And I thought, fabulous. This is a great topic. Especially right now when a lot of folks are worried that they may be seen as opportunistic when they sell. How do you still navigate the conversation and do it in a way that does not make you (and the other person) feel uncomfortable or like you’re taking advantage of people.   Biggest Takeaways: Money means opportunities and money means choices. But money is not the Holy Grail of why we do everything in our business.  If you are simply making decisions because you need the money, you will always need the money. The difference between being opportunistic and opportunity is inclusion and leadership. It's being able to say, I want you to be part of the win, not just about me as the business owner and me making money.   Highlights: Why people will feel it If everything you do is focused solely on making monetary gains [02:28] How to stop the hamster wheel of always needing the money (Hint: boundaries) [04:47] Understanding what you do NOT want to do maybe even more important than what you want to do [07:05] How do you sell in integrity and take advantage of opportunities without being opportunistic [08:26]   Bonus Resources: Episode 43: To Sell Or Not To Sell? - Find out how you can decide to sell or not to sell in your business, how to sell in a way that is fun and easy, and why your business requires you to sell!   Top 5 Secrets To More YES’es - Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.   Join Sell With More Ease: If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

What do you need to know about Nova Scotia’s signature grape, L'Acadie blanc? What is Tidal Bay and why is it Canada's first stylistic appellation? Why is one Nova Scotia winery burying barrels of wine underground? Which travel tips should you keep in mind when you visit Nova Scotia wineries? In this episode of the Unreserved Wine Talk podcast, I'm chatting with Amy Savoury, a certified sommelier and instructor of culinary and tourism studies at the Nova Scotia Community College.   Highlights Why can you taste many different fruit flavours in some wines? How much are you contributing to the economy by buying Canadian wine? What do you need to know about Nova Scotia’s signature grape, L'Acadie blanc? How can you experience the creative spirit of winemakers through Tidal Bay wines? Which grapes will you encounter in Tidal Bay wines? How did the Tidal Bay standards first come about? Would you find organic wines from Nova Scotia? Can you buy Nova Scotia wines in the LCBO? Why should you add your voice to the Free My Grapes movement? Where can you find the grape growers who supply Nova Scotia wineries located? What contribution do Nova Scotia growers make to job creation? Which types of wine can you enjoy from Nova Scotia wineries? Why is one Nova Scotia winery burying barrels of wine underground? Why should you visit Luckett Vineyards? What might you be getting wrong about Nova Scotia wine? How did unexpectedly low temperatures in Spring 2018 impact Nova Scotia wineries? What flavour profile and food pairings can you expect with Lightfoot & Wolfville’s Ancienne Chardonnay, Avondale Sky Lady Slipper, Planters Ridge Rosé and Benjamin Bridge Nova 7? Why should you take a trip to a Nova Scotia winery? How did Amy become intrigued by the world of wine? When did Amy fall in love with Nova Scotia wine?   About Amy Savoury Amy Savoury is a certified sommelier and instructor of culinary and tourism studies at the Nova Scotia Community College. She leads tastings of Nova Scotia wines for restaurant staff around the province as well as other educational seminars on behalf of “Taste of Nova Scotia” through the support of the Department of Agriculture.   To learn more about the resources mentioned in this episode, visit the https://www.nataliemaclean.com/78.

Tae Hea describes how startups can unlock growth (find "Go-To-Market Fit") and why that requires executives and founders to unlearn.Highlights:- Why surfing? Unlocking growth feels like the transition from paddling to surfing.- Surfing to growth is a 3 step process: Catching the wave, Riding the wave and Having the right surfboard- Unlearning is critical to executive growth.Tae Hea Nahm is the Managing Director and co-founder of Storm Ventures, investing in B2B SaaS companies in the US and Europe. Tae Hea is also the co author of Survival to Thrival, breaking down the B2B SaaS company building journey. This article is based on an interview that took place in 2019.Read an in-depth report on this episode: https://notion.vc/resources/surfing-to-growth-with-tae-hea-nahm-of-storm-ventures/

Without health, there is no wealth. Today we are joined by Ted Stern, a father of 4, police officer, and a personal fitness and wellness coach. Inspired by the need to not only stay in shape himself but to help other first responders and law enforcement precessional do the same. Ted and his wife founded Fit Responder Training - His program inspires busy professionals that it is possible to stay fit while working shift work, raising a family and everything else life throws at you in this busy game of life. Ted and his wife know first hand what it takes to remain in good shape. Check out their social media to see for yourself. Highlights: Why should you NOT give up on getting and staying in shape How to remain fit for multi-passionate individuals How your diet and lifestyle influence your fitness habits An efficient way of preparing meals that do not sacrifice your relationship with food How to work out while working shift work And much more! Connect with Ted: https://fit-responder.com/ Facebook: https://www.facebook.com/fit.responderpt/ Instagram: @fit.responder

I am so excited to bring this episode to life for you because these are the critical business skills I believe that you need to have, especially during a bear market. We are in a bear market right now, meaning that the market is going down and we have been in a bull market and arising and increasing the market for almost the last 12 years since the end of the great recession that was caused by the financial crisis back in 2008. It's been a while since we've actually needed to use some of these critical skills or really think about what is going to help us to get through.   In this episode, I’ve identified and broken down the five critical business skills that will help any business owner in tough times and build longevity in your business. Bring your pen and notebook because there are many great questions that will help you get clear on and start practicing these critical business skills.   Biggest Takeaways: Your entire sales process from what you say, how you say it, how you make them feel, the questions you're asking and your complete end to end client experience, could be the difference between people saying yes and no. When you are able to communicate your needs, your wants, your desires, all facets of your life, everything improves. Working for an organization with over 80,000 corporate global employees, when things got slow, we doubled down on education. We doubled down on investing in ourselves. We doubled down on skill build. Because when you get complacent and comfortable, you get into a groove of doing things one way without ever questioning if there's a better way to get better results with less effort and less time over the long term.   Highlights: Why you need to learn to sell (especially if you’re a business owner!) even if you are the reluctant salesperson [03:42] Sales and business is all about communication and why we focus on the quality of questions that you ask [11:38] How to make decisions faster and better as a business owner [14:29] Why building relationships is the most critical skill no matter where the economy swings [18:19] Why it’s so important to know your numbers, your expenses, conversions, everything and how it helps you make better decisions [21:49]   Bonus Resource: Top 5 Secrets To More YES’es - Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.   Join Sell With More Ease: If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

Nekasha Pratt is an award-winning marketer, speaker and thought leader. She works as the Director of Marketing for Tennessee Tourism and is the Chief Strategy and Brand Officer for her own firm, Bright Advisory Group. With almost 20 years of marketing experience, Nekasha has worked in a wide array of roles and industries, servicing both small and large clients. Today she specializes in digital marketing, branding and multicultural marketing. Nekasha has been honored with many national and local awards, including 3 international Cannes Lions Awards, Nashville’s 2019 Women of Influence Award, a BizWomen Economic Develop Headliner, and more. She also serves her community on boards like Women Can Be Angels, the U.S. Civil Rights Trail, and Together Digital, and she’s an advisor for the Nashville Entrepreneur Center and a Business Mentor for Pathway Women’s Business Center.  In the midst of COVID-19, Nekasha believes marketing is more important than ever, and she’s helping clients to shift their messaging to building awareness and relationships, rather than hard selling in a time of so much uncertainty. While she advocates for the importance of a strong marketing strategy, she also encourages business owners to plan in a way that allows future flexibility, especially when looking ahead to the upcoming phases of COVID-19 recovery. In This Episode... Nekasha offers practical advice for marketing effectively during COVID-19 by shifting the focus from hard selling to relationship building. She also breaks down some of the basics of how to develop a strong but flexible marketing strategy and explains how you can know that it’s time to outsource some of your marketing efforts. Here are Some of the Highlights: Why marketing matters during uncertain times Developing a strong core message and communicating your value Adapting your strategy to focus on relationship building Planning for recovery How to build a marketing strategy and how to know when it’s time to outsource Sponsored by: This episode is sponsored by Insperity, an HR company that makes a difference. Insperity combines first class service and robust technology so you can focus on your people. 

This is a short and sweet, yet packs a punch, the episode you’re not gonna want to miss. If you’re struggling with your sales process, you're sending out proposals after proposals after proposals and nothing. They're not turning into close deals or paying customers. I get it, it’s super frustrating. And you feel like you're wasting a lot of time and effort, especially right now where time is even more precious.    In this episode, you’ll learn the five-minute trick - the three things that will help you right now, which also helped my good friend potentially save a $200,000 deal and more because they have multiple deals in the pipeline that are facing the exact same challenges.   Biggest Takeaways: If you're asking people to spend money with you, you have to be able to justify the results in the impact and the return that they're going to be able to get. Our prospects and our leads are becoming and are more discerning. Meaning that they're being more thoughtful over each line item that they are actually spending money on. Especially for a high ticket, high-value clients, less is more. They value the specific areas that you can help them with more than the quantity of areas they do not want to have.   Highlights: Why you should not give your potential clients every single detail of your offer and always quality over quantity especially in this case [07:41] Why you need to get a commitment before your sales conversation ends [09:09] Never ever, ever send a proposal [11:16]   Bonus Resource: Top 5 Secrets To More YES’es - Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.   Join Sell With More Ease: If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

What makes you a supertaster? Does supertaster status play a role outside of wine tasting? How does age affect our senses of smell and taste? Why is mouthfeel an important aspect of a wine’s appeal? Why should you describe wine by sensation, rather than compound? In this episode of the Unreserved Wine Talk podcast, we're chatting with Dr. Gary Pickering, the inventor of the white wine mouthfeel wheel and the supertasting kit, and co-developer of the Wine Aroma Kits.   To learn more about the resources mentioned in this episode, visit the https://www.nataliemaclean.com/73.   Highlights Why could being a supertaster have a negative impact on your health? How does being a supertaster correlate with your alcohol consumption? As a woman, how much more likely are you to be a supertaster? What advantages do you have as a woman, when it comes to tasting wine? How can the Wine Awakenings Aroma Kit improve your wine-drinking experience? Why is the Wine Mouthfeel Wheel an essential tool for wine lovers, winemakers and researchers? How are texture and body related to each other? Is mouthfeel connected to tannins? When you hear about ripe/unripe tannin, what does that really mean? How do super tasters rate wine compared to average ratings?   About Dr. Gary Pickering Dr. Gary Pickering, a Professor of Wine Science and researcher at Brock University’s Cool Climate Oenology and Viticulture Institute, in Niagara, Canada. He holds a doctorate in Wine Science from Lincoln University in Canterbury, and prior to his current appointment was a lecturer at Charles Stuart University in Australia and senior lecturer and research manager at the Eastern Institute of Technology in New Zealand. His teaching and research focus on wine flavour, sensory science and development of novel wine products and processes, and he has published over 100 papers, patents, book chapters and conference proceedings. Gary is the recipient of a number of research awards, is passionate about wine and wine education, and is working on a number of books. Gary is the inventor of the white wine mouthfeel wheel and the supertasting kit and is co-developer of the Wine Aroma Kits. In addition to his work as President of Picksen International Inc, Gary serves as an international wine judge, most recently for Cuvee and InterVin. He also enjoys a good glass of wine!

“Joy is your natural spiritual state and your birthright.”Most of us want to be happy and experience more joy in our lives, but few of us actually know how to tap into our own naturally joyous state. Following our joy is the path to a more meaningful life because the things that bring us a deep sense of joy also keep us more closely aligned with the call of our soul. Learning to follow our joy will help us live the life that our soul intended for us. In this episode, we learn the how’s and why’s of following our joy, so that we can experience a deeper sense of enjoyment, ease, magic, and meaning in our life. Highlights:Why many of us have learned to block our own happiness, and how to reconnect with our inner joy. Why the “work now, play later” approach to life rarely helps us find true happiness. How to discern what truly brings you joy from the mind chatter that tells you what “should” make you happy.Why our happiness is not dependent on what is going on in the outside worldHow joy is the best fuel for productivityHow living in joy attracts more joyful experiences into our livesWhy living in joy is one of the greatest gifts we can bring to the world!Resources: Two of my favorite books on cultivating the state of presence which is so crucial for following your joy are: The Power of Now and The New Earth by Eckhart Tolle Want to learn more about my work, or suggest a topic for a future episode? Go to https://victoriashawintuitive.com/.

What defines an icon wine? What are the hottest trends in BC wines right now? Which British Columbia wines are worth adding to your cellar? What will surprise you about BC wines? In this episode of the Unreserved Wine Talk podcast, we're chatting with John Schreiner, author of Icon: Flagship Wines from British Columbia's Best Wineries, whom I consider to be the godfather of Canadian wine writing.   Highlights Why should you pay attention to the BC wine industry, despite how young it is? How does BC have an advantage over other wine-growing regions? What flavour profiles can you look out for in some of John’s favourite icon wines? How does the changing approach to British Columbia (BC) viticulture translate to your palate? Where can you find the Similkameen Valley? Why did John include Vanessa Vineyard's Meritage to his Icon list? How can you taste wine like an experienced wine writer? What history do you bring to your cellar when you buy an icon wine? Why should you invest in a bottle of Merlot or Chardonnay from CheckMate Artisanal Winery? What makes Hester Creek Estate Winery’s The Judge a must-have addition for your cellar? How can you see the winemaker’s personality come out in Cassini Cellars’ The Godfather? Why is Riesling the best white wine to age? How did a minor cork adventure start John’s wine-loving journey? What inspired John’s transition from business reporter to wine writer? How does John see the BC wine region and industry evolving over the next 5-10 years? Why did John dedicate Icon to the winemaker at Mission Hills? Why would John want to share a bottle of wine with Winston Churchill?   About John Schreiner John Schreiner is a prolific and seasoned wine writer. Beginning with regular wine columns in the Financial Post and the Vancouver Sun in 1974, he published his first book, The World of Canadian Wines, in 1984 and has since written fourteen books on Canada’s and British Columbia’s wines and wine culture. He is a celebrated member of both national and regional wine communities across Canada and has judged in wine competitions in North America and abroad. He lives in Vancouver, where he maintains his own expansive wine collection.   To learn more about the resources mentioned in this episode, visit the https://www.nataliemaclean.com/71.

Episode 35: The Sales Lessons From Peloton   If you listened to an earlier episode where I discussed my sales trend predictions for 2020 and beyond, this is a great episode for you because it takes it to the next level to help you identify how do you keep growing those personal relationships, what does that look like, who should they be with and how do you ensure that you are focusing on the right types of activities for each type of person.     Biggest Takeaways: Too often we overlook the opportunity to connect when we're having conversations with individuals, we simply think they're not important enough because they're not a potential client. By doing that, we're diminishing the value that they could bring to the table for us because we're desperately looking for clients. The three relationship currencies - clients, collaborators and connectors, are all important. Our collaborators and connectors can indirectly and directly lead us to more clients. In these relationship currencies, you are in charge of how much goes in and how much gets taken out. There needs to be kind of a reciprocal back and forth because you can't have too much going and not enough coming out or vice versa.   Highlights: Why relationships are like money in the bank [01:29] What happens when you only see everyone as a potential customer [03:19] There is no competition, only other people you can collaborate with. When you collaborate, you are able to sell in a way where you wouldn't be able to do individually. [07:05] Why partnering with complimentary businesses allows you to reach out to many more people [10:18] How to ensure that your collaboration agreement fairly benefits both you and the person/business you are collaborating with [11:07] There are people out there who love to connect people and why it is ok to ask them to connect you with people who need what you have to offer [13:29]   Bonus Resource: 5 Steps To Growing Your Abundant Sales Mindset - How to connect authentically with your audience so you can finally sell with more ease and less sleaze. Grab your free copy now. (link to: https://www.susanmcvea.com/work-with-me/freebiescomingsoon/abundance/)   Join Sales Mastery Society If you're done with putting things off and desire to master sales today so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sales Mastery Society and be the first to know when doors open!   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here: Facebook Facebook Group Instagram Website

In this episode, Spencer and Kevin talk about how to adapt your business to the pandemic and why now is the best time to be investing in your marketing strategy. Highlights Why now is the best time to market your business The coronavirus today How to market and communicate with your audience at this time The work from home environment Restaurants transitioning to delivery services  Doing things proactively This is the time to create content  The biggest way to create content for customers Working with brands Right now is the time to provide value Links and Resources from this Episode paidtrafficlab@gmail.com http://paidtrafficlab.com/ https://podkick.com/ Review, Subscribe and Share If you like what you hear please leave a review by clicking here   Make sure you’re subscribed to the podcast so you get the latest episodes. Subscribe with Apple Podcasts Follow on Spotify Subscribe with Stitcher Subscribe with RSS

If you listened to an earlier episode where I discussed my sales trend predictions for 2020 and beyond, this is a great episode for you because it takes it to the next level to help you identify how do you keep growing those personal relationships, what does that look like, who should they be with and how do you ensure that you are focusing on the right types of activities for each type of person. Biggest Takeaways: Too often we overlook the opportunity to connect when we're having conversations with individuals, we simply think they're not important enough because they're not a potential client. By doing that, we're diminishing the value that they could bring to the table for us because we're desperately looking for clients. The three relationship currencies - clients, collaborators and connectors, are all important. Our collaborators and connectors can indirectly and directly lead us to more clients. In these relationship currencies, you are in charge of how much goes in and how much gets taken out. There needs to be kind of a reciprocal back and forth because you can't have too much going and not enough coming out or vice versa. Quotables: There is no shortage of clients out there in the world for you to be able to tap into. Your whole thing is to find as many people that you can serve every single day, at least one person.  Collaborate and partner with complimentary businesses to create more bandwidth, more expertise and more value for both your audiences. Highlights: Why relationships are like money in the bank [01:29] What happens when you only see everyone as a potential customer [03:19] There is no competition, only other people you can collaborate with. When you collaborate, you are able to sell in a way where you wouldn't be able to do individually. [07:05] Why partnering with complimentary businesses allows you to reach out to many more people [10:18] How to ensure that your collaboration agreement fairly benefits both you and the person/business you are collaborating with [11:07] There are people out there who love to connect people and why it is ok to ask them to connect you with people who need what you have to offer [13:29] Bonus Resource: 5 Steps To Growing Your Abundant Sales Mindset - How to connect authentically with your audience so you can finally sell with more ease and less sleaze. Grab your free copy now. (link to: https://www.susanmcvea.com/work-with-me/freebiescomingsoon/abundance/)   Join Sales Mastery Society If you're done with putting things off and desire to master sales today so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sales Mastery Society and be the first to know when doors open! Send me your burning questions: Send me your questions and I will profile you here on an upcoming show. Find out more about me here:  Facebook Facebook Group Instagram Website

In this episode, I want to share my top seven keys to recession proof your business (and also Corona proof your business) for these uncertain times, especially as we are navigating these uncharted waters.    And I don't want to make light of the situation, but I also want to make sure that you have some tools, resources and support while you are navigating exactly what's happening in the world right now. I'm going to walk you through my seven keys that I think might help put some of your minds at ease so you can focus on the strategic things in order to actually move forward in your business. Biggest Takeaways: If you can get through all of this crisis, the pandemic, and possibly a recession without losing your shirt and having everything go out from underneath you, then you are going to be in good standing.  Do you have an opportunity to diversify? Because the more diverse your income streams are, the more diverse your customer base is. The more diverse your offers are, the better off you are to be able to weather the storms that come with emergencies and with things like a recession or pandemic. The number one thing that can help give you an immense ROI besides business development, is to invest in your skills. Highlights: Why sometimes your best move may be to do nothing [00:49] Why you cannot stop your business development activities [03:55] When you need to get creative and diversify your offers. Focus on the potential to pivot [06:34] How to get people to refer ideal clients to you [09:26] The number one thing that can help give you an immense ROI besides business development [11:42] What to do if you are facing a cash crunch in your business [20:25] How to manage your time when you’re entire family is at home because you can’t go out due to the current situation [23:12]   Bonus Resource: Top 5 Secrets To Get To YES - Create a waitlist of dream clients in your coaching, consulting or expert service business. Grab your free copy now. (link to: https://www.susanmcvea.com/YES)   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

During this episode, Grant Cramer, actor and producer, talks to your host, Miro Wcislo. Find out how Grant decided to put his skills to good rather than continually elevating himself for others. Highlights: Why do people look to actors for answers? How do you control the artistic voice within? What is Lone Survivor about? What movie is Grant producing with Nicolas Cage? How did Grant transition from being an actor to a producer? How did Grant elevate his career? Why did Grant turn down several roles? How do you avoid going into the dark place in Hollywood? How did teaching acting change Grant’s life? How should you face disappointment? How do you find your drive? What kind of jobs did Grant take? How do you get confidence? How does Grant become energy efficient in his daily life? What kind of environment would Grant prefer to have? How do you get people with money to fall in love with your dream? What are Grant’s favorites? Key Points: Dig deep into your heart to reach your creative resources. Always fact check, not all statements are factual. “There is no other redemption for who you are in your life other than succeed.” “We constantly have to be our own advocate.” Tweetable Quotes: “Artists are the most visible social conscience of any sane society.” “A fascist society tries to kill and exile the intellectuals and artists because they’re the ones trying to reflect the truth back to society.” “Artists, directors, and writers are the bleeding hearts of societies.” “Take it all with a grain of salt.” Resources Mentioned: Check out Grant’s Facebook account: https://www.facebook.com/grantmanc Check out Grant’s twitter account: https://twitter.com/grantmanc?lang=en

When thinking about writing and publishing a book there are a lot of questions. What’s the reason for writing, what should the process look like, and what are my publishing options are just a few of the questions Thom, Sam, and Jess Rainer answer on today’s Rainer on Leadership episode.g others. Highlights: Why should you... The post Should You Publish a Book? appeared first on Church Answers.

Buying a home is often referred to as the “American Dream”. It’s one of the major financial decisions you’ll ever make in your life. You surely don’t want to overspend in buying a new home, that’s why it’s important for you to educate yourself first before actually buying one. Joining me in this episode are mortgage experts,  Myra Alvarez and Jose Sahagun to answer questions related to purchasing a home. In this episode, we discuss the things that you need to know and consider when buying a new house. Whether it’s your first time buying a house or not, Myra and Jose will help you take that first step towards reaching your dream home! Highlights: Why people should be looking to buy a home What does owning a home mean for a family The benefits of homeownership Steps that you should take when you’re planning to purchase a home What motivates Myra and Jose to learn and grow Follow Myra Alvarez: Twitter @myraalvarez Linkedin @myra-alvarez Follow Jose Sahagun: Instagram @gosahagun98 Linkedin @jose-sahagun Big Valley Mortgage Facebook  Want to chat with a fee-only financial planner? Shoot me an email at emlen@minoritymoneypodcast.com Can't wait to meet you.

Too often what I hear, see and experience as a customer but also as a coach for my clients is this bad habit that we often fall into. Especially as experts when we start to tell instead of sell or thinking that telling is selling. Here's the thing, it is not the same. If you're caught in the trap of telling your potential clients about the features and giving them a lot of information and you're wondering why aren't people saying yes.   Perhaps, right now, you are thinking about having these conversations with your potential customers, yet at the end of the conversation they are not asking you how they can buy, how to work with you or what's the next step, chances are you are falling into the telling trap. Don't beat yourself up because it is something we all fall into. It is totally normal. In this episode, I’m going to teach you how to avoid this trap and what you can do instead that is much, much more effective and genuine! Biggest Takeaways: We fall into this trap of telling because we are not confident, we want to prove ourselves and make sure that the potential client knows how much we know. When you start actively selling, the number one thing you need to do is to start asking the right questions. You should be doing very, very little telling, very, very little talking. Your role is to ask questions that will enable your potential customers to do the telling to you.   Quotables: The old outdated way of telling as a way of selling is simply not going to work. You're not going to be able to read off a spec sheet and figure that your people are going to buy. [Tweet This] (link to: ) People are genuinely looking to connect with you. They want to be heard. They want to be understood. They want to know that they're not alone and that you are the expert to help them find the solution that they're seeking. [Tweet This] (link to:  ) Your prospects will sell themselves because when you ask the right questions, they will have a realization that they do really need your help in the moment of answering. [Tweet This] (link to:  )   Highlights: Why it’s totally normal for all of us to end up telling instead of selling [02:54] Asking the right questions will allow your customers to sell themselves [07:10] How to demonstrate your skills, even when you are just starting out [08:47] How to help your potential client move closer towards the end outcome so they are already sold by the time they come to you [13:24] Why we often fall into the trap of telling and how to avoid it [15:49]   Bonus Resource: Turn “I Can’t Afford It.” Into “Sign Me Up!” – Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now. (link to: https://www.susanmcvea.com/work-with-me/freebiescomingsoon/pricing-objection-freebie/)   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

When I first started selling my own services in the online space, it left me with a giant question mark. I wondered, how do you pick your value? How do you pick a price? All of these thoughts suddenly came up. I never had experienced any of these before, even when I was successfully selling through my entire corporate career.    If you are struggling to figure out the value of what you offer and how to communicate it to your audience, or maybe you are thinking about changing your prices and this whole idea makes you want to feel like you just want to curl up in a ball because you have no more left to give, you need to listen to this podcast episode. Biggest Takeaways: Value is relative and value is subjective. There is a way where you are able to actually articulate your value, own it and understand it enough so that you can relate it to the price of your offer. Value is relative.Who is your value related to? Somebody is going to find you invaluable, meaning you are worth more than anything else that they could possibly find in the universe. They are seeking you. They are looking for you. When you don't understand your own value, it's because you're downplaying the results that you provide and have seen.   Quotables: When you understand who it is you're supposed to be talking to, what you need to say and more importantly what they need to say to you for you to be able to keep going in that conversation, then you never have to worry about not having a business. [Tweet This] (link to: ) Your value is based on your ability to show your clients how to get the results. [Tweet This] (link to:  )   Highlights: Why your superpower and your value are directly related [03:00] The reason why you don’t have clarity around your value is because of fear and how to stop worrying [07:05] How to get clear the outcome that you deliver to your clients [09:46] What to do when your clients are not getting results and why this may be happening [15:23] Why you seem to be struggling with your pricing and how to recognize your value [18:40]   Bonus Resource: 6-Figure Blueprint: Finally Say “I’m Fully Booked” - With this mind map, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Grab your free copy now. (link to: https://www.susanmcvea.com/work-with-me/freebiescomingsoon/free/)   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

How is the wine industry embracing the digital world? What role do influencers play in wine marketing? What can you do to increase engagement and build deeper connections with customers? Why has the wine industry been so resistant to adapt to the digital age? In this episode of the Unreserved Wine Talk podcast, we’re chatting with Paul Mabray, a wine unicorn and digital futurist who has created and led companies that have transformed the wine industry through the strategic and visionary use of technology. Highlights Why haven’t you seen any major disruptors in the wine industry? Can you quantify the value of social media? What’s the difference between an influencer and a superfan? Where is the balance you should find between content generation and engagement? How can you bridge the disconnect between consumers and brands while building brand awareness? How has Paul brought together the wine and tech industries throughout his career? About Paul Mabray Paul Mabray is a wine unicorn and digital futurist. He has created and led companies that have transformed the wine industry through the strategic and visionary use of technology. He believes that the future of the wine industry hinges on its ability to adapt and change to meet consumer expectations, wherever they are, whether that’s online, at the winery, in the liquor store or at home. A Digital Think Tank for the Wine Industry: That’s how Paul Mabray describes his Napa-based consulting company that uses strategy and technology to solve problems in a complex category. Paul has been working in the wine and technology industries for 17 years and has been a guest lecturer at University of California’s Berkley School of Business, UC Davis that has trained winemakers around the world, as well as at many international conferences.   To learn more about the resources mentioned in this episode, visit the https://www.nataliemaclean.com/65.

Video is the number one tool that allowed me to get fully booked in my business and create a six figure income in such a short amount of time and has continued to allow me to build a successful business of my own design. All because I show up on video for the people who I'm here to serve.   Video isn’t new. And if you are hoping that I would be telling you it's okay, just simply ignore using video, this is not the episode for you. Perhaps, you're thinking “I'm not going to be using video”. However, even if you're introverted and you don't like seeing yourself on video, I'm going to tell you why it's so important and how you can do it without showing your face. In this episode, I also discuss how you can incorporate video into your sales process and marketing messages so you can build relationships with your potential customers. Biggest Takeaways: Video allows you to connect deeper with your target audience. However, it's also really important that you understand who your target audience is. This is not just about creating a massive following or a lot of fans. Be intentional in using video for your business. How do you want to show up on video? What do you think video is going to help you accomplish in your business, in the relationships and in connecting with the people that you want to serve? If you are selling higher end, higher priced services, it is extremely critical that you don't lose sight of the fact that you are a person. People resonate with you, when they connect with you, when they relate to who you are as a human being. That's what builds relationships.   Quotables: People buy based on emotion and they justify it with logic. Meaning if they don't have an emotional connection to you, they're not going to buy. [Tweet This] (link to: ) When you're able to use stories, you evoke emotion. That's how we buy, that's what we connect, that's what we built relationships. [Tweet This] (link to:  ) The more you can be consistent in using video in an intentional way, the faster you're going to be able to build really important relationships in your business [Tweet This] (link to: )   Highlights: Why video is so critical in helping you build relationships [02:15] Stories are the best way we connect to one another and how to share your story [05:25] Explore doing audios if getting in front of the camera makes you uncomfortable [07:46] How video allows you to build actual, real relationships much faster [9:37] Showing up as YOURSELF on video [19:21] Two things you can do if you don’t want to show yourself on video [21:50]   Bonus Resource: 6-Figure Blueprint: Finally Say “I’m Fully Booked” - With this mind map, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Grab your free copy now. (link to: https://www.susanmcvea.com/work-with-me/freebiescomingsoon/free/)   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

If you find that you're not converting on your free calls, whether you call them a discovery call, strategy session, clarity breakthrough call, etc. You’re getting on the phone with your ideal customers and they are not saying yes. You are beyond frustrated.   In this episode, I talk about what’s getting in the way of you being able to create consistent success and simple shifts you can make to increase your conversion rates. Biggest Takeaways: You're either getting on the call with the wrong people and or you have not qualified them enough. So they might be the right people, but they're not ready yet. You have to value yourself and your expertise. If you don't position yourself as the go to person in your niche, nobody else will.  Really respect your time as much as possible. It's the gold standard, which means that you have to be very strict about who should be getting on those calls in the first place and ensuring that they are qualified.   Quotables: If you don't have the right people at the right time when they need the solution you offer, they will not say yes even with the best sales process. [Tweet This] (link to: ) Money really is limitless because you can make more money on demand. You cannot make more time on demand. [Tweet This] (link to:  ) A sales call is a sales call. It is not designed to be a coaching call. It is designed to create clarity for both of you to figure out how you can help them and how you can work together. [Tweet This] (link to:  )   Highlights: Why you may be talking to the wrong people [01:30] Why your criteria needs to be strict on who you qualify for your sales call [04:45] What happens when you end up coaching on your sales call and what to do about it [05:33] When becoming too friendly with your potential customers turns into a problem for your business [10:35] A sales call isn’t a sales call when there is no offer or invitation [14:37]   Bonus Resource: 6-Figure Blueprint: Finally Say “I’m Fully Booked” - With this mind map, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Grab your free copy now. (link to: https://www.susanmcvea.com/work-with-me/freebiescomingsoon/free/)   Join Sales Mastery Society If you're done with putting things off and desire to master sales today so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sales Mastery Society and be the first to know when doors open!   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

This episode of the Escape Your Limits podcast is a branding and marketing special, with Amanda McVey of Upgrade Labs in partnership with ukactive and Sweat 2020. Sweat 2020 will reveal business tips and success stories – equally as applicable for start-ups and established brands alike – from entrepreneurs pioneering fitness in urban spaces around the world. Please join us on the 20th February at 85 Brick Lane, London E1 6QR to discover emerging opportunities in the ever-changing and challenging landscape of boutique fitness. For a special member rate on tickets, visit https://www2.ukactive.com/escape-fitness-sweat-2020   What is Sweat 2020? Sweat is an event held in London on the 20th of February attended by hundreds of influential entrepreneurs and operators from the health and fitness sector. If you’ve never been before then it’s a great networking opportunity to discover new ideas and insights from thought leaders initiating the latest fitness trends, business strategies and success stories.   This year, the agenda will be centered around: Reinventing space and the importance of programming Reinvestment, sustainability and growth How to ensure tech can give operators the maximum return PLUS a special panel discussion on the baby boomer market hosted by Matthew Januszek and a select panel of guests, which will be recorded live and released as an episode of the Escape Your Limits podcast at a later date Take advantage of our specially negotiated member rate on tickets at https://www2.ukactive.com/escape-fitness-sweat-2020   Highlights Why it’s important to target individuals on the leading edge in order to forge your own entrepreneurial path in any fitness sector. Seek to be above average and believe there’s another way towards health than tradition. How your marketing message needs to change in order to suit an ageing demographic and appeal to a huge sector of the health and wellbeing What you can do to motivate clients and consumers to take action from your marketing, and how stories can inspire lifestyle change in anyone. Why the baby boomer market needs to be all about efficiency. They understand the benefits of fitness and recovery to longevity, but are busy with family, careers, and other responsibilities that take up time. How you can design programming to give members and clients transformative results through clever use of time that makes any time spent on looking after yourself more effective. What you can do to listen to customers and base marketing messages on exactly what you hear from who’s walking through your door. Why consumer behaviour around purchasing can be more surprising than what you expect when you start out on your business journey. What tech platforms and outlets work for the ageing population interested in fitness, or the time-poor baby boomers that may not traditionally adopt social media and digital opportunities. How campaigns and PR work compare with organic growth in different sectors, and which you should concentrate on for brand awareness or conversions.

Over the last years, PCM has been working with several doctors. Why are doctors so focused on keeping their money safe? Irvin will dive into the various reasons and solutions, so stay tuned and enjoy this podcast.  Highlights: Why are doctors so focused on keeping their money safe? - 0:44 Keeping money away from Uncle Sam - 1:11 Finding aspirations and priorities - 2:19 Eight principles for financial success at PCM - 2:38 Having money for your pension plan - 3:17 What are the seven types of risks? - 3:50 Creating wealth and future - 6:40 When is it beneficial to start talking to Irvin? - 7:53 Time is the most critical issue - 8:58 Reinvent Rich Community: Subscribe with Apple Podcasts Follow on Spotify Listen on Stitcher Listen on iHeartRadio

If you've ever heard that in order to be able to make more sales, you have to have that know, like, and trust factor. And yet you've been struggling to figure out what the heck it is, how does it all fits and how it actually works.   In this episode, I’m breaking it down into 5 simple ways to help you build your know, like and trust that brings in sales. We’ll talk about what is the process, what are some of the skills, tools or techniques that you can put in place to achieve that.   Biggest Takeaways: When you are more consistent, you make more sales because people know what to rely on. They know that they can rely on you and trust you. The more that you see people, the more that you build a relationship, and that is the cornerstone. People don't buy from other brands even though you might have a brand. People buy from people. The reason why we buy from people is because they are like you and I. The more that you can share and the more relatable your are, the more that people can actually connect with you. The reason why your audience trust you is because you're consistently showing up over time. You’re allowing them to see behind the scenes or that personal side of you. You are being able to connect with them in a way that it makes them feel heard and understood and that's ultimately what we all want from one another.   Quotables: Know that you're going to pivot and evolve and change over time. So what once felt okay, may no longer be that way. [Tweet This] (link to: -link here-) You need to show up in the places where your ideal clients, your audience whom you are trying to connect with, are going to be. [Tweet This] (link to: -link here-) The main intention behind being visible is to allow you to connect with the people that you're here to serve. [Tweet This] (link to: -link here-)   Highlights: Why you can be authentic and nice, yet not a pushover [03:36] How you can set up your business model to support your personality [06:02] How you can be spontaneous AND consistent at the same time [08:54] Why being relatable and sharing more about yourself brings people closer to you [11:38] How to get your audience to trust you and ultimately create a loyal fan base [13:47] Why getting visible doesn’t mean you have to feel exposed and it isn’t as scary as you think it is [14:55] The main reason why people don’t buy [17:38]   Bonus Resource: 6-Figure Blueprint: Finally Say “I’m Fully Booked” - With this mind map, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Grab your free copy now. (link to: https://www.susanmcvea.com/work-with-me/freebiescomingsoon/free/)   Join Sales Mastery Society If you're done with putting things off and desire to master sales today so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sales Mastery Society and be the first to know when doors open!   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

Today we are talking all about the 7 ways you may actually be sabotaging your sales success. I know it sounds pretty ominous, but I promise you it's actually pretty painless. More importantly, these are simple things that you can fix right away in your sales process so that you can improve your sales success!   In this episode, I also talk about why these things may be preventing you from being able to make as much money and help as many people as you desire to. These are simple changes you can make to improve your sales success immediately. Biggest Takeaways: Sales activities are a MUST DO daily. Not a nice to do, not an after I do my branding, update my website, work on another graphic or go hang out on social media. If all of those activities are being done specifically to drive a sales result, then yes, they are sales activities. However, too often when I see from my clients is that they're hiding behind the busy work. Validate your market idea first over anything else. This way, you’re not wasting a lot of time, effort, energy and sometimes money to create all of these systems, put tools together, put the courses into a system, which you aren’t even sure will sell. You need to have the knowledge of your clients’ biggest problems because this knowledge is power. Make sure that you point that out and they know that you know how to solve that as well. Being able to bottle that up and provide that to your clients is the ultimate solution. Quotables: Identify what are the key areas of your sales process that are going to make the biggest bang for your buck, the biggest impact to your bottom line and to your customers. [Tweet This] (link to: https://ctt.ac/37jn5) Think for yourself; what's in it for me? Answer that question for your customers. How do you go deeper? Because it's the deeper piece that is really driving people. [Tweet This] (link to: https://ctt.ac/D1hfm) When you can be quiet and listen more than you speak, you're gonna make way more sales and help more people. [Tweet This] (link to: https://ctt.ac/tR3vu)   Highlights: Why you need to stop doing ALL the things [01:55] How to connect deeply with your audience and customers to help them make their buying decision [03:15] Why you need to prioritize the REAL sales activities [05:31] How to validate your idea before creating anything, so you’re not wasting time on selling something that your audience don’t want to buy [07:19] How to find the correct price point for the results that you are delivering with your products and services [12:01] Why you may only be talking about you, and not about helping your clients solve their biggest problem [18:33] How you are not giving your customers the opportunity to say YES [21:22]   Bonus Resource: 5 Steps To Growing Your Abundant Sales Mindset - How to connect authentically with your audience so you can finally sell with more ease and less sleaze. Grab your free copy now. (link to: https://www.susanmcvea.com/work-with-me/freebiescomingsoon/abundance/)   Join Sales Mastery Society If you're done with putting things off and desire to master sales today so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sales Mastery Society and be the first to know when doors open!   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

Jessica Procini is the founder and creator of Escape From Emotional Eating who is on a mission to help people use food as fuel instead of a way to cope, soothe, or escape their busy stressful life. She stresses the importance of focusing on physical satiation before “food is fun” part. Jessica has helped hundreds of men and women heal their emotional eating.  Don’t miss this interesting episode as Jessica shares her own struggles and how she overcame this ordeal.  Highlights Why it is important to focus on the physical satiation, satiety, and the control of food intake  How Jessica healed herself from emotional eating The three things that she discovers when she started becoming health-conscious How one can become a leader in our own lives The main reason she created “Escape from Emotional Eating” as a proven healing process   Connect with Jessica Website  Facebook Instagram YouTube

Hey! Maybe you’re like me and you might be tempted to completely turn off this episode because you really don't like the idea of having to network at all. Especially if you're an introvert and your insides are already cringing a little bit. But I’m going to ask that you give this episode a chance no matter what your personality, what your experience has been with other networking events or just the whole idea of it.   In this episode, We're going to be talking all about networking and how to do it like a pro using tools that are right at your fingertips, on your phone and how to do it without being sleazy or spammy. I don’t want you to miss the boat! I want you to take advantage of a huge opportunity that I believe is still available to you. Biggest Takeaways: No matter what social media platform you choose to network on, you don't need to be anybody other than yourself. If you are networking for the sole purpose of selling somebody right there on the spot, that is never going to work or very rarely is that going to work. Because people buy from those that they know, like, and trust. While we could speed that up with some borrowed relationship, you can't rush it. If you've been genuine and curious, then almost automatically you're going to create a connection with somebody. This is the perfect spot in order to lay the foundation for a relationship, whether that's short term or long term. If you are really good at what you do, then you should never feel afraid about sharing what you do and why you're so passionate about helping them. When you allow them the opportunity to open up and see the gift that's inside of you, the way that you can help them and the offer you are providing to them is going to change their lives.   Quotables: Networking is a big part of your business model, but it shouldn't be the only reason why you're networking. You need to be intentional, be human and personable. [Tweet This] (link to:https://ctt.ac/SPmgp) The number one topic that business owners love to talk about is themselves. By virtue of you being curious and asking a lot of questions, they are naturally going to open up to you. #salesconversations #salesstrategy [Tweet This] (link to: https://ctt.ac/QANX9) Really think about how you’d like to network. Don't veer off course simply because an expert has told you that this is the best way to be social. Do what works for you and feels good to you. [Tweet This] (link to: https://ctt.ac/oe89p)   Highlights: Why the social media platform you choose depends on your ideal clients and your business [03:41] How to network on social media platforms and how to pay attention to yourself when you are networking so it is aligned to how you naturally are [07:33] Why it is totally okay to be who you really are even on formal platforms such as LinkedIn [09:41] How the success of your sales relates to networking [10:47] Why you need to get curious about the people who you are meeting [12:32] How to create genuine connections [14:27] Why networking online is an introvert’s dream [17:44] Why online networking was my go-to strategy when I was dealing with post traumatic stress and high anxiety after my car accident [18:30]   Bonus Resource: Episode 21: Top 3 Sales Trends For 2020 To Increase Your Revenue - Being personable is one of my top 3 sales trends that will set you up for success in 2020 and dare I say, even in the coming decade. In this episode, you will learn how to be more personable in your interactions and conversations with your audience, and also why stories resonate more emotionally with us and why it's something that we remember. (link to: https://podcast.susanmcvea.com/top-3-sales-trends-for-2020-to-increase-your-revenue/)   Join Sales Mastery Society If you're done with putting things off and desire to master sales today so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sales Mastery Society and be the first to know when doors open!   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

If you’ve been asking yourself, where do I find more of my wonderful, magical unicorn like clients? It’s the wrong question that you’ve been asking. You need to be asking two other more critical questions first before we can even get to that next question, which is still important, but you're asking in the wrong order.   In this episode, we’re diving deep into the single most important question that you are simply not asking about your potential customers time and time again. Let’s start asking the right questions so you’ll know exactly where to find them, what to offer them and why they’d want to work with you. And that makes it a lot easier! Biggest Takeaways: Business owners and entrepreneurs struggle to get consistent leads simply because they are not clear on who are their ideal client and what is the problem that they solve. You need the clarity of being able to understand WHO are your ideal clients, because if you don’t, it doesn’t matter where you look for them, you simply aren’t going to find them. Get laser focused on who you want to help with such specificity that you could point them out across a crowded room and know exactly that that is your person. Then you'll know exactly where to go.   Quotables: Where is it that your ideal client is most likely to be looking for you but also be spending their time at? That is the critical piece. When you have nailed this, it makes it a lot easier. [Tweet This] (link to: https://ctt.ac/3J8cO)   Highlights: Why your ideal clients may possibly already be right in front of you [02:23] How to figure out who you’d love to work with [04:22] How to determine where to find your ideal clients after you have gotten clear on who they are [05:58] How we go around in our life not seeing what's in front of us simply because we're not ready for it or we're looking in the wrong places [10:03] The magic that happens when we get clear on what we want [13:42]   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

What does BYOB, Bring Your Own Bottle, to a restaurant mean? What special laws and etiquette do you need to know about it? Which provinces and states allow it? How does BYOB benefit you as a wine lover, aside from reducing your restaurant bill? How should you calculate the tip when you bring your own wine? On today's episode of Unreserved Wine Talk, I'm sharing everything you need to know, plus my best tips for enjoying BYOB wines at restaurants. Enjoy!   Highlights Why is BYOB perfect for you if you don’t cook much at home? How does BYOB benefit you as a wine lover? Should you BYOB when venturing into more casual fare? How much does wine contribute to restaurant profits? How should you calculate an appropriate tip when you BYOB? How can BYOB help emerging wine regions and small producers? What aspects of BYOB especially benefit dining and wine culture? What BYOB etiquette tips should you keep in mind? How is wine helping some chain restaurants to differentiate themselves? To learn more about the resources mentioned in this episode, visit https://www.nataliemaclean.com/57.

Why does wine make such an ideal holiday gift? Which wines are the best to give, especially when you don’t know the personal taste of the recipient? Are there some wines you should never give as a gift beyond Two Buck Chuck? How can you match the gift wine to the personality of the giftee? We’re always talking about pairing wine and food, but how about pairing wine with the people on your holiday gift list? After all, when you give the gift of wine, doubles are fine unlike toaster ovens, there are no wrong sizes unlike that ugly sweater and regifting is so much easier compared to fruit cake or a bathroom scale. On today's episode of Unreserved Wine Talk, I'm sharing some special bottles for those special people on your shopping list. Enjoy! Highlights Why should you give wine as a gift? What makes bubbly the perfect wine for you to bring to a dinner party? Which blue-chip wine has the perfect price-quality ratio for a gift to your financial planner? Where should you look for a zesty wine with a backstory to gift your travel agent? What characteristics make a great gift wine for your hairdresser? Who would make the perfect recipient for a tasteful wine from one of the fastest-growing wine regions? Which robust red wine can you gift to a fitness enthusiast without worry? How can you make sure to pick a gift wine that stands up to analysis for your therapist? Which California wines can you rely on for your online date? What consistent red wine can be enjoyed come snow, rain, sleet or heat? Which imaginative wine choices should you consider for your mechanic? Which wine will pair perfectly with your Christmas spirit? To learn more about the resources mentioned in this episode, visit https://www.nataliemaclean.com/55.

Lead generation is very much part of your sales process and if you missed Episode 10, go back and listen to it where I walk you through all seven steps in the sales process.    In this episode, we’re talking about why lead generation is a huge part of your sales process and how important it is when you're trying to get more sales, help more customers and make more money and impact.   It’s so important that your prospecting activities are part of your sales process. And you don't lose sight of how important it is that you take action on your sales and marketing activities as consistently as you possibly can. Biggest Takeaways: Lead generation and prospecting, they are one in the same, as it both relates to your sales process. The reason for that is because the mechanism of creating leads is really designed to help you to prospect. If you're talking to people who aren't ready to say yes, and until you up the quality, you're going to consistently hear more nos than yeses. Do your lead generation activities consistently day in and day out every single day, maximizing your time on one, two or three different types of prospecting activities from high quality sources where your dream clients are hanging out at.   Quotables: If you don't have enough leads coming in to the front end of your sales pipeline, then you don't have enough people that are walking through the next stages of your sales process. [Tweet This] Never underestimate what you've actually learned through experience without being “certified” or having gone to school for it. [Tweet This]   Highlights: Why it is important to have enough leads coming through the door [01:43] Sales and marketing activities need to go hand in hand, in order for both to work effectively [05:27] The quality of your leads matter and where to find your dream clients [09:50] What your lead generation activities need to look like in order to get more sales [17:48] How I started to tighten up and automate my lead qualification process [21:25]   Bonus Resource: Episode 10: Mastering The 7 Critical Steps Of Your Sales Process - mastering the seven critical steps of your sales process, so you can stop throwing spaghetti against the wall and having to recreate things constantly. And you finally enjoy the things that you uniquely are created to do, in your business!   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

In this episode of the Unreserved Wine Talk podcast, we’re chatting with Christine Sismondo, writer, teacher and barfly who, when not teaching literature at York University, is tracking down the city’s best drinks and the bars in which they’re served for her columns. She also writes wine and cocktail articles for the Globe and Mail, Canada’s largest national newspaper. Enjoy!   Highlights Why shouldn’t you lump Cava, Prosecco and Champagne together? Why did Lambrusco have a bad reputation in the 70s and 80s? What is the Charmat Method for producing sparkling wine? How did Lambrusco become popular in North America? Can you expect to find Italian sparkling wine at the LCBO? What foods can you pair with Lambrusco and Franciacorta? What has caused Sherry’s recent comeback? How is Pisco different from other spirits?   About Christine Sismondo Christine Sismondo is a professor of English literature at York University and she writes about wine and spirits for the Globe & Mail, Canada’s largest national newspaper. She’s also written regularly for the Toronto Star, the Report on Business Magazine and The Grid, and has won a National Magazine Award for her work. She’s the author of Mondo Cocktail: A Shaken and Stirred History and wrote a six-part podcast series on Prohibition for Wondery’s American History Tellers based on the book. Her most recent book is America Walks Into a Bar: A Spirited History of Taverns and Saloons, Speakeasies and Grog Shops published by Oxford University Press.   To learn more about the resources mentioned in this episode, visit the https://www.nataliemaclean.com/53.

TITLE Boundaries--I Want To Be The One To Stop It Here   GUEST Sarah Buino, LCSW, CADC, RDDP, CDWF   EPISODE OVERVIEW   This episode is all about authenticity and vulnerability.  Sarah talks about being a wounded healer and why she chooses to tell the truth when someone asks her how she is.  Sarah talks about her resistance to the term Highly Sensitive Person, aka HSP, and we examine this. We talk about NARM in therapy, and why Sarah believes in it.  Sarah talks about her decision to NOT have children, and we have an in-depth discussion about a boundary Sarah set with me, and how we both responded to this boundary.   HIGHLIGHTS Why it’s beneficial to be authentic when someone asks, “How are you?” Sarah talks about when feelings of not being worthy show up for her NARM—Neuro Affective Relational Model Sarah is doing her own work through the NARM model, and she has found it very effective It gets to developmental trauma that may be pre-verbal Epigenetics Trauma that happens in the womb can be passed from mother to child Non-verbal things in the environment can be passed on to children Sarah’s decision to not have children and why she made the decision Sarah talks about how she was impacted since her mother had her in order to have someone to love her The challenge of setting boundaries What fears come up for Sarah if she anticipates having to set a boundary What Sarah’s behavior may look like if she hasn’t set a boundary The benefits of setting boundaries The unexpected benefits when she has set boundaries Sarah talks about her resistance to identifying as an HSP We talk about the cultural connotation of sensitivity and how it can be perceived as a weakness We talk about alternative ways to describe what being an HSP means Highly Attuned Highly perceptive Highly responsive When Sarah and I first talked, she set a boundary with me, and we discuss how that impacted both of us We talk about how grief can be more complicated if you’ve had a challenging relationship with the deceased Sarah shares her experience of losing her parents—she had a difficult relationship with both of them, but has gotten some healing since their death We talk about therapists being vulnerable with their clients Sarah talks about what being a wounded healer means and how she uses this in her word I talk about Arianna Smith’s analogy of the bathtub when talking about overarousal and overstimulation and the HSP          BIO   Sarah Buino, LCSW, CADC, RDDP, CDWF is a speaker, teacher, therapist and the founder of Head/Heart Therapy, Inc. She holds a masters degree from Loyola University in Chicago and specializes in shame, trauma, and substance use disorders. Sarah integrates her knowledge of complementary healing modalities such as music, yoga, reiki, and the chakra system into her clinical practice to help clients enhance their authenticity. She’s also the host of a podcast Conversations With a Wounded Healer which examines the role of one’s own healing while being a care-giving professional.    PODCAST HOST   Patricia Young hosts the podcast Unapologetically Sensitive, and works with Highly Sensitive People (HSPs) helping them to understand their HSP traits, and turning their perceived shortcomings into superpowers. Patricia is a Licensed Clinical Social Worker, and is passionate about providing education to help HSPs and non-HSPs understand and truly appreciate the amazing gifts they have to offer. Patricia works globally online with HSPs providing coaching. Patricia also facilitates online groups for HSPs that focus on building community and developing skills (identifying your superpowers, boundaries, perfectionism, dealing with conflict, mindfulness, embracing emotions, creating a lifestyle that supports the HSP, communication and more).   LINKS   Sarah’s Links   Website-- https://headhearttherapy.com/ IG: @headhearttherapy FB: @headhearttherapy @woundedhealr Twitter: @HeadHeart_Chi @woundedhealr Podcast—Conversations with a Wounded Healer https://headhearttherapy.com/podcast/   Resources   NARM Therapy—Neuro Affective Relationship Model https://narmtraining.com/   Kristin Neff-- https://self-compassion.org/   Tim Desmond-- https://timdesmond.net/   Chasing the Scream by Johann Hari-- http://chasingthescream.com/   Drama of the Gifted Child by Alice Miller     Patricia’s Links   Online HSP Course--https://unapologeticallysensitive.com/hsp-online-groups/   Website--www.unapologeticallysensitive.com Facebook-- https://www.facebook.com/Unapologetically-Sensitive-2296688923985657/ Facebook group Unapologetically Sensitive-- https://www.facebook.com/groups/2099705880047619/ Instagram-- https://www.instagram.com/unapologeticallysensitive/ Youtube-- https://www.youtube.com/channel/UCOE6fodj7RBdO3Iw0NrAllg/videos?view_as=subscriber Pinterest-- https://www.pinterest.com/patriciayounglcsw/ e-mail-- unapologeticallysensitive@gmail.com Show hashtag--#unapologeticallysensitive Music-- Gravel Dance by Andy Robinson www.andyrobinson.com

On today’s episode, I’m chatting with Matt Cauz, on his excellent podcast called Matt Talks Wine and Stuff with Interesting People. Matt interviews sommeliers, winemakers and wine writers so this is a bit of a turnaround from my usual format because Matt is interviewing me. I wanted to share this episode with you because we dig into lots of great wine tips, like how to make sense of the wine region Burgundy, how social media has changed the way we think about wine and a sneak peek at some of the topics in my third book, including the issues that women in the wine industry face. Enjoy the episode! Highlights Why is your first memorable wine often the one that kick-starts your passion for wine? Why does visiting Burgundy help to make sense of it? What is it about tasting a wine where it's made that deepens your memory of it? Why is Domaine de la Romanee-Conti considered one of the world's finest wines? What can you expect from my third book about wine? How has being a woman in the wine industry changed over the past ten years? To learn more about the resources mentioned in this episode, visit https://www.nataliemaclean.com/52.

When we think of the very best tech companies on the planet – Amazon, Facebook, Google and Netflix – what sets them apart is that innate ability to innovate. Gib was previously VP Product at Netflix and Chief Product Officer at Chegg and is now one of the most highly valued - and well-travelled – speakers and thinkers in product strategy on the planet today. Highlights: ·Why culture is so much more powerful than a bunch of rules ·Building great products is messy, that’s why strategy and customer science are so important ·Why you should never lose your punk startup risk-taking muscles Interviewed by Paul Papadimitriou and Stephen Millard. Read more: https://notion.vc/resources/talking-product-strategy-consumer-science-and-culture-with-gibson-biddle/

If you have ever thought that closing the sale is the end all be all to your sales and your sales process, I'm going to debunk that myth on today's episode. People are focused on how do I close, how do I close, how do I close. Maybe you've even heard The ABC of sales - Always Be Closing. However, I very much believe that it really should be ABS - Always Be Serving, instead of ABC.  In this episode, we're talking all about why opening the sale is the most important part of the sales process and why it will bring you even more sales in the long-term.   Biggest Takeaways: Selling is the opportunity for you to provide your service, programs, products and solution as a way for your customers to get the help that they need. The front end part of your sales process, which is the opening, is a combination of your preparation as well as setting the stage and building rapport, making the connection with your ideal customers. Set yourself and your potential customer up for success by having very clear expectations for what the sales conversation is supposed to look like based on what you want. People buy from those that they know, like and trust. They may know you and trust that you have the expertise, but if they don’t like you very much, especially when you’re working with them at a high level, high touch type of service, then there would be a huge disconnect.    Quotables: Selling is serving and when you sell really well, then you’re serving at the same time. When people have a problem you can solve, they’re naturally going to continue to ask how to work with you. [Tweet This] You get to choose who you work with and if you don’t like them, you can say no. [Tweet This]  Nobody wants to be pushed through with their credit card. They want to know that they matter even if they don’t end up working with you. [Tweet This]    Highlights: Why opening the sale is the most important part of the sales process. [01:22] The key things you need to prepare for sales calls (it’s actually pretty simple!) [05:01] How to set the stage in your sales conversations and have the confidence to set your expectations upfront. [07:20] How to create rapport and set the tone for the relationship that you’re going to have with your customers right from the get go. [10:57] Why selling with integrity helps you create powerful word of mouth marketing for your business, even from people who may never buy from you. [17:39]   Bonus Resource: Turn “I Can’t Afford It.” Into “Sign Me Up!” - Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now.   Send me your burning questions: Send me your questions and I will profile you here on an upcoming show.   Find out more about me here:  Facebook Facebook Group Instagram Website

Pepper Spray, Stun Guns, Firearms... there are so many tools that CAN be useful, and many that are gimmicky and ineffective. How can you decide what might be appropriate for you, and when can you realistically expect to use them? In this episode I explore many aspects of self defense tools. HIGHLIGHTS: Why you might want to carry them Potential downsides of having one Recommendations if you're going to have one (or more) Types of tools Legal issues Potential scenarios to prepare for The bottom line?  They can be very handy additions to your total self-defense toolkit, but REMEMBER, your safety starts with what you can do with your own body.  DAMSEL IN DEFENSE: If you access the Damsel catalog through my website to purchase products, you will be helping to support this podcast! You can check it out here. Thank you!

When I attend a social event that’s outside the wine industry and I’m asked about my job, I often joke that I drink for a living. After I clarify that I write about wine, I usually get questions about what exactly that involves and some misconceptions about drinking Champagne all day in between planning luxe trips to Tuscany and Napa Valley. However, it’s not all beer and Skittles, rainbows and unicorns. On today's episode of Unreserved Wine Talk, I thought that since there’s always been quite a bit of curiosity about what I do, I’ll take you behind the scenes with a day-in-the-life of a wine writer. Seven days in fact. I’m going to record a short update each day, and let you know what I do that’s related to my job, plus a few personal details so that we get to know each other better. Enjoy!   Highlights Why did I decide to do an episode to share how I spend my days? How does my podcast find its way to your earbuds? What was I invited to appear on Global Television’s Morning Show and CTV’s The Social? Why were four cases of wine delivered in one day? How do I approach wine tasting for reviews? How do I prepare for bigger tastings? How can you improve your wine shopping experience? What’s the status of my third book and how is it going to be different from my first two?  To learn more about the resources mentioned in this episode, visit the show notes.