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Episode 165: Modi and Leo are joined by Miryam Kabakov, the executive director of Eshel, an organizing that seeks to build LGBTQ+ inclusive Orthodox Jewish communities.Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
On the Schmooze Podcast: Leadership | Strategic Networking | Relationship Building
Books have the power to do more than share knowledge—they help us reimagine what's possible. The right book can spark clarity, shift culture, and offer practical tools that transform how we lead, collaborate, and connect. Whether you're an entrepreneur, thought leader, or changemaker, you'll find inspiration here from authors using their books to fuel movements, grow their businesses, and make a difference. If you're writing or launching a nonfiction book—or supporting authors who are—head over to www.BizBookPubHub.com. It's your go-to resource for vetted service providers, virtual networking events, and a thriving author community. Now, let's dive into today's panel: Barrie Atkin wrote “Hate Football? Fun Facts to Help You Become Part of the Crowd,” a lighthearted, practical guide for anyone who feels left out of football culture—offering fun facts, simple tips, and surprising insights to help you understand and even enjoy the game. Emily Crookston wrote “Unwritten: The Thought Leader's Guide to Not Overthinking Your Business Book” to help business owners stop overthinking and finally write the book that builds their brand, without derailing their business in the process. Please join me in welcoming Barrie and Emily. In this episode, we discuss the following:
Send us a textIn this episode of Imperfect Marketing, host Kendra Corman tackles one of her biggest marketing pet peeves — believing that artificial intelligence can replace truly knowing your audience. With AI tools like ChatGPT, Claude, and Gemini becoming everyday marketing helpers, many professionals are skipping the fundamentals of understanding their customers. Kendra explains why that shortcut leads to bland, ineffective content and what to do instead.The Problem with Skipping the BasicsMany marketers use AI to generate content without doing the essential groundwork of understanding their audience.AI tends to “make you happy” — it tells you what you want to hear, not necessarily what your target market is actually thinking.When you rely solely on AI, you end up with generic, emotionless copy that fails to connect.Understanding Your Audience: The Real Marketing 101Knowing your audience isn't just about demographics — it's about visualizing the person you're talking to.Kendra shares a story about working with a local business that used detailed data to build realistic customer personas—down to shopping habits, lifestyle, and motivations.You don't need expensive software to do this. Start by thinking about your favorite client and what makes them unique.How to Really Learn About Your AudienceSkip the surveys—people edit themselves when writing responses.Have real conversations with your audience instead. Ask questions like:What's keeping you up at night?What frustrates you most about your business or life?What do you wish you had a solution for?These conversations give you the exact words and emotions that resonate with your audience — words you can later feed into AI for far more powerful results.Using AI the Right WayOnce you understand your audience, AI becomes a powerful tool — not a replacement for human connection.AI can help you:Brainstorm ideas and refine your voiceDraft faster and polish existing contentCreate consistent, audience-specific messagingThe difference between “Write me an email” and “Write me an email for this audience, in this voice, about this problem” is night and day.Key Takeaways for MarketersAI isn't the enemy — but it's not magic either.You are the strategist. AI can only amplify what you already know.Know your audience better than anyone else, and your marketing will never sound forced or fake.Whether you're a business owner, marketer, or content creator, this episode will challenge you to return to the roots of great marketing: understanding people.
Episode 164: Filmed live at 92NY, Modi is joined by Emmy Award–winning actor, producer, and advocate Debra Messing for a candid conversation on identity, advocacy, and how comedy can change the culture.Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
Episode 163: Modi and Leo regroup in the studio to talk about everything from the homecoming of the hostages, to lunch with Diane von Furstenberg, to headlines in The New York Times — and how to cultivate your aura.Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
Episode 162: Modi and Leo are joined by Steve Eisman (the Wall Street icon depicted in The Big Short) and his wife Valerie Feigen for an alluring conversation on doomsday predictions, personality hires, and what it means to be an "apikorus". Be sure to listen to their podcast, "The Real Eisman Playbook". For more information on the organizations discussed in this episode, check out the links below:Growing WingsStrongVoicesforIsraelSend us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
Episode 161: Back by popular demand, Dovie Neuberger returns to discuss everything from Vacation Village gigs to Ferragamo Slides. Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
Episode 160: Modi & Leo come to you with another YouTube Live session! Be sure to subscribe to Modi's YouTube channel to catch the next time we are live!Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
If you've ever felt eye-rolled for your woowoo stuff, spirit signs, or spiritual development, this episode is your reminder: you're not weird, you've just been talking to muggles. According to Harry Potter, a Muggle is a person who lacks any sort of magical ability and was not born in a magical family. In this episode, I talk about knowing your audience and why “this stuff” isn't for every room, every friend group, or every family chat. I share how tiny intuitive knowings get dismissed around the wrong people, why it's okay to keep sacred things private using 3 examples that have happened over the last few weeks in my daily life. We talk about who is safe to share with and when to keep your practice quiet. "This stuff" is important and fun, just don't feel obligated to explain it to people who won't understand. You aren't weird, you are just talking to the wrong people. Book a session with Medium in the Middle (Virtually or in-person in Banff): https://mediuminthemiddle.as.me/schedule.php Register for the next virtual Usui Reiki Level One Course on September 13 & 14 https://www.themediuminthemiddle.com/reiki-level-one Register for the next virtual Usui Reiki Level Two Course on September 27 & 28: https://www.themediuminthemiddle.com/reiki-level-two Sign up for the Practice Mediumship Circle (no experience necessary) on September 20: https://www.themediuminthemiddle.com/meeting-in-the-middle Follow along on social media: https://www.facebook.com/mediuminthemiddle/ https://www.instagram.com/mediuminthemiddle/
The SDR Show (Sex, Drugs, & Rock-n-Roll Show) w/Ralph Sutton & Big Jay Oakerson
Modi Rosenfeld joins Ralph Sutton and Aaron Berg and they discuss Modi Rosenfeld's podcast "And Here's Modi," performing in a house of Holocaust memorabilia, being advised to lose his accent to advance in comedy, not talking about being gay on stage, meeting his husband on a train, touring with Stuttering John, the Roast of Ben Shapiro, a game of trying to figure out if the celebrity is straight, guy, jewish or goy, Modi Rosenfeld's first concert, first drug and first sexual experience and so much more!(Air Date: August 16th, 2025)To advertise your product or service on GaS Digital podcasts please go to TheADSide.com and click on "Advertisers" for more information!You can watch The SDR Show LIVE for FREE every Wednesday and Saturday at 9pm ET at GaSDigitalNetwork.com/LIVEOnce you're there you can sign up at GaSDigitalNetwork.com with promo code: SDR for discount on your subscription which will give you access to every SDR show ever recorded! On top of that you'll also have the same access to ALL the shows that GaS Digital Network has to offer!Follow the whole show on social media!Modi RosenfeldUpcoming shows: https://modi.komi.io/Instagram: https://instagram.com/modi_liveRalph SuttonTwitter: https://twitter.com/iamralphsuttonInstagram: https://www.instagram.com/iamralphsutton/Aaron BergTwitter: https://twitter.com/aaronbergcomedyInstagram: https://instagram.com/aaronbergcomedyShannon LeeTwitter: https://twitter.com/IMShannonLeeInstagram: https://instagram.com/ShannonLee6982The SDR ShowTwitter: https://twitter.com/theSDRshowInstagram: https://www.instagram.com/thesdrshow/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Episode 159: In this experimental episode (which aired live in real-time on Modi's YouTube channel) Leo and Modi sit down for an intimate chat covering everything from Labubus to Billy Joel, and what it's like to have a text conversation with Modi. Remember: Hydrate, Moisturize, and Be Nice!Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
In this episode of JuvoHub, industry veteran Doug Chasick joins Jonathan Saar to discuss one of the most critical yet often overlooked aspects of training and education: truly knowing your audience. From tailoring content to specific job roles, to fine-tuning technology for virtual delivery, Doug unpacks how understanding your learners directly impacts retention, engagement, and long-term success. With decades of experience, Doug shares practical strategies that help trainers, educators, and leaders avoid “check-the-box” learning and instead create training that sticks. 00:00 – Introduction and Welcome01:17 – Who this episode is for: Trainers, speakers, and educators02:34 – The biggest mistake in training: Assuming the need04:55 – The five moments of learning need07:45 – One size doesn't fit all – how to truly read your audience10:18 – Adapting content for virtual audiences12:13 – Pre-training research: The questionnaire method14:31 – The age of authenticity and why it matters17:01 – Tech Tips: Microphones, filters, sound quality, and pre-production20:54 – Why bad tech leads to distraction and poor retention24:14 – Tech tools, cheat sheets, and platform-specific guidance27:31 – Setting expectations before the training starts30:47 – Training is a process, not an event32:45 – Real-life stories of missing the mark due to lack of audience research34:58 – Final thoughts and wrap-up Building Stronger Learning Experiences The heart of effective training is connection—knowing who your audience is, what they need, and how best to reach them. Doug reminds us that training is not a one-size-fits-all event, but an ongoing process that requires adaptability, preparation, and authenticity. Whether it's investing in better audio equipment, rethinking content for different job roles, or simply asking the right questions before a session begins, every small step adds up to a stronger, more impactful learning experience. Class Dismissed! [powerepress]
The Speaking and Storytelling Podcast: for Christ-led Entrepreneurs + Leaders
Do you ever feel completely tapped out and stuck when it comes to creating fresh, new content, especially in such a saturated market? Are you constantly spinning your wheels with what to say, what to speak about, or what to post?Today, I'm going to walk you through some simple ways to discern what you should say to your audience. This can be applied to your podcast, your YouTube episodes, writing a piece of content, creating a reel, or even putting together a talk.This is your encouragement to trust your instincts and stay focused on serving others. Remember, showing up and speaking from the heart is what truly makes an impact.
Episode 158: NYT best-selling author Jake Cohen visits the pod (for the third time!) to discuss our mutual love of salads, Gen Z jeans, and of course his most recent cookbook: Dinner Party Animal. Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
“We can't let the public see this.” But what if keeping it all behind the curtain is doing more harm than good? In this episode of the Tactical Living Podcast, Coach Ashlie Walton and Sergeant Clint Walton dive into the uncomfortable reality of over-sanitizing the job—and how hiding the full weight of what first responders experience may be limiting public understanding, trust, and genuine support.
Episode 157: Back by popular demand, Dovie Neuberger returns to discuss his new comedy club, how to handle performing in a room that's not built for comedy and the meaning of a "sheva brachot."Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
Episode 156: In this very special episode, Modi is joined by his dear friend of thirty years, Jeff Ross. Famously known as The Roastmaster General, Ross is the star of his new one man show on Broadway "Take a Banana for the Ride." They discuss Ross's recent battle with cancer, his lifelong love of Broadway and how roasting is an act of love. Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
How to communicate clearly in any context, from newsrooms to the world stage.All good communication, whether spoken or written, is built on the same foundation. In everything from police reporting for a newspaper to serving as spokesman for the Pope, Greg Burke has found the key: "Keep it as simple as possible."Burke has worked as a journalist for Time Magazine and Fox News, as Director of Communications at IESE Business School in Barcelona and Madrid, and even as a communications advisor and spokesman for the Vatican. Across his varied experiences, he's found that the biggest communication challenges often require the simplest solutions. From expressing “curiosity and real interest” in those we're speaking with to ensuring our messages are “clear, consistent, and timely,” he advocates for core principles that apply in all types of communication.In this episode of Think Fast, Talk Smart, Burke and host Matt Abrahams discuss communication strategies that work whether you're presenting to a team of five or millions of parishioners worldwide. As Burke shares, it's all very simple: “Know your audience, practice, and have fun.”To listen to the extended Deep Thinks version of this episode, please visit FasterSmarter.io/premiumEpisode Reference Links:Greg BurkeEp.22 Under Pressure: How to Communicate Clearly and Timely During a Crisis Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction (01:56) - Asking Good Questions (03:49) - Writing Clearly and Concretely (05:28) - Editing and AI's Role in Writing (06:44) - Three Keys to Great Communication (08:33) - The Importance of Feedback (10:13) - Communication at the Vatican (12:57) - Crisis Communication: Lessons from the Vatican (15:59) - The Final Three Questions (22:40) - Conclusion *****This Episode is sponsored by Stanford. Stay Informed on Stanford's world changing research by signing up for the Stanford ReportSupport Think Fast Talk Smart by joining TFTS Premium.
Episode 155: Modi and Leo stage a hair-intervention for Periel. They discuss bad habits, ghosts, the history of the Comedy Cellar and the benefits of a fake assistant. Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
Episode 154: Mezuzahs, malfunctioning outfits, and mild spiritual panic. If your mezuzah falls off, is that a sign from God… or just bad adhesive? Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
In this episode of Lunch With Norm, entrepreneur and investor Colin Campbell shares how he built multiple 8–9 figure internet businesses — from domain name empires to hosting giants and now SaaS tools for creators. He talks about: - How to build brands with recurring revenue - Lessons from launching .Club Domains and selling to GoDaddy - Creator economy trends and the rise of NoteGPT - The right way to raise funding and attract investors - Why brand story and trust are critical in today's market Whether you're a SaaS founder, startup builder, or content creator, Colin delivers gold on turning ideas into scalable online businesses in 2025 and beyond. Timestamps: 00:00:00 - Startup Foundation 00:03:38 - Entrepreneur Journey 00:06:42 - Liquidity Control 00:09:33 - Turn On A Dime 00:12:40 - Test and Fail More 00:15:59 - Lean Into Success 00:19:14 - Kickstarter Test 00:22:17 - E-Commerce Brand 00:25:35 - Wealth Creation 00:28:37 - Entrepreneur Learn 00:32:51 - Affiliate Marketing 00:36:17 - E-commerce Vendor ️ 00:39:18 - Runner's World Awards 00:42:12 - Know Your Audience 00:44:59 - AI Music Creation 00:48:50 - AI Imagination Limit This episode is brought to you by Flat World Network: Hey Amazon sellers, Norm here! I've just launched my new agency, Flat World Network. If your listings aren't converting or your sales have hit a ceiling, you're not alone. We help sellers unlock 30% more Amazon sales in just 90 days, using real strategies that work across listings, ads, and backend setup.
Episode 153: If you could be any animal for a day, what would you be and why? The crew takes a video message from one of our listeners in Atlanta. Leo discusses his new tattoo. And, of course, all roads lead to the importance of keeping cash on you at all times. Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
Episode 152: Modi returns to the studio in New York City battling seasonal allergies while discussing the purported benefits of local honey with co-hosts Leo and Periel. The trio explores a range of topics from Graham Nash's impressive performance at 83 to home renovation challenges and philosophical reflections on life changes.Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Follow the AHM podcast on Instagram at @AHM_Podcast.Leave us a voicemail!Send us a textSupport the show
Episode 151: In February 2024, during the live taping of our 100th episode, Modi was asked who his "dream guest" for the podcast would be. His answer? Omer Shem Tov, a Hamas hostage in Gaza. A year later, on February 22, 2025, Omer was finally released after 505 days in captivity. Tune in to this special live episode, brought to you by UJA Federation New York, as Omer shares his remarkable story of survival, hope, and #MoshiachEnergy. Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a voicemail!Send us a textSupport the show
Episode 150: Modi and Periel are joined by Dovie Neuburger for a candid exploration of Jewish comedy. We unpack the unique dynamics of performing for Jewish audiences versus mainstream clubs. Neuberger's honesty about his comedic journey is refreshing -from craving attention to finding deeper purpose. The conversation reveals fascinating insider knowledge about comedy craft, from Modi's veteran wisdom on audience management to Neuberger's evolving approach to material development. We dissect the paradoxical rules of performing for Orthodox audiences ("you can't curse, but you can be super offensive"), share war stories from Passover program gigs, and examine how cultural specificity can become universally relatable.Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Jason and Gary break down the different profiles within the hobby and share perspective on how they are mutually beneficial for the market. Is Bowman a bust?Low End Liquid and The Lookout Full video episodes available on youtube @theballcardshow, and be sure to follow us on Tik Tok & Instagram.
Episode 149: Modi and Periel are joined by the ultimate comedian's comedian, Dave Attell. Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Episode 148: Modi and Periel are joined by Abraham Toubiana of the Jewish Cultural Festival of Berlin - where Modi will be performing November 20th! Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Episode 147: The AHM crew tackles some big questions—like, what message would you put on a billboard for the world to see? Do comedians get stage fright? And, have you ever had to stop a friend from walking down the aisle? Click here for Moshiach Energy Merch!Click here to leave us a voice message!Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Our world is constantly evolving, and because of that, our experiences across generations are different. Because our experiences are different, our perspectives are different, and because our perspectives are different, our actions are also different. All of those experiences, perspectives, and actions impact our workplaces, which is why L&D needs to get to know our audiences.In this episode, I've invited Kat Landa to talk to us about generational differences in the workplace. Kat is the senior vice president of talent solutions at Dickerson Bakker and brings 22 years of nonprofit fundraising and marketing experience to her work.▶️ Working across Generations? Three Things L&D Needs to Know with Kat Landa ▶️ Key Points:04:11 Kat's nonprofit career journey and focus on generational differences in the workplace10:42 The generations currently in the workforce 12:33 Understanding the Traditionalist Generation in the workforce17:05 Understanding baby boomers in the workforce19:46 Understanding Gen X in the workforce21:42 Understanding millennials in the workforce24:02 Understanding Gen Z in the workforce27:25 The impact of generational differences on Learning and DevelopmentResources from this episode:For further reading, take a look at these resources:https://www.purdueglobal.edu/education-partnerships/generational-workforce-differences-infographic/ https://ifmahouston.org/downloads/Meeting_Presentations/generationaldifferenceschart.pdf https://www.copc.com/navigating-generational-differences-in-the-workplace/ Join the Nonprofit Learning and Development Collective: https://www.skillmastersmarket.com/nonprofit-learning-and-development-collectiveConnect with KatLinkedin: Kat LandaWebsite: katlanda.comConnect with HeatherLinkedin: Heather BurrightWebsite: skillmastersmarket.comBook an interest call with Heather here.
Episode 146: Modi recaps his latest shows in Pittsburgh, Buffalo, and San Francisco. Meanwhile, Leo stirs the pot with a bold opinion on newborns. The conversation dives into guilt, Rottweilers, and a thought-provoking exploration of aging—because who doesn't love a good brain teaser?Click here for Moshiach Energy Merch! Click here to leave us a voice message!Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Episode 145: Modi's close friend (and podcast sponsor) Arthur Luxenberg returns for another episode on chesed, stuttering, and their mutual obsession with pretzels. Arthur was also featured on episode 106, which you can listen to here. Click here for Moshiach Energy Merch! Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
How do your clients and prospects want to receive communications from you? Do you know? And are you meeting them where they are -- or expecting them to come to you?On this week's Optimal Aging, I'm sharing a lesson I've learned about my business, and how I communicate with people I want to be in my audience. I started recording my podcast on video and posting the episodes on YouTube, after avoiding it for years. It's expanding my audience and helping me reach new people, including prospective customers.See, I just didn't want to bother with YouTube because I don't like watching podcasts on YouTube -- so why would anyone else? Just like some of you don't like emails or Facebook, or don't know what to make of ChatGPT. And with new communications channels popping all the time, you need to know where your folks are and reach out to them there. It's about their preferences, not yours.Connect with Jay Croft here:• Instagram: https://www.instagram.com/primefitcontent• LinkedIn: https://www.linkedin.com/in/croftjay/• Facebook: https://www.facebook.com/jaycroftFor more tips reaching the over-50 fitness market, subscribe to The Optimal Aging Podcast or visit www.primefitcontent.com.Email: jay@primefitcontent.comThanks for listening!
Episode 144: The Holy Rabbi Bellino joins us for another episode where we discuss an interesting ethical dilemma out of Israel. Modi gets a moving letter from a fan and we debate when and where cursing is appropriate. Modi asserts that there is a hex on him and Leo. Click here for Moshiach Energy Merch! Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Episode 143: The AHM crew is joined by Rabbi Gav Bellino, who comes prepared for Purim in a very special (and on-brand!) costume. Click here for Moshiach Energy Merch! Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Episode 142: The AHM crew discuss whether or not it matters if things are factually accurate, the dangers of flying, the joy of skiing, mayhem in The White House and if Harry Potter made Leo gay. Also, Purim!Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Episode 141: The AHM crew reads some nice and some nasty emails, celebrate the return of the hostages (including home Omer Shem Tov!) and discuss whether or not Modi should make an album of Yiddish songs. Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
I recently had a student ask me: "Should I organize in-person gatherings to find potential money-partners?" To this, my response was an resounding: "No way!" Why? The answer is simple: you need to know your audience, eg. the type of person who may want to invest in Real Estate, who has capital, but who has no time or desire to operate deals. How do you find these people and and then, how do you engage them? Tune in to find out!Terrie Schauer's LinkedIn: https://www.linkedin.com/in/terrieschauer/ Terrie Schauer's Instagram: https://www.instagram.com/terrieschauer/ Check out all the other MPI Podcast Network Shows: https://masterpassiveincome.com/network
In this jam-packed episode, Joel and Yoshee share their latest comedy adventures, including performing at a senior citizen center at 10:45 AM, a courthouse Valentine's show, and a high-end California winery gig. Plus, Joel dives into a huge networking win—working with Matt Rife on his sold-out theater shows. They break down the importance of being nice, being funny, and always capturing content. Whether you're a comic grinding at open mics or booking paid gigs, this episode is full of insights to help you level up.Join the clean comedy course waitlist here: https://forms.gle/nTYe4MdYzEMGkMEA9Top 5 Takeaways from This Episode:Networking Leads to OpportunitiesJoel's connection with Matt Rife started years ago in Atlanta's comedy scene. A simple "be nice, be funny" mentality led to an unexpected career boost. Never underestimate the power of long-term networking.Booking Gigs Through Google and SEOJoel secured a paid 45-minute gig at a senior center because they found him by searching for clean comedians. A well-optimized website can bring unexpected opportunities your way.Film EverythingIndustry pros reminded Joel that unique, offbeat gigs (like a senior center show) make for great content. Whether it's a weird heckle or a killer bit, you never know what could go viral—so always press record.Know Your Audience and AdaptPerforming for different demographics (senior citizens, government employees, rich wine enthusiasts) requires flexibility. Find what resonates and lean into it. Sometimes, HOA jokes hit differently in a country club.Even Matt Rife Edits His Own ClipsDespite being one of the biggest comedians in the world, Matt still personally edits his comedy clips before handing them off for finishing touches. If he can do it, so can you—no more excuses.Join our Facebook group here: https://www.facebook.com/groups/HotBreathComedyNetworkJoin our email list here: https://hotbreath.beehiiv.com/subscribe
Episode 140: The AHM discusses everything from Madonna's recent foray into standup comedy, Melania's inauguration look, and the Marlboro Man. Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Episode 139: The AHM crew takes some questions and discusses the philosophy of an (in)famous joke. Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Episode 139: The AHM crew debrief after Modi's milestone performances at the Beacon Theatre, attending an event for Jewish singles, and sitting shiva for someone near and dear to our hearts. Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Episode 138: Aleeza Ben Shalom (of Netflix's Jewish Matchmaking) returns to the podcast to discuss her new book, "Matchmaker Matchmaker: Find Me a Love That Lasts". Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
If you want to communicate effectively, be sure you understand the people whom you are trying to influence.
Send us a textAs we step into 2025, it's time to reflect on the valuable marketing insights gleaned from a year of conversations with industry experts. In this special episode of Imperfect Marketing, I'm taking a different approach to kick off the new year.Throughout 2024, I had the privilege of interviewing 52 guests, each sharing their biggest marketing lessons learned. Now, I'm excited to share the recurring themes and standout advice that emerged from these discussions.Key Marketing Themes for 20251. Know Your Audience and Build RelationshipsUnderstanding your target market is crucial. As Cindy Chang wisely stated, "If you try to be everything to everyone, you will become nothing to everybody." Take the time to refine your ideal client profile and speak directly to their needs.2. Embrace the Power of Focus and SimplicityTJ Murphy emphasized the importance of batching tasks and time-blocking your schedule to boost efficiency. Remember, less is often more when it comes to marketing strategies.3. Authenticity as Your Secret WeaponDrewbie Wilson reminded us that showing your true self builds trust. Don't be afraid to let your personality shine through your content.4. Rethink Your Pricing and Value StrategiesMarco Torres cautioned against excessive discounting, suggesting value-added incentives instead. Focus on highlighting what makes your offering unique.5. Leverage Social Media and Email MarketingPaul Gowder emphasized that while social media builds interest, email is where the real conversion happens. Use these tools in tandem for maximum impact.6. Focus on Meaningful MetricsAvoid getting caught up in vanity metrics. Instead, concentrate on data that drives actionable insights and real results.7. Embrace Imperfection and Learn from MistakesAs Erin Marcus pointed out, the most significant learning opportunities often come from when things don't go as planned.Your 2025 Marketing ChallengeI challenge you to select one lesson from this episode and apply it to your marketing strategy this year. Whether it's refining your audience understanding, simplifying your message, or reevaluating your metrics, take action to improve your marketing effectiveness.Let's make 2025 the year of results by embracing imperfect marketing and continual learning. Are you ready to take your marketing to the next level? Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here
Episode 137: Modi and Periel are joined by comedian (and South Williamsburg native) Adam Friedland as we cover everything from Woody Allen and schvitzes to the Israeli-Palestinian conflict, because why not? Check out his podcast, The Adam Friedland Show.Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Episode 136: Modi and Periel are joined by Aaron Smolyar of The CLEO Initiative (Computer Literacy Education Outreach), an organization that assists seniors with navigating today's tech-reliant world. Check out their website here. Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Episode 135: The AH"M crew discusses everything from Luigi Mangione to Modi's recent meeting with the Tosh Rebbe in Montreal. We've added dates to the "Pause For Laughter" tour!Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
Episode 134: Modi and Leo sit down with Mark Feuerstein during a recent trip to Los Angeles to discuss everything from Royal Pains to his cameo in SATC. Check out his most recent project "Hotel Cocaine" on MGM+! Send us Modi Mail!118A Orchard St.PMB #208New York, NY 10002Modi's special "Know Your Audience" is available on YouTube now!For all upcoming shows visit www.modilive.com.Follow Modi on Instagram at @modi_live.Send us a textSupport the show
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