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Have you noticed that expertise podcasts—even from “celebrities”—tend to have an arc? They grow, they evolve, they might even shrink or pause for awhile and at some point they end.When Sales for Nerds host Reuben Swartz put his highly rated 100-episode podcast on hiatus with an intriguing announcement, I invited him to the show to talk about:Why he hit the pause button on Sales for Nerds.Where his podcast aligns with his core Soloist business—and where it diverges.How he thinks about the value of his time and the role his podcast plays in personal learning and driving business.The organic arc (rise, plateau, fall) his podcast experienced as his business and his goals have changed.How finishing 100 episodes made him review his experiences and think about what's next.LINKSReuben Swartz Mimiran | Sales for Nerds | LinkedIn | YouTube (Mimiran) | YouTube (Sales for Nerds) Rochelle Moulton Email List | LinkedIn | Twitter | InstagramBIOReuben Swartz is the founder of Mimiran, the fun, “anti-CRM” for independent consultants, born of his experience as a sales and marketing consultant for the Fortune 500, struggling with his own business development efforts. He's also the host and chief nerd on the Sales for Nerds podcast.RESOURCES FOR SOLOISTSJoin the Soloist email list: helping thousands of Soloist Consultants smash through their revenue plateau.The Authority Code: How to Position, Monetize and Sell Your Expertise: equal parts bible, blueprint and bushido. How to think like, become—and remain—an authority.BOOK A CALL WITH ROCHELLETRANSCRIPTReuben Swartz00:00 - 00:28So i dropped an email to jason cohen at wp engine hey jason i got this new concept for podcast i bring a bottle of wine to your office and interview you talk about wine i really like your blog he writes this brilliant blog and i've heard you speak at blah blah blah blah blah and I really like what you have to say blah blah blah blah blah blah And I'm also a customer blah blah blah blah blah blah Right? Like this really nice, suck up email. He just writes me back 5 minutes later--you had me at wine, here's a link to my calendar.Rochelle Moulton00:33 - 01:08Hello, hello. Welcome to the Soloist Live podcast, where we're all about turning your expertise into wealth, impact, and power. I'm Rochelle Moulton, and today I'm so excited to welcome Ruben Swartz to the show. Ruben is the founder of Mimarin, the fun
Reuben Swartz, What's a CRM? My guest is Reuben Swartz. He's the founder of Mimiran CRM, built for solo consultants to help them with client relationship management. He's also the host of the Sales for Nerds podcast, interviewing experts to help consultants with their sales skills. Let's learn more about his decision to start Mimiran, the goals for his podcast, and the ways in which public speaking has benefited him. To get in touch with Reuben, visit https://mimiran.com. __ TEACH THE GEEK (http://teachthegeek.com) Prefer video? Visit http://youtube.teachthegeek.com Follow @teachthegeek (Twitter) and @_teachthegeek_ (IG) Get Public Speaking Tips for STEM Professionals at http://teachthegeek.com/tips
Welcome back to another episode of "Accelerate Your Business Growth," the podcast where we delve into various business topics with experts from around the globe. I'm Diane Helbig, your host, and today's episode is one you won't want to miss. Joining us today is Reuben Swartz, the founder of Mimiran, the innovative CRM designed specifically for solo consultants who despise traditional selling. Reuben is also the host and chief nerd of the "Sales for Nerds" podcast. In this episode, Reuben shares invaluable insights into the importance of genuine human conversations in business. He emphasizes how, despite the convenience of email, social media, and texting, nothing can replace the richness and trust-building capacity of one-on-one interactions. From discussing techniques for introverts to engage in meaningful conversations to exploring strategies for maintaining relationships with past clients, Reuben provides a masterclass in making connections that matter. If you've ever felt overwhelmed by the pressures of traditional selling or wondered how to make your business interactions more authentic and enjoyable, this episode is for you. Stay tuned as Reuben explains how even the simple act of reconnecting with past clients can lead to unexpected opportunities and how positioning yourself as an expert in a specific niche can make you more referable and successful. You won't want to miss his practical advice on managing conversations effectively and creating lasting relationships without feeling like you're constantly selling. Join us as we explore how to succeed without the hard sell and embrace the power of genuine conversations. Let's get on with the show! If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious. Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts. Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it's sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results. Learn more about your ad choices. Visit megaphone.fm/adchoices
Start the new year off right with sales strategies and tools that will help you build connections, cultivate strong relationships, and win more referrals! Reuben Swartz is the host of the Sales for Nerds Podcast and founder of Mimiran, the fun "Anti-CRM" CRM solution for solopreneurs and consultants who hate "Selling" but love serving clients. Utilizing his background of doing sales and marketing for Fortune 500 companies, and his own experience overcoming his personal aversion to selling, Reuben Swartz created, Mimiran a CRM specially designed for consultants, solo entrepreneurs, and solo professionals who may not be comfortable with sales. This "anti-CRM," as he calls it was made with the solopreneur in mind. It caters to the specific needs solopreneurs with unique features not offered by other CRMs and without burdening users with complex features typical of other CRMs that are unnecessary for the solopreneur or consultant. Some Topics Discussed in this episode include: ✅ How to get over your negative feelings about selling ✅ The right way to network and cultivate relationships ✅ Relationship-driven selling and fostering referral partnerships ✅ Follow-up strategies and tips ✅ Bridging the gap between marketing and sales with a CRM solution designed with solopreneurs in mind Connect with Reuben Swartz: https://www.linkedin.com/in/reubenswartz/ Learn more about Mimiran CRM (client relationship management): https://www.mimiran.com/ Traditional CRMs are for the VP of Sales to keep track of the sales team, not for consultants to create and nurture relationships in their “spare” time. Mimiran gives you more of what you need and less of what you don't. Sales for Nerds Podcast: https://www.salesfornerds.io/
Differentiation is hard. So many people try to differentiate themselves in ways that aren't meaningful, or hard to prove. What if you could let your ideal prospects in on your secret(s)? What if you could help them see their world with new insight? In this episode, I delve into the secret of "secrets". (You can catch more information and a free training session on secrets here: https://www.mimiran.com/whats-your-secret/)
Reuben created the “anti-CRM” for freelancers and consultants based on his own experience building a solopreneur business. His platform is based on key values that successful freelancers share, including valuing relationships above all else. In this episode talk about the power of positioning, the “relationship business,” and the non-linear journey that is freelancing. To learn more about Reuben, go to www.mimiran.com or www.salesfornerds.io. To learn more about Sarah, go to www.fruitioninitiatives.com. For early access and transcriptions, subscribe at www.thehustlersmanifesto.com
Reuben Swartz is the founder of Mimiran, the fun Customer Relations Manager for independent consultants who love serving clients but hate "selling". He's also the host and chief nerd on the Sales for Nerds podcast. He went from a background in computer science and software engineering to sales and marketing consulting for the Fortune 500, while struggling with sales and marketing for his own firm. His mission is to help other independent consultants make a bigger dent in the universe and get more clients by using their talents to teach instead of market, connect instead of network, and help instead of sell. Your hosts of Are You Waiting for Permission? are Meridith Grundei and Joseph Bennett. They're friends, co-hosts, actors, improvisers, and coaches. She lives in NYC and coaches actors, business professionals, and presenters to fully engage with their audience, and themselves. She also mentors young actors and directors. He lives in San Miguel de Allende, México, and coaches artists and other creative beings about the beautiful business of art — and life. You can find Meridith: Meridith Grundei the performer artist gal. Or if you are looking to be a more confident and credible speaker, please reach out to Meridith here at Meridith Grundei CoachingYou can find Joseph at Joseph Bennett the artist/coach extraordinaire*Special thanks to Amy Shelley and Gary Grundei of high fiction for letting us use their music for the Are You Waiting for Permission? podcast.And... while the podcast is free, it's not cheap. We'd be thrilled to have your support on PATREONThank you.
It's easy to make sales overly complicated. (I've been guilty of that many times.) So here's the simple, 2-step sales process for consultants that doesn't require fancy sales skills or any of the hard selling at all. You can implement it when you're busy with clients or don't have any client work. And it's fun, sustainable, and effective (Naturally, Mimiran, the fun CRM for solo consultants, makes this all easy.)
Traditional CRMs are too complex and require people working on it for you? Want something more simple yet effective?In this episode of The Business Ownership Podcast I interviewed Reuben Swartz. He is the Founder of Mimiran CRM, simple system that can replace many other tools. It works great for small professional services firms (consultants, coaches, lawyers, etc), where you have to have conversations with prospects. Reuben was talking about conversation with prospects and how big part they play in sales. If you aren't following up with your past clients, current clients, prospects or others - your chances to make a sale drop a lot. That's why he created a simple CRM that makes it easy to start conversations, follow up & boost your sales without being salesy.Learn more about Anti-CRM that helps boosting sales!Check this out!Mimiran Website: https://www.mimiran.com/Reuben Swartz LinkedIn: https://www.linkedin.com/in/reubenswartz/Join our Facebook group for business owners to get help or help other business owners!The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscalingLooking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/
Reuben Swartz is the founder of Mimiran, the fun CRM for independent consultants who love serving clients but hate "selling". He's also the host and chief nerd on the Sales for Nerds podcast. He went from a background in computer science and software engineering to sales and marketing consulting for the Fortune 500, while struggling with sales and marketing for his own firm. His mission is to help other independent consultants make a bigger dent in the universe and get more clients by using their talents to teach instead of market, connect instead of network, and help instead of sell.Follow and Support Reuben Swartz Online:www.mimiran.comwww.salesfornerds.iowww.linkedin.com/in/reubenswartzhttps://www.youtube.com/@MimiranCRM For more information on how you can Own Your Awkward with Andy Vargo, check out https://www.awkwardcareer.com/ #podcast #awkward #ownyourawkward #acceptance #authentiicity #motivation #inspiration #nerd #sales #crm #customerrelationship #relationship #salescalls #advice #coach #texas #austin --- Support this podcast: https://podcasters.spotify.com/pod/show/own-your-awkward/support
Reuben Swartz is the founder of Mimiran, the fun CRM for independent consultants who love serving clients but hate "selling". He's also the host and chief nerd on the Sales for Nerds podcast. He went from a background in computer science and software engineering to sales and marketing consulting for the Fortune 500, while struggling with sales and marketing for his own firm. His mission is to help other independent consultants make a bigger dent in the universe and get more clients by using their talents to teach instead of market, connect instead of network, and help instead of sell.Follow and Support Reuben Swartz Online:www.mimiran.comwww.salesfornerds.iowww.linkedin.com/in/reubenswartzhttps://www.youtube.com/@MimiranCRM For more information on how you can Own Your Awkward with Andy Vargo, check out https://www.awkwardcareer.com/ #podcast #awkward #ownyourawkward #acceptance #authentiicity #motivation #inspiration #nerd #sales #crm #customerrelationship #relationship #salescalls #advice #coach #texas #austin --- Support this podcast: https://podcasters.spotify.com/pod/show/own-your-awkward/support
About Reuben Swartz: Reuben Swartz is the founder of Mimiran, the “anti-CRM” for independent consultants who love serving clients but hate “selling.” Mimiran helps companies sell faster and more profitably by streamlining the sales process, converting more visitors into leads, more leads into conversations, and more conversations into e-signed proposals. He's also the host and chief nerd on the Sales for Nerds podcast. He went from a computer science and software engineering background to sales and marketing consulting for the Fortune 500. His mission is to help other independent consultants make a bigger dent in the universe and get more clients by using their talents to teach instead of the market, connect instead of the network, and help instead of sell. Check out the latest episode of our Conversational Selling podcast to learn more about Reuben. In this episode, Nancy and Reuben discuss the following:The importance of having the right CRM.The key to identifying your ideal prospect. How to have a fun and productive conversation when you are not a salesperson and think sales are icky.Why do people find sales awkward?Being an introvert in the sales world. Tips on following up effectively.Key Takeaways: And one of the reasons why I ended up building an anti-CRM is because all the CRMs I've tried (and I've tried dozens of them) were sort of like necessary evils for me. Defining your ideal client is the foundation for everything. You don't have to waste a bunch of time trying to convince someone to have shoulder surgery who doesn't need it.The main thing is when you have strong positioning, it acts like a magnet and it starts attracting your tribe to you, and just as importantly, it pushes the people who are not going to be a good fit for you away.Referral networks are relationships that are built on conversations.There's a place for email marketing and automation, but when you're in a sales cycle, you're in a conversation-based context, and you need to talk to people." Try to think like a doctor rather than a sales rep trying to make quota. And me being a sales and marketing consultant for years and sitting in some of these sales meetings where people were kind of giving those always-be closing speeches was not a good influence on me. And I knew it wasn't me, but I was like “Well, I guess this is what I must do”. I got to force myself to do it. And no, you don't have to do that. And so, if you go back to that foundation of let's make sure that we're targeting the right people and attracting the right people to us, think about like the doctor who does shoulder surgeries. You don't go to the ear, nose, or throat doctor for your shoulder surgery. You don't go to the knee doctor for your shoulder surgery, etc. If you walked into the hospital and every doctor there was kind of trying to stab you with a business card saying “I'm a doctor and you know, by the way, you're walking funny, let me fix your knee, etc”. That would be an absurd experience." – REUBEN " You probably went to a restaurant recently and had a great experience with a waiter or waitress. That's a salesperson. You go to the doctor. That's a salesperson. A lot of these things that we don't think about that's really what we ought to be doing. We don't want to be selling to anybody. We don't want to be convincing them to do something that we want them to do. We want to be helping them to do the thing that they want to do." – REUBEN "Most introverts I know don't want to be in a room full of tons of people, but they love having deep, interesting conversations, and they're good listeners. They've got everything they need, except the mindset and the process, and the organization to do that with intention.” – REUBENConnect with Reuben Swartz:LinkedIn: https://www.linkedin.com/in/reubenswartz/Mimiran CRM: https://www.mimiran.com/Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/ Connect with Nancy Calabrese: Twitter: https://twitter.com/oneofakindsalesFacebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/Website: https://oneofakindsales.comPhone: 908-879-2911 LinkedIn: https://www.linkedin.com/in/ncalabrese/Email: leads@oneofakindsales.com
The other week, I chatted with former software consultant turned CRM SaaS owner, Reuben Swartz about how to do sales in a way that doesn't feel like selling and instead sets up your relationships for success.In this episode, we chat about things like:Why traditional sales processes don't workHow he helps people win clients without being sales-yHow having a clear target market helps your sales successReframing "sales" as "educating" and "networking" as "connecting"Why having a strong marketing engine allows you to be better at salesA mental model for generating more referralsShould you give gifts and thank-you notes to people who refer business to you?Easy ways to maintain contact with people in your networkAnd a lot more!If selling isn't your jam—or even if it is—you'll get a ton of value out of this episode. The mindsets and mental models he shares make it easy to navigate sales conversations without getting mired in tactical "steps" which can often confuse you and put a barrier between you and your prospects.Resources mentioned:The Go-Giver by Bob BergAlchemy by Rory Sutherland Mimiran: The fun, antiCRMReuben on LinkedInThanks for listening, and if you enjoy the show, please share it with a friend!—kw
Reuben Swartz is the founder of Mimiran, where his experience as a sales and marketing consultant for the Fortune 500, who struggled with his own sales and marketing efforts, led him to create the fun “anti-CRM” for independent consultants who love serving clients but hate "selling." He's also the host and chief nerd on the Sales for Nerds podcast.In today's episode of Smashing the Plateau, you will learn how you can have great conversations in an organized way and increase new business.Reuben and I discuss:How Reuben ended up creating a CRM [02:41]Why independent consultants need their own CRM [04:27]How consultants can overcome their dislike of selling [06:21]How to create a system for having consistent, meaningful conversations [08:38]Connecting with other like-minded business owners in community [16:48]Learn more about Reuben at www.mimiran.com, www.mimiran.com/stp, and www.salesfornerds.io.Thank you to Our Sponsor:The Smashing the Plateau Community
Reuben Swartz is the Founder of Mimiran CRM and Chief Nerd at Sales for Nerds. Reuben began his career as a Software Engineer for Oracle and Microsoft while attending Princeton University for his BSE. After graduation, he was Mr. Pricer for Trilogy Software, where he worked in engine coding, sales, product management, consulting, and training. In this episode… If you've been trying to scale your brand using a CRM, but you're falling behind, what steps can you take to generate growth? How can you generate structured conversations that are engaging and fun? According to Reuben Swartz, conversations with clients can be fun — if you're doing it the right way. When you're scaling your brand, instilling a level of trust in your clients is crucial. You can achieve this by nurturing the relationships through conversation. If you're a busy entrepreneur and struggling to organize customer relations, this episode is for you. In this episode of Access To Anyone, Michael Roderick sits down with Reuben Swartz, Founder of Mimiran CRM, to discuss achieving your mission: generating growth through CRM. Reuben talks about filling the gap in customer relationship management tools, engaging with your audience, and moving relationships through conversation.
Today I'm joined on the show by Reuben Swartz, Founder of Mimiran, a fun "anti-CRM" for solo consultants who hate 'selling' but love serving clients. He's also the host and “Chief Nerd” of the Sales for Nerds podcast. Reuben considers himself a software engineer by training, a consultant by background (helping firms from startups to Global 100 firms sell more profitably), and a sales rep by necessity. Reuben has blended his computer science expertise with his experience as a sales and marketing consultant for Fortune 500 companies, along with his dissatisfaction with conventional sales tools. His objective is to assist other consultants in avoiding the difficulties he faced when letting go of misleading beliefs about sales and marketing. Mimiran helps companies sell faster and more profitably by streamlining the sales process, converting more visitors into leads, more leads into conversations, and more conversations into e-signed proposals. In a wide-ranging discussion, Reuben and I talked about: What is Mimiran and how it can help you develop your business? How Mimiran is making the experience of getting to the lead magnet easier than other CRM tools. Mimiran helps businesses have more conversations with new leads and existing contacts. How to automate proposals and track referrals using Mimiran (it's available on any device). And much more. Thanks, Reuben! For show notes and to see details of my previous guests, check out the podcast page here: www.GetMoreHRClients.com/Podcast WANT MORE CUSTOMERS OR CLIENTS? Want more clients for your HR-related consultancy or HR Tech business? Check out: www.GetMoreHRClients.com/Services. WANT TO START AN HR BUSINESS? Want to launch your own consulting business in the broad Human Resources sector? Visit www.getmorehrclients.com for resources.
When making a business proposal, you are probably focused on filling it with as much important and relevant information as possible. However, an informative one does not automatically translate to sales or partnerships. Reuben Swartz, Founder of Mimiran CRM, joins Doug C. Brown to explain what you may be doing wrong with your proposals and how to improve them to experience ultimate conversion rates.In this episode, you will learn:· The best time to submit business proposals· Why you should make business proposals easy to retell· How to properly set up follow-up meetings with potential clients
We got Reuben Swartz here. He's the founder of mimiran.com. It's the fun CRM program for independent consultants who love serving clients but hate selling. And he's also the host and chief nerd. We love nerds and propeller heads and techno geeks on the Sales for Nerds podcast. Now, Reuben went from a background in computer science and software engineering to sales and marketing for big shot companies Fortune 500, Fortune 100. And while he was helping them, he was struggling with his own sales and marketing for his own firm. So his mission became to help other independent consultants make a much bigger dent in the universe and get more clients by using their talents to teach instead of market, and connect instead of network and help instead of sell. Screw The Commute Podcast Show Notes Episode 694 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 03:33 Tom's introduction to Reuben Swartz 10:08 Software as a Service all in the cloud 12:42 Don't serve cold pizza! 13:40 Barley, the VP of HR 15:09 Sales for Nerds podcast 18:07 What if you had to double your prices 21:52 Sponsor message 23:31 A typical day for Reuben Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ KickStartCart - http://www.kickstartcart.com/ Copywriting901 - https://copywriting901.com/ Training - https://screwthecommute.com/training Disabilities Page - https://imtcva.org/disabilities/ Tom's Patreon Page - https://screwthecommute.com/patreon/ Tom on TikTok - https://tiktok.com/@digitalmultimillionaire/ Reuben's CRM website - https://www.mimiran.com/ Email Tom: Tom@ScrewTheCommute.com Internet Marketing Training Center - https://imtcva.org/ Related Episodes 2 Months on TikTok - https://screwthecommute.com/693/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.
Do you need a funnel in your business? Maybe yes, maybe no. In this episode of Cash In On Camera Reuben Swartz shares how to know if, and when, you need a funnel. Don't miss this episode if you're looking to earn more in 2023. Watch the full LIVE video interview on Sheryl's YouTube channel here: https://youtu.be/5nF5U3B611k --- Send in a voice message: https://anchor.fm/sherylplouffe/message
As a solopreneur consultant, Reuben Swartz found that the learning curve and the frustration he experienced trying to adapt off-the-shelf enterprise customer relationship management software made his marketing and selling experience much less than enjoyable. As he started to put together tools of his own to track and manage his customer relationships, he started to look forward to his sales calls, and the friction he'd experienced with the larger software packages dissolved. As he showed people his new systems, he discovered there was a product opportunity there, and Mimiran was born. Mimiran is the "Anti-CRM" designed specifically for solopreneurs that will help you track your sales process and make your customer contacts easier to manage and much more enjoyable. It also allows relationship-based solopreneurs to prioritize conversations that lead to long-term connections and opportunities. In this episode, we talk about: ** The foundation of any relationship-based business. ** Transforming selling from a vicious cycle to a virtuous cycle. ** How Reuben finds his customers. ** Ideas for lead magnets that people will use. ** Forming strong connection habits without overthinking. We also learn about Reuben's podcast, Sales for Nerds, that you can find on your favorite podcast network or here: https://www.salesfornerds.io/ Find more information about Mimiran here: https://www.mimiran.com/ #CRM #solopreneur #selfemployed --- Send in a voice message: https://anchor.fm/franklin-taggart9/message
This week we are talking about positioning. I know that sounds like some techie, marketing thing that you need an MBA to figure out but it really isn't. Your position is simply what you want people to think about you when you're not in the room and to have that conversation. My guest, Reuben Swartz shared his simply acronym MEGA as a way to think about your position statement in four simple pieces M- Magnetic - The key thing to remember is a magnet has two poles of equal strength. People make the mistake of trying to attract everybody. You can't do that. Your position should be a really powerful magnet that attracts your ideal clients and repels people who aren't so you avoid wasting time on bad fits. E - Easy - The job of positioning is to make sales and marketing easier. G - Gorilla - You want to select a market where you can be the 800 pound gorilla in the room. So define your brand and you niche narrow enough so that you can dominate. A - Authentic - Your position should reflect you. Don't try to copy others, be you. Learn more about Reuben: http://mimiran.com and The Sales for Nerds Podcast
Your audience niche is one of the essential areas to establish early on. It can define the conversations you have and even the individuals who would want to go on your show.In this episode of the Salescast Podcast, our host Edward Purmalis continues the conversation with Reuben Swartz, Founder of Mimiran CRM and host of the Sales for Nerds Podcast. Reuben talks about defining your audience niche and what it means to have great guests conversation-wise. HIGHLIGHTSIdentifying and connecting with your core audienceGetting guest requests: Many are not a good fitThe ideal guest profile for the Sales for Nerds podcastBe naturally curious about the guest's real story QUOTESReuben on defining your angle and why somebody would listen to you: "Find the hundred people who desperately need to hear what you have to say and help them. You can always expand as you go but it's so crowded and noisy. if you're trying to be the next Joe Rogan, it's not going to work. There's already a Joe Rogan."Reuben on finding guests and having great conversations: "Do you have something interesting to add to that audience? It's less about your this age, this gender, this professional background or not. I think you can have these really interesting conversations coming from all different places." You can connect with Reuben and check out his work in the links below:LinkedIn: https://www.linkedin.com/in/reubenswartz/Website: https://www.mimiran.com/Sales for Nerds Podcast: https://podcasts.apple.com/us/podcast/sales-for-nerds/id1161950812 If you're listening to the Salescast Podcast, please subscribe, share, and send us your feedback.
Having someone over as a guest on your podcast is more than just interviewing this person. It's a lot about exchanging valuable insights and lessons while also potentially building a long-lasting relationship through meaningful conversation.In this episode of the Salescast Podcast, our host Edward Purmalis talks to Reuben Swartz, Founder of Mimiran CRM and host of the Sales for Nerds Podcast. Reuben talks about using his experience and journey in consulting and how this eventually translated to having pleasant conversations over wine through podcast recordings! HIGHLIGHTSHow the Sales for Nerds Podcast kicked offThe reason for the release cadence for the podcastAudience growth depending on one's goals for his/her showChanges in the podcasting landscape over the years QUOTESReuben on the commercialization of the podcast space: "Then you have a bunch of people coaching other folks on how to make money from your podcast. And there's nothing wrong with that per se but then you end up attracting a bunch of people who are really only there because they want to make money. They're not there because they have that enthusiasm and passion."Reuben on the business relationships that can be built after inviting someone on the show: "In terms of business people, some people don't respond. I haven't got a hundred percent success rate of getting guests to come on the show. I've been very pleasantly surprised at how easy it's been to get guests on. Even famous people on my bookshelf back here!" You can connect with Reuben and check out his work in the links below:LinkedIn: https://www.linkedin.com/in/reubenswartz/Website: https://www.mimiran.com/Sales for Nerds Podcast: https://podcasts.apple.com/us/podcast/sales-for-nerds/id1161950812 If you're listening to the Salescast Podcast, please subscribe, share, and send us your feedback.
Reuben Swartz is the founder of Mimiran, the fun CRM for independent consultants who love serving clients but hate “selling”. He’s also the host and chief nerd on the Sales for Nerds podcast. He went from a background in computer science and software engineering to sales and marketing consulting for the Fortune 500, while struggling […]
Reuben Swartz is the founder of Mimiran, the fun CRM for independent consultants who love serving clients but hate “selling”. He’s also the host and chief nerd on the Sales for Nerds podcast. He went from a background in computer science and software engineering to sales and marketing consulting for the Fortune 500, while struggling […] The post Reuben Swartz with Mimiran appeared first on Business RadioX ®.
What You'll Learn From This Episode:Why it's easy for us to recall folks who genuinely helped us and were really effective salespeople.What we can do to make selling less like rejection and more like play in a game that you don't necessarily win a hundred percent of the time but you still enjoyed it even if you didn't win.What you do to be more intentional about creating more of those conversational opportunities.Related Links and Resources:Reubens's Gift to you:Here's a "Fill in the Blank" proposal template that's his most popular giveaway: https://www.mimiran.com/sample-proposal/fill-in-the-blank-consulting-proposal-template/Summary:Reuben Swartz is the founder of Mimiran, the fun CRM for independent consultants who love serving clients but hate "selling". He's also the host and chief nerd on the Sales for Nerds podcast. He went from a background in computer science and software engineering to sales and marketing consulting for the Fortune 500, while struggling with sales and marketing for his own firm. His mission is to help other independent consultants make a bigger dent in the universe and get more clients by using their talents to teach instead of market, connect instead of network, and help instead of sell.Learn more at: https://www.mimiran.com
Founder of Mimiran, Reuben Swartz, joined me on Ditching Hourly to talk about the unique client relationship management needs of solo consultants and shared the novel approaches he took when building his “anti-CRM”. Reuben's LinkedIn Mimiran CRM Jonathan on Reuben's Podcast ----Have you ever thought about starting a podcast but gave up because it seemed too hard?I've got good news for you:If you can run a Zoom call, you can host a podcast.In my 5-Day Podcast Challenge, you will learn exactly what to do (and more importantly NOT do) to get your podcast off the ground in as little as five days.The next session of 5DPC starts this Monday, October 10th. Registration closes Sunday at 11:59pm ET, so time is running out.Stop thinking and start doing. You could be inviting guests to your new show in less than two weeks.ENROLL IN 5DPC NOW »I hope to see (and hear) you there!
Reuben Swartz is a software engineer who found his true passion in sales and marketing. What drove his passion was that different-sized companies require different practices when it comes to marketing strategies. That's why Reuben founded Mimiran, a CRM platform for small business owners and solopreneurs who wanted to expand their business without a lot of overwhelmed. Reuben founded Mimiran on this principle: the best way to grow your business is by helping people instead of selling, teaching people instead of marketing, and connecting with people instead of networking.One strategy Reuben suggests is to niche down instead of going wide. When you want to grow your business, go narrow and know your customers rather than try to target everyone. Reuben shares more strategies to help you grow your business without becoming salesy or pushy in today's One Big Tip podcast episode. They say necessity is the mother of all invention, and in Reuben's case, that's precisely what happened. He searched the world for a CRM that would work for his small business. When he didn't find one, he built one to suit. Then he realized he needed to grow his company and had to rely on making connections and networking. As an introverted entrepreneur, he realized that wouldn't work for his personality. Instead of just having conversations with everyone, he started to connect with people who were genuinely interested in what he had to say and what he was offering. That's where the magic happened. Reuben built the success of his business by creating connections with intention with like-minded people who were interested in what he had to offer. The strategy of connecting with intention means you need to know who your market is. You need to pay attention to where they hang out online, which platforms they use, and know where to find them. Then there's no selling. You have person A who has something they are passionate about and person B who is genuinely interested in what person A has to offer. Another method that Reuben uses is talking to people you already know and just telling them what you're up to. People are typically genuinely interested and want to help others. This is an untapped resource for most entrepreneurs. The only reason people don't do this is because it's out of their comfort zone, and they are entrenched in fear. If you're ready to grow your business, start making connections with intention and watch your business grow. We'd like to know how this One Big Tip worked for you!In This Episode:[2:25] Reuben shares his backgroundYou don't always start where you need to beFollow your passion and see where it takes you[5:10] When you can't find what you need, you need to get creativeDon't be afraid to follow your passionIf you need a specific service, others need it too[13:20] Sales is not like dating, to succeed you don't cast a wide netTo be successful you need to narrow your reachIt's better to be an expert on one thing than average on many[16:50] COVID impacted entrepreneursStep outside of your comfort zone The people you already know are your first point of contact[20:02] Passion is something that is contagiousClients can feel the passion behind a pitchIf you know something is good, it's easy to convince others of the sameSupport the show
CRMs, Customer Relationship Management - more specifically the technology and the platform for managing and supporting customer relationships is supposed to help us streamline our marketing, outreach and lead generation. But more often than not companies invest lots of money into systems that their employees never use. Why? Because they chose the wrong platform. Listen in as I talk with Reuben Swartz, founder of Mimiran, a CRM for people who hate sales. He tells us how he went from hating sales and networking to enjoying it once he created a platform that worked! Drink of the week: https://www.killingthyme.net/2021/10/13/caramel-apple-red-sangria-recipe/ (Caramel Apple Red Sangria) If you liked what you heard today, please leave a review and subscribe to the podcast. Also, please remember to share the podcast to help it reach a larger audience. Julie Brown: https://juliebrownbd.com/ (Website) https://www.instagram.com/juliebrown_bd/ (Instagram) https://www.linkedin.com/in/julie-brown-b6942817/ (LinkedIn) https://www.youtube.com/channel/UCIwWVdayM2mYXzR9JNLJ55Q (Youtube) Reuben Swartz https://www.mimiran.com/ (Mimiran) Sponsor https://nickersoncos.com/ (Nickerson)
Reuben Swartz is the founder and CEO of Mimiran, a CRM (customer relationship manager) specifically designed for solo consultants. Reuben worked as a consultant himself and wanted a tool for managing clients. Although these tools were abundant for large enterprises, he could not find a tool that met his needs and was made for a one-man team. So, Reuben built the tool himself and created Mimiran. Episode Notes Reuben's story creating his own business [1:00]“There's a right tool for the right situation” so you don't need to compete with the multimillion dollar companies [3:31]The power of being authentic rather than mimicking other successful companies in the industry. Focus on helping others rather than selling [5:40]What is a CRM? [8:48]Reuben's anti-CRM is a tool entrepreneurs can use to easily track and manage sales and marketing information [12:10]Situate yourself in the market so that you can dominate a particular niche [18:45]If there isn't a tool out there that does it all, create it yourself [22:40]Narrowing your target audience and listening to their needs will help you create the best solution for the group you serve [32:35]Build a feedback loop with your customers to drive changes and establish priorities [35:12]Attempting to balance a new startup while starting a family [36:16]Pick an easy problem to solve [41:18]The decision to work as a one-man team [43:01]Mimiran is a lifestyle business. Reuben's family is his number one priority and his business is number two. [46:38]How is Mimiran funded? You don't need to be a unicorn business to find success and be happy [46:48]The danger of prioritizing money and prestige rather than finding joy in the work you do [48:43]Stop selling and focus on connecting and solving problems with others [51:34]Talk to the people who are most likely to buy what you are selling. Don't try to attract everybody [58:02]Potentially creating a CRM customized for individual niches [1:00:25]Reubens advice for entrepreneurs “find a niche and become the go-to person in that niche” [1:05:02]Get more exciting entrepreneur content and podcast exclusives on StartupSavant.com. Watch Startup Savant founder interviews on YouTube!Follow us on Instagram, Twitter, and LinkedIn.
Proposals are an essential part of winning business, but writing a consulting proposal is often a hugely time-consuming and frustrating process. In this episode, Reuben Swartz and Alastair McDermott discuss how to create a stress-free consulting proposal, what elements are essential in the proposal document, and why presenting the proposal is such an important part of the sales process. They also discuss how you should think about proposals (and why proposals are not brochures), how to use options and pricing curves, and where you can find proposal templates and resources. “If you do the proposal right it doesn't feel like a necessary evil, which is what it used to feel like to me. It's kind of fun, almost like getting warmed up for the game. It's not something that you have to loath or be stressed out about.” -- Reuben Swartz on The Recognized Authority podcast “When I started out, I was excited but also terrified and stressed out about how I supposed to write the proposal. I've subsequently learned that it happens to a lot of people, because I don't think we equip folks with the right way of thinking about proposals, and it turns it into this unnecessarily stressful event.” -- Reuben Swartz on The Recognized Authority podcast
In this episode of the Better Presentations More Sales Podcast Reuben Swartz from Mimiran.com share tips and ideas to help you deliver compelling sales proposalsReuben talks about the need to make the buyer the hero of your proposal rather than yourself and to ensure that from your first paragraph, in whatever format you deliver your proposal, the buyer recognises that you have understood the situation they have, the problem they need to solve etc…Far too many proposals are sent out with incomplete understanding of the buyers situation often as rueben says because we simply don't ask enough questions and indeed enough of the right questions to ensure we fully understand what the buyer is looking for from usA great tip that Rueben shared was for you once you have compiled a proposal to go through it with three highlighter pens. Mark in green everything that is about the buyer and their company, in yellow things that may confusing or jargony and in red the things that are entirely about you.Ideally you should little or no yellow some red but almost all green! Try it! Here's how you can find Reuben and his company: Company and CRM : https://www.mimiran.com Podcast: https://www.salesfornerds.io The blank proposal template mentioned in the podcast: https://www.mimiran.com/sample-proposal/fill-in-the-blank-consulting-proposal-template/ online course on sales proposals, currently 80% off on AppSumo: https://appsumo.com/products/marketplace-sales-proposals-the-right-way/ — Linked In : https://www.linkedin.com/in/reubenswartzTwitter: https://www.twitter.com/sales4nerdsFacebook: https://www.facebook.com/mimiranThis is episode 213 of the Better Presentations More Sales podcast - the previous 212 episodes are available on your usual podcast app or you can listen and download them via this link. To find out how more about how I can help you deliver confident, impactful, memorable and action inducing presentations in 2022 please follow this linkBefore you book any training or coaching with me it is important for you to be sure that I'm the right person for you or your team so let's have a 15-20 minute informal no obligation no charge chat on Zoom. Simply click on this link to make that happen.If would like the chance to be sent by me a copy of my book : 12 Business Lessons from Running an UltraMarathon simply leave a review for the podcast, take a screenshot and email it to at podcast@trevorleemedia.co.uk - don't forget to include your name and postal address. If you've already left a review - thanks very much - simply screenshot the one you already left and send it to me. Thanks for listening. If you like the show please do leave a review via your podcast app. or comment in Linked in or share with others. Any / all of those actions would be much appreciated.
Chad Lingafelt chats with Reuben Swartz, founder of Mimiran and Sales for Nerds joining us from Austin, Texas. Mimiran helps companies sell faster and more profitably by streamlining the sales process. On this episode, we talk about how you can improve your sales process and convert leads into clients. Reuben shares his thoughts on understanding the market and who your product or service helps best and identifying who will pay for it. We dive in to what you can do to make it easier for people to buy, how to talk in their language, and how to make them the hero of the story. Learn more about how you can start improving your sales even if you're not a sales expert. This is a great conversation for non sales people and even sales experts that are ready to start growing their percent of closed leads. Connect with Reuben Swartz & Mimiran Website: https://www.mimiran.com, https://www.salesfornerds.io Instagram: https://www.instagram.com/mimiran Facebook: https://www.facebook.com/mimiran LinkedIn: https://www.linkedin.com/in/reubenswartz
As an independent consultant, you might be wondering “when is the best time to implement a CRM solution for my consulting business?” “What is the best way to track my consulting pipeline?” And, “how can I make tracking my consulting pipeline and follow-ups easier?”My guest today, Reuben Swartz, shares that using a CRM is the best method to help independent consultants manage and grow their consulting practice. In fact, Reuben has created a CRM solution called Mimiran which is specific for solo, independent consultants. Listen in to learn more about when's the best time for an independent consultant to set up a CRM solution, examples of mistakes that are made when managing a pipeline, and some trends that he's seeing in the independent consulting world using the data from Mimiran.Get full show notes and more information here: https://www.melisaliberman.com/blog/48
Have you started (or finished?) business and life planning for 2022? Here are some thoughts on how to plan (and execute) effectively.
Allan Langer joins Sarah Hicks on this episode of the Predictable Revenue Podcast. Allan is the Founder/CEO of The 7 Secrets Center of Sales and Marketing, and his book, “The 7 Secrets to Selling More by Selling Less”, is an award-winning best-seller on Amazon. Highlights include: The biggest mistake you can make in a proposal (1:30), how a good proposal should be structured (7:25), how and when to use images (14:24), positioning pricing as an investment (20:42), and the impact of these changes (29:25). SHOW NOTES: More on writing great proposals: Octiv's Kelsey Briggs On How To Improve Those Critical Documents How to nail your proposals with Mimiran's Reuben Swartz ______________________ Are you looking to create repeatable, scalable and predictable revenue? We can help! ► https://bit.ly/predictablerevenuecoaching
For a lot of people in professional services, the number and quality of conversations determines the size and quality of your practice. But many entrepreneurs don't have a real plan to have more conversations. Reuben Swartz shares how to put one together, and how it works even for introverts. Reuben is the founder of Mimiran, the CRM for solo consultants who hate “selling”, and the host and “Chief Nerd” of the Sales for Nerds podcast. Whether you're a seasoned designer or a total novice, with Visme, you can create engaging, dynamic branded content that makes people ask, “How did you do that?!” Visit https://tinyurl.com/seizevisme to explore. If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. If you haven't seen all Audible.com has to offer, you don't know what you're missing. Sign up for a free trial at audibletrial.com/businessgrowth. Learn more about your ad choices. Visit megaphone.fm/adchoices
In this week’s episode Do you feel uncomfortable about submitting a quote in a proposal or increasing your prices? Many MSPs worry about this, but this week Paul explains why you should always be the most expensive MSP in town Speaking of proposals, how do you stop wasting time submitting proposals to people you never hear from again? This week’s featured guest talks about the importance of capturing your prospect’s ‘story’ before and during the process of creating a proposal And live events have finally returned! Heard about DattoCon 21? It’s back, bigger and better, for 3 days in October. Now as a hybrid event, you can win either a place at the event in Seattle or VIP places for the virtual experience – just for listening Featured guest Thank you to Reuben Swartz from Mimiran for joining Paul to talk about how MSPs can create better proposals. A software engineer to who accidentally became a sales and marketing consultant. He built Mimiran, the CRM for solo consultants who love serving clients but hate selling, the CRM he wished he’d had when he was trying to use tools built for his much bigger clients. When not working, Reuben is probably trying to keep up with his wife, his twins or his dog. Connect with Reuben on LinkedIn. Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert Paul recommended the productivity app TextExpander Producer James told you about the chance to win access to the huge DattoCon 21 event. Find out more and enter, (before midnight UK time September 5th). While talking about creating better proposals, Paul’s guest recommended their ‘fill-in-the-blank’ template on the Mimiran site Many thanks to Jamie Warner, CEO of eNerds and Invarosoft for recommending the book
In this week’s episode Do you feel uncomfortable about submitting a quote in a proposal or increasing your prices? Many MSPs worry about this, but this week Paul explains why you should always be the most expensive MSP in town Speaking of proposals, how do you stop wasting time submitting proposals to people you never hear from again? This week’s featured guest talks about the importance of capturing your prospect’s ‘story’ before and during the process of creating a proposal And live events have finally returned! Heard about DattoCon 21? It’s back, bigger and better, for 3 days in October. Now as a hybrid event, you can win either a place at the event in Seattle or VIP places for the virtual experience – just for listening Featured guest Thank you to Reuben Swartz from Mimiran for joining Paul to talk about how MSPs can create better proposals. A software engineer to who accidentally became a sales and marketing consultant. He built Mimiran, the CRM for solo consultants who love serving clients but hate selling, the CRM he wished he’d had when he was trying to use tools built for his much bigger clients. When not working, Reuben is probably trying to keep up with his wife, his twins or his dog. Connect with Reuben on LinkedIn. Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert Paul recommended the productivity app TextExpander Producer James told you about the chance to win access to the huge DattoCon 21 event. Find out more and enter, (before midnight UK time September 5th). While talking about creating better proposals, Paul’s guest recommended their ‘fill-in-the-blank’ template on the Mimiran site Many thanks to Jamie Warner, CEO of eNerds and Invarosoft for recommending the book
In this week’s episode Want your MSP to stand out in the crowd and really be noticed? There is a solution that involves your car and a LOT of vinyl plastic. Check out Paul’s brilliant tried and tested method for making a lot of noise and being seen in the marketplace Also, did you know your MSP needs a Star Wars-esq opening scrolling story? Okay, maybe not literally yellow text fading into the distance, but Paul explains how creating the right backstory can set up your MSP for increased growth Plus on the show this week, Paul’s featured guest explains exactly how he grew his MSP and navigated some very challenging times Featured guest Thank you to Nick Moran from Powernet for joining Paul to talk about how he grew his MSP to have offices in 3 cities and 85 staff. After co-founding Evolve IT back in 1993 and merging with Powernet in 2019, Nick still looks the same as he did at 18(!). He loves his music, kebabs and travelling with the family. Connect with Nick on LinkedIn. Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert Producer James told you about a forthcoming chance to win access to the huge DattoCon 21 event Many thanks to the business guide Steve Preda for recommending the book High Output Management by Andy Grove On August 31st Paul will be joined by Reuben Swartz from Mimiran, talking about how to create better MSP proposals Got a question from the show? Email Paul directly: hello@paulgreensmspmarketing.com Episode transcription Voiceover: Fresh every Tuesday for M`SPs around the world. This is Paul Green’s MSP Marketing podcast. Paul Green: Hi. Hello and welcome back to the show. Here’s what we’ve got in store for you today. Nick Moran: Once that client lift and they outsourced direct to the vendor, we have to look for a new revenue opportunity. Paul Green: We’re also going to be talking about your backstory today, your origin story, how you came to be the owner of the business. This is a nice follow-up to something we did in last week’s show about wheth
In this week’s episode Want your MSP to stand out in the crowd and really be noticed? There is a solution that involves your car and a LOT of vinyl plastic. Check out Paul’s brilliant tried and tested method for making a lot of noise and being seen in the marketplace Also, did you know your MSP needs a Star Wars-esq opening scrolling story? Okay, maybe not literally yellow text fading into the distance, but Paul explains how creating the right backstory can set up your MSP for increased growth Plus on the show this week, Paul’s featured guest explains exactly how he grew his MSP and navigated some very challenging times Featured guest Thank you to Nick Moran from Powernet for joining Paul to talk about how he grew his MSP to have offices in 3 cities and 85 staff. After co-founding Evolve IT back in 1993 and merging with Powernet in 2019, Nick still looks the same as he did at 18(!). He loves his music, kebabs and travelling with the family. Connect with Nick on LinkedIn. Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert Producer James told you about a forthcoming chance to win access to the huge DattoCon 21 event Many thanks to the business guide Steve Preda for recommending the book High Output Management by Andy Grove On August 31st Paul will be joined by Reuben Swartz from Mimiran, talking about how to create better MSP proposals Got a question from the show? Email Paul directly: hello@paulgreensmspmarketing.com Episode transcription Voiceover: Fresh every Tuesday for M`SPs around the world. This is Paul Green’s MSP Marketing podcast. Paul Green: Hi. Hello and welcome back to the show. Here’s what we’ve got in store for you today. Nick Moran: Once that client lift and they outsourced direct to the vendor, we have to look for a new revenue opportunity. Paul Green: We’re also going to be talking about your backstory today, your origin story, how you came to be the owner of the business. This is a nice follow-up to something we did in last week’s show about wheth
Roshni Baronia, Host of Ace the Sales Podcast is talking to Reuben Swartz. As a consultant, Reuben struggled with sales and marketing, ironically needing good word-of-mouth to deliver sales and marketing services to the Fortune 500. He tried to copy the tools and practices of my very successful clients but realized that what works for a giant corporation doesn't work well for a tiny consulting firm. He built Mimiran - the CRM he wishes he'd had, that lets consultants connect instead of the network, teach instead of the market, and help instead of sell. He's also the host and Chief Nerd on the Sales for Nerds podcast, all part of his mission to help people who are great at serving clients but think they hate sales and marketing to learn the easy way, instead of through the school of hard knocks like he did. https://www.mimiran.com https://www.linkedin.com/in/reubenswartz Use the code ACETHESALES21 on any plan of Mimiran CRM to get a special discount as ATS listener! ----------------------------------------- Do you want to crush your sales goals this year? Get your hands on the Personal Sales Planner for Solopreneurs which will help you plan, track, and make consistent progress with your 30-60-90 day sales actions. Grab your comprehensive sales growth tool here bit.ly/psp-37
Roshni Baronia, Host of Ace the Sales Podcast is talking to Reuben Swartz.As a consultant, Reuben struggled with sales and marketing, ironically needing good word-of-mouth to deliver sales and marketing services to the Fortune 500. He tried to copy the tools and practices of my very successful clients but realized that what works for a giant corporation doesn't work well for a tiny consulting firm. He built Mimiran - the CRM he wishes he'd had, that lets consultants connect instead of the network, teach instead of the market, and help instead of sell. He's also the host and Chief Nerd on the Sales for Nerds podcast, all part of his mission to help people who are great at serving clients but think they hate sales and marketing to learn the easy way, instead of through the school of hard knocks like he did.https://www.mimiran.comhttps://www.linkedin.com/in/reubenswartz Use the code ACETHESALES21 on any plan of Mimiran CRM to get a special discount as ATS listener!-----------------------------------------Do you want to crush your sales goals this year? Get your hands on the Personal Sales Planner for Solopreneurs which will help you plan, track, and make consistent progress with your 30-60-90 day sales actions. Grab your comprehensive sales growth tool here bit.ly/psp-37
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You’d think that the last thing we need is another CRM, but most systems fail in one spectacular way or another. Mimiran is more than just a CRM. It is a whole way of thinking, a whole philosophy embedded in software that solves problems instead of creating new ones. Behind this innovative tool is the nerdy, introverted and just plainly brilliant mind of Reuben Swartz, the Chief Nerd at Sales for Nerds. Do you hate selling? Well it’s probably you and the greater part of the world. Listen in as Reuben shares with Mitch Russo how he turned his hate for sales and CRMs into a passion to build – wait for it – a sales tool and a CRM. Ironic? It’s anything but.Love the show? Subscribe, rate, review, and share!Here’s How »Join Your First Thousand Clients Community today:mitchrusso.comMitch Russo LinkedIn
You’d think that the last thing we need is another CRM, but most systems fail in one spectacular way or another. Mimiran is more than just a CRM. It is a whole way of thinking, a whole philosophy embedded in software that solves problems instead of creating new ones. Behind this innovative tool is the nerdy, introverted and just plainly brilliant mind of Reuben Swartz, the Chief Nerd at Sales for Nerds. Do you hate selling? Well it’s probably you and the greater part of the world. Listen in as Reuben shares with Mitch Russo how he turned his hate for sales and CRMs into a passion to build – wait for it – a sales tool and a CRM. Ironic? It’s anything but. Love the show? Subscribe, rate, review, and share! Here’s How » Join Your First Thousand Clients Community today: mitchrusso.com Mitch Russo LinkedIn Learn more about your ad choices. Visit megaphone.fm/adchoices
Today’s episode of The Digital Agency Insiders Podcast, Reuben Swartz joins me to share his secrets in sales and marketing.Reuben is the Founder of Mimiran and the Chief Nerd of The Sales for Nerds Podcast & Community. He helps expert consultants who love serving clients — but at the same time, hate selling and marketing — get more clients without being 'salesy'.Find out exactly how that works in today’s episode of The Digital Agency Insiders Podcast.
Show NotesSales Journey-To say Reuben was reluctant to join sales is an understatement, but with a background in software development and pricing, he started a consulting business and had to begin selling.-He tried to copy the enterprise salespeople he'd seen at previous companies but felt out of place until he realized selling his way was an option.-It took a change of mindset to feel comfortable in his sales role; he wasn't selling or manipulating, but rather helping. This vocabulary switch made everything more natural.Leaning into Science-As a software developer, he was brought onto sales calls to answer the deep technical questions the clients had, but that the salesperson wasn't capable of explaining.-When he leaned into his technical expertise, rather than trying to be what he thought a salesperson was, he had better interactions with prospects.Aligning Interests-All companies tinker with the question of how to align what salespeople say their company can offer versus what the company can provide. A lot of this boils down to incentives.-If sales reps are purely trying to close deals to get a check and move on, it's going to work a lot differently than closing deals and receiving compensation as the customer grows more successful over time.-With his background, he has a unique perspective. He can think about what the customer needs from a sales, technology, and service standpoint.Acceptance-Traveling consulting was his primary business until he had children. Missing their big moments was never an option, so he began virtual and local consulting. He might not get a penthouse in New York, but that wasn't important being present for his kids was.-This shift allowed him the flexibility he needed to take care of his family and forced him to be more open about his personal life at work.-Accepting where you are and who you are is powerful. Finding your niche and being the master of your domain brings confidence and security.His Podcast-Reuben was having a hard time keeping up with his workload and didn't have time to meet for informational interviews, so he thought about writing a book or starting a podcast.-The book is still in the works, but the podcast is up and running, and he interviews sales and marketing experts so that you don't have to make the same mistakes he did.Resources-Sales for Nerds-LinkedInSend in a voice message: https://anchor.fm/othersideofsales/messageSupport this podcast: https://anchor.fm/othersideofsales/support
At some point in your business ownership journey you'll be faced with the decision to invest in a CRM or Client Relationship Mangagement tool. And it can be a tough decision - with the options, the variety, the different focuses the databases can have, the price points and more. So for this episode I talk to Reuben Swartz on why he built his CRM... which sheds insight into what you should be looking for when you are deciding on investing in a CRM or changing your CRM. You can find the resources we mention on the show notes page at www.staceybrownrandall.com/115.
"Don't be scared of the video. Make time to actually connect with folks over video." - Reuben Swartz in today's Tip 433 How about you? Are you having more video conversations? Join the conversation at DailySales.Tips/433 and check his post with some video calls tips! Have feedback? Want to share a sales tip? Call or text the Sales Success Hotline: 512-777-1442 or Email: scott@top1.fm
In this week’s episode, learn how to release the vicious cycle of selling that only leaves you feeling frustrated and fake. Join us as Reuben Swartz, head of the Sales for Nerds podcast and Founder of Mimiran- a CRM for people who hate “selling,” talks through all of the failed approaches he’s attempted at sales and what has finally brought him to his success with customers. Reuben is not a “natural-born” salesperson, but he thought he was prepared for what would make him successful at sales. He quickly learned this was not the case and, for a long time, felt like he was insecure and pretending with his clients. In fact, it took him years to figure out that proposals to his clients were not about him… it was about the client. Fast forward to today, he has created Mimiran and now on a mission to help others avoid what he went through when approaching sales. Join us here to get some value you will appreciate and take the pressure off yourself by being authentic and honest with your customers. Reuben created a mad lib that he wants to share with you that will benefit you and your clients when it comes to creating a proposal. His headline on LinkedIn is Get more clients by “teaching,” not “marketing” and “helping,” not “selling.” Find out all the details here!
Do you love helping your clients but hate selling? If so, you'll love this episode. Today's guest on A Better HR Business is Reuben Swartz, founder of Mimiran (the CRM for people who love serving clients but hate selling), and the host and Chief Nerd on the Sales for Nerds Podcast. Reuben graduated with a computer science degree from Princeton University and got lost on his way out to Silicon Valley, ending up in Texas instead. There, Reuben wrote code that powered hundreds of billions of dollars of transactions, before realizing that the interesting problems were not just the technology, but the way organizations use technology. He started Mimiran (“mim-eran”) to bring together technology, strategy, and business processes for sales and marketing, especially pricing, for large companies, consulting and training many members of the Fortune 500. After the birth of his twins, he didn't want to travel all the time, and he wanted to work with smaller firms more like his company and less like the giant corporations he had served. Reuben created the Mimiran CRM to make it easier for service-oriented firms to sell without having to be “sales-y”, and started the Sales for Nerds podcast so that other people could learn the easy way, instead of the way he learned. We discussed: Reuben's background in B2B sales. Lead magnets - what are they and how do they help? People who don't use lead magnets because they get all their leads from referrals then it is a self-fulfilling prophecy. What makes a good proposal to potential new clients? Reuben's advice on how to approach a potential client that you've found on LinkedIn. Reuben's thoughts on the best way for a consultant or startup founder to approach their former employers to get them as a client. How a consultant or startup founder should conduct a sales meeting with a potential new client. A suggested plan of attack if starting out as a new HR consultant or a new HR tech startup. Sales Training: Reuben also hosts a fabulous podcast and an online sales training course for consultants - you can check it out here. Sales Podcast: Reuben is also the host and Chief Nerd on the Sales for Nerds Podcast. Mimiran: If you'd like a free trial of Mimiran and then get 10% off, use the referral code: MOREHR About The 'A Better HR Business' Podcast I write the Get More HR Clients blog as a former HR professional who has moved across to the marketing side of business. Join my private HR marketing newsletter for consultants and tech companies in the Human Resources industry. If you work as a Human Resources consultant or in an HR tech startup in recruitment, training & development, employee engagement, HR consulting, employment law, employee outplacement - my HR marketing update will help. In this podcast, I talk with different HR consultants and HR tech from around the world to learn about what they do and how they keep their businesses healthy and moving in the right direction. If you have questions you want me to ask or if there are companies or consultants you'd like me to talk to, just let me know. Go to: Get More HR Clients.com/podcast and get in touch. Remember to subscribe to get notified of new episodes. Enjoy the show! Ben
"Now I want to help people who love serving clients, but wanting to get better at sales and marketing both with my memory and CRM and with a Sales for Nerds podcast." - Reuben Swartz in today's Tip 140 Do you want to share your own podcast! Join the conversation at DailySales.Tips/140 and learn more about Reuben! Have feedback? Want to share a sales tip? Call or text the Sales Success Hotline: 512-777-1442 or email scott@top1.fm
In this episode, we meet Reuben Swartz, CEO of Mimiran: The simple CRM for people who love to serve clients but hate selling.You can reach Reuben at reuben@mimiran.comGet a free Trial of Mimiram at https://www.mimiran.com/Also, listen to the "Sales for Nerds" podcast at https://www.salesfornerds.io/ For Reuben's online courses, visit: https://coaching.salesfornerds.io/a/rnm1r My favorite Quote from Reuben on this episode: "I like helping, but I don't like selling!"If you're a business expert, a trainer, a coach, or a consultant, and you want to land Big-Ticket Clients, watch our free training: https://drpele.com/masterclass Big-Ticket Clients™ helps coaches, consultants and companies leverage the narrative psychology and persuasive power of storytelling to attract and enroll their highest-value clients online. This podcast is here to answer only ONE question: "How do you stand out in a noisy marketplace to create the business and life of your dreams while maintaining your own powerful, unique voice?" To get answers, subscribe to Big-Ticket Clients™.Support the show (https://drpele.com)
If you've ever wondered how to craft a better proposal and improve their success rates, Reuben Swartz shares his tips on how to create sales proposals that win.
In today's Tip 13, Reuben Swartz provides tips on how to create compelling proposals. When was the last time you thought about your proposal and the impact it was having on your win rate? Join the discussion with Reuben at DailySales.Tips/13 and learn more about him and his offerings.
On this edition of The Predictable Revenue Podcast, co-host Collin Stewart welcomes Reuben Swartz, Founder of Mimiran Sales Acceleration Software. Reuben is a veteran sales operations professional and proposal specialist, with experience working in international enterprise companies, founding startups, and hosting his own podcast. Throughout the pod, Collin and Reuben discuss how to plan, execute, and, ultimately, win proposals. Highlights include: why people need help with proposals (3:34), Reuben’s proposal mistakes (8:28), Reuben’s proposal turning point (12:38), Reuben’s proposal process (18:41), Cold call Collin (46:25).
Forecast · The Marketing Podcast for Consultants and Professional Service Firms
Reuben Swartz is the Founder of Mimiran, a web application that helps consultants convert more website visitors into leads, more leads into conversations, and more conversations into signed proposals. In this interview, we talk about Reuben’s journey from software developer to independent consultant. Then we talk about how to generate more leads from your consulting […] The post How to Create a Lead Magnet that Converts with Reuben Swartz appeared first on Boutique Growth.