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What do stand-up comedy and marketing have in common? A lot more than you'd think. Just ask Matthew Bryan, Head of Marketing at Resource Capital Funds, part-time comic and full-time Steve Cody's Nephew™. In this episode of Laughing Matters, Matthew shares how bombing on stage taught him to fail forward, how humor builds creative safety in teams, and the time he accidentally hit Reply All to make a major personal announcement.Tune in for:The surprising connection between punchlines and performance marketingWhy self-deprecating humor = professional superpowerA workplace email snafu that taught him to think carefully before hitting send
In this episode of Laughing Matters, Paul Merchan and Steve Cody interview Gloria Rodriguez, the founder and president of Comunicad, a Ruder Finn company, and a pioneer in multicultural communications and advocacy for the Latino community. She shares some of her amazing stories and insights from her career, such as:● The time she took clients to Puerto Rico to help support Hurricane Maria relief efforts and helped expand the aid to our furry friends● How she uses humor to bridge the gap between Latino and mainstream cultures and to overcome challenges and stereotypes in the media industry● How she convinced a former U.S. president to restore funding for job training programs for Puerto Ricans in New York
Steve Coady began his career in the music industry as a touring and recording musician. He recently retired from the Canadian record industry after 30 years. During his career, he worked at several major record labels, with his most recent position being Vice President of Radio Promotion at Warner Music Canada, where he spent 21 years.Decorated with a constellation of Canadian and international industry accolades, Steve's journey shines brightly, marked by enduring connections to globally renowned artists. Now, he stands on the brink of a thrilling new chapter in life. ___Get your copy of Personal Socrates: Better Questions, Better Life Connect with Marc >>> Website | LinkedIn | Instagram | Twitter Drop a review and let me know what resonates with you about the show!Thanks as always for listening and have the best day yet!*Behind the Human is proudly recorded in a Canadian made Loop Phone Booth*Special props
In this episode, Steve Cody and Clayton Fletcher discuss the role of humor in the workplace and how it can be used strategically to improve communication, build relationships, and create a healthy workplace culture. They explain the different forms of comedy, including improv, stand-up, and sketch comedy, and how each can be applied to leadership and business. They emphasize the importance of being authentic and vulnerable, and how humor can help leaders connect with their teams and build trust. They also discuss the potential pitfalls of using humor in the workplace and offer advice on how to avoid them. Overall, they stress the value of laughter in creating a positive and productive work environment. Learn more about your ad choices. Visit megaphone.fm/adchoices
Steve Cody joins On Top of PR host Jason Mudd to discuss Steve's book, “The ROI of LOL,” and how effective comedy within the workplace is.Guest:Steve is the author of “The ROI of LOL: How Laughter Breaks Down Walls, Drives Compelling Storytelling, and Creates a Healthy Workplace.” He's also a comedian, climber, and dog lover, but not necessarily in that order.Five things you'll learn from this episode:What compelled Steve to write “The ROI of LOL” The reaction of comedy in the workplaceWhy humor/laughter is so important for companies How a company can measure the ROI of LOLWhere the implementation of comedy in an organization can occurQuotables“We conduct a lot of due diligence ahead of time. We understand what the guidelines and guardrails are for each organization's culture.” - Steve Cody“When in doubt, leave it out.” - Steve Cody“Consumers trust corporations more than anyone else right now. I think that means that we're in a weird place right now.” - Jason Mudd“I'm a big believer that a fun work environment is not only going to be a better place to work but it's also going to generate more creativity and innovation within the organization.” - Jason Mudd“It has to be authentic. It has to be meaningful.” - Steve CodyIf you enjoyed this episode, would you please share it with others and leave us a review?About Steve CodySteve Cody is a multifaceted individual, blending his love for climbing, comedy, and writing. From summiting the highest peaks in Africa and Europe to raising over $50,000 for charities through stand-up comedy shows, he finds pride in diverse accomplishments. Additionally, as a writer, he contributes to Inc.com, maintains a daily blog, and has made notable appearances on CNBC, MSNBC, NPR, and other prominent media outlets, as well as authoring his book: "The ROI of LOL." Guest's contact info and resources:Connect and learn more about Steve Cody on LinkedIn.Follow Steve Cody on “X”Additional Episode Resources:WSJ: Why Is Everyone So Unhappy? The ROI of LOLAdditional Resources from Axia Public Relations:Listen to more episodes of the On Top of PR podcast.Find out more about Axia Public Relations.Disclosure: One or more of the links we shared here might be affiliate links that offer us a referral reward when you buy from them.Support the show On Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands. On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.
Do you ever feel like maybe we leaders take ourselves too seriously? If you find yourself wound up about a missed detail and yelling at one of your employees because if of it, you need to hear from Steve Cody about the importance of humor. He is the CEO and Founder of Peppercomm where humor is a core value of his highly successful and recognized strategic communications firm. He is also co-authoring a book called the ROI of LOL due out this year. In this episode, you will learn:Why it's so important in today's negative environment to inject humor into your corporate cultureHow humour and his skills as a stand-up comedienne has transformed Steve's company and him personally and professionallyWhy it's especially important for leaders to not take themselves too seriously and the impact it has on employeesHow turnover can be reduced by admitting your mistakes and being realistic with your teamMuch more!//WHEN YOU'RE READY, HERE'S HOW WE CAN HELP YOU//TAKE THE FREE 5-MINUTE EMPLOYEE ENGAGEMENT ASSESSMENThttps://turningthecornerllc.com/hr/employee-engagement/assessmentDOWNLOAD A FREE SELF-ASSESSMENT:https://turningthecornerllc.com/free-assessment/SCHEDULE A CALL WITH A HUMAN RESOURCES CONSULTANThttps://turningthecornerllc.com/
Steve Cody is the founder and CEO of Bunking which is a marketplace for shared living and travel. He also has another business called Marketplace Studio, which is a software development boutique firm focused on marketplace creation. He started in business as a teen with just $1,200. Then went on to create 17 more companies in just 30 years. Businesses that have generated over $750 million in sales. KEY TAKEAWAYS Bunking launched in beta mode about 3 months ago and is pre-revenue. They are running 4 go to market tests to uncover the niche that has the lowest customer acquisition cost, with the highest network effect. Bunking connects like-minded people to get together to use shared living and travel to have adventures they could not otherwise afford. Bunking is focused on the travel retreats sector, followed by remote work and roommate living. Collaborative living is becoming a huge thing, especially themed homes. E.g., YouTubers or tech workers living together learning and bouncing off each other. The impact of network effects is huge. Bunking enables individuals e.g., retreat owners to tap into this far more. Be prepared to think out of the box and pivot. Bunking did not turn out to work much like the way the team first thought it would. When you have a business idea, ask what do you want to get out of it? E.g., more free time or something else. Answering that question impacts how you make it a reality. Leverage your data from the start. Think about what you need to know about your customers to improve how you serve them. BEST MOMENTS “We´re building supply and getting user feedback.” “Post CoVid there's a lot more people with their own schedules and more mobility” “You have to start with the premise that you're going to find a way to make it happen” “Bunking is almost like a dating platform, because we're connecting like-minded people to do joint bookings.” Do You Want The Closing Secrets That Helped Close Over $125 Million in New Business for Free?" Grab them HERE: https://www.whalesellingsystem.com/closingsecrets Ryan Staley Founder and CEO Whale Boss 312-848-7443 ryan@whalesellingsystem.com www.ryanstaley.io EPISODE RESOURCES Bunking Website - https://bunking.com/ Steve Cody´s Website – https://www.stevencody.com/ Steve Cody LinkedIn - https://ca.linkedin.com/in/stevemcody ABOUT THE SHOW How do you grow like a VC-backed company without taking on investors? Do you want to create a lifestyle business, a performance business, or an empire? How do you scale to an exit without losing your freedom?Join the host Ryan Staley every Monday and Wednesday for conversations with the brightest and best Founders, CEO and Entrepreneurs to crack the code on repeatable revenue growth, leadership, lifestyle freedom and mindset.This show has featured Startup and Billion Dollar Founders, Best Selling Authors, and the World's Top Sales and Marketing Experts like Terry Jones (Founder of Travelocity and Chairman of Kayak), Andrew Gazdecki (Founder of Micro Acquire), Harpal Sambhi (Founder of Magical with a previous exit to Linkedin) and many more. This is where Scaling and Sales are made simple in 25 minutes or less.Saas, Saas growth, Scale, Business Growth, B2b Saas, Saas Sales, Enterprise Saas, Business growth strategy, founder, ceo: https://www.whalesellingsystem.com/closingsecretsSee omnystudio.com/listener for privacy information.
Let's talk with Steve Cody, CEO of Bunking.com, a shared marketplace that safely connects solo travelers with similar interests to unique lodging accommodations. We'll talk about the process of creating trips and trip ideas and how to get started on the platform. *** Learn more about Bunking.com and the marketplace here: https://bunking.com/ Want to catch up on past episodes and learn more about marketing? Visit our podcast website at https://podcast.outdooralliances.com/
Steve Cody has started 18 businesses and clearly is a lifelong learner. He doesn't make excuses and has built opportunities over the years with the attitude “where there is a will there's a way.” This no excuse attitude was a big part of the episode, as he shares examples of how he learned to be independent and solve problems.Growing up in a household with a single mom, moving schools a lot and having to get started paying bills young he's leveraged all of that into his character. Much of the episode is evidence about how much of an impact his mother had on him to becoming the businessman that he is. Learning how to aim for your big goals, try things you've never done and win, or learn, are great examples of such life lessons.We also get into the discussion around how to best help other youth who may be having to overcome odds and some ideas as a society on how we can make some changes. Steve is a great person to lead this charge because he understands first hand what some youth are going through. He brings up a great point that we really need to meet them where they are, because those who struggle just don't know any different.Steve started his first business out of necessity to start pulling his weight with household bills. And before long he had scaled one business after the other. Building from one opportunity to the next, he went from a window cleaning business at fifteen, to rental businesses and eventually building tech companies. Steve takes us on quite the journey to share all of his entrepreneurial experience and how it's similar to being a lifelong artist.Chatting about education and how Steve found that for him the best education was business was a really interesting part of the conversation. We discuss how to get clarity over your ideas, and why entrepreneurship may be the best lifestyle for many of us. The fact that Steve simply can not work in an environment with a boss was a very interesting thing to learn about as well. For many of us we have the same ideas, but don't take that leap.We hear about his latest venture, “Bunking” which is a marketplace for shared living and travel of like-minded people. And we even learn about the fact that Steve and their family lost a son to addiction, something that he struggled with, but used as fuel to keep pushing as well. It's tough to summarize an episode, because listening is always the best way to take it all in. There were many great moments, hope you enjoy!Memorable Quotes“There's no grand plan, I just kind of find problems in life and then work to solve them.”“If I look at myself and the way I was brought up, you don't even know good from bad.”“I'm not an artist, but I can imagine they love painting pictures and they get right into it. They have a vision and they want to see it through. I think an entrepreneur is a lot like that. We get this vision, we get excited and we want to see it through.”“It's a gift not wanting a boss.”6 Things To Keep In Mind On Your Entrepreneurial Journey There are different opinions, but loving what you do is a huge part of it. Loving what you do will allow you to be persistent and creative throughout the journey.Be an artist. Create your art by diving deep into problems you can solve.Be realistic and simple with the first business. What is a problem people have, will they pay you to solve it? Solve it, and keep solving it. Enjoy the excitement and energy of appreciating that collecting money is a matter of being rewarded fairly for helping people with their problems.Realize that a lot of other people's success took way longer than you think, so don't compare yourself to their path.Remember that the more you want, the tougher it will get, so be prepared to overcome challenges.Guest BioSteve was 15 years old when he launched his first company. He is currently the CEO and founder of Bunking. The company provides a marketplace and community to help people create shared living and travel experiences. He has a wealth of knowledge and truly understands the value of creating world class software, building stellar teams, and connecting communities around the world by providing everyone with equal access to online marketplaces. He is a tremendous speaker and retreat leader in the world of entrepreneurship as well, especially for youth. Having accumulated over 30 years of experience in building companies that have employed thousands and generated over $750 million in lifetime sales, Steve has had success in multiple industries including software, marketplaces, services, and rentals. But, he has also learned from failure and tragedy as much as triumph and is a great example of someone who lives that Just Keep Learning life.Best Modern Mobile Recording Site: SquadcastFOLLOW STEVELinkedIn - Steve CodyFOLLOW JUSTIN (JustTries)Website - JustTriesHOMEInstagram - @JustTriesYouTube - Just TriesTwitter - @JustTries_Tiktok - @justtriesPinterest - JustTriesFacebook - Just TriesCONNECT WITH JUST KEEP LEARNINGWebsite - JKLHOMEInstagram - @JustKeepLearning.CaTiktok - @justkeeplearning.caFacebook - Just Keep LearningFree Group - JKL Goal Setting CommunityWe appreciate you being here! Be sure to leave the podcast, “Just Keep Learning” ratings and reviews because it will help people who need it be better able to find it. Also, if you want a shoutout, simply share an image of the episode, you listening, or your takeaways and share it @JustTries anywhere on social!Reach out anytime! Text your questions to JustTries at +1 (313) 710-5499
Steve Cody has now accumulated over 30 years of experience in building companies that have employed thousands and generated over $750 million in lifetime sales within multiple industries including software, marketplace, service, and rentals. Currently building Bûnking and Bûnking Ventures and also very committed in helping to solve the Fentanyl and Opiod crisis. Steve was just 15 when he launched his entrepreneurial journey, starting his very first business with just $1200, a squeegee, a bucket, and a dream. Mentioned in this episode: Jurny, Hostfully, and NoiseAware! ——– Thank you for tuning into our podcast! Slick Talk is a Hospitality.FM production and you can find more of our shows at Hospitality.FM or anywhere else you listen to your podcasts! Listen to more episodes on our website and take a look at our amazing podcast and network sponsors that make this all possible! You can also listen to our Monday morning podcast, Good Morning Hospitality, where we dive into the industry as a whole in a more casual setting! If you ever want to contact us for guest suggestions or anything else related to the podcast, please fill out our contact form and we will be in touch! Last but not least, we love to connect on LinkedIn! Let's connect there so you can see the daily content we post beyond the podcast! Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode, host Kristian Lupinski welcomes Co-founder and CEO at Bunking Steve Cody where we discuss;The inception of Bunking.com,The evolution of shared-living,Safety in travel,The positive impacts of sustainable travel,and more. Support the show
Matt and Brian sat down with Steve Cody, the CEO and co-founder of Bunking. Steve has created several rental businesses and marketplaces throughout his career. Bunking, his most recent company, came to be when his kids wanted to live in Tofino, Canada but needed to find an affordable option. Bunking allows people to connect and rent accommodations with a curated group of like-minded individuals. Learn more about our podcast sponsors, Breezeway here, and check out more of our episodes here! Learn more about your ad choices. Visit megaphone.fm/adchoices
Think about this... by splitting up time on traditional rentals into smaller chunks and AirBNB'ing or VRBO'ing them there is extra profit to be made. By splitting up spaces on traditional rentals into rooming housing there is extra profit to be made. What if you could sub split short term rentals for profit??? Steve Cody
We all could use a laugh nowadays...right?! In our latest episode, host Matthew Schwartz talks to Jenna Lebel, CMO at Liberty Mutual Insurance, and Steve Cody, founder of PR and marketing agency Peppercomm (and a stand-up comedian) talk about using comedy in marketing and advertising and why finding the funny can be serious business.
We all could use a laugh nowadays...right?! In our latest episode, host Matthew Schwartz talks to Jenna Lebel, CMO at Liberty Mutual Insurance, and Steve Cody, founder of PR and marketing agency Peppercomm (and a stand-up comedian) talk about using comedy in marketing and advertising and why finding the funny can be serious business.
If you got any value please subscribe it helps out a lot. Max's Linkedin - https://www.linkedin.com/in/max-spence/ Steve's Linkedin - https://www.linkedin.com/in/stevemcody/ Bunking - https://www.bunking.com/ Steve's previous podcast - https://www.youtube.com/watch?v=3uY3Am27NWE Steve Cody is a born entrepreneur starting his journey at 15 by building a window cleaning business. Now over 30 years later you can still find Steve building businesses that matter. His newest company Bunking is a social marketplace pairing like-minded people together in "pods". The platform looks to make the new work from anywhere lifestyle much easier by combining flexible shared living with like-minded people. In this podcast, we cover how the idea came to him and his co-founders and how they are building out the platform. What we cover: - What is Bunking and what is Bunking Ventures? - Why did you decide to start these companies over all the other types of businesses you could build today? - How are you guys approaching the marketing for these businesses? - What is your goal with these companies? - How did you make your first million dollars and what was it like when you got it? - What was your scariest day in business? - Advice for someone starting a business - If you could go back to when you first started your journey what is the one piece of advice you would give yourself? - What are the basics any new business owner should know? - 65% of businesses fail before year 10, what does it take for a business to have longevity? - How do you find your passion? - Raising Capital - What questions do you wish people asked you more?
Steve Cody is CEO at Peppercomm, a fully-integrated strategic communications firm headquartered in NYC, with offices located in San Francisco and London. AS CEO, he does it all: from implementing strategy and counseling clients to leading business development and bringing new products and services to market. He is the current chairman of the Institute for Public Relations, a longtime member of the Arthur W. Page Society, a member of the advisory councils of the College of Charleston and the University of Florida, and was named one of Northeastern University's 100 most successful alumni. He is co-author of the book “What's keeping your customers up at night?” and the host of the "Laughing Matters" podcast that features people from all walks of life who share one belief: laughing matters. The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast. --- Support this podcast: https://anchor.fm/theprpodcast/support
Bünking Founder & CEO Steve Cody is an Entrepreneurial Legend, having previously launched 16 successful companies. Now, as he prepares to take the wraps off his 17th Start-Up, we sit down with Steve to explore how he keeps finding golden opportunities in this fiercely competitive world and the secret sauce he leans on to be a brilliant entrepreneur.
Welcome back, so glad you are here with us for episode #19 of the Elevate Business Podcast. We have the pleasure of introducing you to Steve Cody, whose passion for community and entrepreneurship began at the age of 15, with $1200 in his pocket, a squeegee, bucket and a dream. Steve tells us that he doesn't consider himself a problem solver, but having fun during the process and try to face your problems, are some of the things that he learned during his career. Those seem to be great attitudes to have when dealing with difficult moments.What are the things you do when dealing with difficult times?
Steve Cody is more than just the CEO of the marketing communications company Peppercomm: he's an innovator, he's a leader, and he's a... comedian? In this special episode, David sits down with Cody and they discuss the value of stand-up and improv comedy in today's workplace. We chat about: -When Steve got comfortable using humor in the workplace. -Steve's stand-up origin story. -The distinction between joke-telling and storytelling. -How Steve convinced his company to incorporate stand-up comedy training into their culture. -The edge that using comedy gives Peppercomm when competing for clients and creative job recruits. -Why leaders need to be more vulnerable in today's workplace. -The value of giving mental health breaks to his team. -COVID and how Steve responded in a very human way. -How Peppercomm has maintained their comedy-centric culture remotely. -And more!!! Produced by Golden Ox Studio | Music: Producedbyzip
This week, I chat with serial entrepreneur and co-founder of Rückify, Steve Cody. He has started and built over 15 local and national successful businesses in the tech, rental, service, e-commerce and retail markets which have generated hundreds of millions in sales!For those who don’t know, Rückify is basically the airbnb of STUFF. In more eloquent terms, it’s a peer-to-peer rental marketplace where you can put just about anything you have laying around your house up for rent. But what’s really amazing to me is the story about how Steve and his neighbour and fellow titan of business Bruce Linton, came up with the idea for this company.In this podcast, we talk about his journey plus, some of the big challenges he’s faced, whether entrepreneurs are born or made, and the foundational business principles that have helped him get to where he is today.PLEASE TAKE 2 MINUTES TO LEAVE A RATING AND REVIEW HERE Today’s episode is brought to you by Tony Greco’s new online Health & Fitness Portal, TG FITNESS. Tony is an elite celebrity personal trainer who trains the likes of Claude Giroux, Mike Fisher and Carrie Underwood, just to name a few. TG Fitness includes programs that hit on all pillars of overall health, which has kept me in shape during this lockdown. From home workouts to mindfulness, mobility & nutrition modules - you’ll find it all! Just head over to www.TG.Fitness and use the code word DEEP to get 20% off at checkout.Today’s episode is produced by my media and marketing agency, Deep Digital Media. We specialize in all things podcasts and content creation for people with personal brands and businesses. We actually built and produced the content within TG fitness and are now marketing the brand as well. If you’d like to get in touch with me about anything I’ve talked about today, head over to www.DeepakSharma.co
In this episode, I speak with Steve a very successful serial entrepreneur. We cover Steves story from leaving high school at 15 years old and starting his first company to a couple of years later starting his second. We also talk about how he manages his time, creating a great culture, dealing with stress and, how he executes on the businesses he starts. Listening to Steve about how he built his companies was amazing and the value he provided in this podcast is invaluable. Ruckify - https://ruckify.com/ Better Software Company - https://www.thebettersoftwarecompany.com/
There are a lot of items that sit in our closets, attics or basements that only get used a couple of times a year. Do you know how many resources it took to produce, ship and sell all that stuff so that it can just sit around unused? Ruckify is a new peer-to-peer rental marketplace that makes it super easy to put unused items back into circulation AND make money in the process! THEY ALSO PLANT A FRICKEN TREE FOR EVERY TRANSACTION! In episode 12, founder Steve Cody tells us how he started the company and how you can rent products locally instead of buying more crap that you might only use one time! (Receive 30 Ruckbucks towards your first rental with our promo code revealed when you listen)
Steve Cody is the co-founder of Ruckify, which it bills as the world’s largest peer to peer rental platform. He is a serial entrepreneur who has built and sold six different rental companies and a software company. And in March, at the beginning of the COVID-19 Pandemic, Ruckify moved its headquarters to Austin, Texas.
Today on “I'm a Millionaire. So Now What?” - I have a guest who is a prime example of what this podcast is really all about. Ruckify founder, Steve Cody. Covid-19 is really kicking some of our butts at the moment. So, I wanted to make sure I shared as many inspirational stories on the show as possible. People who have faced obstacles and moved through them, over them, around them and beyond. Steve Cody definitely has been on a journey. It includes huge success and massive personal loss. He is the epitome of someone who has pulled up their socks and gotten back in the game. I know you’ll gain a lot from his story. And maybe feel less “lost” during these uncertain economic times. The ability to be agile and easily pivot is often behind a company/founder’s success. Steve Cody created “Ruckify” because he saw a need – and was able to fill it. And some of us will be doing the same over this next year or so as life adapts to the “new normal.” His businesses have generated hundreds of millions in sales and, quite frankly, he has contributed significantly to our economy. But he started (like many of us do!) with humble roots, a dream, and entrepreneurial aspirations. Since this show is for business owners, founders and entrepreneurs - your peers in the self-made nation – Steve shares a truly inspirational story of his life, as well as his first forays into business (hint: he’s a real serial entrepreneur). He also brings practical strategies and frank advice to the table, especially when it comes to running a company in times of crisis. Ruckify is the world’s largest online peer-to-peer rental marketplace, empowering its members to embrace the sharing economy and leave unnecessary purchases behind. It’s dedicated to changing the world and curtailing the spread of unsustainable consumerism. It’s super cool and I hope you’ll check it – and Steve’s story - out. I would also LOVE to share YOUR story. If you’re interested, drop me a line.
Ruckify is the world's largest online peer-to-peer rental marketplace, empowering its members to embrace the sharing economy and leave unnecessary purchases behind. They are now doing their part to ensure mental health professionals have access to patients through mobile devices. Sue and Andrew are joined by Cofounder and CEO of Ruckify, Steve Cody.
Most communications pros and senior executives in a new survey report their communication team was prepared for COVID-19, according to findings scheduled for release Monday by the Institute for Public Relations and Peppercomm. Only public health officials were considered credible messengers, while elected officials and social media sources scored low. The news media’s reporting of the pandemic didn’t fare so well either.PR Nation is the first to report details of the survey, completed just three days ago, on Tuesday, March 10. In this special episode, Robert discusses the results with Dr. Tina McCorkindale, President and CEO of the Institute for Public Relations (IPR), and Steve Cody, IPR Chairman and Founder and CEO of Peppercomm.Links:Institute for Public RelationsGuest: Dr. Tina McCorkindaleGuest: Steve CodyHow the COVID-19 virus sparked panic
My guest today, is serial entrepreneur extraordinaire Steve Cody. Steve is the founder of several companies, both in franchising and technology, but our conversation today will focus primarily on the Better Software Company. Designed to ensure that franchisees can utilize technology to carry out the vision of their franchisor’s concept, Better provides both zors and zees a deeper understanding of what is happening throughout franchise locations. It also provides insights into what Zees are actually doing out in the field. Better focuses predominantly on service brands and can customize and control a single product/service list with proper images, descriptions, and recommended pricing to Zees. It will also create email templates, client attributes, automated alert templates, new services, and products in one place for everyone to have immediate access or set permissions to control who has access to what. It will also provide scheduling and CRM tools for franchisees, to manage their relationships, appointments and touch points with their customers and even provide mechanisms for the production of estimates and workorders in the field, as franchisees are meeting with potential of existing clients.
Overview The Stevens Group is pleased to present a new podcast series that salutes the masters of public relations and revels in their observations, insights and advice to PR professionals. This new series is part of the ongoing partnership between The Stevens Group and CommPRO to bring to PR, digital/interactive and marketing communications agencies the wisdom of those who have reached the top of the PR profession. About Our Guest Steve Cody, Founder / CEO, Peppercomm I'm a comedian, climber and dog lover, but not necessarily in that order. I am also the founder and CEO of Peppercomm, a fully-integrated strategic communications firm headquartered in NYC, with offices located in San Francisco and London. In that role I'm responsible for everything from implementing strategy and counseling clients to leading business development and bringing new products and services to market. In short, I do everything but clean windows. My biggest passion is helping others. I derive immense satisfaction from mentoring students, guest lecturing at the universities who are brave enough to invite me to speak, and helping fellow mid-life marketing communications professionals who have lost their way in life. There may be hope for us yet. I am the current chairman of the Institute for Public Relations, a longtime member of the Arthur W. Page Society, a member of the advisory councils of the College of Charleston and the University of Florida, and was named one of Northeastern University's 100 most successful alumni. I have also co-authored “What's keeping your customers up at night?” which was published by McGraw-Hill in 2003 and has put thousands of readers to sleep over the years. I'm proud to say that I've used my love of stand-up comedy to raise more than $100,000 for countless charities. I'm just as proud to see Chris and Catharine, my two children, grow up to become successful professionals. I'm confident the family tradition will continue with my grandson, Adrian Joseph “A.J.” Cody. May he outperform us all. A sense of humor means: A person has the resiliency to deal with the realities of the modern world while maintaining his energy, drive, enthusiasm and smile. Life's far too short. Loosen up
Overview The Stevens Group is pleased to present a new podcast series that salutes the masters of public relations and revels in their observations, insights and advice to PR professionals. This new series is part of the ongoing partnership between The Stevens Group and CommPRO to bring to PR, digital/interactive and marketing communications agencies the wisdom of those who have reached the top of the PR profession. About Our Guest Steve Cody, Founder / CEO, Peppercomm I’m a comedian, climber and dog lover, but not necessarily in that order. I am also the founder and CEO of Peppercomm, a fully-integrated strategic communications firm headquartered in NYC, with offices located in San Francisco and London. In that role I’m responsible for everything from implementing strategy and counseling clients to leading business development and bringing new products and services to market. In short, I do everything but clean windows. My biggest passion is helping others. I derive immense satisfaction from mentoring students, guest lecturing at the universities who are brave enough to invite me to speak, and helping fellow mid-life marketing communications professionals who have lost their way in life. There may be hope for us yet. I am the current chairman of the Institute for Public Relations, a longtime member of the Arthur W. Page Society, a member of the advisory councils of the College of Charleston and the University of Florida, and was named one of Northeastern University’s 100 most successful alumni. I have also co-authored “What’s keeping your customers up at night?” which was published by McGraw-Hill in 2003 and has put thousands of readers to sleep over the years. I’m proud to say that I’ve used my love of stand-up comedy to raise more than $100,000 for countless charities. I’m just as proud to see Chris and Catharine, my two children, grow up to become successful professionals. I’m confident the family tradition will continue with my grandson, Adrian Joseph “A.J.” Cody. May he outperform us all. A sense of humor means: A person has the resiliency to deal with the realities of the modern world while maintaining his energy, drive, enthusiasm and smile. Life’s far too short. Loosen up
Serial entrepreneur, Steve Cody stops by to talk about his early days as an entrepreneur building a window cleaning business and his journey to becoming the founder and CEO of The Better Software Company and Ruckify. Useful Links The Better Software Company: https://thebettersoftwarecompany.com/ Ruckify: https://ruckify.com/ Unpaid Advertisements Optico Professional: https://optico.ca/ Unlock! Board Games: https://www.spacecowboys.fr/unlock-english If you have any questions, comments, or concerns, you can reach Casey at casey.li@gmail.com or tweet @caseyli23. Visit our website at www.caseyli.com/podcast.
Steve Cody, Founder and CEO of The Better Software Company, shares tech trends for the franchise industry. Steve has an incredible story from startup, to entrepreneur, to franchisor, to technology & software expert. Steve sees a jump happening now in knowledge about technology by franchisors. Franchisors are looking for suppliers and partners who are not only solving current problems, but more importantly have a vision and roadmap for the future. He also discusses how the gig economy will change franchising and the suppliers who serve them. Thanks to Social Joey and The Franchise Marketing Leadership Conference!
Ethical Voices Podcast: Real Ethics Stories from Real PR Pros
Joining me on this week's episode is Steve Cody, the founder and CEO of Peppercomm, a purpose-driven, strategic, integrative communications and marketing agency. Frankly, Steve is one of the most incisive and insightful PR pros I have ever met. In this free-wheeling discussion, Steve addressed a number of key ethical issues including: Unexpected ethics pitfalls How to build an ethical team Where companies and agencies fail ethically Ethics in research Diversity failures
Humanizing Leadership- Conversations for the Next Generation
Who's next on the Louise H Reid Live Radio show? Serial entrepreneur, Steve Cody. Listen in and hear about his journey, his challenges and how he overcame them. Serial entrepreneur, Steve Cody, has started several Ottawa-based and national successful businesses in the technology, rental, service, e-commerce and retail markets which have generated hundreds of millions in sales. Steve launched his career with humble roots; he was 15 years old when he turned his entrepreneurial aspirations into reality with just $1200, a squeegee, a bucket, and a dream.
When teens die because of illicit drugs/opioids sold on street corners. Is there any help available for desperate families of addicted teens? How do the parents of these Canadian teens define the "opioid crisis?" Guest: Steve Cody. Ottawa. Son Nick died at 18 years of age from an overdose. Earlier the Cody family found no help was available at local hospitals or rehab centres to counter teen addiction. Website "WetheParents.ca" Guest: Sean O'Leary, Executive Director, "WetheParents.ca" See omnystudio.com/listener for privacy information.
The Roy Green Show Stephen Harper warns not to be surprised if Donald Trump ends NAFTA. Trump is laying more hurdles in front of negotiators. Guest: Catherine Swift. Economist. WorkingCanadians.ca. Former President/CEO, Canadian Federation of Independent Business. - Washington's week: Republican Senator Bob Corker describes the White House as a "day care" and warns Trump may be leading the world into WW III. A Twitter exchange follows. Trump tweets a challenge to his Secretary of State to participate in an I.Q. contest. Guest: Fran Coombs. Managing Editor, Rasmussen Reports. Longtime editor of Washington Times. - International pollster John Zogby writes column "Is Catalonia a sign of our times?" Are people on edge and ready to break up countries and long established institutions? A Zogby poll indicates only 25% of Americans feel their federal government has the most positive impact on the lives of Americans. California is making more noise about seceding from the U.S. Are many Western Canadians truly prepared to seriously consider opting out of confederation? Guest: John Zogby. Head of John Zogby Strategies. - A look at Harvey Weinstein's case of sexual harrassment and accusations of rape. Guest: Gloria Allred. Civil rights and criminal lawyer, Los Angeles. Client accuses Weinstein of sexual harassment. - When teens die because of illicit drugs/opioids sold on street corners, is there any help available for desperate families of addicted teens? How do the parents of these Canadian teens define the "opioid crisis?" Guest: Steve Cody. Ottawa. Son Nick died at 18 years of age from an overdose. Earlier the Cody family found no help was available at local hospitals or rehab centres to counter teen addiction. Website "WetheParents.ca" Guest: Sean O'Leary, Executive Director, "WetheParents.ca" See omnystudio.com/listener for privacy information.
On this week’s show, it’s all about Visionary Leadership with our Guest, Steve Cody, Founder of The Better Software Company and Rückify. Steve Cody launched his career with humble roots; he was 15 years old when he turned his entrepreneurial visions into reality with just $1200, a squeegee, a bucket, and a dream. Over his career, Steve became a Serial Entrepreneur, starting 15 local and national businesses in the service, rental, e-commerce and retail markets which have generated over 250 million in sales. During this time, he became frustrated with the dozens of software applications and IT systems that he would have to cobble together and support. Steve started to wonder what things could be like if there was one solution that could help him run numerous aspects of these businesses. That vision eventually became a reality when he hired a software developer to custom-design a solution to his specifications. These days Steve remains busy. He Founded The Better Software Company, a company grown from the belief that there had to be a BETTER way to power small businesses. Steve took his vision of a better way and turned it into a better solution and a better company! Most recently, Steve launched his newest venture, RUCKIFY, which promises to be another Disruptive Force! Listen as Steve Cody talks about his humble roots, his vision of what could be and his relentless spirit to turn this vision into a reality that is benefiting small, medium and franchise companies all over the world. Links: Steve Cody in LinkedIn: linkedin.com/in/stevemcody Steve Cody’s Email: sc@bycody.com Ruckify: http://ruckifyprelaunch.weebly.com The Better Software Company on Twitter: @4bettersoftware The Better Software Company: TheBetterSoftwareCompany.com Ubiquity Leadership: www.UbiquityLeadership.com Next Week’s Show: “Perseverance” with Collins Osayamwen, CEO of ShelterCareFM, Abuja Nigeria
Today on the show we have Proven serial entrepreneur, Steve Cody, has started 15 local and national businesses in the service, rental, e-commerce and retail markets which have returned over 250 million in revenue to the economy. Steve is the Founder and CEO of The Better Software Company, a company grown from the belief that there had to be a BETTER way to power small businesses. We are on a mission to help small business owners because small business matters. Frustrated with the software solutions that were available to his businesses, he created a single software system that allowed him to effectively run all of these diverse companies. We are now taking that solution to market to help other small business owners. The Better Software Company created BPro™, a simple, integrated SaaS solution that provides all of the functionality that a small business needs with none of the complexity of other systems. We meet the needs of small businesses for accounting, scheduling, CRM, dispatch, point of sale, order processing, inventory, time management, websites and more. Revolutionary advancements like Sherlock™, the artificial intelligence small business advisor and Health Check™, cross business predictive analytics, will provide advanced functionality not previously available outside of the Fortune 100 with the intuitive usability of a smart phone. The ideal customer is a small business with a single decision maker and no IT department. Underserved by the software industry, there are 21 million companies in North America that meet this criteria. Our customers are primarily in North America, but expansion has already started into Latin America, the Middle East and Europe. ASK FOR STEVE 'O @ The better Software Company there is a little bonus minute at the end of the episode - if you listen to it let me know. Today's Show Sponsor: The Better Software Company - CRM for Auto Detailers visit them at TheBetterSoftwareCompany.com tell them Jimbo Sent You! Guest Suggestions and Show Feedback - We want to hear from you, send in your guest suggestions and personal questions you want to hear answered on the show! Resources To Make You A Better Detailer: Looking to get more customers coming through the door? Let us show you our fail proof way how – Google Ad Words Training For Detailers . AutoDetailingPodcast.com/Google Blue Host – Get FREE domains with hosting plans – get your website back on track today! What Products does Jimbo use? Find out at AutoDetailingPodcast.com/Resources You can also watch these episodes on our YouTube Channel HERE.