Welcome to Seen, Heard, Paid with Kat Elizabeth - formerly The Personal Branding Project. The podcast where we believe that success isn’t just about what you need to do… it’s about who you need to be. Whether you’re brand new to personal branding or you’ve been building your personal brand for years, you’re going to get all the practical advice, brand strategy, inspiring stories and tough love you need to go from industry’s best kept secret to in-demand brand. Messaging, positioning, social media, sales, content strategy - this is the weekly fluff-free dose of personal branding strategy you’ve been waiting for. Hosted by Kat Elizabeth, an actor turned copywriter turned brand strategist & personal branding coach who’s done the soul-sucking 9-to-5, the starving artist thing and understands the struggles of being #multipassionate. But despite a rocky start, she built a platform from scratch and is now here to share her framework, allow you to learn from her mistakes and help you build the self-belief, strategy and support you need to do the same.
Remember those phases I talked about, 2 episodes ago? Well, sometimes they lead to making some tough - and even surprising - decisions.Hit play to get the unfiltered story.CONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
What makes us magnetic as humans is NOT the same thing as what makes us magnetic as "brands" -- although you can't have one without the other!It's time for an overdue episode on what magnetism even is and how we can create it... and spoiler alert: It's created from 2 different sources.Hit play if you want to understand:Why personal brands need 2 different kinds of magnetismWhat happens if you only have 1 of themPractical ways to make 1% improvements to your own magnetismThe key to unlocking your own magnetic potentialAnd the most underrated factor in generated more of both kinds of magnetismAnd here are the links to what I mentioned in the episode ↓1. Magnetic Roadmap Sessions for mapping out a plan to create more personal brand magnetism with simple, actionable steps to follow.2. Magnetic Activations - a custom hypnosis audio track (scripted & recorded by me) to accelerate your unblocking process & rewrite the limiting narratives so you can start showing up as your most magnetic self.3. One-on-one Brand & Business Coaching - high touch ongoing support from me to do the strategy, subconscious + skills development work you need to take your personal brand or business to the next level.4. UNMISTAKABLE - my self-paced foundational program for becoming your own strategy aka the key to unlocking both your inner AND outer magnetism. Currently enrolling at special pilot pricing.5. Simply Magnetic - my FREE audio course all about removing the over-complications that get in the way of our magnetismQuestions? Shoot me an email at kat@magneticbrand.co or DM @iamkatelizabeth and I'm more than happy to chat!
There is a LOT to this whole personal branding thing if you're serious about establishing yourself as a thought leader and building a brand that's authentic, magnetic and unforgettable. For this reason, it's easy to get overwhelmed and feel like you need to do it all at once – only making things MORE challenging and slowing down your progress.In my years of building my own brand and working with countless clients, I've come to see that there are 5 distinct phases of this process. And when you know what to focus on in each one, you reduce the overwhelm, increase your results and lay the foundations to unlock your next level so much quicker.So in this episode, I'm breaking down:What each of these 5 phases are & how to know which you're inA look at the purpose of each phase & what it involvesTips on what to focus on in each oneWhy this process isn't linear, but in fact, cyclicalSome things to note if you're on "round 1" of the cycleWhat to do if you've skipped any of the foundational phasesWanna put all of this into practice?⚡️ UNMISTAKABLE is open for enrolment at special pilot pricing - head to unmistakablebrand.co for info on how you can join.
Are you building your personal brand from the outside in, or the inside out? It matters -- big time.In this episode you'll figure out how you're currently approaching it as well as...Why 97% of people are building from the outside inThe long-term consequences of this outside in approachThe major ways outside in vs inside brand strategy differHow the 4 pillars of The Magnetic Brand Blueprint tie into thisSome practical steps to immediately switch up your approachWanna put all of this into practice?⚡️ UNMISTAKABLE is open for enrolment - head to unmistakablebrand.co for info on how you can join.
It's time to kick off our mini series on Magnetic Personal Branding Foundations and there was no other place to start except with the heart of it all:The Magnetic Brand Blueprint -- my framework that breaks down the 4 non-negotiable, universal and timeless pillars for building a magnetic personal brand.In this episode I'll walk you through each of the pillars...→ Individuality→ Authenticity→ Credibility→ Longevity...and share my observations on where so many people are struggling, either because they're trying to 1: Cut corners & rush the process, 2: Approach them from the outside in and/or 3: Skip pillars altogether.I hope you find this episode insightful!Wanna put all of this into practice?⚡️ UNMISTAKABLE is open for enrolment - head to unmistakablebrand.co for info on how you can join.
It's been 14 months since I revealed the evolution of my brand from "The Personal Branding Project" to "Magnetic Brand Co - and despite my radio silence, a LOT has been going on behind the scenes.So to kick off a new season, this epic, unfiltered update will give you the scoop on:→ Why I've been so quiet since the rebrand (and why I intentionally didn't produce much content - or repurpose old content - during my downtime)→ The big picture changes to my framework - The Magnetic Brand Blueprint - that were a result of 4 years of trial, error, testing & gathering feedback→ How & why I've changed the way I look at personal branding strategy, and in turn, help my clients develop their own→ The ways these changes have impacted my approach to 1:1 coaching and what's stayed the same→ A sneak peek at the brand new programs I've been developing→ Teachable moments from my 3 biggest changes to my approach in business & offer development (the "why didn't I figure this out sooner?!" stuff!)Yup, it's a long one, but it's 100% fluff-free, so even if you need to listen in a couple of goes, I reckon it'll be worth your while ;)MENTIONED DURING THE EPISODEMore on how we can work together 1:1 (email me or complete an application if you want the details of the new packages when they go live)magneticbrand.co/personal-branding-coachGet your name on the Unbridled waitlist (FINALLY coming soon!)magneticbrand.co/unbridled-waitlistCheck out UNMISTAKABLE (sales page coming soon)https://sales.magneticbrand.co/unmistakable-usdCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
If you've ever felt like you should be "further ahead" than what you are now... That you shouldn't be making these kind of mistakes at "this part of the journey"... And you wish you could just get your ish together already......This episode's for you.Our 4th and final guest on this mini series is Christina Louise, a personal branding photographer and visual branding mentor who started her business way back in 2007.While I'm sure you'll be inspired by what she's doing today, what's more important is you'll see that there's no such thing as "overnight success". And that no matter how experienced you are, sometimes things just get really tough. Occasionally, plain old crappy. But getting through them is what really it's all about -- and can be more valuable than any course or qualification.Delivered with plenty of truth bombs and a lot of laughter, you'll be hearing about:the realities of her first years in business & what she wished she'd knownhow the pandemic shut down her biz & forced her to get creativewhat she learned from launching her first group coaching programthe new "slow but strategic" way she's developing offers & how it helped her successfully break into a new niche how hitting financial rock bottom 5 years into business was one of the best (tough) experiences she's hadher #lazymarketing approach & the truth about why it works for herhow she increased her revenue by 30% while working less & avoiding burnoutwhy she finds coaching & community so important even 16 years into her entrepreneurial journeyIn other words: buckle up for this epic finale of our mini series!FREE RESOURCESSimply Magnetic, the 5 part audio courseEnroll for free at: simplymagnetic.coCONNECT WITH CHRISTINAInstagram: @christinalouisebrandingWebsite: christinalouisebranding.comCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Wanna know a secret? You're not the only one experiencing self-doubt on a regular basis
There's a lot more to getting paid for your brilliance than simply being brilliant at something. At least, that's what most of us figure out pretty quickly when diving into the world of self-employment.And in today's ep - part 2 of this mini series - you're going to meet someone who experienced so many relatable struggles, from blocks around showing up authentically and showing her "real" self to figuring out how to communicate what it is she does in a way that's simple and resonates with her dream clients.Pip Laiika is a creative business coach (and multi-passionate/skilled creative herself) who also happens to be a past student/client of mine meaning I've had the privilege of playing a small part in her entrepreneurial & brand-building journey.Full of practical advice and plenty of inspiration (from successfully navigating pivots, rebranding and landing her first international client) this one's a must-listen if you're feeling frustrated about how tough it feels to get paid to do what you love -- or are still a bit too overwhelmed to take the leap.Get it in your ears ASAP and be sure to screenshot the episode, tagging us (@iamkatelizabeth + @studiosoulstar) if you found it helpful!FREE RESOURCESSimply Magnetic, the 5 part audio courseEnroll for free at: simplymagnetic.coCONNECT WITH PIPInstagram: @studiosoulstarPodcast: "The Outcast Creatives"Website: studiosoulstar.coCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
We're kicking off this 4 part mini series on real life biz owners and their journeys to becoming magnetic with a killer episode featuring the gorgeous Krista Marie – business coach, photographer and host of the She Calls Her Shots Podcast.Krista worked with me for 6 months and in that time, completely transformed her business from the inside out - literally. From shifting her mindset to redesigning her offers, increasing her pricing and rebranding.Between the relatability of Krista's transparent share about her journey, the practical advice she drops and the inspiration she'll provide by being an example of what's possible, this episode is a must listen.In less than hour we covered:Going from pushing through burnout + "shoulding" to ease, flow + creative freedomHow a lack of obvious engagement doesn't mean people aren't listeningOn the challenges of pricing "intangible" services like coachingThe blocks that get in the way when it's time to raise your pricesHoarding courses and knowing how to make aligned investments as a newbieLanding clients, marketing + building an email list the simple wayThe effortless, organic rebrand as a result of the inner workDo yourself a favour and grab a notebook before hitting play ;)FREE RESOURCESSimply Magnetic, the 5 part audio courseEnroll for free at: simplymagnetic.co CONNECT WITH KRISTAInstagram: @heykristamariePodcast: "She Calls Her Shots"Website: heykristamarie.comCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
As usual, coming to you with a message I wish I could share with my past self as it would have saved her hundreds of hours of work, tens of thousands of dollars and countless hours of self-doubt.And if you have EVER found yourself...⇢ Signing up to a platform you hate⇢ Creating content that feels inauthentic⇢ Basing your strategy on what's typically done⇢ Pushing yourself to work when you feel like crap⇢ Trying to get things "right"⇢ Not launching the thing/hitting publish for fear of getting it wrong...or anything similar -- then this ep's for you.I've got not one, but THREE permission slips for you that will hopefully take a load of pressure off.Not only that, but they'll likely lead to way better results too.So go ahead and hit play, and when you're done, you might want to head here next ↓simplymagnetic.co (hint: it's my free course!)CONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Stuck is a word I hear/read a LOT in my role. It's the #1 reason my clients originally looked for a coach -- they couldn't seem to move forward.But in this episode we're unpacking some of the root causes of stuckness including some that could be self-inflicted... and in turn, avoidable!So if you want to know:- The 3 most damaging kinds of self-sabotage that create stuckness- Some of the ways they show up in your brand-building journey- The deeper, underlying causes of these 3 behaviours- How to start solving them permanently- Plus tips for quick fixes that'll get you moving immediatelyThen go on and hit play!Get my new course, Simply Magnetic for free at simplymagnetic.co CONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
I'm alive! And so is the podcast -- although we've both evolved since I was last on the airwaves ;)Just a quick update for you to share a little about what in the world kept me away for so long, a hint of what's to come, and probably a few other tangents while I'm at it. You know, for old time's sake.Get my new course, Simply Magnetic for free here: https://magneticbrand.co/simply-magneticCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Ready for another dose of tough love?Today we're diving into why perfect strategies + step-by-step plans are rarely the solution if you're not taking consistent (or any!) action... and what you need instead.Plus→ the good news for perfectionists→ why my YouTube channel was technically a failure→ and why I won't do a session with you to nail your elevator pitchBuckle up -- and get ready to take imperfect action.THE KNOW LIKE TRUST CHALLENGEaka the butt-kick you've been waiting forhttps://www.magneticbrand.co/challengeMORE RESOURCESMagnetic Brand Co Courseshttps://magneticbrand.co/coursesThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planMy fave tools of the trade:https://magneticbrand.co/favoritesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Wondering what goes into a rebrand, how much it costs, how to approach it and when it's time for you to think about your own?Good news! I'm breaking my own rebrand down in plenty of detail for you in this episode, in particular:→ how I knew I was ready to do this→ a quick recap of how I created my brand 1.0→ the phases of my rebrand→ what I outsourced vs what I DIYed→ how much I spent on each elementPlus sharing some real talk with you if you're thinking about rebranding (or launching your first brand) and wondering if you should do it the way I did. Oh, and as mentioned in the episode, here's my rebrand superteam:Stylist: Jane Mow https://www.instagram.com/janemowstylist/Photographer: Mandy / MNDY Photographyhttps://www.instagram.com/mndyphotography/Designer/Visual Strategist: Alex / Haven Studiohttps://www.instagram.com/havenstudioco/Website template (main): Emma Troyhttps://emmatroy.com.au (use VIPKAT for 10% off!)Website template add-ons: Tonic Site Shophttps://tonicsiteshop.com/ (use KAT for 15% off!)MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planMy fave tools of the trade:https://magneticbrand.co/favoritesWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
There's only one thing that will GUARANTEE you'll never achieve the results you want in your brand:You never taking action.In fact, you're more likely to achieve success with NO strategy but constant action than the perfect strategy and inconsistent or no action.So today's episode is dedicated to ensuring you take then action that will then unlock your ability to turn your vision into a reality.Enjoy! NEED MORE HELP TO GET YOUR BUTT INTO GEAR?My brand new program, Unbridled (launching soon) is all about helping remove all of those obstacles that are getting in the way of your ability to bring all of your brilliance to your brand and attract the kinds of people prepared to pay a premium for it.We'll work on the mental/emotional blocks, dive into where your strategy, offers + execution are out of alignment, and get you back in the driver's seat, taking consistent, meaningful action that allows you to build epic momentum.You can get your name on the waitlist here: unbridledbrand.coOr if you're looking for 1:1 help with your messaging, get in touch so we can chat about other options (new website on its way so you won't find everything on my current site!)MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Messaging.The thing we know we need to pay more attention to, but at the same time fills us with dread. "I'm not a copywriter!" "I'm no good with words!" "I just don't know how to explain the value of what I do!"If that sounds like you, know you're not alone. Brand messaging is TRICKY - it spins my clients out more than anything. Even the ones who help THEIR clients with messaging & copywriting!And in this episode I'm not only going to explain why it hurts our brains so much, I'm also going to...→ break down what messaging really is (with non jargon-y examples)→ demonstrate the power of messaging & why it's crucial→ introduce you to the 4 elements needed to truly nail your messaging→ give you 3 solid tips for making the process of messaging development WAY easierSound good? Then hit play!NEED MORE HELP WITH YOUR MESSAGING?My brand new program, Unbridled (launching in May) is all about helping remove all of those blocks that are getting in the way of your ability to bring all of your brilliance to your brand and attract the kinds of people prepared to pay a premium for it.We'll work on the mental/emotional blocks, dive into where your strategy, offers + execution are out of alignment, and get you back in the driver's seat, taking consistent, meaningful action that allows you to build epic momentum. You can get your name on the waitlist here: unbridledbrand.coOr if you're looking for 1:1 help with your messaging, get in touch so we can chat about other options (new website on its way so you won't find everything on my current site!)MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
While everyone's timeline and growth trajectory looks different, the fact is that to reach the "pinnacle" of your brand-building journey (phase 5!) there are steps we just can't skip.And even though challenges, obstacles and the occasional "what am I doing with my life?!" are inevitable... I'm here to provide more than just some encouragement to keep going.So in this episode I'm going to break down: → the 5 phases of any magnetic brand journey + how to know which one you're at→ what it takes to "unlock" each next level (as quickly as possible)→ some of the things that can keep you stuck for longer than necessary→ what's really happening when it feels like you've "gone backwards" after previous successIf after listening to this, you realise you need to do some serious work on your Inner Magnetism, then get your butt over to the waitlist for Unbridled (launching in May) at: unbridledbrand.coMORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
I get it: it's easy to fall into the "I just need to land a couple more clients" trap.But I've learnt the hard way that not all clients are created equal. And while it seems like some extra cash will solve all your problems... nightmare clients can create a whole lot more of them. (Problems - not money!!)So in this episode I'm breaking down:→ Why you *should* care about who you work with→ How certain things you're doing could be attracting the wrong people→ 5 way to ensure you're showing up in a way that attracts total dream clients→ And as a bonus, will naturally make it easier to sell your offerings!Grab your notebook... this is a big one.PSST
Yep, I'm about to undergo a rebrand which means things are about to change 'round these parts. And I'm not just talking about the logo and colours.This rebrand is the result of a huge year of internal growth in 2021 and in turn, "outgrowing" the brand you see right now. So in this episode I'm giving you the full scoop about...→ Why I'm rebranding when my clients love my brand as it is→ What the rebrand is going to involve→ A sneak peak at how my inside out approach to the strategy→ And why it's scaring the hell out of me (despite the excitement!)But no more spoilers - you'll need to listen for the juicy details ;)PSST
If you're on a mission to make an impact but feel like it's impossible under your following grows... or want to find a way to become a thought leader in your space but feel like an imposter as long as your audience is so small... this episode is for you.With help from my special guest, Makeda Andrews, we're about to deliver some truth bombs about what influence is all about, what leadership actually means, and how to start making an impact today - even if you have an audience of 1 and team of zero.No matter where you're at in your entrepreneurial or thought leadership journey, this episode is filled with wisdom and perspective to help inspire you, keep you grounded and remove the overwhelm that comes with trying to make an impact with what you do.CONNECT WITH MAKYouTube: https://www.youtube.com/c/MakedaAndrewsInstagram: https://www.instagram.com/makeda.andrews/Website: https://www.makedaandrews.com/MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Sick of spinning your wheels, working your butt off... and not actually seeing results that match the effort you're putting in? This one's for you!Whether you're a freelancer, solopreneur, small biz owner or aspiring thought leader, the 5 strategies I'm sharing in this episode are guaranteed to help you make traction and build momentum over the next 12 months.In fact, even if you run with just ONE of the things I shared, you'll speed up your growth.So grab your notebook and get ready for this actionable episode!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
It's burnout season - but before we blame all of our exhaustion on the end of the year, I think we'd better first have a chat.Countless conversations with stressed out solopreneurs this year have revealed a pretty interesting pattern to me that I'll be unpacking in this episode.A specific cycle that leads to burnout and may also be the reason you're finding it so hard to stick with your marketing plan consistently (and in turn, aren't seeing the results).So if you've been feeling like marketing yourself is way too difficult, dread the thought of "showing up" and question whether it's even worth the effort: hit play.MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
This year did not play out the way I thought I would. Instead of the year I *hoped* I would have, I got the year I needed... a year that highlighted my weak points, the gaps, the things that were stunting my growth.You may have noticed I spent a lot of the year behind the scenes. This episode will help to shed some light on why that was and what I was doing while I wasn't "showing up".Most importantly, I'm going to share with you what I learned. Both from my own - sometimes painful - experiences as well as from observing all of my clients and their own challenges.Including:→ The importance of focus (and the true cost of trying to do too much)→ What financial safety has to do with magnetism & how you're showing up→ The difference between strategic offers vs offers that are slapped together → How inconsistency can be avoided (to a point) through systems & structure→ The truth about magnetism (and how little it has to do with the parts of brand your audience can see)I truly hope you'll find this helpful and if it is, please drop me a DM or share a screenshot tagging me on Instagram @iamkatelizabethMORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Imposter Syndrome. EURGH. I've never met an entrepreneur who hasn't experienced it. It tends to get worse the more visible you become (the double-edged sword of building a personal brand!)And yes, I'm now about to tell you that you may actually be playing a role in how bad it is!While imposter syndrome isn't something we can ever completely be rid of - in fact, I like to see it as a sign that I'm levelling up - there are things we can do to prevent it popping up unnecessarily .So in this episode I'm breaking down 5 really common things entrepreneurs do that "flare up" imposter syndrome and giving you some lighting fast coaching to see if you can make some immediate changes to reduce it!ALSO MENTIONED: "How to cope with imposter syndrome as an entrepreneur" featuring Vince Warnockpersonalbrandingproject.co/episode-34/MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Whether you're a solopreneur or small biz owner, chances are you have a VERY long to-do list... always. And while you know content marketing is essential for growing your audience and authority, the content creation part is one of the most difficult to keep up.Whether it's a lack of clarity on what to do when, the uncertainty of how or whether to repurpose your content, the struggle to find time while juggling client work (and trying to have a life) - it often gets bumped down the list.Today's episode is about creating clarity, structure and certainty so you can stick to your content commitments - and actually enjoy the process!From sharing my own content creation framework to talking about content creation rituals, I'm giving you fluff-free, immediately actionable tips that should hopefully make your life way easier.MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
As entrepreneurs and aspiring thought leaders, we spend a lot of time thinking about the external impact of our personal brands...But how often do you stop to think about how our internal compass, vision, energy, personality and perspective are shaping that impact?Today I'm joined by special guest Cat Skreiner a Human Design Guide & Energetic Business Strategist who's made it her mission to help us understand our own unique "blueprint" so we not only make the impact we've been dreaming of, but we also do it with more ease, flow and FUN.We dive into all things business, branding and launching through the lens of Human Design in the hopes that you see just how much freedom you have to build a business that's shaped to fit you rather than having to change who you are to make your business work.The resources we mentioned...Grab a free human design reading from either of the following:www.geneticmatrix.com/free-foundation-chartwww.myhumandesign.com/get-your-chartJoin Cat's free Facebook group "Own Your Human Design" for free training on Human Design:www.facebook.com/groups/ownyourhumandesign/Connect with Cat:www.catskreiner.comwww.instagram.com/cat.skreiner (@cat.skreiner)MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Got the content basics down and ready to take your content to the next level? Awesome!Today we're going way deeper than "write a good hook" or "be consistent!" and looking at what it really takes to create magnetic content.If you've been finding your content is a little vanilla or isn't creating the impact you want it to, then this episode is for you.Whether you're creating a content strategy for social media, email marketing, YouTube, a blog or podcast, these 5 tips will apply and can be used right away.So what are you waiting for? Start listening and make that content of yours even nmore magnetic!
Find yourself so caught up in your to-do list (or imposter syndrome!) that you completely forget why you're doing "this" in the first place?Entrepreneurship.The work you do.The effort you're pouring into your brand.You're not alone! I recently had more than one wake-up call that showed me just how out of touch I was with my big "why" and the result was I ended up feeling like I'd created another day job for myself.So in this episode, we're doing a reset. Time to go back to basics about why you do what you do and in particular, why building a personal brand right now is SO important - an investment that will bring endless returns.You ready? Hit play!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Let's be honest. Social media is getting reeeal crowded these days (and will only get worse).So in such a noisy place in what may feel like an over-saturated niche or industry, how do you stand out and stop the scroll?In this episode, I'm diving into 5 ways you can stand out as a personal brand (or any brand for that matter!) so you attract dream clients and position yourself as an expert they actually want to pay attention to.We'll talk content strategy, social media, email marketing and more.So what are you waiting for? Hit play! ▶️MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Welcome to Seen Heard Paid with Kat Elizabeth - formerly known as The Personal Branding Project!I hinted that something was shifting (although I didn't know what at the time) and now here it is. A podcast rebrand to signify all the changes that have been going on behind the scenes!This episode is a bit of a tell-all where I'll unpack...Why the rebrand and the significance of the nameHow I feel I've been hiding in plain sight (and why I lost my nerve)The new direction of the podcast (and a tease of episodes to come)Some transparent insights into my own personal branding journeyThank you for being a loyal listener so far – I hope you're as excited as I am about this next chapter. I'm SO committed to making it impactful and enriching.-- Kat xMORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Today I'm pulling back the curtains on some counterintuitive decisions I'm making to reach my own next level - the level where I earn more, work less, and have a bigger impact. Old Kat would have assumed this meant doing more. Working longer. Working faster. Saying yes to everything.Kat today finally understands that scaling a business requires the opposite.Doing less, doing it slower, doing it better. Say no more than yes.I wish I'd known some of this stuff earlier -- I learnt a lot of it the hard way. So as always, I'm going to share transparently in the hopes that you can learn from my mistakes and anticipate some of this stuff before it's too late!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
We need to talk about consistency. I know, I know. EVERYONE is talking about consistency. But this time it's different.I care way less about you posting daily and way more about...-> Consistency in your messaging-> Consistency in your strategy-> Consistency in your systemsSo in today's episode we'll be talking about what consistency is NOT when it comes to social media.Then breaking down 5 strategies to help you with the consistency that matters.Plus one bonus tip that'll help you optimise and grow, month in and month out.Resources mentioned during the episode:Trello.comAsana.comNotion.soLater.comCreativeMarket.comGretchen Rubin's Four Tendencies Quiz: https://quiz.gretchenrubin.com/MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
If you're sick of wondering what to post, over-thinking every caption, questioning whether social media (and content creation in general) is worth the effort... this is the episode for you.In part 2 (of 3) of this social media series, we're breaking down the strategy behind content (in particular, the content you share on social) that actually helps turn followers into paying clients.Spoiler alert: it involves speaking to people at all stages of customer awareness which may mean getting outside your content comfort zone!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
We're kicking off this 3 part series on social media by diving into why social may be stressing you out, causing you anxiety and therefore either leading to no results (or not even showing up at all).If you're experiencing...
Ohhh... 20/20 hindsight's fun, right? So much wisdom, but so much of it comes to you too late to apply it to your own situation. Which is why I decided to create this very episode!There are so many things I figured out so late in my business that would have made my life so much easier (and the business so much more profile) if I'd just done them BACK THEN.But rather than beating myself up about it, I'm going to pay this wisdom forward in the hopes it helps you avoid some of the classic early-biz and brand-building mistakes I made!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Overwhelm. Stress. Anxiety. Feeling of failure. Not doing enough. Not BEING enough.These are all common themes with my clients, my friends, and yes, even me.So let's unpack them, because the reasons behind why we're feeling this way and why our businesses seem to be stagnant despite the ridiculous amount of time, energy and resources we're pouring in are very real.As always, we're going to work from the inside out and tackle: • 5 different clues that tell me your brand & marketing strategy is no longer working (or perhaps NEVER worked)• why marketing your business is feeling way too hard• the real reason the algorithm seems to hate you...and so much more.*Tough love and vulnerable share warning. MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
I spent a LOT of money on personal and professional development in 2020. Enough to make your eyes water. But I'm happy to report that every single one of the investments I made paid off in some way (whether directly or indirectly) and I thought it was time to talk about them.So in today's episode, I'm pulling back the curtains on my personal brand related investments, why I made them and, of course, what kind of ROI they brought me.As a bonus, you'll also get some insight into some of the decisions I've made to pivot and re-package my own offerings lately -- #teachablemoment!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Question: What's one thing entrepreneurs of ALL levels have in common?You got it. IMPOSTER SYNDROME!Seriously. After working with more clients & students I can count over the last couple of years, I've found that nothing does as much damage to their long-term success as imposter syndrome.But what is it really? And can we just "get over it"?To help me answer those questions, I'm thrilled to be chatting with Vince Warnock (of Chasing The Insights) whose obsession with understanding imposter syndrome has turned him into a bit of an expert!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
If you've ever said..."I'm only attracting crappy clients" or..."I'm posting to social and getting crickets!" or..."There's just too much competition, no one will ever choose me!"Then this episode is for you.The fact is, becoming a magnetic brand (personal or otherwise) isn't something magical or only saved for "special" people.But if you're not currently doing that, there's a good chance you're missing one of the 7 key elements I talk about in this episode.So instead of complaining or giving up, grab a notebook, hit play and get ready to ask yourself some tough questions. If you're willing and coachable, I promise you can start making some improvements IMMEDIATELY. Deal?MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Time for something a little bit different! A few questions have been coming up again and again, so I decided to pull together an episode to tackle them all at once.Those questions aaare...
There is a LOT to building a successful brand and business... and it feels like it all needs to happen at once. So in that confusion and overwhelm, entrepreneurs tend to get a lot of shiny object syndrome, pouring tons of time and energy into activities that seem important -- while *actually* important activities (you know - the ones that generate revenue?) get overlooked.In today's episode we're going to tackle this all head on. Starting with the 8 biggest mistakes I see early stage entrepreneurs making in their brands and businesses.And once we're through that, I'm going to talk about the 3 phases of business (getting started, building momentum & scaling) and the activities and "deliverables" you actually need for your brand and business.Get your notepad out because this one moves fast and covers sooo much. Enjoy!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
Find yourself putting out content and wondering whether you're actually doing it right?So many entrepreneurs and content creators get caught in the trap of doing the things they committed to - for a long period of time - without ever properly stopping to learn from their results.Whether it's social media and website analytics, sales metrics or even the success of your clients or students, there is SO much to be learnt from the data. But because it sounds intense (or boring) it gets ignored.In today's episode, I'm diving into why these metrics matter so much and which ones to be paying attention to so you not only improve your results but also speed up your rate of success! Not so boring anymore, huh?MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
As promised: your bonus Black Friday episode! Warning: this episode is unedited, unscripted and very real. We need to talk about why self-employment and entrepreneurship are so damn hard... the stuff that's totally not your fault... and the stuff that you may actually be doing to YOURSELF to make it even worse.LISTEN TO THE END to find out about my brand new program, Seen, Heard, Paid (and the crazy Black Friday launch deal) as well as the podcast giveaway where you'll be rewarded with all sorts of goodies!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
There's no questioning that personal branding strategy, content strategy, social media strategy, BUSINESS strategy... all are crucial.But what happens when you have a strategy and it's not giving you the results you expected?This year has been a fascinating one for me, observing both my own journey and those of my clients to see what it really takes to build a profitable personal brand. And while strategy was a given, it turned out there was something just as important, but often overlooked.Turns out that for each pillar of my In-Demand Brand Blueprint (Get Clear, Get Seen, Get Heard, Get Paid, Repeat) there is an element that if, when missing, can sabotage the strategy and therefore the results.So in today's episode, I'm breaking down exactly what that element is so you can - hopefully - identify if and where it's affecting you.MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
"Hey, Kat... how did YOU build your personal brand?"While following my own personal branding framework the other day, I was hopping on market research calls and one of my interviewees asked me this. A brilliant question and one I can't believe I haven't actually answered yet!So today, I'm going to break down my own personal branding journey for you. A little on the timeline (because it certainly didn't all happen at once), a little on the different things I did to build an audience and authority, and of course, some of the mistakes I made.I'll even give you a little sneak peek at my 2021 personal branding strategy!If you enjoyed this episode, please leave it a review wherever you're listening to this as it makes a HUGE difference in getting the word out.MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
I know you're in a hurry to get where you're going. You have big dreams. Big plans. Lives to impact, worlds to change. Me too, friend. And I want all of us to get there as quickly as possible. But remember that saying "more haste, less speed?" - we need to talk about what that can mean for your personal brand and business.I've fallen victim to wanting to do all the things at once for fear of slow growth, missing out on opportunities or falling behind. And it cost me. A lot.In today's episode I'm going to talk about what that cost really looks like, how to avoid it, and yes, THE FASTEST way to build your personal brand, no matter where you are in your journey.MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
You read that right. We're about to talk about why discomfort is a sign you're doing things RIGHT when it comes to building your personal brand. And more specifically, the 3 different kinds of discomfort you're guaranteed to experience along your way (and why they're so crucial to your mission and helping you grow!)If you've been listening for a while, you've already heard about some of the ways I've had to get uncomfortable while establishing myself, pivoting my business and starting to scale. But I'm going even deeper today into where the most painful stuff has come from and how I was able to use it to move me forward -- so hopefully you can too!My episode on owning your storyMORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
If you've ever felt like you spend way too much time creating content that seems to lead to zero results for your personal brand or business, you're not alone. I've been there and have made ALL the mistakes.In today's episode, I'm going to try and provide some clarity around content strategy - including the why, the what and the how - so you can start to map out a plan for yourself that doesn't take over your life and actually helps you to build a profitable (and not just popular) brand.Stay tuned for next week's episode when we'll dive into building out a content calendar to help you stay consistent and make sure you're posting the right stuff at the right time!If you need more help, be sure to check out the extra resources below. But for now, start listening!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
If you've ever found yourself twisted up in a love-hate relationship with Instagram, torn your hair out because you don't know what to post on Facebook, or spent any amount of time wondering if social media is even worth the effort... the episode is for you.I've found that social media can be the root of all evil or the cause of so much joy (and connections, sales and more) but it's all about how you approach it. So in today's episode, I'm going to walk you through 7 crucial social media mistakes - covering mindset AND strategy - so you can get honest with yourself about what the problem really is with your socials.If you need more help, be sure to check out the extra resources below. But for now, start listening!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
You already know that the world has gone topsy turvy, so I'm not here to talk about that. But I am here to give you some encouragement and guidance when it comes to knowing how to "show up" for your audience right now.So many of my students and clients have spoken to me about how they're freaking out about what to do next, what to say, whether they should go silent... the list goes on. And I get it. It took me more than a week to finally record this episode because I had the same voices in MY head.But as you'll soon hear, there's more than one reason we need to keep moving forward right now (even if it means making some adjustments) and there is a right way and wrong way to approach your offers and messaging. So if you want to know what they are... start listening!MORE RESOURCESThe Magnetic Brand Quizhttps://magneticbrand.co/quizThe Magnetic Monthly Marketing Planhttps://magneticbrand.co/marketing-planWORK WITH ME1:1 Brand Coachinghttps://magneticbrand.co/brand-coachingStrategy Intensiveshttps://magneticbrand.co/brand-strategyMini Courseshttps://magneticbrand.co/coursesCONNECT WITH MEInstagram: @iamkatelizabethLinkedIn: Kat ElizabethYouTube: KatElizabethWebsite: magneticbrand.coEmail: kat@magneticbrand.co
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