POPULARITY
For today's episode, Clancy speaks with Chris Bernard, a proud native of Oklahoma, as the CEO and President of Hunger Free Oklahoma. His extensive involvement in public safety, juvenile justice, and anti-poverty has showcased his adept leadership in fostering public/private partnerships and coalition building to address intricate challenges. You won't want to miss their discussion about the gaps in the hunger issues in Oklahoma, the solutions needed to fill these gaps, and the lack of public and private partnerships. In addition, they also talked about the importance of private and public partnerships and Chris' definition of food dignity. Listen and enjoy the show!
In this heartfelt episode, we reflect on the highs and lows of the past few weeks as we step into 2025. Bob shares his family time at Disney, clocking in over 16,000 steps, and Dwyane opens up about his rollercoaster holiday season — from joyful celebrations to a devastating loss. We honor the legacy of Chris Bernard, a close friend and key figure in the ACE tournament's success, who left an indelible mark on the sports community. We discuss the importance of finding people who genuinely support you, both in life and in business, and how building lasting relationships can change your trajectory. With gratitude for life, family, and new opportunities, this episode is about leveling up mentally, emotionally, and creatively for 2025 and beyond. From family traditions to future goals, we’re setting the tone for the new year with a toast to fresh starts and endless possibilities. Tune in for a moment of reflection, celebration, and a renewed sense of purpose. What We Talked About: 00:00 Introduction 01:54 Family & New Year 13:00 The Latest In Sports 16:57 Breaking: Palisade's On Fire 18:04 Miami Heat Culture 21:58 House Divided Will Not Stand 32:02 Football Playoffs 36:03 Legacy: D Rose 40:47 3 On Three 47:07 Women's basketball 52:46 The NBA & NFL 59:46 Rebranding: Our New Space 1:05:50 The Toast 1:07:51 Outro List of resources for those affected by the LA fires: https://www.ca.gov/lafires/ https://www.lahsa.org/newsArticle/resources-to-support-those-during-the-la-fires https://lafla.org/los-angeles-fire-emergency/ https://www.sohollygirlz.com/post/los-angeles-wildfires-essential-resources-information See omnystudio.com/listener for privacy information.
Today's story is a reminder that not all kids have the luxury of celebrating their birthday with a fun cake, but it's also a reminder that just one small act of kindness, and a little frosting and sprinkles, can light up a child's special day, showing them that people care about them and they are not forgotten. Meet For Goodness Cakes Twin Cities co-chapter leads Carolyn McGovern and Katie Lipe, plus five sprinkle squad volunteer bakers—Audrey Hyatt, Kenzie Taylor, Tiffane Gayle, Tom McGovern, and Emily Beckmann, and Chris Bernard from Jeremiah Program and Melissa Westphal from Missions Inc.'s Home Free Shelter, two agencies served by the nonprofit. For Goodness Cakes is a nationwide non-profit organization that gives underprivileged youth the chance to have a birthday celebration by matching volunteers to bake special cakes just for them. To date, there are nearly 30 U.S. chapters and they have hand-delivered more than 32,000 cakes. View photos and links at https://randomsweets.com/for-goodness-cakes-twin-cities-chapter/ For Goodness Cakes® is an officially recognized 501(c)(3) nonprofit organization.Tax ID # 81-10383832118 Wilshire Blvd #826Santa Monica, CA 90403 https://www.forgoodnesscakes.org Email Carolyn McGovern and Katie Lipe from the Twin Cities chapter at twincities@forgoodnesscakes.org. Instagram: @forgoodnesscakestwincities Jeremiah Program https://jeremiahprogram.org Home Free Shelter, Missions Inc. https://www.missionsinc.org Lynn's Cake, Candy & Chocolate Supplies, https://lynnscakeandcandy.com Kenzie Taylor on Instagram @kenziespastries Host, Staci Mergenthal RandomSweets.com #ourSweetMidwestLife Website randomsweets.com Instagram @potatoesandmittens Instagram @randomsweets Facebook Random Sweets Pinterest @staciperry Email: staci@randomsweets.com --- Support this podcast: https://podcasters.spotify.com/pod/show/potatoesandmittens/support
This week's edition of The Lead Lap featured Sam Forman & Chris Bernard discussing Hendrick Motorsports historic weekend at Martinsville, debate how NASCAR has handled Denny Hamlin jumping the restart at Richmond, Sam's Power 5 Driver Poll & is Stewart-Haas Racing about to sell charters.See omnystudio.com/listener for privacy information.
This week's edition of The Lead Lap featured Sam Forman & Chris Bernard discussing Hendrick Motorsports historic weekend at Martinsville, debate how NASCAR has handled Denny Hamlin jumping the restart at Richmond, Sam's Power 5 Driver Poll & is Stewart-Haas Racing about to sell charters.See omnystudio.com/listener for privacy information.
This week's show featured, Sam Forman & Chris Bernard recapping Bristol Motor Speedway's Spring weekend. Including Christian Eckes' big win, tire issues and a banner day for JGR on Sunday. As well as if NASCAR made the right call going back to the concrete for the spring race. See omnystudio.com/listener for privacy information.
Sigue a Chris: https://linktr.ee/chrisbernhard Mis links: https://linktr.ee/micheletdiez --- Send in a voice message: https://podcasters.spotify.com/pod/show/micheletdiez/message
Per hungerfreeok.org, 14.5% of Oklahoma households are food insecure, 67% of SNAP participants are children, elderly, or disabled, and hunger costs Oklahoma over $1.4 billion each year through increased illness and decreased academic achievement alone. Chris Bernard, president and CEO of Hunger Free Oklahoma, joins the podcast to discuss this serious issue that affects our students.
Nog nooit waren de traditionele christelijke partijen zo klein als na deze verkiezingen. Slechts elf zetels hebben CDA, SGP en ChristenUnie nog over. Is dat erg? En Is er nog toekomst voor christelijke politiek in Nederland? En zo ja, hoe dan? Een gesprek met Trineke Palm, directeur van de het Wetenschappelijk Instituut van de ChristenUnie, met Anton de Wit, hoofdredacteur van het Katholiek Nieuwsblad en met Chris Bernard, die christelijk is en deze keer PVV stemde.
Chris Bernard, the president and chief executive officer of Hunger Free Oklahoma, joins Ginnie Graham this week to discuss a local and national issue that she calls "so solvable." Bernard says that food insecurity is a problem that shouldn't exist in America. So why is it such a big problem? Bernard and Graham dig into the issue and Bernard lays out some of the ways we can address the root issue. Related Opinion: We know how to solve food insecurity but need scalable resources and reach of governments Ginnie Graham: Everyone can learn how to reduce food waste in their homes Rep. John Waldron: Lawmakers, school districts have chance to eliminate school lunch debt for thousands of Oklahomans Contact us Editorial Editor Ginnie Graham: Email | Twitter | Follow her stories Subscribe to this podcast at: Apple | Google | SpotifySupport the show: https://tulsaworld.com/See omnystudio.com/listener for privacy information.
Chris Bernard represented Team USA 9-times at 2 Summer Olympics, 4 World Athletics Championships, & 3 NACAC Championships as an elite triple jumper. While he's incredibly accomplished the lack of funding for USATFXC leave athletes like Chris figuring out ways to increase support for the sport. Additionally, mindfulness and coaching are important to Chris, so when his jumping career is over, lookout for an elite career coach entering the industry. Episode Description: 0:00 - Intro1:00 - Most forceful movement in sports3:45 - Triple jumping for Chris6:05 - Giving the triple jump more attention8:42 - Athletes and social media11:50 - Financing a track & field career18:04 - Lac of funding in jumping 24:05 - Manifestation and mindfulness27:07 - Career Coach? 31:18 - Athletic skills are applicable to the professional world!37:07 - Outro --- Support this podcast: https://podcasters.spotify.com/pod/show/a--and--a/support
This week's Lead Lap with Sam Forman featured, Sam & Chris Bernard breaking down the 2024 NASCAR schedules, Kevin Harvick's DQ at Talladega, the latest on last week's Truck Series incidents and Sam's Power Rankings.See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a recap of NASCAR at New Hampshire, some big news of the show, a look at the NASCAR Cup Series standings and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, NASCAR & F1 weekend previews, a big opportunity for Cole Custer, Knoxville showing up big in the TV ratings for NBC Cup Series races and an SRX Series season preview.See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured NASCAR, F1 & IndyCar weekend recaps, a heated debate about NASCAR's Chicago Street Race weekend & the future of Project 91 & Shane van Gisbergen.See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a NASCAR Chicago Street Race weekend preview, if the Xfinity Series have a image problem, an interview with IndyCar's Colton Herta and which winless drivers will get a win before the NASCAR playoffs start. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a NASCAR at Nashville Superspeedway preview, Sam's interview with Jeff Behnke the VP of NASCAR Production & Motorsports for NBC Sports Group, Josh Berry replacing Kevin Harvick at Stewart-Hass Racing in 2024 and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Chris Bernard featured a recap of NTT IndyCar at Road America, and Formula 1 in Canada.See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a NASCAR at Sonoma preview, penalty issues for LMC's 43 team, Chase Elliott's return from suspension, an interview with NHRA Top Fuel driver Austin Prock of John Force Racing ahead of this weekend's Thunder Valley Nationals in Bristol and NASCAR at Le Mans. See omnystudio.com/listener for privacy information.
NHRA Top Fuel Dragster Austin Prock of John Force Racing joined Sam Forman & Chris Bernard on the Lead Lap to discuss competing in this weekend's Thunder Valley Nationals at the Bristol Dragway, driving for the legendary John Force, his ties to NASCAR's Tony Stewart and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured NASCAR at Gateway & Portland recaps, as well as IndyCar & F1 weekend recaps. Plus, Kyle Busch gets win No.3 of 2023, Zane Smith's bad luck continues and just how big of a deal were the Cup Series break rotor issues from Sunday.See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, NASCAR, IndyCar & F1 weekend previews, L3-Level penalties being handed out to the No.14 team of Stewart-Has Racing, Sam rants on drivers hooking someone into the wall and a big opportunity for Corey LaJoie.See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Matthew Baker featured a recap of NASCAR at Dover, Chris Bernard recaps IndyCar & F1, Ryan Truex's 1st Xfinity Series win, Martin Truex's Jr snapping a 54 race winless streak and soundbites from a number of NASCAR drivers. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, NASCAR, F1 & IndyCar weekend previews, picks for Dover, Alex Bowman's injury, Surperspeedway racing and the most surprising winless Cup Series drivers are discussed. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a recap of NASCAR's weekend at Talladega, Jeb Burton's 1st win for Jordan Anderson Racing, Kyle Busch's 1st win since 2015 in Alabama and scary wrecks from the weekend are discussed. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured previews for this weekend's NASCAR action at Richmond Raceway & Texas Motor Speedway, as well as for this weekend's IndyCar & F1 races. Plus, comments from Knoxville's Trevor Bayne of Fox NASCAR & Bristol Motor Speedway Pres/GM Jerry Caldwell.See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured a recap of NASCAR's weekend at COTA, Tyler Reddick's big win, repeat wins in Austin for AJ Allmendinger and Zane Smith and a discussion on how NASCAR's road course rules changes played out. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a recap of NASCAR's weekend at Phoenix Raceway, Josh Berry getting a top 10, Sammy Smith's big day in the Xfinity Series, NASCAR's new short track package and Hendrick Motorsports dominating the race again. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a NASCAR at Phoenix preview, an F1 invasion of the Cup Series at COTA, the new short track rules package and an update on Chase Elliott's injury situation. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a preview of this weekend's NASCAR Cup & Xfinity Series action at Auto Club Speedway, the hottest topics of the week, TV ratings & the number of commercials from the Daytona 500 are discussed. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a recap of the weekends NASCAR action at Daytona, Ricky Stenhouse Jr winning his first Daytona 500, the 3 biggest stories & winners from the weekend and the guys play Gas or Break!See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured a recap of the Duels at Daytona, a deep dive into this weekends NASCAR action at the World's Center of racing, Truck, Xfinity & Daytona 500 previews and the Hottest stories of the week from the racing world. See omnystudio.com/listener for privacy information.
The Voice of NASCAR on Fox Mike Joy joined Sam Forman & Chris Bernard to recap the Busch Light Clash, preview the Daytona 500, discuss Kevin Harvick joining Fox Sports in 2024, being on Leno's Garage & his broadcasting career in NASCAR. See omnystudio.com/listener for privacy information.
The Lead Lap crew is back for 2023 as Sam Forman & Chris Bernard, talk with The Voice of NASCAR on Fox Mike Joy, recap The Clash, discuss the high's & low's from the event, Kevin Harvick joining Fox in 2024 & Ford's return to F1.See omnystudio.com/listener for privacy information.
On this off-season update special edition of The Lead Lap Sam Forman & Chris Bernard discuss the latest happenings from F1, IndyCar, the SRX Series & the NASCAR Cup, Xfinity & Truck Series, including drivers getting full-time rides in 2023, team lineup changes for next season & OEM changes. See omnystudio.com/listener for privacy information.
On this off-season update special edition of The Lead Lap Sam Forman & Chris Bernard discuss the latest happenings from F1, IndyCar, the SRX Series & the NASCAR Cup, Xfinity & Truck Series, including drivers getting full-time rides in 2023, team lineup changes for next season & OEM changes. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a look at what NASCAR, F1 & race fans should be thankful for in 2022 and discuss which NASCAR driver is what part of a Thanksgiving meal. See omnystudio.com/listener for privacy information.
#519: On today's episdoe we are joined by Christ Bernard. Chris is a serial entreprenuer and the founder of Mindright, a neutropics focused superfood company leading the way to keep you in a good mood with focused nutrition. Chris aka "Bernie" started the brand with TV personality and entreprenuer Rob Dyrdek. Today we discuss how we can identify our passions in life, how to balance work and personal life, how to build a career on your terms, and how to launch a brand that stands out. To connect with Chris Bernard click HERE To connect with Lauryn Evarts click HERE To connect with Michael Bosstick click HERE Read More on The Skinny Confidential HERE For Detailed Show Notes visit TSCPODCAST.COM To Call the Him & Her Hotline call: 1-833-SKINNYS (754-6697) This episode is brought to you by The Skinny Confidential. Our BIGGEST sale of the year is coming up on 11/25. Like, 25% off products and 30% off our kits. To get early access, sign up for our email list HERE. This episode is brought to you by JSHealth Nourish your health and confidence from the inside-out with formulas carefully crafted with care for you. Go to jshealthvitamins.com/discount/SKINNY for 15% off. This episode is brought to you by Rocket Money Rocket Money can even find subscriptions you didn't know you were paying for. Get rid of useless subscriptions with Rocket Money now. Go to Rocketmoney.com/skinny to find out more. This episode is brought to you by Canopy The Canopy Humidifier's clean moisture combats dryness, sensitivity, dullness, and fine lines & wrinkles. This humidifier promotes a healthy skin barrier and increases the efficacy of your topical skin care products. Use code SKINNY at checkout to save an additional 10% off your Canopy purchase on getcanopy.co . This episode is brought to you by AG1 You take a scoop of AG1 and you're absorbing 75 high-quality vitamins, minerals, whole food supported superfoods, probiotics, and adaptogens to help start your day right. This is the best option for easy, optimal nutrition out there. Go to athleticgreens.com/SKINNY and get a free 1 year supply of Vitamin D + 5 travel packs with your first purchase. This episode is brought to you by Kion Take Kion Aminos every day, any time of day, to naturally boost energy, to satiate hunger, and to support fat loss and a toned physique. Go to getkion.com/SKINNY to save 20% of monthly deliveries and 10% off a one-time purchase. This episode is brought to you by www.moonjuice.com/SKINNY Magnesi-om by Moon Juice is clinically proven to help support healthy brain activity, deep sleep, muscle relaxation and a focused sense of calm. Head to www.moonjuice.com/SKINNY and use code SKINNY at checkout for 20% off Produced by Dear Media
Today's Lead Lap with Sam Forman & Chris Bernard featured, which Championship win at Phoenix was the most impressive, who wins a title 1st Christopher Bell or Ross Chastain, a update on the Nashville Fairgrounds project, is Joey Logano the new face of NASCAR and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a recap of Championship weekend at Phoenix, thought's on Zane Smith, Ty Gibbs and Joey Logano winning championships, the passing of Coy Gibbs and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a recaps of the weekend's NASCAR & F1 races, Ty Gibbs wrecking Brandon Jones, Ross Chastain's video game move in real life, Christopher Bell's second walk-off win and more as Championship Week has arrived. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured weekend F1 & NASCAR previews, a NASCAR race on ice, who is under the most pressure to lock down the final 2 Xfinity Series Playoffs spots, a big addition for Petty GMS Racing in 2023 and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, thought's on Kurt Busch's big career announcement from the weekend, NASCAR suspending Bubba Wallace, which Xfinity Series driver is under the most pressure and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a look at the round of 8 in both the NASCAR Xfinity and Cup Series, What winning back-to-back F1 championships mean for Max Verstappen, Cole Custer & the No.41 teams penalties, a weekend preview for NASCAR at Las Vegas and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a look at the round of 8 in both the NASCAR Xfinity and Cup Series, What winning back-to-back F1 championships mean for Max Verstappen, Cole Custer & the No.41 teams penalties, a weekend preview for NASCAR at Las Vegas and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, Christopher Bell winning his way into the round of 8, Kyle Larson being eliminated from title contention, NASCAR penalizing the No.41 team and Cole Custer. Plus, AJ Allmendinger's big weekend and NASCAR & F1 weekend recaps. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, Christopher Bell winning his way into the round of 8, Kyle Larson being eliminated from title contention, NASCAR penalizing the No.41 team and Cole Custer. Plus, AJ Allmendinger's big weekend and NASCAR & F1 weekend recaps. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, NASCAR penalizing Kevin Harvick & the No.4 team, William Byron's appeal results are discussed, weekend ROVAL & F1 preview's and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, NASCAR penalizing Kevin Harvick & the No.4 team, William Byron's appeal results are discussed, weekend ROVAL & F1 preview's and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured a recap of NASCAR's weekend at Talladega, a discussion on how transparent NASCAR should be about this week's safety tests, replacing stars set to leave the Xfinity Series after 2022, the Stock Watch and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured a recap of NASCAR's weekend at Talladega, a discussion on how transparent NASCAR should be about this week's safety tests, replacing stars set to leave the Xfinity Series after 2022, the Stock Watch and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, thoughts on Alex Bowman missing Talladega, Noah Gragson, car safety, race picks and weekend previews for NASCAR at Talladega & F1. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, thoughts on Alex Bowman missing Talladega, Noah Gragson, car safety, race picks and weekend previews for NASCAR at Talladega & F1. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured a deep dive into the issues between Denny Hamlin & William Byron at Texas, Noah Gragson making history, tire issues from over the weekend, an recap of silly season in F1 and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured a deep dive into the issues between Denny Hamlin & William Byron at Texas, Noah Gragson making history, tire issues from over the weekend, an recap of silly season in F1 and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, Xfinity Series Championship 4 picks, a look at the round of 12 in the Cup Series, Ryan Blaney, Kyle Busch running the Indy 500 and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, Xfinity Series Championship 4 picks, a look at the round of 12 in the Cup Series, Ryan Blaney, Kyle Busch running the Indy 500 and more. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a recap of NASCAR's weekend at Bristol Motor Speedway, the first group eliminated in the Cup Series playoffs, Noah Gragson winning his 3rd consecutive Xfinity Series Race, still not having a playoff driver win a race in the Cup Series playoffs as we head to the round of 12 and a look at the 2023 F1 schedule. See omnystudio.com/listener for privacy information.
Today's Lead Lap with Sam Forman & Chris Bernard featured, a recap of NASCAR's weekend at Bristol Motor Speedway, the first group eliminated in the Cup Series playoffs, Noah Gragson winning his 3rd consecutive Xfinity Series Race, still not having a playoff driver win a race in the Cup Series playoffs as we head to the round of 12 and a look at the 2023 F1 schedule. See omnystudio.com/listener for privacy information.
Over the last few weeks, three bits of business advice have come to me from random moments with my friends and mentors. These tips have really impacted my life and I want to share them with you so that you can apply them to your business and your life as well. Are you noticing that the market is changing, the world is changing or your audience is wanting something different? Are you curious about how to continuously grow your business connections? Are you are wondering what businesses give you the most flexibility? I am here to share my three pieces of business advice with thanks to Randy Garn, Danette May of Earth Echo and Chris Bernard of Mindright so you can look ahead and look forward. IN THIS EPISODE, WE TALK ABOUT: How to pivot and look ahead with a changing market and changing audience What businesses allow you flexibility, low overhead amounts to run and low barriers of entry How to stay ahead of the ever-changing social media trends and technology and why that is so important How constantly connecting ourselves with incredible people will in turn continue to connect you to other incredible people RESOURCES Thanks to Babbel for supporting Earn Your Happy. Save up to 60% off your subscription when you go to babbel.com/lori Sign up for The Spritz newsletter at litepink.com! Text DAILY to 310-496-8363 for daily manifesting affirmations and journal prompts. CONNECT WITH LORI Follow me: @loriharder Follow Lite Pink: @drinklitepink Follow Earn Your Happy: @earnyourhappy Follow Girlfriends & Business: @girlfriendsandbusiness Listen to Girlfriends & Business
This is the Live United podcast presented by the Tulsa Area United Way. On today's episode, we're looking at two of the greatest needs in our communities – food and blood. According to the Community Food Bank of Eastern Oklahoma, 594,000 Oklahomans (1 in 6) are food insecure, including 208,000 children. As for blood donations, 1,200 blood donors are needed daily in our area to maintain an adequate blood supply. But the Oklahoma Blood Institute's blood supply is less than half of what hospitals and patients currently need. And our partner agency, America Red Cross, is experiencing a 10-year low in blood donations. To put both issues into perspective, our guests include 1. Chris Bernard, executive director of Hunger Free Oklahoma, which is one of Tulsa Area United Way's community collaborations. 2. Nathan Woodmansee, executive director of partner agency Sand Springs Community Services. 3. Sydney Chastine, of the Food Bank of Eastern Oklahoma. 4. We'll close out the podcast with an interview featuring John Armitage, CEO of the Oklahoma Blood Institute. Before we get to our interviews, I need you to make a difference in your communities by participating in Tulsa Area United Way's Third Annual Day of Caring Food and Blood Drive. On June 24, you can donate nonperishable food items at one of 16 donation sites, including BancFirst Wagoner, First Oklahoma Bank, Hilti, Jim Norton Toyota, Jim Norton T-Town Chevrolet, Mabrey Bank, and SpiritBank Bristow. From June 20-26, you can also shop at any Oasis Fresh Market and Supermercados Morelos stores and donate your groceries to the Food and Blood Drive right there in the store. For details, visit tauw.org/fooddrive. With all that being said, the Live United podcast starts … now. --- Send in a voice message: https://anchor.fm/tauw/message
On this edition of The Lead Lap Sam Forman & Chris Bernard discuss AJ Allmendinger winning the Xfinity Series' debut in Portland, Joey Logano winning the Cup Series' debut at Gateway, multiple drivers having an issue with Ross Chastain and more. See omnystudio.com/listener for privacy information.
On this edition of The Lead Lap Sam Forman & Chris Bernard hand out their mid-season awards for the NASCAR truck, Xfinity & Cup Series. Plus, they preview this weekends races, the stock watch, track facts and more. See omnystudio.com/listener for privacy information.
On this edition of The Lead Lap Sam Forman & Chris Bernard recap NASCAR's weekend at Charlotte, F1's Monaco GP & the 106th Indy 500. Plus, discuss Denny Hamlin making history, anther big day for Jr. Motorsports and more. See omnystudio.com/listener for privacy information.
On this edition of The Lead Lap Sam Forman & Chris Bernard discuss the futures of Trackhouse & 23XI racing, the Indy 500, F1 running the Monaco GP, NASCAR's triple-header weekend at Charlotte Motor Speedway, debate were the Coca-Cola 600 ranks in crown jewel events, the stock watch, Denny Hamlin and more. See omnystudio.com/listener for privacy information.
On this edition of The Lead Lap, Sam Forman & Chris Bernard recap NASCAR's weekend at Texas Motor Speedway, debate if Cup drivers should be allowed to compete in the Truck & Xfinity Series, break down how the ALL-STAR Race changed due to wrecks and discuss the multiple controversies at the end of the race. See omnystudio.com/listener for privacy information.
On this edition of The Lead Lap Sam Forman & Chris Bernard discuss the NASCAR All-Star Race, an interesting move by Joe Gibbs Racing to find sponsorship for the No.18 car, adding more OEM's, F1, debate how many winners we will see in the Cup Series this year and more. See omnystudio.com/listener for privacy information.
On today's edition of The Lead Lap Sam Forman & Chris Bernard recap a dominant weekend at Kansas for Toyota, a huge win for Kurt Bush and 23XI, the No. 45 going back to victory lane and debate if Zane Smith is the favorite to win the championship in the Truck Series this year. See omnystudio.com/listener for privacy information.
On this edition of The Lead Lap Sam Forman & Chris Bernard discuss a rise in cautions this season, Chase Elliott returning to the SRX Series this year, more on Joey Logano and William Byron's issues from Darlington, a idea for the All-Star Race, the stock watch, race picks and more. See omnystudio.com/listener for privacy information.
On this edition of The Lead Lap Sam Forman & Chris Bernard discuss a rise in cautions this season, Chase Elliott returning to the SRX Series this year, more on Joey Logano and William Byron's issues from Darlington, a idea for the All-Star Race, the stock watch, race picks and more. See omnystudio.com/listener for privacy information.
On this edition of the Lead Lap Sam Forman & Chris Bernard recap NASCAR's throwback weekend at Darlington & F1's Miami Grand Prix. Discuss Jr Motorsports big day on Saturday, debate Joey Logano's bump and run on William Byron, the Media Pass & more. See omnystudio.com/listener for privacy information.
On this edition of the Lead Lap Sam Forman & Chris Bernard recap NASCAR's throwback weekend at Darlington & F1's Miami Grand Prix. Discuss Jr Motorsports big day on Saturday, debate Joey Logano's bump and run on William Byron, the Media Pass & more. See omnystudio.com/listener for privacy information.
Dear People,Today I'm joined by Chris Bernard, Senior Vice President of Athlete Marketing and Development at The Players' Tribune. Chris played high school and college basketball; he was an all-star player at Thomas Edison High School from Queens, NY, and later on, he played with NBA coach Steve Clifford at Adelphi University. After college, Chris got an intern job at the New York Knicks, where he stayed for 15 years and became VP of Player Development, Marketing, and Team Operations, and also dealt with the truth that liberated him. Chris' truth was about finding out that during his time working for the NY Knicks, he operated from fear, he was constantly afraid of making mistakes, and once he accepted that, his career changed completely. We talked about the eye-opening conversation that led Chris to face his truth and how it helped boost his career. We delve into Crhis' transition from working with the Knicks to his current position at The Players' Tribune, his approach to marketing and branding, what makes a good coach, and how we can imprint an athlete's mindset into our personal and professional lives.In This Episode, You Will Learn:About Chris' truth and how it changed his career (5:15)Chris' view on marketing, building awareness, and his experience working with the Knicks and The Players' Tribune (8:21)About athletes' hard work, pursuit for perfection, and their transferable skills (12:41)First Impressions:Kyrie (16:29)Family (16:35)Athlete (16:39)Covid (16:44)Marriage (16:49)James Dolan (16:55)Legacy (17:00)Chris Bernard (17:05)Resources:The Players' Tribune websiteConnect with Chris:LinkedInInstagram See acast.com/privacy for privacy and opt-out information.
On this edition of The Lead Lap Sam Forman & Chris Bernard discuss the NASCAR Hall of Fame class for 2023, William Byron staying at Hendrick Motorsports longterm, NASCAR's throwback weekend at Darlington and more. See omnystudio.com/listener for privacy information.
On this edition of the Lead Lap Sam Forman & Chris Bernard discuss Tennessee native Josh Berry wining the Xfinity Series race at Dover, Chase Elliott ending his winless streak on ovals, breaking down a hard weekend at the track for some big names in the NASCAR Cup Series and part 2 of Sam's interview with Andy Jeffers of Sports & Entertainment Media. See omnystudio.com/listener for privacy information.
On part two of today's Lead Lap Podcast Sam Forman & Chris Bernard bring you track facts you need to know about this weekend's NASCAR action at Dover, a weekend race preview, make their race picks and more. See omnystudio.com/listener for privacy information.
Part 1 of today's 2 part edition of The Lead Lap featured Sam Forman & Chris Bernard discussing off-track issues with JGR's Denny Hamlin and Kyle Busch, the stock watch and a. breakdown of this years NASCAR All-Star Race format. Plus, Sam talks Bristol Dirt's success and more with Andy Jeffers of Sports & Entertainment Media. See omnystudio.com/listener for privacy information.
On this edition of The Lead Lap Sam Forman & Chris Bernard recap NASCAR's weekend at Talladega, debate how many win Ross Chastain will finish 2022 with, breakdown a up & down weekend for RCR, your weekly F1 report, media pass and more. See omnystudio.com/listener for privacy information.
On this edition of The Lead Lap Sam Forman & Chris Bernard debate racing on Easter Sunday, the return of Bristol Dirt in 2023 & more spring night races in NASCAR. Plus, a preview of this weekends action at Talladega & in F1, comments from NASCAR's top drivers and more. See omnystudio.com/listener for privacy information.
On this edition of The Lead Lap Sam Forman & Chris Bernard recap NASCAR's weekend on dirt at Bristol in the Big 3, bring you post race comments in this weeks media pass, breakdown Kyle Busch's historic win and more. See omnystudio.com/listener for privacy information.
Chris Bernard AKA “Bernie” joins Blaine and Ramon to discuss Mindright and working with Rob Dyrdek, learning from previous business mistakes of growing too fast, the importance of building your brand's community before utilizing celebrity ambassadors, how TikTok is helping Mindright grow, and more. Buff Bake 2:07 -3:03Story behind Mindright 6:44 - 10:12Pitching to Rob Dyrdek 11:03 - 14:12Celebrity investors 16:35 - 17:33Leveraging celebrity investors 18:19 - 19:42Getting into retail 22:31 - 24:01Brand ambassadors and influencers 24:34 - 26:27Building the team 30:14 - 32:15 This episode is brought to you by OpenStore:Visit https://open.store to get a free, no-obligation offer for your e-commerce business from OpenStore in 24 hours. Have any questions about the show or topics you'd like us to explore further? Shoot us a DM; we'd love to hear from you.Follow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok Chris Bernard- CEO of Mindright Ramon Berrios - CEO of Trend.ioBlaine Bolus - COO of OmniPanel
Annie sits down with Chris Bernard "Bernie", who is a skilled entrepreneur with years of experience in the better-for-you snacking space. He previously was part of a company, Buff Bake, a protein packed treat, to now seeing a need in the mood and mental well-being space of the food and beverage industry. He recently started a business with Rob Dyrdek called Get Mindright and is backed by investors joe Jonas, Travis barker, and many other celebrities. In this episode we discuss: How Bernie got started in the industry Networking and surrounding yourself with successful individuals Launching a new brand Not allowing fear to hold you back Work/life balance Maintaining relationships as a busy CEO Building a brand to support a positive lifestyle Find Bernie on socials @csbernie @get_mindright www.getmindright.com
On this edition of The Lead Lap Sam Forman & Chris Bernard breakdown the Top 5 stories of the week from NASCAR, Sam talks with Andy Jeffers of Sports & Entertainment Media, The Stock Watch debuts & race picks for this weekends action at Auto Club Speedway are made. See omnystudio.com/listener for privacy information.
On this edition of The Lead Lap Sam Forman & Chris Bernard recap NASCAR's weekend at Daytona, breakdown the Daytona 500 & the Next Gen Car's performance in the Big 3, take you inside the media center and more. See omnystudio.com/listener for privacy information.
Season 4! Episode 22! KADDISH, FOR UNCLE MANNY! Joel's uncle Manny dies & Maurice tries to gather a minyan of Jews to say Kaddish! Marilyn chooses Holling to be her dance partner! Chris & Bernard start a Fight Club! Rob Morrow & Elaine Miles are AMAZING!
J. Chris Bernard is passionate about ending child hunger in Oklahoma. The state is committed to leveraging the power of collaboration to solve hunger in Oklahoma by improving systems, policies, and practices. Chris believes that as a nation we have both the food and the money already available, but the challenge is coordinating all the pieces. Learn more about the Masterclass for Results-Driven State Government.
Are you taking advantage of every opportunity in life? Chris "Bernie" Bernard, is a CPG expert and investor with over 20 years' experience in apparel, outdoor, and most recently packaged foods. His latest project, Mindright, pairs Brain-boosting nootropic ingredients with delicious superfoods to support your mood, energy, and focus. Mindright seeks to support the conversation around mental health and strengthening your mindset on your path to success. In this episode, Bernie talks about the experiences he's had in consumer product goods. Bernie dives into the challenges of being a product-based CEO. Later, we chat about risk aversion and what it looks like to navigate risk as an entrepreneur. Tune in as Bernie offers so much sage wisdom throughout this power-packed interview, including the importance of confidence and what it's like being an entrepreneur while raising four children. In this Episode You'll Learn: All about today's guest, Chris "Bernie" Bernard [ 0:45 ] What Mindright is all about and the inspiration behind their products [ 4:30 ] Why we need to take accountability for how we feel [ 8:30 ] About the opportunities for entrepreneurs who are willing to take risks [ 10:10 ] What it's like to be an entrepreneur with four kids [ 13:10 ] How to navigate our limiting beliefs around fear [ 16:40 ] Why we need to be risk-cautious when it comes to our work [ 23:00 ] The importance of confidence on our journey [ 28:10 ] Soul Shifting Quotes: “It's about building a community around your unique selling position.” “Community is everything.” “Learn to talk about your product, your service, and who you are.” “It's about living this life with a growth mindset.” “Surround yourself with plus type people and plus type situations; that's the path to success.” Links Mentioned: Learn my 7 Secrets to Uplevel Your Brand & Land Your Dream Clients Grab your FREE training, How to Call in Your Tribe + Create Content that Converts Text me at 603-931-4386 Learn more about Bernie by following him on Instagram or heading to https://getmindright.com/. Check out Mindright on Instagram. shifts + takeaways: @amberlilyestrom Did you hear something you loved here today?! Leave a Review + Subscribe via iTunes Listen on Spotify
Rob Dyrdek (@robdyrdek) and Chris Bernard (@csbernie) join me this week for an epic episode on all things mindset, manifestation and entrepreneurship! Rob and Chris are partners of an incredible new business, MINDRIGHT - a good mood superfood bar that is legit one of the greatest things to launch in 2021. You can find more about their story HERE. These fellas have so many experiences that are worth learning from and I cannot tell you how excited I am you're tuning in today! This is a conversation that will definitely get you excited about pursuing what you love with everything you have. Cheers! Wait… It's August 2021, which is not just the prime of summer for us all, but HAIR LOSS AWARENESS MONTH - and this ENTIRE MONTH of episodes with amazing guys like Rob and Chris is proudly presented and brought to you by...Keep It Anchored! This amazing brand is with me and the Men of the Hour all month long, but don't wait until the very last episode to try out their amazing products for yourself OR someone you know who is wanting to keep the good hair they have, like myself! Head to KeepItAnchored.com and while you're getting some products, use MENOFTHEHOUR for 20% at checkout! Now, click play and become inspired by ROB DYRDEK AND CHRIS BERNARD! If you enjoyed this episode or any of the others on Men of the Hour, rate/review/subscribe and stay with us right HERE! Follow along on Instagram for all the exclusive and inspiring content – https://bit.ly/3bnSqcY Subscribe on YouTube to see the full video interview – https://bit.ly/2EVFWNi
It seems like selling a product that is designed to make you feel good should be a cake walk. But as we all know, business is never easy, especially when you’re breaking into the supplement and nutritional bar space, which is overcrowded with industry giants such as Clif bars and KIND. So what’s an upstart company with a solid product and good intentions to do?On this episode of Up Next in Commerce, we found out when we talked to Chris Bernard, the co-founder, CEO and Chief Mood Officer for Mindright, the good mood superfood. As it turns out, there are a few ways that a small new company can make a splash, especially in the digital space. Chris explains how organic reach outs and authentic connections formed through his partnership with Rob Dyrdek has helped Mindright create an influencer and ambassador community that wins against influencer fatigue. Plus Chris, he digs into why a content strategy that blends humor and education is what gets the attention of the digital audience. Enjoy this episode.Main Takeaways:Be Serious… But Have A Laugh: Fun and funny content is a great way to build a relationship with consumers and to sell the lifestyle that you want your brand to be about. But you also have to balance real education and sales tactics into your content along with the comedic elements so that customers can get the full picture of what a brand is, why they should buy it, and to convince them to complete the purchase.Can I Get A Sample?: Free samples used to be a staple at grocery stores and markets everywhere, and those samples were a key way that new companies created buy-in with potential customers. Now that the industry has shifted away from that model, finding a new way to hyper-target customers with influencers, deals, and content is the best way to bring customers into the fold.Influencer Fatigue: Consumers are wise to the influencer strategy these days, and their fatigue is real when it comes to consuming influencer content. In order for brands to fight that fatigue and win engagement, building buzz around future products rather than current offerings is one of the best ways to do it.For an in-depth look at this episode, check out the full transcript below. Quotes have been edited for clarity and length.---Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Respond quickly to changing customer needs with flexible Ecommerce connected to marketing, sales, and service. Deliver intelligent commerce experiences your customers can trust, across every channel. Together, we’re ready for what’s next in commerce. Learn more at salesforce.com/commerce---Transcript:Stephanie:Hey, everyone and welcome back to Up Next In Commerce. This is your host, Stephanie Postles, CEO at mission.org. Today on the show we have Chris Bernard, the co-founder and CEO and Chief Mood Officer at Mindright. Chris, welcome to the show.Chris:Thank you for having me. Appreciate it.Stephanie:It's good to have you. Would you rather have me call you Bernie? Which one do you want?Chris:My friends and my coworkers call me Bernie, but whatever you're comfortable with.Stephanie:I'm your friend.Chris:Okay, call me Bernie.Stephanie:All right. I like it. So in the beginning, I like to always hear about your background, your journey and how you got to Mindright. So maybe if we could start there. What did you do before Mindright, we'd like to hear.Chris:What I did before Mindright was I was in action sports for a little over 15 years. I represented brands like Burton Snowboards in their sales and marketing channels as an independent contractor. I left that business in 2015 and I invested in a company called, Buff Bake which was protein snacks and protein cookies, nut butters and I came on board with them as part of that investment as the CEO and I helped them run that company for a few years until I was ready to try something new and had an idea and ended up launching this Mindright.Stephanie:So did you have the idea for Mindright right after Buff Bake or was there something in between there?Chris:It was something in between and it just evolved very quickly into what it is today.Stephanie:Okay. What was your original idea? And then what is it today?Chris:Vegan cookie dough.Stephanie:Well that sounds good. I dig that.Chris:It was okay. It wasn't great and that's why I kept it out of the vine and I think we'll probably get into it. But one of the things that dismissed the idea was it really for me, I was looking for something condition specific. Functional foods are really driving the category right now and it's all about condition specific. Foods that drive beauty from within, through collagen, immune support, sleep support.Chris:It's really how we came to Mindright. We started to see this trend in supplements and when you're looking for trends that are going to be shifting to food and beverage, you always start with supplements and you see this rise of adaptogens and nootropics and brain supplements and anti-aging and it's just skyrocketing growth in supplements. It was this idea of how do we support our lifestyle through our mindset, our long hours, our drive, our energy levels through ingredients that support cognitive function. And that's where we started was this idea of cognitive food support and I came to my partner with this idea, he absolutely loved it. At the time the working name was Feed Your Brain.Stephanie:Cool. I like that name.Chris:And it was just really focused on brain health.Stephanie:Do you have a background in this world? How would you even know? When I'm thinking about brain health, I'm like, "Feels like there's so many things. I should be doing facial or I should be doing this. I should be doing so many things." Did you have a background in this where you already knew this makes me feel good? Or did you have to learn all about it?Chris:No, I just knew I wasn't feeling good. I always feel this brain fog and slow and besides this fact that you just hit 40, things start to slow down a little bit and you're looking for ways to support your lifestyle and just keep your edge and just keep moving forward and you start researching and there's a lot of great information around brain health, mental wellbeing, nutrition and other things that support those functions.Stephanie:Okay. And so what were some of the ingredients that you started finding that you're like, "We need to have this in some kind of bar."Chris:It was like lion's mane, Gingko biloba, both of which didn't make the cut at the end.Stephanie:Oh, how come?Chris:Well this is where I was going was, as we started with Brain Health, my partner who is a very big advocate of testing and research pushed to really go out and survey a group around 350 people. And while cognitive function was important to them, what indexed the highest was, "Do you have foods and ingredients that help me feel good? Happy, good mood. I want to be focused and feeling good." And this theme of feel good, just kept popping up and popping up and we took a step back and it was indexed so high. Like, "Why don't we just lean into good mood?" We've got a set of ingredients. We've got some data behind some of the ingredients we're using to really support enhancing your mood, decreasing your stress and giving you energy. All the things you need to feel good. So we need to do it. And that's how Good Mood Superfood was born.Stephanie:Cool. And did you always know that it would turn into a bar or did you have other thoughts early on?Chris:We had many thoughts and we still have many thoughts. This was our way of really standing up the brand, getting a feel for our branding, our message, bars is just the starting point. We have a really dynamic innovation pipeline of other snacks, drink blends, hydration drink. Things that will help support other areas of brain health.Stephanie:Very cool. So let's talk a bit about your partner and how that working relationship is and how you even landed him as your partner.Chris:So I was introduced to Rob Dyrdek, legendary TV personality, former skateboard, a professional athlete. Rob has a show on MTV right now called Ridiculousness. I grew up watching his other shows, Rob & Big and Fantasy Factory, as many of us did.Stephanie:Rob & Big, that's a good show.Chris:It was amazing. So then we just look forward to every week watching. He's just such a character and dynamic human being. But what people don't know is he runs a really diverse, exciting venture creation studio. He refers to himself and the people around him as do or diers, people that are interested in investing in themselves, growing businesses from the idea stage to the exit. And he's invested in several brands, primarily at the startup stage. And when I came to him, I was in the transition period in my life. I didn't know why I was meeting him.Chris:I was going to go in and just introduce myself. And I brought Buff Bake with me just in case he was interested in investing because always looking for investors and he made me tell him my life story from the day I was born until the day I ended up sitting in the chair in front of him.Stephanie:Wow. I should have done that.Chris:It's not that interesting. But he really liked it. And I spent 55 of my 60 minutes talking about myself and then he's like, "Okay. So what's up with these cookies? What's up with this Buff Bake? He's like, "Okay. Those are really good. I like them but I really like you. If you have some ideas or you want to do something, come back and let's talk about it."Chris:I left and I got a call two weeks later from him, wanted me to come back again. Again, didn't really know why I was going there. He wanted to pitch me on some ideas. And it just flew over my head. I went home, I called his COO and I was like, "What's he looking for?" He wanted an idea from me. He wanted to work on something. So I had been in the background working on these cognitive ingredients, paired with superfoods and brought it back to him as a whole package. I came in with fully developed samples around bars and coffee creamers and bites to really articulate what this could look like. And he was so excited about the presentation. He just sealed the deal with me on the spot and we were off to the races.Stephanie:That's amazing. What does the partnership look like with him? How's he involved?Chris:He is very, very involved. He wants to be very involved in the creative process, but also through all the funding, the financial rounds, building the infrastructure of the company. He has built a really strong team around him. Managing the finance arm, managing the marketing project teams. So it's an extension of my team. We are true co-founders, he's very, very involved in the business and he and I are either working together on the daily basis or he and his team are fully integrated in.Stephanie:That's really cool. And it seems like once you get access to him and then you had his network, it brings in other investors as well.Chris:Yeah. So that's the next thing that happened. So we stand this thing up and we start to go out to bring in some strategic capital to help push things along. We started with some traditional resources and private equity and some strategics within the space. And then we started talking to his network a little bit and all of a sudden we saw how excited they were and one conversation led to the next, led to the next, the next thing you know it's Marcus Lemonus from the profits. Jonas was extremely excited about the project. He now sits on the board with myself and Rob. Joe brought his brothers on as well. Jordan McGraw, Travis Barker, Ken Roxanne. It's just this star-studded list of really great mindset celebrities and athletes. Very, very exciting.Stephanie:It seems like you have your own portfolio of influencers. You can get the word out there. While most people you're trying to even think about, "How do I even tap into one of those?" You've got this whole little Rolodex just working for you.Chris:Right. So it's exciting. I think that being able to have that leverage and that advantage really puts us in a unique position to tell the story.Stephanie:Awesome. So tell me a bit about, you said that you were getting samples when you were going to go and show him what you could do. What did that process look like? Because to me thinking about even making any kind of food and then getting the packaging and then getting ingredients that maybe some people aren't the most comfortable with. If you hear some of the words you'd be like, "Well, what is that like? Is that even safe?" Tell me what that process looked like to even find someone who could make the bar that you wanted to taste good and have all that ready for the sample day.Chris:It's funny. You start with the manufacturers. Every manufacturer has a food scientist, R&D, most of them do. Food scientists and R&D department. And most of the time, if they're excited about your project, they will help your R&D. It comes with strings attached and not always do you end up owning your IP, which is important if you're interested in exiting your company at some point, but you learn the process of what goes into R&D products.Chris:And I came in, you come in with a brief and your core tenants for, "These are the ingredients that I would like to use as superfoods. These are the outputs that we'd like to achieve, enhance mood, stress, energy. These are the functional ingredients we're thinking about." And then you work with the ingredient suppliers to understand efficacy and transparency around their ingredients. And you let these guys do their job and you like what you like and you don't when you don't. And I think we did about 13 rounds of this bar until we landed in a place that we felt really good about.Stephanie:That wasn't just you testing it or were there other people trying it?Chris:It was Rob and the entire team. His close team is a team of five.Stephanie:That is awesome. What kind of lessons did you learn when going through that process? Anything that you would maybe do different?Chris:Well, I'll tell you one thing. We tried to be everything but the kitchen sink. We wanted to be keto, we wanted to be paleo, we wanted to be zero sugar. We wanted to be everything. Vegan, dairy-free, gluten-free and have functional ingredients that support incredible, feel, good vibes and decrease your stress. And we were realistic that not all of that was going to work and our guiding light really became taste. If it doesn't taste good, I don't care if it has all those things, it's just not going to work for us. So we planted a flag and it was about taste. And we want this thing that tastes good. And if it has five or six or seven grams of sugar, we use a coconut Palm sugar, which we felt really good about. It was therapeutic. It was like, "Okay, great. We don't have to use sugar, alcohol, or stevia or erythritol or anything. We're going to use coconut Palm sugar. It's a low-glycemic sugar. It tastes great. The bar still has 50% less sugar than an RXBAR or competitor. And we felt really great about that.Stephanie:That's awesome. How do you view the landscape right now? Because I know when I go into certain grocery stores, I'm like, "Wow, there's so many bars." There's the original type RXBARS but now it feels like there's so many offshoots. Everyone's trying to do lower sugar. Maybe not what you're doing, but how do you make sure that you're staying ahead of them and also differentiating yourself where people are like, "Oh, obviously we can see why they're different than all these other bars."Chris:I think again, it came down to taste, great amount of protein, our base values of, it is plant-based vegan, it is dairy free, it is protein packed and low sugar were really important to us. But I think we'll continue to stand out with what our functional message around supporting mood through these super foods and ingredients. And we are just sticking with that.Stephanie:How do you get in front of new people though? I'm thinking about back in the day, samples where you're like, "Oh, I would never have thought to buy that, but now I can see it's healthy for me and good." How do you approach that now trying to get in front of new people and have them try it for the first time?Chris:It's difficult, especially through a global pandemic of people at home and not having opportunities sample in the markets or elsewhere. And for us, it's just leaning into our influencers, our investment community, paid ads, really important. Finding unique ways to drive trial, pinpointing and targeting specific communities. It'd be really great to be everything to everyone but if we could just focus on this core group that's committed to their mindset. They're coaches, they're hustlers, they're the boss, they're the mom and they're focused on what it takes for them to be successful every day. We call them the happy hustlers. That's where we're starting. Our initial reaction was the right one. They're really resonating with the product. They're speaking about the product for us organically. And we're just going to continue to focus on that community right now. And then it'll just hopefully grow from there.Stephanie:It also seems like you have a really good idea around your social presence and how you want to present yourself. It's like a fun whimsical looking, at least your Instagram feed and it's not overly product driven, but it's more selling the lifestyle behind it which I really liked.Chris:Exactly. That's exactly right. And that's what's resonated the most is people are realizing that Mindright is a lifestyle. It's not just about the products. We want to support you beyond that. And as you'll see over the next couple months, we're really going to lean into what it takes to have a better mood, to put the work into your mental wellbeing and really drive home this good mood movement. And being approachable and fun, makes it just easier to pay attention and watch and fun and funny is part of feeling good. And that's the message that we want out there.Stephanie:It sounds like your content strategy you're about to ramp up around those areas. How are you going to keep it balanced between educational, which I feel like a lot of people need education around the ingredients and why they're added and how they need to be mixed together and then the other side around even outside of the product. Like you said, just good mood and how to feel happy and mindfulness and it's like a whole different business over there. How are you thinking about balancing that and connecting with the right audience?Chris:It's just that. It's balancing, trying different things. It's balancing being funny with incorporating lifestyle and people enjoying the product. You're going to just start to see more direct response and testimonials. We are looking to partner with therapy based apps and other entities that help make mental health and wellness really accessible. We're going to have our investment team and our influencers talking about the work that it takes to get Mindright. It's not just, this bar is not going to solve your problems, it's not. But if you focus on your nutrition and you incorporate things like the importance of sleep and getting exercise and some type of a meditation routine, all of these things combined bring you to that next place.Stephanie:Yep. Yeah. It's not just try one thing and all of a sudden everything will be solved, like many things and there's no magic potion.Chris:I think that that's where other companies that are trying, mood or all of these other cognitive functional ingredients, they could fall short because they're making it just about that. And I think that we'll go along for the ride and we'll be there to support our customers along the way.Stephanie:That's great. So you just mentioned influencers. I'm going to go and I want to hear how you view working with influencers because we've had quite a few brands on the show and they talked about it. Some people, amazing experiences if you find the right person who is all in, it's not just sharing a quick message of like, "Here's my teeth whitener and it works great for me go buy it." Versus maybe the ones that are really in they're even part the product development. How do you view a good working relationship with influencers? And more than one, since you have many that you have to balance.Chris:I think for us, it's about being authentic. If it's not something you enjoy and you truly believe in it comes through. You see it and you feel it. And I think having our influencers part of our ambassador program, which we're just at the early stages of building out, is a really important part around building the authenticity of their message. Our influencer program is very small right now, we're still identifying how they're speaking about the brand and what are the best ways to do that. But what we've gotten so far comes from a really organic place. We haven't paid for any influencers yet. All organic because people are enjoying the product and sharing the message with their community.Stephanie:Are you sending them free samples or is it more your investors giving it to their friends who are other influencers probably. And then it's organically happening through that way?Chris:A little bit of both. We identified people that live within our community that we would like to target and say, "Hey, we'd love your feedback. No expectations. You don't need to post. We just ask you tell us how you enjoyed the product. How'd you feel? What do you think about the packaging?" And then it just happens organically.Stephanie:How do you view the longterm strategy around influencers? Because sometimes it feels like they'll have this excitement and a big blip where their network sees it. And then there's maybe diminishing returns and people are either hit over the head with it too much. Or like, "I bought it. It's good." Or the person's not as excited anymore as they were maybe in month one. How do you keep them engaged or be like, "Okay. We're kind of good for now."Chris:We see that fatigue all the time. And I think for us, it's the excitement around what's coming. It's creating community around the lifestyle and the future launch of our new products. The bar is here today. It might not be here in three years from now. It's about continuing to evolve and supporting our needs today.Stephanie:Makes sense. So tell me a bit more about this ambassador program that you're building.Chris:We're at the early stages where we're leaning into this mindset community from happy hustlers. We have three investors on the team that live and breathe in that space. And that's Chris and Lori Harder, their lifestyle coaches and then Lewis Howes who also has a podcast, The School of Greatness. And just really leaning into what they do and how they do it and their communities coming to us and we're setting them up and they're incentivized by product. One of the angles that we're working on right now is charity. When they post, we will support a soon to be identified a mental health charity with an investment.Stephanie:When they're posting about the bar or the company, something like that, then it's like, "Okay, that's a point towards this charity or effect."Chris:Exactly. Those are the early stages. We're still in development. It's still being worked out. We're less than two months old in the market, so we're close.Stephanie:Are there other ambassador programs that you look at where you're maybe taking some key learnings from where you're like, "I know this one works well and I want to implement some of those strategies into Mindright as well."Chris:Yes. A lot of them are custom built though. There's a lot of really great app solutions that work really well and incentivize through product or discount or payment. We want to try to be more organic. I've seen some great custom ones that are gamified, that built community around this excitement around this app itself and the message. So work in progress.Stephanie:That'd be cool to circle back and hear what you ended up building and how it's working and the results. So tell me about your distribution strategy and where you're thinking about selling. Are you on Amazon? Is it just your website and how do you think about where you actually want your bars to be sold right now?Chris:It's everything digitally native. So we are alive on our website getmindright.com. We're on Amazon. We're looking at a various array of subscription box companies. But the really big one right now is all of the delivery convenience guys. So this new evolution of convenience, prime is not good enough. It can't be there the next day. It needs to be there in 20 minutes. So we're looking at partnerships with goPuff, FastAF, Dot. We're in the process of vetting those guys out right now and seeing which one makes the most sense. And I think that can meet format. It's just growing and exploding right now. Through COVID people were forced to adapt to Amazon and delivery service and it's here to stay. It's here to stay. Those conveniences will never change.Stephanie:Are you worried about maybe your brand and the story not being told correctly when you're starting to have many outlets for your products going out and you can't fully control the messaging or?Chris:Yeah. I think that's why picking the right partner for these delivery services is key because we want to make sure that we have the ability to tell a story, whether it's this big or in a banner. It's really partnering with the right team to help make that happen. And then we have a lot of work to do on our end. And I think that our community will help push people to these services. Amazon, getmindright, goPuff, that's where we go and they'll really rely on on that. It's challenging.Stephanie:Yeah, no. Especially when you have so many different people you're vetting right now and thinking about all of the control that you could be losing but also all the access that you're going to be gaining. It's tricky. Because this is a commerce show, I want to hear about your ecommerce strategy around what's working. What do you think that you're doing on your website that maybe is unique and others haven't tried out yet or that you're like, "This is a good tip that more people need to know about."Chris:I think it being less templated and more just an experience where it just feels fun. It makes you dive a little bit deeper to find out what's going on. What works for some people doesn't always work for others and I think this format is working well for us right now.Stephanie:Do you find yourself being able to look back at maybe your experiences at Burton and other places and pulling some lessons from there? Or is it such a different market that you're like, "That probably wouldn't work for this product."Chris:I think it's very similar. I think at the end of the day, you're selling an item that you're passionate and excited about and what is the best way to share that with your friends or your customers? It's very similar in that sense.Stephanie:Yeah. That's cool. So where do you guys want to be in one to three years? What are you hoping to achieve?Chris:We're looking to achieve this just amazing platform of good mood foods that span across really great retailers, Whole Foods, all the natural channels. It would be really great to see it everywhere obviously, but this really accessible approach to foods that help support your mood.Stephanie:Have you started talking to Whole Foods and other retailers like that?Chris:We've had some early conversations, but we really want to stay firm on this digitally native approach. I think that one thing that I'll add is testing is worth spending money on. Just test landing pages, AB testing, digital testing, customer testing. It has opened my eyes to this completely different world. And it is a true science. And when you understand that word that works, that picture that works, that landing page that just converted, it's a science. And then you can continue to really invest towards those things that are working because you know there's turn on that.Stephanie:Yeah. I agree. What is a finding that maybe came out of some of those tests where you were like, "We would have never changed this, changed the product, change the website, but now that so many people are saying this, we're definitely moving forward with that.Chris:I would go back to the beginning where Rob and I, Mindright. There was two different names before Mindright. And now I look back, I'm like, "Neither of those would have worked. Mindright should have always been number one." We tested Mindright. Mindright worked really well but We wanted to brand the ingredients themselves. And we were like the unstoppable blend. We're unstoppable. This mentality of you cannot be stopped, masculine. And we were so sure of it and it failed miserably.Stephanie:They were like, "I don't like that."Chris:No, no. So now at the happy brain blend.Stephanie:That makes me feel happy. That's more on brand.Chris:Yeah. And then from that moment on we're like, "That's our guiding light." It makes me feel happy. Does it? Yes Or no. Okay. It's in.Stephanie:And how are you doing these tests? How are you going about trying to get this feedback? Are they surveys or what are you all doing behind the scenes?Chris:Yeah. Surveys. Right now, we've moved to more surveys. We're surveying around our current database of growing email subscriptions and then we're going to start doing some stuff through Instagram, social media. But the original testing went through a market research firm.Stephanie:All right. Well, let's shift over to the lightning round. The lightning round is brought to you by Salesforce Commerce Cloud. This is where I ask a question and you have a minute or less to answer. Are you ready?Chris:No.Stephanie:Nope. Be right back. Need to go get some more tea. Get In the right mood here. All right. Well, we will move on anyways. If you had a podcast, what would it be about and who would your first guest be?Chris:Oh my gosh. My podcast would be about thinking big. My whole life I never thought big. I thought pretty small and I put roadblocks up in front of myself and I think that now as I sit on a board with Rob Dyrdek and Joe Jonas, literally anything is possible and it would be about stories and ways to help open up your mind to anything is really possible. And I think as cheesy as that sounds, it really is. And I feel like here in my home with my kids and now that we're talking about getting Mindright and this positive growth mindset and to hear them talking about it, it's a real thing. I don't have a title yet. I'll let you name the podcast.Stephanie:There you go. I'll help you name it. Who would you bring on for your first guest?Chris:I bring in Rob. He is an amazing person to talk to about all of this stuff. His mindset is just next level with what he does to keep his energy and his success where it is. It's remarkable.Stephanie:Awesome. What does your mindfulness practice look like?Chris:I'm sorry.Stephanie:What does your mindfulness practice look like? How do you stay centered and balanced and not getting pulled everywhere when doing a startup?Chris:I think for me, I committed to getting up early every morning. I have to be up by 5:00,5:15 or else I can't do the things that I want to do for myself, which is exercise or just have a moment of meditation. Whether it's a minute or five minutes or 20 minutes. I try to do that every morning. I have four kids so life is really hard sometimes. Here they are.Stephanie:I feel that.Chris:So it's get up early, it's a few minutes of meditating and just understanding where I'm at and being really grateful for that. Exercise, 30 minutes. That is my non-negotiable. I have to get 30 minutes in, if I don't my day is just off and once in a blue moon we have a sauna that was gifted to us by-Stephanie:Wow.Chris:It was miracle. That's another podcast.Stephanie:Yeah. Okay. I want that friend. Gift me a sauna.Chris:It was some local guy just giving it away. He was moving.Stephanie:What area of California do you live in because I don't know about many local areas being like, "Here's a sauna. Do you want ice staff as well?"Chris:I'm on the hunt for one of those. So, if you know one. I started fasting, so I intermittent fast. I don't eat my first meal until 12:00 or 1:00. And I found it's really helped with inflammation and energy and I feel great. I also stop thinking through COVID I just-Stephanie:So impressive.Chris:30 days and then you felt great and 60 days, I'm like, "Wow, I feel awesome." And it just stuck.Stephanie:All right. Last question. Two more questions. What's one thing that you don't understand today that you wish you did?Chris:What don't I understand. I don't understand a lot of things let's be honest.Stephanie:Good answer. Just everything. Lots of things.Chris:No. I think for me, part of the reason why we're starting digitally native is almost a personal challenge to myself. I know retail really well, I know relationships, building brands, building distribution, working with brokers. I don't understand digital that well. And it can be frustrating at times because the learning curve is pretty steep and it's always changing every day because you're learning something new and I think digital marketing I don't know very well.Stephanie:Well, you'll be learning it with this company. So that's great.Chris:It'd be great to hire the right people to help you.Stephanie:Mm-hmm (affirmative). Yeah. 1,000% to that one. All right. And then the last one, what one thing will have the biggest impact on ecommerce in the next year?Chris:I think it's these convenience delivery guys. I think they're going to change the game for a lot of people. FastAF is a really good example of what's happening with commerce outside of food and beverage, because they're delivering unique gifts. You need a gift and you're going to a party in an hour, they'll be there in 20 minutes with this beautiful candle or gift item which is just changing the way that we do everything.Stephanie:Yeah. Oh, I completely agree. All right. Well, this has been such a blast. I feel like my mind is really in the right place now after this interview. Where can people find out more about you and Mindright?Chris:Check us out at getmindright.com or on Amazon.Stephanie:All right. Cool. Well, thanks so much for coming on the show.Chris:I really appreciate it. Thanks so much.