Podcasts about ecommerce strategy

Subscribe to the ECB newsletter: https://newsletter.ecommercecoffeebreak.com/ ---In this episode, we dive into how to create an effective cross-selling strategy to boost your online store's average order value. Our guest Varun Kundra, co-founder of AfterSell, shares practical insights on the psychology behind successful upselling and cross-selling. He explains different ways to implement these strategies - in cart, at checkout, and post-purchase. Varun also introduces an innovative "network offers" feature that lets merchants earn passive income by displaying relevant third-party offers on their confirmation pages. Learn how personalization, timing, and presentation can significantly impact your cross-selling success.Topics discussed in this episode: How to get the right cross sell offer. What are the types of cross sell offers. Why cross selling will boost your AOV. How to implement cross-selling post-purchase. Why post-purchase timing creates the perfect upsell opportunity. How to monetize your thank-you page with other brands' products. Why smart merchants are becoming mini retail media networks. The most effective post-purchase upsell implementation revealed. How to earn passive income displaying 3rd party offers on Shopify. Links & Resources Website: https://www.aftersell.com/Shopify App Store: https://apps.shopify.com/aftersellLinkedIn: https://www.linkedin.com/in/vk1/X/Twitter: https://x.com/varkundraGet access to more free resources by visiting the show notes athttps://tinyurl.com/hha27ypzSUPPORT OUR SPONSORTry Brevo for free or use code ECB for 50% off Starter & Business Plans (first 3 months, annual plan).

In this episode of Ecommerce Toolbox: Expert Perspectives, Jack Farrell, VP of Ecommerce at PopSockets, takes us behind the scenes of the brand's transformation—from a one-product DTC sensation to a global lifestyle powerhouse. Jack shares eye-opening lessons from APAC's mobile-first, creator-driven markets, breaks down why PopSockets puts profitability before hypergrowth, and dives into how GenAI is reshaping creative strategies for ecommerce teams. If you're focused on scaling smarter, boosting bottom-line results, and staying ahead in a fast-paced digital world, you won't want to miss this one.

Bala used smart debt strategies to scale its innovative fitness brand, maintain inventory, and fund product development without venture capital constraints.Watch the video interview on YouTube here!For more on Bala and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

LISTEN TO THIS EPISODE IF YOU WANT MY EXACT FRAMEWORK TO GET TO CONSISTENT SALES IN YOUR PRODUCT-BASED BUSINESSIf you're tired of winging it, posting without results, or chasing sales with no strategy, this episode walks you through the exact framework I use to help product-based business owners go from inconsistent sales to repeat customers and daily orders.I'm sharing the Seamless Sales System - aka the PPPP Model - and walking through each phase step-by-step:✨ PILLARS: Build the foundationClarify your ideal customer, differentiator, and visual brand identity✨ PRESENCE: Create a magnetic online homeOptimize your profile, feed, website, and messaging across all platforms✨ PEOPLE: Build your ride-or-die communityUse Instagram stories, connection-based strategies, and daily community touch points✨ PROFIT: Implement sustainable sales systemsBlend passive and active strategies, plan promos, launch intentionally, and use email marketingWhether you want more daily sales, stronger brand loyalty, or a business that actually grows over time, this is the system to get you there. And yes, it always starts from the beginning, even with my highest-earning clients.Topics We Discuss: Consistent Sales, Ecommerce Strategy, Community Building, Product Business Framework, Passive Income for Small BusinessJOIN THE SBG FREE COMMUNITY // ⁠⁠CLICK HERE⁠⁠FREE TRAININGS // ⁠⁠CLICK HERE TO BROWSE⁠⁠EXPLORE PROGRAMS & SERVICES// ⁠⁠⁠⁠⁠CLICK HERE⁠⁠⁠⁠⁠APPLY TO WORK WITH ME //⁠⁠⁠⁠⁠CLICK HERE⁠⁠⁠⁠FOLLOW MADI ON INSTAGRAM // ⁠⁠⁠⁠@thisismadisonpaige⁠⁠⁠⁠

Struggling to stand out in a noisy eCommerce world? This episode holds the key. With customer acquisition costs climbing and third-party data becoming less reliable, the eCommerce brands that thrive in 2025 will be the ones that truly know their customers. In this replay-worthy episode, I'm breaking down exactly how to collect and use zero and first-party data to create hyper-personalized shopping experiences that increase conversions and drive repeat purchases. From the right tech tools to the best quiz platforms, plus real examples of how to use customer insights to level up your email flows, campaigns, and website—this episode is your roadmap to making every interaction count. Tune in to learn: The difference between zero and first-party data (and why it matters) What data to collect based on your product type How to leverage email, quizzes, and segmentation for personalization that actually works My favorite tools (and the ones to avoid) for collecting and using customer data   _______ Full Episode Show Notes http://ecommercebadassery.com/325   _______ Learn With Me Work with Me 1:1 https://ecommercebadassery.com/ecommerce-help/ https://ecommercebadassery.com/email-marketing/   Courses & Membership https://ecommercebadassery.com/membership https://ecommercebadassery.com/programs   _______   Let's Connect Website: http://ecommercebadassery.com Instagram: http://instagram.com/ecommercebadassery Membership: http://ecommercebadassery.com/membership   _______   Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it's also valuable feedback for me to continue bringing you the content you want to hear.    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683  

Her fans call her "The Queen of Air Fryers." She gave away recipes. Her fans demanded a cookbook. One $15 PDF later, Cathy Yoder had a 5-figure launch weekend—and she hasn't looked back. With over 700K subscribers, Cathy built a content-powered Shopify business that turns viewers into superfans (and customers).In this episode, Cathy breaks down:How to use YouTube as your #1 lead-gen channelBuilding products based on comment section goldWhat flopped, what worked, and why done > perfectIntegrating YouTube with Shopify for seamless salesIf you're a creator, a merchant, or both—this is the funnel playbook you've been waiting for.Sponsors:Zipify – Build high-converting sales funnelsCleverific – Smart order editing for ShopifyBoost AI Search & Filter – AI-powered search that convertsWork with Kurt:Grow your Shopify store with me → ethercycle.com/applySee how we help stores grow → ethercycle.com/workGet my Shopify newsletter → kurtelster.com

My conversation with Ben Dutter, Chief Strategy Officer at Power Digital, at eTail Palm Springs explores the strategies brands can employ to ensure success during peak seasons, emphasizing the importance of mental availability and effective marketing initiatives.TakeawaysBrands that have a successful Q4 start planning early.Mental availability is crucial for brand recognition.Effective marketing initiatives should be rich in information.Building a strong brand representation is key.Planning for peak seasons should begin well in advance.Understanding consumer behavior is essential for success.Brands need to create a funnel of initiatives leading to peak seasons.Engaging content can enhance brand visibility.Collaboration with clients can lead to better strategies.Continuous assessment of marketing strategies is necessary.Chapters00:00Introduction to Power Digital and Ben Dutter01:26The Impact of AI on Marketing Analytics03:41Challenges and Improvements in AI Data Accuracy05:43The Future of Shopping with AI Agents07:22Legacy Brands in the Evolving Market09:32The Changing Landscape of SEO10:48Strategies for Black Friday and Cyber Monday13:30The Importance of In-Person Shopping15:09Shameless Plug for FusePoint

Welcome to the 78th episode of Ecommerce Toolbox: Expert Perspectives! This time, host Kailin Noivo sits down with Jenn Volk, Head of Digital at H&M Americas, for an in-depth discussion on how one of the world's most iconic retail brands, H&M, is reshaping digital commerce. Jen discusses actionable insights on leading H&M's 2024 website relaunch, crafting seamless omnichannel experiences, and why today's ecommerce strategy demands more brand storytelling than ever before.

Discover how True Classic built a billion-dollar apparel brand through content marketing, Facebook ads, and comedy-driven creative that converts.Watch on Shopify Masters's YouTube channel here. For more on True Classic and show notes, click here. 

Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/ ---In this episode, we dive into how to future-proof your e-commerce strategy with composable commerce. Our guest Natalija Pavić, Senior Director of Product Marketing at Kibo, explains the difference between headless and composable commerce, highlighting how businesses can implement an "integrated composable" approach that allows for incremental innovation without complete platform replacement. Natalija shares insights on how composable commerce enhances customer experiences through better API architecture, enables "Commerce Anywhere" functionality, and provides flexibility for both B2C and B2B use cases. Topics discussed in this episode: Why composable commerce future-proofs e-commerce. What makes composable different from headless microservices. How "integrated composable" adds capabilities without replacing systems. Why API performance is critical for commerce platforms. How composable enables "Commerce Anywhere". Why mid-tier companies can adopt composable with small teams. What B2B dealer portals show about composable flexibility. How AI powers commerce with generative promotions. Why business drivers matter in composable adoption. What makes well-designed APIs key for e-commerce's future . Links & Resources Website: https://kibocommerce.com/ LinkedIn: https://www.linkedin.com/company/kibocommerce/ X/Twitter: https://x.com/KiboCommerce YouTube: https://www.youtube.com/c/kibocommerce Get access to more free resources by visiting the show notes athttps://tinyurl.com/yvyukph8 MORE RESOURCESDownload the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/ Become a smarter online seller in just 5 minutes Our free newsletter is your shortcut to ecommerce success. Every Tuesday and Thursday in your inbox. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com Rate, Review & Follow Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422 Follow the podcast to catch all the bonus episodes I am adding. Do not miss out. Hit that follow button now!

Here's a fun and engaging first-person podcast description with emojis and hashtags for Brandon Leibowitz's appearance on the E-Commerce Podcast:

Welcome to our Special Mix! This episode brings together the latest strategies in customer loyalty, hidden revenue optimization, marketing, analytics, and more. If you're an e-commerce brand looking to strengthen your competitive edge, these expert interviews will guide you toward success.

James Semple is the Director of Product Management at Salesforce, and recently he joined Kailin Noivo to record an episode of Ecommerce Toolbox: Expert Perspectives. Composable commerce is very close to James's heart and more than a professional in the field, he is a true evangelist. We, all of us, engage with commerce every day mostly, so being able to offer tailored, flexible digital experiences for brands across multiple channels is a meaningful goal to aim at. Listen to James and Kailin's discussion on aligning business goals with your platform architecture and why it's crucial to start with KPIs before diving into headless solutions. You'll soon discover why composable is more than just a buzzword.

Meet Tim Keen, co-founder and CEO of Loop Club, a Shopify Plus Partner agency that's crushing it in performance marketing. Tim's story is incredible—he went from touring as a rock band drummer to building a powerhouse marketing agency. This guy taught himself everything about eCommerce, starting with a simple Google search for "how to make money online," and now manages over $3 million in monthly ad spend. We talk about what it really takes to create effective eCommerce websites, how to design customer pathways that actually convert, and the hard lessons he's learned along the way. If you're ready to level up your online business or just want to hear a story of grit and success, this episode is a must-listen. Let's get ALL IN!#RickJordan #Podcast #eCommerceWe Meet: Tim Keen, Co-Founder / CEO of Loop ClubConnect:Connect with Rick: https://linktr.ee/mrrickjordanConnect with Tim: https://www.loop.club/ Universal Rate & Review: https://lovethepodcast.com/allinwithrickjordanSubscribe & Review to ALL IN with Rick Jordan on YouTube: https://www.youtube.com/c/RickJordanALLINAbout Tim:Tim Keen is the founder and CEO of Loop Club, a Shopify Plus Partner performance marketing agency based in Los Angeles that spends about $3M a month on paid ads. He played drums in a touring rock band until he needed to make money online, and went from typing "make money online" into Google to running a $2M+ annual revenue agency in under 4 years, working with 7, 8, and 9-figure brands like Unilever, Free Fly Apparel, and Road Runner Sports.

Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/---In this episode of the Ecommerce Coffee Break Podcast, host Claus Lauter sits down with Chris Timmer, CEO of Linnworks, to unravel the complexities of multi-channel selling.  Discover how modern e-commerce businesses can overcome operational challenges by leveraging unified platforms that streamline inventory management, marketplace listings, and order processing.  Chris shares insights into how technology can help sellers expand across multiple channels, reduce errors, and create seamless customer experiences in today's competitive online marketplace. Topics discussed in this episode:  Why selling on multiple marketplaces is crucial for e-commerce growth How a unified e-commerce platform solves inventory management challenges What operational hurdles do online sellers face when expanding channels Why AI and forecasting can transform inventory strategies What surprising strategy are online brands using to boost digital sales Why successful merchants sell on more than five channels How marketplace pricing and integration impact business performance What makes a smooth e-commerce platform implementation Why customer-centric technology solutions matter in competitive markets Links & Resources  Website: https://www.linnworks.com/ Shopify App Store: https://apps.shopify.com/linnworks LinkedIn: https://www.linkedin.com/in/chris-timmer-019996/ Instagram: https://www.instagram.com/linnworksglobal X/Twitter: https://x.com/Linnworksglobal  Get access to more free resources by visiting the show notes athttps://tinyurl.com/3fxsx8cc MORE RESOURCESDownload the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/ Become a smarter online seller in just 7 minutes Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com Rate, Review & Follow Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422 And if you haven't yet, follow the podcast to catch all the bonus episodes I'm adding. Don't miss out—hit that follow button now!

Thomas Mulreid is the VP of Sales at Orium and he was Kailin Noivo's latest guest on Ecommerce Toolbox: Expert Perspectives. Thomas shared his journey from finance through the tech world, and eventually landed at Orium, just at the very moment that the pandemic started to reshape how we work. Now, he's an expert in the changes that are reshaping the world of ecommerce: headless and composable commerce. In this conversation, Thomas reflects on how Orium has helped brands to quickly create tailored digital experiences with cutting-edge composable strategies. They also explore the pivotal role of MACH architecture in building the sort of flexible solutions that can adapt as businesses grow. Tune in to hear practical advice and learn how innovation and best practices are shaping the future of online shopping.

The zig zag shopping journey of the consumer has completely disrupted the organizational silos of brick and mortar vs. digital commerce at many brands. Driving growth requires cross-functional teams to pick omnichannel use cases and devise, launch, measure, and optimize them together. The fuel of that process is data, and Andy Beilke, Sr. Development Manager, eCommerce Strategy & Capabilities at General Mills, focuses his team on delivering the data that enables omnichannel thinking and behaviors across the organization. Andy joined the podcast to walk us through the transformation of processes and data science that are driving growth. Following this episode, you will want to google the word “gonculator”.

In this podcast episode, we discuss why growth brings different challenges at various revenue stages and what areas are most affected when scaling an e-commerce company. Our featured guest on the show is Leonardo Caracas, managing partner at jumpventures.co.Topics discussed in this episode:  Why product market fit is crucial before scaling: Reviews and customer feedback indicate if you've achieved the right fitHow KPIs determine a company's scalability: Reviews, repurchase rate, average order value, and conversion rateWhat makes marketing the biggest challenge for growing ecommerce brands: Many founders excel at product but struggle with growth strategiesWhy solving a real problem or having true differentiation is essential for scalable growth: It protects against easy replication by competitorsWhy analyzing and optimizing a company's financial structure is a critical first step: A profitable structure is necessary for scalabilityWhy Shopify is the preferred ecommerce platform for scaling businesses: Its ease of use and robust ecosystem support rapid growthLinks & ResourcesWebsite: https://www.jumpventures.co/LinkedIn: https://www.linkedin.com/in/leonardocaracas/Get access to more free resources by visiting the show notes att.ly/DbFbZIn this episode we talk about:  Business Expansion, Business Growth Challenges, Business KPI, Ecommerce Growth, Ecommerce Marketing Advice, Ecommerce Scale Up, Ecommerce Strategy, Ecommerce Tips, Entrepreneurship Tips, Financing Business Growth, Growth Hacking, Managing Supply Chain, Market Validation, Product Market Fit, Scale Your Business, Scaling Online Businesses, Shopify Growth Tips, Startup Funding, Startup Scaling, Supply Chain Optimization, Team Structure For Growth, Venture CapitalJoin "Founder's Sidekick" - Weekly Business Mentorship Imagine transforming your 9-5 grind or traditional business into a thriving online venture. "Founder's Sidekick" offers weekly expert guidance tailored for busy founders. Get personalized, asynchronous coaching to address crucial questions as you start and grow your online business. Learn more at https://founders-sidekick.com/ Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends. Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com Rate, Review & Follow on Apple Podcasts Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review! Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422And if you haven't yet, follow the podcast to catch all the bonus episodes I'm adding. Don't miss out—hit that follow button now!

In this episode, we reveal the ultimate blueprint for doubling your online sales. Discover how savvy entrepreneurs are leveraging the power of Shopify and Amazon to create unstoppable multichannel empires.  Our featured guest on the show is Adam Shaffer, President at phelpsunited.com Topics discussed in this episode: Why Shopify and Amazon have become a good match for e-commerce businesses How using both Shopify and Amazon can help double sales and achieve greater success What advantages Amazon's logistics and fulfillment services offer to Shopify merchants How expanding to multiple marketplaces and countries can grow your e-commerce brand Why having different product assortments on Shopify and Amazon can be beneficial What strategies work best for leveraging Amazon's traffic to drive customers to your Shopify store Links & Resources Website: https://phelpsunited.com/ LinkedIn: https://www.linkedin.com/in/adam-w-shaffer/ Facebook: https://www.facebook.com/PhelpsUNITED Get access to more free resources by visiting the podcast episode page att.ly/f4DrV Subscribe & Listen Everywhere: Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | PoduramaHow did you like this episode? Send us a Text Message.Get Your "Founder's Sidekick" today With “Founder's Sidekick,” you'll receive personalized advice and feedback to transition from 9-5 jobs or transform traditional businesses into flexible online ventures.Get “asynchronous” private coaching to address burning business questions when starting and growing an online business. Visit https://ecommercecoffeebreak.com/start to learn more.Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

In this podcast episode, we discuss the eCommerce design problems business owners really face and how to solve these challenges. Our featured guest on the show is Jess Holland, Co-Founder and CMO at cornerstory.io.Topics discussed in this episode: Why simple and minimalist design often outperforms complex or overly creative visuals in e-commerce marketingHow understanding the root causes of customer problems helps create more effective branding and messagingWhat strategies can help e-commerce businesses compete in a rapidly changing digital landscapeHow incorporating customer personas into product imagery can significantly boost conversion ratesWhy regular, well-designed email newsletters are one of the most cost-effective ways to drive sales and subscriptionsWhat challenges e-commerce business owners face when trying to keep up with fast-paced marketing demandsHow unlimited design subscription services can solve common pain points for e-commerce brands and marketing agenciesLinks & ResourcesWebsite: https://www.cornerstory.io/LinkedIn: https://www.linkedin.com/company/cornerstory/Instagram: https://www.instagram.com/cornerstory.hq/Get access to more free resources by visiting the podcast episode page att.ly/s0RNDSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | PoduramaHow did you like this episode? Send us a Text Message.Get Your "Founder's Sidekick" today With “Founder's Sidekick,” you'll receive personalized advice and feedback to transition from 9-5 jobs or transform traditional businesses into flexible online ventures.Get “asynchronous” private coaching to address burning business questions when starting and growing an online business. Visit https://ecommercecoffeebreak.com/start to learn more.Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

In today's episode, I'll guide you through everything you need to know to make the most of Prime Day 2024. We'll cover key eligibility criteria for Prime Exclusive Discounts and answer some common questions about this huge sales event. Plus, I'll share my top strategies to boost your sales, attract new customers, and ensure your listings are ready for success. Tune in to learn how to maximize your results during the biggest shopping frenzy of the year!   Want to grow your Amazon sales this year but need help? Have a topic you want to hear in a future episode? Send us an email! Visit clickfluency.com Or email us at contact@clickfluency.com

In this podcast episode, we discuss why AI is the key for brands to survive in the future of eCommerce. Our featured guest on the show is Valon Xhafa is the Founder of behamics.comTopics discussed in this episode: Why AI is becoming critical for brands to survive in the increasingly competitive e-commerce landscapeHow the pandemic changed the e-commerce industry, making traditional growth strategies less effectiveWhat behavioral science means in the context of e-commerce and how it impacts user decisionsWhy understanding external factors like weather, inflation, and competitor data is crucial for predicting user behaviorHow the paradox of choice creates friction in the user experience and impacts conversion ratesWhat role web performance plays in user experience and its impact on revenue and ad costsLinks & ResourcesWebsite: https://behamics.com/LinkedIn: https://www.linkedin.com/in/valon-xhafa-b8ab856b/Facebook: https://www.facebook.com/behamics Get access to more free resources by visiting the podcast episode page att.ly/FfJ-JSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | PoduramaHow did you like this episode? Send us a Text Message.Join "Founder's Sidekick" today - With “Founder's Sidekick,” you'll receive personalized advice and feedback to transition from 9-5 jobs or transform traditional businesses into flexible online ventures. A private advisory service designed for busy people to address burning business questions when starting and growing an online business. Visit https://ecommercecoffeebreak.com/start to learn more.Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

In this episode of the eCom Ops Podcast, host Norbert Strappler chats with Yuriy Boykiv, CEO of Front Row. Yuriy shares his journey from marketing to leading an eCommerce accelerator, providing insights into the evolving eCommerce landscape and the importance of omnichannel strategies.

Season 2 Episode 1 Jordan Tepper built 3 brands in the alcohol beverage niche. Learn how Jordan uses retail, ecommerce and B2B to grow the business. Follow Jordan at https://www.exploreapologue.com/ Want to see the podcast on video? Head to the Incrementum Digital YouTube Channel and subscribe - https://www.youtube.com/@incrementumdigital Links: Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin https://www.linkedin.com/in/liranhirschkorn/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/liran-hirschkorn0/message

Reach out to us! We welcome questions and comments about this episode. Connect with us here or through our socials — your feedback is always welcome.TwitterLinkedInFacebookFor more ecommerce, marketing, and growth strategies, check out the eCommerce Fastlane Insights Blog.TOPICS INCLUDE: Advertising, Affiliate Marketing, Amazon, Attribution, Automation, B2B, Brand, Customer Retention, Customer Support, Data + Analytics, Data Trust + Security, Dropshipping, Ecommerce SEO, Email Marketing, Entrepreneurship, Founder Stories, Influencer Marketing, Legal, Logistics, Shipping, Loyalty, Rewards, Retention Marketing, Marketing, Sales, Conversion, Money From Home, Operations, Payments, Finance, Tax, People, Personalization, Post Purchase Experience, Print On Demand, Product Development, Retail, Shopify POS, Reviews, Search, SMS Marketing, Social Commerce, Social Media, Live Shopping, Startup Ideas, Store Design, Mobile Apps, Sustainability, TikTok, Trends, Ultimate Guides, Web3, best Shopify apps, and more. Hosted on Acast. See acast.com/privacy for more information.

We go live at Manifest 2024 to discuss the future of retail logistics and supply chain technology innovations with Drew Taranto, Senior Director of Ecommerce Strategy at DHL. Topics covered include omni-channel retail trends, B2B ordering experiences, cost reduction through automation and AI, machine learning for better decision making, returns and recommerce programs, final mile delivery improvements, and more. This insider perspective on the transformation ahead for logistics and fulfillment highlights all the latest technologies and strategies direct from the show floor.

We go live at Manifest 2024 to discuss the future of retail logistics and supply chain technology innovations with Drew Taranto, Senior Director of Ecommerce Strategy at DHL. Topics covered include omni-channel retail trends, B2B ordering experiences, cost reduction through automation and AI, machine learning for better decision making, returns and recommerce programs, final mile delivery improvements, and more. This insider perspective on the transformation ahead for logistics and fulfillment highlights all the latest technologies and strategies direct from the show floor.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Susie Benson, Head of eCommerce EMEA at Fitbit. Together, they delve into the intricate balance of capturing quality user data and optimizing your offerings while complying with privacy legislation.

We just launched our first Amazon-focused product for our brand that produces over 70% of its sales on Shopify.At first, we will ONLY sell this product on Amazon.Why the heck would we do this and “give” Amazon our customers??Because I see this new product as an ASSET we've “planted” on Amazon to get us more customers and to grow our omnichannel brand deeper.Check out this episode to hear about the strategy we're doubling down on next year.

☀️ See all of the newest features & updates to SamCart : https://www.samcart.com/product-releases

Is this the END of paid ads? Maybe so (for now). The new phase of getting traffic to your business so you get sales is ORGANIC social media content right now. In today's video, I share why this is so, a $750M per year example, and an "underground" $1M/month ecommerce seller using this strategy.

Brent Zahradnik is the CEO and Founder of AMZ Pathfinder, a trailblazing force in Amazon advertising. In our discussion, we explored the dynamic and fast-evolving world of Amazon ads, uncovering strategies and insights essential for eCommerce success.From the outset, Brent emphasized the importance of data-driven decisions. He shared his journey, revealing how a combination of analytical skills and marketing savvy propelled his agency to new heights. With statements like "Data tells a story if you know how to read it," he highlighted the transformative power of data in creating effective advertising strategies.We also delved into the challenges and opportunities presented by Amazon's platform. Brent candidly discussed the ever-shifting landscape, noting, "Amazon advertising, every three, six months, there's like some new shift." His perspective sheds light on the agility needed to thrive in this space, likening the constant changes to "a train that's moving fast," a sentiment that underscores the relentless pace of eCommerce.Beyond strategy, Brent offered a glimpse into the ethos of AMZ Pathfinder. He shared his focus on client retention and the meticulous process of vetting potential clients, stressing that "fit is more important than revenue." This approach resonates with the ethos of building sustainable, mutually beneficial relationships.For those curious about the behind-the-scenes of running an agency, Brent's insights on team dynamics and the decision-making process are invaluable. He emphasized the importance of team culture and maintaining a global perspective, demonstrating how diverse viewpoints can enrich business strategies.In conclusion, this episode is a treasure trove of wisdom for anyone navigating the Amazon marketplace, from seasoned sellers to those just starting out. Brent's expertise, combined with his clear passion for the industry, makes this a must-listen for anyone looking to gain a competitive edge on Amazon.Discover the secrets to Amazon advertising success and learn how to stay ahead in the ever-changing eCommerce landscape. Tune in to this enlightening episode with Brent Zahradnik, and elevate your Amazon strategies today.

Have you ever wondered why some e-commerce businesses skyrocket while others plateau? The answer lies in the metrics they prioritise and how they execute their strategies, especially during high-stake periods like Black Friday. Ryan Martin sat down with Nathan Perdriau, co-founder of BlueSense Digital, who has plenty of insights to share after years of navigating the choppy waters of digital marketing and e-commerce.Our conversation starts with an insightful look at the importance of focusing on Marketing Efficiency Ratio (MER) and Customer Acquisition Cost (CAC), as opposed to in-platform Return On Ad Spend (ROAS). Nathan's expertise in managing privacy settings and complex customer journeys shines through as he reveals his strategies for staying focused amidst the challenges of running an agency. He shares his unique perspective on attribution and understanding customer journeys that can help you stand out from your competitors. But the knowledge doesn't stop there. Nathan also shares his rigorous approach to Black Friday and creative advertising. If you're in the dark about when to launch your campaign or how long you should extend your Black Friday period, Nathan's insights are a must-listen. See Nathan's video on his advised BFCM campaign launch video hereHe also dives into user-generated content, revealing why it's the ace up the sleeve for many successful brands, and how to avoid common mistakes when onboarding new clients. Finally, we delve into the key e-commerce advertising strategies and emerging industry trends that will keep you ahead of the curve. Nathan sheds light on the importance of unit economics in scaling a brand, the untapped potential of YouTube Shorts, and the need to stay updated on the latest trends. Don't miss this chance to learn from one of the industry's best!Join 'A Remarkable Newsletter' for weekly high performance marketing and content actionable tips.

We discuss building a personal brand on LinkedIn, the pros and cons of Gartner's magic quadrant, his role at the MACH Alliance and how they fit into the ecosystem, the Shopify versus Commercetools debate, the rise and fall of Magento and who will be the dominate platform in 10 yrs time. …………. Sign up to the Your Basket Is Empty newsletter here and learn more about Omnisend here ⚡️ Enjoy ✌️

#ecommerce #algolia #ecommercebusiness #ecommercewebsite In episode 792 of CXOTalk, we explore AI-powered search and discovery in ecommerce with Sean Mullaney, Chief Technology Officer, of Algolia. Mullaney explains how AI and machine learning can improve customer lifetime value by enabling greater personalization in ecommerce. We also discuss vector search technology and the impact on customer experience.This in-depth discussion presents practical advice from Algolia, the second largest search engine after Google. Watch this episode to understand how to implement these transformative technologies to improve customer loyalty and ecommerce revenue.The conversation includes these topics:► Ecommerce and the paradox of choice► Impact of AI and machine learning on ecommerce► Improving user experience: How AI personalizes shopping► What is vector search?► Vector vs. traditional keyword search► Using personalization to drive higher customer lifetime value► Using AI-powered search to improve ecommerce customer acquisition and raise customer lifetime value► Best practices for implementing personalization in ecommerce► Personalization and the retail buying funnel in ecommerce► Personalization and real-time data in ecommerce► Ethical considerations in hyper-personalization► Measurement, KPIs, and A/B testing in ecommerce personalization► Understanding customer behavior and shopping modes in ecommerce► Future of search and discovery in ecommerce► Advice for ecommerce retailersRead the complete transcript: https://www.cxotalk.com/episode/ecommerce-strategy-ai-powered-search-and-discoverySean Mullaney is the Chief Technology Officer at Algolia. He joined Algolia from Stripe, where he most recently acted as the Chief Information Officer in Europe and led a global engineering organization overseeing the development and operations of 40+ local payment methods across Europe, Asia, and the Americas that processed hundreds of billions of dollars. Prior to Stripe, Mullaney oversaw the development of AI powered discovery experiences, including search, recommendations, personalization and browse as the VP of Engineering at Zalando, the largest eCommerce fashion retailer in Europe with nearly 50M active customers. Mullaney also spent more than seven years at Google heading various innovation teams, including three years at the Google research labs in Silicon Valley.In addition to serving as CTO of Algolia, Mullaney serves as a Board Member for Manna Drone Delivery, a Venture Advisory Board Member for Elkstone Ventures, is a member of the Market Advisory Group at the European Central Bank advising on the design of the Digital Euro and an active startup advisor and a Sequoia Scout angel investor. Mullaney earned a bachelor's degree in computer science from the University of Cambridge.

We've been calling it Profitability Month on the podcast, but, here we are, spilling into May because there's just so darn much important to say! This episode is an audio version of a recent DSI webinar featuring of course Lauren Livak, director of the DSI, and the brilliant Andrea Leigh, Founder & CEO, Allume Group. They discuss how to embed the best practices for achieving profitability into your strategy and some of the pitfalls to avoid with specific retailers that can be profit killers.

83% of B2B buyers prefer an e-commerce or digital experience, as opposed to picking up the phone!Let that sink in for a minute.  The digital experience for those in manufacturing is here and the businesses that are making the investments now will be the ones carrying the flag in the future.  Curt Anderson is the expert in all things eCommerce (he literally wrote the book about it) and in this insight packed conversation he shares all the salient truths that will put any manufacturer on a path to serving the market like never before. He walks through how the desire to digital self-serve is making such an impact and in order to meet the changing customer demands this is no longer a nice feature but rather a must have capability.  Curt gets tactical on steps you can begin taking to move the needle and he even reviews the metrics to measure to gauge success.  One thing you will quickly find after spending any time around Curt is his passion for what he does.  He has an energy and drive that is contagious and his success is driven by his desire to serve.No matter where you sit on your eCommerce journey there is a ton of wisdom and practical insight to start applying to make an impact.  Remember to keep asking why!Guest: Curt Anderson - eCommerce Evangelist for Manufacturers at B2BtailStop Being the Best Kept Secret: Manufacturing eCommerce StrategiesIndustry War Story Submission: Send us a DM!FacebookInstagramHost: Chris GraingerExecutive Producer: Adam SheetsSubmit your QuestionIf we use your question, we'll give you a shout out on the show and a special personalized thank you from the EECO Asks Why team. To submit your questions, send an email to podcast@eecoaskswhy.com.

A successful ecommerce strategy takes more than an online shopping cart for your product or service. You'll probably want some kind of online ads.But that can be hit or miss. How do they really work? What can you do to create a truly successful ecommerce strategy?Chris Moe explains how in this information packed episode.What You'll Discover About eCommerce Strategy:* The 5 pieces of information every successful ecommerce strategy includes on their Amazon page* How to include a realistic investment level into your ecommerce strategy* How to find the search volume on Amazon for better product placement in your ecommerce strategy* The biggest mistake businesses make in trying to create a successful ecommerce strategy* And MUCH more.Guest: Chris Moe Chris is the Co-Founder of Cartograph, a team of 60+ people that help CPG and e-commerce brands grow their companies on Amazon. They currently manage $100M+ in GMV.Their clients include Magic Spoon, Four Sigmatic, Lemon Perfect, Popchips, and Kin Euphorics.Chris himself has 10+ years experience in sales and marketing. Before Cartograph, he worked at McKinsey as an Engagement Manager helping consumer companies in the US, Canada, Brazil, Europe, and Australia, with growth and pricing,He attended Cornell University, where he led a group that recycled and sent computers to developing countries and interned at Google on the Google Earth team.Related Resources:If you liked this interview, you might also enjoy our other Marketing episodes.Contact Chris and connect with him on LinkedIn and Twitter.The Amazon Research Tool Chris mentioned during the interviewCartographJoin, Rate and Review:Rating and reviewing the show helps us grow our audience and allows us to bring you more of the rich information you need to succeed from our high powered guests. Leave a review at Lovethepodcast.com/BusinessConfidentialJoining the Business Confidential Now family is easy and lets you have instant access to the latest tactics, strategies and tips to make your business more successful.Follow on your favorite podcast app here as well as on Twitter, Facebook, YouTube, and LinkedIn.Download ♥ Follow ♥ Listen ♥ Learn ♥ Share ♥ Review ♥ Comment ♥ Enjoy

We're ending season two talking about "stuckage." It's totally real. We see it all the time. You're stuck making decisions. You can't get any traction on your project. It happens a lot in ecommerce. And we're gonna talk about how to solve that. We're also gonna apply some of the solutions that we often give our clients to our D2C brand, Bilberry West.Today's Topics:DIY ecommerce is unrealistic — even for usDon't create problems that don't exist yet – part oneThe answers are normally obvious but hard to acceptThe "sunken cost" fallacyDon't create problems that don't exist yet – part twoHow accountability will make or break your businessHow to remove heavy emotional barriers and move forward

GFA381. The post (Advanced Ecommerce Strategy) Leveraging Category Pages To Increase Conversions and Sales with Will Waggenspack appeared first on Global From Asia.

Today, we're talking to one of our food and beverage clients about selling swag online. From t-shirts to gift cards, restaurants have evolved from local eateries to brand-name business groups. To tell their story. I've invited Sam Schulte, the marketing specialist for the Lowlands Group, to discuss how their migration from WooCommerce to Shopify helped increase sales by 9% in just 2-months (and it's not even their busy season). Today's Topics:A little about LowlandsRe-platforming their store from WooCommerce to ShopifyLearning and leveraging pre-existing themesCustomizing templates where it matters (keep it simple)Creating better checks and balances between product ownersCreating a dynamic navigation for each restaurantTracking sales, promotions, and product interestAnalyzing the monetary impact of the new shopTrusting in your digital partner

On today's Lunch with Norm, we are joined by President of Brand Together, Talal Asad! Learn about Amazon's new way to grow your DTC store.. Buy with Prime. Find out on today's episode What is Buy With Prime, what effects will it have on the future of eCommerce, and how to get early access. Talal is an experienced Growth Hacker and eCommerce Professional with a demonstrated track record of revenue growth and history of working across multiple industries. He provides focused, intensive eCommerce consulting to get your CPG products flying off the virtual shelf. Our guest specializes in Amazon, Shopify, eCommerce Strategy, and channel diversification. This episode is brought to you by Post Purchase Pro Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset. For more information visit https://www.postpurchasepro.com/lunch This episode is brought to you by Startup Club Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more. For More information visit https://Startup.club In this episode, we are joined by Talal Asad, President of Brand Together. Today we learn about Amazon's new way to grow your DTC store.. Buy with Prime. Jeff has a passion for "tough suspensions" and a mission to help sellers get reinstated. Talal specializes in Amazon, Shopify, eCommerce Strategy, and channel diversification. This episode is brought to you by Startup Club, Post Purchase Pro, and HONU Worldwide.

A few episodes ago, we had Michael King from iPullRank come on and talk about SEO for eCommerce and why SEO matters even on in our Amazon addicted world. With a pending global recession, it's possible that SEO matters even more now than ever, because it's potentially a less expensive way to generate long term traffic and revenue. Today, Lily Ray provides us some next level SEO tips so we can maximize our organic search value and hopefully optimize the value of our business prior to an exit.Lily Ray is a drummer, DJ, fitness guru, and expert in SEO at Amsive Digital.Today's episode of Deal Closers is hosted by Izach Porter, brought to you by WebsiteClosers.com, and is produced by Earfluence. Hosted on Acast. See acast.com/privacy for more information.

Today we're talking about subscription models. They're all the rage right now, from meal planning kits to makeup. It might seem simple to just add a subscription button to your product page, but there's a lot more to consider. For some expertise on this topic, we're excited to have our friend and former colleague, Kristine Howell, joining us today. Today's Topics:Why ecommerce subscription models are so popularWhen to consider offering a subscription serviceSimplifying the buy-in and cancelation processGetting feedback from users and stakeholdersInvesting in the emotional experience 

Deacon Bradley helps businesses remove bottlenecks, long hours, and stress through optimized operations.Deacon started his first digital marketing agency in 2015. After two years of rapid growth it was acquired by a larger agency and Deacon took over as COO overseeing day-to-day operations, management, and growth of the team.Over the next few years Deacon led the growth and development of the team from just 8 to over 50 members across 14 countries and 6 continents. In 2018 the agency was recognized by Inc. Magazine as one of the fastest growing privately held companies in America.Now, Deacon is helping Founders & CEOs outgrow their pain points so they can unlock the true power of their business — and have fun in the process.Join Deacon Bradley of Sharp Business Growth, along with Hosts Dave Pancham and Alex Ivanoff while they discuss how to successfully run operations in eCommerce brands with actionable tips on systems design, people management, and creative thinking.Get in touch with Deacon:hello@deaconbradley.com IG: @deacon_on_scaleFB: @dbradley LI: Deacon BradleyPodcast: Sharp Business GrowthSharpBusinessGrowth.comMeet the Mission Control hosts:Alex's specialty lies in psychology, paid advertising, funnel building, technology, and finance. He has managed millions of dollars in ad spend on various social platforms, and solved complex problems with thousands of businesses.Dave has spent over 12 years in the industry where he has managed an e-commerce supplement shop for 8 years where they grew from 6 figures in yearly revenue to over 8 figures, managed millions in ad spend on Facebook, and founded a 7-figure fitness franchise marketing agency specializing in paid advertising, lead nurturing, and membership growth coaching which currently has over 100 clients. Produced by Victoria Martin (Petersen).Follow us on Instagram

Have you been feeling overwhelmed in your business? In this episode, Josh (@retailjosh) provides the perfect reminder you need to refocus yourself on what actually help you move the needle forward. Exclusive FREE Training - secretsofretail.com/podcast Follow Josh on Instagram - @retailjosh streamlineretail.com

Paying attention to how your product is sold online is only the starting point to creating a positive customer experience for E-commerce shoppers. Jacki Lutz, Head of Communications, Training and E-commerce, Aftermarket, at Sensata Technologies, explores the marketing strategy her team uses to develop messaging that resonates with customers across all E-commerce platforms. She reveals why helping customers sell Sensata products and upholding Sensata's reputation for customer experience is important to her team.

Here is a strategy for eCommerce brands who are selling a low number of products and sometimes even a single product. You can reach out to me on https://seosingh.in/.Newsletter: https://seosingh.substack.com/.Dropping daily Content Marketing tips on: .Linkedin: https://www.linkedin.com/in/ishmeet2/ .. https://www.facebook.com/seosinghshow/.https://twitter.com/seosinghshow..Instagram: https://www.instagram.com/seosinghshow/.Video Version of Podcast: https://www.youtube.com/c/SeoSinghShowHandmade Store: https://thehandmade.store/collections/vintage-office-decor

Welcome to this week's episode on The Radcast! In this week's news episode, host Ryan Alford and Reiley Clark dissect a few of the week's top marketing headlines.Here are the week's topics:1. Dunkin Donuts paint collaboration with Backdrop2. Google e-commerce strategy3. Walgreens ad tech strategy - leveraging TV and membership shares to boost branding impressions4. Truly Seltzer campaign with and Dua Lipa: 'No One is Just One Flavor' If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com or leave us a review on Apple Podcast. Be sure to keep up with all that's radical from @ryanalford @radical_results @the.rad.cast In this episode, we also sadly say good-bye to The Radcast's producer, Reiley Clark. We are, however, excited for her as she continues in her journey! You can keep up with her on LinkedIn or follow her on Instagram: @roseyrei_

In this episode on The Radcast, host Ryan Alford talks with guests Samrat Saran, Head of Client Solutions at Neuro-Insight, and the CEO and Co-Founder of 4th Avenue Market, Salim Holder. They discuss the growth, community, and neurological factors involved in creating the 4th Avenue Market e-commerce brand.These are the topics:Building and maintaining community through e-commerce.Establishing your brand's narrative through brand-driven content.Creating a seamless experience for your customer on your e-commerce site.To learn more about 4th Avenue Market, visit their website here.Keep up with neurology in marketing by following Neuro-Insights here.If you enjoyed this episode of The Radcast, leave us a review on Apple Podcasts. Subscribe and share the word if you love our podcast, so we can keep giving you the strategies to achieve radical marketing results! You can follow us on Instagram @the.rad.cast | @radical_results | @ryanalford |