Podcasts about commerce corner

Shiv (https://www.linkedin.com/in/shivkagarwal) is the Co-Founder of Foundation - https://www.getfoundation.com Foundation is B2B eCommerce Simplified Foundation allows merchants to set up their wholesale store with buyer-specific order terms in under 15 minutes Foundation is tailored for the B2B market, empowering sales teams rather than replacing them In this episode, Jason & Shiv discuss what the B2B buying experience of the future looks like, now

Louis (https://www.linkedin.com/in/louiscarbonnier) is the Co-Founder of Hokodo - https://www.hokodo.co Hokodo is a Fintech platform for B2B eCommerce merchants Hokodo is effectively a payment gateway that allows B2B merchants to extend trade credit and BNPL (term payments) services to their customers Hokodo specializes in removing the complexity & friction of B2B commerce payments for the European market In this episode, Jason & Louis discuss the unique payment service needs of B2B merchants & how the modern B2B buyer now expects similar payment options to their B2C/DTC counterparts

In this episode, Jason is a guest on the Commerce Minded Podcast - https://www.youtube.com/@CommerceMindedPodcast Commerce Minded is hosted by Stephen Callender (https://www.linkedin.com/in/sjcallender) In this episode, Stephen & his Co-host Elle dig deep into Jason's background in B2B eCommerce and where he sees the future of B2B eCommerce heading

Joe (https://www.linkedin.com/in/wildejp)is the Founder & MD of Mac Digital - https://www.macdigital.ie Mac Digital help clients set strategies in motion that unify business and technology to generate business growth Mac Digital are digital strategists and experts in digital marketing for DTC & B2B brands In this episode, Jason & Joe discuss how B2B brands are increasingly being left behind by the digital revolution and how they can address it with a clearly defined pathway to digital transformation

Jay (https://www.linkedin.com/in/jayhschneider) is the founder of Flywheel B2B - https://b2b-squared.com/services/flywheelb2b Flywheel B2B is a new marketing automation for B2B merchants Jay has taken all his B2B commerce knowledge and experience and poured it into this tailor made marketing automation platform Jay uniquely understands the challenges B2B merchants face and has wrapped this new SaaS platform in a services layer that virtually guarantee success for the merchants he engages with In this episode, Jason & Jay discuss why marketing automation for B2B is so very different than for B2C/DTC and how his approach elevates these nuances to help drive success This is Jay's 2nd appearance on the Pod - he was previously on E211 in May 2023:

Andres (https://www.linkedin.com/in/andresdbedolla) is the Co-Founder & CEO of Yumari - https://yumari.io Yumari is an end to end, Digital B2B Trade Platform for LATAM Yumari helps global brands Design, Source/Manufacture and Transport goods within and out of LATAM Yumari has a deep specialization in sourcing from Mexico, Peru and Colombia in particular In this episode, Jason & Andres discuss the benefits of cross-border trade and why he is on a mission to build the 'Alibaba of LATAM'

Stephen (https://www.linkedin.com/in/sjcallender) is the Founder & CEO of Foster Commerce - https://www.fostercommerce.com Foster Commerce is an eCommerce Design & Development specializing in the Craft CMS and Craft Commerce Platforms Foster also specializes in B2B eCommerce functional development In this episode, Jason & Stephen discuss the pros and cons of building vs buying/renting your eCommerce technology platform (essentially SaaS vs On-Prem/Self-Hosted or Open Source platforms)

Andrea (https://www.linkedin.com/in/andrea-bosio) is the Co-Founder of Rewix - https://www.rewixecommerce.com Rewix is a fully featured B2B eCommerce platform Rewix has a goal of creating a B2B platform that is as easy to use as Shopify, while coming in at a super accessible price point Rewix bills itself as a B2B Ecommerce eXperience Platform (EXP). Rewix is a fast, flexible and reliable SaaS based platform designed to facilitate the sale of products and services to other business entities across a variety of purchasing journeys Rewix includes eCommerce, CRM, marketing automation and analytics, powered by AI In this episode, Jason & Andrea discuss the growth opportunities in the B2B eCommerce space and how Rewix is looking to enable more B2B brands to sell online, affordably, at scale

Kevin (https://www.linkedin.com/in/kevin-zaw) is a commerce and CPQ Solution Engineer at Oracle Kevin has specialized in the Enterprise B2B CPQ (Configure, Price, Quote) space for over 4 years Kevin is a CPQ expert and helps merchants design and implement CPQ solutions for both sales teams and B2B eCommerce experiences In this episode, Jason & Kevin discuss the value of CPQ technology to B2B brands and their customers and how CPQ can remove substantial friction from the B2B buying experience

In this Special Edition episode, Jason reviews the new Forrester '2024 State of B2B eCommerce Report' and gives his thoughts You can download the full report here: https://zoovu.com/resources/2024-b2b-ecommerce-report

Jennie (https://www.linkedin.com/in/jenniferralexander) is an eCommerce Consultant and long time B2B eCommerce Specalist Jennie has helped build out B2B eCommerce capabilites for some of the worlds largest, household name CPG brands Jennie is a B2B eCommerce UX/CX specialist In this episode, Jason & Jennie discuss how B2B brands can create the best, most frictionless digital commerce experiences for their customers and why it matters

Rudy is the VP of eCommerce & Digital Marketing at AMG Medical & Founder of Human After All: https://www.linkedin.com/in/rudyabitbol http://www.amgmedical.com https://www.humanafterall.ca Rudy is an expert in B2B eCommerce and has helped to build out the eCommerce function for multiple B2B enterprises In this episode, Jason & Rudy discuss the rise of B2B eCommerce and how brands can make the jumo from legacy systems and processes to fully digitally enabled ones

Monika (https://www.linkedin.com/in/monika-jain-6661822) is the Co-Founder of Presto - https://www.presto-apps.com Presto is a Marketplace technology platform with a deep specialisation in B2B capabilities Presto allows anyone to build a new Marketplace experience quickly and easy with their 'Marketplace in a Box' solution Presto has built out a broad suite of functionality that can support virtually any vertical, industry or use case In this episode, Jason & Monika discuss the 'rise of the marketplace' as the preferred way for many customers to buy online and what it takes to deliver a modern marketplace experience

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Chris is the Co-Founder of Forwrd Agency - https://www.forwrd.agency Forwrd is an agency that specialises in YouTube performance marketing via YouTube ads Forwrd has seen incredible success for B2B eCommerce brands that leverage this flexible, scalable and high ROI ad channel In this episode, Jason & Chris discuss the unique benefits of YouTube advertising and how B2B brands are missing a huge opportunity if they are not exporing this global media channel

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sean is the Founder of Granite Digital - https://www.granite.ie Granite is specialist eCommerce agency based out of Ireland Granite and its sister agency Willows Consulting (https://www.willows-consulting.com) have deep B2B eCommerce experience and have helped B2B brands succeed in eCommerce for over 20 years In this episode, Jason & Sean discuss how and why some of the most successful B2B retailers in the market sail under the radar and how aspiring B2B brands can derisk their business by adding an eCommerce channel

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Matthew is the Founder of The Subscription Doc - https://www.thesubscriptiondoc.com Matthew is also the head of patnerships for QPilot - https://qpilot.com Matthew helps brands of all sizes and business models successfully implement subscription sales models and tehnology into their businesses In particular he is a B2B subscription commerce specialist In this episode, Jason & Matthew discuss how B2B brands can leverage subscription sales models to help create a better customer experience and predict + increase their revenues

This is a Special Edition of B2B Commerce Corner! I attended the inspiring B2B Online Florida Conference (2023) in October - https://b2bmarketingeast.wbresearch.com I worked with the conference organisers to interview some of the delegates and get their take on the conference I got their feedback on content, what they learned and what they liked most about attending the conference This is will be a great episode to listen to if you are considering attending the B2B Online Florida or Chicago events next year!

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mark is the SVP - B2B and Market Research at Digital Commerce 360 (DC360) - https://www.digitalcommerce360.com DC360 is one of the preeminent B2B commerce news and research orgabisations in the world Mark has been doing deep market research in the world of B2B digital commerce for over two decades In this episode, Jason & Mark discuss what we collectively achieved in B2B digital commerce in 2023 and what's in-store for us in 2024 and Mark makes a prediction as to which B2B channel will see the most growth in 2024!

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Julie is a B2B eCommerce Consultant at The B2B Clinic - https://www.theb2bclinic.com For 20 years, Julie was also the B2B eCommerce Manager for VF Corp, one of the largest and most well known house of outdoor, surf, skate and adventure apparel and footwear brands in the world VF counts famous brands like Vans, Dickies, Supreme, JanSport, The North Face among their portfolio. In this episode, Jason & Julie talk about how Julie helped build the B2B eCommerce function for VF Corp across their entire portfolio of brands - it's a fascinatig story of bringing a new sales channel to a global brand powerhouse

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Isaiah is the Co-Founder & CEO of Trellis - https://trellis.co Trellis is a full service eCommerce agency based in based in Boston, with 6 global offices Trellis specialises in B2B eCommerce and building solutions to cater uniquely for the complex needs of B2B merchants and their customers In this episode, Jason & Isaiah discuss what makes B2B commerce so special and unique and how merchants can make sure their eCommerce projects are a success

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Ronald is the Sr. Manager of Martech & Data Analytics at Sunbelt Rentals - https://www.sunbeltrentals.com Sunbelt is a construction equipment, tool and heavy works/industrial rental company Sunbelt is a MAJOR player in this space in the USA With over 14k employees, 900 locations, equipment worth more than $10B and 35 years of experience, they're a true category leader In this episode, Jason & Ronald discuss what it takes to deliver hyper scale B2B digital transformation & marketing with a team of only 2 people!

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Chris is the Founder & MD of ⁠RIXXO - https://www.rixxo.com B2B eCommerce Agency Chris is also the UK Chapter Lead for the B2B eCommerce Association - https://b2bea.org As an agency, RIXXO has been laser focused on B2B eCommerce since 2012 In this episode, Jason & Chris discuss the B2B eCommerce space in depth, what we've learned so far and where we think it's headed in the coming years and why

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Ivo is the Founder & MD of Next Commerce - https://next-commerce.io Next helps manufacturer brands to have more success withDealer Online Sales through an own brand marketplace of their dealer partners Next empowers businesses to drive online sales jointly with their dealers by using their innovative Buy Now solution This innovative online selling approach ties together your brand, dealers and buyers in a win-win-win Next delivers personalized brand buying experiences across all online channels In this episode, Jason & Ivo discuss the challenges that many manufacturers have driving business for their dealers and how a partnered, branded eCommerce selling approach driven by the manufacturer can benefit both parties immensely while creating a simple engagement model for the B2B buyer

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Stef is the Founder of o1 - https://www.o1.eu o1 delivers a 'Done for you', B2B focused Marketplace service for brands on European Marketplaces o1 helps B2B brands integrate, comply, and scale seamlessly across 100+ marketplaces in all 27 EU countries o1 operates on 100+ marketplaces across all EU nations, centralizing a brand's reach and GTM efforts In this episode, Jason & Stef discuss the challenges & opportunities for B2B brands to launch and scale across popular EU eCommerce marketplaces and what it really takes to be successful across these channels

⁠⁠⁠⁠⁠⁠⁠⁠⁠Tim is the eCommerce Director at Beacon Building Products - https://www.becn.com Beacon has been on a multi-year journey to delivering ever increasing digital capability to the business and its valued customers B2B eCommerce is Tim's baby and he's doing double time to make sure that everything their customers could want is delivered - digitally This includes click & collect (Will Call in B2B speak), delivery to the jobsite, accurate and complete product data, experience personalisation and much more In this episode, Jason & Tim talk about the opportunities and challenges around deliveing awesome B2B eCommerce experiences at scale for one of America's largest (and publicly traded) building supply businesses

Thanks to our incredible episode sponsors: ⁠⁠⁠⁠Wholesale Gorilla⁠⁠⁠⁠ - ⁠⁠⁠⁠https://wholesalegorilla.com⁠⁠⁠⁠ Wholesale Gorilla is ⁠⁠⁠⁠THE Shopify app⁠⁠⁠⁠ for B2B brands and wholesalers: ⁠⁠⁠⁠https://apps.shopify.com/wholesale-gorilla⁠⁠⁠⁠ Use Coupon Code EDGE to get 50% off your first paid month with Wholesale Gorilla! -------------------------- ⁠⁠⁠⁠Emeka is the eCommerce Data Analyst at Amyris - https://amyris.com Amyris is the world's leading manufacturer of sustainable ingredients made with synthetic biology Amyris' technology allows millions of people, young and old, to enjoy environmentally-friendly products that are made with their sustainable ingredients Amyris uses sugarcane fermentation to convert basic plant sugars into rare bioidentical molecules, essential ingredients and clean, effective everyday products Amyris is a manufacturer, contract manufacturer, white label supplier and supplier of products and ingredients for many industries In this episode, Jason & Emeka talk about what it takes to deliver and execute on effective B2B & DTC eCommerce strategies

Thanks to our incredible episode sponsors: ⁠⁠⁠Wholesale Gorilla⁠⁠⁠ - ⁠⁠⁠https://wholesalegorilla.com⁠⁠⁠ Wholesale Gorilla is ⁠⁠⁠THE Shopify app⁠⁠⁠ for B2B brands and wholesalers: ⁠⁠⁠https://apps.shopify.com/wholesale-gorilla⁠⁠⁠ Use Coupon Code EDGE to get 50% off your first paid month with Wholesale Gorilla! -------------------------- ⁠Agustin is the Project Lead at Net Positive Labs - https://www.netpositivelabs.com Net Positive works with companies to co-create high growth businesses that fix the dysfunctions of current models and address societal and planetary needs. We do this by mixing circular and regenerative economics with the powers of venture building Net Positive essentially helps large companies to build internal starup ventures that disrupt from within vs without A critical part of this internal venture process is to embark in digital transformation programs that help make the startup AND its parent become more sustainable over the long term - commercially and in terms of its impact on the world In this episode, Jason & Agustin discuss many aspects of eCommerce and doing business in Mexico and the wider LATAM region, with a special focus on the current and future state of B2B Commerce in particular

Thanks to our incredible episode sponsors: ⁠⁠Wholesale Gorilla⁠⁠ - ⁠⁠https://wholesalegorilla.com⁠⁠ Wholesale Gorilla is ⁠⁠THE Shopify app⁠⁠ for B2B brands and wholesalers: ⁠⁠https://apps.shopify.com/wholesale-gorilla⁠⁠ Use Coupon Code EDGE to get 50% off your first paid month with Wholesale Gorilla! -------------------------- Larry is the Co-Founder & CEO of VIAX.IO - https://viax.io VIAX is an end to end SaaS eCommerce platform for B2B merchants VIAX helps mid-large enterprise manufacturers, wholesalers and distributors move their complex sales operations online seamlessly VIAX offers multiple B2B commerce modules such as: CPQ, Subscriptions/Recurring Orders, Catalog Management (light PIM), Order Management/Routing, Marketplace Management Services and more! In this episode, Jason & Larry discuss how large manufacturers are increasingly looking to eCommerce to help them sell more, faster, easier and through more channels - and meeting their customers wherever they are as a result

Thanks to our incredible episode sponsors: ⁠Wholesale Gorilla⁠ - ⁠https://wholesalegorilla.com⁠ Wholesale Gorilla is ⁠THE Shopify app⁠ for B2B brands and wholesalers: ⁠https://apps.shopify.com/wholesale-gorilla⁠ Use Coupon Code EDGE to get 50% off your first paid month with Wholesale Gorilla! -------------------------- Eli is the Founder & CEO of Constructor - https://constructor.io Constructor is a SaaS based Search, Merchandising & Product Discovery platform for eCommerce Constructor has a ddep specialisation in Search for B2B brands Constructor is an Al-powered, KPI-obsessed platform built for the results that matter to merchants In this episode, Jason & Eli discuss the unique nuances, complexities and opportunities associated with B2B product discovery and how brands can make this a differentiating factor across their entire UX

Thanks to our incredible episode sponsors: Wholesale Gorilla - https://wholesalegorilla.com Wholesale Gorilla is THE Shopify app for B2B brands and wholesalers: https://apps.shopify.com/wholesale-gorilla Use Coupon Code EDGE to get 50% off your first paid month with Wholesale Gorilla! ----------------- Commerce Is Digital⁠ (⁠https://commerceisdigital.com⁠) for their special offer of 10% off ANY eCommerce course when using coupon code EE_PODCAST

David is the Founder of QPilot - https://qpilot.cloud QPilot is a subscription & automated reordering platform for eCommerce QPilot has a specialist focus on the complex automated reordering processes for B2B merchants and their business customers In this episode, Jason & David discuss the current state of play for subscriptions overall and in particular for B2B eCommerce and how he sees this evolving over the next few years

In this episode Jason guests on the No Hacks Show Podcast: https://www.youtube.com/@NoHacksShow (also on all Podcast engines) The No Hacks Show Podcast is Co-hosted by Catherine Quiambao In this episode, Jason & Catherine discuss why DTC brands need B2B Commerce more than ever to help them reduce CAC, increase distribution and reach economies of scale faster

Derek is the Director, Strategic Accounts & Partnerships and GM North America at dataX.ai - https://www.datax.ai dataX.ai is a product data transformation engine which can instantly transform data from one taxonomy (or data model), to any other, using AI dataX.ai also acts as a product data sourcing, collection, cleansing and harmonisation service for B2B brands In this episode, Jason & Derek discuss the challenges B2B brands face around prepping product data for digital channels and how brands can turn this pain into a strategic data asset and competitive business moat instead

Dennis is the Co-Founder & CEO of BATCH - https://hellobatch.com BATCH is a manufacturer, distributor, wholsaler & DTC retailer of Hemp CBD products BATCH sells its own products B2B to dispensaries and other retailers BATCH also contract manufactures hemp and CBD products for other brands In this episode, Jason & Dennis discuss the challenges and opportunities of being a fully vertically intagrated business, especially as it relates to B2B eCommerce

Jason is the Principal B2B Visionary at Bloomreach - https://www.bloomreach.com Jason is a long time B2B commerce industry veteran, with over 20 years in the space! Jason helps B2B brands improve their product data and search/merchandising game by helping them realise data as an asset Jason acts as an internal B2B evangelist at Bloomreach, ensuring that the platform is fit for purpose for B2B merchants and their complex & unique requirements Bloomreach is a personalisation, search and merchandising platform for eCommerce In this episode, Jason & Jason discuss how product data and the B2B customer experience are mission critical catalysts for B2B merchants to be able to sell more in the brave new world of digital commerce

Suzie is the Digital Marketing & E-Commerce Lead (ANZ) at Metagenics - https://metagenicsanz.com Metagenics is a natural health product and supplement manufacturer Metagenics supplies the trade (Practitioners) and retailers via B2B eCommerce & EDI Metagenics is also increasingly leaning into DTC eCommerce for sales of its consumer/retail products In this episode, Jason & Suzie discuss the challenges and opportunities that eCommerce presents for manufacturers and how they can best leverage digital channels to educate, inform and ultimately sell more

Brandon is the CMO of Wholesale Gorilla - https://wholesalegorilla.com Wholesale Gorilla⁠ is a Shopify App that adds a suite of B2B functionality to Shopify Wholesale Gorilla has been available since 2017 and has steadily added new functionality then until now Brandon was brought in by the founders as a fractional CMO to help supercharge app sales and performance through strategic marketing initiatives In this episode, Jason & Brandon talk about the challenges of building a brand outside the Shopify ecosystem and how B2B eCommerce tech vendors can position and market themseleves for succsess in this bravew new world

Andrew is the COO of Commerce Vision - https://www.commercevision.com.au Commerce Vision is a SaaS based, B2B focused eCommerce/Omnichannel platform Commerce Vision also offers advanced order management/automation, field merchandising and mobile CRM modules In this episode, Jason & Andrew discuss how B2B eCommerce has evolved over the last 20+ years, how Commerce Vision has evolved alongside these changes and how B2B merchants can leverage a modern tech stack to deliver sales and service efficiency and advanced eCommerce UX at scale

Lance is the Director, Business Groups and General Manager of B2B at BigCommerce - https://www.bigcommerce.com BigCommerce is a SaaS eCommerce Platform targeted at mid-market enterprise eCommerce merchants and above BigCommerce has increasingly focused on serving B2B merchants more deeply and completely over the last few years starting with the release of the 'B2B Edition' in mid-2021 BigCommerce followed up this release with the purchase of BundleB2B and B2B Ninja in mid-2022 and have continued to rapidly develop, enhance and extend B2B functionality in the platform ever since In this episode, Jason & Lance discuss the current state of B2B commerce, its mid-term growth prospects, the importance of B2B merchants to BigCommerce and why B2B functionality is such a central focus for the platform and its future

Matt is the eCommerce Manager at Thermacell - https://www.thermacell.com Thermacell is a designer, manufacturer, wholesaler, distributor & DTC retailer of natural insect repellent products Matt has a deep background in DTC & retail eCommerce having come from Amazon Matt has helped Thermacell turn his experience into a strategic B2B eCommerce strength In this episode, Jason & Matt discuss how B2B brands can leap  ahead by pulling from the rich eCommerce talent pool to be found in the DTC & B2C eCommerce world

Jess is the eCommerce Manager (B2B) at Chief Enterprises - https://store.chiefenterprises.com Chief is a designer, manufacturer, wholesaler and distributor of electro-mechnical and power systems for the on-offroad vehicle indistries You can think of Chief as an OEM partner to the industry they serve Chief is a pure B2B business Jess is a digital native and has been working with Chief for over 4 years Jess knows B2B eCommerce inside out as this has been the focus of her entire career thus far In this episode, Jason & Jess discuss how B2B brands can get a leg up on their competitors by hiring eCommerce savvy digital natives to help accelerate their journey to digital commerce success

Arno is Co-Founder & CTO of Sana Commerce - https://www.sana-commerce.com He is also the host of the B2B E‑Commerce Integrated Podcast Arno has been working in the B2B eCommerce space for almost 13 years Arno knows the good, the nad and the ugly when it comes to successful B2B eCommerce projects Arno also deeply understands the opportunity that B2B eCommerce presents for legacy B2B brands that do not offer eCommerce to their customers today In this episode, Jason & Arno discuss his background in B2B commerce, how Sana came to be and how B2B merchants can help ensure B2B eCommerce project success and high channel adoption rates by their customers You can check our sponsor for this episode here: Mikata

Chris is currently the Application Architect for Heidrick & Struggles Chris has worked in eCommerce for 25+ years Chris has a deep specialisation in enterprise and solution architecture and dev engineering of eCommerce platforms Chris has also specialised in B2B eCommerce for a good portion of his career and was part of the original development team that built IBM Websphere Commerce and its B2B eCommerce functionality - one of the first in the game to offer this In this episode, Jason & Chris discuss the history of B2B eCommerce, how we got where we are today and where he sees the future of the industry headed, along with his take on the biggest B2B commerce opportunities available to merchants today You can check our sponsor for this episode here: Mikata

Andrew is the Co-Founder & Director of Bare Kind - https://barekind.co.uk Bare Kind are a sustainable fashion brand with a built in social conscience as part of their business model Bare Kind make bamboo fabric socks featuring endangered animals in their designs Bare Kind donates 10% of all profits to animal charities representing the animals displayed in their designs In this episode, Jason & Andrew discuss sustanability, greenwashing, authenticiy and building a B2B eCommerce channel by leveraging B2B marketplaces like Faire You can check our sponsor for this episode here: Mikata

Brett is the Executive Director of the B2B eCommerce Association - https://b2bea.org The B2B eCommerce Association is truly helping to put B2B eCommerce on the map Brett is a B2B eCommerce expert, having worked in the space for well over a decade The B2BEA aims to be an industry body that supports the adoption of B2B eCommerce by creating a focal point for industry players to participate in and contribute to The B2BEA also works with B2B eCommerce thought leaders and content producers to create a 'Centre of Excellence' for B2B eCommerce and related practitioners In this episode, Jason & Brett discuss the state of B2B eCommerce, how he has seen it evolve over the last decade, as well as what's next for B2BEA.ORG Check our sponsor for this episode: Mikata

Michael is the Global Head of Digital Experience and Brand for W. L. Gore & Associates - https://www.gore.com W. L. Gore & Associates are of course famous for manufacturing technical fabrics like their ground breaking Gore-Tex waterproof/breathable fabric Michael has been working with W. L. Gore for nearly 5 years, helping them build out their B2B Digital Commerce experiences Michael has worked for other leading B2B manufacturers such as BOSE & BOC Edwards and is a wealth of B2B eCommerce info Michael knows exactly wjhat it takes to build world class B2B teams and sales enablement and shares from his deep pool of knowledge In this episode, Jason & Michael discuss how he enables B2B digital commerce capabilities at some of the biggest manufacturers in the world!

Dean is the Director, Global eCommerce Collaboration at Stanley Black & Decker - https://www.stanleyblackanddecker.com Dean has been working with B&D for over 2 years - helping them build out their tech and capabilities around eCommerce and specifically, B2B eCommerce globally Dean has a wealth of experience in the B2B eCommerce space and helping manufacturing brands go global with their eCommerce ambitions In this episode, Jason & Dean discuss what it takes to enable B2B eCommerce at scale for global brands

Kris is the Co-Founder and CEO of GenAlpha - https://www.genalpha.com GenAlpha has built a B2B eCommerce platform called Equip360 and it is specifically designed to serve the Automotive and Heavy Equipment OEM verticals Kris is a long time B2B commerce expert, having worked in this space for over 20 years In this episode, Jason & Kris discuss the importance of industry specific B2B eCommerce platforms and functionality and how GenAlpha uniquely services the Automotive & Heavy Equipment verticals

Brian is the Managing Partner of Enceiba - An Amazon Strategy and Growth Agency for Manufacturers and Brands. He is also the Co-Founder of Master B2B - a private community for B2B eCommerce practitioners To say Brian is a B2B commerce specialist is an understatement Brian helps B2B merchants maximise their eCommerce opportunities across marketplaces and owned channels through strategic and tactical consulting, guidance, support and implementation In this episode, Jason & Brian discuss how and why B2B brands should be leveraging Amazon and other digital channels to help fuel their eCommerce growth

Michael is the Founder of CommerceIsDigital - https://commerceisdigital.com CommerceIsDigital is both an B2B focused eCommerce Consultancy and eCommerce training program provider Michael has generously provided a 40% discount off his training programs exclusively for THE ECOMMERCE EDGE Podcast listeners - just use the code EEPODCAST at checkout to receive the discount!*enter the code where it says 'Add coupon code' at checkout to qualify* Michael has a unique perspective on the B2B commerce space to share, having come from an eCommerce vendor and product development background In this episode, Jason & Michael discuss the common ways B2B businesses can execute on their digital commerce strategy and how/when each one makes sense and why