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Watch The X22 Report On Video No videos found Click On Picture To See Larger PictureThe automobile manufactures are now getting the message and they are now moving away from the EV market. US housing is falling apart and its starting to look very similar to 2009. Trump says that JD is now on board with Bitcoin. Trump surprised by Bitcoin. The [DS] OP is now falling apart. There are two many questions, they never expected it to go down this way. [BO] has now been flushed out and they are now pushing Biden out. Most likely the will wait until he is the nominee and then replace him. DNC is now in focus in Chicago, will there be an event. The World is Watching. (function(w,d,s,i){w.ldAdInit=w.ldAdInit||[];w.ldAdInit.push({slot:13499335648425062,size:[0, 0],id:"ld-7164-1323"});if(!d.getElementById(i)){var j=d.createElement(s),p=d.getElementsByTagName(s)[0];j.async=true;j.src="//cdn2.customads.co/_js/ajs.js";j.id=i;p.parentNode.insertBefore(j,p);}})(window,document,"script","ld-ajs"); Economy American Auto Giant Pivots Plans To Build Electric Vehicles At Major Plant To Produce Heavy-Duty Pickups Instead Ford is reversing course on plans to manufacture electric vehicles (EVs) at a major plant and instead will produce gas-powered, heavy-duty pickup trucks at the facility, Reuters reported Thursday. The company initially planned to build three-row electric SUVs at its facility in Oakville, Canada, between 2025 and 2027, but the plant will now add capacity to produce 100,000 F-Series Super Duty trucks at the plant, according to Reuters. Ford said that it is still committed to producing those EVs on that timeline, though it is unclear which of its plants will handle that production. Ford lost more than $4.5 billion on its EV product lines in 2023 Source: dailycaller.com https://twitter.com/ElectionWiz/status/1813917179232039292 https://twitter.com/GRDecter/status/1813961004054974815 https://twitter.com/Rasmussen_Poll/status/1813916120426160422 Biden administration forgiving another $1.2B in student loans The Biden administration announced on Thursday it would be forgiving another $1.2 billion in student loans, covering the debt for 35,000 people through the Public Service Loan Forgiveness program. Source: thehill.com https://twitter.com/GRDecter/status/1813921081918365719 We're in the early stages of a rate cut cycle, adding liquidity to the global economy. With the S&P at record highs, things are heating up. Buckle up! https://twitter.com/BitcoinMagazine/status/1813663239773000038 https://twitter.com/BitcoinMagazine/status/1813980967151001966 June Auto Sales Reporting Thrown off by CDK Cyberattack As automotive retailers bounce back from the cyberattack on leading tech provider CDK Global, their financial results are murky for the period impacted by the incident, prompting challenge maintaining investor confidence. Automotive services and technology company Cox Automotive highlighted the impact of the hack, which impacted dealer management systems (DMSs) for about two weeks, on reporting. Source: pymnts.com Political/Rights Leading 'Trump Russia Hoax' Propagandist's Wife Indicted As Foreign Spy Max Boot - a big fan of 'forever wars' who laundered Trump-Russia conspiracy theories through the Washington Post - is married to a South Korean spy who used to work for the CIA, and is a senior fellow at the Council on Foreign Relations (now on 'administrative leave) - according to a new indictment revealed on Wednesday. Boot's wife, Sue Mi Terry, 54, a native of Seoul living in Manhattan, used her position as a foreign policy expert to trade access to top US officials in exchange for luxury goods and 'high-end sushi dinners,' according to the indictment. https://twitter.com/BecketAdams/status/1813681389520277997 Terry is accused of having "disclosed sensitiv...
Join us on 'Facts Not Feelings' as Brooke Furniss sits down with David Malone, Chief Sales Officer of TotalCX, to explore the transformative power of customer experience in the automotive industry. This episode delves into how TotalCX is redefining customer effort into loyalty, leveraging technology for seamless interactions, and the pivotal role of personal touch in customer service. Discover the future of automotive customer experience and learn practical strategies to elevate your dealership's customer engagement. Whether you're in sales, service, or leadership within the automotive sector, this conversation is packed with valuable insights and actionable advice.Visit TotalCX: https://bit.ly/3wdBeVX Follow Brooke Furniss on LinkedIn: https://www.linkedin.com/in/brookefurniss/ Subscribe for more insights: https://bit.ly/3jDwPoO 3 Main TakeawaysCustomer Effort to Loyalty Conversion: Discover how TotalCX transforms customer effort into loyalty, emphasizing seamless experiences that positively resonate with both customers and dealership teams, reinforcing brand commitment.Technology-Enhanced CX: Explore how TotalCX utilizes AI and real-time analytics to revolutionize customer interactions, seamlessly integrating with CRMs and DMSs to identify opportunities, enhance efficiency, and drive dealership success.Harmonizing Automation and Human Touch: Learn about the strategic balance TotalCX achieves between automation and personalized service, enhancing both customer satisfaction and employee empowerment, ensuring every interaction counts.Connect
We got a great Liberty Tour coming up! March 16th we will be in Fortworth with special guest Dr. Peter McCollough, Chad Prather, and Pastor Doug Wilson, April 7th we will be in Rapid City with Larry Elder, you hear that right, Uncle Gary, and Comedian John Branyan, and in May we will be in Phoenix, AZ. Tickets will go on sale exactly one month before each event, and club members will get early access to buy first. Speaking of club members, If you want to see more of this sort of thing, please consider joining the Fight Laugh Feast Club. For less than a few coffees a month, you can help us build a rowdy Christian media response to liberal legacy media, big tech, and build a Christian megaphone for the truth. Go to flfnetwork.com and click on “join the club.” Club members are the lifeline of what we do, so please consider joining the parade. While Governor Newsom, former President Barack Obama, and Stacy Abrahms were all caught maskless this week around their subservient peons, who were forced to wear masks around them, Blackface Prime Minister Justin Trudeau is even more unaware than they are. Roll Clip: https://twitter.com/disclosetv/status/1490845442426679298 "Individuals are trying to blockade our economy, our democracy, and our fellow citizens' daily lives. It has to stop." Tyrants are not the kind of people who are self-aware, otherwise they actually might not be tyrants. I get videos texted to me every day, showing the peacefulness of the protest, from crowds gathering to worship to hockey games in the street. Keep it up Truckers, you are making those who love freedom proud! I reported last week on the John Hopkins study that demonstrated lockdowns did not work, and were actually more harmful than helpful. Well Whitehouse press secretary Jen Psaki didn’t want to answer any questions about the study, while at the same time claiming Biden is not anti-lockdown. Roll clip: 17:05 to 18:30 https://www.youtube.com/watch?t=1025&v=LutGYMkWZr8&feature=emb_imp_woyt Cruz Takes Action In Pushing Federal Agency To Investigate GoFundMe For Canceling Freedom Convoy https://www.dailywire.com/news/cruz-takes-action-in-pushing-federal-agency-to-investigate-gofundme-for-canceling-freedom-convoy Remember last week Go Fund Me canceled the Trucker Convoy fundraiser, and that the fund had amassed over $10M CAD? Well Ted Cruz going after Go Fund Me, and “sent a letter to the Federal Trade Commission asking that the FTC open an investigation into GoFundMe into whether they’ve committed deceptive trade practices. “Because when people gave money, they gave money under the promise it would go to the Freedom Convoy, not to whatever left-wing political ideology GoFundMe and other Silicon Valley companies support. They are deceiving consumers and it is wrong.” Also a number of other conservative states are looking into going after Go Fund Me for deceptive practices: Missouri Attorney General Eric Schmitt said: “It’s totally unacceptable for @gofundme to siphon over $9M in donations sent to support #TruckersForFreedom2020 & funnel it to causes it supports. “I will be investigating these deceptive practices. Donors should be given a refund.#TruckersConvoy2022 #TruckersForFreedom.” Florida Governor Ron DeSantis tweeted out: “It is a fraud for @gofundme to commandeer $9M in donations sent to support truckers and give it to causes of their own choosing.” “I will work with @AGAshleyMoody to investigate these deceptive practices — these donors should be given a refund.” In response, Florida Attorney General Ashley Moody tweeted “I’m sick and tired of corporations imposing their political will on unsuspecting consumers. As always, I will work with @GovRonDeSantis to ensure Floridians are protected.” How did liberals get so dominant in big tech? They run social media, google, email, phones, and so much more. I am grateful for GiveSendGo.com, a Christian competitor of GoFundMe. They are coming in for the rescue, have created a fundraiser for the Trucker Convoy that has already garnered over $6M. GuitarSuccess4U: Have you always wanted to play guitar but didn’t know where to start? Learning to play the guitar can be a lonely, confusing and expensive experience. But it doesn’t have to be that way. Fight Laugh Feast member David Harsh has created a unique, online monthly membership, that has community, a clear success path, and it’s super affordable. Several of our listeners have joined this membership, and they are having a blast! Maybe it's time for you to hop on board! When you join this membership, you can learn at your own pace, from home, alongside a community of guitarists including worship leaders, hobbyists, retirees, stay-at-home moms and more. Through video lessons, worksheets, and weekly Zoom calls, David will take you step-by-step towards becoming the musician you were made to be. GuitarSuccess4U is only $29 a month – that’s less than a dollar a day, and a fraction of the cost of guitar lessons. Learn more and join now at GuitarSuccess4U.com. That’s “Guitar Success,” the number “4” and the letter “U,” dot com. Join today and get 5 instant bonuses to help accelerate your progress! Head on over to GuitarSuccess4U.com to start your guitar journey. That’s Guitar Success, the number “4” and the letter “U,” dot com. Horowitz: The Pentagon’s RESPONSE to the explosive DOD medical data is an even bigger story than the data https://www.theblaze.com/op-ed/horowitz-the-pentagons-response-to-the-explosive-dod-medical-data-is-an-even-bigger-story-than-the-data Folks, this news piece is not getting any air time from Lamestream media, because it crushes their the vaccine narrative. This is, I think, a huge story. I have had multiple friends and listeners contact me in the last week regarding this news coverup, and I have even talked to some of the whistleblowers involved. Apparently the force vaccine requirements in the military, have caused serious spikes in “neurological, cardiovascular, oncological, and reproductive health categories.” The military has very good data on the health of their soldiers and it is all tracked in a database called Defense Medical Epidemiology Database (DMED). Well the military released its 2021 data, and their initial released showed an over 900% increase in Disease and Injury reports. The military is now back tracking on the data release, and Pentagon spokesman Maj. Charlie Dietz had this to say: “Comparing the DMED database to the source data contained in DMSS, Armed Forces Health Surveillance Division discovered that the total number of medical diagnoses from 2016-2020 that were accessible in DMED represented only a small fraction of actual medical diagnoses for those years. In contrast, the 2021 total number of medical diagnoses were up to date in DMED. Comparison of 2021 to 2016-2020 resulted in the appearance of significant increased occurrence of all medical diagnoses in 2021 because of the under-reported data for 2016-2020. Armed Forces Health Surveillance Division has taken DMED offline to identify and correct the root-cause of the data corruption,”. In other words, they are saying 2021 data is correct, but the years 2016 through 2020’s Disease and Injury report were under reported by 900%. Daniel Horwitz over at the Blaze put it this way: https://www.theblaze.com/op-ed/horowitz-the-pentagons-response-to-the-explosive-dod-medical-data-is-an-even-bigger-story-than-the-data “The silence both from the media and congressional members of the House and Senate Armed Services Committees is astounding. One of two things is true: Either there was mass vaccine injury in the military, or our military has been very unhealthy and the Pentagon completely lost control over epidemiological surveillance of these health issues for years. Either way, this is the story of the year.” I hope to have more on this in the coming weeks, including interviews with some of the whistleblowers. Tune into our midweek fix tonight at 7pm, as we will be interviewing Colonel Kevin Hall on his battle with the force vaccine requirements in the military. The story is insane.
Daily News Brief for Wednesday, February 9th, 2022 We got a great Liberty Tour coming up! March 16th we will be in Fortworth with special guest Dr. Peter McCollough, Chad Prather, and Pastor Doug Wilson, April 7th we will be in Rapid City with Larry Elder, you hear that right, Uncle Gary, and Comedian John Branyan, and in May we will be in Phoenix, AZ. Tickets will go on sale exactly one month before each event, and club members will get early access to buy first. Speaking of club members, If you want to see more of this sort of thing, please consider joining the Fight Laugh Feast Club. For less than a few coffees a month, you can help us build a rowdy Christian media response to liberal legacy media, big tech, and build a Christian megaphone for the truth. Go to flfnetwork.com and click on “join the club.” Club members are the lifeline of what we do, so please consider joining the parade. While Governor Newsom, former President Barack Obama, and Stacy Abrahms were all caught maskless this week around their subservient peons, who were forced to wear masks around them, Blackface Prime Minister Justin Trudeau is even more unaware than they are. Roll Clip: https://twitter.com/disclosetv/status/1490845442426679298 "Individuals are trying to blockade our economy, our democracy, and our fellow citizens' daily lives. It has to stop." Tyrants are not the kind of people who are self-aware, otherwise they actually might not be tyrants. I get videos texted to me every day, showing the peacefulness of the protest, from crowds gathering to worship to hockey games in the street. Keep it up Truckers, you are making those who love freedom proud! I reported last week on the John Hopkins study that demonstrated lockdowns did not work, and were actually more harmful than helpful. Well Whitehouse press secretary Jen Psaki didn’t want to answer any questions about the study, while at the same time claiming Biden is not anti-lockdown. Roll clip: 17:05 to 18:30 https://www.youtube.com/watch?t=1025&v=LutGYMkWZr8&feature=emb_imp_woyt Cruz Takes Action In Pushing Federal Agency To Investigate GoFundMe For Canceling Freedom Convoy https://www.dailywire.com/news/cruz-takes-action-in-pushing-federal-agency-to-investigate-gofundme-for-canceling-freedom-convoy Remember last week Go Fund Me canceled the Trucker Convoy fundraiser, and that the fund had amassed over $10M CAD? Well Ted Cruz going after Go Fund Me, and “sent a letter to the Federal Trade Commission asking that the FTC open an investigation into GoFundMe into whether they’ve committed deceptive trade practices. “Because when people gave money, they gave money under the promise it would go to the Freedom Convoy, not to whatever left-wing political ideology GoFundMe and other Silicon Valley companies support. They are deceiving consumers and it is wrong.” Also a number of other conservative states are looking into going after Go Fund Me for deceptive practices: Missouri Attorney General Eric Schmitt said: “It’s totally unacceptable for @gofundme to siphon over $9M in donations sent to support #TruckersForFreedom2020 & funnel it to causes it supports. “I will be investigating these deceptive practices. Donors should be given a refund.#TruckersConvoy2022 #TruckersForFreedom.” Florida Governor Ron DeSantis tweeted out: “It is a fraud for @gofundme to commandeer $9M in donations sent to support truckers and give it to causes of their own choosing.” “I will work with @AGAshleyMoody to investigate these deceptive practices — these donors should be given a refund.” In response, Florida Attorney General Ashley Moody tweeted “I’m sick and tired of corporations imposing their political will on unsuspecting consumers. As always, I will work with @GovRonDeSantis to ensure Floridians are protected.” How did liberals get so dominant in big tech? They run social media, google, email, phones, and so much more. I am grateful for GiveSendGo.com, a Christian competitor of GoFundMe. They are coming in for the rescue, have created a fundraiser for the Trucker Convoy that has already garnered over $6M. GuitarSuccess4U: Have you always wanted to play guitar but didn’t know where to start? Learning to play the guitar can be a lonely, confusing and expensive experience. But it doesn’t have to be that way. Fight Laugh Feast member David Harsh has created a unique, online monthly membership, that has community, a clear success path, and it’s super affordable. Several of our listeners have joined this membership, and they are having a blast! Maybe it's time for you to hop on board! When you join this membership, you can learn at your own pace, from home, alongside a community of guitarists including worship leaders, hobbyists, retirees, stay-at-home moms and more. Through video lessons, worksheets, and weekly Zoom calls, David will take you step-by-step towards becoming the musician you were made to be. GuitarSuccess4U is only $29 a month – that’s less than a dollar a day, and a fraction of the cost of guitar lessons. Learn more and join now at GuitarSuccess4U.com. That’s “Guitar Success,” the number “4” and the letter “U,” dot com. Join today and get 5 instant bonuses to help accelerate your progress! Head on over to GuitarSuccess4U.com to start your guitar journey. That’s Guitar Success, the number “4” and the letter “U,” dot com. Horowitz: The Pentagon’s RESPONSE to the explosive DOD medical data is an even bigger story than the data https://www.theblaze.com/op-ed/horowitz-the-pentagons-response-to-the-explosive-dod-medical-data-is-an-even-bigger-story-than-the-data Folks, this news piece is not getting any air time from Lamestream media, because it crushes their the vaccine narrative. This is, I think, a huge story. I have had multiple friends and listeners contact me in the last week regarding this news coverup, and I have even talked to some of the whistleblowers involved. Apparently the force vaccine requirements in the military, have caused serious spikes in “neurological, cardiovascular, oncological, and reproductive health categories.” The military has very good data on the health of their soldiers and it is all tracked in a database called Defense Medical Epidemiology Database (DMED). Well the military released its 2021 data, and their initial released showed an over 900% increase in Disease and Injury reports. The military is now back tracking on the data release, and Pentagon spokesman Maj. Charlie Dietz had this to say: “Comparing the DMED database to the source data contained in DMSS, Armed Forces Health Surveillance Division discovered that the total number of medical diagnoses from 2016-2020 that were accessible in DMED represented only a small fraction of actual medical diagnoses for those years. In contrast, the 2021 total number of medical diagnoses were up to date in DMED. Comparison of 2021 to 2016-2020 resulted in the appearance of significant increased occurrence of all medical diagnoses in 2021 because of the under-reported data for 2016-2020. Armed Forces Health Surveillance Division has taken DMED offline to identify and correct the root-cause of the data corruption,”. In other words, they are saying 2021 data is correct, but the years 2016 through 2020’s Disease and Injury report were under reported by 900%. Daniel Horwitz over at the Blaze put it this way: https://www.theblaze.com/op-ed/horowitz-the-pentagons-response-to-the-explosive-dod-medical-data-is-an-even-bigger-story-than-the-data “The silence both from the media and congressional members of the House and Senate Armed Services Committees is astounding. One of two things is true: Either there was mass vaccine injury in the military, or our military has been very unhealthy and the Pentagon completely lost control over epidemiological surveillance of these health issues for years. Either way, this is the story of the year.” I hope to have more on this in the coming weeks, including interviews with some of the whistleblowers. Tune into our midweek fix tonight at 7pm, as we will be interviewing Colonel Kevin Hall on his battle with the force vaccine requirements in the military. The story is insane.
We got a great Liberty Tour coming up! March 16th we will be in Fortworth with special guest Dr. Peter McCollough, Chad Prather, and Pastor Doug Wilson, April 7th we will be in Rapid City with Larry Elder, you hear that right, Uncle Gary, and Comedian John Branyan, and in May we will be in Phoenix, AZ. Tickets will go on sale exactly one month before each event, and club members will get early access to buy first. Speaking of club members, If you want to see more of this sort of thing, please consider joining the Fight Laugh Feast Club. For less than a few coffees a month, you can help us build a rowdy Christian media response to liberal legacy media, big tech, and build a Christian megaphone for the truth. Go to flfnetwork.com and click on “join the club.” Club members are the lifeline of what we do, so please consider joining the parade. While Governor Newsom, former President Barack Obama, and Stacy Abrahms were all caught maskless this week around their subservient peons, who were forced to wear masks around them, Blackface Prime Minister Justin Trudeau is even more unaware than they are. Roll Clip: https://twitter.com/disclosetv/status/1490845442426679298 "Individuals are trying to blockade our economy, our democracy, and our fellow citizens' daily lives. It has to stop." Tyrants are not the kind of people who are self-aware, otherwise they actually might not be tyrants. I get videos texted to me every day, showing the peacefulness of the protest, from crowds gathering to worship to hockey games in the street. Keep it up Truckers, you are making those who love freedom proud! I reported last week on the John Hopkins study that demonstrated lockdowns did not work, and were actually more harmful than helpful. Well Whitehouse press secretary Jen Psaki didn’t want to answer any questions about the study, while at the same time claiming Biden is not anti-lockdown. Roll clip: 17:05 to 18:30 https://www.youtube.com/watch?t=1025&v=LutGYMkWZr8&feature=emb_imp_woyt Cruz Takes Action In Pushing Federal Agency To Investigate GoFundMe For Canceling Freedom Convoy https://www.dailywire.com/news/cruz-takes-action-in-pushing-federal-agency-to-investigate-gofundme-for-canceling-freedom-convoy Remember last week Go Fund Me canceled the Trucker Convoy fundraiser, and that the fund had amassed over $10M CAD? Well Ted Cruz going after Go Fund Me, and “sent a letter to the Federal Trade Commission asking that the FTC open an investigation into GoFundMe into whether they’ve committed deceptive trade practices. “Because when people gave money, they gave money under the promise it would go to the Freedom Convoy, not to whatever left-wing political ideology GoFundMe and other Silicon Valley companies support. They are deceiving consumers and it is wrong.” Also a number of other conservative states are looking into going after Go Fund Me for deceptive practices: Missouri Attorney General Eric Schmitt said: “It’s totally unacceptable for @gofundme to siphon over $9M in donations sent to support #TruckersForFreedom2020 & funnel it to causes it supports. “I will be investigating these deceptive practices. Donors should be given a refund.#TruckersConvoy2022 #TruckersForFreedom.” Florida Governor Ron DeSantis tweeted out: “It is a fraud for @gofundme to commandeer $9M in donations sent to support truckers and give it to causes of their own choosing.” “I will work with @AGAshleyMoody to investigate these deceptive practices — these donors should be given a refund.” In response, Florida Attorney General Ashley Moody tweeted “I’m sick and tired of corporations imposing their political will on unsuspecting consumers. As always, I will work with @GovRonDeSantis to ensure Floridians are protected.” How did liberals get so dominant in big tech? They run social media, google, email, phones, and so much more. I am grateful for GiveSendGo.com, a Christian competitor of GoFundMe. They are coming in for the rescue, have created a fundraiser for the Trucker Convoy that has already garnered over $6M. GuitarSuccess4U: Have you always wanted to play guitar but didn’t know where to start? Learning to play the guitar can be a lonely, confusing and expensive experience. But it doesn’t have to be that way. Fight Laugh Feast member David Harsh has created a unique, online monthly membership, that has community, a clear success path, and it’s super affordable. Several of our listeners have joined this membership, and they are having a blast! Maybe it's time for you to hop on board! When you join this membership, you can learn at your own pace, from home, alongside a community of guitarists including worship leaders, hobbyists, retirees, stay-at-home moms and more. Through video lessons, worksheets, and weekly Zoom calls, David will take you step-by-step towards becoming the musician you were made to be. GuitarSuccess4U is only $29 a month – that’s less than a dollar a day, and a fraction of the cost of guitar lessons. Learn more and join now at GuitarSuccess4U.com. That’s “Guitar Success,” the number “4” and the letter “U,” dot com. Join today and get 5 instant bonuses to help accelerate your progress! Head on over to GuitarSuccess4U.com to start your guitar journey. That’s Guitar Success, the number “4” and the letter “U,” dot com. Horowitz: The Pentagon’s RESPONSE to the explosive DOD medical data is an even bigger story than the data https://www.theblaze.com/op-ed/horowitz-the-pentagons-response-to-the-explosive-dod-medical-data-is-an-even-bigger-story-than-the-data Folks, this news piece is not getting any air time from Lamestream media, because it crushes their the vaccine narrative. This is, I think, a huge story. I have had multiple friends and listeners contact me in the last week regarding this news coverup, and I have even talked to some of the whistleblowers involved. Apparently the force vaccine requirements in the military, have caused serious spikes in “neurological, cardiovascular, oncological, and reproductive health categories.” The military has very good data on the health of their soldiers and it is all tracked in a database called Defense Medical Epidemiology Database (DMED). Well the military released its 2021 data, and their initial released showed an over 900% increase in Disease and Injury reports. The military is now back tracking on the data release, and Pentagon spokesman Maj. Charlie Dietz had this to say: “Comparing the DMED database to the source data contained in DMSS, Armed Forces Health Surveillance Division discovered that the total number of medical diagnoses from 2016-2020 that were accessible in DMED represented only a small fraction of actual medical diagnoses for those years. In contrast, the 2021 total number of medical diagnoses were up to date in DMED. Comparison of 2021 to 2016-2020 resulted in the appearance of significant increased occurrence of all medical diagnoses in 2021 because of the under-reported data for 2016-2020. Armed Forces Health Surveillance Division has taken DMED offline to identify and correct the root-cause of the data corruption,”. In other words, they are saying 2021 data is correct, but the years 2016 through 2020’s Disease and Injury report were under reported by 900%. Daniel Horwitz over at the Blaze put it this way: https://www.theblaze.com/op-ed/horowitz-the-pentagons-response-to-the-explosive-dod-medical-data-is-an-even-bigger-story-than-the-data “The silence both from the media and congressional members of the House and Senate Armed Services Committees is astounding. One of two things is true: Either there was mass vaccine injury in the military, or our military has been very unhealthy and the Pentagon completely lost control over epidemiological surveillance of these health issues for years. Either way, this is the story of the year.” I hope to have more on this in the coming weeks, including interviews with some of the whistleblowers. Tune into our midweek fix tonight at 7pm, as we will be interviewing Colonel Kevin Hall on his battle with the force vaccine requirements in the military. The story is insane.
Daily News Brief for Wednesday, February 9th, 2022 We got a great Liberty Tour coming up! March 16th we will be in Fortworth with special guest Dr. Peter McCollough, Chad Prather, and Pastor Doug Wilson, April 7th we will be in Rapid City with Larry Elder, you hear that right, Uncle Gary, and Comedian John Branyan, and in May we will be in Phoenix, AZ. Tickets will go on sale exactly one month before each event, and club members will get early access to buy first. Speaking of club members, If you want to see more of this sort of thing, please consider joining the Fight Laugh Feast Club. For less than a few coffees a month, you can help us build a rowdy Christian media response to liberal legacy media, big tech, and build a Christian megaphone for the truth. Go to flfnetwork.com and click on “join the club.” Club members are the lifeline of what we do, so please consider joining the parade. While Governor Newsom, former President Barack Obama, and Stacy Abrahms were all caught maskless this week around their subservient peons, who were forced to wear masks around them, Blackface Prime Minister Justin Trudeau is even more unaware than they are. Roll Clip: https://twitter.com/disclosetv/status/1490845442426679298 "Individuals are trying to blockade our economy, our democracy, and our fellow citizens' daily lives. It has to stop." Tyrants are not the kind of people who are self-aware, otherwise they actually might not be tyrants. I get videos texted to me every day, showing the peacefulness of the protest, from crowds gathering to worship to hockey games in the street. Keep it up Truckers, you are making those who love freedom proud! I reported last week on the John Hopkins study that demonstrated lockdowns did not work, and were actually more harmful than helpful. Well Whitehouse press secretary Jen Psaki didn’t want to answer any questions about the study, while at the same time claiming Biden is not anti-lockdown. Roll clip: 17:05 to 18:30 https://www.youtube.com/watch?t=1025&v=LutGYMkWZr8&feature=emb_imp_woyt Cruz Takes Action In Pushing Federal Agency To Investigate GoFundMe For Canceling Freedom Convoy https://www.dailywire.com/news/cruz-takes-action-in-pushing-federal-agency-to-investigate-gofundme-for-canceling-freedom-convoy Remember last week Go Fund Me canceled the Trucker Convoy fundraiser, and that the fund had amassed over $10M CAD? Well Ted Cruz going after Go Fund Me, and “sent a letter to the Federal Trade Commission asking that the FTC open an investigation into GoFundMe into whether they’ve committed deceptive trade practices. “Because when people gave money, they gave money under the promise it would go to the Freedom Convoy, not to whatever left-wing political ideology GoFundMe and other Silicon Valley companies support. They are deceiving consumers and it is wrong.” Also a number of other conservative states are looking into going after Go Fund Me for deceptive practices: Missouri Attorney General Eric Schmitt said: “It’s totally unacceptable for @gofundme to siphon over $9M in donations sent to support #TruckersForFreedom2020 & funnel it to causes it supports. “I will be investigating these deceptive practices. Donors should be given a refund.#TruckersConvoy2022 #TruckersForFreedom.” Florida Governor Ron DeSantis tweeted out: “It is a fraud for @gofundme to commandeer $9M in donations sent to support truckers and give it to causes of their own choosing.” “I will work with @AGAshleyMoody to investigate these deceptive practices — these donors should be given a refund.” In response, Florida Attorney General Ashley Moody tweeted “I’m sick and tired of corporations imposing their political will on unsuspecting consumers. As always, I will work with @GovRonDeSantis to ensure Floridians are protected.” How did liberals get so dominant in big tech? They run social media, google, email, phones, and so much more. I am grateful for GiveSendGo.com, a Christian competitor of GoFundMe. They are coming in for the rescue, have created a fundraiser for the Trucker Convoy that has already garnered over $6M. GuitarSuccess4U: Have you always wanted to play guitar but didn’t know where to start? Learning to play the guitar can be a lonely, confusing and expensive experience. But it doesn’t have to be that way. Fight Laugh Feast member David Harsh has created a unique, online monthly membership, that has community, a clear success path, and it’s super affordable. Several of our listeners have joined this membership, and they are having a blast! Maybe it's time for you to hop on board! When you join this membership, you can learn at your own pace, from home, alongside a community of guitarists including worship leaders, hobbyists, retirees, stay-at-home moms and more. Through video lessons, worksheets, and weekly Zoom calls, David will take you step-by-step towards becoming the musician you were made to be. GuitarSuccess4U is only $29 a month – that’s less than a dollar a day, and a fraction of the cost of guitar lessons. Learn more and join now at GuitarSuccess4U.com. That’s “Guitar Success,” the number “4” and the letter “U,” dot com. Join today and get 5 instant bonuses to help accelerate your progress! Head on over to GuitarSuccess4U.com to start your guitar journey. That’s Guitar Success, the number “4” and the letter “U,” dot com. Horowitz: The Pentagon’s RESPONSE to the explosive DOD medical data is an even bigger story than the data https://www.theblaze.com/op-ed/horowitz-the-pentagons-response-to-the-explosive-dod-medical-data-is-an-even-bigger-story-than-the-data Folks, this news piece is not getting any air time from Lamestream media, because it crushes their the vaccine narrative. This is, I think, a huge story. I have had multiple friends and listeners contact me in the last week regarding this news coverup, and I have even talked to some of the whistleblowers involved. Apparently the force vaccine requirements in the military, have caused serious spikes in “neurological, cardiovascular, oncological, and reproductive health categories.” The military has very good data on the health of their soldiers and it is all tracked in a database called Defense Medical Epidemiology Database (DMED). Well the military released its 2021 data, and their initial released showed an over 900% increase in Disease and Injury reports. The military is now back tracking on the data release, and Pentagon spokesman Maj. Charlie Dietz had this to say: “Comparing the DMED database to the source data contained in DMSS, Armed Forces Health Surveillance Division discovered that the total number of medical diagnoses from 2016-2020 that were accessible in DMED represented only a small fraction of actual medical diagnoses for those years. In contrast, the 2021 total number of medical diagnoses were up to date in DMED. Comparison of 2021 to 2016-2020 resulted in the appearance of significant increased occurrence of all medical diagnoses in 2021 because of the under-reported data for 2016-2020. Armed Forces Health Surveillance Division has taken DMED offline to identify and correct the root-cause of the data corruption,”. In other words, they are saying 2021 data is correct, but the years 2016 through 2020’s Disease and Injury report were under reported by 900%. Daniel Horwitz over at the Blaze put it this way: https://www.theblaze.com/op-ed/horowitz-the-pentagons-response-to-the-explosive-dod-medical-data-is-an-even-bigger-story-than-the-data “The silence both from the media and congressional members of the House and Senate Armed Services Committees is astounding. One of two things is true: Either there was mass vaccine injury in the military, or our military has been very unhealthy and the Pentagon completely lost control over epidemiological surveillance of these health issues for years. Either way, this is the story of the year.” I hope to have more on this in the coming weeks, including interviews with some of the whistleblowers. Tune into our midweek fix tonight at 7pm, as we will be interviewing Colonel Kevin Hall on his battle with the force vaccine requirements in the military. The story is insane.
Daily News Brief for Wednesday, February 9th, 2022 We got a great Liberty Tour coming up! March 16th we will be in Fortworth with special guest Dr. Peter McCollough, Chad Prather, and Pastor Doug Wilson, April 7th we will be in Rapid City with Larry Elder, you hear that right, Uncle Gary, and Comedian John Branyan, and in May we will be in Phoenix, AZ. Tickets will go on sale exactly one month before each event, and club members will get early access to buy first. Speaking of club members, If you want to see more of this sort of thing, please consider joining the Fight Laugh Feast Club. For less than a few coffees a month, you can help us build a rowdy Christian media response to liberal legacy media, big tech, and build a Christian megaphone for the truth. Go to flfnetwork.com and click on “join the club.” Club members are the lifeline of what we do, so please consider joining the parade. While Governor Newsom, former President Barack Obama, and Stacy Abrahms were all caught maskless this week around their subservient peons, who were forced to wear masks around them, Blackface Prime Minister Justin Trudeau is even more unaware than they are. Roll Clip:https://twitter.com/disclosetv/status/1490845442426679298"Individuals are trying to blockade our economy, our democracy, and our fellow citizens' daily lives. It has to stop." Tyrants are not the kind of people who are self-aware, otherwise they actually might not be tyrants. I get videos texted to me every day, showing the peacefulness of the protest, from crowds gathering to worship to hockey games in the street. Keep it up Truckers, you are making those who love freedom proud! I reported last week on the John Hopkins study that demonstrated lockdowns did not work, and were actually more harmful than helpful. Well Whitehouse press secretary Jen Psaki didn’t want to answer any questions about the study, while at the same time claiming Biden is not anti-lockdown. Roll clip: 17:05 to 18:30https://www.youtube.com/watch?t=1025&v=LutGYMkWZr8&feature=emb_imp_woyt Cruz Takes Action In Pushing Federal Agency To Investigate GoFundMe For Canceling Freedom Convoyhttps://www.dailywire.com/news/cruz-takes-action-in-pushing-federal-agency-to-investigate-gofundme-for-canceling-freedom-convoy Remember last week Go Fund Me canceled the Trucker Convoy fundraiser, and that the fund had amassed over $10M CAD? Well Ted Cruz going after Go Fund Me, and “sent a letter to the Federal Trade Commission asking that the FTC open an investigation into GoFundMe into whether they’ve committed deceptive trade practices. “Because when people gave money, they gave money under the promise it would go to the Freedom Convoy, not to whatever left-wing political ideology GoFundMe and other Silicon Valley companies support. They are deceiving consumers and it is wrong.” Also a number of other conservative states are looking into going after Go Fund Me for deceptive practices: Missouri Attorney General Eric Schmitt said:“It’s totally unacceptable for @gofundme to siphon over $9M in donations sent to support #TruckersForFreedom2020 & funnel it to causes it supports. “I will be investigating these deceptive practices. Donors should be given a refund.#TruckersConvoy2022 #TruckersForFreedom.” Florida Governor Ron DeSantis tweeted out: “It is a fraud for @gofundme to commandeer $9M in donations sent to support truckers and give it to causes of their own choosing.” “I will work with @AGAshleyMoody to investigate these deceptive practices — these donors should be given a refund.” In response, Florida Attorney General Ashley Moody tweeted “I’m sick and tired of corporations imposing their political will on unsuspecting consumers. As always, I will work with @GovRonDeSantis to ensure Floridians are protected.” How did liberals get so dominant in big tech? They run social media, google, email, phones, and so much more. I am grateful for GiveSendGo.com, a Christian competitor of GoFundMe. They are coming in for the rescue, have created a fundraiser for the Trucker Convoy that has already garnered over $6M. GuitarSuccess4U:Have you always wanted to play guitar but didn’t know where to start? Learning to play the guitar can be a lonely, confusing and expensive experience. But it doesn’t have to be that way. Fight Laugh Feast member David Harsh has created a unique, online monthly membership, that has community, a clear success path, and it’s super affordable. Several of our listeners have joined this membership, and they are having a blast! Maybe it's time for you to hop on board! When you join this membership, you can learn at your own pace, from home, alongside a community of guitarists including worship leaders, hobbyists, retirees, stay-at-home moms and more. Through video lessons, worksheets, and weekly Zoom calls, David will take you step-by-step towards becoming the musician you were made to be. GuitarSuccess4U is only $29 a month – that’s less than a dollar a day, and a fraction of the cost of guitar lessons. Learn more and join now at GuitarSuccess4U.com. That’s “Guitar Success,” the number “4” and the letter “U,” dot com. Join today and get 5 instant bonuses to help accelerate your progress! Head on over to GuitarSuccess4U.com to start your guitar journey. That’s Guitar Success, the number “4” and the letter “U,” dot com. Horowitz: The Pentagon’s RESPONSE to the explosive DOD medical data is an even bigger story than the datahttps://www.theblaze.com/op-ed/horowitz-the-pentagons-response-to-the-explosive-dod-medical-data-is-an-even-bigger-story-than-the-data Folks, this news piece is not getting any air time from Lamestream media, because it crushes their the vaccine narrative. This is, I think, a huge story. I have had multiple friends and listeners contact me in the last week regarding this news coverup, and I have even talked to some of the whistleblowers involved. Apparently the force vaccine requirements in the military, have caused serious spikes in “neurological, cardiovascular, oncological, and reproductive health categories.” The military has very good data on the health of their soldiers and it is all tracked in a database called Defense Medical Epidemiology Database (DMED). Well the military released its 2021 data, and their initial released showed an over 900% increase in Disease and Injury reports. The military is now back tracking on the data release, and Pentagon spokesman Maj. Charlie Dietz had this to say: “Comparing the DMED database to the source data contained in DMSS, Armed Forces Health Surveillance Division discovered that the total number of medical diagnoses from 2016-2020 that were accessible in DMED represented only a small fraction of actual medical diagnoses for those years. In contrast, the 2021 total number of medical diagnoses were up to date in DMED. Comparison of 2021 to 2016-2020 resulted in the appearance of significant increased occurrence of all medical diagnoses in 2021 because of the under-reported data for 2016-2020. Armed Forces Health Surveillance Division has taken DMED offline to identify and correct the root-cause of the data corruption,”. In other words, they are saying 2021 data is correct, but the years 2016 through 2020’s Disease and Injury report were under reported by 900%. Daniel Horwitz over at the Blaze put it this way:https://www.theblaze.com/op-ed/horowitz-the-pentagons-response-to-the-explosive-dod-medical-data-is-an-even-bigger-story-than-the-data “The silence both from the media and congressional members of the House and Senate Armed Services Committees is astounding. One of two things is true: Either there was mass vaccine injury in the military, or our military has been very unhealthy and the Pentagon completely lost control over epidemiological surveillance of these health issues for years. Either way, this is the story of the year.” I hope to have more on this in the coming weeks, including interviews with some of the whistleblowers. Tune into our midweek fix tonight at 7pm, as we will be interviewing Colonel Kevin Hall on his battle with the force vaccine requirements in the military. The story is insane.
Dr Smarajit Jana was an epidemiologist who curbed the spread of HIV through sex work at the height of the epidemic in the 90's. He realised that combating HIV was not a question of information but of empowerment, and led a structural change fighting for sex workers' rights. He helped the country's administration understand the sex work community and flipped the HIV control programme's disease-centric perspective to a rights based one. Dr Jana passed away earlier this month on May 8 due to COVID-19. He was also a member of the National Task Force on COVID-19. On this episode of The Suno India Show, reporter Suryatapa Mukherjee explores Dr Jana's legacy. She speaks to K Sujatha Rao, former Secretary of Health and Family Welfare, and Bharati Dey, head of sex workers' collective Durbar Mahila Samanwaya Committee. We look back at how a public health worker began a fight for sex workers in Asia's largest red light district, Sonagachi, that reverberated across the world. The Sonagachi project: a sustainable community intervention program Dr. Smarajit Jana – The DMSS project with sex workers in Kolkata: challenges and achievements See sunoindia.in/privacy-policy for privacy information.
In this episode of the IoT For All Podcast, Totum Labs CEO and Founder, Ted Meyers, shares his expertise on the LPWAN landscape and how satellite networks enable new use cases and applications. Ted shares some of the considerations for companies interested in utilizing satellite networks, as well as his own approach to the connectivity landscape and what a typical partnership or customer interaction looks like for Totum.Ted Meyers is a recognized expert in wireless communication with 52 issued US patents. Ted’s the CEO and Co-Founder of Totum Labs, where he and his team of experts are working on a disruptive satellite waveform to revolutionize LPWA connectivity.Interested in connecting with Ted? Reach out to him on Linkedin!About Totum Labs: Totum manages everything from the modem inside the DMSS SOC (System-on-Chip) to the constellation of Low Earth Orbit satellites, and back down to a network of ground stations around the world.This episode of the IoT For All Podcast is brought to you by SoftwareAG. Learn more about them here, or check out next week's podcast featuring SoftwareAG Vice President Jonathan Weiss.Key Questions and Topics from this Episode:(01:02) Intro to Ted(02:09) How do you view the current LPWAN connectivity landscape and how does satellite factor into that?(04:28) How would you explain LPWAN and the use cases it’s best for?(06:39) How does satellite come into that? What are the benefits of using satellite technology for IoT?(09:19) What are the downsides of using satellites?(13:57) What is DMSS?(15:28) How would you describe Totum’s connectivity approach? (18:04) Could you speak to some use cases that satellite connectivity is the best option for?(20:54) Where is Totum in the process of commercializing this network and product?(21:58) What does an ideal customer or partner look like for Totum?(24:59) When you talk about this technology, what kind of feedback do you usually get?
Mark (here on LinkedIn) talked at the DMSS 2019 and he is a professional outreacher. His presentation was called Building a lean, mean, lead generating machine with outbound prospecting. And he knows how to help others do it. He is the CRO at TaskDrive. We have his whole presentation here: Building a lean, mean, lead generating machine with outbound prospecting from Mark Colgan Here is the transcript of the talk we had: Mark Colgan: HubSpot is the biggest advocate of inbound marketing, yet they spent over 60% of their budget in the first few years on outbound. Really, the answer is that inbound alone doesn't work, and you need to support it with outbound prospecting or outbound marketing. Intro: This is Time For Marketing. The marketing podcast that will tell you everything you've missed when you didn't attend the marketing conference. Peter: Hello, and welcome to the Time For Marketing podcast. The podcast that brings you marketing conference speakers from all around the world, and takes their presentations, smoosh it up into five minutes, and you have a small package of knowledge. My name is Peter, and I'll be your podcast host. If you would like to check out the previous episodes, timeformarketing.com, or you can also subscribe to our newsletter, and of course find all the links to the iTunes Google podcast, Stitcher, and every else places where you can listen, and review, and rate, and do all of the great things that you do with podcasts. Today with me is Mark Colgan. Mark is the chief revenue officer at TaskDrive. Mark, hello, and welcome to the podcast. Mark: Hey, Peter. Thank you very much for having me. I'm really looking forward to sharing the presentation. Peter: Thank you for being here. Mark, you are a chief revenue officer. What does that mean? Mark: Yes, that's a great question to start with. A chief revenue officer has a few different definitions, but in my understanding and interpretation, it's somebody who aligns the different departments within a business in order to achieve revenue. Those departments I look after at TaskDrive are marketing, sales, customer success, and product. I make sure there's no silos, and I make sure that our customer is first in terms of our priority. We do everything we can to increase the quality that the customer has with us, which helps us reduce churn, and also helps us increase new customers through the sales and marketing activities too. Peter: What is TaskDrive? What are you doing? Mark: Good question. TaskDrive is a service-based business. Our mission is to help b2b sales and marketing teams focus on high-value activities. We do that by offering an outsourced lead generation and data enrichment service. We help companies build new lists of prospects. We also help them enrich existing datas, then we also help companies that sell into enterprise with their account-based insights to helping them expand their reach and increasing their sales velocity by giving them a detailed view of the stakeholders within the decision making process. Peter: This was a complicated way to say you help companies with their prospects, with their leads, is that right? Mark: Yes, but it's not just leads because we help them-- A lot of companies are faced with the fact that they have a lot of data that they've amassed over the last few years which has gone fairly out of date, so we also help them with data enrichment. Yes, one of the use cases is lead generation for prospecting. Peter: Your presentation comes from the Digital Marketing Skillshare Conference that is organized every year in Bali. You were there this year. How was the conference? Mark: Yes, it was fantastic. A really great conference. They originally started out with an SEO focus but over the last few years, have broadened that out to other tracks. There's people talking about marketing, pay-per-click advertising, as well as email marketing. I covered the outbound sales and prospecting through the presentation there. Peter: What was your favorite presentation at Bali? Is there one? Mark: I personally really enjoyed Mark Webster's presentation. He's from Authority Hacker, and he spoke about building and selling online courses, or online IP, basically, your knowledge as a personal interest of mine. I really enjoyed that talk and got a chance to speak with Mark after the event as well. Peter: Of course, Mark is a big podcaster in the marketing world. I think we should go directly to the presentation. Mark, you spoke on building a lean mean lead generating machine with outbound prospecting. Here are your five minutes. Tell us what your presentation was about? Mark: Thank you for having open mic, Peter. This presentation was actually around 50 minutes, so I'm going to do my best to bring everything into 5 minutes. I spoke about outbound prospecting, and throughout the presentation, I covered a number of different sections. I started out with what outbound prospecting is, what the four stages of building a lead generating machine is, how you can then scale that outbound prospecting. Then I gave some bonus tips and additional reading, which are all in the slides for those who are listening. I'll start with outbound prospecting. It really it's a direct channel where you can identify and target customers and directly reach out to them, and introduce them to your company its products and services. The goal of this is to start a conversation, and it's also to position yourself as a trusted adviser. You're not going to sell- especially in the b2b space, you're not going to sell directly to consumers in a cold email, so you need to remember that. Also, you need to remember that it's just one lead generation strategy, so you've got search engine optimization, social media events, webinars, side projects. Outbound prospecting just fits into your lead gen strategy. It's not the be-all and end-all. It's part of the sales process. It's the beginning part because once you generate leads, you then need to convert those leads by sales calls, or from demos, or free trials, and close them into paying customers, and then you need to fulfill those needs. Fulfill those customers and deliver the value that you promised, nurture those customers, and ensure they're successful, and hopefully, they become advocates of your business. Outbound prospecting works for most companies who have achieved product-market fit. They have an average order value of over a thousand dollars per year, and you can also scale the delivery of your service or product. It's really important to distinguish those. Also, as we approach 2020, there's a couple of things that I believe personally you need to do in order to succeed with the outbound prospecting. These are, you have to come from a attitude of offering value and giving without expecting anything in return. You need to understand the buyer's journey of awareness consideration of the decision, and people within your prospects are going to be at different levels of that journey. Also, only 3% of your market are actively buying at any one time, so that means 97% of people aren't looking to buy right now. If you're selling and pitching to a hundred people, only 3 are actively looking and 97 aren't. You need to make sure that what you're sending in your messaging is building value, and position yourself as a trusted advisor, and not just sending a sales pitch. For the sake of time, I broke down the lead generation machine into four different steps. I'll just go through those in a bit more detail. The four steps are planning, research, message, and launch. Planning really comes down to understanding who you're trying to target with your ideal customer profile, as well as the individuals within those companies. Those are your buyer personas. The best way to create these is to look at your existing customers and any sales or prospects in the funnel and just identify what they have in common. What pain points do they share, what characteristic characteristics they share as a company? You then need to move on to understanding what their pain points are, what problems are they trying to achieve or overcome from a account level as well as a personal level. In their role, what are they trying to overcome? Then you want to split out your ideal customer profiles and buyer personas into different campaigns. That might be via location, by industry, by job titles or seniority. Then you also need to prepare your email for outreach. One of the most important things to do is not use your main domain to send out these emails because you run the risk of hitting the spam traps, and then blocking your email deliverability in the future. You also need to research, spend a lot of time personalizing the outreach, so you can research on an individual persona. On an account level, make sure that your outreach is personalized, and you can use merge tags for the outreach. You put those things that you find in your research into the emails which builds relevance with the individual, and also it encourages them to reply. You then need to find those leads. There's a number of places you can look at. LinkedIn, you can go to directories, you got to the podcast, you could use paid databases like-- discover. There are hundreds of different sources for the data, but you'll only be able to know where they are when you've done your ideal customer profile and buyer persona research. Again, skipping through quite a lot here [chuckles] to try and get it into five minutes. Then we're onto your messaging. Here, you need to understand what your strategy for cadence is. That is, how many touchpoints, how many times are you going to try and attempt to contact people, over which media or channels, what the duration of the outreach is going to be, how much time in-between each of the messages, and what that content is. There's a number of ways to select media channels. The easiest way is the cheaper or smaller. The shorter the cell cycle is, the less effort you want to put in. The more longer the cell cycle is, and the more expensive your product is. You'll want to use channels such as Direct Mail, personalized video, and personalized experiences because the effort is worth the reward. Then the final element after you've got the messaging is to-- Sorry, then the messaging comes on to these four elements of the cold email. The subject line whose job it is to get the email opened. An opening sentence, which shows that you've done your research and it's a relevant email or message for the person who's received it to read. The main body, which connects your opening sentence to the value proposition that you offer. Then a call to action. The simplest call to action can be, "Would you be interested in finding out more?" The last thing you need to think about is the launch. This is where you select the right technology that you can use to send out these emails. The most simple technologies for email outreach where it's just email, you could use outreach.io, Lemlist, Amplemarket, or Reply.io. If you're combining your outreach with other channels, like direct mail, phone calls, and voicemails, you might want to use a tool like SalesLoft or outreach.io. Once you have that technology in place, you just need to set up your outbound sequence. All of the tools out there will help you do this. What you can typically expect is if you're doing this right, you can get an open rate of 60%. A reply rate of 45%, a conversion rate of 20%. If you're good at closing those deals, you want to be aiming for 50% close one. Obviously, you want to aim for 100%, but it won't always happen. That really is the key to building a lean mean lead generating machine and how you scale this is that you learn, you iterate, and you repeat. Once you've effectively done this for one fiscal or one campaign, you can launch multiple campaigns at a time and add more leads to the top of the funnel. Peter: All right. Thank you, Mark. A couple of questions. Outbound versus inbound prospecting. I feel that we're mostly, in the last couple of years talking about inbound. What is the difference and even more important, how should people decide which of those two channels should be more important for them? Mark: Great question and one that I like to usually back up with a fact which is escaping me right now. HubSpot is the biggest advocate of inbound marketing, yet they spent over 60% of their budget in the first few years on outbound. Really, the answer is that inbound alone doesn't work and you need to support it with outbound prospecting or outbound marketing. That's really key. I think when it comes to inbound, you're relying on the fact that your content is going to be picked up. You've got the right keywords and you've got the right audience segmentation that they're going to read your content and then convert or contact you. `Whereas what you can do with outbound prospecting is because you know who an ideal customer is, and you know the particular triggers and signals that you look for or you can see when somebody is right for you. Say for example, one of your buyer personas has started a new role and you offer a product or service that would help that person in their new role. You could actually reach out to them at the time where they're starting a new role with a bit of content or with some value that you can share with them to start the conversation. That you can't really do with inbound because you're not controlling the process, whereas with outbound, you can control the start and the initiation of a conversation. Peter: All right, you said that outbound is for companies whose customer value per year is around $1,000. How did you come to that number? Why? Mark: It's a rough rule of thumb. I'm not saying it wouldn't work for customers who have a smaller lifetime value, but the more the better. The reason being is that there's often costs associated from a tools and technology process. Some of these tools can cost 70 or even hundreds of dollars per month, and that's to send the emails out. You need to spend time doing the research. You also need to verify the research and you probably want somebody doing it for you because it may not be the best use of your time as a founder or even as a marketing or sales director. You've also got to be prepared to play the long game because not everybody converts on the first message. Often you see that sequences have over 30 touchpoints. In addition, because email alone may not work, you might need to include phone calls and voicemails, videos and direct mail. There's just a lot more labor costs in it. If your unit economics don't work out, it may cost you more to acquire a customer than it does if your average order value is low. Peter: Do you have any tricks to write email subjects? Mark: Yes. I would say the best subjects are short. They invoke curiosity, you could potentially use humor, definitely personalize with an account name, the company name or the person's first name. Those would be my main tips. Also, I shared in the presentation on the day that the best performing subject line for open rates is, I've got your wife. That will always get a lot of opens,- [laughter] Mark: -but you will have a lot of angry and annoyed people because you've tricked them. Never trick, be honest, be sincere. Use humor only if it's right with you and your audience. Some audiences you'll be able to get away with more humor than others. Peter: I like that idea of not using the main domain for the email outreach, could you briefly speak about that, why and how that works? Mark: Yes, sure. The best practice really is to pick a domain which isn't your main one. Let's say that your domain is companyname.com. Try and find a domain which is very similar, but it's .io or .co or whatever variation it may be or you might want to say getcompanyname.com. What you want to do is, even if you're doing everything right, you're taking time to research your ideal customer profiles and understand your buyer personas, you really understand their pain point and you have a fantastic product or service that can solve their problem and you're not spamming people and you're sending small volumes out at a time. You've warmed up your domain, you can still get triggered as spam. You can do everything right, but send the message to somebody on the wrong day and they mark you as spam. Also, if you're not personalizing your outreach and you're taking a very template shotgun approach, you will also be sending the same message out over and over again. That's what the spam filters are looking out for and it reduces your chances of delivering emails in the future. The main reason why we say to use a spare domain is because whilst you be able to do the right things, you still might be marked as spam on your cold email outreach domain which means that it can affect the deliverability of your main domain if you're not using a separate one. That means that your internal emails to each other, to your team members, may not even be delivered because you've been marked as spam so much. I've seen personally, companies who have really struggled with this in the past. Peter: All right. One last question, everyone who is from the European Union and you being from the UK, still count. They would ask, of course, how does that work with the privacy laws with GDPR and others? Mark: What I'd always, first of all, is to say get professional legal advice. This isn't legal advice, but if you can find the email address and it's publicly available and you have legitimate interest to message them, then you should be okay in using their email address to send. Also, you could do the research on LinkedIn and connect with individuals on LinkedIn and not even have to do email for the outbound prospecting. That's what I see some of our European clients doing with the data that they're using. However, the majority of our customers are in the US and not affected with the same privacy laws. Peter: All right. That was very very interesting and a lot of great info. We will be able to attach your presentation to the podcast notes so that everyone can go into to check out for the whole presentation. Is that right? Mark: Excellent, yes, that's perfectly fine. Peter: Excellent. All right, Mark. What are your future conference plans and where can people find you on conferences or where can people contact you online if they would like to talk about everything that you do? Mark: Great question. We're planning our 2020 conference plans at the moment. There's still a bit TBC. I'll certainly be speaking on more podcasts and online summits, but if you'd like to speak to me in the meantime, the best place to find me is on LinkedIn, where you can search for Mark Colgan, that's C-O-L-G-A-N or you can email me at mark@taskdrive.com. Peter: All right, and I will, of course, add all of those links to the show notes so if you're listening to just open your podcast app and find all of the links to Mark. Mark, thank you again for being on the podcast. Have a great day enjoying the sun and hope to see you around. Mark: Thank you very much, Peter. It's been great. Thank you. Peter: Bye-bye.
Aurimas Juodka, AJ for short, is a “gentle giant” - intimidating in stature and size, yet very pleasant and thoughtful when you chat with him. Originally from Lithuania, we met at DMSS and geeked out on biohacking, SE Asian hotspots, the health benefits to eating organ meats and intermittent fasting, Bali’s hidden gems, key biomarkers and how to track them, and what a healthy lifestyle in a truly holistic manner entails. In this podcast we cover these topics as well as what what AJ considers the six fundamentals for ultimate health: Sleep Stress Management Nutrition Movement Environment Mindset AJ’s goal is to help people go from good-to-great and reach their optimal health. Listen if you’re interested in bringing your body to its peak potential as we also discuss cryogenic therapy, infrared saunas, and hyperbaric oxygen therapy...you know, the usual biohacking stuff. :) AJ’s Links: The High Performance Retreat Thriving Wellness Well With AJ Well With AJ on Instagram Other Relevant Links: Oura Ring VieLight Blue Light Blocking Glasses AccuPressure Mat RFID Blocking Phone Case Radiation Free Tubular Headphones P.S. If you liked the show, please leave a review on whichever podcast platform you listened to it on. Positive reviews help others find our work. And if you didn’t like the show, please send an email to podcast@spreadgreatideas.com to let us know why so that we can do better next time. Thanks!
Alexandra Tachalova (Linkedin or Twitter) is the organizer of the Digital Olympus conference and she does one thing in life. Generates backlinks. So if you want more backlinks, you should listen to what she has to say. This is her presentation from the DMSS 2019 in Bali, check out her presentation below. Smart link building how to stop following best practices and start getting links from Alexandra Tachalova Podcast transcript Alexandra Tachalova: So when I was the very first time doing link building, I spent the first three or four months painting those features and well, I believe I did notice one or two links. Peter: This is Time4Marketing, the marketing podcast that will tell you everything you've missed when you didn't attend the marketing conference. Hello, and welcome to the Time4Marketing marketing podcast, the podcast that invites the best marketing conference speakers to come and sum up their presentations in five minutes. It's 2020 Happy New Year to everyone. My name is still Peter and I'll still be your host for this podcast episode. If you would like to know more what is going on on the podcast, you could visit the time4marketing.com website when you have forum where you could subscribe to our email newsletter or just subscribe to this podcast. If you want to talk to me, you can find me on my web page, seos.si. Enough about me. I hope you're having a wonderful new year. With me today is Alexandra Tachalova. Alex, hello and welcome. Alexandra: Hello, Peter. Thanks for having me. Such a pleasure and honor being here today. Peter: Alex, I'm very glad that you are here with us. Where are you located? Alexandra: I'm based in Saint Petersburg, which is not in Florida, but in Russia. Well, we are based on the same continent with you, not really far away from you. Peter: True, true. But Russia sounds very cold. Is it unbelievably cold right now? Alexandra: No, it's not unbelievably cold. We are going to have a Christmas and New Year without snow. Right now it’s +3 +4 five. Yes, just rainy. Peter: Alex, you are the founder of the Digital Olympus Conference. Tell us a bit more about the conference and tell us a bit more what you do in your everyday job life. Alexandra: Well, first of all, let's chat a little bit about the Digital Olympus Conference. That's going to happen on the sixth of April in Kraków, which is based in Poland. We have very, I think inspiring lineup. We have Aleyda Solis, Michal speakers, Lukasz Zelezny, Fernando Angulo, Leonardo Saroni from Booking, Judith 'deCabbit' and many, many other quite well-known experts. We are a very affordable conference because the cost, our POS is less than 100 that. That's more or less about this Olympus Conference and hope to see you guys maybe-- by the way, you don't even need to go to our conference. You could also join us online because we do a free live stream. Even if you can't come personally, then you have an option to join us just online. When talking about what I do besides Digital Olympus, I do link building. I have a quite small agency and it's just under the same brand, under Digital Olympus. Well, actually we built links mostly for B2B clients. That's what I think I know very well and that's my areas of expertise. That's the reason why I'm talking about link building quite a lot and write about link building covers intellectually. Did write a post for the MOZ Blog about the economics of link building. I highly recommend checking it out. Get tons of positive feedback. People were writing to me across different channels and they really love this stuff because not a lot of experts sharing it, the real cost of link building and why like different options cost different- costs differently. Yes, that's a good one, I think. Let me add one more thing about my personal life. If you go to any of my social media channels, you'll find me and my horse. I'm really into horse-riding, in particular dressage. That may be my second fashion after digital marketing. Peter: To go to your presentation, you spoke-- Well, you speak at a lot of different events. But I contacted you because you spoke at the DMSS in Bali in 2019 with-- Alexandra: That was my excuse to go to Bali. [laughter] Peter: That is a lot of people's excuse to go to Bali. It’s business. I can write it off on business expenses. Your presentation title was How to Stop Following the Best Practices and Start Getting Links. Alex, here are your five minutes for your presentation. Alexandra: I was talking about how exactly we built links here at Digital Olympus, what we do. First of all, we don’t follow any best practices. If you go to, just you know, to Google on quite well-known digital marketing blog, you'll find tons of- they're sharing how to do link building like 66 best link building strategy that you need to do today or tomorrow. Don't do that because they are quite useless being honest. The reason behind it that they're overused. Also, well, I have something more to share here besides like, they are useless because we've already tried them and they don't work but besides me there are some data. For instance, some time ago, Brian Dean teamed up with Pitchbox, which is an outreach tool and they analyzed thousands of email outreach pitches. Well, they found out that their average response rate is quite low, in fact, below 9%. That's the reason why I think doing link building by following those strategies is not the right way to go because, let's imagine if you sent 100 emails, you might get only one or two links because the response rates while any link builder know that response rate doesn't equal to getting a link. What I suggest doing-- First of all, what we don't do, definitely we don't send mass emails because they have a quite poor response rate. Instead of these, I would recommend going to people that are already aware about your brands, so with whom you've already established a relationship. The reason behind it that they're much more responsive and eager to communicate with you, so your emails won’t be ignored. Plus they know you, they trust you so you could try to get a link from them. But for sure it's not just because you are so good and your content is so good, you need to give them something back or visit it because people understand the value of links. My recommendations will be, well, if you want to work with though then do it like really do link building. That's actually the most beneficial way of doing it because if you partner up with a company that doing link building on a scale, so they’re also investing in this process, then you could build much more links because they know more people, they write to more blogs. But you need to return them links back. That's where we are coming to an indirect link exchange. You need to contribute to other blogs but not to build links because it's very expensive. Well, for sure you could do this, but it's much more like, it makes much more sense to do it, to return things back to people that could also generate links, so you are doing indirect links exchange. Well, for sure not only links can be cured as something available for people, someone or connection the rest of others with hype or like, for instance, your clients. If you are checking your circles. What you do, you check your clients, your social media followers, your partners as well. Anyone who basically knows your brand and their whereabouts, your existence. Well, if you talk about liners, they might want to, something like your specs, they might want to, so you send them your secs and get a link. Well, for sure don't do like the majority of people do like sending here is what like-- send an email, how does it look like? For instance, I deliver this awesome blog post and I've been following you for ages and then the reason why you need to give me a link back, well, quite stupid. They don't owe you a thing so don't do that. Instead of these, what I would recommend doing, first of all, connect with them and do something valuable for them. For instance, like link back to them, sending soundtracks. Only after these, ask whether there is any chance to link back to your awesome, insightful blog posts. That's very much it. The last tip will be, if you want to find people that write across various blogs within your niche, most probably they're doing link building because that's the reason why they write to different blogs. On a regular basis go to BuzzSumo experts, the list of contributors because at BuzzSumo allows you on the most popular blogs and then search via those author names inside BuzzSumo. Going back to BuzzSumo and see whether they write across different blogs or only write on this one article. Your goal is to find those that write across a quite big number of blogs like me. For instance, I write on different blogs like Moz, Search Engine Journal, co-marketing [unintelligible 00:10:50] excel, and et cetera. That's very much it. Peter: Okay, excellent. Alex, how important do you feel are links still in SEO and even more, are they getting more important or less in the last years? Alexandra: I think they're like, there should be one more guy here that-- there will be a very interesting conversation because I'm sure, yes, for sure I say links, the main reason why sites are ranking at the top of Google results and then we need an opponent here, someone who is really- truly believe that technical SEO on-site is so then the reason why sites are ranking. The thing here that I know how to build links and I see that when we build links to our clients' websites, the clients pager they grow. I see how it works. Then the reason why I believe that links are really important. However, I don't really do technical SEO so I don't see any correlations between technical SEO. I'm not observing them because I don't do that. Each time I just meet people that do technical SEO they are like sharing, "No, you don't need links, you only need to just to nail your calls or whatever it is." There are one more very important thing that everyone should remember. If you have a small website, I mean it's not a big e-commerce brand, you don't have tons of pages. I don't think nailing your technical off-site SEO would help you like really change your situation, especially if we are talking about highly competitive niches like IT, well, digital marketing or something like that. You could do whatever you want with your website. Make it very fast, make it very, very beautiful in terms of your course but unless you have links, it's not going to work. Peter: Especially business to business websites are usually in such a way that it's small content. Alexandra: Yes, just because your competitors are doing this. The problem with all those things that related to links, if people around you within your niche heavily invest in link building, then Google sees it and reacts on those additional forces that are impacting the SERPs. Then the problem is, well, imagine no one would be doing link building and then I could imagine that links won't be so important because Google will be looking at other factors. Since we have links and links are the core of Google [unintelligible 00:13:56] still because they are recommendations. We are recommending something like in real life. When I recommend something and I'm a trustworthy source because, for instance, I recommend something because I really know I think the digital marketing, I am a trustworthy-- people believe me. That's the same with links. When you are a trustworthy website and do you say like, "Okay, I linked to this website," you basically say that the website that you're linking to is also trustworthy and that's how Google overlays things. Peter: Probably links are going to be important for always. Another question-- Alexandra: I think so. yes. Peter: If I'm a company and now what is the distinction, when should I decide to find someone from the outside to help me with my link building and when should I do it by myself inhouse? Is the size of the website, the criteria or-- When should I look for someone to help me with my link building? Alexandra: When it comes to digital marketing, well, I'm a big believer that you need to try it on own. When I have a potential client that tell me, "Look we might hire you or might not because we are right now considering doing it on our own." I say like, "Look do it on your own because you see how it's hard, first of all then if you see how it's hard, then you might see a value in my services." You just try it, you see that it's very hard because it's very hard, you barely-- Even if you do guest blogging, it's very expensive so you would just spend the very few months just trying to pitch something to someone and receive a lot of no most probably. The thing with link building or when I think you need to outsource these types of things, well first of all, when you want to do it faster. You hire an agency. Because the main reason why people hire an agency like us or agencies like another like other guys because they've already established those relationships so they want it just to capitalize on what we've already done. Starting from the very first month, we could build up to 30 links per client. We've already know people so we just simply sent emails and they said, "Okay, we'll do this." They need to do everything from scratch. When I was the very first time during link building, I spend the first three or four-month painting those features. I believe I do notice one or two links so if you linked that was all I was very frustrated and I was like why? Because you need to spend around two, three years establishing those relationships and then everything is easy. The second situation when you need an agency when you need very specific links. You've already a well-known company-- well, you don't need average links, you need very specific links to very specific pages. For instance, category or it might be even commercial pages. Then you could try to go to a link building agency and ask them whether they could help you. Because you have such clients from an enterprise sector, They are very well known company but they want to run better by some of their category pages because that's their commercial pages, that's where all the revenue stream is coming. Yes, in some cases, you could do this. The best thing about email, personalized email outreach is that you could even build links to those pages as well. Not for each and every company but if you are talking about well-known and if you know, people, you could do this. Actually, we have a few clients for whom we are building links to commercial pages. Peter: Excellent. All right, I think that's it. Alex, if people would like to contact you or talk to you more about link building, where can people find you? Alexandra: That might be LinkedIn but please, if you want to connect with me on LinkedIn, write down a short message. I have already 200 connections that are pending. I just want to be sure that I'm not going to skip your connection request. Just write down something like, "I heard you on podcast something like this and then the reason I'd love to connect, I just greatly appreciate it." Or you can just go straight to Twitter which allows you to connect with me directly by following me and asking me question there without sending any super tracklist to connect. [chuckles] Peter: All right. Thank you for being on the podcast. I'll add all of the links about the stuff that- Alexandra: Thank you, Peter: -talked about in the show. I will also add your presentation into the show notes so if people want to go deeper into the content, they can- Alexandra: Awesome. Peter: -do that. One more thing, do you have future conferences lined up? Where can people find you if they want to see you speaking live? Alex: I think the biggest one that I have in my calendar is BrightonSEO in April, so if you'll be around- If you plan to come to BrightonSEO hope to see you there and for sure I'll be speaking about link building, which is a quite hot topic right now. It's on the rise. If you are based closer to me in Eastern Europe then SEO zraz in Bratislava, right? I think so in Bratislava, will be in February and so well, our own conference. I won't be speaking there, but I'll be there and so well, I'll be just taking care of technical things at Digital Olympus and if you're based somewhere in Poland, hope to see you at our own event. Peter: All right. There's a lot of opportunities. Okay. Alex, thank you very much for being on the podcast. It was great talking to you and hope to see you around. Alex: Hope to see you, Peter. Thank you very much for having me. And have a lovely Christmas.
Shayne Brian (linkedin) is the Director of Voice at Elevate Radio & Podcasts, a company that helps other companies start, run and scale podcasts. And they are good at it :D Shayne was invited to the DMSS 2019 where he talked about how to use podcasts to elevate your message. If you are interested in to podcasting, here is the FREE offer that he talked about on the podcast, you can join the Podcast Essentials Program for FREE (valued at $197). And, check out his presentation, a video recorded at one of his previous conferences. Here the transcription of the talk we had: Shayne: Think about some of the big podcasts isn't what they're known for. In fact, the reports just come out this week. The number one podcast for 2019 in every single country is Joe Rogan, then there's also GaryVee, and John Lee Dumas. They all have massive followings because they have shows that's consumed almost daily. Peter: Hello and welcome to the Time for Marketing podcast. The podcast that brings you the best marketing conference presentations in five minutes directly to your podcast. Every 14 days on Mondays in your-- whatever podcast that you like to use. My name is Peter, and I'll be the host for this show today, and the same way as I've done the previous 27 episodes as this is episode number 28. Of course subscribing, and viewing, and subscribing to the newsletter and everything else that you have to do so that you get the next episodes that we already have lined up. It will be very interesting. Today with me from the other part of the continent, not continent. The other part of the world, is Shayne Brian. Shayne, hello and welcome to the podcast. Shayne: Hi Peter, and thanks for having me on the podcast. Yes, I'm sitting here in the heat in Australia getting ready for another hot Christmas. Peter: I envy that so much. I love the snow that we're getting, but on the other hand, I love being able to sit on the-- I imagine you sitting on the beach drinking cocktail and [crosstalk] Shayne: I'm sitting on a beach drinking beer while I'm talking to you. Peter: All right, excellent. Shayne: No, I'm not really, but that would be lovely. [laughter] Peter: Shayne, you are the director of voice at the Elevate Radio and podcast company. Tell us a bit what you do, what your company does. Shayne: We actually help people create podcast, so we help people produce podcast, distribute podcast. I actually started out in radio of being in radio for many many years, and I just love the whole environment of radio. I love music, and that was one of the things that really attracted me to creating Elevate Radio. It originally started as a radio station called Soul Traveler Radio, and we changed the name just last year to Elevate Radio. Over the last three years, we've seen podcast just come out of the woodwork. In fact, five years ago I was trying to convince businesses that they needed a podcast and they're like, "What's a podcast? You're crazy. No one's going to listen to a podcast." And here we are talking about podcast. Peter: Yes, this is the position where I feel that in your Europe, a lot of companies still sit. I feel that podcast in the United States have blown up immensely, but in Europe it's still going why. This is why I was interested in having you to the podcast to try to talk to companies and all, and why they should do that. Shayne: Yes. I just want to say, 95% of the podcast at the moment reside in the US, so the US have really embraced it. The other countries are really picking it up Europe and Australia. Don't be surprised if you start to see the podcast really start to become bigger and bigger in Europe. Peter: If you are one of the podcast, you are one of the hundred thousands. If you're one of the vlogs, you're one of the hundred million vlogs, so the option to get there it's still much better actually, right? Shayne: It is. Yes, it is. I'll actually present some of those figures in the talk. Peter: That's good for the podcast because you had a presentation at the Digital Marketing Skillshare, of course 2019, in Bali. How was the conference? Shayne: Fantastic. Actually, one of the best conferences I've been to. It was pretty funny, because it's very much SEO social media marketing conference. I contacted the lady that organizes it, Lisa, and the gentleman that runs it, Bree, and I said, "You need a podcast, or you need to be talking about podcast at your conference." They're like, "Why? Why are we talking about podcast? It's digital marketing." Then when I actually spoke, they realized that it's very much a massive part of digital marketing these days, and it can be something that a business-- Well, it's something the business should be thinking about as part of their digital marketing strategy. The conference itself, fantastic. Met a lot of amazing people, a lot of amazing guys. Actually, met the guys from Authority Hacker who are based in Germany. Their whole business that they run is based around a podcast, because the podcast works. Peter: Yes, and for whenever who is interested in doing any SEO, the Authority Hacker podcast is one of my favorite podcast. That means a lot. Dave elevated their business well once they've started doing a weekly podcast, and really sticking to the schedule of once a week immensely. I've been trying to get them to this podcast, but wasn't really able to get through any of those two guys, but I will get them. I will. All right, your presentation was nine ways to monetize your message using the power of podcast. I think that this is the time and place where we should go to your presentation, so Shayne here are your five minutes. Shayne: Thank you. I'm actually going to not go too much into the nine ways, and I'll give you a link to the full podcast for the full presentation at the end of the podcast. What I really want to talk about is stories, and I want to talk about the reason why we love podcast so much. Pretty simply, the world love stories. Since the beginning of time, we've actually thrived on hearing stories. What started as stories told around campfires of Gods and monsters. Developed overtime, and yet even with all of the advances in technology at the start of the last century, there we were again telling stories on radio players like the famous War of the Worlds that cause mass hysteria. Stories can motivate, thrill, scare, or simply portray a snapshot of our lives. A moment in time that our message, our greatest truth hits the ears of our audience for the very first time. The moment when you can hear a pin drop, a heart beating. Out of the silence, comes our story, your story, the story that you've been dying to tell. Now, when I first started in radio. I was told that I didn't have a voice that was good enough. Then for the next 20 years, I hid my voice. I did everything in radio except go on air. It was easier for me to become invisible than to suffer the embarrassment of having a voice that wasn't good enough. Now years later, I met my wife for the very first time. During that very first coffee date, she said, "Wow, you must be an announcer because your voice is perfect for radio." It took 20 years of hiding, and in one moment everything became crystal clear to me. Something triggered in my brain, and I knew that I had to let the old story that I actually let that old story become my reality, and that I had to now let it go. Now, when I mention it to people, they can't believe that I allowed that thinking to beat me, but that's why I love doing what I do because you can never ever underestimate the power of a story, and the effect it can have on you, and on others. The question remains why podcast? Well, because it's the fastest moving media on the planet right now. Now we know that everybody loves to hear a story. We can understand that it's surpassing growth rates of social media, and that there's no chance of slowing it down. In fact, 2020 is being heralded as the golden year for podcast. In the last 12 months, podcast consumption growth rate has become so big that the Spotify CEO Daniel Ek set aside 500 million dollars at the start of 2019 to acquire a podcast start-up companies. Now, it begs the question, why would a streaming music services spend that much on podcast? Here's the truth. The average age of podcast listeners is 25 to 34 with 35 to 44 coming in next. I have to say it's actually becoming an even greater area with 45's to 54's now listening as well. Podcast ad revenue has grown as a result of the increase in the market, has grown 1,000% in five years. Now, if you just think about that for a minute, it's actually staggering. According to recent reports by iHeartMedia, their digital revenue which includes podcasting increased by 33% in the third quarter in 2019. Traditional revenue decreased by 0.6%, so what does that tell us? Advertisers are placing more faith in the emerging podcast scene. To back this up, Forrester Research has predicted that podcasting will be a 1 billion dollar market by the end of 2020. If you are incorporating podcasting into your marketing plan then that is a massive chunk of income and potential business that you're letting sit by. It's time that your business jumped on board the bandwagon. According to Statistics, musicsgoomf.com, and also the companies, Nelson and Edison. In 2019, there were 700,000 active podcasts, 29 million podcast episode and the average listener consumed seven different shows per week. To top that off, 45% of the listeners are well-educated and have a high income. Now, think about this for a minute. Not only are they smart, they're spoiled for choice and they listen to a lot of shows. You have a lot of competition and it will only increase in the next couple of years. I didn't mention these statistics to depress you, instead just to help you see that if you really plan out your podcast well it can bring in well-paying clients that are dedicated to devouring your shows every week. What does that mean? That means that podcasts become a source of trust for many people. Think about some of the big podcasters and what they're known for. In fact, the reports just came out this week. The number one podcast for 2019 in every single country is Joe Rogan. There's also Gary Vee and John Lee Dumas. They all have massive followings because their shows are consumed almost daily. They also have a call to action on their shows. Joe Rogan has special sponsor offers. John Lee Dumas has affiliated links and Gary Vee has calls to action to work with his media agency. What actually happens is, their listeners become intimately involved with the podcaster not in a creepy stalkers way but in a way that means that they will look up to you as an authority and will trust what you have to say over others. That's what's happening in the podcast arena and what we actually do is we teach you how you can as a business cash in by telling your story and actually ride the Tsunami that's actually heading our way. We will actually show you how you can leverage both your message and your story to bring in a cash flow for you and it's really important that over the next few years or actually even the next 12 months that you consider podcast as part of your marketing strategy. I think that was five minutes [laughs]. Peter: All right. That was somewhere around there. I will add the links to your presentation to these show notes but If I am a CEO or marketing director of the company and you've just convinced me, I want to do podcasting, just thinking, how do I? What is the first step that should be done? Shayne: It's really simple. There's a three-step process that we operate with. The first one is to know your story. Everybody in business knows their product really intimately and can build a story around their product, to make it sound interesting. The second thing is record. Get your phone out, buy yourself a Blue Yeti that can plug into your laptop or your computer and just record yourself speaking or record yourself chatting with somebody else about your topic then send the file to us and we edit it. We create the podcast for you and it's as simple as that. Peter: The podcasting Gimlet Media is the podcasting company that everyone speaks about because they were acquired this year. When I check out their podcast that they are doing for others, it seems that doing interviews with smart people is the solution that they are going with for other companies. Would you agree that this is probably the best way of how to do podcast? Shayne: There's a couple of different ways and it really depends on your budget. Let's be honest, if you want to do a simple podcast, the easiest way is to interview someone. Why would you interview someone to promote your business? The simple thing is this, if you have aligned yourself with someone who has a similar message to you and who can speak about what your business is about then what's actually happening is you're aligning with their audience as well. If you're doing an interview with someone, make sure it's someone that has got a lot of following, bringing some good following then they will actually share your podcast. Because they're in a similar business to you, you know that the people that are listening to them are going to be wanting to know more about you as well. That's the first thing that they do and the reason why they do interviews but the other thing that Gimlet is really big on and this is becoming a much bigger. In fact, we're actually in the middle of doing two of these podcasts at the moment. Gimlet are doing curated podcasts. What a curated podcast is as a large corporation, you could turn around to us, for example, and say we've got a budget of $100,000, we want to put together like a 26-episode podcast series. We don't know where to start. We don't even want to talk on the podcast. What can you do? What we would do is we would actually sit down with them and create a podcast, bring on a host, bring on journalists, bring on whatever it is that we want to go down, whatever path we want to go down. We're actually doing this with one of the survivors of the Waco tragedy that happened in America and he was actually there on the ground when the place got burnt to the ground and everybody died, David Koresh and his followers. We're actually curating a podcast and getting interviews and putting it together and it's called Waco: The inside story. I think this is becoming even bigger, the curated podcast than just the interviews and that's what Gimlet are really focusing on as well now. Peter: We are still at the time where it's pretty hard to measure the success of a podcast, right? Different platforms have their different metrics. Is there a modern new way of how we are better able to handle that? Shayne: I actually have a process that I follow that was taught to me by one of the big podcasters in America called Steve OSHA. I call it the thousand dollar funnel and basically what it is, is this, if you've done a podcast and it's been a successful podcast and people really love listening to you, they've actually started to trust what you have to say. After listening to you for an hour, they are going to want to know more about you so by providing them with the link for a free giveaway or a free offer, you're actually going to be making sure that the listener that has begun to trust you will connect with you. Now, at that point of that free offer, once they've clicked that button, what he actually does is he has another link that pops up and it might be a $5 offer then he'll have a third link that pops up and it might be a $45 offer. By doing that you're actually creating this flow for people to go through, this funnel for people to go through. Because they've trusted you in listening to that podcast and they've come on and they've downloaded that free ebook or whatever it is that you're offering them, the next step of them pulling out their wallet and actually doing business with you is a lot easier. That's how we can actually measure the process and the reason he calls that the thousand dollar funnel is because every time he appears on a podcast, he makes a thousand dollars. It's really simple [chuckles]. I think it changes every time but obviously it's something-- that's what he calls it but the concept is really simple and it's a really easy way to measure the success of not just people listening to the podcast but the success of what you're saying, how successful are you at conveying your message to the public. Peter: Don't use vanity metrics, use metrics that really impact. Shayne: Don't use vanity metrics. Peter: That's very good idea. Shayne: That's for sure. You want to look at the hard figures. I'm going to say that I'm actually going to give everybody that's listening to this podcast free access to one of our programs that will teach you how to prepare yourself for podcasting. It's called podcasts essential. I'm more than happy to offer that to all of your listeners. Peter: Okay. I think that's it. Shayne, where can people find you do you have any future conferences planned already? Shayne: Look I actually have quite a few things that are coming up next year. You can find me on Facebook. Just look up Shayne Brian and connect with me on Facebook, on LinkedIn. If you go to elevate podcast.com, that will take you through to our podcast power program. I'm actually going to give you a link, Peter, that you can actually share with everyone that will give people access to our special offer which is the podcast essentials. This is something that we normally sell for $97 and I'm happy to give that away to everyone that's listening here. Peter: Excellent. I'll put that to the show notes and in the show notes you'll also find the whole presentation. That means that there's a lot of value for you to open up the time for marketing.com website and find the show notes for the podcast. Shayne, it was great. Go and enjoy your beer on your Australian beach that you are enjoying. Shayne: [laughs] I will. I'll have a prawn as well. Peter: Excellent. Very good and thank you for being on a podcast and have a great day. Shayne: Thank you, Peter, it's being pleasure. Peter: All right, bye-bye.
Beberapa hari yang lalu, saya ikut 2 acara conference, DMSS di Bali & Webmaster Conference di Jakarta.Apa insight dari 2 acara ini?
Jason's at the ACE Expo once again on this newest episode of Strategy With Jason! His guest is Matthew Billings, Eastern Regional Manager of PBS Systems Inc. The two discuss dealership training, dealership management systems (DMSs), and more!
The Paul Minors Podcast: Productivity, Business & Self-Improvement
In this episode, I interview an internet marketing guru, Miles Beckler. I met Miles and his wife Melanie in Bali last year when we were both speaking at the DMSS conference. Miles spends half his time doing this internet marketing for his wife's online business Ask-Angels. Through that experience Miles has learned a TONNE about internet marketing. He now shares everything he learns on his blog and YouTube channel, giving away all the secrets that other internet marketers charge for. Today, I'm not so much interested in tapping into Mile's knowledge of internet marketing (you can check out his channel and blog for that). Instead, I focus on how to start or grow a successful online business, productivity routines and best practices. Show notes » PaulMinors.com/110 Download my productivity blueprint and learn the processes and tools I use to be more organised and achieve more in my business and home life. You'll also get my FREE 3-part video training series where I'll explain 1) 4 simple steps to supercharge your productivity 2) common mistakes to avoid 3) the 10 productivity tools I couldn't live without. Download here » https://paulminors.com/products/productivity-blueprint/ If you enjoyed this episode, please subscribe to the podcast. I'd also love it if you could leave me a review. Doing this will help more people discover the show so they to can get more done and get more out of life. Intro/Outro Music: "Synthia" by Scott & Brendo --- Send in a voice message: https://anchor.fm/paulminors/message
Every-so-often, Melanie and I play a little mental exercise called "how did we get here?" We connect all the dots that lead us to this exact point... Right now, I'm sitting in a beach-front AirBnB on a tiny island in the Atlantic Ocean off the coast of Africa... It is a Spanish Island and the locals are out in full force enjoying the sun and the beach today... Semana Santa starts tomorrow and this will be my second time experiencing this amazing holiday week in a Spanish speaking culture... Over lunch, I was just blown away at the fact that we've got a couple weeks in this amazing little paradise and started to connect the dots. I'm here because I had a couple week break between two speaking gigs... And flying across the globe repeatedly is not my style. I got these speaking gigs because of two other speakers I met at the DMSS event in Bali... I landed the DMSS event in Bali because of a talk I gave on the Nomad Cruise a couple years ago... Now here is where the connecting the dots game is truly amazing... When I threw my hat in the ring for the speaking gig on the Nomad Cruise, I had no idea it would lead me here... To this moment on the Grand Canary islands! As the path unfolds, all we can ever see is that next step... Only when we take that next step, can we see the one after that. But, most people are STUCK trying to see every step on the path before ever getting started! They want to see how all the dots connect, first... But the truth is that you can only connect all the dots when looking back! So the 'trick' to it all... Is to just start! Get some momentum on your side and keep taking steps forward! Not every step that lead me to this moment on this beautiful beach with crystal clear blue water was fun... Not every step felt like it was 'progress'... Many steps felt like they were taking me in the completely wrong direction... But I kept going and the path that has unfolded has been absolutely amazing. So, I ask you... Are you taking steps forward every day? Or... Are you 'stuck' trying to figure it all out before getting started?
Get my entire keynote speech on Facebook Advertising from the Digital Marketing Skill Share (DMSS) conference in Bali. "The Secret To Low Risk, High Reward Facebook Advertising" This presentation is the culmination of years in the trenches with Facebook Ads and over one hundred thousand dollars in advertising and education. Important videos to go deeper with your Facebook advertising education are at the bottom of this comments section! When I was asked by the organizers of DMSS to share my Facebook advertising knowledge with their audience through a one-hour keynote speech I knew I had to bring the most valuable speech I've made to date. So I started from scratch with an all-new presentation that has been updated to help you maximize your Facebook advertising budget so you can get the most leads and customers for the least amount of money. This is more important now than ever with Facebook's advertising costs continuing to rise and the performance declining due to increased numbers of advertisers. In this video I cover the absolute keys to success for Facebook advertising and I lay out a complete process for planning and executing successful marketing campaigns on Facebook. We start by looking at the marketing theory that is required for you to focus on in order to run successful Facebook ads. Then we get to the content you are required to have in place on your site in order to leverage the benefits of advertising on Facebook. Finally, we get into the actual plan... The 'how to' behind running this kind of Facebook traffic. Now this video is designed to be an overview and if you want more specific help, check out these videos: How to advertise on Facebook: www.youtube.com/watch?v=XYY6zn3c8Xk&list=PL0sOKzn__yK2WLfPcyzwnULUV3uy8031s Facebook Audience Insights: www.youtube.com/watch?v=1g17t182OgA&list=PL0sOKzn__yK3YxQwJZ6Jo3z5zckrdowAw How to analyze Facebook advertising data: www.youtube.com/watch?v=mcAE1CX-09Q&list=PL0sOKzn__yK1uMYzAwJwIMMT5WDF46Qcl Facebook ads and opt-in pages reviewed: www.youtube.com/watch?v=or7HZaMyt_c&list=PL0sOKzn__yK3VNE2RQou_TQ7cQtC65-6-
After the DMSS conference, 40 attendees gathered as a group to go deeper with our marketing education. I ran a Facebook Advertising question and answer hot seat session which this is the recording of. Guests were invited to join me for 10 minutes each to ask their questions about Facebook advertising and more... I offered my insights and answers to help them find the Facebook advertising strategy that best fits their needs. Sometimes we looked at why Facebook may not be the best advertising or marketing channel and what may be best for them. I only had one microphone on me so some of the questions may be difficult to hear and I may be louder than they are, so I will definitely need to figure out a solution to better record them moving forward. Enjoy and I hope you get value from learning more about the answers to these guests' questions!
This is a recent interview about the Digital Marketing Skill Share conference and digital marketing in general... With a bit about my story mixed in. This is going to be used by the Digital Marketing Skill Share team at www.DMSS.io to promote their upcoming event. The interview was conducted by Syed Irfan Ajmal and you can learn more about him here: www.syedirfanajmal.com/ Since I was getting interviewed, I figured it was a great opportunity to capture this on my end and share it with you, too... Content marketing is all about using and re-purposing any content and marketing material you can, which is exactly what I'm doing here.
We're into DMSs here and DISs and this is both. Subscribe in iTunes Subscribe in RSS Direct Download SoundCloud Playlist Facebook Page
Two Beers, a filmmaker from Boston and walking-breathing encyclopedia of hip hop, collabs with his (actual) brother Gasoline Monk on this mixtape of hip hop classics. These tracks from the golden era of emceeing remind us how far a lot of rappers today have strayed from the soul of the music. From ODB to Slick Rick to Masta Ace to Nas, there's only one rule to this mix - bring the dope rhymes!
An all-vinyl mix from DMSS' own jazz-force, Metronome Thumbprints. Check the full track listing at: http://www.mixcloud.com/DigitalMonkSoundsystem
Danish producer CRLF (a.k.a. Peter Dre) drops a mix of nothin but 70s synth jazz/funk/soul. A dose of some of the truest music of all time - and a history lesson for those who this is new to!
Pure underground bass bangers... starting with moombahton, ending with hip hop and touching EVERYTHING in between. A couple originals too. It's been a while since Bobby Digi & Gas Monk did a mixtape together... these ideas've been fermenting at parties around Boston for months!
LA-born DJ/Producer Mixzart drops the hypest set of bass/glitch hop/experimental electronic beat music you've ever heard - I got ten grand on it.
Denmark's Shatter Hands (reppin Greased Up Records) just dropped a new EP called THIS IS WHY WE CAN'T HAVE NICE THINGS. Now he's droppin some 404-drenched, glitched-out hip hop for us. Here comes a brand new flava in ya ear. Get Shatter Hands' new EP here: http://soundesc.bandcamp.com/album/this-is-why-we-cant-have-nice-things
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