Podcast appearances and mentions of jimmy burgess

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Best podcasts about jimmy burgess

Latest podcast episodes about jimmy burgess

Real Estate Unscripted
Adapting and Thriving in Real Estate Today

Real Estate Unscripted

Play Episode Listen Later Sep 24, 2024 46:40


In this episode of Real Estate Unscripted, host Marjorie Adam interviews Jimmy Burgess, a seasoned real estate professional with 30 years of experience. Burgess, affectionately called the "Yoda of real estate," shares his insights on how realtors and lenders can adapt to changing markets and provide value to clients. He emphasizes the importance of being in tune with the current market, utilizing both resources and experience to serve clients effectively. The conversation touches on the challenges realtors and lenders are facing today, such as market confusion and fear, but Burgess encourages professionals to rise above the noise and focus on providing clarity to clients. They discuss the significance of communication, staying positive, and being proactive in meeting client needs, particularly in volatile or uncertain times. Burgess also highlights the importance of building strong relationships, leveraging secret resources, and using storytelling to demonstrate value. Both Marjorie and Jimmy stress the importance of evolving with the industry, particularly with the use of video and other digital tools. They conclude by encouraging agents to focus on their ideal clients, embrace the challenges of the market, and stay motivated to grow their business.

Real Estate AI Flash
REAIF 038: A Look Back, A Farewell and New Beginnings

Real Estate AI Flash

Play Episode Listen Later Sep 11, 2024 10:34


In this special episode, I take a look back to our podcast journey, bid a heartfelt farewell to my co-host, Jimmy Burgess as he leaves the show and look ahead as to what's next with the podcast.   Real Estate AI Flash Podcast Site AI Playbook Join the Real Estate AI Academy waitlist   Lily / Nikki Effect   Rajeev Sajja on Facebook Rajeev Sajja on Instagram Rajeev Sajja on LinkedIn Rajeev Sajja on YouTube  

Paddle N' Fin
S4Ep052 - TPO Dock Talk - Brian Romans and Jimmy Burgess - Week of Service

Paddle N' Fin

Play Episode Listen Later Sep 10, 2024 84:12


We have a busy week ahead of us that includes Heartland K9's for Veterans and the Romans Warrior Foundation. Lots of events scheduled, lots of healing and of course, fishing!!! Join us for this prerecorded episode where Brian Romans of the Romans Warrior Foundation and Mr. Jimmy Burgess of Heartland K9's for Veterans sit down with us to talk about the amazing week of service that is about to unfold!! Learn more about your ad choices. Visit megaphone.fm/adchoices

Real Estate AI Flash
REAIF 036: SearchGPT: Have the AI Search Engine Wars Begun? | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Aug 28, 2024 11:53


For years, the search engine wars have been dominated by Google. But what if we told you that the world of search engines is about change thanks to AI technology. In this episode, we compare and contrast traditional search engines like Google with the emerging conversational AI tools such as Perplexity and ChatGPT's new SearchGPT feature. Hear our insights on how these innovations can benefit consumers, real estate agents, and broker owners. Traditional Search Vs. AI Search Engine We discuss the differences between traditional search engines like Google and conversational AI tools.  Traditional search engines typically provide a list of blue links, requiring users to sift through multiple sources to find the information they need.  In contrast, conversational AI search engines offer human-like responses, making the search process more straightforward and efficient. ChatGPT's Entry into AI Search Jimmy introduces SearchGPT, a new feature from ChatGPT, which has been launched for a limited audience of 10,000 users.  This entrant aims to compete with Google and Perplexity in the AI search space.  We speculate about its future availability and potential impact on the market, especially for users of ChatGPT Plus. Practical Applications for Real Estate We explore the practical uses of AI search engines for real estate professionals.  From creating market reports to building dynamic, up-to-date pages for clients, the possibilities are numerous.  Embracing these tools can save you significant time and make your workflow more efficient. "You're only limited by the creativity in your mind. Think of how you can utilize this to serve your buyers or potential sellers at a higher level?" - Jimmy Burgess. Resources http://www.realestateaiflash.com  AI Playbook Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja YouTube Channel Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook  

Everything Real Estate: Connecting Ideas With Action
Jimmy Burgess Shares How The NAR Settlement Can Be A Season Of Separation For Agents!

Everything Real Estate: Connecting Ideas With Action

Play Episode Listen Later Aug 1, 2024 48:46


CEO of BHHS Beach Properties Of Florida and Co-Host of the Real Estate AI Flash Podcast Jimmy Burgess Is back to discuss how the NAR Settlement can be an opportunity for agents to distinguish themselves from the competition. Jimmy shares his thoughts on working with both Buyers and Sellers within the new guidelines of the settlement, why your mindset is critically important, and how agents should be more like outdoor cats. Listen to find out why!

Real Estate AI Flash
REAIF 031: Custom GPTs - A Beginner's Guide to Get Started | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Jul 24, 2024 18:19


Do you need help with building Custom GPTs? In this episode, we demystify what they are and demonstrate the ease of creating one on the show. Listen to learn how to build your own Custom GPTs to enhance productivity and efficiency in your real estate business. Accessing Custom GPTs The good news is that you don't have to use the paid version to build your own GPTs. Those who used the free version of ChatGPT can access public Custom GPTs.  Rajeev walks you through the process of exploring and searching for GPTs, mentioning that 3 million public GPTs are available for users to explore. Building a Custom GPT Rajeev demonstrates the step-by-step process of building a Custom GPT. He explains the two methods: 'Create' and 'Configure.'  For this episode, we opt for 'Configure' due to its simplicity and efficiency. Practical Example: YouTube Marketing GPT To make the explanation tangible, Rajeev creates a Custom GPT for YouTube video marketing, focusing on generating titles, descriptions, and tags.  He provides tips on naming the GPT, writing an effective description, and crafting comprehensive instructions using robust prompt engineering. Real-World Application Jimmy illustrates the practical benefits of using Custom GPTs for repetitive tasks in real estate marketing.  Real estate agents can save hours by setting up systems for tasks such as video content creation, enhancing efficiency and productivity. Watch The Video Check out the video version of this episode linked in the show notes for a step-by-step visual guide.  Don't forget to subscribe to the Real Estate AI Flash Podcast and join the newsletter for the latest updates on AI and real estate. “Somebody listening to this will hear this, put it into practice, and get them some additional deals and more efficiency in their business almost immediately." - Jimmy Burgess. Resources http://www.realestateaiflash.com  Custom GPT Template Custom GPT YouTube Video AI Playbook Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja YouTube Channel Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

Real Estate AI Flash
REAIF 029: Apple Intelligence: What it means to agents | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Jul 10, 2024 14:17


Apple's recent unveiling of its AI tool, Apple Intelligence, is a game-changer for real estate agents. This innovative AI technology, promising to revolutionize business scaling, is a must-explore for all in the industry. Join us in this Real Estate AI Flash podcast episode to discover its unique potential. Scaling with Apple Intelligence Rajeev reveals that 64% of Americans own an Apple product, and the new AI tool is designed to enhance productivity with these products. He explains how it can transform your Apple product into a versatile personal assistant, empowering you to manage your tasks more efficiently.  Jimmy provides a practical example of how agents can use Apple Intelligence to ask questions. This AI tool is a valuable resource for gathering more information about a specific property, making it an indispensable part of your toolkit. Why Trust Apple With Your Private Information? Another reason why we're excited about the new tool is because Apple, a company known for its commitment to privacy, is one of the best companies to trust with your private information.  The company has taken drastic measures to ensure your data is protected at all costs, instilling a sense of security and confidence in your choice of technology. The Future of AI Rajeev predicts that voice search will play a significant role in the future of AI. As AI continues to evolve, so will our ability to enhance productivity.  A key method to achieve this is by instructing AI tools verbally, a more efficient alternative to manual input. “If you're an agent wondering how you can use AI tools daily, this may be a glimpse into the future.” - Jimmy Burgess. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja YouTube Channel Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook  

Built HOW
Kim Wennerberg - Building a Real Estate Career with Integrity and Perseverance

Built HOW

Play Episode Listen Later Jun 27, 2024 32:52


Lucas Sherraden hosts Kim Wennerberg, a seasoned real estate agent from DeFuniak Springs, Florida. Kim shares her journey, starting in 1998, through the ups and downs of the market, her invaluable mentorship from Jimmy Burgess, and her transition to owning Kim and Company. She discusses the importance of coaching, building a trusted brand, and staying motivated. Kim emphasizes the significance of genuine client relationships and hints at plans for expanding her team. Tune in for insights on resilience, faith, and the evolving dynamics of the real estate industry.   Connect with Kim at https://www.kimandcompany.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Real Estate AI Flash
REAIF 026: Our Top Takeaways From 25 Episodes | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Jun 19, 2024 15:41


In this episode of the Real Estate AI Flash Podcast, co-hosts Rajeev Sajja and Jimmy Burgess reflect on the impact of AI on real estate agents and share key insights collected from their experience on the podcast. Here's a breakdown of the key takeaways discussed in the episode. 1. Foundation Building for AI Success Rajiv emphasizes the importance of establishing a solid foundation for AI integration. Understanding the basics of priming, prompting, polishing, and publishing lays the groundwork for effective AI utilization in real estate activities. 2. Discovering AI Tools for Enhanced Productivity Both hosts highlight the significance of incorporating AI tools into daily operations. Jimmy mentions tools like Chat GPT, Manychat, and captions AI, and illustrates how these tools elevate social media engagement, response automation, and content creation. 3. Custom GPTs: Tailoring AI to Your Needs Rajiv delves into the evolution of AI tools, especially focusing on custom GPTs.  By sharing his experience in building personalized GPTs for specific tasks like crafting YouTube video content, Rajiv showcases the power of customization in optimizing workflow efficiency. 4. Lead Generation and AI: A Winning Combination Rajiv underlines the potential of AI in enhancing social media engagement through compelling copywriting and boosting email marketing effectiveness with optimized subject lines for high open rates. 5. Leveraging Affordable AI Tools Exploring the affordability aspect of AI tools, Jimmy emphasizes the cost-effective advantage of utilizing tools like Chat GPT Pro, captions AI, and Manychat to automate various aspects of business operations, making AI accessible and impactful for agents. 6. AI as a Strategic Mentor Drawing attention to the role of AI in strategic thinking and decision-making, Rajiv highlights the untapped potential of AI in guiding agents toward innovative solutions and maximizing efficiency. 7. Bright Future of AI Integration Jimmy reflects on the transformative potential of AI, envisioning a future where AI aids in preserving legacies and enabling conversations beyond physical existence.  Real Estate AI Flash continues to empower real estate professionals with actionable strategies and insights, showcasing the transformative power of AI in enhancing business efficiency and innovation. To stay updated on the latest episodes and insights, subscribe to Real Estate AI Flash and visit the podcast website at realestateaiflash.com. "Most people think of AI as their assistant, which is a good place to start. But I think if you don't move the role of your AI to a mentor, you're missing out in a big way." — Rajeev Sajja. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook  

Real Estate AI Flash
REAIF 025: NAR Settlement Scripting Using AI | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Jun 12, 2024 17:47


Are you a real estate professional caught in the complexities of the latest NAR settlement? Maybe you're unsure how to respond to your clients' tricky questions or looking for an edge to refine your negotiation skills post-settlement.  In this episode of "Real Estate AI Flash," co-hosts Jimmy Burgess and Rajeev Sajja unveil a game-changing technological solution that promises to equip you with all the answers you've been searching for. Click play to hear Jimmy and Rajeev break down how to use Chat GPT to tackle the NAR settlement head-on. Also, be sure to check out the YouTube video of this episode to get step-by-step instructions on how to do this.  Understanding Custom GPTs Always remember, Custom GPTs are like hiring a consultant specialized in a specific area. Jimmy and Rajeev share how real estate agents can use custom GPTs to handle tough questions regarding the NAR settlement. Also, those who only use the free version of Chat GPT stay on the lookout because you'll soon be able to use the custom GPTs! NAR Settlement Specifics Jimmy and Rajeev built a GPT with the extensive 109-page NAR settlement document and fed it reliable scripts for interacting with buyers and sellers. This ensures that the output is both trustworthy and adjustable over time. Jimmy emphasizes that this custom GPT is a valuable learning tool, allowing real estate agents to practice answering challenging client questions without risking trial and error. This support system ensures they are always prepared and confident in their interactions.  For instance, if you need to explain buyer agency to a client or answer questions about buyer commissions, this GPT provides thorough, settlement-specific information. It details various ways a buyer can pay their agent and outlines the value of seller concessions. As the real estate landscape continues to evolve, the necessity and value of staying informed and prepared is more crucial than ever. Subscribe to the Real Estate AI Flash podcast, leave us a review, and join our mission to strengthen the real estate community through knowledge and innovation. Together, we can harness the power of AI to serve our clients better and thrive in this dynamic market. Ready to transform your real estate practice? Click play and start listening! "This GPT brings all of them together on a specific topic and gets you powered up. Because if you're powered up, you can serve your clients better." - Rajeev Sajja. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook  

The Tom Ferry Podcast Experience
Buyer Agency Role Plays & a Work Ethic Refresh | Tom Ferry Podcast Experience

The Tom Ferry Podcast Experience

Play Episode Listen Later Jun 6, 2024 34:47


With the rules changing, it's time to double-down on your buyer agency role plays. Do you know the new conversations you need to be having, the words to use, and how to deliver them?    One of the best people to turn to is Jimmy Burgess, the CEO of Berkshire Hathaway Home Services Beach Properties of Florida. In this episode of the Tom Ferry Podcast experience, Jimmy and I will show you the buyer agency role plays you need to study and practice today.   On top of that, Jimmy is sharing a ton of powerful knowledge on how agents can get unstuck in today's market, the secrets to powering up your work ethic, and how to leverage buyers into listings.    This knowledge is essential, so watch or listen and then begin practicing these buyer agency role plays now.

Real Estate AI Flash
REAIF 024: How to Humanize Your Real Estate Communication Using AI | Ashley Dane

Real Estate AI Flash

Play Episode Listen Later Jun 5, 2024 17:50


Imagine a world where AI doesn't replace the human touch but augments it, making us better, faster, and more efficient. In this episode of the Real Estate AI Flash podcast, co-hosts Rajeev Sajja and Jimmy Burgess discuss the heart of this technological revolution with a special guest, Ashley Dane. As the regional director of ReMax in Michigan and a 2023 RIS Media Newsmaker, Ashley brings a wealth of knowledge and front-line experience to the table. Tune in now and see why embracing AI will be your best decision this year. Ashley Dane's Background Ashley Dane is the regional director of Re Max in Michigan and a distinguished Ris Media newsmaker in the Achievers category for 2023. In her role, she focuses on enhancing brokerage operations and boosting agent productivity.  Her insights and innovative approaches have been shared at events hosted by the Grand Rapids Association of Realtors and during the statewide tech tour.  With a commitment to empowering real estate professionals, Ashley has inspired many to harness the power of AI to elevate their practices and achieve greater success. Practical AI Tools for Real Estate Agents Ashley shares her favorite AI tools, such as Microsoft's Copilot, which integrates into email and other Microsoft products to streamline communication and administrative tasks.  She highlights the tool's potential to save agents time and make their operations more efficient. Enhancing Client Relationships Through AI Rajeev and Ashley dive into how AI tools like BeHuman can enhance client relationships.  The tool enables agents to create personalized video messages for each client using just one recorded video and a name list. This personalization can significantly increase client engagement at no extra time cost to the agent. Increasing AI Literacy Among Agents A crucial part of Ashley's work involves increasing AI literacy among real estate agents. She stresses that AI is not just another tool but a significant technological advance that will be interwoven into all aspects of life.  Ashley encourages agents to embrace AI now to stay ahead in the industry. It's clear that integrating AI into real estate is not just about keeping up with technology—it's about embracing a transformational shift in how we conduct business. Ashley's insights illuminate practical ways to enhance efficiency, personalize client interactions, and elevate your real estate game.  Tune in, soak up the knowledge, and envision the innovative ways you can leverage AI in your practice. Don't forget to subscribe to Real Estate AI Flash to get actionable strategies and insights from industry leaders like Ashley.  Together, we're stronger and smarter in navigating the ever-evolving real estate landscape! “So many brokers want to add more value, and we want them to be profitable in what they're doing. We want them to have this great relationship with their agents. And in my opinion, this is a game-changer for brokers across the country. I'm excited about the lift in professionalism with our marketing, communications, and personalization that we can do. It's just a game-changer.” - Ashley Dane. Resources Ashley Dane on LinkedIn  Restb.ai  beHuman HeyGen http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

Real Estate AI Flash
REAIF 023: Top Agent Takeaways From Inside Real Estate Unite Conference | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later May 29, 2024 7:07


Welcome to this special episode of the Real Estate AI Flash podcast. Co-hosts Jimmy Burgess and Rajeev Sajja recently attended Inside Real Estate's KV Core and Boomton Unite conference in Charleston, North Carolina, a conference specifically designed to equip real estate agents with the latest tools and strategies for success in the industry. Since you couldn't attend this exclusive event, we're here to share the top takeaways real estate agents should know. Here are three of them below! Top Takeaway 1: Bring back Social Have you noticed that no one is really social on social media? Despite its name, some agents forget that you have to engage with others on these social media platforms. Rajeev's first takeaway is the importance of creating engaging content on social media. Ask questions and respond to comments to improve your social media presence.  You'll be surprised by the awards you'll receive from simply having online conversations. Real Estate AI Techonolgy Tip Of course, the episode has to include a tip on AI-powered tools. We won't add it here because you might not want to stay and listen to our wonderful episode.  But it has something to do with CRMs, making your work life less stressful. Click play to hear this awesome tip! Top Takeaway 2: Be a Local Market Expert After having lunch with David Childers, Jimmy realized how important it is for agents to become local market experts.  Those who provide high-quality, accurate information builds client's confidence in making informed decisions.  Real estate agents who can do this have a competitive advantage within the market. Top Takeaway 3: Storytelling in Real Estate Instead of just posting houses on Instagram, tell a story behind it. Rajeev shares a top takeaway from Tom Ferry's session: the power of storytelling in real estate transactions. Sharing the expertise and unique factors that led to a sale can attract more clients and generate leads.  What are the other top takeaways from the KVCore and Boomton conference? You have to click play to find out. Remember, your voice matters. Share, review, and spread the word. AI tools are at your disposal, and we're here to guide you on how to harness their power effectively. “How do you react while under pressure? Are you calm or fearful? When you're calm and understand exactly what you should be doing, it adds more value to everything else.” - Jimmy Burgess.  Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

Real Estate AI Flash
REAIF 022: We're Bringing Social Back: Understanding the Algorithm | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later May 22, 2024 8:36


If you've ever wondered how to boost your online presence, attract more clients, and create content that resonates and engages, you're in the right place.  Today's discussion will uncover the secrets behind the elusive algorithms and provide practical tips for using them to your advantage. Join co-hosts Jimmy Burgess and Rajeev Sajja to learn the powers of social media algorithms.  Understanding the Algorithm Dive into the heart of social media as Jimmy and Rajeev unravel the mechanisms behind the algorithms that dominate popular platforms.  Learn how these algorithms prioritize content and discover how to leverage this for better content visibility. Optimizing Engagement Jimmy and Rajeev provide actionable strategies to boost engagement on social media. Learn how specific actions dramatically increase your interaction rates, thus effectively feeding the algorithm. Bringing Social Back to Media Rajeev shares a compelling insight from a recent experience on social media that emphasizes the importance of being interactive rather than just broadcasting messages. Listen to discover the key to unlocking social media potential! Practical Tips and Real Examples Receive hands-on advice and see real examples of how to implement these strategies. Here are two examples they share in this episode: Ask for Engagement: Directly ask your audience to comment, share, or DM to create two-way communication. Curiosity Posts: Craft posts that elicit curiosity and prompt viewers to engage or seek more information. When used correctly, social media offers an unparalleled opportunity to connect with clients and expand your real estate business influence. Tune in to this week's episode to discover the powerful connection between social and media. Don't forget to subscribe for more insights, and leave a review to support the community! “Many people are good at creating media, but they're not good at social media. So the algorithm is about engagement, and comments and replies trigger engagement, and it sort of dovetails from there.” -Rajeev Sajja. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

Real Estate AI Flash
REAIF 021: Thriving in an AI-Powered World (Sales Meeting) | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later May 15, 2024 40:36


What's the best way for real estate agents to drive in an AI-powered world? How can you harness the power of Chat GPT and other AI tools to boost your real estate business?  To find out, tune in to this Real Estate AI Flash episode. Co-hosts Jimmy Burgess and Rajeev Sajja dive deep into the intersection of artificial intelligence and real estate!  Join them as they explore cutting-edge tools and strategies for staying ahead in a rapidly evolving market. Click play now! Leveraging AI for Enhanced Market Insights Discover how AI tools like Chat GPT, ManyChat, and Perplexity revolutionize how real estate agents interact with data and clients.  The hosts discuss the invaluable assets of platforms such as answerthepublic.com. This targeted knowledge allows agents to craft their marketing strategies with unparalleled precision. AI-Driven Content Creation Time is a precious commodity in real estate, and Jimmy highlights how AI can drastically reduce the time spent creating marketing materials.  From MLS descriptions to engaging social media content, AI tools enable agents to produce compelling narratives that resonate with audiences.  Learn about the bespoke GPT plans that streamline the generation of comprehensive marketing kits within minutes. Building Client Relationships Through AI The rise of AI doesn't replace the human element; instead, it enriches it.  Rajeev and Jimmy discuss how AI can streamline operations, allowing agents more time to focus on building meaningful client interactions.  Rajeev shares a touching story about a memorable encounter with a barista, illustrating the lasting impact of genuine relationship-building in any business context. Mastering Social Media with AI Navigate the new terrain of social media, where algorithms dictate visibility. Jimmy explains that artificial intelligence is a core aspect of social media strategies, driving user engagement through sophisticated algorithms.  Discover tips on how to use these algorithms to your advantage, enhancing content visibility and engagement on platforms like Instagram, Facebook, and TikTok. Preparing for the Separation Season As the market shifts, those who adapt will thrive. The "separation season," as termed by the hosts, refers to a period where real estate professionals must navigate changes with agility and insight.  Using AI adeptly is a pivotal strategy for agents to distinguish themselves from the crowd. The episode covers the crucial ‘four P's': prime, prompt, purpose, and publish—each step leverages AI responsibly and effectively. This episode is about understanding and mastering AI tools to redefine your real estate business. Embrace technology, empower your practice, and make this year a milestone of production and growth in your real estate career. Don't forget to download the Real AI Playbook, which is packed with actionable insights and strategies!  “If you can free up time using AI to systemize your business, you can invest time to build client relationships and create memorable relationships.” -Rajeev Sajja.  Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

Real Estate AI Flash
REAIF 020: AI is your affordable leverage | Carrie Soave

Real Estate AI Flash

Play Episode Listen Later May 8, 2024 22:21


It's difficult to afford all these marketing tools for your real estate business. Let's not even get into paying services for video editors and copywriters. Luckily, there's a secret way to overcome these challenges! Also, it's pretty affordable. So what's the secret? Tune into this "The Real Estate AI Flash Podcast" episode to find out. Co-hosts Jimmy Burgess and Rajeev Sajja speak with AI influencer Carrie Soave. The trio discusses how AI can be used as affordable leverage in the real estate industry for agents eager to scale their business while keeping costs low. Hear how AI tools can help you grow your real estate business. The Journey to AI Mastery Carrie Soave shares her background of 15 years in real estate sales and her extensive experience in social media and content creation.  She explains her transition to AI out of necessity—to streamline content production and avoid the time-consuming aspects of traditional methods.  Carrie also talks about her dive into no-code AI tools, particularly following the release of ChatGPT, to craft comprehensive business plans and workflows. Leveraging AI in Real Estate Carrie points out tools like AnswerThePublic for content ideas and ChatGPT for scripting and content creation. The trio highlights the importance of producing content that engagingly answers the audience's questions and how AI can support this process from brainstorming to distribution. To ensure AI-generated content maintains a personal touch, Carrie recommends teaching ChatGPT to mimic one's own writing tone through prompt engineering. She also discusses the significance of customizing outputs to avoid the recognizable jargon often associated with AI. Carrie also suggests that real estate agents create custom AI bots to offer to their clients, which can analyze investment properties or answer specific real estate questions, providing a direct benefit to the consumers as well. AI as Affordable Leverage Carrie explains how AI is an affordable leverage for agents at all levels. By replacing costly marketing teams or assistants with AI for tasks like content creation, social media management, and automation, even agents with limited resources can significantly scale their operations. For agents new to AI, Carrie emphasizes the importance of learning about prompt engineering and LLMs (Large Language Models). She mentions the availability of programs and teachers to assist those who may not have the time to self-educate intensively. AI Tools and Future Developments Carrie's must-have AI tools list includes a ChatGPT Plus account, Zapier for automation, and AI-powered video editors.  She also shares her excitement for the future of AI in real estate, particularly the developments in video analysis and the introduction of OpenAI's new features, like the actions assistant. Whether you're looking to break through a revenue ceiling, optimize your workflow, or simply add a spark of AI ingenuity to your business model, this episode of "The Real Estate AI Flash Podcast" with Carrie Soave is your guiding star. Don't let the AI revolution leave you behind—embrace it, master it, and watch as it amplifies every aspect of your real estate ambitions. Join us on this episode and learn the incredibly efficient capabilities of AI tools. Click play now! "AI is affordable. If you can accomplish prompt engineering and the art of asking the right questions, then you can get the knowledge and experience of a top marketing team.” -Carrie Soave. Resources Neil Patel AnswerThePublic Zapier ManyChat Carrie Soave's Instagram Carrie Soave's Facebook Carrie Soave's LinkedIn Carrie Soave's YouTube Carrie Soave's TikTok http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

Real Estate AI Flash
REAIF 019: The AI Showdown: Top Picks for Agent Applications | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later May 1, 2024 22:48


How do you know which AI tool is right for a specific task? The free Chat GPT version doesn't always create the best SEO content or produce AI images. So, what are your other options? In this episode of the "Real Estate AI Flash Podcast," co-hosts Jimmy Burgess and Rajeev Sajja compare the three most popular tools—chat GPT, Claude, and Google's Gemini—to assess which is the best fit for real estate agents.   This showdown provides you insights into these tool's free version features. You'll be able to make informed decisions without spending money needlessly. Tune in to hear which AI tool is best for real estate agents. Comparing The Titans of AI: A Free Version Deep Dive The comparison encompassed different functionalities crucial for real estate agents. Here is a breakdown of the features and the insights provided by our hosts: Context Window Chat GPT Free: Holds 8192 tokens—equivalent to about 30,000 words—after which it begins to 'forget' parts of the conversation. Claude: Initially offered 9000 tokens, expanded to 100,000 tokens, but at the time of the podcast, Claude lifted the limit on tokens. Google's Gemini: Boasts a context window size of 128,000 tokens, significantly more than the free version of Chat GPT. Multimodal Input Chat GPT & Claude: In the free versions, both are primarily text-based. Google's Gemini: It stands out because it allows multiple types of inputs, including images, audio files, video, and text. Internet Access Chat GPT: Free version data is accurate until April 2022 without real-time internet access. Claude: This does not indicate access to real-time internet data. Google's Gemini: With a direct line to Google Search, it can provide real-time data, reflecting current trends and information. Custom Prompt Instructions Chat GPT: Excelling in customizability, it allows users to tailor the bot according to specified roles, which can be beneficial when crafting targeted content. Claude & Google's Gemini: Currently, they lack this feature in their free versions. Content Creation Chat GPT: Reigns supreme in crafting both short-form and long-form content with various tones. Claude: Offers concise and well-formatted responses, ranking just slightly ahead of Gemini. Google's Gemini: It isn't as refined as Chat GPT's output, but it does provide multiple options.  Putting AI to the Test: Real-Time Demonstrations Rajeev conducted a live demo, taking a standard prompt across all three platforms to see how they handled it: The task was to map out residential real estate customers' desires, wants, and frustrations in table format. Chat GPT struggled with tabulation but provided detailed content. Gemini's output included a well-laid-out table with the option of exporting directly to other Google apps, such as Sheets and Docs, for added convenience.  Claude provided a brief yet accurate response, staying to the point. In tests involving the analysis of a PDF and interpretation of an image, Claude showed its strength in reading large documents, while Gemini and Claude both efficiently correlated information from the image.  Takeaways For Real Estate Agents While each platform has its strengths, the right one for an agent will depend on the specific task at hand: Gemini's large token context window is advantageous for extensive, ongoing conversations. Gemini's multimodal capabilities shine when tasks call for multimedia inputs like videos and images. Lastly, when it comes to outright content creation, such as drafting articles and social media posts, Chat GPT offers the most robust solutions. Jimmy and Rajeev encourage agents to have all three applications handy, using each where they offer the most value. Listen to the episode, apply the insights, and embark on a journey where your creativity meets AI's capabilities. "Claude does not cite sources or functionality indicating it has Internet access. And this is, again, a win for Gemini because Google owns it. It is connected to Google Search, providing real-time data and Internet connectivity for Internet access." - Rajeev Sajja. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

Real Estate AI Flash
REAIF 018: The Complete AI Playbook Every Agent Needs | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Apr 24, 2024 14:07


Wouldn't it be nice to have a comprehensive guide that shows you how to use AI tools in real estate like a pro? Luckily, the co-hosts of Real Estate AI Flash Podcast thought of this! In this special episode, Jimmy Burgess and Rajeev Sajja introduce their AI playbook for real estate agents. Tune in to hear the essential details of their ever-evolving AI playbook and pro tips on using AI tools. Click play now! The AI Playbook: A Living Document Jimmy and Rajeev are excited to share their new guide for real estate professionals. It's an AI playbook to help agents learn how to effectively use AI tools, such as Chat GPT, in their business. You'll have access to all of the tricks, tips, and resources discussed within this podcast. Go to www.realestateaiflash.com and subscribe to the podcast for access. Pro Tips for AI Utilization Rajeev and Jimmy share six pro tips to enhance your AI experience as a real estate agent. Managing ChatGPT Pauses: Jimmy explains how to handle situations where ChatGPT stops responding before completing your content request. Memory Recall: Rajeev's strategy is to review content with ChatGPT to ensure the AI understands the task. Clarifying Requests: Jimmy suggests enhancing prompting for clearer and more specific responses. Accuracy Improvement: They share how instructing AI to take its time can result in precise outcomes. Kindness Matters: Jimmy shares how impactful emotional language is when using AI tools. Custom Instructions: Emphasizing custom instructions for consistency and speed in executing repetitive tasks. Getting the Most Out of Your AI Playbook Jimmy and Rajeev shared that it is better for you to bookmark the playbook instead of printing it. It's an evolving playbook that will be regularly updated with new tips and resources. Also, this guide is collaborative in nature, and if you have any AI tricks you'd like to share with other real estate agents, be sure to reach out to Jimmy or Rajeev.  The power of AI is within your grasp, and this AI Playbook is your secret weapon. It's your ever-evolving guide, constantly updated to ensure you stay on the cutting edge of technology. Bookmark the Playbook, make it your digital bible, and watch as it becomes the cornerstone of your business's growth. Subscribe to the Real Estate AI Flash podcast now and join a community where inspiration meets innovation. Let's ride the wave of AI together – because when it comes to success, the future is now, and it's ours for the taking.  “Now, there is actually research that is showing us that when prompted with emotional language, “please,” or “thank you,” or you show it some respect, it actually gives you better results. It gives you something that actually enhances the quality of the results.” - Jimmy Burgess. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook  

Real Estate AI Flash
REAIF 017: Custom GPTs: What You Need to Know and How Agents Can Use Them | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Apr 17, 2024 9:28


In this “Real Estate AI Flash Podcast” episode, co-hosts Rajeev Sajja and Jimmy Burgess delve into the exciting world of custom GPTs and their implications for real estate professionals. They provide insights into the transition from plugins to custom GPTs, highlighting the democratization of advanced technology and the potential for real estate professionals to leverage these tools for enhanced productivity and efficiency. Discover how these powerful tools revolutionize the real estate industry and provide practical strategies to elevate your business. Click play now! Transition from Plugins to Custom GPTs Jimmy and Rajeev discuss the transition from plugins to custom GPTs, emphasizing the significance of this shift in accessibility and usability.  With plugins requiring development skills, introducing custom GPTs removes the barrier for individuals without technical backgrounds. This empowers real estate agents to harness the capabilities of this advanced technology for various real estate applications. Top Five Custom GPTs for Real Estate Professionals Right Like Me: Rajeev introduces "Right Like Me," a custom GPT that facilitates personalized content generation. He elaborates on its potential for enhancing communication and marketing strategies within the real estate industry. Humanizer Pro: The co-hosts explore the impact of AI-generated content and introduce Humanizer Pro as a tool to humanize content.  Walkscript: They recommend Walkscript as a custom GPT for efficient video transcription and analysis, highlighting its relevance for real estate professionals creating engaging video content. AIPDF: The hosts emphasize the utility of AIPDF for real estate professionals working with extensive PDF documents. Doc Maker: Rajeev introduces Doc Maker as a productivity-enhancing tool for real estate agents. It streamlines transforming content into various formats for seamless integration across multiple platforms and channels, optimizing workflow efficiency. The Future of Custom GPTs in Real Estate The hosts express their anticipation for the continual advancement of custom GPTs, emphasizing the opportunities for real estate professionals to create personalized GPTs tailored to their specific needs.  They underscore agents' potential to build custom GPTs to enhance trust and efficacy in leveraging this transformative technology. As technology advances, the possibilities with custom GPTs are limitless. Whether you're a seasoned AI enthusiast or just starting to explore its potential, this episode is a must-listen. Join us as we uncover the power of custom GPTs and how they can empower you in your real estate journey. Subscribe to the podcast and immerse yourself in the world of AI innovation because together, we are stronger. Stay tuned for more insightful episodes, and get ready to amplify your real estate business with the latest AI tools and strategies. "You don't have to have a technology background now to be technologically savvy." - Jimmy Burgess. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

Real Estate AI Flash
REAIF 016: Top Takeaways from the BHHS Convention (A Few Surprises) | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Apr 10, 2024 17:54


In this Real Estate AI Flash episode, co-hosts Rajeev Sajja and Jimmy Burgess share their exciting takeaways from the recent Berkshire Hathaway Home Services Convention in New Orleans. From cutting-edge AI tools to invaluable mindset shifts, they delve into the game-changing insights reshaping the real estate landscape. Join Rajeev and Jimmy as they unravel the strategies and technologies propelling real estate professionals to new heights and learn how to harness AI's true potential in your own real estate endeavors. Harnessing the Power of Manychat Jimmy elaborates on the potential of Manychat, an AI tool that enables social media engagement through automated responses. He discusses the impact of using Manychat to engage with Instagram followers and expand reach. He also emphasizes its role in leveraging engagement and growing one's audience in the real estate industry. Depth Over Breadth in AI Adoption Rajeev highlights the significance of mastering specific AI tools rather than getting overwhelmed by many options. He encourages real estate professionals to take the time to understand and utilize AI technologies effectively. Shifting Behavior Towards AI Adoption Rajeev emphasizes the importance of integrating AI into daily routines, suggesting a 30-minute daily investment in learning AI tools. He advises using AI apps like chat GPT instead of habitual Google searches to create an AI-first mindset. Enhanced Productivity with AI in Lead Generation Rajeev discusses the power of AI in interacting with potential customers and overcoming rejection. He showcases the effectiveness of AI calls in engaging and converting leads, highlighting the role of AI in real estate workflows. Bonus: Rajeev shares an intriguing AI call interaction with a customer considering Apple Vision Pro, showcasing the potential of AI in engaging and guiding potential clients through the decision-making process. Real Estate AI Flash Newsletter Subscription Rajeev and Jimmy invite you to subscribe to their weekly newsletter for additional AI tips, prompts, and popular episodes. Support us by leaving reviews to help spread the message of collective strength within the real estate community. In this enlightening episode, Rajeev and Jimmy unravel the transformative potential of AI technologies for real estate professionals. From practical tools like Manychat to the strategic mindset shift toward AI adoption, they provide invaluable insights for harnessing the power of AI while emphasizing the enduring importance of building and fostering genuine relationships in real estate. If you're ready to revolutionize your approach to AI in real estate, this episode is a must-listen. So grab your headphones and prepare to unlock the power of AI in the real estate industry! “But the experience of actually going through it was fascinating. I felt like Alicia Keys was singing in my living room.” - Rajeev Sajja. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

Real Estate AI Flash
REAIF 015: Best Lessons from 10,000 Person AI Real Estate Facebook Group | Dylan Lennon

Real Estate AI Flash

Play Episode Listen Later Apr 3, 2024 20:18


Besides this podcast, where's the best place for real estate agents to learn more about AI technology? In this Real Estate AI Flash podcast episode, co-hosts Jimmy Burgess and Rajeev Sajja introduce their special guest, Dylan Lennon, a real estate agent and administrator of a Facebook group dedicated to real estate agents leveraging Chat GPT and AI in their businesses. Dylan shares his journey of building a thriving community of over 10,000 real estate professionals and provides valuable insights into the practical applications of AI in the real estate industry. If you're curious about how AI can enhance your real estate endeavors, this is the episode you won't want to miss. Tune in to this enlightening conversation with Dylan Lennon, Rajeev, and Jimmy as they decode the power of AI in real estate and unveil the endless possibilities it holds for your business. Dylan Lennon's Background Dylan Lennon is a seasoned real estate agent from Keller Williams in Asheville, North Carolina. He runs a human-powered, AI-enabled real estate business.  With a background in academia and clinical trials, Dylan has become a leading figure in the real estate community in terms of leveraging AI tools. The Evolution of Real Estate Agents and Technology Rajeev and Jimmy discuss how Dylan embodies the growth of agents utilizing technology to enhance client service.  They highlight Dylan's initiative in building a Facebook group that facilitates discussions and learning about integrating Chat GPT and AI into real estate practices. Exploring the Facebook Group Dylan explains the origin and growth of the Facebook group "Chat GPT and AI Mastermind for Real Estate."  Starting with just 50 members, the group has organically expanded. It now serves as a platform where real estate agents can learn, share ideas, and address common questions and concerns about implementing AI in their businesses. Common Questions and Pain Points Dylan reveals that the most common query from agents revolves around getting started with AI, particularly Chat GPT.  He emphasizes the importance of addressing the everyday challenges and pain points that real estate agents encounter, such as managing time, scheduling, communication, and client interactions. The Power of Chat GPT in Communication Dylan elaborates on the effectiveness of using Chat GPT to enhance communication in real estate.  He emphasizes how AI tools can help refine and personalize communication, ultimately aiding agents in improving client interactions and addressing challenges related to overwhelmed schedules and sensitive conversations. Practical Applications in Marketing Dylan discusses how AI tools empower agents to create personalized, brand-specific marketing content without the need for extensive resources or large marketing teams. He shares examples of agents using Chat GPT to create tailored Instagram posts and engaging in video challenges driven by AI-generated content topics. Taking AI to the Next Level Dylan provides valuable insights into enabling agents to take their AI usage to the next level without feeling overwhelmed.  He emphasizes staying updated with technological advancements, documenting business systems for AI integration, transitioning into automation, and incorporating advanced tools like Zapier for seamless integration with existing systems. Dylan Lennon provides an in-depth exploration of AI integration in real estate, offering practical strategies, real-life examples, and expert guidance for agents at all levels of familiarity with AI technology. The episode is a valuable resource for real estate professionals looking to elevate their practices through AI and stay ahead in an evolving industry. Listen to the full episode now to embark on a transformative AI journey in real estate! “One of the things that I think most people learn very quickly, whether they're new or have been using chat GPT for a short period of time, is that it is really effective in helping you hone and craft your communication with the people in your world.” - Dylan Lennon.  Resources Chat GPT and AI for Real Estate Facebook Group Rowan Chung on X dylan@nerdyagents.com  Dylan Lennon on Instagram http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook  

Real Estate AI Flash
REAIF 014: How to Utilize AI to Generate Photos That Tell a Story | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Mar 27, 2024 16:59


How can artificial intelligence transform the way we create and share images? "Real Estate AI Flash Podcast" hosts Jimmy Burgess and Rajeev Sajja discuss using artificial intelligence to create powerful photography and compelling stories behind the images. They share practical strategies for real estate professionals to harness the potential of AI in their businesses. Join us to explore the future of visual content creation through the lens of artificial intelligence. Take advantage of this exciting conversation that will inspire and inform! Exploring Image Generation with AI Tools The episode delves into the demonstration of various AI tools and their capabilities for image generation. Rajeev and Jimmy navigate through the utilization of Chat GPT, Meta (Facebook), and Gemini to create realistic pictures of downtown Philadelphia in the fall, highlighting the vibrant foliage, city skyline, and the Delaware River.  They emphasize the convenience and efficiency AI tools offer, eliminating the need to hire a photographer or worry about licensing and copyright issues.  The demonstration showcases the evolving nature of AI-generated images and their potential for real estate marketing. Practical Applications and Marketing Strategies The hosts discuss the significance of AI-generated images for real estate marketing and engagement.  They highlight the potential for agents to use AI-generated photos to create engagement on social media, encouraging agents to leverage the technology to differentiate themselves and communicate their innovative approach to the market.  Moreover, they emphasize the value of community sharing and invite listeners to contribute their experiences and insights on using AI-generated images in their real estate businesses. Enhancing Image-Driven Content with AI Storytelling The episode further explores integrating AI tools to enhance image-driven content with compelling stories.  Rajeev demonstrates the creation of SEO-optimized Facebook posts from images, allowing agents to craft engaging and informative social media content that resonates with the audience.  With insights into AI tools' deep analysis and storytelling capabilities, the hosts emphasize the potential for real estate professionals to expand their reach and impact through AI-driven content strategies. Practical Demonstration and Audience Engagement A practical demonstration of AI-generated content's versatility is illustrated by creating a recipe for an image prompt, showcasing the applicability of AI storytelling beyond real estate-related content.  The hosts emphasize the underutilized potential of AI in vision-based applications and encourage listeners to explore the diverse possibilities AI offers in content creation. Rajeev and Jimmy's insights open up a world of opportunities for leveraging AI to elevate your real estate marketing and client engagement efforts. So, if you're ready to revolutionize your approach to real estate marketing and storytelling, tune in to the full episode to discover how AI and images are transforming the industry.  Subscribe to the podcast, and be prepared to take your real estate business to new heights with the power of AI. Listen now and unlock the potential of AI and images in real estate! "A picture is worth a thousand words." - Rajeev Sajja. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook  

Real Estate AI Flash
REAIF 013: How to Generate Leads Utilizing AI | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Mar 20, 2024 14:59


With the help of artificial intelligence (AI), real estate professionals have incredible opportunities to maximize their past client connections for business growth. In this episode of the "Real Estate AI Flash Podcast," co-hosts Jimmy Burgess and Rajeev Sajja discuss the topic of lead generation in real estate.  They emphasize the importance of utilizing Chat GPT to maximize lead generation from one's sphere of influence and past clients. With practical strategies and actionable steps, they aim to help real estate professionals grow their businesses through innovative AI lead-generation techniques. Listen to the full episode for insightful tips and a special reveal towards the end that you won't want to miss! The Power of AI in Lead Generation Rajeev and Jimmy highlight the transformative impact of Chat GPT in streamlining lead generation efforts.  They stress that with the right approach, real estate agents can leverage AI to communicate effectively with their sphere of influence and past clients, thereby boosting their business growth. Optimizing Email Communication The hosts emphasize the significance of well-crafted email subject lines in engaging with the audience.  They reveal how Chat GPT can generate compelling subject lines with high open rates.  Rajeev discusses successful subject lines, such as "Did Your Home Equity Grow in 2023?" and "2023 Real Estate Boom: How Much Value Did Your Property Gain?" showcasing the potential of AI-driven content creation to captivate recipients' attention. Refining Email Subject Lines Jimmy highlights the effectiveness of refining email subject lines to amplify curiosity and increase click-through rates.  He discusses requesting AI to create and refine subject lines directed at the sphere of influence, enabling real estate agents to fine-tune their communication and enhance audience engagement. Personalized Appreciation Strategies The hosts underscore the importance of expressing appreciation to past clients and sphere of influence.  They reveal how AI can assist in brainstorming creative and unique ways to demonstrate gratitude and foster strong client relationships.  By sharing examples, such as sending personalized gifts and organizing luxury brand appreciation events, they illustrate the potential of AI in generating innovative appreciation strategies. Utilizing Data to Tell a Story Rajeev delves into the significance of utilizing data to craft compelling subject lines that resonate with the audience.  He highlights the use of Chat GPT to extract market data and personalize subject lines to create engaging content that captures recipients' attention. Expanding Lead Generation Strategies Jimmy emphasizes the role of AI in not only expressing gratitude but also in encouraging client reviews.  By leveraging AI to design custom instructions for viral marketing, real estate professionals can enhance their lead-generation efforts and cultivate long-term client relationships. We've just scratched the surface of leveraging the power of Chat GPT for lead generation. The potential for growth and success in your real estate business is unlimited when you tap into the resources available. We're committed to providing practical strategies you can apply directly to your business. Subscribe to the Real Estate AI Flash podcast to ensure you don't miss out on our future episodes. "When you've identified your subject line, you spent 80% of your effort." - Rajeev Sajja. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

Real Estate AI Flash
REAIF 012: How He Used AI to Win a $6M Listing | Jimmy Moscoso

Real Estate AI Flash

Play Episode Listen Later Mar 13, 2024 19:19


How can AI set you apart when competing for a high-end listing? In this episode of the Real Estate AI Flash podcast, co-hosts Jimmy Burgess and Rajeev Sajja delve into leveraging AI to stand out in the real estate industry. The special guest, Jimmy Moscoso, a realtor with Keyes Realty, shares insights and practical strategies on how he utilized AI to win a six-plus million-dollar listing. Join us as Jimmy Moscoso shares his insights into the power of AI and its impact on the real estate industry. Discover how AI technology, when applied strategically and thoughtfully, can give you the edge you need to succeed in the competitive world of real estate. Jimmy Moscoso's Background Jimmy Moscoso is an accomplished realtor with a background in digital marketing.  As a realtor, he aims to bring stories of extraordinary human beings to life.  Leveraging his expertise in digital marketing and a passion for technology, Jimmy has successfully integrated AI tools into his real estate business, especially in securing high-value listings. Exploring AI Tools Jimmy Moscoso discusses his journey with AI tools, specifically OpenAI's GPT (Generative Pre-trained Transformer) model.  He emphasizes the impact of leveraging GPT, particularly version 4.4 or 4.5, in generating accurate and valuable information through prompted questions.  Furthermore, he highlights the use of Perplexity AI for obtaining accurate answers by combining AI with real sources. Winning a $6M Listing with AI The episode focuses on Jimmy Moscoso's successful acquisition of a six-million-dollar listing using Real Reports' AI tool named Aiden.  Real Reports perform comprehensive data aggregation, providing valuable insights such as historical data and neighborhood information, which are more specifically tailored to the property in question.  Aiden effectively provides contextual answers to specific queries.  Jimmy shares the strategic approach he took by presenting AI-generated data and insights during the listing presentation, ultimately securing the lucrative listing against the seasoned competition. Implications of AI in Real Estate The hosts and Jimmy emphasize the transformative potential of AI in real estate, particularly in empowering agents to provide comprehensive, data-driven insights.  They elaborate on how AI tools like real reports aid in creating an informed consumer base, leading to better decision-making and enhancing the overall value real estate professionals provide. Use of AI in Content Creation Jimmy Moscoso discusses the future of AI integration in real estate, focusing on creating hyper-local and neighborhood-specific content using AI tools.  He stresses the importance of utilizing AI for content creation and distribution on platforms like YouTube, X, and LinkedIn to reach prospective clients seeking localized information effectively. Community Engagement via AI An intriguing aspect of Jimmy Moscoso's strategy involves hosting an open house for the $6M listing, accessible only by boat on a private island.  He describes his innovative approach to engaging local businesses and enhancing community support, demonstrating the potential of integrating AI-driven strategies with traditional real estate initiatives. Jimmy's success in winning a $6 million listing using AI tools is a testament to the transformative potential of technology in real estate. His innovative use of AI is an inspiring example of how the technology can revolutionize real estate marketing. As the real estate landscape evolves, agents can glean valuable insights from Jimmy's experiences and strategic use of AI technology. Tune in now to unlock the potential of AI in real estate and discover the fascinating journey of winning a $6 million listing using cutting-edge technology. "With so much technology and information out there, it can become overwhelming. One of the things that will be a big push on my end is to leverage AI content creation and as well as local visits to the different neighborhoods." - Jimmy Moscoso.  Resources Real Reports Jimmy Moscoso on X Jimmy Moscoso on LinkedIn Jimmy Moscoso on Instagram Jimmy Moscoso on Facebook http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook  

Real Estate AI Flash
REAIF 011: How This Top Producer is Uniquely Using AI | Robert Allen

Real Estate AI Flash

Play Episode Listen Later Mar 6, 2024 13:21


Have you ever wondered how artificial intelligence can transform how real estate professionals do business?  Imagine having a personal assistant who can analyze data, provide valuable insights, and even help shape your mindset for success. In this episode of the “Real Estate AI Flash Podcast,” co-hosts Rajeev and Jimmy are joined by special guest Robert Allen, a top-performing realtor from Atlanta, Georgia.  Robert shares how he leveraged AI technology to streamline tasks, analyze past sales data, and develop a proactive mindset for success in the real estate industry. Dive into the fascinating world of AI in real estate and discover the practical strategies you can apply to take your business to the next level. Utilizing Chat GPT for Mindset and Visualization Robert emphasizes the importance of mindset and visualization in real estate success, drawing inspiration from his father's experiences as a broker.  He discusses how he has utilized Chat GPT to explore visualization and seek mentoring to overcome mindset challenges.  By tapping into the writings and teachings of influential figures through Chat GPT, Robert has gained personalized advice and insights.  He shares how this approach has not only helped him shape his own mindset but also has the potential to impact future generations by utilizing AI and data from his current activities. Task-Driven Exercises and Smart Assistance Robert discusses how he has employed Chat GPT as a smart assistant to tackle mundane or challenging tasks, effectively optimizing his productivity.  He provides examples of leveraging Chat GPT to formulate effective follow-up strategies for expired listings and sale-by-owner leads.  As a result of delegating the analytical and creative aspects of these tasks to artificial intelligence, Robert has improved the efficiency and effectiveness of his real estate operations. Analyzing Past Sales Data and Visualization Robert shares how he utilized Chat GPT to analyze past sales data. By uploading sales data into the platform, he was able to extract valuable insights regarding sales trends, pricing, and seasonal variations.  Furthermore, Robert discusses how Chat GPT facilitated the visualization of this data, enabling him to make informed decisions based on the analysis. This approach streamlined the data analysis process and empowered Robert to anticipate market trends and strategically plan his real estate activities. Personal Reflection and Vision for the Future Robert reflects on the transformative potential of AI in empowering real estate professionals to achieve their goals.  He emphasizes the importance of leveraging AI as a time machine, enabling individuals to expedite their journey toward success.  Robert encourages real estate agents to embrace AI to accelerate progress and reach their objectives more efficiently. The episode delved into Robert's innovative AI methods to enhance personalized client interactions, streamline business processes, and gain a competitive edge in the industry. His forward-thinking approach serves as a testament to the transformative potential of AI in real estate. If you're ready to gain a fresh perspective on the intersection of real estate and AI, this episode is a must-listen. Join us as we uncover the strategies and insights reshaping the real estate landscape. Tune in to the full episode to discover Robert's inspiring journey and learn how AI can empower you to reach your real estate goals!  "When it comes to Chat GBT, I'm a little bit of a geek in that. I just like technology, but ultimately, I would say use it as a time machine if it's something you can lean on to speed up getting to where you're ultimately going to go." - Robert Allen. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook Robertallenteam.com  Robert Allen on LinkedIn Robert Allen on Instagram

Real Estate AI Flash
REAIF 010: 4 AI Apps for Your Phone That Agents Should Be Using | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Feb 28, 2024 10:52


One of the best things about your smartphone is the different apps you can download. However, there are specific apps real estate agents need to help them succeed. What are those? In this Real Estate AI Flash Podcast episode, co-hosts Jimmy Burgess and Rajeev Sajja explore the artificial intelligence (AI) world and its practical applications for real estate professionals. They discuss four AI apps realtors can download to enhance efficiency, elevate business operations, and better serve clients. Tune in to discover four powerful mobile tools real estate agents need to boost their productivity and business efficiency. 1. Perplexity: Unlocking Effortless Research and Content Creation Rajeev highlights Perplexity, an app within Chat GPT, which provides accurate references for researched topics.  Jimmy shares how he maximizes Chat GPT's mobile app to enhance engagement on social media, particularly for writing Instagram real descriptions.  Both hosts emphasize the convenience of utilizing AI capabilities on their phones, emphasizing the increasing influence of mobile AI integration for on-the-go professionals. 2. ChatGPT: Mobile AI Integration for On-The-Go Professionals Jimmy shares how he maximizes Chat GPT's mobile app to enhance engagement on social media, particularly for writing Instagram real descriptions.  Both hosts emphasize the convenience of utilizing Chat GPT on their phones. It's ideal when you can't be at your computer and need help to develop content ideas.  3. Copilot: Harnessing the Power of OpenAI and Bing Copilot is a Microsoft app that seamlessly integrates GPT-4, providing realtors with powerful AI capabilities free of charge. Rajeev underscores the value of Copilot for non-paid subscribers of Chat GPT, making AI-driven research and content creation accessible to a broader audience.  The hosts emphasize the importance of cost-effective AI solutions for real estate professionals, urging them to explore the potential of AI in their daily operations. 4. Captions: Embracing Multifaceted Video Capabilities Captions is an AI-powered app transcending typical captioning functions. Jimmy discusses its diverse features, including AI eye contact, multilingual conversion, and enhanced video engagement.  The hosts draw attention to the vital role of video content in modern real estate marketing, emphasizing how AI-driven tools like Captions can elevate the impact of Realtors' video communications.  They also discuss the potential for multilingual outreach and the profound impact of personalized, language-specific video messages in fostering meaningful client connections. Jimmy and Rajeev discussed four applications for real estate agents in the episode. Do you know any more?  Real estate professionals must embrace and leverage these technology advancements to thrive in a dynamic industry. The best way to do this is by collaborating and sharing knowledge. If you know other apps real estate agents should be using, contact the hosts and let them know. “AI doesn't have to remain at a computer. It will travel with your phones, and we're seeing more and more of that.” - Rajeev Sajja. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

The Real Estate Sales Podcast
TRES 299: Jimmy Burgess - 10 ChatGPT Prompts Every Real Estate Agent Should Be Using

The Real Estate Sales Podcast

Play Episode Listen Later Feb 27, 2024 18:27


Are you a real estate agent looking to revolutionize your business in today's digital world?  With Chat GPT, the possibilities are endless. Imagine having the power to generate leads, craft compelling property descriptions, and even optimize your social media presence—all at your fingertips.  Today, Jimmy Burgess dives into the top ten Chat GPT prompts designed to elevate your real estate game. Tune in and explore how to efficiently leverage AI to supercharge your real estate business and leave your competition in the dust. Prompt 1: Generating Listing Leads “Act as an expert real estate agent business coach. I'm a real estate agent who would like to generate two monthly listings in 2024. Provide me with 20 strategies to help me generate the seller leads needed to take the two listings per month I have set as my goal.” Jimmy shares that providing a foundation such as roles, specific goals, and expectations allows you to receive better results from Chat GPT. So, be sure to include specific roles, goals, and expectations when writing your prompt.  Prompt 2: Buyer Lead Generation “Act as an expert real estate marketer and provide me with 20 creative ways to generate real estate buyer leads in the current market environment.” You may receive more details on specific ones; if others need to be more detailed for you, go back and tell Chat GPT to clarify. Prompt 3: Online Review Generation “Act as an expert copywriter specializing in work with real estate agents. My goal is to increase the number of reviews on my Google Business profile page. Provide me with an email to past clients thanking them for their business and asking them to click on the link provided to leave a Google Business Review. The tone for the email should be conversational and gratitude-driven, based on them doing business with me in the past. Also, provide me with three email subject line options for this email.” Jimmy discusses that reviews are not only for businesses. The more reviews you have, the more likely buyers will work with you because it gives them confidence that you're the right agent for them.  You can use this prompt to develop an email template to request Google Business reviews from past clients.  Prompt 4: LinkedIn Article Creation “Act as an expert real estate copywriter and provide me with a LinkedIn article with seven things a seller should do before listing their home for sale in your city in the spring. Number seven in the article should be to call and insert your name for free, no-obligation valuation analysis, and a list of things that can be done to the home prior to listing it to maximize the sales price. Number seven in this list should be a strong call to action.” Acting as a real estate copywriter allows you to craft LinkedIn articles tailored to your target audiences, such as potential sellers in specific market conditions. This prompt encourages the creation of engaging content with a strong call to action, enabling real estate professionals to attract potential clients. Prompt 5: Social Media Content Creation “Provide me with 20 Instagram post ideas to showcase me as the local real estate expert in [insert your city]. The goal of these posts is to increase engagement with the actual post and followers to my page.” You can use ChatGPT to develop 20 social media ideas to position yourself as a local expert, ultimately boosting engagement and follower counts. Prompt 6: Business Growth Strategies “Act as an expert real estate business coach. My goal is to increase my real estate sales business by 20% in the coming twelve months. Ask me as many questions as you need to understand my current business so you can provide me with the strategies and a plan of action that will help me achieve my goal of growing my business by 20% in the next twelve months.” “Feel free to ask me as many questions as you need to get an understanding of my business so that you can provide me with the best answer possible.” Jimmy recommends using ChatGPT to develop strategies for growing a real estate business by 20%. This prompt encourages agents to work with ChatGPT to understand their current business and develop customized growth strategies. Prompt 7: Optimizing Social Media Bios “Act as an Instagram expert specializing in helping real estate agents grow their Instagram following. Ask me any questions you need that will help you write a compelling bio for my Instagram page that will increase my follower count.” Real estate professionals can increase their follower count across various platforms by requesting assistance in creating compelling social media bios and a strong online presence. Prompt 8: Client Appreciation and Referrals “Give me 20 creative ways to say thank you and to show my appreciation for that and their business.” This ChatGPT prompt allows real estate agents to foster client satisfaction and generate valuable referrals for future business. Prompt 9: Compelling MLS Home Descriptions “Act as an expert real estate copywriter specializing in writing MLS home descriptions. Provide me with three MLS descriptions: one written in a conversational tone, one in a professional tone, and one in a luxury tone. Use the previous MLS description below for details of the home, but make sure the descriptions you provide are unique. Here is the previous MLS description, and then you enter it there.” Real estate professionals can leverage ChatGPT to develop three unique MLS descriptions tailored to conversational, professional, and luxury tones to make listings stand out. Prompt 10: Marketing Price-Reduced Properties “Act as an expert marketer specializing in real estate marketing. Give me 20 creative ways to market a home with a recent price reduction.” Lastly, ChatGPT can help real estate marketers develop innovative marketing strategies for properties with recent price reductions, ensuring increased visibility and potential sales. Embracing ChatGPT's capabilities in real estate, as demonstrated by Jimmy, provides a vast array of tools and strategies to elevate a business. Using the prompts in this session, real estate professionals can create efficiencies, generate leads, enhance client appreciation, and expand their online presence, propelling their success to new heights. "The opportunities to create efficiencies in your business, and also to generate ideas on how you can better serve your clients are right at our fingertips like never before with Chat GPT." - Jimmy Burgess. Do you have a video or content idea perfect for your business? Share it with Jimmy! Connect with Jimmy Burgess on LinkedIn and Facebook, and his YouTube channel.  If you like what you heard today, we'd love it if you'd share a rating or review and then subscribe to the podcast and tell others about it. You can find The Real Estate Sales Podcast on Apple Podcasts, Google Podcasts, Spotify, Audible, and our website, The Real Estate Sales Podcast.

Paddle N' Fin
S4-Ep.016 - TPO Dock Talk Podcast - LIVE - U.S. Veteran Take Over! AJ Gagliardo, Jimmy Burgess, and Brian Romans

Paddle N' Fin

Play Episode Listen Later Feb 27, 2024 107:03


Join us for this recording of our LIVE podcast where we welcome A.J. Gagliardo, of Battle Born Tackle, Jimmy Burgess of Squirrel Minnows Baits, and Brian Romans of Romans Warrior Foundation. We talk fishing, baits, small business, service, and anything else that crossed our minds! Stories were shared and common interests expressed. This show has something for everyone. Join us! Learn more about your ad choices. Visit megaphone.fm/adchoices

Real Estate AI Flash
REAIF 009: AI Doesn't Suck, Your Prompts Do (8 Ways to Fix the Problem) | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Feb 21, 2024 12:31


You tried Chat GPT once to create content for your real estate business, but the copy didn't turn out how you wanted. AI technology is worthless, and you're better off doing everything yourself. Before you do, listen to this Real Estate AI Flash Podcast episode first. Co-hosts Jimmy Burgess and Rajeev Sajja discuss the practical strategies for real estate professionals to leverage AI, particularly Chat GPT, to enhance their business operations.  They provide valuable insights into eight key ways agents can maximize the potential of Chat GPT. Discover Chat GPT prompts in this episode to help you utilize this AI technology effectively. 1. Be Specific and Clear Jimmy emphasizes the importance of being specific and clear when interacting with Chat GPT.  He advises real estate professionals to articulate their prompts with precise details, ensuring that they provide specific instructions and questions tailored to the desired outcomes.  By doing so, agents can enhance the quality of the responses they receive from Chat GPT, thus optimizing its efficiency. 2. Setting Context and Scope Rajeev emphasizes the significance of providing adequate background information and context when engaging with Chat GPT.  Real estate professionals can guide Chat GPT to deliver relevant and accurate responses aligned with their objectives by outlining the task at hand and the intended scope of the conversation. 3. Utilizing Relevant Jargon and Keywords Jimmy and Rajeev highlight the importance of using industry-specific jargon and keywords when communicating with Chat GPT.  With language and terms that resonate with the real estate industry, agents can ensure that AI technology understands their queries and delivers tailored, industry-relevant analysis. 4. Leveraging Brainstorming Rajeev encourages the use of Chat GPT for brainstorming purposes.  Real estate professionals can harness the AI's capabilities by posing open-ended questions and seeking innovative ideas and suggestions.  Engaging in dialogue with Chat GPT can help agents generate fresh and valuable business ideas by tapping into their creativity and problem-solving abilities. 5. Step-by-Step Instructions Jimmy emphasizes the value of seeking step-by-step instructions from Chat GPT, particularly when learning new processes or outlining strategic plans.  Agents can benefit from the AI's ability to provide structured and actionable recommendations tailored to their specific objectives by requesting detailed, sequential guidance for tasks. This is great for making content such as marketing campaigns or property listings. 6. Leveraging Examples and Scenarios The discussion underscores the significance of requesting examples and scenarios from Chat GPT.  Real estate professionals can gain practical insight into complex concepts by provoking AI to elucidate abstract concepts and provide examples. 7. Seeking Clarifications and Follow-Ups Jimmy highlights the value of seeking clarifications and follow-ups in interactions with Chat GPT.  Through iterative dialogues and refined responses, agents can better use AI's ability to adapt and respond, ultimately improving the quality of the information provided. 8. Feedback and Iteration Rajeev discusses how to provide feedback and iterate the conversation with Chat GPT.  Real estate professionals can effectively guide the AI's learning process by offering feedback on its responses, refining their prompts, and engaging in an iterative exchange. This will foster continuous improvement and alignment with their specific preferences and objectives. Using these eight strategies above, real estate agents can harness the power of Chat GPT to enhance their decision-making, creative imagination, and strategic planning process. As a result, you'll increase your business performance and productivity.  Subscribe to Real Estate AI Flash for more practical insights and strategies to leverage AI technologies for your real estate business. Leave a review and share this episode with fellow agents to empower the real estate community with actionable AI-driven solutions. "The world in the future is not as much for intelligent people, but people that can ask the right questions." - Rajeev Sajja.  Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

The Real Estate Sales Podcast
TRES 298: Jimmy Burgess - The Best Is Yet to Come for Your Business (If You Follow This Plan)

The Real Estate Sales Podcast

Play Episode Listen Later Feb 20, 2024 12:18


You must have a plan to succeed in your real estate business. Going into it blindly will set you up for failure; of course, this is something you want to avoid. Listen to this episode of "The Real Estate Sales Podcast" to help you develop a strategic plan of action to thrive in the changing market. Host Jimmy Burgess emphasizes that the best in the is yet to come and provides a comprehensive approach to ensure continued success and growth.  Let's dive into the key points and actionable steps outlined by Jimmy. Believe in Possibilities Jimmy stresses the importance of belief in one's potential and the possibilities for success in the real estate business.  He encourages realtors to observe others who have achieved greater success, acknowledging that belief influences actions, prompting individuals to pursue uncomfortable tasks confidently in future results. Educate for Success Jimmy highlights education as a crucial component of success.  He prompts real estate professionals to enhance their skills, knowledge, and understanding of the market to align with their beliefs and improve the chances of achieving desired outcomes. Take Action Taking action is vital, and Jimmy advises against waiting for the perfect moment.  He encourages realtors to take steps, expressing that momentum builds as actions are initiated. Control Your Schedule Jimmy underlines the significance of purposeful scheduling, outlining the value of time-blocking for prospecting, learning, and client follow-ups.  Taking control of one's schedule is foundational to advancing a real estate business. Identify and Serve Ideal Clients Understanding and identifying ideal clients is critical in providing valuable services. Jimmy emphasizes the importance of studying ideal clients, learning about their preferences, and seeking to add value to their lives. Differentiate with Unique Value Proposition Real estate professionals must define their unique value proposition to set themselves apart from the competition.  Jimmy explains the significance of differentiating oneself as the obvious choice for potential clients. Total Immersion in Client's World Real estate professionals are encouraged to immerse themselves in their ideal client's world, participating in activities and clubs where their clients are present.  This strategy facilitates building strong connections and understanding client needs, thus enhancing the ability to provide specific and valuable services. Try and Host Open Houses Jimmy advocates for trying various business activities and actively hosting open houses. He highlights that open houses engage potential buyers and sellers and provide insights and opportunities for building a client database. Create Systems for Follow-up Establishing a robust follow-up system to ensure no leads fall through the cracks is essential in converting potential leads into successful business transactions.  Jimmy emphasizes the need for consistent follow-up through various communication channels. Overcome Setbacks Dealing with setbacks is part of the real estate business, and Jimmy advises facing challenges head-on, maintaining a forward-moving mindset, and consistently adding value to the market. Make Calls and Commit to Consistent Effort Create a habit of making real estate-related calls.  Jimmy highlights the direct correlation between these conversations and business transactions. Immerse in Business for 90 Days Jimmy suggests dedicating 90 days to going all-in on one's real estate business, focusing on outbound calls, client understanding, and content production. Jimmy's strategic plan provides a roadmap for realtors to thrive in the current market and surpass previous levels of success, ensuring the best is indeed yet to come. Embrace a higher level of action, continuously improve your skills, and take steps to enhance client service. These actions will help you see the results you want in your business. "The people that overcome anything that this business throws at them, that keep moving forward, that keep adding value, that keep finding ways to bring value to the marketplace, are going to be the people that will have a future that is brighter than their past." - Jimmy Burgess. Do you have a video or content idea perfect for your business? Share it with Jimmy! Connect with Jimmy Burgess on LinkedIn and Facebook, and his YouTube channel.  If you like what you heard today, we'd love it if you'd share a rating or review and then subscribe to the podcast and tell others about it. You can find The Real Estate Sales Podcast on Apple Podcasts, Google Podcasts, Spotify, Audible, and our website, The Real Estate Sales Podcast.

Real Estate AI Flash
REAIF 008: Next Level Productivity With ChatGPT's Custom Instructions | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Feb 14, 2024 11:06


Do you want to know some Chat GPT prompts to take your real estate business to a new level? In this episode of "The Real Estate AI Flash Podcast," hosts Rajeev Sajja and Jimmy Burgess delve into the innovative use of ChatGPT custom instructions to enhance productivity in artificial intelligence. They share practical insights and strategies to optimize AI usage and streamline real estate professionals' workflows. Tune in and discover how to boost your AI-powered real estate practices. Unlocking Efficiency with ChatGPT Custom Instructions Rajeev and Jimmy emphasize the transformative power of ChatGPT custom instructions in improving efficiency when interacting with AI.  They highlight the tangible impact of custom instructions in elevating the quality and output of AI-generated content. Understanding Custom Instructions The hosts provide a comprehensive breakdown of custom instructions, elucidating the two key sections: "What would you like ChatGPT to know?" and "How would you like ChatGPT to respond?"  They emphasize the significance of creating context-specific instructions tailored to diverse roles and responsibilities within the real estate industry. Practical Examples and Application Highlighting the versatility of custom instructions, Rajeev presents practical examples, such as creating custom instructions for various roles, including social media management, email marketing, and property marketing.  He underscores this approach's ease of implementation and scalability, urging real estate professionals to leverage custom instructions for diverse tasks. Maximizing Efficiency Through Role-Specific Custom Instructions Rajeev and Jimmy discuss the potential for streamlining workflows through role-specific custom instructions.  They share the process of creating custom instructions to cater to specific roles, facilitating swift and precision-based interactions with ChatGPT.  The hosts stress the importance of building custom instructions for distinct functions, enabling seamless adaptation and reusability. Optimizing ChatGPT Interactions The hosts delve into the nuances of creating tailored responses using custom instructions, emphasizing the significance of tone, formality, and clarity in communication.  They underline the value of crafting responses that align with individual preferences, ensuring that ChatGPT delivers insights and solutions effectively. Implementing Custom Instructions in Real Estate Practice Rajeev and Jimmy explain how real estate agents and coaches can use custom instructions to enhance client engagement, marketing strategies, and problem-solving approaches.  They stress the potential of custom instructions in fostering agility and precision in addressing diverse real estate requirements. Real estate professionals should take the time to explore the practical applications of custom instructions within Chat GPT. You can use the approach within this episode to elevate your productivity.  Do you need more advice on optimizing Chat GPT interactions? Subscribe to this podcast to learn how to leverage AI technology and grow your real estate business. “If you just listen to this one episode and put this one thing into practice, you have begun to outperform 90% of the people using Chat GPT and your competition.” - Jimmy Burgess. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook ChatGPT Next Level Productivity Via Custom Instructions

The Real Estate Sales Podcast
TRES 297: Jimmy Burgess - The 6 Great Paradoxes of Real Estate Sales

The Real Estate Sales Podcast

Play Episode Listen Later Feb 13, 2024 8:10


It's difficult to grasp some concepts when starting in a new field, no matter how many times you review them. In this episode of "The Real Estate Sales Podcast," host Jimmy Burgess shares six paradoxes in real estate. Tune in to discover what they are to help grow your real estate business. 1. Giving Paradox People nowadays believe that if they want something, they have to go get it. However, Jimmy discovered this may not always be the case. Instead of always being out there selling, figure out how you give value.  Jimmy shares ideas and examples within the episode. 2. Growth Paradox The time it takes to build your real estate business will take longer than you thought it would. However, you'll start seeing growth quickly once you put in the work. Think back to when you felt as though you were stuck in life, and then, out of nowhere, everything you wanted came to fruition. Apply this concept to your business, and you'll see growth within no time if you're doing the work. 3. Problem Paradox You may view problems or difficulties as something negative, but in reality, they're opportunities.  Challenges are chances to deepen relationships, show value, and prove that you can move your business forward. Always trust the process and create relationships to bring positive opportunities. 4. Selling Paradox The less you try to sell to someone, the more they will try to buy from you. When you're not pushing someone to decide, clients can determine what they feel is best for them. Jimmy shares how you can give information to clients to help them make their own decisions. 5. Money Paradox To make money, you have to spend money. You may think of holding onto the money once you start making it, but investing it into your real estate business is better.  For example, if video production brings you money, consider investing more in it. Eventually, it will help you grow your business and triple your income. 6. Fear Paradox What you fear the most is what you must do to help your business grow. What are you afraid to do? Is it making phone calls, making video content, or putting yourself on social media?  Whatever it is, push your fear aside and start doing it, as it will help you take your business to the next level.  Jimmy Burgess always shares excellent real estate sales advice. Subscribe to the podcast to help you succeed in your real estate business. “The more that you give, the more you will receive.” - Jimmy Burgess Do you have a video or content idea perfect for your business? Share it with Jimmy! Connect with Jimmy Burgess on LinkedIn and Facebook, and his YouTube channel.  If you like what you heard today, we'd love it if you'd share a rating or review and then subscribe to the podcast and tell others about it. You can find The Real Estate Sales Podcast on Apple Podcasts, Google Podcasts, Spotify, Audible, and our website, The Real Estate Sales Podcast.

Real Estate AI Flash
REAIF 007: How to make ChatGPT write like you | Jimmy and Rajeev

Real Estate AI Flash

Play Episode Listen Later Feb 7, 2024 14:25


What AI technology can do is impressive, but it's only as good as you train it.  One problem many people have with Chat CPT is its robotic writing style. However, they just need to learn how to use Chat GPT plugins correctly. In this episode of "The Real Estate AI Flash Podcast," co-hosts Jimmy Burgess and Rajeev Sajja explore the invaluable potential of ChatGPT in real estate businesses. They discuss the significance of training ChatGPT to write in your voice, offering practical tips and strategies to create efficiencies in content creation. If you want less dry and dull content from AI technology, listen to this episode to help you train Chat GPT effectively. Understanding the Right Mode and Plugins Rajeev emphasizes the importance of utilizing the right mode and plugins within ChatGPT to achieve optimal results.  He compares GPT 3.5 to high school writing and recommends using GPT 4 with plugins for an advanced, tailored experience.  Jimmy and Rajeev delve into the significance of plugins, drawing an analogy with smartphone applications to highlight their role in maximizing ChatGPT's potential. Training ChatGPT in Your Writing Style Rajeev discusses feeding ChatGPT articles you've written to help it learn your writing style.  He stresses the significance of providing consistent articles in a specific writing style to avoid ambiguity.  Jimmy highlights the potential cost-saving benefits, comparing the expense of hiring a copywriter to the modest $20 monthly fee for ChatGPT's paid version. Leveraging Plugins for Efficiency Rajeev discusses the significance of using plugins such as Browser Op, AI PDF, and The Bold to streamline the process of training ChatGPT to write in your style.  He shares his recommended plugin pack and discusses the practicality of saving writing styles for future use, emphasizing the long-term efficiency benefits. Practical Applications and Benefits Jimmy elaborates on the practical applications of leveraging ChatGPT to streamline content creation in various real estate contexts.  He highlights how AI technology can create email series, newsletters, community letters, market updates, and LinkedIn articles.  Rajeev shares a real-life example of how an agent utilized ChatGPT to establish herself as a neighborhood expert, showcasing the versatility and potential impact of the technology. Chat GPT is a superb AI tool to reduce time and effort in content creation. You don't have time to create content for your website and social media accounts.  This is why you must leverage Chat GPT to write in your own tone of voice and enhance its overall efficiency. Of course, learning how to do it on your own is a headache.  However, hosts Jimmy and Rajeev are here to help you. Subscribe to The Real Estate AI Flash podcast for more ChatGPT tips. "The more you give it, the more it can learn your writing style, but give it enough. I'd say five to seven articles." - Rajeev Sajja.  Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook  

The Real Estate Sales Podcast
TRES 296: Jimmy Burgess - 7 Ways to Invest $2,500 in Your Real Estate Business for Huge Results

The Real Estate Sales Podcast

Play Episode Listen Later Feb 6, 2024 10:08


Don't you hate it when someone doesn't tell you everything you need to know, especially within the real estate industry? You want a broker who is honest with you no matter how hurtful the truth may be. However, most don't have the heart to tell the truth when the real estate market isn't going so well. In this "The Real Estate Sales Podcast” episode, host Jimmy Burgess shares five things real estate agents need to know. Subscribe and hear what your broker is too nice to tell you. 1. The Market Is Getting Tougher Jimmy discusses how the real estate market is challenging, and most agents cannot handle the difficulties.  When things get tough, don't become soft; push through the challenges you're facing.  Jimmy also says it's better to face the challenges because when you wait for life to give you whatever, it will typically give you the worst. Start being proactive. Make those phone calls or host that open house you've been putting off.  Now is the time for you to take action and bring positive changes.  2. You're Blaming Everyone and Everything Take ownership instead of pouting about what someone did or a bad situation.  You can't change what happens or make others do something they don't want to do. Focus on what you can do to create a better outcome.  3. You're Playing Small Stop with the negative self-talk. It's holding you back from achieving your goals.  You may be afraid that someone will hang up or be angry that you called them. Even if it happens, it's not the end of the world. You can always call another prospect.  Those who push past their fears while others stay in them will be more likely to succeed. 4. Agents Are Reacting Incorrectly to Adversity Remember, adversity means opportunities.  How will you handle things when things don't go your way? Are you going to freeze and throw the towel in? Are you going to figure out solutions? What about increasing your communications with clients? Jimmy shares that this is the perfect time to build deep relationships with brokers, sellers, and clients. 5. Do Different Things in 2024 The things you did in 2023 may not work in 2024. Pay attention to your actions from last year and figure out how to expand on them. The real estate market is constantly evolving, so you must be willing to make positive changes to keep your business afloat.  Also, consider the things you have yet to try that you can do this year. Jimmy shares some ideas that real estate agents can do to help improve their success. Jimmy shares these tips to help struggling agents. Now is the time to take action in your real estate business. If you want different results this year, subscribe to The Real Estate Sales Podcast.  “Remember, four fingers are pointing back at you when you're pointing one at someone. You're in control of your situation. Take action, and things will change.” -Jimmy Burgess.  Do you have a video or content idea perfect for your business? Share it with Jimmy! Connect with Jimmy Burgess on LinkedIn and Facebook, and his YouTube channel.  If you like what you heard today, we'd love it if you'd share a rating or review and then subscribe to the podcast and tell others about it. You can find The Real Estate Sales Podcast on Apple Podcasts, Google Podcasts, Spotify, Audible, and our website, The Real Estate Sales Podcast.

Real Estate AI Flash
REAIF 006: Growth Against the Grain! How This Team Leader Leverages AI | Earl Endrich

Real Estate AI Flash

Play Episode Listen Later Jan 31, 2024 14:02


Understanding the power of AI tools is easier when you hear a success story. If you've been skeptical about using Chat GPT for your real estate business, you must listen to this week's Real Estate AI Flash episode.  Hosts Rajeev Sajja and Jimmy Burgess invite Earl Endrich, a top-performing real estate team leader based in Delaware, to share insights on leveraging AI to drive productivity and business growth. Earl's team achieved nearly 100 transactions totaling $43 million in 2023 and is targeting over 20% growth for the coming year. Discover how AI revolutionizes his team's business planning, lead generation, client communication, and client appreciation events. Harnessing AI for Business Planning and Lead Generation Earl emphasizes the importance of thorough business planning and property lead generation in achieving consistent growth.  He shares how his team used AI to streamline their business planning process and develop an annual business planning session agenda.  By asking key questions to understand the behavior of a $100 million producing team, the AI-powered agenda helped them formulate a strategic plan to achieve their ambitious goal of $50 million in sales for the year.  Earl also highlights how they utilized AI to analyze their database, extract client information, and create avatars representing their target clients, enabling them to personalize their marketing strategies and effectively reach potential leads. Enhancing Client Communication and Personalization AI has significantly enhanced Earl's team's client communication and personalization approach.  The AI platform allowed them to identify commonalities and extract key phrases from client reviews to understand their client base better.  Utilizing the synthesized client avatars and client preferences, they personalized their communication, crafting emails and messages that appealed to specific client segments. Additionally, AI facilitated the creation of efficient and personalized client appreciation events by providing ideas and suggestions, ultimately enhancing client engagement and satisfaction. Expanding Referral Networks and Market Share Earl's team has capitalized on the power of referrals, with 87% of their business originating from referrals and agent-to-agent referrals.  Leveraging AI, Earl has analyzed event data and successfully stayed in touch with industry contacts, resulting in a remarkable 21% of business coming directly from events.  Furthermore, he details using strategic postcards and email campaigns to maintain communication and visibility within his network.  Looking ahead, Earl plans to enhance his outreach efforts further through video content and social media engagement, recognizing these avenues as crucial for expanding market share and strengthening client relationships. This week's episode provides insight into how AI technology can transform one's business. Earl's innovative application of AI in real estate business is a compelling example for industry professionals seeking to harness technology for sustained growth and client-focused strategies. His success story inspires real estate professionals looking to incorporate AI into their business operations effectively. Tune in to gain actionable insights into leveraging AI to drive business growth, deliver personalized client experiences, and expand referral networks. "Every year, we try to take a day as a team and review our business goals, reflect from the previous year, but plan for what we're doing for the next year. This was the first year we used AI to plan the agenda, which took a lot off our plates.”- Earl Endrich. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook Earl Endrich on LinkedIn Earl Endrich on Facebook Earl Endrich on Instagram Fox & Roach Realtors: Earl Endrich  

The Real Estate Sales Podcast
TRES 295: Jimmy Burgess - 5 Things Your Broker is Too Nice to Tell You, But You Need to Hear

The Real Estate Sales Podcast

Play Episode Listen Later Jan 30, 2024 7:53


Don't you hate it when someone doesn't tell you everything you need to know, especially within the real estate industry? You want a broker who is honest with you no matter how hurtful the truth may be. However, most don't have the heart to tell the truth when the real estate market isn't going so well. In this "The Real Estate Sales Podcast” episode, host Jimmy Burgess shares five things real estate agents need to know. Subscribe and hear what your broker is too nice to tell you. 1. The Market Is Getting Tougher Jimmy discusses how the real estate market is challenging, and most agents cannot handle the difficulties.  When things get tough, don't become soft; push through the challenges you're facing.  Jimmy also says it's better to face the challenges because when you wait for life to give you whatever, it will typically give you the worst. Start being proactive. Make those phone calls or host that open house you've been putting off.  Now is the time for you to take action and bring positive changes.  2. You're Blaming Everyone and Everything Take ownership instead of pouting about what someone did or a bad situation.  You can't change what happens or make others do something they don't want to do. Focus on what you can do to create a better outcome.  3. You're Playing Small Stop with the negative self-talk. It's holding you back from achieving your goals.  You may be afraid that someone will hang up or be angry that you called them. Even if it happens, it's not the end of the world. You can always call another prospect.  Those who push past their fears while others stay in them will be more likely to succeed. 4. Agents Are Reacting Incorrectly to Adversity Remember, adversity means opportunities.  How will you handle things when things don't go your way? Are you going to freeze and throw the towel in? Are you going to figure out solutions? What about increasing your communications with clients? Jimmy shares that this is the perfect time to build deep relationships with brokers, sellers, and clients. 5. Do Different Things in 2024 The things you did in 2023 may not work in 2024. Pay attention to your actions from last year and figure out how to expand on them. The real estate market is constantly evolving, so you must be willing to make positive changes to keep your business afloat.  Also, consider the things you have yet to try that you can do this year. Jimmy shares some ideas that real estate agents can do to help improve their success. Jimmy shares these tips to help struggling agents. Now is the time to take action in your real estate business. If you want different results this year, subscribe to The Real Estate Sales Podcast.  “Remember, four fingers are pointing back at you when you're pointing one at someone. You're in control of your situation. Take action, and things will change.” -Jimmy Burgess.  Do you have a video or content idea perfect for your business? Share it with Jimmy! Connect with Jimmy Burgess on LinkedIn and Facebook, and his YouTube channel.  If you like what you heard today, we'd love it if you'd share a rating or review and then subscribe to the podcast and tell others about it. You can find The Real Estate Sales Podcast on Apple Podcasts, Google Podcasts, Spotify, Audible, and our website, The Real Estate Sales Podcast.  

Real Estate AI Flash
REAIF 005: Responsible AI: Check Yourself Before You Wreck Yourself | Jimmy Burgess and Rajeev Sajja

Real Estate AI Flash

Play Episode Listen Later Jan 24, 2024 9:44


Do you take the time to change what Chat GPT gives you? If not, then you're making a huge mistake. Chat GPT is a great writing tool, but you must see it as an assistant. There's a chance it will produce listing descriptions violating the Fair Housing Act.  In this Real Estate AI Flash episode, hosts Rajeev Sajja and Jimmy Burgess delve into the crucial topic of responsible AI in real estate listing descriptions. With a focus on ensuring compliance with regulations and ethical considerations, the hosts provide valuable insights and practical strategies for real estate professionals to responsibly elevate their AI-powered marketing efforts. Understanding the Importance of Compliance The hosts emphasize the significance of real estate professionals ensuring that their AI-generated content adheres to legal and ethical standards. Highlighting the example of the Fair Housing Act, they underscore the necessity of avoiding language that violates anti-discrimination regulations. The Role of Real Estate Professionals Rajeev and Jimmy stress that while AI technology can assist in generating listing descriptions, it is ultimately the responsibility of real estate agents to review and refine the content to ensure compliance. Drawing parallels to providing guardrails for AI, they emphasize the need for agents to guide and validate AI-generated output to align with professional standards. Framing AI Prompts for Compliance The hosts discuss the importance of framing AI prompts effectively to guide the output towards compliance with regulations. By providing specific examples, they outline how real estate agents can structure prompts to emphasize adherence to laws such as the Fair Housing Act and RESPA. Strengthening Client-Centric Service Rajeev and Jimmy highlight that responsible AI usage ultimately enhances the ability of real estate professionals to serve their clients at the highest level. Emphasizing the need for agents to personalize and validate AI-generated content, they stress the importance of maintaining the professional and ethical integrity of the real estate industry. Rajeev Sajja and Jimmy Burgess underscore the critical importance of responsible AI usage in real estate listing descriptions by offering practical guidance and thought-provoking insights.  Tune in to this enlightening episode to gain a deeper understanding of responsible AI usage and learn actionable strategies for ensuring that your real estate marketing efforts align with legal and ethical guidelines. "When you ask it to write a listing description, it may not understand the Fair Housing Act. And you, as a real estate agent, have spent about 160 hours getting your license. And part of that education was to ensure you don't use words violating the Fair Housing Act." - Rajeev Sajja. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

The Real Estate Sales Podcast
TRES 294: Jimmy Burgess - If I Wanted to Make $342,987 in 2024, This is What I would Do

The Real Estate Sales Podcast

Play Episode Listen Later Jan 23, 2024 23:02


How can you make more money in real estate in 2024? Subscribe to the Real Estate Sales Podcast to find out. In this week's episode, host Jimmy Burgess shares a top 5% blueprint to build a thriving real estate business in 2024.  He outlines seven specific skills that hold the potential to elevate one's entrepreneurial journey to unprecedented heights. Tune in to hear how personal development helps real estate agents make more money.  1. Embracing Artificial Intelligence and Chat GPT Real estate agents must leverage AI technology to streamline business operations and enhance marketing strategies.  Jimmy emphasizes the significance of creating efficiencies in the real estate business by seeking knowledge through podcasts and online resources.  Taking the time to become an expert in Chat GPT will maximize your business opportunities. 2. Producing Engaging YouTube Video Content Remember, YouTube is the second largest search engine. Jimmy shares that agents must create searchable video content to establish a compelling personal brand. He encourages understanding the specific topics that potential clients search for, such as neighborhood insights and provides examples of successful agents who have harnessed this skill to generate significant listings and contracts. 3. Crafting Compelling Social Media Content Jimmy highlights the unparalleled potential of social media in building a personal brand and staying top of mind with clients.  He recommends observing successful agents in diverse markets and learning from their strategies to tailor engaging social media content. Learning from successful real estate agents helps emphasize the value of consistent posting to foster client relationships and generate brand recognition. 4. Sharpening Negotiation Skills In light of the evolving real estate market, Coach Jimmy stresses the importance of honing negotiation skills to navigate the challenges of securing and maintaining contracts.  He advocates for a win-win negotiation approach to add value for clients and distinguish oneself as a trusted professional in the industry. 5. Cultivating Referral Relationships Jimmy emphasizes the art of seeking referrals in genuine client relationships and positioning oneself as a trusted friend rather than just a salesperson.  Agents who build a personal brand encourage satisfied clients to become enthusiastic advocates, resulting in a steady influx of high-quality referrals. 6. Optimizing Google My Business Having a Google My Business page will help bring organic traffic to your real estate business.  Jimmy shares strategies to maximize reviews, upload compelling photos, and integrate social media content to enhance visibility and attract organic leads. 7. Enhancing Communication Skills One of the keys to a successful real estate business is developing effective communication skills.  Start by improving your public speaking, try phone communication, or email outreach. Jimmy shares that clear and confident communication will engage potential clients and establish professional credibility. This week's TRES episode shares a powerful message that will transform your restate business skills. Jimmy's top 5% blueprint will help you evolve and hone essential skills to achieve success. "Make sure that you're following up with these folks, you're checking in, you're giving value and make sure that you're the agent they think of when they get ready to possibly list their home for sale." - Jimmy Burgess. Do you have a video or content idea perfect for your business? Share it with Jimmy! Connect with Jimmy Burgess on LinkedIn and Facebook, and his YouTube channel.  If you like what you heard today, we'd love it if you'd share a rating or review and then subscribe to the podcast and tell others about it. You can find The Real Estate Sales Podcast on Apple Podcasts, Google Podcasts, Spotify, Audible, and our website, The Real Estate Sales Podcast.

Real Estate AI Flash
REAIF 004: AI-Powered Listing Presentations That Are on Lock | Jimmy Burgess and Rajeev Sajja

Real Estate AI Flash

Play Episode Listen Later Jan 17, 2024 16:41


It can be frustrating when Chat GPT gives you a completely different idea than what you requested. Remember that these artificial intelligence (AI) writing tools are robots. If you're not providing the right prompts, it won't produce the copy you want. But what type of writing prompts should real estate agents use? In this Real Estate AI Flash episode, hosts Rajeev Sajja and Jimmy Burgess dive into the powerful strategies for leveraging Chat GPT to elevate your listing presentation. They share practical tips and insights for utilizing this AI writing tool to create impactful marketing materials and impress potential clients.  Tune in and hear their insightful advice on using Chat GPT prompts for real estate agents. Creating Compelling MLS Descriptions The hosts delve into the process of using Chat GPT to craft MLS descriptions that stand out.  Real estate agents can generate conversational, professional, and luxury-toned descriptions for potential listings by providing a detailed prompt to AI. This allows agents to impress clients with tailored descriptions that showcase the property's unique features and appeal to specific buyer preferences. Here is the AI writing prompt Jimmy provides in the episode: “Acting as a top-producing real estate agent, provide me with an MLS description in a conversational tone for the home located at one, two, three main streets. Highlighting the following attributes.” (He discusses the features you should include within the episode.) Rajeev further states that you should share your expertise as an agent within the prompt and exclude specific buyers' criteria or circumstances.  He also shares more ideas you can use in Chat GPT for listings. Expanding Marketing Efforts with AI Rajeev and Jimmy discuss the potential of AI in broadening marketing efforts for listings. They emphasize the importance of adapting MLS descriptions for various platforms, including Facebook, Instagram, LinkedIn, and YouTube. They also share how you can use Chat GPT for SEO optimization and engaging content.  With AI, real estate professionals can generate diverse marketing materials and incorporate unique strategies to reach a broader audience. Addressing Market Challenges Rajeev and Jimmy provide practical guidance on using AI-powered strategies to address market challenges.  They highlight the potential of AI-generated materials in reinvigorating stagnant listings, particularly in the context of price adjustments.  Advantages of AI-Enhanced Listing Presentations Rajeev and Jimmy highlight the transformative impact of embracing AI to secure more listings and establish lasting client connections.  They emphasize the potential for AI to enhance agents' professional image, elevate their marketing capabilities, and ultimately pave the way for more listing opportunities. AI is a powerful tool to help revolutionize listing presentations, capitalize on diverse marketing channels, and adapt to an evolving market dynamic. Real estate agents can differentiate themselves, build credibility, and achieve more success by harnessing the capabilities of AI. Join Rajeev and Jimmy as they demystify AI and provide valuable strategies for real estate professionals seeking to elevate their practices with cutting-edge technology. "Do not talk about specific types of buyers or buyer circumstances. Do not reference age, race, color, religion, family status, disability, et cetera." - Rajeev Sajja. Resources http://www.realestateaiflash.com  Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

The Real Estate Sales Podcast
TRES 293: Jimmy Burgess - Realtor Skills That Will Pay the Bills in 2024

The Real Estate Sales Podcast

Play Episode Listen Later Jan 16, 2024 11:14


The new year is here, and you have no reason to still struggle as a realtor. It's time to boost your marketing skills to ensure your bills stay paid throughout 2024. The best way to do this is to listen to this episode of “The Real Estate Sales Podcast.” In this episode, Jimmy Burgess emphasizes the importance of personal development in growing your real estate business.  He shares seven crucial skills that real estate agents should focus on developing in 2024 to take their business to a whole new level. These skills involve leveraging technology, creating engaging content, mastering negotiation, and building strong client relationships. Skill 1: Mastery of Artificial Intelligence and Chat GPT Coach Jimmy stresses the significance of becoming astute in artificial intelligence, specifically Chat GPT, to optimize business efficiency.  He encourages listeners to explore various resources, such as podcasts and online tutorials, to understand how to leverage Chat GPT in real estate.  Agents can maximize content creation, marketing, and promotion opportunities by becoming experts in artificial intelligence in 2024. Skill 2: Creation of Engaging YouTube Video Content The episode highlights the importance of producing compelling video content for YouTube, the second-largest search engine. Jimmy recommends creating searchable content that aligns with potential clients' needs, such as information about specific neighborhoods and essential considerations when moving.  He references Noah Escobar, who generated substantial business through YouTube videos, underscoring the potential impact of mastering this skill in 2024. Skill 3: Development of Engaging Social Media Content Real estate professionals must leverage social media to build their brand in 2024. Jimmy suggests seeking inspiration from successful agents and influencers in other markets to understand effective social media strategies.  Additionally, he recommends following industry leaders like Jason Pantana, Tom Ferry, and Haley Ingram to learn the best practices in social media content creation. Skill 4: Mastering Negotiation Techniques Jimmy emphasizes the significance of honing negotiation skills, especially in the current real estate landscape.  In 2024, buyers are discerning, and sellers are demanding higher prices.  Jimmy references the book "Never Split the Difference" by Chris Voss, which advocates for finding win-win opportunities in negotiations.  Enhancing negotiation skills increases the likelihood of successful transactions and satisfied clients. Skill 5: Effective Referral Generation Jimmy discusses the art of asking for referrals in a genuine and non-intrusive manner. He emphasizes the importance of building relationships and creating a personal brand that organically motivates clients to refer business.  Agents can build a network of raving fans by leveraging trust and rapport. Skill 6: Optimization of Google My Business Page Jimmy discusses the importance of optimizing Google My Business page as a real estate professional. This will enhance your online visibility and attract organic leads. He provides practical tips, such as accumulating positive reviews, maintaining an active presence, and sharing relevant content on the platform.  Agents can effectively drive potential clients to their websites by leveraging Google My Business. Skill 7: Enhancing Communication Skills Finally, Jimmy emphasizes the importance of effective communication in all aspects of the real estate business. This includes client interactions, marketing, and public speaking.  He encourages agents to improve their ability to communicate clearly and confidently through phone calls, emails, or public presentations.  Enhanced communication skills can elevate an agent's professional image and contribute to business growth. Continual self-improvement and skill development can help you achieve better results within your real estate business. Adapting these seven skills will elevate your performance in 2024 and significantly impact the industry. “The best opportunity is to create a personal brand and become searchable where business begins to chase you instead of you chasing it." - Jimmy Burgess. Resources Google My Business for Realtors Explained Realtor Google Business Profile Setup/Optimization for Higher Ranking “People By You,” by Jeb Blount “The Millionaire Real Estate Agent,” by Gary Keller "Never Split the Difference" by Chris Voss Toastmaster's Communication Program Jason Pantana Tom Ferry Haley Ingram: Coffee & Contract Noah Escobar Do you have a video or content idea perfect for your business? Share it with Jimmy! Connect with Jimmy Burgess on LinkedIn and Facebook, and his YouTube channel.  If you like what you heard today, we'd love it if you'd share a rating or review and then subscribe to the podcast and tell others about it. You can find The Real Estate Sales Podcast on Apple Podcasts, Google Podcasts, Spotify, Audible, and our website, The Real Estate Sales Podcast.

Real Estate AI Flash
Trailer | Jimmy Burgess and Rajeev Sajja

Real Estate AI Flash

Play Episode Listen Later Jan 10, 2024 1:36


In the exciting world of artificial intelligence (AI), utilizing the technology within the real estate industry can give you an edge. However, using AI technology isn't that simple. This is why hosts Jimmy Burgess and Rajeev Sajja started the Real Estate AI Flash podcast. Jimmy and Rajeev introduce goals that help Realtors leverage advancements in AI to advance their real estate business. In each episode, they demystify AI and provide real estate professionals with actionable strategies to leverage AI, Chat GPT, and other generative AI tools to grow their businesses. Check it out and share it with someone you know who could benefit.

Real Estate AI Flash
REAIF 003: ChatGPT Free Versus Paid Version (What You Should Know) | Jimmy Burgess and Rajeev Sajja

Real Estate AI Flash

Play Episode Listen Later Jan 10, 2024 14:08


Is it really worth upgrading to the paid version of ChatGPT? The free version provides more than enough writing to help real estate agents to get things done. Right? In this episode of The Real Estate AI Flast Podcast, co-hosts Rajeev and Jimmy dive into a detailed comparison between the free and paid versions of ChatGPT. With six key differences, they guide real estate professionals and businesses on which version best suits their needs.  They break down the functionalities and implications of these differences for users. Tune in and hear the differences between ChatGPT 3.5 and ChatGPT 4 in this week's episode. Difference #1: Single-mode vs. Multimode Conversations The free version (ChatGPT 3.5) is limited to text conversations only. The paid version (ChatGPT 4) offers multimodal chat, allowing text, image, document, and PDF uploads within the same chat, enhancing productivity and communication. Difference #2: Knowledge Cut-Off The free version has a knowledge cut-off of January 2022, increasing the likelihood of incorrect or outdated responses. The paid version boasts a knowledge cut-off of September 2023, providing more accurate and up-to-date responses, with the potential to connect to an Internet browser plugin to eliminate the cut-off. Up-to-date market trends and accurate information can be accessed using the paid version, which is crucial for real estate professionals seeking the latest localized data for client interactions and decision-making. Difference #3: Memory Limits ChatGPT 3.5 has a word (token) limit of approximately 3000 words, leading to memory loss in prolonged conversations. ChatGPT 4 offers a significantly larger memory limit of 25,000 words, essential for sustaining longer text conversations without memory decay, ensuring continuity and accuracy. Difference #4: Document and File Uploads ChatGPT 4 allows users to upload files, including spreadsheets and PDFs, which can be summarized and discussed within the chat. Real estate applications include summarizing competitor documents, assisting with CRM data upload, digesting industry reports, enhancing productivity and data management. Difference #5: Plugins The paid version allows access to a wide variety of plugins, resembling apps on the phone, enabling additional capabilities such as summarizing YouTube videos, aiding in research, and enhancing workflow efficiencies. Difference #6: Building Custom GPTs ChatGPT 4 introduces the game-changer of building custom GPTs, potentially revolutionizing real estate-related tasks like creating listing descriptions, business coaching, and negotiation learning, all tailored to user specifications, saving time and increasing productivity. The ability to customize GPTs for real estate-related functions can significantly streamline tasks, improve communication, and enhance service quality for clients. Rajeev and Jimmy emphasize the remarkable value of the ChatGPT paid version, priced at $20 a month, as a pivotal tool for businesses. The episode highlights the transformative nature of these key differences, providing real-world examples for real estate professionals and offering insight into the future of AI integration in real estate and beyond. What are the other benefits of AI tools and ChatGPT for the real estate industry? Subscribe to The Real Estate AI Flash podcast to find out! "If you're listening to this, you're walking away with some new information, some information that helps you serve your clients at a higher level." - Jimmy Burgess Resources Learn More: https://realestateaiflash.com/ Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

The Real Estate Sales Podcast
TRES 292: Jimmy Burgess - Sick and Tired of Not Selling Enough Houses - This One is for You

The Real Estate Sales Podcast

Play Episode Listen Later Jan 9, 2024 11:56


Real Estate AI Flash
REAIF 002: How Realtors Can Utilize ChatGPT Like a Pro | Jimmy Burgess and Rajeev Sajja

Real Estate AI Flash

Play Episode Listen Later Jan 3, 2024 12:14


Have you ever wondered why two people use the same AI tool but receive different results? When it comes to using AI technology such as ChatGPT, you have to train it properly to receive the results you're looking for. If not, then it's going to give you just anything.  But by listening to this episode of The Real Estate AI Flash podcast, you'll learn how to use ChatGPT like a pro. Co-hosts Rajeev Sajja and Jimmy Burgess discuss the reasons behind different results obtained by other users of the same technology and break down a systematic approach to leverage ChatGPT effectively. Understanding the Foundation: Prime and Rise Rajeev introduces the concepts of "prime" and "rise" as the foundational principles essential for leveraging ChatGPT.  He emphasizes the importance of understanding the role, inputs, steps, and expectations (rise) while priming the AI model for specific tasks.  Rajja provides examples to illustrate the significance of laying a solid foundation for effective ChatGPT utilization. The Power of a Proper Prompt Rajeev explains the significance of a prompt in instructing ChatGPT to perform a specific task.  He shares various examples of prompts and emphasizes the importance of priming the AI model properly to facilitate effective, prompt responses. The Importance of Polish Rajeev highlights the necessity of "polish," emphasizing that ChatGPT is a powerful tool, but it should not be relied upon as the sole decision-maker.  He emphasizes the importance of proofreading and ensuring that the AI-generated content aligns with the user's voice and intentions. Applying the Four P's and Rise With the foundational principles in place, the hosts delve into the concept of applying the "four P's and rise."  They stress the importance of role-playing, providing detailed inputs, defining specific steps, and setting clear expectations, followed by effective prompting, proofreading, and finally, publishing the content. Transforming Results Through Systematic Approach Both hosts underscore the transformative impact of applying a systematic approach to ChatGPT utilization.  They emphasize how the foundational principles and systematic approach significantly enhance the quality of outputs produced by ChatGPT. The episode provides a comprehensive breakdown of the principles and methods for leveraging ChatGPT effectively. Real estate agents can utilize AI to maximize their business and profits. Subscribe to the podcast for more empowering tips on how real estate professionals can leverage AI technology. “It is a very powerful tool, number one, but it is still untrained. You just had to learn how to train it. A good analogy for all of us to think about as a real estate agent is to imagine if you hired an assistant qualified, but they just don't know your business. They just don't know how you operate, how you want stuff to come out. So you can't just give tasks to an untrained assistant and expect the results you'd like to get from a technology like GPT. So, think of it as a human being.” - Rajeev Sajja Resources Learn More: https://realestateaiflash.com/ Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook 

Real Estate AI Flash
REAIF 001: ChatGPT Year One: What We Learned and What We Expect in Year Two | Jimmy Burgess and Rajeev Sajja

Real Estate AI Flash

Play Episode Listen Later Jan 3, 2024 16:47


You have to admit this when it comes to ChatGPT! The world hasn't experienced anything as innovative since the introduction of the Internet.  ChatGPT simplifies our lives and boosts productivity. But what other changes has this AI technology made? In this episode of the Real Estate AI Flash podcast, co-hosts Jimmy Burgess and Rajeev Sajja dive into the transformative impact of AI, focusing on ChatGPT as it reaches its one-year mark. The hosts give an overview of the journey they've experienced with ChatGPT and highlight the evolution and application of this technology in the real estate industry. Exploring the Birth of ChatGPT Jimmy and Rajeev reminisce about their initial encounters with ChatGPT, reflecting on the excitement and amazement that surrounded its launch.  The conversation delves into the significance of the introduction of generative AI, the emergence of LLMs (Large Language Models), and the defining features of GPT, shedding light on the technological breakthrough that captivated their attention. The Evolution of ChatGPT in Its First Year The hosts take a deep dive into the significant landmarks of ChatGPT's first year, from its initial release and rapid adoption to the strategic partnerships and integrations that have propelled its growth.  They discuss the introduction of GPT4 with advanced features, the milestone achievement of reaching 100 million monthly active users, and major developments such as the launch of ChatGPT Enterprise and the introduction of plugins, which expanded the use cases and capabilities of the AI model. ChatGPT's Impact on Real Estate and Beyond Drawing from their own experiences, Jimmy and Rajeev share how ChatGPT has been harnessed within the real estate industry.  They explore its applications in enhancing MLS listings' property descriptions, optimizing social media and YouTube content, and streamlining business processes to drive efficiencies.  The hosts emphasize the potential for agents to leverage AI in their businesses and express their eagerness to feature real-world success stories from agents who have integrated ChatGPT into their operations. Looking Ahead: The Future of ChatGPT and AI in Real Estate As the episode concludes, the hosts extend an invitation to listeners to engage with the podcast, underscoring the collaborative spirit of the Real Estate AI Flash community. They emphasize their commitment to sharing practical strategies and insights that can empower real estate professionals and shape the future episodes of the podcast. Highlighting the value of feedback and diverse perspectives, they express their readiness to explore new ideas and define the podcast's trajectory based on the needs and experiences of the audience. Reflecting on the monumental journey of ChatGPT's first year, the inaugural episode of Real Estate AI Flash serves as a beacon for real estate professionals seeking to unravel the potential of AI in their industry. Through compelling narratives, insightful analyses, and a shared dedication to collective growth, Jimmy and Rajeev set the stage for an engaging and enriching podcast series that promises to illuminate the transformative power of AI in real estate and beyond. “Goldman Sachs made a really early prediction about Gen AI, that it could drive a 7% increase in global GDP and lift productivity growth by 1.5% over the next ten years. So, it's safe to say most people believe this is the decade of generative AI.” - Rajeev Sajja Resources Learn More - https://realestateaiflash.com/ Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook

Real Estate AI Flash
REAIF 000: What Real Estate Agents Can Expect from This Podcast - Jimmy Burgess and Rajeev Sajja

Real Estate AI Flash

Play Episode Listen Later Jan 3, 2024 6:22


In the exciting world of artificial intelligence (AI), utilizing the technology within the real estate industry can give you an edge. However, using AI technology isn't that simple.  This is why the hosts, Jimmy Burgess and Rajeev Sajja, started the Real Estate AI Flash podcast. In this first episode, the hosts Jimmy and Rajeev introduce listeners to their background and why real estate professionals should listen to the podcast to leverage advancements in AI to advance their real estate business.   They share their mission to demystify AI and provide real estate professionals with actionable strategies to leverage AI, Chat GPT, and other generative AI tools to grow their businesses. The episode sets the stage for what listeners can expect from future episodes. Podcast Goals and Topics Rajeev and Jimmy outline the podcast's primary goals, which include shedding light on innovative AI technologies and their applicability in real estate.  They emphasize that future episodes will cover a range of topics, such as marketing listings at a higher level, utilizing AI for lead generation, and creating operational efficiencies through technology.  Introducing the Hosts Rajeev shares his extensive 21-year real estate background, highlighting his experience in digital marketing.  With over 30 years of real estate sales experience and extensive contributions to the industry, Jimmy introduces his perspective on the evolving real estate technology landscape.  Both hosts express their excitement about collaborating and providing insights to their audience. The Promise of Transformative Technology The hosts emphasize the significance of AI and its potential to revolutionize the real estate industry.  They assert that embracing AI can enable agents to set themselves apart and outperform their competition.  Listeners are encouraged to engage with the podcast to leverage this pivotal moment in real estate history. Request for Listener Engagement Rajeev and Jimmy invite listeners to share their feedback and suggest topics for future episodes.  They also express interest in interviewing agents who are driving innovation with AI in their businesses.  The hosts stress the importance of building a strong community within the real estate industry and encourage agents to subscribe and leave recommendations and reviews to help grow the podcast's reach. The first episode of the  “Real Estate AI Flash Podcast” sets the stage for an insightful and practical exploration of AI in the real estate industry. With hosts Rajeev and Jimmy's wealth of knowledge and experience, listeners can anticipate gaining valuable strategies and insights to harness the power of AI for business growth and success. “It's Real Estate AI Flash, and we won't do long episodes. We will go with short, actionable episodes that you can listen to, apply, and grow. And that's our number one focus. So get on the journey with us. Listen to more episodes, and give us feedback as you hear more with your thoughts and comments.” - Rajeev Sajja Resources Learn More: https://realestateaiflash.com/ Jimmy Burgess YouTube Channel Jimmy Burgess on Instagram  Jimmy Burgess on LinkedIn Rajeev Sajja on LinkedIn  Rajeev Sajja on Instagram Rajeev Sajja on Facebook  

The Real Estate Sales Podcast
TRES 291: Jimmy Burgess - 24 Ways to Generate Leads in 2024

The Real Estate Sales Podcast

Play Episode Listen Later Jan 2, 2024 16:27


One of the hardest things to do as a realtor is building leads. Sometimes, your methods get you five new clients a week; other times, you receive none. But in this episode of “The Real Estate Sales Podcast,” you'll discover 24 valuable methods to generate leads for real estate businesses. With the current market environment, having a steady flow of leads is crucial for success. Jimmy provides insightful strategies to help businesses grow and succeed in today's real estate landscape. Using QR Codes to Attract Buyers QR codes have become more prevalent in the real estate industry, especially during the pandemic.  They can be used on listings to provide additional details, capture leads, and promote content such as untold secrets for first-time homebuyers or crucial investor knowledge. Producing Real Estate Searchable YouTube Videos Utilizing YouTube, the second largest search engine, to create location-specific content can attract potential buyers and sellers.  Generating informative videos about neighborhoods, home selling tips, and local real estate trends can help establish credibility and attract leads. Rocket Home Leads Jimmy introduces Rocket Home Leads, a lead generation tool where agents pay a referral fee at closing instead of upfront costs.  This platform connects agents with pre-approved buyers who are actively searching in their area, providing a potential source for new leads. Reengaging the Database Reconnecting with existing leads who may have become stagnant is essential.  Sending personalized messages to reengage potential clients can reignite interest and lead to new opportunities. Sending Unsolicited Video CMAs Personalized video CMAs can effectively showcase an agent's expertise and commitment to providing exceptional service.  This method helped Jimmy generate over $11 million worth of listings in just a few months, demonstrating its effectiveness in lead generation. Hosting Open Houses With an increasing number of people attending open houses, hosting these events can attract potential buyers and sellers.  Promoting open houses to the local community and following up with attendees can lead to new leads and listing opportunities. Reaching out to Airbnb Owners Engaging with Airbnb owners presents an opportunity to explore potential real estate transactions.  Some owners may consider selling or acquiring additional properties, making them valuable leads for real estate agents. Utilizing the Redfin Referral Network The Redfin Referral Network allows agents to receive leads without upfront costs, paying a referral fee at closing instead.  This platform can potentially connect agents with motivated buyers and sellers, expanding their lead pool. Geographical Farming Establishing expertise and consistency in a specific neighborhood can lead to a steady flow of listing opportunities.  Jimmy emphasizes the importance of becoming the go-to expert in a particular area for potential leads and referrals. Utilizing Chat GPT for SEO-Optimized Property Posts Leveraging AI tools such as Chat GPT to create search engine-optimized social media posts for property listings can significantly enhance visibility and engagement, attracting potential leads. These are only ten lead generation methods, but if you want to hear more, be sure to listen to this TRES podcast episode. Jimmy's comprehensive strategies provide agents with actionable steps to generate a steady flow of leads, ensuring long-term business success and prosperity in the real estate industry. "Having those conversations with those folks or if it's something that has just recently sold. Hey, this is Jimmy Burgess with Berkshire Hathaway Home Services Beach Properties of Florida. We just sold the house four doors down from you. Not sure if you saw the details of this, but it's absolutely going to affect the value of your property. Did you get those details? This leads into conversations and allows us to find those opportunities for not only buyer leads, but also for potential listings as well." - Jimmy Burgess Do you have a video or content idea perfect for your business? Share it with Jimmy! Connect with Jimmy Burgess on LinkedIn and Facebook, and his YouTube channel.  If you like what you heard today, we'd love it if you'd share a rating or review and then subscribe to the podcast and tell others about it. You can find The Real Estate Sales Podcast on Apple Podcasts, Google Podcasts, Spotify, Audible, and our website, The Real Estate Sales Podcast.  

The Real Estate Sales Podcast
TRES 290: Jimmy Burgess - What to Send Your Geographical Farm

The Real Estate Sales Podcast

Play Episode Listen Later Dec 26, 2023 12:29


Are you ready to take your real estate business to the next level?  Geographical farming is a proven strategy for attracting potential clients and solidifying your presence in a specific neighborhood. But how can you ensure that your content not only adds value but also captivates the attention of your target audience? In this episode, Jimmy shares invaluable insights on how real estate professionals can effectively engage their geographical farms through strategic content pieces. These seven essential content types are designed to add value and attract potential clients to your business, ultimately maximizing your geographical farming strategy. Content Strategy Tips Before diving into the seven content pieces, Jimmy emphasizes two crucial factors to consider for every piece you send out.  Firstly, ensuring that each content piece adds real value for the recipients is vital. Secondly, incorporating a clear call to action is essential to encourage engagement and interaction from the targeted audience. 1. Visual Sales Update The first recommended content piece is a clear visual update on sales activities within the neighborhood.  Jimmy provides insight into the specific information to include in this visual piece, such as the number of homes sold, average sales price, days on the market, and average price per square foot.  Real estate professionals can effectively capture the attention of farmers by presenting this information visually. 2. Local Vendor List Creating and distributing a local vendor list is the next valuable strategy discussed by Jimmy.  He recommends compiling a list of trusted local service providers, including landscapers, plumbers, electricians, and handymen.  Not only does this showcase your commitment to adding value to the community, but it also positions you as a trusted resource for essential homeowner needs. 3. Testimonial Piece Utilizing testimonials from satisfied clients can be a powerful tool for building trust within the geographical farm.  Jimmy underscores the significance of capturing client testimonials with accompanying photos when possible, as these authenticate your expertise and service quality. 4. Community Video Link To fully establish oneself as an expert in the neighborhood, Jimmy recommends investing in a community video showcasing the area's highlights and attractions.  Real estate professionals can demonstrate their deep knowledge and investment in the community by providing a link to this video through marketing materials and utilizing QR codes. 5. Just Listed Postcards The time-tested strategy of sending out just listed postcards remains effective for showcasing your active involvement in the neighborhood.  Jimmy explains how these postcards build trust and create opportunities for expanding your client base through potential referrals and buyer leads. 6. Open House Flyers Jimmy provides insightful tactics for leveraging open house flyers into powerful engagement opportunities within the geographical farm.  Real estate professionals can foster meaningful connections and drive attendance by strategically promoting exclusive viewing sessions for neighbors and conducting door-to-door visits to inform residents about upcoming open houses. 7. Just Sold Flyers The final recommended content piece revolves around just sold flyers, highlighting successful transactions within the neighborhood.  Providing proof of past success can solidify the credibility of real estate professionals and prompt homeowners to consider their services in the future. Geographical farming remains a fundamental aspect of real estate business growth, and Jimmy's detailed guidance on maximizing this strategy through strategic content sharing is invaluable. By consistently delivering content that adds value, demonstrates expertise, and engages the local community, real estate professionals can cultivate strong relationships and ultimately secure valuable listings within their geographical farm. "Geographical farming is fundamental to your business growth. But if you're going to do it the right way, you have to make sure that you're positioning yourself to have the trust that you get those listings when the opportunity comes." - Jimmy Burgess. Do you have a video or content idea perfect for your business? Share it with Jimmy! Connect with Jimmy Burgess on LinkedIn and Facebook, and his YouTube channel.  If you like what you heard today, we'd love it if you'd share a rating or review and then subscribe to the podcast and tell others about it. You can find The Real Estate Sales Podcast on Apple Podcasts, Google Podcasts, Spotify, Audible, and our website, The Real Estate Sales Podcast.

The Real Estate Sales Podcast
TRES 289: Price Rainer - How to Design Your Dream Business

The Real Estate Sales Podcast

Play Episode Listen Later Dec 19, 2023 14:12


Your dream is to have a thriving real estate business that provides you with a luxury lifestyle. However, you have been in the industry for a year now, and everything is going differently than planned. You grind hard daily to sell homes, but your real estate business is far from what you initially pictured. How can you design your dream business to help you live the perfect life? Start by listening to this week's episode of The Real Estate Sales podcast. TRES host, Jimmy Burgess, speaks with another real estate agent, Price Rainer, on tips for building a successful business. Tune in now and hear what they have to say! Creating a Business Plan to Support the Dream Life Price shares how a coach he hired in 2001 inspired him to start his business. Price discussed his "life of dreams" with a mentor, who asked him to time block his daily activities to support his goals. He filled out a time blocking sheet based on their values and priorities, and the mentor provided guidance on how to tailor his business to support his lifestyle. Tailoring Business to Fund Dream Life Through Daily Activities Price wanted to generate enough money to fund his dream life through real estate, but recognized the need to balance work and personal life. He identified three communities to target based on sales price and commissions, and developed a plan to penetrate each community. Price used a specific formula to determine daily activities to achieve his goals and dreams, modifying them each October as needed. Consistency in following this practice led to meeting or exceeding goals and dreams every year. Prioritizing Life Goals and Avoiding Sacrifice Jimmy emphasizes the importance of prioritizing life goals and values over work, avoiding sacrifice for the sake of being a workaholic. Accountability in Real Estate Business Growth Jimmy shares that he often struggles with managing his time and tasks, leading to a reactive and unproductive work style. Price emphasizes the importance of accountability in maintaining a plan and staying on track, with the help of a mentor or coach like the assistant. He also emphasizes the importance of accountability in achieving business goals, citing personal coaching and mastermind groups as helpful tools. Jimmy agrees, highlighting the value of daily practices and delegating administrative and marketing tasks to grow the business and free up time for high-priority activities. You deserve to have it all - the thriving real estate business and the high luxury lifestyle. One of the best ways to achieve this is to be accountable for your daily actions.  This will help you achieve the growth and results you desire. Also, subscribing and listening to the TRES podcast will help you reach your real estate goals faster. “I had to get control of my time to really be able to operate in a measured, you know, consistent way to really grow a real estate practice in a professional, well-organized manner.” -Price Rainer. Do you have a video or content idea perfect for your business? Share it with Jimmy! Connect with Jimmy Burgess on LinkedIn and Facebook, and his YouTube channel.  If you like what you heard today, we'd love it if you'd share a rating or review and then subscribe to the podcast and tell others about it. You can find The Real Estate Sales Podcast on Apple Podcasts, Google Podcasts, Spotify, Audible, and our website, The Real Estate Sales Podcast.