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When selling to small and medium-sized businesses (SMBs), you're dealing with a distinctly different prospect than you'll find with enterprise clients.So your approach will need to be different, too - think of a shorter sales cycle, different relationship-building strategies, and a need for solutions that show a quick ROI.In this Daily Sales Show episode, Mor Assouline and Charles Muhlbauer shared the best prospecting strategies you need to reach the SMB market and book more meetings. Identify some of the challenges of high-velocity sales, how to develop guidelines to avoid churn, and ways to keep yourself from coming across as too transactional.You'll Learn:Strategies for better SMB prospecting that book more meetingsHow to identify and avoid common pitfalls and challenges in SMB salesThe questions you can ask that get prospects to sell themselves on your offerThe Speakers: James Buckley, Mor Assouline and Charles MuhlbauerIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: RB2B and SendsparkLooking to up your sales skills?Sales Training for YOU: Use code SELLBETTER to save $200 off your yearly membershipSales Training for your TEAM
Mor Assouline is a seasoned sales consultant and entrepreneur, known for his expertise in B2B sales and building high-growth consulting businesses. Mor started his own consulting business, achieving six-figure success within the first year. He is particularly skilled in leveraging LinkedIn for lead generation and building a personal brand. Mor emphasizes the importance of self-awareness, effective time management, and continuous learning through communities and coaching. Three Key Quotes: "I always look at my calendar and move things around. There are a few things that I do on LinkedIn to generate leads, and if it weren't for LinkedIn, I would have been in trouble." "When I speak to prospects, I'm no longer concerned with them buying someone else's course. You can buy theirs and mine too; it's not a big deal." "I'm optimizing for cash right now. I will burn myself out just to get the work done because I need to buy back my time." In this episode, Mor Assouline shares his journey from being a VP of Sales to a successful entrepreneur. He discusses the nuances of managing time, building a personal brand on LinkedIn, and the importance of communities and coaching. Mor provides practical insights on balancing business growth with personal well-being. 5 Key Takeaways: Leveraging LinkedIn for Business Growth: Connect with at least ten new people daily to expand your network. Send personalized, non-pitchy DMs to start meaningful conversations. Comment thoughtfully on posts to increase visibility and engagement. Time Management and Prioritization: Regularly review and adjust your calendar to focus on high-impact tasks. Delegate non-essential tasks to free up time for strategic activities. Balance workload to avoid burnout, optimizing for cash flow initially. Building a Personal Brand: Share authentic stories and experiences to connect with your audience. Use metrics and specific examples to add credibility to your content. Engage consistently on platforms like LinkedIn to increase brand awareness. Importance of Communities and Coaching: Join communities like Pavilion to network with peers and learn from others. Invest in coaching to gain new perspectives and validate your strategies. Use insights from these interactions to refine your approach and grow your business. Self-Awareness and Continuous Improvement: Recognize and accept your strengths and weaknesses. Outsource tasks that are outside your skill set to focus on what you do best. Continuously seek feedback and learn from your experiences to improve your processes. This episode provides valuable insights for solopreneurs and aspiring entrepreneurs on finding their catalyst for growth by leveraging social platforms, managing time effectively, and investing in continuous learning and community engagement. Focused on Growth in your organization, and not sure where to invest? Check out the Growth Assessment at https://findmycatalyst.com/growth
Mor Assouline is the Founder of From Demo to Close (FDTC). He helps AEs and Sales Teams Win More with Training, Enablement, and Coaching. SPONSORS: • Accord (Deal Execution Platform Designed to Enforce Execution Excellence) - https://inaccord.com/?utm_campaign=2024%20Partnerships&utm_source=partner&utm_content=sales-players • Leadfeeder (Turn Page Views into Pipeline) - https://www.leadfeeder.com/?utm_source=podcast&utm_medium=body&utm_campaign=salesplayers SP fans use this link for an extended, 21-day free trial EPISODE LINKS: • Connect with Mor on LinkedIn: https://www.linkedin.com/in/morassouline/ • Website: https://www.demotoclose.com/ • Follow on Twitter: https://x.com/mistamor CONNECT WITH JESSE: • Linkedin: https://www.linkedin.com/in/jessewoodbury/ • Twitter: https://twitter.com/jessewoodbury • Website: https://jessewoodbury.com/ CONNECT WITH CHASE: • Linkedin: https://www.linkedin.com/in/chase-barmore • Twitter: https://twitter.com/ChaseBarmore?s=20 • Website: https://chasebarmore.com HELP US GROW SP: • Join Us in the Sales Players Slack Community: https://launchpass.com/saas_sales_players • Subscribe! • Leave a rating, write a review, and share • Check out the above sponsors, it's the best way to support the show PAST GUEST HIGHLIGHTS: Chris Orlob, Ian Koniak, Brandon Fluharty, Scott Leese, Jamal Reimer, Jen Allen-Knuth, Andy Paul, Collin Mitchell, Tim Zielinski, Christian Banach, Rajiv 'RajNATION' Nathan, Belal Batrawy, Christine Rogers, Chris Beall, Patrick Baynes, Jeroen Corthout, Nate Nasralla, Gabe Lullo, Vince Beese, Brandon Bornancin, Girish Redekar, Guillaume Moubeche, Lloyed Lobo, Corey Quinn, Danny Delvecchio, Tom Slocum, Brent Keltner, Todd Busler, Richard Harris © Sales Players LLC
Today on Win Rate Weekends, Andy and the roundtable, Eric Shaver, Managing Partner at Kensei Partners. Richard Brasser, Managing Director of Carlton Richards and Chairman of CR Intelligent Labs, and Mor Assouline, founder of FDTC, SaaS Sales Consulting and Training, challenge traditional sales approaches, emphasizing the importance of addressing business cases early in the sales process. They argue against the reliance on budgets and advocate for focusing on business opportunities rather than pain points. Highlighting a study on enterprise buyers, they discuss strategies for successfully navigating large deals by leveraging companies' cash positions and internal rates of return, creating a shift in mindset from pain to opportunity can open up more avenues for success in sales.Listen to the full episode on Apple or SpotifyHost Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate.
Who doesn't remember that first day? Being thrown out there with little training and no experience? Andy and his guests, Eric Shaver, Managing Partner at Kensei Partners. Richard Brasser, Managing Director of Carlton Richards and Chairman of CR Intelligent Labs, and Mor Assouline, founder of FDTC, SaaS Sales Consulting and Training, reminisce on this occasion and discuss how to improve on it. They discuss the pitfalls of traditional B2B sales training and propose a transformative approach centered on business and financial acumen. They emphasize the importance of understanding customer value and suggest that training in business skills, rather than sales techniques, and how focusing on end-to-end customer value can enhance sales effectiveness and revolutionize the industry.Listen to the full episode on Apple or SpotifyHost Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate.
In this episode of the Win Rate Podcast, Andy welcomes expert panelists, Eric Shaver, Managing Partner at Kensei Partners. Richard Brasser, Managing Director of Carlton Richards and Chairman of CR Intelligent Labs, and Mor Assouline, founder of FDTC, SaaS Sales Consulting and Training. Andy and the roundtable dive into the evolving landscape of B2B sales, and debates the limitations of traditional sales processes, the significance of business acumen, and the transformative potential of AI in sales. They also explore the concept of selling opportunities versus addressing pain points and stress the need for a shift towards market opportunity-driven conversations rather than demand-centric models. They also discuss the importance of understanding the financial impact of products on business operations and the need for sales professionals to become adept at navigating business and financial landscapes.Host Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate.
Episode Companion Download: UNLOCK 24 OF THE GREATEST DISCOVERY QUESTIONS TO QUANTIFY PAIN | Free Download Connect with Mor Assouline on LinkedIn Visit Demotoclose.com (Startups) Visit FDTC University (Salespeople) ___ 5 SaaS Scripts Account Executives can use today to 5X PIPELINE with Highly Qualified Prospects | Free Download | FOR Account Executives First 50 Clients | Join the Waitlist | For Founders that Sell The Work Before the Work, The Hidden Habits Elite Sales Professionals Use to Outperform the Competition | GET THE BOOK HERE Connect with Paul M. Caffrey on LinkedIn How to Achieve a 50% Demo to Close Rate Episode Summary In this episode, Mor Assouline, founder of DemoToClose.com and FDTC University, shares insights and strategies for improving demo win rates and creating custom demos. He also discusses the transition from founder-led sales to hiring the first sales team, the importance of building a personal brand, and tips for organizing and planning for success. Mor provides his perspective on the future of outbound prospecting and shares advice for building a quota attainment plan. He also recommends sales books that focus on psychology and negotiation tactics. The conversation covers the importance of consistent communication and provides resources for improving sales techniques. Takeaways Focus on creating custom demos that address the prospect's main pain points or goals. Document what works in your sales process and use it as a guide for onboarding new sales hires. Build familiarity and relationships before cold prospecting to increase response rates. Unselling is a powerful approach that focuses on understanding the prospect's needs and challenges rather than pushing a product. When planning for success, analyze past closed deals and replicate what worked, while also considering any changes in the market or industry. The future of outbound prospecting may involve more personalized and relationship-based approaches, leveraging networks and building personal brands. To get promoted, seek feedback from sales managers and understand the criteria for advancement. Recommended sales books include those that focus on psychology, copywriting, and negotiation tactics. Consistency in communication is key in both personal and professional interactions. Sales professionals should strive to maintain the same level of communication skills in all situations. DemotoClose.com is for startups, founders, and CEOs to learn more about improving sales techniques. FDTUniversity.com offers free resources, including tactical discovery questions, for account executives looking to enhance their skills. Chapters 00:00 | Introduction and Background 01:23 | Improving Demo Win Rates 03:10 | Creating Custom Demos 04:40 | Transitioning from Founder-led Sales 08:26 | Helping First Sales Hires 12:57 | Building a Personal Brand 19:45 | Organizing and Planning for Success 24:21 | The Future of Outbound Prospecting 28:35 | Building a Quota Attainment Plan 33:00 | Prospecting and Unselling 35:39 | Getting Promoted 36:58 | Recommended Sales Books 39:11 | Consistent Communication 39:43 | Resources for Improvement
In this episode of Pit Stops to Podium, we're thrilled to introduce Mor Assouline. Mor is a multi-talented professional who wears various hats in the sales industry. He serves as the Founder at FDTC (From Demo To Close), a Sales Coach at FDTC University, a Strategic Advisor at Vajro, and a Sales Instructor and Mentor at Six Figures. Mor's wealth of experience and expertise promises an enlightening discussion for our audience. In today's episode, we'll delve into the captivating world of sales demos and how they can be utilized to drive success. Our primary focus for this episode centers around unlocking the potential of persuasive sales demos. We'll also explore the nuances of understanding the different personalities of your prospects and discover how to leverage psychological insights to enhance your win rates. Mor will also share some valuable insights and strategies to help you achieve an outstanding 50% close rate in your sales efforts. Chapters: 00:00 - Intro 00:51 - Who's FDTC + Mor's Background 04:07 - Fun Facts About Mor 06:11 - Balancing Discovery and Demo for Sales Success 08:11 - Distinguishing Great Demos from Poor Ones 12:27 - Adapting Sales Approaches to Buyers' Needs and Personalities 16:58 - Improving Your Demo Success with Three Key Questions 22:19 - Fostering Humility, Vulnerability, and Effective Communication in Sales 25:21 - Maximizing Demo Impact for Faster Sales Cycles 26:49 - Engage with Mor //ENGAGE WITH MOR Demo to Close Website Mor's LinkedIn //BOOKS Expert Secrets Traffic Secrets //SUBSCRIBE! Subscribe to RevPartners YouTube Channel New "pit stops" every week. Join our growing community! //STAY AWESOME & DO IT BIG!! Website: revpartners.ioListen on Spotify and Apple Podcasts
In this episode of the SaaS Marketing Superstars podcast, Mor Assouline discusses sales techniques to convert more demo calls to closed-won deals. He also shares secrets about his LinkedIn content strategies for getting more customers from LinkedIn. Episode Highlights ● The process Mor used to scale a B2B company in sales from
In this episode, Mor Assouline shares the flawless 3-step demo process employed to scale Seamless.AI. Discover the tactics that have propelled their success and can do the same for your business. Join us for an eye-opening conversation you won't want to miss!SUBSCRIBE TO THE SALES SECRETS PODCASTITUNES ► https://itunes.apple.com/us/podcast/s...SPOTIFY ► https://open.spotify.com/show/1BKYsQo...YOUTUBE ► https://www.youtube.com/channel/UCVUh...THIS EPISODE IS BROUGHT TO YOU BY SEAMLESS.AI - THE WORLD'S BEST SALES LEADSWEBSITE ► https://www.seamless.ai/LINKEDIN ► https://www.linkedin.com/company/seamlessai/JOIN FOR FREE TODAY ► https://login.seamless.ai/invite/podcastSHOW DESCRIPTIONBrandon Bornancin is a serial salesperson, entrepreneur and founder of Seamless.AI. Twice a week, Brandon interviews the world's top sales experts like Jill Konrath, Aaron Ross, John Barrows, Trish Bertuzzi, Mark Hunter, Anthony Iannarino and many more -- to uncover actionable strategies, playbooks, tips and insights you can use to generate more revenue and close more business. If you want to learn the most powerful sales secrets from the top sales experts in the world, Sales Secrets From The Top 1% is the place to find them.SALES SECRET FROM THE TOP 1%WEBSITE ► https://www.secretsalesbook.com/LINKEDIN ► https://www.linkedin.com/company/sales-secret-book/ABOUT BRANDONBrandon Bornancin is a serial salesperson (over $100M in sales deals), multi-million dollar sales tech entrepreneur, motivational sales speaker, international sales DJ (DJ NoQ5) and sales author who is obsessed with helping you maximize your sales success.Mr. Bornancin is currently the CEO & Founder at Seamless.ai delivering the world's best sales leads. Over 10,000+ companies use Seamless.ai to generate millions in sales at companies like Google, Amazon, Facebook, Slack, Dell, Oracle & many others.Mr. Bornancin is also the author of "Sales Secrets From The Top 1%" where the world's best sales experts share their secrets to sales success and author of “The Ultimate Guide To Overcoming Sales Objections.”FOLLOW BRANDONLINKEDIN ► https://www.linkedin.com/in/brandonbornancin/INSTAGRAM ► https://www.instagram.com/brandonbornancinofficial/FACEBOOK ► https://www.facebook.com/SeamlessAITWITTER ► https://twitter.com/BBornancin
Discovery shouldn't feel like a qualification exercise to the buyer. Instead, it should be a collaborative dialogue.But sellers often bombard prospects with self-serving questions, missing the golden opportunity to genuinely understand the challenges they face.This is why Jen Allen-Knuth and Mor Assouline are joining this Daily Sales Show Episode. They will redefine discovery for you, so you can help business owners dive deep into business challenges, ensure they feel understood, and instill confidence in their decisions. You'll Learn:Where to get prospect info ahead of timeHow to prepare your questionsHow to effectively engage in meaningful dialogue The Speakers: Leslie Douglas, Jen Allen-Knuth and Mor AssoulineIf you want to catch The Daily Sales Show live, join here:https://hubs.la/Q01yLCGf0Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game:https://hubs.ly/Q01tLYNJ0Explore our YouTube Channel:https://hubs.la/Q01N39ks0
Do your team's deals stall after demo? Are the demos engaging? Are your demos actually fulfilling their purpose? If there's any doubt in your mind, check out this episode where Mor and Cory dig into how the best teams demo their products.
In this episode, we tackle the topic of "Common Demo Objections" with the insights and expertise of our guest, Mor Assouline. Join us as we dive into this topic. SUBSCRIBE TO THE SALES SECRETS PODCASTITUNES ► https://itunes.apple.com/us/podcast/s...SPOTIFY ► https://open.spotify.com/show/1BKYsQo...YOUTUBE ► https://www.youtube.com/channel/UCVUh...THIS EPISODE IS BROUGHT TO YOU BY SEAMLESS.AI - THE WORLD'S BEST SALES LEADSWEBSITE ► https://www.seamless.ai/LINKEDIN ► https://www.linkedin.com/company/seamlessai/JOIN FOR FREE TODAY ► https://login.seamless.ai/invite/podcastSHOW DESCRIPTIONBrandon Bornancin is a serial salesperson, entrepreneur and founder of Seamless.AI. Twice a week, Brandon interviews the world's top sales experts like Jill Konrath, Aaron Ross, John Barrows, Trish Bertuzzi, Mark Hunter, Anthony Iannarino and many more -- to uncover actionable strategies, playbooks, tips and insights you can use to generate more revenue and close more business. If you want to learn the most powerful sales secrets from the top sales experts in the world, Sales Secrets From The Top 1% is the place to find them.SALES SECRET FROM THE TOP 1%WEBSITE ► https://www.secretsalesbook.com/LINKEDIN ► https://www.linkedin.com/company/sales-secret-book/ABOUT BRANDONBrandon Bornancin is a serial salesperson (over $100M in sales deals), multi-million dollar sales tech entrepreneur, motivational sales speaker, international sales DJ (DJ NoQ5) and sales author who is obsessed with helping you maximize your sales success.Mr. Bornancin is currently the CEO & Founder at Seamless.ai delivering the world's best sales leads. Over 10,000+ companies use Seamless.ai to generate millions in sales at companies like Google, Amazon, Facebook, Slack, Dell, Oracle & many others.Mr. Bornancin is also the author of "Sales Secrets From The Top 1%" where the world's best sales experts share their secrets to sales success and author of “The Ultimate Guide To Overcoming Sales Objections.”FOLLOW BRANDONLINKEDIN ► https://www.linkedin.com/in/brandonbornancin/INSTAGRAM ► https://www.instagram.com/brandonbornancinofficial/FACEBOOK ► https://www.facebook.com/SeamlessAITWITTER ► https://twitter.com/BBornancin
Matt Green, CRO of Sales Assembly, will teach you the top strategy for generating leads without annoying emails and cold calls. This strategy is based on principles of prospecting that have been proven to work time and time again.If you're looking to generate more leads without annoying email campaigns or high-pressure cold calls, then this is the video for you! In this video, we'll show you how to use a simple cold calling strategy that will get you the leads you need without annoying your prospects or wearing them down!Matt GreenMor Assouline
MOST PEOPLE TAKE ACTION TO REMOVE PAINList out the objections you get the most. Chances are these are just the same ones repeating in different ways, so hone in on that. In today's episode of Sales Secrets, Brandon talks to Mor Assouline about the secrets he's discovered on the way to becoming a million-dollar sales rep. SUBSCRIBE TO THE SALES SECRETS PODCASTITUNES ► https://itunes.apple.com/us/podcast/s...SPOTIFY ► https://open.spotify.com/show/1BKYsQo...YOUTUBE ►https://www.youtube.com/c/SeamlesscontactsTIKTOK ► https://www.tiktok.com/@seamless.ai THIS EPISODE IS BROUGHT TO YOU BY SEAMLESS.AI - THE WORLD'S BEST SALES LEADSWEBSITE ► https://www.seamless.ai/LINKEDIN ► https://www.linkedin.com/company/seamlessai/JOIN FOR FREE TODAY ► https://login.seamless.ai/invite/podcast SHOW DESCRIPTIONBrandon Bornancin is a serial salesperson, entrepreneur, and founder of Seamless.AI. Twice a week, Brandon interviews the world's top sales experts like Jill Konrath, Aaron Ross, John Barrows, Trish Bertuzzi, Mark Hunter, Anthony Iannarino, and many more -- to uncover actionable strategies, playbooks, tips, and insights you can use to generate more revenue and close more business. If you want to learn the most powerful sales secrets from the top sales experts in the world, Sales Secrets From The Top 1% is the place to find them. SALES SECRETS FROM THE TOP 1%WEBSITE ► https://www.secretsalesbook.com/LINKEDIN ► https://www.linkedin.com/company/sales-secret-book/ ABOUT BRANDONBrandon Bornancin is a serial salesperson (over $100M in sales deals), multi-million dollar sales tech entrepreneur, motivational sales speaker, international sales DJ (DJ NoQ5), and sales author who is obsessed with helping you maximize your sales success.Mr. Bornancin is currently the CEO & Founder at Seamless.ai delivering the world's best sales leads. Over 10,000+ companies use Seamless.ai to generate millions in sales at companies like Google, Amazon, Facebook, Slack, Dell, Oracle & many others.Mr. Bornancin is also the author of "Sales Secrets From The Top 1%" where the world's best sales experts share their secrets to sales success and author of “The Ultimate Guide To Overcoming Sales Objections.” FOLLOW BRANDONLINKEDIN ► https://www.linkedin.com/in/brandonbornancin/INSTAGRAM ► https://www.instagram.com/brandonbornancinofficial/FACEBOOK ► https://www.facebook.com/SeamlessAITWITTER ► https://twitter.com/BBornancinTIKTOK ►https://www.tiktok.com/@brandonbornancin
Mor Assouline is the Founder of FDTC (From Demo To Close). In this episode, we talked about increasing win rates using some timeless psychology principles. Connect with Mor on LinkedIn and FDTC. Resources mentioned in the episode: Show Notes Page Here are three more ways to get help with your prospecting: Our best bite-sized content. Want my best LinkedIn posts, podcasts, and webinars? Stuff you can implement in 10-15 minutes or less? Look no further. Outbound Squad. A program for reps who crave accountability, structure, and results over theory. If you hate hitting plateaus in your sales career, check it out. Accelerator. Give your team hands-on training and coaching to overcome call reluctance, build meaningful relationships with prospects, and land more meetings through their cold outreach.
Jason Bay was a guest on the SaaS Talks: From Lead to Close podcast hosted by Mor Assouline. In this episode, we talked about self-sourcing pipeline as an Account Executive and crushing multi-threading. Connect with Mor on LinkedIn and FDTC. Listen and subscribe to SaaS Talks: From Lead To Close podcast. Resources mentioned in the episode: Show Notes Page Here are three more ways to get help with your prospecting: Our best bite-sized content. Want my best LinkedIn posts, podcasts, and webinars? Stuff you can implement in 10-15 minutes or less? Look no further. Outbound Squad. A program for reps who crave accountability, structure, and results over theory. If you hate hitting plateaus in your sales career, check it out. Accelerator. Give your team hands-on training and coaching to overcome call reluctance, build meaningful relationships with prospects, and land more meetings through their cold outreach.
On this episode of the Winning the Challenger Sale podcast, Andee Harris, CEO of Challenger, recaps highlights from the second most popular theme from the podcast last year. The goal is to help you kickstart the year on a solid foundation while riding on the wings of these clips. This time, she walks us through deep insights from the theme “Turning Interest into Advocacy.” Tune in to learn how to convert a single interested stakeholder into an advocate for you among the broader buying team from interviews with Mor Assouline, Jeff Bajorek, Nate Nasralla, and Brandon Fluharty.
On this episode of the Winning the Challenger Sale podcast, Andee Harris, CEO of Challenger, recaps highlights from the second most popular theme from the podcast last year. The goal is to help you kickstart the year on a solid foundation while riding on the wings of these clips. This time, she walks us through deep insights from the theme “Turning Interest into Advocacy.” Tune in to learn how to convert a single interested stakeholder into an advocate for you among the broader buying team from interviews with Mor Assouline, Jeff Bajorek, Nate Nasralla, and Brandon Fluharty.
It's no secret: getting an enterprise deal across the finish line requires more than just a champion.But so often, sellers are led astray by Talkers and Blockers. The calls keep happening, the committee keeps getting bigger... the nightmare scenario settles in.So, how do you use discovery to identify and build champions? Charles Muhlbauer and Mor Assouline are joining the show to break apart the necessary questions and processes that get it across the finish line.Join us for this B2B Power Hour Workshop on:✅ Identifying the right champions✅ Using better questions to uncover hidden expectations✅ How to manage a growing committee✅ Leaning on your champion during the sale...and so much more!Join us to learn how to build champions with the kings of discovery!
In today's episode, David Durham, host of the SaaS Thrive podcast interviews Mor Assouline to teach salespeople the following topics: Best and worst practices for sales demos Fundamentals to nail the discovery call Managing a demo with multiple stakeholders Transparency with customers - be blunt and honest Interested in investing in your sales skills some more? check out FDTC University. Questions? Connect with me on LinkedIn over here.
In today's episode, Mor Assouline, founder of FDTC, is being interviewed by Harish Maiya. Mor is asked three questions: 1) typical process to close deals, 2) what mistakes were made to lose deals, and 3) what is the most memorable deal closed. Interested in investing in your sales skills some more? check out FDTC University. Questions? Connect with me on LinkedIn over here.
Brandon has said it many times before: one of his biggest secrets for success is having a repeatable and scalable sales process to ensure sustainable growth. This includes overcoming sales objections, and being prepared for every possible scenario. In this episode of the Sales Secretes podcast, Brandon and Mor talk about the most common objections that sales reps face, the most effective ways to address them. SUBSCRIBE TO SALES SECRETS PODCASTITUNES ► https://itunes.apple.com/us/podcast/s...SPOTIFY ► https://open.spotify.com/show/1BKYsQo...YOUTUBE ► https://www.youtube.com/channel/UCVUh...THIS EPISODE IS BROUGHT TO YOU BY SEAMLESS.AI - THE WORLD'S BEST SALES LEADSWEBSITE ► https://www.seamless.ai/LINKEDIN ► https://www.linkedin.com/company/seamlessai/JOIN FOR FREE TODAY ► https://login.seamless.ai/invite/podcastSHOW DESCRIPTIONBrandon Bornancin is a serial salesperson, entrepreneur, and founder of Seamless.AI. Twice a week, Brandon interviews the world's top sales experts like Jill Konrath, Aaron Ross, John Barrows, Trish Bertuzzi, Mark Hunter, Anthony Iannarino, and many more -- to uncover actionable strategies, playbooks, tips, and insights you can use to generate more revenue and close more business. If you want to learn the most powerful sales secrets from the top sales experts in the world, Sales Secrets From The Top 1% is the place to find them.SALES SECRET FROM THE TOP 1%WEBSITE ► https://www.secretsalesbook.com/LINKEDIN ► https://www.linkedin.com/company/sales-secret-book/ABOUT BRANDONBrandon Bornancin is a serial salesperson (over $100M in sales deals), multi-million dollar sales tech entrepreneur, motivational sales speaker, international sales DJ (DJ NoQ5), and sales author who is obsessed with helping you maximize your sales success.Mr. Bornancin is currently the CEO & Founder at Seamless.AI delivering the world's best sales leads. Over 10,000+ companies use Seamless.ai to generate millions in sales at companies like Google, Amazon, Facebook, Slack, Dell, Oracle & many others.Mr. Bornancin is also the author of "Sales Secrets From The Top 1%" where the world's best sales experts share their secrets to sales success and author of “The Ultimate Guide To Overcoming Sales Objections.”FOLLOW BRANDONLINKEDIN ► https://www.linkedin.com/in/brandonbornancin/INSTAGRAM ► https://www.instagram.com/brandonbornancinofficial/FACEBOOK ► https://www.facebook.com/SeamlessAITWITTER ► https://twitter.com/BBornancin
Scripts and templates are useful tools for scaling your sales processes, but it should not be set in stone. In this episode of the Sales Secrets podcast, Mor Assouline joins Brandon as they talk about the need for sales teams to be flexible and tailor their approach to their individual clients as much as possible. This way, the experience feels genuine and human, instead of being too transactional and robotic. SUBSCRIBE TO SALES SECRETS PODCASTITUNES ► https://itunes.apple.com/us/podcast/s...SPOTIFY ► https://open.spotify.com/show/1BKYsQo...YOUTUBE ► https://www.youtube.com/channel/UCVUh...THIS EPISODE IS BROUGHT TO YOU BY SEAMLESS.AI - THE WORLD'S BEST SALES LEADSWEBSITE ► https://www.seamless.ai/LINKEDIN ► https://www.linkedin.com/company/seamlessai/JOIN FOR FREE TODAY ► https://login.seamless.ai/invite/podcastSHOW DESCRIPTIONBrandon Bornancin is a serial salesperson, entrepreneur, and founder of Seamless.AI. Twice a week, Brandon interviews the world's top sales experts like Jill Konrath, Aaron Ross, John Barrows, Trish Bertuzzi, Mark Hunter, Anthony Iannarino, and many more -- to uncover actionable strategies, playbooks, tips, and insights you can use to generate more revenue and close more business. If you want to learn the most powerful sales secrets from the top sales experts in the world, Sales Secrets From The Top 1% is the place to find them.SALES SECRET FROM THE TOP 1%WEBSITE ► https://www.secretsalesbook.com/LINKEDIN ► https://www.linkedin.com/company/sales-secret-book/ABOUT BRANDONBrandon Bornancin is a serial salesperson (over $100M in sales deals), multi-million dollar sales tech entrepreneur, motivational sales speaker, international sales DJ (DJ NoQ5), and sales author who is obsessed with helping you maximize your sales success.Mr. Bornancin is currently the CEO & Founder at Seamless.AI delivering the world's best sales leads. Over 10,000+ companies use Seamless.ai to generate millions in sales at companies like Google, Amazon, Facebook, Slack, Dell, Oracle & many others.Mr. Bornancin is also the author of "Sales Secrets From The Top 1%" where the world's best sales experts share their secrets to sales success and author of “The Ultimate Guide To Overcoming Sales Objections.”FOLLOW BRANDONLINKEDIN ► https://www.linkedin.com/in/brandonbornancin/INSTAGRAM ► https://www.instagram.com/brandonbornancinofficial/FACEBOOK ► https://www.facebook.com/SeamlessAITWITTER ► https://twitter.com/BBornancin
Nick sits down with Mor Assouline of From Demo To Close to understand how to crush demo's & close more than 50% of them. They talk about the truth behind the 15 minute demo, how to address “Can I just see the demo”, rocking the pre disco + post demo email and how to gut check that discovery is actually the issue (w/ your demo).Connect with Mor AssoulineLinkedInWebsiteIn this episode, we cover:How does outbound vs inbound change the demo? (1:05)Can I just see the demo? (2:45)The 15 minute demo (6:33)The pre disco & post demo email (8:39)How to naturally transition into discovery (13:47)How to work with champions to sell internally (16:09)This is the moment you know the deal is done (21:47)How did Mor's POV on sales change being a VP (23:55)How can you gut check that discovery is actually the issue? (33:19)Mor's Power Hour (38:37)Follow Nicholas Thickett on LinkedIn: https://linkedin.com/in/nicholasthickettFollow Morgan Smith on LinkedIn: https://linkedin.com/in/morganjsmithVisit our site b2bpowerhour.com to learn more about our upcoming live shows, community, and more.
In this episode of Winning the Challenger Sale, WTCS host Jen Allen is joined by Mor Assouline, Founder of FDTC and Creator of Saas Talks: From Lead to Close Podcast. They discuss sales strategies that convert interested buyers into advocates. How to approach a demo boost consumer delight so that they can proactively recommend your company's products and services to other stakeholders or potential customers.
In this episode of Winning the Challenger Sale, WTCS host Jen Allen is joined by Mor Assouline, Founder of FDTC and Creator of Saas Talks: From Lead to Close Podcast. They discuss sales strategies that convert interested buyers into advocates. How to approach a demo boost consumer delight so that they can proactively recommend your company's products and services to other stakeholders or potential customers.
Mor is a 3x sales leader, 2x VP of sales, and now enables AEs' to reduce their average sales cycle from 75 days to 30 days or less. Topics Discussed: Best and worst practices for demo's Fundamentals to nail the discovery call Managing a demo with multiple stakeholders Transparency with customers - be blunt and honest Connect with Mor https://www.linkedin.com/in/morassouline/ Connect with David https://www.linkedin.com/in/davidwdurham/
In this episode of the Sales Secrets podcast, Brandon talks to Mor Assouline about condensing an often complex and time-consuming sales demo to a 3-step solution that's easy to remember and apply. Brandon's process will shorten your sales call from three hours to 30 minutes or less, which is a win-win for everybody.CONNECT WITH MOR ASSOULINEAPPLE PODCASTS ► https://podcasts.apple.com/us/podcast/saas-talks-from-lead-to-close/id1399730223SUBSCRIBE TO SALES SECRETS PODCASTITUNES ► https://itunes.apple.com/us/podcast/s...SPOTIFY ► https://open.spotify.com/show/1BKYsQo...YOUTUBE ► https://www.youtube.com/channel/UCVUh...THIS EPISODE IS BROUGHT TO YOU BY SEAMLESS.AI - THE WORLD'S BEST SALES LEADSWEBSITE ► https://www.seamless.ai/LINKEDIN ► https://www.linkedin.com/company/seamlessai/JOIN FOR FREE TODAY ► https://login.seamless.ai/invite/podcastSHOW DESCRIPTIONBrandon Bornancin is a serial salesperson, entrepreneur, and founder of Seamless.AI. Twice a week, Brandon interviews the world's top sales experts like Jill Konrath, Aaron Ross, John Barrows, Trish Bertuzzi, Mark Hunter, Anthony Iannarino, and many more -- to uncover actionable strategies, playbooks, tips, and insights you can use to generate more revenue and close more business. If you want to learn the most powerful sales secrets from the top sales experts in the world, Sales Secrets From The Top 1% is the place to find them.SALES SECRET FROM THE TOP 1%WEBSITE ► https://www.secretsalesbook.com/LINKEDIN ► https://www.linkedin.com/company/sales-secret-book/ABOUT BRANDONBrandon Bornancin is a serial salesperson (over $100M in sales deals), multi-million dollar sales tech entrepreneur, motivational sales speaker, international sales DJ (DJ NoQ5), and sales author who is obsessed with helping you maximize your sales success.Mr. Bornancin is currently the CEO & Founder at Seamless.AI delivering the world's best sales leads. Over 10,000+ companies use Seamless.ai to generate millions in sales at companies like Google, Amazon, Facebook, Slack, Dell, Oracle & many others.Mr. Bornancin is also the author of "Sales Secrets From The Top 1%" where the world's best sales experts share their secrets to sales success and author of “The Ultimate Guide To Overcoming Sales Objections.”FOLLOW BRANDONLINKEDIN ► https://www.linkedin.com/in/brandonbornancin/INSTAGRAM ► https://www.instagram.com/brandonbornancinofficial/FACEBOOK ► https://www.facebook.com/SeamlessAITWITTER ► https://twitter.com/BBornancin
Joining Brad on this episode of Decision Point is the Founder of FDTC and Host of the SaaS Talks: From Lead to Close Podcast, Mor Assouline. With experience in SaaS companies who have failed and excelled, Mor has a wealth of knowledge to draw on when giving his secrets to success. Number one in his bag is coaching, and the importance of finding an actual coach, not just the best sales person.
This episode of the Live Better Seller Better Podcast features Mor Assouline, Founder of FDTC (From Demo to Close). Mor gives golden tips on how to enter the demo better by asking 3 questions on the prospect's why, goals, and timeline.By using natural language and conversation, discovery can be done more thoroughly, demos can be performed more impactfully, and get you to the close much more naturally. HIGHLIGHTS3 questions to ask before a demoYour tone matters, so pay attentionBe confident with your ask: Closing is a yes or no questionRemember: It's what's in it for them, not for youQUOTESMor: "There are 3 questions I think are extremely important to find out before you even get started with a demo. It's the why, it's the goals, and it's the timeline."Mor: "Only show the features, at least in the beginning, prioritize the features that solve the prospect's problem, the challenge, and align to their goals. So if they want to solve a problem or achieve a goal, start with those particular features. Don't waste your time with the bells and whistles."Mor: "It's like collaboration. How do we get this to the next step and asking that question to the prospect. That's more about what's in it for them."You can find out more about Mor in the link below:LinkedIn: https://www.linkedin.com/in/morassouline/Podcast: https://podcasts.apple.com/us/podcast/saas-talks-from-lead-to-close/id1399730223Website: https://demotoclose.com/
FOUR ACTIONABLE TAKEAWAYSStart your demo with a round of intros + what each person wants to get out of the call.Recap stories and pain points from your disco before showing a related feature.Validate whether or not the feature you showed actually solves their problem.Justify the questions you ask to help lower the customer's guard.PATH TO PRESIDENT'S CLUBFounder of FDTC (From Demo To Close) Former VP of Sales @ OkendoRESOURCES DISCUSSED:Time is running out to register for our upcoming 30MPC Live webinar.Download our exclusive cold calling battlecard by signing up for the newsletter.Efficiently and effectively engage prospects with Outreach to drive more pipeline, close more deals.Gong improves your win rates, starting with their Discovery Cheat Sheet + our top discovery tactics.Share demos, proposals, and customer stories that push opportunities over the finish line with Vidyard. See our top video tips + use promo code 30MPC to upgrade to a Pro account free for 30 days. Dooly instantly syncs notes to Salesforce and automatically adds contacts to accounts. Access the sales template we use to qualify and close more deals, faster.Automate conversational texting for the entire customer journey with Skipio. Check out our best practices for texting prospects.HELP US OUT!What do you love about our podcast? Please consider leaving a rating and review for the show. We always enjoy reading your comments and feedback!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Mor Assouline is the Founder of "From Demo To Close", which is a sales demo coaching program for AEs in B2B SaaS companies. He also runs the SaaS talks podcast. Prior to that, he was the VP Sales at Okendo and PracticePanther and held multiple sales roles. In this conversation, we discuss: Why Mor quit on day 1 of his first sales job Overcoming cold call anxiety How an accountability buddy was a career-changing move for him How to close more of the demos you give with your prospects And much more... If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts? It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you. Follow The Podcast: Apple/Spotify: Millennial Sales Twitter: TommyTahoe Instagram: TommyTahoe YouTube: TommyTahoe Website: Millennialmomentum.net
Mor Assouline is the Founder of "From Demo To Close", which is a sales demo coaching program for AEs in B2B SaaS companies. He also runs the SaaS talks podcast. Prior to that, he was the VP Sales at Okendo and PracticePanther and held multiple sales roles. In this conversation, we discuss: Why Mor quit on day 1 of his first sales job Overcoming cold call anxiety How an accountability buddy was a career-changing move for him How to close more of the demos you give with your prospects And much more... If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts? It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you. Follow The Podcast: Apple/Spotify: Millennial Sales Twitter: TommyTahoe Instagram: TommyTahoe YouTube: TommyTahoe Website: Millennialmomentum.net
Take a listen to 'Sales Gurus' Ethan Parker and Mor Assouline bounce tactics and ideas off one another to deliver the most practical, applicable and coachable information, to make a greater impact during the sales process. Buckle up and get out your notepad because this podcast is about to deliver! Mor Assouline outlets: Linkedin- https://www.linkedin.com/in/morassouline/ Twitter- @mistamor Website- https://demotoclose.com/ Use offer code 'earlybirdgetsthedemo' for $100 off your first purchase.
In this week's episode of Sanity Check we are joined by Mor Assouline, VP of Sales at Okendo. Despite quitting his first sales role only thirty minutes into the job, scaring himself off sales for almost three years, Mor managed to turn it all around. Today Mor is a 2X VP of Sales for SMB SaaS startups and a successful GTM sales operator. In this chat, Mor gives us a sanity check on the importance of discovery, not only for improving sales outcomes but also getting what you want out of all areas of life. Mor shares his sales strategies from lead to close including reducing churn, increasing closure rates, scheduling demos, storytelling, building your sales processes to support revenue at different stages of development and more (no pun intended)! ASK SMARTER NOT HARDER QUESTIONS: Sign up to our Expert Question Library, on https://sanitycheck.com to get access to MOR ASSOULINE'S TOP 10 QUESTIONS ON DISCOVERY. For more from Mor, follow him on Linkedin @Mor Assouline, Twitter @mistamor and check out his podcast SaaS Talks. Sanity Check is an independent podcast. To support the show please subscribe and also rate and review to help us reach more people. To stay up to date be sure to follow us on: Instagram: @sanitycheckofficial LinkedIn: SanityCheck Twitter: Sanity Check AU Facebook: Sanity Check And Done!
In this episode of The Florida Bar Podcast, host Adriana Linares interviews Practice Panther Vice President of Accounts Mor Assouline, Clio Director of Sales Engineering & Strategic Solutions Joshua Tanzola, Rocket Matter CEO and Founding Partner Larry Port, and MyCase Senior Customer Success Manager Marielle Levy about cloud-based practice management programs. The interview begins with a group analysis of topics that customers most frequently ask questions about, such as security and data migration, and how each respective company handles these inquiries. Josh explains what change management means in regards to practice management programs and Mor gives examples of why cloud security is safer than traditional file keeping methods. Larry discusses the importance of client portals and how difficult it can be to transfer client data from old systems and Marielle stresses the importance of two factor authentication. The interview closes with a group review of client accounting needs and how each company's software addresses them. Mor Assouline is the vice president of accounts for Practice Panther. He received his Bachelor of Arts from the Florida International University College of Business Administration. Joshua Tanzola is the director of sales engineering & strategic solutions for Clio. He received his Bachelor of Arts in business from The University of British Columbia. Larry Port, CEO of Rocket Matter, is also a speaker and award winning writer at the crossroads of the legal profession and cutting edge technology. He frequently discusses marketing, design and efficiency, and quality techniques in the software industry that can be leveraged by lawyers and legal professionals. Marielle Levy is the senior customer success manager for MyCase. She received her Bachelor of Arts in Political Science from the University of California, Santa Barbara.