Podcasts about red blue collective

Send us a textThis is the second episode in a series focused on how to accelerate the speed of engineering. Callye Keen shares his insights and strategies for speeding up engineering projects, including addressing common bottlenecks, leveraging cross-functional collaboration, and utilizing tools and technologies to improve efficiency.Main Topics:Balancing autonomy and asking for help among engineersStrategies for failing fast and inexpensively through prototypingImportance of creating a psychologically safe environment for engineersBest practices for cross-functional team collaborationEffective tools and technologies for accelerating engineeringLessons learned from attempts to speed up projectsAbout the guest: Callye Keen is a dynamic figure in the world of manufacturing and entrepreneurship, known for his deep expertise in product development and his role as a consultant and coach for innovators. He is the founder of Red Blue Collective and K-Form, where he has helped design and manufacture hundreds of products, particularly focusing on transitioning from prototype to mass production. Callye is also the host of "End Hype" and "The Startup Defense" podcasts, where he explores the intersection of innovation, manufacturing, and defense.Links:Callye Keen - LinkedInKform WebsiteAbout Being An Engineer The Being An Engineer podcast is a repository for industry knowledge and a tool through which engineers learn about and connect with relevant companies, technologies, people resources, and opportunities. We feature successful mechanical engineers and interview engineers who are passionate about their work and who made a great impact on the engineering community. The Being An Engineer podcast is brought to you by Pipeline Design & Engineering. Pipeline partners with medical & other device engineering teams who need turnkey equipment such as cycle test machines, custom test fixtures, automation equipment, assembly jigs, inspection stations and more. You can find us on the web at www.teampipeline.us

You pay your way to an outcome that will never fill the void. Oftentimes people are so influenced by a name over someone who truly hustles. Consistency will allow you to do anything in this world.  Sometimes it takes a shorter amount of time to reach that business goal or achieve that skill you want– but it all comes with time. There is a false narrative that success is overnight. It goes back to the old saying “Rome wasn't built in a day.” What's your Rome? Do you want to influence or do you want to quit the moment you encounter adversity.     Callye Keen is President of the “Red Blue Collective”, speaker, coach, and entrepreneur. Callye is based out of the Washington D.C./Baltimore area helping others reach their goals by finding innovative ways to help people save their money and time to grow their business.    In this episode of Addicted To Winning Callye Keen gives the perspective of time and effort. Jeff and Callye will discuss the importance of reaching out to your inner circle (Not talking about friends). The main focus of this episode is to guide the baseline for your future investments to yourself. Callye will be speaking about how he grew into the person he is today by dedicating his time to learn from those who are many steps higher than he is.       What You'll Learn:  What the true definition of “failure” means Why investing your time with a mentor who is more successful is impactful     The techniques Callye uses to separate himself from the average entrepreneur    What makes focus leverage  Where you may be going wrong with the social media platforms you're using The reason Callyes license plate says “Winner” and what the means to him  Why do people trade their time for money    How damaging it is to compare your success and failures to other people  Why Callye created a facebook post of the skills he has to teach other people  Why your mindset can greatly affect the way you do business And much more!  FAVORITE QUOTE: “Actions create opportunity, and then as we get those different levels of elevation we are able to see as we walk up the mountain what the true view of what the mountain range looks like. We can really see the valley, we can see all the peaks-we can see the art of the possible. ” Callye Keen     Connect with Callye: LinkedIn Website   How To Get Involved: Addicting to Winning connects listeners through stories that prove why mindset matters. Jeff Brekken was working a 60-hour week on his family's farm by the time he was 10. When he wasn't helping with the harvest, he was at the hockey rink. Jeff's early life experiences taught him he needs to be either all-in or all-out.In 2000 he started a single-family home construction business and by 2008 he was looking for the next big thing. Jeff founded the Blue SKy Benefit Solutions & Rise Above HR/ Recruiting on top of a lifelong passion for helping people. Through this show, Jeff will take that passion one step further. If you enjoyed this episode, head over and visit us on Apple Podcasts - leave a review and let us know what you thought! Your feedback keeps us going. Thanks for helping.   

What's your million-dollar idea? Entrepreneurs are innovators by nature, but so few of them take that creativity and apply it to an amazing product that fills a need in their market. It's time to demystify product development for good. After witnessing a wide range of tactics, strategies, failures, and successes in product development and manufacturing, Callye Keen translated his experience into the Red Blue Collective framework.  Now, Callye guides brilliant misfits to generate $50k+ in 90 days of additional revenue without the use of complicated funnels, ads on Facebook, or “questionable tactics.” The Collective takes the strategies Callye built up to aid entrepreneurs in unlocking impactful opportunities, delivering valuable products, and multiplying their customer audience while cutting down on both time and investment. In this episode of The Liquid Lunch Project, Matthew and Luigi sit down with Callye to break down the business-scaling opportunities that open up when you introduce a physical product into your company, what makes one idea thrive while another fails, plus how Callye helps his clients successfully create, grow, and market products and businesses they actually love, and all the ways that Callye is using Clubhouse to gather content ideas and get a handle on what different sections of the market are looking for at the moment. Tune in to get your wheels turning on your next big idea.   What You'll Learn: How Callye, his podcast, and his own business are combating the “fake guru” craze spreading around the Internet right now in favor of real advice and healthy, significant brand building and business growth Why great ideas often lose out to good ideas in the product world, and the different ways that we (and the market) perceive value What Callye's schedule looks like between his different pursuits, and how he manages to stay productive while protecting his time And much more!   Favorite Quote: “I say everyone is an inventor and everyone is sitting on a million-dollar idea. And that's, like, not hyperbole… The people out there that are service providers, your coaches, you already have an existing business - you're missing a seven-figure revenue stream.”   Callye Keen   Connect with Callye: The End Hype Podcast (Subscribe, rate, and review!) Keep up with the Red Blue Collective   How to Get Involved: Matthew Meehan and Luigi Rosabianca possess, between them, a treasure trove of insight and strategic advice for ambitious business owners. Get in touch with the guys at Shield Advisory Group. Make sure you never miss an episode - check out The Liquid Lunch Project on Apple Podcasts, and don't forget to subscribe, rate, and review!

How do you translate your big vision into something your customers could hold in their hand? In a world of fake Internet gurus and people who just sell fluff, companies who want to serve their people at the next level can unlock massive growth with the help of a great physical product. Witnessing a huge range of strategies, tactics, successes, and failures in product development and manufacturing led Callye Keen to turn his experience into the Red Blue Collective framework.  Now, Callye mentors brilliant misfits to help them generate $50k+ in 90 days of added revenue without the use of overly complicated funnels, ads on Facebook, or “questionable tactics.” The Collective takes the insight and strategies Callye has gained over the years and uses it to help entrepreneurs access impactful opportunities, deliver valuable products, and multiply their audience of customers while reducing both time and investment. On this episode of Underdog Empowerment, Zach and Callye dig into what physical products can do for an existing business in terms of their audience, how Callye understands and best serves his own audience, and building the fundamental philosophy and mission behind your brand so you can break out of mediocrity and make a real impact. Tune in to expand your idea of what's possible - and what the next big move should be - for you and your business.   Show Notes: https://underdogempowerment.com/callye-keen   Get More Involved:    Leave A Review & Subscribe On iTunes: https://itunes.apple.com/us/podcast/underdog-empowerment/id1373572178 Free A-to-Z roadmap on launching a top-shelf podcast: https://underdogempowerment.com/roadmap Access Our Top Resource Recommendations: https://underdogempowerment.com/resources/ Subscribe On YouTube: https://underdogempowerment.com/youtube

Ep. 104 Featured Callye Keen who is the Founder of Red Blue Collective - Coach - Host of End Hype podcast - and tons more! Awesome show! Check it out! Key Discussion Points: Growing up in an entrepreneurship household Starting the Misfit Brand Academy 3 Degrees of Freedom Creating environments that facilitate Failure, Learning, & Growth The power of time blocking Being more helpful and connected Butter's Business Tip Of The Day Our Platinum sponsor for this show is Mike Young, The Makeover Master. As a complimentary gift, you can access their $997 “The Foundations™” course for free or get a 20% discount on their complete website and business image makeover experience by clicking the links below. Go HERE to Get The $997 - Foundations™ Course COMPLETELY FREE Go HERE to Ask About A Website & Business Image Makeover with a 20% DISCOUNT Want to attend the World's #1 Networking event…..that you cannot attend? Well, unless you are invited like I was. I am an official SecretKnock.co Influencer and want to see you at this event! Message me for more details! Proudly sponsored by: Tigatu (use code "TopRatedMMA" for 10% off) - Shirts Combat Flags - Flag Backdrop Alpha Outpost (use code “topratedmma” for 15% off) - Outdoor / Tactical Gear INTERESTED IN BEING A SPONSOR OF OUR SHOW? DM US FOR MORE INFO. Be sure to FOLLOW Callye Keen - Instagram LinkedIn Pinterest End Hype Podcast Be sure to FOLLOW Red Blue Collective - Facebook YouTube Please check out ErikAllenMedia.com where I am talking with Entrepreneurs, World Changers, and Success Minded People!

Julie and Corey invite Callye Keen of Red Blue Collective back on the show, and the three put on their psychologist hats to try to figure out how pricing affects what people buy. Topics covered include why it's easier to sell expensive services than inexpensive items or courses, perceived value, and the problem with gurus and coaches. They finish off the show by delving into the logic that goes behind advertising and how people calculate value in their head and scaling up the ascension ladder. Help Callye get his podcast into the top 100 business podcasts by subscribing and listening. Apple Podcasts (https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987) Spotify (https://open.spotify.com/show/0TwqeP2dfGG3qFBh3B0b33) And find more on his site (https://www.redbluecollective.com/) Check out our latest course on time management: TIME B.O.M.B. (sb-pace.mykajabi.com/time-bomb) Follow our podcast on Instagram (@bizquik.podcast), and if you want to learn more about SB PACE, head on over to our website SBPACE.com. You can also find us on the following social media platforms: Facebook (SB PACE) Instagram (@sb.pace) LinkedIn (@sb-pace) Twitter (@sb_pace) YouTube (SB PACE) You can buy our book, Seriously? Now What?! A Small Business Guide to Disaster Preparedness, on Amazon. BizQuik is a Traxler-Harris production. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

What Problem are You Solving?StoryYears ago, Red Blue Collective organized a pitch event called Launch100. We had judges from entrepreneurship, Venture Capital, Innovation, and Manufacturing. I have this incredibly distinct memory of Randy Graves asking every single pitch team the same question: “How many customers have you talked with?”The correlation between entrepreneurs who would go on to be successful  and those who had taken the action of speaking with customers was astonishing. Randy knew the power of customer interviews from raising billions.SummaryForget guessing what features to build, where to find customers, or if anyone will buy your product. Speaking to people is a simple, human approach to launching and growing a product business.ValidationHow do you reach customers? Inventors, entrepreneurs, startups fail to connect ideas to a customer problem. Before we get to product market fit, can you speak with ten people? Find their pain points.Messaging / CopywritingWhat if customers told you the exact words to use? Copywriting frameworks like PAS, AIDA, Story Brand work if you have the inputs. Stories build content for emails, landing pages, ads, and marketing strategies.Reviews Versus Testimonials for Social ProofDoes social proof work? Yes. Product reviews tell facts. Testimonials tell a story where your customer is the hero helped by your winning product.Get more information on customer interviews and using stories by joining the End Hype Movement.

  Callye grew up in manufacturing moving from production to design to management. He has collaboratively developed 100s of products with entrepreneurs, corporations, and Government organizations. The firsthand experience seeing successes, setbacks, and obstacles lead to the development of a new framework for physical product development. Callye founded Red Blue Collective to provide the strategy, information, resources to those looking to create and manufature their own ideas into reality. Callye has run startup incubators, guest lectured at universities, and spoken at major trade shows.   1:12: Introducing Calleye Keen 5:09: People who identify as inventors are obsessed with ideas instead of obsess with their customers 9:31: Test the idea not the product 12:34: People have fear because there is uncertain, people need to turn that uncertainty into novelty 15:50: What kind of people Callye works with 20:40: Training themselves to look for opportunities 25:31: As a lifestyles people should help create 31:25: Callye Keen Final Thoughts 34:25: Best way to reach out to Callye To learn more about Callye, click here: https://www.redbluecollective.com/

Growth Hack a Crowdfunding Product LaunchOver the last 15 years, I have developed and manufactured 100s of products with brilliant entrepreneurs, high-growth startups, and Fortune 500 companies.I saw what worked. I saw patterns of what people did.I realized, as a manufacturer, my business could only succeed if my customers win. If you want to make products, someone must sell them.I started Red Blue Collective to offer entrepreneurs my experience and network. After speaking with hundreds of people from dabblers to scaling business owners, I learned the obstacles confusing decisions and slowing growth. People needed more than pieces. Tactics are fine but putting action into context needed a new approach.I did something a little different to demonstrate my unique Framework.Start to Kickstarter: Launch in 20 DaysAfter presentations, audiences bombarded me with excuses.“I don't have the spare time to pursue my idea.”“I don't have the money to develop a prototype.”“I don't have access to manufacturers to build my product.”Excuses are a sweet poison. Excuses make you feel justified while they kill your drive, dream, and potential.To prove my small community wrong, I created a series of workshops to show every step, decision, and outcome as a friend and I found a need, developed a product, and launched a crowdfunding campaign.We used makerspace equipment to prototype.I bartered for the campaign video.I used money raised from the workshop tickets to fund ads.Everything was done after 5PM and on weekends within a few weeks.We made a $200 fidget spinner about 6 months before the wild craze.The Alpha Spinner campaign did $30,017.00 on Kickstarter and another 12k+ in pre-sales after the successful campaign closed. Pretty good for setting a 3 week launch date.People said fidget spinners would never be popular and the business was not scalable.They were wrong on both.Collaborations Unlock the Next LevelI focus on simple strategies that will last forever and work across any industry or niche.Partnerships are a core principle, but do they work to grow a novelty product business?We created the world's most expensive fidget spinner ($700+).We didn't raise capital to hammer our target audience with ads or another basic marketing strategy.We spent zero dollars on ads to sell the product.We sold out in about a week and a half resulting in a 6-figure launch.The sales were pre-orders. We only made a prototype and posted images along the way on social media. We didn't even use a crowdfunding platform.How? How did that happen?The simple answer is collaborating with launch partners.How did have I been able to replicate that process with clients again and again over the past 4 years?You have to follow The Ultimate Launch Campaign.I am walking through every step, decision, strategy, tool, outcome, etc. so you can do it as well.Join The End Hype Movement.

On this 57th episode of The CEO Story, I have on Callye Keen the President and Founder of Red Blue Collective where he coaches misfits, innovators, and outsiders to transform product ideas into business realities. He shares his knowledge and experience about manufacturing physical products and the full life cycle of making million dollar ideas a reality.With weekly podcasts releasing, "The CEO Story" takes a deep dive into the success (and sometimes pitfalls) of being your own boss! We encourage each and every individual to candidly share their stories to help other entrepreneurs understand the highs and lows that come with the journey. As always be sure to check out more of our podcast episodes:*Podcast Website - https://ceostory.buzzsprout.com*Website: https://www.togethercfo.com/*Facebook: https://www.facebook.com/TogetherCFO/*LinkedIn: https://www.linkedin.com/company/together-cfo*Instagram: @Togethercfo*Stay up to date with Callye and Red Blue Collective:*Website -  https://www.redbluecollective.com/*Twitter - @CallyeKeen*LinkedIn: https://www.linkedin.com/in/callyekeen/*Instagram: @callyekeen*Podcast: https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987*facebook: https://www.facebook.com/redbluecollective/posts/make-something/919180958249631/

This week Dylan is joined by Callye Keen of Red Blue Collective and K-Form. Callye shares from his deep background in business development and quality management at K-Form, and his business coaching and product development experience from Red Blue Collective. Callye tells us his experience in creating successful kickstarters and product launches, and ways you can make sure your next product launch goes well.  Both Dylan and Callye talk about how "good enough" has become the norm, and ways to make your business stand out. Check out Callye's work at https://www.redbluecollective.com/ , on his instagram @callyekeen , and his podcast @endhypeoffical 

Elevate Your Circle to Improve Your Life. As I built Red Blue Collective, I looked for connection. I wanted knowledge and community. I went to local entrepreneurship and startup events. I participated in the local makerspace. I started speaking and hosting events. Nothing really clicked. The people were loosely connected and not serious. At least, they were not serious about the things I find important. I joined a paid community two years ago which led to massive change. created powerful connections, and opened up a world of other valuable groups. Summary Forget the cliché guru and mastermind nonsense. Finding a community of serious entrepreneurs will accelerate your growth. Learning and collaborating with other people pulls knowledge from multiple perspectives. Episode HighlightsConnection Beyond Networking Entrepreneurship is only lonely because you lack the right friends, peers, and mentors. People are waiting for someone with your exact knowledge. No one is listening or helping because you are asking the wrong people.Coordination of Knowledge Share real knowledge to grow your business. One session might be on marketing strategy. Another might discuss product development.Staying On Track Mastermind programs meet regularly. Members hold each other accountable. When you get put in the hot seat, you want answers and progress to report.Business Growth The basic idea is simple. Grow your business by surrounding yourself with successful people. When you see other's success, imagining progress becomes easier.How to Find your Mastermind Joining mastermind groups is not as simple as searching for "best master mind 2021". The market has many types of mastermind groups. Some groups are named accelerators, communities, or even clubs. Not everyone is a fan of Napoleon Hill and the book Think and Grow Rich.Look for:Aligned Values - I value different things than others. I want to make sure a community is aligned with and helps support my core values.Specialization or Focus - Some organizations focus on a trade or goal. Others guarantee zero overlap between members. Personally, I want to speak with people who have done what I am trying to do.Level of Success - we can learn something from just about anyone. If you are trying to make a million dollars, $60k per year earners might not be the best fit.

If your business lacks core values, you will never optimize its growth. Tomas Keenan was a blue-collar worker turned CEO. He works with entrepreneurs as a high-level business coach and recently became COO of Break Free Academy. His humble beginnings and lengthy career taught him how to grow businesses into successful lifestyles.Core values are necessary to align any business for success. Without affirming your company's vision, the steps to attain that goal will become problematic. Episode Highlights03:53 – Find a Mentor and Take Advice – Business owners need to talk and listen to someone more successful than themselves. 12:17 – Saving A Business – Tomas's mentors encouraged him to test his abilities. He learned to apply lessons from his niche company to help experts across various industries. 16:42 – Refuse to Be Average – This is Tomas's core value. When quarantine lifestyles set in, he saw more opportunities to challenge this status quo and get ahead. 29:06 – Real World Core Values – Set an example of core values in the workplace with every new hire. When values don't play an active role in employees' everyday lives, your company won't stay on track.39:32 – Mastermind Your Business & Life – Don't grow to resent your business. A mastermind program will teach you to build your company into your lifestyle and not compete with it. 43:32 – Active Core Values – Gratitude, physical health, a constant grind, and intentional group time. Tomas recommends taking action towards these core values every single day.  “I don't care what title you have. It's your job. It's your duty and obligation to set the vision for your company.”Tomas KeenanConnect with Tomas:tomaskeenan.comconnectwithtomas.comAbout Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework. Callye coaches physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye Keen has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more about Growing Your Product Business at Red Blue Collective.

If you think you don't have time for success, you are making excuses.Tony Whatley has been growing businesses and communities for decades. When he graduated high school, his parents gave him two options: get a job to pay for college or join the military. His hardworking family always pushed him to be better, regardless of his financial limitations. By working part-time jobs on top of his 40 hour week, Tony generated the extra income he needed to succeed. He has started and sold multiple multimillion-dollar businesses and now teaches others to never settle for anything less than the life they want.Episode Highlights07:54 – Start a Side Hustle – Working 40 hours a week is only part-time for an entrepreneur. Learn to manage your spare time and stop making excuses.15:06 – Building Successful Relationships – Tony builds communities within businesses. By harnessing common interests and engaging over email, he built relationships, not a social media following. 16:58 – Be a Community Member – The best way to grow your community is to be a part of it. As a consumer, you will see growth opportunities. As a leader, you can monetize those opportunities. 25:29 – Don't Monetize Too Soon – Offer your community quality content and a sense of belonging. Don't degrade the user experience by choosing the finances over what will benefit your brand long term. 34:36 – Build a Personal Community For Success – You are the product of your surroundings.  Find good people who strive for a better future and move on from those who live in the past. “You don't have to want to do it. You don't need the motivation to do it. Try to focus on the results instead, and things will start to make sense.” Tony WhatleyConnect with Tony365driven.comAbout Callye Keen And Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework. Callye coaches physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye Keen has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more about Growing Your Product Business at Red Blue Collective.

If you don't understand every aspect of your business, it will not grow.Julie Traxler and Corey Harris spent over 20 years consulting in corporate America. When the pandemic hit, they put their expertise towards helping small business owners. SB PACE allows new and existing businesses to launch and manage their growth strategies.Operating a company goes beyond offering your product or service. SB PACE works directly with business owners. They advise on implementing new processes, establishing a thriving company culture, and growing that business on a solid foundation. Episode Highlights12:25 – Lessons from Corporate America – Julie says it's essential for business owners to find time to work on their business. Organizational solid cultures and effective leadership are necessary for successful growth. 22:01 – Writing a Business Plan – Find and fill gaps in your business plan. Journaling will help increase your sales, investments, and revenue. 35:51 – Pandemic Impact on Small Businesses – A growth strategy framework is essential at all operation stages. The pandemic provided opportunities for new business endeavors and space to reimagine existing products and services. 38:52 – How to Hire and When to Fire – Establish rigorous training and hiring processes. Regularly fire low-performers. An effective leader will create an environment with high-performing team members. 51:56 – What is Foundation 52 – A business must be built on a solid foundation. SB PACE's asynchronous, 52-week course will help you discover where and how your company can improve.  “To attract the best people to your team, you've got to be a really good leader.”Julie TraxlerConnect with SB PACEsbpace.comBizQuik PodcastAbout Callye Keen And Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework. Callye coaches physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye Keen has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more about Growing Your Product Business at Red Blue Collective.

If you don't understand your consumer, you can't fix your marketing. Alex Vonderhaar sold magic shows as a kid. Now he grows businesses with proven neuro-marketing tactics. He says with hard work and good copy no magic is necessary. Digital marketing gurus are everywhere – selling courses with false promises for instant success. This motivates Alex to produce sustainable marketing plans built on an understanding of human behavior. He explains how a good copy can differentiate a business and build a strong foundation. Episode Highlights 12:10 – Balanced Business Development – Alex shares the hard lesson he learned early on in his career. You can kill a business if you give it too much or too little of what it needs. 18:55 – The Value of Brand Promises – Differentiate the problem you promise to solve. Marketing efforts should address a specific aspect of the problem to beat competitors and increase brand awareness. 25:51 – Soft Offers and Launches – Alex talks about a 6-figure soft offer he launched entirely on Google docs. Instead of recklessly spending, a simple soft launch will give you space to test an idea. 28:54 – End Marketing Guru Hype – Throwing thousands of dollars at Facebook ads and online courses will not erase problems in a marketing strategy. A successful marketing plan will not happen overnight. 31:39 – Good Copywriting – A good copywriter is a good researcher. Understand your consumer to craft stories that evoke an emotional response. This elevates the brand experience. “You just need a good offer with a good message to the right people” - Alex Vonderhaar Connect with Alex Hidden Falls Media Fix Your Marketing About Callye Keen And Red Blue Collective Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework. Callye coaches physical product entrepreneurs from idea through development, manufacturing, launch, and growth. Callye Keen has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.  Learn more about Growing Your Product Business at Red Blue Collective. 

If you run a service business, you are losing money. Physical products scale service-based businesses. Service companies hire team members in order to scale. Offering products to sell creates a new element for the business model.  Episode Highlights02:21 – Massive Business Differentiation – Be a leader in your industry by offering a physical product. 04:40 – Branded Experience of Physical Products – Engage the senses with your product. You will leave a memory of the experience long after the interaction. 08:10 – Selling Products Scales – Offering a physical product is an effective business growth strategy. By outsourcing product manufacturing and distribution the company focuses on the core service while creating additional revenue. 10:10 – Product Idea Generation – Product ideas should serve a purpose for the customer. Any company can create an experience kit relative to their service.  “When we sell to the story, our brand becomes part of that intense emotion and that transformation” – Callye KeenAbout Callye Keen And Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework. Callye coaches physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye Keen has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more about Growing Your Product Business at Red Blue Collective.

Is your product idea trending or dying in 2021? Not every idea is worth an investment. Get to know the popular markets in 2021 to decide where to place your time and resources. Any small business looking for a trending product to sell online should be watching current market trends. Markets gain popularity due to current events or potential future upside. Identifying product categories that are now in high demand is an avenue toward growth for ecommerce businesses and any online business looking to sell a physical product. Episode Highlights 04:41 - Manufacturing Technology - Manufacturing is rapidly developing as technology progresses. This makes it an opportunity-rich space to invest in or test new applications. 07:24 - Beauty Products - The beauty industry is an optimal market for products to sell in 2021. There's plenty of room for innovation as demand for common products rises. The best way to develop a product in the beauty space will be to align that product with your avatar. You can then promote your product to your target audience with more precision because you relate to their needs. 12:21 - Work at Home Products - The growing trend of remote work marks a shift in the types of products the workforce wants. Demand for products that improve the experience of working from home has progressed further than the products themselves. Remote workers now want office-grade products to use at home. 15:30 - Mission Driven Business - If you manufacture in the US, put your emphasis on quality and price products accordingly. Sustainability and products that support a mission are other popular areas of focus at present. In choosing product trends, look at trends that do not involve a niche product. Prioritize your avatar strategy and your customers' needs. 19:42 - Power of Physical Products - Products are scalable to a degree that services are not. Taking advantage of the scaling capabilities of products is a viable option for growing your small business. About Callye Keen And Red Blue Collective Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework. Callye coaches physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.  Learn more about Growing Your Product Business at Red Blue Collective.    

Julie and Corey are joined by Callye Keen who is the CEO of Red Blue Collective. He's an expert at sales, ideation, and validating product ideas. Topics include: Perceived value Translating value Identifying your clients Launching a product - idea to sales Problems with ideas Find the fee in the time Listen to Callye's podcast here Be sure to check out our new self serve program Foundation 52! If you're interested in learning more about BizQuik, check out our website. You can also follow us on Instagram or Twitter. And if you want to learn more about SB PACE, head on over to SBPACE.com. You can also find us on the following social media platforms: Facebook Instagram LinkedIn Twitter You can buy our book, Seriously? Now What?! A Small Business Guide to Disaster Preparedness, on Amazon. BizQuik is a Traxler-Harris production. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

What sets a CBD brand apart in a saturated market? You'll need superior strategy, strong ethics and educational content marketing to build your brand as a trusted authority.Gary Roberts' introduction to selling CBD products came from a desire to help athletes recover and an interest in the science. A shift for Gary was the realization that CBD could be used as a treatment for addiction. He learned this just before the loss of his daughter.That loss inspired Gary to found Pure Body Zen, a company founded on the commitment to producing a quality product. Gary hosts the Good Dudes Grow podcast. He shares accurate information and the best in thought leadership from the CBD industry.Episode Highlights09:03 - The CBD Brand Recipe - Gary shares his insight on how to create a reputable, trustworthy CBD business. Put legal, transparent testing processes in place to check your CBD oil and other products for potency.15:25 - CBD Marketing with Purpose - Having a foundational purpose increases the chance of your brand's success.17:41 - Busting CBD Myths for Your People - Educating your audience positions you as an authority. The CBD industry lacks solid, available information, leaving a gap in thought leadership. Gary also gives his tips on networking within your circle to raise brand awareness.25:51 - The CBD Industry's Relationship with the FDA - Selling CBD products in 2021 will look very different. Knowing how the FDA regulates cannabinoid products is essential. Meeting regulations separates the experts from the fakes.36:46 - Fitness and Business - Pushing yourself in the gym can make you a better entrepreneur.40:34 - Setting Goals - Set realistic goals adding up to major impact. Reverse engineer the success you ultimately want to achieve.“When you educate people on your products, it's so much easier to sell.” - Gary RobertsConnect with Gary:Pure Body Zen CBDAbout Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework. Callye coaches physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.  Learn more about Growing Your Product Business at Red Blue Collective.

What's under the surface of the products you sell and the methods by which you sell them? Anybody can throw a logo on a t-shirt and make a few dollars, but the brands that develop a legacy and dominate their market are rooted in something a lot deeper.On this episode of End Hype: Product Entrepreneurship for Impact, Callye digs into common obstacles to growing an ecommerce brand and their solutions, including what you should actually be selling when you sell your products, how to strengthen the offer you're putting out there based on your audience, creating advantageous partnerships, and developing a continuity product that's worth the referrals. Tune in for an episode that will hand-deliver the fixes for some of the biggest problems that plague ecommerce brands right now.What You'll Learn:Why people invest in products sold by huge brands like Nike (hint: it's not the logo) - (1:29)How to base your customer acquisition strategy on a solid foundation rather than a lot of meaningless tactics - (11:29)What happens in your business when people start to remember the products you put out into the market - (16:56)And much more!Favorite Quote:"We figure out what they need, we offer something that's laser targeted, it breaks through all the noise and all the garbage so we can sell premium products and leave undercutting ourselves with, you know, low-cost, low-bid, less-than marketing - we can leave that garbage behind, we can sell premium things that people remember."Callye KeenAbout Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more at https://www.redbluecollective.com/ (Red Blue Collective). How To Get Involved:Connect with Callye on YouTube, Instagram, and Facebook.Enjoyed the episode? Hop over to Apple Podcasts for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Callye next. 

What makes a person successful no matter what market they enter or what platform they show up on? It takes a lot of skill, expertise and tough lessons learned to thrive in absolutely any environment - but there are those who've done it.Kate Hancock is called “The Pivot Queen” for a reason. She is a serial entrepreneur, speaker, mom, podcast host and Clubhouse superstar who has founded award-winning businesses in hospitality, health and wellness, e-commerce and more. No matter what she does, though, she keeps her energy focused on building brands that inspire and sharing her wisdom with those who would follow in her footsteps.On this episode of End Hype: Product Entrepreneurship for Impact, Callye and Kate cover the ups and downs of Kate's backstory and her unique series of pivots, how Clubhouse is reshaping the entirety of business networking (plus how you can leverage the format to your advantage), and advice for building a lasting brand in a busy market. Listen in for a high-energy interview that will leave you with the insider's edge on Clubhouse and in real-world marketing.What You'll Learn:Why Kate never invests in anything wherein she doesn't own any of the real estate - and how she learned that lesson the hard way (4:21)What goes on behind the scenes of a massive Clubhouse room, and why Kate believes all the effort is so worth it (13:25)How to pick and choose who you hang around on Clubhouse to maximize the value you get from the platform (19:46)And much more!Favorite Quote:“I love that frictionless way of meeting people. Like, I think we're so open and like, you'll never find that in other social media. It's like we are in a hallway in a mastermind and everyone is embracing. I think it could be because we've been shut down for a while. I mean, we're missing that tone of voice, unity and connection. I think that really works.” Kate HancockConnect with Kate:Katehancock.comInspired by Her podcast About Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. How To Get Involved:Connect with Callye on YouTube, Instagram, and Facebook.

How far do you think you could drive with one flat tire - in other words, with one piece that isn't keeping up with the rest? Similar to the essential parts in a machine, your team members are what helps your organization move forward. So, if they refuse to move or simply can't, the whole business is in trouble.Callye lays out the need to grow your team (in quality, not just in numbers) as your business grows, why the people working for you need to have goals of their own, and how to approach underperformance among the members of your team. Tune in for an episode that will shed some light on an often-undervalued but ever-important key to the growth you want in your business.Bookmarks00:29 Why no amount of talent or reputation in your industry will save you from becoming replaceable if you refuse to learn and grow your skills and knowledge07:23 What makes superficial sentiment different from actual culture - and the process that will help you quantify what's important so you can focus on the right one12:29 How to figure out if your people are aligned with the sense of drive and motivation that pushes you, and what to do about it if they're notQuote"We have to evolve every member of our team to be able to evolve our business, right? We can't implement new technology, implement better processes, we can't grow and take on more and become what we want to become unless every single member of our team is also growing." -Callye KeenAboutThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more at https://www.redbluecollective.com/ (Red Blue Collective).

How do you stand out and get attention in one of the most saturated markets out there? Hint: it's not by bragging on your accomplishments or putting out a single good ad. You need to get to know the people you're talking to, and let them get to know you in return (and that's just the start).After her phenomenal success as an acclaimed real estate agent, Krista Mashore moved largely away from selling to start what is now a seven-figure coaching business that helps lenders and agents become top producers in their markets. On this episode of End Hype: Product Entrepreneurship for Impact, Callye and Krista dig into the building blocks of effective communication with your target audience within your branding and content, how creating and distributing higher volumes of better content results in big changes for your audience, and the value of an attraction-based business model in the age of digital marketing. Listen in for an interview that will light the fire you need to become the center of your audience's attention.What You'll Learn:What Krista does to get her future clients' attention and trust before she even meets them in person (9:55)How the simple commitment to consistently creating content revolutionizes your momentum in the best way (22:23)Why you have to be willing to copy what already works for other companies - and how to pinpoint what that is (39:38)And much more!Favorite Quote:“In order for me to be known, I have to be seen and I have to be heard… People are like, ‘We don't care anything about what you're doing. We care about how you can help us.' So, if I produce content that is solving a problem of my client avatar, I'm positioning content in front of them that really is helping them, it serves a need, it's delivering something that they actually need and want, then I'm going to be getting their attention.”Krista MashoreConnect with Krista:https://kristamashore.com/real-estate/ (Krista's website )https://kristamashore.com/clientconversion (Work with Krista)About Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more at https://www.redbluecollective.com/ (Red Blue Collective). How To Get Involved:Connect with Callye on https://youtube.com/redbluecollective (YouTube), http://instagram.com/callyekeen (Instagram), and https://www.facebook.com/redbluecollective (Facebook).Enjoyed the episode? Hop over to https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987 (Apple Podcasts) for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Callye next. 

Why do brands fail? We see brands come and go every day - they get hyped up then disappear, while others stick around for a century or more. Figuring out the difference, and why those flash-in-the-pan brands blink out so fast, is key to making sure that yours doesn't.On this episode of End Hype: Product Entrepreneurship for Impact, Callye breaks branding down past the superficial, unimportant elements to its most vital pieces, the need for focus in your brand (both in its message and in the way you run it), and fighting the urge to coast once you get to a certain level so you can keep the momentum going and increase your impact. Tune in for an episode that will completely reform your ideas about branding and help you ignore all the background noise. What You'll Learn:What branding actually means, the most important piece of a successful brand, and why you need to know it (1:41)Why you need simplicity in your funnel if you want people to stop what they're doing and pay attention (13:28)How to avoid cashing out and leaving early once you get just a little bit of the success you're after (17:22)And much more!Favorite Quote:“All that fun branding and graphic design and marketing elements or that whole ecosystem of work is to facilitate that story being told - one, to make sure that it is told, and two, to make sure it's the story that you want to be told. Right? So. Are you forgettable? Are you a fad? Or are you forever?”Callye KeenAbout Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more at https://www.redbluecollective.com/ (Red Blue Collective). How To Get Involved:Connect with Callye on https://youtube.com/redbluecollective (YouTube), http://instagram.com/callyekeen (Instagram), and https://www.facebook.com/redbluecollective (Facebook).Enjoyed the episode? Hop over to https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987 (Apple Podcasts) for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Callye next. 

Do you have cool sh*t to share—but you're not sure where or how? King of Podcasts Zachary Babcock has some ideas for you. Zachary Babcock is the CEO and founder of Underdog Empowerment and Podcast Powertrain. After spending half a decade in prison, Zach was on a mission to change his life: He started running companies, including a top-rated podcast on which he has interviewed over fifty of the world's most successful business people. Now he's on a mission to help others start their own top-rated podcasts.On this episode of End Hype: Product Entrepreneurship for Impact, Callye and Zach go deep into the art of brand creation, audience identification, and the power of podcasting. Listen in for access to a dynamic jam session between two veteran entrepreneurs. What You'll Learn:The value podcasts can bring to your business, and to your personal development [3:30]How an “intent to serve” fits into the bigger picture of entrepreneurship [5:58]Where to start with your podcasting dreams [38:39]Favorite Quote:“I had to recreate myself, from prison and drug addiction to who I am now. And we all do that, we all are always recreating ourselves.”Connect With Zach: https://underdogempowerment.com/ (Underdogempowerment.com)About Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more at https://www.redbluecollective.com/ (Red Blue Collective). How To Get Involved:Connect with Callye on https://youtube.com/redbluecollective (YouTube), http://instagram.com/callyekeen (Instagram), and https://www.facebook.com/redbluecollective (Facebook).Enjoyed the episode? Hop over to https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987 (Apple Podcasts) for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Callye next. 

On this episode of End Hype: Product Entrepreneurship for Impact, Callye Keen explains the five potential next steps of growth after initially working with a coach. Favorite Quote:“There's no guarantee that if I give you steps, that you're going to create a million dollar startup or a startup that lets you quit your job. What it will give you is more insight, more freedom, and the ability to take the next step.” —Callye Keen About Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more at https://www.redbluecollective.com/ (Red Blue Collective).How To Get Involved:Connect with Callye on https://youtube.com/redbluecollective (YouTube), http://instagram.com/callyekeen (Instagram), and https://www.facebook.com/redbluecollective (Facebook).Enjoyed the episode? Hop over to https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987 (Apple Podcasts) for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Callye next. 

So you've got the single best product on the earth, am I right? You slap it on an Amazon page, maybe a Shopify site—and wham bam, that's business baby!! Or, wait, is it? Have no fear, digital marketing expert Jason Portnoy is here. In 2009 Jason got his start in business as the founder of  tee-shirt company, True Rivalry. After discovering that his true passion lay in marketing, he founded marketing agency JPORT Media, for which he serves as CEO today. Jason is the host of Perfectly Mentored podcast, as well as the author of Three Easy Digital Marketing Strategies to Grow Your Business.On this episode of End Hype: Product Entrepreneurship for Impact, host Callye Keen and Jason discuss the pros and cons of selling on Amazon, crafting incredible sales offers, and the changing business landscape of 2021. Join Callye and Jason for an expert's back-to-basics lesson in digital marketing. What You'll Learn:The three tried and true methods for growing your business—in any industryWhen to not develop a productWhat Jason sees as the number one most important business strategy in 2021Favorite Quote:“If you have the best product, and you really believe you could do big, big damage or think the world benefits from what you have, and you're better than all the other options. Then, I mean, you're just letting yourself down by not investing in yourself.” — Jason PortnoyConnect With Jason:https://perfectlymentored.com/ (Perfectly Mentored Podcast)https://www.facebook.com/perfectlymentored/ (Facebook)https://twitter.com/jasonportnoy?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor (Twitter)https://www.instagram.com/PerfectlyMentored/ (Instagram)https://www.linkedin.com/in/jason-portnoy/?originalSubdomain=ca (LinkedIn)https://jportnoy.com/ (jportnoy.com)About Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more at https://www.redbluecollective.com/ (Red Blue Collective). How To Get Involved:Connect with Callye on https://youtube.com/redbluecollective (YouTube), http://instagram.com/callyekeen (Instagram), and https://www.facebook.com/redbluecollective (Facebook).Enjoyed the episode? Hop over to https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987 (Apple Podcasts) for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Callye next. 

Is 2021 the year you take the world by storm, scale your business, change your life? Or will it be just another long list of unfulfilled goals? On this episode of End Hype: Product Entrepreneurship for Impact, business coach and host Callye Keen walks listeners through his top goal setting strategies, the difference between confidence and arrogance, and the value of finding a mentor. Join him in dumping the Goals for Dummies rule book—and choosing a mindset that works. What You'll Learn:Why SMART Goals don't workWhat true self confidence looks likeThree framework shifts that will help you set and achieve your goals Favorite Quote:“People use goals as some kind of self-flagellation, as some way of making themselves feel guilty and bad. You set a goal but you can't achieve that goal—you haven't built that confidence in yourself to do the actions that need to be done to achieve the goal.”About Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more at https://www.redbluecollective.com/ (Red Blue Collective). How To Get Involved:Connect with Callye on https://youtube.com/redbluecollective (YouTube), http://instagram.com/callyekeen (Instagram), and https://www.facebook.com/redbluecollective (Facebook).Enjoyed the episode? Hop over to https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987 (Apple Podcasts) for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Callye next. 

Mike Machin shares the story of his continuous learning and growth as a graffiti writer. Callye and Mike talk about the different perceptions of people about graffiti and the ways to effectively market an idea. Tune in for an episode that will give you a deeper look at the beauty of the art and the journey of a graffiti writer.What You'll Learn:Why the value of your idea is important when you sell it in the market What is the best way to get information and the best way to accelerate your learningWhy marketing is a game of memorization as explained by Callye and the truth behind itFavorite Quote:“My definition of cool is somebody has to think that it's good. It's not like a personal validation thing. It's validated by the market. If you want to sell that stuff, it has to be an exchange of value.” About Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more at https://www.redbluecollective.com/ (Red Blue Collective). How To Get Involved:Connect with Callye on https://youtube.com/redbluecollective (YouTube), http://instagram.com/callyekeen (Instagram), and https://www.facebook.com/redbluecollective (Facebook).Enjoyed the episode? Hop over to https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987 (Apple Podcasts) for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Callye next. 

Are you ready and willing to see the world as full of opportunities, rather than obstacles? That's the name of the game if you want to be a successful entrepreneur says business coach and End Hype host Callye Keen.On this episode of End Hype: Product Entrepreneurship for Impact, Callye recounts his recent experience using the new social network Clubhouse, and lays out exactly why anyone who calls themselves an entrepreneur should give it a try. Tune in, join the club, and find out how to make the most of your time on Clubhouse.  What You'll Learn:How Clubhouse works and what makes it different from other social networksHow you can use Clubhouse to your advantageWhy trying Clubhouse is guaranteed to benefit you as an entrepreneur in the long runFavorite Quote:“Action creates opportunities. When we start doing something, the doors of reality open up. And then we see like, oh, here's the next 10 steps. And we we do the work. And then we see the next 100 steps. Because it's like climbing a mountain we can see farther, the higher that we go to a certain point.”About Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more at https://www.redbluecollective.com/ (Red Blue Collective). How To Get Involved:Connect with Callye on https://youtube.com/redbluecollective (YouTube), http://instagram.com/callyekeen (Instagram), and https://www.facebook.com/redbluecollective (Facebook).Enjoyed the episode? Hop over to https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987 (Apple Podcasts) for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Callye next. 

What is the secret to creating an amazing e-commerce brand? After thirteen years in the industry, Ryan Williams is here on End Hype to share the background information on how to grow an apparel brand that will produce massive income and opportunity in the marketplace.While serving in the military, Ryan Williams decided he wanted to control his own destiny and create more freedom. As a result of this realization, Ryan started a t-shirt company with his first business partner and began to take action. Even though they had to face some costly mistakes in the early years, Ryan and his partner were able to gain traction in their business and turn it into a massive success. On this episode of End Hype, Ryan shares insight on the “behind the scenes” life of starting an e-commerce brand. Here in 2021, Ryan is dedicated to helping entrepreneurs like himself overcome the mistakes that he encountered when he first started his online business.What You'll Learn:The mindset that is needed to thrive in the e-commerce space as a startupHow to create a business that solves compound problems for your clientsWhy it is essential to understand whether your team members are analytical or creative personality typesFavorite Quote:“I enjoy solving problems. When these issues come up, I don't look at them like problems. I look at them as opportunities to improve. The only time I get pissed is if we are dealing with the same problem more than once because that means we didn't adjust our systems and processes to account for that. Stepping in potholes is fine but if you're stepping in the same pothole again, again, and again, then you've got a driver problem!” - Ryan WiliamsAbout Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more at https://www.redbluecollective.com/ (Red Blue Collective). How To Get Involved:Connect with Callye on https://youtube.com/redbluecollective (YouTube), http://instagram.com/callyekeen (Instagram), and https://www.facebook.com/redbluecollective (Facebook).Enjoyed the episode? Hop over to https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987 (Apple Podcasts) for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Callye next. 

Drop shipping got you burned out? Too much hustle, not enough revenue? Hear from entrepreneurial expert and coach Callye Keen on how to move from fast sales tactics to full-blown brand building.On this episode of End Hype: Product Entrepreneurship for Impact, host Callye Keen digs into the new social media network Clubhouse, the pros and cons of drop shipping, and what makes a mission-based business so powerful. Hit play for juicy business-building tips and tricks from Callye.What You'll Learn:Which Clubhouse rooms to join when for more of CallyeWhat drop shipping does for you—and what it doesn'tHow a clear, customer-centric mission can elevate your business Favorite Quote:“With drop shipping, we might have a page or a store that's just for that product or just for products in that niche. And we're not building like a great memorable logo, a great memorable experience, we're not really building an email list that we can sell into over and over and over again, we're not building that trust factor. We're just trying to create a transaction…. [How do we] take all those amazing skills that we've learned from doing tactics like drop shipping, and then how do we use those tactics to then build a brand?” — Callye KeenAbout Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more at https://www.redbluecollective.com/ (Red Blue Collective). How To Get Involved:Connect with Callye on https://youtube.com/redbluecollective (YouTube), http://instagram.com/callyekeen (Instagram), and https://www.facebook.com/redbluecollective (Facebook).Enjoyed the episode? Hop over to https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987 (Apple Podcasts) for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Callye next.

Callye Keen is the Founder of Red Blue Collective helping people create great hardware products from concept to market. He has taken his manufacturing knowledge and helped by coaching what he calls brilliant misfits who are innovators, and outsiders looking to transform product ideas into business realities. He is the host of the End Hype Podcast, a podcast that aims to remove the fluff and get down to business.    Show Notes: How did you sell the most expensive fidget spinner? How to create your own swim lane? What is the benefit of knowing your competitors? How much should we pay attention to the market and pricing in the market? Why is low balling dangerous? Product experience and the effects of growing a passionate following and tribe Connect with Callye: instagram : https://instagram.com/callyekeen website: https://www.redbluecollective.com podcast: https://open.spotify.com/show/0TwqeP2dfGG3qFBh3B0b33    

So you've got a hit product—congrats! Now it's time to get that product flying off the (digital) shelves. The question is… do you have the sales chops? Worry not, “Sales CEO” Corey Berrier has your back. Corey Berrier has served as a life coach, sales consultant, and business consultant; he has built multiple businesses, and is a certified Neuro-linguistic Programming practitioner.On this episode of End Hype: Product Entrepreneurship for Impact, “Sales CEO” Corey Berrier and host Callye Keen unpack the challenges and negative associations of sales, tips for overcoming those challenges, and strategies for busting the myth of “the sleazy sales guy.” Listen in for an insider's guide to excellent, ethical sales. What You'll Learn:What society gets wrong about salesHow to carry yourself like a top salesperson, even when things don't go the way you hopedHow to ask exactly the right questions to level-up your “discovery call”Favorite Quote:“Sales is asking better questions, and identifying what the problems are . . . If you have a problem with your business or your product, and I have a solution, it would be selfish for me not to tell you about it.” — Corey BerrierConnect With Corey:https://www.instagram.com/salesceo/ (Instagram)https://www.facebook.com/corey.berrier (Facebook)https://successfullifepodcast.com/ (https://successfullifepodcast.com/)About Callye Keen And Red Blue Collective:Through collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world. Learn more at https://www.redbluecollective.com/ (Red Blue Collective). How To Get Involved:Connect with Callye on https://youtube.com/redbluecollective (YouTube), http://instagram.com/callyekeen (Instagram), and https://www.facebook.com/redbluecollective (Facebook).Enjoyed the episode? Hop over to https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987 (Apple Podcasts) for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Callye next. 

In life, we won't really know what will happen for us tomorrow and we can't guarantee that everything will be in our favor. But here's the best thing we can do: Choose the right path and do the things that will possibly result in the greater good.On this episode of End Hype, Callye discussed and identified the different steps one should take in an entrepreneurship journey, how these paths will guide you along the way, and its possible outcomes. Tune in for an episode that will help you learn some tips and tricks so you can succeed in your line of business.What You'll Learn:What are the steps in effectively achieving your goals and how you can apply itHow to make your ideas become real and how you can deploy them make to make earningsWhy businessmen still need to talk with other people and discuss their ideas and plansAnd much more!Favorite Quote:“You see the world and think that this should be different, my life should be different. You come up with big ideas, and I think that we should come up with big ideas because we want to do amazing things. If you come up with an idea that can actually solve a situation or an actual need in the society then try to bring it to an accelerator,  go through a process and you can offer this to that innovation challenges”Callye KeenFollow Callye onhttps://youtube.com/redbluecollective (YouTube)http://instagram.com/callyekeen (Instagram)https://www.facebook.com/redbluecollective (Facebook)About Callye Keen and Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.Learn more at https://www.redbluecollective.com/ (Red Blue Collective).

Have you set up your goals yet for 2021? New year resolutions aren't made to be just written, they are made to be done. The secret for a successful life is always in our hands.On this episode of End Hype, Callye talked about his framework on setting up his goals and shared his ways to achieve them. Tune in for an episode that will guide you in making your goals for this year and helping you effectively reach them.What You'll Learn:What are the different methodologies to set one's goalsHow action differs from intense planning, growth and optimization, and opportunities versus distractionsWhy Callye does not recommend to write down all your plans and what is the effective way to put them into actionAnd much more!Favorite Quote:“Most people are obsessed with the framework and they feel guilty if they did not achieve their goals where in fact they should be obsessed with the results and actions.”Callye KeenFollow Callye onhttps://youtube.com/redbluecollective (YouTube)http://instagram.com/callyekeen (Instagram)https://www.facebook.com/redbluecollective (Facebook)About Callye Keen and Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.Learn more at https://www.redbluecollective.com/ (Red Blue Collective).

What is your idea of a good leader? A ship cannot sail without its captain. A leader is the one who looks out for others, motivates to keep them moving forward and brings out the best in them. The success of the team is the success of the leader.On this episode of End Hype, Callye shares his thoughts about leadership and discusses that everyone can be a leader in our lives and in our own ways. Tune in and understand what it's really like to be an effective leader.What You'll Learn:What are the concepts of leadership and can one apply it in his day to day lifeHow making difficult things makes us better people and how people who are doing difficult things makes them a better leaderWhy reliability and confidence are essential traits of an effective leaderAnd much more!Favorite Quote:“I don't think there's a successful person out there that has started something and runs something that didn't do any form of the work or didn't put in that feedback mechanism where they jump in or figure out the problems.”Callye KeenHow to Get Involved:Follow Callye onhttps://youtube.com/redbluecollective (YouTube)http://instagram.com/callyekeen (Instagram)https://www.facebook.com/redbluecollective (Facebook)About Callye Keen and Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.Learn more at https://www.redbluecollective.com/ (Red Blue Collective).

How can we become championship leaders inside of our lives?Here's a tough truth: doing hard things makes you a better leader. Have you ever done a challenge that tests your mental and physical toughness? Are you always striving to become the best version of yourself and lead by example? Are you prepared every time you show up? True leaders lead by example. On today's episode of End Hype, Callye and guest Nate Bailey dive head first into all these questions.We are all leaders. Our family, team members, clients, friends, and associates are always watching. To build leadership, you have to “do the thing” instead of just talking about doing the thing. On this episode of the show, Callye is joined by Nate Bailey. Nate is the creator of the https://www.100milemindset.com/optin30624563 (100 Mile Mindset Challenge) and https://natebailey.org/programs/ (Unleash The Leader Within). He is a world-class coach, speaker, author, and veteran dedicated to driving people towards their highest potential and the impact they're striving for inside their lives. Tune in and discover how to be a champion leader!What You'll Learn:How to always be a leader inside of your life and why that is so important to your success (9:37).How great leaders get others to inspire other people around you to do above and beyond what is expected (14:04).What makes professional athletes and military special operators different than the average person (35:34).And much more!Favorite Quote:“We are all leaders, whether you like it or not. You are always communicating a message that shows you as a powerful leader or a non-powerful leader. You are either an effective leader, or a non powerful leader. We are always, at all times, leaders. It is not what you say, it is what you do. Our kids are always watching what we do, not what we say… Our actions will lead them to show them how they should show up.”Nate BaileyConnect with Nate:https://natebailey.org/ (Nate Bailey's Website)https://www.100milemindset.com/optin30624563 (100 Mile Mindset Leadership Event)How to Get Involved:Follow Callye onhttps://youtube.com/redbluecollective (YouTube)http://instagram.com/callyekeen (Instagram)https://www.facebook.com/redbluecollective (Facebook)About Callye Keen and Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.Learn more at https://www.redbluecollective.com/ (Red Blue Collective).

Does networking make your stomach turn upside-down? This is the episode for you.On this episode of End Hype, Callye shares how networking can become a force multiplier for your capabilities and your success even if interpersonal skills have never been your strength.Here's the bad news: networking can be extremely uncomfortable. In fact, attending networking events has always been tough for entrepreneurs who might not be as gregarious or outgoing as others. To make matters worse, the individuals who are attracted to these events are often there with the wrong motives and intentions. The types of people that we all want to surround ourselves with are oftentimes simply too busy to attend many of the networking events popping up in today's market.So how do we find the diamonds in the rough and make sure our networking efforts are actually having an ROI?Fortunately, there is good news: networking does not have to be so difficult or overwhelming. There are some different “hacks” you can apply if you have enough self-awareness to know that networking is not your strong-suit.At the end of the day, it boils down to knowing your strengths and weaknesses and adjusting accordingly. Listen to this show to learn the playbook!What You'll Learn:Why becoming a public speaker can be a networking hack for introvertsHow to run an event and network at the same timeWhy networking is essential to your business success, even if it makes you uncomfortable. At the end of the day, starting a business is an uncomfortable process. It's about being self aware and knowing how your efforts can be best applied. And much more!Favorite Quote:“There's such a small percentage of people in life, especially in business, that are actually adding value. If you join a mentorship group, you'll understand. If there's 100 “mentors” that SHOULD be amazing, a very small percentage will actually add value, actually do the work, and actually help people. Those people will all know each other… Get involved with those people... It's not even a ‘hack', you are just doing the right thing.”Callye KeenHow to Get Involved:Follow Callye onhttps://youtube.com/redbluecollective (YouTube)http://instagram.com/callyekeen (Instagram)https://www.facebook.com/redbluecollective (Facebook)About Callye Keen and Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.Learn more at https://www.redbluecollective.com/ (Red Blue Collective).

Callye Keen is the Founder & President of Red Blue Collective, a manufacturing company focused on transforming product ideas into business realities. Callye brings the truth about creating a product & successfully targeting it to your niche audience. Follow up with Callye: Podcast: https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987 Instagram: https://www.instagram.com/callyekeen/ Join the movement: https://www.facebook.com/groups/breakthroughsociety

“No man is an island.” - John DonneYou've probably heard that saying before - and it goes double for anyone who's trying to build a new business, a better product, or a legacy of innovation and success. You need people. Said another way, you need to know who to bring people to you, and who you should have on your side.Nate Peo builds personal brands that give corporate brands personality, because he knows that truly connected, advantageous relationships can only be built when people know they can trust you. Nate helps companies run their property purchasing process more efficiently through his work with his other business, Procurvia, and he is the host of the All-in-One Podcast.On this episode of End Hype, Callye and Nate dive into the reasons why everyone, regardless of industry or experience level, needs a growing (and trusted) network, how having those connections expands the realm of what's possible for you in terms of innovation, and how a well-built personal (and professional brand) lets people know who you are - and give you better opportunities - without ever having met you. Tune in to start cultivating a network that can help you take your own ideas, and those of the people on your team, to great heights.What You'll Learn:What builds the strongest connection between entrepreneurs and helps them help each other as they grow and develop a personal brandHow startups allow their teams and owners to build a knowledge base they would never otherwise have the chance to buildWhy the off-putting people speaking at networking events seem so disconnected to what they're saying, and what's going on behind-the-scenes in their careerFavorite Quote:"If you show up enough times, people are going to appear into your life."Nate PeoConnect with Nate:https://www.natepeo.com/ About Callye Keen and Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.Learn more at https://www.redbluecollective.com/

There are times that we are lost and we struggle to make things happen and need someone to guide us through. Are you willing to take a step to turn your ideas into reality? Or do nothing and your ideas remain a fantasy.On this episode of End Hype, Callye talks about the startup world and their great ideas and the reality of it, decoding the entrepreneurs' starting beliefs of doing wild and crazy things to build a successful business and how to approach and solve problems like an optimistic outsider.Listen in for an episode that will guide you in your startup journey as an entrepreneur and winning for real, not for luck. What You'll Learn:How to transform your product ideas into reality (0:04)What is the skill that you need to learn to overcome obstacles that will come in your way to challenge your strength in running your business (15:00)Why practicality and putting it into reality is important like asking yourself the right questions and putting yourself into the position of positivity and negativity. (18:41)And much more!Favorite Quote:" We have two different ways of thinking, pessimist calls themselves realist and then dreamers will call themselves optimists, but these two people are not oil and water, it could be just you. But the value is in the friction. With a lot of this dual type of thinking, the value isn't in holding one of those beliefs and holding it strong. But the value is in between those two things because it requires both. So the value is in the friction, where you can't resolve those two pieces called cognitive dissonance. These two ideas can't exist, they can't coexist, they cause friction. Those sparks is where real change happens because there's a lot of people out there with ideas that never make anything happen. So when you combine those two things, those two ideas hating each other, arguing with each other, I think it holds the value."Callye KeenHow to Get Involved:Follow Callye onhttps://youtube.com/redbluecollective (YouTube)http://instagram.com/callyekeen (Instagram)https://www.facebook.com/redbluecollective (Facebook)About Callye Keen and Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.Learn more at https://www.redbluecollective.com/ (Red Blue Collective).

What's the biggest struggle that plagues your industry? You probably thought of one right away. Now, the next question is, are you the type to simply survive that struggle and progress on your own, or the type to innovate, elevate the practices in your industry, and help everyone else rise with you?An engineer, UltraRunner/endurance athlete and entrepreneur, Dillon Mitchell is the founder of Kowabunga Studios, a software and consulting firm geared towards making the lives of engineers better through automation and time-saving solutions. Kowabunga Studios was created because of the tedious tasks and stressful deadlines Dillon experienced as an engineer, designing millions of square feet of commercial buildings. Dillon and Kowabunga Studios' mission is to help engineers, architects, and contractors save time and live better lives.On this episode of End Hype, Callye and Dillon discuss the birth of (and need for) Kowabunga Studios, the prevalence of tunnel-vision tech entrepreneurs with very limited perspective on their own projects, finding unique ways to engage with your market and your industry through online platforms like LinkedIn, and how Dillon's ability to blend and combine ideas sets him apart in his industry and even further. Listen in for an episode that will give you new clarity on how ideas become products and products become impact.What You'll Learn:How the stress inherent in the construction industry catalyzed Dillon's move into making life better and more streamlined for engineers on projects (4:38)What you need to know about building an expansive and effective network on LinkedIn, and what to show them once you've done so (23:20)Why much of the recent innovation in construction brings to the table not only less waste and more time savings, but also a host of pandemic-friendly benefits from safety to social distancing (42:53)And much more!Favorite Quote:"You got to be in love with the idea, you know, you have to have that commitment, that drive for it. For what I'm doing, like, my big goal, if you will, is I'm going to save a billion hours annually in construction - period. So, that's across robotics design, you name it. If it has to do with construction, we're gonna save you time, we're gonna make your life better, period. But I have a passion for that, because construction builds the world, and nobody seems to care about those people. Okay, I'll be that guy to help you save time and live better, period." -Dillon MitchellConnect with Dillon Mitchellhttps://www.linkedin.com/in/dillon-mitchell-kowabungastudios/ (LinkedIn)https://www.instagram.com/dillonAMitchell (Instagram)https://www.youtube.com/user/dalexm13/featured (YouTube)https://www.kowabungastudios.com/ (Kowabunga Studios) https://www.instagram.com/kowabungastudios/ (Instagram)https://www.facebook.com/kowabungastudios (Facebook)About Callye Keen and Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.Learn more at https://www.redbluecollective.com/ (Red Blue Collective).

Be honest - do you tend to dive into projects (or even businesses) without doing a lot of thinking, let alone planning? It's a common entrepreneurial urge...but the secret to bypassing all the rest of the ready-fire-aim crowd is collecting wisdom and strategies from people who've been there already.On this episode of End Hype, Callye lays out the most important nuggets from his most recent livestream interview, including getting involved at the ground level with the next pursuit you've got your eye on, the importance of thinking in practical frameworks, and discovering the major benefits of baby steps. Listen in for a concentrated dose of wisdom that you can inject straight into your career, whether you're an up-and-coming CEO or just someone with a great idea.What You'll Learn:Why working in a small-business setting is a unique and valuable challenge for those looking to learn and learn quickly (7:15)What experimentation does for the product development process and how we reach more and more clarity as we go (14:59)How to construct a process that takes a more reasonable approach to product readiness (at every stage) than just "go fast and break things" (19:53)And much more!Favorite Quote:"What I'm trying to get you to do is solve problems a little bit at a time. So, we build a better team, we build better core intellectual property, we build revenue, we build partnerships, and we take these on, and just one challenge right after the other, whereas the temptation is to go really fast and then make one giant obstacle, one thing that can't be overcome. So it's like the difference between scaling a wall and going up a flight of stairs. Can you scale a wall? Yes. Can most people do it? No. Can most people go up a flight of stairs? Yes, that's what they're designed for. So, they think that it's faster because they're running on flat ground, but then they just literally hit a brick wall."Callye KeenHow to Get Involved:Followhttps://youtube.com/redbluecollective (YouTube)http://instagram.com/callyekeen (Instagram)https://www.facebook.com/redbluecollective (Facebook)About Callye Keen and Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.Learn more at https://www.redbluecollective.com/ (Red Blue Collective)

Ever wondered what goes into that amazing new product that comes out and changes lives? Most of us just see the shiny end result, but the process behind the scenes - and the people involved - are the truly mind-blowing part of these products.Daniel Slaski is a mechanical engineer and product developer by profession and a designer at heart, as well as a contributing writer at SolidSmack and a SolidWorks power user. Daniel's vast breadth of experience in multiple types of environments from medical to tech to aerospace have given him a holistic and high-level view into product development in all its forms.On this episode of End Hype, Callye and Daniel dig into the incredible value of the lessons you learn and the skills you pick up working at (or with) a small startup as opposed to a larger company while you're considering your own startup, the philosophies that help Daniel solve problems and grow as an engineer, and the value of having diverse viewpoints and differing opinions around the table. Listen in for an in-depth look at the creative process behind the products and ideas you love.What You'll Learn:What the downside to the “Wild West” rule-lessness of small companies looks like - and how to navigate it to get things done (16:39)Why from-scratch innovation isn't always helpful to the process of designing and developing technology (26:31)How to break away from the expectation of clean-cut, mathematical, black-and-white processes and embrace the mess (43:00)And much more!Favorite Quote:“It's about moving forward, right? Like, move these designs forward, right? Like, you get stalled and you have to un-stall things, right? Nobody wins when you're stalled in design forever. You're not winning, you're not moving on to the next cool thing, the company's not winning. So you just, you know, you have to keep moving the ball forward. It's awesome. It's a part of the process.”Daniel SlaskiConnect with Daniel:https://www.linkedin.com/in/danielslaski/ (LinkedIn)https://www.solidsmack.com/ (SolidSmack)Dan@solidsmack.comHow to Get Involved:https://youtube.com/redbluecollective (YouTube)http://instagram.com/callyekeen (Instagram)https://www.facebook.com/redbluecollective (Facebook)About Callye Keen and Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.Learn more at https://www.redbluecollective.com/ (Red Blue Collective)

Who's your favorite fake "guru" online? They're everywhere, and it's impossible not to stumble across their outrageous promises and eye-catching ads. But some of these scammers are a lot more subtle...how do you tell the difference between a grifter and a mentor who can really help you get ahead?On this episode of End Hype, Callye breaks open the world of Internet money-making scams, exploring the implausible claims they make and why we're so attracted to them, analyzing the programming that makes us susceptible to people who claim to have authority and their magical answers, and outlining a more legitimate, fulfilling path to entrepreneurship for those who are willing to do the work. Join in for some valuable scam-avoiding insight that could save you time, money and a lot of failure.What You'll Learn:How even the most mundane parts of our daily lives developed from disruptive, revolutionary ideas - plus why our brains love an easy answer (6:14)What our fragile egos tell us when we're confronted with an offer that's too good to be true, and what you should be pursuing instead of cheap validation (14:03)Why a flashy online presentation should be a big red flag, and a few ways to spot telltale inconsistencies (18:19)And much more!Favorite Quote:"Anytime I see there's, like, a magic key being turned or there's a way to like, trick somebody with NLP... there's no cheat mode, right? There's just, like, success mode. And you can turn success mode on by doing the work. Asking people that really know what they're talking about. You know, getting feedback from people, actually setting your ego aside and digesting that feedback and improving. If you can just do the work and improve, that's kind of how the whole process functions. But it's hard to draw that line and say, 'Okay, this is where that mentorship and that coaching and that good information is, and here's where that bad information is, that's where the trickster information is.'"Callye KeenHow to Get Involved:Followhttps://youtube.com/redbluecollective (YouTube)http://instagram.com/callyekeen (Instagram)https://www.facebook.com/redbluecollective (Facebook)About Callye Keen and Red Blue CollectiveThrough collaboratively developing and manufacturing 100s of products, Callye Keen saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework coaching physical product entrepreneurs from idea through development, manufacturing, launch, and growth.Callye has presented at national events, spoken at universities, and run successful incubator programs. He has sold millions in products and services each year for more than a decade. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.Learn more at https://www.redbluecollective.com/ (Red Blue Collective)

What happens to all your great ideas? As entrepreneurs, we're near-constantly daydreaming about one bombshell innovation or another...only a fraction of which we actually see through. So, what's the roadblock between a great idea and a real-life product, and how do we get past it? Kelli Kedis Ogborn is the founder and CEO of H.S. Dracones, a company focused on helping businesses and ventures navigate the waters of commercialization and growth through resources like market assessment plans, as well as science-based language and communication strategies to keep the human side of innovation front and center.On this episode of the End Hype Podcast, Callye and Kelli dig into the challenges innovators face at every level from high school science fairs all the way up to NASA, making sure entrepreneurship aligns with your vision and your values (plus what happens when it doesn't), keeping service and a desire to make life better at the center of your product development, and approaching healthy partnerships with less apprehension and more productive strategy. Tune in for an interview that will get your creative brain up and moving.What You'll Learn:How Kelly developed a name for her organization that managed to be both incredibly unique and perfectly descriptive of her purposeWhat key factor keeps your customers engaged with the product you're offering - and how to get a “second date” with your audienceWhy the uncertainty, often-radical changes and unforeseen bumps that come with the process of cultivating your company or product shouldn't scare youAnd much more!Favorite Quote:“Everyone's heard the saying, ‘Fortune favors the bold,' and it really is true, right? Because for entrepreneurs - it is very risky. But you're going to be the most successful if, at least, you know what those roadblocks might be, and how to be able to mitigate them. And so you're never going to be in the clear, right? But at least you can say, ‘I anticipated this, and these are four different ways I can get around it.' So it just allows your path to be a little more linear, even though it's never going to be linear.”Kelli OgbornConnect with Kelli:https://www.linkedin.com/in/kellikedisogborn/ (LinkedIn)http://www.hsdracones.com/ (Hsdracones.com)How to Get Involved:After experiencing firsthand the development and manufacturing process behind hundreds of products, Callye Keen distilled his insight and experience into the https://www.redbluecollective.com/ (Red Blue Collective) framework, through which his clients have built and scaled 7-8 figure business and sales across the world.He presents that same insight and mastery, along with the wisdom and stories of expert guests, with the End Hype podcast. You can visit Callye on https://www.instagram.com/callyekeen/ (Instagram )and https://www.facebook.com/callyekeen (Facebook), and check out the show https://podcasts.apple.com/us/podcast/end-hype-product-entrepreneurship-for-impact/id1505088987 (here) - and don't forget to rate and review! Your feedback is both vital and very much appreciated.

This episode we talk about outsourcing versus hiring or doing it yourself. I am investing heavily in finding top talent to join the team. The purpose is to grow Red Blue Collective and to provide resources to grow our client's businesses.In your business, are you the bottleneck?Can no one do it as well as you?Listen to the strategies and tactics in this episode to shatter growth obstacles. The best people on earth cannot be hired. You need to learn to contract with partners.