Podcasts about sticky branding

In our latest episode of The Sleeping Barber Podcast, we welcome Jeremy Miller, President of Sticky Branding.Jeremey breaks down revenue gaps and shows how businesses can turn them into opportunities for growth. He introduces the slingshot strategy for rapid acceleration in uncertain times, emphasizing market validation and customer needs.We also discuss the Play to Win framework, the dangers of rebranding without a strong foundation, and why real marketing goes beyond advertising.If you're looking for actionable insights on branding, strategy, and sustainable growth, this one's for you!Our GuestPresident of Sticky Branding - Brand Consulting Firm with offices in Toronto, Rochester & Cape Townhttps://www.linkedin.com/in/jeremymiller/≠Author of Sticky Branding https://www.amazon.com/dp/1989025889/ref=tsm_1_fb_lkAnd Brand New Name https://www.amazon.com/dp/1989025609/ref=tsm_1_fb_lk Follow our UpdatesFollow our updates here: ⁠⁠https://www.linkedin.com/company/sleeping-barber/⁠⁠Get in touch with our hosts:Marc Binkley: ⁠⁠https://www.linkedin.com/in/marcbinkley/Vassilis Douros: ⁠⁠https://www.linkedin.com/in/vassilisdouros/⁠Timestamps00:00 - Introduction to Revenue Gaps03:10 - Understanding Revenue Gaps06:10 - The Slingshot Strategy Explained08:51 - Market Validation and Sales Sprints12:03 - Adapting Products and Services14:53 - The Role of Marketing in Revenue Gaps18:02 - Building Capabilities for Growth21:09 - Case Studies: Success Stories24:09 - Challenges in Market Pivoting26:53 - The Importance of Customer Intimacy29:52 - Conclusion and Key Takeaways42:56 - Understanding the 3% Rule in Marketing45:11 - The Importance of Brand Relationships46:24 - Navigating Market Competition and White Space48:39 - The Role of Brand Accelerators49:31 - Rebranding: Risks and Strategies52:47 - Creating Competitive Advantages through Branding56:46 - The Evolution of Brand Strategy01:01 - Post pod with Marc and V

Discover 6 ways to sticky branding, marketing and sales validation with brand strategist and author Jeremy Miller.

Did you ever wonder why your brand does not have any sales and why it keeps happening? Maybe the customers don't know your brand, or basically, they do not trust you. If you are interested in finding out how to drive sales for your brand, then this episode is just for you. Our guest today is Jeremy Miller, Strategy Consultant and Founder of Sticky Branding and the author of ‘' Sticky Branding: 12.5 Principles to Stand Out, Attract Customers, and Grow an Incredible Brand''. Throughout the episode, we dive into why the sticky brand is important to brand owners, shared experience, simple clarity, service your customers brilliantly, being brilliant at the basics, creating a visual identity, and more. [01.24] Why Sticky Brand – Sticky branding shares branding principles that drive sales. In the simplest forms, it's the customers who choose you first. [04.23] Shared Experience – Jeremy shares his idea on how learning from your peers affects the entrepreneurial world.  [07.19] Simple Clarity – Jeremy defines what it means by simple clarity and the three building blocks which make simple clarity in your business. [12.56] Serve Your Customers Brilliantly -  If you are running a business, you need to be both creative and find ways to solve your customer's problems and make them rely on you, says Jeremy. [25.54] Minimum Requirements – Being able to say no to an investment that you feel does not bear the requirements you need is both respecting other people's time and your time, according to Jeremy. [25.54] Be Brilliant at the Basics – Jeremy shares his attitude on knowing the basics about whatever your field is, saying that it's not the marketing that makes your brand worthy among the customers; it's the service you offer. [28.40] The Three Percent Rule – 3% rule argues that at any given time, 3% of your market is buying, and the rest are not.[36.41] The 1000 Member Rule – According to Jeremy, the 1000 rules say in any size group, only 1% of group members are actively participating in the group. [43.10] Creating Visual Identity - Jeremy dives into the importance of giving a creative modern visual experience to your customers.       [47.36] Staying Modern – Jeremy shares some strategies to stay modern other than updating your website once every 3 or 4 years. [53.30] The Choice – As a brand owner, you have to choose to give the best service to your customers by working on your basics which will eventually make your brand remarkable.  ResourcesConnect with JeremyLinkedIn - linkedin.com/in/jeremymiller linkedin.com/company/stickybranding Website: stickybranding.com Instagram instagram.com/stickybranding YouTube youtube.com/channel/UCt1GXPGxZb62V4XcuCGXO8w Twitter twitter.com/thestickybrand

The repeat purchase rates of most direct-to-consumer brands is abysmal. According to Allan Perrottet, “The average repeat order rate for DTC brands is 11% over an entire lifetime. At T-Bô we have a 30% repeat order rate within 90 days!” The secret to T-Bô's success is co-creation. T-Bô is the first community-led menswear brand. It has a community of over 400,000 men creating the most comfortable and functional clothing they want to wear and buy. Allan Perrottet comes on the Sticky Branding podcast to share T-Bô's story. He gives loads of marketing and advertising tips to grow your brand. Allan Perrottet is the co-founder and CTO of T-Bô Menswear. Allan is a Swiss native that grew up in Gumefens, in the French-speaking part. A mutual friend connected Allan with Roy Bernheim in 2017, and the two set out on a journey to transform the fashion industry. Allan brings together his expertise in technology, digital marketing, and fashion to grow T-Bô into an iconic brand. In This Episode: Allan Perrottet says, direct-to-consumer brands are very reliant on paid media. It's too expensive and unsustainable. T-Bô chose to grow its business with community. The power of co-creation for product development, sales, and customer engagement. How to give your customers and prospects the ability to provide feedback on your products. How to use community to grow your brand and create loyal customers that come back again and again. The importance of taking time to understand your customer, and how to use data to scale your business.

Marketers can have big ideas and visions for their businesses, but unless they implement those ideas are just dreams. Jeremy Miller and Sarah Young do a deep dive on strategy execution in the Sticky Branding Podcast. Jeremy says, “Strategy without action is just dreaming.” The companies that have the most iconic brands are the best at strategy execution. But this is a process. Jeremy and Sarah discuss the obstacles that get in the way of implementing strategies, and how to overcome them. In this episode discover a proven process for converting ideas into actions. Jeremy Miller is a Strategy Coach, bestselling author, and the founder of Sticky Branding. He works with organizations from around the world to create branding and growth strategies that slingshot their businesses forward. Sarah Young is a Strategy Coach and author. She guides Sticky Branding's clients to create marketing strategies that move the sales needle. In This Episode: Homeostasis is the obstacle that derails companies from implementing their strategies and ideas. Organizations by their very design are resistant to change. The pandemic wasn't a change agent, it was an accelerant. Companies achieved so much during the crisis. Days felt like weeks, weeks felt like years. Sticky Branding's approach to strategy execution, and how to put ideas into action. Applying Lean principles to strategy execution: Big Goals, Big Rocks, Scorecard, Cadence of Meetings.

When you fall in love with a particular product, author, music, or artwork, it's natural to want to know as much as possible about the talented founders behind them. As an entrepreneur your personal brand and your business brand go hand-in-hand. It is also the reason a strong personal brand is a solid business asset. In this episode Lori Vajda and Nola Boea take a closer look at how building a personal brand can take your startup to the next level and offer up 7 tips to help you create and build a relatable one. Thanks for Listening!Ready to start your business or grow your personal brand? Schedule a free 20 min. consultation call now. Sticky Brand Lab is the place for professionals who want to take their knowledge, experience or ideas on the road less traveled. If you enjoyed this show, make sure to subscribe to the podcast so you'll never miss an episode. Want to get to know us more? Find out more about us and our services at Sticky Brand LabWe love hearing from you! Leave or speak your message hereIf you haven't already, please connect with us on Facebook! Would you like to be a featured guest or have your question, comment or review mentioned? Ask Muse!Business success strategies are in the works. Come have a listen!In This Episode You'll Learn How a memorable and compelling personal brand can be an invaluable asset.The 3 major business benefits of intentionally building a personal brand.One of the biggest advantages of having a positive personal brand is that as more people know about you, your business reaps the benefit of increasing your company's trust and credibility among prospective customers.Key points Nola and Lori are sharing in this episode:(3:31:37) Whether you think you have a personal brand or not, you do. The real question is whether your brand reflects the way you want to be known and here's why that matters.  (5:47:01) 5 not so great outcomes that can happen by ignoring or not taking charge of your personal brand - that you can actually do something about.(10:28.69) Building your personal brand is just another way of organically marketing yourself and letting prospects know you can help them.(13:05.63)  The 7 DIY tips for effectively creating and launching your strong personal brand.Resources You can subscribe to Lori and Nola's show, (we love you and want to make it easy) on Apple Podcasts, Spotify, Audible, Google Podcasts, Stitcher, or wherever you listen to podcasts.This episode was supported by: Be-YOU-niqueConvertKit: Our #1 Favorite Email Marketing Platform (This is an affiliate link)Podcast Transcript

Simple Clarity is the ability to describe your brand and what makes it unique in 10 words or less. That's easier said than done! It's amazing how few companies can clearly explain their services. They pontificate and use puffy language, benefit statements, and other phrases to create a value proposition. Nothing will accelerate your marketing more than clear brand messaging, what Jeremy Miller calls Simple Clarity. In this episode of the Sticky Branding Podcast, Jeremy Miller shares how to achieve Simple Clarity. Jeremy Miller is a Strategy Coach, bestselling author, and the founder of Sticky Branding. He works with organizations from around the world to create branding and growth strategies that slingshot their businesses forward. In This Episode Don't we-we all over your customers. Does your marketing speak in “you” and “I,” or is it taking a “we”? If it's taking a we, it's time for an upgrade. The value of clear brand messaging. How to describe your brand in 10 words or less. How customers use your brand messaging to categorize your brand. This makes your business more findable, referable, memorable, and desirable. How to paint a picture in your customers' minds with concrete words. A simple tool for testing your brand messaging.  Show Links Website: https://stickybranding.comYouTube: https://www.youtube.com/stickybranding LinkedIn: https://www.linkedin.com/company/stickybranding Instagram: https://www.instagram.com/stickybranding/ Twitter: https://twitter.com/stickybranding Facebook: https://www.facebook.com/StickyBranding  

“Branding from the inside out” is one of our #1 beliefs at Sticky Branding. In this episode of the Sticky Branding Podcast, Jeremy Miller and Sarah Young discuss why empowering your team is so important. Every great brand is built by people: smart, ambitious, creative people. And it's a leader's job to engage their team and draw out each person's full potential to grow a Sticky Brand. Jeremy Miller is a Strategy Coach, bestselling author, and the founder of Sticky Branding. He works with organizations from around the world to create branding and growth strategies that slingshot their businesses forward. Sarah Young is a Strategy Coach and author. She guides Sticky Branding's clients to create marketing strategies that move the sales needle. In This Episode Strategy without execution is just dreaming. How to shift your mindset to leading through empowerment. The importance of strategy and planning. Sarah and Jeremy go head-to-head on the challenge of not having a vision. If a leader can't see what's coming next, it's hard to empower their employees. Why you need to connect with employees as individuals. How to build relationships with your team, and how that investment fosters empowerment.

Author Jeremy Miller joins Mickey Gamonal, John and Paula Williams, Tylor Hall and Hal Stephens to discuss his book, Sticky Branding.   https://www.youtube.com/watch?v=db2GDMvPEDQ   Mickey Gamonal: My name is Mickey Gamonal and I run ASVAB Domination. So, anyone who is trying to get tutoring for their military career, I hope can assist with [...]

Any business of any size can grow a Sticky Brand. In this episode, Sarah Young chats with Jeremy Miller about where Sticky Branding started and its evolution to today. Jeremy shares the core principles behind Sticky Branding. When your customers know your brand, like it, and trust it, they will choose it first. That's what it means to have a Sticky Brand, and that's what we want you to find in our Sticky Branding Podcast. Jeremy Miller is a Strategy Coach, bestselling author, and the founder of Sticky Branding. He works with organizations from around the world to create branding and growth strategies that slingshot their businesses forward. Sarah Young is a Strategy Coach and author. She guides Sticky Branding's clients to create marketing strategies that move the sales needle.

When your customers know your brand, like it, and trust it — they will choose it first. That's what it means to have a Sticky Brand. In the Sticky Branding Podcast we unpack how companies grow Sticky Brands. You will learn from CEOs and business owners of mid-market companies. This isn't a theory. These companies are challenging the giants of their industries, innovating, and growing their brands. In our inaugural episode, Jeremy Miller — founder of Sticky Branding and host of Sticky Branding Podcast — sets the stage for what's to come. Jeremy Miller is a Strategy Coach, bestselling author, and the founder of Sticky Branding. He works with organizations from around the world to create branding and growth strategies that slingshot their businesses forward. In This Episode Introducing the Sticky Branding Podcast and what you can expect in the upcoming episodes. A first peek from our real, raw interviews with inspiring CEOs and business owners. Jeremy describes how his approach to branding and strategy changed with the pandemic. A look back at the past year and how the mindset of rise, thrive, and innovate has helped businesses move forward. An ask for your input. Help us shape the Sticky Branding Podcast so that it's highly relevant and useful for you. Show Links Website: https://stickybranding.com YouTube: https://www.youtube.com/stickybranding  LinkedIn: https://www.linkedin.com/company/stickybranding  Instagram: https://www.instagram.com/stickybranding/  Twitter: https://twitter.com/stickybranding  Facebook: https://www.facebook.com/StickyBranding 

Introducing the Sticky Branding Podcast. Discover best practices, ideas and stories of how small- and mid-sized companies are challenging the giants of their industries to grow remarkable brands. Branding isn't about logos, taglines, or websites. Branding is about the bond you form with your customers — a bond where they choose you first. When you customers know your brand, like it, and trust it, they will choose it first.  Tune in to learn how. Subscribe today!

Today I'm sitting down with Jeremy Miller, a globally recognized branding expert and #1 Globe and Mail Bestselling Author of the books Sticky Branding and Brand New Name.For Jeremy, branding is deeply personal. After watching his family's business nearly hit rock bottom, he was forced to take a long hard look at the way their company was run.What Jeremy realized is that it wasn't his company's sales people or marketing processes that were failing, it was their branding. This caused him to regroup, revamp, and rebrand the business. And within a year the company turned the corner and rocketed into a successful brand.I invited Jeremy to be a guest on my show to learn what makes a brand “sticky” and why it's important to know the difference between branding and marketing. I wanted to learn about digital saturation and how it impacts branding. And finally,  I was curious to hear what he thinks the future of branding looks like in a post-covid world.

This week we are speaking with Jeremy Miller from Sticky Branding. A marketing strategy firm who helps companies sling shot their businesses to the next level. Jeremy speaks with us about what he believes ‘branding’ is and his process of using a ‘slingshot’ strategy. He gives us his tips and advice to realtors on how they can build their brand, and how to adjust to todays market. You don't want to miss this episode! #RealtorsConspiracy

Episode four introduces us to Jeremy Miller, as we explore his journey into building the concept of Sticky Branding.  Jeremy Miller is a Brand Builder, Keynote Speaker and president of Sticky Branding - a brand building agency. After re-branding his family business, Jeremy embarked on a decade long study of how small and mid-sized companies grow incredible brands. He knows what it takes to grow a Sticky Brand and shares advice on how you can do it too. For more information visit StickyBranding.com. In his conversation with Brenton, Jeremy explores how branding and strategy are important for business owners in these tricky times. --- Connect with Jeremy - https://www.linkedin.com/in/jeremymiller/ (https://www.linkedin.com/in/jeremymiller/) Amazon links for Sticky Branding (https://amzn.to/3kDZiX8 (https://amzn.to/3kDZiX8)) and Brand New Name (https://amzn.to/3mC0ewO (https://amzn.to/3mC0ewO)). --- Contact our host - https://www.linkedin.com/in/brentonmwebber/ (https://www.linkedin.com/in/brentonmwebber/) https://www.halftimeorange.co.nz/ (https://www.halftimeorange.co.nz)

For Jeremy Miller, branding is deeply personal. After watching his family’s business nearly hit rock bottom, he and his family were forced to take a long hard look at the way the company was run and at the industry as a whole. Jeremy realized it wasn’t his company’s sales people or marketing processes that were failing, it was their brand. This caused him to regroup, revamp, and rebrand the business. And within a year the company turned the corner and rocketed into growth mode. That experience inspired Jeremy to embark on a decade-long study of how companies grow recognizable, memorable brands – what he calls Sticky Brands. Fast forward to today, Jeremy has interviewed thousands of CEOs and business owners and profiled hundreds of companies across dozens of sectors. He lives and breathes marketing, branding and business development, and he knows what it takes to grow a Sticky Brand. Jeremy works with companies to develop branding and marketing strategies that make them stand out and drive sales. He is a sought after keynote speaker. Jeremy’s blend of humor, stories and actionable ideas will inspire you and your audience to innovate and grow a Sticky Brand. Recently, CEO of the The Pedowitz Group, Jeff Pedowitz, turned the interview spotlight onto Jeremy. If you want to know what makes a Sticky Brand, what the correlation is between a strong brand and financial performance, ways that organizations are using technology to build one, and even the first steps to achieving a Sticky Brand, make sure you watch the video below. Jeremy delivers actionable advice and keen industry insight that you don’t want to miss. Learn more about your ad choices. Visit megaphone.fm/adchoices

We’ve heard so many stories about businesses struggling through the pandemic. But what about the success stories? How have certain businesses managed to thrive through the chaos and uncertainty?  Jeremy Miller is here to share how he and his team have been able to scale during COVID-19. The secret? He had already recession-proofed his business. Jeremy is a globally recognized branding expert, and the bestselling author of Sticky Branding and Brand New Name. Jeremy can tell you in vivid detail what every recession, starting with the 1989 market crash, is like. He has learned through real, boots-on-the-ground experience. During the 2008 recession, LEAPJob (Jeremy’s family business) did not have any slippage in sales. They actually grew, even while the rest of the industry was cratering. Since the start of the crisis, Jeremy and the Sticky Branding team have been working with companies to recover the customers and revenue taken by COVID-19, and helping them to slingshot out of the crisis. Tune in to learn how to: How to adapt your marketing and strategies to serve your clients’ changing needs. Shift your mindset to put structures and habits into place that will push you forward. Be a leader that nurtures a safe space for new ideas to come, rather than shutting down every idea that isn’t your own. 

How to Reach Executive Decision Makers, and Why They are Listening Right Now In previous episodes, we've covered that sales reps have to touch base with several people within their industry, especially the executive decision-makers. This may seem a  daunting task in today's climate but it's necessary.    In this episode, we talk to Jeremy Miller, the founder of Sticky Branding. His experience in moving through recessions with the family business, and with his own brand, prepared him for the economic downturn that resulted from covid. With the knowledge he's accumulated, he's helping other businesses turn it around and in many cases, launch even better.    Reach out executives The pandemic leveled the playing field for all - every sales rep and even the executives are going through the same experiences together. Almost all businesses are in a state of change as they push the threshold of what they've known as common business practices.  They're having to relearn where to listen. Sales reps who are equipped with the right knowledge and who are positioning themselves to talk with the right executives are going to see success despite current industry standards.    Bring value to the executives  There are three ways to sell:    feature benefits selling  solution perspective selling  provoking the customer   Jeremy suggests that the last one is the best approach today as businesses right now are changing. As a sales rep, ask yourself, “Who needs the expertise of our company most right now?” Approach your customers with the question, “Who in your organization knows about the need first?”  Ask them what their problems are and offer them a solution.    The business executive team should be looking at the market and asking the important questions: Where do we play? How do we win? What are the issues that our clients are facing?  It's a team effort Have a team meeting that talks about value proposition and the sales efforts on a weekly basis. Make it a dedicated meeting and discuss how you sell right now. What are the shifts you are making as a company? Talk about the strategies that work and get feedback from everyone on the team.   Sales is the sharp end of the spear when it comes to business development. The organization must learn to adapt with the trend and make the necessary changes to have a competitive advantage. Sales teams who are thriving keep everyone in their organization from getting laid off.    “How to Reach Executive Decision Makers, and Why They are Listening Right Now” episode resources Follow Jeremy Miller on LinkedIn now to learn more.    If you are interested in more sales stories, you can talk to Donald directly. Reach him via these channels: LinkedIn, Instagram, Twitter, and Facebook about any sales concerns.  This episode is brought to you in part by Crmble, the easy-peasy CRM for Trello that helps you manage your contacts and leads without investing in complicated solutions, sync all your data, manage custom fields, and get powerful reporting on your sales. Try Crmble now for free at www.crmble.com/tse. This course is also brought to you in part by TSE Certified Sales Training Program. It's a course designed to help new and struggling sellers to master the fundamentals of sales and close more deals. It will help them elevate their sales game. Sign up now and get the first two modules for free! You can go and visit www.thesalesevangelist.com/closemoredeals also call us at (561) 570-5077.  We'd love for you to join us for our next episodes so tune in on Apple Podcast, Google Podcast, Stitcher, and Spotify. You can also leave comments, suggestions, and ratings to every episode you listen to.  You can also read more about sales or listen to audiobooks on Audible and explore this huge online library. Register now to get a free book and a 30-day free trial.  Audio provided by Free SFX and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and Produced by Brightseed and Hill.

On this episode Josh speaks again with Jeremy Miller from Sticky Branding. They discuss crisis branding, especially in the current times.

Welcome to the Lead with Levity podcast. Today's guest is Jeremy Miller. Jeremy is a brand strategist for Sticky Branding and a best selling author. Over the past decade, Jeremy and the Sticky Branding team profiled and interviewed hundreds of companies across dozens of industries to uncover how companies can grow extra sticky brands. I look forward to sharing his expertise about branding, messaging, and the importance of a name.In this episode, we cover:How Jeremy pivoted from a sales to marketing focus to save his family-owned businessJeremy's 3-step process for strategic namingHow organizations big and small can use this strategic naming process to build momentum for projects, activate brand ambassadors, and get customers excited about the brandThe #1 killer of creativity on teamsOne strategy that managers can use to get their teams to open up and bring new ideasAbout Today's GuestJeremy Miller is a brand strategist and bestselling author. Over the past decade, Jeremy and the Sticky Branding team have profiled and interviewed hundreds of companies across dozens of industries to uncover how companies grow Sticky Brands. Jeremy shares his expertise as a writer, consultant, and keynote speaker. His blend of humor, stories, and actionable ideas will inspire you to innovate and grow your business and brand.Resources MentionedWebsiteBook: Sticky BrandingBook: Brand New NameLinkedIn GroupTwitterInstagramFacebookAbout the PodcastThe Lead with Levity podcast is a show for leaders who care deeply about what makes/breaks the employee experience. Our guests are dynamic researchers, practitioners, consultants, and business leaders. We cover foundational elements that are needed to avoid forcing the fun. We also invite lively managers who lead with levity to show us how it's done. Thanks for joining us on this journey.

Sticky Branding is the name of Jeremy's company & his first book. I was introduced to him by our mutual friend, Alex Cibiri (a successful microgym owner in Canada) whom Jeremy was one of his OG members. Since them, Jeremy has gone on to write another book - Brand New Name. A step-by-step guide to come up with a name for your new business. We touch on Brand New Name, but mainly stick around the topic of COVID and the need to attach yourself to a established brand or establish your own. www.stickybranding.com

Jeremy Miller is the President of Sticky Branding, which is a brand building agency that helps businesses to have sticky brands. He is also the author of the book Brand New Name. He has: a proven step by step process to create an unforgettable brand name. enables entrepreneurs and marketers to name something after setting their strategy - ie what it is that the brand is or what the product or service will be, and how the name needs to perform. Establish some guidelines for success. it’s essential to generate a lot of potential names because we are experiencing a naming drought, so the hard part of naming is not coming up with a great idea. The hard part is finding an available name. Names like Kodak or Acura that are invented words provide an abstract term or an empty vessel. And so the benefit of that is you can breathe life into it in any way you want. Brand New Name is designed to be a naming sprint. Bring together a group of employees or individuals that are involved in the whole cycle. Instagramer Kail Letkemann is a startup individual and doesn't have any employees at this point. So he assembled a group of individuals that were friends, colleagues, other followers on Instagram and he put a sprinting team together. And there were eight of them that participated in the process. They were volunteers who loved participating. You need to work with legal in some way. You're not able to do it on your own. So, engage a trademark lawyer early in the process, if you know right up front that you're going to need, if you're building say, a Google or a tech products that's going to be used in multiple jurisdictions or even a financial services product that might be used in multiple jurisdictions, knowing that is going to be the most important and complicated wrinkle of the whole project because now you've increased the complexity of finding an available name exponentially. That might determine the type of name you choose. Global does not come up all that often, the majority of companies are focused on specific markets. One of Jeremy’s favourite brands is Twitter. It's a suggestive evocative name of what the platform is like and it inform their entire identity and ethos from the beginning. If you have questions on this episode or any other of the past episodes, and would like Shireen Smith to answer it on the podcast please send a voice message to info@azrights.com

Jeremy Miller, president of Sticky Branding, helps me shape the brand of my new production company, and guides me through the process of picking a brand new name.In this epic episode, Jeremy and I discuss his two books - Sticky Branding and Brand New Name. The best part is that he coaches me through the process of developing my brand and coming up with a new name for my next company. This is like listening in on a personal coaching session, with a ton of valuable information.The interview is split into three sections. First, we talk about Sticky Branding. Next, we talk about Brand New Name, and Jeremy gets me ready to go on a "naming sprint." In the last section, we reconvene, and I reveal the name of my new company.*Note: My mic wasn't working properly in the first part of our interview. Please bear with the sound - Jeremy's part is more important anyway!Visit Jeremy here:Sticky BrandingCrisis Marketing E-BookInstagramLet me know what you took away from this episode!InstagramEmailEnjoy!

Can you get customers excited to buy from your brand? This episode covers Sticky Branding by Jeremy Miller.I was fortunate to have Jeremy from Sticky Branding join me for a fantastic interview - that episode will be coming up next. You'll hear snippets from Jeremy throughout this episode.In his book, Jeremy explains 12.5 principles for creating a sticky brand that stands out and attracts customers. This episode covers my favourite points.Zaltman's Deep MetaphorsThe Collision book for this episode is Be Obsessed or Be Average by Grant Cardone.Let me know your thoughts!@kail.letkemann

EP12 | How to Build a Sticky Brand Leading with Empathy & Vulnerability - Listen and Donate The EMPWR FUND here to help Ally provide adequate mental health resources for Youth in his home nation, Egypt. (In partnership with El Neya Charity) - Jeremy Miller is the president of Sticky Branding. He shows organizations of all sizes how to stand out, attract customers, and grow remarkable brands.  He is a globally recognized branding expert, and the bestselling author of Sticky Branding and Brand New Name. His blend of humour, stories, and actionable ideas will inspire you to innovate and grow your business and brand. His path into branding wasn't traditional. He fell into it out of necessity. After watching his family's business nearly hit rock bottom, he was forced to take a hard look at the way the company was run and at their industry as a whole.  Jeremy realized it wasn't his sales people or marketing processes that were failing, it was the brand: their customers couldn't distinguish them from anyone else. This insight caused him to rethink, reposition, and rebrand the business. The strategy worked, and within a year the company turned the corner and rocketed into growth mode. And in 2013 Jeremy sold his family's business to focus exclusively on what he does today: build brands. - Key Timestamps: [4:00] BNI's concept of “Givers Gain”. [10:00] Pioneering his own family business.  [16:00] A story on trust, vulnerability and empowerment.  [19:00] How do you fit the right fit for your purpose driven company? [22:00] How are companies harnessing their creative potential winning? [24:00] Emotional Intelligence in Leadership [30:00] How do you define Sticky Branding? [32:00] How can Social Entrepreneurs leverage Sticky Branding? -

EP12 | How to Build a Sticky Brand Leading with Empathy & Vulnerability- Listen and Donate The EMPWR FUND (https://elneya.org/causes/the-empwr-mental-health-fund/) to help Ally provide adequate mental health resources for Youth in his home nation, Egypt. (In partnership with El Neya Charity) - Jeremy Miller is the president of Sticky Branding. He shows organizations of all sizes how to stand out, attract customers, and grow remarkable brands.  He is a globally recognized branding expert, and the bestselling author of Sticky Branding and Brand New Name. His blend of humour, stories, and actionable ideas will inspire you to innovate and grow your business and brand. His path into branding wasn’t traditional. He fell into it out of necessity. After watching his family’s business nearly hit rock bottom, he was forced to take a hard look at the way the company was run and at their industry as a whole.  Jeremy realized it wasn’t his sales people or marketing processes that were failing, it was the brand: their customers couldn’t distinguish them from anyone else. This insight caused him to rethink, reposition, and rebrand the business. The strategy worked, and within a year the company turned the corner and rocketed into growth mode. And in 2013 Jeremy sold his family’s business to focus exclusively on what he does today: build brands. - Key Timestamps:[4:00] BNI’s concept of “Givers Gain”. [10:00] Pioneering his own family business.  [16:00] A story on trust, vulnerability and empowerment.  [19:00] How do you fit the right fit for your purpose driven company? [22:00] How are companies harnessing their creative potential winning? [24:00] Emotional Intelligence in Leadership [30:00] How do you define Sticky Branding? [32:00] How can Social Entrepreneurs leverage Sticky Branding? -

As we emerge from this crisis there is an opportunity to ensure continued success for your family business. Choosing the right strategy will be the difference between doing this in a way that is aligned to your values as a family, and coming across in a genuine way, compared to appearing as tone deaf and icky. Jeremy Miller is a the Founder of Sticky Branding a branding and strategy agency based in Toronto, Canada. Jeremy works with family businesses to help them to grow their brands. He used these techniques to grow his own family business before deciding to sell the business to focus on what he was passionate about. In this episode we discuss branding, strategy and give practical and real examples of businesses who are positioning themselves to thrive in an 'After-COVID' world. We also discuss succession and the role that the next generation can play in the future strategy of the business. You can find out more about Jeremy here: www.stickybranding.com If you would like to email Jeremy for his 'Green Shoots Worksheet' you can do so here: jeremy@stickybranding.com Support this podcast

In this episode I interview branding expert & entrepreneur  Jeremy Miller. He is the founder of a consultancy called  Sticky Branding and the author of Sticky Branding and his just released book: Brand New Name.  We discuss How to adapt your business in the new new reality.  Jeremy's background in Branding and Marketing:  Jeremy first became interested in branding when he took on the task of rebranding his family’s struggling business. After launching a successful rebrand there, he sold that business and started Sticky Branding, where he now helps other business owners create names for companies, products, or services that resonate with customers and generate long-lasting success. Now he has taken his experience and broken down the art and science of designing a brand name. I was given an advance copy of his book Brand New Name and we dive into some of the chapters and content. In addition Jeremy shares his strategic insights as we go into the unique challenges and opportunities of this process.   Follow Jeremy: www.Stickybranding.com https://www.linkedin.com/in/jeremymiller/ Get his new book: Brand New Name Groundswell: www.Groundswell.fm   

“Within crisis are the seeds of opportunity.” Are you looking at your manufacturing business with this in mind? Branding expert Jeremy Miller has walked the economic crisis path before and has been able to help his clients’ and his own business thrive. He shares his approach on this episode of Make It Right.

Sticky Branding, Jeremy Miller’s bestselling book, brings a fantastic lens to how you can inspire trust with your clients. Grace Lanni interviews Jeremy in April 2020 – during the covid-19 crisis and their conversation highlights the changes in their personal, work, and ‘crisis marketing’ programming that Jeremy’s developed at StickyBranding.com Discovering branding as a key component to shine up his family business prior to sale, Jeremy launched his own firm which is now supporting his clients to a) focus on their customers needs today (versus what they might have initially intended to deliver and b) make a plan through serving the customers so well, his clients have the opportunity to slingshot around #stayathome so their business is healthier, more resilient, more likeable, and achieving more financial success than prior.

Sticky Branding, Jeremy Miller’s bestselling book, brings a fantastic lens to how you can inspire trust with your clients. Grace Lanni interviews Jeremy in April 2020 – during the covid-19 crisis and their conversation highlights the changes in their personal, work, and ‘crisis marketing’ programming that Jeremy’s developed at StickyBranding.com Discovering branding as a key component to shine up his family business prior to sale, Jeremy launched his own firm which is now supporting his clients to a) focus on their customers needs today (versus what they might have initially intended to deliver and b) make a plan through serving the customers so well, his clients have the opportunity to slingshot around #stayathome so their business is healthier, more resilient, more likeable, and achieving more financial success than prior.

Jeremy Miller is a Brand Strategist, Keynote Speaker, Best Selling Author and Founder of the brand building agency, Sticky Branding. Jeremy worked in a family business that was on the verge of closing before he discovered that it wasn't sales that was the issue, it was branding. This discovery led to opening a brand consultancy, writing two books, and doing a lot of crisis management for clients. In this episode, we talk about his advice for businesses who are reeling due to the global pandemic, why companies should look within their own organizations for creative answers to tough questions, and how this unique moment in history is the most opportune time for new businesses and entrepreneurs.

Jeremy Miller of Sticky Branding joins us to talk about crisis marketing during the COVID-19 pandemic. Jeremy has three critical questions business owners and marketers should be asking themselves. We cover these questions and more during our conversation. Want to connect with Jeremy online? Catch him at any of the following sites: stickybranding.com  LinkedIn  Twitter -- About The B2B Mix Show: The B2B Mix Show with Alanna Jackson and Stacy Jackson is brought to you by Jackson Marketing. Need help with your B2B online presence? Let's talk! Connect with us on social media: The B2B Mix Show -- Twitter, Instagram, LinkedIn, Facebook Stacy Jackson -- Twitter, LinkedIn Alanna Jackson -- Twitter, LinkedIn

There probably is no greater time to be more creative and innovative than now. Businesses are fighting for their survival, and if they do not step up and adapt to the current COVID-19 situation, then they may not stand a chance. One of the crucial areas that businesses can look at is their branding, assessing whether or not it mirrors the concerns of the people now at large. Helping you grapple with this challenge, host, Melanie Parish, invites Jeremy Miller, the president of Sticky Branding and a globally recognized branding expert and bestselling author. Here, Jeremy shifts our focus into helpfulness, looking deeper into how you can be helpful and generous at a time where the world needs you more than ever. He lays down necessary questions that will open up opportunities for you to serve better and do something remarkable. Learn more about branding shifting and marketing during this trying time through this great conversation.Love the show? Subscribe, rate, review, and share!Here's How »Join The Experimental Leader community today:melanieparish.comYouTube

How can your agency stop charging for hours and switch to value-based pricing? Have you ever thought about naming your services or productizing? Branding is important and it can be what sets you apart in a world full of "me too" agencies. In today's episode, we'll cover: Why naming is so important to your agency's brand. How to match your agency's name with your agency's brand. How to get agency clients more involved. Today I sat down with Jeremy Miller, founder of Sticky Branding. Jeremy describes himself as an author, a speaker, and of course, an agency owner. While he never intended to enter the agency space, after completing a few branding projects for the family business, he quickly discovered he had found his niche. Jeremy talks about why names are so important to branding and how you can make your agency stand apart from the rest. Why Naming is So Important to Your Agency's Brand If you're like most agency owners, this one probably seems like a no-brainer. I can hear the chorus now, "Of course I know how important naming is. Do you know how much blood, sweat, and tears went into choosing my agency's name?" But when we talk about names, we're not just talking about what you name your agency, we're talking about the names of each individual service you provide. Wait— what? Yes, the products you offer, the services you sell, they all need a name. Take my training program, for example. It's not just, "Here, come join my program. It's the best." What I offer is the agency playbook. The name of the program gives my clients an idea of what to expect as well as its value to them. The word "playbook" indicates a step-by-step guide to achieve your goals. See the difference? If you simply charge by the hour,  rather than naming your service, what incentive do clients have to choose you over another cookie-cutter agency? When you create a brand you can begin to provide value-based services. How to Match Your Agency's Name with Your Agency's Brand It doesn't matter how great your name is or how many click-throughs you get if you have a subpar product. As Jeremy puts it, you can't just put lipstick on a pig. You want your name to align with what you are actually offering. This means you have to think about two things: Strategy: What you want to provide, how you are going to do it, and what sets you apart. Execution: Once you choose a niche and create a strategy, actually follow through and provide services that align with your brand. Odds are, you won't be able to name your services from the outset. You have to have a solid understanding of what your product is and why your clients need it before you can create a brand people will trust. But don't wait too long. Jeremy says, one of the biggest mistakes agencies make when it comes to branding is failing to name their services, or just as bad, failing to name their clients' services. How to Get Agency Clients More Involved Jeremy believes many agencies need to get their clients to do more work. What does this mean? Your agency should not resemble an episode of Mad Men. In other words, while you are providing a service for your client, you shouldn't be doing all the work. Think about where you can get your clients more involved. Does your client provide a service in need of serious branding? Challenge your client to tackle the problem. Create a process where they strategize branding and be there as an advisor. Instead of putting 100 hours of work into a project, you'll get away with far less. When you utilize your clients' team, you're able to take advantage of all your resources instead of increasing your headcount. Great brands are built on substance. But when you have solid branding, that's when you'll stand out from the rest. Remember, when you can get to a place where you are choosing who you want to work with because clients request you by name, that's when you're going to thrive. Would You Like to Win More Clients Faster? Our friends at My Web Audit offer a software tool that helps agencies generate leads, save time, and convert more prospects into clients by creating beautiful, actionable, and easy to understand website audits. Get your foot in the door with your ideal clients by starting with an audit first. For a limited time, My Web Audit is offering our listeners a FREE 7-day trial and 50% off any plan for 3 months. Head to MyWebAudit.com/SmartAgency to get started.

Author and Brand Strategist Jeremy Miller of Sticky Branding is back to discuss marketing during the pandemic. Jeremy’s team is diving into Crisis Marketing and advising business owners how to change their strategies to find new customers and generate business in our new normal.   Thanks to Social Joey and Better. 

Best selling author of Sticky Branding, Jeremey Miller and I discuss his 3 step process to creating an unforgettable name for your business, service or product. How to break through what you already know into something visionary so that you're able to serve and sell to the new emerging world that needs you most right now. For more visit www.stickybranding.com, see Crisis Marketing here https://stickybranding.com/crisis-marketing/ and join his #stickybranding LinkedIn group

Listeners, did you know we're facing a naming drought? It's true!  Thinking up terrific ideas for your next branding project is the fun part. Finding an idea that hasn't been taken yet . . . well, that's the not so fun part. This challenge, among other branding issues, is why we're welcoming Jeremy Miller, founder of Sticky Branding, and author of Brand New Name. Listen in for Jeremy's tips, to hear his story on how he got started in branding, and how the real genius ideas may be uncovered by your own team. Want to connect with Jeremy online? stickybranding.com LinkedIn Twitter And be sure to check out Jeremy's books: Brand New Name  Sticky Branding -- About The B2B Mix Show: The B2B Mix Show with Alanna Jackson and Stacy Jackson is brought to you by Jackson Marketing. Need help with your B2B online presence? Let's talk! Connect with us on social media: The B2B Mix Show — Twitter, Instagram, LinkedIn, Facebook Stacy Jackson — Twitter, LinkedIn Alanna Jackson — Twitter, LinkedIn

Jeremy Miller is the Founder & President of Sticky Branding and a best selling author (Books: Sticky Branding & Brand New Name) who believes that it is the job of a leader to harness and leverage creative potential.Sticky Branding416.479.4403www.StickyBranding.com See acast.com/privacy for privacy and opt-out information.

Jeremy Miller is a brand strategist, bestselling author, keynote speaker, and the founder of Sticky Branding, a brand building agency. His first book, also called Sticky Branding, is a playbook for how small- and mid-sized companies challenge the giants of their industry to grow their brands. In October 2019, Jeremy published his latest book, Brand New Name, which provides a proven, step-by-step process to create an unforgettable name for anything — a brand, company, product, service, or idea — by unlocking the creative genius of teams. During this episode, you will hear Jeremy talk about: His introduction to the world of branding through a crisis in his family business How your team is a secret weapon for creating a new name for your company Why people in companies are afraid to be creative The problem with “personal branding” Learn more about Jeremy’s work at the Sticky Branding website and connect with him on Instagram, Twitter, LinkedIn, and Facebook. His books Sticky Branding and Brand New Name are available on Amazon. A full episode transcript is available here. Subscribe to the FREE Beyond 6 Seconds newsletter for all the latest news and updates about my podcast!

Naming a company is more complicated than naming a baby. It just is. There's more family involvement. Is the product for men, women, seniors; is it for a particular activity or sport that has its own jargon and vocabulary? What country is the product going to be sold in—now and down the road? What are the social mores of that country, and what cultural taboos do we need to avoid; which buttons are we able to push without offending? It's like learning a new language. We do it all the time, and everyone in marketing has said, “Someone needs to write a book about this.” Jeremy Miller, the author of "Sticky Branding" has written a brand new book called… “Brand New Name” — a proven step-by-step process to create an unforgettable brand name.The book codifies the brand naming process and guides you on ways to think about a name. There are abstract names, concrete names, acronyms, and more. Jeremy Miller's approach to naming a brand has a lot in common with how we think about it and develop and execute product naming strategy for our own clients, so it was a pleasure to just drop the list of questions and talk shop about this really critical first step for a new product.https://stickybranding.com/brand-new-name-book/https://graphosproduct.com/

In this episode Josh talks with Jeremy Miller from Sticky Branding.

SEGMENT 1: What is it like to be the son of a legend and follow in your father's footsteps? George Foreman III shares his experience working with his father, then starting his own fitness studio, EverybodyFights.SEGMENT 2: In the last decade, technology has empowered remote workers in all locations to function as effectively as in-house staff. In fact, Forbes has written that by 2027, half of all roles inside small businesses will be freelance. One of the first steps in employing remote staff is in hiring a virtual assistant for repetitive tasks. Here to talk about how to effectively do this is Daniel Ramsey is the founder & CEO of MyOutDesk.SEGMENT 3: Some entrepreneurs just pick a name for their company without a lot of thought. But what name you pick could spell the difference between success and failure. Here to help us pick the right name is Jeremy Miller, brand strategist and bestselling author of Sticky Branding.Sponsored by Nextiva, LinkedIn, efile4Biz, and vCita

Welcome to the Young Healthy and Wealthy Show! This show is for the young and ambitious minds of the world who are looking to pave their own path and make an impact. In this show, we talk with elite individuals and top performers to see what it takes to stay healthy and get wealthy! Today we are joined by the President of Sticky Branding, 2-time author, speaker and branding consultant, Jeremy Miller. On this episode, Jeremy goes over what really makes a brand stick and stand the test the time as well as go over the importance of the name of your business and how to name it best. You can connect with Jeremy Miller on Instagram at @stickybranding or their website. Instagram: https://www.instagram.com/stickybranding/ Website: https://stickybranding.com/ If you have any questions please feel free to DM me on Instagram at @chase_henderfit and if you have anyone you want to hear on the show, be sure to send me their Instagram @ ! IG: https://www.instagram.com/chase_henderfit/ YouTube: https://m.youtube.com/user/Chaseaph Also, go ahead, SUBSCRIBE and leave a 5⭐️ written review and share this episode on your story! If you tag me in it, I'll repost on my Insta Story too! And until next time, Stay Healthy, Get Wealthy!

In this episode I interview branding expert & entrepreneur  Jeremy Miller. He is the founder of a consultancy called  Sticky Branding and the author of Sticky Branding and his just released book: Brand New Name.  We discuss the process of building / choosing / designing a brand name that will be unforgettable and authentic to your business DNA by involving employees in the co-creation.  Jeremy first became interested in branding when he took on the task of rebranding his family’s struggling business. After launching a successful rebrand there, he sold that business and started Sticky Branding, where he now helps other business owners create names for companies, products, or services that resonate with customers and generate long-lasting success. Now he has taken his experience and broken down the art and science of designing a brand name. I was given an advance copy of his book Brand New Name and we dive into some of the chapters and content. In addition Jeremy shares his strategic insights as we go into the unique challenges and opportunities of this process.   Follow Jeremy: www.Stickybranding.com https://www.linkedin.com/in/jeremymiller/ Get his new book: Brand New Name Groundswell: www.Groundswell.fm   

John chats with Jeremy Miller, founder of Sticky Branding and author of Brand New Name. He is a brand strategist, and here he shares why selecting the right brand name matters, plus the step-by-step process for finding the name that fits best with your business, product, or service.

Who is Jeremy? Jeremy Miller is a brand strategist and the bestselling author of Sticky Branding. His new book, Brand New Name, comes out this October. Over the past decade, Jeremy and the Sticky Branding team have profiled and interviewed hundreds of companies across dozens of industries to uncover how companies grow Sticky Brands. Jeremy […]

Clarity. According to our guest, it is the ability to describe who you are, what you do and who you serve in ten words or less. This is the key to successful marketing in your bookkeeping business. Jeremy Miller is a brand strategist, author of the new book, Brand New Name and best-selling writer of Sticky Branding. His blend of humour, stories, and actionable ideas will inspire you to innovate, grow your business and brand. During this interview, you'll discover... The 3-stage naming process How to overcome a naming drought Why naming is important and the common mistakes people make in naming their business To find out more about Jeremy, visit https://www.thesuccessfulbookkeeper.com.

Jeremy Miller is a brand strategist and the bestselling author of Sticky Branding. He has interviewed thousands of CEOs and business owners and profiled hundreds of companies across dozens of sectors. He lives and breathes marketing, branding, and business development, and he knows what it takes to grow a Sticky Brand. Quotes To Remember: “The companies that grow the best brand are the best marketers.” “The very first thing that everyone has to do is take their marketing seriously.” “In a small or medium-sized company, the measure of success is sales.” “When your customers know you, like you and trust you, they will choose you first.” “Your brand has a shelf-life.” “Your energy and commitment to grow is actually the infectious part of your brand.” “There is no overnight success. There’s twenty-year-overnight success.” What You’ll Learn: How to have a Sticky Brand Getting More Profit from Having a Sticky Brand The 3 V’s of a Brand’s Performance How to Stay ‘Sticky’   Key Links From The Show: Jeremy’s Site   Recommended Books: Content Marketing Secrets by Marc Guberti Sticky Branding by Jeremy Miller Positioning by Al Ries and Jack Trout Playing to Win by Alan G. Lafley and Roger Martin

When we hear the word brand, most of us associate things like color, logo, and fonts. However, Jeremy Miller of Sticky Branding thinks about a much larger picture. “What I care about is how you build a relationship with your customers.”In this episode, Jeremy and Jeff talk through what Jeremy calls a “first choice advantage” and how brands can engage with customers early because of this approach to branding. Jeremy also describes this new buying habit of customers where they binge content before they buy. As marketers, if we can identify this binging habits, we can connect these leads to sales and we can facilitate the bingeing to promote the sale.We hope this show will help you think outside the box when it comes to an upcoming marketing effort your team has.If you liked this show and the others, I would encourage you to give us a review and a 5-star rating on iTunes. It helps us in the podcast rankings. Even though it is a huge pain to get to the rating screen in the podcast app, we would very much appreciate your effort.BiographyJeremy Miller is a Brand Builder, Keynote Speaker, and president of Sticky Branding. Jeremy helps companies stand out, challenge the giants of their industry, and grow Sticky Brands. He is the bestselling author of Sticky Branding: 12.5 Principles to Stand Out, Attract Customers & Grow an Incredible Brand. For more information, and to connect with Jeremy, visit www.StickyBranding.com.Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-45-jeremy-miller/ Additional Links:•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828 •Stitcher: http://www.stitcher.com/podcast/enterprise-marketer-podcast-conference-edition •Google Play: http://emktr.co/empc-googleplay •Twitter: https://twitter.com/stickybranding •LinkedIn: https://www.linkedin.com/in/jeremymiller/

Jeremy Miller is a marketing expert and author of the best-selling book, Sticky Branding who has a social media following that reaches 100,000 people every week. He’s leveraged his content, mainly his book, to make 50% of his revenue from speaking engagements (including clients such as SalesForce.com) and 50% from consulting opportunities. It didn’t happen overnight though. Jeremy has been putting his brand out there for quite some time. In this fascinating interview, you’ll learn... Why it’s important to truly listen to your audience, so you can create consistently valuable content The power of starting your content journey no matter how ugly it is at the beginning How a Seth Godin quote changed Jeremy’s business forever & why it can positively alter yours as well Why having your own traditionally published book is your ticket to more money through speaking and consulting opportunities And, why not being afraid to promote yourself with passion, despite what haters have to say, can lead to more revenue To find out more about Jeremy, you can visit any of the below: Sticky Branding https://stickybranding.com/ LinkedIn https://ca.linkedin.com/in/jeremymiller Twitter https://twitter.com/StickyBranding

Brand builder, keynote speaker and bestselling author of Sticky Branding, Jeremy Miller discusses brand metaphors and how companies can engage their customers at a deep, visceral level.

Jeremy Miller is a Brand Builder, Keynote Speaker, and president of Sticky Branding. Jeremy helps companies stand out, challenge the giants of their industry, and grow Sticky Brands. He is the bestselling author of Sticky Branding: 12.5 Principles to Stand Out, Attract Customers & Grow an Incredible Brand.

In this episode of You University, I interview Jeremy Miller. Jeremy is a brand builder, keynote speaker, and president of Sticky Branding — a brand building agency. Jeremy helps companies stand out, drive sales, and grow Sticky Brands. He is the author of “Sticky Branding: 12.5 Principles to Stand Out, Attract Customers & Grow an Incredible Brand”, a #1 Globe and Mail Bestseller. For more information or to connect with Jeremy visit www.StickyBranding.com. Or connect with him @StickyBranding on Twitter. Ready to build your brand? Get your 15 Free Videos RIGHT NOW http://goo.gl/oDCqdL

Adam Franklin chats to Jeremy about building a sticky brand that stands out and attracts customers.  What we can learn from big brands like Google and how that applies to small and medium businesses too.

#030:On this episode of the Spreading Success Podcast, I had the honor of sitting down with Jeremy Miller, Founder of Sticky Branding. In this podcast, Jeremy talks about how you should brand your business. Jeremy also shared his first business and why he left it. Through his experiences, he was able to really dive into building his own brand and helping others do it.