Podcast appearances and mentions of Roger Martin

Welcome to the What's Next! Podcast with Tiffani Bova. I'm thrilled to welcome you back to a series I did with my dear friend, Roger Martin. He's the author of the amazing book, Playing to Win. In this episode, we're rethinking Warren Buffett's "moat" metaphor for competitive advantage.   THIS EPISODE IS PERFECT FOR…leaders, entrepreneurs, strategists, and innovators who want to build a sustainable competitive advantage instead of competing in a race to the bottom.   TODAY'S MAIN MESSAGE…most companies think about competitive advantage as something static, or what Warren Buffett famously coined the "moat" that protects the business from competitors. But Roger argues that this metaphor falls short in this day and age and introduces a more dynamic way to think about strategy: moving through "rooms" ahead of competitors. Roger explores why the best companies stay curious, how customer observation leads to innovation, why benchmarking can actually hurt differentiation, and how asking different questions is often the foundation of breakthrough growth.   KEY TAKEAWAYS: Competitive advantage must evolve constantly, it can't stay static. Customer observation often reveals opportunities data alone misses. Benchmarking competitors too closely can limit innovation. Sustainable growth comes from continuously moving to the "next room."   WHAT I LOVE MOST…Roger's perspective that competitive advantage is about continually evolving faster than your competitors. His "rooms" metaphor is such a powerful way to visualize innovation, customer learning, and staying ahead by asking smarter questions over time.   Running Time: 30:44   Subscribe on iTunes     Find Tiffani Online: LinkedIn Facebook X    Find Roger Online: LinkedIn Website   Show Summary on Substack

Welcome to the What's Next! Podcast with Tiffani Bova. I'm thrilled to welcome you back to a series I did with my dear friend, Roger Martin. He's the author of the amazing book, Playing to Win. In this episode, we discuss how your current actions impact your strategy.   THIS EPISODE IS PERFECT FOR…leaders, executives, entrepreneurs, and teams trying to improve results without getting stuck chasing the "perfect" strategy.   TODAY'S MAIN MESSAGE…whether you claim it or not, you already have a strategy. It's reflected in the choices you're making every day. In this episode, Roger and Tiffani unpack one of the biggest misconceptions in business: the belief that strategy is something you create from scratch during a planning session. Roger explains that every company already has a strategy because every organization is making choices about investments, hiring, marketing, products, customers, and priorities. The real question is whether those choices are producing the results you want.   KEY TAKEAWAYS… Your current results are the outcome of the strategic choices you've already made. Strategy fails when leaders expect immediate results from long-term decisions. Chasing the "perfect strategy" often delays meaningful progress. Betterment comes from continuously improving the biggest problems first. Writing down assumptions helps leaders evaluate whether a strategy is truly working over time.   WHAT I LOVE MOST…Roger's emphasis on "betterment" over perfection. Instead of trying to engineer one flawless strategy that solves everything forever, he encourages leaders to continuously improve the choices creating the biggest pain points.   Running Time: 27:38   Subscribe on iTunes     Find Tiffani Online: LinkedIn Facebook X    Find Roger Online: LinkedIn Website   Show Summary on Substack  

Welcome to the What's Next! Podcast with Tiffani Bova. I'm thrilled to welcome you back to a series I did with my dear friend, Roger Martin. He's the author of the amazing book, Playing to Win. In this episode, we discuss the concept of what would have to be true for something to be a good idea.   THIS EPISODE IS PERFECT FOR…anyone frustrated by endless debates who wants a smarter way to make strategic decisions.   TODAY'S MAIN MESSAGE…most teams get stuck arguing about what's true when the better question is what would have to be true. In this conversation, Roger reframes one of the most common breakdowns in strategy: teams debating data, context, and "facts" without ever moving forward. Instead of trying to prove what's true today, he introduces a more powerful approach, working backward from a future outcome and asking what conditions must exist for it to succeed.   KEY TAKEAWAYS… "What would have to be true" shifts teams from arguing about data to aligning on logic. Strong strategies often make something true that isn't true yet. Breaking goals into assumptions exposes whether a plan is realistic or wishful thinking.   WHAT I LOVE MOST…the idea that strategy isn't about proving you're right, it's about testing whether your thinking holds up. When you shift from "this is true" to "what would have to be true," the conversation changes completely. It removes ego, surfaces assumptions, and forces clarity.    Running Time: 27:35   Subscribe on iTunes     Find Tiffani Online: LinkedIn Facebook X    Find Roger Online: LinkedIn Website   Show Summary on Substack

Most marketers believe brand purpose drives growth.The data says otherwise.In this episode of The Sharp Cut, we take on one of marketing's most widely accepted ideas and put it under a microscope. Drawing on research from the Ehrenberg-Bass Institute, Peter Field's IPA databank analysis, and perspectives from Mark Ritson and Roger Martin, we unpack a simple but uncomfortable truth:Brand purpose works… rarely.We explore why purpose has become so dominant despite weak commercial evidence, how industry incentives have turned it into a “comfort blanket,” and why the outliers like Patagonia and Dove don't translate to most brands.Along the way, we break down:The “say–do gap” between what consumers claim and how they actually buyWhy most purpose strategies show little to no impact on market shareThe hidden downside of poorly executed purpose campaignsHow purpose often replaces the harder work of real positioningThe three conditions required for purpose to actually work (and why most brands don't meet them)This is not a takedown for the sake of it. It's a reframing.Because the real question isn't whether purpose is good or bad.It's whether your organization has earned the right to use it.If not, you may be trading growth for a story that simply sounds good.Enjoy the show!TakeawaysConsumers often express a desire for brands with purpose, but this doesn't always translate to purchasing behavior.Brand purpose has become an unfalsifiable idea in marketing, often lacking robust evidence.The say-do gap highlights the difference between consumer sentiment and actual buying decisions.Purpose campaigns can generate emotional engagement but may not lead to increased market share.Most brands adopting purpose strategies do not see meaningful commercial outcomes.The effectiveness of purpose campaigns varies significantly based on execution quality.Patagonia and Dove are often cited as successful purpose-driven brands, but their models are not easily replicable.Real purpose requires genuine commitment and often involves sacrifices.Purpose can enhance employee satisfaction and brand loyalty, but it is not a direct marketing strategy.The industry often conflates purpose with marketing effectiveness, leading to misconceptions about its value.Chapters:00:00 - Introduction02:29 - The Evolution of Purpose in Marketing06:31 - Research Findings on Brand Purpose10:51 - The Complexity of Purpose Campaigns14:40 - The Outlier Problem: Patagonia and Dove20:00 - Understanding the Value of Purpose23:16 - Conclusion: The Reality of Brand PurposeReferencesTait, V., Beal, V., Dawes, J., & Sharp, B. (2025). Brand purpose awareness: Evidence from 14 leading purpose brands. Ehrenberg-Bass Institute for Marketing Science.Dawes, J., Tait, V., Beal, V., & Sharp, B. (2026, March 31). Does having a brand purpose actually lead to growth? Marketing Week. https://www.marketingweek.com/purpose-brands-actually-grown/Ritson, M. (2022, January 19). Good purpose, bad purpose: Marketers shouldn't oversimplify the arguments. Marketing Week. https://www.marketingweek.com/mark-ritson-good-purpose-bad-purpose/Ritson, M. (2019). Brand purpose doesn't require a commercial excuse. Marketing Week. https://www.marketingweek.com/ritson-brand-purpose-commercial-excuse/Ritson, M. (2019). A true brand purpose doesn't boost profit, it sacrifices it. Marketing Week. https://www.marketingweek.com/mark-ritson-true-brand-purpose-doesnt-boost-profit-sacrifices/Field, P. (2021, October). The effectiveness of brand purpose [Conference presentation]. IPA EffWorks Global 2021. https://ipa.co.uk/news/power-of-brand-purposeShotton, R. (2021). Critique of IPA purpose methodology. Twitter/LinkedIn commentary, October 2021. As reported in The Drum, 14 October 2021.Field, P. (2019). The crisis in creative effectiveness. IPA / WARC. https://ipa.co.uk/knowledge/publications-reports/the-crisis-in-creative-effectivenessSharp, B. (2010). How brands grow. Oxford University Press.Sinek, S. (2009). Start with why. Portfolio/Penguin.

Welcome to the What's Next! Podcast with Tiffani Bova. I'm thrilled to welcome you back to a series I did with my dear friend, Roger Martin. He's the author of the amazing book, Playing to Win. In this episode, we discuss how being too busy sabotages your strategy.    THIS EPISODE IS PERFECT FOR…leaders and high-performers who feel constantly busy (or burned out) and want a more strategic way to manage their time and energy.   TODAY'S MAIN MESSAGE…being busy isn't a badge of honor. It's often a signal that your personal strategy isn't working. In this episode, Roger reframes busyness as a strategic failure, not a productivity win. If you're constantly overwhelmed, it likely means you haven't clearly defined where to focus your time, how to create the most value, and what to stop doing.   KEY TAKEAWAYS… Constant busyness is often a sign of a weak or unclear personal strategy. You have fixed capacity so where you spend your time matters more than how much you work. Strategy is as much about what you don't do as what you do. Subtracting low-value work is the fastest way to create more impact. Investing time upfront (in people, systems, and planning) pays off long-term.   WHAT I LOVE MOST…the emphasis on subtraction over addition.So many people think the path to more impact is doing more but Roger shows that the real leverage comes from removing what doesn't matter and doubling down on what does.   Running Time: 25:36   Subscribe on iTunes     Find Tiffani Online: LinkedIn Facebook X    Find Roger Online: LinkedIn Website   Show Summary on Substack

Ric Payne has been thinking about how accountants build better practices for decades. If you have been in the industry for a while, you likely know about Ric Payne. He co-founded Results Accounting Systems in 1992, ran the Accountants Boot Camp across multiple continents, and worked with thousands of firms around the world. His conclusion? High-performing firms are selective about who they work with. The conversation also features Ian Brennan, director of Accounting Practice Academy (APA), a PGA workshop. Ian and Ric discuss how intentional client selection is foundational to everything else a firm tries to do; from pricing and marketing to advisory services and succession planning. This episode is for firm owners curious about how strategic client selection creates pricing power and referral momentum, practitioners ready to build a client base that supports an advisory practice, CPA firm leaders wondering how to increase net profit without simply chasing more revenue, and accountants who want to build a practice they are genuinely excited to show up for.Timestamps:0:00 - Introduction to The Accountant's Flight Plan podcast and guests3:11 - Overview of the episode: client selection and Ric's white paper6:42 - Why having no client criteria means having no strategy7:33 - Steve Jobs on what not to do: the decision framework that changed Ric's approach9:01 - The four growth profiles: fast-start satisfier, opportunistic harvester, & the patient builder15:15 - The founder's gap vs. the Midas gap: two very different CPA firm outcomes19:07 - Baker's Law: bad clients drive out good clients20:54 - Why partners with lower utilization often have the highest net profit per partner23:18 - Systems theory: your CPA firm is perfectly designed for the results it gets26:58 - John Wooden's definition of success and why it applies to accounting firm owners32:53 - Case study: UK accounting firm replaces ten 1,000-pound clients with one 10,000-pound client37:01 - Dealing with imposter syndrome when stepping into an advisory role41:11 - The 11 client selection criteria: the full walkthrough begins57:05 - Roger Martin's Playing to Win [https://www.amazon.com/dp/142218739X ]and how it applies to accounting practice management1:00:44 - Brannon on how the criteria tie back to personality, results, and client experience1:05:46 - APA lesson: You cannot market your accounting firm if you don't know who your clients are1:08:13 - How to find Ric Payne and access the client selection white paperDownload Now: https://poegroupadvisors.com/accounting-practice-academy/increase-letter/Price increases are nothing to fear. The real challenge is effectively informing clients of these changes. Our templates will help you demonstrate your value and help clients understand the increases necessary to keep your firm afloat.*Download now and receive:*- (1) Major Fee Increase Letter Template- (1) 20% Fee Increase Letter Template

¿Tienes el calendario lleno, un to do list precioso, y aun así sientes que algo no está funcionando?El problema no es tu esfuerzo ni tu disciplina, sino algo mucho más sutil: confundir tener un plan con tener una estrategia.En este episodio te explico la diferencia real entre las dos, qué pasa cuando llevas meses ejecutando sin revisar si tu dirección sigue siendo válida, y cómo construir las dos para que trabajen juntas. También te cuento una decisión retadora que tomé hace pocas semanas con Del 0 al 100 Bootcamp, y todo lo que aprendí de ella sobre liderazgo y coherencia de marca. ✨ Para descargar las notas y el workbook gratuito de este episodio, mándame el número "77" por DM en Instagram.✨ Únete a la lista de espera del Bootcamp dando click aquí.✨ Ve el video de Roger Martin aquí.

Welcome to the What's Next! Podcast with Tiffani Bova. I'm thrilled to welcome you back to a series I did with my dear friend, Roger Martin. He's the author of the amazing book, Playing to Win. In this episode, we discuss whether OKRs, or Objectives and Key Results, actually help you win or whether they're masquerading as strategy.   THIS EPISODE IS PERFECT FOR…leaders and operators who are frustrated with OKRs, unclear metrics, or goals that feel disconnected from reality and want a smarter way to connect strategy to execution.   TODAY'S MAIN MESSAGE…we often treat OKRs like a magic solution, but according to Roger, they're only as good as the strategy behind them. Too many organizations jump straight from setting big goals (the "O") to measuring results (the "KR") without doing the hard work in between. That missing middle—where to play, how to win, and what capabilities are required—is what actually makes goals achievable.   KEY TAKEAWAYS… OKRs fail when there's no strategy connecting the objective to the results. Measurement helps but not everything that matters can be measured. The "middle three boxes" (where to play, how to win, capabilities) determine success. Many OKRs are unrealistic because they're based on assumptions, not strategy. When goals aren't achievable, adjust the strategy or reset the goal.   WHAT I LOVE MOST…Roger's reminder that metrics don't create outcomes but strategy does. This is such an important shift, especially for teams stuck chasing numbers that were never grounded in reality.   Running Time: 25:36 Subscribe on iTunes     Find Tiffani Online: LinkedIn Facebook X    Find Roger Online: LinkedIn Website   Show Summary on Substack

Kurt Van Eeghem (1952) is presentator, acteur en schrijver, en voorzitter van de Boon literatuurprijs 2026. Hij werd bekend als televisiepresentator met programma's als Hitring, Namen Noemen en De Drie Wijzen. Hij had een taalrubriek in Iedereen Beroemd, presenteerde op Radio 1 en Klara, acteerde, zong en schreef. Zijn recentste boek op het moment van ons gesprek is Oostende in de Bel-Époque.Hij werd geboren in Brugge, groeide op in Zeebrugge en woont nu in Hoboken bij Antwerpen samen met zijn man. We gingen in het bureau op de eerste verdieping zitten. Ik zag twee wanden vol boeken, dubbele rijen, en overal stapeltjes boeken op tafels en op zijn bureau.Hij vertelt hoe hij zich als kind verstopte om te lezen, hoe hij als tiener de sleutel van de kast met de verboden boeken bemachtigde en wat Gerard Reve met hem deed. Het gaat ook over De Drie Wijzen, waar toen al sprake was van drie boeken, en over hoe het is om juryvoorzitter van de Boon literatuurprijs te zijn.Alle boeken en auteurs uit deze aflevering vind je⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠in de shownotes op wimoosterlinck.be⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Wil je de nieuwsbrief in je mailbox? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠wimoosterlinck.substack.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Wil je de podcast steunen? Bestel je boeken dan steeds via⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠de ⁠⁠link op wimoosterlinck.be⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!⁠⁠ Merci.De drie boeken van Kurt Van Eeghem zijn:1. Gerard Reve: Op weg naar het einde 2. Roger Martin du Gard: Luitenant-kolonel de Maumort3. Slobodan Šnajder: De reparatie van de wereldLuister ook naar de drie boeken van: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Stefan Hertmans⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Eva Mouton⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Nicci French⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Josse De Pauw⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Ish Ait Hamou⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Murielle Scherre⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠,  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Michèle Cuvelier⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠Françoise Chombar⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠en ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠vele anderen⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.Wil je het boek '103 boeken die je gelezen moet hebben' bestellen - het boek van de podcast? Dat kan op ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠wimoosterlinck.be.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Ik schrijf er met plezier iets in voor jou of voor de persoon aan wie je het boek cadeau wil doen.

Welcome to the What's Next! Podcast with Tiffani Bova. I'm thrilled to welcome you back to a series I did with my dear friend, Roger Martin. He's the author of the amazing book, Playing to Win. In this episode, we discuss what makes a great strategist.   THIS EPISODE IS PERFECT FOR…leaders, strategists, and executives who want to strengthen their strategic thinking and better understand what separates great strategists from good planners.   TODAY'S MAIN MESSAGE…great strategy doesn't come from intellectual brilliance alone. Roger says the best strategists develop a mindset rooted in humility, curiosity, and practice. In this episode, Roger makes the case that great strategy starts with a deep understanding of customers and evolves through experimentation in complex systems.   KEY TAKEAWAYS Strategy should begin with a deep understanding of customers and their needs. Overreliance on data analytics can limit creativity and strategic thinking. Data should inform judgment, not replace it. Great strategists invent the future rather than simply extrapolating from the past.   WHAT I LOVE MOST…Roger's reminder that strategy is a skill anybody can learn. Even leaders like A. G. Lafley became great strategists through years of experimentation and learning. It's a powerful reminder that anyone can get better at strategy with practice.   Running Time: 25:51 Subscribe on iTunes     Find Tiffani Online: LinkedIn Facebook X    Find Roger Online: LinkedIn Website   Show Summary on Substack

What shapes the way you think?In this post-pod conversation, Marc Binkley and Vassilis Douros reflect on their discussion with Roger Martin — not just on strategy, but on something deeper: where curiosity comes from, and why it matters more than ever.From personal stories to practical implications, this conversation explores the moments that shape how we question, how we problem-solve, and how we navigate complexity in modern marketing.They unpack:The early experiences that shape how we think and challenge ideasWhy asking better questions is more valuable than having quick answersHow Roger Martin's thinking connects to real-world problem solvingThe role of AI in accelerating outputs — but not replacing judgmentWhy the future of marketing belongs to those who can think, not just executeAs knowledge becomes more accessible and tools become more powerful, the real advantage shifts from information to interpretation.This is a conversation about staying curious, thinking critically, and resisting the pull toward easy answers.If you enjoyed the episode, feel free to like, comment, or share — and let us know what topics you'd like us to explore next.Chapters00:00 - The Inquisitive Mindset02:57 - Lessons from Family Influence05:56 - AI's Role in Business Strategy08:54 - The Evolution of Entry-Level Roles12:02 - Critical Thinking in the Age of AI15:05 - The Future of Work and Culture

The modern marketing organization is not a factory that produces campaigns; it is a Decision Factory that produces choices. In this episode, legendary strategist Roger Martin returns to explain why his 20-year-old "Knowledge Funnel" is more relevant in 2026 than ever before. As AI commoditizes the "mode" (the average), the role of the marketer must shift from executing tasks to solving mysteries and developing heuristics. If you are using AI to do your job faster, you are likely just making yourself easier to replace. To survive, you must learn to use AI as an "interlocutor" that frees you to do the one thing AI cannot: reflect.Key TakeawaysThe Wage Bill Reality: Knowledge workers now represent nearly half the workforce but over 70% of the wage bill, making the efficiency of the "Decision Factory" the single biggest management challenge of the century.AI is a Mode-Seeker: AI is mathematically designed to find the mode—the most frequent, average response. It will give you the "standard" approach faster than any human, but it cannot give you the "best" or "unique" approach.The Reflection Gap: In a study of "best and brightest" consultants, less than 1% actually practiced reflection on their work. This lack of "intellectual curiosity" is what makes workers susceptible to AI replacement.The Outsourcing Trap: Companies often pay 7.5x the cost of a consultant because they have fixed "flat" structures and can't find the right 50 people for a project. The future belongs to project-based organizations.About Roger Roger Martin is a trusted strategy advisor to CEOs and the author of Playing to Win and The Design of Business. He is a former Dean of the Rotman School of Management and was named the #1 management thinker in the world by Thinkers50.Website: RogerMartin.comLinkedIn: Roger MartinTimestamps01:02 – Why the "Decision Factory" is more relevant in the age of AI.04:42 – Breaking down the Knowledge Funnel: Mystery to Heuristic to Algorithm.10:16 – The McDonald's Example: Turning a heuristic into a billion-dollar algorithm.13:43 – Why management is failing the 21st-century knowledge worker.23:28 – The "Sad Irony" of AI: Why managers are terrified of mystery work.35:58 – Understanding AI as a "Mode-Seeking Device".41:26 – The "Grief and Woe" of the 1% reflection rate.01:01:25 – Roger's personal origin story: Why his mother never gave him answers.ReferencesMartin, R. L. (2009). The Design of Business: Why Design Thinking is the Next Competitive Advantage. Harvard Business Review Press.Martin, R. L. (2010, July-August). The Execution Trap. Harvard Business Review, 88(7/8), 64–71. https://hbr.org/2010/07/the-execution-trapMartin, R. L. (2013, October). Rethinking the Decision Factory. Harvard Business Review, 91(10), 96–103. https://hbr.org/2013/10/rethinking-the-decision-factoryMartin, R. L. (2024, March 11). Strategy & Artificial Intelligence: A Story of Heuristics, Means, and Tails. Medium. https://rogermartin.medium.com/strategy-artificial-intelligence-6f719015b8fcMartin, R. L. (2025, March 24). Will Artificial Intelligence Eradicate Practitioners of Strategy? Medium. https://rogermartin.medium.com/will-artificial-intelligence-eradicate-practitioners-of-strategy-dead2f716e8dMartin, R. L. (2025, December 8). A Leader's Role in Fostering AI Superpowers. The Strategic Practitioner. https://rogerlmartin.substack.com/p/a-leaders-role-in-fostering-ai-superpowersMartin, R. L. (2025, December 15). Strategy & Artificial Intelligence: Entry-Level Hires. Medium. https://rogermartin.medium.com/strategy-artificial-intelligence-entry-level-hires-4da6cab808f0

Why do smart marketing teams keep optimizing for the wrong things?In Part 1 of this Sharp Cut series, we explored Goodhart's Law — when a measure becomes a target, it stops being a good measure.But the real problem doesn't start on the marketing dashboard.It starts two floors above it.In this episode of The Sharp Cut, Marc Binkley and Vassilis Douros trace the incentive problem all the way from the boardroom to the media buy, showing how the pressure to maximize shareholder value, hit revenue targets, and prove short-term ROI cascades through the organization — eventually shaping how marketing is measured.Drawing on insights from seven past Sleeping Barber guests, including Roger Martin, Peter Field, Avinash Kaushik, Dale Harrison, Herman Simon, Augustine Fou, and Koen Pauwels, this episode breaks down why marketing metrics often drift away from real business outcomes.We explore:Why shareholder value maximization may distort strategic decision-makingThe difference between revenue growth and real competitive growthHow efficiency metrics like ROI and ROAS can mislead organizationsWhy marketing dashboards are often 90% activity and only 10% outcomesWhy CPM may be one of the most dangerous metrics in media planningHow platform data quietly shapes the decisions marketers makeWhen incentives reward the wrong signals, even brilliant organizations can optimize themselves into decline.TakeawaysGoodheart's Law illustrates how metrics can become targets, leading to poor decision-making.Shareholder value maximization is a flawed approach that can harm long-term business health.Revenue growth does not equate to market growth; understanding this distinction is crucial.Short-term metrics can mislead organizations into making detrimental decisions.Effective marketing requires a balance between efficiency and effectiveness.Dashboards often reflect activity rather than meaningful outcomes, leading to misinterpretation of success.CPM is a dangerous metric that can create a false sense of accountability.Data reporting without context can lead to 'data puking' and poor decision-making.Organizations must evaluate whether their primary metrics truly reflect business health.Good measurement practices should focus on long-term outcomes rather than short-term gains.Chapters00:00 - Introduction to the Incentive Series01:00 - Understanding Goodheart's Law and Its Implications03:02 - The Shareholder Value Maximization Trap04:56 - Revenue vs. Growth: A Misunderstanding09:04 - The Dangers of Short-Term Metrics12:08 - The Role of Dashboards in Marketing Decisions14:59 - The Need for Better Measurement Practices

Something I've talked about on my podcast is that a few years ago, I would have described myself as someone who had a pixie brain, that I did a lot to manage! Since then, I've received an ADHD diagnosis. While I don't love a label on a personal level (which is why you don't hear about it too often unless you're really into my content!), I also completely recognise that... I have HUGE portion of my audience with ADHD that find value in the ideas that I share. I also think these ideas are helpful for people who don't have ADHD but sometimes need a little guidance in the productivity / getting things done / feeling good arena, so don't think that you won't benefit if that's you! Please enjoy - appreciate you.

How do you know if your strategic planning is helping you win—or just helping you look like everyone else?   Many construction leaders rely on benchmarking, consultant reports, and industry comparisons to guide their strategy. It feels smart and data-driven.    But as AI makes benchmarking faster and cheaper than ever, companies risk confusing catching up with competitors with actually winning in the market.    In this episode, we unpack why benchmarking may help you close gaps—but rarely helps you create true strategic advantage.   In this episode, you'll discover: Why benchmarking often leads construction companies toward mediocrity instead of market leadership The simple economic concept called the Production Possibility Frontier and how it applies to construction strategy What the $500M JCPenney failure teaches leaders about the difference between improving operations and building real strategy   Hit play to learn why the most successful construction leaders focus less on catching up to competitors—and more on choosing a strategy that makes competition irrelevant.    Click HERE to read Roger Martin's article.    At Bradley Hartmann & Company, we help construction teams improve sales, leadership,  and communication by reducing miscommunication, strengthening teamwork, and bridging language gaps between English and Spanish speakers. To learn more about our product offerings, visit bradleyhartmannandco.com.   The Construction Leadership Podcast dives into essential leadership topics in construction, including strategy, emotional intelligence, communication skills, confidence, innovation, and effective decision-making. You'll also gain insights into delegation, cultural intelligence, goal setting, team building, employee engagement, and how to overcome common culture problems—whether you're leading a crew or managing an entire organization.   Have topic ideas or guest recommendations? Contact us at info@bradleyhartmannandco.com.   New podcasts are dropped every Tuesday and Thursday.   This episode is brought to you by The Construction Spanish Toolbox —the most practical way for construction teams to learn jobsite-ready Spanish in just minutes a day over 6 months.      

Welcome to the What's Next! Podcast with Tiffani Bova.    I'm thrilled to welcome you back to a series I did with my dear friend, Roger Martin. He's the author of the amazing book, Playing to Win. In this episode, we dissect the difference between strategy and planning.    THIS EPISODE IS PERFECT FOR…leaders who want to sharpen their thinking and make better strategic choices. If you're responsible for direction, decisions, or results, this conversation will challenge how you think about strategy.   TODAY'S MAIN MESSAGE…in this episode, Roger makes the case that real strategy is about making choices and accepting the trade-offs that come with them. He explains why too many organizations avoid hard decisions, how that avoidance weakens execution, and what it actually takes to build a coherent, winning strategy.    Key Takeaways: Strategy requires making clear, deliberate choices about where to play and how to win. Avoiding trade-offs leads to diluted focus and mediocre results. A strong strategy aligns resources, decisions, and behaviors around a single direction. Leaders must be willing to say no in order to build something truly differentiated. Execution improves dramatically when strategic choices are clearly understood.   WHAT I LOVE MOST…Roger's insistence that strategy isn't complicated but it's uncomfortable. The real challenge isn't intelligence or frameworks; it's the willingness to commit to choices and live with the consequences. That reframes leadership in such a practical, grounded way.   Running Time: 25:39 Subscribe on iTunes     Find Tiffani Online: LinkedIn Facebook X    Find Roger Online: LinkedIn Website   Show Summary on Substack

Welcome to the What's Next! Podcast with Tiffani Bova.    I'm thrilled to welcome you back to a series I did with my dear friend, Roger Martin. He's the author of the amazing book, Playing to Win, and together, we're exploring the true meaning of strategy and how it's often misunderstood or misapplied in business today.   THIS EPISODE IS PERFECT FOR…CEOs, strategy leaders, and executives who want a clearer, more disciplined way to think about strategy. If you've ever questioned whether your strategy is actually driving customer behavior, this episode is for you.   TODAY'S MAIN MESSAGE…in this conversation, Roger revisits the most common ways organizations misunderstand strategy and explains why those misunderstandings persist. He walks through what real strategy requires, why execution often fails even when teams are aligned, and how leaders can move beyond planning frameworks to make decisions that actually lead to winning.   KEY TAKEAWAYS… Strategy succeeds only when choices reinforce one another and point toward a clear outcome. Many organizations confuse strategy with planning, which leads to activity without impact. Customer behavior is the ultimate test of whether a strategy is working. Poor strategic outcomes are often the result of incomplete or misaligned choices. Strong strategy requires leaders to be explicit about what they will and will not do.   WHAT I LOVE MOST…I love how Roger cuts through the noise and insists that strategy isn't mysterious, it's just demanding. His clarity around choice, discipline, and customer behavior challenges leaders to stop hiding behind complexity and start owning the real decisions required to win.   Running Time: 26:59   Subscribe on iTunes     Find Tiffani Online: LinkedIn Facebook X    Find Roger Online: LinkedIn Website   Show Summary on Substack

Welcome to episode #1021 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when strategy is often confused with forecasting and certainty is mistaken for rigor, the work of Roger Martininsists on a more demanding discipline: making clear, integrated choices under uncertainty. Named the world's #1 management thinker by Thinkers50 in 2017, Roger is a writer, strategy advisor, and the former Dean at the Rotman School of Management at the University of Toronto, where he served for fifteen years and reshaped how management education engages with real-world complexity. Over decades, he has advised CEOs at companies including Procter & Gamble, Lego, Ford, American Express, Verizon, and Steelcase, helping leaders move beyond abstract ambition toward actionable, coherent strategies. His thinking has long been a personal touchstone for navigating difficult, high-stakes business problems, and he remains my go-to guide when confronting complexity that resists easy answers… a familiarity reinforced by his return here after previous appearances. Before academia, he spent thirteen years at Monitor, serving as co-head of the firm and grounding his thinking in the realities of corporate decision-making. His newly updated book, Playing To Win, Expanded With Bonus HBR Articles - How Strategy Really Works co-authored with A.G. Lafley, remains one of the most influential strategy texts of the modern era, distilling strategy into a set of five integrated choices about where to play and how to win, supported by capabilities and systems that reinforce those decisions. Across thirteen books and more than thirty Harvard Business Review articles, Roger has explored integrative thinking, democratic capitalism, governance and the design of business itself, consistently challenging leaders to resist false tradeoffs and simplistic answers. His work confronts contemporary issues head-on: the misuse of AI as an answer machine rather than a thinking partner, the hollowing out of education into ideological extremes, the erosion of institutional trust and the persistent illusion that the future must resemble the past. Through it all, his argument is steady and clear: strategy fundamentals endure, and superior managerial effectiveness begins with disciplined thinking, principled choice, and the courage to commit. If you're not following his free Substack, you reall should. It's always an honor to spend tie with Roger. Enjoy the conversation… Running time: 58:39. Hello from beautiful Montreal. Listen and subscribe over at Apple Podcasts. Listen and subscribe over at Spotify. Please visit and leave comments on the blog - Thinking With Mitch Joel. Feel free to connect to me directly on LinkedIn. Check out ThinkersOne. Here is my conversation with Roger Martin. His free Substack. Playing To Win, Expanded With Bonus HBR Articles - How Strategy Really Works. Follow Roger on X.  Chapters: (00:00) - Introduction to Roger Martin. (02:53) - The Evolution of AI in Strategy. (06:05) - AI as a Thought Partner vs. Answer Provider. (09:02) - The Role of Diversity in Decision Making. (11:49) - The Impact of Education on Polarization. (15:15) - The Misapplication of Science in Society. (18:09) - Navigating Truth in Business. (21:08) - The Experimentation Mindset in Business. (31:55) - The Flaws in Business Education. (34:37) - Philosophical Perspectives on Decision Making. (40:21) - The Impact of Macro Factors on Business. (49:20) - The Shift in Global Economic Power. (55:23) - Skepticism Towards Economic Predictions. (58:01) - Trust in the Health Profession.

Making Better Strategic Choices with Roger Martin   I'm thrilled to announce a new show with my dear friend, Roger Martin, author of the amazing book, Playing to Win. In this 12-part series, we'll explore the true meaning of strategy and how it's often misunderstood or misapplied in business today.   THIS EPISODE IS PERFECT FOR…leaders and strategists who are tired of strategy being confused with planning and want a clearer, more practical way to think about how real strategic choices drive results.   TODAY'S MAIN MESSAGE…strategy isn't a list of priorities or a collection of initiatives—it's an integrated set of choices that work together to drive customer behavior. In this conversation, Roger Martin explains why so many organizations misunderstand strategy, how that misunderstanding shows up in day-to-day decision-making, and what it really takes to close the gap between what leaders hope will happen and what actually does. Drawing on decades of experience, Roger challenges conventional strategy thinking and lays the groundwork for a more disciplined, choice-driven approach to winning.   KEY TAKEAWAYS… Strategy only works when choices reinforce one another, not when they exist as disconnected initiatives. The hardest—and most important—part of strategy is influencing customer behavior, not internal activity. Many companies mistake planning exercises for strategy, which leads to disappointing results.   WHAT I LOVE MOST…I love how clearly Roger reframes strategy as a set of deliberate, reinforcing choices. It's a powerful reminder that winning isn't about doing more things, it's about making better, more integrated choices.   Running Time: 21:22   Subscribe on iTunes     Find Tiffani Online: LinkedIn Facebook X    Find Roger Online: LinkedIn Website   Show Summary on Substack

Ex-corporate operators don't fail because they're dumb.They fail because they try to play entrepreneurship like a safe promotion instead of a thousand-run swing of the bat.In this episode of Second Life Leader, I sit down with Roger Martin—former pharma COO who walked away at 46 from the “sharp suit + stock options” life to wake up on a Monday with no salary, no benefits, and no safety net. Since then he's co-founded RockBox Fitness, Beam Light Sauna, and ThriveMore Autopilot, and he's brutally honest about what it actually takes to survive that transition.We get into:* Why survival is wildly underrated as a business strategy—and why just staying in the game longer than everyone else becomes a superpower.* How to think about exponential learning as your real edge (not your idea, not your funding).* The difference between pulling the slot machine lever and building offers that can hit “thousand-run” grand slams.* Why most management jobs are going to be eaten by AI agents—and what that means for your next decade if you're still hiding in middle management.* Corporate as a paid training ground vs. a life sentence, and how to know when you've shifted from learning to just turning the crank.* The conversations we're having with our kids about college, creative careers, and being broke on purpose while you chase something real.* Roger's simple, ruthless advice to his son chasing music—and to any founder on the edge of quitting.If you're in your own second act—post-layoff, post-burnout, post-“this can't be my legacy”—this one is a mirror and a map.Connect with Roger:https://www.linkedin.com/in/realrogermartin/www.realrogermartin.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.dougutberg.com

Summary In this episode, Andy talks with Matt Ley about his new book Manage Your Gaps: Reclaiming the Awesomeness of Management. Matt challenges the myths and misunderstandings around management, explaining why clarity between contributors, managers, and leaders is key to organizational performance. You'll hear why he says managers are “multipliers” of value, how to recognize when you're being overled or overmanaged, and why he believes managers are not “junior leaders.” Matt introduces his EP!C Management model: Environment, Performance, Identity, and Communication. It's a tactical framework designed to help managers activate and optimize their teams. He also shares practical ideas for improving one-on-ones, measuring success, and even applying these same principles at home through the Four Cs: Care, Clarity, Consistency, and Communication. If you're looking for actionable insights to sharpen your management skills and strengthen your team's performance, this episode is for you! Sound Bites "The thing is, managers are zero value add." "Contribution is all about working in the business. Management's all about working on the business and leadership's all about working on the future." "A manager is someone who's titled with making sure that they're multiplying the value of that organization." "A leader's job is to look up and out. So their job is to define the new, whereas a manager's accountability is to look down and in. So their job is to refine the now." "If you're not doing one-on-ones on a regular, consistent basis? That to me is the beating drum and the heartbeat of management." "It's really hard to feel successful in something if you don't have two things. One, you need a definition of what you're doing. And you need a measurement of how you're doing against it." "We reflect on the different roles that we play, that we call four hats: our professional hat, our personal hat, our partner hat, and our professional parent." Chapters 00:00 Introduction 01:38 Start of Interview 02:00 Family Influence on Leadership 04:00 Career Journey to EP!C Model 07:20 Rethinking Roles as Spokes 09:40 Managers vs. Leaders 12:40 Over-Led or Over-Managed 15:20 Zero Value Add Concept 17:20 Introducing the EP!C Model 20:20 Identity in Management 22:20 One Practical Management Tip 24:00 Applying EP!C at Home 26:14 End of Interview 26:37 Andy Comments After the Interview Learn More You can learn more about Matt and his work at ManageYourGaps.com. For more learning on this topic, check out: Episode 363 with Roger Martin. Roger typically shows up in the Thinkers50 Top 10 and shares key management lessons that complement this discussion. Episode 47 with Henry Mintzberg. It's a candid, entertaining conversation with one of the most influential management thinkers of our time. Episode 11 with Susan Scott. Based on her book Fierce Leadership, this episode explores powerful communication and management lessons that still hold up today. Level Up Your AI Skills Join other listeners from around the world who are taking our AI Made Simple course to prepare for an AI-infused future. Just go to ai.PeopleAndProjectsPodcast.com. Thanks! Pass the PMP Exam This Year If you or someone you know is thinking about getting PMP certified, we've put together a helpful guide called The 5 Best Resources to Help You Pass the PMP Exam on Your First Try. We've helped thousands of people earn their certification, and we'd love to help you, too. It's totally free, and it's a great way to get a head start. Just go to 5BestResources.PeopleAndProjectsPodcast.com to grab your copy. I'd love to help you get your PMP this year! Join Us for LEAD52 I know you want to be a more confident leader–that's why you listen to this podcast. LEAD52 is a global community of people like you who are committed to transforming their ability to lead and deliver. It's 52 weeks of leadership learning, delivered right to your inbox, taking less than 5 minutes a week. And it's all for free. Learn more and sign up at GetLEAD52.com. Thanks! Thank you for joining me for this episode of The People and Projects Podcast! Talent Triangle: Business Acumen Topics: Leadership, Management, Role Clarity, Team Performance, Organizational Design, Communication, One-On-Ones, Change Management, Coaching, Strategic Thinking, Team Culture, Manager Development The following music was used for this episode: Music: The Fantastical Ferrett by Tim Kulig License (CC BY 4.0): https://filmmusic.io/standard-license Music: Tropical Vibe by WinnieTheMoog License (CC BY 4.0): https://filmmusic.io/standard-license

Network Economics has dominated business strategy for 40 years. But what happens when important anomalies challenge this theory? Take TikTok surpassing Instagram in user engagement despite a smaller network, or Hermès commanding a market cap 17X its revenue. These successes can't be explained by network size alone. In our piece, "Beyond Network Economics", co-authored by ReD and leading strategy thinker Roger Martin, we introduce the idea of the Cultural Dividend and propose an update to the leading theory of value creation. The Cultural Dividend proposes that a network's true value lies not just in its size but in its ability to nurture a thriving community, measured across different dimensions. To win in today's landscape, we propose that leading companies become expert cultivators of culture, not just accumulators of users. Read by ReD's editorial director, Matthew Janney.

Ready to unlock the secrets of thriving as a modern entrepreneur? In this must-listen episode of “Strong Mind, Strong Body,” host Angie Miller sits down with featured guest, Roger Martin, CEO and co-founder of Rockbox Fitness and Thrive More Autopilot, to explore the real psychological edge behind business success and personal growth. Roger shares his riveting journey from corporate pharmaceuticals to building innovative national wellness brands, revealing the pivotal moment in Barcelona that pushed him to pursue true passion and impact. Discover why mindset is everything—learn how shifting from “I am struggling” to “I am growing” can transform your path, and why success is often just a few steps beyond where most people quit. Dive into the psychology of communication, authentic leadership, and the difference between persuasion and manipulation. Roger unpacks his philosophy on automation, revealing how to strike that golden balance between efficient AI and genuine human connection—a must for every small business owner in today's fast-moving world. Curious about why most entrepreneurs get stuck—and exactly how to break through? Want to know how to build unbreakable relationships with your customers that keep them loyal for life? Then tune in for bold insights, relatable stories, and actionable strategies that will challenge your thinking and set you up for success. If you like what you just consumed, leave us a 5-star review, and share this episode with a friend to help grow our NASM health and wellness community! The content shared in this podcast is solely for educational and entertainment purposes. It is not intended to be a substitute for professional advice, diagnosis, or treatment. Always seek out the guidance of your healthcare provider or other qualified professional. Any opinions expressed by guests and hosts are their own and do not necessarily reflect the views of NASM. Introducing NASM One, the membership for trainers and coaches. For just $35/mo, get unlimited access to over 300 continuing education courses, 50% off additional certifications and specializations, EDGE Trainer Pro all-in-one coaching app to grow your business, unlimited exam attempts and select waived fees. Stay on top of your game and ahead of the curve as a fitness professional with NASM One. Click here to learn more. https://bit.ly/4ddsgrm

,,Apám egy júniusi vasárnap kora délutánján meg akarta ölni az anyámat." Ezzel a mondattal kezdődik Annie Ernaux 1997-es, magyarul pár hete megjelent regénye, A szégyen. A Nobel-díjas francia írónő regényében a tőle megszokott eszközökkel, a személyest a társadalmiba ágyazva kutatja fel, milyen normák és elvárások formálták azt a világot, ahol mindez megtörténhetett, és megmutatja azt is, hogy az akkor megélt szégyen hogyan vált onnantól a fiatal lány mindennapjait meghatározó tapasztalattá. Az új hazai megjelenés jó alkalmat jelentett arra, hogy a Nem rossz könyvek podcastban egy egész részt szenteljünk életműnek. Vendégünk Orzóy Ágnes, Ernaux magyar köteteinek felelős szerkesztője a Magvető Kiadónál. A tartalomból: 00:00 Két könyv, amit ajánlunk: Bereczkei Tamás - Elhangoldás, Babarczy Eszter - Apám meghal. (Nemrég volt interjúnk a kötetről, itt olvasható.) 04:10 És a mai témánk: Annie Ernaux, vendégünk pedig Orzóy Ágnes. Első találkozás Ernaux szövegeivel, és egyáltalán, hogyan dől el, melyik külföldi regény jelenik meg magyarul. 11:30 A lapos írás és annak kritikája. 13:57 Egyáltalán, mi ez a műfaj? Nem autófikció, nála minden egyéni tapasztalat a társadalmi tapasztalatba van beágyazva. Ernaux, aki saját maga etnológusává akar válni. 18:20 Az életmű, ami az irodalom, a történetírás és a szociológia határvidékéről születik meg. 22:00 A nyelv, amit Ernaux használ, és a magyar fordítás kihívásai. Élet két nyelv között, osztálykülönbségek a nyelvhasználatban. 27:40 Miért tudunk ennyire sokan kapcsolódni ezekhez a szövegekhez? Más írók kiutat keresnek, ha a szégyenhez érnek, Ernaux az irodalma forrásává teszi. Az Évekhez magyar olvasóként is könnyű kapcsolódni, ha más nem, a különbségeket figyelve. 32:00 Miért a francia irodalom bővelkedik ezekben a hangokban? Nagyon kéne egy magyar Évek. 38:10 Mit ad Ernaux életműve a nőknek, és mit jelent, hogy írás közben Ernaux pengeélen táncol? És mi jön tőle legközelebb magyarul? 46:48 És három könyv Orzóy Ágnes ajánlásában: Roger Martin du Gard - A Thibault család, Virginia Woolf - Hullámok, Leila Guerriero - La llamada. See omnystudio.com/listener for privacy information.

Today I'm joined by Roger Martin, named the world's #1 management thinker by Thinkers50, for an invaluable discussion on how to achieve superior management effectiveness.

Roger Martin is a seasoned executive, entrepreneur, and co-founder of two national franchise brands—RockBox Fitness and Beam Light Sauna. Over 30 years, he's built a reputation as a sales and marketing leader, C-level operator, and franchise innovator. Now CEO of RockBox, Roger's latest venture is Thrive More Autopilot, which helps brick-and-mortar businesses generate leads, nurture prospects, and convert more strangers into paying customers. On this episode we talk about: Roger's early lessons from his first job at Skippers Fish & Chips and why seeing a scarcity mindset sparked his commitment to continual self-development The evolution from a business/marketing degree to pharmaceutical sales, climbing the ranks in corporate America and eventually shifting to entrepreneurship after losing the “joy in the work” What it's really like to go from corporate security to launching your own business—risks, loss of perks, and why fulfillment often trumps traditional success The founding stories behind RockBox Fitness and Beam Light Sauna: blending fitness, music, and fun to create unique community-focused experiences and franchising them nationally How lessons from music, martial arts, and management shaped Roger's business philosophies What he learned through failure—why losing in business teaches you exponentially more than success, and why you have to keep swinging for the grand slam The importance of paying experts to accelerate your learning curve (and why you should always hire people who have already achieved what you want) The “aha” moment driving Thrive More Autopilot: most fitness/wellness businesses stumble not on lead generation, but on actually getting leads through the door, nurturing them, and converting them to customers Strategies for effective lead gen and sales for brick-and-mortar (and why “working your local network” and in-person community trumps all for many concepts) How Thrive More Autopilot blends AI, automation, and real human follow-up to help small/medium businesses actually monetize their pipeline, plus mindsets and methods for non-salesy sales success Top 3 Takeaways Find—or Build—Work That Gives You Purpose: Corporate success without fulfillment will fizzle; pursue what lights you up, even if it's a risk. Real Growth Means Paying (and Learning) for Speed: Hiring legitimate experts—those who have done what you want—can shortcut years of trial and error. Persistence Outweighs Failure: You'll still lose plenty, but business only requires one “grand slam” to change your life. Stick with it, keep learning, and never quit. Notable Quotes “You always assume the grass is greener… If you don't have joy in the work, go find something else to do.” “You only lose if you quit. If you don't quit, you can't lose.” “You learn nothing by winning—every lesson comes from when you fall on your face.” Connect with Roger Martin: Website: thrivemore.ai Franchise: rockboxfitness.com

durée : 00:54:27 - Les Nuits de France Culture - par : Mathilde Wagman - En 1996, la série "Leurs bibliothèques" recevait l'éditeur Christian Bourgois, il évoquait son rapport aux livres, son métier, ses bonheurs ou déceptions d'éditeur. - réalisation : Virginie Mourthé - invités : Christian Bourgois

durée : 00:13:02 - Les Nuits de France Culture - par : Philippe Garbit - À travers le destin de deux familles, les Thibault et les Fontanin, Roger Martin du Gard raconte la France de la Belle Époque, à l'aube de la première guerre mondiale, dans la saga intitulée "Les Thibault". Des lectures d'extraits en étaient proposées en 1959 dans "L'Heure de culture française". - réalisation : Virginie Mourthé

Capítulos:00:00 - Intro01:24 - Presentación del invitado02:44 - ¿Qué es la estrategia? La definición de Roger Martin06:24 - Elecciones estratégicas: ¿Qué es una verdadera decisión estratégica?11:23 - Los orígenes de Monitor y la evolución de la estrategia20:13 - ¿Existe una teoría de estrategia hoy en día?27: 50 - ¿Por qué las empresas fracasan al hacer estrategia?38:41 - La diferencia entre planificación estratégica y estrategia real57:21 - El futuro de la estrategia en un mundo con IA1:09:50 - Reflexiones finales: La creatividad como clave de la estrategia

Song List:1- Something Beautiful2- 'Til the Storm Passes By3- In His Presence4- In His TimeDevotion: Bro. Roger Martin

Send us a textWhat does it take to go from a corporate executive to building multiple national brands? Roger Martin, co-founder of Rockbox Fitness and Beam Light Sauna, shares his incredible journey from the boardroom to entrepreneurship. With over 30 years of experience in sales, leadership, and high-impact communication, Roger reveals his biggest lessons on business growth, partnerships, franchising, and playing the long game.In this episode, we dive into: ✅ The defining moment that pushed Roger into entrepreneurship ✅ How he built and scaled successful franchises ✅ The mindset shifts that separate top achievers from the rest ✅ The power of masterminds and investing in personal growth ✅ Why communication is the key to business successWhether you're an aspiring entrepreneur or an established business owner, this episode is packed with game-changing insights. Don't miss it!

(0:00) Intro(1:35) About the podcast sponsor: The American College of Governance Counsel(2:21) Start of interview(3:00) Jonathan's origin story(5:10) His start in journalism(7:05) Founding Monitor Canada with Roger Martin (1987)(9:43) Transitioning to Deloitte Monitor (2013) (12:18) About Deloitte Canada's Podium Club for Directors that he leads.(13:38) How Trump's tariffs may impact Canada (note: this podcast was recorded on 1/24, before tariffs went into place)(17:57) What is strategy? "I think of strategy as choice"(20:20) The role of the board in strategy. "The best CEOs seek advice from their boards, not a grade"(25:39) The questions board members ask matter. "The question is the asset" "Ask questions and question the answers" (30:40) Rethinking Board Information Approaches *Reference to Netflix board case study(33:30) Embracing Uncertainty and Risk(37:55) Private vs. Public Strategy Dynamics(42:10) The Role of Culture and Talent in Strategy (scope of company founders)(46:55) Key Strategic Priorities for Directors (beyond idiosyncrasies of each company): 1) Geopolitics; 2) Technological Shifts (AI, Cyber, etc); and 3) Talent (Workforce and People).(53:10) Books that have greatly influenced his life:Atlas Shrugged by Ayn Rand (1957)The Final Days by Bob Woodward and Carl Bernstein (1976)On Becoming a Person by Carl Rogers (1961)(55:58) His mentors.(56:41) Quotes that he thinks of often or lives his life by. Jonathan Goodman is a vice Chair and member of the board of Deloitte Canada, where he leads the firm's CEO and Boardroom programs, including Deloitte Canada's Podium Club for Directors.  He is also Global Chair and former global Managing Partner of Monitor Deloitte. You can follow Evan on social media at:X: @evanepsteinLinkedIn: https://www.linkedin.com/in/epsteinevan/ Substack: https://evanepstein.substack.com/__To support this podcast you can join as a subscriber of the Boardroom Governance Newsletter at https://evanepstein.substack.com/__Music/Soundtrack (found via Free Music Archive): Seeing The Future by Dexter Britain is licensed under a Attribution-Noncommercial-Share Alike 3.0 United States License

Joining Peter and Jesse is business strategist Roger L. Martin, former Dean of the University of Toronto's Rotman School of Management, who advanced the conversation about design and business with his influential work in the late 2000s. We'll talk about the parts of that vision that worked out as well as the parts that didn't, the new forces shaping design's business impact, and what design leaders should be advocating for next from Aristotle to Hermes.

Joining Peter and Jesse is business strategist Roger L. Martin, former Dean of the University of Toronto's Rotman School of Management, who advanced the conversation about design and business with his influential work in the late 2000s. We'll talk about the parts of that vision that worked out as well as the parts that didn't, the new forces shaping design's business impact, and what design leaders should be advocating for next from Aristotle to Hermes.

What makes a leader thrive in an unpredictable world? How can energy, purpose, and resilience drive leadership success? In this special highlight episode of Leadership is Changing, host Denis Gianoutsos revisits standout conversations from 2024 with Roger Martin, co-founder of RockBox Fitness, and Joe Pane, creator of the Emotional Fitness Formula.From career transitions and brand building to mastering energy management and empowering teams, this episode is packed with insights and strategies to help you lead with clarity and courage. Don't miss the chance to be inspired—tune in and elevate your leadership for 2025!EP653: Roger Martin: From Corporate Ladder to Entrepreneurial HeightsThe Career Pivot: How Roger transitioned from a 25-year corporate career to co-founding RockBox FitnessBuilding a Brand: The story behind RockBox Fitness and creating a unique, boxing-inspired fitness experienceLessons in Resilience: Navigating challenges like the COVID-19 pandemic to expand to 60+ studios and countingEP650: Joe Pane: Mastering Emotional Fitness and Leadership EnergyUnderstanding Energy: Why managing psychological energy is key to effective leadershipEmotional Fitness Formula: Transforming relationships with uncertainty for personal and professional growthLeadership in Action: How energy profiles can reshape team dynamics and enhance productivityKey Quotes:"Leadership is about making people better—no matter the industry or context." - Joe Pane"It's scary to leave security, but the rewards of following your passion are worth it" - Roger MartinThe 10 Proven Ways to Lead and Thrive in Today's World - FREE Executive Guide Download https://crm.leadingchangepartners.com/10-ways-to-lead Connect with Denis:Email: denis@leadingchangepartners.comWebsite: www.LeadingChangePartners.com Facebook: https://www.facebook.com/denisgianoutsos LinkedIn: https://www.linkedin.com/in/denisgianoutsos/ Instagram: https://www.instagram.com/leadershipischanging/ YouTube Channel: https://www.youtube.com/@DenisGianoutsos

Chandra Janakiraman is the chief product officer, executive vice president, and a board member at VRChat. Previously, he was a product leader at Meta, where he led Facebook's social experience interfaces and Reality Labs' growth; served as CPO at Headspace, where he helped relaunch the platform, driving a 4x subscriber boost; and was a GM at Zynga, delivering massive hit games that reached hundreds of millions. In our conversation, Chandra shares:• His playbook for developing a product strategy• The difference between “small s” and “big S” strategy• How to run strategy sprints• Who should be involved in strategy work• Common pitfalls in strategy development• The role of AI in future strategy development• More—Brought to you by:• Eppo—Run reliable, impactful experiments• Airtable ProductCentral—Launch to new heights with a unified system for product development• OneSchema—Import CSV data 10x faster—Find the transcript at: https://www.lennysnewsletter.com/p/an-operators-guide-to-product-strategy-chandra-janakiraman—Where to find Chandra Janakiraman:• LinkedIn: https://www.linkedin.com/in/chandramohanj/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Chandra's background(04:47) The importance of strategy(12:40) Defining product strategy(15:42) Developing a winning strategy: an overview(18:51) The preparation phase(30:46) The strategy sprint process(45:51) The design sprint (51:19) Document writing(57:39) Rolling out your strategy(01:01:28) Resourcing and roadmapping(01:04:42) Strategy lessons from Zynga(01:11:34) Strategy lessons from Meta(01:15:55) Big S strategy(01:26:58) AI in strategy formulation(01:38:12) Final thoughts and lightning round—Referenced:• Headspace: https://www.headspace.com/• Good Strategy, Bad Strategy | Richard Rumelt: https://www.lennysnewsletter.com/p/good-strategy-bad-strategy-richard• 5 essential questions to craft a winning strategy | Roger Martin (author, advisor, speaker): https://www.lennysnewsletter.com/p/the-ultimate-guide-to-strategy-roger-martin• VRChat: https://hello.vrchat.com/• Andrew Chen on LinkedIn: https://www.linkedin.com/in/pmandrewchen/• Template: Working Backwards PR FAQ: https://www.workingbackwards.com/resources/working-backwards-pr-faq• How LinkedIn became interesting: The inside story | Tomer Cohen (CPO at LinkedIn): https://www.lennysnewsletter.com/p/how-linkedin-became-interesting-tomer-cohen• Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital): https://www.lennysnewsletter.com/p/making-time-for-what-matters-jake• Identify your bullseye customer in one day | Michael Margolis (UX Research Partner at Google Ventures): https://www.lennysnewsletter.com/p/finding-your-bullseye-customer-michael-margolis• Chandra's flow chart: https://docs.google.com/document/d/1SLmQ0oRFadzJnNM3MJetnLUvB18U4W4GXU4KtJ2ujEQ/edit?tab=t.0• Chandra's strategy template: https://docs.google.com/document/d/1iNeYUaMnpicvkpVZO-gj9cCxLeHfWN0xtGm_QoxgemE/edit?tab=t.0#heading=h.5d3jz6v86yrs• Zynga: https://www.zynga.com/• David Foster Wallace's quote about water: https://www.goodreads.com/quotes/97082-there-are-these-two-young-fish-swimming-along-and-they• Oculus: https://en.wikipedia.org/wiki/Oculus• Elon Musk's quote: https://www.youtube.com/shorts/wf8TadbGYok• Concept car: https://en.wikipedia.org/wiki/Concept_car• Acquired podcast: The Mark Zuckerberg interview: https://www.acquired.fm/episodes/the-mark-zuckerberg-interview• Armand Ruiz on LinkedIn: https://www.linkedin.com/in/armand-ruiz/• What is a multi-armed bandit? Full explanation: https://amplitude.com/explore/experiment/multi-armed-bandit• IF on Prime Video: https://www.amazon.com/IF-John-Krasinski/dp/B0CW19SCVW• Dune: Part 2 on AppleTV+: https://tv.apple.com/us/movie/dune-part-two/umc.cmc.363aycnv6vy9qgekvew6fveb9• Dune Prophecy on Max: https://www.max.com/shows/dune-prophecy-2024/57660b16-a32a-476f-89da-3302ac379e91• Capybara Go on the App Store: https://apps.apple.com/ph/app/capybara-go/id6596787726• Bluesky: https://bsky.app/• Steve Jobs: The Lost Interview on Prime Video: https://www.amazon.com/Steve-Jobs-Lost-Interview/dp/B01IJD1BES—Recommended books:• The Art of War: https://www.amazon.com/Art-War-Sun-Tzu/dp/1599869772• Competitive Strategy: Techniques for Analyzing Industries and Competitors: https://www.amazon.com/Competitive-Strategy-Techniques-Industries-Competitors/dp/0684841487/• Good Strategy Bad Strategy: The Difference and Why It Matters: https://www.amazon.com/Good-Strategy-Bad-Difference-Matters/dp/0307886239/• Playing to Win: How Strategy Really Works: https://www.amazon.com/Playing-Win-Strategy-Really-Works/dp/142218739X• Make Time: How to Focus on What Matters Every Day: https://www.amazon.com/Make-Time-Focus-Matters-Every/dp/0525572422• Sprint: https://www.amazon.com/SPRINT-Jake-Zeratsky-Knapp/dp/0593076117• Walt Disney: The Triumph of the American Imagination: https://www.amazon.com/Walt-Disney-Triumph-American-Imagination/dp/0679757473• Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration: https://www.amazon.com/Creativity-Inc-Expanded-Overcoming-Inspiration/dp/0593594649/• The Ten Faces of Innovation: Strategies for Heightening Creativity: https://www.amazon.com/dp/0385512074—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

Drew Houston is the co-founder and CEO of Dropbox. Under his leadership, Dropbox has grown from a simple idea to a service used by over 700 million registered users globally, with a valuation exceeding $9 billion. Drew has led Dropbox through multiple phases, from explosive viral growth, to battling all the tech giants at once, to reinventing the company for the future of work. In our conversation, he opens up about:• The three eras of Dropbox's growth and evolution• The challenges he's faced over the past 18 years• What he learned about himself• How he's been able to manage his psychology as a founder• The importance of maintaining your learning curve• Finding purpose beyond metrics and growth• The micro, macro, and meta aspects of building companies• Much more—Brought to you by:• Paragon—Ship every SaaS integration your customers want• Explo—Embed customer-facing analytics in your product• Vanta—Automate compliance. Simplify security—Find the transcript at: https://www.lennysnewsletter.com/p/behind-the-founder-drew-houston-dropbox—Where to find Drew Houston:• X: https://x.com/drewhouston• LinkedIn: https://www.linkedin.com/in/drewhouston/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Drew and Dropbox(04:44) The three eras of Dropbox(07:53) The first era: Viral growth and early success(14:19) The second era: Challenges and competition(20:49) Strategic shifts and refocusing(29:36) Personal reflections and leadership lessons(40:19) Unlocking mindfulness and building support systems(43:14) The Enneagram test(50:35) The challenges of being a founder CEO(58:11) The third era: Rebooting the team and core business(01:22:41) Lessons and advice for aspiring founders(01:27:46) Balancing personal and professional growth(01:42:38) Final reflections and future outlook—Referenced:• Dropbox: https://www.dropbox.com/• Y Combinator: https://www.ycombinator.com/• Paul Graham's website: https://www.paulgraham.com/• Hacker News: https://news.ycombinator.com/• Arash Ferdowsi on LinkedIn: https://www.linkedin.com/in/arashferdowsi/• Sequoia Capital: https://www.sequoiacap.com/• Pejman Nozad on LinkedIn: https://www.linkedin.com/in/pejman/• Mike Moritz on LinkedIn: https://www.linkedin.com/in/michaelmoritz/• TechCrunch Disrupt: https://techcrunch.com/events/tc-disrupt-2024/• Dropbox viral demo: https://youtu.be/7QmCUDHpNzE• Digg: https://digg.com/• Reddit: https://www.reddit.com/• Hadi and Ali Partovi: https://www.partovi.org/• Zynga: https://www.zynga.com/• Steve Jobs announces Apple's iCloud: https://www.youtube.com/watch?v=ilnfUa_-Rbc• Dropbox Carousel: https://en.wikipedia.org/wiki/Dropbox_Carousel• Dropbox Is Buying Mega-Hyped Email Startup Mailbox: https://www.businessinsider.com/dropbox-is-buying-mega-hyped-email-startup-mailbox-2013-3• 5 essential questions to craft a winning strategy | Roger Martin (author, advisor, speaker): https://www.lennysnewsletter.com/p/the-ultimate-guide-to-strategy-roger-martin• Intel: https://www.intel.com/• Gordon Moore: https://en.wikipedia.org/wiki/Gordon_Moore• Netscape: https://en.wikipedia.org/wiki/Netscape• Myspace: https://en.wikipedia.org/wiki/Myspace• Bill Campbell: https://en.wikipedia.org/wiki/Bill_Campbell_(business_executive)• Enneagram type descriptions: https://www.enneagraminstitute.com/type-descriptions/• The Myers-Briggs Type Indicator: https://www.themyersbriggs.com/en-US/Products-and-Services/Myers-Briggs• Brian Chesky's new playbook: https://www.lennysnewsletter.com/p/brian-cheskys-contrarian-approach• Ben Horowitz on X: https://x.com/bhorowitz• Why Read Peter Drucker?: https://hbr.org/2009/11/why-read-peter-drucker• GitLab: https://about.gitlab.com/• Automattic: https://automattic.com/• Dropbox Dash: https://www.dash.dropbox.com/• Welcome Command E to Dropbox: https://blog.dropbox.com/topics/company/welcome-command-e-to-dropbox-• StarCraft: https://en.wikipedia.org/wiki/StarCraft_(video_game)• Procter & Gamble and the Beauty of Small Wins: https://hbr.org/2009/10/the-beauty-of-small-wins• Teaching Smart People How to Learn: https://hbr.org/1991/05/teaching-smart-people-how-to-learn—Recommended books:• Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business: https://www.amazon.com/Guerilla-Marketing-Inexpensive-Strategies-Business/dp/0618785914• Playing to Win: How Strategy Really Works: https://www.amazon.com/Playing-Win-Strategy-Really-Works/dp/142218739X• High Output Management: https://www.amazon.com/High-Output-Management-Andrew-Grove/dp/0679762884/• Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company: https://www.amazon.com/Only-Paranoid-Survive-Exploit-Challenge/dp/0385483821• Zone to Win: Organizing to Compete in an Age of Disruption: https://www.amazon.com/Zone-Win-Organizing-Compete-Disruption/dp/1682302113• Warren Buffett's books: https://www.amazon.com/warren-buffett-Books/s?k=warren+buffett&rh=n%3A283155• Poor Charlie's Almanack: The Essential Wit and Wisdom of Charles T. Munger: https://www.amazon.com/Poor-Charlies-Almanack-Essential-Charles/dp/1953953239• Invent and Wander: The Collected Writings of Jeff Bezos: https://www.amazon.com/Invent-Wander-Collected-Writings-Introduction/dp/1647820715/• The 15 Commitments of Conscious Leadership: A New Paradigm for Sustainable: https://www.amazon.com/15-Commitments-Conscious-Leadership-Sustainable-ebook/dp/B00R3MHWUE—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

Are you still relying on traditional strategic planning for your business? It might be time for a change! In this conversation, we dive into the revolutionary concepts from the bestselling book, The Emergent Strategy and the Death of Strategic Planning. Discover why the old methods are no longer effective and how adopting an emergent strategy can drive your company towards profitable growth.

Want to build your best team ever? Join 25,000+ who receive these insights in my free newsletter: https://davidburkus.com/podcastDo you ever feel like you're stuck in the middle of every little issue on your team? Whether it's two coworkers not getting along or someone not pulling their weight, somehow it always ends up on your plate. Sound familiar?In this video, I'm breaking down why that happens—and, more importantly, how you can fix it. Spoiler: great managers don't solve every single problem their team throws at them. Instead, they create a culture where the team holds each other accountable. I'll show you how to do exactly that, with real-world strategies you can start using today.Oh, and I've got a great story for you about Roger Martin (one of my personal leadership heroes) and how he handled this exact problem. Trust me, it's a game-changer.If you're ready to stop playing referee and start actually leading, hit play! And hey, if you like what you hear, don't forget to subscribe and join our newsletter (link below) for even more ways to build your best team ever.00:00 Tired of being the middleman for the team?00:28 Meet David Burkus00:47 Don't Jump in Immediately01:48 “Let's Go Talk to Them Directly.”03:35 Bow Out Gracefully, and Quickly 04:20 “Recreational Complaining”04:52 Set Clear Expectations with Team Huddles//ABOUT DAVIDOne of the world's leading business thinkers, David Burkus' forward-thinking ideas and bestselling books are helping leaders and teams do their best work ever.He is the best-selling author of four books about business and leadership. His books have won multiple awards and have been translated into dozens of languages. His insights on leadership and teamwork have been featured in the Wall Street Journal, Harvard Business Review, USAToday, Fast Company, the Financial Times, Bloomberg BusinessWeek, CNN, the BBC, NPR, and CBS This Morning. Since 2017, Burkus has been ranked as one of the world's top business thought leaders by Thinkers50. As a sought-after international speaker, his TED Talk has been viewed over 2 million times. He's worked with leaders from organizations across all industries including Google, Stryker, Fidelity, Viacom, and even the US Naval Academy.A former business school professor, Burkus holds a master's degree in organizational psychology from the University of Oklahoma, and a doctorate in strategic leadership from Regent University.//SPEAKINGLike what you heard? Find more on David's speaking page (and find out about bringing him to your company or event) at https://davidburkus.com/keynote-speaker///CONNECT+ LinkedIn: https://www.linkedin.com/in/davidburkus/+ Twitter: http://www.twitter.com/davidburkus+ Facebook: http://www.FB.com/DrDavidBurkus + Instagram: https://www.instagram.com/DavidBurkus

Your host, Catherine Cantey, talks with Co-Founder and CEO of RockBox Fitness, and Co-Founder of beem® Light Sauna, Roger Martin.In this episode, we sit down with a corporate veteran turned entrepreneur who shares his journey from climbing the corporate ladder in the pharmaceutical industry to finding his true passion in wellness and fitness. After spending 25 years in corporate America, he made a bold shift to focus on health, self-care, and fitness, building businesses around his values. Tune in for a dynamic conversation on entrepreneurship, wellness, and the future of fitness.We talk about:-Proactive Health and Wellness-Entrepreneurship and Business Building-The Role of AI in Lead Nurturing for BusinessesTo learn more about Roger's work, visit RealRogerMartin.Com.If you'd like to be a guest on The Business Vitality® podcast, click HERE.For more information, visit CatherineCantey.com.

"You can't analyze your way into something new," says today's guest. Over the course of a career spanning four decades, Roger Martin has been a management consultant, an influential business strategy thinker and author, as well as the Dean of the Rotman School of Management at University of Toronto. He advises CEOs of global companies such as Ford, Proctor & Gamble, and Lego. He is well known for developing and exploring the concept of "integrative thinking" in management problem solving and for troubling conventional management wisdom as he does in his book, A New Way to Think: Your Guide to Superior Management Effectiveness. In this episode, recorded in 2021, Martin challenges the relentless drive for efficiency and advocates for a re-think in approach.

Send us a textRoger Martin's journey from a 25-year career in the pharmaceutical industry to becoming the CEO of Rockbox Fitness is nothing short of inspiring. In our latest episode, Roger shares his motivations for leaving corporate America to pursue entrepreneurship, focusing on creating generational wealth and owning his destiny. Explore the strategic expansion of Rockbox Fitness, a rapidly growing national franchise, and the introduction of Beam Light Sauna, a wellness franchise offering private infrared sauna suites. Roger's story is a testament to the power of balancing authenticity with strategic business growth.Discover the intricacies of franchising with insights from Roger, who successfully navigated the complexities of expanding a business model. Learn about the critical aspects of franchise development, from competitive royalty rates and regulatory compliance to the importance of detailed standard operating procedures. With personal anecdotes and experiences, Roger reveals how leveraging external expertise and understanding key business functions can drive growth and secure a successful exit strategy. His practical advice is invaluable for aspiring entrepreneurs and seasoned business leaders alike.Leadership challenges and the importance of effective partnerships are at the heart of this episode. Roger discusses how diverse skill sets and networks can enhance business collaborations, while self-reliance and strategic hiring can be more rewarding than sharing equity. He also touches on the significance of mental health initiatives, drawing from his journey and personal projects. Join us as we express our appreciation for Roger's insights, leaving you motivated by his winning mindset and commitment to continuous growth.Roger's book:"AN INSIDER'S GUIDE TO BUSINESS: SECRETS FROM AN ENTREPRENEUR'S PLAYBOOK"CONNECT WITH ROGER!Thrive More with Roger Martin (Podcast)instagram.com/realrogermartinthrivemorebrands.comThis episode is brought to you by Premier Ridge Capital.Sign Up for our Newsletter and get our FREE E-Book where you'll learn everything you need to know about creating financial freedom through multifamily syndication.Visit www.premierridgecapital.com now! Introducing the 60 Day Deal Finder!Visit: www.MartinREIMastery.comUse the Coupon Code: WEALTHYAFfor 20% off! This episode is brought to you by Premier Ridge Capital.Build Generational Wealth As A Passive Investor In Multifamily Real Estate Syndication!Visit www.premierridgecapital.com to find out more.Support the show

Anneka Gupta is the Chief Product Officer at Rubrik, a leading B2B cybersecurity company. She previously spent 11 years at LiveRamp, where she was the President and Head of Product and Platforms leading product development and go-to-market operations and strategy. Anneka also sits on the board of directors for Tinuiti and teaches product management at Stanford University. In our conversation, we discuss:• Navigating “founder mode” dynamics in organizations• Navigating difficult personalities and aligning teams• The PM skill of summarization• Giving and receiving hard feedback effectively• The value of a positive mindset• Tips for breaking into product management• Much more—Brought to you by:• The Enterprise Ready Conference — For B2B leaders building enterprise SaaS• Command AI — AI-powered user assistance for modern products and impatient users• Eppo — Run reliable, impactful experiments—Find the transcript at: https://www.lennysnewsletter.com/p/becoming-more-strategic-anneka-gupta—Where to find Anneka Gupta:• X: https://x.com/annekagupta• LinkedIn: https://www.linkedin.com/in/annekagupta—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Anneka Gupta(01:43) Key mindsets for success(05:30) Managing energy for optimal performance(09:05) Founder mode(18:26) Becoming more strategic(27:54) The importance of decision-making(37:18) Navigating difficult personalities(41:38) Techniques for giving and receiving feedback(51:01) Transitioning into product management(54:56) Advice for aspiring product managers(59:39) Leveraging AI tools in product management(01:01:27) The power of a positive mindset(01:04:30) Lightning round—Referenced:• Founder Mode: https://paulgraham.com/foundermode.html• Building a long and meaningful career | Nikhyl Singhal (Meta, Google): https://www.lennysnewsletter.com/p/building-a-long-and-meaningful-career• The Skip community: https://www.linkedin.com/company/skip-community/• Rubrik: https://www.rubrik.com/• 5 essential questions to craft a winning strategy | Roger Martin (author, advisor, speaker): https://www.lennysnewsletter.com/p/the-ultimate-guide-to-strategy-roger-martin• Playing to Win: How Strategy Really Works: https://www.amazon.com/Playing-Win-Strategy-Really-Works/dp/142218739X• Thinking like a gardener not a builder, organizing teams like slime mold, the adjacent possible, and other unconventional product advice | Alex Komoroske: https://www.lennysnewsletter.com/p/unconventional-product-advice-alex-komoroske• Acquired podcast interviews Zuckerberg in San Francisco: https://transistor.fm/acquired-live/• Hema Mohan on LinkedIn: https://www.linkedin.com/in/hemamohan/• Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity: https://www.amazon.com/Radical-Candor-Kick-Ass-Without-Humanity/dp/1250103509• Radical Candor: From theory to practice with author Kim Scott: https://www.lennysnewsletter.com/p/radical-candor-from-theory-to-practice• LiveRamp: https://liveramp.com/• Product Management class at Stanford: https://www.gsb.stanford.edu/experience/learning/experiential-learning/action-learning-program/product-management• Figma: https://www.figma.com/• Dovetail: https://try.dovetail.com/• The Remarkable Advantage of Abundant Thinking: https://review.firstround.com/the-remarkable-advantage-of-abundant-thinking/• The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers: https://www.amazon.com/Hard-Thing-About-Things-Building/dp/0062273205• Brandon Sanderson's books: https://www.amazon.com/stores/Brandon-Sanderson/author/B001IGFHW6• Fallout on Prime Video: https://www.amazon.com/dp/B0CN4HV16N• Thunderbolt 4 ( 3-meter cable): https://www.apple.com/shop/product/MW5H3AM/A/thunderbolt-4-usb%E2%80%91c-pro-cable-3-m• Isaac Asimov: https://en.wikipedia.org/wiki/Isaac_Asimov• The complete Foundation series: https://www.amazon.com/Complete-Asimovs-Foundation-Foundations-Prelude/dp/B01EFDEMS8—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

Roger Martin has built a 30-year career in sales, marketing, and C-level leadership. He is the Co-Founder and CEO of two national franchise brands, RockBox Fitness and beem® Light Sauna, as well as various other businesses. Roger has led teams as large as 500 people, and knows the importance of clear and high impact communication. He has extensively studied human behavior and persuasion and influence throughout his career, and has trained thousands of people on how to communicate more effectively and inspirationally. He is the host of the ThriveMore with Roger Martin podcast and recently launched his book, "An Insider's Guide to Business: Secrets from An Entrepreneur's Playbook." Roger's links: Website: https://thrivemorebrands.com/ Instagram: https://www.instagram.com/realrogermartin Facebook: https://www.facebook.com/realrogermartin LinkedIn: www.linkedin.com/in/realrogermartin Podcast: https://www.youtube.com/channel/UCfxlhfZV_qCOvvCT-WcBUXA Book Recs: (Roger's book!) AN INSIDER'S GUIDE TO BUSINESS: SECRETS FROM AN ENTREPRENEUR'S PLAYBOOK https://amzn.to/4c8EDVO How to Win Friends and Influence People https://amzn.to/3Ky9TS8 Dotcom Secrets https://amzn.to/4aY9HXq Expert Secrets https://amzn.to/3wU40vH Traffic Secrets https://amzn.to/45aCEOu $100M Offers: How to Make Offers So Good People Feel Stupid Saying No https://amzn.to/4aY9Ry0 $100M Leads: How to Get Strangers to Want to Buy Your Stuff https://amzn.to/3Vei2Ak Play Nice but Win: A CEO's Journey from Founder to Leader https://amzn.to/3x8lGUf The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company https://amzn.to/45chsaG Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration https://amzn.to/3VabtPg That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea https://amzn.to/3yO0Muh The Impatient Entrepreneur's links: Facebook https://www.facebook.com/TheImpatientEntrepreneurPod LinkedIn https://www.linkedin.com/company/theimpatiententrepreneurpod/ Instagram https://www.instagram.com/theimpatiententrepreneurpod/ YouTube https://www.youtube.com/@TheImpatientEntrepreneurPod Online www.theimpatiententreprenerpod.com Connect with us https://www.theimpatiententrepreneurpod.com/contact Kwedar & Co.'s links: Facebook https://www.facebook.com/kwedarco LinkedIn https://www.linkedin.com/company/kwedarco Instagram https://www.instagram.com/kwedarco YouTube https://www.youtube.com/@KwedarCo Online www.kwedarco.com Connect with us: https://www.kwedarco.com/book-consultation

#122 Too Late to Shift Your Life Goals? From Corporate Exec to Health and Fitness Mogul: Blueprint for Success with Roger Martin Ever wondered what it takes to leave a high-flying corporate job and build a business empire from the ground up? In this episode, we're joined by Roger Martin, a seasoned entrepreneur with a 30-year career spanning sales, marketing, and C-level leadership. Roger's inspiring journey from the world of corporate America and Big Pharma to becoming the Co-Founder and CEO of RockBox Fitness and beem® Light Sauna is nothing short of incredible.  In this must-listen episode, Roger emphasizes the importance of taking control of your own destiny and working towards your life dreams. His journey proves that it's never too late to re-invent your life. Having led teams as large as 500 people, Roger knows the importance of clear, high-impact communication. He delves into his extensive study of human behavior, persuasion, and influence, sharing insights on how he has trained thousands of individuals to communicate more effectively and inspirationally.  As the host of the ThriveMore with Roger Martin podcast, he continues to share his wealth of knowledge, and his newly launched book, "An Insider's Guide to Business: Secrets from An Entrepreneur's Playbook," offers listeners a deeper dive into the secrets that have fueled his success. Roger's mission to revolutionize the fitness industry through RockBox Fitness aims to make workouts enjoyable and engaging, helping people invest in their health meaningfully. His story is a testament to the power of courage, clear communication, and a relentless pursuit of personal goals.  Whether you're contemplating a major career shift or looking for ways to communicate more effectively in your current role, this episode is packed with actionable insights and inspiration. Don't miss this episode with Roger Martin, and discover how you, too, can thrive more in your personal and professional life. **Subscribe now and leave us a review to let us know how you like Pretty Well!** Want to connect with Roger? Website: www.realrogermartin.com Instagram: @realrogermartin  LinkedIn: https://www.linkedin.com/in/realrogermartin  YouTube: https://youtube.com/@ThriveMorewithRogerMartin The primary purpose of The Pretty Well Podcast being to educate. This content is for informational and educational purposes only. It is not intended to provide medical advice nor to take the place of such advice or treatment from a personal physician. By listening to this content, you agree to consult your own physician or qualified health professional regarding specific health questions. Neither Lisa Smith, The Pretty Well Podcast, nor any guest takes responsibility for possible health consequences of any person or persons following the information in this educational content. All listeners of this content, especially those who are pregnant or taking prescription or over-the-counter medications, should consult their physicians before beginning any nutrition, supplement, or lifestyle program. The Pretty Well Podcast is for private non-commercial use and our guests do not necessarily reflect any agency, organization, or company that they work for. In addition, opinions of interview guests do not necessarily reflect the opinions of Lisa Smith and/or The Pretty Well Podcast. This content is not guaranteed to be correct, complete, or up to date.

The Emergent Approach to Strategy with Peter Compo: A Deep Dive into Adaptive Systems In this episode, we welcome Peter Compo, author of 'The Emergent Approach to Strategy,' to discuss the chronic failures in strategic planning and how his new book aims to redefine strategy through the lens of complex adaptive systems. Peter explains the importance of moving away from traditional planning methods and embracing an agile, emergent approach that focuses on adaptability and real-time guidance. Drawing from 25 years of experience in corporate America, including his tenure at DuPont, Peter provides practical insights into how organizations can raise their probability of success by understanding and addressing the real bottlenecks to achieving aspirations. We explore key concepts from his book, such as the triad of aspirations, bottlenecks, and strategy, and the role of rules and constraints in fostering innovation. With a mix of theory and practical application, this episode is a must-listen for corporate leaders, business strategists, and anyone interested in innovation and strategic planning. 00:00 Introduction to Strategy Failures 01:32 Guest Introduction: Peter Compo 02:06 Elevator Pitch: New Theory of Strategy 07:29 The Role of Discipline in Innovation 07:47 Music and Corporate Strategy 12:46 Challenges in Strategy Execution 14:00 The Misunderstanding of Strategy 17:43 Planning Under Uncertainty 21:30 The Importance of Adaptive Strategy 35:57 Emergent Strategy and Mintzberg's Teachings 36:44 Deliberate vs. Emergent Strategy 37:55 Understanding Strategic Constraints 39:24 Exploring Different Strategic Approaches 41:33 Overview of Strategy Concepts 43:12 Defining Strategy Across Fields 47:18 The Role of Rules in Strategy 52:22 The Triad of Aspiration, Bottleneck, Strategy 01:02:45 Consulting and Real-World Applications 01:07:22 Conclusion and Resources   Link to Frank Barrett's episode “Yes to the Mess” part 1 and 2:    Link to Peter's website:   Link to Peter's Music:   Link to Aidan McCullen for Keynotes, workshops and event MC:   Find us on Substack for Shownotes and competitions: strategy, innovation, complex adaptive systems, Peter Compo, Aidan McCullen, DuPont, emergent approach, strategy definition, corporate strategy, business strategy, adaptive systems, strategy framework, Roger Martin, Michael Porter, Mintzberg, Charlie Parker, jazz improvisation, creativity in strategy, bottleneck, aspirations, goals, execution, discipline in strategy, innovation challenges, long-term planning, organizational change, innovation process, strategic planning, decision making, business leadership, corporate America

In today's episode, I sit down with Roger Martin from the ThriveMore podcast to discuss the power of giving and the journey to a mindset of abundance. Roger and I explore how shifting from a scarcity mindset to one of value addition can transform your life and career. We talk about the importance of asking for help, living with patience, and the practice of finding light, love, and lessons in everyday activities. This conversation reveals how adopting these principles can lead to exponential growth and fulfillment in all aspects of life. Learn more about your ad choices. Visit megaphone.fm/adchoices

Join Ed Parcaut on the Inner Edison Podcast as he sits down with Roger Martin, co-founder and CEO of Rockbox Fitness and board member of Beamlight Sauna. In this episode, Roger shares his incredible journey from 25 years in the pharmaceutical industry to becoming a leading entrepreneur in the fitness realm. Learn about the pivotal moments that made Roger switch gears, his insights into effective hiring and leadership, and the unique fitness concept behind Rockbox Fitness. Discover how Roger leverages his vast experience in sales and marketing to help people prioritize their health and make smarter decisions. Whether it's through Rockbox's innovative fitness studios or his newly published book, "An Insider's Guide to Secrets from an Entrepreneur's Playbook," Roger provides invaluable advice for budding entrepreneurs and fitness enthusiasts alike. Don't miss this engaging conversation covering the importance of fitness, the nuances of hiring and firing, and the psychological aspects of weight loss. Plus, get a sneak peek into the Rockbox experience, a franchise revolutionizing the way we think about fitness. 

Roger Martin is one of the world's leading experts on strategy and the author of Playing to Win, one of the most beloved books on strategy. He's written extensively for the Harvard Business Review; consulted for dozens of Fortune 500 companies, including P&G, Lego, and Ford; and written 11 other books. In our conversation, we discuss:• The five key questions you need to answer to develop an effective strategy• Why most companies get strategy wrong• How to avoid “playing to play” instead of playing to win• Real-world strategy examples from Procter & Gamble, Southwest Airlines, Lego, and Figma• How to think about differentiation vs. low cost• Shortcomings of current strategy education• Much more—Brought to you by:• Webflow—The web experience platform• WorkOS—Modern identity platform for B2B SaaS, free up to 1 million MAUs• Cycle—Your feedback hub, on autopilot—Find the transcript at: https://www.lennysnewsletter.com/p/the-ultimate-guide-to-strategy-roger-martin—Where to find Roger Martin:• X: https://x.com/RogerLMartin• LinkedIn: https://www.linkedin.com/in/roger-martin-9916911a9/• Website: https://rogerlmartin.com/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Roger's background(02:20) The importance of strategy(07:00) Challenges in developing strategy(08:30) Critique of modern strategy education(14:00) Hamilton Helmer and Richard Rumelt(17:40) Defining strategy(19:12) The Strategy Choice Cascade(23:20) Playing to win vs. playing to play(24:57) Examples of strategic success(30:49) Differentiation and moats(40:23) Applying strategy to real-world scenarios(43:47) Customer-centric strategy(44:45) Defining the market and product(45:59) Value chain and distribution(48:28) Cost leadership vs. differentiation(53:16) Capabilities and management systems(57:14) Competitive advantage and market positioning(01:02:41) Counterpositioning and fault lines(01:05:53) Adapting to AI and market changes(01:14:11) Betterment over perfection(01:18:42) Final thoughts on strategy—Referenced:• Nearly 10% of S&P 500 CEOs are alumni of Procter & Gamble: https://www.bizjournals.com/cincinnati/news/2023/02/06/10-of-s-p-500-ceos-pg.html• FigJam: https://www.figma.com/figjam/• Figma: https://www.figma.com/• What Is Resource-Based Theory?: https://www.igi-global.com/dictionary/the-impact-of-technological-governance-and-political-capabilities-on-firms-performances-under-economic-turbulence/67915• Michael Porter on LinkedIn: https://www.linkedin.com/in/professorporter/• Competitive Strategy: Techniques for Analyzing Industries and Competitors: https://www.amazon.com/Competitive-Strategy-Techniques-Industries-Competitors/dp/0684841487• VRIO Framework Explained: https://strategicmanagementinsight.com/tools/vrio/• Business strategy with Hamilton Helmer (author of 7 Powers): https://www.lennysnewsletter.com/p/business-strategy-with-hamilton-helmer• Good Strategy, Bad Strategy | Richard Rumelt: https://www.lennysnewsletter.com/p/good-strategy-bad-strategy-richard• 7 Powers: The Foundations of Business Strategy: https://www.amazon.com/7-Powers-Foundations-Business-Strategy/dp/0998116319• Boston Consulting Group: https://www.bcg.com/• Bruce Henderson: https://en.wikipedia.org/wiki/Bruce_Henderson• Lego: https://www.lego.com• Vanguard: https://investor.vanguard.com/• Southwest Airlines: https://www.southwest.com/• How Amazon Managed to Dethrone Walmart: https://www.nytimes.com/interactive/2021/08/20/technology/how-amazon-beat-walmart.html• GM Lost a 10-Year Battle with Tesla, Pulling the Plug on a Long Line of EVs: https://www.forbes.com/sites/brookecrothers/2023/07/09/gm-killed-its-electric-cars-and-lost-a-10-year-battle-with-tesla/• Westlaw: https://www.westlawinternational.com/• What Is an Economic Moat? Why Warren Buffett Says It Matters for Investors: https://finance.yahoo.com/news/economic-moat-why-warren-buffett-160046125.html• Salomon Brothers: https://en.wikipedia.org/wiki/Salomon_Brothers• US Airways: https://en.wikipedia.org/wiki/US_Airways• Four Seasons: https://www.fourseasons.com/• Michael Dell on LinkedIn: https://www.linkedin.com/in/mdell/• Bill Gates on LinkedIn: https://www.linkedin.com/in/williamhgates/• Mandarin Oriental: https://www.mandarinoriental.com/en/• Continental Lite: https://en.wikipedia.org/wiki/Continental_Lite• Ted (airline): https://en.wikipedia.org/wiki/Ted_(airline)• Case Study: Oil of Olay: https://www.studocu.com/es/document/universidad-de-murcia/estrategia-de-marketing/case-study-old-of-olay/95079369• AG Lafley on LinkedIn: https://www.linkedin.com/in/ag-lafley-2381b3201/• Jack Bogle: https://en.wikipedia.org/wiki/John_C._Bogle• Seven Ways Windows 95 Changed the World: https://www.forbes.com/sites/ianmorris/2015/08/24/windows-95-changed-the-world/• Where to Start with Strategy? Focus on Betterment: https://rogermartin.medium.com/where-to-start-with-strategy-bae40506304c• Brick by brick: The man who rebuilt the house of Lego shares his leadership secrets: https://www.washingtonpost.com/news/on-leadership/wp/2016/12/08/brick-by-brick-the-man-who-rebuilt-the-house-of-lego-shares-his-leadership-secrets/• A New Way to Think: Your Guide to Superior Management Effectiveness: https://www.amazon.com/New-Way-Think-Management-Effectiveness/dp/164782351X/• Playing to Win: How Strategy Really Works: https://www.amazon.com/Playing-Win-Strategy-Really-Works/dp/142218739X• The Design of Business: Why Design Thinking Is the Next Competitive Advantage: https://www.amazon.com/Design-Business-Thinking-Competitive-Advantage/dp/1422177807• The Opposable Mind: How Successful Leaders Win Through Integrative Thinking: https://www.amazon.com/Opposable-Mind-Successful-Integrative-Thinking/dp/1422118924• When More Is Not Better: Overcoming America's Obsession with Economic Efficiency: https://www.amazon.com/When-More-Not-Better-Overcoming/dp/1647820065—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

Recently, Dave was interviewed by Roger Martin, CEO and Founder of RockBox Fitness, Beem Light Sauna and Leverage Nutrition. Roger asks Dave some great questions about business, leadership, accountability, parenting and tons more!