Multiply You Podcast

Christian Allan is the Owner and Operator of Tailor Made Pest Control, which provides pest control services tailored to clients' specific needs. Christian and his team employ an assessment-based pest management (APM) methodology, which ensures each approach is customized for the unique characteristics of clients' homes and the nature of the pest issues they face. As a dedicated professional, he immersed himself in the pest control industry for eight years before founding Tailor Made Pest Control. In this episode… Most pest control businesses acquire customers through word-of-mouth. But in the digital age, many have started leveraging social media to advertise their services and promote their brands. What are some fundamental social media strategies you can implement, and what should you avoid when executing them? As a regular Facebook user, pest control entrepreneur Christian Allan advertised his business in numerous groups to build initial awareness. After acquiring his first customers, Christian began posting DIY blog posts on Facebook, Instagram, and LinkedIn four times a day to gain authority in the market. But when creating a website, he utilized copyrighted images from the internet, prompting a substantial fee. To avoid similar mistakes, it's crucial to conduct the appropriate research before launching websites or campaigns. Listen to this episode of the Multiply You Podcast as Austin Clark interviews Christian Allan, the Owner and Operator of Tailor Made Pest Control, about social media marketing for pest control businesses. Christian talks about his experience as an eight-year veteran of the pest control industry, his most respected peers in the space, and tips for launching a pest control company.

Israel Alvarez is the Owner and Operator of Insight Pest Management, a full-service pest and termite company. With 20 years of sales, management, and development experience, he has worked in national-level residential and commercial pest control. Israel is an Associate Certified Entomologist and holds a pest control operator license. He serves as the Vice Chair of the Pest Control Operators California-Ventura District and mentors other new pest control business owners.  In this episode… In the pest control space, transitioning from an employee to an entrepreneur is a difficult yet enlightening venture. You go from gaining valuable industry knowledge to managing operations, teams, finances, and regulatory compliance. How can you transition seamlessly into owning, operating, and scaling a reputable pest control company? After leaving the commercial pest control space to launch a business, Israel Alvarez discovered the contrasts between growing an established brand under a leadership team and building a company from scratch. As an emerging entrepreneur, finances take precedence over revenue growth, so you must identify a median price point and perform quality services to complement it. As the regulatory environment becomes increasingly stringent, Israel advises educating and communicating with customers about safe, alternative pest control products. In this episode of the Multiply You Podcast, Austin Clark welcomes Israel Alvarez, the Owner and Operator of Insight Pest Management, who shares insider tips for launching and sustaining a pest control business. Israel shares the pivotal challenges he faced starting Insight Pest Management, his lessons learned from working at Terminix, and his company's most monumental successes.

Lincoln Hall is the President of Briostack, which offers software for pest control businesses. As a data-driven leader, he specializes in SaaS, operational efficiency, customer relations, and strategic planning. Before Briostack, Lincoln was the Chief Operating Officer of Sage Pest Control, where he helped establish a strategic vision, build the customer service and accounting departments, and grow the company into a stable and profitable enterprise.  In this episode… With customer service and experiences becoming increasingly valued in the pest control space, businesses are looking for solutions to manage workflow and streamline services. How can you integrate best-in-class software to grow your company? Pest control business software can be optimized to include customizable and full-service operating systems to manage your organization effectively. This includes complex scheduling, human resources, customer relationship management, and payroll. You can even evaluate options to select a tech stack that aligns with your business goals. When integrating this technology, data-driven entrepreneur Lincoln Hall recommends personalizing customer experiences to build valuable relationships. In today's episode of the Multiply You Podcast, Austin Clark hosts Lincoln Hall, Briostack's President, who explains how pest control companies can leverage software to enhance business operations. Lincoln describes Briostack's value proposition, the evolution of business software into fully integrated tech stacks, and how Briostack distributes its services across pest control verticals.

Jodi Ashby is the Owner of Truckee Meadows Pest Control, which delivers top-tier pest control services to home and business owners in Reno, Nevada. Truckee Meadows also offers nuisance wildlife trapping, bird and bat exclusion, and termite services. Before founding Truckee Meadows with her husband, Jodi was the Director of Marketing at Rob Wolf and Associates and a distributor at It Works! Global. In this episode… Many pest control business owners strive to gain immediate recognition and grow rapidly. But this proves challenging for most mom-and-pop companies struggling to obtain funding and acquire initial customers. Learn the business growth secrets of one small pest control company that became a household name in the first three years. Jodi Ashby didn't want her pest control business to be an ordinary boutique establishment. She wanted to compete with notable brands like Terminix, so she partnered with local associations to sponsor events and produce radio and TV ads. When joining associations to grow your business, Jodi recommends participating in boards and committees to exchange value and build an exceptional reputation.  Tune in to this episode of Multiply You with Austin Clark as he interviews the Owner of Truckee Meadows Pest Control, Jodi Ashby, about the role of community involvement in business growth. Jodi discusses her company's marketing efforts, its talent attraction and retention strategies, and the mission of her nonprofit organization.

Robert (Bob) Sprague is a legal consultant and entomology expert witness with over 40 years of experience in the urban pest control field. He works with people who need expert assessment or wish to pursue legal action regarding damage from pest control applications, chemical spills, or other pest-related issues. Bob uses his entomology background and pest management expertise to resolve pest issues for homeowners, insurance companies, litigation attorneys, government agencies, and more. In this episode… Many situations in pest control can lead to a lawsuit, including wood-destroying organisms, bites and stings, and pesticide misapplication and exposure. What should you do if you're facing a lawsuit (or a potential lawsuit)? As an expert witness and legal consultant, Bob Sprague says that solid communication with clients can go a long way in avoiding a lawsuit. However, if a client won't budge and goes on to file a lawsuit, it's crucial that you keep your records in order, ensure all technicians have proper training, and take photos or videos during an inspection. Above all, contact a third-party expert like Bob, who can help you navigate this tricky situation. In this episode of the Multiply You Podcast, Austin Clark talks with legal consultant and entomology expert witness Bob Sprague. They discuss the best ways to avoid lawsuits, tips to navigate the process should a lawsuit arise, Bob's most shocking cases throughout his career, and his journey to becoming an expert witness.

Scott Sneer is the President of PestLock, which provides environmentally friendly pest control services to the Pacific Northwest. In 1999, Scott found his niche in the pest control industry and joined the Alpha Ecological Pest Control team. He quickly climbed the ranks, helped the company double in size, and eventually became the CEO. When Alpha Ecological sold to Rentokil in 2015, Scott became the Residential Marketing Director. After two years, he went on to become the Chief Sales and Marketing Officer at GRO Outdoor Living. However, Scott's passion for pest control drew him back into the industry, and he started PestLock in 2018.  In this episode… There are a variety of challenges that come with running a company. From growing beyond your small company status to maintaining peace in a family-owned business, many things can weigh you down. Scott Sneer is here to share his insights and help you solve your most difficult business challenges. After working in the pest control industry for over two decades, Scott has been through it all — career shifts, owner disagreements, hiring challenges, and outgrowing an old business model. His best advice for solving major challenges? Play to your strengths, supplement your weaknesses, communicate often, and be genuine. In this episode of the Multiply You Podcast, Austin Clark sits down with Scott Sneer, President of PestLock, to talk about solving challenges and growing a home services business. Scott shares stories from his early days of working in the field, key sales rules to follow, and his advice for running a family business. Stay tuned!

Brad Wolfgram is the Owner of Results Pest Control in Rancho Cordova, California. He's been in the pest control industry since 2013, holding positions such as Sales Representative, Director of Sales and Marketing, and Business Development Manager. Brad and the Results Pest Control team go the extra mile to keep pests out of homes and businesses and are well-known for their outstanding customer service. In this episode… Diving headfirst into entrepreneurship can be a scary endeavor. But that's exactly what Brad Wolfgram did. He used his sales experience and people skills to start three different businesses — one of them during the pandemic! How did he do it? Brad started his pest control company just as COVID-19 blossomed. He was exhilarated by the challenge and realized that if he could make it through this tough time, he could make it through anything. Brad says you just need to believe in yourself, create goals, and focus your mind on these things every morning. In this episode of the Multiply You Podcast, Austin Clark is joined by Brad Wolfgram, Owner of Results Pest Control, to talk about building thriving businesses. Brad shares the story of starting his first company in 1992, why people skills matter in business, his advice for aspiring entrepreneurs, and more.

Michael Bosco is the President of SafeHaven Pest Control, originally founded in 1955 by his family. He was brought up and trained to work as a structural pest specialist but eventually transitioned to lawn care. After 15 years of growing Soils Alive organic lawn care, Michael decided to return to the family business and re-launch the company with a fresh look and purpose.  Michael is ACE-certified and is proud to be the third-generation owner of SafeHaven Pest Control. Outside of the business, he's the President of the Texas Pest Control Association and serves as an executive coach peer group facilitator for McFarlin Stanford. In this episode… No business is an overnight success. Building up your company takes years of diligence, passion, and learning from mistakes. However, you don't have to do it alone. Joining an industry peer group is the perfect way to connect with other business leaders, learn from them, and keep your goals on track.  According to Michael Bosco, being in a peer group is like having your own board of directors. They know your challenges, hold you accountable, and frequently have solutions to similar business struggles. Michael says that peer groups are the most powerful eight hours of his business life — and in this episode, he shares why. Tune in to the Multiply You Podcast as Austin Clark talks with Michael Bosco, President of SafeHaven Pest Control. Michael shares his journey to becoming the third-generation owner of SafeHaven, his successful experiences with peer groups and coaching, and why he believes every business leader should join a peer group.

Joshua Foster is the Executive Director at Zap Termite & Pest Control, which services Sacramento, California, and its surrounding areas. Joshua has been with the company for over five years, helping the team revolutionize pest control treatments and customer service initiatives. Before diving into the pest control space, he spent 12 years working for the city of Sacramento in the water treatment department. In this episode… Most people don't grow up dreaming of becoming a pest control technician. But it's a necessary service, and many people who wind up in the industry love their jobs. So how do you attract talent and foster enthusiasm for pest control? One strategy Joshua Foster uses to make the pest control business exciting is a creative-centered process. Instead of using a cookie-cutter approach to business operations, he ensures team members can use their imagination and unique skill sets to deliver quality service. Additionally, Joshua makes sure employees are paid well, have ample vacation time, and develop strong relationships with the leadership team. In this episode of the Multiply You Podcast, Austin Clark is joined by Joshua Foster, Executive Director at Zap Termite & Pest Control, to talk about tips to make the pest control industry appealing and attract new talent. Joshua also discusses his journey into pest control, the challenges Zap has faced since the pandemic, and his thoughts on the future of pest control.

Dylan O'Donnell is the President of Terrier Technologies, a pest control technology company based in Minneapolis, Minnesota. He's been in the pest control industry for over a decade, previously serving as the Information Services Director for Plunkett's Pest Control. Dylan received his bachelor's in civil engineering and master's in business administration and management from the University of Minnesota. In this episode… After starting his career in the pest control industry, Dylan O'Donnell realized the need for improved technology. So he took matters into his own hands and founded Terrier Technologies to help technicians, business owners, and entire pest control teams operate efficiently and effectively.  With technicians out on jobs all day, it can be difficult to relay information in a timely manner. But what if you could give them the necessary tools and information to help them understand the scope of a job, from scheduling to costs to client preferences? That's exactly what Terrier Technologies does. The company's software eliminates communication gaps to help pest control professionals own their routes, efficiently service customers, and avoid extra office calls.  In this episode of the Multiply You Podcast, Austin Clark sits down with Dylan O'Donnell, the President of Terrier Technologies, to talk about the company's software and how it benefits pest control professionals. Dylan also shares tips for adopting new software and maximizing your tech tools, the evolution of technology in the pest control business, and his strategies for staying on top of industry trends.

Shawn Payne is the Owner of Lakewood Exterminating, a Cleveland-based pest control company that offers child and pet-friendly treatments. After focusing on horticulture in high school and college, Shawn went on to various gardening and groundskeeping jobs. He worked for the city of Cleveland, Rockefeller Park Greenhouse, and NASA Glenn Research Center. After the birth of his first child, Shawn ventured out on his own to start Advantage Landscape Services. He quickly evolved the business into Lakewood Plant and Pest, but after recognizing an overwhelming demand for pest control, Shawn decided to rebrand into Lakewood Exterminating, focusing solely on quality pest control.  In this episode… How do you transition from one industry to another? What does it take to go from employee to business owner? Shawn Payne can tell you. He started out as a horticulturist, working for organizations like Rockefeller Park Greenhouse and NASA. With a growing family, Shawn realized he needed to make a career shift. After starting his own landscaping business, he saw the demand for pest control and transitioned from plants to pests. Now, Shawn's got a booming business that is continuously evolving.  In this episode of the Multiply You Podcast, Austin Clark talks with Shawn Payne, Owner of Lakewood Exterminating, about becoming a pest control business owner after an extensive career in the horticulture space. Shawn walks through his career path, how he's focusing more on ownership duties, and his plans for the future of Lakewood Exterminating. Shawn also shares advice for others wanting to start a service business!

Skyler White is the Owner and Sales Manager at Zunex Pest Control, which services the greater Puget Sound, Washington, area. Additionally, he runs Toro Marketing and Sips Soda Bar. Skyler's been in the pest control space for eight years and is skilled in leadership development, sales team leadership, and helping people reach their full potential. He has a passion and excitement for the industry, and he uses his work ethic, positive attitude, and leadership traits to connect with others. In this episode… Would you rather live a life of success or fulfillment? That's the question Skyler White and the Zunex Pest Control team ask in every interview. Why? They're looking for passionate, joyful employees who love their lives and careers. Zunex's mission is to “leave people better than you found them,” and with a team of positive employees who light up a room, the business does precisely that. They're helping employees grow, which, in turn, makes the world a brighter place.  In this episode of the Multiply You Podcast, Austin Clark is joined by Skyler White, Owner and Sales Manager at Zunex Pest Control, to talk about developing an eager team and providing an environment of growth. Skyler also shares the lessons he's learned while running Zunex, why he decided to open a soda shop, and why the fear of failure shouldn't stop you from achieving your goals.

Jon Ipema is the President of The Green Advantage, a pest control company based out of Crown Point, Indiana. Since its founding in 1994, The Green Advantage has developed from a small lawn maintenance company to a successful pest control company. Its team has a mission to treat every customer like a partner and is dedicated to elevating service year after year. In this episode… Each year, we face countless challenges that can be difficult to navigate. But no matter what's going on in our personal or professional lives, there's one thing that can help us pull through: a positive attitude.  As Jon Ipema points out, positivity is contagious. When you make the choice to remain optimistic, you'll pass that along to your employees who, in turn, pass it along to customers, who eventually spread that joy to other potential customers. It creates a circle of positive energy while mitigating employee turnover, increasing workplace happiness, and helping your business prosper. In this episode of the Multiply You Podcast, Austin Clark chats with Jon Ipema, President of The Green Advantage, about the power of positivity. Jon also explains how he transitioned from lawn care to pest control, advice for delivering exceptional customer service, and his thoughts on the future of the pest control industry.

Brad Ward is the Owner of Eagle Pest Solutions, which services the Palm Coast, Florida, area. With a combined 40 years of experience in the pest control industry, Brad and his business partner, Lee, developed Eagle Pest Solutions just days before the pandemic erupted. Since then, they've been able to grow the company and perfect the once-a-year pest control model.  In this episode… When Brad Ward and his partner, Lee Parsells, opened Eagle Pest Solutions in early January 2020, they had no idea the challenges that were on the horizon. With the rise of COVID, Brad and Lee had to quickly adjust and figure out a plan to keep the company afloat. Building a business from the ground up is hard enough — so how did they do it on top of a pandemic? The answer is networking. Brad says that connecting with other pest control leaders and local business owners helped Eagle Pest Solutions survive its first year. Through referral programs, education initiatives, and the ability to glean insight from others who have been in similar situations, networking groups assisted Brad and his team in business growth and set them on a trajectory for success. In this episode of the Multiply You Podcast, Austin Clark is joined by Brad Ward, Owner of Eagle Pest Solutions, to talk about the power of networking and how he overcame the pandemic's challenges. Brad talks about the specific networking groups he's a part of, how he got into the industry, the once-a-year pest control model, and the journey to grow Eagle Pest Solutions.

Cody Barbour is the Chief Operations Officer at Baton, a peer-to-peer referral marketplace for home services companies. In this role, Cody wears many hats and manages business development, sales processes, strategic partnerships, and other areas. He's also a member of the National Pest Management Association (NPMA), serving on its Leadership Networking Council and Business Innovations Committee.  In this episode… How do you measure success in your company? Is it how many clients you service? Great reviews on your website? Yearly business revenue? For Cody Barbour and the team at Baton, success is measured through company culture. They want employees to feel valued and excited about coming to work. Since you spend a lot of time, money, and resources hiring and training employees, you want to retain the people who are making an impact in your business. The most effective way to do this is to ensure you have a positive workplace culture. In this episode of the Multiply You Podcast, Austin Clark sits down with Cody Barbour, the COO of Baton, to talk about putting your people first to deliver outstanding customer service. Cody also discusses how his business facilitates referrals, tips for taking care of your employees, and his thoughts on reaching success in your personal and professional life.

Rory Perry is the Managing Partner of Garvey Perry Inc., a hiring and recruitment firm that specializes in service, food and beverage, and interior design industries. Rory takes pride in matching the right professional with the right opportunity and fostering win-win situations. Before starting Garvey Perry Inc., she spent nearly 20 years in senior leadership positions within the medical field, helping companies exceed growth, hire top talent, and deliver on customer service objectives. In this episode… Talent acquisition is a monumental challenge across industries. Companies are wondering about the best ways to attract and hire top talent, and prospective candidates seek companies that fit their needs and values. How can your company hire the right way, from the job description to the offer letter? Today's guest, Rory Perry, is a talent recruitment and hiring expert. She's helped plenty of businesses in the services industry strengthen their hiring process and find suitable candidates to fill open roles. She says that some of the most important aspects of recruitment are defined procedures and having an open mind to grow your business. In this episode of the Multiply You Podcast, Austin Clark chats with Rory Perry, Managing Partner of Garvey Perry Inc., about tips for recruiting and hiring top talent. Rory shares what the hiring market is like right now, how her company guides service businesses step-by-step through hiring strategies, and what the best firms are doing to attract top talent. 

Carl Braun is the Owner and CEO of Quality Pest Control in Omaha, Nebraska. He's been with the company for over 12 years, helping it grow into one of the premier pest control providers in the area. Carl is also on the board of directors for the National Pest Management Association (NPMA) and QualityPro and previously served as the President of the Nebraska State Pest Control Association. In this episode… After retiring from the healthcare industry, Carl Braun felt restless. He knew he needed to get out in the world and take on a new endeavor. So he decided to take ownership of a pest control company. How did he transition from healthcare to pest control, and what has he learned about growing a business? When Carl began developing Quality Pest Control, he wanted to be more than just the face of a company; he wanted to be part of the interwoven soul of the business. Since the start of his pest control career, Carl has managed to keep 70% of the original clients and grow to reach new markets, maintaining the human-to-human connection that sets the company apart from the rest. However, he's also worked through some common challenges of business ownership and continues to seek areas for improvement. In this episode of the Multiply You Podcast, Austin Clark is joined by Carl Braun, the Owner and CEO of Quality Pest Control, to talk about his journey in the pest control industry and tips for growing a business. Carl discusses the learning curves he encountered in business ownership, strategies for effective delegation and work-life balance, and why a strong support system is vital to succeeding in business.

Joseph (Joe) Balestrino is a marketing expert with over two decades of experience. He's the Solutions Marketing Specialist at Digital Containment and the Head of Digital Marketing at 4PointDigital Inc. In the last few years, Joe has dialed in on the pest space, helping businesses run smoothly, efficiently, and effectively. Additionally, Joe is an SEO and PPC consultant for nonprofits, including CityDance Inc. and Every Mother Counts. He is the author of various marketing guides and hosts Digital Containment's Pest Control Marketing Podcast. In this episode… When it comes to marketing, it can be tempting to stick to what you know or what feels comfortable. For example, you may see massive success on Facebook right now, so you decide to funnel your entire marketing budget into the channel. But what if the platform changes? You risk losing the entire marketing plan you've worked tirelessly to build.  This is why today's guest, Joe Balestrino, advises businesses to diversify their marketing efforts. Don't go all-in on one strategy that works right now — because nothing lasts forever. Instead, create a robust plan that utilizes different marketing tactics and builds a foundation to scale. It may cost a bit more upfront, but it will be well worth it once you start generating leads and reaching new customers.  In this episode of the Multiply You Podcast, Austin Clark sits down with Joe Balestrino, Solutions Marketing Specialist at Digital Containment and Head of Digital Marketing at 4PointDigital Inc., to discuss the best marketing practices for home service businesses. Joe talks about where you should begin your marketing journey, why testing and community engagement are essential, and tips to dial in on your advertisements and optimize your marketing budget.

Luke Hall is the Founder and President of Certified Pest Control. Based in Southwest Florida, Certified Pest Control provides its clients with the best customer experience by putting their needs first. Luke founded the company in 2014, pulling from his vast experience in the extermination industry. Outside of his professional career, Luke enjoys fishing, the outdoors, traveling, and being a supportive husband and father.  In this episode… When Luke Hall first started his pest control company, he wore many hats. Like most business owners in their early years, he was afraid to ask for help and lacked the funds to hire extra hands. However, Luke quickly learned you must carve out a budget for critical team members — like an accountant or bookkeeper — to keep your business afloat.  Although Luke learned these lessons the hard way, you don't have to. In today's episode, Luke shares his wisdom and advice for those looking to start a business or needing guidance to grow. Some of the most paramount recommendations Luke shares is that all business owners should be vulnerable and courageous, invest in themselves as a leader, and never be afraid to ask for help. In this episode of the Multiply You Podcast, Austin Clark talks with Luke Hall, Founder and President of Certified Pest Control, about the difficult lessons he learned early on in the business. Luke discusses balancing client needs with business needs, why every young business needs a bookkeeper, and how he's working toward his goals in 2023. He also shares his top three business books and advice for young entrepreneurs!

Tim and Shannon Galvez are Franchise Owners of Mosquito Shield in Southeast Houston. The husband-and-wife duo owns and operates four territories of Mosquito Shield, which they purchased in 2021. Tim and Shannon both have a background in construction, with Tim working as an HVAC technician for the past 13 years and Shannon working as a Project and Financial Manager for the past seven years. Because of their experience both in managerial roles and in the field, Tim and Shannon are well-suited to view issues from multiple viewpoints and come up with the best solutions.  In this episode… Whatever kind of business you run, you're likely to encounter challenges along the way. For Tim and Shannon Galvez, this included the pandemic, a drought, and having to handle many systems on their own. How did they work through the difficulties? Tim and Shannon say it's crucial to trust your instincts and tune in to your local community's needs. When Tim and Shannon decided to trade one franchise service location for another, people thought they were making a mistake. However, this dynamic duo knew this location needed their services, so they followed their instincts. Today, their franchise is thriving — especially because of this new service location! In this episode of the Multiply You Podcast, Austin Clark is joined by Tim and Shannon Galvez, Franchise Owners of Mosquito Shield in Southeast Houston. They walk through the benefits of owning a franchise, how their previous experience helped them succeed in this space, and their tips for other business owners. Stay tuned!

Zack Flanagan is the CEO and Co-owner of Hive Marketing, which provides digital marketing and lead generation services to pest control and wildlife removal companies. Zack has years of experience in digital media, communications, branded and social content, and marketing. In addition to his role at Hive Marketing, Zack is also a Marketing Manager at Summit Environmental Solutions, a pest and animal control and home insulation company in Virginia. In this episode… When it comes to marketing, many business owners are worried about the budget. However, cheap marketing won't get you anywhere. The industry isn't the same as it was 15 years ago — you can't just throw up a landing page with a few keywords and hope it resonates. If you really want to gain marketing independence, you have to invest in your initiatives. Luckily, expert Zack Flanagan is here to show us the best ways to go about it.  Like most business endeavors, you get out what you put into your marketing. To make sure that you're getting the most out of your investment, Zack suggests starting out with three key steps. First, you have to get the basics squared away, like SEO and lead generation strategies. Next, you should set long-term goals around initiatives like branding, local trade shows, and direct advertising. And lastly, you can expand your service areas. As you generate more revenue, you'll be able to market your business further and gain more clients. Never want to use a marketing company again? Listen to this episode of the Multiply You Podcast with Austin Clark and guest Zack Flanagan, CEO and Co-owner of Hive Marketing. Zack talks about top marketing strategies to gain independence and common mistakes to avoid. He also goes in-depth about how much you should spend on marketing, content creation and social media tips, and why top-notch marketing is not a quick fix.

Eric Bassett is the Owner and Vice President of Natura Pest Control and host of the Bug Bux Podcast. He's also ACE-certified and enjoys helping people grow both personally and professionally. Before joining Natura as the Director of Sales and Marketing, Eric worked in sales at Rentokil Steritech North America and Gemtek Pest Control. In this episode… With a 15-year career in the pest control industry and additional experience in call centers, training, and consulting, Eric Bassett knows a thing or two about what it takes to lead a team. Eric says that as a trainer or leader, you must identify behaviors driving lag measures. You can't simply tell someone to do better, be better, or book more sales — you have to evaluate the situation, understand the underlying behaviors, and help your employees in a way that's productive for their unique needs. Another great tip for leaders? Let go in order to grow your business. In this episode of the Multiply You Podcast, Austin Clark sits down with Eric Bassett, the Owner and Vice President of Natura Pest Control, to talk about his journey in pest control and consulting. Eric shares how he used his pest control and call center experience to help companies thrive, his tips for training employees and catering to individual needs, and why it's key for business owners to let go.

Andre Davis is the President of Swan's Pest Control, which he established in 2017. He has over 15 years of experience in pest control operations, strategic planning, business administration, innovation, and product development. Andre is passionate about thinking outside of the box, driving solutions, and extracting creative thinking from his team. He's also dedicated to the highest standards of accuracy, efficiency, and accountability, which is one of the reasons why Swan's Pest Control thrives.  In this episode… Whether you're one year into starting your business or have been around for decades, one thing is certain: being a business owner is tough. How do you work through the challenges and help your company grow? Andre Davis says that no matter what, you have to stay motivated and encouraged by setting goals for yourself every day. Some days you'll achieve them, and some days you won't, but the important thing is that you wake up ready to tackle them anyway. Moreover, it's crucial that you have a support system of friends, family, and mentors to uplift you during difficult times. In this episode of the Multiply You Podcast, Austin Clark talks with Andre Davis, President of Swan's Pest Control, about his strategies for running a business and being an exceptional leader. Andre shares the mistakes he made early on, how he gains customers through Craigslist ads and other marketing initiatives, and what keeps him motivated to overcome challenges.

Chase Goodeill is the CEO of Pest Control Consultants, a company serving Northern Illinois, Eastern Iowa, and Central Wisconsin. In this role, Chase develops talented teams, manages finances, and builds short and long-term growth strategies.  Chase is also the Owner of Crown Exterminators and the President of Goodeill Holdings, which owns, manages, and purchases pest control companies in Illinois, Iowa, and Wisconsin. One of Chase's goals is to be bigger today than he was yesterday and bigger tomorrow than he is today. In this episode… There's no magic formula to sales. You'll get a ton of yeses (and a ton of nos), but the key is persistence. At 16, Chase Goodeill learned this lesson from working in sales for his father. Since then, he's started his own business and gained 2,500 customers just in the last year. How did he do it? Chase developed an outstanding internal sales team. He ensures that sales reps ask the right questions, explain the value of the business, are incentivized to hit high numbers, and educate potential customers. On top of this, Chase's sales representatives are trained to offer same-day services and convince the customer that year-round pest control is the right way to go. Tune in to hear other insights Chase has to offer!   In this episode of the Multiply You Podcast, Austin Clark dives deep into the sales space with guest Chase Goodeill, CEO of Pest Control Consultants and President of Goodeill Holdings. Chase talks about how to create a strong sales team, Pest Control Consultants' advertising and marketing initiatives, and the importance of following up with your clients. He also shares specific strategies for sales success and advice for young entrepreneurs in the service industry. 

Jeff Rea is the Owner of 1st Response Pest Control based out of California. He has been involved in the pest space for nearly two decades, working at Terminix and Clark Pest Control before founding his company. At 1st Response Pest Control, Jeff and his team are dedicated to serving client needs with care and customized treatment plans.   In this episode… When the pandemic hit, life turned upside down for everyone. Even businesses deemed essential, like those in the pest control industry, found it difficult to continue operating normally. With many establishments shut down and customers moving around the country, pest control owners and operators had to pivot, seek growth opportunities, and find new ways to deliver top-tier service.  Despite supply chain issues, fewer customers, and changes in pandemic protocol, Jeff Rea found a way to keep his business afloat — and growing. He decided to make the most of the situation, using increased technological capabilities to interact with customers, ID pest issues, and tighten up the route. However, Jeff didn't stop once the pandemic's regulations let up. Pandemic or not, he continues to provide customized service and aims to always improve operations. In this episode of the Multiply You Podcast, Austin Clark is joined by Jeff Rea, the Owner of 1st Response Pest Control, to talk about working through difficult challenges. Jeff talks about his background and how he got into pest control, his strategies for pivoting during the pandemic, and what he's looking forward to in the next few years.

Jordan Killpack is the Owner of Owyhee Environmental, which provides pest control solutions to residential and commercial properties in Southern Idaho. Jordan created the company as an alternative to oversized, expensive pest control corporations. Built on Idaho values, middle-class upbringings, and a strong work ethic, Owyhee is helping protect families and businesses from intrusive pests. In this episode… Just a few years ago, Jordan Killpack started his pest control company, Owyhee Environmental. Since then, the company was named “Best of Idaho and The Treasure Valley” in 2022 by Idaho's Best Business Awards. On top of that, Owyhee has earned hundreds of five-star reviews for its outstanding service. How did Jordan and his team do it?  The answer lies in teamwork and culture. In order to obtain top talent and achieve five-star service, you have to create a positive, uplifting work environment. You want your team to be excited to go out into the field and deliver the best service to customers. For Jordan, this is one of the most important aspects of growing the business. So he makes sure that all employees live by the company's values, are motivated to work hard, and have fun on the job. In this episode of the Multiply You Podcast, Austin Clark interviews Jordan Killpack, the Owner of Owyhee Environmental, about how he created a successful business. Jordan shares how he went from CPA to pest control company owner, employee incentives for working hard and earning five-star reviews, and why company culture is crucial to your success.

Jason Baacke is the Founder and COO of Versa-Tech Pest Management, Inc. Jason is an experienced leader with a background in pest management services, sales, operations, and client relations. He has developed and implemented pest management programs for 11 large retail centers in Southern California and is all-in with every client he serves. When it comes to business operations, Jason believes that a rising tide lifts all boats. He is dedicated to both staff and clients and is always in search of new ways to evolve and provide the best service possible. In this episode… Running a business is no easy task. You have to take risks, manage employees, ensure you're making a profit, and deliver outstanding customer service. How do you balance it all? As someone who's steadily growing his company, Jason Baacke has some brilliant ideas to share. In his experience, balancing capacity with cash flow was a difficult challenge. However, he managed to find the sweet spot by getting the right people in place and building up loyal customers first. As the saying goes, slow and steady wins the race. Don't try to take on a ton of customers at once. In time, your business and customer base will develop, and your company will flourish. In this episode of the Multiply You Podcast, Austin Clark chats with Jason Baacke, the Founder and COO of Versa-Tech Pest Management, Inc., about building up a business. Jason shares how he got his start in the industry, the challenges he faced early on, and how he worked through them. He also delves into his strategies for taking care of employees and servicing customers in the pest management space.

Joe Mishak is a Home Inspector at Aardvark Home Inspectors Inc. and a Pest Control Technician at Aardvark Pest Control Inc. The Aardvark teams pride themselves on rapid response times, innovative treatments, and friendly customer service. With over 23 years in the industry, Joe upholds these values and knows what it takes to deliver the best experience possible for customers. On top of his roles at the Aardvark companies, Joe routinely teaches continuing education classes to real estate agents and inspectors. He's also spoken at national home inspection conferences. Joe is a proud father of three and enjoys traveling and spending time at the lake. In this episode… No matter their industry, life has changed for everyone since the pandemic. However, people are returning to the workforce with newfound strength and fervor. Joe Mishak has high hopes for the future and shares his thoughts on generating value (even when times are challenging).  Just because the world is settling into this new normal doesn't mean your business will automatically grow. Joe says you should always take care of your customers and employees, talk with other industry leaders who have solved similar problems, and seek out innovative ways to provide more value. Take it from Joe, whose business, despite having fewer clients last year, managed to increase revenue! In this episode of the Multiply You Podcast, Austin Clark sits down with Joe Mishak, Home Inspector at Aardvark Home Inspectors Inc. and Pest Control Technician at Aardvark Pest Control Inc. Together, they talk about the importance of solving customer pain points, strategies for staying educated and innovative, and how pest control companies are adding value regardless of market challenges.

Zachary Ewert is the Owner and President of Ewert Pest Control, which offers eco-friendly pest solutions to the state of Wisconsin. Zachary opened the business in 2015, providing services in residential and commercial markets as well as wildlife trapping and relocation services. Not only does Ewert Pest Control value its clients, but it also values community. Through the Ewert Initiative, Zachary and his team give back and support surrounding communities. In this episode… The business down the road might seem like fierce competition, but you don't have to treat them like your rival. As Zachary Ewert points out, there's enough business to go around. So why not make friends with those in your community (even if they're in your industry), lean on them for support, and foster win-win relationships? When Zachary founded his company in 2015, he realized there was much to learn. Instead of pretending to know it all, Zachary found support in Facebook communities and mentors who have been in the industry for years. Even today, he continues to lean on peers in his mastermind group to reach his yearly goals and grow the business! In this episode of the Multiply You Podcast, Austin Clark chats with Zachary Ewert, the Owner and President of Ewert Pest Control, about how he grows his business and stays educated in the industry. Zachary discusses the importance of reaching out and asking questions, how peer groups have helped him maintain a work-life balance, and why your “competition” might actually be a great place to seek support.

Tom Algeo is the Director of Sales in Pest Management, East at Target Specialty Products. The company delivers value-added solutions to pest management, turf and ornamental, and vector control professionals through innovation, products, supplies, application, education, and training. Tom has 30 years of experience in pest control and distribution, previously working for companies including Orkin and Control Solutions.  Jim Hearity is the Northeast Regional Manager for Target Specialty Products. He's been with the company for over 10 years but has been in the pest control space for more than two decades. Throughout Jim's career, he's been a field technician, inspector, supervisor, salesperson, and manager. Now, on the product distribution side, he enjoys helping pest management professionals solve problems and grow their businesses. In this episode… You can't control the rising cost of gas, labor, or goods; however, you can control your business model and ensure that you're making the most of what's available to you.  To gain profitability and combat inflation, it's crucial that pest management professionals tighten up their routes, utilize technology, keep an eye on their wage percentages, and seek educational resources to grow. Additionally, the experts say it's necessary to analyze data from previous years, take advantage of monthly product deals, and plan ahead to thrive in the coming year. In this episode of the Multiply You Podcast, Austin Clark sits down with Tom Algeo and Jim Hearity, Director of Sales in Pest Management, East and Northeast Regional Manager at Target Specialty Products, respectively. Together, they discuss how they're helping companies grow strategically, what pest control leaders can do to increase profitability and save money, and the importance of planning ahead.

Aaron Veal is an Associate Certified Entomologist and the Owner and CEO of Phoenix Pest Control, which services customers in East Tennessee. He is a Marine Corps veteran with more than two decades of experience in the pest control space. “Rising from the industry ashes,” as Aaron says, Phoenix Pest Control is designed to stand out against the one-size-fits-all industry mold.  In this episode… With the rise of various Internet forums, blogs, and social media apps, misinformation and myths can spread like wildfire. When it comes to pest control, it's best to trust the experts and avoid DIY solutions. But how can pest control companies educate customers and prove they have homeowners' best interests at heart? For Aaron Veal, the answer lies in productive, educational conversations. To achieve this, Aaron creates educational videos for customers (and potential customers) which answer all of their questions — even the ones they didn't know they had. In doing so, customers are more likely to trust Aaron and his team, remain loyal, and find comfort in understanding the best possible solutions.     In this episode of the Multiply You Podcast, Austin Clark is joined by Aaron Veal, the Owner and CEO of Phoenix Pest Control, to talk about strategies for educating customers, getting them to love you, and maintaining customer loyalty. Aaron also talks about the pros and cons of entrepreneurship, his advice for others wanting to start their own business, and his motivation for creating educational videos.

Erika Milenkovic is the Owner of Pest Czar, a top-rated pest control business in the Baltimore, Maryland, area. She is a registered pest control technician with the Maryland Department of Agriculture and is QualityPro and GreenPro certified by the National Pest Management Association. Erika is a cancer survivor, artist, and mother of two who believes in small business, entrepreneurship, and community involvement. In 2013, she was named Innovator of the Year by the Daily Record for her nonprofit work.  In this episode… Growing a business is no easy feat — especially if you're working remotely. Erika Milenkovic, who's running her business remotely, had a 50% revenue increase last year and is continuing down a steady growth path. How does she do it? According to Erika, you need to focus on three things: your customers, your people, and your services. When you solve customer pain points, empower your people, and continue training your team for high-level performance, your business will thrive no matter where you're located. In this episode of the Multiply You Podcast, Austin Clark sits down with Erika Milenkovic, the Owner of Pest Czar, to talk about the best business growth strategies. Erika discusses the pros and cons of working remotely, the value of building trust and empowering your team, and her favorite resources to grow your people and your business.  

Ed Bredemeyer is the Sales Director for North America at Pertinent Eco-Solutions, a company on a mission to protect the planet by reducing the use of traditional chemical pesticides. With experience in sales, marketing, and market development, Ed is considered an industry insider. He has over 25 years of experience in structural pest control and vector control, and he's been with Pertinent Eco-Solutions for the last few years. In this episode… The pest control industry doesn't slow down for anyone. Insects and rodents don't care about recessions, governments, or pandemic-related challenges. No matter how the world changes, we need passionate and innovative leaders to drive pest control forward. Ed Bredemeyer, who's been on the management and sales side of the industry, loves seeing business owners work their way up from very little to growing and maintaining a business. Ed says there's no crystal ball to see into the future, but he has hope for the industry. As long as leaders add value, invest in new technologies and tools, and learn about the different avenues of pest control, this industry will continue to thrive. In this episode of the Multiply You Podcast, Austin Clark chats with Ed Bredemeyer, Sales Director for North America at Pertinent Eco-Solutions, about the evolving pest control industry. Ed shares how his career began, tips for staying educated and innovative, and the importance of adding value for consumers, owners, and applicators.

Patrick Boland is an Associate Certified Entomologist and the Director of Operations for ScherZinger Pest Control. In this role, he plans and monitors day-to-day business operations, oversees management staff in all markets, and ensures daily operations align with the company's strategic goals. Patrick has been in the industry for over two decades and previously served as the President of the Future Pest Managers of Ohio. In this episode… With the rising cost of goods, supply chain disruptions, discontinued car models, and everything else that comes along with this inflationary period, it can be difficult to maintain business as usual. However, some companies are still growing despite the challenges. How do they do it? For Patrick Boland, it's about buckling down on efficiencies within your business. Since Patrick and his team wanted to avoid raising service rates through the roof, they looked elsewhere for optimization. From routing software and tightened schedules to referral recruitment and communication with their customer base, the ScherZinger team managed to work through inflationary challenges and grow despite the hardships. In this episode of the Multiply You Podcast, Austin Clark is joined by Patrick Boland, Director of Operations at ScherZinger Pest Control, to talk about growing through tough times. Patrick shares his top recruitment strategies, the importance of company core values, and tips for investing in your company's future.

Lin Ellis is the Founder and President of Eco Friends Pest Control, which offers botanical pest control products that don't contain harsh chemicals. Before founding Eco Friends, Lin worked for two other pest control companies that used both botanical and chemical pesticides. After noticing that botanical treatments worked just as well as chemicals, Lin created a company that offered environmentally friendly solutions without any pollutants.  In this episode… Eco-friendly pest control products are not always what they seem. Oftentimes, eco-friendly just means the product contains the lowest mixture of chemicals possible. And this could lead to harsh effects on people, pets, and the environment. After working at an animal hospital and seeing pets in horrific conditions from contact with pesticides, Lin Ellis knew that something needed to change. So, she started her own company and crafted botanical, chemical-free pest control products that are safe for the environment. Now, Lin is on a mission to educate others and make a difference in the industry — and beyond. In this episode of the Multiply You Podcast, Austin Clark is joined by Lin Ellis, the President of Eco Friends Pest Control, to talk about the importance of green pest control products. Lin shares why she transitioned to the pest space, how chemical-based pesticides can harm the environment, and her advice for businesses wanting to switch to green products.

Noah Besheer is the fourth-generation President of Gunter Pest & Lawn. He's been working summers with the company since he was 15 years old, and in March 2020, he began working full-time as the Vice President of Marketing before moving up the ranks. Prior to his full-time role at Gunter Pest & Lawn, Noah had a 10-year career in marketing for larger companies, including the Four Seasons Hotel, Manifest Digital, and Famous Footwear. In this episode… The pest control industry is constantly evolving. Recently, businesses are focused more on technology, natural products, and innovative prevention methods. But no matter how much the industry changes, one thing will remain constant: the need for excellent customer service. Although Noah Besheer didn't know much about pest control after making a career shift, he used his knowledge of customer service, leadership, and marketing to help take the family business to the next level. From the Four Seasons Hotel to Gunter Pest & Lawn, Noah shares his journey and the lessons learned along the way. In this episode of the Multiply You Podcast, Austin Clark sits down with Noah Besheer, the President of Gunter Pest & Lawn, to talk about his career move from marketing to running a pest control business. Noah also shares the changes he's implemented in the company, his thoughts on the future of the industry, and how he's staying educated.

Greg Pettis is the VP of Business Development for Nature-Cide, which provides all-natural pest control solutions. Additionally, he's the President of Dominion Pest Control, LLC, which provides pest control and lawn care services to customers in the Lancaster, Pennsylvania, area. Greg has nearly 30 years of sales and business management experience and has received extensive media coverage from outlets including NBC, Fox, PCT Magazine, and many others. In this episode… Many people in the pest control industry are hesitant to use environmentally friendly products. It isn't because they don't care about the planet — it's because green pesticides often don't work. With negative past experiences using green products, Greg Pettis was reluctant to deal with them anymore. However, he took a chance on Nature-Cide's products, and his outlook completely changed. After field testing Nature-Cide products, Greg saw significant results — and others noticed its advantages as well. On top of Greg's personal account, the benefits of these products have been confirmed by third-party efficacy testing and two-year lab and field studies by the Florida Mosquito Control Association. So what's the magic behind Nature-Cide? In this episode of the Multiply You Podcast, Austin Clark chats with Greg Pettis, VP of Business Development for Nature-Cide, about the new wave of green pesticides. Greg shares the benefits of Nature-Cide products, how the pest control and pesticide industry may change, and his advice for companies on the fence about green products.

Mitch Shipman is an entrepreneur, self-described “bug baron,” and the Founder and Owner of Blue Beetle Pest Control. Blue Beetle was voted the best pest control exterminator in Kansas City for the past three years and is built on a foundation of training, growth, and improvement. The company strives to better serve customers, team members, business partners, and the greater community. In this episode… Nowadays, many people complain about the lack of motivated, enthusiastic employees. In reality, if you find yourself sifting through a meager talent pool, it's probably time to look inwards and reevaluate your company's hiring and retention strategies. According to Mitch Shipman, attracting and retaining top talent starts with exceptional leadership. As a leader, you must constantly improve, invest in your team, offer hiring incentives, and think about what your dream candidates look for in a job. Once you've hired outstanding employees, you need to make them feel welcome, train them well, and continue fostering a positive work environment throughout their careers. In this episode of the Multiply You Podcast, Austin Clark talks with Mitch Shipman, the Founder and Owner of Blue Beetle Pest Control, about the best strategies to attract, hire, and retain outstanding employees. Mitch explains why a skilled team starts with the leaders, breaks down his process for welcoming and training employees, and shares his tips for maintaining the magic beyond day one.

Matthew McReynolds is a Franchise Owner of Mosquito Joe of East Dallas-Fort Worth. The company provides mosquito control treatment to residential and commercial customers. Matthew is also the COO of Hero Home Services and has a history of working in the consumer services industry. He prides himself on helping leaders become the best version of themselves. In this episode… What does it take to be a leader in business? How can you build on your leadership skills and grow your company?  No matter what industry you're in, Matthew McReynolds says you need to be quick on your feet and willing to get your hands dirty. Especially as a leader, it's vital that you challenge yourself, be intentional about building your team, and grow your skills in order to grow your company. In this episode of the Multiply You Podcast, Austin Clark sits down with Matthew McReynolds, a Franchise Owner of Mosquito Joe of East Dallas-Fort Worth, to talk about his entrepreneurial journey. Matthew discusses the benefits of franchising, how his athletic background helps him lead a company, and other leadership lessons to grow a business.

Kristaps (Chris) Brencans is the CEO of On The Map Marketing, an award-winning digital marketing agency. Chris started out as the company's Web Development Project Manager before moving up the ranks. Since then, he's helped the company grow from $4 million in revenue in 2019 to a projected $6 million in revenue this year. From the moment Chris built his first website, he knew tech was his calling. Throughout his career, he's trained over 15 entry-level employees in the digital marketing field, built up web development, SEO, and SEM teams, and taken On The Map to over 100 employees. In this episode… You don't need to be a marketing expert to take your business to the next level. However, there are some key concepts you should understand if you want a powerful marketing strategy.  Expert Chris Brencans breaks it down into three factors for success. First, you must have a robust CRM system and understand the journey from lead to service. Second, you need to test strategies and determine your cost-per-lead. Lastly, you should invest in your Google Business Profile to attract the right customers. What other advice does Chris have to help you develop a solid marketing plan? In this episode of The Multiply You Podcast, Austin Clark is joined by Chris Brencans, the CEO of On The Map Marketing, to dissect the various elements of effective marketing. Chris discusses his tips for budgeting, managing your Google Business Profile, and finding the right tools to track your journey. He also shares how you can get a free trial with On The Map Marketing. Stay tuned!

Margaret Garcia is the President of Grit PPO, a US-based BPO (business process outsourcing) company specific to the pest control industry. She leads the first-ever female-owned and operated outsourced call center dedicated to pest control, wildlife, and tree and lawn services.  Grit's team of skilled staff helps companies through inbound and outbound call services, lead generation and development, marketing, training and coaching, and operations management. By outsourcing through Grit PPO, companies can maximize their time in front of clients and focus on what matters most. In this episode… Customer service in the pest control industry is a unique challenge. Representatives have to build rapport, maintain call control, and manage many moving parts simultaneously — all while understanding the ins and outs of the pest control space. So, what can you do to support customer service teams and help them take your service to the next level? Margaret Garcia says your customer service representatives should know just as much about the industry as your technicians. Therefore, you need to provide them with the necessary training and resources to thrive. Additionally, a positive work environment is a must. You want your customer service team to be happy at work and translate that over to customers — but it takes more than a pizza party to cultivate that environment.  On this episode of the Multiply You Podcast, Austin Clark chats with Margaret Garcia, the President of Grit PPO, who shares her strategies for creating top-notch customer service teams. She shares why customer service teams need plenty of resources and information, the value of training and positive support, and why your workplace culture is crucial for their success.

Dean Mignola is the Co-founder of BugBiz Marketing, which helps pest control companies increase sales through improved internet marketing. He is also the Creative Director of First Page Profiles and a Marketing Consultant and Certified Marketing Coach through Mignola Marketing. Dean started his career as a news anchor and TV reporter, later becoming a TV advertising executive and account manager for the largest advertising and PR agency on the central coast of California. In 2014, he joined Mojoe Termite as a Termite Inspector and Marketing Manager. After getting Mojoe's website ranked at the top of Google, Dean decided to partner with Brent Paine and launch BugBiz. In this episode… Pest control companies may be capable at getting rid of termites, rodents, and other nuisances, but when it comes to marketing, many are making major mistakes.  Marketing strategies should be dynamic, flexible, and customized, rather than a one-size-fits-all approach. Fortunately, marketing expert Dean Mignola is here to share his tips and tricks to bring your marketing up to par with the rest of your business. From five-star reviews to website conversions, Dean walks us through it all.  In this episode of the Multiply You Podcast, Austin Clark sits down with Dean Mignola, the Co-founder of BugBiz Marketing, to talk about the do's and don'ts of pest control marketing. Dean shares how beginner and intermediate companies can grow their business, the common mistakes companies make with their website, and how you can get a free marketing inspection with BugBiz.

Caleb Irmler is the Owner of Crazy Ant Pest Control, a locally owned and operated business that uses eco-friendly products and offers guaranteed results. After serving as Clark Pest Control's top technician with the highest KPIs, Caleb founded Crazy Ant in 2015.  In this episode… Managing a business requires dedication and sacrifice. Sometimes, entrepreneurs take on too many responsibilities and, as a result, lack an effective work-life balance. So, how can you transform your business to regain control of your time and life? According to Caleb Irmler, hiring talent for growth actually adds to your workload since you have to invest time in mentorship and professional development training. After working 12 to 14 hours a day for five years, Caleb realized he could hire people to delegate tasks to instead. This allowed him to distribute his time and recover his business. It's also beneficial to invest in automated systems for payroll and other processes to simplify operations and manage your business seamlessly. Join Austin Clark in this episode of the Multiply You Podcast as he interviews Caleb Irmler, Owner of Crazy Ant Pest Control, about streamlining your business processes to regain control over your personal and professional life. Caleb shares his experience growing Crazy Ant, the benefits of automating processes and delegating tasks, and advice for overburdened entrepreneurs.

Andrew Sanefski is the Owner and President of Perimetek Pest Management, a family-owned company specializing in bed bug prevention, custom pest management program design, data collection, analysis, reporting, and quality assurance. With more than 20 years of experience in professional pest management, Andrew focuses on food safety and natural organic program-compliant pest management in food-handling environments. He serves on the board of directors for the New York Pest Management Association (NYPMA).  In this episode… In the pest control industry, smaller businesses are outperforming large-scale companies. The reason is surprisingly simple: culture. So, how can you create a practical and collaborative company culture to deliver value to your customers? Since the pandemic, Andrew Sanefski has traded listening to the national news for research on business performance and culture. In his studies, he observed that when team members share a conscious framework for organizational action, companies can generate meaning for customers. To apply this to your business processes, it's necessary to acquire compatible talent who can disperse your culture to each functional department.  In this episode of the Multiply You Podcast, Austin Clark speaks with Andrew Sanefski, Owner and President of Perimetek Pest Management, about building an enduring company culture. Andrew shares the advantages smaller businesses have over large-scale companies, the ideal team size for sustaining a functional culture, and how to foster a valuable company culture.

Glenn Workman is the President and Owner of Pestout, a local family and veteran-owned pest control company. With three decades of successful sales and marketing experience in the pest control industry, Pestout provides a unique approach to pest control services. In his role, Glenn oversees all company operations to ensure the highest possible standards. He is a self-educated entrepreneur with a passion for building a solid business for his employees, clients, and family. In this episode… Franchising is an effective method for growing a business and expanding its services. So, what does it take to launch a franchise, and how can you scale practically? Having faced many challenges and learned from numerous mistakes, Glenn Workman has experienced the value of mentorship. Obtaining a mentor to assist you in the franchising process mitigates competition and expedites the learning curve. By surrounding yourself with experienced partners and acquiring precise capital, you can leverage the franchise model to advance to millions of dollars.  On today's episode of the Multiply You Podcast, Austin Clark welcomes Glenn Workman, President and Owner of Pestout, to discuss growing a business through franchising. Glenn shares his ideal franchise markets, advice for launching and managing franchises, and the triumphs and tribulations of entrepreneurship.

David Mulcahy is the Director of Operations for ohDEER, a company that provides all-natural deer, tick, and mosquito control. Back in 2014, David felt stuck in a dead-end job and decided to make a career shift to the ohDEER team. Now, he's a multi-unit franchise owner and has spent over eight years with the company. In this episode… Many people are stuck behind a desk or work in a family business where they can't pursue their goals. When you know that your future is bigger than your current job, what should you do? How can you take the leap and make a big career shift? This happened to David Mulcahy back in 2014. He worked in the family business, knowing he would never reach ownership. However, David knew that if he didn't make a change for himself, no one else would do it for him. Despite a chaotic time in his life and little money to start a business, David bet on himself and made the shift. Eight years later, the company is thriving with multiple franchises! Now David's sharing his experience and the steps he took to reach success. In this episode of the Multiply You Podcast, Austin Clark is joined by David Mulcahy, the Director of Operations for ohDEER, to talk about making big career moves and developing a profitable business. David walks through his big career shift, the highs and lows of business growth, his marketing tips, and his advice for others wanting to start a business.

Kevin Thorn is an Associate Certified Entomologist and the President of Thorn Pest Solutions. He is responsible for the direction, vision, and culture of Thorn Pest Solutions and has been with the company for over 15 years. Kevin is also the author of Here to Help: Pest Management Solutions for Commercial Properties, which gives commercial managers and owners the knowledge and resources they need to choose the best pest control provider, prevent a pest control crisis, and protect their businesses. In this episode… As the pest control industry changes, so do employees' and customers' needs. So, what can you do to accommodate these needs while maintaining company profitability and growth? Kevin Thorn narrows it down to two key principles: price and technology. It can be difficult to convince customers to pay a higher price, but it's necessary if you want to retain employees and keep them happy. Low bids just don't work anymore. On the technology side, it's important to stay up-to-date and adopt new technologies that will benefit your business. Technology advancements often help you save time, gain more clients, and focus your energy on what matters most. In this episode of the Multiply You Podcast, Austin Clark talks with Kevin Thorn, President of Thorn Pest Solutions, about the best practices for growing your business in a changing world. Kevin discusses the challenges of hiring and retaining talent, the benefit of raising your prices, and why everyone in the industry should adopt new technologies.

Austin Clark is the Owner of Moxie Pest Control of Arizona and the host of the Multiply You Podcast. Moxie offers customizable, premium service subscriptions for any of your pest needs. Moxie's mission is to improve the quality of life for its customers, team, and community. In this episode… Whether you're in the pest control space or not, being a young, new entrepreneur can be challenging. You don't learn how to run a business when you're in the field — so how do you eventually become a seasoned entrepreneur with a thriving company? Austin Clark shares his story along with the best tips and tricks to help you grow your business. From hiring and recruiting to sales and marketing, he gives all the details any young entrepreneur should know. Austin also dives deep into his upcoming book, The E-Myth Pest Control Business, where he shares his biggest mistakes to help you avoid the same pitfalls and fast-track your journey to business success.   In this episode of the Multiply You Podcast, Austin Clark is interviewed by Chad Franzen of Rise25 to talk about strategies for developing an outstanding business. Austin discusses his recruiting methods for attracting A players, why it's important to find your ideal client before investing in marketing strategies, and how he continuously moves the needle in his business. He also shares the details of his upcoming book launch in November with the legendary Michael E. Gerber!

Todd Leyse is the President of Adam's Pest Control, a Minnesota-based, family-owned business. Todd has been with the company for over 26 years and has watched the staff grow from 30 to 100.  Before Adam's Pest Control, Todd worked in the technology space for companies like Honeywell and Rosemount. With a bachelor's degree in computer science, Todd still had a passion for technology while running the pest control business. In 2011, he formed Collabetive Services, LLC, and in 2015, he took Adam's live onto the Blu Star Field Service Management System — a new CRM for pest control companies developed at a company that Todd founded. In this episode… There's been explosive growth for pest control companies recently. But as your company grows, business operations often need to shift and develop. So, what are the best ways to maintain a steady growth track while keeping employees and clients happy? According to Todd Leyse, it starts with balancing your budget. For Todd, this meant switching off his marketing budget for a while in order to focus on clients and employees. After all, if your employees aren't happy, you won't be able to retain them. And if your clients' needs aren't met, you'll lose loyal, high-paying customers. What other tips does Todd have to help you grow your business? Tune in to this episode of the Multiply You Podcast, where Austin Clark sits down with Todd Leyse, President of Adam's Pest Control and Founder of Blu Star Software. They talk about how Todd went from a career in tech to the pest control industry, how he retains valuable employees and customers, and his strategies for taking your business to the next level.

Ben Harl is the Marketing Director for Degesch America, an arm of the German-based company which provides a wide range of fumigants, insecticides, rodenticides, safety equipment, and training to companies handling raw agricultural commodities and finished food products. Ben is a licensed pest professional with 20 years of experience. He is registered as an Associate Certified Entomologist through the Entomological Society of America and is also certified for GMP and food safety in food processing through AIB and the NMPA. Ben is a certified trainer for a variety of pest control products and is certified by the Department of Homeland Security for chemical terrorism and vulnerability prevention. In this episode… Every business wants one more call, one more job, and one more opportunity to grow. But how do you get it? Ben Harl says that consumers buy from people they know, like, and trust. But in order to become a trusted partner, your business has to step up its marketing, training, and education. Highly trained employees will be successful in services and sales — both in the office and in the field. And when you standardize your training practices, all employees will be equipped with the necessary skills to educate customers, level up their services, and gain more loyal customers. In this episode of the Multiply You Podcast, Austin Clark is joined by Ben Harl, Marketing Director for Degesch America, to talk about growing a business through training, education, and marketing. Ben discusses why these areas are key for business development, how data can help you understand customers, and his favorite educational tools for growth.

Vijay Pai is the General Manager of Pest Control Products at Suterra, a global leader in agricultural biocontrol. Suterra provides sustainable alternatives to traditional pesticides without leaving harmful residues in food, soil, or groundwater. Before joining the Suterra team, Vijay was the Director of Operations at Diet ID, a consultant in the food tech and digital health spaces, and a Senior Associate at SC Johnson. He received his bachelor's in entomology from the University of Wisconsin-Madison and his master's in entomology from the University of Florida. In this episode… Whether in a field of citrus fruits or inside a home, nobody wants to have a pest problem. More importantly, nobody wants toxic pesticides contaminating their food, soil, and the greater environment. Is there a way to mitigate pest problems while keeping the environment safe? Meet Suterra. Providing sustainable alternatives to traditional pesticides, Suterra is able to control insects in the agriculture space (and more recently residential and commercial spaces) through products like “puffer” technologies and “BioAmp” sprays. Suterra's products release pheromones that disrupt the mating cycle and suppress pest populations — without harming the environment. In this episode of the Multiply You Podcast, Austin Clark talks with Vijay Pai, General Manager of Pest Control Products at Suterra, about their innovations in the pest control space. Vijay shares how the company has expanded into residential markets, how specific pest control products work, and future developments that are in the works at Suterra.