Podcast appearances and mentions of natasha jen

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Best podcasts about natasha jen

Latest podcast episodes about natasha jen

UNIQUEWAYS WITH THOMAS GIRARD
257 Natasha Jen, Partner

UNIQUEWAYS WITH THOMAS GIRARD

Play Episode Listen Later May 8, 2025 36:08


Natasha Jen is an award-winning designer, an educator, and a partner at Pentagram. Born in Taipei, Taiwan, she joined Pentagram's New York office in 2012. A six-time National Design Award nominee.

Person Place Thing with Randy Cohen

When this graphic designer worked at Sony Music, the handwriting was already on the wall, the tiny, tiny wall: “It was no longer LPs; it was CDs. The canvas kept shrinking.” And now with digital music, there's no canvas at all. “It's not the end of the world; it's a different paradigm.” Disconcerting optimism, great design. Produced with the Center for Architecture. Music: Solange Prat.

A Change of Brand
Reddit with Natasha Jen

A Change of Brand

Play Episode Listen Later Jul 16, 2024 46:21


With their rising success and a cult-like following, Reddit had ambitions of enhancing their global presence. But would the desire for change push too far for fans? And would their beloved mascot, Snoo, become a casualty? Natasha Jen, Partner at Pentagram, demonstrates how it's possible for a quirky brand to grow up while still keeping its charm.To see the change of brand for yourself, visit achangeofbrand.com or follow us on Instagram @achangeofbrand.Created by Matchstic (matchstic.com / @matchstichouse), hosted by Blake Howard (@blakehoward), co-hosted by Tracy Clark, edited and scored by ATAM Audio, brief-in by Dee Boyle, fact-checked and coordinated by Jill Jeffries, produced by Brianna Belcher, and artwork by Stephanie Kim.

Design Future Now
Pentagram 50 at the 2023 AIGA Design Conference

Design Future Now

Play Episode Listen Later Oct 28, 2023 50:41


Debbie Millman interviews Pentagram partners Emily Oberman, Giorgia Lupi, Marina Willer, Natasha Jen, and Paula Scher. Recorded LIVE at the 2023 AIGA Design Conference in New York City! --- Send in a voice message: https://podcasters.spotify.com/pod/show/aigadesign/message

The Mic
DESIGNING BRANDS AND PRODUCTS FOR WOMEN: The Mic Live at Callum Gallery with Cher Russo, Erica Eden, and Natasha Jen

The Mic

Play Episode Listen Later Jul 18, 2023 50:39


As a featured event of this year's NYCxDESIGN Festival, this special episodes of the Mic was recorded on May 24th and sponsored by Flamingo. Your host, Debbie Millman – herself one of only five women who have held the title of President Emeritus of the American Institute of Graphic Arts in over 100 years – led a panel of design revolutionaries that included Cher Russo, the Creative Director at Flamingo with previous lead creative roles at Glossier and Estée Lauder; Natasha Jen, an award-winning designer, educator, and partner at Pentagram; and Erica Eden, the founder of Tribe & Citizen, and previously the Global Director of Design Innovation at PepsiCo's Design Center. Tune in to hear their conversation on designing products and creating brands for women, with their bodies and choices in mind.

One More Question
How the Metaverse will change brands | Teemu Suviala, Reality Labs - Tech at Meta

One More Question

Play Episode Listen Later Oct 24, 2022 47:25


In Episode #65, Ross is joined by Teemu Suviala, Global Head of Brand Design for Reality Labs at Meta.Reality Labs is a diverse group of developers, researchers, engineers, and designers that leads the expansive work being done at Meta in building the next computing platform and bringing the metaverse to life. Before joining Meta Teemu led creative work at brand and design agencies, Collins, as ECD and Wolff Olins as CD in New York. He is also a co-founder of design agencies Kokoro & Moi and Syrup Helsinki and a partner at footwear brand Tarvas.In this episode, Ross and Teemu discuss the history of surrealism and its return to mainstream attention, and how the Metaverse will change brands. He also shares what he's learned by being at the intersection of creativity and technology. Highlights from the conversationThe metaverse will accelerate surrealistic fantasy-shaped ideasAI tools that are connected to the metaverse will change how we designIt comes down to making sure that [your] core positioning and values are in a great placeDada and Surrealism were reactions to similar things that we're seeing todayOddness, surrealism, and escapism are starting to bleed out into popular cultureAs reality was getting weirder and weirder and sometimes even unrecognizable art did the same thing More about Teemu Suviala Teemu Suviala is the Global Head of Brand Design for Reality Labs at Meta. This diverse group of developers, researchers, engineers and designers leads the expansive work being done at Meta in building the next computing platform to help people connect, find communities and grow businesses - bringing metaverse to life. Reality Labs' work spans a number of breakthrough technologies such as Meta Quest, Meta Horizon, Meta Portal and Ray-Ban Stories and touches sectors ranging from entertainment and gaming to commerce, education and work. Teemu sits in the creative intersection of product and marketing focusing on strategic and conceptual foundations for how these brands come to life. He and his team develop brand strategies, design & identity systems as well as brand elements and experiences from custom typography and sonic logos to immersive retail environments and in-product brand moments across AR and VR, among other things. At Meta, brand design teams work at the very edge of the discipline, imagining how brands will be expressed in emerging environments — including some that don't yet exist.Before joining Meta Teemu led creative work at brand and design agencies Collins as ECD and Wolff Olins as CD in New York. He is also a co-founder of design agencies Kokoro & Moi and Syrup Helsinki and a partner at footwear brand Tarvas.Find Teemu here: Twitter | LinkedIn | Instagram Show NotesPeople:Leonora CarringtonJeff StapleBjarke IngelsCompanies and organisations:Tate ModernThe MetVenice BiennaleGuggenheim / Peggy GuggenheimRTFKTBIGMiscellaneous:SurrealismDada / Dadaism How you can helpThere are four ways you can help us out.Give us your thoughts. Rate the podcast and leave a comment.Share this as far and wide as you can - tell your friends, family and colleagues about us (caveat: if you own a family business, these may all be the same people)Tell us how we can create a better podcast - tell us what you liked, didn't like, or what you'd like to hear more (or less) ofTell us who you'd like to hear on the podcast. Suggest someone that you think we should interview.One More Question is a podcast by Nicework. We are on a mission to build purposeful Web3 brands that people care about.One of the things we do best is to ask the right questions. This podcast exists because we want to share some of the best answers we have heard over the last 15 years. Our clients range from a venture studio and Hollywood film producers to the inventors of the hamburger, to name a few. We have had the honour of talking to guests like Micheal Bierut, Natasha Jen, Bruce Mau, Jack Butcher, Aaron Draplin, Marina Willer and Fredrick Öst. Their work has shaped our industry over the last 40 years. The aim is to share useful perspectives, insights and inspiration you can use as you go about building your brand. Hosted by our founder Ross Drakes.For cutdowns of the podcast visit our YouTube channel.Subscribe iTunes, Spotify, Stitcher, Google PodcastsMusic by: @dcuttermusic / http://www.davidcuttermusic.com

One More Question
Creating 1000 handmade artworks in 1 year | David Gersch, CryptoLeos

One More Question

Play Episode Listen Later Oct 10, 2022 38:28


In Episode #64, Ross is joined by David Gersch, Creator of CryptoLeos.CryptoLeos is an NFT collection celebrating pop culture by world-renowned artist David Gersch. Each NFT is a multi-utility asset – ownership of a CryptoLeo welcomes you to the Leo party, an exclusive club of stylish Oscar-winning winners!Ross and David discuss how he created 1000 unique artworks for CryptoLeos, the power of memes as drivers of culture, and his experiments at the forefront of new technology. Highlights from the conversationNFTs are a crossroads of new tech [with] internet cultureFun is very important, especially for NFTMemes are the medium through which we're able to [share culture] on the internetRule book? Throw that out the window. Let's do something differentI definitely believe in NFT because I believe in  the value in digital assetsLeonardo DiCaprio is probably the most memed celebrity of them all More about David GerschDavid Gersch is a world-renowned artist and the creator of the iconic CryptoLeo's NFT collection The Leoverse Metaverse.CryptoLeos is an NFT collection celebrating pop culture by world-renowned artist David Gersch. Each NFT is a multi-utility asset – ownership of a CryptoLeo welcomes you to the Leo party, an exclusive club of stylish Oscar-winning winners!Find David here: Twitter | Instagram | CryptoLeos Show NotesPeople:Leonardo DiCaprioBeepleCompanies and organisations:Bored Apes (Bored Ape Yacht Club)Punks (Crypto Punks)Art BaselMiscellaneous:The Art DegenHow you can helpThere are four ways you can help us out.Give us your thoughts. Rate the podcast and leave a comment.Share this as far and wide as you can - tell your friends, family and colleagues about us (caveat: if you own a family business, these may all be the same people)Tell us how we can create a better podcast - tell us what you liked, didn't like, or what you'd like to hear more (or less) ofTell us who you'd like to hear on the podcast. Suggest someone that you think we should interview.One More Question is a podcast by Nicework. We are on a mission to build purposeful Web3 brands that people care about.One of the things we do best is to ask the right questions. This podcast exists because we want to share some of the best answers we have heard over the last 15 years. Our clients range from a venture studio and Hollywood film producers to the inventors of the hamburger, to name a few. We have had the honour of talking to guests like Micheal Bierut, Natasha Jen, Bruce Mau, Jack Butcher, Aaron Draplin, Marina Willer and Fredrick Öst. Their work has shaped our industry over the last 40 years. The aim is to share useful perspectives, insights and inspiration you can use as you go about building your brand. Hosted by our founder Ross Drakes.For cutdowns of the podcast visit our YouTube channel.Subscribe iTunes, Spotify, Stitcher, Google PodcastsMusic by: @dcuttermusic / http://www.davidcuttermusic.com

The Futur with Chris Do
208 - What is Design Thinking? — with Eric Moore

The Futur with Chris Do

Play Episode Listen Later Sep 28, 2022 55:26


Eric Moore is a communication strategist and champion of design thinking. In this episode, he and Chris debate an eyebrow-raising talk from Natasha Jen called Design Thinking Is Bullsh*t. For context, Natasha Jen is an acclaimed designer and partner at the renowned design studio, Pentagram. In her talk, Natasha criticizes the concept of design thinking, ultimately calling it B.S. But is that true? Is design thinking just a sticky note ladened buzzword, or is it woefully misunderstood? If you are unsure what design thinking is (and whether it is a tool worth learning), this episode is for you. Sponsored by BetterHelp - https://betterhelp.com/futur First Republic Bank - https://firstrepublic.com Learn more about your ad choices. Visit megaphone.fm/adchoices

One More Question
Runner and Clubhouse Pictures are reimagining how we tell stories in Web3 | Bryce Anderson

One More Question

Play Episode Listen Later Sep 26, 2022 53:18


In Episode #63, Ross is joined by Bryce Anderson, Production Executive at Clubhouse Pictures and part of the team bringing Omega Runner to life.Bryce Anderson started his career and bought his first Bitcoin as an assistant at United Talent Agency. He joined Clubhouse Pictures when it was founded in 2015 and has worked on the producing team for Bright, Birds of Prey, and I, Tonya, among others.Ross and Bryce discuss why Bored Ape Yacht Club is similar to Hello Kitty, what people get wrong about film3, and why Clubhouse Pictures are reimagining storytelling in Web3 Highlights from the conversationA lot of people in Web3 don't realise turning a static image into global IP for entertainment is a huge liftThe Bored Ape brand is really powerful as an image. I would compare it to something like Hello KittyThe other mark of good world-building is that there's a lot more to do in it, a lot more to exploreI don't want to be the dragon that sits on a pile of IP goldThe potential for the next Marvel or the next Disney exists in Web3A lot of what inspired us to do this is fan fiction More about Bryce Anderson Bryce Anderson started his career and bought his first Bitcoin as an assistant at United Talent Agency. He then worked in creative development at Warner Bros. before joining Clubhouse Pictures upon its inception in 2015. He has worked on the producing team for Bright, Birds of Prey, and I, Tonya, among others.Find Bryce here: Twitter | LinkedIn Show NotesPeople:Bryan UnkelessCedric Nicolas-TroyanBlaise HemingwayCompanies and organisations:RunnerUnited Talent AgencyYUGA LabsHello Kitty How you can helpThere are four ways you can help us out.Give us your thoughts. Rate the podcast and leave a comment.Share this as far and wide as you can - tell your friends, family and colleagues about us (caveat: if you own a family business, these may all be the same people)Tell us how we can create a better podcast - tell us what you liked, didn't like, or what you'd like to hear more (or less) ofTell us who you'd like to hear on the podcast. Suggest someone that you think we should interview.One More Question is a podcast by Nicework. We are on a mission to build purposeful Web3 brands that people care about.One of the things we do best is to ask the right questions. This podcast exists because we want to share some of the best answers we have heard over the last 15 years. Our clients range from a venture studio and Hollywood film producers to the inventors of the hamburger, to name a few. We have had the honour of talking to guests like Micheal Bierut, Natasha Jen, Bruce Mau, Jack Butcher, Aaron Draplin, Marina Willer and Fredrick Öst. Their work has shaped our industry over the last 40 years. The aim is to share useful perspectives, insights and inspiration you can use as you go about building your brand. Hosted by our founder Ross Drakes.For cutdowns of the podcast visit our YouTube channel.Subscribe iTunes, Spotify, Stitcher, Google PodcastsMusic by: @dcuttermusic / http://www.davidcuttermusic.com

One More Question
Web3's value is NOT in technology | Jack Butcher, Visualize Value

One More Question

Play Episode Listen Later Sep 12, 2022 50:29


In Episode #62, Ross is joined once again, by Jack Butcher, Founder of Visualize Value.Jack spent 10 years working in corporate advertising in NYC as a graphic designer for billion-dollar brands. In search of fun and freedom, he started his own agency...and found neither. After 2 years of further iteration, he built Visualize Value – a project he used to build a network of mentors, a $1M/year product business, and an audience of 600k+ people.Ross and Jack discuss the common misconception that Web3's most valuable attribute is its technology, why building a strong network is so important, and How Web3 will create stronger brand communities. Highlights from the conversationIf every product that you make is [based on] your customer's ability to install Metamask, you're gonna kill your businessOne of the strongest schools of thought in NFTs is the idea of incentivizing the propagation of an idea or a memeIn the world of brands and companies, trends and technologies come and go. This one [Web3] feels like it has far more economic validationThe really difficult thing to do is to get people together that have similar values, interests, and complementary skill setsA lot of what this technology enables are novel ways of collaborating [and] playing with economicsYour 200,000 Twitter followers aren't gonna participate, but there might be half a dozen that are materially invested in the work and can support at an outsized contribution More about Jack ButcherJack spent 10 years working in corporate advertising in NYC as a graphic designer for billion-dollar brands. It was fun, but the opposite of freedom. In search of freedom, he started his own advertising agency. It was not fun, and even less freedom.After two years of iteration, he figured out how to transition to highly specialized (and fun) consulting, which resulted in a product business: Visualize Value. VV is a project he used to build a network of mentors, a $1M/year product business, and a media platform with an audience of over 600,000 people. Now, Jack spends all of his time making things that make it easier to learn, teach, build, and sell.Find Jack here: Twitter | LinkedIn | Instagram (Visualize Value) | Visualize Value Show NotesCompanies and organisations:OpenseaeBayFoundationStripeMiscellaneous:CryptopunksCC0NounsDAOMorning BrewMetamaskHow you can helpThere are four ways you can help us out.Give us your thoughts. Rate the podcast and leave a comment.Share this as far and wide as you can - tell your friends, family and colleagues about us (caveat: if you own a family business, these may all be the same people)Tell us how we can create a better podcast - tell us what you liked, didn't like, or what you'd like to hear more (or less) ofTell us who you'd like to hear on the podcast. Suggest someone that you think we should interview.One More Question is a podcast by Nicework. We are on a mission to build purposeful Web3 brands that people care about.One of the things we do best is to ask the right questions. This podcast exists because we want to share some of the best answers we have heard over the last 15 years. Our clients range from a venture studio and Hollywood film producers to the inventors of the hamburger, to name a few. We have had the honour of talking to guests like Micheal Bierut, Natasha Jen, Bruce Mau, Jack Butcher, Aaron Draplin, Marina Willer and Fredrick Öst. Their work has shaped our industry over the last 40 years. The aim is to share useful perspectives, insights and inspiration you can use as you go about building your brand. Hosted by our founder Ross Drakes.For cutdowns of the podcast visit our YouTube channel.Subscribe iTunes, Spotify, Stitcher, Google PodcastsMusic by: @dcuttermusic / http://www.davidcuttermusic.com

One More Question
Building a brand by mistake with Repeat Offenders – Gerhard Human

One More Question

Play Episode Listen Later Aug 30, 2022 43:46


Highlights from the conversation"When I got into PVNKS I quickly realized that I was building a brand, building a world""This hub for like-minded people are invested in the project, but they're also invested in you, as an artist""Art is something that you do of your own will, not for the sole purpose of selling""Everything I saw at the time was really repulsive – terrible drawings of terrible things that are slightly altered by an algorithm""My sole purpose is making something and seeing if someone enjoys it. If someone enjoys it – that's all they need to get from it""Marvel or Dark Horse have got a huge platform to make your idea grow but they'll also take over" More about Gerhard Human Gerhard Human is an illustrator, animator and art director based in Cape Town, South Africa. He's been working in the visual industry since 2001.His work is strongly inspired by underground comics, skate culture and animation.He's done TV commercials for brands like MTV, Adobe, Goodwill and Smirnoff; and his work has been featured online and in print. Apart from commercial work, Gerhard had regular art exhibitions around the world.Find Gerhard here: Twitter | Website | PVNKS Show NotesPeople:Ben MauroBen Mauro on One More QuestionGeorge LucasCompanies and organisations:MarvelDark Horse (Comics)Miscellaneous:PVNKS (Repeat Offenders)How you can helpThere are four ways you can help us out.Give us your thoughts. Rate the podcast and leave a comment.Share this as far and wide as you can - tell your friends, family and colleagues about us (caveat: if you own a family business, these may all be the same people)Tell us how we can create a better podcast - tell us what you liked, didn't like, or what you'd like to hear more (or less) ofTell us who you'd like to hear on the podcast. Suggest someone that you think we should interview.One More Question is a podcast by Nicework. We are on a mission to build purposeful Web3 brands that people care about.One of the things we do best is to ask the right questions. This podcast exists because we want to share some of the best answers we have heard over the last 15 years. Our clients range from a venture studio and Hollywood film producers to the inventors of the hamburger, to name a few. We have had the honour of talking to guests like Micheal Bierut, Natasha Jen, Bruce Mau, Jack Butcher, Aaron Draplin, Marina Willer and Fredrick Öst. Their work has shaped our industry over the last 40 years. The aim is to share useful perspectives, insights and inspiration you can use as you go about building your brand. Hosted by our founder Ross Drakes.For cutdowns of the podcast visit our YouTube channel.Subscribe iTunes, Spotify, Stitcher, Google PodcastsMusic by: @dcuttermusic / http://www.davidcuttermusic.com

One More Question
Rethinking DAOs and changing the way Hollywood operates | Kenny Miller, StudioDAO

One More Question

Play Episode Listen Later Aug 15, 2022 57:31


Highlights from the conversationIt still takes a creative person at the center to say – this is what it is, this is what it isn'tWe don't need to make a hundred million dollars on a movie. We just need for that to be a great experience for people in the DAOIt's gonna be the most dangerous audience in the world. They're gonna green light [+ have rights to] their contentFilms could become more like startups + having equity in those startups could be beneficial for actorsIt's a film studio owned by the filmmakers and the fansWhen you join a DAO, there's often a lot of weight that goes with itMore about Kenny MillerKenny Miller is a creative and entrepreneurial leader focused on developing media brands that target emerging spaces in digital media.This path has led to iconic work for culture-defining brands such as Apple, Disney, Nickelodeon, Noggin, MTV, The Walking Dead, Netflix, and the New York Knicks. His work has connected deeply with users of all ages worldwide. Kenny's work has covered every aspect of the business-- production, marketing, distribution, and importantly revenue, which have been completely refashioned by the never-ending digital transformation of media.From the launch of Quicktime to video games, social networks, user-generated content, streaming media, dynamic ad models, and now NFTs, Kenny's focus has always been on engaging audiences with emerging technologies and platforms.Now that crypto and the token economy have opened up a frontier where creators and fans can coordinate to independently produce content and franchises, Kenny is developing a token-driven funding and distribution platform called StudioDao to accelerate the ability of filmmakers and fans to innovate in financing and collaborative ownership structures.Find Kenny here: Twitter | LinkedIn | Discord | StudioDao  Show NotesCompanies and organisations:MTVNickelodeonViacomRobinHoodSharkDAONounsMCU (Marvel Cinematic Universe)Miscellaneous:Get Out (Jordan Peele Film)KYC (Know Your Customer)How you can helpThere are four ways you can help us out.Give us your thoughts. Rate the podcast and leave a comment.Share this as far and wide as you can - tell your friends, family and colleagues about us (caveat: if you own a family business, these may all be the same people)Tell us how we can create a better podcast - tell us what you liked, didn't like, or what you'd like to hear more (or less) ofTell us who you'd like to hear on the podcast. Suggest someone that you think we should interview.One More Question is a podcast by Nicework. We are on a mission to build purposeful Web3 brands that people care about.One of the things we do best is to ask the right questions. This podcast exists because we want to share some of the best answers we have heard over the last 15 years. Our clients range from a venture studio and Hollywood film producers to the inventors of the hamburger, to name a few. We have had the honour of talking to guests like Micheal Bierut, Natasha Jen, Bruce Mau, Jack Butcher, Aaron Draplin, Marina Willer and Fredrick Öst. Their work has shaped our industry over the last 40 years. The aim is to share useful perspectives, insights and inspiration you can use as you go about building your brand. Hosted by our founder Ross Drakes.For cutdowns of the podcast visit our YouTube channel.Subscribe iTunes, Spotify, Stitcher, Google PodcastsMusic by: @dcuttermusic / http://www.davidcuttermusic.com

One More Question
Why brands, designers, and creators need to get into Web3 NOW | Josh Rosenthal

One More Question

Play Episode Listen Later Aug 1, 2022 52:07


Highlights from the conversationYou're used to thinking of technology as the value creator, but it's actually brands, studios, and agenciesYour cost of failure is small. And the only way to get asymmetric gains is to participate earlyYou can call them NFTs, but they're actually strong property rights of ownership for physical and synthetic assetsNow, the value is in the community, the content, the brand, the associationTransformative revolutions always start with finance. Cause that's where the value is. Then move into art and identity 'cause you're establishing values and coordinationIt gives you greater specificity to do product design. It gives you immediate market feedback More about Josh RosenthalJosh Rosenthal, Ph.D., is a former Late Medieval, Renaissance, and Reformation historian turned crypto-first investor. A Fulbright Recipient to the Sorbonne's interdisciplinary think tank (École Pratique des Hautes Études), Josh founded multiple successful startups before starting a crypto-first founders' fund, the 6ixth Event, and crypto-first family office, Narwhal Ventures. A guest lecturer at Harvard, Hopkins, and MIT, as well as a keynote speaker at crypto conferences and regular guest on crypto media, Josh explores how communities are using decentralized technology to reshape our world in what has become known as a Crypto Renaissance.Half a millennium ago, communities adopted two new decentralized technologies to recreate their world. An explosive ledger-based financial technology powered the creation of a new proto-capitalism, while an incendiary permissionless print-based protocol communicated revolutionary ideas generating new markets for media. Early adopters parlayed their gains into a cataclysmic form of techno-art to recast their supernatural cosmology, the nature of vocation in an emerging world, and their roles therein. Find Josh here: Twitter | LinkedIn | The 6ixth Event | Narwhal Ventures Show NotesPeople:Medici FamilyCozomo de' Medici (Snoop Dogg)Companies and organisations:UniswapSushiSwapFAANGMiscellaneous:TAM (Total Addressable Market)DAO (Decentralised Autonomous Organisation)Bill Gates and David Letterman (interview - Bill gates explains the internet) How you can helpThere are four ways you can help us out.Give us your thoughts. Rate the podcast and leave a comment.Share this as far and wide as you can - tell your friends, family, and colleagues about us (caveat: if you own a family business, these may all be the same people)Tell us how we can create a better podcast - tell us what you liked, didn't like, or what you'd like to hear more (or less) ofTell us who you'd like to hear on the podcast. Suggest someone that you think we should interview.One More Question is a podcast by Nicework. We are on a mission to build purposeful Web3 brands that people care about.One of the things we do best is to ask the right questions. This podcast exists because we want to share some of the best answers we have heard over the last 15 years. Our clients range from a venture studio and Hollywood film producers to the inventors of the hamburger, to name a few. We have had the honour of talking to guests like Micheal Bierut, Natasha Jen, Bruce Mau, Jack Butcher, Aaron Draplin, Marina Willer and Fredrick Öst. Their work has shaped our industry over the last 40 years. The aim is to share useful perspectives, insights and inspiration you can use as you go about building your brand. Hosted by our founder Ross Drakes.For cutdowns of the podcast visit our YouTube channel.Subscribe iTunes, Spotify, Stitcher, Google PodcastsMusic by: @dcuttermusic / http://www.davidcuttermusic.com

One More Question
How Web3 can benefit from Web2 thinking – Lubo Smid

One More Question

Play Episode Listen Later Jul 18, 2022 42:10


Highlights from the conversationFor the majority of the people right now, there is just not a fast way to enter the tokenised worldIt doesn't matter whether you are in the app store or whether you have a web-based game, you need to work on the marketing strategy regardlessProjects are getting a lot of traction for no reason – just because of the hypeWe are very early and there are a lot of opportunities. So I definitely think that the bar right now [is] very, very low...if there is any bar at this pointIt's a wild west, but I think that the companies that are diving in early are going to benefit in the long runOnce the hype dies, what's left is the experience that people have with your product or game More about Lubo Smid Lubo Smid is the co-founder & CEO of STRV, a boutique software design and engineering team behind building digital products for some of the hottest startups and brands that value high quality and over a decade-long experience of building and launching great apps to the market. He is a Czech Forbes 30 under 30 and a startup-minded entrepreneur who is extremely passionate about cutting-edge technology and the latest trends.The majority of Lubo's focus these days is dedicated to STRV Labs. A portfolio of products that STRV incubates and operates on its own. It all started with a duo of dating applications for the LGBT community, Cosmic Latte, investment in soccer mobile game Live Penalty, breathwork application Float, and now two projects in web3 space. One NFT game is called Scavenger Land, and STRV's latest project is focused on the seamless entrance to the tokenized world for the end consumer.Lubo splits his time between Prague, where most of the STRV team is located, and Los Angeles, as he would put it, where the most exciting things are happening. When he is not hosting one of numerous STRV events for the community, he enjoys cycling and skiing. In these activities, just like in his professional ones, Lubo aims to push his boundaries to the next level.Find Lubo Smid here: Twitter | Instagram | LinkedIn | Website Show NotesPeople:Gary VaynerchukCompanies and organisations:LedgerSTRVY CombinatorMiscellaneous:VeeFriendsScavenger LandNBA Top Shot How you can helpThere are four ways you can help us out.Give us your thoughts. Rate the podcast and leave a comment.Share this as far and wide as you can - tell your friends, family and colleagues about us (caveat: if you own a family business, these may all be the same people)Tell us how we can create a better podcast - tell us what you liked, didn't like, or what you'd like to hear more (or less) ofTell us who you'd like to hear on the podcast. Suggest someone that you think we should interview.One More Question is a podcast by Nicework. We are on a mission to build purposeful Web3 brands that people care about.One of the things we do best is to ask the right questions. This podcast exists because we want to share some of the best answers we have heard over the last 15 years. Our clients range from a venture studio and Hollywood film producers to the inventors of the hamburger, to name a few. We have had the honour of talking to guests like Micheal Bierut, Natasha Jen, Bruce Mau, Jack Butcher, Aaron Draplin, Marina Willer and Fredrick Öst. Their work has shaped our industry over the last 40 years. The aim is to share useful perspectives, insights and inspiration you can use as you go about building your brand. Hosted by our founder Ross Drakes.For cutdowns of the podcast visit our YouTube channel.Subscribe iTunes, Spotify, Stitcher, Google PodcastsMusic by: @dcuttermusic / http://www.davidcuttermusic.com

One More Question
How Huxley pushed against NFT trends and won – Ben Mauro

One More Question

Play Episode Listen Later Jun 22, 2022 42:42


Highlights from the conversation:A graphic novel [is] one of the few ways a single creator can create the entire productYou go to a meeting and they're just like "Cool art, kid – but what does this look like as a movie?"Once NFTs + Web3 happened. It was just like, well, maybe this is a more interesting way to launch a product?You can't one-to-one sell a product like you would in Web2, you have to create some kind of interesting gamificationI feel like a lot of stuff in Web3 is reverse – "Here's some art. Maybe I'll make a product, if you give me money"Everyone was treating it like a Kickstarter. And I was treating it more like sales distribution More about Ben MauroWorld builder. Character creator. Storyteller. Ben Mauro's work has made a powerful impact on the gaming world, as senior concept designer and art director for first-person-shooting dynasties Halo and Call of Duty. Ben has been crafting the characters, weaponry, machinery and gamescapes that have made these franchises house-hold names for two decades. His visions have graced the big screen in Elysium, Chappie, and J.R.R. Tolkien's The Hobbit. Now he unveils his fully-fledged graphic novel series, Huxley.Find Ben here: Twitter | Instagram | WebsiteFind HUXLEY here: Website | Twitter | Discord | Opensea Show NotesPeople:Sava ZivkovicCompanies and organisations:Yuga LabsRespawnDark HorseMiscellaneous:Web3Web2How you can helpReview the podcast and leave a comment.Share this as far and wide as you can - tell your friends, family and colleagues about us (caveat: if you own a family business, these may all be the same people)Tell us how we can create a better podcast - tell us what you liked, didn't like, or what you'd like to hear more (or less) ofTell us who you'd like to hear on the podcast. Suggest someone that you think we should interview.One More Question is a podcast by Nicework. We are on a mission to build purposeful Web3 brands that people care about.One of the things we do best is to ask the right questions. This podcast exists because we want to share some of the best answers we have heard over the last 15 years. Our clients range from a venture studio and Hollywood film producers to the inventors of the hamburger, to name a few. We have had the honour of talking to guests like Micheal Bierut, Natasha Jen, Bruce Mau, Jack Butcher, Aaron Draplin, Marina Willer and Fredrick Öst. Their work has shaped our industry over the last 40 years. The aim is to share useful perspectives, insights and inspiration you can use as you go about building your brand. Hosted by our founder Ross Drakes.For cutdowns of the podcast visit our YouTube channel.Subscribe iTunes, Spotify, Stitcher, Google PodcastsMusic by: @dcuttermusic / http://www.davidcuttermusic.com

In Pursuit of Luxury
In conversation with Natasha Jen

In Pursuit of Luxury

Play Episode Listen Later Apr 28, 2022 42:49


Natasha's practice has been notable for crossing media genres, drawing on references from a diverse range of cultural, historical, aesthetic, and technological sources. Her work encompasses brand identities, environmental design, multi-scale exhibitions, signage systems, print, motion and interactive graphics, created in collaborations with global tech brands, consumer startups, cultural institutions and non-profit organizations. Her recent clients include high-profile tech companies and startups, such as Google, Waze, Galaxy Digital, NYDIG (pronounced Ny-Dig), Lightmatter, and Magic Leap.

One More Question
Natasha Jen: People vs. Design – how to ensure great brands survive handover

One More Question

Play Episode Listen Later Oct 20, 2021 46:54


Highlights from the conversation:Since it's a living organism, a brand can behave really well if it's managed well. But it can also misbehave. There's also no such thing as a perfect brandIn the industry, we hand out brand manuals and they're sometimes treated as the Bible that the in-house design team has to conform to, but I actually don't see style guide that way – I see style guide as parameters[On research] What I want to do is get down to the very bottom of it. What is this thing? What is this subject? What is this topic? And a lot of times these projects came to us as something that is so alien that we [asked] – are we really qualified to do this?The total body of the work doesn't have a singular style to it. But rather, we always design very contextually, very specifically. But within that specific context, we want to be as creative and as expressive as possibleI think that's a fascinating way of thinking about our craft. That part of it is creating the visual, but part of it is also convincing human beings to understand, to make the leap, or to communicateI think sometimes clients hold the designers at an arm's length. They don't necessarily let them into the building. They don't let them see the bad stuff or, you know, actually understand how things work More about Natasha Jen Natasha Jen is an award-winning designer, an educator, and a partner at Pentagram. Born in Taipei, Taiwan, she joined Pentagram's New York office in 2012. A four-time National Design Award nominee, Natasha's work is recognized for its innovative use of graphic, verbal, digital, and spatial interventions that challenge conventional notions of media and cultural contexts. Her work is immediately recognizable, encompassing brand identity systems, packaging, exhibition design, digital interfaces, signage and wayfinding systems, print and architecture. Her recent clients include high-profile tech companies and startups, such as Google, Waze, Magic Leap, Essential Products. Past clients include a wide range of collaborators from cultural and consumer segments, including Nike, Puma, Target, Ralph Lauren Home, Kate Spade, Chanel, Tata Harper, The Costume Institute at the Metropolitan Museum, Harvard Art Museums, Guggenheim Foundation, Fernando Romero Enterprise/FR-EE and OMA/Rem Koolhaas. Natasha he has earned awards from every major design competition and is frequently published in publications, including Wired, Fast Company, Kinfolk Magazine, Print Magazine, Creative Review, Metropolis, She was a winner of Art Directors Club's Young Guns 4 and also served as a judge for the competition in 2007, 2011, and 2017. In 2014, Wired Magazine named her as one of nine “Designers Who Matter.” She serves on the board of Storefront for Art and Architecture in New York. She also served as Board of Directors of the New York Chapter of the American Institute of Graphic Arts (AIGA) from 2014 to 2017. She is a faculty member at the School of Visual Arts BFA Graphic Design Program and is a guest critic at Harvard Graduate School of Design, Yale University School of Art, Cooper Union, Rhode Island School of Design, and the Maryland Institute College of Art.Find Natasha here: Website | LinkedIn | Instagram Show NotesCompanies and organisations:Calvin KleinDonna KaranMiscellaneous:Taipei, Taiwan How you can help:There are four ways you can help us out.Give us your thoughts. Rate the podcast and leave a comment.Share this as far and wide as you can - tell your friends, family and colleagues about us (caveat: if you own a family business, these may all be the same people)Tell us how we can create a better podcast - tell us what you liked, didn't like, or what you'd like to hear more (or less) ofTell us who you'd like to hear on the podcast. Suggest someone that you think we should interview.One More Question is a podcast by Nicework, a purpose-driven company helping people who want to make a dent in the world by building brands people give a shit about.One of the things we do best is ask our clients the right questions. This podcast came about because we want to share some of the best answers we have heard over the last 13 years. We talk to significant creators, experts and communicators we encounter and share useful insights, inspiration, and facts that make us stop and take note as we go about our work.Hosted by our founder Ross Drakes.Subscribe iTunes, Spotify, Stitcher, Google PodcastsMusic by: @dcuttermusic / http://www.davidcuttermusic.com

The Futures Archive
S1E1: The Passport

The Futures Archive

Play Episode Listen Later Oct 13, 2021 32:37


On this inaugural episode of The Futures Archive podcast Lee Moreau and guest host Natasha Jen discuss passport design, which leads them to ask “who is the human is in human centered design?” With insights from Ellen Lupton, Kipum Lee,  + Craig Robertson.

Future of XYZ
Future of Design Education | Natasha Jen | E7, S2

Future of XYZ

Play Episode Listen Later Feb 18, 2021 23:10


EPISODE 7, SEASON 2: In this rich discussion about the ‘Future of Design Education', our guest Natasha Jen- award-winning graphic designer and Partner at iconic design studio, Pentagram describes what graphic design is (the art of combining visual and language) and what a design education is all about (deep, broad, iterative, and hands-on). She calls out elitism in current design education, argues for inclusivity, rallies for “modern day apprenticeships”, and pushes designers to make time to slow down to set the stage for exceptional work.ABOUT THE SERIES: Future of XYZ is a weekly interview series dedicated to fostering forward-thinking discussions about where we are as a world and where we're going. Hosted by LVG & Co.- an independent strategy consultancy based in New York City.FOR MORE INFORMATION: Visit future-of.xyz and follow on social media... IG: @futureofxyz | LinkedIn: @lisagralnek, @lvg-co-strategy | Twitter: @lgralnek

Ugly Unicorns
#13 - Is Design Thinking Bullsh*t?

Ugly Unicorns

Play Episode Listen Later Jan 17, 2021 67:07


In this podcast, we are discussing Natasha Jen talk at 99u where she talks about Design Thinking and says Design Thinking is Bullsh*t. I break it down and give my opinion about the whole thing. I honestly think she missed the mark on this one. NEW Foundation Design Kit! https://uglyunicorns.com/foundationdesignkit/ Become a Supporter! https://uglyunicorns.com/product/ugly-unicorns-supporter/ Shop Ugly Unicorns Gear! https://uglyunicorns.com/t-shirts/ Need Mentorship? Book a session with me today! https://uglyunicorns.com/mentorship-and-coaching/ Follow on Instagram: @officialuglyunicorns --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/uglyunicorns/message Support this podcast: https://anchor.fm/uglyunicorns/support

Strelka Institute
The Architecture of Design Business. Natasha Jen

Strelka Institute

Play Episode Listen Later Dec 14, 2020 16:43


Pentagram defines itself as "a multi-disciplinary, independently owned design studio". Founded in 1972 by five partners, it still remains an example of a successful non-vertical business structure allowing four generations of designers to work under one roof. In this episode, NY-based Pentagram partner Natasha Jen talks about the origins of this "designer's republic", the decision-making process with no CEO, and the examples of fellow studios with different structures. Studios mentioned: Landor, Lippincott, Wolffolins, Pentagram, Superunion People mentioned: Colin Forbes, Alan Fletcher, Mervyn Kurlansky, Theo Crosby, Kenneth Grange Watch the rest of the lecture with some examples of Natasha's work within Pentagram: https://stre.lk/quyH Follow Strelka! Facebook: https://www.facebook.com/strelkainstitute Instagram: https://www.instagram.com/strelka_institute Twitter: https://twitter.com/strelkaschool

Signal337
Design Thinking & Bullshitters

Signal337

Play Episode Listen Later Oct 18, 2020 29:33


Living in Central PA, bullshit wafting through the air around the farms is a sure sign of planting season. Also another sure sign of planting bad ideas is the bullshit surrounding design thinking. This episode is my take on this hot take as I believe that design thinking isn't the thing that stinks...but rather it's the people espousing it and calling it design thinking. We discuss the famous Natasha Jen talk at Adobe 99U and the subsequent articles from FastCompany that discuss differing points of view. My own take is that design thinking is the tool we need to help shape the conversations at the table that we designers have been wanting to be at for while, but we must take care to ensure others don't destroy.

The Follow-up
005 / Waze

The Follow-up

Play Episode Listen Later Jul 21, 2020 35:12


with—Natasha Jen, Pentagram—and—Jake Shaw, Waze

waze pentagram natasha jen
Reptileando
021 | Huele a branding

Reptileando

Play Episode Listen Later May 11, 2020 26:38


Scents of Normality, las velas de cera de soja de edición limitada huelen a los "lugares que más extrañamos" y vienen en tres esencias evocadoras: The Local, The Cinema y The Festival. Están disponibles para comprar en línea ahora mismo con el dinero recaudado para la organización benéfica Hospitality Action. hospitalityaction.org.uk/donate. ----- Establecida en 1968, Esprit es una marca de moda que diseña, fabrica y vende ropa, calzado, accesorios, joyas e incluso artículos para el hogar. Más conocido por su colorido, alegre y divertido estilo de los años 80, Esprit se ha adaptado a cada década desde entonces con su visión de "positividad esencial". Fundada en California por el esposo y la esposa Doug y Susie Tompkins, Esprit se vendió por primera vez desde su autobús VW con sede en su apartamento de San Francisco y ahora cuenta con 761 tiendas minoristas administradas directamente y más de 6.300 puntos de venta mayoristas en 40 países con sede en Alemania y Hong Kong Recientemente, Esprit presentó una nueva identidad diseñada por Natasha Jen, socia de Pentagram con sede en Nueva York, Nueva York. https://vimeo.com/412478105 ----- Heinz Ketchup está lanzando un rompecabezas de edición limitada que consta de 570 piezas que son exactamente del mismo color: Ketchup. El rompecabezas se regalará a solo 57 personas en 17 países diferentes. (57 es el gancho de marketing de Heinz que aparece en todos sus productos, promoviendo "57 variedades"). https://www.newswire.ca/news-releases/heinz-ketchup-releases-ridiculously-slow-all-red-puzzle-to-pass-the-time-899726780.html --- La marca de teléfonos inteligentes Huawei ha lanzado una competencia que ofrece a los diseñadores y artistas una oportunidad de reconocimiento mundial, además de un gran dinero en juego. La Competencia de diseño de tema global de Huawei 2020 presenta un premio máximo de $ 20,000 y varias otras delicias especiales, con un premio total de $ 300,000. Lo cual es bastante impresionante, pero eso no es todo. Los ganadores del concurso también se convertirán en diseñadores de temas oficiales para Huawei y colaborarán con la marca para compartir sus diseños con sus 600 millones de usuarios en todo el mundo. https://themes.cloud.huawei.com/theme-design-2020/index.html

ADC Festival Podcast
Natasha Jen: How do you design a Design Business

ADC Festival Podcast

Play Episode Listen Later Sep 18, 2019 18:20


Natasha Jen ist preisgekrönte Designerin, Grafikdesign-Legende und Partner beim renommierten New Yorker Designstudio Pentagram. Sie spricht auf dem ADC Festival 2019 über die Struktur und Besonderheiten von Pentagram und darüber wie man als Designer ein Design Business aufbaut. Diese Episode ist ein Zusammenschnitt aus ihrem Interview mit Alex Jacobi und ihrem Vortrag auf dem ADC Festival

ADC Festival Podcast
Natasha Jen: How do you design a Design Business

ADC Festival Podcast

Play Episode Listen Later Sep 18, 2019


Natasha Jen ist preisgekrönte Designerin, Grafikdesign-Legende und Partner beim renommierten New Yorker Designstudio Pentagram. Sie spricht auf dem ADC Festival 2019 über die Struktur und Besonderheiten von Pentagram und darüber wie man als Designer ein Design Business aufbaut. Diese Episode ist ein Zusammenschnitt aus ihrem Interview mit Alex Jacobi und ihrem Vortrag auf dem ADC Festival

Does That Even Work, the growth show for mid-market companies

In this episode we examine Natasha Jen's claim that design thinking is bulls**t. We spoke to Austrial-based Ingrid Gerstbach, Design thinking consultant, author and speaker (site in German but she speaks good English and does work in the UK as well). Gerstbach's Design Thinking podcast: https://ingridgerstbach.com/podcast Her books are also available for sale on her site. Natasha Jen on Trust Your Designer (and what's so rubbish about design thinking) https://designobserver.com/article.php?id=39710 Lee Vinsel's article on Medium about Design Thinking being Syphilis (it's entertaining, vitriolic and looooong):  Design Thinking is Kind of Like Syphilis — It's Contagious and Rots ...https://medium.com/.../design-thinking-is-kind-of-like-syphilis-its-contagious-and-rots... Rodrigo Hernández-Ramírez' paper on design thinking and bulldust: https://www.academia.edu/38006980/On_Design_Thinking_Bullshit_and_Innovation Does That Even Work (http://DoesThatEvenWork.com) challenges the latest business fads and the conventional wisdom we all use in our companies. It is sponsored by Stratervation, a mid-market growth consulting firm based in Johannesburg South Africa. http://stratervation.com  

Make It. Design
Make It. Design: Pentagram

Make It. Design

Play Episode Listen Later Jul 5, 2018 25:58


Pentagram's Michael Bierut and Natasha Jen share what they've learned at one of the most prestigious design firms in the world. A video version of this podcast can be found here:https://www.youtube.com/watch?v=WQWOA5GgJGg

FoossaPod
Design Thinking Is BS, And We Should Promote It Anyway

FoossaPod

Play Episode Listen Later Apr 14, 2018 13:27


This is the audio version of an article on Design Thinking that Lee-Sean Huang wrote in response to Pentagram partner Natasha Jen's provocative talk at the 99U Conference, "Design Thinking Is BS" --- Send in a voice message: https://anchor.fm/foossa/message Support this podcast: https://anchor.fm/foossa/support

promote design thinking pentagram natasha jen 99u conference
The Design Of Business | The Business of Design

Natasha Jen is a partner in the design firm Pentagram.

pentagram natasha jen
The Great Discontent
Natasha Jen & Lotta Nieminen - Trusting Our Intuition, Living with Uncertainty, and Good Accidents

The Great Discontent

Play Episode Listen Later Nov 21, 2017 67:26


Recorded live at Wythe Hotel on November 8, 2017 as part of The Great Discontent Live series. Host Tina Essmaker talks to designer Natasha Jen & designer and illustrator Lotta Nieminen about trusting our intuition, living with uncertainty, and embracing accidents along the way. This episode was produced by The Great Discontent and Benjamin Welch. Learn more about The Great Discontent and read 200+ long-form interviews online at thegreatdiscontent.com. Thanks to this episode’s sponsors: MailChimp, the easiest way to send email newsletters, connect with your audience, and grow your creative business. Getting started with MailChimp is easy. Sign up and start emailing. No expiring trials. No contracts. No credit card required. Go to mailchimp.com to create your free account today.

The Curbed Appeal
Natasha Jen of Pentagram

The Curbed Appeal

Play Episode Listen Later Mar 24, 2016 28:41


Natasha Jen, the youngest partner at New York City-based multidisciplinary design firm Pentagram joins Asad and Jeremiah in the studio. An award-winning designer, Jen talks about the many misconceptions around her profession (she's not going to design your website), what makes good signage, her relationship with colors (not a huge fan), and her love of green tea (self-explanatory). Learn more about your ad choices. Visit podcastchoices.com/adchoices

Make Do Co.
People of Purpose: Natasha Jen

Make Do Co.

Play Episode Listen Later Apr 20, 2015 44:17


On this episode of People of Purpose, Johanna speaks to Pentagram partner, Natasha Jen, about her rapid ascent to leadership in New York's design world, her love of adventure and art, and the advice she would give to her younger self if she could go back in time.