The Multipurpose Room

  Writing grants can be a great way to boost your PTA or PTO funds without asking families for more money but it can also seem daunting! How do you get these grants? Where do you find them? What's a winning submission? This episode will share leaders' tips on these questions and more. Additional Resources: https://www.pta.org/home/run-your-pta/Awards-Grants https://www.pta.org/docs/default-source/files/why-pta/2019/grant-writing-tips.pdf https://www.ptotoday.com/pto-today-articles/article/86-finding-and-winning-grants

Games, prizes, kids and fun are what a school carnival is all about. But it can be a lot of work for a PTA. This episode will give you the details you need to plan your carnival from start to finish. Or, if you're a carnival expert, tune in for some new ideas from other school leaders.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel (spirit wear and uniforms) while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

If you're like most PTAs, PTOs, and PTSAs, you struggle to get enough parent volunteers for your group. You're not alone - this is one of the most common questions on parent teacher association Facebook groups! In this episode, we will share the top tips that have worked to increase the number of participants in your school group.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel (spirit wear and uniforms) while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

The recent “Devious Lick” and “Slap a Teacher” campaigns on TikTok are extremely concerning and must be stopped. As PTA and PTO leaders, we are responsible for creating a positive impact on our students and that arguably includes helping to stop violent campaigns such as these but how? What's our role versus that of the administrators and what should we do? This episode is shares what PTAs and PTOs are doing across the country.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel (spirit wear and uniforms) while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

Whether you're new to running a read-a-thon, or want some tips from experienced planners to boost your success, this episode's for you. We share the basics, the learnings, and even sample language to make your event a success. This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel (spirit wear and uniforms) while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing ----more---- Show Notes:   Here is some sample language to describe your read-a-thon:   Every day beginning (DAY, DATE) through (DAY, DATE) readers will earn prizes by reading books.  Participants will get pledges from family and friends to support their efforts.  Sponsors can either pledge a certain amount of money per minute read or make a flat donation.   Here is a sample prize structure: Fundraising Prizes - prizes are additive                                                                    Amount Raised Reward         $10.00 - $29.99 in pledges = Invisible Ink Pen       $30.00 - $49.99 in pledges = Free Kona Ice       $50.00 - $99.99 in pledges = $5 Target Gift Card       $100.00 - $199.99 in pledges = $25.00 Bookstore Gift Card       $200.00 and over in pledges = $50.00 Bookstore Gift Card   Other Prizes Most Minutes Read The students from each grade who read the most minutes will each receive the top prize. Top Pledge Amount The student who earned the highest amount in pledges will receive an iPad! Top Classrooms The classroom that received the highest amount in pledges and the classroom that read the most minutes will win an ice cream sunday party.    Sample Student Letter Language: Dear ________________ [Grandpa/Aunt Mary, etc.],  Hi! I am sending this note to tell you about an exciting event coming up at my school, _____________. We are having a Read-a-thon! My whole school will spend [date] to [date] doing as much reading as we can, and we will be raising money for our school to fund ________________________!    I have thought carefully about how much reading I will try to do that week, and I am setting my goal at _________ minutes for the week.    Do you think you could sponsor me in the Read-a-thon? You could sponsor me by the minute or you could sponsor me for a flat amount. What do you say? Can you help me with my Read-a-thon this year? If so, let me know whether you want to do flat or per minute. I will reach back out on _______________ to let you know how much I read. All checks should be made out to _______________.   Thanks,  Student Name   Sample Business Letter: The _________________PTA would like to take this opportunity to announce our annual Read-a-Thon fundraiser. We will begin this fundraiser on ____________ and our goal is to read 100,000 minutes and raise $10,000 to support our school! Funds raised will help the ______________________________________ and so much more!  There are many opportunities to win prizes. Thank you for supporting our young tigers as they establish a love for reading!   As a business in our local community, we would like to ask for your support in meeting our goal. As a read-a-thon sponsor, our PTA will recognize you as one of our Circle of Sponsors:   Platinum Sponsor - $1000+   Gold Sponsor - $500 - $999   Silver Sponsor - $250 - $499   Bronze Sponsor - $126 - $249   Classroom Sponsor - $125   We are open to cash donations or prize item donations that rise to the levels above. The descriptions of how we honor our Circle of Sponsors are in the following page. We are a 501(c)(3) so all donations are tax deductible.    Thank you in advance for your consideration, School PTA

AmazonSmile is a great passive fundraiser for your PTA, PTO, PTSA or school group. But how much do you really make, how do you get started, and what are some tips for success? This episode will answer all those questions and more.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel (spirit wear and uniforms) while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

Are you looking for creative ways to fundraise for your PTA, PTO, PTSA or other school group? Tired of catalogue sales or just asking for cash? This episode will talk about a fundraiser that doesn't require buying any trinkets, raises money for your school group and can be a lot of fun. Join us to hear about how to run a calendar fundraiser.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel (spirit wear and uniforms) while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

Looking to modernize your PTO/A payment solutions? Some parents want to pay via credit card online yet others are totally opposed. How do PTAs and PTOs decide what's right for their school and how do they decide between Venmo, cash, check and more robust online payment solutions. In today's episode, we will discuss everything about online payment options for school groups.    About Our Guest: Tracy Smith, Customer Success Manager, Cheddar Up Tracy is the Customer Success Lead and PTA Vertical Lead for Cheddar Up. She is a tenured customer service and communications professional with over fifteen years of experience across a variety of industries. Tracy primarily focuses on addressing customer inquiries with empathy and an objective to improve their experience using the Cheddar Up platform. Prior to joining Cheddar Up, Tracy spent her career in corporate communications and community impact campaign management. Over the last seven years, Tracy invested a considerable amount of her time doing volunteer work, including three years as an elementary PTO president and several other years volunteering for church, Girl Scouts, and other school and community roles ranging from program leadership to fundraising management. Tracy grew up in Wisconsin and received her bachelor's degree in communication from the University of Wisconsin, Stevens Point. She currently resides in Denver, Colorado with her husband and two children.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel (spirit wear and uniforms) while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

Want to get the kids back into the spirit for back to school? A logo design contest can be a great way to do so. This episode will walk you through how to run a logo design contest at your school.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel (spirit wear and uniforms) while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

Have you ever wondered how schools raise over six-digits in a single drive? This episode gives you a step-by-step method to running a school drive that leaders report raises over $100k each year. Tips and tricks are a compilation of years of PTA and PTO experience. This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel (spirit wear and uniforms) while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

Including all children and families is central to PTA and PTO missions - how do you make sure you do that? This episode will share how some school structures can create roadblocks, how to overcome those challenges, and how to ensure your school group is including all children. Our guest, a teacher herself, also has some great tips for how teachers can ensure they are feeling included as well. About Our Guest, Dawn Menge, Teacher & Author ----more---- Dr. Dawn Menge has won forty-one International awards as the author of the Queen Vernita educational series including the Special Recognition Champion award from conquering disabilities with film festival.  She holds a PhD in Curriculum and Instruction, a Master's Degree and a Clear Credential in moderate/severe disabilities, and a Bachelor's Degree in human development. Dr. Menge has been teaching students with severe cognitive delays for over twenty years, lecturer and mentor. She has three children and five beautiful grandchildren and lives in Southern California.   Additional Show Notes: Dawn refers to two children featured in her books - the two images she refers to are found below, in the order they appear. We hope you enjoy these images as well as Dawn's books.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel (spirit wear and uniforms) while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

If you are looking for some new fundraising ideas and ways to make them successful, you're in the right place. This episode will share ways to make pledge-based and donation-based fundraisers a success. Our guest, Claire Seymour, will also give you some info about a new fundraising idea: a kindness fundraiser. About Our Guest: Claire Seymour, Marketing Director, Raise Craze ----more---- Claire Seymour is the Marketing Director for Raise Craze: Fundraising Through Kindness. A wife & mother of two based out of Greenville, SC, she has seen first hand the positive change schools have achieved by switching to a more meaningful, responsible way to fundraise. Previously in government affairs, coming to Raise Craze in 2015 has allowed her to continue pursuing her passion for advocacy & change - in this case, within the fundraising industry. She looks forward to seeing how schools and organizations continue to implement more inclusive, community-centered, and financially responsible fundraisers. This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel (spirit wear and uniforms) while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

To 501(3)(c) or not to 501(3)(c), that is the PTA and PTO question. We will discuss the pros and cons of incorporation and becoming a tax exempt organization as well as some considerations. We will also answer PTA, PTSA, and PTO frequently asked questions on this topic.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel (spirit wear and uniforms) while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

Getting your PTA or PTO organized now, before the school year begins, is a critical key to success. This episode contains tips for organizing your board, events, and communications.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing  

The effectiveness of your PTA or PTO can be amplified when there is a strong partnership with your school administration. But how do you create such a strong relationship and what kind of things destroy the relationship? This episode is a short one focusing on the top 3 dos and top 3 don't of creating a strong PTA-Principal bond.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing  

Do you want to know how much your PTO or PTA can make from different fundraisers? This episode shares the top school fundraisers, including how much you can expect to make, based on feedback from parent teacher group leaders from across the country.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

What are Robert's Rules and how do they apply to my PTA or PTO? If you're newer to non-profit boards, or want a refresher, this episode will share some of the fundamentals of Robert's Rules of Order and how to apply them. Whether you're a school board member, a parent teacher group leader, or just interested in parliamentary rules, you'll enjoy this episode.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

What does your PTA, PTO or school group do for back to school? Are you including the right information in your welcome back packet? Are you events engaging? Hear tips and creative ideas from leaders across the country to make your back to school, or new family welcome efforts a success.     This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

Your PTO or PTA has some excited new board members and fewer activities over the summer. Why not leverage the time to get ready for fall with these quick and easy tips. You won't have to invest too much time to make your PTA or PTO more productive. This episode breaks down two things you can do each month over your summer break. This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

School boards are responsible for setting the direction of a school or district. As a PTA or PTO leader whose mission is to advocate for our children, being involved with the school board is an important element of that advocacy. But how, where, when? This episode will give some background on school boards and how to work with them.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

After each summer, teachers measure and address the summer slide - learning loss over the summer. But what about the “pandemic slide” where each student's unique 18 month learning experience has left gaps in what they know and don't know. How should teachers understand, measure and address this much larger, and more differentiated issue? Our guest today offers tips for teachers, administrators, parent teacher groups, and parents to help support our students over the summer and return to learning in the fall. About Our Guest: Chris Hull, Co-Founder and CPO, Otus Chris is the Co-Founder and CPO at Otus. Otus is the first edtech platform to centralize learning management, assessment, and data for educators, students, and families. Chris was named a “20 To Watch” Educational Technology Leader by the National School Boards Association. Otus serves 160 unique school districts with over 1,000,000 monthly users, and has grown revenue by 300% annually.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing  

As the school year comes to an end, you may be struggling to find your passion for teaching. Or maybe the pandemic has shown you a better way to teach your curriculum. This episode is all about how to overhaul your curriculum and get buy in to do so. Our guest has some radical ideas on how he threw away his textbook and became an unconventional middle school teacher.  About Our Guest: Jon Hinthorne, An Unconventional Teacher Jon Hinthorne is fully committed to helping make our education system great, supporting young people to find a sense of purpose in life, and being unconventional while doing it.  After falling in love with education in his first two years of teaching Spanish 3, 4, and 5 at Principia Upper School, he moved to Boston to join City Year Boston as a Corps Member working on a team of incredible young people in National Service. He was a tutor, after school leader, and mentor for 7th and 8th grade students in Mission Hill, Boston, MA. The next year he served another year as a National Teaching Fellow with Citizen Schools Massachusetts.   He then moved to San Jose, California with his wife to complete his CA Teaching Credential and worked at City Year San Jose for three years as a Program Manager. He also completed his Masters in Education from Webster University during that time.  He fell in love with (PBL) Project Based Learning and decided to move to the central coast of California to start a family and work at another PBL school called Central Coast New Tech High School in Nipomo, CA.   Jon has found his home on the California central coast and at CCNTH. He also composes and produces solo piano music which can be found on iTunes and Spotify. He currently lives in Arroyo Grande, CA with his two young boys, Mason and Jacob and incredible wife, Jenny.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

Whether in person or online, all school auction chairs agree that keeping the audience engaged and entertained leads to a more successful auction. One of the easiest ways to do that is to hire a professional auctioneer. If you consider that a professional only takes about 2 minutes to auction an item and a non-professional takes 5, for a 15 item auction, that is the difference between 30 minutes and 75 minutes for your live auction. This means that with a professional you can either auction more items in the allotted time or have a shorter auction with a more engaged audience. But where do you start if you are considering hiring an auctioneer and what are important qualities to look for? Or what if you really want to be the auctioneer yourself, what can you learn from a professional? This episode features a professional auctioneer, a Colorado champion auctioneer, sharing her tips for school auction chairs, PTA or PTO leaders, and other school auction committee members.  About Our Guest: Halie Behr, Fundaneer Halie Behr is an accomplished, auction professional with a passion for the nonprofit and fundraising industry. She is a 2010 World Wide College of Auctioneering graduate and now a World Wide instructor, teaching students the craft of bid calling. Halie competed and won her first ever auctioneering competition in 2013- the International Junior Auctioneering Championship cementing her love for competition and the auction industry. Since then she went on to obtain her BAS (Benefit Auction Specialist) designation from the National Auctioneers Association and graduated from Iowa State University with a Bachelor of Science in Event and Hospitality Management. Behr is the current reigning Colorado State Champion and is on the Board of Directors for the Colorado State Association. Celebrating over ten years in the auction industry, Halie sells automobiles at Dealers Auto Auction of the Rockies and owns and operates Halie Behr, Fundaneer LLC, performing fundraising auctions all over the U.S. to support the needs of nonprofits and schools.    This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

Much like the rest of the educational system, the school auction has changed dramatically over the past year. If you're an auction chair or parent teacher group leader wondering where to start with your online or hybrid auction or how to be successful on the day of, this is the episode for you. We will talk to two auction experts about online auction technology, how to shop for auction technology and how to be successful on the day of your auction.   About Our Guests: Simon Wells, Xcira and Roger Devine, SchoolAuction.net ----more---- Simon Wells, Business Lead: Global Sales and Marketing, Xcira Simon Wells was born in the UK and has worked in the auction world for over 20 years. Now resident in the US, he heads up the sales and marketing, for Xcira, the world's leading auction technology provider. His work takes him around the globe, from South Africa to New Zealand, and his company systems sell everything from $350m paintings in Paris to goats and sheep in Namibia. Simon in his position, has seen the emergence of technology brought to bear on one of the oldest selling methodologies, and has a unique perspective on this fascinating industry.   Roger Devine, co-Founder, SchoolAuction.net Roger Devine is a co-founder of Northworld, the developer and distributor of the award-winning SchoolAuction.net auction-management software.  Before starting the company, Roger worked for many years in software, website development, and publishing.  He's chaired at least 30 auctions over the past 20 years (one loses count after a while), has served terms on the boards of several area non-profits, loves all dogs on the planet, and lives in Portland, OR.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

Calling all school auction chairs, leaders, and volunteers. Auction season is in full swing so we are bringing you a multi-year auction chair who will share her top tips for a successful auction. Hear how you should structure your committee, top selling items, and what you should and shouldn't do on the day of your auction.   About Our Guest: Christina Linezo, Auction Chair and Realtor Christina is a mom of three currently living in Orinda, California. She is heavily involved in her children's schools and has volunteered and participated in multiple ways - serving in various board positions, as Room Parent, volunteering in the classroom and on field trips, and organizing and leading a variety of class and all-school events, social opportunities, and fundraisers - including the school auction! She is a former educator herself, with a BA in Arts Education. Christina worked at a Children's Museum in San Francisco with K-12 students and also designed and implemented their Early Childhood program. She has since transitioned to a successful career as a Realtor in the beautiful San Francisco East Bay.    This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing  

Are you a teacher staring at your recently filed taxes wondering if you have the right strategy? Do you want to know more about the nuances of your 403b plan? You are in good company and this episode will give you four quick tips, specific to teachers from a teacher who is an expert in personal finance.   Here are some resources to check out after the episode: https://www.403bwise.org/ https://www.choosefi.com/   About Our Guest: Rob Phelan, Maryland Math Teacher and Founder of the Simple Start Up ----more---- Rob Phelan is an entrepreneur and high school personal finance teacher in Maryland. He is a Certified Financial Education Instructor by NCFE, author and Business Guide at The Simple StartUp, and co-creator of the ChooseFI PreK-12 Financial Education Curriculum.   Through his classroom work and Simple StartUp Virtual courses, Rob has helped beginner entrepreneurs form over 250 new businesses, across all different types of industries. The ChooseFI Curriculum has been used by hundreds of teachers across the United States and helped bring free financial education to many underserved populations when it comes to personal finance.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

  Is the Principal asking for your PTA to clear out your old spirit wear closet? Rather than adding those goods to the 11.3 million tons in EPA estimated textile waste thrown into dumps each year, you can use those items to boost your fundraising efforts. In a year where the pandemic has led to budget shortfalls, getting creative with fundraising becomes even more important and this episode will share some tips on how to turn old apparel items into fundraising dollars for your school.   About Our Guest: Nathan Rothstein, President, Project Repat Nathan Rothstein along with Ross Lohr, started Project Repat in 2012, as an easy way for people to preserve their t-shirt memories and upcycle them into t-shirt quilts. Repat now is one of the top Shopify sites in the US, and has been featured on CNN, the Today Show, NPR, and MSNBC. After graduating from UMass-Amherst, Nathan joined Americorps in New Orleans to work on Hurricane Katrina recovery projects. He now lives in Cambridge, MA with his wife, and two year old daughter.    This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at https://linktr.ee/k12clothing

Did you know that White and Asian students are 1.8 times more likely to enroll in AP and IB courses versus their Black and Latino peers regardless of grades and desire? Schools, teachers, principals, superintendents and PTOs/PTAs can help to address this disparity. Today's episode shines a light on some of the inequities that exist in K-12 schooling, how they manifest, and how school districts, teachers, and PTA/PTO can address these inequities.    About Our Guest: Dolores Caamano, Managing Director, Partnership Development, Equal Opportunity Schools Dolores Caamano knows what it feels like to have to work six, and most times, 10 times harder just to be seen, just to be heard. As a Latina student who grew up in poverty in a single-parent household, nothing came easy. Not the nice clothes. Not the home-cooked meals. And definitely not the perfect family. She did well in school – in fact, school was the only place where she didn't have to be the poor girl from an unstable family. At school, she could be the smart, aggressive, go-getter. That had a better ring to it, so she went with that. Dolores thrived off her positive adult interactions with her teachers. Why? Well, because she didn't get them at home. And even though her teachers thought the world of her, she never quite fit the mold of the ideal student. Maybe it was the smell of smoke on her clothes or the fact that her mom never showed up for a PTA meeting, but Dolores realized that there was only so much she could do alone. Fortunately for Dolores, all that changed her freshman year. Mrs. Padalecki (P for short) was her journalism teacher. P pushed, encouraged, and supported Dolores in ways no adult had ever done before. She didn't lower the standards for Dolores because she knew life was hard at home. No, she did the opposite. She made sure Dolores was involved and had access to every opportunity that she knew would get her to where she wanted to be. By senior year, Dolores was a Bill Gates Millennium Scholar, which gave Dolores a full-ride scholarship to any university of her choice. Dolores always had a passion for journalism, but once she graduated from The University of Missouri, she knew she wanted to be to students what Mrs. Padalecki was to her – their Trusted Adult. After 8 years as a high school teacher, Dolores joined Equal Opportunity Schools as a Partnership Director to ensure schools all over the country had the tools and support they needed to truly SEE students who so often go unseen – outside of GPA and test score – a full, 360-view of who they are and who they want to be. EOS was the only thing that could take Dolores out of the classroom. Now, as the Managing Director for Partnership Development, Dolores uses her lens as a low-income student of color, teacher, and Partnership Director to guide her conversations with prospective districts across the country.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com    

PTA, PTO, “National”, State PTAs - what's the deal? This episode will demystify the multitude of PTs as well as give tips for the best way to leverage the resources. If you are a PTA leader, PTO leader or parent wondering how to navigate the PT system or how to leverage the resources, this episode is for you.    About Our Guest: MaryBeth Weeks, New Mexico PTA President MaryBeth Weeks is currently the New Mexico PTA President. Her term of office began on July 1, 2019 and goes through June 30, 2021. She served as a local PTA President and as a member of the NMPTA Board of Directors before assuming the office of New Mexico PTA's President. MaryBeth has participated as a member of the New Mexico Public Education Dept Family Cabinet, the Rio Rancho CPAT and as a member of her elementary school's SAC. She is the mom of seven children ranging in age from nineteen to six. Four of her children receive special education services through her children's school district. MaryBeth is an advocate for equitable education for all children and believes that every student can succeed when education is provided in an appropriate learning environment.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com

Schools have typically supported our students' emotional needs in real time through counselors, educational programs, and direct teacher outreach. Over the last challenging 12 months, those needs have heightened and, especially in remote learning, addressing them has been a challenge for our educators. Today's episode shares a unique way that schools can support children's emotional needs as well as remedy Zoom fatigue! Make sure to listen all the way through for a special treat at the end of the episode. About Our Guest: Jared Campbell, Singer/Songwriter Jared Campbell is an award winning singer/songwriter from Upstate New York and has been traveling the country performing for thousands of people and hundreds of schools over the past decade. He's shared the stage with Jason Mraz, The Zac Brown Band and even Journey!  His music has also been featured on MTV and he's been acknowledged by Billboard Magazine as one of the top independent musicians in the northeast.    His main focus is allowing his music to impact the lives of his listeners by experiencing joy, finding comfort through pain, and looking past obstacles towards living a better life.  His songs are said to be uplifting, thought provoking and emotionally heartfelt.  Jared mixes humor, stories of life on road and personal experience to relate to the audience set before him. Young people have walked away with life changing experiences such as finding their true passion in life, appreciating others around them and ceasing to bully those that are different, stopping their attempts at suicide and forming life lasting relationships with the friends and family surrounding them.   He pursued a career in music from an early age, which earned him spots on national stages with many top performers. He was thrust into the school system in 2006 when he saw the need for character education through the power of music.  He recognized that his songs spoke to the heart of the issues that many young people were facing including suicidal thoughts, self harm, bullying, troubles at home etc.  Since he began performing in schools he has literally crossed state lines from the northeast to California speaking for thousands of young people and has had the opportunity to be the keynote for many national and state conferences with groups like HOSA, 4H, FBLA, Prevention Links, School Counselor Associations, HOBY and the list goes on. You can find him at jaredcampbell.com.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com

Are you a PTA member who missed the 2021 legislative conference? Are you a curious parent who wants to know what our PTAs are advocating for on behalf of our children? This episode will summarize this year's National PTA legislative conference, outline the top 5 legislative asks related to schools/education, and share how you can advocate for our students as a PTA or PTO leader or parent.  

Do you ever wonder why personal finance isn't a course in K-12 education? As an elementary teacher, or upper-level math teacher, do you ever wonder what financial topics you should discuss with your students? If our goal is to produce children who are educated and ready for the world, including personal finance in a school's curriculum, or having extracurricular activities that touch on this subject is necessary but not common. This episode discusses how schools, teachers, PTAs, PTOs, and school groups can work financial wellbeing into your K-12 curriculum or your school's extracurricular activities.   About Our Guest: Rob Phelan, Maryland Math Teacher and Founder of the Simple Startup Rob Phelan is an entrepreneur and high school personal finance teacher in Maryland. He is a Certified Financial Education Instructor by NCFE, author and Business Guide at The Simple StartUp, and co-creator of the ChooseFI PreK-12 Financial Education Curriculum. Through his classroom work and Simple StartUp Virtual courses, Rob has helped beginner entrepreneurs form over 250 new businesses, across all different types of industries. The ChooseFI Curriculum has been used by hundreds of teachers across the United States and helped bring free financial education to many underserved populations when it comes to personal finance. This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com

The PTA and PTO mission is to advocate for our children. Similarly, a school's mission is typically to further our children's education as well as social and emotional growth. In order to effectively do both of these things, understanding children's basic needs is critical. Creating and advocating for policies that meet these needs allow students to excel. Our guest, Kristina Campos, founder of the Impactful Parent, will discuss children's three basic needs and some ways to meet these in the school environment.   About Our Guest: Kristina Campos, The Impactful Parent Kristina Campos lives in Colorado and has 4 children.  She has been an educator for over 20 years, working with all grade levels preschool through 12th grade. Kristina graduated from the University of Colorado at Boulder and received her master's degree from the University of Denver. When Kristina is not with her friends and family, she volunteers as a Board of Trustee for the GALS Schools of Denver (3 Denver Public Charter Schools) and for a gifted private school called Mackintosh Academy in Littleton, Colorado. Kristina has a passion for children and a strong devotion to serving parents of school-age children. She continues to stay active in the schools by substitute teaching whenever her schedule allows.    This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com This show is made possible by support from SquadLocker.

Spring is PTA and PTO election time! Can't wait to be done with this crazy school year? We are with you. The more we can do to prepare at the end of the school year, the better we set everyone up for the fall. If you are a parent teacher organization leader who is thinking about how to transition, we have the top 5 areas to focus on this spring. This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com This show is made possible by support from SquadLocker.

Buying behavior has changed a lot over the last year. This has prompted many schools to reevaluate their apparel options so that parents are able to buy online. Schools also want apparel shipped to the parents directly versus schools distributing the apparel. If you are one of these schools, or if you just want to be better educated about the school uniform market, you're in luck. Today, we have some tips for schools who are evaluating their uniform options from someone who has been in the school uniform space for multiple decades. About Our Guest: Karen Silveira, Senior Account Executive, SquadLocker Karen Silveira has worked in the school uniform and custom apparel industry for over 25 years.  She joined SquadLocker as a Senior Account Executive in 2019. Previously she was VP of Sales at Donnelly's School Apparel. This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com This show is made possible by support from SquadLocker.

Have you ever seen a Rotary Club sign and wondered what they do? Are you a PTA, PTO or school group leader looking to your community for support? Rotary and other similar organizations can be a great partner to your school group but it can be hard to know where to start. Our guest has created some great community partnerships with these organizations and will give some tips on where to start.   About Our Guest: Travis Johnson, Podcast Host, Naval Officer, and Nonprofit Consultant Travis is currently an active-duty officer in the United States Navy, married with two children, and on move #50. His humble beginnings include 36 moves before graduating high school at 17, 6 states, 5 foster homes, surviving 2 murder attempts, and getting in serious trouble with the law. Although this was very rough, there was always a person, group, or church willing to help him and his family. Now that he's in a position to give back, he's made it his mission to “Help the Helpers.” He also spent 15 years helping 400 families pay off $6 million in debt. On the Nonprofit Architect podcast, Travis shares his perspective as the former Vice President of Books by Vets; a board member at the S.H.I.N.E. foundation; a benefactor $20,000+; a volunteer with 1,500+ hours; fundraiser with more than $500,000 raised; provided seed money for 6 startup nonprofits; event coordinator; and published author. This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com This show is made possible by support from SquadLocker.

Does your school PTA, PTSA, or PTO need new ideas for fundraisers? Halfway through the school year, you may be struggling with new fundraising ideas. With free ideas, engaging remote ideas, and some big money makers, this episode is sure to fuel your creativity. If you're a PTA, PTO, or K-12 educator, tune in to hear our top 20 fundraising ideas of 2020. This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com This show is made possible by support from SquadLocker.

Are you fundraising at a Title I school? Fundraising at Title I schools is an often discussed topic - you need the funds but you want to be sensitive to not overburden your school families. Here are some easy, no-cost, ideas gathered from Title I school leaders on ways to fundraise in this environment. ------------- This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com This show is made possible by support from SquadLocker.

K-12 education teachers are really effective at connecting with, and engaging their students. But they don't receive as much training and support as you might expect in speaking to parents. As a result, parent-teacher conferences and sending newsletters can be anxiety producing events. From finding content to finding your voice to how principals and superintendents can help, a former teacher and current communications expert joins us to provide tips on parent-teacher communications. About our guest: Lindsay Kapsa is a former educator, school administrator and expert innovator in the education tech industry for over a decade.  Currently, she is the VP of Strategy and Success for ClassTag, the leading parent-teacher communication platform. Her life long career in education and beloved role as mother of two has uniquely positioned Lindsay to help support the collaboration between parents, teachers and administrators to help all students succeed.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com This show is made possible by support from SquadLocker.

Whether you're a teacher looking to spice up science, a principal looking to build morale amongst your staff, or a PTA or PTO looking to engage your community, a scavenger hunt is for you! Join us to hear tips for exciting missions, different ways to use scavenger hunts, and some best practices for fundraising. K-12 Clothing and GooseChase partner up for some ideas for beginners and experts alike. About our guests: Eric Chiang and Joe Denomme Eric is the Head of Marketing at GooseChase. He was introduced to the company after participating in his first game (and leading his team to victory!) while traveling in Central America. Having a love for all things competitive and a belief in the power of games to unite people, Eric is responsible for designing and creating content that helps teachers and event organizers everywhere make the most of their digital scavenger hunt experience.   Joe always considers himself the voice of the customer and has spent his career creating exceptional customer experiences in events, retail and financial products. Joe's main goal is to understand your vision and help you bring your dream hunt to life. In addition to his work with GooseChase, he coaches minor hockey in Toronto and is passionate about building positive team cultures, and having fun while crushing your goals. When he isn't working you can find him hiking, canoeing, or hitting any stand-up comedy show he can find.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com This show is made possible by support from SquadLocker.

The first male president of the national PTA did not take office until 2009 and in that same year, only 10% of national PTA members were men. Why don't more men join and how can we change that? This episode features a Utah PTA dad who holds a role 100% focused on changing these statistics. Learn how you can make a change in your organization as well. About our guest: Jason Nackos is a former teacher who taught at the junior high level for 3 years before he “retired” to raise his kids full time. He started to get involved in the PTA once his youngest started school full time because of his desire to be in the school and embarrass his kids on a regular basis. He has served two years as Membership VP, one as President Elect and one as PTA President at Mapleton Elementary in Mapleton, Utah. He currently serves as the Male Engagement Specialist for Utah PTA where he oversees a committee that focuses on increasing male involvement throughout the state. He and his friend Ryan Schriever (a local attorney and former Membership VP at Mapleton Elementary) went viral with a carpool karaoke video in 2018 that co-starred their principal. From there they continued to make videos for their school and for Utah PTA and became affectionately known as The PTA Dads. Some of their videos can be found at the Mapleton Elementary PTA YouTube page. ------------------- This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com   This show is made possible by support from SquadLocker.

Are you tired of asking your students to please turn on their camera? Are you left wondering how much they are absorbing? Do you need a new way to get your PTA members engaged? Game shows are a great way to review materials and get your audience highly engaged. It can also be a great way to get to know your parent community. Join us in this episode where we get step-by-step instructions on how to execute a game show from an online game host who has been creating, and running, online games for over four years. About Our Guest: When Michael is not managing the family business finances and personnel, he spends much of his time sharing his love of technology with his online communities. Michael has a passion for technology and helping others grasp the often difficult concepts of the tech world including software and hardware. As an early adopter of livestreaming since 2012, Michael has grown a following for his help videos on YouTube, and uses a suite of hardware and software products to produce an online game show seen by viewers world wide all from his home studio. His ability to manage an hour long, live production by himself, rivals that of high end productions seen on television.  Each week to create what many would call a first class show, Michael uses production streaming software such as, but not limited to, OBS, VoiceMeter, Zoom, Streamyard, YouTube, Twitch, Facebook, Twitter, Restream, Elgato, and Google sheets. All of this is done live while hosting the full panel of contestants and an online audience. Michael has helped thousands of individuals, educators and business owners use and understand the growing Google product field as a Google Product Expert since 2015.  Michael enjoys learning new things as they become available and then passes that knowledge on to those who are equally anxious to be a part of the latest thing.  Michael continues to create videos, conduct workshops, live stream episodes of his weekly technology show, teach and guide individuals through his online community.  Check him out at https://www.youtube.com/MichaelDaniels -------------------- This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com This show is made possible by support from SquadLocker.

  Managing zoom invites, flyers, social media, trivia vendors, and technical troubleshooting all fall on PTA or PTO volunteers - how do you do it well? And how do you make sure you don't make mistakes given that you're doing everything virtually for the first time? Hear from a parent volunteer on how she pulled off a successful trivia night. Sara Franko will share what what worked well and didn't work so that you can pull off your next virtual event seamlessly. About Our Guest: Sara Franko is an entrepreneur, sales and marketing freelancer, and mom of 2 living in the western suburbs of Chicago.    A native of Illinois, Sara received her BS in Advertising from University of Illinois in 1999. After a decade of success in financial services at Merrill Lynch and Lehman Brothers, Sara switched gears by starting a fitness company geared toward moms. As owner of FIT4MOM Chicago West, Sara helped hundreds of local moms develop strength for motherhood, both physically and emotionally.   Sara is uber-active in her community, serving as VP Social on the school PTC, and planning events for local women's groups. Sara and her family are honorees and committee members for Winning With Wyatt, a local non-profit raising funds for pediatric brain cancer research.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com. This show is made possible by support from SquadLocker.

Are you resonating with your audience? Do you worry that your PTA isn't reaching all the children? With your parent and membership body being made up of 3-5 generations, a one-sized fits all communication strategy is no longer effective. This episode features tips on how to speak to each generation with special guest, Dillon Kalkhurst, a known speaker and author on communicating to multiple generations.   About Our Guests Guest Bio: Dillon, a Gen X-Boomer “Cusper” consults with Fortune 500 companies, school districts, PTAs, and national nonprofit organizations to help them engage their multi-generational employees, parents, volunteers, and customers.  Dillon is an Intergenerational Engagement Maven and author of the book, GENERATION EVERYONE! A Guide to Generational Harmony at Work, School, and Home. He founded The Center for Intergenerational Engagement to support the findings in his book.   Prior to completing his book, he enjoyed an educational marketing and strategic partnerships career where he served as executive director of strategic partnerships and community development at Scholastic. While at Scholastic, Dillon created company-wide strategies to help the 100-year-old children's publisher engage their 1.6 million Millennial parent volunteers and 60 million Gen Z customers. Dillon is currently the Vice President of Strategic Partnerships for MemberHub where he develops relationships that help PTAs, PTOs, and Parent Booster Clubs maximize parent communications, increase family engagement, and raise passive fundraising income through social impact partnerships.   In addition to writing and speaking, Dillon is also a professional photographer, video storyteller,  and teen mental health advocate. He lives in Ormond Beach, Florida with his wife Linda, son and future special-ed teacher, Jordan and the family pet “Frank the Beach Pug.”   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com   This show is made possible by support from SquadLocker.

In celebration of the school breaks, giving thanks, and giving back, we wanted to drop this special episode about investing in our teacher. We hope that people will take the downtime to invest in themselves and the education community around them. About our guest: Rebecca Arnold is the CEO of Root Coaching & Consulting, LLC  Rebecca is a certified, professional coach, speaker, and writer. She supports her clients to transform into their most powerful and purposeful selves, to amplify their impact in the world, and to thrive personally and professionally. She works with organizations, including school systems, law firms, and tech, that are committed to supporting their people. Her clients are leaders that hail from the domains of health, education, law, social justice, mental health, and entrepreneurship. Her professional experience spans policy, government, law, non-profit organizations, and the education sector. She holds a JD from Northeastern University, a BA from Brown University, and is a certified, professional Co-Active© coach. She is the mom of two children and lives in the Northeast.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com   This show is made possible by support from SquadLocker.

Being a PTA leader and being a Mayor are more similar than you think! PTA and PTO missions revolve around building a community, engaging that community, and advocating for members of that community. Join us in this episode as we discuss how to create a PTA or PTO community at your school that supports the PTA mission and how to create events to further that mission. Guest Name: Alecia Whitaker Pace Guest Bio:  Alecia Whitaker is the young adult author of the award winning Wildflower trilogy (Wildflower, The Road to You, and The Way Back Home) as well as the bestselling novel, The Queen of Kentucky, which was optioned for film. She grew up on a tobacco and cattle farm in a small Kentucky town and moved to NYC in 2004. She has a BFA in acting and has appeared on talk shows such as The Ellen DeGeneres Show, Martha, and The Big Idea with Donny Deutsch, as well as Deal or No Deal. Whitaker also hosted a parenting advice YouTube show called The Baby Book, has been in numerous commercials, and was chosen to narrate two of her novels for audio publication by her publisher. You can find more information at http://www.aleciawhitaker.com/   Since becoming a mother in 2010, Whitaker has been doing market research on her four bright and rambunctious kiddos who prefer going through life dressed in nothing but superhero undies. When she's not running PTA fundraisers, changing diapers or tripping over Legos, she is working on two screenplays and an early chapter book series.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com   This show is made possible by support from SquadLocker.

  Hot spiced cider, sugar cookies and pumpkin pie...hungry yet? How do you pull together these recipes + more to create your school cookbook fundraiser? PTAs have been using holiday cookbook fundraisers for decades but did you know there is software that makes them super easy to pull together. Join us for this episode that will take you step-by-step through how to gather recipes, put together a great looking cookbook, and how to sell that cookbook. You might even get some great recipe ideas for your own holiday cooking. About our guest: Christina Gibson is a wife, mother, creative and centered on community. Christina was raised in Mobile, Alabama. She grew up in a house centered on community. Her loving parents instilled in her that helping those around you is a life-long principle that will always reward you. After starting her education at the University of South Alabama in Mobile, Christina transferred to and completed her studies at Oglethorpe University in Atlanta, GA, where she continues to reside with her husband and newly welcomed daughter. After serving her community by working with organizations such as the Mobile International Festival and the International Rescue Committee, Christina was drawn to CreateMyCookbook where she is now the Director of Operations, managing the activities that ensure its customers are able to preserve their family recipes and memories. She believes that food is love and that family and community are best served around a good meal. Christina loves working with a community that allows individuals, communities, and organizations to easily create a bookstore quality cookbook worthy of any kitchen, full of recipes to be shared. For more information on how to run your fundraiser with Create My Cookbook, visit https://createmycookbook.com/fundraisers#/     This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com   This show is made possible by support from SquadLocker.

Is this a good or bad trivia night question: how many Division I college football teams does California have? And how do you use good trivia questions to make money for your school? Join us for a discussion with Matt Hammond, owner of Hambone's Trivia, to answer these questions and more. We'll talk about what makes a good trivia night, how to interview potential trivia night providers, and most importantly, how to maximize the money you raise for your school with your trivia night.    As a bonus, listeners of the Multipurpose Room can earn a discount on trivia night by using a promo code that we share in this episode. About our guest: Starting in 2007, Matt Hammond “Hambone”, a former attorney, began writing custom trivia for his friends. He now pursues his passion for interesting things full time as the creator and owner of Hambone's. Like Dolly, he tumbles outta bed and pours himself a cup of ambition every day to bring unique, custom-crafted experiences to your friends, businesses, and communities. You can find more information about Matt and his company at https://www.hambonestrivia.com/

What do Zombies, pastry chefs, and dancing under the stars have in common? Not, we are not talking about a Halloween party - we are talking about putting the FUN in Fundraising. Schools of all kinds are always trying to raise money to enhance the student and family experience. Coming up with creative ideas, especially in today's world where you can't do what you were doing before is a challenge. Our guest, Ryann Galloway Tacha, has some very creative event ideas and fundraising tips that will take your school's events to the next level. About our guest: Ryann Galloway Tacha is an experienced nonprofit professional. She began her career at her alma mater, The Lawrenceville School and built her skills at The Allen Stevenson School in New York City and the New Jersey Performing Arts Center (NJPAC) in Newark, NJ. Currently she is Director of Advancement at The Barstow School in Kansas City, Missouri. The scope of her work is broad including overseeing fundraising for the school's main campus, event planning, and managing the alumni relations program. In her free time, she serves on the Executive Board of The Lawrence Arts Center and serves as president of the Kansas City/St. Louis Lawrenceville Alumni Club. Ryann lives in Lawrence, Kansas with her husband, John and her short-haired retriever, Cleo.   This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com This show is made possible by support from SquadLocker.

What is a PTA without its members? Whether you're 3 or 30 members away from your fall goal, investing in your PTA membership drive can pay dividends. This episode will share tips we have gathered from other PTA leaders on how to structure your PTA to achieve your membership goals and some tried & effective ideas to get you the most members.    This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com This show is made possible by support from SquadLocker.  

Ever wonder how to cut through the noise on social media? We will talk about how schools, PTAs and PTOs can connect with their audience, create engaging content, and effectively manage their social media accounts. We will be joined by social media veteran, Matthew Desilet, and it may surprise you to hear who he suggests should run your social media accounts.   About our guest, Matthew Desilet, Marketing Director, SquadLocker Matt Desilet is Marketing Director at SquadLocker, a company that provides online tools for teams, organizations, and schools to manage custom apparel and equipment purchasing. After his first childhood nickname “Dez” stuck, he never went back. Matt is a growth and engagement strategist experienced in creating digital marketing campaigns, launching new products, and enabling sales + success teams. He is an experienced contributor, manager, and leader on agile marketing teams. Matt likes to focus on delivering data-driven results in a human-centered way. His first startup experience came in the form of gigging and recording with his band full-time. Having a seat on the startup rocket ship gives Matt the same vibe as watching his music take off and get into the hands of thousands of people. To slow things down, he enjoys building and tinkering with guitars at home. A proud Rochestarian, Matt supports the Buffalo Bills, Wegmans, and proper Buffalo chicken wings. Bleu cheese only, Ranch need-not apply.