Podcasts about craft spellbinding stories

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Best podcasts about craft spellbinding stories

Latest podcast episodes about craft spellbinding stories

Business of Story
#515: How to Build an Unforgettable Brand Using Neuroscience with Rande Vick

Business of Story

Play Episode Listen Later May 12, 2025 51:48


Rande Vick, Founder of the Vick Agency and author of the new book, NeuroBranding: The Brain-Based Method to Make Your Brand Unforgettable, reveals how to use neuroscience in your storytelling to make your brand unforgettable. . Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built on.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#514: How to Effectively Position Your B2B Brand With April Dunford

Business of Story

Play Episode Listen Later May 5, 2025 64:06


April Dunford unpacks the proven frameworks behind her bestsellers Obviously Awesome and Sales Pitch to help you craft positioning that sells. Whether you're scaling a growth-stage startup or leading a legacy tech brand, you'll leave this episode with the tools to own your space in the market—and tell your brand story in a way only you can. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built on.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.    #StoryOn!   ≈Park

Business of Story
#513: How to Unlock Brand Alignment to Accelerate Your Business Growth

Business of Story

Play Episode Listen Later Apr 28, 2025 60:13


Brand Gordon Jr., founder and CEO of Big Picture Thinking, shares how to unlocking the hidden power of brand alignment to maximize your business potential. By aligning every aspect of their brand—from internal culture to customer experience—you can achieve exponential growth and stand out in today's competitive market. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#512: How to Use Candor and Kindness for Profound Leadership Storytelling

Business of Story

Play Episode Listen Later Apr 21, 2025 53:01


Betsy Petrie, founder of Betsy Petrie Consulting and author of RAILS-Talk: A Tough Conversations Workbook for Managers of People, believes human to human communication is the first and final frontier. If you're looking for better collaboration from yourself and/or others, or not sure what productivity problem you're trying to solve, this show is for you. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#511: How to Avoid Fauxthenticity With Your Brand Story Using the 50% Rule

Business of Story

Play Episode Listen Later Apr 14, 2025 54:54


Erin Hatzikostas, founder of b Authentic Inc, and author of  The 50% Rule, reveals how to bring your true self to the world so you will outperform all of the schmucks out there.  Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Going North Podcast
Ep. 944 – From Comedy Central to Crafting Thrillers in "What She's Hiding" with Art Bell (@ArtBellwriter)

Going North Podcast

Play Episode Listen Later Apr 9, 2025 48:05


“You owe the people you can see the best you can offer because you have to not only take care of yourself but also the people around you.” – Art Bell Today's featured bestselling author is a former media executive known for creating, building, and managing successful cable television channels, Art Bell. Art and I had a fun on a bun chat about his new thriller novel, “What She's Hiding: A Thriller”, his transition from writing a memoir to a thriller novel, a humorous encounter with writer Walter Mosley, AI in Writing, and more!Key Things You'll Learn:The difference in Art's creative processes between writing memoirs and thrillersHow Art's experience as the President of Court TV influenced his writing for this bookThe importance of human creativity in an increasingly automated worldWhy Art likens his book to a spicy street tacoArt's Site: https://www.artbellwriter.com/Art's Books: https://www.amazon.com/stores/author/B0871PYWZV/allbooksThe opening track is titled, "Set Sail" by Sparks Dynamite. To listen to and download the full track, click the following link. https://planetastroproductions.bandcamp.com/track/set-sail-intro Please support today's podcast to keep this content coming! CashApp: $DomBrightmonDonate on PayPal: @DBrightmonBuy Me a Coffee: https://www.buymeacoffee.com/dombrightmonGet Going North T-Shirts, Stickers, and More: https://www.teepublic.com/stores/dom-brightmonThe Going North Advancement Compass: https://a.co/d/bA9awotYou May Also Like…Ep. 362 – “Constant Comedy” with Art Bell (@ArtBellwriter): https://www.goingnorthpodcast.com/ep-362-constant-comedy-with-art-bell-artbellwriter/Ep. 880 – Success Insights from a Wall Street Journal Bestselling Author with Christopher Greyson (@Chris_Greyson): https://www.goingnorthpodcast.com/ep-880-success-insights-from-a-wall-street-journal-bestselling-author-with-christopher-greyson/Ep. 462.5 – “Beacons of Leadership” with Chris Voss of The Chris Voss Show (@ChrisVossShow1): https://www.goingnorthpodcast.com/ep-4625-beacons-of-leadership-with-chris-voss-of-the-chris-voss-show-chrisvossshow1/Ep. 378 – “Writing Adventures with The Dialogue Doctor” with Jeff Elkins (@Jffelkins): https://www.goingnorthpodcast.com/ep-378-writing-adventures-with-the-dialogue-doctor-with-jeff-elkins-jffelkins/Ep. 397 – “Make Your Own Break” with Jennifer Lieberman (@iamjenlieberman): https://www.goingnorthpodcast.com/ep-397-make-your-own-break/Ep. 332 – “Her Perfect Life” with Hank Phillippi Ryan (@HankPRyan): https://www.goingnorthpodcast.com/ep-332-her-perfect-life-with-hank-phillippi-ryan-hankpryan/Ep. 839 – How AI Can Enhance Your Storytelling and Creative Process with Richard Rosser: https://www.goingnorthpodcast.com/ep-839-how-ai-enhance-your-storytelling-and-creative-process-with-richard-rosser/Ep. 830 – How to Craft Spellbinding Stories for Your Brand with Park Howell (@ParkHowell): https://www.goingnorthpodcast.com/ep-830-how-to-craft-spellbinding-stories-for-your-brand-with-park-howell-parkhowell/Ep. 671 – “The Last Ark” with Guy Morris (@guymorrisbooks): https://www.goingnorthpodcast.com/ep-671-the-last-ark-with-guy-morris-guymorrisbooks/Ep. 628 – “Inside the Secret World of Corporate Spying” with Robert Kerbeck (@robertkerbeck): https://www.goingnorthpodcast.com/ep-628-inside-the-secret-world-of-corporate-spying-with-robert-kerbeck-robertkerbeck/242 – “The Celestine Prophecy” by James Redfield (@James_Redfield): https://www.goingnorthpodcast.com/242-the-celestine-prophecy-by-james-redfield-james_redfield/

Business of Story
#510: How to Use Your Growth Mindset to Craft and Share a Lucrative Brand Story

Business of Story

Play Episode Listen Later Apr 7, 2025 63:37


DESCRIPTION: Shane McGlaughlin, founder of StoryShift Creative, explores the science behind fixed vs. growth mindset and how it impacts performance, leadership, and resilience. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#509: How to Make Your Brand Story Stand Out With Deliberate Disruption

Business of Story

Play Episode Listen Later Mar 31, 2025 52:33


Bernadette McClelland, founder of the Deliberate Disruption Academy and author of SHIFT AND DISRUPT: Stop Selling Widgets. Start Selling Wisdom, shows you how to stop selling widgets and start selling wisdom through the power of StorySelling. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#508: How to Apply Mediocrity Repellant to Your Brand Storytelling

Business of Story

Play Episode Listen Later Mar 24, 2025 59:23


Cameron Day whose job title is “Mediocrity Repellant,” author of the Advertising Survival Guide trilogy, shares how to make your brand storytelling irresistible, sometimes even outlandish. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#507: How to Quickly Turn Minutiae into Marketing Momentum For Rapid Growth

Business of Story

Play Episode Listen Later Mar 17, 2025 58:05


Mike Allton, AI Consultant & Trainer at The AI Hat, shares how to operationalize AI in your business to free up your brand storyteller. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn!

AI in Marketing: Unpacked
Goodbye Traditional Branding, Hello AI: Transform Your Brand Story with Park Howell

AI in Marketing: Unpacked

Play Episode Listen Later Mar 15, 2025 56:54


Have you ever felt stuck spinning your wheels through months of painstaking, costly traditional branding exercises, only to end up with messaging that doesn't truly resonate—or worse, never sees the light of day? That's painful for you, frustrating for your audience, and costly for your business—and it's happening in far too many companies today. But there's good news: the old, cumbersome branding process you've come to dread may soon be as outdated as dial-up internet. What if you could harness a powerful AI-driven tool that's uniquely designed to distill your most captivating brand narrative—not over months, but in mere minutes? A tool that not only defines your brand strategy but effortlessly generates every bit of your marketing, sales, and web content, laser-focused specifically on your business? Today, we're thrilled to host Park Howell—the self-described World's Most Industrious Storyteller. Park's impressive, Emmy-winning storytelling career spans nearly 40 years, during which he's helped brands achieve staggering results, growing by as much as 600 percent. With his innovative creation—the StoryCycle Genie™—Park is dramatically disrupting traditional branding. He has distilled his decades of storytelling expertise into this AI-driven wizard that's already enabling businesses to build captivating brand stories faster and remarkably cheaper. If you're looking to throw off the shackles of traditional branding and elevate your business narrative into the future, Park Howell is exactly who you need to hear from now. The AI Hat Podcast host Mike Allton asked Park Howell about: ✨ Rapid Branding Revolution: Understand exactly how AI can turn months of branding efforts into powerful, results-driven stories created in minutes. ✨ AI Done Right: Learn why specialized AI solutions outperform general-purpose AI tools and how to leverage this distinction. ✨ Humanized Automation: Discover why effective brand narratives depend on a delicate balance between automation and genuine storytelling. Learn more about Park Howell Connect with Park Howell on LinkedIn Resources & Brands mentioned in this episode The Business of Story StoryCycle Genie™ Sean Schroeder Brand Bewitchery: How to Wield the Story Cycle System to Craft Spellbinding Stories for Your Brand by Park Howell Redefining Brand Strategy: AI Tools for Businesses of All Sizes with Ruheen Jaura Business of Story Podcast Jay Baer AI Primer: A Comprehensive Guide AI Training for Businesses Explore past episodes of the The AI Hat Podcast podcast SHOW TRANSCRIPT & NOTES: https://theaihat.com/goodbye-traditional-branding-hello-ai-transform-your-brand-story/ Start your AI journey with the AI Marketing Primer. Brought to you by The AI Hat - Get Your AI On. Interesting in sponsoring an episode? Learn more here. AI Training for Business Leaders & Teams: https://theaihat.com/ai-training-for-business/ Powered by Magai - why choose one AI tool when you can have them all? And Descript, the magic wand for podcasters. Produced and Hosted by Mike Allton, AI Consultant & Trainer at The AI Hat, where he's tirelessly helping businesses and marketers get ahead of the AI Revolution and apply advanced technologies to their roles. He's spent over a decade in digital marketing, bringing an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop. If you're interested in helping business owners with AI in an upcoming episode, reach out to Mike. Powered by the Marketing Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices

Going North Podcast
Ep. 928 – The Little Book of Big Dreams with Isa Adney (@IsaAdney)

Going North Podcast

Play Episode Listen Later Mar 13, 2025 52:37


“Sometimes dreams can help us even in the darkest of times.” – Isa AdneyToday's featured award-winning bookcaster is a wife, documentary producer, and the Senior Storyteller at Kit (formerly known as ConvertKit), Isa Adney. Isa and I had a fun on a bun chat about her book, “The Little Book of Big Dreams: True Stories about People Who Followed a Spark”, how video games like "The Last of Us" have influenced her writing, and tons more!!!Key Things You'll Learn:What led to Isa's love for movies and storytellingHer journey to becoming the senior storyteller at KitHow writing has been a way to process grief and emotions throughout her lifeWhy breaks are essential for mental clarityWhat setback led to Isa generating more successIsa's Site: https://isaadney.com/Isa's Book: https://a.co/d/32PPKFtIsa's Podcast, “The Little Podcast of Big Dreams”: https://podcasts.apple.com/us/podcast/the-little-podcast-of-big-dreams/id1768062856The opening track is titled, "Set Sail" by Sparks Dynamite. To listen to and download the full track, click the following link. https://planetastroproductions.bandcamp.com/track/set-sail-intro Please support today's podcast to keep this content coming! CashApp: $DomBrightmonDonate on PayPal: @DBrightmonBuy Me a Coffee: https://www.buymeacoffee.com/dombrightmonGet Going North T-Shirts, Stickers, and More: https://www.teepublic.com/stores/dom-brightmonThe Going North Advancement Compass: https://a.co/d/bA9awotYou May Also Like…Ep. 704 – “Unleashing the Power of Authentic Stories” with Dr. Jodie Eckleberry-Hunt (@jeckleberryhunt): https://www.goingnorthpodcast.com/ep-704-unleashing-the-power-of-authentic-stories-with-dr-jodie-eckleberry-hunt-jeckleberryhu/Ep. 926 – Common Wisdom For A More Meaningful Life with Dr. Laura Gabayan (@commonwisdombk): https://www.goingnorthpodcast.com/ep-926-common-wisdom-for-a-more-meaningful-life-with-dr-laura-gabayan-commonwisdombk/Ep. 378 – “Writing Adventures with The Dialogue Doctor” with Jeff Elkins (@Jffelkins): https://www.goingnorthpodcast.com/ep-378-writing-adventures-with-the-dialogue-doctor-with-jeff-elkins-jffelkins/Ep. 691 – “How to Spark Your Heart and Ignite Your Life” with Hilary DeCesare (@HilaryDeCesare): https://www.goingnorthpodcast.com/ep-691-how-to-spark-your-heart-and-ignite-your-life-with-hilary-decesare-hilarydecesare/Ep. 477 – “P.S. You're a Genius” with Kelly Trach (@kellytrach): https://www.goingnorthpodcast.com/ep-477-ps-youre-a-genius-with-kelly-trach-kellytrach/Ep. 923 – How To Conquer Your Fears and Master Your Stories with Robert B. Foster (@RBF_Fitness): https://www.goingnorthpodcast.com/ep-923-how-to-conquer-your-fears-and-master-your-stories-with-robert-b-foster-rbf_fitness/Ep. 913 – How a Master's Thesis Became a Published Novel with Kristina Smeriglio (@kristysmeriglio): https://www.goingnorthpodcast.com/ep-913-how-a-masters-thesis-became-a-published-novel-with-kristina-smeriglio-kristysmeriglio/Ep. 911 – The Charcuterie Board of Short Stories with William Klem (@williamklem1): https://www.goingnorthpodcast.com/ep-911-the-charcuterie-board-of-short-stories-with-william-klem-williamklem1/Ep. 886 – From Suicidal Ideation to Spiritual Teacher with Gina Cavalier (@LoveandMedia): https://www.goingnorthpodcast.com/ep-886-from-suicidal-ideation-to-spiritual-teacher-with-gina-cavalier-loveandmedia/Ep. 597 – “Your Stories Don't Define You, How You Tell Them Will” with Sarah Elkins (@sarahelkins): https://www.goingnorthpodcast.com/ep-597-your-stories-dont-define-you-how-you-tell-them-will-with-sarah-elkins-sarahelkins/Ep. 830 – How to Craft Spellbinding Stories for Your Brand with Park Howell (@ParkHowell): https://www.goingnorthpodcast.com/ep-830-how-to-craft-spellbinding-stories-for-your-brand-with-park-howell-parkhowell/Ep. 681 – “Make Someone's Moment Through Podcasting” with Kelly Smith: https://www.goingnorthpodcast.com/ep-681-make-someones-moment-through-podcasting-with-kelly-smith/

Business of Story
#506: How to Tell Your Startup Lifecycle Story to Sell Investors & Customers on Your Brand

Business of Story

Play Episode Listen Later Mar 10, 2025 59:54


Gregory Shepard, founder of StartupScience.IO and author of the new book The Startup Lifecycle: The Definitive Guide to Building a Startup from Idea to Exit, share how to plan, launch, execute and exit your business. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#505: How Audacious of a Brand Storyteller are You?

Business of Story

Play Episode Listen Later Mar 3, 2025 51:49


Mark Schaefer, Executive Director of Schaefer Marketing Solutions, talks about the insights of creating awe with your customers to thwart dull robotic AI-created content in his new book, Audacious,  Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn!   ≈Park

Business of Story
#504: The Layer Cake Approach to Creating Your Sweet Brand Story

Business of Story

Play Episode Listen Later Feb 24, 2025 48:25


Allison Capaldi, the Person in Charge of Brand at Zeck, shares her proven Layer Cake approach to brand building. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#503: How to Maintain Brain Health to be Your Best Storytelling Self

Business of Story

Play Episode Listen Later Feb 17, 2025 58:49


Dr. Greg Wells, author of Power House: Elevate Your Energy, Optimize Your Health, and Supercharge Your Performance, details how you activate and maintain brain health to be your best storytelling self. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#502: How a Brand Story of “Turning AI Into Actual Intelligence” is Driving Growth

Business of Story

Play Episode Listen Later Feb 10, 2025 52:33


Aaron Godby, founder of Green Irony, a leading Salesforce and Agentforce implementor, shares how they refined their brand story of Turning AI Into Actual Intelligence and how they use it in their sales and marketing. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#501: Fixing the Misery of Board Meetings With Engaging Storytelling

Business of Story

Play Episode Listen Later Feb 3, 2025 47:31


Robert Wolfe, Founder and CEO of Zeck, shares how he has used brand storytelling to grow and exit his start-ups including MooseJaw and Crowd Rise, and how he now uses engaging stories to make board meetings way more efficient, productive, and even fun. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn!   ≈Park

Business of Story
#500: How to Refine Your Brand Story Strategy in Minutes not Months to Rocket Your Revenue

Business of Story

Play Episode Listen Later Jan 27, 2025 48:33


Sean Schroeder, co-creator of the StoryCycle Genie™ to help businesses create a brand story strategy in minutes not months at a fraction of the the cost of old traditional branding with even greater immediate outcomes, shares how this remarkable tool based on Park Howell's Story Cycle System™ materialized. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#499: How to Create an Enduring Business Based on Your Timeless Brand Story

Business of Story

Play Episode Listen Later Jan 20, 2025 55:16


André-Martin Hobbs, Founder of Prêt Auto Partez (“Auto, Loan, Go” in English) and DecisioningIT shares how the brand story strategy he created using the Story Cycle System eight years ago has made him one of the fastest growing car dealerships in Canada while fending off copycat competitors who try to emulate his unbelievably profitable business model. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#498: Why Your Brand Story Needs a Radical Focus and How to Find It

Business of Story

Play Episode Listen Later Jan 13, 2025 51:14


Mark Rampolla, fouder of ZICO Coconut Water and author of High Hanging Fruit: Build Something Great By Going Where No One Else Will, shares how to built such a robust brand that you buy it back after selling. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#497: How to Land Your Ideal Job by Telling Your Accomplishment Stories

Business of Story

Play Episode Listen Later Jan 6, 2025 60:36


Amanda Miller, Your Career Advocate, an expert resume writer and job-search coach, shares how to use storytelling to land your ideal job. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#494: How to Make Culture Change Easy Using Your Stories

Business of Story

Play Episode Listen Later Dec 30, 2024 59:21


Jamie Notter co-founder of PROPEL and author of the new book Culture Change Made Easy, explores how to embrace, instigate and manage business culture change in what seems like the fastest cultural changes we're all experiencing in the world. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
495: How to Reframe Your Personal Brand Story With the Vital Framework

Business of Story

Play Episode Listen Later Dec 23, 2024 56:32


Katie Richardson, an Executive Business/Life Coach, shares the powerful system called the VITAL FRAMEWORK that will show your audience how to lift the drag in their business and life and help them achieve parabolic growth. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
494: Speaking Secrets to Dramatically Increase the Impact of Your Stories

Business of Story

Play Episode Listen Later Dec 16, 2024 45:52


Laurie Schloff, an Executive Communication Coach at Partners in Communication, Inc., shares the speaking techniques that will dramatically increase the impact of your stories. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

stories business speaking secrets park partners dramatically your brand wield abts narrative gym laurie schloff craft spellbinding stories
Business of Story
#493: How to Unlock Customer Insights That Make Your Stories Sell

Business of Story

Play Episode Listen Later Dec 9, 2024 56:22


Vivek Shankar, Fractional Content Marketing Strategist, explores why few companies have a handle on what their story is and how to communicate it in an audience-appropriate way. Conducting audience research by asking the right questions is how you solve this issue. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#492: How to Leverage the Power of Place-Based Storytelling

Business of Story

Play Episode Listen Later Dec 2, 2024 47:50


Chris Miller, Corporate Communications Manager at Visit Phoenix, explores how to use place-based storytelling to make your brand or destination unforgettable; for instance, helping the world understand that Phoenix isn't just a destination; it's an emotion, a feeling, a living story.  Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#491: How to Leverage Your Brand Story for a Profitable Business Exit

Business of Story

Play Episode Listen Later Nov 25, 2024 48:34


Luke Peters, Founder and CEO of Apex, shares how to unlock the most value in your brand while you position your company for future acquisition. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#490: How to Quickly Build a Badass Brand to Profit on Your Expertise

Business of Story

Play Episode Listen Later Nov 18, 2024 50:29


Pia Silva, Founder of No B.S. Agency Mastery and author of Badass Your Brand: The Impatient Entrepreneur's Guide to Turning Expertise into Profit, shows you how to build the authority machine in your business: Where and how to start. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#489: How to Inspire Meaningful, Lasting Change and Build Enduring Buy-in

Business of Story

Play Episode Listen Later Nov 11, 2024 55:46


Tamsen Webster, author of Say What They Can't Unhear: The 9 Principles of Lasting Change, shares… Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#487: How to Discover Your Brand's Authentic Feminine Archetype

Business of Story

Play Episode Listen Later Nov 4, 2024 45:58


Jane McCarthy, Brand Strategist & Creator at Goddess Office and co-author of The Goddess Guide to Branding, shares how to identify and use your authentic feminine brand archetype to grow your business. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#487: How to Ask Better Questions and What Happens When You Don't

Business of Story

Play Episode Listen Later Oct 28, 2024 56:32


Sean Grace, President of Peak Luna Media and author of The Art of the Question: A Guide for Seekers, Dreamers, Problem Solvers, and Leaders, shares Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#486: Marshall Goldsmith: How to Live the Earned Life

Business of Story

Play Episode Listen Later Oct 21, 2024 40:08


Dr. Marshall Goldsmith, ranked as the World's #1 Executive Coach and author of 55 books, shares leadership insights found in his new book, The Earned Life. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
How to Build A Positive Company Culture With Your Storytelling

Business of Story

Play Episode Listen Later Oct 14, 2024 42:06


Fran Mallace, President & CEO of Make-A-Wish Arizona, shares what she has learned in her nearly 40 years in communications and media sales on how to build strong teams and lasting relationships with your storytelling. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn!

Business of Story
#484: How to Share Your Brand Story With Those Who Don't Look Like You

Business of Story

Play Episode Listen Later Oct 7, 2024 49:58


Hugo O'Doherty, Director of Partnerships of Moving2 Canada, shares how to communicate your brand — its story, its value, its goods or services — to people who don't look like you or don't have the same cultural reference points as you. Namely, newcomers or immigrants. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#483: How to Fix Your Boring Pitches in Boring Niches

Business of Story

Play Episode Listen Later Sep 30, 2024 46:45


Will Barron, Managing Director of salesman.com and author of Selling Made Simple: Find and Close More Sales Using Proven Step-by-Step Frameworks, shares how to use a simple framework to make your boring business-2-business pitches in the boring niches you serve because boring is in the eye of the beholder. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#482: How to Tell Your Purpose-Driven Brand Story

Business of Story

Play Episode Listen Later Sep 23, 2024 54:22


Dave Keil, Founder of Franchise for Good, shares how to create your purpose-driven brand story and why it's important for the growth of you company and the balance in your life.  Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#481: Five Stories of Major “Aha!” Moments in Vet. Med. That Heal and Inspire

Business of Story

Play Episode Listen Later Sep 16, 2024 38:09


Caring small animal veterinaries and practitioners share their stories on the highs and lows of vet med and how every difficult situation can lead to rewarding outcomes for the pet and their loving owner. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#480: How to Ignite Business Growth With AI-Driven Personalized Storytelling

Business of Story

Play Episode Listen Later Sep 9, 2024 40:10


David Edelman, an executive advisor and senior lecturer at Harvard Business School, and former CMO of Aetna. He is the co-author of Personalized: Customer Strategy in the Age of AI, shares how companies investing in artificial intelligence for greater customer personalization will outperform organizations merely trying to cut costs with AI. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#479: How to Craft Effective Leadership Narratives Using the S.O.A.R. Story Structure

Business of Story

Play Episode Listen Later Sep 2, 2024 56:56


Paul Morton, founder of the Practical Leadership Academy and host of the Practical Leadership podcast, shares how to use storytelling to increase the impact of your servant leadership with his S.O.A.R. storytelling strategy. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#478: How a Popular College Football Analyst Became an Emmy-Winning Storyteller

Business of Story

Play Episode Listen Later Aug 26, 2024 50:45


Yogi Roth, Emmy Award-Winning Filmmaker, College Football Analyst & Author, and host of the Y-Option podcast shares how he accelerated his career in college football as a storyteller on the PAC-12 Network and other mediums. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#477: Learn the C.R.E.A.T.E Process to Reframe Your Story Into a Powerful Brand

Business of Story

Play Episode Listen Later Aug 19, 2024 46:58


Joy Spencer, founder of Reframe to Create and podcast host, shares how to use her proven C.R.E.A.T.E process to identify your unique gifts and share that story with the world to grow your personal and professional brand. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

business park reframe your brand wield powerful brand abts narrative gym craft spellbinding stories
Business of Story
#476: How to Build Community and Collaboration Through the Stories You Tell

Business of Story

Play Episode Listen Later Aug 12, 2024 46:10


Jenny Poon, CEO & Founder of HUBB and CO-HOOTS, empowers entrepreneurs, especially those from underrepresented communities, to overcome barriers and seize the opportunities they deserve. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

founders stories business park collaboration build community your brand wield hubb abts co hoots narrative gym jenny poon craft spellbinding stories
Business of Story
#475: 3 Ways to Find Your Funny in Your Business Storytelling

Business of Story

Play Episode Listen Later Aug 5, 2024 53:06


Marta Ravin, founder of Marta Ravin Productions, shows you how to embrace your unique sense of humor and not be afraid to use it at work with colleagues, clients and leading your teams. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#474: How to Create a Customer-Centric, Go-To-Market Strategy With Your Brand Storytelling

Business of Story

Play Episode Listen Later Jul 29, 2024 56:29


Phillip Swan, Managing Partner at Pi Partners and CRO at LingoAid, shares how to Create a Customer-Centric Go-To-Market Strategy With Your Brand Storytelling Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Going North Podcast
Ep. 869 – Author vs. AI with Alison McBain (@AlisonMcBain)

Going North Podcast

Play Episode Listen Later Jul 23, 2024 36:13


“Most of what writers do is out of love of it. We love creating. We love telling stories. So, to cut that out of the human experience, I think is sort of sad.” – Alison McBain Today's featured award-winning author is a poet, editor, ghostwriter, and a mom of 3, Alison McBain. Alison and I had a fun on a bun chat about her books, her ambitious 2024 project, "Author vs. AI," where she plans to write a book a week, and more!!Key Things You'll Learn:What writing has taught Alison about lifeWhat inspired her "Author vs. AI" projectThe impact of artificial intelligence on the writing industryThe importance of human creativity in storytellingHow Alison balances family life with her writing careerAlison's Site: https://www.alisonmcbain.com/Alison's Books: https://www.amazon.com/stores/author/B01BQZ9IDW/allbooksThe opening track is titled "Heatsource" by the magnanimous chill-hop master, Marcus D (@marcusd). Be sure to visit his site and support his craft. https://marcusd.net/Please support today's podcast to keep this content coming! CashApp: $DomBrightmonDonate on PayPal: @DBrightmonBuy Me a Coffee: https://www.buymeacoffee.com/dombrightmonGet Going North T-Shirts, Stickers, and More: https://www.teepublic.com/stores/dom-brightmonThe Going North Advancement Compass: https://a.co/d/bA9awotYou Might Also Like…279 – “Peak Performance Ghostwriting” with Kathrin Hutson (@ExquisitelyDark): https://www.goingnorthpodcast.com/279-peak-performance-ghostwriting-with-kathrin-hutson-exquisitelydark/Ep. 839 – How AI Can Enhance Your Storytelling and Creative Process with Richard Rosser: https://www.goingnorthpodcast.com/ep-839-how-ai-enhance-your-storytelling-and-creative-process-with-richard-rosser/Ep. 830 – How to Craft Spellbinding Stories for Your Brand with Park Howell (@ParkHowell): https://www.goingnorthpodcast.com/ep-830-how-to-craft-spellbinding-stories-for-your-brand-with-park-howell-parkhowell/Ep. 856 – The Bestselling Planner Pivot with Dr. Nicole Janz (@drnicolejanz): https://www.goingnorthpodcast.com/ep-856-the-bestselling-planner-pivot-with-dr-nicole-janz-drnicolejanz/Ep. 378 – “Writing Adventures with The Dialogue Doctor” with Jeff Elkins (@Jffelkins): https://www.goingnorthpodcast.com/ep-378-writing-adventures-with-the-dialogue-doctor-with-jeff-elkins-jffelkins/Ep. 858 – Playing Hard with Beth Pellino-Dudzic (@Bethnewauthor): https://www.goingnorthpodcast.com/ep-858-playing-hard-with-beth-pellino-dudzic-bethnewauthor/Ep. 770 – The Olympus Project with Zoë Routh (@zoerouth): https://www.goingnorthpodcast.com/ep-770-the-olympus-project-with-zoe-routh-zoerouth/Ep. 766 – Pawsitively Organic Creativity with Liz Mugavero (@Lizmugavero): https://www.goingnorthpodcast.com/ep-766-pawsitively-organic-creativity-with-liz-mugavero-lizmugavero/Ep. 744 – “How to Write a Novel in 20 Pies” with Amy Wallen (@amylizwrites): https://www.goingnorthpodcast.com/ep-744-how-to-write-a-novel-in-20-pies-with-amy-wallen-amylizwrites/Ep. 314.5 (Holiday Bonus) – “Turning Point” with Kristy Smith (@kristynotkirsty): https://www.goingnorthpodcast.com/ep-3145-holiday-bonus-turning-point-with-kristy-smith-kristynotkirsty/

Business of Story
#473: Why Building Trust With Your Storytelling is the Best Medicine

Business of Story

Play Episode Listen Later Jul 22, 2024 45:30


Dr. Jessica Vogelsang, Chief Medical Officer at the American Animal Hospital Association (AAHA) and author of All Dogs Go to Kevin, shares how she uses storytelling to demonstrate empathy and build trust with pet owners for the best outcomes for their cherished pets. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Business of Story
#472: What's the Point in Telling Your Story?

Business of Story

Play Episode Listen Later Jul 15, 2024 50:04


Francisco Mahfuz, National Champion Speaker and Storytelling Coach, shares how experts and leaders can become more interesting than Netflix. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.    #StoryOn!   ≈Park

Going North Podcast
Ep. 863 – The 50% Rule with Erin Hatzikostas (@bcausepodcast)

Going North Podcast

Play Episode Listen Later Jul 13, 2024 49:30


“Spend your days focusing on what's needed, not what's normal.” – Erin Hatzikostas Today's featured award-winning bestselling bookcaster is a mom, wife, TEDx speaker, business coach, Authenticity Aficionado, and the founder & CEO of B Authentic INC., Erin Hatzikostas. Erin and I had a fun on a bun chat about her upcoming book, “The 50% Rule: Throw Out Half the Playbook to Start Competing in a League of Your Own”, how authenticity can be a strategy for success, and more!!Key Things You'll Learn:What is the 50% Rule and how it came aboutWhat inspired Erin to become an award-winning author when she's not a big fan of nonfiction booksWhat setback Erin used as a setup for successThe six principles of strategic authenticityErin's Site: https://www.bauthenticinc.com/Erin's Books: https://www.amazon.com/stores/author/B08W6JC869/allbooksErin's Podcast, “b Cause Work Doesn't Have to Suck”: https://www.bauthenticinc.com/podcastErin's TEDx Talk: https://www.youtube.com/watch?v=p6Le9WMZ2MYThe opening track is titled "Heatsource" by the magnanimous chill-hop master, Marcus D (@marcusd). Be sure to visit his site and support his craft. https://marcusd.net/Please support today's podcast to keep this content coming! CashApp: $DomBrightmonDonate on PayPal: @DBrightmonBuy Me a Coffee: https://www.buymeacoffee.com/dombrightmonGet Going North T-Shirts, Stickers, and More: https://www.teepublic.com/stores/dom-brightmonThe Going North Advancement Compass: https://a.co/d/bA9awotYou Might Also Like…Ep. 848 – How To Be So Good They Won't Forget You with Emily Jaenson: https://www.goingnorthpodcast.com/ep-848-how-to-be-so-good-they-wont-forget-you-with-emily-jaenson/Ep. 836 – The 6% Club with Dr. Michelle Rozen (@DrMichelleRozen): https://www.goingnorthpodcast.com/ep-836-the-6-club-with-dr-michelle-rozen-drmichellerozen/Ep. 737 – “The Art of Badassery” with Jennifer Cassetta (@JennCassetta): https://www.goingnorthpodcast.com/ep-737-the-art-of-badassery-with-jennifer-cassetta-jenncassetta/Ep. 830 – How to Craft Spellbinding Stories for Your Brand with Park Howell (@ParkHowell): https://www.goingnorthpodcast.com/ep-830-how-to-craft-spellbinding-stories-for-your-brand-with-park-howell-parkhowell/Ep. 821 – How to Spark Your Curiosity & Live Bravely with Heather Vickery: https://www.goingnorthpodcast.com/ep-821-how-to-spark-your-curiosity-live-bravely-with-heather-vickery/Ep. 817 – How Can Awkwardness Lead to Personal Growth and Self-Awareness with Henna Pryor: https://www.goingnorthpodcast.com/ep-817-how-can-awkwardness-lead-to-personal-growth-and-self-awareness-with-henna-pryor/#Bonus Host2Host Ep.– “Success Happens When You Learn & Act” with Shaahin Cheyene (@shaahincheyene): https://www.goingnorthpodcast.com/bonus-host2host-ep-success-happens-when-you-learn-act-with-shaahin-cheyene-shaahincheyene/ Ep. 782 – Grab Life By the Dreams with Karin Freeland (@KarinFreeland): https://www.goingnorthpodcast.com/ep-782-grab-life-by-the-dreams-with-karin-freeland-karinfreeland/Ep. 785 – The Enjoyment Gap with Mandy Barbee Lanier (@mandyblanier): https://www.goingnorthpodcast.com/ep-785-the-enjoyment-gap-with-mandy-barbee-lanier-mandyblanier/Ep. 751 – Do Something Hard & Be Happier with Joe De Sena (@realJoeDeSena): https://www.goingnorthpodcast.com/ep-751-do-something-hard-like-a-spartan-and-be-happier-with-joe-de-sena-realjoedesena/Ep. 372 – “The Grit Factor” with Shannon Huffman Polson (@ABorderLife): https://www.goingnorthpodcast.com/ep-372-the-grit-factor-with-shannon-huffman-polson-aborderlife/Ep. 851 – How To Be Future-fit and Lead With Relevance with Louise Mowbray (@louisemowbray): https://www.goingnorthpodcast.com/ep-851-how-to-be-future-fit-and-lead-with-relevance-with-louise-mowbray-louisemowbray/Ep. 695 – “Becoming Flawesome” with Kristina Mand-Lakhiani (@KristinaMandLak): https://www.goingnorthpodcast.com/ep-695-becoming-flawesome-with-kristina-mand-lakhiani-kristinamandlak/

Business of Story
#471: How to Make Your Stories Stronger by Calculating Your “But-to-And” Ratio

Business of Story

Play Episode Listen Later Jul 8, 2024 56:05


Randy Olson, the founder of the ABT (And, But, Therefore) narrative framework, shares how to calculate your But-to-And ratio to make your long-form communications way more compelling like the best leaders and speakers do. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park