Podcasts about klassic

The Mortal Kombat II movie came out… several weeks ago, apparently, but MK Fever is still raging at Zero Issues Central! We finally all saw the movie, so now it’s time to talk all about it! Does it hold up to the mighty 1995 Klassic? What characters and fights were a flawless fatality or a fatal blow to the series? And what of Karl Urban as Johnny Cage? And our favourite character, Cole Young!? But we’ve got a lot more Kombat to Konversate about! We dig into tournaments as a storytelling function, their long history in comics, games, and movies, and the ever-present shadow of “Enter the Dragon”. We match up some Krossover Kombatants, pitting the MK Krew against comic heroes, then dig into the history of Mortal Kombat comics… which is still mostly Malibu’s 1990s MK line, so why hasn’t anyone else done much with this franchise since? And we have a Casting Call for a whole bunch of MK characters — but they have to be actors from John Carpenter movies! That’s right, we’ve got “Rowdy” Roddy Piper as Johnny Cage! James Hong as Shang Tsung! Keith David as Scorpion! Wilford Brimley as Kano! Ernest Borgnine as Goro! And that’s just the tip of the Event Tower. Direct Download: MP3

Frank Kern reveals the immense opportunity of "Offer Season" (October-New Year's) for business growth. Learn how a simple postcard helped a skincare clinic thrive and how applying the same principle—making more offers—can double your revenue, especially during the year's most consumer-driven period. Discover over 15 proven offer angles to skyrocket your sales! Why "Offer Season" Matters This critical time of year (October through New Year's) is when consumers are trained to buy. Businesses often generate 60-80% of their annual revenue in this quarter alone. Your income is directly proportional to the number of offers you make. Don't overlook simple strategies—step out of the day-to-day to see the bigger picture. Key Takeaways The holiday season is the peak time for consumer spending and business offers. Income directly correlates with the quantity and quality of offers made. Business owners often miss growth opportunities due to being too "in the business." Re-evaluating past successful offers (like Maria's "Hairy Scary" postcard) can yield massive results. Over 15 distinct offer angles exist for various holiday periods. Timestamps [00:00] The Power of One Postcard [00:17] Transforming Your Business: One Big Thing [00:36] Welcome to "Offer Season" [01:03] Maria's Story: From Startup to 7-Figures [02:13] The Simple Advice: "Do That Again!" [02:55] Why Business Owners Overlook Obvious Offers [03:40] The Value of an Outside Perspective [04:22] Income is Proportional to Offers Made [04:57] Defining "Offer Season" (Oct - New Year's) [05:25] 15+ Strategic Offer Angles for the Season [05:44] Offer Idea 1: Halloween (e.g., "Hairy Scary") [05:54] Offer Idea 2: Pre-Thanksgiving (Relief) [06:20] Offer Idea 3: Thanksgiving Day (Gratitude) [06:44] Offer Idea 4: Post-Thanksgiving (Recovery) [07:44] Offer Idea 5: Black Friday (Sale or Avoid Mall) [08:32] Offer Idea 6: Cyber Monday (One-Up Competition) [08:45] Offer Idea 7: Pre-Holidays (Preparation/Relief) [09:18] Offer Idea 8: 12 Days of X (Daily Bonuses) [09:58] Offer Idea 9: Holidays Themselves (Sales) [10:04] Offer Idea 10: Post-Holidays (Recovery) [10:53] Offer Idea 11: New Year's (Seller's End-of-Year) [11:38] Offer Idea 12: New Year's (Customer's Finish Strong) [12:01] Offer Idea 13: New Year's (Preparing for New Year) [12:29] Offer Idea 14: New Year's Discount [12:33] Offer Idea 15: Post-New Year's (Resolutions) [12:58] Frank's CTA: Join Private Client Group 15+ Holiday Offer Angles to Boost Sales Halloween: "Hairy Scary" – Themed discounts (e.g., laser hair removal). Pre-Thanksgiving: Offer "a break" from holiday prep stress. Thanksgiving Day: Express gratitude with a special "thank you" offer. Post-Thanksgiving Recovery: Address over-indulgence (e.g., cool sculpting). Black Friday: Run a sale or offer an alternative to mall chaos. Cyber Monday: Outdo online deals with superior offers. Pre-Holidays: Provide "holiday relief" to stressed customers. 12 Days of X: Daily bonuses or special reveals leading to a deadline. Holidays Themselves: Standard Christmas, Hanukkah, or themed sales. Post-Holidays Recovery: Offers for recovery from holiday madness/indulgence. New Year's (Seller): End-of-year sales to "finish strong." New Year's (Customer): Help customers "finish the year strong" with personal growth offers. New Year's (Prep): Prepare customers for the new year with goal-setting/planning. New Year's Discount: General discounts for the new year transition. Post-New Year's Resolutions: "New Year, New You" themed offers.

This week Tom & Zeus discuss their concert experience seeing Kuarantine Featuring Chris Jericho at Rascals in Worcester, Massachusetts, April 4, 2026. Kuarantine is a All Star Tribute band that covers 80's non-makeup KISS. It features Wrestler and Fozzy frontman and Shout It Out Loudcast Hall Of Famer, Chris Jericho. The amazing dual guitar attack of South American guitar sensation Charlie Parra del Riego & Klassic 78 guitar whiz Joe McGinness and everyone's favorite bassist, Trixter's PJ Farley and Luke Bryan's bad ass drummer, Kent Slucher. The guys breakdown their concert adventure, their interaction with some Loudcasters and the band. So if you have "a body built for sin and appetite for passion" make sure you tune in! To Purchase Shout It Out Loudcast's KISS Book “Raise Your Glasses: A Celebration Of 50 Years of KISS Songs By Celebrities, Musicians & Fans Please Click Below:   ⁠Raise Your Glasses Book⁠   For all things Shout It Out Loudcast the #1 KISS Podcast check out our amazing website by clicking below:   ⁠www.ShoutItOutLoudcast.com⁠   Interested in more Shout It Out Loudcast content?  Care to help us out?  Come join us on Patreon by clicking below:   ⁠SIOL Patreon⁠   Get all your Shout It Out Loudcast Merchandise by clicking below:   ⁠Shout It Out Loudcast Merch At Printify⁠   Shop At Our Amazon Store by clicking below: ⁠Shout It Out Loudcast Amazon Store⁠   Please Email us comments or suggestions by clicking below: ⁠ShoutItOutLoudcast@Gmail.com⁠   Please subscribe to us and give us a 5 Star (Child) review on the following places below: ⁠iTunes⁠ ⁠Podchaser⁠ ⁠Stitcher⁠ ⁠iHeart Radio⁠ ⁠Spotify ⁠   Please follow us and like our social media pages clicking below: ⁠Twitter⁠ ⁠Facebook Page⁠ ⁠Facebook Group Page Shout It Out Loudcasters⁠ ⁠Instagram⁠ ⁠YouTube⁠   Proud Member of the Pantheon Podcast click below to see the website: ⁠Pantheon Podcast Network⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover how modern advertising functions as your business's ultimate "crystal ball." This episode reveals the power of leveraging paid ads to gain instant, invaluable data on your audience, offers, and campaign effectiveness. Learn why advertising is an investment that either multiplies capital or provides crucial insights, effectively eliminating the concept of "failure" and opening up unparalleled, low-cost opportunities for rapid business growth. Key Takeaways Advertising IS Your Crystal Ball: Paid ads provide immediate, precise data on your perfect audience, ad effectiveness, and offer performance, just like a predictive tool. Data Drives Decisions: Every ad campaign, successful or not, generates vital data. This data is the true value, guiding optimizations and informing future strategies. No More "Failure": With instant feedback and quick data analysis, advertising allows rapid adjustments. "Failed" ads are simply data-gathering exercises, not costly mistakes. Investment, Not Expense: When executed properly, advertising acts as capital that multiplies returns or provides strategic insights, transforming it from a cost center into a growth engine. Affordable & Powerful: Modern advertising offers unprecedented opportunities for growth at an incredibly low cost, enabling rapid testing, optimization, and scaling for any business. Timestamps [00:00] The "Crystal Ball" Analogy [00:18] Frank Kern's Introduction [00:32] The Hypothetical Crystal Ball Explained [01:04] The Value of Insights [01:17] Advertising: The Real Crystal Ball Revealed [01:37] Why Data is Your Most Valuable Asset [02:06] Advertising as Capital, Not an Expense [02:20] Your Personal Marketing Department [02:35] The Myth of Advertising Failure [02:46] Low Risk, Instant Results for Growth [03:02] Unprecedented Opportunity in Modern Ads

Frank Kern dives into the counterintuitive secret to scaling your business: doing less. Through a compelling case study of his client, Fabian, Frank illustrates how entrepreneurs often get lost "inside the bottle," unable to see the simple, high-profit activities right in front of them. Learn why "Kern + Calculator = Clarity" and how to identify your most sustainable revenue drivers. Key Takeaways The "Best Payday" Concept: Identifying the single most lucrative, rewarding, and sustainable activity in your business to achieve simplified growth. The "Bottle" Metaphor: You can't read the label if you're stuck inside the bottle. Overwhelmed entrepreneurs often lack the 30,000-foot view needed to see what is actually working. Clarity Through Data: Using the formula Kern + Calculator = Clarity to strip away emotion and look at the hard numbers of customer acquisition and sales. The 70x Return: A real-world example of how a client turned a $1,000 ad spend into $70,000 in sales by focusing on domestic events rather than international expansion. Actionable Advice "Go back over the last 12 months and identify the exact things that produced the most revenue in the most sustainable and fulfilling way for you." — Frank Kern  

A powerful case study from Frank's private client group. He dives into the "Best Buyer" concept—a fundamental strategy that helps businesses achieve massive revenue growth by narrowing their focus to the right segment of the market. Executive Summary Frank discusses the story of Daniel, a professional services provider in Germany who specialized in lead generation and sales systems. By identifying which client segment yielded the highest profit with the least resistance, Daniel was able to generate approximately $40,000 in sales in just two weeks. Key Concept: Identifying the "Best Buyer" The "Best Buyer" is the prospect or customer who fulfills four specific criteria: Highest Net Profit: They bring in the most money after expenses. Shortest Time: They move through the sales cycle quickly. Least Sales Resistance: They are easier to close and require less "convincing." Easiest to Reach: You can get your message in front of them without massive hurdles. The Case Study: Corporate vs. Owner-Operator Daniel's business was split between two distinct categories of customers. Frank helped him analyze the efficiency of both: Category Value Sales Cycle The Verdict 1. Large Corporations ~$20,000 6 Months High value, but extremely slow and high resistance. 2. Owner-Operators ~$15,000 2 Weeks Lower individual value, but much faster cycle and higher volume. "It makes more sense to focus on [owner-operators] because you'll get more of them and you'll get them faster." — Frank Kern Main Takeaway "Ask yourself who your best buyer is... the person that's likely to pay you the most net profit with the least amount of sales resistance in the shortest amount of time."

Frank's streamlined approach to scaling a business without the "extraneous stuff" that leads to burnout. As a "rainmaker" for his Private Client Group, Kern specializes in helping ambitious business owners strip away the noise and focus on the single most effective path to their goals. The Core Philosophy: One Big Thing Many business owners approach growth by trying to implement a million different ideas at once—new funnels, new products, and complex strategies. Kern argues that the real secret to hitting revenue goals is simplicity: getting rid of everything that doesn't serve the primary objective and focusing on one single thing at a time. The 3-Step "Low-Hanging Fruit" Formula Kern outlines a repeatable framework designed to generate significant revenue quickly: Step 1: Identify the Low-Hanging Fruit – Look at your existing customer base or prospects and identify what they truly want but aren't currently getting. Step 2: Pluck the Low-Hanging Fruit – Make a direct, appealing offer to those people. Often, this is a "Done-For-You" (DFY) service that solves a problem they already have. Step 3: Grow More Low-Hanging Fruit – Replenish the "garden" by creating a system (like a simple educational funnel) to find more prospects who fit that ideal profile. Case Study: $900,000 in Sales Kern illustrates the power of this formula through a story about his client, Nigel, an established information seller in the UK: The Opportunity: Nigel's customers were buying information on how to do things but secretly wished someone would just do it for them. The Action: Nigel sent a simple letter to his existing customers offering a "Done-For-You" version of his service. The Result: This single move generated $900,000 in sales. The Scale: They then built a simple funnel to provide education and offer this high-ticket service to new prospects, creating a dependable growth system. Key Takeaways for Your Business "Stop trying to do a million things. Identify your low-hanging fruit, pluck it (make the offer), and then focus on finding more folks just like those buyers." Simplify Your Strategy: If you are feeling overwhelmed, it's likely because you have too many choices. Focus on the one that yields the highest return. The Power of "Done-For-You": Many customers are willing to pay a premium for results rather than just information. Upgrade Your Clientele: Focusing on high-ticket, high-value offers can improve the quality of the clients you work with every day.

Frank Kern explores the fundamental question that drives successful marketing: "What must we demonstrate to be true in order for somebody to want to do business with us?" He argues that transforming a business isn't about complexity, but about finding "one big thing" and leveraging it through clear, undeniable proof of value. Key Takeaways The Core Question: Every advertisement should aim to prove a specific claim that makes the customer's decision to buy logical and easy. Leveraging the "Big Thing": Instead of doing a million different tasks, focus on one significant advantage your product has and build your strategy around it. Specific Case Study - Desalination: Frank discusses a polymer filter for a $13 trillion global desalination market. To win, the company must demonstrate two things: total chlorine resistance and a 75% reduction in power consumption (using only 25% of the power of standard systems). Hyper-Targeted Awareness: For high-ticket industrial sales, awareness can be built by running demonstration ads to everyone within 50 miles of a plant, targeting where the employees likely live. The Service Provider Strategy: For consultants, attorneys, or agencies, the goal is to demonstrate empathy and the ability to help. The most effective way to do this is by actually helping them through useful, long-form content. The Action Plan Identify the single biggest problem your prospect faces right now. Determine what you can show or do for them that alleviates that frustration. Package this "proof of help" into a long-form video. Run the content on social media and retarget those who watch it with specific offers. Memorable Quote "The best way you can demonstrate you can help people is by... actually helping them." — Frank Kern  

Frank Kern dives deep into why traditional online advertising models are failing and how "friction" is the silent killer of big campaigns. Frank introduces his Intent-Based Branding framework—a method designed to build authentic relationships with your audience by delivering high-value content directly where they are, rather than forcing them through complex funnels. Key Takeaways The Friction Problem: Forcing potential customers to visit opt-in pages and join email lists before providing value creates a barrier that often prevents the sale. The Real Sales Driver: Sales are driven by the relationship and trust built when a customer consumes your content. Intent-Based Branding: A strategy that focuses on identifying your ideal customer's frustrations and providing immediate advice through video content on social media without an initial "gate." Data-Driven Messaging: By using social media ads, you can measure exactly how much it costs to have someone watch your content, proving whether your message resonates with the market. Compressed Sales Cycles: Delivering value upfront allows you to build a retargeting audience of engaged viewers who are more likely to convert faster and at a lower cost. The Intent-Based Branding Framework Identify: Define your ideal customer and their core frustrations. Educate: Create simple video content that offers real advice to solve those frustrations. Deploy: Place that content directly on social media (Facebook, YouTube) as a paid ad. Retarget: Show offers to the specific audience that has already consumed and benefited from your content. Memorable Quote "Why would we want to take somebody and put a big barrier in front of them if we want them to view content from us that's going to cause a good relationship to be built? It doesn't make logical sense." — Frank Kern If you found this episode helpful, please share it with a fellow entrepreneur!

This week Tom & Zeus discuss their concert experience seeing Kuarantine Featuring Chris Jericho at Rascals in Worcester, Massachusetts, April 4, 2026. Kuarantine is a All Star Tribute band that covers 80's non-makeup KISS. It features Wrestler and Fozzy frontman and Shout It Out Loudcast Hall Of Famer, Chris Jericho. The amazing dual guitar attack of South American guitar sensation Charlie Parra del Riego & Klassic 78 guitar whiz Joe McGinness and everyone's favorite bassist, Trixter's PJ Farley and Luke Bryan's bad ass drummer, Kent Slucher. The guys breakdown their concert adventure, their interaction with some Loudcasters and the band. So if you have "a body built for sin and appetite for passion" make sure you tune in! To Purchase Shout It Out Loudcast's KISS Book “Raise Your Glasses: A Celebration Of 50 Years of KISS Songs By Celebrities, Musicians & Fans Please Click Below:   Raise Your Glasses Book   For all things Shout It Out Loudcast the #1 KISS Podcast check out our amazing website by clicking below:   www.ShoutItOutLoudcast.com   Interested in more Shout It Out Loudcast content?  Care to help us out?  Come join us on Patreon by clicking below:   SIOL Patreon   Get all your Shout It Out Loudcast Merchandise by clicking below:   Shout It Out Loudcast Merch At Printify   Shop At Our Amazon Store by clicking below: Shout It Out Loudcast Amazon Store   Please Email us comments or suggestions by clicking below: ShoutItOutLoudcast@Gmail.com   Please subscribe to us and give us a 5 Star (Child) review on the following places below: iTunes Podchaser Stitcher iHeart Radio Spotify   Please follow us and like our social media pages clicking below: Twitter Facebook Page Facebook Group Page Shout It Out Loudcasters Instagram YouTube   Proud Member of the Pantheon Podcast click below to see the website: Pantheon Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices

The common pitfalls entrepreneurs face in an increasingly competitive marketplace and a strategic alternative to the typical "hard sell" approach. Key Discussion Points: Stop Rushing the Sale: The primary reason marketing campaigns fail and ads crumble is that businesses are rushing the sale. Most focus on the small percentage of people ready to buy right now, ignoring the much larger pool of potential customers who are not yet ready. Intent-Based Branding: This strategy involves identifying potential customers and providing them with something valuable before asking for a sale. It demonstrates that you can help them by actually helping them. Identifying Customer Needs: To effectively use intent-based branding, businesses must understand their target audience's desires, frustrations, and the emotions tied to those frustrations. Using Long-Form Video Ads: Once you understand your audience's needs, use that information to create long-form video content. Social media platforms like Facebook, Instagram, and YouTube can provide data on how much of your content people are watching, which helps you gauge its effectiveness. Strategic Retargeting: Instead of showing sales ads to everyone, wait until someone has consumed a significant portion of your helpful content. Then, retarget that specific audience with your offers. Actionable Insights: Focus on the Larger Market: Shift your focus from the immediate buyers to those who will be ready to make a decision in the next 60 days to a year. Demonstrate Value First: Before asking for money, provide something of value that addresses your audience's problems. Analyze Your Ad Data: Use engagement metrics (like video watch time) to refine your messaging and ensure you're resonating with your audience. Target the Right People: Use retargeting to present offers to people who have already shown interest by consuming your content.

Here's a high-level strategy for capturing the "forgotten" middle of your market. While most advertisers exhaust their budgets fighting over the 3% of people ready to buy this second, Kern reveals how to identify and educate the 50% of prospects who are 30 to 90 days away from a purchase. By identifying "Indicators"—events that accelerate a prospect's need—you can build trust through Intent-Based Branding before your competitors even know they exist. Key Takeaways The Market Split: Every market is divided into three groups: those ready now, those ready in 30–90 days, and those who will never buy. What is an Indicator? An indicator is a specific event or experience your prospect undergoes that signals a more immediate need for your solution. The "Offline to Online" Rule: If a marketing tactic works effectively offline (like direct mail for home security), it can often be scaled faster and cheaper online. Intent-Based Branding: This involves identifying your target market, providing useful educational content, and then retargeting those who consumed it with a specific offer. Real-World Examples of Indicator Marketing Kern illustrates the power of indicators through three distinct industries: Industry The Indicator (The Trigger) The Strategy Home Security A recent break-in in the neighborhood. Scan police reports and mail neighbors while their "desire for safety" is peaked. Junk Removal Moving out of or into a new home. Target people planning a move with content on "how to pack" or "organizing a move". Car Sales A teenager getting their learner's permit. Educate parents on the "7 must-have safety features" for teen drivers. The 3-Step Execution Plan If you want to implement this in your own business, follow this framework: Identify the Indicator: Ask yourself: "What is happening in my prospect's life that would cause them to need my service now?" Create Educational Content: Do not pitch yet. Instead, provide genuine help related to their current frustration or goal (e.g., "How to plan a move so it's not awful"). Retarget with an Offer: Once they consume the content, you know they are facing that indicator. Run retargeting ads with a branded offer that solves the problem. Memorable Quote "The name of the game, as always, is this concept of Intent-Based Branding... identify a target market, put very useful content in front of them... if they consume that content, it means they're probably interested in whatever it is we have." — Frank Kern Looking to refine your own indicators? Think about the "Statue of Garfield with the broken tail" in your customer's life—that piece of junk they finally realize they need to throw away. Catch them at that moment, and you've won.

The four essential criteria for selecting a social media advertising agency. Frank warns against agencies that make empty promises and explains why a deep understanding of your business and your customers is the only way to ensure a successful partnership. Key Takeaways Honesty About Risk: A reliable agency will never guarantee a 100% success rate. Every new campaign is a calculated gamble, and "maybe" is the most honest answer to whether a campaign will work. Business-First Approach: The initial conversation should focus on your business model, customer value, sales process, and KPIs—not a generic pitch deck about the agency's history. Customer-Centric Strategy: A great agency prioritizes understanding your customer's frustrations, emotions, and needs to create effective ad copy and targeting. Focus on ROI, Not Vanity: Avoid agencies that prioritize "vanity metrics" like impressions or "eyeballs." Look for an insistence on tracking tangible results like opt-ins, calls, and sales. Timestamps [00:00] - Introduction: Why choosing an agency is a difficult decision. [00:53] - Criterion #1: Why "Maybe" is the only honest answer to "Will this work?" [01:40] - Criterion #2: The importance of the agency asking about your business and KPIs. [02:53] - Criterion #3: Why the focus must shift to understanding your target customer. [03:49] - Criterion #4: Insisting on accountability and measurable data. [04:44] - The "Kiss of Death": Why you should run from vanity metrics like impressions.

HIP HOP CULTURE TALK SHOW@therydealong

Why many successful companies hit a plateau with their digital advertising. By illustrating the "Marketplace Breakdown," Kern explains that most advertisers are fighting over the tiny 5% of customers ready to buy right now. He introduces Intent-Based Branding, a strategy focused on cultivating the 50% of the market that will be ready to buy in 90 days by providing helpful content that addresses their "trigger" problems before asking for a sale. Key Takeaways The Market Split: At any given time, only about 5% of your market is ready to buy now. 50% will be ready in roughly 90 days, and the remaining 45% will take 6 months or longer. The Competition Trap: Most businesses focus exclusively on the 5% "buy now" segment, leading to high ad costs, lower profit margins, and difficulty scaling. Intent-Based Branding: This is not branding for the sake of "getting your name out there." It is identifying future customers and building a bond by being helpful. Identify the Trigger: To capture the 90-day market, you must identify the "predicament" or "trigger" that happens before a purchase decision (e.g., a ceiling leak before an HVAC replacement). The Long Game: By providing value during the research phase, you ensure that you are the first person the customer calls when they are finally ready to spend money. Timestamps 00:00 - 01:25: Introduction: Why successful ad campaigns stop working or fail to scale. 01:26 - 02:40: The Marketplace Breakdown: Visualizing the 5%, 50%, and 45% segments. 02:41 - 03:55: The problem with "Opt-in" and "Buy Now" focused advertising. 03:56 - 05:15: Case Study: Using Intent-Based Branding for an industrial HVAC contractor. 05:16 - 06:40: Identifying the "trigger event" in your specific industry. 06:41 - 07:35: Final advice: Shifting your content strategy to capture the 90-day market.

A look at internal strategies where a company spends approximately $1,000 per hour on social media ads for themselves and their clients. Frank outlines a comprehensive framework for creating "social media campaigns that sell" by moving away from aggressive "buy now" tactics and toward a system of intent-based marketing. The core philosophy focuses on building goodwill and trust through long-form content before ever making an offer. Key Takeaways Target the 30-90 Day Window: Most advertisers compete for the 5% of the market ready to buy today. The real profit lies in the 45% who will be ready in the next 30 to 90 days. Long-Form Video (3-6 Minutes): Videos under three minutes lack the depth to build a bond, while those over six minutes often lose social media users' attention. Empathy and Specificity: Don't use generic "motivational" content. Speak directly to the frustrations, desires, and emotions of your specific ideal prospect. Low Production, High Relatability: High-end "Hollywood" production can feel like an ad and trigger resistance. Authentic iPhone-style videos often perform better on social platforms. The Two-Step Ad Sequence: Split your campaign into Value Ads (content-rich, no call-to-action) and Sales Ads (the offer). Only show Sales Ads to people who consumed the Value Ads. Content as a Filter: Use broad targeting and let the video content itself act as the filter. If someone watches a significant portion of a specific video, they have identified themselves as a qualified lead. The Relationship is the Trigger: Sales copy is important, but the relationship and trust built during the "Value" phase are what ultimately trigger the purchase. Timestamps 00:00 - Intro and agency context on ad spend. 01:55 - Targeting the neglected 45% of the market (the 30-90 day buyers). 04:50 - Why long-form video (3-6 minutes) is the sweet spot for building trust. 07:20 - Why you should avoid generic "motivational" content. 09:01 - Being the "narrator" of your prospect's movie. 11:22 - Pre-framing: Controlling how prospects judge your "book" by its cover. 14:19 - Why relationships outperform sales copy every time. 16:21 - The synergy between Value-Oriented Ads and Sales-Oriented Ads. 20:47 - The fundamental question: What must you demonstrate to be true? 24:09 - Q&A: Budgeting for high-ticket services ($2,500+). 26:07 - Q&A: How many value videos are needed before an offer? 28:40 - The "Three Buckets" of audience retargeting (Stranger, Warm, Offer). 32:09 - Why organic follower count is irrelevant in the paid ad game. 34:31 - Using content to replace traditional Facebook targeting and "opt-in" forms. 37:00 - Mathematical breakdown of acquisition costs and ROI.

The fundamental difference between struggling entrepreneurs and those who achieve exponential growth is this... Moving past the "mindset" clichés, Kern explains that the most successful businesses aren't in the product or service business—they are in the capital multiplication business. By treating marketing as a mathematical system and prioritizing long-term data over short-term "quick money," business owners can create predictable wealth. Key Takeaways The Core Belief: The most successful entrepreneurs understand they are ultimately in the business of multiplying capital through a repeatable process. Marketing is Math: While often viewed as "unsexy," the ability to understand your numbers—specifically the return on ad spend—is what separates winners from losers. The Quick Money Fallacy: Struggling marketers quit if they aren't profitable on day one. Successful marketers are willing to take a short-term hit to acquire a customer, knowing the back-end revenue will result in much higher long-term returns. Buying Data: Every dollar spent on advertising provides data. Even if a campaign doesn't return immediate profit, the information gained regarding messaging, audience, and offer is an invaluable asset. The Investment Paradox: Many entrepreneurs are terrified of "losing" a few hundred dollars on testing ads, yet will readily spend thousands on courses and seminars that offer no direct data on their specific business. Timestamps 0:00 – The "unsexy" truth about marketing and math. 0:26 – Introduction to Frank Kern and his "Next Million" philosophy. 0:45 – The "One Big Thing" shared by successful clients: Multiplying capital. 1:30 – Why people avoid the math of marketing and the trap of "something for nothing." 2:30 – The used car salesman analogy: Multiplying capital through a process. 3:30 – Warren Buffett vs. Digital Marketing: Comparing rates of return. 4:30 – Avoiding the fallacy of "quick money" and embracing the long-term play. 5:30 – The power of being "negative" in the first month to win in the sixth month. 6:30 – Buying the "Crystal Ball": Using advertising spend to acquire market data. 7:30 – Why this concept applies to any industry, from medicine to manufacturing.

This week, the gang is once again joined by the Kiss Krew to discuss their favorite memories of their favorite band. Which Kiss Krew member had several run-ins with the band out of makeup? Who almost got kicked in the head by Paul Stanley? Tune in to find out! Hosted by Steve Wright, Brian "BC" Chapman and Ryan "BB" Bannon Special Guests: Chris Granza, Rich Lien and Scott Sadowski Produced by Dylan Wright Music by Mark Sutorka Facebook: https://www.facebook.com/PTHpodcast  

Are your ad campaigns crumbling? Is your marketplace becoming too competitive to turn a profit? In this episode, marketing legend Frank Kern breaks down the primary reason most ad campaigns fail: rushing the sale. Frank introduces the concept of the "Three Piles" of prospects and explains why the most lucrative opportunities lie not in the immediate buyers, but in the massive "middle pile" that your competitors are completely ignoring. Key Takeaways The "Right Now" Trap: Most advertisers fight over the 3% of people ready to buy today, leading to sky-high costs and thin margins. The Power of the Middle Pile: The largest segment of your market consists of people who will buy in the next 60 days to one year. This pile is less competitive and far more profitable. Intent-Based Branding: A strategy focused on demonstrating value by actually helping people before asking for money. The Long-Form Video Strategy: Use educational content to identify interested prospects and lower your acquisition costs. The Framework: Intent-Based Branding Frank outlines a simple but effective workflow for capturing the market: Identify the Audience: Pinpoint the "middle pile" of prospects. Analyze Needs: Ask what they want, what their frustrations are, and what emotions are tied to those frustrations. Demonstrate Value: Create long-form video content that solves a problem or demonstrates your expertise. Measure Resonance: Use social media metrics (view costs) to see if your message is landing. Low cost = high resonance. The Retargeting Phase: Once a prospect consumes a specific percentage of your content, move them into a retargeting database to receive direct offers. Memorable Quotes "Transforming your business isn't about doing a million different things. It's about finding one big thing and then leveraging that." "Demonstrate you can help them by actually helping them."  

Frank breaks down the psychology of the offer using a desert analogy: If you are an unattractive, "vile" person with a terrible personality, but you're selling hot dogs to 100 starving people in the middle of the Sahara, your sales skills don't matter.   Key Takeaways The Offer is King: If the proposition is awesome enough, your personality or lack of "salesyness" won't stop the deal. Take Away the Pain: Success comes from finding out what people really want and removing the friction of making the decision. Qualify to Win: Frank declines about 65-70% of people who want to talk to him. He only speaks with businesses that are already successful ($500k+ yearly) to ensure he can actually deliver results. The "Rainmaker" Close: Stop pitching and start helping. Identify the "one big thing" the client needs and simply ask, "Want me to help you with that?" The Rainmaker Process Get in front of the right people: Target those who meet specific criteria (successful businesses with deployable assets). Offer free help: Set aside time to solve a problem for them for free to prove your value upfront. Reverse the Flow: Let the results of that free help be the driver for why they want to pay you. Episode Results: By using this method, Frank acquired 43 private clients paying a collective $1.3 million per year—all without "chasing" a single one. Visit FrankKern.com/class for more insights on high-level business strategy.

A personal story about grandfather Raymond Smith, and the valuable lessons he learned from him about work ethic and success. Using his grandfather's 1983 Jeep Scrambler as a backdrop, Frank explores the importance of being someone truly impactful to your audience and customers. Episode Highlights Introduction: Frank introduces his grandfather, Raymond Smith, a self-made millionaire and former Jeep dealer with an eighth-grade education. The Jeep Scrambler: Frank showcases his grandfather's restored 1983 Jeep Scrambler, which holds deep personal value and serves as a reminder of his grandfather's legacy. Lessons in Hard Work: Frank recounts his teenage years working for his grandfather, who would pick him up early in the morning and task him with manual labor, such as knocking down walls with a sledgehammer. Work Ethic and Value: Through these experiences, Frank's grandfather taught him that success is earned through hard work, creating value, and perseverance. Connecting with Your Audience: Frank emphasizes the need to be "monumentally impactful" to followers and customers, creating a lasting association with transformation and benefit. The Core Question: Frank poses the essential question: "Who are you to the people that follow you?" and challenges listeners to consider who they want to be and can be to their audience. Key Takeaways Success isn't about doing a million things; it's about finding and leveraging one big thing. A strong work ethic and the ability to handle difficult tasks are fundamental to achieving your goals. Building a meaningful and impactful relationship with your audience is key to long-term business success.  

The human tendency to seek "hacks" and "loopholes" instead of doing the basic, consistent work required for success. Using personal stories about health and business, Frank explains why the simplest solution is often the most effective—and the hardest to start. Key Takeaways Avoid the "Hack" Trap: Humans naturally seek systems, shortcuts, and loopholes to avoid difficult, obvious truths. The Power of Consistency: Whether it is losing weight or writing sales copy, the secret is simply doing the work every single day. Accepting the "Punch": Success requires getting in the "metaphorical ring" and being willing to fail and get back up again. Volume Leads to Expertise: Mastery, such as becoming an expert copywriter, comes from repetitive practice over a short, intense period. Episode Highlights The 45-Inch Waist Wake-Up Call Frank shares a personal story about a recent doctor's visit where he was confronted with a 45-inch waistline. Despite his immediate instinct to search Amazon for a "hack" or a shortcut, the solution was the one he already knew: eat less and work out more. Business Success is No Different When Frank needed to raise capital for a new company investment—specifically a Rolls-Royce Phantom 8 for client experience—he didn't look for a new "secret" system. Instead, he sat down and did the fundamental task: he wrote a sales letter. The 30-Day Mastery Challenge Frank recounts the story of an 18-year-old student who wanted to be a great copywriter. The advice was simple: write a sales letter every day for 30 days on any topic—from duct tape to water. By doing the work consistently, the student became an expert in just one month. Memorable Quotes "There is always going to be a simple solution... eat less, work out more, and number three, of course, consistently." "There is nothing that is going to make it easier except to quit. If you want to be a champion, you just have to get in the ring." "Step number one: do the work. Step number two: refer to step number one."  

"Crystal Ball Marketing," a strategy centered on the "Precursor Effect." This concept involves identifying specific indicators or life events that predict exactly when a marketplace is most likely to need and buy a specific service. By targeting customers at these pivotal moments, businesses can significantly increase conversion rates with less sales effort. Key Takeaways The Precursor Effect Defined: Identifying a life event, calendar event, or business shift that occurs immediately before a customer requires your services. The Marathon Analogy: If you sell cold water at the finish line of a marathon, you don't need a clever sales pitch because the "precursor" (running a marathon) has already created an intense, immediate need. Transference: A precursor strategy that works in one industry (like targeting new movers) can often be successfully applied to another unrelated industry. Case Study: The "Moving" Strategy Frank shares a success story from an inner circle member in the professional services industry who helps people in physical pain: The Precursor: Moving into a new home is a physically demanding experience that often leads to physical pain. The Strategy: The client obtained a list of 540 people who had recently moved and sent them a 1.5-page letter offering a free initial service. The Investment: Approximately $1,000 for the list and mailing. The Results: 8 new customers acquired immediately. $2,500 in immediate cash collected. Over $14,000 in projected lifetime customer value (LTV) within the first year. Industry Examples of Precursors Legal Industry: The implementation of GDPR served as a massive precursor for lawyers to sell updated privacy policies. Home Services: Moving into or out of a home is a primary indicator that a homeowner will need maintenance or repair services. Dentistry: Halloween acts as a precursor for cavity checks due to high sugar consumption. Weight Loss: Holidays like Thanksgiving and Christmas are precursors for weight loss services as people tend to gain weight and seek a "reset" afterward. Action Steps Brainstorm: Spend a few minutes writing down every possible situation or event in a person's life that would make them want your service. Identify: Determine how you can find or "broker" a list of people who have just experienced those specific precursors. Execute: Create a targeted offer for those individuals while the need is at its peak.

Depois de quase um ano de novo, mais um KrameriKast Klassic. Dessa vez, trago uma peça de teatro e algumas variações dela: The Black Rider, de Tom Waits e Robert Wilson.Esse é talvez o álbum do Tom Waits que mais ouço, mas não é particularmente popular. Isso provavelmente se deve ao fato de ser uma obra teatral extremamente expressiva, em primeiro lugar, ainda que acompanhada por belíssima música de Tom Waits, com letras por ele e pelo poeta beatnik William Burroughs.Os temas incluem barganhas faustianas com o demônio, drogas, o futuro e delírio, sempre acompanhados por peculiar atuação, além da bela produção de Robert Wilson.Lembrem-se: o acordo com o diabo é sempre o acordo de um tolo!Link para assistir a peça legendada: https://www.youtube.com/watch?v=rzyjf9oGBBU

Why You're Actually in the Math Business Frank breaks down a hard truth that most entrepreneurs avoid because it isn't "sexy": Business is a math game. Whether you are selling vitamins, courses, or cars, success comes down to understanding the multiplication of capital through the leverage of assets. Frank shares a cautionary tale of a marketing funnel that looked good on paper but failed the "math test," and explains why your focus should be on acquisition costs rather than just "pretty" sales letters. Key Takeaways 1. The "Sexy" vs. "Unsexy" Side of Business The Asset Leverage: Business is ultimately about multiplying capital by leveraging assets like ad copy, web pages, and sales systems. The Math Blind Spot: Entrepreneurs often obsess over the creative (sales letters, offers) but ignore the underlying math that determines if a business is even viable. 2. Case Study: The $500 Course Trap Frank discusses a client's plan to use direct mail to drive traffic to an online funnel: The Cost: Sending a 4-page sales letter first-class costs roughly $1.00 per piece. The Funnel Math: 1,000 letters → 500 readers → 250 website visits → 50 opt-ins. The Problem: At $20 per opt-in, the client needed a 4% conversion rate on a $500 product just to break even. Without a backend or higher price point, the business model was mathematically unsustainable. 3. The Only Equation That Matters To simplify your business, Frank recommends focusing on these core metrics: Cost Per Lead: What does it cost to get someone into your ecosystem? Cost Per Customer: How many leads does it take to get a sale? The Profit Gap: If your cost to acquire a customer is higher than your profit per customer, the business is broken—no matter how good the marketing is. 4. Beware of Small Sample Sizes Frank tells a story of a "scary month" for a radio advertiser: The Panic: The client thought the ads stopped working because sales dipped. The Reality: All top-of-funnel metrics (calls, appointments, show-up rates) remained consistent. The Lesson: With only 20 appointments a month, a small dip is statistically insignificant. Don't blow up a working system because of a "bad" month based on small numbers. Memorable Quotes "The money's not in the list. The money is in the math." "We are really in the multiplication of capital business... it's so unsexy it's hard to even say."

Making decisions is perhaps the most important skill an entrepreneur can possess. To move from a vague idea to a structured project, Frank Kern uses a specific "Decision-Making Worksheet" to ensure every move aligns with long-term success. Phase 1: The Big Picture Before looking at the decision itself, you must ground yourself in your ultimate destination. Clarify Your 20-Year Goal: Define exactly where you want to be two decades from now. For Frank, this is building a sustainable $100M company with a minimum 35% profit margin. Define Your Purpose: Identify the "why" behind your business. Frank's purpose is to have a measurably positive impact on the global economy by changing how consumers view marketers. Identify the Decision at Hand: State clearly what you are considering. (Example: Launching a flagship program to cold media via a webinar funnel). The "Alignment" Gut Check: Ask yourself: Will this move me significantly closer to my 20-year goal? If the answer is no, stop there. Phase 2: Success Criteria & Deadlines If the decision aligns with your goals, you must define what "winning" looks like. Four Indicators of Success: List four specific results that prove the decision was right. Frank's examples include attracting qualified prospects and achieving a 3x ROI on ad spend. Set a Hard Deadline: Determine by when these success criteria must be met to turn the decision into a tracked project. Phase 3: The Benefit Analysis Analyze the impact of the decision across two different timelines: Short-Term Benefits: Immediate wins, such as gathering data, building goodwill, or turning a quick profit. Long-Term Benefits: Lasting impacts, such as business scalability, permanent list growth, and transforming the lives of clients. Phase 4: Risk Assessment (The "Reality Check") It is easy to get caught up in the "happy world" of benefits; this phase demands total honesty about potential downsides. Calculate the Cost: What is the actual financial investment required for the test? Identify What Can Go Wrong: List every fear, from suffering core business distraction to losing the entire test budget or "looking dumb." The Risk vs. Reward Comparison: Compare your "long-term benefits" against "what can go wrong." Ask: Is the potential long-term gain worth the risk of these downsides? Final Step: Immediate Action If you decide the risk is worth it, commit immediately by identifying the three next steps you can take to get the project started today.

Identifying your Best Process—the most effective and predictable method for converting leads into customers. The 5-Point Scoring System To find your best sales process, list every method you have used to sell products and rate them from 1 to 5 based on these criteria: Net Profit: How much actual profit remains after paying affiliates, refunds, and expenses? Ease of Entry: How easy is it to get a prospect to say "yes" to starting the process? Goodwill: Does the process provide value and make people like you more, even if they don't buy? Sustainability: Can the process be automated, replicated, or performed consistently without burning out? Energizing: Does the process give you energy to perform, or does it drain you? Key Principles The One Big Thing: Success comes from finding one big process and leveraging it, rather than doing a million different things. Goodwill Equals Revenue: Your total revenue is in direct proportion to the amount of goodwill you have created with your prospects. Value in Advance: Helping people before they pay you increases the likelihood of them doing business with you long-term. The Four Pillars of Strategy This episode completes the foundational series for business growth: Best Payday: The most profitable and energizing thing you sell. Best Buyer: The ideal person most likely to buy that product. Best Bait: The content used to attract the Best Buyer. Best Process: The method used to convert those leads into sales.

The concept of "Your Best Bait," the essential marketing material used to attract and magnetically draw in your Best Buyer. Following the two episodes on identifying your Best Payday and Best Buyer, Frank explains how to leverage these insights to create high-value content that generates leads and builds trust before any transaction occurs. The episode focuses on the core philosophy: "You can't catch whales with minnow bait." If you want premium customers, your marketing must offer value that matches their specific needs and challenges. Key Highlights The Power of Magnetic Marketing: Why your current leads might not be the right fit and how to shift your marketing to attract your ideal customer. Defining "Bait": It is not a nefarious tactic but rather free education and information that helps your Best Buyer achieve significant results in advance. The Strategy of Value: The more you move a prospect toward their desired result before asking for money, the easier it becomes to acquire them as a customer. Real-World Example: Frank walks through his own process, showing how identifying the "three big things" you do for a client informs the content of your bait. The "Best Bait" Framework Recall the Foundation: List your Best Payday, Best Price, and the three key characteristics of your Best Buyer. Identify the "Three Big Things": Determine the three most significant actions you would take to get your Best Buyer their results as quickly as possible. Chunk Out the Content: For each of those "Big Things," define the three steps required to take a prospect from having no result to achieving that specific outcome. Format Your Bait: These steps become the subject matter for your PDFs, videos, webinars, or podcasts.

Behold - the critical process of identifying your **Best Buyer**. Finding the right customer is more about their specific characteristics and mindsets than just the product itself. Narrow your focus to the clients who will provide the highest return with the least friction. Key Concepts & Definitions Your Best Payday: The specific activity or deliverable you provide that scores highest (on a scale of 1–5) across five criteria: high net profit, energizing to perform, easy to sell, easy to fulfill, and sustainable. Your Best Price: Also referred to as the "perfect price," this is the amount you *want* to be paid for your service, assuming your best buyer is comfortable paying it. The "Pay After Results" Challenge: A mental exercise where you determine what traits a client must have for you to agree to be paid only after they see results. Profile of a Best Buyer Frank Kern uses his own "Private Client Group" as an example to illustrate the three types of criteria needed to identify a top-tier customer: 1. Relevant Characteristics These are the tangible traits a client must possess to ensure success: Successful Business Owner: They must already have an established business, rather than being a beginner or corporate executive.  Has "Hit a Ceiling: They want to grow but are currently overwhelmed by too many projects or staff.  Deployable Assets: They should already have existing traffic, a customer list, an email list, or a social media following (momentum). 2. Shared Mindsets Success requires being mentally aligned with your client. Kern looks for: Lover of Direct Response Marketing: hey must view advertising as an opportunity and an investment, not an expense.  Abundance Thinker: They expect good things to happen and are willing to invest a dollar to get two dollars back.  Lover of Elegant Simplicity: They believe in the "1% principle"—that a tiny fraction of activities drives the majority of results—and want to strip away the "fat" from their business. --- 

Are you doing "all the stuff" in your business—selling dozens of offers, managing endless promotions, and feeling like you're on a constant hamster wheel? It's time to stop doing a million different things and start leveraging one big thing. In this replay of the debut episode, Frank Kern shares a personal breakthrough from 2016 that transformed his business model. By digging through eight years of sales data, he discovered a "hidden jewel": a simple newsletter program he once considered a failure had actually generated nearly $3 million with minimal effort. Frank introduces the Best Payday framework, a system designed to help you identify the specific offer in your business that provides the highest net profit with the greatest personal fulfillment. Key Takeaways from This Episode: The "Hamster Wheel" Trap: Why many successful entrepreneurs feel unfulfilled despite making money, and how to break the cycle of constant product launches. Defining Your Best Payday: It isn't just about the biggest check; it's about finding the "deliverable" that hits the sweet spot of profit, ease, and personal energy. The Power of Continuity: How Frank turned a "failed" $297/month newsletter into a $522,000/month recurring revenue engine. The 6-Point Scoring System: Frank walks through the criteria to audit your own offers: Net Profit: Is the take-home pay worth the effort? Energizer Factor: Does doing the work charge your batteries or drain them? Ease of Delivery: How simple is it to fulfill the promise to the customer? Ease of Sale: Can it be sold without a high-pressure, complex pitch? Sustainability: Could you happily do this for the next 25 years? Replication/Automation: Can you bring in a team or systems to scale it? Mentioned in This Episode: The Best Payday Worksheet: Follow along with the framework used in this episode by downloading the worksheet at http://FrankKern.com/1.

Only two #NBAPlayoff games today, but today's show has PLENTY to cover including another DISASTROUS moment from Mavs GM Nico Harrison AND Ben Simmons' shocking new hairdo! We breakdown a MASSIVE Pistons-Knicks upset and a Kawhi Klassic in Clippers @ Nuggets!  We've got it all on today's #NBA #Straya! … There's also the NBA Straya Game Wraps, as well as the NBA Straya Daily Awards: That's Not A Knife, Old Mate No Mates, Spud of the Night, Better Than Lonzo Ball and more.... Plus YEAH NAHs, the Unpopular Opinion of the Day and OUTBACK TAKEHOUSE...  There's also the Aussie NBA Player Watch… and a SHANE HEAL SHOOTERS SHOOT SHOOT YOUR SHOT AWARD We finish off with a pick, preview & prediction for Wednesday April 23's Game 2s in Milwaukee @ Indiana, Memphis @ OKC and Minnesota @ LA Lakers! Should be three fun games!     Who will win (or at least cover)? Find out with NBA PICKS WITH NBA STRAYA, brought to you by Dabble! Hit the link below to see all the picks & follow along.   So… strap in, lean back & enjoy!  Cheers legends, and thanks for tuning in to the best NBA podcast in the world!! #Onyas...    

This week, in tribute to the recently departed Val Kilmer, the Regular Joes are rereleasing episode 332: recorded nearly five years ago, in which all five Regular Joes take a look at three Kilmer Klassics. His first starring role Top Secret (1984), fan favorite Willow (1988) and western epic Tombstone (1993). Be advised. Not everything holds up over time. We speak of course of episode 332. Val Kilmer is immortal. Thank you Val!

**My audio is not the greatest in this one, but it is a super fun episodeErica and I are back to discuss this KLASSIC episode of Keeping Up with The KardashiansJoin my patreon!!!www.patreon.com/shorejustineFollow me @ShoreStorePodFollow Erica @SurrealityPod Hosted on Acast. See acast.com/privacy for more information.

On this episode, we talk with Klassic Frescobar. Klassik's blend of Jamaican Dancehall influence fused into Soca & Calypso sound is the perfect mix. His commanding high energy vocals with the sweet soca vibe creates a unique style that is radiant. Klassik Frescobar's musical influence began in the early ‘90s in his hometown of Kingston, Jamaica in the Constant Spring Gardens area. After getting a hold of his mother's cassette player and hearing early tunes from Bounty Killa, Sean Paul and Beanie Man his mind was committed to music. After migrating to the Bronx in New York, Klassik spent most of his time creating rap music but stayed close to his roots by attending local Dancehall parties. Throughout that time he built relationships with local DJs and producers including the Jamaican born Brooklyn native Ricky Blaze. In 2014 Klassik would migrate to Miami where he would work closely with Guyanese rapper Red Cafe who would introduce him to local DJs and party scenes. After hard work and deliberation Klassik made a name in the Miami Soca scene with records “Boom” , “Bee Sting” & “Chair” His current viral record "Looking Good" on the "Code Red Riddim", facilitated the #LookingGoodChallenge which garnered over three million Twitter and TikTok views respectively. The challenge promotes dancers from around the world to record themselves dancing to the song . Since then Klassik has released bigger records such as “Like Dat Remix” featuring GBM Nutron, “Whoopsy” featuring Boidingo and “Too Much” with Marzville.

This Week on The Hudson Valley Disc Golf Podcast: Alex, Corey, Jasan, Evan and Randy join for an exclusive interview with the winner of the 2025 Kisco Klassic, Jaimen Hume. We also recap NYE, First Trax and Corey's round at Kisco. We preview and make picks for this weekend's New York Team Challenge matches, talk about Melvin Throws Putting League and find out how Branden Cline became my nemesis. We finish it up with a Round of Disc or No Disc in which I slightly botch the ending. Current NYTC Pick Standings:Corey: 14-0Jaimen: 12-2Randy: 12-2Jasan: 10-2Kaitlyn: 9-3Alex: 9-5Evan: 5-3Jacob: 1-1Support the show

In this bonus episode of Corey LaJoie's 'Stacking Pennies' podcast, Ryan Blaney, Bubba Wallace, Ricky Stenhouse Jr. and Corey draft their Kickball Klassic celebrity teams. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, Men At Large member Dave Tolliver (of the '90s RB trio, who had a top 5 hit with ‘So Alone' in 1993) talks about how they were first discovered by the soul singer Gerald Levert, his radio experience and his new radio show. He also mentions that he and Marc Gordon of Levert, and Joe Little III of the Rude Boys, perform classics made popular by Levert.

In this episode, Free Smith of the duo Entouch, known for hits "All Nite" and "II Hype," discusses the group's background and their early days as Touch with house music classics "Without You" and "Love Fixation." He shares insights from his musical education with groups and artists like Unlimited Touch and Kenton Nix of Taana Gardner's "Heartbeat" fame. Smith also talks about his latest endeavors and new house music releases, reflecting on the inspirations that have shaped his career.

In this episode, Shazam Conner of the iconic singing group H-Town discusses their classic hits "Knockin' Da Boots," "Emotions," and "A Thin Line Between Love and Hate." He also premieres his new single "Strokey Doke," which pays homage to his late brother Dino Conner and the legendary Roger Troutman. This interview offers an intimate look into Shazam's ongoing contributions to music and his efforts to honor his brother's & Roger Troutman's memory

In his conversation with The Madd Hatta, actor and comedian Affion Crockett discusses the focus and dedication that drive his current work. He shares insights into his career journey and the factors that keep him motivated. Crockett also highlights his latest project, "A Hip Hop Story," and has reason to self finance it.

Joyce Fenderella Irby discusses her new book "I'd Still Say Yes," which chronicles her survival in the entertainment industry. She shares her pivotal role in establishing Atlanta's recording scene and the ongoing feud among Klymaxx band members. Irby's conversation provides a deep dive into her experiences and the challenges she's faced along the way.

In a riveting conversation, The Madd Hatta engages with the legendary Lenny Williams, delving into the genesis of his iconic hit "Cause I Love You," his tenure with Tower of Power, and his embrace of Southern Soul. With a career spanning decades, Williams offers insights into his remarkable longevity in the music industry, shedding light on the factors that have propelled him forward as a revered figure in soul music.

The stories told this episode was well worth tracking down the "Southern Soul" hit maker. The Madd Hatta reconnects with the creator of the 90s hit song "Splackavellie," who has been performing under the name Mr. David, thrilling audiences with his iconic track and an array of Southern Soul hits. Reflecting on his journey from rapper doing booty music to becoming a seasoned performer, Mr. David shares insights into his evolution in the music industry and the creative endeavors that have kept him busy over the years.

The Madd Hatta takes his Klassic Kuts and Konvoz to the legendary Melvin Riley of Ready For The World, delving into his continued presence in the music scene since the 80s. As they catch up, the focus shifts to Riley's current endeavors, including touring and releasing new music, highlighting his enduring passion for his craft. In a captivating moment, they revisit the classic party anthem "Oh Sheila," prompting the question of whether it was inspired by recording star Sheila E., offering listeners an intriguing glimpse into the backstory of one of Ready For The World's iconic hits.

Episode 179 of The Madd Hatta Show podcast presents an engaging conversation with the iconic Houston rap figure, Scarface. In this episode, Scarface, also known as Brad Jordan, shares insights into his personal journey, discussing his transition into embracing his true identity as Brad Jordan rather than his rap persona. Listeners are treated to candid reflections as Scarface reveals his decision to step away from recording albums and his aspirations for a potential run for political office, offering a fascinating glimpse into the evolution of one of Houston's most revered voices in hip-hop. Face...Mr. Jordan never disappoints.

In Episode 177 of The Madd Hatta Show podcast, listeners are invited to the Klassic Kuts & Konvo with R&B sensation Cupid, known affectionately as the "Line Dance King." Cupid sits down with Madd Hatta to share intimate reflections on family, fame, and his journey to fully embrace his Line Dance King title with no apologies. With his trademark blend of charm and authenticity, Cupid leaves listeners inspired and uplifted as he shares heartfelt stories and celebrates the joy of music, dance, and family. Episode 177 is not just a podcast; it's a celebration of life, love, and the unapologetic pursuit of passion, leaving listeners ready to hit the dance floor and embrace their own inner Line Dance King or Queen.

In a highly anticipated Episode 176 of The Madd Hatta Show podcast, listeners are in for a treat as the legendary singer-songwriter and producer, Jon B, takes center stage to share insights into his storied career and personal journey. With his unmistakable voice and timeless hits, Jon B has left an indelible mark on the R&B landscape, and in this episode, he offers a behind-the-scenes look into the making of one of his most iconic songs, "Are U Still Down," featuring Tupac Shakur. As Madd Hatta delves into Jon B's musical legacy, listeners are treated to captivating anecdotes and reflections on writing with Pac, Pac's Mother, Afeni Shukur, granting Jon B permission to release the single, being a celebrated celebrity while remaining a devoted husband and family man. Episode 176 is not just a podcast; it's a captivating exploration of the life and artistry of a true R&B legend, leaving listeners inspired by Jon B's enduring passion for music and commitment to love and family.

As The Madd Hatta delves into Terry's musical journey, listeners are transported back in time to an era of classic R&B where Terry reigned supreme. From his humble beginnings to his meteoric rise to fame, Terry's story is one of passion, perseverance, and the power of music to transcend boundaries. Episode 175 is not just a podcast; it's a celebration of the timeless artistry of Tony Terry, leaving listeners spellbound by his soul-stirring melodies and the enduring legacy of one of R&B's most iconic voices.

The Classic Album Clash is back, and this time it's all about non-makeup KISS – 1987's “Crazy Nights” vs 1991's “Revenge.” And joining in the track-by-track analysis and trivia fun are Kuarantine – bassist PJ Farley, guitarists Joe McGinness and Charlie Parra, and drummer Kent Slucher. They talk album covers, super producers Ron Nevison and Bob Ezrin respective roles, songwriting and lyrics, and the importance of Bruce Kulick to the band at this point in time. They discuss the songwriting chemistry between Paul Stanley and Desmond Child, how Diane Warren contributed to KISS, the drumming prowess of both Eric Carr and Eric Singer, and why some of the songs weren't bigger radio hits for the band. They remember the Crazy Nights Tour, Gene Simmons return for “Revenge,” and some of their favorite music videos from both albums. Plus, Charlie recounts the first conversation he ever had with Gene Simmons, and CJ reveals which songs from both albums that were not particular favorites of Paul Stanley. Please support our sponsors!Toyota: Visit https://toyota.com/GRFamily to find your perfect Toyota!FanDuel: download the FanDuel app & use promo code JERICHO to get a “No Sweat First Bet” up to $1000Cynch: download the Cynch app or go https://www.cynch.com/ and get your first tank exchange for $10 with code JERICHO.Bosch Tools: learn more at https://www.boschtools.com/us/en/SlingTV: check out https://www.sling.com/ for special offers  STAY CONNECTED:TikTok: @TalkIsJerichoInstagram: @talkisjericho @chrisjerichofozzyTwitter: @TalkIsJericho @IAmJerichoYouTube: https://www.youtube.com/c/ChrisJerichoFozzyhttps://www.webisjericho.com/