Podcast appearances and mentions of payal kadakia

Fan Favorite: This episode originally aired on: February 16, 2022. What up, homies! It's your girl Lisa Bilyeu, and welcome back to the Women of Impact podcast, where we dig deep, break down barriers, and build the life of our dreams! Today, I'm bringing you a mega-inspiring convo with a true force of nature, Payal Kadakia! Guys, if you've ever felt tethered by expectations or like the world is pulling you away from your true passion—listen up. Payal Kadakia, the brains and the beating heart behind ClassPass, is here to drop some serious wisdom. She's navigated the complexities of cultural identity and societal pressures to create a billion-dollar company—all while staying true to her love for dance! It's all about finding your freedom train and getting the hell off the one that doesn't serve you. We're diving into the expectations train, exploring how Payal hit the brakes on what she 'should' do and started carving her own unique path. Trust me; this episode is all about unlocking your identity, embracing your true calling, and being bold enough to pursue it. So, whether you're an entrepreneur at heart fighting against the tide or someone who's ready to just own your unique self, Payal's story is the blueprint you've been waiting for! SHOWNOTES 00:00 Dance: A Path to Personal Fulfillment 05:13 Living Authentically Without Guilt 07:43 "From Corporate to Entrepreneur: A Journey" 09:56 Embracing Dual Identity Through Dance 13:48 Balancing Dual Communities 16:22 Dance Teacher Role Reversal 21:42 Overcoming Pressure to Prioritize Ambition 22:36 Setting Boundaries for Emotional Health 27:14 "Finding Your True North" 30:32 Embracing Risk with a Plan B 32:41 "Living by 'Must' Drives Success" 38:48 Embracing Emotions, Reviving Momentum 41:47 Cultural Passion Fuels Unicorn Success 44:39 "Facing Failure Head-On" 45:54 "Transform Fear into Action" 50:25 Overcoming Self-Doubt in Business 54:08 Balancing Professional and Personal Success 55:54 Quarterly Goal-Setting for Impact 59:02 "Check Out This Book!" FOLLOW PAYAL KADAKIA: Instagram: https://www.instagram.com/payal/ Website: https://lifepassbook.com/ CHECK OUT OUR SPONSORS Vital Proteins: Get 20% off by going to ⁠https://www.vitalproteins.com⁠ and entering promo code WOI at check out.  BIOptimizers: Head to⁠ https://bioptimizers.com/impact ⁠and use code IMPACT for 10% off.  OneSkin: Get 15% off with code LISA at ⁠https://oneskin.co ⁠ Netsuite: Download the new e-book Navigating Global Trade: 3 Insights for Leaders at ⁠http://NetSuite.com/women⁠ ********************************************************************** LISTEN TO WOMEN OF IMPACT AD FREE + BONUS EPISODES on APPLE PODCASTS:  apple.co/womenofimpact ********************************************************************** FOLLOW LISA: Instagram: https://www.instagram.com/lisabilyeu/ Twitter: https://twitter.com/lisabilyeu YouTube: https://www.youtube.com/womenofimpact Tik Tok: https://www.tiktok.com/@lisa_bilyeu?lang=en Learn more about your ad choices. Visit megaphone.fm/adchoices

In the face of external expectations to achieve traditional success, Payal Kadakia chose to boldly lean into her passions instead. When Payal discovered that many people have misperceptions and limits that are holding them down, she formulated a new way of thinking for you to break those limits and unlock your true potential. Subscribe for ad-free interviews and bonus episodes https://plus.acast.com/s/the-unmistakable-creative-podcast. Hosted on Acast. See acast.com/privacy for more information.

We're re-airing one of our top episodes from last year with the lovely Anjula Acharia. She has been visualizing her success from an early age, without even realizing she was doing so. If anyone knows how to tune in to the opportunities around her, it's Anjula.She is the founder and CEO of A-Series Management and Investments and works as a talent strategist and strategic investor and advisor to many consumer tech and CPG startups, including two notable early-stage investments, ClassPass and Bumble, which have grown into billion-dollar unicorns. Not only is she an early investor and advocate, but she also happens to be international superstar Priyanka Chopra's manager and business partner and has played a critical role in launching Priyanka's career in the US. In this episode, Anjula imparts her wisdom about how opportunities present themselves in the absence of desperation and explains why she chooses not to live by a plan. We hear her visualization tips and insights and discover how she applied the “power of the pivot” to Priyanka Chopra's career. Anjula recounts how she connected with a legendary record executive, how she came to work with Priyanka, and the sheer hustle that was required for her to “break” into the industry.Tune in to hear Anjula's remarkable story and gain insight into what she looks for in startup founders, how she chooses investments, and the top mistakes she sees entrepreneurs making today.In this episode, we'll talk to Anjula about:* The challenges of Anjula's upbringing and how she discovered the power of visualization. [2:43]* The life-changing impact The Secret had on her, in terms of visualization and manifestation. [5:05]* Why she refers to herself as an “accidental entrepreneur” and what catalyzed her investment journey. [7:57]* Why Anjula doesn't believe in living according to a plan. [10:04]* About Beeya Wellness! [11:05]* Anjula's intrinsic confidence and belief in the abundance of opportunities in the world. [14:15]* Anjula recounts her meeting with legendary record executive, Jimmy Iovine. [17:20]* The power of the elimination of desperation. [19:45]* Anjula humorously recalls Jimmy Iovine telling her her company was going to fail in front of Jay Z! [21:00]* The series of events that led her to meet and work with Priyanka Chopra as her manager and business partner. [22:07]* The hustle of launching Priyanka's career in the US. [25:53]* How ClassPass founder Payal Kadakia taught Anjula the power of the pivot, and how she applied it to Priyanka's career. [27:26]* Anjula's two deciding factors when considering whether to back a founder. [29:09]* The importance of knowing your metrics, as a founder. [30:00]* The top mistakes Anjula sees entrepreneurs making today. [31:11]* Why it's so important for women to think big! [32:06]* Why Anjula tends to invest in entrepreneurs outside of the industry. [34:07]* What other exciting things she has on the go! [35:35]This episode is brought to you by beeya: * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances. * Get $10 off your order by using promo code BEHINDHEREMPIRE10Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Website: https://www.behindherempire.com/Follow Anjula:* Instagram: https://www.instagram.com/anjula_acharia/ Hosted on Acast. See acast.com/privacy for more information.

Originally aired 5.4.22 Payal Kadakia, founder of the health app ClassPass, is brilliant— and a perfect example of a founder who keeps it real. Payal doesn't hide the fact that it took some work to evolve ClassPass into the huge success it is today. In fact, as she tells Nicole, that's something to be proud of. Nicole gets this lesson and more from Payal in today's episode. 

http://www.lewishowes.com/mindset2023 - Order a copy of my new book The Greatness Mindset today!   Payal Kadakia discusses how to take ownership of your finances and develop an abundance mindset around money.   Check out the full episode: http://www.lewishowes.com/1223-pod    Sign up for the Greatness newsletter: http://www.greatness.com/newsletter 

http://www.lewishowes.com/mindset2023 - Order a copy of my new book The Greatness Mindset today!   Payal Kadakia, Entrepreneur and Author shares the key to finding your purpose and how it'll influence your life.   Check out the full episode: https://link.chtbl.com/1224-pod    Sign up for the Greatness newsletter: http://www.greatness.com/newsletter 

2023.03.31 – Cuatro grandes empresarias del Siglo 21 Si quieres dejar huellas no puedes caminar de puntillas Esta semana estamos hablando de 4 mujeres que han construido empresas inmensas en los últimos 20 años. Busca Cápsulas Gerenciales en tu plataforma de podcast favorita, y descubre las historias de Sara Blakely, Payal Kadakia, Silvina Moschini y Jamie Kern Lima  #cápsulasgerenciales #capsulasgerenciales #desarrollopersonalholistico #mejorcadadia #inspiracionyexito

2023.03.28 – Payal Kadakia y como el baile la llevó a crear ClassPass Los retos son puertas al éxito Esta semana estamos hablando de 4 mujeres que han construido empresas inmensas en los últimos 20 años. Busca Cápsulas Gerenciales en tu plataforma de podcast favorita, y descubre como Payal Kadakia transformó un obstáculo en un negocio mil millonario. #cápsulasgerenciales #capsulasgerenciales #desarrollopersonalholistico #mejorcadadia #inspiracionyexito

Simi speaks with Anita Chatterjee, Founder and CEO of A-Game Public Relations. A-Game Public Relations is a bicoastal firm representing celebrities, business leaders, venture capital firms, and innovative technology and consumer packaged goods companies. Anita has built the profiles of several high profile individuals, including Rohan Oza, Guest Shark on ABC's Shark Tank and Grammy Award-winning artist Ne-Yo. She has also worked with CAVU Venture Partners; Bai antioxidant drinks, which was acquired by Dr. Pepper for $1.7 billion; Gobble, the originator of the 15-minute gourmet dinner kit; and our former guest, ClassPass Founder, Payal Kadakia.Prior to founding A-Game PR, Anita orchestrated PR campaigns for several celebrities, including Lady Gaga, Katy Perry, and Rihanna while serving as an executive at Desi Hits, a multimedia startup founded by famed investor and manager Anjula Acharia. Anita holds a degree in communications from DePaul University and a graduate degree in PR from Georgetown. To date, we've seen Anita around every corner... elevating so many of the very trailblazers we've had on this podcast. In this episode, we finally talk to the woman behind the curtain, learning how she makes the magic happen.This episode is brought to you in partnership with, McKinsey & Co. Discover McKinsey's latest business insights through their Insights App. For more episodes, visit us at southasiantrailblazers.com. Subscribe to our newsletter to get new episodes in your inbox and follow us @southasiantrailblazers on Instagram, LinkedIn, Facebook, and Youtube. 

As we head into 2023, we are taking a look back at our Top 5 most motivational episodes that we've shared over time. Here is number 4. Join us as we chat with legendary entrepreneur Payal Kadakia about her vault of groundbreaking goal-setting secrets that have propelled her to success. Tune in to learn the same tools that she used to shatter the stereotypes of female tech entrepreneurs of color. Don't just set goals. Set the right ones.       Listen out for: - How Payal created her successful brand. - What made ClassPass stand out. - Overview of the LIFEPASS methodology. - How to break free from cultural expectations. - The key to making money work for you. - How to manage your time guilt-free. - The secret to maintaining a healthy work-life balance. - How to set actionable goals that are aligned with your dreams. - Live bonus Q&A session.    Bonus:                                                                          - Get your own copy of Payal Kadakia's new book ‘LIFEPASS' here

Whether you want to launch a business or adopt a new workout routine, setting a goal can mean the difference between dreaming about it and doing it. In this episode, which is a replay from the 2022 California Conference for Women, ClassPass founder Payal Kadakia will share her unique goal-setting method. Learn to push through […] The post Get Unstuck with Goal-Setting appeared first on The Conferences for Women.

In this moment, Classpass founder Payal Kadakia takes us inside the mental dilemmas and burdens of running a billion dollar business. Because when you've built a global company from nothing, no matter how big it gets you always remember when it was small, vulnerable, and struggling. You'll always see the tiny company it used to be, not the behemoth it's become. Payal freely admits to paying a heavy price of being too wary of this fear. She missed birthdays, lost friends, and severely effected her mental health. It took a lot of maturing and growing for Payal to achieve balance, balance between her work life and her home life, but also balance between what she wanted, and what she knew she needed. Full Episode - https://g2ul0.app.link/rpvHmKToatb Payal: https://twitter.com/payalkadakia https://www.instagram.com/payal

Payal Kadakia is the founder of ClassPass, the revolutionary fitness and wellness platform which provides people access to the best boutique fitness classes, gyms, and wellness experiences around the world.Prior to its acquisition by MindBody in October 2021, ClassPass was valued at over a billion dollars, with members logging more than 100 million workouts across 30,000 partner studios in over 30 countries. If that wasn't impressive enough, Payal is also the founder and artistic director of the Sa Dance Company, which she founded in 2009 to increase awareness of Indian dance in the mainstream. Payal has been listed as one of Fast Company's 100 Most Creative People and was named in Fortune's 40 Under 40 list. She is also the author of the new book, LifePass: Drop Your Limits, Rise to Your Potential, which hits shelves on Feb 15. In today's episode, we touch on the ways that Payal's Indian heritage has impacted the woman & entrepreneur she is today, why you have to ask yourself the hard questions in life, the importance of not getting wrapped up in what Payal calls the ‘false signals' of success, as well as the benefits of choosing impact over perfection. We also candidly talk about the early days of building ClassPass, how it took over three years to gain any traction, the many lessons she learned along the way, and so much more. In this episode, we'll talk to Payal about:* How her Indian heritage has informed the woman that Payal is today. [4:30]* Practical tips for taking a leap of faith: allow your vision to be your motivator! [11:30]* The value of asking the hard questions and pursuing the goals you truly want. [13:55]* How Payal approached the topic of risk-taking with her risk-averse parents. [19:40]* When she realized that she had to follow her passions and start her own business. [22:27]* Find out why she believes that it's important to set boundaries with some people. [24:00]* How to cultivate the right mindset while you are building your business. [26:57]* Why Payal suggests starting with a problem you personally need solved as an entrepreneur. [28:17]* The importance of not getting caught up in the “false signals of success.” [30:05]* The crucial role that failure played in Payal's journey as an entrepreneur. [31:33]* How Payal overcame perfectionism and her suggestions for other entrepreneurs. [34:20]* Hear the story of when Payal first knew that ClassPass was a success. [37:12]* Why she believes that the universe opened doors for her when she started doing the work that aligned with her spirit. [39:02]* Advice for women who have lost sight of their passions [40:26]* How Payal juggles motherhood, dance, and business by letting her priorities guide her time. [42:22]* Payal's philosophy on guilt; when you love what you do, there's no place for guilt. [43:34]* How her dual identity has served her throughout her life and in her business. [45:12]This episode is brought to you by beeya: * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances. * Get $10 off your order by using promo code BEHINDHEREMPIRE10Follow Payal: * Instagram: https://www.instagram.com/payal/ * Payal's Book: LifePass: Drop Your Limits, Rise to Your Potential - https://www.amazon.com/LifePass-Develop-Mindset-Techniques-Optimize/dp/179720694X* ClassPass: https://classpass.com/Follow Yasmin: * Instagram: https://www.instagram.com/yasminknouri/* Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Our guest today has been visualizing her success from an early age, without even realizing she was doing so. If anyone knows how to tune in to the opportunities around her, it's Anjula Acharia. She is the founder and CEO of A-Series Management and Investments and works as a talent strategist and strategic investor and advisor to many consumer tech and CPG startups, including two notable early-stage investments, ClassPass and Bumble, which have grown into billion-dollar unicorns. Not only is she an early investor and advocate, but she also happens to be international superstar Priyanka Chopra's manager and business partner and has played a critical role in launching Priyanka's career in the US. In this episode, Anjula imparts her wisdom about how opportunities present themselves in the absence of desperation and explains why she chooses not to live by a plan. We hear her visualization tips and insights and discover how she applied the “power of the pivot” to Priyanka Chopra's career. Anjula recounts how she connected with a legendary record executive, how she came to work with Priyanka, and the sheer hustle that was required for her to “break” into the industry.Tune in to hear Anjula's remarkable story and gain insight into what she looks for in startup founders, how she chooses investments, and the top mistakes she sees entrepreneurs making today.In this episode, we'll talk to Anjula about:* The challenges of Anjula's upbringing and how she discovered the power of visualization. [2:43]* The life-changing impact The Secret had on her, in terms of visualization and manifestation. [5:05]* Why she refers to herself as an “accidental entrepreneur” and what catalyzed her investment journey. [7:57]* Why Anjula doesn't believe in living according to a plan. [10:04]* About Beeya Wellness! [11:05]* Anjula's intrinsic confidence and belief in the abundance of opportunities in the world. [14:15]* Anjula recounts her meeting with legendary record executive, Jimmy Iovine. [17:20]* The power of the elimination of desperation. [19:45]* Anjula humorously recalls Jimmy Iovine telling her her company was going to fail in front of Jay Z! [21:00]* The series of events that led her to meet and work with Priyanka Chopra as her manager and business partner. [22:07]* The hustle of launching Priyanka's career in the US. [25:53]* How ClassPass founder Payal Kadakia taught Anjula the power of the pivot, and how she applied it to Priyanka's career. [27:26]* Anjula's two deciding factors when considering whether to back a founder. [29:09]* The importance of knowing your metrics, as a founder. [30:00]* The top mistakes Anjula sees entrepreneurs making today. [31:11]* Why it's so important for women to think big! [32:06]* Why Anjula tends to invest in entrepreneurs outside of the industry. [34:07]* What other exciting things she has on the go! [35:35]Follow Anjula:* Instagram: https://www.instagram.com/anjula_acharia/This episode is brought to you by beeya: * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances. * Get $10 off your order by using promo code BEHINDHEREMPIRE10Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ See acast.com/privacy for privacy and opt-out information.

I am a podcast host, speaker, author, community columnist and have held several executive level positions during my 20-year career in Corporate. I have also served on the Institute of Management Accountant's Diversity, Equity & Inclusion Advisory Committee from 2016 to 2022. I founded NGC Consulting, a boutique consulting firm for small business owners, in 2021.  After my son was born in 2017, I battled postpartum anxiety, and struggled with balancing a demanding career, and life in general with a newborn. I needed a safe space to discuss honest, raw and real conversations about motherhood, and the challenges mother's face; so, I created this podcast, Mamas Know Best, We Got Something to Say, in 2019. What started as a hobby has turned into a labor of love and resource for the motherhood community. Every conversation is informative, insightful and empowering! In this special 100th episode, I am interviewed by my friend and business mentor Lynn Lessell, and we discuss: What I've learned during the journey to 100 episodes. What has changed and stayed the same since my first episode aired on 11/8/2019.  What's next for Mamas Know Best and The Motherhood Village.  My mission and how I hope to impact my community.  How I release, reset and recharge.  Resources mentioned in this episode: Big Magic by Elizabeth Gilbert. Lifepass by Payal Kadakia. Inner Power Partners. Connect with Lynn Lessell on: ItzWhy.com. LinkedIn. Connect with Nicole and The Motherhood Village on: The Motherhood Village website. Instagram: @The.Motherhood.Village1. LinkedIn.  

For our Season 4 finale, Simi sits down with Megha Rao, Fashion Designer and Founder of holiCHIC. A renowned global fashion brand, holiChic offers South Asian-inspired fashion ensembles with a Western twist. Megha's brand made its runway premiere at New York Fashion Week in 2021, and was also featured in the iconic Jalebi Baby remix video with Tesher and Jason Derulo. Before starting holiChic in 2014, Megha spent a decade modeling for iconic Indian fashion brands. She also spent 15 years in corporate America at CitiBank, a career she recently left in 2020 to go full-time as a founder. Megha is a graduate of Hofstra University, where majored in communications. Tune in to hear from our first trailblazer in fashion discuss how she broke into the industry and what its meant to outfit some our community's icons, from her mentor Payal Kadakia to actress Mindy Kaling.For more episodes, visit southasiantrailblazers.com.  Subscribe to our newsletter to get new episodes in your inbox. Follow us @southasiantrailblazers on Instagram, LinkedIn, Facebook, and Youtube.

Produced by Foundersuite (www.foundersuite.com), "How I Raised It" goes behind the scenes with startup founders and investors who have raised capital. This episode is with Justine Palefsky and Tas Amina of Kindred (www.livekindred.com), a members-only home exchange platform. In this episode, Justine and Tas talk about how they spent time doing "founder dating" before committing to starting Kindred, how they raised capital from various strategic angels such as Elad Gil, Rohan Seth, Eric Wu, Payal Kadakia and Adena Hefets, how the venture market is changing and getting more challenging, and much more. Kindred has raised $7.75 million from Andreessen Horowitz (a16z)with participation from Bessemer Venture Partners, Caffeinated Capital and angel investors such as Elad Gil, Opendoor CEO and co-founder Eric Wu, ClassPass founder Payal Kadakia, Clubhouse co-founder and CTO Rohan Seth and Adena Hefets, co-founder and CEO, Divvy Homes. How I Raised It is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $3 Billion since 2016. Create a free account at www.foundersuite.com.

Do you find it hard to strike a healthy work-life balance? Are you able to set actionable goals? If your answer is no to either of these questions,  join Vishen as he chats with legendary entrepreneur Payal Kadakia about her vault of groundbreaking goal-setting secrets that have propelled her to success. Tune in to learn the same tools that Payal used to shatter the stereotypes of female tech entrepreneurs of color.     Listen out for: - How to manage your time guilt-free. - The secret to maintaining a healthy work-life balance. - How to set actionable goals that are aligned with your dreams. - Live bonus Q&A session.    ABOUT PAYAL KADAKIA  In less than a decade, Payal Kadakia built an impressive global fitness empire and shattered stereotypes for female tech entrepreneurs of color and she became the first unicorn of the decade. She is the Executive Chairman & Founder of the world's most flexible fitness membership, ClassPass and she holds a degree from MIT in Operations Research and Economics. At the beginning of 2010, Payal was 26 and had no idea that she'd become an entrepreneur. She was living two lives - one was dancing and the other was working in the grind of Corporate America. While searching for a dance class, she casually came across a problem she knew she had to fight hard to solve, so she created a search engine to do it for her. 10 years later, that one class search has turned into millions of classes booked all around the world. ClassPass is now valued at over $1 billion and she has become an inspiration to many aspiring women entrepreneurs. Her new book “LIFEPASS” is ready to be purchased.    Bonus:                                                                          - Get your own copy of Payal Kadakia's new book ‘LIFEPASS' here

When Payal Kadakia first appeared on How I Built This in June of 2020, the future of ClassPass, a subscription service for in-person exercise classes, seemed very uncertain. The pandemic had shuttered gyms and fitness studios across the world, and ClassPass was relying on virtual events and wellness offerings in order to stay afloat. This week on How I Built This Lab, Payal returns to talk with Guy about leading ClassPass through the worst of the pandemic and eventually selling the company to Mindbody in October 2021. Plus, Payal discusses her unique method of goal setting and her new book, LifePass: Drop Your Limits, Rise to Your Potential.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Payal is the founder of Classpass, the app that's been the ticket to every skill and passion for its millions of users. Her own love of dancing encouraged her to start a business which enabled anyone, anywhere to find something they loved to do. When Payal's parents moved to America with no money and no connections, they had to completely start their life from scratch. Payal grew up in a home where her mother often wasn't home, working late-night shifts to keep her family going. It hasn't been easy to build her business and her life, Payal's had to be ruthless to herself as well as kind. How far Payal has come. Today she shares exactly how she got there. The sheer determination and single-mindedness with which she ruthlessly sets her goals and priorities, and then systematically chases after them with everything she's got, was hugely inspiring to me, and I'm sure it will be to you too. Topics: What made you different? Batling between your passion and 9-5 job Rebelling for your purpose Changing careers and finding new communities Confidence, purpose, and drive to success Why did you start ClassPass? What difficulties did you face starting your business? Living in line with your values What were you like as a manager? Why did you step away from Classpass? Work and family balance Therapy sessions Our last guest's question Payal: https://twitter.com/payalkadakia https://www.instagram.com/payal Payal's book: https://www.amazon.co.uk/LifePass-Groundbreaking-Approach-Goal-Setting/dp/1399706756 Watch the episodes on Youtube: https://www.youtube.com/c/TheDiaryOfACEO/videos Follow us on Telegram: https://t.me/diaryofaceo Sponsors: Huel - https://my.huel.com/Steven Myenergi - https://bit.ly/3oeWGnl Vodafone Business - https://www.vodafone.co.uk/business/sme-business?cid=psoc-ent/vhub/doaceo/aws/3.22/ntst

On today's episode, Stef Caldwell and I co-host this interview with guest Jaime Schmidt. Jaime Founder of Schmidt's Naturals, the natural personal care brand that she scaled from her kitchen to acquisition by Unilever in 2017. In addition to that, Jaime is the founder of Crypto packaged goods, co-founder of Color Capital investment firm, and most recently she is co-founder of BFF, an online community with a goal to make crypto accessible to women and nonbinary people. While the BFF community is decentralized, it has 70 founding members, including actors Gwyneth Paltrow and Mila Kunis, Rent the Runway CEO Jennifer Hyman, Eventbrite CEO Julia Hartz, ClassPass founder Payal Kadakia, and model turned entrepreneur Tyra Banks. In this conversation we discuss: How Jaime founded an NFT project with some of the most influential women in the world Why web3 is here to stay & a more equal playing field for women building wealth. The intersection between web3 & consumer goods How companies can leverage web3 How BFF aims to create one of the largest decentralized brands on the Internet Examples of how blockchain technology will change the world What “utility” means for NFTs and the utility behind the BFF bracelets How women are collaborating and not competing in web3 Follow Jaime on Instagram HERE Check out BFF HERE Follow Lauren on Instagram HERE Follow the Life Snacks Podcast on Instagram HERE lifesnackspodcast.com

Today’s episode is with Payal Kadakia, the founder and executive chairman of ClassPass, a monthly membership program that provides people of all fitness levels access to the best boutique fitness classes, gyms, and wellness experiences across the US and abroad. Since its launch in 2013, ClassPass has facilitated almost 100 million reservations across 22,000 partner studios in over 20 countries. Payal is also the founder and artistic director of The Sa Dance Company, founded in 2009 with the mission to increase awareness of Indian Dance in the mainstream. Payal has been listed as one of FAST COMPANY’s 100 Most Creative People, and was named to FORTUNE’s 40 under 40 list. Her book LIFEPASS: Drop Your Limits, Rise to Your Potential - A Groundbreaking Approach to Goal Setting debuted on February 15th, 2022. We talk about the following and more: ✅ Why she created Classpass and how the company transformed her ✅ How her experience of growing up Indian American influenced her journey ✅ How she deals with fear on her journey ✅ What it takes to set goals and commit to them ✅ In her book, she talks about “finding your gift and giving it away” ✅ The importance of setting clear boundaries as an entrepreneur ✅ How she deals with adversity and change as an entrepreneur Please tag us and tell us what you loved! You can follow @Gateways_To_Awakening on Instagram or Facebook if you’d like to stay connected. As always we appreciate reviews on Apple.

Today’s episode is with Payal Kadakia, the founder and executive chairman of ClassPass, a monthly membership program that provides people of all fitness levels access to the best boutique fitness classes, gyms, and wellness experiences across the US and abroad. Since its launch in 2013, ClassPass has facilitated almost 100 million reservations across 22,000 partner studios in over 20 countries. Payal is also the founder and artistic director of The Sa Dance Company, founded in 2009 with the mission to increase awareness of Indian Dance in the mainstream. Payal has been listed as one of FAST COMPANY’s 100 Most Creative People, and was named to FORTUNE’s 40 under 40 list. Her book LIFEPASS: Drop Your Limits, Rise to Your Potential - A Groundbreaking Approach to Goal Setting debuted on February 15th, 2022. We talk about the following and more: ✅ Why she created Classpass and how the company transformed her ✅ How her experience of growing up Indian American influenced her journey ✅ How she deals with fear on her journey ✅ What it takes to set goals and commit to them ✅ In her book, she talks about “finding your gift and giving it away” ✅ The importance of setting clear boundaries as an entrepreneur ✅ How she deals with adversity and change as an entrepreneur Please tag us and tell us what you loved! You can follow @Gateways_To_Awakening on Instagram or Facebook if you’d like to stay connected. As always we appreciate reviews on Apple.

Payal Kadakia, the founder of Classpass, which was valued at $1 billion before its acquisition by Mindbody in 2021, wasn't always great at keeping track of her priorities. Sure, she had a calendar, and a schedule–but sometimes the big-picture goals would get pushed aside. She came up with a 20-minute-a-week way to stay focused–by setting her priorities for the week. And, as a bonus, she finds the whole thing pretty meditative.

Kelly connects with Payal Kadakia, the founder of the fitness and wellness platform ClassPass, to talk about her new book “LifePass: Drop Your Limits, Rise To Your Potential.” “We are at our finest when we wear our differences with pride.” “It's critical not to lose our sense of playful joy.” “True leaders align their heads and […]

Marzo es el mes de la mujer, y esta semana, aquí en cápsulas gerenciales, estamos presentando las historias de 4 nuevas grandes empresarias de los últimos 20 años. Escucha esta cápsula y descubre como Payal Kadakia combinó su pasión por el baile y su instinto de negocios para crear LifePass.

Hey Brave Table fam, welcome back—you're in for a goodie today! In this chat with Miki Agrawal, the ultimate girl boss queen, we go all in—touching on everything from infertility and motherhood; to deep healing and inner work; to navigating big challenges that may come up as an entrepreneur in your journey.   Miki is the founder of Tushy, Thinx, and Wild. All of these companies have been disrupted by who she is and what she stands for. She is also the author of the #1 best-selling books Do Cool Sh*T and Disrupt-Her, and was named "Fast Company's Most Creative People", “Young Global Leader” by the World Economic Forum, and INC's “Most Impressive Women Entrepreneurs”. Miki is a true visionary when it comes to making periods, poop, and organic food sexy— completely disrupting and dominating industries that most others shy away from.    Hear why she stepped down as CEO of her own company and a breakdown that led to creating another 9-figure business—but not before sinking into the depths of an inner reckoning. She shares how to use traumatic life experiences as a means for massive growth, an opportunity for learning/unlearning, and having even more conviction in your work.    We also talk about feminism and the importance of celebrating women instead of clawing each other for a seat at the table in our patriarchal society. Instead, can we be inspired by other women and not envious? Can we choose to lift each other up and not want to take each other down? How do we change the system that's keeping us small—in a fear-based world—and start operating from a place of abundance rather than lack?    Some of the juicy nuggets you'll experience in this episode:  - Overcoming struggles during your most vulnerable moments  - The dangers of ‘extremism' and leaning too much into alternative stances - Having gratitude for even your worst feelings and what it means to feel truly alive - Learning how to choose every single day what you focus on and put your energy into - The importance of creating diversity in the workplace and your community, and learning the true depths of diversity - How to be brave in the face of cancel culture, share your truth, and attract the right people to your work - Observing yourself in your toughest moments, finding the beauty in the breakdown, and extracting lessons from your sucky human moments - Letting go of reacting to low-vibrational shit, letting your work speak for itself, and doing things out of integrity - Moving into the matriarchy, awakening the divine feminine, and how to be a seductress in your life - The importance of meeting people where they are  - Miki's healing regimens & nourishing practices that you can use when going through a tough time If you liked this episode…   - Check out Miki's website here https://mikiagrawal.com/ and on Instagram at @mikiagrawal - Buy Miki's books on Amazon: Do Cool Sh*t https://www.amazon.com/Do-Cool-Sh-Business-Happily/dp/0062366858 and Disrupt-Her https://www.amazon.com/Disrupt-Her-Manifesto-Modern-Miki-Agrawal-ebook/dp/B079P32W22/ref=sr_1_1?ie=UTF8&keywords=disrupt-her%20book&qid=1542383560&s=digital-text&sr=1-1  - Listen to Being Brave in Building Your LifePass with Payal Kadakia: https://podcasts.apple.com/us/podcast/payal-kadakia-being-brave-in-building-your-lifepass/id1608226580?i=1000553155461  - Check out How to Build Unconventional Wealth & Abundance with Codie Sanchez https://podcasts.apple.com/us/podcast/codie-sanchez-how-to-build-unconventional-financial/id1608226580?i=1000553932009 - Find out how to know if you are ready to pursue your purpose & change your life like Miki did https://podcasts.apple.com/us/podcast/how-to-know-if-you-are-ready-to-pursue-your-purpose/id1608226580?i=1000554190755    Thanks for listening, fam. I hope you loved this episode. And if you did, please leave a 5-star review so you can help others find The Brave Table! Thanks for being here, loves! See you again soon.

Growing up in New Jersey, Payal Kadakia found a passion for Indian dance. As an adult living in New York City, she founded her own dance troupe, Sa Dance. But when it came to finding fitness classes, she was at a loss. She created a boutique-class-search-engine–which went through many, many, iterations, before becoming the $1 billion company ClassPass. Christine Lagorio-Chafkin speaks with Payal about all the ups and downs along the way to building one of New York City's unicorns–and her difficult decision to step back from the CEO role she'd held for so long in 2017. Along the way, she learned to not hide her feelings, or her passions, in the workplace–and instead, bring her full self to her job.

Introducing the LifePass Method: a unique method of goal setting from the founder of ClassPass that will help you hone in on your feelings, screen out unnecessary distractions and live a successful and fulfilling life based on your deepest desires. When Payal Kadakia let go of the pressure to achieve a traditional kind of success, she tuned in to her calling and built ClassPass into a multi-million pound company. In LifePass, she shares the unique how she changed her approach to not just business, but to her life. In LifePass, you will learn how to: Focus on what's meaningful to you. Embrace all parts of your identity. Push past expectations to hear your own voice. Turn failure into learning opportunities. Make money work for you, instead of working for it. Manage your time guilt-free. Build a supportive tribe of people around you. Set actionable goals aligned to your dream.

March is Women's History Month and we will be featuring some outstanding female FOMO Sapiens on the podcast all month long for a special break between seasons.  What are the financial realities of starting your own business? Can you reject traditional expectations while still embracing traditions? If you are ClassPass founder Payal Kadakia then the answer is a resounding Yes.  Innovating how people access health, fitness, and wellness, Payal discusses the unconventional route she took to create her success as well as the personal and financial risks it took to make it. Exploring the financial implications of starting a business as well as the need to pivot and redefine when that business is threatened by a global pandemic. Learn more about your ad choices. Visit megaphone.fm/adchoices

When Payal Kadakia let go of the pressure to achieve a traditional kind of success, she leaned into her passions. The result? ClassPass, a billion-dollar business. She's been featured on Fortune's 40 Under 40 list and listed as Fast Company's 100 most creative people, profiled in Fortune, Marie Claire, and Vogue, and just added author to her resume. Payal has uprooted the limits that prevent us from fulfilling our true potential and uncovered groundbreaking ways to make progress by breaking through these limiting beliefs. She's filled with the knowledge and experience that proves it is possible to accomplish more of what's meaningful to you—I'm so excited to share this stage with her! To join the WorkParty click HERE To connect with Payal Kadakia click HERE To connect with Jaclyn Johnson click HERE To learn more about ClassPass click HERE To learn more about her book LifePass click HERE To follow along with Create & Cultivate click HERE To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) Go to Shopify.com/party for a FREE fourteen-day trial and get full access to Shopify's entire suite of features. Get up to 40% off on Mushroom Coffee bundles when you go to Foursigmatic.com/WORKPARTY. Go to Zencastr.com/Pricing and enter code WORKPARTY0 for 30% off your first three months. Produced by Dear Media

Payal Kadakia is the founder of ClassPass and author of LifePass. You simply have to hear every single part of her story. There's a wealth of knowledge in every piece of Payal's life. From her traditional Indian dancing as a child into an impressive dance career as a young adult that was just a hobby, working in marketing and quitting to start a company getting $10,000 from the boss she was leaving to do this! The failure of her company, pivoting into her new idea, and really, every other instance of perseverance and tact Payal has exhibited. Need extremely straightforward advice on how to set goals or form habits? She's got you covered. Interested in hearing how she raised over 1 million dollars in a year based on previous good work ethic and strong relationships? Yes. Yes, you do. She's seriously amazing! You won't want to miss this one.Youtube Link to This EpisodePayal's WebsitePayal's Instagram

In the face of external expectations to achieve traditional success, Payal Kadakia chose to boldly lean into her passions instead. When Payal discovered that many people have misperceptions and limits that are holding them down, she formulated a new way of thinking for you to break those limits and unlock your true potential. See acast.com/privacy for privacy and opt-out information.

Are you trying to figure out what your passions in life are and how to set goals? Payal Kadakia is the founder of Classpass and author of LifePass: Drop Your Limits, Rise to Your Potential - A Groundbreaking Approach to Goal Setting. The LifePass Method is a unique method of goal setting from the founder of ClassPass that will help you hone in on your feelings, screen out unnecessary distractions, and live a successful and fulfilling life based on your deepest desires. Payal and I discuss how to set systems around your goals, the importance of setting realistic goals, and coping with the feeling of failure.   Follow Marianna on Instagram   Keep up with Payal Kadakia This week's episode is sponsored by: Vitamin A: MARIANNA for 20% your first purchase at vitaminaswim.com HUM Nutrition: MARIANNA for 20% off your first order of $39+ at humnutrition.com Macy's: Shop Women Founded brands during Women's History Month Macys.com/honors Produced by Dear Media

Imagine turning that idea of yours into a real, billion-dollar business. That's exactly what happened to Payal Kadakia when her passion for dancing (and serious struggle to find dance classes in her area!) inspired her to create ClassPass, the revolutionary fitness subscription platform.  In this episode, Payal is revealing her groundbreaking approach to goal setting. From learning how to harness your talents, to resisting society's narrative + using your emotions to fulfill your life purpose – she's covering it all. Tune in to hear the real, behind-the-scenes of Payal's story + uncover how you could turn your idea into a billion-dollar business, too. Highlights: How Payal Kadakia turned her idea into a billion-dollar business. The ONE thing that's missing from your goal-setting + why it's holding you back. Payal's go-to tool for setting boundaries that works every time. The secret to getting investments in your business – regardless of what stage you're at. What was really happening behind the scenes of Payal's Inc. Magazine cover story. Links: http://bossbabe.com/PayalMasterclassPodcast (Get Access to Payal's Société Masterclass) https://amzn.to/3sw2Hht (LifePass: Drop Your Limits, Rise to Your Potential - A Groundbreaking Approach to Goal Setting) Follow: BossBabe: https://www.instagram.com/bossbabe.inc (@bossbabe.inc) Danielle Canty: https://www.instagram.com/daniellecanty/ (@daniellecanty) Natalie Ellis: https://www.instagram.com/iamnatalie/ (@iamnatalie) Payal Kadakia:https://www.instagram.com/payal/?hl=en ( @payal)  Mentioned in this episode: Online Launch School Learn how to plan & execute profitable, repeatable launches with our proven, 4 step formula. https://bossbabe.captivate.fm/ols (Join Our Free, Launch Training + Coaching Call )

Welcome back loves for another juicy conversation at The Brave Table. My guest in this episode is Payal Kadakia, Founder of ClassPass, Artist, and Author of LifePass.    Payal believes that your life purpose lies at the intersection of what you're innately passionate about and what can impact others. She was lucky enough to find her purpose — Indian dance — at a young age and used this as her North Star to guide how she would operate in this world. As a result, Payal has paved the way for what's possible in entrepreneurship when you lead with your purpose and passion, turning her love of dance into a billion-dollar business.    So, if you're feeling stuck, I hope this conversation inspires you to find and cultivate your true calling in life. It already exists within you, but sometimes you just need to get quiet and shut out all the noise of the world — like your parents who want to see you take a different path or the pressure from society to behave and act a certain way — to get clear on what it is.    What are the things you LOVED to do throughout your life? If you're not sure, can you try new activities and hobbies to see what lights you up? Then, how can you use these passions to relentlessly chase your dreams? Let's dive in.    Some of the juicy nuggets you'll experience in this episode:   - Growing up with different cultural identities and how to merge these identities with your passions and include them as a part of you, rather than hiding them or having to choose - How to create agreements with loved ones when their expectations of you are different than your own - The turning point of leaving your job to go after something much greater than you ever imagined  - Doing things out of authenticity and attracting the right people to your business - Merging business with creativity, and not having to choose one or the other - Finding your purpose through rekindling activities from your childhood and incorporating more of those activities into your everyday life - Why it's important to create boundaries without guilt, surround yourself with the right energy, and clearly define your expectations - What being brave means to Payal, her daily rituals & practices, and her word to describe this season   And SO much more. Grab Payal's already super hot LifePass book that's out now at www.lifepassbook.com. I hope you SO loved this episode! And before you go - make sure not to miss out on The Brave Table giveaway at www.thebravetable.com/giveaway  for your chance to WIN some amazing self-care prizes - this my big THANK YOU for being here!   Check out the site for all the ways you can enter to win - most important is that you leave a review and share it with a friend! This will also help more people find the show. Deepest gratitude to you all, and make sure to enter today because we're closing the contest on March 15. Thanks for being here, love, see you next time!

Payal, founder of the health app ClassPass, is brilliant— and a perfect example of a founder who keeps it real. Payal doesn't hide the fact that it took some work to evolve ClassPass into the huge success it is today. In fact, as she tells Nicole, that's something to be proud of. Nicole gets this lesson and more from Payal in today's episode.  Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

What would your life look like if you let go of everyone else's expectations and unleashed your true potential? Payal Kadakia left a successful corporate career to start ClassPass, the leading fitness and wellness membership that was valued at over $1 billion prior to its recent acquisition by Mindbody. She's been named to Fast Company's 100 Most Creative People and Fortune's 40 Under 40 lists. In her new book LifePass, Payal shares her four-step approach to goal-setting that transformed not just her career but her entire life. On this episode, we talk about pushing through limits, letting go of traditional ideas of success, and fueling your life with purpose.

WHEN WAS THE LAST TIME YOU STEPPED INTO THE UNKNOWN AND TRIED SOMETHING NEW? Today's guest did exactly that and was able to creatively find a way to merge her deepest passions with a business idea that recently sold for over $1 billion. Yes, b, as in billion.  We're joined by Class Pass Founder, Payal Kadakia as she helps us drop our limits (because we all have them) and rise to our truest and greatest potential.  Grab Payal's new book, LIFEPASS: https://amzn.to/3rxHlQb WATCH THE EPISODE ON YOUTUBE.  To keep up with Payal, check her out on Instagram, Twitter, LinkedIn, and her website.  To chcek in with Matt, catch him on Instagram, Twitter, Facebook, LinkedIn, YouTube, and his website.    SUBSCRIBE ✅ RATE ⭐️ SHARE

Payal Kadakia is the founder of ClassPass, a billion-dollar business that disrupted the world of fitness. Payal joins Adam to share her entrepreneurial journey and best lessons learned along the way. Payal and Adam discuss how to understand and attain success; how to explore and develop new ideas; how to grow and scale a business; how to lead in times of uncertainty, crisis, and change; how to find balance; and much more.

WE APPRECIATE OUR PARTNERS. CHECK THEM OUT!Mattress Temperature Tech: https://www.eightsleep.com/dave, use code DAVE to save $250 on the Pod ProMust-Have Magnesium: https://magbreakthrough.com/DAVE, use code DAVE10 to get a 10 percent discountOrganically & Biodynamically Grown: https://www.dryfarmwines.com/dave, get an extra bottle in your first box for just a penny. (Free shipping except Hawaii & Alaska.)IN THIS EPISODE OF THE HUMAN UPGRADE™...Entrepreneur, investor and artist Payal Kadakia brings a fresh perspective to your understanding of goals. She knows a lot about setting big goals and reaching them.She founded ClassPass and over a decade grew it to become the leading fitness and wellness membership service valued at over $1 billion. Mindbody acquired ClassPass in October 2021. At that time, members had logged more than 100 million hours of workouts across 30,000 partner studios in over 30 countries. We're going to talk today about how you can upgrade your own goal setting with “LIFEPASS: Drop Your Limits, Rise to Your Potential.” Using her company Class Pass as an example, Payal highlights the importance of knowing your strengths, your unique talents, who you are, and investing in the right people and mentors to show you the way. Payal gives insight on how to set boundaries in service to your priorities, and how every minute of the day belongs to YOU, not anyone else. This means you don't have to hold onto any guilt about doing what's right for you.You're more likely to reach your goals when you get to let go of the pressure to achieve a traditional kind of success and instead fuel your life with purpose. And when you focus on a life of creativity, you get to live the life you most want to live.The 4-step LifePass Method combines intuition, pie-in-the-sky dreams, micro focus, and macro goals.Reflect: Where have you been?Dream: Where do you want to go?Focus: What are your priorities?Set Goals: What's the plan?Payal, an Operations Research and Economics graduate from MIT, been featured in most major news outlets; listed as Fast Company's 100 Most Creative People; and named to Fortune's 40 under 40 list. She formerly worked as a consultant at global management consulting firm Bain & Company and was part of Warner Music Group's Digital Strategy and Business Development Group. She's also got an extraordinary artistic side. She founded The Sa Dance Company in 2008 and serves as Artistic Director.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

My guest today is entrepreneur and founder of ClassPass, Payal Kadakia. Hold on to your hat because this 4'11 powerhouse person has a lot to share with her latest book LIFEPASS: Drop Your Limits Rise to Your Potential. Kadakia shares her complex journey to success in the business world by following her own voice. From selling her company to MindBody, not having time to date in her 20s, to graduating MIT and giving up her grownup job at Bain and Company to follow her passion. Oh, and did I mention she is the daughter of immigrants from India? We get into it all. There is a lot to learn from Payal's story and tons of inspirational reminders we can bring back into our own lives. Enjoy. WEBSITES: www.payalkadakia.com & www.classpass.com Instagram: @payal Book: LIFEPASS: Drop Your Limits, Rise to Your Potential For show notes and past guests, please visit gabriellereece.com/podcast The Gabby Reece Show talks to top experts with the goal of extracting the best information you will need to navigate the universe of health, fitness, relationships, parenting, and business. Gabby keeps it simple but gets to the heart of the conversation with the hopes of providing you with realistic takeaways. Learn more about your ad choices. Visit megaphone.fm/adchoices

https://www.alainguillot.com/payal-kadakia/ Payal Kadakia is the founder and was executive chairman of ClassPass, a billion-dollar business, and author of LifePass: Develop the Mindset, Techniques, and Goals to Optimize Your Life. Get the book here: https://amzn.to/357QciI

Payal Kadakia is the founder of ClassPass, the health and wellness app that ​​connects users to fitness classes and other health-positive experiences in 30 countries worldwide. Kadakia is also the founder and artistic director of The Sa Dance Company. Kadakia's first book, LifePass: Drop Your Limits, Rise to Your Potential, is forthcoming in February 2022. In this conversation with Stanford adjunct lecturer Ravi Belani, she discusses reconciling her dual identities as a business leader and a dancer and her belief that we are our most successful when we bring our whole selves to work.

Payal Kadakia studied operations research and economics at Massachusetts Institute of Technology, but she was always determined to keep dance in her life—both during her college years and her professional career. She was three years old when she fell in love with dance because it offered her a place to center herself, be creative, and be herself. The corporate world provided Payal with a safety net, but one day she decided it was time to build a business around her lifelong passion. The result, ClassPass—a membership program offering access to an extensive network of wellness and fitness experiences—became a global sensation. The platform became the first unicorn of the decade, and Mindbody, one of the leading wellness technology platforms, acquired it in late 2021. Prior to the acquisition, ClassPass members had completed more than 100 million hours of training at 30,000 partner studios in over 30 countries. “Founders who think in a creative mindset are the ones who are able to build these new blueprints for the world.” - Payal Kadakia Here are some highlights from today's episode: [02:40] How ClassPass was born [06:45] The importance of a creative mindset [07:23] Is entrepreneurship an art or a science? [11:30] A leap of faith [14:00] Dealing realistically and responsibly with your life while pursuing your dreams [20:00] Having a financial plan and calculating the risks [21:40] Your greatest life is on the other side of your greatest fear [24:00] What is a calling? [28:30] Dealing with failure [42:00] The more you execute, the more you believe in yourself [54:45] What problem in the world are you solving? [55:00] False signals of success Enjoy! Have a question? Text me 1-206-309-5177
 Tweet me @chasejarvis --- Today's episode is brought to you by CreativeLive. CreativeLive is the world's largest hub for online creative education in photo/video, art/design, music/audio, craft/maker and the ability to make a living in any of those disciplines. They are high quality, highly curated classes taught by the world's top experts -- Pulitzer, Oscar, Grammy Award winners, New York Times best selling authors and the best entrepreneurs of our times.

Check out our sponsors: Athletic Greens: Go to https://athleticgreens.com/lisa and receive a FREE 1 year supply of Vitamin D AND 5 free travel packs with your first purchase!How many times has fear kept you in the place where you work or where you live? So many women (and men) are fearful of making moves that change careers or change the relationships in their lives, but why? How are you supposed to break free from the ‘I can't afford to' traps or the ‘this is what's expected of me' traps? Today's guest, Payal Kadakia is the founder and executive chairman of Classpass. She's a professional dancer and choreographer and entrepreneur from the corporate world that knows the pressure of living with multiple identities. She is sharing her experience and lessons of what it took to successfully merge her different identities and align with her North Star. LifePass, is the book she wrote to help you do the same. Get empowered, walk through the discomfort of life with confidence and a plan to change your fear into a life you want to live for everyday.Check out Payal's book, LifePass, Drop Your Limits, Rise to Your Potential: https://www.amazon.com/LifePass-Develop-Mindset-Techniques-Optimize/dp/179720694X/ SHOW NOTES:Train of Expectation | Pursuing family expectations and finding balance with dance [0:45]Guilt of Expectations | How to live aligned with passion beyond the expectations [3:45]Dual Identity | Payal on being Indian in America and embracing what made her different [8:49]Self-Acceptance | Learning to blend her different communities to accept all sides of her [12:55]Breaking Assumptions | How sharing wins & failures of all sides of her life made impact [18:30]Listen to Yourself | Payal on not listening to others, setting boundaries to find your way [21:13]True North | Payal on aligning with passion & understanding the value driving her path [26:21]Plan B | Making sure to cover your bases and still wanting to live to the fullest [31:28]Motivated | Live more by what's motivating you versus what's an obligation [33:08]Be Emotional | Payal on allowing emotion and pushing through other side in business [35:23]Do It Your Way | Payal shares how playing to her strengths and not the norm was a win [43:29]Confidence & Fear | Focus on what you want to achieve rather than be a prisoner to fear [45:49]Uncomfortable & Intimidated | How to keep showing up and get to the other side [50:54]LifePass Goals | Payal on 3 steps of goal setting she designed for you to live with feeling [54:45]QUOTES:“Having these other things that helped me feel like I was progressing as a human being because really, that's really what it's all about is we're all looking for progress.” [3:12]“The guilt just goes away because you were just living your life so inline with your being, that everything just dissipates.” [6:08]“You might not be in a place today, where you can go after your dreams. But that doesn't mean you can't put a plan together today and start working towards it…” [8:14]“When you really are doing stuff that you really love. I think you stopped questioning it because you're in the right environment. And you're in the right state of mind.” [18:20]“Getting yourself in an environment where you are like, I'm going to do something and doing it well. [...] and getting that response from other people, helps you just break through a lot of those expectations of other people” [20:54]“Design the people in your life to help you fulfill your mission.” [24:05]“How can we create companies that have exceptional brands, if we're going to be devoid of emotion in our offices...” [42:17]“There are environments that can trap even the greatest human beings, [...] We just have to work through these traps.” [48:53]Follow Payal Kadakia:Website: https://classpass.com/ Twitter: https://twitter.com/PayalKadakia Instagram: https://www.instagram.com/payal/ Facebook: https://www.facebook.com/payalhkadakia

Payal Kadakia is the founder of ClassPass, the health and wellness app that ​​connects users to fitness classes and other health-positive experiences in 30 countries worldwide. Kadakia is also the founder and artistic director of The Sa Dance Company. Kadakia's first book, LifePass: Drop Your Limits, Rise to Your Potential, is forthcoming in February 2022. In this conversation with Stanford adjunct lecturer Ravi Belani, she discusses reconciling her dual identities as a business leader and a dancer and her belief that we are our most successful when we bring our whole selves to work.

Former SUCCESS cover figure Payal Kadakia has a new book out. She joins Madison to talk about the life lessons she learned from founding, running and ultimately selling ClassPass. Buy the new book LifePass here: https://www.lifepassbook.com/ See omnystudio.com/listener for privacy information.

Former SUCCESS cover figure Payal Kadakia has a new book out. She joins Madison to talk about the life lessons she learned from founding, running and ultimately selling ClassPass. Buy the new book LifePass here: https://www.lifepassbook.com/ See omnystudio.com/listener for privacy information.

Former SUCCESS cover figure Payal Kadakia has a new book out. She joins Madison to talk about the life lessons she learned from founding, running and ultimately selling ClassPass. Buy the new book LifePass here: https://www.lifepassbook.com/ See omnystudio.com/listener for privacy information.

Zibby is joined by a fellow entrepreneur and the founder of ClassPass, Payal Kadakia, to discuss her new memoir, LifePass. The two talk about how dance allowed Payal to be her most authentic self and connect with others, why learning to pivot and iterate are central tenets of entrepreneurship, and what Payal plans to do next now that she's sold her company (hint: it's not as concrete as you may think).Purchase on Amazon or Bookshop.Amazon: https://amzn.to/3HU90R2Bookshop: https://bit.ly/34yL3k1Subscribe to Zibby's weekly newsletter here. See acast.com/privacy for privacy and opt-out information.

Learn how Payal Kadakia built a start up into a billion dollar unicorn in her 20's despite many setbacks, and what her most important decisions were. Payal shares what living a Plan A life means, how the moment that enabled her to launch her life was one of the lowest moments of her career,  and what leadership characteristics enabled her to succeed.  Payal is the founder of ClassPass, the world's largest health club aggregator with over 30,000 health clubs in 28 countries. ClassPass offers a revolutionary membership that lets members use health clubs and book unlimited fitness classes for a subscription fee.  Payal is also the author of LifePass: Drop Your Limits, Rise to Your Potential: A Groundbreaking Approach to Goal Setting.  This podcast is available on all major podcast streaming platforms. Did you enjoy this episode? Consider leaving a review on Apple Podcasts. Receive updates on upcoming guests and more in our weekly e-mail newsletter. Subscribe today at www.3takeaways.com. 

My guest today is founder and Executive Chairman of ClassPass and author of LifePass, Payal Kadakia. Payal built ClassPass into the decades first billion-dollar company while being pregnant back in 2020 and recently sold it to Mindbody. She's been named one of Fortune's 40 under 40 and Fast Company's 100 Most Creative People. Payal is […]

Do you want to meditate daily with me? Go to go.calm.com/onpurpose to get 40% off a Calm Premium Membership. Experience the Daily Jay. Only on CalmJay Shetty sits down with Payal Kadakia to talk about pursuing passion and overcoming limitations. Success is achieved when you know what your passion is, you learn how to develop that passion, and recognize the hurdles you have to overcome. Success is when you find a solution to solve your problem and then find ways to scale it so others having similar problems can solve theirs too.Payal is a Mother, Artist and Entrepreneur. The first company she founded, ClassPass, is the leading fitness and wellness membership company with members logging more than 100 million hours of workouts across 30,000 partner studios in over 30 countries. An MIT graduate, Choreographer and Philanthropist, Payal continues to serve as mentor and investor to other artists and female founded companies, championing the South Asian community throughout North America.Want to be a Jay Shetty Certified Life Coach? Get the Digital Guide and Workbook from Jay Shetty https://jayshettypurpose.com/fb-getting-started-as-a-life-coach-podcast/What to Listen For:00:00 Intro03:37 Something in your life that brings so much joy05:51 Will you fight to dance?10:37 The best ideas come out from your own struggles18:17 How to know when you aren't in the right environment23:15 Learning how to lead with a vision29:52 Despite the success, you still need to learn and grow35:38 The effective ways to set goals43:00 Build a support structure around your ambition49:58 Payal on Final FiveEpisode ResourcesPayal Kadakia | WebsitePayal Kadakia | InstagramPayal Kadakia | LinkedInPayal Kadakia | TwitterLife Pass: Drop Your Limits Rise To Your Potential

Payal Kadakia is the founder of ClassPass, the revolutionary fitness and wellness platform which provides people access to the best boutique fitness classes, gyms, and wellness experiences around the world.Prior to its acquisition by MindBody in October 2021, ClassPass was valued at over a billion dollars, with members logging more than 100 million workouts across 30,000 partner studios in over 30 countries. If that wasn't impressive enough, Payal is also the founder and artistic director of the Sa Dance Company, which she founded in 2009 to increase awareness of Indian dance in the mainstream. Payal has been listed as one of Fast Company's 100 Most Creative People and was named in Fortune's 40 Under 40 list. She is also the author of the new book, LifePass: Drop Your Limits, Rise to Your Potential, which hits shelves on Feb 15. In today's episode, we touch on the ways that Payal's Indian heritage has impacted the woman & entrepreneur she is today, why you have to ask yourself the hard questions in life, the importance of not getting wrapped up in what Payal calls the ‘false signals' of success, as well as the benefits of choosing impact over perfection. We also candidly talk about the early days of building ClassPass, how it took over three years to gain any traction, the many lessons she learned along the way, and so much more. In this episode, we'll talk to Payal about:* How her Indian heritage has informed the woman that Payal is today. [4:30]* Practical tips for taking a leap of faith: allow your vision to be your motivator! [11:30]* The value of asking the hard questions and pursuing the goals you truly want. [13:55]* How Payal approached the topic of risk-taking with her risk-averse parents. [19:40]* When she realized that she had to follow her passions and start her own business. [22:27]* Find out why she believes that it's important to set boundaries with some people. [24:00]* How to cultivate the right mindset while you are building your business. [26:57]* Why Payal suggests starting with a problem you personally need solved as an entrepreneur. [28:17]* The importance of not getting caught up in the “false signals of success.” [30:05]* The crucial role that failure played in Payal's journey as an entrepreneur. [31:33]* How Payal overcame perfectionism and her suggestions for other entrepreneurs. [34:20]* Hear the story of when Payal first knew that ClassPass was a success. [37:12]* Why she believes that the universe opened doors for her when she started doing the work that aligned with her spirit. [39:02]* Advice for women who have lost sight of their passions [40:26]* How Payal juggles motherhood, dance, and business by letting her priorities guide her time. [42:22]* Payal's philosophy on guilt; when you love what you do, there's no place for guilt. [43:34]* How her dual identity has served her throughout her life and in her business. [45:12]This episode is brought to you by beeya: * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances. * Get $10 off your order by using promo code BEHINDHEREMPIREFollow Payal: * Instagram: https://www.instagram.com/payal/ * Payal's Book: LifePass: Drop Your Limits, Rise to Your Potential - https://www.amazon.com/LifePass-Develop-Mindset-Techniques-Optimize/dp/179720694X* ClassPass: https://classpass.com/Follow Yasmin: * Instagram: https://www.instagram.com/yasminknouri/* Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ See acast.com/privacy for privacy and opt-out information.

Join us as we chat with legendary entrepreneur Payal Kadakia about her vault of groundbreaking goal-setting secrets that have propelled her to success. Tune in to learn the same tools that she used to shatter the stereotypes of female tech entrepreneurs of color. Don't just set goals. Set the right ones.       Listen out for: - How Payal created her successful brand. - What made ClassPass stand out. - Overview of the LIFEPASS methodology. - How to break free from cultural expectations. - The key to making money work for you. - How to manage your time guilt-free. - The secret to maintaining a healthy work-life balance. - How to set actionable goals that are aligned to your dreams. - Live bonus Q&A session.    ABOUT PAYAL KADAKIA  In less than a decade, Payal Kadakia built an impressive global fitness empire and shattered stereotypes for female tech entrepreneurs of color and she became the first unicorn of the decade. She is the Executive Chairman & Founder of the world's most flexible fitness membership, ClassPass and she holds a degree from MIT in Operations Research and Economics. At the beginning of 2010, Payal was 26 and had no idea that she'd become an entrepreneur. She was living two lives - one was dancing and the other was working in the grind of Corporate America. While searching for a dance class, she casually came across a problem she knew she had to fight hard to solve, so she created a search engine to do it for her. 10 years later, that one class search has turned into millions of classes booked all around the world. ClassPass is now valued at over $1 billion and she has become an inspiration to many aspiring women entrepreneurs. Her new book “LIFEPASS” is ready to be purchased.    Bonus:                                                                          - Get your own copy of Payal Kadakia's new book ‘LIFEPASS' here

Today's guest is Payal Kadakia. She's the Founder of ClassPass, the leading fitness and wellness membership. She's also the Founder and Artistic Director of The Sa Dance Company, founded in 2009 with the mission to increase awareness of Indian Dance in the mainstream and serve as a platform for expressing the Indian-American identity through movement. She's written a new book called LifePass: Drop Your Limits, Rise to Your Potential - A Groundbreaking Approach to Goal Setting.In this episode we discuss what gets in the way of people chasing big dreams, why you shouldn't have a “Plan B” in life, the conversations everyone should have about money, the ultimate method for setting goals and so much more!For more go to: www.lewishowes.com/1224Get Payal's new book: https://www.lifepassbook.com/Mel Robbins: The “Secret” Mindset Habit to Building Confidence and Overcoming Scarcity: https://link.chtbl.com/970-podDr. Joe Dispenza on Healing the Body and Transforming the Mind: https://link.chtbl.com/826-podMaster Your Mind and Defy the Odds with David Goggins: https://link.chtbl.com/715-podSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nervous Habits host Ricky Rosen is joined by author, founder, and executive chairman of ClassPass, Payal Kadakia, to explore issues including: —The importance of not compartmentalizing your identities and being able to be your full self at work, —How someone stuck at a dead-end job might be able to discover what lights them up, —How Payal turned an idea formulated on a red-eye flight into a billion dollar business, and finally… —How you can stand out in a sea of millions of LinkedIn requests and networking emails to find a mentor and grow your network.

Randi Zuckerberg dives into talk Health and Wellness trends for 2022, ways in which we can better ourselves and prioritize mental health, and how we can be remarkable in these times! Randi talks with Chrissy Farr, Health-tech investor at OMERS Ventures about health tech trends including mental health and women's health; Payal Kadakia, the founder of revolutionary fitness and wellness platform, ClassPass, about her new book, LIFEPASS, and how we can rise to our potential; and Guy Kawasaki, the chief evangelist of Canva and former chief evangelist of Apple about the current landscape of entrepreneurship.  

To kick off Season 4, Simi welcomes Payal Kadakia, Founder of ClassPass, Artist, and Author.ClassPass is a subscription-based platform that enables people to book a variety of fitness classes without paying for individual memberships. After founding the company in 2013, Payal served as CEO of the company until 2017, at which point she became Executive Chairman. By 2020, ClassPass became the first unicorn of the decade and in late 2021, the company was acquired by MindBody in an all-stock deal and secured $500 million in investment. Prior to founding ClassPass, Payal worked at Bain & Company and at the Warner Music Group.She continues to serve as founder and artistic director of SA Dance Company, a contemporary Indian dance troupe that performed at hallmark venues. Payal holds a degree in Economics and Operations Research from MIT.  She is also a newly-minted author with her upcoming book, LifePass. In this episode, Payal expands on the art of the pivot, how her identities and passions played into her career, and what's next for her.For more episodes, visit southasiantrailblazers.com. Subscribe to our newsletter to get new episodes in your inbox. Follow us @southasiantrailblazers on Facebook, Instagram, and LinkedIn.

From being endorsed by Department of the Navy for Male Athlete of the Year, to being featured on NBC, FOX, CBS, CNN and Food Network, today's guest does it all .Ever notice how you get billions of confusing & contradicting results when you google exercise plans or workouts? Karlton Meadows takes the guesswork & confusion out of exercise by using his AI to create, implement and analyze highly customized fitness programs with real-time feedback and corrective coaching. As an International Fitness Authority & Athlete who has travelled and trained in 23 Countries of 4 continents,  he combines his experience as a Former Fitness instructor 4 Special Navy

We all have ambitions and aspirations, but sometimes getting there can feel like an insurmountable journey that we don't know how to start.  Payal Kadakia, founder of ClassPass, and author of LifePass: Drop Your Limits is an entrepreneur that focuses her attention on coaching other people on how to bring their goals to fruition. Growing up in New Jersey as the daughter of Indian immigrants, Payal Kadakia found her passion in dancing as a means to bring her closer to her identity as an Indian-American woman. It also informed her passion for fitness awareness and reaching fitness goals.  In this episode, she discusses: The importance of the goal-setting process How looking inward can make your goals a reality How to set goals for things that truly fulfill us If you feel overwhelmed by your priorities and goals, this podcast will show you ways to overcome these feelings. Additionally, it will show you how sticking on the path to your ambitions can be so rewarding. Tune in now for encouragement from a truly inspiring individual! Get a copy of Payal Kadakia's new book here, and go to www.payalkadakia.com to find out more about her other endeavors. 

Payal Kadakia – Founder & Executive Chairwoman – ClassPass   Location: Javier's in Century City, CA   Payal Kadakia is the founder and chairwoman of ClassPass, an app designed to make scheduling your favorite fitness class an easier experience. Her story of creation and execution is a fascinating one. It all starts with her deep passion for dance. Specifically, Indian dance. Armed with a degree from MIT, Payal started off on a more traditional path, but one decision changed everything. From a table at Javier's in Century City, California, Payal shares the whole story of how ClassPass came to be, most recently acquired by Mindbody. Furthermore, she provides a blueprint for how to get started no matter what your venture looks like.   Follow To Dine For: Official Website: ToDineForTV.com Facebook: Facebook.com/ToDineForTV Instagram: @ToDineForTV Twitter: @KateSullivanTV Email: ToDineForTV@gmail.com   Thank You to our Sponsors! Mastercard American National Insurance Spiritless - Use promo code TODINEFOR for free shipping Terlato Wine Group - Use promo code TODINEFOR for 15% off   Follow Our Guest: Official Website: PayalKadakia.com Facebook: Facebook.com/PayalHKadakia Instagram: @Payal Twitter: @PayalKadakia   Follow The Restaurant: Official Website: Javiers-Cantina.com Facebook: Facebook.com/JaviersCenturyCity Instagram: @JaviersCantina Twitter: @JaviersCantina

Is goal setting one of the critical components of happiness? By sticking to goals and plans, you can cultivate happiness and satisfaction without constraint. Listen up to learn: How the goal-setting process starts The meaning of "dream words" How to determine what change is necessary Payal Kadakia, the Founder of ClassPass and the Author of LIFEPASS: Drop Your Limits, shares her experience with happiness and cultivating a fulfilling life. There may be realistic and abstract constraints that appear to be holding you back, but with the right strategy for success, they may not be as impactful as you think. Even the loftier goals may soon be in reach by setting goals and sticking to them with a dedicated purpose. Taking stock of your current position is the first step in moving forward. By tailoring your immediate goals to the fundamental next steps of your success plan, incremental progress can ultimately lead to greater freedom. For more information, visit http://www.lifepassbook.com. Episode also available on Apple Podcast: http://apple.co/30PvU9C

While searching for dance classes in New York, Payal Kadakia and her friends struggled to find studios they could attend. Not one to sit idly by, she created her own app, ClassPass, that would allow users to find and experience new forms of fitness. Today, the company is a tech phenomenon operating around the globe connecting users to thousands of fitness classes. In this Office Hours episode, Kadakia discusses the early days of the company, leadership, and overcoming self-doubt. 

ClassPass users around the world have logged more than 100 million hours of workouts, while Dave's Killer Bread is flying off shelves at a record pace. What do their founders attribute the success of their brands to?   At a recent Business Mastery event, Tony Robbins hosts an in-depth conversation with both Payal Kadakia, the founder and CEO of ClassPass, and Dave Dahl, the founder of Dave's Killer Bread.  ClassPass is this decade's first unicorn, a start-up that reached a billion dollar valuation. But it is Kadakia's passion for and dedication to her company's mission of providing soul nourishing experiences to its community that drives her daily.  After spending 15 years in prison, Dahl seized his second chance by creating healthy, great-tasting bread recipes that became Dave's Killer bread. He sold his company a few years ago to the second-largest bakery in the nation for $275M. While Kadakia and Dahl have very diverse backgrounds and entrepreneurial stories, they both harnessed challenges, obstacles and disappointments to drive them, rather than destroy them. They became servant leaders, dedicated to the needs of their raving fans, which translated into incredible opportunities to change the world through innovation and inspiration. Watch the discussion here.   [01:25] Introduction of Payal Kadakia [02:45] Facing adversity [5:35] What creating ClassPass was about [6:12] Don't lose your connection to your why [6:26] False signals of success [6:50] MVP: Minimum Viable Product [7:20] Their biggest customer behavior challenge [8:15] ClassPass evolution, 3 versions [12:30] Be mission obsessed, not product obsessed [13:00] COVID and ClassPass [17:05] ClassPass's Mission [18:46] Focusing through iterations. [20:55] ClassPass Capital raises [21:58] Culture at ClassPass [26:10] Being a woman of color is a strength. [27:29] Failure is a data point. It is part of the journey. [28:17] Introduction of Dave Dahl of Dave's Killer Bread [30:28] Dave's first transformation. [31:15] Dave's rock bottom. [34:10] What changed Dave's life. [34:53] Dave's relationship with his brother. [36:22] Idea born: Dave's Killer Bread. [38:57] Branding evolution of Dave's Killer Bread [41:50] Expansion through risk taking. [44:53] Giving felons a second chance through employment. [48:05] When old patterns reemerge [53:15] The sale of Dave's Killer Bread [55:20] After Dave's Killer Bread [56:33] Dave's Philanthropy: Constructing Hope [58:50] Audience question from Brian: what was the moment that you felt the biggest turnaround? [01:07:47] Audience question from Sarah: how do I make my idea happen? What are the steps? [01:13:27] Audience question from Daniel: how do you create balance between your personal expansion and your business expansion? [01:21:27] Sign off

Payal Kadakia, the founder and executive chairman of ClassPass, discusses what changes when a company reaches a $1 billion valuation and becomes a unicorn, representation problems in the fundraising process, and how to survive when 95% of your revenue vanishes into thin air."When I was younger, I think everyone always was like, 'You shouldn't be emotional in business. You can't have empathy,'" Kadakia says. "But at the end of the day, the best brands are the ones that understand, emotionally, what's going on."Brought to you by Shopify Plus, the enterprise platform powering brands from Allbirds and Gymshark to Staples and Heinz. Join the revolution at shopify.com/plus.

This week, Liz is joined by Class Pass Founder and Executive Chairman Payal Kadakia, who shares her journey as the odd one out in a small New Jersey town with Indian immigrant parents to building a $1 billion fitness company years after quitting her corporate job. Payal explains how dance has played a huge role in her life and guided her to where she is today. Follow Liz on Twitter: @LizClaman

Our second episode from the 2021 How I Built This Virtual Summit is from our innovation panel with Payal Kadakia of ClassPass, Tristan Walker of Walker and Company, and Perry Chen of Kickstarter. In this live conversation with Guy, the panel talks about how innovation doesn't require newness, but rather, authenticity. We'll be releasing more episodes from the Summit, so keep checking your podcast feed.

Today I'm chatting with Rashi Birla, the VP of Brand and Creative at Prose, an innovative hair  and wellness brand where you can customize and create your own hair care formula. If you're familiar with Prose, you know how truly awesome their branding is, so it's such an honor to bring Rashi onto the show. Before Prose, Rashi was a talented designer who dabbled in prop styling and floral design before deciding to run her own small business for a couple of years. One of her first clients was Payal Kadakia, now the founder and chairman of ClassPass! I love how Rashi shares a behind the scenes look at what it means to be in a creative role in the fast-paced tech industry. Enjoy! Did you enjoy today's episode? Leave us a rating and review! Learn more about Sarina here: https://withsarina.com/about Prose Careers at Prose The Job Seeker Lab withSarina - Enrollment Is Now Open! Sarina's Free Networking & Job Search Tracker

In This Episode You Will Learn About: How Bree Jacoby started Networking effectively Finding people’s pain points Having the audacity to ask Describing your value to others   Resources: breejacoby.com Instagram: @breejacoby LinkedIn: linkedin.com/in/bree-jacoby-a2173a24   Show Notes: Bree Jacoby is the founder and CEO of one of the hottest growing personal shopping services, BREE JACOBY. She’s also the host of the Undressed by Bree Jacoby podcast which explores the lifestyles of entrepreneurs, socialites, and business moguls who have built or sold multi-million to billion dollar businesses. She’s built a book of blue chip clients with her company’s popular subscription-based models and employs a team of talented stylists that deliver exceptional experiences. She’s relentless in building her business, something I know you’ll pick up on to implement into your life.   Question Highlights: How did your current business get started? What are the keys to networking? How do you start establishing a relationship? What’s coming up next?   Guest Bio: When it comes to getting dressed, Bree Jacoby is the go-to stylist for some of the largest CEOs and Founders out there. Her clients include Alli Webb of Drybar, Sheila Nazarian of Nazarian Institute, Payal Kadakia of ClassPass, and other male and female c-suite alike. She has mastered the ability to simplify the shopping experience, creating a 360-degree experiential way of seamlessly going through an edited closet and then building wardrobes based on needs and goals. She and her team of amazing stylists have mastered the skill of bringing innovation to retail, adding a new spin to how people shop the brands they love.

You’ve heard it time and time again on this podcast: That influencer marketing not only works, but could be the key to unlocking massive business potential for your eComm business. Influencers have the power to take a product – or an entire brand – from unknown to a trending topic product overnight. And sometimes, the community that they build is so valuable, it creates a jumping off point for a business of their own. That’s what Deepica Mutyala did when she launched LIVE TINTED. On this episode of Up Next in Commerce, Deepica takes us through how she progressed as an intrapreneur at BirchBox before she took the plunge and set out on her own journey. And it all started after one beauty video that she made went viral on YouTube. Deepica explains how she went about building a community based on a mission to bring more diversity to the industry, and how she’s been able to tap into that community to create content and launch a successful business with products designed specifically for her community. Plus, Deepica reveals some of the advice she got from her investors and mentors like Bobbi Brown and Andy Dunn. Enjoy this episode!Main Takeaways:Deprioritize the Big Channels: It’s okay to deprioritize big marketing channels such as Facebook in order to explore and engage with users elsewhere. Facebook will always be there, but you might catch lightning in a bottle if you are willing to adapt and explore new platforms. It’s Not a Dirty Word: Influencers tend to get a bad rap, but the truth is that anyone can be an influencer, and that influence can be nurtured for the good of a community and a business. By tapping into the power of a community, growth becomes much more attainable.Start Where You Are: Intrapreneurship is an avenue you hear about less often, but is a strategic way for anyone with bigger dreams to learn the ins and outs of business. By embedding yourself in a business that works, volunteering to help in every department, making connections, and taking all of your learnings to build an initiative internally or on the side, you can advance as a true entrepreneur much faster. More Than A Check: Fundraising isn’t just about filling your bank account, it’s also about adding to your knowledge bank. Deepica tapped into mentors and investors like Bobbi Brown, Andy Dunn, Payal Kadakiam, Hayley Barna and others to learn from their experiences and invite them to be a part of her own growth. Tune in to the episode to hear some of the advice they each gave to Deepica!For an in-depth look at this episode, check out the full transcript below. Quotes have been edited for clarity and length.---Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Respond quickly to changing customer needs with flexible Ecommerce connected to marketing, sales, and service. Deliver intelligent commerce experiences your customers can trust, across every channel. Together, we’re ready for what’s next in commerce. Learn more at salesforce.com/commerce---Transcript:Stephanie:Hey everyone, and welcome back to Up Next in Commerce, this is your host, Stephanie Postles, co-founder at mission.org. Today, we're talking to Deepica Mutyala.Deepica:There you go, you nailed it.Stephanie:The CEO of a beauty brand, LIVE TINTED. Deepica, welcome.Deepica:Thanks for having me.Stephanie:How many times do people pause when they're like, "I'm about to botch your name, I know it, I know it, ah, there it goes?"Deepica:I mean a lot, but I appreciate the pause and effort to get it right, versus just blatant lack of attempt to try and get it right. So, I appreciate you trying. Thank you.Stephanie:Good. Yeah, thanks. Stephanie:So, I was doing a bit of research, as I always do on my guests, and I'm fascinated by LIVE TINTED. I mean, you have such a great story, so much stuff [inaudible] want to dive into, but first, I think it'd be fun to kind of talk through how you got here, your background, What did you do before you founded LIVE TINTED?Deepica:Yeah. So, I actually started my career on the corporate side of the beauty industry. In college, my first internship was at L'Oreal in New York, and post-college I had a brief stint at Limited Brands, which is now L Brands at Victoria's Secret, which is no longer there because they went bankrupt. So, I was there for a brief stint, but the whole goal and end game was to one day create my own beauty brand. I was that 16 year old girl who grew up in Sugar Land, Texas who said that... I was going to change the narrative of what I saw when I was going down the beauty aisles.Deepica:When I was a kid, I shopped at Walmart predominantly, honestly, that's where I shopped for beauty because, going to shop for beauty wasn't really a thing in my family's life, so when we were just getting groceries at Walmart, I would divert to the aisles and go look at makeup. And I would find myself not reflected in the ads, and I would also not see any foundation shades that worked for my skin tone. And I literally, remember telling my family at 16 that I was going to change that narrative one day, and everything I've done for my career since that point was to get me to starting LIVE TINTED.Deepica:So, it's kind of crazy being now back in Texas, like I was telling you earlier, that it's just really full circle being here, and finding doodles of me writing out what I thought my brand name was going to be, and talking to family members who are like, "It's just crazy that you're actually doing it." Because this is what I wanted to do. So then, after nine months at Limited Brands, I quit my job to take a risk on a startup called Birchbox, which at the time was the hottest tech company... Not even just beauty, but I think overarching, they created a whole category of subscription model that really created a whole new category.Deepica:And so, that was really cool, incredible experience working for two bad-ass female founders who, in my parents' eyes, were really okay with me working there, and taking a pay cut, and going for my dream, because the two founders went to HBS.Stephanie:Oh my gosh.Deepica:And so, they were like-Stephanie:I also read the quote from your... You were saying, "Oh, my dad all growing up would hand me a stethoscope," and then you would instead grab lipstick or something, and I thought that was really funny.Deepica:[crosstalk]. Yeah. It's kind of an Indian tradition where... There's this ceremony that happens... I think it's after your first 100 days, and we just did it for my nephew, where they put things in front of you [inaudible] like a book versus different things to see what you would gravitate towards. And instead of me gravitating towards anything that was in front of me, I was grabbing my mom's lipstick in her [crosstalk].Stephanie:In the purse digging over there.Deepica:Yeah, yeah, which is so funny, and crazy, and full circle now, but yeah, this was always the dream, and it's wild for me to look back and reflect. But I worked at Birchbox, and in true startup culture, you can create opportunities for yourself at a startup. And so, I made it very clear to the founders that I wanted to one day create my own beauty brand, and they gave me opportunities in the company to do that. Then, I had to do it a lot of the times, in my free time, it wasn't like... I still had to do my day job, but if there was projects that I could work on in my free time, I did it, because I saw it as Birchbox was my business school.Deepica:And they always said it as founders, right? But I truly felt it. I really felt like working there was an incredible network of really smart people, and I got to... Literally, you have an idea, you can test it, and just go for it. And so, I got to work on product development at Birchbox. I got to work on influencer partnerships at Birchbox. And when I did that, was my first time being like, "What is going on in this influencer world? And how much are these girls getting paid? What is happening?" Some random girl at Iowa getting paid this insane amount of money to do a YouTube video, and I was just like, "This is wild."Deepica:So, as I was doing that, was when I realized there was nobody who looked like me on YouTube creating content, and I kind of just saw it as a fun hobby. I was like, "You know what, Deepica? At the end of the day, you're not quitting your job, just do it on your weekends. And at the end of the day, all the people in your life that text you questions about makeup and things like that, you can just say, 'Go to my channel, stop texting me.'" So, really, I didn't think much of it. And so, January of 2015, I picked up my iPhone... Because again, I didn't know what I was doing video content wise, I had no clue how to... Ad revenue wasn't even activated. I didn't know.Deepica:And I picked up my iPhone and held it vertically instead of horizontally. The production, it was like I knew IGTV was happening before IGTV was happening. I did it in a vertical mode, and I used red lipstick under my eyes to mask dark circles... And people who are hearing this are probably literally so confused, but-Stephanie:I read that too, I was like, "Well, it'd be funny if I showed up with red lipstick under my eyes."Deepica:Oh my God, that would have been awesome. Yeah, no, I used red lipstick under my eyes to hide dark circles, and I guess that was crazy to 10 million people, because that video went viral, and yeah, has millions and millions of views.Stephanie:And it worked. For anyone who's like, "What did that look like?" I looked at the pictures and the video, it actually works.Deepica:Yeah. So, here's the deal, I basically... That was my biggest beauty concern my whole life, how to hide my dark circles? And it wasn't talked about, people didn't talk about it because it's such a specific problem to specific communities of people. And so, I just did the video that I had learned when I was on set one day, where a makeup artist was using a color corrector under my eyes, an actual product made for under your eyes, and I was like, "What are you doing putting red lipstick under my eyes." And she was like, "Oh no, it's a color corrector, it cancels out the darkness, so when you put on your foundation, you really can mask your dark circles, because you have extra pigments that require kind of additional correction." And I was like, "Well, what's the difference?"Deepica:My brain is always thinking about hacks and simplifying things, and so that doesn't change with my beauty routine. I want to always simplify things. And so, she basically, said, "Not much." And so, I filmed this video and it went viral, and when the video was at 4 million views, I got a call from the Today Show to come on to do the segment on air, and I quit my job that day. I kind of just had this moment of, this could be a cool 15 minutes of fame, or I could turn it into my dream career. [crosstalk].Stephanie:That's amazing. What did the founders say? Because I'm guessing, you had a pretty close relationship with them. I mean, they were letting you essentially, be an intrapreneur within their organization, and test things, and learn, and try, how did they feel about that? Because I saw that they were some of your first investors along with Bobbi Brown, which I'm like, "What? How did you get in front of her?" So, what was that process like leaving and getting them to invest afterwards?Deepica:Yeah, it was really tough. There's two co-founders, and they just had different mindsets, right? One of them was more like, "You are all on a Birch tree, and you're all acorns that will fall into the world." I remember she said... And she's the one that's currently an investor in my company, "I want to see you grow and thrive." And the other one, it's not to say that she didn't want the same thing, but she was really excited about me growing within the company. And listen, she had every reason to feel that way. She helped me get so many opportunities within the company to be able to create what I have been able to do today, and she gave me those opportunities, but it was more like... I was really close to her too, I worked more with her directly. So, of course, it was like one of those bittersweet things, but they're both incredible and really supportive.Deepica:But it was really scary to... I remember when I got... The day I got the email from the Today Show was when I pulled her into a room that day at 6:00 PM, towards the end of the day, and I just was like, "I feel like I have to go for it." And she gave me a really big hug and said, "She's really happy for me." But you could tell it was like a bittersweet thing, which I appreciated, because at the end of the day, that means she felt that I made an impact at the company.Stephanie:That's great. So, what was the Today Show like? Did you go on there and do a tutorial? Tell me a bit about that.Deepica:Oh my gosh, it was wild. So, my sister came on and was my model on air. So, she flew in from Texas. My dad was backstage sitting next to Kid Rock, which was hilarious. Picture this immigrant Indian dad who's like, "What is even happening? My daughter is on national television. And who is this guy with a beard and long hair, what's going on?" It was the moment where I realized that I was meant to do exactly what I'm doing in that moment. I was not nervous, I felt like that was... I was just meant to be there, it just felt that way. You know that Eminem song... What is it? Lose Yourself? You get one shot, one opportunity. I was listening to that backstage, and I literally felt like I had four minutes on national television to show people that a brown girl can do this.Stephanie:Mm-hmm (affirmative) Oh, that's great.Deepica:Yeah. I felt like I could be the Indian Hoda, and just be the next news anchor on the Today Show. I still feel like... I love doing live television, I think it's like... There is a beauty in the imperfections that come with it. And it was surreal, is what the word is, and incredible. And I remember after it was over... The hustle and bustle of live television is very real. The second the segment is over, they're like, boom, boom, boom, moving onto the next thing. And I was like, "That was so fun, let's do it again." Most people were just like, "All right, lady, we're moving on." But then, there was this senior producer who came up to me and she was like, "You should do it again."Deepica:And I was [inaudible] around, and it's so cool because my dad is in the background recording it, so I have all this on camera. But she just was like, "We can't believe it was your first time doing national television, we'd love to have you back regularly." And that was really cool for me, because everyone told me that when you go on national television, it's a cool moment in your life and you move on, and I feel like I proved the exact opposite, that if you have what it takes, you can make things happen for yourself. So, I became a regular doing beauty segments on the Today Show, and was a full-time influencer, which is a thing.Stephanie:Yeah, I saw that. That was one of the first things when I was looking into your bio a bit, and it's like, "Oh, Deepica is an influencer, and I think she's just signed a deal with WME." I'm like, "Oh." So, tell me, now you've got the status, and you're super popular, how did you think about capitalizing on that, and to get out of just being an influencer, and then being like, "I'm going to create my own stuff?"Deepica:Yeah. Well, here's the deal [inaudible] I never grew up saying I wanted to be an influencer or even be famous, but I did grow up saying I wanted to be a CEO and run my own business. And so, when you fall into something like this, it's very weird. But I think what got me through the years where I was just an influencer and didn't have the business side of it was, the end goal was the same. I wanted to change the face of representation for people who look like me, period. So whether that's in the media, or through my own beauty brand, the net goal was the same, and it still is the same.Deepica:And so, what I realized was, I had this opportunity to create a brand around myself that was really once in a lifetime, honestly. And I was just like, "I want to focus in on this and really learn everything I can about the beauty industry." Which at this point, I knew a decent amount. I worked at Birchbox, I had a lot of beauty brand contacts. And really, what I did was, after I quit my job, I emailed all my contacts and I was pretending to be my own assistant, and I was like, "Hello, I'm the assistant to Deepica Mutyala, beauty influencer with 10 million views, Today Show beauty expert, blah, blah, blah, blah, blah, blah, if you want to work with her, whatever."Deepica:And for every 100 emails I sent, I got one reply, and that one reply led to my first job where they asked me my rate, and I had no idea what to say. And then, when they said, "Okay," I realized, damn it, I could have asked for triple. You just learn as you go, and you're your own assistant, producer, editor, manager, agent, sometimes lawyer, which I don't recommend.Stephanie:Nope.Deepica:I'm like, "Bad idea."Stephanie:Yeah.Deepica:But you just learn as you go. And so, I think for me, what got me through being the girl who was waking up and taking selfies, and posting it for literally a career, I got paid to do that, was that I really saw a narrative in the beauty industry that didn't exist when I was growing up. There was no token brown girl, there was always... And even then, there wasn't really a token black girl growing up, that was still in the... Now, I feel like we're finally... It still has so, so much work to do, but I do think that we now have representation happening more than I ever saw growing up, but there still is this tokenism that happens where... I felt like for three years, as grateful as I am, that I've been able to work with every beauty brand under the sun, like a L'Oreal commercial to a Samsung ad that aired during the Golden Globes, and just any beauty brand I could have dreamt of.Deepica:I also realized there's plenty of people out there that deserve the shot to also do that, and there shouldn't just be one of me. There is not just one white girl on the campaign, why shouldn't there be more brown girls in the campaign, more black girls in the campaign? That experience as an influencer is what led me to launching LIVE TINTED as a community platform prior to launching the actual product itself. I didn't plan for that, again, being a community brand wasn't a thing growing up either, but it was lived in experience that truly inspired the idea that, before this launches with a physical product, let's create this united community where they dictate our future decisions.Deepica:And really, for me, honestly, I was craving a home where people were talking about things in the beauty industry that was not a thing, heavy topics like colorism. But then, other topics like facial hair, and things that you just didn't say. And so, we created this almost like collective home where every day we were just posting about faces that I felt like you didn't traditionally see being shown in campaigns. And it just started to organically grow into this very, very engaged community, which then at a point, I was like, "Let's create products for them, it's time." And that's kind of what led to our first product launch in may of 2019.Stephanie:Yeah. We had a really cool company on... Food52, same thing, they build up a huge community first, and then, afterwards, she was like, "Oh, it was only right to then start creating products to service that community." But my biggest question is always like, how did you build that community? How did you transfer the audience from TV to then go into your community? Or from Instagram, or YouTube, or wherever you were, how did you pull them in and get them engaging in a way where you're like, "They're here for the long haul and now I can move on to phase two of a product?"Deepica:Yeah, no, it's a good question. I think for me, I feel very grateful that those three years as an influencer, I created a community of people who felt very connected to me, because again, there wasn't a lot of brown girls doing this. And so, I felt like they would be ride or die for anything I put out into the world. But that is, to me, a huge responsibility, and it was like, "Okay, so now, if I create this brand, I don't want it to be about me, I want it to be about something so much bigger than myself."Deepica:So, if I had just launched it, which a lot of investors in the beginning were saying to me like, "Why do you have to create this community first and spend money on creating content as a community platform and things? You already have a following, create a product, show proof of concept, and build it out." I just didn't listen, and I felt really strongly that LIVE TINTED was bigger than my own identity, it was about a larger multicultural group of individuals coming together and finding common ground in industry where I felt like people were so divisive.Deepica:And so, I really wanted to kind of bridge that gap and create a really powerful, I think, warm home for people. Which, I think, a lot of brands are saying they're doing now, and it's awesome, right? I'm not hating, I think it's all for the greater good. But people are smart, and they can understand when some people are being performative versus not. And I feel very grateful that since day one, we've had values and core beliefs that we've... Of course, they evolve, but the core belief around diversity and inclusion is the pillar that has stood strong since the beginning.Deepica:And so, for me, on an actual tactical level, the first 20,000 followers, I would say, came directly from my following, from... I remember before we even launched it, I was trying to find photos of deeper skin brown women online, and it was virtually impossible. I was just searching and the team was searching, and I was like, "You know what? Let's use the power of social media." And I just posted on my Instagram, "I'm working on a project on stories, if you see any deeper skin melanated brown women, use #livetinted." I'm not even kidding, within minutes, the #livetinted was flooded with just tags. It was just like this community of women who have been thriving to be seen. They are just craving for this industry, who has neglected them, to pay attention to them.Deepica:So, when you ask, how I did it, sure, my following definitely helped do it, but what really did it was that there was just a natural need. These people didn't have another home, and they were excited to finally have it. And so, I also think that it grew from just being a South Asian Brown collective to being much larger. Because again, I talked about topics that were very specific to me and my life. I didn't force it and try to speak to something that I didn't know personally. And with that, I recognized colorism is not an issue in just the South Asian community. To be honest, I'm learning so much as we build this brand that... I had no idea, this is something that so many different cultural backgrounds face around the world.Deepica:And that actually, excited me, because I realized that there is an opportunity to create a brand with pillars that, like I said, unite people from all different cultural backgrounds rather than divide. And so, it just organically grew from there, just by talking about things that I lived in and experienced in my life.Stephanie:Yeah. That's very cool. So, how many people are in your community now?Deepica:Well, it's a tricky number, because I say 600,000 because I include my community as well. Because quite honestly, my whole brand has shifted to just LIVE TINTED stuff, Which I love. Yeah, we're a little over 600,000.Stephanie:Cool. And how do you think about keeping them engaged on the different channels? What are you doing now that's maybe different than when you started out in what? 2015, 2017?Deepica:I mean, yeah, because my brand started in 2015, and then LIVE TINTED started in 2018. But you have to evolve with the times. Perfect example is, hello, TikTok.Stephanie:Yeah. Actually, my favorite influencer is an Indian girl on there with her dad.Deepica:Oh yeah, she's amazing. I love her.Stephanie:What's her name?Deepica:Sheena? Is it Sheena? It's starts with an S.Stephanie:Yeah. She's so funny. But you never see her dad, it's always just his responses to things that she's doing. I've never seen her dad anyways in any of her videos. But she's my favorite. She's hilarious.Deepica:I'm obsessed with her. And yeah, I feel like there's this understood brown community bond where you're rooting for each other, because it's like, so many of us were told to be doctors and go down this traditional path. Yeah. One of my goals for the brand is to spotlight not your traditional beauty influencers, but people like her who are just creative creators. I think there's this incredible creative community that I've come across just from building LIVE TINTED that deserves so much spotlight. We have big plans to only continue to spotlight them in a bigger way as the brand continues to grow, Which I'm excited about. What was your question, again?Stephanie:[inaudible] Yeah. Okay. So, [inaudible] I like to derail things every once in a while, but back to saying... You said you had to change with the times, from what you used to do to what you do now, and you said, of course, TikTok, what are you doing today to keep your audience engaged? And how do you think about treating the different platforms different, [crosstalk] people right now are connecting with them best?Deepica:Well, I think, first and foremost, I don't try to pretend like I know something that I don't know. And so, luckily, at this stage in the business, bringing in an intern that's in college that can do TikTok for us, because I'm like, "Wait, what is this dance move? What's going on?" So, I think hiring subject matter experts is something that I feel like, finally, oh my gosh, because I've been just doing everything for the longest time that now, it's like, let's hire for people to do what they're good at.Deepica:But of course, you have to have a pulse and know what to even hire for, right? It's like, am I looking for an email expert? You have an X amount of budget, if you're going to focus in on email versus... Social versus paid versus all these other marketing levers, you know what makes sense? For example, for us, influencer is such a critical part of the business, because a lot of them are my personal relationships, but we need to continue to grow that network to the people... Just like the girl you just mentioned, there's a whole community of people that are continuing to create and build every year, and so, for me, it's about staying on the pulse and making sure you feel comfortable evolving with the times.Deepica:Facebook is still a powerful, powerful sales channel, for sure. And so, we do need to be relevant on there. But if you're a small team, and you have to pick and choose your efforts, for us, it's been deprioritized, and eventually, we'll get back there. But I'm way excited about LIVE TINTED impacting the next generation and helping them be a more tinted future, where everyone sees beyond the hues of their skin.Deepica:And so, I get really excited about tapping into a younger audience because they are the future of this entire industry, than going towards maybe an older audience. So, these to me, are just the little things you have to keep your mind on, what is your goals? What is the audience you think that you can really tap into? And what are they doing? And then, you decide your marketing leverage based on that.Stephanie:Yup. So, how are you thinking about tapping into TikTok then? I mean, you're mentioning partnering with an influencer who isn't a beauty influencer, but could still probably drive results. And I know earlier you said influencers, and you kind of cringed too in thinking about that. So, tell me a bit about, how do you partner with them? Does it work? How do you make sure that it works? All the details behind them.Deepica:Yeah. I cringed because I feel like the word influencer has been so like... It's been created into this like comedic relief for people, and I think that's what makes me cringe. But one thing that I feel really, really strongly about, is the value of these creators. I think of them as creatives that are just really changing the landscape of marketing. And I think that it's just the word influencer used to really make me cringe because I felt like it wasn't respected. And as somebody who went through being an influencer, and I still am an influencer, at the end of the day, [inaudible]... By the way, something people forget is influencers have always existed, they were just called celebrities before.Deepica:The definition is evolving and changing, and it's going to continue to evolve and change. If you have a platform and an audience, you are an influencer, you have an influence of some sort. And I think it's actually a really powerful thing, if you think about it, because it makes you realize, anyone can be an influencer, and it makes people empowered to use their voice. But the part that I get really excited about, like I said earlier, was this creative community, and how we can work with them. The same way I told you, these girls were just wanting to be seen. These creatives are just wanting to be seen, and they've never been given the opportunity to be seen. So, how is it that LIVE TINTED as a brand can tap into these people, and really invest time and effort as an internal team to search for these people, and work with them, and not go against the grain, and go against who everyone else is wanting to work with?Deepica:Listen, we're still a small company, so paid partnerships is something that I can't wait to be able to do. It's like, are you kidding? I went through it, I want to be able to do it for other people. So, we're working on trying to grow those relationships now. So, when we have a full budget in place, we support these, I would say, underdogs, versus going towards the people that everyone else was going to, because that's no fun.Stephanie:Yeah. And I mean, that's a big theme that I'm hearing too, is finding more of the micro-influencers who have a very engaged following, but they might only have a few thousand followers, versus a million, but those few thousand are ready to convert and really buy the products, and do the things that you're doing. How do you go about finding those people? I mean, it seems hard to have to go through TikTok and Instagram, and find people that might not show up on your feed right away, if you are kind of searching through all that.Deepica:Well, there's a lot of cool tools now that we've actually just invested in, which... Honestly, for me, my plan was to do it the old school way, of just investing the time, finding people, and I think, that to me, was the way to go, but there's supplemental tools, like there's this new platform... I sure don't know if it's new, it's new for us, called GRIN. And it's a way to manage your influencer partnerships and relationships, so you can actually have data and analytics to back up why you're doing certain decisions. And it's like, traditionally, in PR, you send products out, you hope somebody posts about it, who knows if they do? Tracking that is really... It's just a lot, so you need to have the manpower to be able to do it.Deepica:And now there's these tools in place that make it a little bit more scalable, which is really great. But I don't think anything can beat the just human aspect of finding a gem of a person and saying, "This is who I want to grow with." And I now, luckily, now that there's a team in place, I can spend my time doing those things, because, first of all, I truly believe that is the special sauce that comes from a brand, is those little efforts you put in that take time, that really set you apart from the others out there. I don't want to be the person who partners with the biggest TikToker, and not just because of the financial reason, which I think... I don't want to speak for other people, but I think a lot of times, the theme is to go to micro or nano influencers because of budget reasons. And to me, it's really exciting that they're untapped, and have a voice, that they're... You just want to continue to empower that voice, I guess.Stephanie:Yep. Yeah. I love that. So, how do you think about strategic partnerships, or when it comes to when you're getting investors? I mean, I'm thinking, okay, you have Bobbi Brown who is very big in the makeup space, what did that look like? Did you have that in mind when you partnered with her, like, "Oh, maybe you can kind of showcase my line along with your brand?" How does that work? And how did you think about picking strategic investors instead of just going with the first person who might give you money?Deepica:Yeah. That's actually exactly what happened too. So, I learned so much through my fundraising process, so it was my first time doing it, and what I came out of it realizing was, nothing is more valuable than experience, and that includes a cheque. I think I was taking people's cheque, but really, what I was taking was their experience, that's what I wanted to learn from.Deepica:And so, I had a couple term sheets where it was like one large cheque from one VC... Which, by the way, that whole process is a whole thing in itself. But I feel grateful to say that... I actually don't feel like I had as much trouble being a woman of color getting investors on board as much as I think I've heard a lot of my other girlfriends who are women of color, specifically, black women, which is just all sorts of messed up in its own, that... I feel very, honestly, grateful that I didn't go through that, but I also think it's really messed up that I didn't go through that as much. But that process has taught me so much in what I want to do in my future of... There's so much I want LIVE TINTED to do to help other women who want to create their own brands. But when I went through that process, I was like, "Wow, I really don't want one person this early in my business to dictate my decision-making."Stephanie:Yup.Deepica:You're learning so much in the beginning, and the last thing you want is for someone who knows nothing about your business, who just gave you a cheque, to say, "You need to go into this retailer, or you need to do this partnership, or grow this, or hire this person." So, instead, what I did was tap into a network of people who I worked my off to build my entire career, and tell them, "I'm launching my own brand, and you've been somebody who has been a mentor in my life in some capacity." And really positioned it as an opportunity to be a part of the growth of what I'm building. And I feel very confident about that. I still feel that way. I know and I feel very competent about what I'm building, and what the impact it's going to have on the world.Deepica:And so, I went to all of these mentors or just advisors in my life, and they put in more angel cheques, strategic angel cheques, really, just to get their advice. I'm learning from their mistakes. Andy Dunn from Bonobos, the other day, I sent my annual investor update, and he was like, "Just continue to focus on profitability, don't overspend on marketing, learn from my mistakes." I'm learning from all of their mistakes. Payal Kadakia from ClassPass, she would say, "Focus on your why, don't ever get distracted from the why." And Bobbi Brown, she was the first to tell me, "Go on a motherfucking date." That's what she told me to do. She literally, told me to go on it, and she used that word. So, that's why I said that, I apologize [crosstalk].Stephanie:That's okay.Deepica:But that's Bobbi for you. She is such a dope woman. She is no BS. She told me, she was like, "At the end of the day, you will succeed because that's who you are, but you don't want to look back and wonder, what was it all for if you don't have someone to share it with?" And so, maybe that's a part of the reason I came back to Texas, and I'm kind of taking a step back and zooming in on things. But they all give me different advice for their own nuggets of what they went through. And Hayley Barna from Birchbox, is now a partner at First Round Capital, she put in a personal cheque, and I feel like I could always call her to ask her about fundraising advice, because they've obviously raised so much money.Deepica:It's just truly invaluable to be able to talk to people who've gone through the mistakes and the wringer to say, "I'm thinking about [inaudible]..." I'll give you an example right now. Food52, I love what they're doing. You mentioned them earlier, I love what they're doing. I love the idea of a collective ecommerce shop where you're creating content to commerce. I think it's really smart. And I've gotten distracted in the past of wanting LIVE TINTED to also be that as a collective home for inclusive beauty. I wanted to create the next sephora.com that truly zoomed in and focused in on, you won't be on our site unless you are caring about inclusivity. That doesn't mean you have to be a POC owned brand, we will absolutely prioritize it more than most people do, but I had this vision.Deepica:And at the end of the day, I think the biggest, hardest thing for founders to remember is to stay focused, eye on the prize, and I think... That doesn't mean I don't want to still do it one day, but we have way too much momentum happening as a singular brand that I think I just have to stay focused. And these kinds of founders in my life, if I called them, and I'm like, "But what if we, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah." They will all pull me back and say, "All in good time, young grasshopper." [crosstalk].Stephanie:That's awesome. And I mean, that is the time when a lot of founders do kind of want to start seeing profit, want to go big, want to experiment a bunch of different areas, and I think that's really smart. And I also love Bobbi Brown's advice too. I mean, I love the personal aspect when you find people like that. Deepica:Another thing, on the Bobbi Brown thing, her specifically, we met through the DM.Stephanie:That's great.Deepica:Yeah. You can connect with anyone in the world, you have no clue what the power of social media... There's so much negative that comes with it, but there's so much positive. And I remember on my launch day, I was in New York City doing a ton of press, and I went to Jersey to meet with Bobbi Brown in person, and she was like, "Wait, your launch day is today, and you're here?" And I was like, "Yeah, you're Bobbi Brown." [crosstalk].Stephanie:I'm here.Deepica:Yes, of course, I'm here. Because to me, she was doing inclusive beauty before inclusive beauty was inclusive beauty. And as a Jewish woman who grew up in New York, I just find it to be so impressive that she recognized that... She sees it as like... Obviously, I care about making sure that everyone feels represented, that's how she sees it, and I feel like I wanted to learn from that person. I want to create my own Bobbi Brown cosmetics one day, and I feel like with her guidance, I'm well on my way.Stephanie:Yeah. That's cool. So, I mean, you have a lot of good mentors and investors. I mean, Andy Dunn is another good one. He actually was our first investor in our company too-Deepica:Oh, wow.Stephanie:[inaudible]. So, good people you got there. What is something that they're guiding you on right now for 2021? How are they kind of... I mean, Andy has Walmart, but he got to look at... He has a lot of things that he can see around ecommerce at Walmart. What are people like that saying right now? Like, "Hey, Deepica, you need to start preparing for this. Or we're seeing this shift at our company, so maybe you need to kind of pivot, or adjust, or do something different to be ready for this new world." Anything high level like that?Deepica:I think the biggest theme and general advice, is slow and steady growth for the win. And that's very different from what I was told when I was first fundraising in 2018, it was all about the next billion dollar unicorn company. And I have a couple of people who were unicorn companies, Payal Kadakia as an investor, and it's like, they are all also advising me like, "Just don't get caught up in the noise, don't get caught up in the quick turnaround story." And the more I'm seeing what's happening in this bubble, that's kind of bursting, it's like, "I'm so happy that we didn't take on a ton of funding, we're growing slow." And I'm going through the fundraising process right now for our Series A, and the reality is that we don't need to fundraise right now. It's this back and forth of like, we're doing really well and we can go really slow.Deepica:But at the same time, like you said, Andy is with Walmart, and one thing we're exploring right now is retail partnerships. And so, one thing that I think is very apparent now is, it's a very different ecommerce and D2C climate than it was five years ago, as we know. And I think the idea of being omni-channel, it's not an option. We have to be omni-channel to also beyond just like the business and the metrics, because myself being, again, that 16 year old girl who dreamt of having her own beauty brand, it's about impact too. And I want my physical products to be able to be touched and held by people who are in store. And again, go down those beauty aisles and actually see yourself represented. And I feel like we're the brand that needs to do that in a big way.Stephanie:Yes. Beauty feels hard to me though from ecommerce. I mean, I'm just thinking about... I went to Tarte, which is of course, a beauty website, and I was ordering things on there, and it still feels so hard to figure out what you need to buy based on your skin tone. And it's asking me all these crazy questions, which you're probably like, "Yeah, those are obvious ones." Like, do you have a pink with a yellow undertone there?Deepica:Undertone.Stephanie:I'm like, "I..." And it literally has 50 options, and I'm like, "I don't know, am I pink? Am I yellow? Am I green? I'm not really sure." So, beauty feels hard. I mean, I know obviously, being in retail, being in person is important, but during this time right now, where that's been a little bit harder, how did you think about adapting your ecommerce experience in a way that people could know what they wanted, or what was meant for their skin? It just feels so hard.Deepica:And it is really hard. That's totally true. We're actually going through a site revamp right now, and it's all going to focus on community, which I know is such a buzz word. But the best thing we can do is tap into all these people who, again, have been just dying to be seen and be featured. And they're not like the person with all this following, whatever, this massive following. And to me, what we can do is... The best marketing tool we have is them, and see them, the product, have them create the content, have them be the things we feature on our website, so people like you can go directly to the site and see themselves and say, "Oh, well, I look like her." It just helps.Deepica:I think Rent the Runway is the first example I saw of a company that... I remember shopping it and picking a dress, because I saw girls who had my body type, and I was like, "Oh, well, she..." All the reviews, I think it was [inaudible] that they used on their website that is really great customer review experience. And I remember when we created livetinted.com, I wanted to use [inaudible]. So, we do for our review system, because I wanted it to feel really real, a yelp kind of situation where you're truly feeling like you trust that person telling you which product works for you.Deepica:So, it's tough, but there's tools and ways to make it better. And I think just leaning into people and humans, and having them be a part of the experience, and creating a really strong customer service experience so they want to meet that review, is all important.Stephanie:Yeah, that's great. I also think that technology is evolving to a place now where... You should be able to have your face in front of your camera, and take a picture, and then be like, "Here's exactly what would go best with your skin tone or something."Deepica:It's getting there, and there's apps and stuff too where you can do that, but lighting is such a factor. We're getting there, but with beauty, it is tricky. And I think all the tools I've seen this far, none of them have worked for me. That was one of the business ideas I wanted to do in college, I was like, "It's just too hard to shop for beauty online." We'll get there though.Stephanie:Yep, I think so, too. All right. So, let's shift over to the lightning round. The lightning round is brought to you by Salesforce Commerce Cloud. This is where I'm going to ask you a question, and you have a minute or less to answer. Are you ready?Deepica:Yeah, sure. Okay.Stephanie:All right. What one thing will have the biggest impact on ecommerce in the next year?Deepica:I would say new ways of leaning into people and community. Yeah. I just said that, but we're currently revamping our ecommerce site, and the biggest thing we're focusing it on is people and experience, and tapping into the human aspect of what people are looking for when they're buying something, which is as emotional as a color corrector to solve their dark circle issues. And so, I think if you continue to focus in on people, community, how they can drive purchase decisions, you'll thrive in the ecommerce world, especially in beauty where things are very... You want to see yourself reflected.Stephanie:Yep. I love that. What's the nicest thing anyone's ever done for you?Deepica:Wow. Is this personal or business? I mean-Stephanie:Whatever comes to mind, whatever you want.Deepica:This is the first thing that comes to mind, because we just talked about it. You should always value every person you meet in life, because you never know where it's going to lead, and come back, and connect, and help you in the future because... I didn't work directly with Hayley at Birchbox, but when I quit my job for her to... She introduced me to XFactor Ventures, which is our first VC that came on board, that gave us our first cheque, which then created a ripple effect that made other people think we were legit, that created another ripple effect. And I think that confidence in somebody who only... I worked with her but at a very bird's eye view and stuff, and so it's kind of like... I'm so grateful for that. And not just her, just generally, I think, when I think about the people who have taken the bet on me, I think it really makes me feel like I'm here for a reason, and I have shit to get done.Stephanie:Yep. That's great. What ecommerce tool are you most excited about right now?Deepica:Right now, it's GRIN, that's the one that we're literally doing trainings on right now. We're really trying to optimize. I think the influencer partnership space is something everyone's trying to figure out and find a way to scale, and I'm hoping and hopeful that GRIN can help us do that.Stephanie:Yeah. Wow, that's awesome. We will check that out also. If you were to have a podcast, what would it be about? And who would your first guest be?Deepica:Well, I'm working on getting this started, but it's going to be... It will be called Hue To Know, which was... Instead of [inaudible] To Know, Hue To Know.Stephanie:Yeah. I like that. That's cute.Deepica:And we had a whole video series for LIVE TINTED when we were just a community platform, where we interviewed people, they came on, and they talked about their identity and culture, and it was all these... To me, they were dope creatives, again, people that you should know about that you may not, like a black Muslim rapper, or a gender nonconforming South Asian artist. And these people who were like, "I'm going against the grain and creating a path for myself, and living tinted." That's really, to me, what that means, and what LIVE TINTED stands for. So, I want to bring them on as a guest, and create it into a podcast form. And my first dream guest would be Meghan Markle, because I think she's incredible.Stephanie:That sounds great. Well, if you need help getting off the ground, you know who to call.Deepica:Great. Okay. Cool. Yeah.Stephanie:All right. And then, the last one, what is your favorite business book where you often go back and think about it, or read quotes from it, or whatever it may be?Deepica:Man, I wish I had it so I could show it to you right now. This was a pile recommendation. It's called Financial-something, Financial Terms... Financial... I'm going to have to find it and send it to you.Stephanie:[crosstalk].Deepica:Yeah. But she told me... Before you go into fundraising process, as a person who's never done it before, there's a lot of terms that get thrown around, like convertible notes, and cap tables, and all this stuff. I didn't know what I was doing, so she was like, "It's going to feel like you're reading a dictionary, and it's going to be dense, but you want to be able to walk into those meetings with full confidence, and I highly recommend that you read it." And so, I have to look for the book and find the name. There's a lot of different terms in there, so I'm blanking on the title itself.Stephanie:Yeah. I think there's a good book that it reminds me of called Venture Deals by... I think it's Brad Feld-Deepica:That's what it was.Stephanie:Oh, is that what it is?Deepica:Damn it, it was Venture Deals. You're right. Yes. Yes.Stephanie:Okay. Well, [inaudible] because I'm like, "That's a good one too." Where I remember-Deepica:That was it.Stephanie:... when we were thinking about raising money, I'm like, "All these terms, I don't know what they are. Pre-money, post money, cap table. Oh my God, what are we talking about?" So, that's a good book for anyone raising money right now.Deepica:That was it. Mm-hmm (affirmative).Stephanie:Awesome. Well, thanks so much-Deepica:[crosstalk] But it's a good book, but yeah.Stephanie:Yeah, yeah, yeah. It's a good book. And then, after you read it, you're like, "Okay, I'm done with that for a while." Awesome. Well, thank you so much for joining the show. It was so fun having you on. Where can people find out more about you and your work?Deepica:Well, I'm obviously, going to plug LIVE TINTED first. LIVE TINTED is L-I-V-E T-I-N-T-E-D, livetinted.com. @livetinted all on social. And then, you can also follow me at @deepica, D-E-E-P-I-C-A on all social outlets.Stephanie:Amazing. Thanks so much.Deepica:Thank you for having me.

On today’s parenting episode, I am joined by Kanika Chadda Gupta. Kanika is a wife, mom of three [twins + 1], and CEO of Kronologie Agency, a digital marketing firm specializing in branding and web design. As a former television anchor and executive producer (CNN International, Zee TV), Kanika is a born storyteller and hosts the widely popular "That's Total Mom Sense" podcast where she interviews industry experts on parenting, lifestyle, and wellness.  She invites thought leaders to share their mom sense experiences and dig deep on topics like what to expect when you’re done expecting, rediscovering your identity after kids, teaching children to meditate, rekindling your marriage, and dividing the workload at home. Past guests include Eve Rodsky, Bobbi Brown, Rebecca Minkoff. Kanika earned her bachelor's degree from Boston University in International Relations and Management and her masters from University of Miami in Broadcast Journalism. She serves as the President of Activate 58, a chapter part of the global Business Networking International organization in New York. She is a trained Indian classical dancer and is a member of the Sa Dance Company, led by Payal Kadakia, Founder of ClassPass. She is a member of the Gamma Phi Beta sorority, South Asian Journalists Association, Asian Women in Business, and Hey Mama Head of South Asian moms.  You can follow her on Instagram at @kanikachaddagupta and @thatstotalmomsense and listen to her episodes on Apple Podcasts, Google Podcasts, Spotify, Stitcher, and her website: www.thatstotalmomsense.com www.kanikachaddagupta.com  For more information on Josephine Atluri Meditation and the Responding to Life podcast, please visit www.jatluri.com On the site – sign up for a monthly newsletter that includes a free monthly meditation download, book private meditation sessions, general or fertility specific, and sign up for Josephine’s latest fertility workshops. On Instagram @josephineratluri and @respondingtolifepodcast

The SUCCESS Stories podcast takes you behind the scenes with the most successful authors, speakers, entrepreneurs, and other high achievers. You hear first-hand about their personal journey to the top. In this episode, you will hear from ClassPass founder and dance enthusiast Payal Kadakia, the SUCCESS Magazine cover figure for the November-December 2020 issue, about how her background of brave choices put ClassPass back on track amid the disruption of the COVID-19 pandemic. Learn more about Payal's story at www.success.com. 

Presented by Mastercard   Launching a business is so much more than just having a great idea. Passion is important, of course, but if you want to scale your business for growth—and be profitable!—you need to get the fundamentals in place. Because even if your product is selling well, you’ll soon have another problem: delivering that product to all your new customers and on time. Are your business systems, infrastructure, and team able to accommodate that growth? If you’re not, then orders will start falling through the cracks which very quickly leads to unhappy customers who won’t be back for more. So, how do you scale your passion into a thriving business? To find out, we tapped someone who has done just that with wild success—Payal Kadakia, Founder and Executive Chairman of billion-dollar business, ClassPass. As we find out in this chat, scaling requires planning, funding, systems, staff, processes, technology, and partners. And yes, there will be missteps along the way but as long as you set the foundation to enable and support that growth you’ll be successful.   Guest Payal Kadakia @payal @classpass Produced by Dear Media

The price that bleeds your business could also save it. We're revisiting a classic episode with ClassPass' Payal Kadakia to focus something every entrepreneur struggles with: pricing. When you invent something innovative, you can’t know how to price it on Day One. But you need to get people in the door — a LOT of people — even if you have to price your product fatally low at first. In this episode, ClassPass founder and chair Payal Kadakia shares the winding path to the right price — and how the journey revealed what was most valuable about their service.Read a transcript of this interview at: https://mastersofscale.com/payal-kadakia-how-to-price-your-product-to-scale.Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX.

Payal is the Executive Chairman & Founder of ClassPass and the Artistic Director of The Sa Dance Company. Payal has been a “dancetrepreneur” since the age of 3 when she started training in Indian classical and folk styles of dance. It was her passion for dance, entrepreneurship, and making the world a more active, happy place that led to the founding of Classpass. ClassPass is a membership program for fitness classes across multiple gyms and studios, making working out more engaging, accessible, and affordable. Mollie Glick is a book agent at Creative Artists Agency. Glick works in the New York office and represents many top authors and thought leaders.  

We are thrilled for today’s interview because this amazing woman’s passion project is a huge part of our everyday lives. Please welcome the founder of ClassPass, Payal Kadakia! ClassPass is a fitness membership that lets you take classes at a variety of locations in your area. Spin, barre, pilates, yoga, or gym time—it’s all under one membership! It also allows you to tap into the local communities when traveling.   Payal shares how before founding ClassPass she was unfulfilled in her corporate job, trying to balance work with her love of dance. She illustrates the fear she experienced before leaving her job, along with the passion behind entrepreneurship—like focusing on the problem you’re trying to solve versus your idea. Payal explains the market research and fundraising involved, how ClassPass has grown over the years, and what we have to look forward to in the future. When it comes to her passion for dance, Payal shares how it connects her to her Indian culture and feeds her love of giving to people, which is how she came to found ClassPass.   For a free month of ClassPass, visit classpass.com and use the code ALMOST30!   We also talk about: Being in your masculine vs. feminine Balancing Payal’s corporate job with dance Payal’s relationship with her parents Having an identity crisis & living two lives When she saw a hole in the market to start ClassPass Most difficult part of keeping partners and customers happy The team atmosphere when starting off The hardship of being an entrepreneur Redefining what words mean to you Instagram accounts L&K love   Find more to love at almost30podcast.com!   Resources: Instagram: @payal Learn more: classpass.com (use code ALMOST30)   Upcoming Events: October 29th: Washington D.C. with Heidi Stevens October 30th: Philadelphia with K&L November 26th: Melbourne with Rosie Acosta November 28th: Sydney with Jessica Sepel December 7th: Los Angeles with K&L December 12th: Miami with K&L   Sponsors: Skinny Dipped | Use code ALMOST30 for 20% off at skinnydipped.com Four Sigmatic | Use code ALMOST30 for 15% off your order at foursigmatic.com/almost30 Away | Use code ALMOST30 for $20 off a suitcase at awaytravel.com/almost30 Buffy | Go to www.buffy.co use code ALMOST30 for $20 off Ancient Nutrition | Visit ancientnutrition.com and use code ALMOST20 for 20% off   Almost 30 is edited by Crate Media

Payal Kadakia had a great job and an exceptional job offer when she was formulating the idea of ClassPass, the company she founded and of which she is executive chair. But, it was keen words of advice from her mentor, that galvanized her to say no to the security of employment and instead move full-speed ahead on her business concept. Hear that sage guidance, what Kadakia's first steps were to bring ClassPass to life and a few of Kadakia's hard-earned lessons about what best sets up entrepreneurs to thrive. Plus, a look at future plans for the company.

"Be true to yourself and surround yourself with positive, supportive people." -Payal Kadakia   In this episode, I talk about: Why we are sometimes afraid of ourselves Why we try to control other things How to feel in control of your life Are you committed to being the person you are meant to be?   Continue the conversation on Instagram @momisincontrol Apply for Mastery: www.momisincontrol.com

Today’s guest is Payal Kadakia, founder and executive chairman of ClassPass. Payal started ClassPass in 2011 a business that was born out of her love for dance, which she has been doing since the age of 3. Prior to founding ClassPass, Payal worked as a consultant at Bain & Company and in Warner Music Group’s Digital Strategy and Business Development Group. However in 2010 Payal realised that her two lives (working at Warner and running her dance class side hustle) weren’t gelling and she wasn’t being authentic to either. It was the push she needed to dedicate herself to ClassPass full time. Fast forward to today and ClassPass is a monthly fitness membership program worth over $500m. It lets you take classes at different studios and gyms in your local area. It's one membership and with that you get credits that you can use to go to a spin class, a yoga class or a dance class for example, anytime and anywhere. We chat with Payal about: How learning to dance at a young age gave her a way of life and a way to think about the challenges that lay ahead. Why there were crickets when they initially launched ClassPass. How she brought her team in and the importance of passionate generalists (in the beginning). How to hand over the CEO reins and move into a new role in the company. If she could run any business, what it would be. Links: https://classpass.com/ Resources: Venture Deals Zoc Doc Favourite book: The Alchemist For more go to secretleaders.com

If you want to feel motivated and encouraged to be a little more self-disciplined, you will love this weeks episode with Payal Kadakia.She is the founder and chairman of ClassPass as well as the artistic director for the Sadance company.In this conversation, she shares how she achieved her entrepreneurial success at such a young age with her incredible work ethic and unparalleled self-discipline.

If you want to feel motivated and encouraged to be a little more self-disciplined, you will love this weeks episode with Payal Kadakia.She is the founder and chairman of ClassPass as well as the artistic director for the Sadance company.In this conversation, she shares how she achieved her entrepreneurial success at such a young age with her incredible work ethic and unparalleled self-discipline.

If you want to feel motivated and encouraged to be a little more self-disciplined, you will love this weeks episode with Payal Kadakia.She is the founder and chairman of ClassPass as well as the artistic director for the Sadance company.In this conversation, she shares how she achieved her entrepreneurial success at such a young age with her incredible work ethic and unparalleled self-discipline.

With a love for dance that began at just three years old, Payal Kadakia founded the Sa Dance Company in 2009 to raise awareness of Indian Dance. Four years later, Payal’s passion led her to create ClassPass, the subscription service that gives people access to not just one gym, but all of the best fitness classes in the area. In just five years, Payal has created a global business valued at over $470million, leading to a listing in Fortune’s 40 under 40 list. Here Payal tells us how she got to where she is now, from her dancing roots to her greatest business challenge. See acast.com/privacy for privacy and opt-out information.

Payal Kadakia struggled to find a dance class to take in New York City, leading her to leave her life in corporate America to found ClassPass, an app, and website that compiles fitness classes and makes finding and booking one easier than ever. On this episode, Payal discusses her two failed attempts to create this platform that now exists in over 80 cities worldwide, finding third times the charm to ring true in her life. She shares the doubts she faced while on her journey to entrepreneurship and how staying focused on the mission versus the product has transformed the way she thinks about business. Congratulations to our No Limits Entrepreneur of the Week: The Event Company Find out more: www.TheEventCompanySD.com Want to be a featured NLEOTW? Know someone who should? Send your nominations to NoLimitswithRJPodcast@gmail.com Don't forget to subscribe and leave us a review! It's easy, just click here: http://bit.ly/2ks4f90 ABOUT REBECCA JARVIS: Rebecca Jarvis is an Emmy Award-winning journalist and the Chief Biz, Tech and Econ correspondent for ABC News. Follow Rebecca Jarvis: www.Instagram.com/RebeccaJarvis www.Twitter.com/RebeccaJarvis www.Facebook.com/RebeccaJarvis https://www.linkedin.com/in/rebecca-jarvis-217ba052/ Snapchat: RebeccaJarvis

While we are on our winter break, enjoy this rerun of one of our favorite episodes! When Payal Kadakia went online one day in 2011 to book a ballet workout class, she was “miserably frustrated” with how difficult it was to find and attend the right type of class. After realizing her friends had similar frustrations, she created ClassPass — a monthly membership fitness-class booking company — as a way for people to reconnect with their passions and fitness. Listen in to learn more about how Payal's passion for dancing led her to create a nearly $400 million company and being named on Forbes 40 under 40 List. Payal and Monica also discuss the importance of product market fit, how a CEO's role (and the roles of those on your team) evolve as the company grows, how to create the right type of culture and why it's so crucial so solidify your company's vision and mission. “The only thing that mattered was getting people to class.” - Payal Kadakia Learn more about this episode of The Mentor Files with Monica Royer at www.MonicaandAndy.blog/05

Movement is the art of change. You pass through one physical location to the next, with decisions at every step. And whether that’s in dance or starting a company, movement is what inspires us. Payal Kadakia's career has taken a number of tough decisions -- some that could have derailed her entire career. We caught up with Payal for a live recording at INBOUND 2018. She tells us how she knew when to start ClassPass, and more recently, when to step down as CEO.

As a lifelong, accomplished dancer, Payal Kadakia never thought she would become an entrepreneur. But it was that very love of dance that compelled her to help others pursue or rekindle their own passions. Driven by a strong desire to create something with potential to change people's lives, Kadakia created ClassPass, a platform that helps fitness and dance enthusiasts find and book classes in 8,500 studios in 50 cities around the world. Kadakia has appeared on prominent lists such as Fortune’s Most Promising Women Entrepreneurs and Marie Claire’s Most Influential Women in America, and ClassPass has been ranked among the fastest-growing technology companies in North America. It may sound like Kadakia effortlessly glided from performing arts to business, but her seven-year journey was full of setbacks. She overcame several problems and had to pivot twice to stay afloat and then thrive. In this interview, Kadakia explains how she turned her personal passion into a successful business, including the importance of partnerships and how being “mission-obsessed” instead of “product-obsessed” fueled her growth. She also discusses the power of purpose in entrepreneurship and the principles of real perseverance. Key Takeaways How passion and success are closely related and how entrepreneurs can connect the two Why having heart and soul in business is crucial for problem-solving The partnership model that made ClassPass so successful Why the size of your company doesn’t matter if you follow your mission

ClassPass is a monthly fitness subscription service in over 50 cities worldwide. But this is no overnight success story. Founder and Executive Chairman Payal Kadakia talks to us about the versions of the brand that failed, and how it evolved into what we know today. In case that wasn't enough, she's also the Founder and Artistic Director of Sa Dance Company. Because hustle.

Payal Kadakia created a business that is transforming the way people work out. But that’s not what she first set out to do — she got there by following the data. When Payal created Classtivity in 2011, she wanted to provide a way for adults to rekindle their love for old hobbies and easily find and book classes online. After analyzing customer feedback and platform usage, Kadakia pivoted the company to launch a new platform called ClassPass. Today, ClassPass has facilitated over 40 million reservations across 8,500 studios in 39 cities worldwide. Payal now serves as Executive Chairwoman for the company. This episode was produced and edited by Lauren Feiner and Esmeralda Martinez. Our music is "Is That You Or Are You You" by Chris Zabriskie. This podcast is sponsored by Indicative, the leading behavioral analytics platform. Go to www.indicative.com to learn more. Be the first to know when a new episode is released and stay up to date on the latest data news by signing up for our newsletter: goo.gl/forms/FDhgnhRCfkydkjGr2 Read more about the podcast and Payal Kadakia at decidingbydata.com. Follow us on Twitter @decidingbydata

The price that bleeds your business could also save it. When you invent something innovative, you can’t know how to price it on day one. First, get people in the door — get a LOT of people in the door — even if you have to price your product fatally low at first. In this episode, ClassPass Founder and Chair Payal Kadakia shares their winding path to pricing and how it revealed what was invaluable about their service.

When Payal Kadakia went online one day in 2011 to book a ballet workout class, she was “miserably frustrated” with how difficult it was to find and attend the right type of class. After realizing her friends had similar frustrations, she created ClassPass — a monthly membership fitness-class booking company — as a way for people to reconnect with their passions and fitness. Listen in to learn more about how Payal's passion for dancing led her to create a nearly $400 million company and being named on Forbes 40 under 40 List. Payal and Monica also discuss the importance of product market fit, how a CEO's role (and the roles of those on your team) evolve as the company grows, how to create the right type of culture and why it's so crucial so solidify your company's vision and mission. “The only thing that mattered was getting people to class.” - Payal Kadakia Learn more about this episode of The Mentor Files with Monica Royer at www.MonicaandAndy.blog/05

In this special episode, we broadcast an interview that took place in October at the 2016 Forbes 30 Under 30 summit. Randall Lane, editor of Forbes magazine, moderates a panel consisting of Richard Branson, billionaire and founder of Virgin Group joined by Tyler Haney, founder of Outdoor Voices; Payal Kadakia, founder and executive chair of ClassPass; and James Proud, CEO of Hello, who announced in June that Hello was shutting down.Tune in to hear them answer questions from the audience about starting and running their businesses.

Payal Kadakia is the founder of ClassPass, a fitness class booking company that can be found in 39 cities around the world. ClassPass has generated more than 30 million class reservations since 2013 and its new valuation is about $470 million. Kadakia recently stepped down from her role as CEO, a decision she explained in this episode of “Success! How I Did It” with Business Insider Editor-in-Chief Alyson Shontell.

Payal Kadakia is an artist in the C-suite and on the dance floor. As the Co-Founder and CEO of ClassPass, the membership program for fitness classes across gyms and studios, Payal has raised $84 million in venture capital and expanded the app services to 34 cities in four countries. She's also a professional dancer and the founder of the classical Indian and folk dance group, Sa, which has performed in such renowned spaces as Lincoln Center, Alvin Ailey, and more. On this week's episode Sophia and Payal discuss how creativity and business and inform one another, how to fail fast, and getting stuck in the 'I love my work' game.

Payal Kadakia is an artist in the C-suite and on the dance floor. As the Co-Founder and CEO of ClassPass, the membership program for fitness classes across gyms and studios, Payal has raised $84 million in venture capital and expanded the app services to 34 cities in four countries. She's also a professional dancer and the founder of the classical Indian and folk dance group, Sa, which has performed in such renowned spaces as Lincoln Center, Alvin Ailey, and more. On this week's episode Sophia and Payal discuss how creativity and business and inform one another, how to fail fast, and getting stuck in the 'I love my work' game.

Payal Kadakia is the CEO and Co-Founder of ClassPass, a monthly membership program that provides people of all fitness levels unlimited access to the best boutique fitness classes and gyms across the US and internationally. Since its launch in 2013, ClassPass has facilitated over 15 million reservations across 8,000 studios in 59 cities globally. Payal is also the Founder and Artistic Director of The Sa Dance Company, founded in 2009 with the mission to increase awareness of Indian Dance in the mainstream and serve as a platform for expressing the Indian-American identity through movement. Payal previously worked as a consultant at Bain & Company and holds a degree in Operations Research from MIT. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/theindustryshow/support

Jay Buim sits down with ClassPass Co-Founder and CEO, Payal Kadakia to discuss cultural identity, parents' expectations, and how a driving passion for dance led her to create one of the most beloved recent innovations in fitness, ClassPass, valued at over $200M. Check out ClassPass at www.classpass.com Want more Jay? Find him on IG @beardwizard or online at www.beardwizard.com