Podcast appearances and mentions of Adam Mosseri

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Adam Mosseri

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Best podcasts about Adam Mosseri

Latest podcast episodes about Adam Mosseri

The Instagram Stories
7-18-25 - Threads Gets a New Head and Instagram Gets Carousel Analytics

The Instagram Stories

Play Episode Listen Later Jul 19, 2025 17:31


Threads news dominates the show today, as Adam Mosseri is no longer the Head of Threads, and you can now DM photos (on the mobile app only!). Additionally Lindsey Gamble stops by to share his insights on Instagram's new Carousel Analytics, and Ashley Coffey and I talk about this week's AI news. Links:Threads: Exclusive: Meta names Connor Hayes head of Threads (Axios)Threads: You can now DM Photos on Threads (Threads)Instagram: Lindsey Gamble on Instagram's New Carousel Analytics (Beehiiv) AI News You Need to Know About (Podcast)Sign Up for The Weekly Email Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Happy Hour Podcast with Dee and Shannon
EP 231 Algorithm-Proof Your Retreat Brand: Social Media That Sticks with Robin Nathaniel

Happy Hour Podcast with Dee and Shannon

Play Episode Listen Later Jul 17, 2025 27:44


In this episode of The Retreat Leaders Podcast, Shannon Jamail is joined by social media strategist and author Robin Nathaniel (@robbinmarx) to dig into what it really takes to build a retreat brand that thrives online—without having to chase every trend. Robin brings two decades of experience in social media and shares how to focus on authentic, audience-focused content that stands out in an AI-driven world. From aligning your content with your brand's voice to Robin's powerful SYNC framework (Simple, Yield, Natural, Change), this episode is packed with gems for retreat leaders who want to grow their impact without burning out online. They also discuss: The myth of “going viral” and why it's overrated How to identify your content bandwidth and platform sweet spot Why “100% human-made” content is gaining new value The power of speaking directly to your audience like a best friend A sneak peek into Robin's Social Media Sync Bundle, made just for you! Grab your free Social Media Sync Bundle from Robin: landthetalk.com Connect with Robin: Website: https://robinnathaniel.com/   The Retreat Leaders Podcast Resources and Links: Learn to Host Retreats Join our private Facebook Group Top 5 Marketing Tools Free Guide Free Top 11 Tips for Building an Email List  Get your legal docs for retreats   Thanks for tuning into the Retreat Leaders Podcast. Remember to subscribe for more insightful episodes, and visit our website for additional resources. Let's create a vibrant retreat community together!   Subscribe:  Apple Podcast | Google Podcast | Spotify   -------- Full Transcript Automatically Transcribed With Podsqueeze Speaker 1 00:00:00  Welcome to the Retreat Leaders podcast, your sanctuary with retreat experts. Where we spill the tea on retreat success. Here we dive into crafting transformational guest experiences. Talk about how to avoid pitfalls and unlock marketing secrets. Whether you're a seasoned guru or a budding enthusiast, we've got the inside scoop for you. Join us as we learn how to flourish in this magical world of retreats. Hey guys, welcome to or welcome back to The Retreat Leader's podcast. I'm excited because I have another amazing guest today in. My guest is going to be talking about something that I think 99.999% of the people who are in our space think it's one of the most important aspects of marketing and growing your retreat business. And I would agree with you, although I also think email is important, but we are going to talk about social media. And so welcome, Robin Nathaniel to the show. Speaker 2 00:00:54  Thank you so much for having me, Shannon. I'm pumped to talk to your audience about social media, and I'm confident that they'll walk away with some value today. Speaker 1 00:01:03  That's fantastic. Robin, why don't you just first start off by telling us a little bit about who you are and what brought you to this space that you're in now. Speaker 2 00:01:10  Yep. So I started my career off in music. I was a performer as well as an event organiser and a producer. And then in 2010, I had my first child, my, my, my son. And when he was born, I was like, I need to get a job. So I switched gears and joined the non-profit field, and I moved up in non-profit leadership. And then the pandemic hit. When the pandemic hit, me and my family left our busy life in New York City to move down to the green pastures of the Atlanta area. And I reset and, shifted from my career in nonprofit leadership to finally take a hold of my marketing, career, which I have a degree in which I had been doing social media since the days of Myspace and Friendster and just led me down this path of social media leadership. Speaker 2 00:01:59  Now I lead a small team for local government with social media, and I also have an independent boutique agency where we support mission driven organizations and nonprofit with social media solutions. Speaker 1 00:02:09  Oh my goodness. I love so much about this, and I love that you've been in the industry for as long as you have, because and I think it even said it on your website somewhere when I was doing some research, like it's, it's not heard of for someone to be in the social media space for over 20 years. So how have you hung on this long? I have to know. Speaker 2 00:02:30  First of all, it's just like interest, right? So me getting into social media early, I got to see the beginning with sites like Friendster and Myspace, even six degrees before that. Right? And what I found was the power of being able to communicate with people in another place with a push of a button just blew me away, and I knew that there was going to be something there, so I just had a general interest for it. Speaker 2 00:02:55  I think when I started getting into it on an academic level because I was an adult learner for college and I had to like write papers around social, do research. It just opened my mind on a whole, on a whole nother level. And I believe that's what separates me from other people in the industry. And if people read my book, they'll see some of my philosophies kind of butt heads with what the quote unquote gurus are saying in the space. I have some conflicting messages and we'll talk more about it, but generally it's just the love for being able to impact people all over the world. Speaker 1 00:03:29  Okay, well, I'm glad that you are here, and I'm glad that you're in this space and that you've been in this space for this long. I have been a user since the Myspace days. I did start in marketing when Facebook first became kind of like to me, it seemed like the very first real engine of social media marketing. This is well over ten years ago. And so I've been marketing in the the social media space since then. Speaker 1 00:03:55  However, it has been hard as hell for me to keep up. I'll just be honest with you. The algorithms change. The expectations change. The rules change what works. Change is a new platforms on the horizon, you know. Do you know what I'm saying? Like, there's so many moving parts now. Compared to when I used to just spend 100 bucks on Facebook and get a really good return. And so keeping up has got to be something I don't know. That's its own beast. Speaker 2 00:04:20  It really is. And I and one thing that I mentioned early on in my book is that I work in this space, right? Like literally I wake up in the morning at 5 a.m. and I'm all, I'm all social media until I lay down right and I can't keep up. So don't feel bad. Just know that it moves so fast. And especially with the, the rise of AI, it's just increasing the pace of the, the growth and and and this the platform changes. So that's why in my teaching and in my philosophy, I focus on a concept that I call algorithm proof content instead of people becoming, you know, essentially slaves to what the platforms are doing or liking. Speaker 2 00:05:01  Just focusing on human connection through their content and creating strong, intentional relationships with their audience. Speaker 1 00:05:09  Okay, now you're speaking my language. So let's let's dig into it. Let's talk about some strategies. Did you want to start there with this algorithm proof concept or or talk to me. What do you want to start with. Speaker 2 00:05:19  Yeah we can start with algorithm proof content. So one thing that I found in all of my years in social is that folks are glued to what the next big thing is. For example, years ago when Snapchat first came out, people were hyped about Snapchat and then Instagram totally stole their model, which they often do, right? And then they created stories and then everyone shifted the stories. So what I felt like is that essentially we're on this seesaw. Whichever way it's going, we're going to slide to that end. And when the weight shifts, we slide with it. And what happens is you get seasick. You're like you. You know, like we're overwhelmed. We're confused. Speaker 2 00:06:02  We don't know which way to go. And we're just back and forth on this social media seesaw, if you will. And what I found is that staying in the center and identifying the fact that the one unique proposition value proposition that you will have in whatever business you do, whether it's organizing retreats or whether you sell donuts, is you is the person behind the brand, the the the person who fuels the wheels. And if we can lean into that and really find a way to communicate directly with our ideal target audience, that we create algorithm proof content, regardless of the platform, regardless of the medium. You can write it, you can videotape it, you can take a picture of it. It's still going to be authentically you. Speaker 1 00:06:48  So you are speaking my language on so many fronts. The first one really being just being you. Like, don't try to be someone else. Don't try to copy this thing that looks really good or is doing really well. Don't try to follow just all the trends in the whatever. Speaker 1 00:07:03  Like you can use some of this information, but it has to be authentically you. It has to have your voice, your spin, your whatever. So I love that. And then in conjunction with that, making sure that it is speaking to your ideal audience, you know, like I can't tell you how many times someone's like, oh, I did this post and it's really, really good. And I look at it, I'm like, it has nothing to do with your business at all. Like, you're doing it on socks and you're over here trying to sell, you know, mental health strategies or whatever. And so it has to be directed directly to your target audience. It has to be authentic to you. And I love that. That is like the whole concept behind algorithm proof, because you're right. If you're speaking to your people, like literally someone who's looking, looking, listening, watching, whatever, if they're feeling like, man, she or he is speaking directly to me, it doesn't matter what the algorithm is doing, right? Speaker 2 00:07:54  It really doesn't. Speaker 2 00:07:55  And I and I and I have a quick story to share with you. So I got on TikTok in 2020 and I had some success, and it kind of led to my independent boutique agency. I had a couple of videos go viral. Both videos had over 2 million views. But like you said, the videos weren't necessarily aligned with my mission. My, the the videos weren't necessarily speaking directly to my ideal target audience member. And essentially the, the the videos were just vanity metrics, right? They got me a lot of followers. They got me a bunch of views. Flip the other, flip that coin. And on the other side of that coin, I did a video on Facebook a few years later, I want to say it had 500 views, Shannon 500 views, and it was basically me sharing one of my signature frameworks. I got a call or I got a message I should say that led to a call that led to a long term client that that generated tons of revenue for my business. Speaker 2 00:08:56  So the point is. Vanity metrics and chasing views, likes and the surface level performance metrics is not where we are in this era as I can. Continues to evolve. Human connection is going to be valued more than anything else. There's going to be a time where the way you go to a fair or a, you know, a craft fair and you go around the tables and it's like, you, you sold that together. Yeah. It was human made, I made it. It's made by me, the creator. The content will be the same way. Shannon. Mark my words. People will stamp 100% human made and it's going to have a premium value. So that's why I'm leaning into people or or encouraging people to lean into the human aspect of content creation and social media in general. Speaker 1 00:09:44  Oh my gosh, I, I had to mute myself, but I could almost fall off my chair when you're like, it's going to be stamped human made because you are so right. You're so right. Speaker 1 00:09:55  That is where we're headed right now. And it's getting easier and easier to spot AI. And we'll just call it sometimes IBS all over the place. And people are going to be like, they're done. They're over that. Scroll on, keep going. Tune it out. They're going to be looking specifically for human made content. Human made everything. And so I love that so much. Talk to me about what other strategies retreat leaders should be considering. maybe these are strategies that you've shared in your book that they should be considering when they're trying to grow their audience and grow their business. Speaker 2 00:10:27  I think for retreat leaders, and again, I'm grateful to be on your platform, Shannon, because, this is an audience that I don't get to speak too often, but I've had some, life changing experiences at retreats. So for that reason, I'm really grateful for this opportunity. It really depends on what part of their journey they're on. So let's speak to the retreat leader who is not on social, is fearing social, has some trepidation around even starting like the journey. Speaker 2 00:10:54  What I would encourage them to do is to first start with identifying their bandwidth. That's the first step. I think oftentimes when people say, you got to get on social media, we open an account on every single platform. We, we, we fire up Canva, we create images for everyone and we just let it rip. Right? While that is social media, that's not strategy, and I don't think it's the best use of your resources. Right. So I would first identify your your your bandwidth. Is it going to be you. Is it going to be somebody on your team? How much of our time for our marketing contributions can we commit to this? And as we go into 2026, I will also as a ninja trick just right now, as you're if you're working on preparing budgets for next year, you should really prioritize align for social media. So whether you bring in a team to help you, a consultant and strategists like myself, or if you empower somebody on your team. So that's the first step, is just figure out who's going to do it and how much time can they spend to it? Spend, spend on it. Speaker 2 00:11:54  Next you want to clearly identify your ideal audience member. So we talked about it earlier. customer avatars. There's so many terms around ideal viewer, just the person that you want to speak to in your content. And I know what people are going to think. Well, Robin, if I speak to one person, how will I? I'm going to miss out on so many other people. It's a common concern that people, people have. One thing that I've seen is that when people speak to one ideal audience member in their content, especially smaller organizations who have like one, set of people that they're speaking to, the other people will get attracted. So even if you're speaking to Jane, 29, who lives in Ohio, Jimmy, 35, is her husband, and he'll hear you and listen to you, too. So that's the next thing. Identify your ideal, target audience member. So stop me at any point. Shannon, I'm going to kind of push through this. Speaker 1 00:12:45  So you're speaking my language. Speaker 2 00:12:48  So third step after you know your bandwidth, you know your ideal audience member. The third step. Now, what you want to really lean into is where your people are. Let's go and let's do some market research. Where are our folks hanging out? If you have an existing audience. Do a survey, send out an email, blast. Send out mailers. Whatever you do to communicate with your audience. Get on the phone. Even if it's 10 to 15 people, to do a small little experiment to find out where people are. Now here's where people sometimes get confused. Let's say all of your people are on Facebook, but now you have a intern who only knows how to use TikTok. So now you need to decide, do you want to teach this person how to operate on Facebook? Or do you want to start off on TikTok? Because having a person on your team who is equipped to actually do it is an important part of it. I lean towards going where the audiences, and if you want to do a balance of starting with two platforms, if you have someone who's skilled on another platform besides your audience's preference, then that's something you can consider as well. Speaker 2 00:13:55  So now you know where you're going to be. You know who's going to do it and you know who you're speaking to. The next step is really figuring out the medium that the the person or that, that team member is comfortable with. Is it writing? Maybe if it's writing, you should focus on LinkedIn content. Maybe you should focus on Twitter. or X threads, maybe blue sky. If it's video, maybe you have a founder that's extremely comfortable on camera, like Shannon here. Maybe you shoot a long form podcast episode and then cut up the clips and create video content. Maybe you have a skillful photographer on your team, or a graphic designer that you can maybe use that content on a platform like Instagram or even X, Twitter or LinkedIn. So identify where your strengths are and then decide on the medium. And another ninja trick. Do not sign up or do not get active on every single platform, just pick one. Just start with one. Because what happens is people get burnt out there. Speaker 2 00:14:58  They're trying to use social media management tools. If you want to reserve your handles on all of the platforms, that's okay. Put a profile picture, put a bio and put your flag in the ground. But pour your energy into the platform where your team member who's or leading this charge is comfortable and you have skills in that medium. And then the last step. Let it rip. Double down and triple down when things work well. If you have a photo post that goes off. Lean into that. If you have a video post that does well. Lean into that, but continue to experiment and just continue to contribute the energy, time, and space into this opportunity. Speaker 1 00:15:40  Hey, retreat leaders, pause that retreat planning for just a second because I've got something you do not want to miss. I'm headed to London this October to host a live event that's all about teaching you how to host a retreat that's not just transformational, but actually profitable. Imagine sipping tea or champagne with other like minded leaders while mapping out your next sold out retreat. Speaker 1 00:16:02  It's happening at the gorgeous Waldorf Hilton in London. I'm spilling all the secrets from pricing to planning, marketing to mindset, and you'll walk away with a strategy you can actually use. No fluff, no BS, just results. So head to Retreat mastermind and come join me across the pond. Okay, I love unpacking all of this. This is such good stuff. A couple of things that I heard, especially when you talk about like your bandwidth, like how much you know, time and energy are you able to dedicate to this? Because there's so like you said, there's so many people out there like you have to post ten times a day, you have to post 20 stories. You know, there's just all of this stuff and you could should yourself to death in this, this realm, right. In the social media realm, you could shoot yourself to death, but it really comes down to what's the bandwidth that you are going to deliver high quality, targeted, unique, authentic information. And if that's once a week and it's good shit, okay, go after it. Speaker 1 00:17:04  You know, like just really understanding what your bandwidth is. On the flip side, I do love the fact of having some sort of consistency, and only because the social media platforms love some sort of consistency. They do like consistency. The algorithms may change, but they really no matter what. I think all of the algorithms are always going to like some sort of consistency. So consider that when you're when you're thinking about your bandwidth. And I do think, Robyn, people just need to hire it out if they don't have it, if you don't have the bandwidth, you've got to hire it out. If you if you think you can not have social media and grow your business in today's world, man, I don't want to tell you you can't. But holy shitballs, you're making it so much harder for yourself unless you already have some sort of giant following from way back when. Social media has got to be part of your your your your marketing. It just does. So whether it's you or hiring it out or whatever. Speaker 1 00:17:58  I also love what you said about whoever's doing it. Where are where is their strength, right? Is it written or is it a video? Is it pictures? Is it graphics then? I love that so much. You don't have to do all the things right. It could just be where's the strength? The only key thing that I would say that I really focus on is if you're going to pick a platform, pick the one where your audience is. You know what I mean? Like, most of my audience is in Facebook. They just are like for my retreats, not necessarily for the Retreat Leaders podcast. Believe it or not, a lot of them are on Instagram, TikTok and Facebook. But if I had to pick out of all of them, I would probably be more Instagram. But my retreat guests who attend my retreats, they're on Facebook, right? And so where are your people? And man, all you have to do is a quick chat GPT or Google search and say, here's my target audience and describe that one person to the T. Speaker 1 00:18:54  You know, what's their age, what's their gender, what's their religion, if any? What's I mean, I mean, describe them down to a T and then ask, where do they hang out the most in social media? Where does this demographic hang out the most? And that's what you go after. And I mean, like you said, double down, triple down, quadruple down, like nail it on that one platform. What's your thoughts? Speaker 2 00:19:16  I love all of that. And I and I agree with you totally. I do want to just, piggyback off of, the idea of, you know, picking the platform and using. I, I get a bad rap because some of my, my philosophies appear to be anti AI, and I'm not. I use AI every day, and in my book I'm constantly going through it like I'm not an AI hater. Please. Like, like, don't get me wrong, I'm not trying to hate on AI because I'm not. So I think that if you don't have any access to audience right now, that that is a great suggestion for people to just put it in the chat. Speaker 2 00:19:56  GPT and, try to get some results there. Speaker 1 00:19:59  Yeah, I'm, I'm super pro I, but I'm pro I with your voice. And all I mean by that is I feed the information into AI and then ask for ideas or spin offs or adjustments or give me something that I haven't looked at or whatever. So like, like I mentioned like give AI all the information and then ask AI based on this, where are my people hanging out at? If you don't already have an audience and you don't already know where they are? Yes, I totally agree with you. But I also use AI every day. It is getting you know, I know we're going off subject, but AI is one of those things where it's like either you're going to use it or you're going to be behind. At some point. It just is going to happen. And I don't think AI is going to replace people, but it's going to replace people who are not using AI, if you know what I'm saying. Like, it's there's a difference, like AI is going to be your tool and it will replace people who don't use AI, is what I mean. Speaker 1 00:20:51  So? So anyway, so yeah, I'm a big believer in all of that. Talk to me more about your book. Tell me what people can hear about or find in your book. Like why does someone need your book? Because it sounds like they do. Speaker 2 00:21:01  Yes. So I gave a Ted talk back in 2024, and when I got off of the stage, I knew that I wanted to write a book. I just didn't know what the book would be. And then some things happened. I had some, personal issues come up, and it kind of went on the back burner, Shannon and I, and I was like, I guess I'll just do it when I do it. I went on a podcast, talk to a gentleman that really just spoke to my soul, like he was asking me questions about my mom, my brother, just all of these deep questions. And I'm ready to, like, talk social media, right. And like, literally was bringing a tear to my eye in this interview. Speaker 2 00:21:37  And when I left the interview, I said, I have to finish the book, I have to I took all of my ideas, doubled down, talk to my wife, got her blessing, wrote in the morning, wrote in the evening, narrated and recorded in the car. Sent it to an editor and it used the framework from my talk, which I think is poetic because the talk is really about in person interactions, where this is the version for digital interactions, and really it's built on my sync framework. And what sync is, is basically a framework that we can use to build intentional human connections online. So S is for simple. Oftentimes online people want to be the smartest person in the chat room, right? Like, oh, the dexterity of the physicality of like dude. Like just just tell me it's rough around the edges. Right? and simple is really that, that that concept of boiling something down to make it super easy for people to receive and consume. Y is for yield to your intentions. Speaker 2 00:22:44  It's all about being intentional. Before you start writing, before you start taking pictures, before you start filming a video. Thinking about what do I want? How do I want people to feel, and what kind of action do I want people to take? And if you really want to be an overachiever, how can I do it in a positive light, right? Like, what kind of positive impact can I have on folks? n is for natural. Oftentimes people step into online spaces with corporate speak needing to sound as professional, as clean, as as clean as possible. It's okay to say y'all. If you say y'all, it's okay to say wanna w a n n a. If that's what you say when you speak a little, cheat sheet that I give people or trick that I give people is when you write a piece of content, especially when you're thinking about written, form content, read it back to yourself and ask yourself, would I say that if I was talking to my best friend? And when writing, try to write like you're writing to your best friend. Speaker 2 00:23:45  If you're if you look at your ideal audience member, target audience member as your best friend. That's a hack to like, write like you're writing to someone you love and you care about. And when you read it back, if it doesn't pass that test, you might need to go back to step one and make it a little more simple. And the last step is C for change it up online. We talked about the seesaw where we're just going with the flow. What did they what did Adam Mosseri from Instagram say. Oh we got to do stories. Let's do stories. No, no no reels okay. Let's go back to reels. And we're on this daggone hamster wheel of following the the trends of what the gurus are saying. What I would recommend is to change it up, listen to new voices, try new things. If everyone is zigging, try zagging and see what happens. If you always do written content, maybe change it up next month and try a couple of videos and that will give you the opportunity to give more flavors at your ice cream shop, and maybe folks will gravitate to one of those different styles of content. Speaker 2 00:24:48  And that's a quick and dirty breakdown of the sync method from my book Social Media Sync. Speaker 1 00:24:53  Hey, it's Shannon here. I'm just popping in really quickly to ask a big favor. Would you pause the show and go review it for us, please? Reviews really help us to be able to get more guests and more experts on the show to help you transform your retreats. So if you wouldn't mind pausing and leaving us a review, that would mean everything. And if you're not already subscribed, do that too. Heck yes. Oh my goodness, all of that stuff. I especially love the whole when you're writing and whether it's writing, talking or anything, do it like you're talking to your best friend. Oh my gosh, that should be the heart of all of the content that you deliver is like your best friend or someone that you love and care about. So. Yes, yes, yes. Well, we're going to wrap it up with you telling us about something that is for the audience. You have a little gift for the audience. Speaker 1 00:25:39  You want to tell them about that? Speaker 2 00:25:41  Yes, absolutely. So I was thinking about what I could do to provide you with next steps on where to go. If you're on your social media journey, especially if you're just starting out, and even if you've been in the social media, you know, world for a while and you've been putting out content for years, having a fresh perspective always helps. So what I created is what I'm calling my Social Media Sync bundle. What you get is two free eBooks. These are robust ebooks that give you a play by play of how to fine tune on social media and how to get started. But also, I'm going to give you a free preview of my book. It would mean the world to me if you took some time to check it out. I include a chapter. I also include the intro and a foreword. So you get like the intro of my book essentially, and you would also get onto my email list. So when when you sign up, all you have to do is reply to the email and I'll respond. Speaker 2 00:26:37  I'll respond to all of my emails. So you if you have a question about anything we talked about today, if you want to go deeper, just reach out to me directly. I'm accessible, approachable, and honestly, I would enjoy connecting with you. And to get all of that, the Social Media Sync bundle, all you have to do is visit land the talk.com land the talk com that's also the name of my podcast. Speaker 1 00:27:00  Heck yeah. That will all be in the show notes as well. So if you are driving and you're not able to grab it on the air, then just pause the show and grab it from the show notes. So Robin, thank you so much for being an incredible guest on the show and for your very valuable information on social media strategies. I really appreciate it. Speaker 2 00:27:18  And I appreciate you. And I just want to say, Shannon, you are an amazing host, and thank you for sharing a little bit of your life with me today. Speaker 1 00:27:24  Oh thank you. Thanks for listening to The Retreat Leader's podcast. Speaker 1 00:27:29  Learn more at the Retreat. See you next time.

The Instagram Stories
7-16-25 - TikTok Adds Post Scheduling and Mathew Passy Explains Podcasting

The Instagram Stories

Play Episode Listen Later Jul 16, 2025 18:27


TikTok adds the ability to schedule posts from inside the app, the Head of Instagram, Adam Mosseri stops by to explain how privacy settings for Story Highlights work, and the YouTube Creator Insider team shares an update on Hype and GIFs. Then Mathew Passy stops by to explain why creators can own their audience through a podcast.  Links:TikTok: Can Now Schedule Posts Inside App (Threads)Instagram: Story Highlights Privacy (Instagram)YouTube: Creator Insider Update - Hype and GIFs (YouTube) Podcast: Own Your Audience Forever with Mathew Passy (YouTube) (Apple Podcasts / Spotify / etc.) Wednesday Waffle: Instafel (Download) Sign Up for The Weekly Email Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
7-9-25: Social Media News - X (Twitter) CEO Linda Yaccarino Steps Down, Instagram Photos New Aspect Ratio, and YouTube Updates

The Instagram Stories

Play Episode Listen Later Jul 9, 2025 9:51


Tons of Social Media News today! The CEO of Twitter, Linda Vaccarino, is stepping down. The CEO of Instagram explains why photos have switched from a 4:5 aspect ratio to 3:4. The Instagram Creators team shares how to get and use B-Roll, and the YouTube Creator Insider team shares a Channel Insights Sharing Setting. After the music, I do Wednesday Waffle.Get ready to dive into the latest shifts in the social media landscape with this episode of The Instagram Stories - Social Media News.  Host Daniel Hill explores pivotal updates, including the surprising departure of Linda Iaccarino as CEO of X (formerly Twitter) and the innovative changes coming from Instagram's leadership.As the social media world continues to evolve, Hill highlights Iaccarino's significant contributions to the platform, particularly her initiatives aimed at enhancing user safety and restoring advertiser confidence.  This episode is packed with Instagram news and insights that every marketer should know.  Adam Mosseri, the CEO of Instagram, shares his thoughts on the recent shift in photo aspect ratios from 4x5 to 3x4, emphasizing how advancements in smartphone technology are shaping Instagram features.  This change is not just a minor update; it's a reflection of the ongoing social media trends that creators and marketers must adapt to in order to stay relevant.Additionally, the episode features expert tips from the Instagram Creators account, focusing on how to effectively utilize B-roll footage in reels to enhance storytelling.  These insights are crucial for anyone looking to elevate their social media marketing strategies and create engaging content that resonates with audiences.  Hill also introduces a segment from Lauren of the YouTube Creator Insider team, who reveals exciting new features that allow creators to share channel insights with brands, fostering better collaboration opportunities in the ever-growing creator economy.As the episode wraps up, Hill shares his personal reflections on a recent preview of a new Superman movie, drawing parallels between engaging storytelling in film and effective content creation on platforms like Instagram and YouTube.  With a focus on humor and engagement, this episode is a must-listen for anyone interested in social media insights, Instagram DM strategies, and the future of digital communication.Join us as we navigate the latest platform updates, explore the intricacies of Instagram edits, and uncover the most effective social media strategies to enhance your online presence.  Whether you're a seasoned marketer or just starting out, this episode of The Instagram Stories - Social Media News is packed with valuable information that will keep you ahead of the curve in the dynamic world of social media.Show Links:X: Linda Yaccarino Steps Down As CEO (Twitter)Instagram: Why Use 3:4 Photo Ratio Instead of 4:5? (Instagram)Instagram: How To Capture and Use B-Roll (Instagram)YouTube: Updates from the Creator Insider Team - Channel Insights Sharing Settings (YouTube)Sign Up for The Weekly Email Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

The Instagram Stories
6-30-25: Insights from Instagram Head on Reach, and User Engagement Strategies

The Instagram Stories

Play Episode Listen Later Jul 1, 2025 9:43


The Head of Instagram answers a lot of questions on reach, plus he explains why there aren't any links allowed in the captions.What if you could get insider knowledge directly from the head of Instagram? In this episode of The Instagram Stories, host Daniel Hill dives deep into key insights shared during Adam Mosseri's latest Ask Me Anything session, addressing the burning questions users have about Instagram reach and engagement.Listeners will discover the truth behind common myths and misconceptions surrounding Instagram's algorithms, including whether using scheduling apps like Later affects your reach. Daniel breaks down the impact of utilizing original or trending audio in your posts, and how changing your username can influence user engagement. You'll hear Mosseri clarify that resetting recommendations does not impact reach, and he dispels the myth of shadow banning as a non-official practice, providing listeners with clarity and confidence in their social media strategies.This episode also tackles user interface issues, like the frustrating auto-scroll bug when replying to comments, and discusses the exciting possibility of a search function on profiles to help users locate specific posts more efficiently. As social media trends continue to evolve, understanding these features can significantly enhance your Instagram DM strategy and overall engagement.Listeners are encouraged to explore Instagram notes for fostering personal connections, although it's important to note that these notes are not designed to increase reach. Daniel wraps up the episode with a reminder to subscribe to his email newsletter for the latest updates on social media, ensuring you stay ahead in the creator economy and are well-informed about Instagram features and updates.Join us for this insightful journey into the world of Instagram news and social media marketing, where you'll gain valuable social media insights that can transform your approach to content creation. Whether you're a seasoned marketer or just starting out, this episode is packed with practical tips and strategies to help you navigate the ever-changing landscape of social media, including TikTok updates and YouTube captions. Don't miss out on these essential Instagram news updates that could redefine your social media presence!Show Notes:Sign Up for The Weekly Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

Build Your Tribe | Grow Your Business with Social Media
Get PAID Brand Deals on Instagram Even as a Small Creator - 839

Build Your Tribe | Grow Your Business with Social Media

Play Episode Listen Later Jun 26, 2025 48:39


In today's episode, Brock Johnson  provides a complete guide to securing brand deals on Instagram in 2025. He'll dive into Instagram brand partnerships, exploring how to land deals even with under 100k followers and why engagement rates matter more than follower counts, as highlighted by Adam Mosseri. Brock will  share tips on how to pitch brands on Instagram, including the importance of a strong media kit and your unique value proposition as a creator. He'll also discuss influencer income streams, from brand sponsorships and affiliate marketing to selling digital products. This episode is packed with practical advice on how to navigate the evolving landscape of brand deals, including pricing strategies, research tools like FYPM, and effective ways to approach brands through DMs. Whether you're a micro or mega influencer, these strategies will help you make the most out of your Instagram monetization opportunities. Watch On YouTube

The Instagram Stories
6-25-25: Instagram Edits Updates and YouTube Auto-dubbing Plus Insights on Content Customization

The Instagram Stories

Play Episode Listen Later Jun 25, 2025 13:07


The Edits team has new features, including keyframes, an upgraded Ideas Tab, and Voice Enhancement to remove unwanted background noise. Additionally, the YouTube team is rolling out auto-dubbing so people who don't speak the same language as you can still enjoy your videos. Lastly, I do Wednesday Waffle and talk about a completely different topic.Are you ready to elevate your social media game? In this episode of The Instagram Stories - Social Media News, host Daniel Hill dives deep into the latest updates that are shaping the landscape of social media, with a special focus on the Edits app enhancements and Instagram's exciting new content customization options.Join us as Daniel explores cutting-edge features in the Edits app, including keyframes for animations, an upgraded ideas tab, and innovative voice enhancement capabilities that are sure to transform your creative process. Get ready to discover how these Instagram features can amplify your content and engage your audience like never before. Furthermore, Daniel shares exclusive insights from Adam Mosseri, the head of Instagram, on how users can take control of their experience by managing their content preferences effectively. Learn about powerful strategies such as creating a favorites list, muting accounts, and resetting ranking preferences to tailor your Instagram feed to suit your unique interests.But that's not all! We also have Lauren from the YouTube Creator Insider team joining us to provide the latest updates on the rollout of auto-dubbing for creators and exciting new features available in YouTube Studio. This segment is packed with valuable information for those navigating the creator economy and looking to optimize their social media marketing strategies.To wrap up the episode, Daniel shares a personal anecdote from his college days and reflects on the inspiring impact of Ryan Reynolds and Rob McElhenney's ownership of Wrexham AFC on the local community. This heartwarming story serves as a reminder of the power of social media to connect and inspire.Don't miss this episode filled with social media insights, Instagram news updates, and the latest trends in the ever-evolving world of social media. Tune in to The Instagram Stories - Social Media News and stay ahead of the curve with the best Instagram features and updates, TikTok trends, and social media strategies that will keep your content fresh and engaging! Show Links:Sign Up for The Weekly Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Edits: Keyframes, Voice Enhancement and More (Instagram)Instagram: How to Manage Your Algorithm (Instagram)YouTube: Auto-Dubbing Expansion, Inspiration Tab and Dream Screen to More Countries, Artist Channel Resources (YouTube) Sign Up for The Weekly Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
6-23-25: YouTube's Rise Over Netflix: Insights from YouTube CEO Neil Mohan on Social Media Trends and Creator Economy

The Instagram Stories

Play Episode Listen Later Jun 24, 2025 11:20


Today the CEO of YouTube, Neal Mohan, shares some insights on how YouTube is different from Netflix, and how that's reflected in the way it's used by Creators. Additionally the Head of Instagram, Adam Mosseri, explains Trial Reels, what to do with old Trial Reels, and how to start getting brand deals. Plus I launched an email newsletter!Did you know that YouTube now claims 11% of all watch time on TVs, outpacing Netflix's 8. 5%? Join host Daniel Hill in this episode of The Instagram Stories as he delves into exclusive insights from Neil Mohan, the CEO of YouTube, who discusses the platform's remarkable performance against streaming titans and its unwavering commitment to creators.Mohan addresses the recent criticisms from Netflix co-CEO Ted Sarandos, emphasizing how YouTube's unique content model empowers creators by allowing them to retain ownership of their work. This episode highlights the significance of YouTube as a cultural epicenter, where successful creators prioritize their channels and leverage the platform to connect with their audiences. As the creator economy continues to evolve, understanding these dynamics is crucial for anyone interested in social media marketing and the latest social media trends.But that's not all! The episode also features an engaging Ask Me Anything session with the head of Instagram, who shares invaluable insights on brand deals, the latest Instagram features, and effective Instagram DM strategies. Discover tips on editing posts, trial reels, and the optimal posting times based on audience behavior, ensuring you stay ahead in the fast-paced world of social media.Whether you're a content creator looking to enhance your YouTube captions or a marketer aiming to refine your social media strategies, this episode is packed with actionable insights. Don't miss out on the latest Instagram news updates, TikTok trends, and platform updates that can elevate your social media game. Tune in to learn how to navigate the ever-changing landscape of social media, from Instagram carousels to DM automation, and get ready to transform your approach to digital content.As we wrap up the episode, remember to subscribe to our newsletter for a comprehensive recap of social media news, ensuring you never miss a beat in the world of Instagram, TikTok, and YouTube. Stay informed, stay inspired, and keep creating!Show Links:Sign Up for The Weekly Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube: Creator Coup: CEO Neal Mohan on YouTube Beating Netflix Without Buying a Single Show (YouTube) Sign Up for The Weekly Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
6-18-25: Unveiling Instagram Features and YouTube Strategies for Enhanced Social Media Engagement and Growth!

The Instagram Stories

Play Episode Listen Later Jun 18, 2025 12:17


The Edits team is busy adding new features to the app like a teleprompter while the YouTube team is rolling out Communities to foster conversations and relationships between Creators and Subscribers. Additionally I was a guest on a podcast talking social media strategy.Are you ready to elevate your social media game?  This episode of The Instagram Stories dives deep into the latest updates on Instagram and YouTube, providing you with essential insights to enhance your content creation and audience engagement.Join host Daniel Hill as he explores the groundbreaking Edits app, which has launched a teleprompter feature that allows creators to record videos while maintaining eye contact with their audience.  Discover how this innovative tool, along with new creative overlays and performance analytics for recent reels, can transform your Instagram strategy.  Daniel also shares valuable insights from the @creators account, focusing on effective voiceover strategies that highlight the importance of storytelling and seamless audio transitions to keep your viewers captivated.But that's not all!  The episode also covers YouTube's exciting new 'Communities' feature, designed to foster direct conversations between creators and their subscribers, thereby enhancing viewer engagement.  As social media trends continue to evolve, staying ahead of the curve is crucial for anyone involved in the creator economy.  Daniel wraps up the episode with a special clip from his recent podcast appearance, where he shares Instagram story tips that encourage authentic, behind-the-scenes content creation.  He emphasizes the necessity of dynamic storytelling in social media, ensuring your audience remains engaged and connected.This episode is a treasure trove of actionable insights for content creators looking to enhance their social media presence.  From Instagram features and updates to TikTok trends and YouTube captions, you'll find the tools you need to refine your social media marketing strategies.  Whether you're interested in Instagram DM strategies, DM automation, or simply staying updated with the latest platform updates, this episode has something for everyone.  Don't miss out on the chance to learn from Adam Mosseri insights and discover how to leverage Instagram carousels effectively!Tune in now to gain a competitive edge in the ever-changing landscape of social media.  Equip yourself with the knowledge and skills to thrive in the digital world of Instagram, TikTok, and YouTube!Show Notes:Sign Up for The Weekly Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Edits: Updates to the Edits App (Instagram)Instagram: @Creators Account Voiceover Strategy (Instagram)YouTube: Communities (YouTube)Interview: 4 Instagram Story Strategies You Should Be Using (YouTube)Wednesday Waffle:National Geographic Photographer Ami Vitale (Instagram) Sign Up for The Weekly Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
6-16-25 - Threads and Instagram Test Features, WhatsApp gets Ads and Adam Mosseri Answers Questions

The Instagram Stories

Play Episode Listen Later Jun 17, 2025 11:16


Threads is testing the ability to hide text or images in posts, Instagram is testing the ability to repost Feed posts, and WhatsApp is adding ads to Stories (referred to as "Status"). Additionally the Head of Instagram answers questions about Stories, Small Creators, Trial Reels, and more.   Show Notes:Sign Up for The Weekly Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Threads: Meta Testing Hiding Text or Images in Posts (Threads)Instagram: Testing a Repost Feature (TechCrunch)WhatsApp: Adding Ads to Status (Meta)  Sign Up for The Weekly Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
6-11-25: Threads Gets DMs, Edits Gets AI Tools, and Latest YouTube Updates for Social Media Success!

The Instagram Stories

Play Episode Listen Later Jun 12, 2025 11:20


Tons of social media news today! The Meta team has announced Threads is getting it's own DM Inbox, the Head of Instagram announced some new AI updates to the Edits app that are pretty cool, and the YouTube team has updates on promoting videos via the mobile app. Additionally I talk about the origins of the show in this week's Wednesday Waffle.Are you ready to dive into the latest social media news reshaping our digital landscape? This episode of The Instagram Stories - Social Media News explores exciting updates, including Meta's new direct messages feature on Threads and the innovative AI video editing tool, Restyle, introduced by Adam Mosseri.Join host Daniel Hill as he breaks down these significant Instagram news updates and shares his insights on how these changes impact your social media marketing strategies. The episode kicks off with a discussion about Meta's announcement of testing direct messages on Threads. Daniel highlights the creation of a separate inbox for Threads, which sets it apart from Instagram's existing DM functionality. While he expresses mixed feelings about the necessity of this separate inbox, he acknowledges its potential appeal for users transitioning from Twitter, making it an essential update in the realm of social media.  As the episode unfolds, listeners will discover the groundbreaking AI video editing tool, Restyle, unveiled by Adam Mosseri. This tool allows users to creatively alter their videos, changing backgrounds and clothing with ease. Daniel shares valuable Adam Mosseri insights regarding the evolution of this tool and how it can enhance your Instagram edits. It's a game-changer for content creators looking to elevate their visual storytelling.The discussion also touches on updates from the YouTube Creator Insider team, focusing on how to promote posts from the mobile app and clarifying the purpose of YouTube posts. These posts, which include polls, images, and more, provide creators with new avenues to engage their audiences, showcasing the ever-evolving nature of the creator economy.As the episode wraps up, Daniel offers a personal reflection on the origins of his podcast and its mission to deliver timely and relevant social media insights. Whether you're looking to refine your Instagram DM strategies or stay ahead of the curve with the latest social media trends, this episode is packed with valuable information. Tune in to stay informed and inspired in your social media journey! Show Notes: Sign Up for The Weekly Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mark Zuckerburg on Threads: DM Inbox (Threads)Adam Mosseri on Threads: DM Inbox (Threads)Edits adds AI tool called "Restyle" (Instagram)YouTube Creator Insider Updates: Promoted Videos and Posts (YouTube) Sign Up for The Weekly Roundup: NewsletterLeave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
6-9-25: Key Instagram Features and Updates with Adam Mosseri: Social Media Strategies for Growth and Engagement

The Instagram Stories

Play Episode Listen Later Jun 9, 2025 10:40


Big news - I have launched an email newsletter featuring a roundup of the week's social media news! Today's episode features the Head of Instagram, Adam Mosseri, sharing insights about Instagram, including how to leverage collab posts for maximum reach, and Story Highlights (hint: I don't like them for several different reasons).Are you ready to unlock the secrets of Instagram's latest features and strategies directly from the head of the platform himself? Join host Daniel Hill in this exciting episode of The Instagram Stories - Social Media News, as he dives into key updates from Instagram, featuring exclusive insights from Adam Mosseri, the driving force behind Instagram's evolution.Daniel kicks off the episode with an exciting announcement about the launch of a new email newsletter designed to complement the podcast, delivering a written summary of the latest social media news straight to your inbox. This newsletter will be your go-to source for staying updated on the ever-changing landscape of social media trends and Instagram features.In a captivating Ask Me Anything segment, Adam Mosseri shares his thoughts on the recent trend of reels being shown to both followers and non-followers, confirming that this strategy aims to maximize reach and visibility for creators. He emphasizes the importance of using Instagram features effectively, reassuring users that they are not obligated to utilize every option available. The discussion also explores the impact of hiding likes on posts, with Adam providing insights that will ease the minds of creators concerned about their engagement metrics.Collaboration is key in the creator economy, and Adam highlights the significant benefits of partnering with larger accounts to enhance reach and visibility. He shares valuable advice on how creators can approach collaborations, ensuring that they initiate discussions with larger accounts to maximize their exposure. This is a must-listen for anyone looking to elevate their social media marketing game.As the episode wraps up, Daniel engages in a light-hearted Q&A with Adam, addressing intriguing questions about Instagram's ownership and Mosseri's leadership principles, particularly his stance on hiring practices and the importance of team dynamics. This episode is packed with social media insights that you won't want to miss!Don't forget to subscribe to the new newsletter for additional updates and insights, and be sure to tune in for more episodes of The Instagram Stories - Social Media News as we continue to explore the latest Instagram news updates and platform updates that shape your social media experience. Join us as we navigate the exciting world of Instagram, TikTok, and beyond!Show Notes:Sign Up for The Weekly Roundup: NewsletterFollow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Sign Up for The Weekly Roundup: Newsletter Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Build Your Digital Community
Hashtags Are Dead. Here's What Every Entrepreneur Needs to Know About What's Next!

Build Your Digital Community

Play Episode Listen Later Jun 5, 2025 12:57


Meta said it themselves, hashtags no longer significantly impact your reach (yes, straight from Instagram's own Adam Mosseri!).What does this mean? How should this affect my Instagram strategy? Kristina and Maria are getting into all of that and more to help you make sense of this news and pivot your strategy with confidence going forward.They break down:Why hashtags no longer help your content growHow Instagram is shifting toward search-based discoverySimple steps to find the right SEO keywords for your businessWhat messy action really looks like in your marketing strategyHow to show up for your community even when things are changingAnd why this shift actually makes things easier for you!If you've ever found yourself stuck trying to hack the algorithm or wondering why your content isn't getting seen, this episode is your wake-up call to embrace the new way of getting discovered. Plus, Kristina and Maria drop some of their favorite tools, strategies, and questions you can use today to start refining your keyword approach today!If this episode gave you clarity or fired you up, share it with a friend, tag us on social, or leave a review—it means the world! Mentioned in the Episode:Check out The Social Business Club and use code 'podcast' for your first month for $1The Ops ShopAnswer The PublicSemrushSend me a text!Support the showFor Your Information: • Host your podcast on Buzzsprout! •Use Code ‘PODCAST' For Your First Month For $1 Inside The Social Business Club • Join our favourite scheduling platform Later • FLODESK Affiliate Code | 50% off your first year! Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

The Instagram Stories
6-3-25: Latest Instagram News on Edits App Features, Instagram Stories Features, and AI Influencers Impacting Social Media

The Instagram Stories

Play Episode Listen Later Jun 3, 2025 13:14


Instagram Stories have features you might not know about. In today's episode, we get into it, plus debate why Instagram isn't paying creators enough and what's happening in the world of AI.Are you ready to unlock the latest secrets of Instagram?  Join host Daniel Hill in this episode of The Instagram Stories - Social Media News as he dives deep into Instagram's Edits app, unveiling exciting new features designed to enhance your video editing experience.Discover the latest updates on Instagram's Edits app, including additional transition effects, enhanced track sensitivity for precise video cuts, and the ability to apply volume changes across clips.  Daniel also shares insights from Adam Mosseri, head of Instagram, who reveals lesser-known features of Instagram Stories that can elevate your social media strategy.  Learn how you can retroactively add mentions and create lists of users who cannot see specific stories, providing you with more control over your content.  This episode emphasizes the importance of consistency in posting, especially for Stories and Reels, and addresses the current challenges facing the Reels Bonus Program regarding creator engagement and monetization.Ashley Coffey joins the conversation to shed light on the latest AI news, discussing the implications of AI-generated content, the rise of impersonation scams, and the emergence of AI influencers.  As the landscape of social media evolves, understanding these trends is crucial for anyone looking to thrive in the creator economy.Daniel wraps up the episode with his thoughts on the pressing need for Instagram to better compensate creators, especially in light of their revenue generation compared to platforms like YouTube.  This episode is packed with valuable insights and practical advice that will help you navigate the ever-changing world of social media.Whether you're looking to refine your Instagram DM strategy, explore new Instagram features and updates, or stay ahead of social media trends, this episode is a must-listen.  Stay informed with the latest Instagram news updates and enhance your social media marketing efforts.  Don't miss out on this opportunity to elevate your social media game! Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Edits App: 3 New Features (Threads)Instagram makes more ad money than YouTube, new court filings reveal (Business Insider) This Week in AI with Ashley Coffey:Ashley's TedX Talk (YouTube)Ashley Coffey (Website)Coffey and Code Podcast (Website) Sign Up for The Weekly Roundup: Newsletter Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
5-30-25: Instagram and YouTube Updates Plus Essential YouTube Strategy for Titles and Thumbnails

The Instagram Stories

Play Episode Listen Later May 30, 2025 11:52


Are you ready to improve your YouTube strategy? In this episode you'll hear the latest Instagram and YouTube updates that are reshaping the landscape of social media.  Join host Daniel Hill as he dives deep into essential insights and YouTube strategy that every creator and marketer must know to stay ahead in the ever-evolving world of social media marketing.This episode of The Instagram Stories - Social Media News is packed with the latest Instagram news straight from the desk of Adam Mosseri, where he unveils exciting new features like the 3:4 aspect ratio for photos.  This update allows users to share their images without the frustrating crop from the top and bottom, enhancing visual storytelling.  The episode also discusses the profound impact of AI on content creation, emphasizing that future content will be a blend of human-made, AI-generated, and hybrid formats.  The key takeaway?  AI should serve as a tool to augment human creativity, not replace it.  This insight is crucial for anyone looking to navigate the creator economy effectively.But that's not all!  The episode also includes  actionable tips from Instagram's 'creators' account on crafting compelling hooks for videos, a vital component for retaining viewers in a world filled with distractions.  The first few seconds of your video are critical, and understanding how to make those moments count can significantly enhance your Instagram DM strategy and overall engagement.  The episode also gets in to YouTube  new features like voice replies to comments and innovative side-by-side ads during live streams, which are game-changers for social media trends.To wrap up this informative episode, listeners will gain exclusive insights from a recent interview with strategist Patti Galloway, focusing on youtube strategy that revolves around ideation and the art of thumbnail design.  These elements are pivotal for video success and can drastically improve your content's visibility and audience connection.If you're looking to elevate your social media strategies and stay updated with the latest platform updates, this episode is a must-listen.  Tune in for an engaging discussion that not only informs but also inspires action in your social media journey! Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram: 3:4 Photos Now Supported (Threads)Instagram: will AI replace human connectivity on Instagram? (Instagram)YouTube Creator Insider Updates (YouTube)YouTube: Colin and Samir on YouTube Strategy (YouTube) Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
5-27-25: Adam Mosseri Insights on Instagram Features and Social Media Trends for User Engagement and Growth

The Instagram Stories

Play Episode Listen Later May 27, 2025 10:34


The Head of Instagram, Adam Mosseri, answered questions about going Live to grow your following, being shadow-banned, using hashtags, and more.Are you struggling to keep your Instagram engagement up while taking breaks from the platform?  Join me, Daniel Hill, as I unravel insights directly from the Head of Instagram, shedding light on how user behavior and platform features shape our social media experience.In this episode of The Instagram Stories, we dive deep into the evolving landscape of Instagram, exploring critical aspects of user engagement and functionality.  I reflect on my recent holiday break before jumping into essential questions about Instagram's features.  The Head of Instagram addresses a common concern: taking extended breaks can negatively impact your reach due to decreased data on user engagement.  Want to know if you're shadow banned?  We discuss how to check for this through the account status section in settings, giving you the tools to monitor your Instagram health.Hashtags are a hot topic, and in this episode, we reveal their diminishing effectiveness in boosting reach.  We also touch on the limited impact of going live for follower growth, but don't worry—live sessions can still be a game changer when collaborating with others who share similar audiences.  As we explore new Instagram features like the Edits app and the Blends feature, which allows friends to curate a shared feed of reels, you'll discover how to leverage these tools for your social media marketing strategy.The Head of Instagram emphasizes the importance of user questions and fostering creativity and cross-cultural interactions on the platform.  This episode is packed with valuable insights into Instagram's features and updates, making it a must-listen for anyone interested in social media trends and strategies.  Whether you're navigating Instagram DM strategies, optimizing your content for the Creator Economy, or keeping up with TikTok updates, this episode will equip you with the knowledge you need to thrive in the digital space.Don't miss out on these Instagram news updates that can enhance your social media insights and help you stay ahead in the ever-changing world of social media marketing!Show Notes:Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
5-24-25: Social Media News: Instagram DM Features, Quick Follow Options, and AI Insights from Ashley Coffey's Expertise

The Instagram Stories

Play Episode Listen Later May 24, 2025 9:50


Instagram has announced some updates to the DM inbox around voice memos, including transcription and voice memos up to 5 minutes. Additionally the Meta Quest team is testing 3D photos and the Head of Instagram, Adam Mosseri, explains the Favorites feature. After the break, Ashley Coffey stops by to catch us up on the latest in AI.Are you ready to dive into the latest Social Media News updates that could transform your social media strategy?  Join me, Daniel Hill, as I uncover Social Media News to enhance user experience and engagement!In this episode of The Instagram Stories - Social Media News, I discuss the latest Instagram news, including groundbreaking updates in Instagram DMs that allow users to transcribe voice messages and extend audio clips from one minute to five.  Plus, discover the new quick follow option in group chats, enabling users to follow multiple accounts effortlessly.  I also delve into Meta's testing of 3D photos on Instagram for Quest VR headset users, offering a more immersive experience with standard photos.  With insights from Adam Mosseri, the head of Instagram, we explore the 'favorites' feature that allows users to select up to 50 accounts to prioritize in their feed, ensuring that your social media marketing strategies remain effective and tailored to your interests.But that's not all!  I'm thrilled to welcome Ashley Coffey from the Coffee and Code podcast, who shares her expertise on recent AI developments impacting social media.  From Meta's legal victory surrounding AI training to the rise of AI-generated content and the regulations surrounding deepfakes, we cover it all.  This segment emphasizes the intersection of social media advancements and AI technology, highlighting the importance of quality content in the ever-evolving creator economy.Whether you're looking to refine your Instagram DM strategy or stay ahead of social media trends, this episode is packed with valuable insights.  Tune in to learn how to leverage these Instagram features and updates to enhance your social media presence and engage your audience effectively.  Don't miss out on the latest Instagram news updates that could shape your social media strategies and boost your engagement!Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram Adds New DM Options, Including Voice Clip Transcription (Social Media Examiner)Meta Quest: Social Goes Spatial & the Beginning of Our Reimagined OS (Meta)Instagram Favorites Explained (Instagram) Connect with Ashley:Ashley Coffey from Coffey and Code (Website)Coffey and Code Podcast (Podcast) Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Haken dran – das Social-Media-Update
Erledigt, fertig, weg (mit Carsta Maria Müller)

Haken dran – das Social-Media-Update

Play Episode Listen Later May 23, 2025 68:09


Ensh*ttification landet jetzt ganz offiziell im wichtigsten Wörterbuch der USA. Damit ist es also ein Wort! Ein anderes Wort ist Irrelevanz - und da ist X aus Sicht eines der größten Social Media-Tools im deutschsprachigen Bereich. Außerdem sprechen wir über die Geschichte hinter Threads - und wie es eigentlich fast geheißen hätte. ➡️ Mit der "Haken Dran"-Community ins Gespräch kommen könnt ihr am besten im Discord: [http://hakendran.org](http://www.hakendran.org⁠) Kapitelmarken, KI-generiert 00:00 Hallo Carsta Maria! 03:00 Ensh*ttifcation wird zum Wort! 05:45 Das Zentrum für Digitalrechte und Demokratie 08:56 Zahlen zu X in Deutschland 11:56 Adam Mosseri im Interview mit Business Insider 19:49 Meta vs. FTC 30:15 X “gewinnt” vor Gericht und unterstützt Terroristen 45:40 Wo ist Elon Musk? 58:07 Schweden und das Verbot von Online-S*xarbeit 01:02:43 Funktionen und Emotionen

The Instagram Stories
5-19-24 - Navigating Instagram Features: Adam Mosseri Discusses Verification, Edits App, and Social Media Strategies for Creators

The Instagram Stories

Play Episode Listen Later May 19, 2025 8:49


The Head of Instagram answers questions about putting Edits inside the Instagram app, earning money through Instagram, and getting verified. Additionally I play a clip from the Instagram @Creators account with 3 tips about how to make your content creation process easier. The Head of Instagram answers questions about putting Edits inside the Instagram app, earning money through Instagram, and getting verified. Additionally I play a clip from the Instagram @Creators account with 3 tips about how to make your content creation process easier.Have you ever wondered how to get verified on Instagram or how to truly maximize your earnings on the platform?  Join me, Daniel Hill, in this episode of The Instagram Stories as I dive deep into the latest insights from Adam Mosseri, Head of Instagram, revealing essential tips and strategies for navigating the ever-evolving world of social media.We tackle pressing questions that every creator and user has about Instagram, including the verification process, where Mosseri outlines two clear paths: becoming a notable figure with media coverage or opting for the paid Meta Verified subscription.  It's a revelation that could change how you approach your Instagram journey!  Plus, we discuss the common misconception that you need fancy equipment to create engaging posts; instead, Mosseri emphasizes the importance of content quality and storytelling.  This is a must-listen for anyone looking to elevate their social media marketing game.As we explore Instagram's potential integration of the Edits app, Mosseri shares that while video editing features are being rolled out, the app will maintain its unique functionalities.  This conversation is packed with Instagram news updates that can help you stay ahead of social media trends.  We also touch on the subtle art of unfollowing users and how changes to your username can impact your reach.Don't miss out on the importance of utilizing Instagram's creator marketplace and the potential of Instagram DM strategies to connect with your audience.  I also share valuable tips for content creation that can enhance your presence on Instagram, TikTok, and YouTube.  Lastly, stay tuned for an exciting teaser about Mosseri's insights on improving search functionalities on Instagram, which could revolutionize how we discover content.If you're invested in the creator economy and want to understand the latest Instagram features and updates, this episode is for you.  Tune in now to gain social media insights that will empower your Instagram strategy and keep you informed about the latest TikTok trends and social media marketing strategies!Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram: 3 Tips To Make Content Creation Easier (@creators) Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
5-16-25 - Social Media Marketing Insights: TikTok Updates, Instagram Features, and Strategies for Account Growth

The Instagram Stories

Play Episode Listen Later May 16, 2025 9:54


TikTok has a new AI feature to bring pictures to life, the Threads app now supports up to 5 links in your bio plus more analytics, the Head of Instagram debates if it's better to make a new account or use your existing one, and Ashley Coffey from the Coffey & Code podcast stops by to share AI news updates.Are you ready to unlock the latest secrets of social media?  Join me, Daniel Hill, in this episode of The Instagram Stories - Social Media News, where we dive into the most exciting updates in the world of Instagram, TikTok, and beyond!In this thrilling episode, I discuss TikTok's groundbreaking new AI feature, Threads' enhancements for user engagement, and essential Instagram account management strategies that every creator should know.  TikTok has just rolled out 'AI Alive,' a feature that transforms static photos into dynamic videos, a game-changer highlighted by CEO Shou Chew.  Meanwhile, Threads has leveled up with the ability to link up to five external websites in user bios, coupled with improved analytics for tracking engagement—this is a must-know for anyone interested in social media marketing!As we navigate the ever-evolving landscape of social media trends, I also share insights on whether you should create a new Instagram account or pivot your existing one.  Drawing from Adam Mosseri's insights, I emphasize the benefits of retaining your current account to leverage your existing follower base.  I'll provide you with practical strategies for a seamless transition if you choose to change your content focus.  Plus, I'm thrilled to welcome Ashley Coffey, an AI expert, who will share the latest developments in AI relevant to social media, including updates from Pinterest and Meta.Stay tuned as we wrap up with a reminder for listeners to leave reviews and keep an eye out for more social media news.  Don't miss out on these invaluable social media insights that could transform your Instagram DM strategy, enhance your social media marketing efforts, and keep you ahead of the TikTok trends.  Whether you're interested in Instagram features and updates, or looking to refine your social media strategies, this episode has something for everyone!Join me, Daniel Hill, on this exciting journey through the latest social media updates and trends.  Your next big breakthrough in the creator economy could be just a listen away! Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok: Introducing AI Alive: Bringing Your Photos to Life on TikTok Stories (TikTok)TikTok: CEO Shou Chew using AI Alive (TikTok)Threads: New Threads Features for a More Personalized Experience That You Control (FB.com)Instagram: The Head of Instagram Debates Creating a New Account (Instagram)This Week in AI:Ashley Coffey from Coffey and Code (Website)Coffey and Code Podcast (Podcast) Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
5-14-25 - Unlocking Instagram Features: Insights from Adam Mosseri on Mute and Restrict for Social Media Management

The Instagram Stories

Play Episode Listen Later May 14, 2025 10:52


The Head of Instagram, Adam Mosseri, explains 2 key features you might not know about - mute and restrict. Additionally, the Edits team has been adding new features to the app, and YouTube's Creator Insider team shares some updates about what they're working on. After the theme music, I do Wednesday Waffle, where I talk about something different for a bit. Are you struggling to manage your Instagram feed without unfollowing friends or feeling overwhelmed by unwanted content?  Join me, Daniel Hill, in this exciting episode of The Instagram Stories as I play a clip of Adam Mosseri, the Head of Instagram, about two powerful yet underutilized features that can transform your social media experience: Mute and Restrict.Adam shares invaluable insights into how the Mute feature allows users to curate their Instagram experience by stopping posts and stories from specific accounts without severing ties.  This is especially beneficial for those navigating content overload or wanting a break from certain accounts while maintaining their connections.  We also dive deep into the Restrict feature, a game-changer for anyone facing harassment.  This 'shadow block' option enables users to hide comments from restricted accounts, creating a safer online environment while still allowing the original commenter to see their remarks.  These features are essential for anyone managing a brand's online presence or those who may have experienced bullying on social media.But that's not all!  I also share the latest updates from the Instagram Edits app, including new beat markers and enhanced inspiration tools that are perfect for content creators looking to elevate their Instagram game.  Additionally, we hear from Lauren, a Program Manager at YouTube, who discusses the feedback surrounding the removal of the revert to original feature in YouTube Creator Studio and the exciting new playlist collaboration features that are on the horizon.This episode is packed with social media tips and insider insights on Instagram, making it a must-listen for anyone interested in social media marketing, influencer marketing, and the ever-evolving landscape of Instagram features and updates.  Whether you're looking to refine your Instagram DM strategy or stay updated on TikTok trends, this episode delivers the social media insights you need to navigate the creator economy effectively.Don't miss out on this opportunity to enhance your understanding of Instagram and stay ahead in the world of social media.  Tune in now to discover how you can leverage these Instagram features for a better social media experience!Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram: Mute and Restrict (Instagram)Edits: App Updates (Instagram)YouTube: "Revert to original" Deprecation, Voting on Playlists, and Mini-Player (YouTube) Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
5-12-25 - The Latest Instagram News: Adam Mosseri on Instagram Engagement, and Key Social Media Trends

The Instagram Stories

Play Episode Listen Later May 12, 2025 10:07


The Head of Instagram, Adam Mosseri, answers questions about reach and engagement, plus some updates to the Edits app and how many Stories you should be posting per day. (Hint: it's less than you'd think).Are you struggling to boost your Instagram engagement?  Join me, Daniel Hill, as I dive into the latest insights from Adam Mosseri, the Head of Instagram, in this episode of The Instagram Stories - Social Media News.  We unpack the key takeaways from Mosseri's recent Ask Me Anything session, where he addressed the pressing questions on Instagram strategies that every content creator should know.  Discover the optimal number of stories to post daily and how posting Reels can significantly impact engagement.  Mosseri emphasizes that while video content generally garners more engagement than photos, both formats have their unique advantages on the platform.  This episode reveals that there is no strict rule on how many stories to share; rather, the focus should be on quality and viewer retention to maximize your Instagram engagement.  We'll also explore the effectiveness of trending audio clips from social media and how they can enhance your reach, although they aren't mandatory for success.  As we navigate through the evolving landscape of Instagram features and updates, I'll share insider insights on Instagram's latest functionalities, including the status of Notes and exciting upcoming updates to the Edits app.  This episode is packed with social media marketing tips that will help you refine your Instagram DM strategies and elevate your overall content strategy.  Whether you're a seasoned influencer or just starting out, you'll gain valuable knowledge on social media trends and effective strategies to thrive in the creator economy.  Tune in to learn how to leverage Instagram carousels and master your Instagram engagement with practical advice from a leading voice in the industry.  Don't miss out on this opportunity to stay ahead in social media marketing!  Join me for an engaging discussion that will empower you to elevate your Instagram game and keep you informed on the latest Instagram news updates and TikTok trends.  Let's unlock the secrets to effective Instagram engagement together! Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Moment of Silence
HOW TO GET A JOB AT INSTAGRAM? ​⁠FT. ADAM MOSSERI

Moment of Silence

Play Episode Listen Later May 12, 2025 44:10


HELLO AND WELCOME BACK TO ANOTHER EPISODE OF MOMENT OF SILENCE!For this BONUS episode, we're joined by the Head of Instagram and the reason we still have jobs - Adam Mosseri!! We're decoding desi slang, learning new insta hacks, and like true indians; serving up the best snacks. We talk souvenirs, the reels that adam saves, and the true purpose of instagram.We tried finding ways to restrict men from the app, and are hopeful that with a lil more convincing Adam will bring back the activities tab so you can go back to stalking your ex (or enemy) in peace - here's to hoping!Follow MoS on Instagram: https://www.instagram.com/momentofsilencepod?igsh=bmYwMTRqNmVuZjFnCredits:Naina Bhan - Co-host and certified overthinkerhttps://www.instagram.com/nainabee?igsh=MXNqbmVha2t1ZzFoOQ==Sakshi Shivdasani - Co-host, balancing out Naina's overthinking with a healthy dose of not thinkinghttps://www.instagram.com/sakshishivdasani?igsh=MWExamVoMXV4MDNsNQ==Adam Mosseri - A Fan so true he has MOS in his namehttps://www.instagram.com/mosseri/?hl=en Produced at The Palette - Supporting us, with just a hint of judgmenthttps://www.instagram.com/thepalettemumbai?igsh=MTFpMzZ2amJtYmFsag==Creative direction by Tinkre, Keeper of MoS' signature “Pookie” energy Natascha Mehrahttps://www.instagram.com/tinkre.in/ https://www.instagram.com/natascha.zip/ Creative Producer - Rhea Jacob - An Idea bank & Chaos Coordinatorhttps://www.instagram.com/nuclear_rheaction/ Reels edited by Riyan Dalvi - Our meme maestro and unofficial expert on the male psychehttps://www.instagram.com/desiryangaming/Timecodes:(0:00) intro(1:07) decoding desi slang (5:20) fav indian snacks (it's not us)(7:17) the best souvenirs(9:35) insta secret features? (11:22) reels was made for the indian market(14:11) art imitates life & gen z employees (16:25) what's adam looking for? (18:57) ceo in his dms(20:45) burnouts are real(22:15) in the insta wilderness(24:33) being memed(26:48) we're getting to personal (29:30) third times the charm (31:38) taking feedback & restricting men(34:45) finding our niches(36:14) busting myths (38:06) instagram is connecting people (40:44) instagram is for creativity

Working Hard, Hardly Working
Ep. 137 Adam Mosseri: What The Head of Instagram Really Thinks About Growth Hacks, Algorithms and Creation

Working Hard, Hardly Working

Play Episode Listen Later May 5, 2025 48:20


This week I sat down with the Head of Instagram & Threads, Adam Mosseri (no biggie).It was a pretty personal one for me, as I've been on this app since right at the beginning, every update, every logo, every new feature, and I even remember the moment 15 second videos came along, it felt like a whole new world.So many of us use Instagram every single day, whether that's to build a business, create incredible content or just send memes to your mate. So I knew I had to get answers from Adam on the app's evolution, what 'the algorithm' actually means, the key metrics to tracks, and who he thinks is killing it at the moment.We also had a great chat about productivity when you're in the top job, and why (in his words) 'not being great at anything' was the key to his success. I hope you enjoy listening! +CHAPTERS0:00: Introduction1:22: Working Hard or Hardly Working2:30 A typical day for Adam 4:00: Adam's non negotiables 6:00: Emails & workflows 7:00: Decisions & delegation 8:15: Getting into tech 9:34: Starting as a founder11:35: Aspirations for leadership12:12: The skills that have helped him rise 14:00: How to climb the ladder 17:34: Working with Mark 20:10: How to hone your leadership skills 23:17: How to grow on Instagram 26:24: Keeping everyone in mind with evolution 27:47: Why DMs & stories are most important 28:50: Why he builds in public 32:33: How many times you should be posting 36:00: The new edits app 37:15: The creators that are killing it 38:50: What entrepreneurs are getting wrong 40:40: The most important metric to track 41:30: Productivity non negotiables 45:15: The best piece of advice he's ever received +MY LINKS: https://gracebeverley.komi.io/FOLLOW ADAM: https://www.instagram.com/mosseri/?hl=en +RETROGRADE, SHREDDY, TALA and THE PRODUCTIVITY METHOD are my own businesses, therefore any mention of them - whilst not being a sponsorship - is obviously monetarily endorsed. As usual, sponsorships do not change my opinions nor my honesty, but I will always disclaim to make sure motives are clear

Business School
Instagram Viral System

Business School

Play Episode Listen Later Apr 29, 2025 26:21 Transcription Available


Click Here to Get All Podcast Show Notes!Instagram is constantly evolving, but are you keeping up with the changes? In this episode, Sharran dives into the 10 secrets to Instagram growth, compiled from the latest insider tips directly from Instagram's CEO, Adam Mosseri. From leveraging viral spikes to decoding the winners in your niche, Sharran lays out actionable steps for influencers to boost their reach. Learn how to "stack the spike" to amplify momentum, use batch filming for consistency, and optimize your captions for maximum engagement. Top creators prove these methods work, and they're all designed to help you grow smarter, not harder. Whether you're building your personal brand or scaling your business, this episode is your roadmap to Instagram success in 2025. If you want to supercharge your Instagram growth in 2025, tune in to learn the 10 secrets that top creators are using to skyrocket their success!“Every time you make a post, you have to ask yourself, 'Why would someone want to share this?' And if you can't answer that, you've got to study what you share.”- Sharran SrivatsaaTimestamps:01:21 - Adapting to Instagram's changing landscape02:54 - Secret #1: Amplify viral momentum by stacking the spike03:50 - Secret #2: Model what's working in your niche05:38 - Secret #3: Batch your content for scalability06:48 - Secret #4: Maximize carousel engagement with second swipe hooks08:19 - Secret #5: Hook viewers in the first three seconds10:43 - Secret #6: Use trending soundtracks for better retention13:31 - Secret #7: Write captions that drive visibility15:31 - Secret #8: Craft compelling short-form content with trailer strategy18:23 - Secret #9: Engage with every comment to strengthen connections20:45 - Secret #10: Hijack headlines to position yourself as a niche authority23:45 - Bonus tip: Optimize for shares to unlock massive growthResources:- Join the Future Proof Community - https://futureproofsecrets.com/- The Real Brokerage - https://www.joinreal.com/- Top Agent Power Pack - https://sharran.activehosted.com/f/121- The 5am Club - https://sharran.com/5amclub/- Join the 10K Wisdom Private Partner Podcast, now available to you for free - https://www.highlandprime.com/optin-10k-wisdom- Join Sharran's VIP Community - https://sharran.com/vip/- ARC Multifamily Real Estate Investing -

China Daily Podcast
英语新闻丨TikTok faces uncertain future over ban

China Daily Podcast

Play Episode Listen Later Apr 29, 2025 5:56


Tik Tok, the popular video-sharing site with more than 1.5 billion monthly active users worldwide, revolutionized the US app market, showing how social media could offer entertainment, short videos and shopping all in one place, say experts.专家表示,拥有全球超过15亿月活跃用户的热门短视频分享平台TikTok,彻底改变了美国应用市场格局,展示了社交媒体如何将娱乐、短视频与购物功能集于一身。"It certainly has brought something new to the US." Z, John Zhang, a professor of marketing at the Wharton School of the University of Pennsylvania told China Daily.“它无疑给美国带来了新变化。”宾夕法尼亚大学沃顿商学院市场营销学教授张忠告诉《中国日报》。But despite the app's widespread success, it still faces uncertainty over a potential congressional ban signed by former US president Joe Biden in 2024, which states that ByteDance, its Chinese-based parent company, must divest the app and sell it to a US company or face a ban over national security concerns.尽管这款应用取得了广泛成功,但它仍面临一项不确定性:美国前总统乔·拜登在2024年签署的潜在国会禁令。该禁令规定,其中国母公司字节跳动必须剥离该应用并将其出售给一家美国公司,否则将因国家安全问题而面临禁用。In April, the Trump administration granted the app its second 75-day extension this year so that it could find a US buyer. The reprieve will expire in mid-June.今年4月,特朗普政府批准TikTok第二次75天延期,以便寻找美国买家。此次宽限期将于6月中旬到期。TikTok, available in 150 countries, was downloaded more than 875 million times in 2024. Its US revenue reached $10 billion in 2023, and American adults spend more than 53 minutes on it on average per day, two studies found.TikTok目前在150个国家或地区上线,2024年下载量超过8.75亿次。两项研究发现,其2023年美国营收达100亿美元,美国成年人平均每天使用时长超过53分钟。A spokesperson for ByteDance said in an April statement that it had "been in discussion with the US government regarding a potential solution for TikTok US. An agreement has not been executed. There are key matters to be resolved. Any agreement will be subject to approval under Chinese law."字节跳动一位发言人在4月份发表声明称,公司“一直在与美国政府讨论TikTok美国业务的潜在解决方案。目前尚未达成协议。仍有一些关键问题需要解决。任何协议均需根据中国法律获得批准。”TikTok CEO Shou Chew said in an April 22 video: "Rest assured we will do everything in our power to ensure our platform thrives as your online home…for years to come. There's tremendous value in this app, and if we close that, it will be a pity."TikTok首席执行官周受资在4月22日的一段视频中表示:“请放心,我们将竭尽全力确保我们的平台在未来数年内蓬勃发展,成为您的线上家园。这款应用拥有巨大的价值,如果被关闭将令人惋惜。”Launched in the US in 2018, TikTok quickly amassed more than 170 million American users, according to the Pew Research Center.据皮尤研究中心的数据,自2018年在美推出以来,TikTok迅速吸引了超过1.7亿美国用户Regardless of its future, it has changed social media and even spurred international competition.无论其未来如何,TikTok已经改变了社交媒体格局,并激发了国际竞争。Instagram, the picture-sharing site, owned by Facebook parent Meta, started its video platform Reels in 2020 in 50 countries, including the US, to compete with TikTok.Facebook母公司Meta旗下的图片分享网站Instagram于2020年在包括美国在内的50个国家或地区推出了其视频平台Reels,以与TikTok竞争。In April, Instagram launched its standalone "Edits Video" creation app. The platform will allow creators to shoot and edit video similar to TikTok or CapCut.今年4月,Instagram推出了独立的“Edits Video”创作应用。该平台将允许创作者拍摄和编辑类似于TikTok或CapCut的视频。"We think it's our job to create the most compelling creative tools for those of you who make videos," Adam Mosseri, head of Instagram, said in a Reels video statement in January.“我们认为,为视频创作者打造最有吸引力的创作工具,是我们的职责,”Instagram负责人亚当·莫塞里在1月份的Reels视频声明中表示。Another US offering that rivals the Chinese app is YouTube's Shorts, a platform to create and share short-form videos. Other Chinese-owned apps, such as RedNote and Lemon8, the latter owned by ByteDance—also are vying for attention over TikTok.另一个与这款中国应用竞争的美国产品是YouTube的Shorts,这是一个制作和分享短视频的平台。其他中国本土应用也在争夺用户注意力,例如RedNote和 字节跳动拥有的Lemon8。However, one of the most unique aspects of TikTok is that it works alongside businesses both locally and internationally to sell goods to customers on the app. That is something that was fairly unusual to US digital audiences beforehand.然而,TikTok最独特之处在于,它能在本地及国际范围内与商家合作,通过该应用向客户销售商品。这对于此前在美国数字平台上的受众来说相当罕见。It's estimated that there are more than 7 million US businesses on TikTok, which helped it support over $24 billion in gross domestic product and 224,000 American jobs, according to a report by Oxford Economics.据牛津经济研究院的报告估计,TikTok上有超过700万家美国企业,这帮助TikTok支撑了超过240亿美元的国内生产总值和22.4万个美国就业岗位。Felicia Jackson, owner of CPR Wrap, a business that helps people as they perform cardiopulmonary resuscitation, said that she made more than $300,000 in just two days thanks to the app.菲利西亚·杰克逊是CPR Wrap的老板,该公司致力于帮助人们进行心肺复苏,她说,得益于TikTok,她在短短两天内赚取了超过30万美元。The method of entertaining people and encouraging them to shop seamlessly in an app has been successful for Douyin, the domestic Chinese version of ByteDance's TikTok and JD, a Chinese e-commerce company owned by Tencent, with revenues of more than $152 billion in 2023.这种在娱乐中无缝推动购物的模式,在字节跳动旗下的国内版抖音,以及腾讯控股的电商公司京东上已被证明非常成功,京东2023年收入超过1520亿美元。Professor George S. Yip, emeritus professor, Imperial College London, and distinguished visiting professor at Northeastern University in Boston, said that TikTok has gained international popularity by following apps like Douyin.伦敦帝国理工学院名誉教授、波士顿东北大学杰出客座教授叶锦华表示,TikTok通过效仿抖音等应用程序获得了国际知名度。"The Chinese are very good at all-in-one apps, and [TikTok is] simply following that practice in the US," Yip told China Daily.叶锦华告诉《中国日报》:“中国人非常擅长开发一体化应用程序,而TikTok只是把这一实践带到了美国。”Smaller content creators and influencers who review or market merchandise from the TikTok shop also are making money and receiving commissions on goods sold.在TikTok商店评论或营销商品的小型内容创作者和影响者也在赚钱,并从销售的商品中获得佣金。"A lot of people would get hurt [if TikTok closes]," Zhang said. "There's no question, because there's a lot of influencers on TikTok, and they're doing really well, and they make a lot of money out of it."“如果TikTok关闭,很多人会受到影响,” 张忠教授说,“毫无疑问,因为TikTok上有很多网红,他们做得非常好,也从中赚了很多钱。”As TikTok continues to seek a US buyer to appease Washington, online retail giant Amazon was said to have thrown its hat in the ring, submitting a bid to the White House to buy it.随着TikTok继续寻找美国买家以安抚美国方面,有消息称电商巨头亚马逊已经加入了竞争,向白宫提交了收购申请。In an effort to update its safety features, Adam Presser, head of Operations and Trust and Safety at TikTok, described its latest innovation "Footnotes."为进一步提升安全性,TikTok运营和信任与安全部门主管亚当·普雷瑟介绍了其最新的创新功能“脚注”。"It will add to our suite of measures that help people understand the reliability of content and access authoritative sources, including our content labels, search banners, our fact-checking program, and more," Presser said in a statement.普雷瑟在一份声明中表示:“它将增强我们的一系列措施,帮助人们了解内容的可靠性并访问权威来源,这些措施包括我们的内容标签、搜索横幅、事实核查程序等等。”revolutionize/ˌrevəˈluːʃənaɪz/v.彻底改革,彻底改变cardiopulmonary resuscitation心肺复苏术seamlessly/ˈsiːmləsli/adv.无缝地,顺畅地fact-checking事实核查,信息查证

The Instagram Stories
4-28-25 - Adam Mosseri Explains Edits and Heston Roberts Gives Instagram DM Strategy

The Instagram Stories

Play Episode Listen Later Apr 28, 2025 22:02


The Head of Instagram explained how to think about the Edits app, and then shared how Blends and collab posts work. Then Heston Roberts of Social Varsity stopped by to share strategy on Instagram DM automation using Manychat.Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Interview with Heston Roberts (YouTube) (Apple Podcasts) (Spotify)Find Heston online at:Web: ⁠Social-Varsity.com⁠YouTube: ⁠ ⁨@SocialVarsity⁩ ⁠Instagram: ⁠@social.varsity⁠Threads: ⁠@social.varsity Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Le Super Daily
Instagram se rêve en plateforme de création collaborative

Le Super Daily

Play Episode Listen Later Apr 23, 2025 15:52


Épisode 1305 : Instagram, toujours en mouvement nous annonce les prémices d'un mindset plus collaboratif avec l'arrivée de nouveaux outils comme blend et storylines dans son écosystème.Instagram se rêve en plateforme de création collaborativeLe réseau social cherche un nouveau souffle.Il veut redevenir un lieu d'échange. De fun. De créativité partagée.Ces derniers mois, Instagram multiplie les outils pour favoriser la co-création.Objectif : renforcer le lien entre les utilisateurs.Et se différencier de TikTok.—La story comme outil collaboratif depuis 2023La story c'est le point de convergence maximal entre le dark social et le flux public, et c'est un endroit où l'on accepte encore de publier en semi-public semi-privéSelon Analysify, En avril 2025, Instagram compte plus de 500 millions d'utilisateurs actifs quotidiens sur les Stories, soulignant l'importance stratégique de cette fonctionnalité pour la plateforme. En 2023, Instagram lançait les stories Ajout perso qui permettaient de suivre un template, une trend en story et d'ajouter sa pierre à l'édifice . L'outil ajout perso permet de pouvoir créer une tendance qui soit temporelle (mes meilleurs outfits de l'été) et qui puisse être consultée par tous les participants pour donner une vue d'ensemble du projet.Storylines : des stories en mode narratifInstagram teste une fonctionnalité nommée Storylines.Elle permet à ses amis de prolonger votre story avec leurs propres contenus.Exemple : Vous filmez un concert.Votre pote poste aussi sa version. Les stories s'imbriquent.—Blends : une playlist partagée de ReelsInstagram a lancé Blends.Une fonctionnalité inspirée de Spotify.Concrètement ?Un flux personnalisé de Reels dans une conversation privée.Un virage stratégique pour Instagram : la création collectiveTout cela ne relève pas du hasard.Instagram cherche à reconquérir du temps d'attention.Et surtout à se réinventer en plateforme de conversation.Adam Mosseri l'a dit : les interactions se déplacent dans les DMs et stories.Les likes publics comptent moins.Le lien privé, lui, devient stratégique.Avec cette logique de création partagée, Instagram :Favorise la rétentionEncourage l'expressionEt tente de combler son retard face à TikTokOn n'est plus dans le réseau social d'exposition.On entre dans l'ère de la création collective.Retrouvez toutes les notes de l'épisode sur www.lesuperdaily.com ! . . . Le Super Daily est le podcast quotidien sur les réseaux sociaux. Il est fabriqué avec une pluie d'amour par les équipes de Supernatifs. Nous sommes une agence social media basée à Lyon : https://supernatifs.com. Ensemble, nous aidons les entreprises à créer des relations durables et rentables avec leurs audiences. Ensemble, nous inventons, produisons et diffusons des contenus qui engagent vos collaborateurs, vos prospects et vos consommateurs. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

The Instagram Stories
4-21-25 - Adam Mosseri Head of Instagram Explains Strategy for Reach

The Instagram Stories

Play Episode Listen Later Apr 22, 2025 9:05


Adam Mosseri answers questions on his Ask Me Anything this week that include strategy about thumbnails (or cover images) on Reels, reposting Reels as Trials, what to include in your Instagram bio, and if shorter Reels are better.Show Notes:My latest lip-sync comedy video with Lauren (Instagram) (TikTok)Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Build Your Tribe | Grow Your Business with Social Media
How To Beat the Instagram Algorithm in 2025 | Reacting to My Interview with Adam Mosseri - 829

Build Your Tribe | Grow Your Business with Social Media

Play Episode Listen Later Apr 17, 2025 49:08


In today's episode, Brock Johnson is  reacting to his previous interview with the Head of Instagram, Adam Mosseri. He will be sharing his thoughts on the key takeaways from their conversation, including insights into the Instagram algorithm, how to increase Instagram views, and strategies for going viral on Instagram. Brock will dive deeper into the discussion on Instagram Reels, hashtags, and the latest updates that can help you grow your presence on the platform. If you missed the interview and want to hear his perspective on what was shared, this episode breaks down the most important points and how you can use them to improve your Instagram strategy. Watch On YouTube

Time Out with Tinseltown Mom
Instagram SEO versus Google SEO: 5 Takeaways from Adam Mosseri's Interview

Time Out with Tinseltown Mom

Play Episode Listen Later Apr 14, 2025 12:34


Fill out this application to apply for 1:1 coaching in 2025!In Episode #163, I'm sharing my top 5 takeaways from Adam Mosseri's interview with Brock Johnson on Build Your Tribe. You'll find the full interview link in the show notes.This episode is especially for business owners who create content to bring people to their business. Instagram SEO and Google SEO operate very differently, and understanding those differences can help you choose the best platform for growth, visibility, and customer connection. Whether you rely on social or search, this episode will give you clarity.

The Instagram Stories
4-14-25 - What's the Best Time to Post on Instagram? Adam Mosseri answers and Kirsti from Buffer Weighs In

The Instagram Stories

Play Episode Listen Later Apr 14, 2025 11:57


You might think it doesn't matter what time you post. The Head of Instagram doesn't think it matters. But in today's episode, Kirsti from the Buffer team shares that it does make a difference, and shares the best time to post.Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Fake Famous Documentary (Where To Watch)Interview: Kirsti Lang from Buffer (YouTube) (Spotify) (Apple Podcasts) Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Le Super Daily
Youpi c'est lundi et Adam Mosseri met les points sur le I !!!

Le Super Daily

Play Episode Listen Later Apr 14, 2025 18:19


Épisode 1300 : Déjà 1300 épisodes c'est fou ! On est heureux d'avoir construit tout ça. Toi qui nous écoute, là, tout de suite, maintenant, merci pour tout, c'est grâce à toi ! Et on promet pour le 1400 ou le 1500, on se refait un gros événement ! Cœur sur vous ! Aujourd'hui on parle de Adam Mosseri qui nous balance les dernières news de Instagram, mais aussi des posts les plus engageants de LinkedIn, de Instagram qui arrive sur Ipad, de fact checking Meta aux US et de l'IA sur WhatsApp qui dérape.Retrouvez toutes les notes de l'épisode sur www.lesuperdaily.com ! . . . Le Super Daily est le podcast quotidien sur les réseaux sociaux. Il est fabriqué avec une pluie d'amour par les équipes de Supernatifs. Nous sommes une agence social media basée à Lyon : https://supernatifs.com. Ensemble, nous aidons les entreprises à créer des relations durables et rentables avec leurs audiences. Ensemble, nous inventons, produisons et diffusons des contenus qui engagent vos collaborateurs, vos prospects et vos consommateurs. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

The Instagram Stories
4-11-25 - The Head of Instagram Shares In-Depth Knowledge

The Instagram Stories

Play Episode Listen Later Apr 11, 2025 12:01


Meta is planning a Reels webinar! You can sign up from the link below. Also you'll hear clips from an in-depth interview Adam Mosseri did. You'll hear him talk about the importance of shares, where people share the most content, and more.Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Meta: Reels Webinar - April 24th - 9AM Eastern (Meta)YouTube: Head of INSTAGRAM reveals secrets to GROWING in 2025 (YouTube) Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Podcasting Morning Chat
281 - Google's New 'Gemini Flows', Optimizing Your Show Notes & More

The Podcasting Morning Chat

Play Episode Listen Later Apr 10, 2025 52:32


AI technology is moving fast! Are you keeping up? Today, we explore more of the latest podcasting news, like Gemini's new workflow builder that acts like a virtual team. We also uncover social media shifts, including Instagram's 2025 growth tips from its CEO, Adam Mosseri. Later in the show, we dig into podcast discoverability with fresh insights on what show notes really do for your reach and some considerations to take into account with the progression of AI-powered search engines.Episode Highlights: [02:57] Sponsorship Opportunities for the Empowered Podcasting Conference[04:39] Podcasting News and Updates[07:53] Quill Podcast Awards 2025[10:38] Acast and Super Cast Partnership[14:33] Gemini AI Updates[28:04] Instagram Posting Strategies[28:59] Leveraging Direct Messages for Engagement[30:01] SEO and Content Discovery on Instagram[31:30] Prioritizing Original Content[32:06] Optimal Length and Content Formats for Reels[35:47] YouTube's Policy Changes[37:03] Podcast Show Notes and SEO Strategies[48:43] Buzzsprout's Tools for Podcasters[51:11] Future of SEO with AILinks & Resources: The Podcasting Morning Chat: www.podpage.com/pmcJoin The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Podnews: www.Podnews.netDescript Released v112: https://descript.canny.io/changelog/release-version-112?Riverside AI Dubbing:https://www.instagram.com/reel/C7wq3z6y3E5/Quill Podcasting:https://www.quillpodcasting.com/qpa/quill-podcast-awardsAlternative Podcast Description Practices: https://podcaststrategy.substack.com/p/this-shocked-meGemini Flows: https://workspace.google.com/blog/product-announcements/new-ai-drives-business-resultsAcast Teams up with Supercast: https://podnews.net/press-release/acast-supercast? The head of Instagram reveals secrets to growing in 2025:https://www.youtube.com/watch?v=b_MGyd8TKdQRemember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.Join us LIVE every weekday morning at 7am ET (US) on ⁠Clubhouse⁠: ⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ and ⁠⁠NextGenPodcaster.com⁠⁠Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠

The Instagram Stories
4-7-25 - The Head of Instagram Explains Not Making Reels Will Hurt Your Reach

The Instagram Stories

Play Episode Listen Later Apr 7, 2025 9:32


Adam Mosseri is the Head of Instagram. He started out working at Facebook for many years, where he eventually became head of News Feed, before becoming Head of Instagram. Every Friday he does an "Ask Me Anything" on his Stories, and on Mondays we talk about the clips. Today's show has answers to questions like "Should I have one account for personal and one for professional?" along with a bunch of Instagram feature suggestions.Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Enjoy Ad-Free Episodes: Patreon Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Build Your Tribe | Grow Your Business with Social Media
Adam Mosseri Answers ALL | Instagram SECRETS Revealed - 828

Build Your Tribe | Grow Your Business with Social Media

Play Episode Listen Later Apr 3, 2025 46:56


The Instagram Stories
4-2-25 - YouTube Rolls Out New Features and Head of Instagram says Edits is Coming Soon

The Instagram Stories

Play Episode Listen Later Apr 2, 2025 7:10


Coming up with ideas for content and hooks is hard. However, the YouTube team is looking to make that easier. Today's show features an update from Lauren on the YouTube Creator Insider team, plus a clip from Adam Mosseri sharing an update about edits.After the rap song, I share a book I'm reading that has killed my desire to work for Instagram or Meta. Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube Announces New Inspiration Ideas and Repurpose.io (YouTube)Interview with Repurpose.io CEO, Hani Maura (Podcast)When Is The Edits App Coming? (Instagram)Book Recommendation - Careless People: A Cautionary Tale of Power, Greed, and Lost Idealism (Amazon)  Enjoy Ad-Free Episodes: Patreon Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Le Super Daily
Sur Instagram, le partage peut rapporter gros !

Le Super Daily

Play Episode Listen Later Apr 1, 2025 13:10


Épisode 1291 : on revient sur une grosse nouveauté d'Instagram : l'introduction d'une fonctionnalité native de republication. Oui, c'est officiel, on peut maintenant repartager des posts et Reels directement dans son feed. Comment ça marche ? Instagram introduit maintenant un bouton de repost directement sous les publications qui va te permettre de repartager tous les contenus que tu vois directement dans ton feed.En repartageant, tu peux y ajouter du texte, et le contenu republié apparaît dans ton fil principal ainsi que dans un nouvel onglet "Reposts" sur ton profil.C'est un mélange du Repost Tiktok et du Repost Linkedin, tu repartage un contenu tel quel et tu peux ajouter ton propre texteContradictions / Retournements de situationPourtant il y a quelques années, Adam Mosseri condamnait le duplicata contenu, le fait de créer 2 fois le même contenu à l'intérieur d'Instagram, hors il semblerait qu'une communauté puisse désormais multiplier à l'infini le contenu de son créateur préféré Une stratégie calquée sur TikTok et XHistoriquement, le Repost, ça vient de Twitter Sur ce coup là on voit aussi clairement l'influence de Tiktok sur les choix de Meta, que ça soit pour la logique de repartage ou pour l'onglet dédié sur le profil.D'ailleurs en 2022, Instagram avait testé exactement le même moov en test mais ça n'avait pas abouti.C'est quoi la stratégie ?En permettant la republication, Instagram cherche à renforcer la portée organique et à stimuler l'engagement, sans que chacun doive produire du contenu en permanence.Objectif : faire d'Instagram un hub de recommandation aussi puissant que TikTok. Et cela passe par… nous, les utilisateurs. C'est nous qui faisons circuler ce qui mérite d'être vu.Ce nouvel outil vient rajouter aux recommandations algorithmiques la force des recommandations interpersonnelles / communautairesQuels usages pour les créateurs et les marques ?Pour les créateurs de contenu, c'est une opportunité énorme : un bon post peut désormais avoir une seconde vie via les partages d'autres comptes.Pour les marques, c'est un levier de cocréation et d'UGC (contenu généré par les utilisateurs). On imagine facilement des reposts de Reels clients, d'avis, de collaborations influenceurs… tout cela avec un reach naturel boosté.Attention cependant à ne pas automatiser ou abuser : le repost est un outil éditorial. Il doit servir votre ligne de contenu, pas juste remplir votre feed.Avec cette fonctionnalité, Instagram appuie son virage vers une plateforme de découverte et de recommandation, et non plus seulement de création. Le repost devient un outil stratégique pour étendre sa visibilité — à condition d'être bien utilisé.Retrouvez toutes les notes de l'épisode sur www.lesuperdaily.com ! . . . Le Super Daily est le podcast quotidien sur les réseaux sociaux. Il est fabriqué avec une pluie d'amour par les équipes de Supernatifs. Nous sommes une agence social media basée à Lyon : https://supernatifs.com. Ensemble, nous aidons les entreprises à créer des relations durables et rentables avec leurs audiences. Ensemble, nous inventons, produisons et diffusons des contenus qui engagent vos collaborateurs, vos prospects et vos consommateurs. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

The Instagram Stories
3-31-25 - Scheduling your Instagram Posts Does Not Reduce Your Reach

The Instagram Stories

Play Episode Listen Later Mar 31, 2025 8:06


Good news - the Head of Instagram, Adam Mosseri, confirms that scheduling your Instagram posts will not hurt your reach. On this episode we talk about Stories, Reach, Edits, and a bunch of other topics. Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Enjoy Ad-Free Episodes: Patreon Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Build Your Tribe | Grow Your Business with Social Media
How I Got To Interview The Head of Instagram | Adam Mosseri - 827

Build Your Tribe | Grow Your Business with Social Media

Play Episode Listen Later Mar 27, 2025 6:43


In today's episode, Brock Johnson shares the experience of interviewing Adam Mosseri, the Head of Instagram, and delves into key insights about the platform's direction and its impact on creators and businesses. During their conversation, they discussed the latest updates to the Instagram algorithm, how Instagram is evolving, and tips for growing your following in today's competitive environment. This episode provides a unique opportunity to hear directly from the Instagram CEO on the platform's future and how users can adapt their strategies for success. If you've ever wondered what goes on behind the scenes at Instagram or how to navigate the algorithm to grow your followers, this interview offers valuable information straight from the source.

The Instagram Stories
3-17-25 - The Head of Instagram Talks AI and Posting Frequency

The Instagram Stories

Play Episode Listen Later Mar 17, 2025 12:04


Today on the show, the Head of Instagram, Adam Mosseri, explains how he uses AI, plus he shares if posting frequency affects ranking in the algorithm. Additionally we talk about the best messaging apps, and I share a tool I've been using to get all my messaging apps combined into one for a universal inbox experience. Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠A Video I Made About Beeper (Instagram)Get Beeper (Beeper) Enjoy Ad-Free Episodes: Patreon Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
3-10-25 - Key Takeaways from Instagram's Unfiltered Event and AMA from Adam Mosseri

The Instagram Stories

Play Episode Listen Later Mar 10, 2025 12:50


Instagram held an "Unfiltered" event in Manhattan last week. Was I invited? No. Am I salty about it? Yes. Help me get invited to the next Instagram event or help me plan my own event that's better than Instagram's.  On this episode, we share key takeways from the event, and the Head of Instagram, Adam Mosseri, explains what new features he's excited about and answers lots of other questions. Show Notes:Key Takeways from Instagram's Unfiltered Event (Instagram)Cross-posting between Instagram and Facebook (Instagram)  Enjoy Ad-Free Episodes: Patreon Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
3-7-25 - YouTube Launches Premium Lite, Plus an Instagram Creator Event I was not invited to

The Instagram Stories

Play Episode Listen Later Mar 7, 2025 12:08


The YouTube team has announced Premium Lite, which is ad-free YouTube without YouTube Music. Additionally, Instagram hosted a Creator Event in NYC where they shared some key takeaways I'll talk about, plus the Edits app is coming soon and we have more info about it. And the Head of Instagram, Adam Mosseri, explains how to think about your Instagram profile page.  Show Notes:YouTube Premium Lite (YouTube)Instagram's Edits App is Coming (Threads)Instagram Creator Event Tips (Threads) Enjoy Ad-Free Episodes: Patreon Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
3-5-25 - The Head of Instagram Answers Questions about Stories, Personal vs Professional Content, and More

The Instagram Stories

Play Episode Listen Later Mar 4, 2025 12:11


The Head of Instagram, Adam Mosseri, does an Ask Me Anything session on his Instagram Story every Friday. But it's hard to remember to watch those every Friday. Fortunately I download all the clips and play them on the show, then give my take on all of his answers, giving them context, or disagreeing if I feel it's appropriate. Today Adam answers questions like "What's the right mix of personal and professional content to share?" which leads me to ponder if it's better to have 2 accounts in that kind of situation. Show Notes:Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Enjoy Ad-Free Episodes: Patreon Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
2-21-25 - Instagram Reels Trials Strategy, plus Kirsti Lang Shares Instagram Data Analytics on Reels vs Carousels

The Instagram Stories

Play Episode Listen Later Feb 22, 2025 19:48


Instagram announced some updates for the DM inbox, including the ability to translate messages and share music. Additionally, the Head of Instagram, Adam Mosseri, shares some strategy for how to think about Reels Trials, and then Kirsti Lang from Buffer stops by to share the data on what kinds of posts perform best on Instagram.Show Notes:New Ways to Stay Close to Your Crew in IG DMs (Instagram) Interview with Kirsti: (Audio Version)  (Video Version)Kirsti Lang is a marketer and creator based in Cape Town. By day, she's a senior content writer at Buffer. By night, she's a podcaster and creator, cultivating an audience of ambitious marketers looking to level up their productivity, tech stacks, and careers.Find Kirsti online at:Instagram: ⁠⁠@itsmekirsti⁠⁠Buffer: ⁠⁠Blog⁠⁠⁠⁠Data Shows Instagram Reels are Best For Reach — But Not Engagement⁠⁠⁠⁠⁠⁠The Best Time to Post on Instagram in 2025: We Analyzed 2 Million+ Posts to Find Out⁠ Enjoy Ad-Free Episodes: Patreon Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

The Instagram Stories
2-18-25 - Updates on Facebook, YouTube, and the Instagram algorithm

The Instagram Stories

Play Episode Listen Later Feb 18, 2025 10:08


Today's show has an update from the Facebook team on how they're handling Live Video going forward, plus the YouTube team shares an update on Android/iOS parity. Then the Head of Instagram, Adam Mosseri, shares insights on the algorithm and how changes to it are handled.Show Notes:Updating Our Facebook Live Video Storage Policy (Facebook)Shorts Text to Speech on iOS and Android and Updated Profile Cards on Studio Mobile (YouTube) Enjoy Ad-Free Episodes: Patreon Leave a Review: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Call Her Creator
Ep. 56: 5 Tips to Beat the Instagram Algorithm in 2025 per Mosseri

Call Her Creator

Play Episode Listen Later Feb 5, 2025 19:27


Planet Upload
Meta's Creator War Chest, NFL Access for Legends, and Trump Creator Credentials

Planet Upload

Play Episode Listen Later Jan 31, 2025 28:51


Josh and Lauren are back in the studio! Major news for today: Meta is balling out on creators (again), the NFL is giving more content access to its legends, and Trump-favoring creators will now have a path to gain White House credentials.This episode is sponsored by Memberful. Memberful is a best-in-class membership software that empowers creators to build customized membership businesses. Creators can generate reliable recurring revenue, all while fostering meaningful connections with their audiences. Get started for free; no credit card required. Link: https://tbfltr.co/tfmf25Here are links to more detail about what we discussed this week:Leaked Instagram Contracts Reveal What It's Paying Creators for Reels - Business InsiderInstagram gives creators more insight into their reels' performance | TechCrunchCreators are getting thousands of new followers by posting Trial Reels. Was that Instagram's plan all along? - TubefilterThe NFL is turning ex-players into "media moguls" on YouTube - TubefilterNFL Lets Former Players Tap Its Video Archive for YouTube PostsTrump administration to creators: "You will be allowed to apply for press credentials to this White House." - TubefilterThe Second Trump Presidency, Brought to You by YouTubersYouTube cozies closer to the NFL, replacing TikTok as Super Bowl tailgate sponsor - Tubefilter Creator Upload Socials:YOUTUBEINSTAGRAMTIKTOK

The Vergecast
Searching for the first great AI app

The Vergecast

Play Episode Listen Later Dec 13, 2024 95:26


Nilay, David, and The Verge's Richard Lawler talk about a big week in AI news. First, they go over all the latest on Google's Gemini 2.0 launch, and try to figure out whether Project Astra and Project Mariner will ever turn into products people use. They also discuss OpenAI's release (and un-release) of Sora, the new Reddit Answers tool, and what's new in iOS 18.2. Finally, in the lightning round, there's talk of YouTube, Instagram, TikTok, Sonos, and Cruise. There also is and isn't talk of quantum computing. Because that's possible now. Further reading: Google's AI enters its ‘agentic era'  Gemini 2.0: what's new in Google's new flagship AI model Google's AI-powered smart glasses are a little closer to being real  Google's new Jules AI agent will help developers fix buggy code Google is testing Gemini AI agents that help you in video games Google built an AI tool that can do research for you Android XR_Keyword OpenAI has finally released Sora iOS 18.2 is out now, adding ChatGPT integration and more Apple Intelligence tools ChatGPT's side-by-side ‘Canvas' view is now available to everyone.  Reddit's new AI search tool helps you find Reddit answers without Google YouTube is still growing fast on TVs in the living room Instagram will let creators test experimental reels on random people It sure sounds like Trump would be okay with a TikTok sale TikTok failed to save itself with the First Amendment Sonos Arc Ultra review: don't call it a comeback (yet) Google reveals quantum computing chip with ‘breakthrough' achievements Amazon's online car ‘dealership' with Hyundai is now live YouTube's AI-powered dubbing is now available to many more creators Searching for color at Pantone's all-brown party  Adam Mosseri on introducing Trial Reels From WSJ: iOS 18.2 Review: The AI Apple Promised Us Email us at vergecast@theverge.com or call us at 866-VERGE11, we love hearing from you. Learn more about your ad choices. Visit podcastchoices.com/adchoices