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In this episode of the Marketing Secrets podcast, I had the pleasure of joining Dante Torelli for another invigorating Q&A session with our One Funnel Away challengers. It's always energizing to get back and connect with our community of funnelhackers, especially after being away for a bit! Dante and I kicked things off by welcoming new members and celebrating everyone's quick wins - because as we always say, small hinges swing big doors. Throughout the session, we tackled various questions from our dedicated community members. These questions ranged from the technical aspects to the creative challenges that I love to play around with! Each question is an active testament to the hard work and determination inside our community, and it was exciting to see their progress and passion. As you'll listen, you'll get special access to hear: Quick Wins Celebration: Emphasizing the importance of small victories in the journey to success. Technical Setup: Tips on integrating payment systems and connecting domains. Content Creation: Strategies for outlining and launching courses, webinars, and funnels. Community Support: The power of sharing wins and supporting each other in the challenge. Mind Mapping: Utilizing mind maps to streamline development and comprehension. Whether you're new to ClickFunnels or the One Funnel Away Challenge or if you're a seasoned FunnelHacker, this episode is packed with insights and inspiration to help you on your marketing journey. Tune in and let's keep pushing forward - together! Don't forget to check out this awesome deal from Mint Mobile! https://mintmobile.com/funnels And if you want to enjoy the Marketing Secrets Show ad-free, check out http://marketingsecrets.com/adfree Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Co-Founders of Agency Coach, AJ Rivera and Mike Schmidt.Mike Schmidt and AJ Rivera, the CMO and CEO of Agency Coach, discussed their evolution from managing a web design and digital marketing company in 2003 to establishing Agency Coach. Their objective is to assist digital marketing agencies in achieving more time and financial freedom, a goal rooted in their personal experiences and the obstacles they overcame during their entrepreneurial journey.Agency Coach provides a variety of programs and coaching services designed to deliver practical strategies for agency owners. Mike and AJ shared success stories from agency owners who have experienced significant growth and financial success by applying their guidance. These success stories highlight the effectiveness of their coaching and the potential for transformation within the agency space.Their discussion also covered typical challenges faced by agency owners, such as the urge to accept a broad range of projects and the difficulty in securing recurring revenue. Mike and AJ provided solutions to these problems, emphasizing the importance of selecting projects that support long-term objectives and focusing on high-ticket services that generate recurring revenue.Key Points from the Episode:Mission of Agency CoachDistinguishing between freelancer and agency ownerCommon challenges faced by agency ownersStrategies and principles for agency owners to overcome challengesImportance of saying no to projects not aligned with long-term goalsNurturing and warming up leadsValue of review and reputation management in attracting and retaining clientsPrograms and coaching services offered by Agency CoachSuccess stories of agency owners who achieved growth and financial successImportance of community and collaboration in agency ownership journeyAbout AJ Rivera:AJ Rivera is a distinguished figure in the digital marketing world, renowned for his role as a #FunnelHacker, entrepreneur, and co-founder of Agency Coach. As a multiple 2 Comma Club award winner and a successful digital agency owner, AJ has significantly impacted the #FunnelHacking community by creating the FunnelHub movement. His prior experience with Intuit, managing online communities for products like QuickBooks and TurboTax, has provided him with a robust foundation in digital marketing strategies. This background fuels his passion for assisting small businesses to thrive in a competitive digital landscape.Beyond his entrepreneurial ventures, AJ Rivera has co-owned a 7-figure digital agency, showcasing his expertise and dedication to the digital marketing sector. His agency, Anchor Wave, is a pivotal example for many digital agencies worldwide, offering vital frameworks and strategies for achieving time and financial freedom. AJ's commitment to empowering digital agency owners is evident through his extensive work in online courses, coaching programs, and private consulting. He collaborates with industry giants such as Russell Brunson. He speaks at notable events like Funnel Hacking Live, further cementing his influence and contribution to the digital marketing and funnel hacking communities.About Mike Schmidt:Mike Schmidt launched Anchor Wave in 2003, recognizing the nascent potential of digital marketing long before it became a cornerstone of business strategy. His foresight and leadership have guided the agency to become a significant player in the industry, boasting a team of 20 dedicated...
Thank you for listening to The Morning Story Podcast. If you'd like more story ideas, go to 202storyideas.com If you'd like to get better at storytelling in your marketing, go to StoryMagnetWorkshop.com Thank you for listening, and thank you for being part of my story.
Exclusive Look: Russell's Adventure at the Nightingale Conant Library in ChicagoJustin Benton is a guest on Funnel Hacker TV with hosts Susan Lennartson and Ben Muth. Justin shares his experience at the Chicago Secret of Success JV affiliate mastermind event. Justin reveals that the event was an exclusive gathering for top affiliates who participated in a contest related to the launch of Secrets of Success. The event provided access to the Nightingale Conant Library archives, showcasing rare and valuable materials related to personal development and entrepreneurship.Justin describes the unique artifacts and manuscripts he and the attendees were able to explore, including original pressings of Earl Nightingale's "The Strangest Secret" and swipe files from renowned authors like Zig Ziglar and Tony Robbins. The episode highlights Russell Brunson's enthusiasm during the visit, emphasizing his passion for uncovering hidden secrets and leveraging historical knowledge for modern business strategies.Additionally, Justin teases upcoming events, such as the Think and Grow Rich Challenge, and hints at the release of a documentary titled "Bibliomania," showcasing behind-the-scenes footage of Russell's entrepreneurial journey. The hosts encourage viewers to stay engaged with Russell's social media for updates and insights into his innovative approaches to business growth.The episode concludes with a segment on "Hacker Heroes," where community members share insights and tips on various topics related to entrepreneurship and marketing. The hosts invite viewers to join the vibrant community and stay tuned for future episodes featuring exclusive content and entrepreneurial success stories. Thank you for tuning in to the Miracle Plant Podcast. Remember, our mission is to heal the world with the power of this miracle plant. Join us next time for more inspiring stories and insights into the world of cannabis. Produced by PodConx 101cbd - https://101cbd.org/Email Justin Benton - jbenton@101cbd.orgGet a free consultation - askjanet.org
Is it possible to make six or seven figures with challenges and events? This week's podcast guest and OfferLaunch featured speaker, Austin Ford, better known as The Challenge King, made $100K the day he started doing his events. If that's not convincing enough, Austin recently did an event that made $300K in a single day with only 64 attendees. Yes, you read that right. This shows that you don't need a big audience to launch an event. Like I always say, doing an event is one of the best ways to introduce yourself to the market. So, don't worry if you don't have an extensive list. What you need to worry about is this one crucial thing that most marketers overlook. What is it? What's the secret formula to filling an event that converts better? Listen now to my conversation with Austin Ford to find out. Key Takeaways: Introduction (00:00) From jack of all trades to becoming the challenge king (02:01) The power of focusing on one thing (09:06) Transitioning from challenges to virtual events (10:42) How to get traffic to your events even without a list (13:26) Better conversions vs. better speaker (16:07) Mistakes most entrepreneurs make with challenges and events (18:55) Smaller events convert better (21:04) What to do after your events? (22:09) Episode wrap-up (22:57) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here --- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
It's funny how I used to make fun of mindset once in front of Russell Brunson when I first started working there. The younger me was screaming mindset has nothing to do with becoming a successful entrepreneur. It turns out it's almost all mindset! Boy, I was dead wrong. And this week's guest, Lawrence Kim, one of our featured speakers at the OfferLaunch, has his own story to tell. Lawrence was once an avid entrepreneur fan–stalking guys like Gary V., Grant Cardone, and Russell Brunson–and later took the leap to become an actual entrepreneur. And guess what? He started selling bus tickets through his sales funnel. Come learn the mindset shift he's made since then to keep his business growing. Key Takeaways: Introduction (00:00) From corporate to entrepreneurship (01:21) Lawrence's first launch attempt (02:31) The pivotal mindset shift (07:58) What happens when you reinvent yourself? (11:15) Final thoughts (14:28) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here --- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
It's harder to go down these product creation rabbit holes because all we think about is just creating one new offer after the other. Why not create an excellent offer that people want to consume forever? That's what basically came into Stu McLaren's mind one day. Stu is one of those people that I look up to and consider to be the category king of the subscription model landscape. He knows pretty much everything there is in building a profitable subscription business. Luckily, he's here on the show to share three surprising tricks to increase your subscriber lifetime value and live off recurring revenues. Here's my conversation with Stu. Key Takeaways: Introduction (00:00) How Stu McLaren started his subscription-based business (02:59) The magic of memberships and recurring revenue (07:34) Mistakes most funnel world people make (13:33) How to increase your subscriber lifetime value (17:52) How to help your members build meaningful connections (25:04) Episode wrap-up (29:59) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here --- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
Who says webinars are dead? I love webinars! I still do them, and they do work. However, never did I expect I'd hear something new about webinars. I was amazed when I heard how Sam Kwak, an entrepreneur, real estate investor, and webinar expert, does webinars. All those little things like pattern interruptions, retention graphs, and weird split tests improve his automated webinars. Here's how Sam did it… Key Takeaways: Introduction (00:00) Meet Sam Kwak (01:46) The evolution of Sam's webinars (04:29) How do you treat a webinar like a machine (09:22) How to analyze a webinar after it's done (15:43) Unique pattern interruptions to increase retention (20:36) When to stop doing live webinars (25:37) Episode wrap-up (30:22) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
"From Bruce Lee's Letters to Book Treasures: Olga Keith's Remarkable Quest"Justin Benton is a guest on Funnel Hacker TV, a show that discusses various topics related to entrepreneurship and success. Justin and special guest Olga Keith share their stories, particularly Olga's remarkable experience in locating rare books by Elsie Lincoln Benedict and Napoleon Hill.They talk about the discovery of these rare books, including book 11 of Elsie Lincoln Benedict's series, which had been unknown for years. They explain how Olga's investigative work and connections led to the discovery of these books and how Russell Brunson was excited about it.They also mentions an upcoming challenge called the "How to Get Anything You Want Challenge" based on the 14 books discovered. It features a lineup of special guests, and there's even speculation about the potential existence of more books beyond book 14.Produced by PodConx 101cbd - https://101cbd.org/Olga Keith - https://www.linkedin.com/in/olga-keith-61643a2b/https://www.secretsofsuccess.com/how-to-get-anything-you-want-challenge
Most marketers want continuity in their business. Who doesn't? We all do. It brings you peace of mind, thinking you have recurring revenue every month. So, most of us would then rush into launching membership programs. Little did we know that building a networking group is more than just luring people in to sign up for memberships. That's what you'll be learning from today's podcast guest, Chas Wilson. Chas is one of our featured speakers at OfferLaunch 2023 event. (If you haven't gotten your ticket yet, grab them HERE.) But for now, he's here to share how he went on to build his network empire–Master Networks–and use community to combat today's Loneliness Epidemic. Here's how he did it… Key Takeaways: Introduction (00:00) Meet Chas Wilson (02:01) What is Master Networks? (04:17) The power of building a community (08:22) 3 key concepts in building a community (11:06) How to get your first paying member (12:47) How to help people realize they need networking (16:15) People want to be connected (18:45) Episode wrap-up (25:13) Additional Resources - Reserve Your Seat at the OfferLaunch 2023 event here - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
A marketer is nothing more than an event thrower. We throw events packaged as webinars, challenges, or whatever modality we use just to get people's attention. However, one thing that most of us would refrain from discussing is that filling an event is HARD enough! But not for Stacey Martino. Stacey and her husband, Paul, are relationship gurus and have been doing it for 20 years. For the last 10 years, they've had a whopping 90% REPEAT ATTENDANCE rate (read that again). Her clients are even willing enough to pay as much as $15,000 to get into their program! How did they do it? Fortunately, Stacey is one of our featured speakers this coming October 26-28 at the OfferLaunch event (so exciting). And she's here to share her event methodologies that will blow your mind. Here's how she did it. (P.S. No tickets yet? Get your OfferLaunch event tickets here and learn the 6&7 figure strategies top marketers use to (re)launch offers.) Key Takeaways: Introduction (00:00) How Stacey Martino got into doing live events (01:27) Tips for finding the right joint venture (JV) partners (05:39) How to get repeat attendees for your event (09:04) The power of delivering prescriptive results (18:17) Episode wrap-up (24:05) Additional Resources - Reserve Your Seat at the OfferLaunch 2023 event here - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
Alright. It's important that everybody fully understands the situation at hand. I'm going to talk about seven things on the intro net. I might talk about ways to increase sales in your business. I might slip up and say that I've sold a lot of stuff. My results are not typical. The statement about me being completely insane is 100% accurate...
I think a lot of people jump into the entrepreneurial space because they are a bit of an artist. However, many of them don't know how to manage money in terms of separating business finance from personal finance. This is where someone like Brad Gibb, a dear friend, investor, financial expert, and one of our featured speakers at this coming OffferLaunch 2023 event, comes in. Brad helps entrepreneurs build wealth while they build their businesses. Apparently, I was once like you, who've paid everybody else apart from myself. And Brad made me realize that getting PAID from your business is by design, not luck. So, when should your business pay you (and when to take cash)? Here are the two ways to plan profit TO YOU… Key Takeaways: Intro (00:00) When should your business pay you? (01:27) Two ways to get paid as an entrepreneur (07:17) When to reinvest the money back into your business (10:10) Should you reinvest your excess money on new investments (14:30) How you should be investing your money (16:15) The only reason you reinvest (17:22) What entrepreneurs must realize (20:29) Two skill sets you need to master to win the game (23:10) Additional Resources - Reserve Your Seat at the OfferLaunch 2023 event here - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
My OfferLaunch event (which, by the way, happens this Oct 26-28) won't be complete without inviting this outstanding entrepreneur and personal friend of mine, Alison J Prince, to be one of the speakers. I just love how Alison built a true community from her multi-million dollar businesses. Yes, you read that right. She runs multiple multi-million dollar businesses on EVERGREEN! And she's here on the podcast to tell you that you don't need anything fancy or a huge list to launch. Heck, she didn't even know what Facebook was when she launched one of her businesses. Here are her “unconventional” tricks of launching that accelerated her business. Key Takeaways: Intro (00:00) Have clarity with you are (03:41) Meet Alison and how she started her businesses (05:16) How to launch your business quickly (09:45) Gaining instant credibility (22:21) Tips for automating your launched business (27:19) Hiring momentum coaches (37:08) Episode wrap-up (41:07) Additional Resources - Reserve Your Seat at the OfferLaunch 2023 event here - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
It was probably seven or eight years ago that I met Sean Malone, and he eventually became one of those people who inspired me on my journey. Sean got into sales in pursuit of this most frequently asked question–how to make a boatload of money? Like most of us, he started as a terrible salesman, booking zero appointments out of 2,400 calls. But that didn't make him quit sales. He learned sales systems to master his craft, and lo and behold, he became one of the greatest sales geniuses I've met in my entire life. Interestingly, after hearing how Sean has been crushing business after business with his sales system, I realized that marketing is only measured in lead gen. I'm not saying there's no advantage to publishing a video that gets tons of likes, but sometimes that's just the awareness part. It's important to remember to build a SALES company rather than a MARKETING company. After all, you're here to sell. So, here's how DMs can help you make the transition. (Also, if you haven't yet, get your ticket at OfferLaunch.com and learn from experts like Sean how to (re)launch lucrative offers that make 6-7 figures.) Key Takeaways: Intro (00:00) Meet Sean Malone (02:36) The birth of FlowChat (14:18) How to utilize DMs for stronger launch (17:26) What makes FlowChat different (23:38) The truth about social media (24:24) What internet marketers and funnel builders don't know (27:23) DM is the online hallway (30:32) Additional Resources - Reserve Your Seat at the OfferLaunch 2023 event here - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
I've worked with many different ad agencies, but this one stood out to me. Meet Brad Langan, a personal trainer turned media-buying expert and marketing agency owner. Instead of looking at paid traffic just by getting people to click a page, he understands the value of bringing that traffic to the page and looking at it as one “continued whole”. It is such a unique thing! If you think about it, the shift is quite simple but essential for cheaper conversions. That's what made Brad and his agency one of the top paid ad agencies in the industry. And so, I can hardly wait for him to share all about it at the upcoming OfferLaunch event. For now, here's a sneak peek at how they've changed the paid ad and sales funnel landscapes. Key Takeaways: Intro (00:00) Meet Brad Langan and his works (01:41) How Brad got into the media buying space (05:26) Traffic and launching mistakes that funnel people make (09:59) Brad's comprehensive marketing strategy (13:59) The value of warming people up (19:23) Final thoughts (22:11) Additional Resources - Reserve Your Seat at the OfferLaunch 2023 event here - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
Come to think of it… I have made 55 products in three years, many of which have been taken down. I didn't see the real value they bring when it comes to business valuation. Then came Raleigh Williams, a mergers and acquisitions lawyer turned business owner and now my business partner. Raleigh started as a mergers and acquisitions lawyer–working at a big law firm in New York and then later in Texas. When he saw how these big companies earn millions (and even billions) of dollars through acquiring businesses or selling divisions of their companies, he got into building his own business. He went from earning $2M a year in profit from his family entertainment business to selling the entire business for $26M. Then Raleigh made me realize the biggest mistakes that internet marketers like me create. Let us share them with you in detail and hopefully enlighten you. Key Takeaways: Intro (00:00) Meet Raleigh Williams (02:03) Why you should have a business exit strategy plan (07:18) Two main mistakes that marketers make (10:22) The key man risk concept explained (12:49) Advantage of digital marketers compared to the usual M&A deal (14:45) Business ownership vs. entrepreneurship (17:32) Episode wrap-up (19:51) Additional Resources - Reserve Your Seat at the OfferLaunch 2023 event here - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
It was probably two years ago while I was at a Funnel Hacking Live… That I had one of the most meaningful epiphanies of my life as an entrepreneur. I was woken up in the middle of the night and was inspired to create a Medical Underground Railroad. Honestly, I don't know what it is. All I know is that I want to be one of those entrepreneurs who helped create solutions even for something they do not have specialties in. This project allows me to give back and make an impact. And so I talked to my coach (yes, I have business and personal coaches, too), and that's where I came to know these powerful immortal words from Aristotle: "Nature abhors a void.” It means that nature will always fill any empty spaces. So if you're frustrated that you don't have the clarity yet to some of your biggest business ideas, don't fret. There's beauty in asking questions even without immediate answers. Lemme tell you how you can apply this principle in real life and in marketing. Key Takeaways: Intro (00:00) My trip to Africa (00:52) The pros and cons of capitalism (02:07) The “nature-abhors-a-void” concept (04:54) An example of “nature-abhors-a-void” (09:55) Comparing different business models (13:21) How to be an idea pioneer (18:32) What is it to be entrepreneurially self-reliant? (20:52) The power of asking questions (25:44) Additional Resources - Connect with me here - Interview me on your show - Join the OfferLaunch 2023 event here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
It's not the first time I've had this type of insight. But it resurfaced after years while I was filming a video about how unique the offer launch is. And that's what spurred the thought. I realized that there is a benefit to being an innovator. Sure, there are things to be blue, new, and prolific with. However, there are also certain things that it's best to model what has worked. One of the biggest frustrating aspects I have in teaching my frameworks to others is that "some" people would do differently from what the framework says. And they'd come up to me and say... "Steve, your framework doesn't work." Yeah? No way! Well, it feels like I'm handing a Ferrari to a five-year-old who can't reach the pedals yet. Lemme tell you more about what I mean by this... Key Takeaways: Intro (00:00) There's a certain playroom within the framework (01:37) What is the Red Ocean Analytics? (04:27) Two main reasons why people take reckless risks (05:48) Why you should copy the category king (07:15) The story behind the Ferrari framework (10:48) You got to learn to reach the pedals (12:44) Closing thoughts (14:53) Additional Resources - Connect with me here - Interview me on your show - Join the OfferLaunch 2023 event here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
Here I was, sitting and thinking about the very first successful sales funnel I made for another company. And it got me asking what made it so successful compared to my previous attempts. Obviously, I had good copies on my sales funnels, good sales videos, etc. But I think the answer is really simple… Survey your customers! As customers come and go, I surveyed my customers to fully understand what they need. It might seem like a leap, but it does benefit you in the long run. Find out how. Key Takeaways: Intro (00:00) Why you should survey your customers (00:55) Other benefits of surveying your customers (02:28) One of the biggest things my audience has requested (04:27) Scaling a business model (05:20) What have I been up to lately? (06:54) Best resources for learning about surveys (12:34) Surveys and quizzes (13:14) Join my mastermind group (14:44) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
“If you're still doing the same thing in 20 years, I'm gonna kill you.” Although those weren't his original words (he got them from the movie The Good Will Hunting), my business coach of three years, Brian, made me think hard about what I really wanted to do. For the past few years, it has always been funnel, funnel, and funnel. Hence, the birth of Sales Funnel Radio. But now, I'm already entertaining the thought and feeling of "Where do I go next?". ‘Coz, no matter how much I'm invested in funnel land, I know it won't be where I will build my kingdom. No doubt... I'm honored to have produced over 350 episodes for this amazing Sales Funnel space. But here's my vision of the future of this show though... Key Takeaways: Intro (00:00) Saying yes too much isn't a blessing (01:11) A lesson from The Good Will Hunting (04:19) Where can I build my next castle? (08:25) Owning the thought leader in me (10:39) Surround yourself with this kind of people (13:34) My future plans (14:29) Is this the end of Sales Funnel Radio? (16:48) The Capitalist Pig brand (20:02) What's in the Capitalist Pig Newsletter? (24:24) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
I have been speaking on stage for years. And one of the most triggering things someone can ask me while I'm on stage is... "Steve, this is really powerful. But will it work for me?" Man, when I hear that, I just want to flip a desk because I already know that person will fail. I understand your good intentions; you want to help your customers solve their problems. You've put your blood and sweat into your course materials so you can share the formula that has worked for you and others. But while you're here to solve a valuable problem for your customer, they'll never get the result they're paying for if you don't do this one thing. Let me tell you more about it.... Key Takeaways: Intro (00:00) The sad post-learning pattern (01:22) Modeling somebody vs. carving your own path (04:52) Simplicity always wins (06:30) One of my biggest pet peeves (08:36) The power of having a can-do attitude (10:41) You are your own hero (12:33) Funnel Hacking Live freebies (13:55) Overcoming self-doubt and taking extreme ownership (14:37) Complaining is not bad (19:20) How to deal with haters (20:17) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
I remember my first few interviews. Man, those weren't the best of me. But if it weren't for those interviews and my consistency in putting myself out there, I wouldn't be considered an expert in what I do now. It cemented me in this industry which eventually led to bigger opportunities. Yet, most people often overlook this marketing strategy. Getting yourself interviewed is actually one of the most powerful and SIMPLEST forms of marketing. Why? 'Coz it never leaves the internet. And if you know how to tie your answers into whatever you're promoting, you'll have leads for LIFE! Being interviewed is one of the key pieces of the publishing game, and it comes with some prerequisites. So here's how I started getting myself interviewed... Key Takeaways: Intro (00:00) My I'm-not-gonna-publish backstory (01:28) Why publishing is so important (05:24) How to get interviewed by others (10:05) Interview request sample (13:54) #1 rule when interviewing me (14:30) Two ways to pitch yourself for interviews (15:59) The danger with a purely interview-based show (16:57) Handy interview tips (20:29) Closing thoughts (24:14) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
I love the Linchpin model. In fact, I have changed everything in my business to it. And yours truly even got to write the foreword on Russell Brunson's upcoming book about the said business model. But I haven't seen anyone turn their event funnel into this Linchpin model yet. So while I was on an airplane to Miami, with some caffeine and dubstep, I had another epiphany that blew my mind. I created a fantastic new event funnel type using the Linchpin model! And I can't wait to share it with you. Here's how it goes… Key Takeaways: The new Linchpin model (01:25) How to do a Linchpin-style event funnel (02:21) My plans for Offer Launch and Offer Mind (07:51) The reason why I've slowed down (10:17) Blackout speaking explained (11:38) The future of Sales Funnel Radio (12:34) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
When it comes to funnels, most marketers would think of it as purely for customer acquisition. But here's one of my biggest realizations for the past year: You can utilize funnels in so many ways! And the first thing you have to do is do what the market leader is doing. That's it. It's just ridiculous not to copy how leaders acquire customers. Come to think of it. When you straight out clone the content king, you also limit the number of variables you're risking. And customer acquisition is something you should not gamble on in the first place. From there, you can use the same customer acquisition funnel to make an EPIC funnel for onboarding and fulfillment. And in today's episode, I will describe in detail what I mean about this. Key Takeaways: Origin stories are not just for people (01:31) The best strategy for customer acquisition (03:59) Just do what the market leaders are doing (05:34) The truth about FREE challenges (09:11) My biggest realization about funnels and fulfillment (13:34) Episode wrap-up (15:02) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Follow us on your favorite podcasting platform so you never miss an episode!
Two steps to profit from a recession (your bible for the next year). Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing
Lisa is the owner and proprietor of the shop and blog Oak and Linen Home in Arva Ontario, Canada. She shares her passion for French Country Decor in her shop and on her blog. She is also a fellow podcaster. WHAT YOU WILL HEAR ABOUT IN THIS EPISODE: - How we know each other - Her Shop - What she carries in her shop - Her unique shop events - Living in Belgium - What funnel hacking is? Things We Talked About: My Stylish French Girlfriend by Sharon Santoni My French Country Home By Sharon Santoni My French Country Home Magazine - Available at Barnes and Noble My French Country Tours for 2023 Eloquence Ilderton Cares Candles CONNECT WITH LISA: Blog: https://www.oakandlinenhome.com IG: https://www.instagram/oakandlinenhome Facebook: https://www.facebook.com/oakandlinenhome Pinterest: https://www.pinterest.com/oakandlinenhome CONNECT WITH ME: Blog: https://www.livinglargeinasmallhouse.com Instagram: https://www.instagram.com/livinglargeinasmallhouse Facebook: https://www.facebook.com/livinglargeinasmallhouse Pinterest: https://www.pinterest.com/livinglargeinasmallhouse YouTube: https://www.youtube/c/livinglargeinasmallhouse Email: lynn@livinglargeinasmallhouse.com There are affiliate links in these notes. I may receive a small commission at no cost to you if you choose to use them. You can find my full disclosure policy HERE
Funnel builders and internet marketers know the power of creating content. We're wired to build, build, and build. And most of the time, marketers develop more sellable assets than the offer they're pushing. But most content creators don't know how to really use what they've built. That's what I realized after my friend and business partner, Raleigh Williams, and I bought MediaAcquire. MediaAcquire is an online marketplace to buy and sell media assets. In this episode, Raleigh and I talk about how marketers can monetize all the media sawdust they've created along the way and when to actually sell their social media channels. Key Takeaways: The power of creating content (00:29) What is MediaAcquire? (05:13) Most content creators don't know how to monetize their platforms (05:59) On building products vs. building distributions (10:53) A message to new entrepreneurs (14:38) What to look for in something sellable or valuable? (21:40) Can you sell a media asset even if it's on a downtrend? (29:55) On monetizing your media sawdust (33:08) Additional Resources - Connect with me here - Interview me on your show - Connect with Raleigh Williams here - Looking to sell your media assets? Check MediaAcquire here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
In this week's episode of Sales Funnel Radio, I have finally invited my business partner, Raleigh Williams, to talk about our latest mergers and acquisitions deal. Raleigh started as an M&A lawyer in New York and in Dallas - working for private equity firms, public companies, and big firms. Overseeing purchases and sales agreements for like $20 billion dollars plus deals, and getting paid a number that is way much smaller than what he deserved, made him realize to walk away from his lucrative job. He has gone on doing his own business acquisitions. And now, we're combining his M&A knowledge and my sales funnel expertise to value and acquire businesses and help them optimize through marketing. Join us in this special episode as we talk about how we're using sales funnel in business acquisitions, the criteria we're looking for in an M&A, and our business plans. Key Takeaways From small business consulting to mergers & acquisitions (01:02) Meet Raleigh Williams (01:47) Turning passion business into a sellable asset (04:02) Traditional M&As vs. funnel-driven M&As (08:50) When you buy out a business built around a person (11:27) The numbers behind our latest business acquisition (14:59) Misconception on M&As (20:35) What to look for in a business when doing an M&A (22:05) How we plan to keep this business going (24:33) Additional Resources - Connect with me here - Interview me on your show - Check out our latest business venture here - Connect with Raleigh Williams here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
I was at this event, and during the Q&A section, this gentleman in front said something that really threw me. And he said something like this, "I want to make these moves, but I want to make sure that I do the right moves." First of all, it's a super common train of thought, especially for entrepreneurs. But it was the way this gentleman said it that made me realize that he wasn't taking action fast enough and was instead hyper-obsessing over every single move as if life depended on itself. He didn't know that being an entrepreneur means nobody is giving you a to-do list. You have to create something with the resources that are there. And how do you know that you're making the right move? You don't. But you get better at not making the bad moves as you go. So here's how I plan my to-do list as an entrepreneur to ensure I eventually get to where I want to be and get better at avoiding bad moves. Key Takeaways Taking a day to think through what I want to be done in a year or three years (02:43) Understanding that I am an entrepreneur (03:28) How do you know if you're making the right moves? (04:34) The heroes' two journeys (05:19) Entrepreneurship is not about perfection as taught in schools (06:21) Improving your skills by putting in the reps (07:06) Learn under someone else's wing (16:02) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
You could have the most incredible product or offer, but if no one knows you - you don't have a list - that's a big issue. Whether you are a small or large business, we all dream of having that big list, of solving that big obscurity problem. I know because I still get the same question, “How are we going to fill in the funnel?” even from big companies. I remember looking at the industry leaders and saying, "Man, if I just had their list, all my problems would go away.". But boy, I was utterly wrong. Yes, having a larger list helps. But if you can't do it with the smallest list, how would you know how to do it with a big list? How would you pull the money out of your audience? So if you're not where you want to be, look at it as putting in the reps or the "mat time", and it's what most of us know as practicing the fundamentals. And once you've put in the reps, you'll eventually face the same problems, use the same process, but just better at solving them. Key Takeaways - Same process, same problems, but just better at solving (00:30) - False belief: when you're big, the obscurity problem is solved (02:00) - What you're doing now is putting in the "mat time" (07:08) - Be grateful for the path you're on right now (08:28) - Just rinse, and repeat (09:52) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
When I first started, I kinda looked at internet traffic as this magic thing that only some could crack. I mystified it in my mind. But now, after millions in sales online, I'd say that traffic is 'solved' by messaging. Bad messaging = sucky traffic and vice versa. Ads do not solve a traffic problem as many businesses tend to do. Ads are just an accelerant, but messaging is at the core of your marketing and traffic. If you need more traffic, you must figure out the messaging better. So the question is how you get your messaging right? By learning what your dream customers are searching for and standing in front of those searches. That's it…. it's that easy! Don't create something and then ask how you can get people to see it; you've already lost at that point. All you do is create what people are looking for already. Key Takeaways - The many ways to get traffic without ads (02:04) - Don't try to create traffic; stand in front of it (04:20) - The non-negotiable musts of every company we buy (05:50) - Why traffic is a messaging problem (07:51) - If you need more leads – improve your messaging (12:18) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
Think of the most valuable assets a company creates. Of course, we think of the offer, the list, branding, etc. But as I've begun buying companies, if they don't have some kind of distribution channel that they've created, my interest in purchasing drops heavily. I'm looking at the distribution channels as much as I'm looking at the P&L and other financials. If the distribution channels are in place and big enough, I can use my 12-step offer and launch framework to flip the company around. If a company doesn't have established distribution channels, they better have freaking amazing financials for me to continue considering it. Here's what I mean... Key Takeaways - Traffic is nothing more than a hook and messaging issue (02:38) - What distribution channels have you built? (06:16) - Sales are about traffic and eyeballs (10:31) - Think of ways to create sales-based marketing style noise (11:04) - It's not just the P&L (11:25) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
Funnels can be used to guide a user through many things. The obvious ones are leads and sales. The not-so-obvious is fulfillment and onboarding, but now I'm using them for company acquisitions. Here's what's happening… I've been asking myself what's in play for me in the next 5 years that I can get so focused on to delete 80% of everything else, which is a super hard thing to do, but I've done it anyways. We've just started buying partial or full companies at certain stages and fixing them up. And since season two of this show is dedicated to documenting my journey to 100 million, I think this new M&A vehicle will get me there faster. Tune in to hear what we are doing in this space. Key Takeaways - What we've been doing (00:29) - Why we got into mergers and acquisitions (03:05) - From a consultant to a business partner (06:46) - The vehicle to take me to $100 million (07:30) - Getting my drive back (10:14) - Taking my funnel background into M&A (13:10) Additional Resources - Work with Steve - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
Removing your own time from the business is the simplest start to building a REAL business in the results-based economy. I like selling in the results-based economy and not the time-based economy. If time is how you measure value, you are still stuck in the lower-class economy. The results-based economy is a better life. Nobody cares how long it takes if you get the result they want. What does all this mean? It means creating a scalable offer and business that relies on systems and processes, not your time as the offer creator. You are not the offer! Here are the moves I'm making to jumpstart 2023 in the results-based economy… Key Takeaways - Are you stuck in the lower class economy (00:48) - Value is not measured in time but in results (02:30) - Selling in the results economy (04:34) - You are not a cog in the business machine (07:25) - How to craft your offer to deliver results (08:47) - What you can do to provide a better result (10:08) - Work for Steve (16:25) Additional Resources - Work with Steve - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
I'm hiring and would love to go to all of you first. You'll work on my projects, my clients, and the companies I'm buying. I'm looking for someone with experience in funnel building, but that will not be the main thing. You'll also do a lot of project management, social media stuff, and everything else I do. This paid position will also help you gain marketing and funnel experience, which you can use to do your own thing later. I don't expect you to remain with me forever, and I just ask for a minimum of 12 months. Tune in for more details about this role and how to apply if interested. Key Takeaways - Why I decided to become a funnel builder (00:47) - My real degree outside of school (02:50) - What I need you to help me with (04:43) - How to apply for this role (07:00) - Give me a solid 12 months; then you can leave (08:41) Additional Resources - Work with Steve - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
Seems like most think of Terminator when they think "AI." It's not. The first time I put AI into the back of one of my funnels was 3 years ago. Here's what I learned… AI is an incredibly powerful tool, but it's not the boogie man. It can't take over everything in your business; you've got to get all the basics dialed in first. Otherwise, it will be a distraction. Think of AI as an accelerant for your sales process. Under certain contexts and with very specific questions, coupled with clean data, there's nothing as powerful as AI. Companies using AI in this atmosphere are getting more sales with fewer resources. It can show strong patterns that the naked eye or brain could never compute. That's the power of AI, and that's why I'm personally excited about it. Take time to learn about it and what it can do, but remember, it's not the boogie man! Key Takeaways - The incredible power of AI in sales (03:27) - Taking time to learn new tech (05:05) - Using AI as a sales accelerant (06:50) - Getting more sales with fewer resources (09:25) - AI is good with specific questions (12:21) - Clean up your data (13:53) - No tech/tool will replace core business skills (17:36) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
What you say matters, of course, but so does HOW you say it, especially on a funnel page. The point of this episode is to show you simple ways to increase the effectiveness of what you're saying. Whenever I design a funnel, I try to make the copy more consumable through the layout and the page's design. The purpose of design is not to make a page look pretty but to make a SALE. The design's purpose is to make your copy more consumable. Design is all about HOW you are saying it. Copy is the expression of marketing, and if people do not read it, they will not buy. The design matters a lot, especially in this era of skimming through content. That's the real science and art that a true funnel builder brings to the table. Let's dive in… Key Takeaways - Funnel design concepts (00:48) - How to make your funnel copy more consumable (03:33) - Design is not being pretty; it's about sales (06:55) - One call to action per funnel (12:34) - Make your page more skimmable (15:31) Additional Resources - Connect with me here - Interview me on your show --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
I was taught to build a business plan and borrow money to build it. Hopefully, the business you planned on paper made money. It's so much better and safer to do the exact opposite. Build a product and sell it. Then build the business. My point is that a sales funnel and a business are two completely different things. They are separate to build, and they accomplish different things. A sales funnel core function is to generate revenues, whereas a business is all about systems. One criterion for determining if you have a business is if you can step away from it for 3 months. Would it still run? You don't have a business if you do all the fulfillment, replying to emails, and all the customer support by yourself. You just have a funnel that is making money. Tune in to hear me out…. Key Takeaways - My full circle moment (00:47) - A funnel is not a company (04:57) - Do you have a business, or are you the business (09:27) - Criteria for gauging the health of a business (11:13) - How to build a business around a sales funnel (14:12) - Can you take a hiatus from your business? (15:30) Additional Resources - Get your Capitalist Pig Swag Here - Capitalist Pig Facebook Group - Interview me on your show - Connect with me here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
Beyond basic funnel structure and offer tweaks, the MOST common mistake I see in funnels is copy. Many people just "title" their funnel instead of "hook" their funnel. This is a pattern I've noticed in funnel land and within broader business. Keep in mind that when you name things, offers, pages, funnels, etc., you are not trying to label them. You are trying to get your customers to get interested, excited, and read more. That's the difference between a title and a hook. A hook has an emotional charge behind it which makes them want more, and that's where they click and consume your sales message. In this episode, I explain the difference and my simple formula to make sure I'm not titling anything (yuck)... Key Takeaways - Is your messaging affecting your traffic (05:09) - Hook vs. Title (06:34) - Hooks make consumers interested in your message (08:41) - How to create a hook (10:16) - An example of writing a great hook (13:46) - Sales copy bridges the hook and your offer (16:42) Additional Resources - Get your Capitalist Pig Swag Here - Capitalist Pig Facebook Group - Interview me on your show - Connect with me here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
There are really 5 different sequences involved in (almost) every funnel. These are CRITICAL to the conversion rate in things free or paid. These are the sequences that I think through any time I plan and build a funnel because, more often than not, you are not likely to have a problem with leads. Most people just don't know what to do with them. In our business, we noticed that we have no problem sending leads to someone's funnel, but we have to teach people how to deal with these leads to get a sale and a long-term relationship with the buyer. This is my purpose with this episode. These sequences will not only increase sales, but they actually tee up long-term relationships. They ascend your customers up the value ladder to your other offers. Let's dive in! Key Takeaways What are you doing with your leads? (00:00) How to increase your sales without being annoying (05:26) Leads make or break a business (06:35) Sequence #1 – The promo sequence (08:00) Sequence #2 – Follow up sequence (13:22) Sequence #3 – Seen but not purchased sequence (14:35) Sequence #4 – Consumption series (17:32) Sequence #5 – Ascension sequence (23:10) Additional Resources - Offers that Won - Get your Capitalist Pig Swag Here - Capitalist Pig Facebook Group - Interview me on your show - Connect with me here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead. Artwork
Are you treating sales funnels as your company? If then you are doing it all wrong. Sales funnels are not companies; they are just very powerful ways to automate a sales message and an offer. They are the revenue engines of a company. A company, on the other hand, is so much more. So, what do you do after the funnel is up and working? You have to design and build the other parts of the company as well. In this episode, I take you through the 5 core functions of a business and how the sales funnel fits into them. Let's dive in! Key Takeaways - Designing fulfillment like a funnel (00:46) - Funnels are not companies (01:34) - What exactly is a sales funnel (04:50) - Treat your sales funnel like a salesperson (09:12) - The five core functions of a business (13:53) - Designing fulfillment models vs. funnel design (19:47) - Overdesign outbound communication (32:26) - Traffic is a messaging problem (34:06) Additional Resources - Get your Capitalist Pig Swag Here - Capitalist Pig Facebook Group - Interview me on your show - Connect with me here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
The classic battle of being liked or heard is a marketing clash that's as old as time. And I want to jump in today and teach you guys something interesting about it. First, I never considered myself a branding guy until 2020, when I was invited to speak for an event about branding. And I have to agree that branding is important. But one of the biggest mistakes I see in branding is that people want to be liked versus heard. If you haven't noticed lately, they tend to do more funny ads to push their offer and be liked. I'm not against making funny ads, but most marketers miss the point that you can both be funny while getting your message across to your audience. In their quest to chase the likes, they fail to realize that you can be liked but not heard. And that's what FAILED marketing looks like. In this episode, I talk about how to do marketing that gets liked and heard and what you should prioritize in your marketing. Key Takeaways - Branding always comes second (04:43) - One of the biggest mistakes I see in branding (10:10) - Being liked is failed marketing (13:52) - You can be both liked and heard (16:04) - Get your message out there and be heard (17:55) - What comes first before branding? (20:59) Additional Resources - Get your Capitalist Pig Swag Here - Capitalist Pig Facebook Group - Interview me on your show - Connect with me here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
I know when I'm going through some breakthroughs. Most of the time, it is waking up in the wee hours and mulling over things. So, about a year ago, Russell and I talked about the kind of continuity he sees me doing. He pitched in about starting a newsletter where I could be teaching stuff. Surprisingly, it tied up with a course I made about three years ago. It wasn't selling big, but that's basically the framework that built my businesses. All of these good pieces have been sitting on my feet, but it was not until last night that it all clicked. I was finally able to fit the puzzle pieces all together. But revelations or breakthroughs like this are not like walking up to a light switch and turning it on. You often discover a detailed piece of your future offer on a random day. So, here are my thoughts about how to move through it. Key Takeaways - Solve the problems that are in front of you (03:09) - Going through big breakthroughs (5:02) - My conversation with Russell (06:01) - The biggest stumbling blocks for entrepreneurs (10:11) - How I figured out my funnel framework? (14:56) - How do the pieces fit together? (17:18) - Figuring it out is one of the best things you can do (21:03) - Thinking on the long-term play (23:40) - Enduring more dips than the rest (25:44) Additional Resources - Get your Capitalist Pig Swag Here - Capitalist Pig Facebook Group - Interview me on your show - Connect with me here -- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
I'm a big fan of Mark Rober. I think I've seen almost all of his YouTube videos. His Ted Talk popped into my head while I was walking around our neighborhood. It made me think about all the things we are all trying to do. One of the main keys to success is to keep trying again and again. It doesn't matter how many failures you go through; you just have to keep going back to the plate. You win half the game just by getting back up, stepping back to the plate, and trying again. Here's how lessons from Super Mario will help you step back up to the plate when you take a business loss. Key Takeaways - The Super Mario effect (02:54) - Trying again is half the game (05:44) - How to gamify what you're doing (06:10) - Learning how to learn (08:51) - Get back to the plate as fast as possible (11:21) - Solve valuable problems about your offer (13:40) Additional Resources - Get your Capitalist Pig Swag Here - Capitalist Pig Facebook Group - Interview me on your show - Connect with me here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
There's an interesting way to look at the relationship between the internet, marketing, and sales. We measure each very differently and have different expectations. During this year's Funnel Hacking Live, Russell and I got the chance to teach about sales funnels in a way that most people have probably not thought about but one that should accelerate the value you get back from your funnel. The whole notion of what we were trying to teach is that a sales funnel is nothing more than a salesperson, and the internet is just the lead machine. Here's how I think of a sales funnel as a sales PERSON and what I expect from both... Key Takeaways - What's really is a sales funnel (07:48) - You need to think of a funnel as a salesperson (09:04) - The internet is a lead machine, not a salesperson (10:51) - What is the relationship between marketing and sales? (16:36) - The internet is a distribution channel for marketing efforts (17:21) - How to know your funnel is working (28:21) Additional Resources - Get your Capitalist Pig Swag Here - Capitalist Pig Facebook Group - Interview me on your show - Connect with me here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
Totally fine to be nervous, but what is it telling you? If funnel nerves tell you that you are not good enough yet, they're probably right. Think about how you can close the gap by paying someone or getting the requisite skills. You might have built a good product, but that's not the same as building a good funnel. The reason why you are nervous about building a funnel is most likely a skill set gap. The thing is, you don't even have to be the one to fill this gap. You can hire a funnel builder, but you could also do it. In this episode, I share more about the 3 conscious methods I used to overcome funnel paralysis. Key Takeaways - Why the nerves show up (07:02) - Overcoming negative magical thinking anxiety (08:18) - Knowledge is power and liability (14:40) - My first dollar on the internet (17:18) - Hiring a funnel builder (18:30) - How I got good at building funnels (24:18) - What if everything works? (37:03) Additional Resources - Interview me on your show - Connect with me here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
Great question from a friend yesterday. "Steve, will I ever get rich by working for someone else?" This is a fun one. Working for somebody else is not a negative…. Far from it. It's a powerful opportunity to gain skills, experience, and a network in your industry if you do it the right way. In addition, most people who work will make some decent amount of money as an employee over their career. But the velocity of cash matters just as much as the volume. But there's a big difference between an income and being rich and being wealthy. Wealth has a lot more time freedom to it. Tune in to this episode for my advice and reasons for this question. Key Takeaways - Will you ever get rich as an employee (05:20) - The velocity of cash matters just as much as the volume (08:18) - Working for somebody else is not a negative (09:48) - The difference between wealth and income (13:36) - The world's a small place and even smaller when you are an entrepreneur (17:57) - The Science of Getting Rich (23:10) - Pitch volume is the greatest way to control your income (32:40) Additional Resources - Get your Capitalist Pig Swag Here - Capitalist Pig Facebook Group - Interview me on your show - Connect with me here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.
Did you know... It's possible to "get big" without burning bridges? (sassy voice implied). But honestly, it blows me away how many B-Level Influencers commit the kiss of death to their relationships with A-Level influencers. The point of this episode is; when you're doing your marketing, don't slam another person, don't burn a bridge because you think another opportunity is there. You don't realize how much work it takes to build a new bridge. I really cannot overemphasize the importance of relationships and not burning bridges. Here's how I've navigated the political chess game in my market without ruffling feathers AND becoming an asset to the A Players… Key Takeaways - The importance of relationships (00:00) - Never burn bridges (08:20) - How every hero's journey starts (13:41) - How to play the long-term game (15:33) - Going through growth pains (20:16) - The formula for success (26:50) - What entrepreneurship is all about (31:46) Additional Resources - Interview me on your show - Connect with me here --- Download Season 1 episodes here -- Sales Funnels Radio is a podcast for all passionate digital marketing pros looking to up their game and stay ahead.