Podcast appearances and mentions of joe kerns

In this episode of DroneCast, host Joe Kerns is joined by Adam Bilmes, cofounder, and business development manager at Inspired Flight, to discuss his unexpected journey from sous chef to drone industry innovator, the challenges of building American-made technology in a competitive global market, and the importance of customer feedback in driving innovation. Tune in for an inspiring conversation about redefining domestic drone manufacturing and the future of the U.S. drone industry.

We sit down with Joe Kerns to discuss the impact the carbon market may have on the livestock industry in the future.

Joe Kerns, the founder of Partners for Production Agriculture, talks about risk management, hog prices, Proposition 12, and changes we will see in the hog market, including recordkeeping. Don Roose from US Commodities provides market analysis and how the extended weather forecast plays into grain trends. Bob Quinn provides a summary of the Iowa USDA Crop Progress Report.

Wednesday's Market Talk began with Garrett Toay of Ag Trader Talk who was on the split trade in corn and wheat. In segment 2, Steve Meyer of Partners in Production Agriculture spoke at the Global Hog Industry Virtual Conference this morning and we heard his thoughts on pork. Arlan Suderman spoke with Mike Adams on the AOA radio show on Wednesday morning, so we listened in on his thoughts and the show closed with Joe Kerns, also of Partners in Production Agriculture who's looking ahead for input prices to moderate.

About the Guest Joseph Kerns, President of Partners for Production Agriculture, has thirty years' experience working with producers, suppliers, and mills to support agricultural operations. He leads a team of professionals with the purpose of understanding the financial parameters around agricultural markets so that those that he works with can thrive and prosper. Bill Even […]

... Show MoreNational Pork Board Market Update | Bill Even & Joe Kerns

Like Bob Quinn, Iowa Secretary of Agriculture Mike Naig was also recently out of the country. He traveled to Vietnam and The Philippines promoting the trade of Iowa ag products including pork and soybeans. Ross Dean, SVP of Sales for Versova, calls in to tell us about their program to donate 108,000 eggs to the Food Bank of Iowa. Joe Kerns with Partners for Production Agriculture and Iowa Cattlemen's Heritage Beef Company brings us the information on the new Legacy Beef Co-op and how to attend a meeting to learn about the new operation.

Welcome to Episode 122 of The Spokesman Speaks podcast. In this episode, well-known analyst Joe Kerns shares his insights into today's ag markets. And a trio of young farmers/ag professionals (Megan Hansen, Mickayla McGill, and Jenna Smith) share a few of the many reasons young Iowa farmers/ag professionals should join hundreds of their peers at Iowa Farm Bureau's Young Farmer Conference on January 27 and 28. Resources mentioned in this episode Register for Iowa Farm Bureau's Young Farmer Conference Learn more about Iowa Farm Bureau's Young Farmer Program Follow Iowa Farm Bureau's Young Farmer Program on Facebook and Instagram. 

... Show MoreOops We Did It Again | Joe Kerns

About the Guest Joseph Kerns, President of Partners for Production Agriculture, has thirty years' experience working with producers, suppliers, and mills to support agricultural operations. He leads a team of professionals with the purpose of understanding the financial parameters around agricultural markets so that those that he works with can thrive and prosper. What can you […]

Joe Kerns has been working with producers, suppliers, and mills to support agricultural operations for the last three decades. He also directed risk management activities for industry leaders and now shares some of his knowledge about it with us. Watch the entire episode.*Watch the full episode: https://www.swinecampus.com/blog-------------The Swine it Podcast Show is trusted and supported by innovative companies like:- Zinpro (https://zinpro.com/)- Gestal (http://jygatech.com/)- AB Vista (https://www.abvista.com/)- Adisseo (http://www.adisseo.com/)- Genesus (https://www.genesus.com/)- Evonik (https://animal-nutrition.evonik.com/en/species/swine/)- Cloudfarms (https://www.cloudfarms.com/)Give us a Rating & Review - http://getpodcast.reviews/id/1460280128

Joe Kerns is the President of Partners for Production Agriculture. In this episode, he shares some of his thoughts on expectations, challenges, and opportunities on hog prices in the summer. The good news: he is optimistic about it! Click to watch the video.*Watch the full episode: https://www.swinecampus.com/blog-------------The Swine it Podcast Show is trusted and supported by innovative companies like:- Zinpro (https://zinpro.com/)- Gestal (http://jygatech.com/)- AB Vista (https://www.abvista.com/)- Adisseo (http://www.adisseo.com/)- Genesus (https://www.genesus.com/)- Evonik (https://animal-nutrition.evonik.com/en/species/swine/)- Cloudfarms (https://www.cloudfarms.com/)Give us a Rating & Review - http://getpodcast.reviews/id/1460280128

Joe Kerns shares with us his three decades of experience supporting agricultural operations. In this episode, he shares some of his thoughts on how the hog market and pig reports are right now, and what we can expect over the next few months. We invite you to watch this episode to understand that.*Watch the full episode: https://www.swinecampus.com/blog-------------The Swine it Podcast Show is trusted and supported by innovative companies like:- Zinpro (https://zinpro.com/)- Gestal (http://jygatech.com/)- AB Vista (https://www.abvista.com/)- Adisseo (http://www.adisseo.com/)- Genesus (https://www.genesus.com/)- Evonik (https://animal-nutrition.evonik.com/en/species/swine/)- Cloudfarms (https://www.cloudfarms.com/)Give us a Rating & Review - http://getpodcast.reviews/id/1460280128

Joe Kerns has three decades of experience working with producers, suppliers, and mills to support agricultural operations and holds the position of President of Partners for Production Agriculture. He shares some of his thoughts on where we are right now with grain prices and what to expect in the near future. Are you optimistic about the future?*Watch the full episode: https://www.swinecampus.com/blog-------------The Swine it Podcast Show is trusted and supported by innovative companies like:- Zinpro (https://zinpro.com/)- Gestal (http://jygatech.com/)- AB Vista (https://www.abvista.com/)- Adisseo (http://www.adisseo.com/)- Genesus (https://www.genesus.com/)- Evonik (https://animal-nutrition.evonik.com/en/species/swine/)- Cloudfarms (https://www.cloudfarms.com/)Give us a Rating & Review - http://getpodcast.reviews/id/1460280128

Ever since Covid began, grain and hog prices have been a whirlwind of fluctuations that have had some serious impacts on swine production. With the current market having seen such large fluctuations in price, it is important that we understand where we are at and where we will be in the next quarter. In this episode, I talk with Joe Kerns about those exact topics: where we are economically, where we may be in late 2022 and early 2023, and what we should do to best increase our net revenue as an industry. "Don't be afraid to let your feed conversions escalate a little bit because that will make you more money which is a major part of sustainability within our industry." - Joe Kerns

In part 2 of the Email Made Easy series, I interview Joe Kerns the Founder of The Email Made Easy System and MAJiK Marketing - a marketing agency focused on helping brands create email marketing strategies and systems that grow revenue and relationships. In this episode, Joe and I talk about more advanced email strategy for course creators. Joe shares: Examples of advanced email marketing strategies How to think about your email list like a Zoom conference How Joe maps out his automations so they are frictionless Examples of how Joe recommends you move from subscriber conversion to transformation Joe talks about activation - how to get your client starting your course How to integrate email to support your learner with maintaining engagement and success in your course What to automate and what touchpoints to send in response to what you learn about your audience Joe introduces the strategy of Lead Scoring The difference between implicit and explicit action that our subscribers take How to use subscriber actions to map your automation Resources Mentioned: EP 41 | (Part 1) Email Made Easy Whimsical Get the Make Email Easy System and Connect with Joe: Go to MakeEmailEasy.com to see the full Email Made Easy System and download free guides to help you turn your email list into the most profitable channel in your business.The what of learning is easy. It's in the how of learning where the magic happens and people succeed. Contact Tracy Sherriff about course design and course refinement - tracy@tracysherriff.comWould you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

In this episode, I interview Joe Kerns, founder of The Email Made Easy System and MAJik Marketing - marketing agency focused on helping brands create email marketing strategies and systems that grow revenue and relationships. Joe teaches creators, personal brands, and coaches on how to leverage email marketing and automation to nurture their subscribers, make more sales, and build relationships through email. In this episode we talk about: What we need to focus on as part of our email strategy Strategies to leverage when onboarding someone new to your list How much to give away in your emails that it's in your paid offers The importance of planning to reuse your content His process for deciding what to put in your emails Get the Make Email Easy System and Connect with Joe: Go to MakeEmailEasy.com to see the full Email Made Easy System and download free guides to help you turn your email list into the most profitable channel in your business.The what of learning is easy. It's in the how of learning where the magic happens and people succeed. Contact Tracy Sherriff about course design and course refinement - tracy@tracysherriff.comWould you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

In today's episode, we have Joe Kerns with us and he is going to talk about how you can use email marketing to attract new clients and nurture your customers. You will also get to hear why you should start with the customer journey map, how to utilize the Before-After-Bridge method in your emails, and the three types of email frameworks to provide the best value to the reader. Show Notes for This Episode Visit: https://onlinecourseigniter.com/76 Join Our Free Community: https://onlinecourseigniter.com/community

A Positive Economic Outlook for Hog Producers Resources to Help Agricultural Produces Cope with Mental Stress Stop, Look and Listen   00:01:00 – A Positive Economic Outlook for Hog Producers: The founder and CEO of consulting firm Partners for Production Agriculture, Joe Kerns, was a featured speaker at K-State's Swine Profitability Conference yesterday. He talked about how energy policy and the emergence of "renewable" diesel as a fuel alternative could serve to positively impact hog producers, as the costs of feeding soymeal to hogs could become significantly cheaper...he also thinks that animal agriculture, in general, is in a very good place economically right now   00:12:00 – Resources to Help Agricultural Produces Cope with Mental Stress: The project coordinator of the AgrAbility Program out of K-State, Tawnie Larson, talks about resources that can help agricultural producers work through the mental stress that frequently turns up in the business of farming and ranching...K-State Research and Extension has just come out with an informative publication on the topic   00:23:00 – Stop, Look and Listen: K-State's Gus van Der Hoeven provides his commentary on life in rural Kansas   Send comments, questions or requests for copies of past programs to ksrenews@ksu.edu. Agriculture Today is a daily program featuring Kansas State University agricultural specialists and other experts examining ag issues facing Kansas and the nation. It is hosted by Eric Atkinson and distributed to radio stations throughout Kansas and as a daily podcast.   K‑State Research and Extension is a short name for the Kansas State University Agricultural Experiment Station and Cooperative Extension Service, a program designed to generate and distribute useful knowledge for the well‑being of Kansans. Supported by county, state, federal and private funds, the program has county Extension offices, experiment fields, area Extension offices and regional research centers statewide. Its headquarters is on the K‑State campus in Manhattan.

Shownotes: http://fizzleshow.com/341 Welcome to Part 2 of our Fizzle Friday show with Brendan Hufford. In this episode, we have several questions for Brendan to follow up from last Friday when we discussed SEO, so if you haven't listened to that episode yet, make sure you do! Brendan fields a bunch of our questions, from the team and the Fizzle audience, about link-building, Google algorithm changes, and keyword funnels. Trust us you are not going to want to miss this essential exploration of SEO from a true expert! Today on the show we are also joined by Fizzle regulars, Jen Rao and Joe Kerns to take part in the Q&A, so it promises to be a jam-packed show, full of learning. The conversation also covers building real and beneficial business relationships, growing a podcast audience and much more! Tune in to get it all! Key Points From This Episode: Explaining link-building and why it is still important today. [0:02:30.5] How Brendan thinks about linking between websites. [0:06:03.7] Using real relationship and friends to build up a network of links. [0:10:20.1] Updates on Google's recent algorithm changes and the effects to average sites. [0:14:23.3] General strategies for staying on the right side of Google! [0:20:15.7] Bottom of funnel keywords and how valuable they can be to your ranking. [0:24:01.4] Brendan's advice for growing a podcast audience through SEO and engagement. [0:27:09.2] And much more! Links Mentioned in Today's Episode: Fizzle — https://fizzle.co/ Brendan Hufford — https://brendanhufford.com Ahrefs — https://ahrefs.com Neil Patel — https://neilpatel.com Brian Dean — https://backlinko.com Ultimate Sales Machine — https://www.amazon.com/Ultimate-Sales-Machine-Turbocharge-Relentless/dp/1591842158 Pat Flynn — https://www.smartpassiveincome.com Chris Ducker — https://www.chrisducker.com World Domination Summit — https://worlddominationsummit.com ConvertKit Conference — https://conference.convertkit.com/ Fiverr — https://www.fiverr.com/ 100 Days of SEO — https://100daysofseo.com Article Marketing Robot — http://www.articlemarketingrobot.com The Best Spinner — https://thebestspinner.com/v4/ Ruebn Gamez — https://www.linkedin.com/in/rugamez Docsketch — https://www.docsketch.com/ HelloSign — https://www.hellosign.com DocuSign — https://www.docusign.com Drift — https://www.intercom.com/ Intercom — https://www.intercom.com/ Vegetarian Zen — https://www.vegetarianzen.com Breakthrough Advertising — https://www.breakthroughadvertisingbook.com Side Hustle School — https://sidehustleschool.com Fizzle Goals Course — https://fizzle.co/courses/goals Fizzle on Twitter — https://twitter.com/fizzle Fizzle Just Ship It Challenge — https://app.fizzle.co/just-ship-it-challenge Fizzle Sparkline — https://fizzle.co/sparkline Fizzle Journaling Course — https://fizzle.co/courses/journal Fizzle Essentials of Web Design Course — https://fizzle.co/library/essentials-of-website-design-for-business-builders Fizzle Website Tune Up Curse — https://fizzle.co/courses/tuneup Fizzle 80/20 Copywriting Guide — https://fizzle.co/sparkline/writing-copy-for-web Fizzle Toolkit — https://fizzle.co/toolkit Fizzle Craft + Commerce — https://fizzle.co/sparkline/craft-commerce Fizzle Project Management for Entrepreneurs — https://fizzle.co/sparkline/project-management-for-entrepreneurs Fizzle Hosting — https://fizzle.co/hosting Fly Wheel — https://getflywheel.com Matt Giovansci — https://www.moneylab.co/ Joe Kerns — https://fizzle.co/sparkline/author/joekerns Jen Rao — https://fizzle.co/sparkline/author/jenrao Corbett Barr — https://corbettbarr.com

Shownotes: http://fizzleshow.com/339 On this edition of Fizzle Friday, we welcome Brendan Hufford, longtime Fizzle member and SEO wizard! He details his evolving entrepreneurial journey, doing SEO his way, and illustrates what his success has looked like over the years. We discuss Brendan's numerous business ventures and how he has pivoted several times and describes life at the agency where he spends most of his time. He has found a sweet spot between his talents and passions representing **another example of someone who has created a sustainable lifestyle doing something he cares about. Today on the show we are also joined by Fizzle regulars, Jen Rao and Joe Kerns to take part in the discussion! This Friday episode is the first part of two and in next week's episode, we will be doing a Q & A with Brendan and our panel, so make sure to catch that one as well! Join us for this Fizzle Friday and hear it all! Key Points From This Episode: A little introduction to Brendan and his business! [0:02:50.6] Brendan's pivot from his jiu-jitsu based businesses around 2015. [0:06:12.3] The agency where Brendan currently works. [0:12:30.2] Hopes for the future and working for a better tomorrow. [0:15:40.1] Combining two or more interests and finding success in where they overlap. [0:17:00.8] Comparing an aligned hustle with a lifestyle full of context-switching and different work. [0:22:35.5] The financial independence that allowed Brendan to buy a brand new van! [0:25:20.3] Brendan's 100 Days of SEO project and other things he is busy with. [0:27:10.8] Advice from Brendan to entrepreneurs who feel unsure of their future. [0:29:35.5] And much more! Links Mentioned in Today's Episode: Fizzle — https://fizzle.co Fly Wheel — https://getflywheel.com Matt Giovansci — https://www.moneylab.co/ Brendan Hufford — https://brendanhufford.com Photo MBA — https://photomba.net Gretchen Rubin — https://gretchenrubin.com Fizzle Roadmap — https://app.fizzle.co/courses/small-business-roadmap Overlap — https://www.amazon.com/Overlap-Start-Business-Working-Full-Time/dp/B074PZY9SW Scott Adams — https://www.nytimes.com/2019/07/30/business/media/scott-adams-dilbert-gilroy.html Dilbert — https://dilbert.com/ Casey Neistat — https://www.caseyneistat.com/ Steve Jobs — https://www.biography.com/business-figure/steve-jobs Quora — https://www.quora.com Swim University — https://www.swimuniversity.com Lasso — https://getlasso.co Brew Cabin — https://www.brewcabin.com/ Roasty Coffee — https://www.roastycoffee.com Tai Lopez — https://www.tailopez.com 100 Days of SEO — https://100daysofseo.com Joe Kerns — https://fizzle.co/sparkline/author/joekerns Jen Rao — https://fizzle.co/sparkline/author/jenrao Corbett Barr — https://corbettbarr.com Fizzle Goals Course — https://fizzle.co/courses/goals Fizzle on Twitter — https://twitter.com/fizzle Fizzle Just Ship It Challenge — https://app.fizzle.co/just-ship-it-challenge Fizzle Sparkline — https://fizzle.co/sparkline Fizzle Journaling Course — https://fizzle.co/courses/journal Fizzle Essentials of Web Design Course — https://fizzle.co/library/essentials-of-website-design-for-business-builders Fizzle Website Tune Up Curse — https://fizzle.co/courses/tuneup Fizzle 80/20 Copywriting Guide — https://fizzle.co/sparkline/writing-copy-for-web Fizzle Toolkit — https://fizzle.co/toolkit Fizzle Craft + Commerce — https://fizzle.co/sparkline/craft-commerce Fizzle Project Management for Entrepreneurs — https://fizzle.co/sparkline/project-management-for-entrepreneurs Fizzle Hosting — https://fizzle.co/hosting

Shownotes: http://fizzleshow.com/337 How do you grow a following for your podcast if you don't have an existing audience elsewhere? It might be easy to introduce a podcast if you already have thousands of social media followers and a long email list, but it's trickier if you are starting from scratch. In this member-focused episode, the Fizzle Team discusses this puzzle and address some other attendee questions. Each host gives their perspective as it pertains to their own experience and business. We also talk about the strategies new podcasters could use to get the attention of another audience who is already listening to similar shows. Later we tackle the all-too-familiar problem of people who want to “pick your brain” without paying for it and help you to better set the boundaries between a discovery session and an actual consultation. And finally we talk about how to approach your first social media PPC ad campaigns, free content creation and wrap up with an encouraging testimonial from a Fizzle member. Tune in to get all the answers from this week's Fizzler-focused Q&A episode! Key Points From This Episode: Growing your podcast audience and the problem of discoverability. [0:01:20.0] Why you might need to diversify and leverage podcast content in a blog post. [0:05:41.0] Strategies for getting the attention of people who already listen to podcasts. [0:08:28.0] How to avoid wasting your time by those who want info but don't want to pay. [0:14:21.0] Differentiating between a free discovery session and an actual consultation. [0:19:51.0] Tips on running ads and being careful with a business model built on paid traffic. [0:23:04.0] The potential with publishing high-quality free content to create awareness. [0:27:47.0] A success story from a Fizzle member. [0:30:56.0] And much more! Links Mentioned in Today's Episode: Fizzle — https://fizzle.co/ That Remote Life — https://thatremotelife.com/ Fizzle Roadmap — https://fizzle.co/sparkline/small-business-roadmap-1-clarity Courage and Clarity — https://www.courageandclarity.com/ Jenna Kutcher — https://jennakutcher.com/ Lifestyle Business Weekly — https://corbettbarr.com/the-show/ Stretchmark Secret — https://stretchmarksecret.com/ Jen Rao — https://clearyourlife.ca/ Joe Kerns on LinkedIn — https://www.linkedin.com/in/jfkerns Aiden Fishbein on Twitter — https://twitter.com/megafishbein Corbett Barr — https://corbettbarr.com

How do we figure out what we should make in our business? How can we tell if that product is going to be viable and profitable? What are the main things to consider in this stage of your business journey, where you need to make some big leaps? Going from the planning stages into production and actual business is obviously scary, it can also be massively exciting and really is the first time you get to share your work with the world. That being said, care and caution must be taken when putting yourself out there, more so in aid of building towards the future than protecting your ego. In this episode we situate this topic in the larger series that we have been running about your business roadmap. We talk about how this section of work is the meaty and juicy centre of your business; after planning and before everything else. We discuss essentials such as minimal viable products, feedback and criticism and the factors that go into big decisions. We also talk about how to really approach solving a problem for people and how a service can be a great way to enter a market and build towards more products in the future. So for all that, be sure to join us on the Fizzle Show! Key Points From This Episode: How the idea of product creation fits into the larger business roadmap. [0:05:01.5] Giving people a solution and finding revenue through that. [0:10:45.3] Sniff tests and product validation before going to market. [0:13:41.7] MVP's, feedback and getting fresh inspiration from customers. [0:17:49.1] Self-created bubbles and playing at business rather than real work. [0:26:15.6] Understanding criticisms and pulling out the value amid the thorns. [0:34:02.3] Job descriptions, fulfilling duties and wearing the necessary hats. [0:37:34.8] Becoming a scientist in your business and acknowledging the data. [0:42:51.5] Your product as the package that contains a solution to a problem. [0:45:11.3] Coming up with actual product ideas and attaching these to a need. [0:50:13.2] Using a service as the entry point and early MVP for your products. [0:53:35.8] Recapping the importance of emotional stoicism and attrition. [0:58:21.4] And much more! Links Mentioned in Today's Episode: Fizzle — https://fizzle.co Fizzle Roadmap — https://fizzle.co/sparkline/small-business-roadmap-1-clarity Justin Jackson — https://justinjackson.ca/ Dick Van Dyke — http://www.officialdickvandyke.com/ Dick Cavett — https://www.imdb.com/name/nm0147118/ Orson Welles — https://www.imdb.com/name/nm0000080/ Palapa — https://palapa.co/ Tim Ferriss — https://tim.blog/ Ira Glass — https://www.thisamericanlife.org/extras/ira-glass-on-storytelling The E-Myth — https://www.amazon.com/Myth-Revisited-Small-Businesses-About/dp/0887307280 Work With Chase — https://www.workwithchase.com/ Bird by Bird — https://www.amazon.com/Bird-Some-Instructions-Writing-Life/dp/0385480016 Marie Forleo — https://www.marieforleo.com/ Fizzle Name Evaluator — https://fizzle.co/?s=name+evaluator Fizzle Try 5 — http://fizzle.co/try5 The Fizzle Jump Start Bundle — https://fizzle.co/jumpstart Jen Rao — https://jenrao.com/ Joe Kerns — https://fizzle.co/sparkline/author/joekerns Chase Reeves — https://www.youtube.com/user/chasereeves Corbett Barr on Twitter — https://twitter.com/CorbettBarr Aiden Fishbein — https://twitter.com/megafishbein?ref_src Fizzle Customer Conversations Course — https://app.fizzle.co/courses/customer-conversations Fizzle Define Your Audience Course — https://fizzle.co/guides/defining-your-audience Fizzle Goals Course — https://fizzle.co/courses/goals Fizzle on Twitter — https://twitter.com/fizzle Fizzle Just Ship It Challenge — https://app.fizzle.co/just-ship-it-challenge Fizzle Sparkline — https://fizzle.co/sparkline Fizzle Journaling Course — https://fizzle.co/courses/journal Fizzle Essentials of Web Design Course — https://fizzle.co/library/essentials-of-website-design-for-business-builders Fizzle Website Tune Up Curse — https://fizzle.co/courses/tuneup Fizzle 80/20 Copywriting Guide — https://fizzle.co/sparkline/writing-copy-for-web Fizzle Toolkit — https://fizzle.co/toolkit Fizzle Craft + Commerce — https://fizzle.co/sparkline/craft-commerce Fizzle Project Management for Entrepreneurs — https://fizzle.co/sparkline/project-management-for-entrepreneurs Fizzle Hosting — https://fizzle.co/hosting

Shownotes for this episode: http://fizzleshow.com/328 The audience we aim to capture and the potential clients we go after are ultimately what make a business stay afloat or sink, without an audience you are not really an entrepreneur, right? So how do we find that particular section of the market that is right for us? How wide or narrow should we cast our nets and what are the indicators we can follow in this regard? In this episode we break down the battle for your products; how niche is too niche and how general is just way too general. We pull apart the considerations that go into shooting for the stars and an audience, emphasizing how this process evolves and changes over time! Today on the show we are joined by Justin Jackson, old friend, host of the Build Your SaaS Podcast and cofounder of Transistor! Our special guest shares his expertise in the space, unpacking how he learned the value and dangers of aiming for specific sections of the market and how the internet makes reaching anyone possible. We also talk about the personality of your product, why no matter how good your idea and research is you always have to build a great product and the inability of humans to reliably predict their future actions when asked. For all this great stuff, be sure to join on for this episode of the Fizzle Show! Key Points From This Episode: The job that Corbett originally hired Chase to do! [0:02:41.2] A little bit about today's special guests and what they do. [0:05:03.3] Micro-niching, specific audiences and the evolving approach to growing. [0:09:11.8] Outdated adages and looking for confirmation bias and proof. [0:15:49.1] Why have people like Nathan Barry been successful? [0:19:25.5] The Jobs to be Done framework and understanding why people purchase. [0:25:02.3] Correlation, causation and the disconnection between. [0:32:48.8] The fallacy of identifying a new niche and this translating to sales. [0:35:03.9] Chase's own niche story and the overall vibe of feedback. [0:37:29.4] The inability to honestly forecast future actions now. [0:43:58.3] The personality that goes into a product; pouring yourself into your work. [0:49:05.6] Seeds of a culturally resonant product and the time it takes for them to root. [0:55:35.8] The special thing that happens when you care and have something to share. [1:01:31.2] What the journey to a viable market really looks like. [1:05:45.8] And much more! Links Mentioned in Today's Episode: Fizzle — https://fizzle.co/326 Fizzle Roadmap — https://fizzle.co/sparkline/small-business-roadmap-1-clarity Justin Jackson — https://justinjackson.ca/ Transistor FM — https://transistor.fm/ Build Your SaaS — https://saas.transistor.fm/ Jack Conte — https://www.linkedin.com/in/jack-conte-a15a3686 Nathan Barry — https://nathanbarry.com/ ConvertKit — https://convertkit.com/ Pat Flynn — https://www.smartpassiveincome.com/ Stranger Things — https://www.rottentomatoes.com/tv/strangerthings Undertale — https://undertale.com/ Tim Ferriss — https://tim.blog/ Rob Fitzpatrick — https://robfitz.com/ The Mom Test — https://www.amazon.com/Mom-Test-customers-business-everyone/dp/1492180742 Seth Godin — https://seths.blog/ Matt Giovanisci — https://www.moneylab.co/ Elizabeth Gilbert — https://www.elizabethgilbert.com/ Dream Daddy — https://store.steampowered.com/app/654880/DreamDaddyADadDatingSimulator/ Dream Daddy Conference Talk — https://www.youtube.com/watch?v=2ovcAh2O--Q Master Class — https://www.masterclass.com/ Dustin Hoffman — https://www.imdb.com/name/nm0000163/ Aaron Sorkin — https://www.imdb.com/name/nm0815070/ Neil Gaiman — http://www.neilgaiman.com/ Fizzle Name Evaluator — https://fizzle.co/?s=name+evaluator Fizzle Try 5 — http://fizzle.co/try5 The Fizzle Jump Start Bundle — https://fizzle.co/jumpstart Jen Rao — https://jenrao.com/ Joe Kerns — https://fizzle.co/sparkline/author/joekerns Chase Reeves — https://www.youtube.com/user/chasereeves Corbett Barr on Twitter — https://twitter.com/CorbettBarr Aiden Fishbein — https://twitter.com/megafishbein?ref_src Fizzle Customer Conversations Course — https://app.fizzle.co/courses/customer-conversations Fizzle Define Your Audience Course — https://fizzle.co/guides/defining-your-audience Fizzle Goals Course — https://fizzle.co/courses/goals Fizzle on Twitter — https://twitter.com/fizzle Fizzle Just Ship It Challenge — https://app.fizzle.co/just-ship-it-challenge Fizzle Sparkline — https://fizzle.co/sparkline Fizzle Journaling Course — https://fizzle.co/courses/journal Fizzle Essentials of Web Design Course — https://fizzle.co/library/essentials-of-website-design-for-business-builders Fizzle Website Tune Up Curse — https://fizzle.co/courses/tuneup Fizzle 80/20 Copywriting Guide — https://fizzle.co/sparkline/writing-copy-for-web Fizzle Toolkit — https://fizzle.co/toolkit Fizzle Craft + Commerce — https://fizzle.co/sparkline/craft-commerce Fizzle Project Management for Entrepreneurs — https://fizzle.co/sparkline/project-management-for-entrepreneurs Fizzle Hosting — https://fizzle.co/hosting

Shownotes: http://fizzleshow.com/325 A business cannot start with at least some planning, right? How important are the planning stages of your journey? How do we ensure that we are planning enough, not too much and not too little? Planning should be given due attention but should not take over all your time and detract from other important areas. If you can balance your planning appropriately and make good decisions in the beginning you can set off on the right foot but that does not mean you have to obsess over it! In this episode we are helping you to answer the questions, "Where am I going? What paths are available? Where should I start?" We do not want you to get lost in the questions that inevitably arise and will always do so, you need to be able to have purpose and direction when laying out your plans. Today on the show we are joined by Joe Kerns, who is a business psychology, mental resilience expert and someone who is more than qualified in today's topic. Joe loves helping motivated people see and seize the opportunities that can often slip through their fingers. We also talk about doing the right things, in the right order and in the right amount, the specifics of planning and how a general, unfocused attitude to the task can set you way back. All that and much more on the show today! Key Points From This Episode: A last chance to get in on the Fizzle Jump Start Bundle. [0:03:29.2] Joe's way to look at planning in the early stages. [0:06:05.8] Shooting yourself in the foot with the wrong planning. [0:09:55.3] Making sure you have enough energy for what you you actually need to do. [0:15:04.4] The components of the planning stage; designing your business journey. [0:21:20.3] Perfectionist mindsets, obsessive questioning of everything and whimsy. [0:24:01.7] Two many balls in your juggling routine and wasting energy. [0:29:46.4] Wrong signals, measuring the right metrics and staying clearheaded throughout. [0:33:12.2] The distinction between a dream and a business that solves a real problem. [0:39:21.7] Get specific about your business and what you will be planning. [0:42:20.8] The wrongful expectation that customer conversations will be damaging. [0:48:51.4] Curiosity and courting your business, audience and service. [0:53:58.6] Centering your approach and planning on finances and viability. [0:59:01.2] And much more! Links Mentioned in Today's Episode: Fizzle — https://fizzle.co/320 The Fizzle Jump Start Bundle — https://fizzle.co/jumpstart Fizzle Roadmap — https://fizzle.co/sparkline/small-business-roadmap-1-clarity Joe Kerns — https://fizzle.co/sparkline/author/joekerns Elizabeth Gilbert — https://www.elizabethgilbert.com/ Seth Godin — https://seths.blog/ Reid Hoffman — https://www.forbes.com/profile/reid-hoffman/ Trello — https://trello.com Peter Drucker — https://www.drucker.institute/perspective/about-peter-drucker/ Atomic Habits — https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299 James Clear — https://jamesclear.com/ Inside Out — https://www.imdb.com/title/tt2096673/ Teachable — https://teachable.com/ The Black Godfather — https://www.imdb.com/title/tt10289996/ Fizzle Customer Conversations Course — https://app.fizzle.co/courses/customer-conversations Fizzle Try 5 — http://fizzle.co/try5 MacGyver — https://www.imdb.com/title/tt1399045/ Dan Brown — http://danbrown.com/ Neil Gaiman — http://www.neilgaiman.com/ Masterclass — https://www.masterclass.com Fizzle Define Your Audience Course — https://fizzle.co/guides/defining-your-audience Start A Blog That Matters Course — https://fizzle.co/start-a-blog-that-matters Work With Chase — https://www.workwithchase.com/ Courage & Clarity — https://www.courageandclarity.com/ Steph Crowder on Twitter — https://twitter.com/stephcrowder?lang=en Corbett Barr on Twitter — https://twitter.com/CorbettBarr Aiden Fishbein — https://twitter.com/megafishbein?refsrc Chase Reeves on Twitter — https://twitter.com/chasereeves Fizzle Goals Course — https://fizzle.co/courses/goals Fizzle on Twitter — https://twitter.com/fizzle Fizzle Just Ship It Challenge — https://app.fizzle.co/just-ship-it-challenge Fizzle Sparkline — https://fizzle.co/sparkline Fizzle Journaling Course — https://fizzle.co/courses/journal Fizzle Essentials of Web Design Course — https://fizzle.co/library/essentials-of-website-design-for-business-builders Fizzle Website Tune Up Curse — https://fizzle.co/courses/tuneup Fizzle 80/20 Copywriting Guide — https://fizzle.co/sparkline/writing-copy-for-web Fizzle Toolkit — https://fizzle.co/toolkit Fizzle Craft + Commerce — https://fizzle.co/sparkline/craft-commerce Fizzle Project Management for Entrepreneurs — https://fizzle.co/sparkline/project-management-for-entrepreneurs Fizzle Hosting — https://fizzle.co/hosting_

Shownotes: http://fizzleshow.com/311 Do you sometimes feel like you're trying to push a Sisyphean rock up a hill as an entrepreneur? There will likely be initial excitement about a new business or idea, but what mostly follows is a period where your motivation begins to dwindle and you begin to second-guess yourself. The question is, are you able to get out of that pit? There are also times when you can simply let the rock glide down the other side of the hill, when things seem to happen effortlessly. But how do I get more gliding and less pushing? Can it be easier to make money? Is it possible to have less stress and anxiety and to be better set up for success? In this episode, we get into the topic of navigating your emotions as an entrepreneur, discussing the relevance of the “Just Ship It!” challenge, Ram Dass's concept of neutrality, how others influence our responses and the importance of becoming aware of your blind spots. On the show we are joined by Corbett Barr, Aiden Fishbein and our special guest, Joe Kerns, who is a mental resilience expert and someone who has a ton of experience on the topic of our conversation today. He shares about the ABC model as a tool to analyze and better understand our reactions to circumstances, the role that our thoughts play in shaping our emotions and how it all ties into our interpretation of the past, present and future. We also talk about why it is so hard for entrepreneurs to take that first step of getting something out the door and about the effect that thoughts and emotions have on business. Join us today for expert advice on growing the mental toughness that is required to succeed in business. Key Points From This Episode: • The important relationship between being relaxed and performing well. [0:04:16.0] • Joe's back story about controlling emotions. [0:06:56.0] • Where our emotions come from. [0:08:03.0] • More about Fizzle's “Just Ship It!” challenge. [0:09:16.0] • Why many entrepreneurs are afraid of putting themselves out there. [0:09:30.0] • How your emotions can derail all of your plans. [0:13:37.0] • Why learning is a necessary result of building a business. [0:16:49.0] • The premise of the ABC model. [0:22:43.0] • The umbrella analogy about controlling emotions. [0:27:37.0] • Why you need to create more space between the event and the thought. [0:28:24.0] • More about Ram Dass, his lectures and the concept of neutrality. [0:29:16.0] • The role of our history in how we respond to situations. [0:31:01.0] • The importance of pulling apart and analyzing our responses to things. [0:32:11.0] • How we are susceptible to the influence and ideas of others. [0:32:56.0] • The part of the brain that allows us to deceive ourselves. [0:40:59.0] • How entrepreneurs can practically apply mental toughness. [0:43:34.0] • Applying the ABC model to Chase's personal case study. [0:50:20.0] • A breakdown of the laws described in The Three Laws of Performance. [0:53:05.0] • The importance of deconstructing your thoughts. [0:56:43.0] • Why you need to consider all the evidence from both sides of your beliefs. [1:00:23.0] • And much more! Links Mentioned in Today's Episode: • Fizzle — https://fizzle.co/ • Fizzle on Twitter — https://twitter.com/fizzle • Gusto — https://gusto.com/ • Seth Godin — https://www.sethgodin.com/ • Chase Reeves — https://chasereeves.net/ • Chase Reeves on Twitter — https://twitter.com/chase_reeves • Bill Murray — https://www.imdb.com/name/nm0000195/ • Corbett Barr on Twitter — https://twitter.com/corbettbarr • Aiden Fishbein — https://twitter.com/megafishbein • Joe Kerns — https://fizzle.co/sparkline/author/joekerns • Fizzle “Just Ship It!” Challenge — https://app.fizzle.co/just-ship-it-challenge • Stanley Kubrick — https://www.imdb.com/name/nm0000040/ • Ram Dass — https://www.ramdass.org/ • Experiments in Truth on Amazon — https://www.amazon.com/Experiments-Truth-Ram-Dass/dp/1564556085 • Alan Watts — https://www.alanwatts.com/ • Leadership and Self-deception on Amazon — https://www.amazon.com/Leadership-Self-Deception-Getting-Out-Box/dp/1576759776 • The Three Laws of Performance on Amazon — https://www.amazon.com/Three-Laws-Performance-Rewriting-Organization-ebook/dp/B005QPDNTY

Shownotes: http://fizzleshow.com/296 What are the variables we need to think about when we decide on pricing? How much of an effect does pricing have on certain types of customers? Can pricing a premium product at a higher mark actually increase sales? The price tag that you place on your product or service has an obvious effect on your income and revenue. It also has other less obvious effects and that's what we're talking about today. We want to give you a bunch of new ways to think about pricing smartly and what it can do for your business! In this episode we discuss what influences our perception of prices, value hierarchies, redefining what is actually being sold and the relationship between prices and prospective customers. We also get into some exercise and questions that might help you think about these concepts in new ways. Today on the show we are joined by Aiden Fishbein and Joe Kerns who will be helping us unpack these problems. Both Aiden and Joe have some great perspectives and expertise in areas that can really push your strategy forward. We also talk about knowing your value, clarifying your vision and a few actionable steps to get the process started. For all this and more, be sure to tune in! Key Points From This Episode: • The strange relationship we can foster with price tags. [0:07:50.7] • Introducing the topics of pricing, value and thresholds. [0:10:32.3] • The different elements that go into pricing when you start out. [0:14:39.5] • Hierarchies and ladders in the extraction of value. [0:18:01.6] • The usefulness and benefits of aiming higher with clients. [0:21:30.4] • Figuring out what clients are actually paying you for. [0:24:02.6] • Reconciling the disparate meanings of value. [0:28:34.8] • Starting with your own sense of value and selling to yourself. [0:32:30.5] • The difference that charging for a service makes to a process. [0:37:10.3] • Knowing your value and how this impacts your perspective on sales. [0:41:25.2] • Clearing up your own vision and clarifying your ideal customer. [0:45:49.3] • The transformation you are offering and the net that this casts. [0:50:15.6] • Pricing tiers, premium products and testing out a number of options. [0:54:02.6] • A journalling exercise around what money means to us. [0:59:20.0] • How to take the next step in your own pricing decisions. [1:05:03.2] • And much more! Links Mentioned in Today's Episode: • Fizzle — https://fizzle.co/ • discover.bot — https://discover.bot/fizzle/ • Gusto — https://gusto.com/fizzle • Aiden Fishbein — https://www.linkedin.com/in/aiden-fishbein-05156830 • Joe Kerns • Joey Diaz — https://www.imdb.com/name/nm0224995/ • Joe Rogan — https://www.joerogan.com/ • Derek Halpern — https://socialtriggers.com/ • Robert Frost — https://www.poetryfoundation.org/poets/robert-frost • Aubrey Marcus — https://www.aubreymarcus.com/ • Onnit — https://www.onnit.com/ • Donald Miller — http://storylineblog.com/ • StoryBrand — https://storybrand.com/ • Tony Robbins — https://www.tonyrobbins.com/ • Patriot Act with Hasan Minhaj — https://www.rottentomatoes.com/tv/patriotactwithhasanminhaj/ • Chris Johnson — https://www.linkedin.com/in/genuinechris • Simplifilm — https://simplifilm.com/ • Gary Vaynerchuk — https://www.garyvaynerchuk.com/ • Fizzle 80/20 Copywriting Guide — https://fizzle.co/sparkline/writing-copy-for-web • Avatar — https://www.imdb.com/title/tt0499549/ • The Financial Wisdom of Ebenezer Scrooge — https://www.amazon.com/Financial-Wisdom-Ebenezer-Scrooge-Relationship/dp/0757307663 • Jim Rohn — https://www.jimrohn.com/ • Corbett Barr on Twitter — https://twitter.com/CorbettBarr • Chase Reeves on Twitter — https://twitter.com/chase_reeves • Fizzle Sparkline — https://fizzle.co/sparkline • Fizzle Goals Course — https://fizzle.co/courses/goals • Fizzle Journaling Course — https://fizzle.co/courses/journal • Fizzle Try 5 — http://fizzle.co/try5 • Fizzle Essentials of Web Design Course — https://fizzle.co/library/essentials-of-website-design-for-business-builders • Fizzle Website Tune Up Curse — https://fizzle.co/courses/tuneup • Fizzle Roadmap — https://fizzle.co/sparkline/small-business-roadmap-1-clarity • Start A Blog That Matters Course — https://fizzle.co/start-a-blog-that-matters • Fizzle Toolkit — https://fizzle.co/toolkit • Fizzle Craft + Commerce — https://fizzle.co/sparkline/craft-commerce • Fizzle Project Management for Entrepreneurs — https://fizzle.co/sparkline/project-management-for-entrepreneurs • Fizzle Hosting — https://fizzle.co/hosting