Podcast appearances and mentions of brendan hufford

Why is content marketing broken—and what no‑bull strategies will actually drive results today? You can't avoid the truth bombs in this episode with Brendan Hufford, founder of Growth Sprints, as he breaks down where most content marketing is going wrong and how teams can cut through by naming the right problem, building around their content IP, and investing in strategies that might seem counterintuitive. He also explores why SEO tactics are falling flat (and why that's not necessarily a bad thing), and how to break out of the “checkbox marketing” trap that's costing your business time, money, and momentum.

#242: Content Strategy | In this episode, Danielle sits down with Brendan Hufford, founder of Growth Sprints, to talk about what actually works in content and SEO today and why most B2B strategies are broken. Brendan went from high school teacher to leading content at top SaaS companies, and now helps brands move faster and build content strategies that drive real impact.They cover:Why most SEO strategies are broken - and why retainers make it worseThe content checklist that took ActiveCampaign from 200K to 240K visitors in 30 daysWhy the most lucrative SEO opportunities are hiding in plain sightBrendan's "immortal newsletter" framework that cuts production time in half while doubling engagementPlus, check out the checklist Brendan mentioned in this episode here! Timestamps(00:00) - – Intro to Brendan (04:56) - – Lessons from teaching that apply directly to marketing (07:56) - – Why Brendan left education and entered the B2B world (09:26) - – Early agency and in-house marketing experience (11:11) - – Building a defensible career: audience, trust, and network (13:31) - – The Growth Sprints model: why retainers don't make sense (14:41) - – Content strategy in bets, not buckets (15:56) - – Why SEO still works and where it actually drives results (17:26) - – Getting deep on audience, product, and internal dynamics (19:41) - – What marketers get wrong about internal buy-in (21:41) - – Real example: what a content sprint looks like in practice (23:11) - – The power of internal linking and content refreshes (26:19) - – How Google views internal linking and user signals (29:19) - – Why technical SEO is often overrated (32:19) - – Brendan's hot take: most SEOs aren't marketers (33:49) - – Why the “SEO takes 6 months” narrative is flawed (35:49) - – The problem with traditional retainers and content brief models (37:19) - – The immortal newsletter: how to mix evergreen + ephemeral content (40:19) - – Naming the problem, not just the category (41:49) - – Content should do 3–5 jobs at once: how to prioritize impact (44:19) - – The real value of competitor and alternatives pages (46:49) - – How to make content more useful for sales and buyer enablement (48:19) - – Brendan's final mindset shift: create content that earns its keep Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode is brought to you by Webflow.If you're a B2B marketer right now, you're probably being asked to do more with less - less budget, fewer resources, tighter timelines. And you're expected to somehow grow pipeline anyway.That's why more teams are switching to Webflow.Webflow is the website experience platform that helps you consolidate your stack, reduce program spend, and move faster. Instead of juggling a dozen tools and waiting on devs, Webflow gives marketing and design teams the power to build, launch, and optimize sites all in one place.No-code flexibility. Dev-level control. Built-in A/B testing, SEO, localization, and AI tools. It's everything you need to turn your website into your highest-performing channel.It's everything you need to turn your website into your most efficient, highest-performing channel.Check it out at webflow.com/exitfive.

In this episode of The Loop, host Joe Mclaughlin sits down with Brendan Hufford, Founder of Growth Sprints, to discuss his unique approach to content strategy, naming problems instead of categories, and why "checkbox marketing" is holding companies back. Brendan shares insights on content IP, channel-agnostic marketing, and innovative tactics like the "immortal newsletter" and AI-powered audience analysis. Tune in for actionable strategies and fresh perspectives on how to create marketing that truly resonates.

Are you stuck creating content that checks the box—but doesn't drive real results?Brendan Hufford, founder of Growth Sprints, has helped SaaS companies scale from $10M to $100M ARR by cutting through the noise with focused, high-impact content marketing. In this episode, he breaks down why most B2B marketing fails—not because of bad execution, but because of a fundamental strategic mistake.We cover:— The #1 mindset shift that helps top-tier marketers avoid “checkbox marketing”— Brendan's go-to framework for creating original content that stands out— How to craft marketing offers that your ideal buyers can't ignore— Why most content strategies fall apart and how to fix yoursIf you're tired of going through the motions and want to start creating content that actually fuels business growth, this one's for you.⬛Get started with Goldcast: https://bit.ly/42bgdJo⬛ Follow Brendan on LinkedIn:  https://www.linkedin.com/in/brendanhufford/More from The Reeder:

Harnessing the power of interactive demos on websites adds a new dimension to showcasing products. Companies like Trainual and Postscript excel in providing immersive experiences, bridging the gap between website browsing and hands-on product exploration, and captivating users with innovative demonstrations. Watch the full episode here!

Welcome to the latest episode of Entrepreneur's Enigma! In this conversation, Seth sits down with returning guest Brendan Hufford, a former teacher turned entrepreneur with a wealth of experience in the world of marketing and entrepreneurship. They discuss Brendan's journey from teaching to working in the SaaS world, and his current projects, including a newsletter aimed at marketing executives, a community for in-house software marketers, and helping SaaS companies scale their revenue. Brendan shares his insights on marketing, the importance of transparent content, and the value of reducing suffering through service. This episode is packed with wisdom, laughter, and valuable takeaways for all entrepreneurs. Tune in to hear the full conversation! Key Moments [03:22] Struggle to find marketing help, communities lacking. [08:07] Need ample time to decompress before work. [10:58] Influential solopreneur markets through strategic networking. [12:38] LinkedIn lacks authentic storytelling and success is gradual. [16:29] Advising on hiring, organization, creativity, accountability, marketing. Find Brendan Online https://www.linkedin.com/in/brendanhufford/ https://growthsprints.co/ https://allinhouse.co/ If you're enjoying Entrepreneur's Enigma, please give us a review on the podcast directory of your choice. We're on all of them and these reviews really help others find the show. GoodPods: https://gmwd.us/goodpods iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser Also, if you're getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee Follow Seth Online: Seth | Digital Marketer (@s3th.me) • Instagram: Instagram.com/s3th.me Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://s3th.me/@pch Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

When you look at some professionals, it's easy to underrate their accomplishments because they were “lucky.” But ask any one of them and you'll realize the long, arduous, stressful road they took to get there. Brendan Hufford, Founder of Growth Sprints, is one of those professionals.In this episode, Brendan tells the stories of his bouts with overwork and taking on a role in a toxic, terrifying work environment to get to where he is today. Listen to discover what you need as a growth marketer to stay grounded and work sustainably, without sacrificing your health along the way.In this episode, you'll learn:1. Surrounding yourself with people who love you for who you are is essential to avoiding burnout2. Moving fast can be detrimental if you aren't doing it thoughtfully3. Broadcasting your wins to the company can help get people energized about the work you doThings to listen for:[09:45] Nothing replaces hard work[13:38] Moving too fast[15:17] Processing critiques and feedback[27:38] Balancing how much effort to give[28:24] Finding work that combines your expertises[30:13] Avoiding the health risks of overwork[33:45] Realizing the value of soft skillsResources:- Connect with Brendan on LinkedIn- Subscribe to Brendan's newsletter for the secret recipes of how SaaS companies *actually* get customers- Connect with Andrew on LinkedIn or Twitter- Learn more about Navattic- Learn more about Appcues

In this episode of "How To Sell More," we're joined by Brendan Hufford, a digital marketing strategist with extensive experience, to explore how storytelling and customer insights generate demand. The strategic use of storytelling to establish meaningful connections with your audience. The crucial role of identifying and understanding customer pain points in securing a unique market position and driving demand. The critical importance of ongoing customer engagement in ensuring product evolution and market relevance. Brendan's background as an educator has equipped him with the unique ability to simplify complex marketing concepts into practical strategies. His transition into the digital marketing sphere has been marked by significant contributions to the SaaS industry's growth. His current projects, Growth Sprints and the ALL IN community demonstrate his dedication to advancing companies within the content and SEO domains.  

If you want to rank a piece of content for SEO, you'd usually do keyword research to figure out what phrases you want to rank for. Brendan Hufford, Founder of Growth Sprints, says that no longer works.Today, he explains why that's the case. Brendan also shares the Content IP Framework that will help you rank higher on AI-powered search results pages.In this Marketing Powerups episode, you'll learn:The four parts of Brendan's growth methodology.How to drive a ton of qualified signups using the Content IP framework.The process behind Brendan's growth sprint process.How being prolific can give you a leg up in your career.

Everyone Hates Marketers is back after 798 days (!) of radio silence — without a new interview published.In the first episode of Season 3, I chat with Amrita Mathur from Superside. We discuss how investing in mass marketing early can make (or break) a company. Amrita shares how she burnt out at a previous job before joining a creative-as-a-service company, how Superside grew from 450 customers to $30 million in revenue (four times each year), and why marketing is often overlooked in the B2B industry.Topics mentioned:[00:02:10] Marketing-led growth in B2B.[00:03:46] Mass marketing and rapid learning.[00:08:30] Working for a European company.[00:10:57] Fast execution-oriented design service.[00:14:23] Subscription-based business model.[00:17:16] Biopersonas and Designer Dan.[00:21:35] Uncovering customer pains.[00:25:08] Buyer personas development.[00:27:16] Investment in design by companies.[00:30:40] Unlimited design services.[00:35:53] Selling convenience and time-saving.[00:37:45] Instagram Advertising Insights.[00:43:26] Enterprise customer retention.[00:45:23] Inbound marketing and sales.[00:48:20] Planning for hyper-growth.[00:52:03] Marketing and confidence in leadership.[00:55:59] Learning from podcasts.Resources mentioned:Brendan Hufford's newsletterAmanda NatividadMasters of Scale podcast***→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARoFinally...If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@everyonehatesmarketers.com

Mastering SEO can have a significant impact on the success of a business, and professionals can enhance their skills and value by understanding the hierarchy of SEO professionals. By staying up-to-date with industry blogs, experimenting with their own websites, and understanding other marketing channels, SEO professionals can add value to businesses through their work.Experts in the field, such as Brendan Hufford and Ryan Stewart, encourage SEO professionals to focus on adding value and understanding the impact of their work on a business.Check out the traffic projection tool here! https://trafficprojection.com/▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬KEY MOMENTS00:12 Why SEOs Are Bad Marketers01:52 How to Level Up As An SEO04:16 Execution Value07:26 Providing Value to Clients09:59 Email Marketing10:40 Value of SEO

Learn how to enhance your SEO sales process with the ultimate sales tool in this video featuring Ryan Stewart and Brendan Hufford from The Blueprint Training. The Traffic Projection Tool helps you demonstrate the value of SEO to potential clients by projecting the traffic they can gain. This tool enables you to attract more leads, show the organic traffic potential, and pitch more leads in less time using our white-label tool. Don't miss out on this invaluable sales tool to improve your SEO sales game!Check out the traffic projection tool here! https://trafficprojection.com/KEY MOMENTS:00:12 - Introduction On Game Changing Sales Tool for Agencies01:46 - Building The Traffic Projection Tool03:35 - The Traffic Projection Tool As A Sales Tool

Today's guest is a serial entrepreneur, SaaS growth strategist, thought leader & marketer. His work has been featured in Forbes, The Daily Stoic, GrowthLabs, ahrefs, and more. Brendan Hufford is the Founder of Growth Sprints, and he joins Casey Cheshire to discuss how SEO can help grow your team and company.   Busted Myths: SEO and content can be done in a silo.   Takeaways The best marketers have a lot of pattern recognition, but the problem now is that the patterns they can usually identify aren't around anymore, for better or worse. SEO doesn't happen by accident when you are writing a blog. You can't rely on a blog to magically introduce SEO and solve all your issues. Most businesses need both demand generation and demand capture. The best way to start is by capturing existing demand and turning the demand into customers. If your company is going to have any sort of value, it can't be solving a problem that nobody knows exists. You want to solve problems that are currently an issue for other people. When IP starts to resonate on sales calls, it then starts to resonate on customer success calls too. After that acquisition goes up, sales close a deal, revenue goes up, retention goes up, and activation goes up. When it comes to starting an IP discovery, there are two key pieces to think of; how do you figure it out and then what do you do with that information? Figuring out your IP comes from asking questions of your best customers or people in your ideal market, asking them what they are trying to solve or what they wish they knew before starting their company. A great way to get to the core of an issue for a client or potential customer is by mirroring them. If they mention a key phrase, say it back to them as a question and it will prompt them to provide a deeper answer.   Quote of the Show: “ As marketers, we're only as good as our pattern recognition” - Brendan Hufford   Shout Outs: 9:38 Jay Acunzo  25:25 Benyamin Elias   Book Recommendations: Never Split the Difference by Chris Voss   Links: LinkedIn: https://www.linkedin.com/in/brendanhufford/  YouTube Channel: https://www.youtube.com/user/lpflyer88  SEO For The Rest Of Us website: https://seofortherestofus.org/  Growth Sprints website: https://growthsprints.co/    Ways to Tune In: Apple Podcasts: https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763 Amazon Music/Audible: https://music.amazon.com/podcasts/37228621-2f9c-4905-a223-1844effb49dd Spotify:  https://open.spotify.com/show/1vVLpNI1LssMTiL6Kdsamn Stitcher: https://www.stitcher.com/podcast/the-hard-corps-marketing-show Google Podcasts: https://play.google.com/music/m/Im7mytmu2wa2mekhoeixlja5hpe?t=The_Hard_Corps_Marketing_Show YouTube: https://youtu.be/JkS7xFZpL6E  Hard Corps Marketing is produced and sponsored by Ringmaster, on a mission to create connections through B2B podcasts. Learn more at https://ringmaster.com/

Today's Agency Podcast episode no 13 delves into the benefits and challenges of creating a specialized agency.Hosted by industry experts who have successfully specialized their own agencies, this podcast explores the reasons why specialization can be the ultimate strategy for agency growth and profitability.Through real-life case studies and insightful conversations, you'll learn about the advantages of narrowing your agency's focus and strategies. But, specialization also has its challenges. You'll hear from our experts Ryan Stewart and Brendan Hufford about how to overcome common hurdles.Discover how specialization can take your agency to the next level.Book your agency diagnostic call now! https://theblueprint.training/get-sta...----------------------------------------------------------------------KEY MOMENTS00:00 - Intro00:12 - Introduction To "Should Your Agency Niche Down?"00:33 - Webris07:46 - Sprint Model18:30 - Discovery Calls20:59 - Qualification Process22:26 - Understanding the Language23:56 - Traffic Analysis

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Is content marketing dead?These days, many businesses pump all their marketing budget into running ads.But are they getting better results than they would with organic growth strategies?In today's shortcast-episode, Brendan Hufford, Founder at Growth Sprints, chats to Sammy about misconceptions in B2B marketing and how he grows SaaS companies using his 4-part content marketing framework. You'll learn:1. Brendan's 4-part content marketing framework that sees the most success2. What B2B Leaders should stop doing to grow their business3. The 2 biggest misconceptions about B2B content marketingAbout Brendan:Getting results via his 4-part SaaS growth framework is what Brendan does. Having led and scaled growth teams at two agencies, most of the clients Brendan worked with didn't want (or need) a 6-12 month marketing engagements. He knew there was a better way, so he created his service.Find Brendan on LinkedIn: https://www.linkedin.com/in/brendanhufford/__________About Growth Sprints:Growth Sprints helps to take SaaS companies from $10M to $100M ARR. Using their SaaS Growth Sprint Framework, they help SaaS companies increase revenue from Google through short, focused marketing sprints.Website: https://growthsprints.co/Industry: SaaS, SaaS growth und SaaS marketingCompany size: 2Headquarters: Chicago, USAFounded: 2021__________About the host Sammy:Sammy and SAWOO enable you to drive recruiting & employer branding via your hiring managers on LinkedIn. We can help you:- Speed up hiring - Reduce hiring costs - Create an authentic Employer Brand- Create a Talent Pool that you can tap into any timeGet in touch with Sammy on LinkedIn: https://www.linkedin.com/in/sammygebele/  __________Past guests on the GROW B2B FASTER Show include: Justin Welsh, Ian Koniak, Jamal Reimer, Mike Troiano, John Kaplan, Greg Alexander, and many more. 

EPISODE SUMMARYA standard piece of advice that both software salespeople and marketers provide when it comes to lead generation is to apply SEO. In fact, the use of SEO is expected nowadays because of how much impact it can have in increasing your close rate. But are you actually executing your SEO correctly?B2B SaaS Sales Coach and Host Matt Wolach and Growth Sprints Founder Brendan Hufford get to the bottom of what not to do when it comes to SEO. Hufford also shares many of his personal content techniques like the 3S and the 5-Step Framework. Watch and find out what pitfalls to avoid to keep accelerating your SaaS!PODCAST-AT-A-GLANCEPodcast: SaaS-Story in the MakingEpisode: Episode No. 233, “SEO Mistakes to Avoid - with Brendan Hufford”Host: Matt Wolach, a B2B SaaS sales coach, Entrepreneur, and InvestorGuest: Brendan Hufford, Founder at Growth SprintsTOP TIPS FROM THIS EPISODEDon't Mind SEO Before Figuring Yourself OutDon't Post Blogs Beyond Your NicheDon't Base Content on Keyword Search ResultsEPISODE HIGHLIGHTSSEO Tools are Outdated

In this episode of Confessions Of A B2B Marketer, I'm joined by B2B SEO and content wizard Brendan Hufford of Growth Sprints. We get Brendan to share how he uses Zero Click Content to grow, the SEO skills needed in 2022, his own personal content strategy and the biggest opportunities for B2B growth right now.

Companies create content in various formats, including text, audio, and video. But there's no such thing as one-size-fits-all in terms of content strategy. Therefore, companies that acknowledge the importance of content marketing (more and more do, especially in the tech space) put a lot of thought into creating a high-quality content team that thinks out of the box. However, that's easier said than done as content evolves, and companies must stay on top of trends to stay relevant and meet customers' needs. Fortunately, many successful content creators/team members like Bridget Poetker and Brendan Hufford are willing to share valuable tips to make the job of aspiring content creators easier.Bridget and Brendan join host Camille Trent in this episode of Content Logistics. The three discuss different content roles, the importance of a great content leader, things to consider when creating/joining a content team, and how company culture can make or break a content team.

There are a multitude of ways to scale a SaaS brand. But could building strong customer connections be the key to long-term retention and more impactful growth?Brendan Hufford is the founder of Growth Sprints and SEO for the Rest of Us as well as former Growth Content Marketer at ActiveCampaign, a software platform combining email marketing, CRM categories, and more.Host, Amy Woods, is the CEO and founder of Content 10x, the world's first and longest-running specialist content repurposing agency that partners exclusively with B2B tech and professional services businesses.In this episode, Brendan details how to create content that constructs strong relationships with customers, why he takes a partnership approach to outsourcing, and more invaluable insights from his growth marketing career.Find out:• Why focusing on certain KPIs could be a mistake • How to keep your customers close – and retention rates high• The top tool that Brendan recommends to all content marketersImportant Links & Mentions• Brendan's website: https://brendanhufford.com/• Brendan's LinkedIn: https://www.linkedin.com/in/brendanhufford/• ActiveCampaign: https://www.activecampaign.com/• Growth Sprints: https://growthsprints.co/• SEO For the Rest of Us: https://seofortherestofus.org/• Gong: https://www.gong.io/• SparkToro: https://sparktoro.com/• Content 10x: https://www.content10x.com/

Brendan Hufford works every day to create the life he wants to live with his wife and 4 kids. He knows what he's working towards, but the goal evolves a little bit each day. He has figured life out, yet he's still figuring it out each day. He's just now realizing that maybe that's totally normal. Brendan is somebody who is constantly learning and improving who he wants to be as a human, and I really admire that. At least, that's how I would describe Brendan. When I asked Brendan how he would answer the question “who are you”, we chatted about what he learned from being a school teacher for 10 years, why he feels he needs to intentionally move through life with a little more grace and empathy, and his thoughts on what a mid life crisis REALLY is. Please leave a review on Apple Podcasts to help others find this show. Check out all our episodes at http://wereonlyhumanpodcast.com/ (wereonlyhumanpodcast.com)

In this episode of The SaaS SEO Show, we've interviewed Brendan Hufford, Founder at Growth Sprints, and discussed content and SEO for SaaS companies.Here's what we're covering: Whether every SaaS company has to invest in SEO Brendan's opinion about the future of SaaS companies What can companies do to fight back against commoditization Stay Tuned:► Website► LinkedIn► YouTubeDon't forget to leave us a five-star review so that more people learn about The SaaS SEO Show as well as to subscribe to our YouTube channel, where we upload the video version of this, and every, episode.This episode is sponsored by Ahrefs.Visit ahrefs.com/awt and sign up for free!

The great resignation phenomena has taken over mainstream media, but what does it really mean? Is it simply a buzzword for saying, more people than ever are sticking to remote work and not going back to the office? Or does it actually mean that more people are taking the leap and leaving bad workplaces, and toxic jobs? Let's call it the great realization or the great awakening. COVID and the pandemic didn't just open up the eyes of CEOs and managers to remote work, more importantly, it awakened a class of workers who've been sucking it up in a bad job thinking  it was normal and that things aren't better anywhere else. But these people are awake now. And better jobs and companies do exist. Here's todays main takeaway: Hustle culture is dying. You deserve better pay, more flexible hours, less meetings, better benefits and better leadership.Last season in episode 048, we told you when to quit your job. In today's episode, we'll walk you through a simple playbook for finding a good job, with a company you love.JT are you ready?—The importance of networking in finding a job and how this doesn't mean what it used to. Most leaders are looking for known quantities, and want a reference from within their circle Do good work at your current company, be someone others want to work with, complete your tasks on time – people will recommend you Networking isn't becoming an influencer; it's getting to know the community Provide value, and you will get value in return —I'm part of several marketing communities, one I've heard great things about and just recently joined is ALL IN, a free Slack community for in-house marketers created by Brendan Hufford, the guy behind SEO for the rest of us.One of the coolest channels is the #career channel where you can post questions about specific challenges. Recently a fellow member posted about having a hard time finding a new role. He mentioned applying to a bunch of places but not hearing back from any of them.I helped some of my former students in this exact situation and I've boiled it down to a simple blueprint for this episode. —LOL - I'm incredibly anti-social. I'm not part of any community -- I stay in touch with past colleagues;I will reach out to folks in community to do mind-shares -- that has resulted in most of my consulting opportunities.—Alright I'll share the blueprint in it's simple form and then I'll go in depth on each step… you'll see it's pretty simple but it's been super powerful for me in my career. Keep a nice list of companies you'd love to work for Find the hiring managers on LinkedIn and follow them (not the same as req connection) Add links to each HM's activity feed in your list and check it out twice a week or more often Like their posts, reply to them when you think you can add value Keep an eye on job postings they share Before you apply, reach out to the hiring manager and ask if they can answer questions async Send them thoughtful questions about how to stand out and what makes a great candidate Crush the application process —I like the advice on having a companies you'd love to work for. I imagine this requires a bit of soul searching on what you want out of your own career. How did you figure that out? And what does that list of companies look like for you? –Yeah I'm not super active on social in terms of spitting stuff out, but I'm what you could call a doom scroller… I read too much. So I'm fairly in tune with new companies or companies that are standing out. When I discover one of these companies, I add them to my list.Before getting a gig at WordPress, some of the companies I was actively keeping an eye on we're Zapier Notion Buffer Ahrefs Appcues Convertkit Customerio Iterable 1password Vidyard Braze Grammerly …  —How do you come up with the list?—It's a mix between the folks they attract, their products, their size and also that they're fully remote. Everyone's list should be a bit different whether you prefer big companies or small or fintech vs martech. –Alright, so you gotta list of dream companies, whats next?–Step 2 is finding their linkedin pages and figuring out who are the hiring managers on that team. So if you're a marketer, look for the VPs and the director of marketing or growth or whatever you're into.The key thing here is don't just flat out cold ask for a connection request. Some of these folks are super friendly and they'll accept. But you don't have a relationship yet so you're better offer clicking on the “follow button”.Once you're on their profile, scroll down to the activities section and click on See all activity, then hit Posts. That's a direct feed to everything they post on LinkedIn. Grab that URL and add it to your spreadsheet next to the company name and the hiring manager's name.As an extra step, you can search twitter to see if they are active on there too.–Up to you how often you want to do this but you can skip this stpe if you're on LinkedIn everyday, chances are you'll catch their posts anyway but in the spirit of digital minimalism, carve out 10 or 20 minutes in your day, once or twice a week and check out their posts.They key thing here is engaging with their posts, start with a few likes and eventually if you have value to add, add some comments to their posts.In time, the hiring managers will get familiar with your name, they might even check you out.–What you want to look for here is job postings obviously. All linkedIn hiring managers will share their jobs on LI… it's the most common type of post. Many of them even bump their friends' hiring posts as well. When you see something you want to apply to, reach out to the hiring manager before you do. Don't ask them for a coffee or a quick intro, be direct and offer to let them answer async. Have some thoughtful clarification questions about the role and show your passion for their work/company.You want to standout ahead of applying here with some thoughtful questions and feel free to even ask for tips on the hiring process.And then let the magic happen, crush those interviews.—If you keep doing this even after you have a job you love, you're essentially building relationships with your peers. You can offer to chat with them and ask for advice on a problem you're dealing with.Eventually you won't need to apply to jobs anymore and all these connections you've made will naturally evolve into new opportunities.✌️--Intro music by Wowa via UnminusCover art created with love in Canva

How did Justin get to $2m in revenue in 2 years on LinkedIn, and create content that has 1,000s of likes & comments?In today's GROW B2B FASTER episode, Justin Welsh shares with Sammy, how to get the best out of LinkedIn, and how it can help you grow your B2B business fast.What's in it for you:1. How to build a successful LinkedIn community as a B2B business2. How to find your niche and create attention for your business on LinkedIn3. How to create content that works on LinkedInAbout JustinJustin is a solopreneur and angel investor. His company Justin Welsh Media launched in 2019. He began building a brand on LinkedIn and received 21,000 followers within six months. Today, he advises entrepreneurs and develops digital products. He coaches creatives in 1:1 meetings to maximize their income and runs a private community for creatives called Audience and Income. Justin now has over 192,000 followers.About Justin Welsh MediaJustin Welsh Media offers online courses and 1:1 coachings for solopreneurs. There are three blocks that address the most challenging aspects of the path to success: Social Growth, Business Growth and Online Course Growth. The company also provides free guides for solopreneurs and creators: From choosing a profitable niche to growing on LinkedIn and making money to management software.About the host Sammy Sammy is a former management consultant and now helps partners and managing directors in the consulting industry drive social marketing & sales via LinkedIn.The goals of his company SAWOO: 1. Establish thought leadership2. Build sustainable relationships with decision makers within the target group3. Attract leads and increase salesFeel free to get in touch with Sammy via LinkedIn or email sammy.gebele@sawoo.io if you want to learn more...Shownotes JustinFind Justin on LinkedIn (https://www.linkedin.com/in/justinwelsh/) Justin's company Justin Welsh Media (https://www.justinwelsh.me/) Justin's book recommendation: The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million by Mark Roberge (https://amzn.to/3uyFNWw) Justin's solopreneur spotlight: Chris Walker from RefineLabs (https://www.linkedin.com/in/chris-walker-41597028/ )Brendan Hufford  ( https://www.linkedin.com/in/brendanhufford/ )Eddie Shleyner ( https://www.linkedin.com/in/eshleyner/ ) 

Despite claims that its golden age is over, SEO still has an unparalleled power of driving tremendous amounts of traffic. The problem with it is that people have been framing and using it wrong. It's the same with conversational marketing — implementing a chatbot on a website isn't going to cut it if it ends up being underutilized. In this episode, I interview Brendan Hufford, Founder at Growth Sprints and SEO for the Rest of Us, about his experience with and thoughts on pairing SEO and conversational marketing. Join us as we discuss: SEO then vs. now The 4 levels of keyword research Chatbot mistakes companies are making How to start a conversation The importance of talking to customers Check out these resources we mentioned during the podcast: The Growth Decoded podcast The SEO for the Rest of Us podcast Never miss an episode of Ungated Marketing by subscribing on Apple Podcasts, Spotify, Google Podcasts, our website, or anywhere else you like to get your daily shot of podcast knowledge.

A chatbot has become an indispensable marketing tool for SaaS and software companies. And it can benefit your business in many different ways, from engaging your customers to helping you gain a better understanding of their pain points and needs.But still, most companies fail to employ chatbots effectively. As a result, their chatbots come off as too pushy, incomplete, or irritating. You can easily avoid these rookie mistakes and use chatbots to your advantage.In this episode of the Content Logistics podcast, our host Camille Trent welcomes Brendan Hufford, the Founder of Growth Sprints, the former Growth Content Marketer at Active Campaign. Camille and Brendan get into the best chatbot openers, how to set them up to achieve your business goals and who can benefit the most from implementing chatbots.

We are back with a frikin VENGEANCE, episode 2 of season 2 and you're already blessed with a guest. Not just any guest, but THE Brendan Hufford: Founder of SEO for the Rest of Us and Growth Sprints, creator of the All-in Community, and an SEO consultant. Oh yeah and for his day job he's a Growth Content Marketer. We talk about accepting yourself, working and learning through situations that may not be ideal to your working style, and why Brendan has 57 side hustles. Enjoy! --- Make sure to leave a review and subscribe so we can keep making dope ass content for you. Follow us on twitter: @selfcontrol_chz Check out our website, join our email list, be the first to know when we have shit to say: selfcontrolandcheese.com/join-us kloveyoubye

Brendan Hufford is a growth marketer at Active Campaign and the mastermind behind SEO for the Rest of Us Community. A recovering teacher, Brendan talks about he went from teaching high school to getting into SEO, marketing, and community building. In addition to SEO for the Rest of Us, he's actively building communities for in-house marketers and so much more. Reach out to Brendan on LinkedIn. Reach out to Seth on LinkedIn. Subscribe to Entrepreneur's Enigma at https://entrepreneursenigma.com. If you like the show leave a 5 star review on the podcast directory of your choice. Learn more about your ad choices. Visit megaphone.fm/adchoices

Brendan Hufford is a growth marketer at Active Campaign and the mastermind behind SEO for the Rest of Us Community. A recovering teacher, Brendan talks about he went from teaching high school to getting into SEO, marketing, and community building. In addition to SEO for the Rest of Us, he's actively building communities for in-house marketers and so much more. Reach out to Brendan on LinkedIn. Reach out to Seth on LinkedIn. Subscribe to Entrepreneur's Enigma at https://entrepreneursenigma.com. If you like the show leave a 5 star review on the podcast directory of your choice. --- Send in a voice message: https://anchor.fm/entrepreneursenigma/message

Brendan was an Assistant Principal (and teacher for 10 years). Since starting SEO For The Rest Of Us, he's taught thousands of people how to use SEO in their business and creative passions. See https://omnystudio.com/listener (omnystudio.com/listener) for privacy information.

Are you in desperate need of a beginner's guide to SEO? It's your lucky day because in this episode, Brendan Hufford, the Founder of SEO For The Rest Of Us, gives you what you're looking for. What's the most important thing you need to understand with SEO? Brendan says it's the intent. There are real people behind google searches; when people type something in the search bar, they're looking for something specific to help them transform their lives. What if you have exactly what they need? All that's lacking is a proper bridge to connect their problems with your solution. That's the very core of SEO. Want to learn more? Join in the conversation as Brendan spills his beginner's guide to SEO.Love the show? Subscribe, rate, review, and share!Here’s How »Join the Rhodes to Wealth community today:https://rhodestowealth.comFacebookLinkedInTwitterInstagram

Our guest this week is brilliant. Generous. Somebody you want to know and follow. If there is one person that knows how to win at SEO, make friends, and build links, it’s her. Please welcome my friend, Gabby Miele. --- One thing I didn’t mention in our chat was that Gabby is a product and growth marketer at Pitchbox, outreach software for link building. I love Pitchbox and use it myself to help track things, test email subject lines, etc. It’s like a… CRM for email outreach. Gabby walked us through some ninja tips for Pitchbox inside the membership community that you can check out at seofortherestofus.org/community. ALSO, since we’re talking links, this week only I’m doing a super secret sale just for podcast listeners: an epic 50 PERCENT off my link building course, authority on autopilot. Combine that course with Gabby’s masterclass and you’ve got something pretty incredible to work with when it comes to ranking in Google. Check out that course at seofortherestofus.org/authority. Again that’s seofortherestofus.org/community for the seofortherestofus.org/authority for the special, podcast-listener only 50 percent off my link building course. I’m also excited for next week when we'll be joined by John Bonini where we’ll go on a SUPER deep dive exploration on winning at SEO by becoming somebody’s favorite content. I was really sleeping on how good John is at this stuff and he is going to absolutely blow your mind with how he thinks about content. I’ve been Brendan Hufford, don’t forget to work hard, be nice to people, and don’t get too lost trying to create something that matters.

Join me and Brendan Hufford on SEO for the Rest of Us on how to win at SEO by becoming somebody's favorite blogger.

Is "building in public" a useful marketing tool or a distraction from growth? Brendan Hufford and I hash it out!

On Episode 74, Brendan Hufford shares how he thinks about the complexity of search intent. How does your average person search Google and what are they looking for? Brendan also shares his insights on building a truly unique angle for your agency.

We talk about what happened to everyone's website in the December Google Core Update 2020 and how to make your website better going forward.

In this episode, Matt is talking to Brendan Hufford about ROI and marketing. He also goes over his background in teaching and marketing and how that led to his SEO course titled, “SEO for the Rest of Us.” Today Brendan brings his high energy, enthusiasm, and expertise about SEO, his YouTube channel, and marketing for podcasts. He also talks about community: what it means to be a community member, how to create and cultivate a good community, and the whys of building a community around your brand and podcast. If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. If you have a quick moment in this busy holiday season, please leave us a review on iTunes. It is your continued support that will help us continue to help others. Thank you so much! Today you’ll learn about: Brendan’s background in teaching and marketing What is “SEO for the Rest of Us”? Where to go to learn SEO Guest interviews and building the community The importance of looking at first day downloads The statistics to look at, to see if listeners are getting value from the show Thumbnails and cover art for a podcast Raising awareness for your podcast The importance of resilience, showing up every day, and the creator’s spirit Resources/Links: SEO for the Rest of Us, website: https://seofortherestofus.org/ SEO for the Rest of Us, podcast: https://seofortherestofus.org/podcast-listen/ SEO for the Rest of Us, twitter: https://twitter.com/seo4therestofus SEO for the Rest of Us, YouTube: https://www.youtube.com/channel/UCMvS-nX0_SZHL7BmACVRgQA/featured Brendan Hufford, YouTube: https://www.youtube.com/user/lpflyer88 Jay Acunzo’s workshop: https://marketingshowrunners.podia.com/

Howdy Blog Tribe! Brendan joins me (for the 3rd time on this podcast) to chat about what's working right now and in 2021!(from both an SEO perspective, as well as marketing in general).Find Brendan here: https://seofortherestofus.org/Have a great holiday :)

It's been 8 years and exactly 400 episodes since Brendan Hufford last joined us on the show. He's back to give us an update on where life has taken him since then. We talk about his experience as an admin for the SPI Facebook community, how the idea for SPI Pro started, and what lessons he's learned as a father of four and an entrepreneur. Brendan is an SEO expert—you can learn more at SEO for the Rest of Us. He's also going to dive into what we should know about SEO and why you don't need a thousand-dollar course to learn SEO the right way. There's a lot to talk about so let's dive in! Show notes and more at SmartPassiveIncome.com/session449

It's makeover time. In this live show, CEO and Co-founder of https://directiveconsulting.com/services/seo/ (Directive), https://www.linkedin.com/in/garrettmehrguth/ (Garrett Mehrguth), and a SaaS marketing leader work together to build an on-the-spot strategy for a recognizable SaaS brand - as quickly as possible. Today's guest...Director of SEO for Directive and Founder of SEO for the Rest of Us, https://www.linkedin.com/in/brendanhufford/ (Brendan Hufford)!

Are your emails failing to reach and resonate with readers? Maybe, you’re asking for too much information without offering enough value. Every time someone opens their inbox, they’re flooded with people asking them to do something. What do they get in return? Today’s guest is Brendan Hufford from SEO for the Rest of Us. Brendan emailed thousands of subscribers to ask: What frustrates them the most about SEO? As promised, Brendan followed up by sending every person who replied a custom video response. Was all his hard work worth the thoughtful effort?   Some of the highlights of the show include: Stay in School: Transition from being a teacher to helping clients learn SEO Bright Idea: Utilize unique video content on what people care about Incentive: How to get people to reply to emails and build relationships Numbers Game: Subscribers in traffic are costs; make money on sales Timeline: About 50 videos made, each taking 10 minutes equals 500 minutes Replies and Responses: Quantify what it’s worth by understanding content Primary Pain Points: People are struggling, whether they're in-house or with clients Begging for backlinks, whether you're on the giving or receiving end Creating solid content strategy, not repurpose copycat content Free Time/Money: Resources are free, and there are no secrets to SEO writing SEO Framework: Intent, Asset, and Medium (IAM) SEO Roadmap: Build foundation and structure Value Proposition: Suffering from email fatigue, due to lack of human contact? Results: Immediate engagement and affinity with people on your email list   Links: Brendan Hufford SEO for the Rest of Us Flipped Lifestyle with Shane and Jocelyn Sams Miles Beckler Ahrefs Loom CloudApp SEMrush Podia Joel Klettke (Copywriter) Ben Sailer on LinkedIn CoSchedule

Over the last few weeks, I've been visiting podcasts all across the internet, talking with entrepreneurs and creative people just like you to talk about some of their  favorites tidbits from my new book, The Tiny MBA. In today's episode, I visit with Brendan Hufford from the SEO for the Rest of Us podcast to talk about some of his favorite lessons from The Tiny MBA.We talk about:Learning and feedback loopsBuilding in publicThe valuable knowledge that's often locked up behind closed doorsIn the full episode (which you can watch on Brendan's youtube channel) we talk more about the backstory and design of the book, so you can go check that out over there if you like. But for here on the stacking, the bricks feed, I jumped straight to the part where we start talking about the lessons that Brendan learned from the book and wanted to share.I hope you enjoy this in depth conversation with Brendan and I. Lets go!

In this interview with Brendan Hufford, you'll learn the following: How you can use SEO to generate more leads and sales; the most common SEO mistakes small businesses make and how to avoid them; what the future of SEO might look like; and the marketing opportunities every business should be thinking about right now.

On this episode, I’m joined by Brendan Hufford, Director of SEO at Directive. Brendan’s SEO agency works with massive brands like Allstate and rapidly growing B2B SaaS Startup companies like Sumo Logic. Brendan is a veritable SEO and Content Marketing expert. He’s grown monthly site visitors from 56,000 to 193,000 in just 3 months, regularly doubles website traffic for SaaS clients, and is an expert at driving MQLS which he increased for an enterprise software client by +2750%. Brendan and I talk in depth about content and SEO strategies and challenges for early stage B2B SaaS Startups selling to SMB, mid market, and enterprise. The first few minutes I learn about Brendans fun background, so if you want to skip that forward to about 5 minutes in.

Brendan Hufford is a great friend of ours that we have known for years now and we got to know him by being in the same spaces online! Brendan now is trying to grow his SEO membership site. In this episode you'll learn: 1) Why sometimes you should just quit your job, 2) why you should start a membership site, and 3) how not to work for free. Subscribe now and listen to this week's full episode where we help Brendan take his membership site in the right direction!

Sometimes the word SEO elicits eye-rolls from those of us who have been around for a while, but this episode with Brendan Hufford is not what you might expect. Brendan takes a different approach to SEO, he looks at a business with a holistic lens, and offers non-scammy, practical tips for improvement. This is not about guest blog posting, backlinks from infographics, or any other gimmicky nonsense. It's about how to improve what you are doing on the web. I took away more than one useful strategy to implement in my business, including doing more product demo videos, how to find target keywords, and more.

Brendan Hufford is just a regular guy who has accomplished a long list of different things since leaving his job as a high school principal assistant. He has since started and sold two side businesses and blogs making six figures in revenue and is now living a life of what he describes as "true freedom" and is loving it. Now running a service based SEO business, we talk about how he got to where he is now with every careful calculated life decision he made along the way. Also, why taking  the "entrepreneurial leap" that so many people feel they must do, is a big mistake. Click here for show notes: http://yolevski.com/freedom-security-success-with-brendan-hufford/

Brendan Hufford discusses his passion for entrepreneurship, getting sober, and his ever-growing relationship with God.  

Brendan Hufford is the founder and host of the Entrepreneurs and Coffee podcast, where he teaches all that he's learned about bootstrapping Ok! Kimonos, a Brazilian Jiu Jitsu clothing brand, all while working full-time as a high school assistant principal, as well as being a dad and husband. Here's a typical workday for Brendan: He wakes up at 3 am, works for 2-3 hours on Ok! Kimonos, then goes to the gym, then goes to "work" as a full-time high school assistant principal.  He works at school until 5pm, then it's family time for a few hours. In this interview, Brendan discusses how he has always been a hard-driven, disciplined entrepreneur at heart, but it took him time to actually find himself. Once he started living in congruence with who he was, Brendan found it much easier to live a purpose-filled life. At age 30, Brendan discusses how there is a large number of people his age who are unhappy with their situation in life. So he started his podcast to empower others to take radical action in their lives in order to improve it. Entrepreneurs and Coffee is an intimate podcast that talks about taking action and common fears. We also learn some of the habits that Brendan has embraced into his life to become a successful entrepreneur, while maintaining a work-life balance and attending to his family including waking up earlier than everyone else! Brendan put together a resource for the progress-not-perfection listeners. It's 10 free resources that have been invaluable for Brendan in growing his business, plus a cool exercise called 'Emotional Stacking' to take massive action and get over motivational slumps. Link is here: brendanhufford.com/progress Podcast: Entrepreneurs and Coffee Website: Ok! Kimonos Instagram: @thebrendanhufford Twitter: @brendanhufford Email: brendanhufford@gmail.com ------- VISIT: www.progress-not-perfection.com SPREAD THE WORD: If you liked this episode, please subscribe in iTunes and WRITE A REVIEW. This is what helps make the podcast easily accessible to those who could benefit from it. GET NEW EPISODES DELIVERED TO YOUR PHONE: Download the Podcasts app and subscribe to the progress-not-perfection podcast to have new episodes delivered directly to your phone. FEEDBACK: If you want to bounce any ideas off me, provide show feedback, or guest recommendations, email me at zaid@progress-not-perfection.com.