Podcasts about Transistor

In this episode of the Startup CPG Podcast, Daniel Scharff speaks with Ryn Hall and Anthony Iuzzolino from the boutique CPG law firm Giannuzzi Lewendon, to dive deep into the legal backbone of operations in the consumer packaged goods (CPG) world. They explore the critical components of co-manufacturing, supply, and distribution agreements—covering everything from pricing structures and exclusivity to intellectual property, volume commitments, termination clauses, and the real-world risks brands face when contracts go sideways.Whether you're dealing with a first-time co-man, evaluating DSD distributors, or navigating tricky termination fees, this episode is packed with expert legal insights that can help founders avoid costly mistakes and ensure operational agreements support long-term growth and optionality.Don't miss this valuable episode – Tune in now!If you want legal guidance tailored to your CPG brand, reach out to rhall@gllaw.us  or anthony@gllaw.us  directly or visit gllaw.us to learn more.Listen in as they share about:Co-Manufacturing (CoMan) AgreementsSupply and Distribution ContractsIntellectual Property (IP) Protections3PL (Third-Party Logistics) & Warehousing AgreementsDistribution AgreementsPricing and Cost ManagementContract Negotiation StrategyGeneral Legal and Operational StrategyEpisode Links:Website: https://gllaw.us/ Email: anthony@gllaw.us Email: rhall@gllaw.us Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics If you're ready for the new standard for business banking,Head to www.rho.co/startupcpgto learn more.

Welcome to the very first episode of the new show (which is also the old shows) Super Ghost! Join Gerry, Aaron, Beth, and Greg as they chat about what games they've been playing and how great but not great Switch 2 is, all with a little Peak and Digimon sprinkled on the top.

In this episode of the Startup CPG Podcast, Operations and Finance Contributor Hannah Dittman sits down with Todd Hoffman, Chief Operating Officer at Brightland, to discuss the strategic and operational challenges of scaling a modern CPG brand.Todd shares his unique transition from a decade in investment banking to leading operations at Chloe's and now Brightland. The conversation explores the evolving role of the COO, key considerations for omnichannel growth, and the tactical realities of expanding from direct-to-consumer into retail. Todd also offers valuable insights on supply chain strategy, co-manufacturer relationships, inventory planning, and when to implement infrastructure such as 3PLs or ERP systems.Whether you're a founder entering grocery for the first time or an operator looking to build scalable processes, this episode delivers practical guidance and candid reflections from an industry leader.Listen in as they share about:Overview of BrightlandRole of COO & Operations in CPGOperations & Supply Chain Best PracticesRetail Strategy & Grocery Channel ExpansionProduct Development InsightsCo-Manufacturing Relationships & ContractsScaling Strategy & InfrastructureLessons from OperationsEpisode Links:Website:  https://brightland.co/ LinkedIn: https://www.linkedin.com/in/todd-hoffman-97aa6a4/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Hannah's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG Podcast, Caitlin Bricker speaks with Jesrina Arshad, founder and CEO of PurelyB, a wellness company rooted in Malaysia's ancient herbal traditions. Jesrina shares how her personal health challenges inspired the creation of a brand that bridges centuries-old remedies with modern-day convenience—offering functional herbal blends in a unique "Pixie Stick" format.Together, they explore the science and story behind the rare Tiger Milk Mushroom and Pegaga, and how PurelyB collaborates with indigenous communities, traditional healers, and research institutions to develop effective, sustainable products.Jesrina also discusses her entrepreneurial journey—from bootstrapping and pre-order launches to achieving global reach and building a mission-driven business with a strong focus on health transformation and cultural preservation.Whether you're a CPG founder, wellness enthusiast, or simply curious about functional mushrooms and ancient botanicals, this episode offers valuable insight into innovation, resilience, and purpose-led brand building.Tune in now!Listen in as they share about:Ancient Remedies & Science IntegrationProduct Development & Launch JourneyBusiness Growth & StrategyUS Market ExpansionSustainability & Ethical SourcingNatural vs. PharmaceuticalEpisode Links:Website: https://purelyb.com/ LinkedIn: https://www.linkedin.com/in/jesrinaarshad/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Caitlin's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics If you're ready for the new standard for business banking,Head to www.rho.co/startupcpgto learn more.

In this episode of the Startup CPG Podcast, host Daniel Scharff speaks with David Fudge, Co-Founder and CEO of Aplós, and Amanda Amos, Investor at Collaborative Fund, for a comprehensive discussion on the current fundraising landscape in consumer packaged goods.Together, they break down what has — and hasn't — changed in the early-stage fundraising environment, with actionable advice for founders from both an operator's and investor's perspective. Amanda shares how Collaborative Fund evaluates startups, what investors look for in pitch decks, how to think about market size, and the importance of aligning with the right capital partners. David offers hard-earned insights from building Aplós, including how he navigated early fundraising, how his pitch evolved over time, and what advice he gives to other founders stepping into the fundraising arena.They also discuss bootstrapping vs. raising venture capital, SAFE notes vs. priced rounds, how to build authentic investor relationships, and the real expectations around valuation and ownership.Whether you're a founder preparing to raise or just curious about how the process works behind the scenes, this episode is packed with practical wisdom and candid reflections.

[Original air date: 09/09/2024] This weeks episode will be a little different than normal, as the duo get their footing again after a short summer break. We decided one night to rank the NINETEEN (Yes, 19 - insane right?) Dreamcast launch titles. However, there will be a twist on how this tier list ends...

ClimaX Sardegna 2025: energia, giustizia e inclusione per il futuro dell'isola Dal 10 al 12 ottobre 2025, Cagliari ospiterà ClimaX Sardegna, una tre giorni di laboratori, workshop e assemblee organizzata da Transistor, rete nazionale di hub locali per la transizione ecologica equa. L'iniziativa si svolgerà presso il Laboratorio di Ecologia Urbana “Enrico Corti”, nella MEM (Mediateca del Mediterraneo), in via Mameli 164. L'obiettivo dell'evento è quello di costruire strategie concrete e partecipate che mettano al centro giustizia sociale, equità e partecipazione attiva nella gestione e trasformazione del sistema energetico sardo. Un evento aperto a tutte le realtà attive per il cambiamento ClimaX Sardegna è pensato come uno spazio di ascolto e dialogo aperto a cittadinanza, attivistə, movimenti e realtà locali. Ogni voce è importante nella costruzione di un modello di sviluppo basato su energie rinnovabili, giustizia climatica e inclusione sociale. Saranno benvenuti contributi su temi quali: ambiente e territorio spazi urbani sostenibili diritti e minoranze lotte sociali transizione ecologica partecipata Dalla teoria alla pratica: laboratori, assemblee e progettazione collettiva Il percorso di ClimaX sarà articolato in tre fasi: Ascolto e ispirazione, con interventi di esperti e attivistə su clima, energia e questioni sociali Laboratori tematici, per analizzare il contesto sardo e individuare azioni urgenti Progettazione collettiva, per dar vita a proposte concrete e creare nuovi gruppi d'azione locali Partecipa e porta il tuo contributo La partecipazione è gratuita, con ospitalità garantita per chi arriva da fuori Cagliari. È richiesta la registrazione al seguente link: forms.gle/wCoYuAeqU3A8vRYEA

In this episode of the Startup CPG Podcast, our Operations and Finance Correspondent Hannah Dittman speaks with Greer Tessler and Luke Goldstein, Managing Partners at Simple Food Ventures. They explore the firm's strategic approach to early-stage CPG investing, with a focus on “better-for-you” grocery staples and their unique partnership with Albertsons to help brands scale through retail distribution.Greer and Luke share valuable insights into what they look for in founders, the importance of operational expertise, and the business fundamentals that set companies apart. They also provide guidance on navigating valuations, the fundraising process, and building transparent, effective relationships with investors.For founders preparing to raise capital or operators seeking a deeper understanding of the investment landscape, this episode offers practical advice and clear takeaways.Listen now to gain expert insights on positioning your brand for growth and investment readiness.Listen in as they share about:Simple Food Ventures OverviewInvestment Criteria & StrategyFundraising Process & DiligenceValuation and Dilution GuidancePitching GuidanceFounder Fit & DynamicsCapital Raising StagesAdvice for Founders on Investor SelectionHow to Contact Simple Food VenturesEpisode Links:Website:  https://simplefoodventures.co/ LinkedIn: https://www.linkedin.com/in/greer-tessler-50256640/ LinkedIn: https://www.linkedin.com/in/luke-goldstein-a90093159/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Hannah's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

On this week's episode of High and Outside, Oz and Commish debate the best and worst divisions in football, Micah Parson's trade demand, in shape Luka and the storylines for this weekend's Grand Prix. Twitter: @aokworldwidePodcast theme music by Transistor.fm. Learn how to start a podcast here.

In this episode of the Startup CPG Podcast, Editor Caitlin Bricker speaks with Ariel Altman and Ronny Berger, co-founders of Figa Foods, a company introducing cupuaçu—a Brazilian superfruit seed—as a sustainable and innovative alternative to traditional chocolate. Ariel and Ronny share their journey of discovering cupuaçu, building a supply chain from Brazil, and navigating the challenges of bringing a novel ingredient to the U.S. market.They also explore the global cocoa crisis, the environmental benefits of cupuaçu, and how Figa Foods is positioned to offer a meaningful alternative in the confectionery space. Additionally, Ariel and Ronny reflect on their experiences as co-founders and life partners, offering valuable insights for first-time entrepreneurs in the CPG industry.Listen in to learn how Figa Foods is carving out a new category in confectionery—rooted in sustainability, transparency, and global inspiration.Listen in as they share about:Product OverviewCupuaçu as a SuperfoodSupply Chain and Farmer PartnershipsChallenges in Product DevelopmentBusiness and Personal PartnershipCocoa CrisisLaunch and Market ResponseFuture Vision & Advice for FoundersEpisode Links:Website: https://figafoods.com/ LinkedIn: https://www.linkedin.com/in/ariel-altman-396b922b/ LinkedIn: https://www.linkedin.com/in/ronnyberger/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Caitlin's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics If you're ready for the new standard for business banking,Head to www.rho.co/startupcpgto learn more.

How does a computer use a bunch of 0s and 1s to show you cat memes? What do 19th-century weaving looms have to do with the "bugs" in modern software? And how do I know what specs to look for if I want a smooth-running computer or phone?This week, we're opening up the magic box on your desk to explain how computers actually work.Transistor diagram (source: ExplainThatStuff)Email: explainthiscast@gmail.comFacebook: https://www.facebook.com/explainthiscastBluesky: https://bsky.app/profile/explainthiscast.bsky.socialInstagram: https://www.instagram.com/explainthiscast/Youtube: https://www.youtube.com/@explainthiscast 

In this episode of the Startup CPG Podcast, Daniel Scharff speaks with Sam Tichnor, founder of FFUPs, a uniquely branded puff snack company that was focused on flavor innovation over health claims. Sam candidly shares the full arc of his entrepreneurial journey—from conceptualizing and launching the brand during the pandemic, to navigating DTC and retail channels, and the complex challenges that ultimately led to winding down the business.The conversation covers critical lessons on brand positioning, operational execution, inventory management, and the importance of marketing strategy—especially for solo founders. Sam reflects on the strategic decisions that shaped the brand, where things went wrong, and the insights he now applies in his advisory work at Pale Blue Dot, supporting emerging CPG brands with finance and operations expertise.This episode offers valuable takeaways for founders, operators, and anyone involved in building and scaling consumer products.Don't miss this episode. Listen now!Listen in as they share about:Branding and Product DevelopmentMarketing and AwarenessOperations and ManufacturingRetail and Distribution StrategyFinancial Management and CapitalReflections on Failure and GrowthEpisode Links:Website: https://ffups.com/ LinkedIn: https://www.linkedin.com/in/samueltichnor/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics If you're ready for the new standard for business banking,Head to www.rho.co/startupcpgto learn more.

Playlist. 1/ Mario Moya's Project « Un Verano Tropical » 2/ Moojo « Ze Roberto » 3/ Roel, N.W.N. « Above » (N.W.N. Remix 2) 4/ Block & Crown « I Know a Place (Lose Your Cares) » (Nu Disco Mix) 5/ Romain Villeroy « Needles & Pins » 6/ Moodena « Phonie » 7/ Jonas Blue, Malive « Edge of Desire » 8/ Diva Avari, The French House Mafia « Movin On Up » (Jamie Lewis Sex On The Beach Mix) 9/ Re-Tide, Mattei & Omich « Dancin' Back To Me » 10/ Riva Starr, Harry Stone « It Feels Much Better » 11/ Daniel Steinberg « Lift Your Heart » 12/ Kenny Summit « Piano On Fleek »(2025 Re-Dub) 13/ Jessy, Durante, Altieri « Ain't No Sunshine » (DU:AL Club Edit) 14/ Gigi Croccante « Werdz »

SuperPod Saga is gearing up for some big changes. What are they? What's happening? Is Toad 2% Jamaican? Answers to these questions and more in this week's episode!

In this episode of the Startup CPG Podcast, Caitlin Bricker speaks with Sam Lejfer, founder of Lucky Day, a brand in the frozen dessert category unlike you've ever seen. Lucky Day produces organic, dairy-free ice cream made without common allergens, refined sugars, gums, or seed oils—offering a thoughtful alternative for health-conscious and ingredient-aware consumers.Sam shares the personal health journey that inspired the creation of Lucky Day, detailing how severe food allergies and a commitment to wellness shaped the brand's core values. He also discusses the operational challenges of launching an allergen-friendly product, including the decision to manufacture in-house and to use home-compostable, plastic-free packaging.They also explore the realities of startup growth, the importance of maintaining product integrity, and how fear, discipline, and a mission-driven approach continue to guide Sam's leadership.Gain insights into market trends in clean-label food, strategies for sustainable packaging, and the value of scaling with intention rather than speed. Listen now!Listen in as they share about:Manufacturing & ProductionSustainability & PackagingIngredients & Health ConsciousnessBusiness Philosophy & StrategyRetail, Distribution & Market PresenceFounder Experience: Fear, Ego & ResilienceCommunity & SupportEpisode Links:Website: https://eatluckyday.com/ LinkedIn: https://www.linkedin.com/in/lejfersamuel/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Caitlin's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics If you're ready for the new standard for business banking,Head to www.rho.co/startupcpgto learn more.

On this special episode of High and Outside, Oz and Commish draft sports movie characters in honor of the release of Happy Gilmore 2!Twitter: @aokworldwidePodcast theme music by Transistor.fm. Learn how to start a podcast here.

In this episode of the Startup CPG Podcast, Daniel Scharff is joined by Paul Voge of Aura Bora, who returns to share the full story behind the recent sale of his sparkling water brand. Paul takes us through the founding of Aura Bora, its rapid growth, and the hard financial truths of operating in the beverage industry. He dives deep into the reasons for selling, what the sale process looked like, and how changing investor expectations in CPG shaped their outcome.From fundraising strategies and capital efficiency to navigating the saturated sparkling water space, Paul offers transparent, hard-won advice on what it really takes to build — and eventually exit — a consumer brand. He also reflects on what he's learned about himself, creativity, and the importance of timing in business.This is a must-listen for any emerging CPG founder or operator — candid, tactical, and full of real-life lessons.Listen now!Listen in as they share about:The Sale of Aura BoraFundraising and Financial JourneyChallenges in the Beverage IndustryDecision to SellMarket & Exit DynamicsEntrepreneurial ReflectionsPersonal Growth & Self-DiscoveryWhat's Next for PaulEpisode Links:Website: https://aurabora.com/ LinkedIn: https://www.linkedin.com/in/paulvoge/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

Aaron and Gerry are joined by guest CGDannyB to chat about Ebola, Swanky Kong's new IPA, how Arizona is basically a myth, and all of the cool games we've been playing.

In this episode of the Startup CPG podcast, Editor Caitlin Bricker sits down with Amna Mettmann, founder of Brause — a modern beverage brand inspired by health-conscious, traditional German craft sodas. Amna shares her entrepreneurial journey, from a career in investment banking and tech to launching a clean-label soda brand rooted in nostalgia, transparency, and flavor.Learn about Brause's commitment to whole food ingredients, the brand's thoughtful approach to avoiding added sugars and artificial flavors, and the cultural and personal influences that shaped its identity. Amna also discusses how Startup CPG played a vital role in helping her navigate the early stages of growth, connect with distributors, and build momentum in the competitive CPG landscape. You'll also hear how Amna leveraged Startup CPG's resources to land distributors and scale her vision.Tune in to discover why Brause is more than just a drink — it's a movement.Listen in as they share about:Ingredient and health philosophyGerman influence & nostalgiaLifestyle integrationDistribution and retail presenceStartup CPG community influence on the brandEpisode Links:Website: https://drinkbrause.com/ LinkedIn: https://www.linkedin.com/in/amna-mettmann/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Caitlin's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

On today's episode of High and Outside, Oz and Commish work through a litany of sports topics ranging from the Open Championship to the F1 paddock. Twitter: @aokworldwidePodcast theme music by Transistor.fm. Learn how to start a podcast here.

Tim and Andrew discuss Jacob Gonzales's "A Dialogue with Amathés: On Laws and Magistrates." Memes, audio books, Bible translation issues, NASB95's footnotes, God's Fatherhood, male semantic meaning components, Christian nationalism, and associated issues are discussed.***Out of Our Minds Podcast: Pastors Who Say What They Think. For the love of Christ and His Church.Out of Our Minds is a production of New Geneva Academy. Are you interested in preparing for ordained ministry with pastors? Have a desire to grow in your knowledge and fear of God? Apply at www.newgenevaacademy.com.Master of Divinity / Bachelor of DivinityCertificate in Bible & TheologyIntro and outro music is Psalm of the King, Psalm 21 by My Soul Among Lions.Out of Our Minds audio, artwork, episode descriptions, and notes are property of New Geneva Academy and Warhorn Media, published with permission by Transistor, Inc. ★ Support this podcast on Patreon ★

In this episode of the Startup CPG Podcast, Daniel Scharff speaks with Matt Merson, Head of Strategy and Sales at Once Upon a Coconut, and a veteran executive with over three decades of experience in the consumer packaged goods (CPG) industry. This in-depth conversation offers a comprehensive guide to navigating sales broker relationships for emerging CPG brands.Matt provides practical guidance on when and how to find and engage a broker, how to evaluate broker performance, and what internal preparations are necessary for a successful partnership. The discussion covers key topics such as broker compensation structures, contract negotiation strategies, the importance of sales collateral and data readiness, and how to ensure brokers are aligned with your brand's growth strategy.Gain a clear understanding of the differences between national, regional, and specialty brokers, and how to choose the right fit based on product, channel, and stage of growth. Matt also shares real-world insights on managing broker expectations, establishing accountability, and setting measurable goals to drive retail success.This episode is an essential resource for founders and sales leaders seeking to build sustainable retail distribution through broker partnerships.Listen now to gain expert-level insights into one of the most critical decisions early-stage CPG brands face.Access Startup CPG's exclusive data package with NIQ: https://nielseniq.com/global/en/landing-page/startupcpg/Listen in as they share about:What Is a Broker and When to Hire OneStrategic Fit and Channel FocusHow to Find & Evaluate BrokersTypes of BrokersFees & Contract Structure and NegotiatingTools to Set Brokers Up for SuccessWhen It's Not WorkingMaintaining a Healthy Broker RelationshipMatt's Recommended BrokersEpisode Links:Website: https://onceuponacoconut.com/LinkedIn: https://www.linkedin.com/in/matthew-merson/  Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this bonus episode of the Startup CPG Podcast, Editor Caitlin Bricker is joined by Startup CPG founder Daniel Scharff and Head of Marketing & Community Patricia Menegoto to recap their experience at the Summer Fancy Food Show in New York City.Together, they highlight key takeaways from the event, including curated buyer meetings, panel discussions, evening networking events, and the vibrant energy of the River Pavilion where 25 emerging brands showcased their innovations in the Startup CPG section.Caitlin also features three brands from the Startup CPG section — Figa Foods, Loopini Pizza, and Ooso Sparkling Tea — who share their behind-the-booth insights, major wins, and the impact of being part of the community.Whether you're preparing for your first trade show or looking to refine your event strategy, this episode offers actionable advice and an inside look at what makes Fancy Food such a powerful platform for emerging CPG brands.Tune in now!Listen in as they share about:Summer Fancy Food Show ExperienceStartup CPG Section1:1 Buyer MeetingsFurther Female Founder LoungeEvents & NetworkingBrand Spotlights-Figa Foods-Loopini Pizza-Ooso Sparkling TeaEpisode Links:LinkedIn: https://www.linkedin.com/in/danscharff/ LinkedIn: https://www.linkedin.com/in/pmenegoto/ Website: https://figafoods.com/ LinkedIn: https://www.linkedin.com/in/damiano-messineo-53354018a/ Website: https://drinkooso.com/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Caitlin's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

[DISCLAIMER: tried something new with editing, so this one might sound louder and different.] Christmas is coming early for SuperPod Saga! To celebrate, Aaron, Kate, and Dre each bought each other some sweet games on Steam. But due to budget constraints at SuperPod HQ, we had to stick with a budget of $1 or less per game. OH, AND GERRY RETURNS.

Hi listeners! Enjoy this little bonus episode from our drunken friends.Host: MerdoGuests: CJ, Riley, & WhitleeSubscribe to get updates when new episodes are posted every week. Follow us on Facebook to see photos and videos, and even more content.New episodes are posted every Sunday (sometimes Monday).Want to guest star on our show? Or do you have a story you want to share with us? Email us at finishyourfnstory@gmail.comIf you would like to remain anonymous, we just ask that you tell us what city and state you are emailing from and we will create a fake name for you. Otherwise, share your first name, where your emailing from, and when/where this story take places.Content Warning: Use of explicit language is used throughout the show.Disclaimer: All individuals are innocent until proven otherwise.For mature audiences only.Podcast theme music by Transistor.fm. Learn how to start a podcast here.

In this episode of the Startup CPG Podcast, our Editor and host of the Founder Feature series, Caitlin Bricker, sits down with Jenn Ko, founder of DIME — a bold and flavorful MSG-based seasoning brand on a mission to challenge misconceptions and celebrate Asian heritage. Jenn shares her journey from being an MSG skeptic to becoming a passionate advocate, fueled by cultural pride and a desire to reclaim the narrative around this misunderstood ingredient.Together, Caitlin and Jenn explore the roots of MSG's bad reputation, its scientific origin, and how xenophobia played a role in shaping public perception.Jenn also reflects on her entrepreneurial journey, the story behind DIME's provocative name, and her vision for making the product a pantry staple.Whether you're curious about MSG or inspired by authentic founder stories, this episode offers valuable insight into the intersection of culture, food, and innovation.Listen now to learn how one founder is turning a misunderstood ingredient into a modern culinary movement.Listen in as they share about:Founding story of DIMEThe origins and misconceptions of MSGBreaking stereotypes through brandingProduct strategyEntrepreneurial challenges and aspirationsCommunity & supportEpisode Links:Website: https://www.dimemsg.com/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Caitlin's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

This week we sit down with our usual gang and talk about retirement from the rodeo, baby geese, and DMV appointments. Hope everyone had a great weekend and enjoy our 50th episode!Host: Baldy & MerdoGuest: DawnSubscribe to get updates when new episodes are posted every week. Follow us on Facebook to see photos and videos, and even more content.New episodes are posted every Sunday (sometimes Monday).Want to guest star on our show? Or do you have a story you want to share with us? Email us at finishyourfnstory@gmail.comIf you would like to remain anonymous, we just ask that you tell us what city and state you are emailing from and we will create a fake name for you. Otherwise, share your first name, where your emailing from, and when/where this story take places.Content Warning: Use of explicit language is used throughout the show.Disclaimer: All individuals are innocent until proven otherwise.For mature audiences only.Podcast theme music by Transistor.fm. Learn how to start a podcast here.

In this episode of the Startup CPG Podcast, Daniel Scharff is joined by Daniel Faierman, Partner at Habitat Partners, an early-stage venture firm spun out of the renowned creative agency Red Antler. With experience at major CPG companies such as PepsiCo, Danone, and AB InBev, Daniel brings a well-rounded perspective on brand building, strategic investment, and evaluating emerging consumer brands.They explore what Habitat Partners looks for in early-stage investments, with a focus on strong gross margins, capital efficiency, and early signs of product-market fit. Daniel shares how brands can succeed in pre-launch or seed rounds, the metrics that matter most — including velocities and marketing efficiency — and the importance of building a credible online presence even for retail-focused companies.He also offers candid advice on what not to do when pitching investors, outlines common valuation benchmarks, and highlights specific whitespace opportunities he's actively looking to fund.If you're a founder preparing to raise capital or simply seeking to better understand the CPG investment landscape, this episode delivers strategic insights and actionable guidance from a seasoned investor. Listen now!Listen in as they share about:Who Is Daniel Faierman and What Is Habitat Partners? Key KPIs They Evaluate DTC vs Retail Channel Strategy Fundraising Mistakes to Avoid Valuation Guidance White Space Opportunity They're Seeking What Founders Should Ask Habitat Other Early-Stage CPG Funds Mentioned Episode Links:Website: https://www.habitatpartners.co/ LinkedIn: https://www.linkedin.com/in/daniel-faierman/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

PLAYLIST: 1/ Fatback Band « Backstrokin' » (Moodena's Rub Down Mix) 2/ Palavas « Animals » (Ray Mang Remix) 3/ Salt & Pepper, « Go Back » (Andy Bach Nu Disco Mix) 4/ Dave Lee ZR, Maurissa Rose, Dave & Maurissa « What About My Love » (Michael Gray Extended Remix) 5/ Groove P, Adeva « Hold On Honey » 6/ Mr. V, Loui PL « Your Time Has Come » 7/ Cody Currie, Kapote « Dance Dance Dance » 8/ Adelphi Music Factory « Paris in the Sky » 9/ Jose Nunez, Alex Alicea, Harry Romero, Shawnee Taylor « I Wanna Thank You » 10/ Basile de Suresnes « So Good » 11/ Jerk Boy, Marcel Vogel, Million Miles « Real Love » 12/ Afro Medusa « Pasilda  » (Joan Retamero & Tomas Crow Extended Remix) 13/ Bel Amour feat. Sidney « Bel Amour » (UPS Remix)

Aaron recruits Andre of Fine Time to chat about the latest and coolest racing game of 2025: Mario Kart World, as well as the return of Dig Dug, Oreos, and how Pepsi reigns supreme over Coke. How does World hold up against the titan that is Mario Kart 8? How open is the open world? When will Gerry be back from vacation? Answers to these questions and more in this week's episode of SUPERPOD SAGAAAAAA (read that last part in the Dragon Ball Z narrator voice). 

In this episode of the Startup CPG podcast, Grace Kennedy speaks with Sue Delegan and Kim Hehir, the co-founders of Brutus Bone Broth, a leading brand in the emerging category of functional pet food toppers. As sisters and entrepreneurs, Sue and Kim share the journey of building a mission-driven company that started in their home kitchens and scaled to national distribution with major retailers like Target.They explore how Brutus Bone Broth was born out of a personal need and quickly gained traction through strategic beta testing, a strong emphasis on product quality, and persistent outreach to retailers. Sue and Kim discuss navigating regulatory hurdles, maintaining cost-efficiency while preserving ingredient integrity, and the importance of innovation in developing new product lines like powdered bone broth and functional goat milk.They also reflect on the emotional realities of entrepreneurship, the value of building collaborative relationships, and how a clear brand mission—nourishing pets while giving back to the community—has remained central to their growth.Listen in to gain valuable insights on product development, retail strategy, and scaling a consumer brand—plus learn how Brutus Bone Broth is shaping the future of pet nutrition.Listen in as they share about:Brutus Bone Broth OverviewManufacturing & Product DevelopmentGo-to-Market Strategy & Early ChallengesNegotiation & Cost ManagementRetail ExpansionDTC & InnovationEpisode Links:Website: brutusbroth.comLinkedIn: https://www.linkedin.com/in/kimberly-hehir-6753391/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Grace's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

On this week's episode of High and Outside, Oz and Commish share their thoughts on the F1 movie then discuss whats happening on track this season. The guys also discuss some of the notable happenings during the early part of NBA free agency. Twitter: @aokworldwidePodcast theme music by Transistor.fm. Learn how to start a podcast here.

In this episode of the Startup CPG Podcast, Daniel Scharff is joined by Jamie Valenti-Jordan, CEO of Catapult Commercialization Services, and Andy Kurtts, founder of Buttermilk Creative, for a deep dive into the technical and design considerations to get your product out into the world.Jamie shares his 20+ years of commercialization expertise, covering the technical side of packaging—shelf life, structural integrity, co-manufacturing constraints, and the science behind keeping products protected from oxygen, moisture, light, and even drop-kicks during shipping. Meanwhile, Andy offers the designer's perspective on how to stand out on-shelf, balance aesthetics with category norms, and build packaging that communicates your brand's promise clearly and effectively.Together, they break down how packaging influences everything from retail acceptance to consumer perception, and why early-stage brands should think carefully about format, manufacturing limitations, and visual hierarchy. Real-world examples like Graza, NoBull, and Leisure Hydration illustrate how form and function can come together to build lasting impressions—and brands.Whether you're in the concept phase or planning your second packaging run, this episode is your total package.Tune in now to learn how to make your product irresistible on shelf—from the inside out.Visit Catapult Commercialization Services: https://bit.ly/catapultcpgVisit Canworks digital can printing: https://www.canworksprinting.com/startupcpgListen in as they share about:The Importance of Packaging in Product SuccessTechnical Considerations of Packaging (Jamie's Perspective)Design and Branding Strategy (Andy's Perspective)Working with Designers and AgenciesTesting, Feedback, and IterationCost, Margin, and Strategic Trade-offsMarketing, Community, and Brand ExecutionReal Brand ExamplesEpisode Links:Website: https://www.catapultserv.com/ LinkedIn: https://www.linkedin.com/in/fvmh97c/ Website: https://buttermilkcreative.com/ LinkedIn: https://www.linkedin.com/in/andykurtts/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

[Aaron was very fucked up on ZzzQuil so he sometimes might not make sense.] Gerry's missing! Luckily Aaron is joined by Chris and Will to chat about a certified hood classic: the original Pikmin for GameCube! We also chat about Vegeta being a total cum dumpster and Big Bird on crack. Oh, and Better Call Saul > Breaking Bad. DO NOT @ US. Rated E10+ FOR COP KILLIN'.Click here to view the episode transcript.

In this episode of the Startup CPG podcast, Grace Kennedy speaks with Francesca Pittaluga, founder of Ciao Pappy, a premium Italifornia pasta sauce brand that blends the culinary traditions of Italy with the fresh, vibrant spirit of California.Francesca shares her entrepreneurial journey from a career in fashion to building a fast-growing CPG brand rooted in family heritage, clean ingredients, and strong storytelling.Gain insight into the early days of launching Ciao Pappy, the strategic decisions behind product development and retail placement, and the challenges of scaling production while maintaining quality. Francesca also discusses the importance of community support, finding the right partners, and staying focused on sustainable, regional growth before national expansion.This episode is a must-listen for emerging founders navigating the food and beverage space or anyone interested in building a purpose-driven brand.Listen in as they share about:The Origin of Ciao PappyBlending Cultures through FoodEarly Growth and StrategyProduct DevelopmentRetail and Distribution StrategyManufacturing and Co-Packing ChallengesCommunity and ResourcesFunding and Growth ChallengesEpisode Links:Website: https://www.ciaopappy.com/ LinkedIn: https://www.linkedin.com/in/francesca-pittaluga-983170261/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Grace's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

On this week's episode of High and Outside, Oz and Commish are back to talk NBA Finals, a wild finish at the Traveler's Championship, NBA Draft stuff and a check in on the F1 season.Twitter: @aokworldwidePodcast theme music by Transistor.fm. Learn how to start a podcast here.

In this episode of the Startup CPG Podcast, Daniel Scharff is joined by Michael Lowry, Vice President of Global Spirit Sourcing, and Andrea Starr, Senior Director of Merchandising at Total Wine & More—the largest independent alcohol retailer in the U.S., with over 300 stores and $6 billion in annual sales.Michael and Andrea pull back the curtain on how Total Wine thinks about brand discovery, merchandising strategy, customer engagement, and category trends — including the rise of non-alcoholic beverages and the emerging THC space. They share what makes a product stand out and why the right design can make or break a new launch. You'll also learn what it takes to get on their shelves, how they stay nimble like a startup, and what catches their eye at trade shows.Packed with actionable insights, category strategy tips, and behind-the-scenes examples, this episode is a must-listen for any startup founder, CPG marketer, or emerging brand looking to break into large-format retail.

[Original air date: 09/09/2024] In this special episode of Retro Rehab, Gerry and Aaron are pitted against each other in a battle to the death in retro video game trivia. The host of the gameshow - none other than Geoff Moonen of Fun and Games Podcast - blasts the bros with some skill testing questions even the most hardened of enthusiasts will find challenging!How many can you get right? Enough to win a used Cyber Truck? We will see!Ask us anything or just leave a comment! Comment on Bluesky  Click here to view the episode transcript.

In this episode of the Startup CPG Podcast, Caitlin Bricker speaks with Fane He and Kyle Nguyen, co-founders of The Lucky Ox, a Vietnamese-inspired beverage company. They share the story behind their flagship salted lemonade, the cultural roots and personal meaning behind the brand, and how their backgrounds in fashion and design have shaped a product that stands out both on shelves and online.From launching with glass bottles and navigating DTC logistics, to building a wholesale business one account at a time—often hand-delivering orders across New York City—Fane and Kyle discuss the challenges and unexpected wins of growing a beverage brand with limited resources but unlimited creativity.They also explore how The Lucky Ox is resonating across diverse culinary spaces and why authenticity has been their strongest differentiator.So, what are you waiting for–listen now!Listen in as they share about:Authenticity Over Trend-ChasingUnique Brand Identity & DesignBootstrapped Hustle & Grassroots GrowthDistribution & DTC ChallengesRetail and Sales StrategyMentorship and Startup CPG SupportCommunity, Mentorship, and Startup CPGEpisode Links:Website: https://luckyox.co/ LinkedIn: https://www.linkedin.com/in/fane-he/ LinkedIn: Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Caitlin's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

Episode: 2798 Behold the Mighty Transistor.  Today, a small item creates a large impact.

What are the (top) secrets of better collaboration?Is collaboration like a game of ping pong? Or more like ballroom dancing? Is there a better way to disagree? Does having constraints make design ... better? How is an exhibition like a film? And what happens when your project feels — in this case, even literally — like “Mission: Impossible”?Barbara Miller (Deputy Director for Curatorial Affairs, Museum of the Moving Image) and Danae Colomer (Director of Exhibition Management and Design, Museum of the Moving Image) discuss “Mission: Collaboration” with host Jonathan Alger (Managing Partner, C&G Partners | The Exhibition and Experience Design Studio).Along the way: zombies, skateboards, and messages that self-destruct.Talking Points:1. A Moving Experience2. What is Collaboration? 3. Is It Ping Pong ... or Ballroom Dancing? 4. Constraints Make a Stronger Design 5. Sometimes It's Mission: Impossible How to Listen:Listen on Apple Podcasts:https://podcasts.apple.com/us/podcast/making-the-museum/id1674901311  Listen on Spotify:https://open.spotify.com/show/6oP4QJR7yxv7Rs7VqIpI1G  Listen at Making the Museum, the Website:https://www.makingthemuseum.com/podcast  Links to Every Podcast Service, via Transistor:https://makingthemuseum.transistor.fm/ Guest Bios:Barbara Miller is Deputy Director for Curatorial Affairs at Museum of the Moving Image in New York, where she organizes exhibitions and directs the content of the Museum's permanent collection of material culture related to film, television and digital media. Major projects at MoMI include The Jim Henson Exhibition; Deepfake: Unstable Evidence on Screen; and Born Digital: Pathways Towards Preservation, an Andrew W. Mellon-funded initiative to institute sustainable collection and exhibition practices related to digital media. Prior to joining MoMI in 2009, Miller's wide-ranging research and storytelling projects included work on the nationally broadcast PBS documentary American Roots Music, for which she earned an Emmy nomination. She holds a Ph.D. in Cultural Anthropology from New York University.Danae Colomer is an architect and exhibition designer with over 15 years of experience across museum, architecture, and film design. She is passionate about the power of storytelling and how it can be translated into physical space to create meaningful, immersive experiences. Originally from Spain, Danae discovered her passion for exhibition design at the Centre Georges Pompidou in Paris. Since relocating to New York in 2009, she worked at Ralph Appelbaum Associates on award-winning museums worldwide. In 2021, she joined the Museum of the Moving Image as Director of Exhibition Management and Design. She holds a Master's in Architecture from the Escuela Técnica Superior de Arquitectura de Madrid and a Master's in Exhibition Design from FIT in New York. When she's not designing exhibitions, Danae explores the world through the curious eyes of her children — which currently means mastering the rules of soccer and decoding the unique language of skateboarding.About Making the Museum:Making the Museum is hosted (podcast) and written (newsletter) by Jonathan Alger. MtM is a project of C&G Partners | The Exhibition and Experience Design Studio.Learn more about the creative work of C&G Partners:https://www.cgpartnersllc.com/ Links for This Episode:Barbara by Email:bmiller@movingimage.org Barbara on LinkedIn:https://www.linkedin.com/in/barbara-miller-8b788b13b/ Danae by Email:dcolomer@movingimage.org Danae on LinkedIn:https://www.linkedin.com/in/danaecolomer/ Museum of the Moving Image (MoMI):https://movingimage.org/ “Mission: Impossible — Story and Spectacle” (Exhibition at MoMI):https://movingimage.org/event/mission-impossible-story-and-spectacle/ Links for Making the Museum, the Podcast:Contact Making the Museum:https://www.makingthemuseum.com/contact Host Jonathan Alger, Managing Partner of C&G Partners, on LinkedIn:https://www.linkedin.com/in/jonathanalger Email Jonathan Alger:alger@cgpartnersllc.com C&G Partners | The Exhibition and Experience Design Studio:https://www.cgpartnersllc.com/ Making the Museum, the Newsletter:Like the show? You might enjoy the newsletter. Making the Museum is also a free weekly professional development email for exhibition practitioners, museum leaders, and visitor experience professionals. (And newsletter subscribers are the first to hear about new episodes of this podcast.)Join hundreds of your peers with a one-minute read, three times a week. Invest in your career with a diverse, regular feed of planning and design insights, practical tips, and tested strategies — including thought-provoking approaches to technology, experience design, audience, budgeting, content, and project management.Subscribe to the newsletter:https://www.makingthemuseum.com/ 

In this episode of the Startup CPG Podcast, Daniel Scharff is joined by Alicia Nelson, Sales and Customer Operations Manager at So Good So You, and Emily Curran of SPS Commerce to explore the essential role of Sales Operations in driving operational efficiency and scalability for growing CPG brands.Alicia provides a detailed look into how her team manages day-to-day execution—coordinating orders, logistics, and customer communications—and how cross-functional collaboration is critical to delivering products on time and in full. She also discusses the evolution of her role as the company scaled, the systems that support their operations (including Fishbowl and EDI solutions from SPS Commerce), and the strategic importance of effective communication across teams and partners.Emily shares additional perspective from her work with brands of all sizes, highlighting best practices in implementing EDI, the value of automation, and how to build scalable processes that adapt to increasing complexity.This episode offers valuable insights for founders, operators, and sales teams looking to establish or refine their sales operations infrastructure as they grow.

Aaron + Gerry + Guest + Brazilian steakhouse = a very fantastic episode of SuperPod Saga. The boiz are joined by Steve, who also goes by Blink or Blinkoom, to discuss the wildest video game genre fusions! We'll be doing the Dragon Ball Z fusion dance to combine anything with everything to make some sweet, terrifying hybrids. 

In this episode of the Startup CPG podcast, Grace Kennedy speaks with Grace Mittl, co-founder of Absurd Snacks, a brand focusing on allergen-friendly snacking. Grace Mittl shares how a college entrepreneurship course sparked the creation of Absurd Snacks, originally inspired by a classmate's dietary restrictions. What began as roasted chickpeas in a dorm kitchen has evolved into a fast-growing company offering protein-rich, allergen-free snack mixes.They explore key milestones in the company's growth—from navigating the challenges of allergen-free manufacturing and scaling production, to launching on Amazon and building a strong retail presence with partners like Whole Foods Market, Kroger, and Publix.Grace also reflects on the importance of mentorship, community engagement, and staying transparent as a young founder in the consumer packaged goods space.Listen in for practical insights into launching a purpose-driven brand, and learn how Absurd Snacks is reshaping the future of inclusive snacking.Listen in as they share about:Product DevelopmentManufacturing ChallengesRetail & E-commerce StrategyGo-To-Market StrategyMarketing & Community BuildingFunding & GrowthTeam & SupportBiggest Lessons & AdviceEpisode Links:Website: absurdsnacks.com LinkedIn: https://www.linkedin.com/in/gracemittl/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

Justin Jackson is the co-founder of Transistor, one of the most beloved podcast hosting platforms for creators. In this coaching episode, we map out the next stage of Justin's journey—from product founder to thought leader—with a focus on building an audience, growing influence, and creating high-leverage content that compounds.We talk about what changes when you're the face of a SaaS company, how to get more leverage from existing content, and the unique growth opportunities for creators running software businesses.Timestamps:00:00 Introduction01:42 Becoming the face of Transistor05:17 Why Justin stopped sharing behind-the-scenes08:29 Building a creator identity outside the product13:52 Which ideas deserve your voice?17:35 Strategy for launching an email course22:46 What SaaS founders can learn from creators26:01 Writing frameworks and newsletter clarity31:49 Audience trust and high-leverage content36:42 The long game of thought leadership41:00 Building in public (the right way)51:58 Balancing company growth and personal visibility58:36 Final thoughts on building in public and longevity01:06:40 What Justin's learned from years of audience-first businessIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.Learn more about The Nathan Barry Show: https://nathanbarry.com/showFollow Nathan:Instagram: https://www.instagram.com/nathanbarryLinkedIn: https://www.linkedin.com/in/nathanbarryX: https://twitter.com/nathanbarryYouTube: https://www.youtube.com/@thenathanbarryshowWebsite: https://nathanbarry.comFollow Justin:Bluesky: https://bsky.app/profile/justinjackson.caX: https://twitter.com/mijustinLinkedIn: https://ca.linkedin.com/in/justinijacksonWebsite: https://justinjackson.caTransistor: https://transistor.fmFeatured in this episode:Transistor: https://transistor.fmKit: https://kit.com

In this episode of the Startup CPG Podcast, Daniel Scharff is joined by Erik Muller and Daria Jackson of The FruitGuys, a purpose-driven company providing fresh fruit and clean-label snacks to offices, schools, and organizations across the country.Erik shares insights from FruitGuys' 27-year journey, highlighting its mission to nourish communities, support sustainable agriculture, and create meaningful workplace experiences. Daria, the Snack Category Manager, discusses how she curates their growing CPG assortment, current trends shaping workplace snacking, and what she looks for when partnering with emerging brands.This conversation covers everything from the evolution of office snack programs to practical advice for brands looking to break into corporate wellness spaces. You will gain valuable perspective on what it takes to build a lasting, values-driven food business—and how to get products in front of the right audiences.Don't miss this episode–tune in now!Listen in as they share about:The FruitGuys OverviewCompany Mission and ValuesBusiness Scope and OperationsProduct Strategy & CPG Snack ProgramCustomer Use CasesTrends & Buyer InsightsHow to Work with Fruit GuysOpportunities for BrandsEpisode Links:LinkedIn: https://www.linkedin.com/company/the-fruitguys/posts/?feedView=all LinkedIn: https://www.linkedin.com/in/herrmuller/ LinkedIn: https://www.linkedin.com/in/daria-jackson-44360a136/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

The point of warfare is to kill and win, but the means to that end must be considered. The bloodlust of mankind is seldom, if ever, suppressed at the point of considering some advantage. Then again, warfare has been a history of unfair advantages through technological innovation hidden from the enemy. Tim and Andrew discuss some of those technological advances in history, our latest technological advance (drones), and the complexity of warfare. And, please, can we remember to pray for those who have to make the actual decisions about international relations and war?***Mentioned in the episode:Carnage and Culture: Landmark Battles in the Rise to Western Power by Victor Davis HansonFlannery O'Connor: "If other ages felt less, they saw more, even though they saw with the bind, prophetical, unsentimental eye of acceptance, which is to say, of faith. In the absence of this faith now, we govern by tenderness. It is a tenderness which, long since cut off from the person of Christ, is wrapped in theory. When tenderness is detached from the source of tenderness, its logical outcome is terror. It ends in forced-labor camps and in the fumes of the gas chamber" (from A Memoir of Mary Ann).Modern Times by Paul Johnson***Out of Our Minds Podcast: Pastors Who Say What They Think. For the love of Christ and His Church.Out of Our Minds is a production of New Geneva Academy. Are you interested in preparing for ordained ministry with pastors? Have a desire to grow in your knowledge and fear of God? Apply at www.newgenevaacademy.com.Master of DivinityBachelor of DivinityCertificate in Bible & TheologyGroundwork: The Victory of Christ & The Great ConversationIntro and outro music is Psalm of the King, Psalm 21 by My Soul Among Lions.Out of Our Minds audio, artwork, episode descriptions, and notes are property of New Geneva Academy and Warhorn Media, published with permission by Transistor, Inc. ★ Support this podcast on Patreon ★

In this episode, Daniel Scharff shares an exciting new opportunity for emerging CPG brands: the Startup CPG Innovation Section at the upcoming UNFI Selling Shows. For the first time ever, Startup CPG is partnering with UNFI to showcase innovative brands not yet working with the distributor — offering 10 free tabletop spots at their July shows in Las Vegas (July 15–17) and Mohegan Sun (July 29–31).Daniel explains why this opportunity is a game-changer, highlighting the exclusive access to top retailers and UNFI team members, and how distributor account managers can play a critical role in brand success. He also shares personal insights from his own experience exhibiting at these shows and building vital industry connections.

In this episode of the Startup CPG Podcast, Grace Kennedy speaks with Dina DiCenso, co-founder of RIND, an innovative vegan cheese company based in Brooklyn, New York. Dina shares RIND's journey from homemade recipes to national retail shelves and fine dining establishments—including a notable appearance at the White House.They explore the brand's proprietary fermentation techniques, the challenges and advantages of bootstrapping in a competitive category, and the strategic growth of their two lines: RIND and Veggie Underground.Dina also offers valuable insights into retail expansion, foodservice strategy, and the evolving landscape of plant-based dairy alternatives.Tune in now!Listen in as they share about:Mission and MotivationProduct DevelopmentBootstrapped vs Self-FundingBusiness Growth and ChallengesMarket Trends & Industry InsightRetail and DistributionMarketing and Consumer EducationEpisode Links:Website: https://www.rind.nyc/ LinkedIn: https://www.linkedin.com/in/dinadicenso/  Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Grace's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG Podcast, Daniel Scharff is joined by Janice Greenwald, a seasoned marketing leader with over two decades of experience spanning Unilever, Sabra, and numerous natural food startups. Janice shares her expert perspective on what truly drives success in CPG marketing, introducing her expanded “C's and P's” framework and offering actionable insights for early-stage brands.They cover key topics including defining a compelling value proposition, conducting consumer research on a budget, evaluating product-market fit, optimizing packaging for shelf impact, and selecting the right creative partners. Janice also shares best practices for executing high-ROI tactics like retail media, demos, and digital couponing to drive velocity.Whether you're launching a new brand or scaling an existing one, this episode offers clear, strategic guidance to help your product stand out in a crowded market. Listen now!Grassroots Marketing Demos: https://calendly.com/grassrootsmarketing/grassroots-x-startupcpg-intro-callJanice's Cs and Ps:Consumer – Who is your product for, and what real problem are you solving?Customer (Retailer) – You must show how your product will grow their categoryCategory – You're not just selling a product; you're helping drive category incrementalityCompetition – Understand the landscape and how your brand stands outProduct – Is it actually delivering on a relevant insight or need?Pricing – Must reflect your value proposition, margin goals, and consumer expectationsPackaging – Your single best marketing tool in-store—must break throughPlacement – Should be a joint effort with sales to get the best in-store visibility at the right retailers (or channels)Promotion – Covers everything you'll do to move product off the shelfListen in as they share about:Marketing for CPG BrandsMarketing Framework: Cs & PsProduct-Market Fit & RepositioningBrand Audits and Course CorrectionDriving Velocity: Practical TacticsMarketing Spend and ROI-Driven TacticsResearch & ValidationChoosing a Design PartnerEpisode Links:LinkedIn: https://www.linkedin.com/in/janice-greenwald-marketing-consultant/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics