Business Talks

Series 1: What is an Entrepreneur really? Episode 3a: A Deeper Understanding. This episode is a pre-episode for the next couple of episodes. The importance of why you need to understand the different types of entities.   Call-to-Action!!! Subscribe to my YouTube Channel (CEOLosh - YouTube) Follow me on TikTok (ceolosh (@ceolosh) | TikTok) Visit our website TODAY! (Graceful Visions)

Series 1: What is an Entrepreneur really? Episode 2: TOP 4 Understandings for Entrepreneurship When starting your entrepreneurship journey you must understand these top (4) things... 1. What is your vision/dream completely. 2. What entity are you going to actually create (corporation, LLC, non-profit, REIT, etc.) 3. What is business in general. Learn & Understand Business!! 4. Personal Credit Status/Score.   Call-to-Action!!! Subscribe to my YouTube Channel (CEOLosh - YouTube) Follow me on TikTok (ceolosh (@ceolosh) | TikTok) Visit our website TODAY! (Graceful Visions)

Series 1: What is an Entrepreneur really? Episode 1: Taking a deep look inside In this series I will be breaking down what it really means to be an entrepreneur, like FORREAL!!! This episode is all about "going deeper" into what an entrepreneur really is and the journey that you may experience when you step out to become an entrepreneur. I realize that there is a lot of “How-To-Do” coaches in the business space but not a lot of "Living-Out-Loud" coaches in the business space. So, I decided that I would be the coach that shares my entrepreneurial journey completely no matter whether good or bad, while providing you with the inside knowledge of how to start, grow, & sustain your business. Which will become generational business wisdom that you can pass down to your children! So, if you are new here…Welcome to Business Talks. If you have been here before welcome back!!! I hope you guys enjoy listening and that something I say gets you activated for you to start or continue your entrepreneur journey! Have a great day!   Call-to-Action!!! Subscribe to my YouTube Channel (CEOLosh - YouTube) Follow me on TikTok (ceolosh (@ceolosh) | TikTok) Visit our website TODAY! (Graceful Visions)

Just because THEY said that everybody is not meant to be a business owner does that mean that you can't be a successful business owner? Yes, it does if YOU believe what THEY said! You have the ability to make ANYTHING you dream of your REALITY!!! Only thing that separates you from them is what I call your "Get up & Go" mentality. Once you know that this is what I AM DOING, no one will be able to stop you!! So, what you waiting for chile???? The time is NOW!!   Subscribe to my Youtube Channel (CEOLosh - YouTube) Follow me on TikTok (ceolosh (@ceolosh) | TikTok) Visit our website TODAY! (Graceful Visions)

Just because THEY said that everybody is not meant to be a business owner does that mean that you can't be a successful business owner? Yes, it does if YOU believe what THEY said! You have the ability to make ANYTHING you dream of your REALITY!!! Only thing that separates you from them is what I call your "Get up & Go" mentality. Once you know that this is what I AM DOING, no one will be able to stop you!! So, what you waiting for chile???? The time is NOW!!

Just because THEY said that everybody is not meant to be a business owner does that mean that you can't be a successful business owner? Yes, it does if YOU believe what THEY said! You have the ability to make ANYTHING you dream of your REALITY!!! Only thing that separates you from them is what I call your "Get up & Go" mentality. Once you know that this is what I AM DOING, no one will be able to stop you!! So, what you waiting for chile???? The time is NOW!!

Becoming a successful business owner is more than just creating a product or service that "sells", you must be intentional and understand a complete picture of 1. Your Vision (Your Why), 2. the entity you will select (Corporation, LLC, Sole Proprietorship, etc.), and 3. the general knowledge of business. There are a lot of "How-To" Videos but no videos at all about how to manage & sustain a business. This is where Business Talks comes in! Business Talks is all about providing you with generational business knowledge via videos & podcast episodes. Business Talks is a show that provides a transformational journey designed to help you turn your entrepreneur vision into long-term actionable success. So Welcome!! I hope you stay for a long time & for a good time! lol Please leave your questions & comments in the comments. No matter whether good or bad!

Luke Charlton runs a successful ad agency that helps Coaches and high-ticket service professionals get clients online. He's spent over 16 million on ads and has helped clients generate more than 50 million in revenue from his ad campaigns Some of The Topics Discussed Include: Evergreen Marketing Principles The Importance of Effective Copywriting How To Create a Lead Magnet Offer Email Marketing Strategies To Nurture Leads Tips For Approaching Advertising on Facebook  Links & Resources Join Luke's Email List Connect with Luke on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts. Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Stephen Semple is a trusted marketer, successful entrepreneur, and consultant. He has been a featured speaker at places such as Oxford, Cambridge, and the London Stock Exchange.  Some of The Topics Discussed Include: The Shrinking Labor Force in Western Countries How To Market Your Business To Attract Employees Key Things Companies Must Focus On To Attract & Retain Talent Ways To Make Remote Work More Meaningful Why It's Never Been Easier To Be An Entrepreneur Right Now Links & Resources Connect with Stephen on Linkedin Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Scott Agnoli is a Professor of Graphic Design teaching at Seton Hall University and Southern New Hampshire University. He is also an experienced Marketer, Professional Designer, and Leader. Scott is also the Founder of GetAGoodStart.com, which provides a blog, podcast, and career education training designed to prepare students to succeed and advance in the corporate environment. Some of The Topics Discussed Include: The Importance of Design Standards To Improve Your Brand How To Know When its Time To Rebrand Your Company Tips For Going Through a Company Rebrand Why The “Front Line” Is Your Company's Most Important Marketing Asset What a Good Design Process Looks Like Tips For Students/Young Professionals Pursuing a Career in Design Links & Resources Connect with Scott on LinkedIn Get a Good Start Website Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts. Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Byron Morrison is a best-selling author, speaker, and business coach that works with CEOs to help them take control of their company so that they can maximize their time, lead with confidence and grow a business without losing their sanity. Some of The Topics Discussed Include: Work-Life Balance and Ideal Lifestyle Creation Tips For Building a Sustainable Work Schedule How to Effectively Build Your Confidence & Intuition for Business Making Decisions Why You Need to Reflect to Learn & Improve How to Effectively Spend Your Time to Maximize Growth Links & Resources Byron's Website  Connect with Byron on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

This week's podcast features Matt Blumberg, who is the founder and CEO of Bolster, a marketplace for on-demand executive and board talent. Through Bolster, Matt has helped place dozens of directors with private and public companies, as well as advised many CEOs on building and running their boards.  Matt is also a three-time published author and is involved on numerous boards of public and private companies as well as non-profit organizations. Some of The Topics Discussed Include: The Evolution of Work Why Fractional Positions Are Becoming So Popular Scaling a Startup As a CEO Creating a Values-Based Startup How To Figure Out Your Company's Values Telling Your company's Story to Attract Quality Talent  ​​The Future of the Internet Links & Resources Bolster Start Up CEO Blog Matt's Books Connect with Matt on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Simon Severino is an entrepreneur who helps business owners in SaaS and Services run their companies more effectively which results in sales that soar. He created the Strategy Sprints™ Method that doubles revenue in 90 days by getting owners out of the weeds. Simon is a Forbes Business Council Member, a contributor to Entrepreneur Magazine, and a TEDx speaker. Some of The Topics Discussed Include: The Strategy Sprints Method Developing an Entry Point Offer How To Let Referral Teams Do Sales For You Tips For Turning Sales Leads Into Paying Customers  Links & Resources Strategy Sprints Website  Simon's YouTube Channel Strategy Sprints Book Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Natasha Davis is the CEO of Impact Branding Consulting. She is a Brand Strategist, Corporate Trainer, and SaaS Founder. Natasha specializes in helping companies develop and expand the profitability of their brand by aligning daily performance with the leader's vision. Natasha is also a highly regarded and award-winning author, speaker, and trainer. Some of The Topics Discussed Include: Creative vs. Strategic Branding  When To Prioritize Strategic vs. Creative Branding  How To Know When Its Time for Rebrand Where Branding Fits Into The Overall Marketing Picture Tips For Approaching The Scale Stage Of a Business How To Ensure Your Business Is Always Profitable Links & Resources Impact Branding Consulting  Connect with Natasha on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Seán de Cuirtéis is a Founding Partner at Collaborate & Eight, a training, coaching, and facilitation company that helps people and companies get to their best possible work. He is an experienced marketer with a twenty years track record delivering high-impact, international advertising campaigns working with some of the world's biggest brands and agencies. Some of The Topics Discussed Include: What a Highly Effective Team Looks Like How Can Companies Organize Teams So They Work Effectively The Complete Transparency Team Model Sean's Experience Forming an Entrepreneurial Team For Collaborate & Eight Structuring Demographics to Build An Effective Team Links & Resources Collaborate & Eight Connect with Sean on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

This week's podcast is a deep dive into the value Google Ads offers service-based businesses. By listening, you will discover how Google Ads fits into your company's broader online marketing strategy. I discuss specific campaigns that can be quickly set up so your business can begin generating leads & booking more consultations literally overnight.  Some of The Topics Discussed Include: The Value Google Ads Offers Local Service-Based Businesses  3 Major Benefits of Running Google Ads in 2022  Tips For Generating Leads From People in Research Mode How Email Marketing & Content Can Be Used To Improve ROI of Google Ads Campaigns Tips for Generating Leads From People Who Are Ready To Hire a Service Provider Right Now Links & Resources EP 59: Online Marketing Strategies for Generating & Nurturing Leads with Andy Janaitis EP 58: Everything You Need To Know About Google Ads with Adam Wormann Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Andy Janaitis is the founder and chief strategist of PPC Pitbulls, an e-commerce digital marketing agency, partnering with craft brands on their paid search and social ads as well as email marketing. Andy has over 10 years of agency experience in the digital space across several industries. Through PPC Pitbulls, he focuses on creating custom strategies and driving measurable results for businesses looking to grow and find more customers online. Some of The Topics Discussed Include: Why Authentic Customer Relationships Are Key in a Privacy-Centric World Tips For Using Email Along with Other Digital Channels To Maximize ROI A Simple Google Ads Setup Structure For Small to Medium Brands Steps To Determine the Right Marketing Budgets & KPIs For Your Company How To Know Where Your Company Is On Its Marketing Journey and What To Do Next Links & Resources PPC Pitbulls Digital Marketing Maturity Assessment Connect with Andy on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Adam Wormann has spent the last dozen years in the digital marketing space helping brands and agencies improve their digital marketing efforts. In 2016 he founded Wormann Consulting, an NJ-based digital marketing consulting agency working with both brands and agencies to provide a new approach to digital marketing. He's married with 3 kids, 1 dog, and 15 chickens. Some of The Topics Discussed Include: The Difference Between SEO & PPC What Google Ads Good Are Good For How To Effectively Plan a Google Ads Campaign What Campaigns To Set Up For Your Account Tips For Setting Budgets on Google Ads Key Metrics To Review When Evaluating Your Campaigns  How Google Ads Have Been Impacted By IOS Privacy Updates Links & Resources Wormann Consulting  Connect with Adam on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

This week's podcast is a solo episode (which I'm going to begin doing roughly every other week in between interviews) where I discuss the top business benefits your company can gain from starting a podcast - even if you have to start from scratch building an audience.  The Top 5 Benefits Are:  - Networking & Relationship Building with Experts In Your Industry - Consistent Content Production On The Most Valuable Marketing Channels - Free Business Consulting (For Interview Podcasts) - Improved Communication, Speaking, and Listening Skills  - Highly-Effective Sales Nurturing Full Show Notes with Blog Here Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Dustin Riechmann is a strategic marketing coach who helps mission-driven entrepreneurs rapidly increase profits and massively grow their network using a Partnership Marketing System. Some of The Topics Discussed Include: How To Use Guest Podcasting as a Strategic Marketing Channel Dustin's Partnership Marketing Strategy How To Create a Steady Flow of Leads Without Paid Ads 3 Keys To Closing High-Ticket Sales A 90-Day Action Plan To Generate A Year of Growth In 12 Weeks Links & Resources Simple Success Coaching Connect with Dustin on Linkedin  Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Jesse P. Gilmore is a four-time serial entrepreneur in the online marketing space. He is currently CEO of Niche in Control and helps marketing consultants & small agency owners build business systems to help them scale to $100k/month in revenue. Some of The Topics Discussed Include: Why Companies & Consultants Can Benefit From Niching Down  How To Select Both a Service Niche & Market Niche Common Concerns About Niching Down  Tips For Productizing Your Service Offerings Why Specificity Is Important in Your Marketing Messaging Links & Resources Levers For Growth Training  Niche In Control Connect with Jesse on LinkedIn  Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Asa Goldstein is the CEO and Founder of Brandshine Creative - A branding agency that works with growth-stage start-ups to help empower their marketing, impress investors, and attract top talent with a striking brand identity and awe-inspiring website. Some of The Topics Discussed Include: An Overview Of Brand Strategy What Scale State Start-Ups Need When It Comes To Branding  How To Identify Your Company's Target Audience  Creating a Compelling Messaging For Your Brand  The Key Aspects Of Designing a Memorable Visual Identity  The Role Websites Play in Branding  Links & Resources Brandshine Creative Connect with Asa Goldstein on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Chris Mercer, co-founder of MeasurementMarketing.io, is a sought after measurement marketing expert and has been helping marketers, marketing teams, and agencies, plan out what's important to measure in their marketing, build measurement systems, create actionable dashboard reports, and finally launch those reports to forecast and optimize their marketing results. Some of The Topics Discussed Include: How Data Tracking & Analytics Are Changing In Marketing Why a Measurement Plan is Essential Today How To Create a Measurement Plan To Measure Your Marketing  The Keys to Setting Up a Measurement Framework For Marketing Decision Making Google Analytics 4 vs Universal Analytics Links & Resources Measurement Marketing Training Academy  Measurement Marketing YouTube Channel Connect with Mercer on LinkedIn  Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 45 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Nick Deck is a veteran marketing expert with over ten years of industry experience. He is a  fellow agency owner at Heroes of Marketing and the owner of Agency Sidekicks. He and his team help marketing agencies build hyper-effective, profitable, process-oriented offshore marketing and sales teams.  Some of The Topics Discussed Include: Why Systems Are Necessary To Scale a Business When To Know That It's Time To Begin Hiring a Team  How to Approach Building a Team The Keys to Successfully Delegating Work Common Areas To Begin Putting In Place SOPs Links & Resources Heroes of Marketing Heroes & Sidekicks Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

This week's podcast features Gab Olsavsky - The owner of Endless Ink Cosmetics, a beauty company based in Northern New Jersey helping women feel and look younger through semi-permanent cosmetic tattoos.  Some of The Topics Discussed Include: Why Pursue Entrepreneurship  The Process of Securing a Commercial Office Space Marketing Strategies To Promote a New Business Why Customer Service Is Critical When Running a Business The Top Things Learned Early On From Starting a Business  Links & Resources endlessinkcosmetics.com Follow Endless Ink Cosmetics on Facebook  Follow Endless Ink Cosmetics on Instagram Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Gerard Michno is a Global Account Supervisor & Digital Marketer at Saatchi & Saatchi - A leading global communications and advertising network known for its impactful creative ideas that generate powerful emotional connections between consumers and brands. Some of The Topics Discussed Include: How To Optimize Your Business Website  Specific Tips For Optimizing eCommerce Websites  Why SEO is Important For Any Business How to Create Organic Content Your Audience Wants  Email Marketing Best Practices Links & Resources Connect with Gerard on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Ross Nelson is a creative video production pro helping companies adopt a video-first content marketing strategy. Ross is the Director of Content and a Co-Owner at Beacons Point - An inbound marketing  & content agency with a video-first approach based in San Diego, California.  Some of The Topics Discussed Include: A Quick Overview of Hubspot & Inbound Marketing  Why Video Is Such An Effective Marketing Medium  How To Determine If Video Is Right For Your Company Where Video Fits Into Your Overall Content Strategy The Best Channels For Video and Splitting Content How to Aligning Content Production with Sales  Links & Resources Beacons Point Connect with Ross on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Tim Redmond is the CEO of Redmond Growth Consulting - a business coaching service that helps its clients grow and increase profits by implementing proven business systems. For over 35 years, Tim has been involved in growing highly successful businesses in a variety of industries. He began his career at the accounting firm PriceWaterhouseCoopers and later left to start a software company that grew from 2 to 500 employees before being acquired by Intuit.  Some of The Topics Discussed Include: What It Takes To Unleash True Growth at a Company  What Successful Entrepreneurs Do that Struggling Entrepreneurs Ignore An Effective Framework for Measuring Wealth & Impact How To Approach Scaling a Company Successfully Building a Highly Competent Team  Leadership Skills An Executive Must Have To Inspire Links & Resources Redmond Growth Consulting Get Tim's Book The Power To Create Connect with Tim on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Todd Giannattasio is a veteran marketing expert who has been featured by Entrepreneur, Forbes, and Huffington Post for his proven systems to grow brands online and build engaged audiences in our constantly evolving, digital world. His combination of fundamental principles and modern marketing strategies creates a force multiplier for businesses. Todd has been working in digital communications and marketing since 2003. Over that time, he's worked with some of the world's biggest companies, from Universal Records to BASF, and with growing startups and small businesses. Some of The Topics Discussed Include: How to Build an Online Audience  The Importance of Content Production Leveraging Your Website For Maximum Marketing Results Strategies for Driving Traffic To Content Strategies for Generating Leads with Digital Advertising How Todd's Agency Is Navigating The Changing Digital Marketing Landscape Links & Resources Tresnic Media Growth Suite  Connect with Todd on LinkedIn Follow Todd on Instagram Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Bryan Clayton is CEO and co-founder of GreenPal, the mobile app that connects homeowners with local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 300,000 active users completing thousands of transactions per day doing over $20 million a year in sales. Bryan lives and breathes entrepreneurship and marketing which makes him a perfect fit for the show. We had a great discussion about what it takes to start a business, how to determine when to bootstrap vs. raising money, and how to build an effective lead generation channel for your business.  Some of The Topics Discussed Include: Starting a Business With No Outside Capital  The Pros & Cons of Raising Money To Start a Company How No-Code Tools Are Changing The Digital Business Landscape  Creating a Growth Marketing Flywheel For Lead Generation Developing a Personal Brand That Can Support Your Company Links & Resources GreenPal  Follow Bryan on Instagram Connect with Bryan on LinkedIn  Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Steve Guberman is the founder of Agency Outsight and works as a strategic growth coach for creative, digital, marketing & PR agencies. He is a former agency owner with over a decade of experience starting & growing his own creative agency before a successful exit through acquisition.  Steve joins the podcast to discuss with me the key things it takes to run a profitable marketing agency. We discuss the importance of building relationships in business and how to go about authentically networking yourself to grow your personal network and agency profile. Some of The Topics Discussed Include: The Fundamentals To Get Right Before Scaling Your Agency How To Develop a Growth Marketing Flywheel For Your Agency The Most Effective Sales Strategies For Marketing Agencies  How to Network To Grow Your Agency (Online & Offline) The Importance Of Building Relationships in Business Building A Team For Your Agency To Scale  Links & Resources Connect with Steve on LinkedIn  Agency Outsight Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Sean Canning is the Founder and Principal Architect of Ten Seventy Architecture - A San Diego-based modern architecture studio helping clients who love architecture design functional Homes and ADUs that elevate their lifestyle to new heights.  Sean joins the podcast for a second time to discuss his experience buying properties for the purposes of rental property investing and how his architecture studio's ADUs are helping his clients do the same throughout San Diego. By listening, you will discover the financial benefits of rental property investing and the exact steps you can take to get started.  Some of The Topics Discussed Include: The Benefits ADUs Offer To Growing High-Density Cities  The Financial Benefits of Rental Properties Sean's Rental Property Investing Experience & Portfolio Regulations Surrounding The Development of ADUs The ADU / Rental Property Construction Process How People Can Get Started with Rental Property Investing Links & Resources Ten Seventy Architecture  Follow Ten Seventy Architecture On Instagram  Ten Seventy Architecture's ADU Project Guide Connect with Sean on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Darren Magarro is the Founder & President of DSM - A full-service digital marketing agency in Northern New Jersey. The mission of DSM is to bring together talented professionals in all aspects of media and communications to create a "one-stop" destination for all its clients' advertising, marketing and public relations needs.  Darren joins the podcast to share the experiences & insights gained from running an award-winning digital marketing agency for over 15 years. We had an extensive conversation touching on sales & networking, hiring and leading employees, and the most important things entrepreneurs must do to grow their company.  Some of The Topics Discussed Include: How DSM got started The Key Growth Drivers for DSM Over The Years Niching Your Company's Services vs. Being Industry Agnostic  How Darren Approaches Networking & Sales  What It Takes To Build & Lead An Effective Team  Running a Business Yourself vs. Having Partners  Figuring Out What You Want From Your Company  Links & Resources DSM  Connect with Darren on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Nick Civitarese is the Founder of StaffGrabbers, a boutique headhunting agency for product-led tech companies. Based in Boston but working with companies nationally, StaffGrabbers helps companies attract and recruit world-class candidates for product & UX marketing teams.  Nick has nearly a decade of experience helping product-led tech companies source and recruit exceptional talent. He joins the podcast to talk about the dramatic changes in the workforce that has resulted in what many economists are calling “The Great Resignation”. He gives his thoughts on what this means for the future of work and details what adjustments companies and employees should make to navigate this transition of work.  Some of The Topics Discussed Include: What's Causing The Great Resignation How The Workforce Is Changing As A Result  What Must Companies Do To Recruit Talent In This New Environment  How Can Workers Take Advantage Of The Current Demand for Labor The Basics of Product Marketing Why Entrepreneurship Is Flourishing Right Now Links & Resources Connect with Nick on LinkedIn StaffGrabbers.com Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

David Siegel is the CEO of Meetup, the largest platform for finding and building local community, and author of Decide & Conquer: 44 Decisions That Will Make or Break All Leaders. He also hosts a Podcast called Keep Connected and is a Management Professor at Columbia University. Before joining Meetup, David was CEO of Investopedia and, before that, President of Seeking Alpha. David has over 20 years of experience as a technology and digital media executive leading organizations through innovative product development, rapid revenue growth, and digital traffic acceleration.  Some of The Topics Discussed Include: What a day in the life looks like for David as CEO of a large company  The mission of Meetup and why human connection & community is more important than ever now What makes an effective leader  Universal truths & principles for leading a great company  Examples of effective leaders The skills it takes to build a great company  The role of higher education in developing future business leaders Links & Resources Meetup.com  Keep Connected Podcast  David's Email  Connect with David on LinkedIn  Decide and Conquer: 44 Decisions that will Make or Break All Leaders Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Lucas Root is a brand consultant, public speaker, author, podcast host, and course creator. During his business career he worked on Wall Street before leaving to start his own consulting firm where he has advised several Fortune 500 companies on strategy & execution.  In this podcast discussion Lucas and I talk about strategies you can use to improve your professional productivity and build a daily routine that works for you. We also discuss why building relationships is key for both a successful business and personal life and how to go about networking in an authentic way.  Some of The Topics Discussed Include: How to be Consistently Productive  The Importance of Daily Routines For Productivity and Physical/Mental Health  Tips For Scheduling Your Day To Help You Produce Higher Quality Work  How Your Workspace & Clothing Dramatically Impacts Your Productivity Why Networking & Building Relationships Are Key To Business Success Links & Resources Lucas Root Website  Connect With Lucas on LinkedIn  Connect With Lucas on Instagram Elements of Community Podcast Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call  

Kevin Geary is the CEO of Digital Gravy, an Atlanta-based digital marketing agency working with service-based businesses to develop websites and online marketing campaigns. He is also involved with other businesses such as Automatic.CSS (a WordPress development utility framework) and Digital Ambition (a content-based educational resource for marketing agency owners & freelancers). Kevin is a lifelong entrepreneur that has been involved in successfully growing several companies through both his agency and own businesses through the years. He is a true digital marketing expert who shares his thoughts on how to build effective websites and then leverage them as the foundation of your online marketing strategy.  If you're looking to understand the total potential an effective website can offer your company, you're going to get a ton of value from our discussion. Some of The Topics Discussed Include: Why your website is the foundation of your company's entire online marketing strategy  How to create an effective business strategy for your website What an effective & efficient web design process looks like The top marketing channels to focus on to drive traffic & generate leads from your website Kevin's approach to building an online audience through content marketing  Links & Resources Digital Gravy  Digital Ambition  Automatic.CSS  Kevin's YouTube Channel Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Leon Grassi is an advertising professional that has established himself as a dual-threat in Marketing and Sales with 20 years of experience in an array of industries such as Media, Publishing, Consumer Electronics, Information Technology, and Accounting.  He has been recognized among New Jersey's Best Marketing & Communications Professionals by the NJ Ad Club and has been a long-time committee chair for the Northern NJ Golf Classic – a very successful outing for the American Cancer Society which has raised over $4.5 million for cancer research under Leon's guidance.  Leon is a true sales & marketing pro - so if you've been looking to sharpen your skills in this area then you are going to get a ton of value from our conversation.  Some of The Topics Discussed Include: The Approach To Sales Leon Has Developed During His Two Decade Career How To Approach Selling in a Remote Work World  Why Building Relationships & Networking Are Essential for Sales Success Developing a Marketing Strategy That Leads To Sales Results  Negotiating During The Sales Process Links & Resources Connect with Leon on LinkedIn Sax LLP Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

AJ Wilcox is a LinkedIn Ads expert, founder of the digital agency B2Linked, and the host of the LinkedIn Ads Show Podcast. AJ's agency specializes exclusively in consulting with LinkedIn Ads to help clients run & scale profitable LinkedIn Ad campaigns.  His company has managed hundreds of LinkedIn Ads accounts, spent over $110M+ on the platform, and has managed 4 of LinkedIn's top 10 spending accounts. B2Linked is also the only agency that's an official Certified LinkedIn Partner. Some of the Topics Discussed Include  LinkedIn vs other paid traffic platforms (such as Google & Facebook) Key things to know before setting up your first LinkedIn Ads campaign  How to approach setting budgets on LinkedIn  Types of marketing offers that perform well on LinkedIn  Key metrics & KPIs to track the performance of your LinkedIn Ads campaign  How IOS 14 privacy updates have impacted LinkedIn advertising  Tips for combining organic LinkedIn content & digital advertising to get the most from the platform  Links & Resources 8 Step LinkedIn Checklist  AJ Wilcox LinkedIn B2LinkedIn Company Website Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Rocky Lavani is a certified Profit First Professional, Podcast Host, and Owner/Fractional Chief Profitability Offer at Profit Comes First. Rocky is a true financial expert and has direct hands-on experience increasing the profits for multiple businesses.  As a fellow personal finance enthusiast, I wanted to have Rocky on the show to discuss key steps businesses can take to ensure profitability, financial stability, and other topics related to business finance.  Some of The Topics Discussed Include: How Business Owners Should Think About Accounting/Cashflow A Quick Overview of the Profit First System  How To Set Up The profit First System in Your Business How to Stay Consistent & Keep Track of the PF System Once it's Set Up When Is It Time to Outsource & Hire a PF Bookkeeper Other Finance Systems/Metrics Business Owners Should Track Links & Resources Connect with Rocky on LinkedIn  Learn More About Rocky's Company Profit Comes First  Check Out Rocky's Podcast Profit Answer Man Profit First by Mike Michalowicz Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Brady Morgan is the founder of Virtual Assistant Staffing Agency (VASA). VASA is regarded as one of the top outsourcing companies for small to medium-sized businesses in North America and it has plans to disrupt the industry by offering a technology solution for boosting efficiency in remote workforce management. VASA also provides custom operating systems for businesses needing assistance with automation, standard operating procedures (SOPs), and workflow management. Brady joins the show to discuss how business owners can begin to offload repetitive (and even more complex tasks) with the help of virtual assistants. If you are looking for an affordable way to automate key tasks within your business to free up your time, then you are going to enjoy this episode.  Some of The Topics We Discussed Include:  Virtual Assistants Overview - What VAs are capable of doing and how can they be a great outsourcing partner for businesses. Morality In Hiring VAs - Some people in developed western countries would have ethical concerns about hiring a VA employee for a far less expensive rate than it would take to hire for the same role in their home country. Brady addresses these concerns and gives his view on the matter, and how his company safeguards against unfair business practices in this area. Roles for VAs - Generally, a VA may be the first time a business owner begins to outsource some key business tasks. Brady breaks down what areas of business VAs are most helpful and some of the first areas companies should look to utilize them.  VAs & Marketing - As a marketing-centric show, I had to ask Brady what areas of marketing VAs can be most helpful in. Some of the areas we touched on include, content production, social media, and recurring/administrative marketing tasks.  How To Onboard a VA Into Your Business - As with any employee, you can't just hire a VA and expect them to be super helpful right away. Rather, you need to train them and invest the time & effort into the relationship so that they can be successful. To close out the interview, Brady provides a clear roadmap that he recommends that companies go about training a VA and integrating them as part of their team.  To learn more about Brady Morgan, connect with him on LinkedIn & check out his company Virtual Assistant Staffing Agency with the links below.  Brady Morgan LinkedIn Virtual Assistant Staffing Agency (VASA)   Are you looking to improve your company's digital marketing presence? If so, check out Inboundwebdevelopment.com to discover how I help my clients create beautiful websites and high-impact growth marketing campaigns that generate leads, increase revenues, and drive sustained business growth for years to come.  

Kison Patel is the CEO & Founder of M&A Science - A community of forward-thinking Mergers & Acquisition practitioners on a mission to perfect the M&A practice. He is also the CEO of DealRoom, a project management software for complex financial transactions. As a former Mergers & Acquisition advisor, Kison has seen firsthand every aspect of buying or selling a business, and what it looks like to integrate two companies after a deal has been signed.  Some of the Topics Discuss Include:  Mergers & Acquisition Overview - Find out exactly what an M&A entails with a quick overview of what one looks like on both the buying & selling sides. Integrating a Business After the Sale - What does integrating two companies look like in practice and how leaders within a company should approach this process. When to Buy a Business - Many entrepreneurs with existing capital may be looking to buy a business to shortcut the start-up phase. Kison details when this makes sense and what advantages this approach brings.  When To Sell a Business - Now the opposite situation, which discusses how should entrepreneurs & founders approach trying to sell their business for a successful exit. You can connect with Kison and learn more about his company by visiting M&A Science. Are you looking to improve your company's digital marketing presence? If so, check out Inboundwebdevelopment.com to discover how we help our clients create beautiful websites and high-impact growth marketing campaigns that generate leads, increase revenues, and drive sustained business growth for years to come.

Nikhil Varma is an Academic, Entrepreneur, and Designer of Blockchain-based business models. He is currently involved in several technology startups and serves as an Associate Professor at Ramapo College of New Jersey. He holds an MBA & PhD from the University of Montreal.  In this podcast episode, my former college Professor Nikhil Varma joins the show to discuss the impact that Blockchain, Decentralization, and Cryptocurrency will have on the business landscape in the years to come.  Professor Varma has been giving lectures on Blockchain and Cryptocurrency years before these subjects became so popular. As such, I thought he would be a great guest to have on to explain the key concepts behind blockchain and the transition from Web 2.0 to 3.0 and the impact this will have on businesses and society in the near future.  If you have been hearing a lot about these topics and want a clear overview of what this all means, you are going to get a lot of value from this interview.  Some of the Topics We Discussed Include:  Blockchain basics - What is a blockchain, how it works, why this is so important Decentralization - Key concepts behind decentralization and why this is such an important technological development The Effects Blockchain Will Have on Specific Industries - After discussing the concepts behind blockchain and decentralization, we talk about specific ways it will impact businesses in industries such as finance, marketing, real estate, and insurance The Transition from Web 2.0 to 3.0 - We discuss what Web 2.0 is and how the internet is transitioning into a new stage of its development called Web 3.0. Nikhil explains what the major differences are between them and how blockchain/crypto is driving this change  Crypto Currencies - The difference between Bitcoin and Ethereum (and the different use cases each offer) and the future of cryptocurrency over the next 5 -10 years  Applying This Information - What people (especially young professionals) who are interested in blockchain/crypto can do to get involved in these coming changes To keep up with Nikhil Varma's latest thoughts on Blockchain, you can connect with him on the below platforms.  Nikhil Varma LinkedIn  Nikhil Varma Twitter

Eric Reilly is a financial technology professional who manages a team that supports next-generation banking software. He earned a bachelor's degree in Information Technology Management from Bloomsburg University in 2019. Outside of his day job, Eric's interests also include blockchain, entrepreneurship, finance, and personal development. As a tech-focused marketing entrepreneur, I wanted to bring on Eric to discuss the changing landscape of the internet and what impacts this will have on the future of digital marketing. Specifically, we talk about the current transition from Web 2.0 to Web 3.0 and what companies need to know to get ahead of this major change.  Some of The Topics Discussed Include:  Eric's entrepreneurial background co-founding his own digital agency  What Web 3.0 is and how it differs from the internet as we know it today  Why blockchain & decentralization are at the heart of Web 3.0 (and why this is so important)  Early examples of Web 3.0 Innovations such as NFTs (Non-Fungible Tokens) and what exactly these things are  Explaining the Metaverse and why Facebook has repositioned its company to go after this new opportunity  AI in marketing and how this will impact the entire profession  Opportunities that Web 3.0 presents for early adopters  You can keep up with Eric by following him on Instagram @ricksdoinit Are you looking to improve your company's digital marketing presence? If so, check out Inboundwebdevelopment.com to discover how I help my clients create beautiful websites and high-impact growth marketing campaigns that generate leads, increase revenues, and drive sustained business growth for years to come.

Donnie Strompf is a digital marketing expert specializing in eCommerce SEO with over a decade of experience managing profitable online marketing & SEO campaigns.  Throughout his career, Donnie has worked at various agencies and has both founded & co-founded several entrepreneurial ventures. During this time, he has gained extensive experience working on both local & national SEO campaigns - and has executed both standard & eCommerce SEO strategies.  Some of the Topics Discussed Include:  What is SEO good for? And how you can determine if SEO is a worthwhile marketing investment for your company (or if you should focus on other areas first)  How eCommerce SEO differs from traditional SEO  The most important SEO ranking factors for eCommerce Websites Building an eCommerce SEO strategy from scratch (and the foundational things you need to get right) Evaluating SEO data once you've begun implementing an SEO strategy Helpful SEO tools to plan your strategy, review the data, and give your company a competitive advantage  To get in touch with Donnie, reach out to Evestar Agency.  Looking for help with improving your website or digital marketing strategy? Then book a strategy call with me using the link below. In less than 30 minutes, I'll help you outline a marketing strategy that will help your company increase its website traffic, generate leads, and grow its revenue. Book a Strategy Call  

Alicia Puig is an art gallery owner, podcaster, and published author. She is the curator & co-founder of PxP Contemporary, Director of Business Operations for Create! Magazine, an arts writer, frequent guest host of The Create! Podcast, and co-author of The Complete Smartist Guide.  She has worked in the arts industry for galleries, museums, art fairs, private collectors, art publications, and an auction house for over ten years both in the United States and abroad. Alicia is a great example of how you can use digital marketing to connect your creative skills with an online audience that can allow you to start a business. As a self-taught marketer, I wanted to interview Alicia to discuss how she has used marketing to enable her to turn her creative passion into multiple thriving business ventures.  Some of the Topics Discussed Include: How to build a personal brand when working in a creative industry (and why you need to in today's business environment). Why adding a mission-focused statement to your company can help it stand out and lead to a bigger impact. Advice for entrepreneurs/marketers looking to add mission-based values into their marketing messages. And how can they go about clearly communicating the company mission on their website. Tips for teaching yourself the core concepts of digital marketing and how to apply what you learn to starting a business or building a personal brand. How Alicia goes about planning & creating content for her business & personal brand to ensure she is consistently producing content across multiple platforms. To learn more about Alicia and to stay up to date with her, check out her website and follow her art gallery on Instagram @pxpcontemporary Looking for help with improving your website or digital marketing strategy? Then book a strategy call with me using the link below. In less than 30 minutes, I'll help you outline a marketing strategy that will help your company increase its website traffic, generate leads, and grow its revenue. Book a Strategy Call

On today's podcast, I am joined by Matthew Hunt of Automation Wolf to discuss how you can begin using LinkedIn to build a personal brand that aligns with your sales, marketing, and career objectives. By listening, you will learn why LinkedIn is the best organic marketing opportunity at the moment and how you can use it to achieve your business & career goals faster.  LinkedIn has become the place to produce content and build relationships for B2B marketing. It offers the highest organic engagement compared to other social media channels and the business nature of the platform makes it a natural fit for thought leadership content.  In this episode, Matthew offers several frameworks you can use to build your personal brand on LinkedIn - both by creating content and engaging with others.  We also discuss how to be able to consistently produce content, why short-form content is a key component of an effective content strategy, and how to go about finding low-effort marketing opportunities that can return a high ROI for your business.  Some of the Topics We Discussed Include: How to Approach Personal Branding on LinkedIn - LinkedIn is the platform for business professionals to be producing helpful content and stay top of mind with their professional network. Matthew offers 2 distinct frameworks for approaching personal branding on LinkedIn so that it aligns with your marketing & sales efforts. LinkedIn B2B Marketing - Matthew's top organic marketing platform currently is LinkedIn, and in this interview, he explains why LinkedIn presents such a great opportunity for B2B marketers. And how people can leverage this platform to not only market themselves, but actually build relationships with prospective clients that can lead to sales. Consistency in Marketing - Oftentimes people find it difficult to consistently create content because it is tough to prioritize it week after week with everything else they have going on. And, because there is a lot of competition and ego involved, people tend to be perfectionists. Matthew takes a completely different view on this - He explains why consistency (over production quality ) is one of the top factors in ultimately being successful with online marketing today. Finding Marketing Opportunities & Setting Goals - As a repeat agency owner with several successful exits, Matthew discusses how to find low-effort marketing tactics that can return the biggest results for your business. And how you can go about setting realistic goals for your marketing strategy to see if it is actually working (especially if you are just starting out). Snackable Content - Matthew is a big believer in short-form content, especially for social media. In this interview, he explains why “snackable content” is key for expanding your reach on social media and how it can naturally get people to engage with your longer-form content. Looking for help with improving your website or digital marketing strategy? Then book a strategy call with me using the link below. In less than 30 minutes, I'll help you outline a marketing strategy that will help your company increase its website traffic, generate leads, and grow its revenue. Book a Strategy Call

Joining me for this week's episode of Business Talks is Joseph Fung - a serial entrepreneur who has founded multiple sales companies and is the CEO & Founder of Uvaro, a tech sales career accelerator that helps equip people with the skills they need to have a successful career in B2B tech sales.  Joseph and I had a great talk about how to approach sales in the 21st century. To successfully sell in today's business environment, you need to focus on your prospects' needs, wants, and desires and provide helpful content to educate them on your products and services. Only once you have built a relationship with them can you begin to push for the sale.  By listening to this episode, you will discover how to go about creating a helpful, ethical sales strategy that educates your prospects with helpful content that will make your sales strategy much more effective going forward.  Some of the Topics We Discussed Include:  The top 3 sales areas all salespeople should be continuously practicing to increase their effectiveness and build better relationships with their prospects How to produce helpful marketing content that can aid your sales efforts so that you don't even feel like you are “selling” What the sales generational challenge is and how experienced salespeople can adapt to the new environment of selling to be more successful going forward  The relationship between sales & marketing, and how these two departments can approach working together in a modern way to close more deals  Tips for selling online over video calls and how to build relationships with prospects even when you are not physically present with them  Helpful sales tools that can improve your online selling ability and how to set up a CRM so that it is best used by your entire company  Towards the end of the interview, we also discuss entrepreneurship and how to create a successful company culture that can scale as your company grows Full Show Notes Here If you liked what you heard from Joesph, make sure to check out his company's website Uvaro to discover how they help people transition into a successful B2B sales career. Also, if you are looking for sales advice & training, make sure to check out their YouTube channel. Struggling with sales? Are you looking for some online marketing help? If so, check out Inboundwebdevelopment.com to discover how I help my clients create beautiful websites and high-impact growth marketing campaigns that generate leads, increase revenues, and drive sustained business growth for years to come.

After a short hiatus over the summer, the Business Talks podcast is back!  In today's episode, I am joined by Lolita Petrossov - The Founder & CEO of Evestar, a Miami-based eCommerce marketing agency that works with both small startups and multi-million-dollar brands to run and scale profitable eCommerce campaigns.  Some of the Topics We Discussed Include:  A review of the current eCommerce landscape and how things have changed so quickly over the past two years due to the Coronavirus pandemic  How to launch a new eCommerce product and the process of going to market with it  What an eCommerce paid traffic campaign looks like - typical budget levels, general ad strategy, how this differs from a regular paid traffic campaign, most effective platforms, what's working now, etc.  What paid traffic looks like for eCommerce marketers post IOS 14.5 and how Lolita's team at Evestar is navigating these changes Amazon's role in the eCommerce marketplace, the emerging influence of Shopify, and how brands can decide which platform is best to support their marketing and product objectives Lolita's views on where she believes eCommerce will go from here and what marketers/business owners should keep in mind as they navigate the changes in the eCommerce landscape You can learn more about Lolita and here agency by visiting their website at https://evestar.com/ Are you looking for some marketing help? If so, check out Inboundwebdevelopment.com to discover how I help my clients create beautiful websites and high-impact growth marketing campaigns that generate leads, increase revenues, and drive sustained business growth for years to come.

This week's podcast covers the top 5 marketing strategies that any small, locally owned business can put into place to get found online in their local area, drive more in-store foot traffic, and increase customer loyalty. The strategies and tactics discussed in this podcast will help any business owner or marketer working for a local business to focus on the highest ROI marketing actives for their company so that they can make the best of their resources and start seeing results fast. Two brief disclaimers - While all of these marketing strategies will work, they only do so if your business offers a good product and has a clear idea of who its customers are. Marketing is all about connecting your products or services to the end consumer. If you're product/service is no good, people will quickly find out and begin to ignore your promotional efforts. And if you don't know who you are selling to, then you won't be able to craft a unique message that resonates with your customers and entices them to take action. As long as you've got those two things covered though, you will get a ton of value from this podcast. Here is a brief overview of the 5 local marketing tactics covered in this podcast: Local SEO - Why it matters and what things you can start doing right now to have your business show up on Google when people in your local service market search for the types of services and products you offer. Website Optimization - How you can ensure that your website is set up as a marketing hub and sales machine that helps you sell more products, book more appointments and provide valuable content to visitors that turn strangers into customers. Content Marketing - The mindset shift you need to make to understand the importance of consistently producing high-quality content so that your company can build goodwill and authority with the types of customers you're looking to reach. Referral Programs & Customer Rewards - While not a true digital marketing tactic, this is one of the biggest opportunities for local small businesses that many still overlook. If you're looking to build brand loyalty and get your current customers to promote your business to their friends and family, you will get some ideas for doing just that. Digital Ads - Lots of small businesses avoid making the investment into paid online advertising. This is a big mistake. Discover why running ads via Google or Facebook is your best bet for getting local residents to your website and bringing in new business. Is your local business struggling with marketing? Check out Inboundwebdevelopment.com to discover how I help my clients create beautiful websites and high-impact growth marketing campaigns that generate leads, increase revenues, and drive sustained business growth for years to come.

This week's guest is Beau Haralson - an Entrepreneur and Digital Marketing expert who has founded/co-founded multiple marketing agencies and worked with several Fortune 500 Brands. Beau has over a decade of experience launching products and building brands both big and small including Google, DigitalMarketer, OfficeMax and many others. Over the years he's worked with celebrities such as LeBron James and Arnold Schwarzenneger, and entrepreneurs that deserve to be celebrities, doubling over 15 businesses along the way. Beau and I had a great conversation discussing the fundamentals of running ads online and what businesses & marketers need to focus on to ensure their paid traffic efforts are successful. Beau has a very unique perspective on how to run successful paid traffic campaigns online and by listening to this episode, you will be able to garner several insights to help you generate more traffic, conversions, and ROI from your paid advertising efforts. Some of the topics we discuss include: Beau's background as an entrepreneur in the digital marketing space and his experience working for multiple big brands and how this has influenced his approach to generating traffic & conversions via paid ads. Why Offer, Audience, and Creative are the foundation to any paid traffic campaign (regardless of platform) and what you need to know about each. How to think about settings budgets for your marketing campaigns and what to watch out for as you look to scale your efforts to a larger audience. A lightning round covering each of the major ad platforms today (Facebook, Instagram, YouTube, Google, and LinkedIn) that will give you an advantage over your competition. What the changes to the digital marketing landscape (specifically, the privacy updates with IOS 14.5 and Google's upcoming move to phase out cookies) mean for the entire ad landscape and how this will affect a company's ability to reach its target audience online. Hope you enjoy it! You can check out the full show notes here: https://www.inboundwebdevelopment.com/business-talks-ep-26/ You can follow along with Beau on Instagram @beauharalson and check out his agency at https://scalethat.com/