A Podcast discussing the many Opportunities and Positions in the Warehouse and Operations industry. We will talk about getting started in warehousing and the many different tasks that are performed. Safety in the workplace and the use of powered industrial equipment such as pallet jacks & forklift…
Warehouse and Operations as a Career
Dallas, Texas

Ghosting has become a two-way street in today's hiring world. Job seekers feel like recruiters disappear after they send in their application or even after a face-to-face interview. Recruiters, on the other hand, feel that applicants vanish just as often, not showing up for interviews, not returning calls, or even skipping their first day after completing the entire onboarding process. And at the same time, recruiters are overwhelmed with applicants who apply for jobs they're not qualified for or who have no experience in the industry at all. In our light industrial, warehousing, and logistics sectors, I feel this problem is amplified. These environments move fast. Productivity, shipping schedules, and labor shortages collide with the reality of high turnover, long shifts, and job seekers searching for stability. Somewhere in the middle of all that, communication breaks down, and both sides are feeling frustrated. I'm Marty with Warehouse and Operations as a Career and today I want to take a look at these frustrations and talk about what’s going on and what both sides could do a little differently. I hear from applicants that Recruiters don't care about me. When an applicant submits a resume or fills out an online application, they often attach hope to it. They picture the job, the schedule, the pay, and what it would mean for their family. When they don't hear back quickly, or at all, it can feel personal. One person shared with me that there are too many automated systems, and not enough real interaction. I'd have to agree that most companies now rely on automated applicant tracking systems. These systems filter applications, sort resumes, and may even generate a generic we've received your application email. The problem is that applicants crave human feedback. When all they get is an automated message and no follow-up, they assume they've been ignored. And when they do talk to someone, only to never hear back again, it feels like being dismissed all over again. It's important to remember the fast pace of the industry though. Warehousing and manufacturing don't slow down. Recruiters are juggling open orders, client requests, resignations, no-shows, and internal deadlines, all at the same time. When 100 people apply for a forklift job, and only 12 actually meet the minimum requirements, it's simply not feasible to call each of the remaining 88 applicants personally to explain why they are not qualified. Applicants interpret this as ghosting, but, or I feel, in most cases it's not intentional. It's more of a bandwidth issue. I recently had a hiring agent tell me that applicants don't always realize they don't meet the requirements. And I think this is an uncomfortable truth, but an important one. Many applicants may believe, If I apply, maybe they'll call and train me. Or I've been in a warehouse before, so I can drive a forklift or pick it up really quick, I'm a fast learner. Or maybe they could be thinking, I'm sure they'll make an exception. I'm certain recruiters wish they could take more chances, but safety regulations, productivity metrics, and client expectations don't allow it. Some jobs simply require knowledge, certifications, or experience that the applicant doesn’t have yet. When an applicant assumes they're qualified and the recruiter sees clearly that they are not, the communication gap widens, and silence can feel like disrespect. Looking for work is stressful. You may have seen our webinar Looking for work is hard work. When a candidate feels rejected, especially without explanation, it hits hard. They may assume they weren't good enough. Their experience isn't valuable. And that recruiters don't care. And with that mindset, even small delays can feel like we're being ghosted. And the recruiter's perspective is that applicants disappear just as much, sometimes more! Recruiters feel the ghosting too, and in many cases, the impact is heavier on them because it affects production, client expectations, and the entire shift lineup. Even their pay, or commission. Let’s see, I had a list of what a recruiter friend called her pain points. Here it is. Ok, number 1, The No-Call, No-Show Interview. This is one of the biggest frustrations recruiters faces. They schedule interviews, send reminders, follow up with calls and texts and then the applicant simply doesn't show up. No message, no explanation. Sometimes the recruiter learns the applicant accepted a competing offer. Sometimes they don't find out anything at all. Number 2. is dropping out after the job offer. Even after a successful interview and onboarding, applicants stop answering calls. They disappear after receiving the offer. They accept the job but then take a different offer with a higher pay rate. Recruiters understand, people need to do what's best for themselves and their families. But when deadlines are tight and clients are waiting, this ghosting creates real operational challenges. A phone call could go a long way. I always think about not burning bridges. Of course I'm going to take the better job, but who knows. I may need to reach back out to this recruiter someday! Alright, number 3. The most painful ghosting, not showing up on the first day. Remember or recent episode titled NCNS? Anyway, this one is devastating for clients and recruiters. After investing time, energy, paperwork, background checks, and orientation, the applicant simply does not show. And many never call to explain why. In the light industrial field, where schedules are built tightly around shift needs, one missing person can throw off picking rates, loading times, assembly line speeds, shipping windows, and overall productivity. Recruiters and hiring agents understand that emergencies happen. Cars break down. Kids get sick. People change their minds. But the absence of communication leaves recruiters scrambling, often long after the applicant has already moved on. In my opinion, or the way I look at it, by the way, that and a dollar will get you a donut, but I feel Ghosting isn't really about disrespect. It's more about fear, stress, assumptions, and misaligned expectations. Here are my thoughts towards the root causes of driving the cycle. Theres too much automation, not enough human contact. Technology sped up the hiring process but it also removed the personal element both sides need. And job seekers apply to dozens of positions at once. One-click applications mean applicants may not even remember all the jobs they applied for. Recruiters then spend hours calling candidates who barely recall applying. And a big one, many applicants apply for jobs they aren't qualified for. Not out of laziness, but out of hope. Here's one I experienced this week. Recruiters are managing heavy workloads. When you're trying to fill 20 positions by tomorrow, one on one follow-up becomes impossible. It's easy for all of us to assume the worst. Applicants think, They didn't call, so I must not matter. Recruiters think, If they're not answering now, they won't show up on the job. These assumptions kill communication before it even begins. And quite frankly I think their cop outs and ridiculous! So, now that we know all that, how can, us as applicants, reduce the chance of being ghosted. While nothing eliminates ghosting entirely, here are ways we can dramatically increase our chances of hearing back and staying in the running. First, lets apply only to jobs we meet the minimum qualifications for. This shows the recruiter you're serious and saves you both time. Next, answer our phone and check voicemail. I know, we're all getting 10 spam calls a day so we screen them. But remember, a recruiter may be making 50 calls for our position. Recruiters move fast. Missing a call by two hours can mean the position is already filled. Here is one few of us do. We shouldn’t have to but it helps. Follow up professionally. A simple message, voice mail or email, goes a long way, Hi, just checking on the status of my application. I'm still very interested. And lets be honest about our schedule and abilities. Recruiters will respect transparency. And lastly, if you change your mind, tell someone. Closing the loop builds a good reputation, especially with agencies you may want to work with later. OK, so how can recruiters do more to reduce ghosting from us applicants? I know that recruiters can't fix every no-show, but they can improve engagement. They can communicate early and clearly. Us applicants respond better when we know timelines and expectations upfront. Maybe send short, personal texts. A text feels more human than an automated email. Or an email with our name in it! And her is a big one. Explain the job requirements before the interview. List details in your ad. This prevents surprises and encourages honesty from us. As recruiters, you are busy, very busy, but try and treat applicants with respect, even when declining them. Don't make us feel bad and leave us with no hope! Candidates remember how they were treated. Remember we still have to search for a position. Oh yeah, and please avoid overselling the job. Honesty builds that long-term trust. Everybody wants the same thing right? Applicants want stability, fair pay, communication, and a chance. Recruiters want reliable workers, honest communication, safety, and productivity. Neither side wakes up intending to ghost anyone most of the time, the silence isn't personal, it's situational. When both sides understand the pressures the other is under, communication gets better, expectations align, and opportunities become clearer. Ghosting might not disappear entirely, but it loses a bit of its sting. And more importantly, it opens the door to better hiring relationships where respect runs in both directions. Now that one of the larger opportunities in our industry is solved, we'll call it a wrap. Seriously though, we're all people, our needs and agendas are different, but we can and should help each other when it comes to our professional lives. Have a great week and be safe in all you do. We want to see you back here next week.

Welcome back to Warehouse and Operations as a Career, I'm Marty, and today I thought we'd have another Ask Me Anything episode. I always like these because the questions don't come from textbooks, supervisors, or managers, they come directly from real associates and warehouse workers with real concerns. Our industry welcomes so many first time job seekers, and those wanting to change career paths. Some of its rules and regulations just aren't found in other industries and I hope talking about them helps us slow down a bit, and put in the time. Alright, we received three really good questions for today, and honestly, if these three people asked them, I'm confident a hundred others are thinking the same thing, so let's jump in. First up, my boss wants me to work overtime several times a week, even on Saturdays getting ready for the holidays. I want work-life balance, but it feels like all we do is work. First, I want to say, yes, work-life balance is extremely important, and I encourage everyone in this industry to protect that balance. Our mental health, physical health, and family lives matter. But at the same time, we also need to understand the industry we chose to work in. Light industrial, warehousing, distribution, logistics, these sectors live and breathe on production and shipping. That's not just a management saying. It's literally the foundation of how the supply chain operates. Most companies don't schedule overtime because they like spending more money on labor. Technically, overtime costs them more. Time-and-a-half adds up quick. So why do they do it? Because freight keeps moving. Product keeps arriving. Orders keep coming in. Your customers keep shopping. Especially around peak seasons. Here's something I've shared with new associates many times. The supply chain doesn't care what day of the week it is. Transportation doesn't stop. Warehouses don't stop. Retail stores don't stop. People don't stop buying things. Now we absolutely deserve balance, but balance doesn't always mean every week looks the same. Sometimes balance looks like working a few heavier months out of the year, and lighter months later. Some of the best operators, selectors, receivers, I mean the real professionals, use peak season as an opportunity. I had one guy tell me how he plans for his peak season. More hours. more pay. more learning, and more exposure. And remember If you're wanting advancement, leadership looks for who's stepping up. Overtime shouldn't be looked at as punishment, it's opportunity. No, we shouldn't work seven days a week every week of the year. But during heavy shipping periods, stepping up is part of being in this field. And honestly, it's part of being valuable. Nobody likes mandatory overtime, but everybody likes having a job, and that job depends on productivity and meeting the needs of our customers. You're not working more hours because someone likes it, you're working more hours because our industry requires it from time to time. Use overtime as a career tool, not as a pain point. If you want promotions, forklift certification, lead roles, better assignments, full-time status or long-term job stability. Then be the person your boss can count on when the workload is highest. We all get worn out from time to time, keeping our eye on the long-term goal will help us stay focused, we'll get through it. Question #2, why are corrective actions taken so seriously? It feels like you get 1 verbal, 1 written, and then you're terminated. Why so strict? This is another great question. I hear this complaint a lot, especially from new associates. Here's the truth. Yes, many companies use a progressive corrective action system. Verbal, written, and a final or termination. Some use a point system, some use write-ups, but the purpose is the same, behavior correction, not punishment. You've heard me talk about coaching. I prefer that word instead of correcting or warning. Sometimes those coaching's are in regards to Safety. Warehouses are dangerous. Not maybe dangerous. They are dangerous. As we discussed last week, every rule you've ever been told exists because, someone got hurt or something went seriously wrong. Corrective Action can mean Prevention. Corrective action isn't about protecting the company, it's about protecting people. If you get coached on attendance, PPE, equipment rules, dock safety, stacking pallets etc, …it's not because management is strict. It's because it's the right thing to do. OSHA standards are there to protect us. The insurance company has rules. Liability is real and Injuries are expensive for our company and us as individuals. We all know warehouse environment can go from safe to serious in seconds. And Productivity matters too. We are in a productivity-driven industry. Pieces per hour, pallets per hour, inbound receiving time, dock turnaround. Every minute counts. Every delay costs money. So rules are there for productivity and safety. And please keep in mind, no matter what else you hear, safety is your priority one in any task. Period Ok, Let's be honest. Many corrective actions start because our attendance is inconsistent, or we repeatedly ignore safety instructions. Most write-ups aren't about big dramatic incidents, they're about repeated small behaviors that impact safety or production. If you were running a business with forklift traffic, heavy freight, metrics and deadlines, you would expect consistency too. The good news? Stay safe, follow direction, communicate, and show up on time…and you'll never get close to corrective action. Corrective actions exist to protect careers, not end them. Alright, and I picked this next question because it comes up at least once a month out in the field. Why don't companies offer more training on forklifts and EPJs? I want to learn, but it seems like nobody wants to take the time to train me. This is one of my favorite questions because I've trained a lot of equipment operators and trainers, and I've been on both sides of that frustration. Here's the big picture. There are no quick training courses. Forklifts and rider pallet jacks cause the majority of damages and injuries in warehouses. When a new operator climbs on equipment too early, bad things can happen fast. Certification is not a reward, it's a responsibility. Experience matters. You're not just learning how to drive. You're learning, balance, center of gravity, safety, spotting, loading, rack structure, pallet weight, equipment limitations, battery versus propane rules and about a hundred other dangers. You're learning how to see things before they happen. And that takes time, and experiences. And yes, the sad truth is that companies want trained equipment operators. They need more operators, they want productivity. And they have to have safety. They need people who show up consistently, are safe on the floor, have good work habits, follow rules, can communicate well and take direction. If you want to be trained on equipment, be that person. You earn it by being dependable. Think about it from management's point of view. Who are they going to invest in and spend time training on a forklift? Someone who is absent twice a week, or someone who is early every day? Someone who argues, or someone who listens? Someone who complains or someone who volunteers? PIT or powered industrial trucks are not like video games. Forklifts don't forgive mistakes. Electric rider pallet jacks can be very unforgiving. One accident or incident can change a life. So yes, training takes time. Yes, it's slow. But slow means safe. My advice. And it's a time proven opinion. Be patient. Be present. And be consistent. Ask for learning opportunities, but also show that you're ready for them. If you want to be a forklift operator, start by being a great warehouse employee first. That is what opens doors. Everyone catch how all three of these questions have something in common? The warehouse environment is demanding, it's productivity driven, safety is paramount, expectations are real and experience matters. And I think most of us know that deep down, even when we don't like the answers. But here's the good news! If you, show up, listen, learn, work safely, and treat others professionally. Our industry will reward you. Every single time. You'll grow. The opportunities and pay will come. Because the supply chain doesn't stop, distribution doesn't stop, and operations never stop. So wrapping it up I guess the question is, are you going to be the employee that helps keep it moving? I hope these answers helped someone today. And please keep the questions coming, I love doing these Ask Me Anything episodes, and every time you ask a question, someone else learns as well. Until next time, stay safe, work smart, keep learning, and remember, you are building careers out there.

In warehousing and operations, none of us begin our shifts planning to create risk or endanger someone. Most of us show up, jump on the forklift, our rider pallet jacks, or another piece of powered industrial equipment, to put away pallets, run freight across the dock, build loads, and try to hit our numbers. We hear the safety rules during orientation, we sign the training sheets, we watch the videos. And then we get comfortable. We convince ourselves that “just this once,” or “just for a few minutes” won't hurt anything. Until it does. I'm Marty and today here at Warehouse and Operations as a Career I want to talk about a real scenario. A young forklift operator lost her job because she placed a stack of pallets in front of an egress doorway. She felt wronged. Her reasoning? It was only going to be there for a few minutes. I was going to move a few things around and would have come right back. She had been trained not to block doorways, exits, electrical panels, and fire extinguishers. She understood it in theory. But she didn't understand why the rule was there. And that is the key difference between training and comprehension. Between compliance and belief. Between I heard you say it and I understand why doing it matters. In our industry, the difference between those two mindsets determines careers, safety, and sometimes even lives. Let's begin with something easy to understand. Warehouse safety regulations exist because someone, somewhere, died or was severely injured before they were written. No safety standard, especially those around emergency exits, came from a textbook. They came from tragedy. Blocking egress routes, doorways, exit paths, hallways, or marked access points, has been a contributing factor in warehouse fatalities, factory fires, mass casualty incidents, and evacuation failures. In high-risk environments, you cannot predict when the emergency will come. You only know that if it does, people must be able to get out. When OSHA, the fire marshal, or an insurance company says Do not block exits, they aren't being bureaucratic. They're telling us history has proven that someone WILL eventually need that doorway in a moment they did not expect. Let's take our forklift operator. She put those pallets there temporarily. In her mind, temporarily meant harmless. But here is the reality, Emergencies don't wait until you've moved your pallets. Fires don't pause. Workers don't stop breathing because you need three more minutes to finish your task. Someone having a panic attack or a medical emergency doesn't get to choose a different exit. And in the worst case, a forklift battery explosion, a flash fire, a pallet collapse, well, seconds are going to matter. Imagine this, A fire starts thirty feet away. A worker runs to the nearest exit, the same one blocked by her pallets, and they cannot push through. That delay, one or two seconds, might be the difference between smoke inhalation and survival. Suddenly just a few minutes isn't a harmless mistake. It's life-changing. One of the hardest lessons I've watched workers go through is the realization that danger never announces itself. We forklift operators spend hundreds of hours moving pallets around. We get comfortable. We get to moving fast. We develop their rhythms and our shortcuts. And shortcuts are where careers end. I heard once that a shortcut is a decision built on the belief that risk is low, but made without proof. There is no risk assessment. There is no redundancy. There is only the operator's personal confidence. But confidence is not the same as being right. Blocking an exit, stacking pallets where they shouldn't be, driving faster because no one is looking, those aren't skill-based decisions. They're complacency-based decisions. And like we learned about 6 weeks ago with episode #337 titled The Cost of Comfort and Complacency is that complacency ends careers. Companies don't train us because they are trying to check a box. Not in warehousing. Not in distribution. Not in our light industrial environments where 11,000-pound lift trucks are working around humans every minute. When you go through PIT training, when you sign the safety sheets, when the manager says Do not block emergency exits, that is a contract. The company is investing in our safety. The company is protecting the other employees. The company is following regulations. And by acknowledging that training, you are agreeing to follow those standards. One thing I remind new associates is, when you violate safety rules, you don't just break the rule, you break the trust that permitted you to operate equipment in the first place. That forklift is a privilege, not a right. A license to operate PIT equipment was earned. It is maintained and kept through our behavior. You can be the fastest replenisher on the night shift. You can be the best put-away driver in the building. If you block an exit, you have demonstrated to leadership that you value speed over safety. And no company will tolerate that. It's important for us to remember that warehouses are not just workplaces, they are regulated environments. OSHA standards are not guidelines. They are mandatory requirements. If a facility allows blocked exits, that facility can be fined, investigated, or shut down. If an employee is injured because an exit was blocked the company can be held liable, the manager, the supervisor, and we as the operator can be held liable. That's the uncomfortable truth. Our few minutes of pallets could cost a company millions of dollars, or cost someone their job, their home, or their career. In cases involving fatalities, people can go to prison. Not because they were malicious. Not because they wanted to hurt someone. But because the law recognizes that preventing access to emergency exits is negligent, reckless, and dangerous. Some people hear a story like this and say, she should have gotten a warning. They didn't have to fire her over that. But here's what we have to remember. She was trained not to do it. She acknowledged the training. She violated a life-critical rule. Someone saw it before she corrected it. Had an emergency occurred, lives could have been at risk. Companies cannot wait for the second violation when the first one clearly shows that the person is willing to gamble with safety. Imagine hiring a truck driver who decides they don't need to wear a seat belt because it slows them down getting in and out of the cab. Do you wait until they crash to discipline them? No, you remove the risk before the tragedy. Firing her wasn't punishment. It was prevention. And I get it, some young warehouse associates and PIT operators look at rules through a personal lens. Is this slowing me down?, Is this inconvenient?, Is anyone watching? It'll only be a minute. But supervisors, trainers, and safety managers think differently, and we need them thinking differently. Who will be harmed if this goes wrong? Will someone be able to escape? What risk does this create? What message does allowing this send to others? Safety is not about the present moment, it is about that worst-case moment. A forklift operator who blocks an exit is telling leadership, I understand the rule, but my time, my pallet, and my shortcut matter more than everyone's safety. That is not a person you can trust with equipment. I've seen many young operators get blindsided when decisions like this end their employment. They'll say, they didn't even give me a chance. I was just trying to work fast. I wasn't hurting anyone. I didn't think it was a big deal. But that last statement I didn't think it was a big deal is the reason they're let go. Safety programs are built on the assumption that associates understand the seriousness of the rules. Not that they can be persuaded to obey them. Companies cannot risk people who don't think blocking exits is a big deal. And they cannot gamble that a worst-case scenario won't happen. That forklift operator may feel wronged, but she was fired for the same reason someone would be fired for driving a forklift while lifting someone on a pallet, operating equipment without a harness at height, Removing the guard on a machine, smoking near propane tanks or ignoring lockout/tagout procedures. Each one of those behaviors is a small decision with catastrophic potential. Companies must act before catastrophe, not after. You've heard me say it before and I'll say it again. Warehouse and light industrial work isn't about simply getting the doors opened and closed for our shift. It's about doing it the right way. There are rules that are flexible, like whether a pallet is stowed in location A or location B. But safety rules are not up for negotiation. No horseplay. No racing forklifts. No blocking egress routes. No disabling horns or alarms. No driving with obstructed visibility. And no storing pallets against fire extinguishers. These aren't annoyances. They're the foundation of professionalism and a culture of safety. The best operators in the industry understand this. They know that anyone can make numbers. The people who build careers are the ones who make numbers and keep everyone safe while doing it. I'm sure we have all learned that rules exist because someone didn't follow them once. Standards exist because someone paid the price. As an operator we see pallets and a doorway. Leaders see risk, liability, and potential tragedy. When we block an exit, even for two minutes, we are gambling with lives you will never meet, for reasons that will never matter in hindsight. Warehouse safety isn't about intent. It's about consequences. And when the consequence could be someone not getting out in time, there is no such thing as only for a few minutes. I know that sounds harsh but it's factual. We've been trained, and accepted the position, and it's on us to be accountable right? People losing their position is always a tough subject. I've been told by many that it's a good thing sometimes. I hope that both parties learn from it. Anyway, there's a few of my thoughts on the subject! Until next week, Lets focus on being professional, being productive, and above all, being safe both at home and at work.

Welcome back to another episode of Warehouse and Operations as a Career. I'm Marty, and today I want to talk about something a listener asked a few weeks ago. How does one choose a career, and more specifically, how do they end up in the light industrial, warehousing, and transportation fields. One of the things I've learned over the decades is that very few people wake up at 18 years old and say, I'm going to be a forklift operator, or I'm going to build a career in a distribution center. In my opinion most careers aren't chosen, they're found. They're shaped by our experiences, opportunities, influences, and sometimes just plain necessity. But once people get here, once they get that first real taste of what this work is like, the stability, the opportunity, the teamwork, a lot of them stay. And that's what I'd like to talk about today. Let's start with a simple truth: most people don't choose a career the way a high school guidance counselor might describe it. It's not a straight line. It's often a mix of exposure, timing, skill, personality, and need. Let me try and make that make sense. Many of us choose careers based on what we've seen growing up. If your parents, uncles, or neighbors worked in a warehouse or drove trucks, that's what you were exposed to. If your first job was unloading trucks at a retail store or working seasonal shifts for a local DC, that experience sticks with you. My father was president of a regional catalogue distribution center. From a young age I was exposed to the warehouse, all the inbound and outbound chaos and seeing all the equipment in action. I was in DECA in high school, my junior and senior years I went to school half a day and then off to work after that. Distributive Education Clubs of America was an eye opener for me and helped point me towards a work ethic I still hold today. Anyway, I digress a bit there. What was I talking about. Ok, I don't know where I was going, I think I wanted to mention my first jobs we're in a warehouse because I had an in to those distribution centers! All that's a story for another episode. I think a lot of young people today enter this industry because a friend says, Hey, my place is hiring, or they hear that a local warehouse pays a few dollars more per hour than their retail job. That's what I mean by exposure. You can't choose what you don't know exists. Now, in our world, once someone takes that first general labor position or that first shift at loading trailers, something happens. They either realize it's not for them, or they say, You know what, I think I like this. And that's often the moment their career begins, sometimes without them even realizing it. Another major factor I mentioned earlier is need. Jobs are often chosen because someone needs a paycheck this week, not a degree three years from now. And that's one of the biggest advantages of the light industrial and warehousing world, it is accessible. You don't need an ivy league education. You don't need months of training. A good staffing agency or warehouse can hire you, orient you, and get you earning a paycheck quickly in a week. For someone supporting a family, or someone just starting out and needing to get on their feet, that's huge. A lot of careers begin because the industry said, we'll give you a chance right now. People also lean into what they're naturally good at. Some people are hands-on workers. Some learn best by doing. Some have great attention to detail. Others thrive in louder, busier environments. Warehousing fits a wide range of capabilities. If you like movement, there's selecting, loading, unloading. If you like operating equipment, there's forklift, rider pallet jacks, and PIT operation. If you're detail-oriented, there's inventory control and quality assurance. If you're a natural leader, there's a path from lead to supervisor to manager. Many people choose this industry simply because they discover, sometimes accidentally that the work fits who they are. We sometimes forget that personality drives career choice as well. Some individuals do not want to sit at a desk. They don't want to be in customer service all day. They want to move, think, act, sweat, accomplish, and see their results. Warehousing and transportation offer that. Every shift has a measurable outcome. Pallets moved. Trailers loaded. Orders filled. Goals hit or exceeded. For the right personality, that environment feels rewarding, even energizing. And this might be the most important factor of all. A single person can completely influence someone's career path. Our mentors, even unknown mentors, have a lot more influence on us than we may realize. Maybe it was a supervisor who said, you'd be great on a forklift, let's get you trained. Maybe it was a lead who showed you how to wrap a pallet right and said, you're picking this up fast. Maybe it was a trainer who spent extra time showing you a safer way to work and said, I see potential in you, you'll be able to take my place one day. That's 3 true examples I experienced. Those moments matter. They turn jobs into careers. They help people believe in themselves, sometimes for the first time. And then let's be honest, sometimes people end up in a job simply because it was the easiest open door. They applied. They got hired. They started. And they stayed. And there's nothing wrong with that. Many long, successful careers begin by chance. But what matters is what happens after that first step. So now, let's talk about why so many workers who enter this field end up staying and building entire careers here. There are a lot of reasons. Not everyone is meant for college. And not everyone wants it. Warehousing levels the playing field. You can start with a high school diploma, a GED, or just the willingness to learn. You don't need prior experience. You don't need certifications. You don't need years of training. If you show up consistently and work safely, the industry will teach you everything else. That opens doors for thousands of workers who want a real career but don't have access to college or technical schools or the time those commitments take to start earning. One of the biggest advantages of our field is that advancement is based on performance, not the politics. A general laborer who works hard, shows up every day, and follows safety rules and procedures can move from position to position quickly. I see it all the time. General labor to Forklift operator, Forklift operator to Lead, Lead to Supervisor, Supervisor to Manager, and Manager to Operations leadership like Director or Vice president. If you want to climb the ladder, the ladder is there, and it's real. I've seen people go from sweeping floors to running departments. I've even seen people go on to run entire facilities. That's the beauty of this career path, you can grow as fast as your attitude and effort will carry you. People sometimes think warehousing is just moving boxes. But as we've learned this last couple of quarters, this industry is incredibly diverse. There are roles in Equipment operation, Inventory control, Quality assurance, I should have made some notes here, what else, oh, Replenishment, Receiving, Shipping, Dispatch, Transportation, building Maintenance, and two of my favorites Safety, Training, many different Management positions, and even HR and recruiting. The variety gives us workers options. We can grow sideways, upward, or into completely new areas, all within the same building. What other industry can give us all that! And many entry-level associates discover quickly that general labor in a warehouse pays several dollars more per hour than retail or food service. Then they see the overtime opportunities. The shift premiums. And the potential bonuses. Suddenly, they're not just earning a paycheck, they're earning a living. I think this is one of the top reasons people stay. Warehousing and transportation reward productivity and effort. And that motivates workers to commit to the industry long-term. One of my opinions for free! Some people need to feel accomplished. They want to look back at the end of the shift and say, everything is all wrapped up. Warehousing gives them that. You see progress. You see results. You see the work you put in. You don't have to wonder if you made an impact, you can see it in the cases picked, pallets stacked, trailers loaded, and shift goals achieved. That sense of accomplishment always kept me coming back for the next shift. And It's a Stable, Growing Industry Let's face it, the supply chain isn't going anywhere. Even during recessions, warehouses keep running. Even during pandemics, trucks keep moving. People always need, Food, home Products, Medications, and Supplies. And as e-commerce continues to grow, so does the demand for distribution centers, fulfillment centers, cross-docks, last-mile delivery, and transportation. Workers like stability. They like knowing their job will still be here tomorrow. Warehousing and the supply chain offers that. And this industry teaches skills we can take anywhere, equipment operation, Safety practices, systems and RF scanners, Inventory processes, Quality checks, Time management, the importance of accuracy and Leadership and communication. These aren't just job skills, there our they're career skills. And once you have them, you're employable in almost any warehouse or distribution environment across the country. Another thing I've always loved about the industry is how Warehouses are often 24/7 operations. That means people can choose shifts that work best for them and the family, mornings, afternoons, nights, weekends, or rotating even schedules. For young parents, students, or workers with second jobs, that flexibility can be a major advantage. I feel, when you look at the big picture, people choose warehousing, light industrial, and transportation careers because they see opportunity. These industries offer that chance to start immediately, a chance to earn a good wage, the opportunity to grow fast and to learn valuable skills that can support our family and to build a long-term, stable career. And the most important part? They provide it to anyone willing to work, show up, stay safe, and take pride in what they do. So, if you're new to this industry or you're just getting started, or if you're trying to find your path, know this. You don't have to have all the answers today. You don't need to have your life all figured out. You just need to start. Build skills. Learn. Ask questions. Show up. Stay safe. Take pride in your work. As you know I could talk about operations all day, so I'll move on and say thanks for joining me today, and thanks for being part of an industry that keeps America running. Until next week, stay safe, stay focused, and keep building your career one shift at a time!

When we think about goals and planning, most of us picture big dreams, buying a house, raising a family, finding stability, choosing a career, or one day reaching retirement. But for today's young light industrial workforce, many of those ideas feel far away, maybe even impossible. And honestly, it's not their fault. The world changed fast, faster than the rulebook was updated. But here's the truth, or my belief anyway, is that goals and planning matter more now than ever. Especially in the warehouse environment, where opportunities are everywhere, pathways are wide open, and advancement is 100% achievable for anyone willing to invest in themselves. Today, I want to talk about why planning matters, why so many young workers struggle with goal-setting, and how building a personal roadmap, both in career and finances, can set someone up for long-term success. We'll also talk about one of my favorite and the simplest ways to start building savings, the 52-Week Savings Chart. It's easy, and honestly kind of fun! In warehousing, distribution, manufacturing, and production, we often focus on the daily tasks, get the product in, put it away, pick or select the orders, load the trucks, do it accurately, and above all do it safely. It's fast-paced. It's physical. It's repetitive. And because of that, it's incredibly easy for young workers to fall into the mindset of I'm just here for today. But here's the reality, warehouse jobs lead to careers. Careers lead to stability. Stability leads to retirement. You can't get to retirement if you don't know where you're going though. A 19-year-old forklift operator isn't necessarily thinking about retirement. But imagine if they did? Imagine if they knew that by choosing the right industry, sticking with the right employer, and building the right habits, they could retire comfortably at 55 or 60 with a strong 401k, or enough savings to enjoy life. I sometimes feel too many young people think of work as what I am doing today, instead of what I am building for tomorrow. And I get it, it's hard. And I think it's harder than it was just 15 years ago. Let's be honest, today's workforce is dealing with challenges older generations didn't face at the same time in life. Definitely a higher cost of living, more job instability, and I don't want to talk about the gig work out there. And there’s much less long-term planning in schools, faster moving workplaces, and a cultural shift toward right now instead of long-term. Add to that the fact that so many associates weren't taught how to budget, how to plan, and especially how to set career goals. I was so fortunate to have family and mentors in the industry that taught me to work for the future, not just the present. But retirement can feel so far away it doesn't even feel real. Promotions feel random. And saving feels impossible. This is where employers, supervisors, and experienced warehousemen should step in and teach the why and the how, and we as associates should listen and self educate a bit on those finances. You may have heard me say so many times that a job pays the bills. A career builds a life. In the warehouse world, workers can start as general laborers, lumpers, pallet builders, sanitation, pickers, unloaders, roles that don't require experience, just effort. From there, they can move into Forklift operation, Order selection, Inventory control, Quality Control, Dispatch, Lead roles, Supervisory roles, Management roles, Operations, Transportation, Safety, Training, and global logistics like ocean shipping, Import Export. And those are just a few of my favorites! The industry is full of opportunity and movement. But you only move when you know what direction you want to go. Each one of us should ask ourselves questions like these at least every quarter. Where do I want to be in 3 years? What skills do I need to get there? What industry do I want to grow in, e-commerce, retail distribution, cold storage, manufacturing, production, and my personal favorite, an industry that worked out great for me and my family, food service distribution! Let’s list one more, I jotted down like 20 questions! I'm going with this one. What certifications or equipment experience can I add to my résumé this year? Those are career questions, not job questions. And when a young worker understands that advancement is planned, not accidental, they start to see their daily tasks differently. They start to realize that every pallet they pick, every shift they complete, and every decision they make is building toward something. Career growth isn't just about promotions, it's also about stability. Stability, an odd but important word. Meriam Webster tells us that stability is the quality, state, or degree of being stable, such as, the strength to stand or endure. I've always felt savings and planning could help with stability. A worker who saves even a little, handles emergencies better, can take a risk on a better job, can move into a higher-paying industry, can invest in certifications or training and can build towards buying a car, a home, or building for that retirement. Saving isn't about being rich, it’s about being ready. I think a lot of us struggle with saving because we think it requires big numbers. We think savings has to start at $100 a week, or $50 a week. But saving can actually start small. Consistency beats amount. I've always loved 52-Week Savings Challenge. This method is simple. You save the same amount of dollars as the week number. Week 1 save $1, Week 2 save $2, Week 3 $3 and so on to week 52 where we'll stash $52. There's no stress. No budgeting skills needed. No complicated rules. By the end of the year, we've saved $1,378. And that’s before any interest or other investments. That's the power of consistency. It teaches us that money can add up fast, small steps matter, and that habits matter, planning matters. Anyone can save, no matter their wage. Imagine a young 18-year-old doing this each year. By age 25? They've saved nearly $10,000, not including interest. By age 30? Almost $17,000. And by age 35? They're in a completely different financial world than their peers. When we as young warehouse persons learn this concept the entire world opens up. We begin to see that the difference between struggle and stability isn't luck… it's planning. We learn that goals matter. That careers don't happen by accident. That saving isn't really optional. That retirement isn't a fantasy, it's the destination. And most importantly, we learn that we're in control. Our future isn't determined by a starting point. It’s determined by our direction. You've heard me say so many times that warehouse work can take you anywhere. But it can't take you there if you don't know where you want to go. Career success is built on two pillars. A plan, and the discipline to follow it. Saving money builds discipline. Career planning builds direction. And together, they build a life. I don't think today's young workers are lost. I feel they're just uninformed. They're capable, hardworking, loyal, and smart, they just haven't been taught and helped with the long-term lesson that your goal isn't today. Your goal is retirement. Every shift, every dollar saved, every skill learned, every certification earned, every good decision, even every safety moment, moves us closer to that future. Of course we have many more financial obligations, I don't want to make any of this sound easy because it’s not. But Planning will help us with our day to day bills, raising our family, and making all those major purchases, and help us accomplish all our life goals. So! With us approaching or wrapping up the 4th quarter of 2025, I've started thinking of my 2026 goals whereas from there I can develop my plan for the year. Thanks for checking in today. During break today, speak to a friend about your plans. And get them started on there’s. It's great to have an accountability partner! Y'all be safe out there this week.

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