Podcast appearances and mentions of Phil Knight

INTRO (00:24): Kathleen opens the show drinking a Tennessee Vol Lager from Yee-Haw Brewing Company.    TOUR NEWS: See Kathleen live on her “Day Drinking Tour.”   COURT NEWS (12:55): Kathleen shares news announcing that Snoop Dogg is continuing his youth football camps, Colorado State University is starting a class called “Spanish for Swifties,” and Dolly's musical is being considered for another extension in Nashville.    TASTING MENU (4:05): Kathleen samples Terrapin Ridge Farms Dill Pickle Aioli, Lay's Frank's Red Hot Potato Chips, and Pringles Ghost Pepper Ranch chips.    UPDATES (30:23): Kathleen shares updates on Red Lobster's official exit from bankruptcy, Anna Delvey is selling Bunnygate t-shirts, Vegas has announced a new Blake Shelton residency, and Burning Man had an apocalyptic start.   HOLY SHIT THEY FOUND IT (39:25): Kathleen reveals that a 6 ½ foot long orange nurse shark was caught off the coast of Costa Rica, and first edition copy of The Hobbit has been found while cleaning out a home in Britain.    FRONT PAGE PUB NEWS (44:35): Kathleen shares articles on Cracker Barrel's recent logo change, AppleTV is raising their rates, Southwest Airlines has a new policy for excessively overweight people, Disneyland is changing their early entry policy, Chick-Fil-A is implementing a Teen Chaperone policy, Bed Bath & Beyond is boycotting California, Burning Man opens to apocalyptic weather, and Walmart pulls radioactive shrimp from its freezers.    SAINT OF THE WEEK (1:26:22): Kathleen reads about St. Agatha, patron saint of jewelers, breast cancer patients, bellfounders and fire.    WHAT ARE WE WATCHING (34:25): Kathleen recommends watching “America's Team: The Gambler and His Cowboys” on Netflix, “Hostage” on Netflix, and “One Night In Idaho: The College Murders” on Prime Video.    FEEL GOOD STORY (1:22:44): Kathleen reads highlights of Nike's Phil Knight donating $2B to cancer research, and the Baltimore Ravens' Lamar Jackson receives a gift from #BillsMafia.   

Just when you're leveling up, the inner noise gets loud. In this episode, we unpack why your mind questions everything when you're on the brink of more — and how to tell truth from fear. Let's recalibrate the voices within.Success shouldn't feel like sabotage — but for high-capacity humans, inner fragmentation often follows breakthrough.In this episode, Julie Holly walks you through the different voices that show up in your head after a win — and why discerning truth from fear is essential for sustainable, identity-aligned growth.This is more than mindset. It's Identity-Level Recalibration — the shift that silences shame and amplifies clarity.What We Explore in This Episode:• Why your inner critic gets louder after success• The real reason high performers question their worth after a win• The four primary internal voices — and how to spot each one• A personal story about raising coaching rates and facing the noise• Why even founders like Phil Knight battled post-success self-doubt• How false humility masquerades as wisdom to keep you small• The nervous system shift from survival response to internal trust• What it means to follow your true voice — not your old programmingToday's Micro-RecalibrationPause and listen. What's the dominant voice in your head today?Ask yourself:• Is this voice rooted in truth — or in fear?• Is it protective, performative, or aligned?• What would my next move be if I trusted the quieter voice within?Try this identity anchor:“I am becoming the kind of person who leads my inner world with clarity and conviction — not confusion and fear.”You're not meant to manage your thoughts — you're meant to lead them.If this episode gave you language you've been missing, please rate and review the show so more high-capacity humans can find it. Explore Identity-Level Recalibration→ Follow Julie Holly on LinkedIn for more recalibration insights → Schedule a conversation with Julie to see if The Recalibration is a fit for you → Download the Misalignment Audit → Subscribe to the weekly newsletter → Join the waitlist for the next Recalibration cohort This isn't therapy. This isn't coaching. This is identity recalibration — and it changes everything.

Heavy rain in store for Seattle, Nike co-founder Phil Knight makes a record donation for cancer research, and T-Mobile announces layoffs. It’s our daily roundup of top stories from the KUOW newsroom, with host Patricia Murphy. We can only make Seattle Now because listeners support us. Tap here to make a gift and keep Seattle Now in your feed. Got questions about local news or story ideas to share? We want to hear from you! Email us at seattlenow@kuow.org, leave us a voicemail at (206) 616-6746 or leave us feedback online.See omnystudio.com/listener for privacy information.

Braves rally to beat Mets 11-6, Phil Knight donates $2B to fight cancer, Falcons add CB Henderson, & more from around sports. #MLB #NFL #CollegeFootballSee omnystudio.com/listener for privacy information.

Braves rally to beat Mets 11-6, Phil Knight donates $2B to fight cancer, Falcons add CB Henderson, & more from around sports. #MLB #NFL #CollegeFootballAtlanta's ONLY All Conservative News & Talk Station.: https://www.xtra1063.com/See omnystudio.com/listener for privacy information.

Food First Michigan_Patty Graham_August 3 2025 by Phil Knight

Real leadership isn't about sending polite emails and playing it safe. It's about stepping into tough conversations, making the hard calls, and growing stronger through it all. In this episode, we talk about how doing hard things builds your leadership muscles — and how avoiding them breaks your credibility. Featuring insights from Patrick Bet-David, Ed Mylett, Phil Knight, and Alex Hormozi.   If you are feeling the love, make sure to subscribe, rate, and review on iTunes, Spotify, YouTube, or wherever you are!! If you'd like to be featured on an episode go to theidahobusinesspodcast.com to APPLY! Apple Podcasts Spotify YouTube

Food First Michigan_July 2025 by Phil Knight

Lissette Calderon is the founder and CEO of Neology Group, a vertically integrated, impact-driven development firm based in Miami. As the first Latina to lead a major development firm in her hometown, she's led the transformation of the Miami River and Allapattah neighborhoods through “attainable luxury”—providing high-quality, amenitized housing for the local workforce. With over 1,500 units developed and more on the way, Lissette proves that profitability and purpose can—and should—coexist.    

He's coaching what might be the most intriguing position room in all of the NFL...the Cleveland Browns QB room. Between that, his days with the Falcons and playing for the Oregon Ducks when Phil Knight got involved, he's got stories to share! See omnystudio.com/listener for privacy information.

El autor relata sus comienzos como un joven inseguro que, tras su graduación universitaria, siente la necesidad de encontrar un propósito más allá de las expectativas convencionales. El texto narra su viaje inicial por el mundo y cómo esa experiencia lo lleva a concebir una “idea descabellada”: importar calzado deportivo japonés. Describe los desafíos iniciales y la burocracia para establecer su empresa, Blue Ribbon, y los obstáculos financieros y legales que enfrenta con su proveedor japonés, Onitsuka. Se detallan las personalidades clave de su equipo, la innovación en el diseño de calzado, la evolución de la marca Nike y las dificultades que afronta el autor para conseguir el apoyo de su familia y banqueros. Finalmente, reflexiona sobre el impacto de su trabajo y la importancia de la persistencia y la suerte en el éxito empresarial, resaltando el legado de la compañía que creó.Support this podcast at — https://redcircle.com/audio-libros-master/exclusive-contentAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Part 4 of 4: Rising Cost of Living_Rodney Cole_June 29, 2025 by Phil Knight

Part 3: Cortney Boes-Freeland & Cam Barrett by Phil Knight

Part 2: Scott Piggott by Phil Knight

Part II_Rising Costs of Living_Scott Piggott June 15, 2025 by Phil Knight

Part 1 of 4: Rising Costs_June 8, 2025 by Phil Knight

Suke gets scolded for his potty mouth, plus, where would Oregon be without Phil Knight?

Diving into the life of Phil Knight and how he built Nike. ----- "Let everyone else call your idea crazy . . . just keep going. Don't stop. Don't even think about stopping until you get there, and don't give much thought to where “there” is. Whatever comes, just don't stop."- Phil Knight -----SourcesShoe Dog -----You can check stay connected below:Greatness FilesWebsiteBook: Chasing Greatness: Timeless Stories on the Pursuit of ExcellenceApparelInstagramX

En el Radar Empresarial de hoy analizamos la subida de precios que va a llevar a cabo Nike. El fabricante de zapatillas aumentará el coste de sus productos en medio de la incertidumbre provocada por los aranceles. ¿Cómo se llevará a cabo esta medida y a que productos afectarán? Según la CNBC, el mayor incremento se verá en las zapatillas que cuestan más de 150 dólares, que subirán de media unos 10 dólares. Los productos menos perjudicados serán la ropa y el equipo Nike para adultos, que tendrán una subida mínima de 2 dólares. Aunque según fuentes familiarizadas con el asunto, esta nueva política podría comenzar el próximo 1 de junio, las primeras subidas podrían verse esta misma semana. Nike con esta medida sigue los pasos de otras compañías como Walmart, que anunciaron que incrementarían los precios por los aranceles aunque el fabricante de material deportivo ha apuntado que realizaron ajustes de precios como parte de su planificación estacional. Además, la compañía también ha anunciado que volverá a vender sus productos en Amazon. Después de que en 2019 anunciara que dejaría de vender en la plataforma para centrarse en otros mercados minoristas, la empresa busca ahora recuperarse de unos malos años en ventas. La marca sigue pagando caro el año de la pandemia: entonces los ingresos fueron de 37.000 millones de dólares. Los resultados, eso sí, han ido mejorando hasta superar los 50.000 millones de dólares. A pesar de ello, la compañía sigue estando lejos de sus “días de gloria”, por eso el 14 de octubre del año pasado Nike anunció un nuevo CEO. Elliot Hill tomó los mandos de la compañía. Hill era un viejo conocido de la marca, ya que empezó como becario de la marca en 1988. Hill fue escalando posiciones hasta retirarse como jefe de operaciones comerciales y de marketing en el año 2020. Además, la compañía se ve inmersa en un proceso de reestructuración para recuperar su valor, que cayó por llevar una estrategia errónea. Nike es una compañía fundada por Phil Knight y Bill Bowerman en 1964. Al principio se llamaba "Blue Ribbons Sports" pero en 1971 se convirtió oficialmente en Nike. El logo utilizado por la marca se llama Swoosh y fue usado por primera vez también ese año. La compañía fue pionera también por la apuesta por los deportistas, para convertirlos en imagen y seña de la marca. Dentro de estos, el más famoso es Michael Jordan, cuya colaboración empezó en 1984.

In this episode, Jenn Harper, founder and CEO of Cheekbone Beauty Cosmetics and 2025 recipient of Retail Council Canada's Independent Retail Ambassador of the Year award, joins me on the mic. Our inspiring conversation explores Jenn's remarkable journey from food industry sales to building a nationally recognized Indigenous beauty brand now available in Sephora, Canada, and JCPenney.Jenn's entrepreneurial story begins with a vivid dream in January 2015 featuring Indigenous girls covered in lip gloss, just months after she got sober from battling alcoholism. Her discovery of generational trauma stemming from her grandparents' residential school experience became the driving force behind creating a brand that could break cycles and build something meaningful for Indigenous communities.The conversation reveals how personal tragedy - losing her brother BJ to suicide just before launching - nearly ended the venture but ultimately became the motivation to persevere through countless challenges. Jenn candidly discusses the mental resilience required for entrepreneurship, comparing the journey to Nike founder Phil Knight's struggles detailed in "Shoe Dog."Cheekbone Beauty has carved out a unique position in the competitive cosmetics market by pioneering what Jenn calls "indigenous beauty" - products that are clean and safe for humans and genuinely sustainable for the planet. The brand eliminates harmful ingredients like dimethicone and isodiacaine that negatively impact aquatic ecosystems, directly connecting to Indigenous land stewardship values.Jenn shares crucial insights about customer loyalty and product-market fit, revealing their impressive 55-65% customer return rate compared to the industry average of 30%. Their hero product, the UniFi complexion pencils, has revolutionized how customers think about the foundation by promoting natural skin visibility while providing beneficial skincare properties.The discussion covers modern marketing realities for independent brands, with Jenn emphasizing that authentic user-generated content from real customers far outperforms expensive influencer campaigns. She details costly lessons learned from failed marketing initiatives in 2024, confirming that scrappy, organic marketing remains most effective for small brands.Jenn positions artificial intelligence as essential for competitive survival while acknowledging environmental concerns that sustainable businesses must consider in their impact reporting. She views AI as potentially levelling the playing field initially, though she expects larger corporations to capitalize on these tools quickly.The episode provides valuable advice for fellow entrepreneurs, with Jenn emphasizing speed and leveraging available tools while learning from mistakes quickly. Jenn's target demographic of 35-55-year-old women challenges assumptions about indigenous beauty brands, with Fair Shades being their top sellers.This conversation offers inspiration and practical insights for independent retailers, beauty entrepreneurs, and anyone interested in building purpose-driven businesses that create positive community impact while achieving commercial success. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

On Tuesday's Daily Puck Drop, Jason “Puck” Puckett is joined by his regular guests, Jim Duquette, MLB Network Radio, John Canzano from JohnCanzano.com and Puck plays an edited version of this weeks Sports Pit with Steve Sandmeyer and Matt “Stretch” Johnson. Puck opens up Tuesday with praise for Luis Castillo in the opener against the Chicago White Sox.  Puck also talks about the 3-for-4 night from Ben Williamson. Jim Duquette, MLB Network Radio drops by to chat with Puck about the play of the Mariners and discusses being able to evaluate today's players with your eyes and not just rely on statistics.   Jim praises the play of Andres Munoz and calls him one of the most underrated players in the game.  How did Juan Soto's return to Yankee Stadium go?  Jim had a front row seat as he works for the New York Mets broadcast team.  Jim also notes what a great weekend it was for baseball with the “rivalry weekend” and a number of division races have great rivalries associated wit them and it has a chance to be great summer for baseball.   Puck and Jim wrap up discusses Pete Rose and whether or not he'll get into the Hall of Fame and what is wrong with the L.A. Dodgers and their development of starting pitchers. John Canzano, JohnCanzano.com, chats with Puck about whether or not he feels Pete Rose should get in.  John is a voter for the Hall of Fame.  Mediation is underway between the Pac-12 and the Mountain West.  How long will it last and what does it mean for UNLV in terms of joining the conference?  John discusses that the conference needs expansion to be resolved by July 1, 2025.   The White House is exploring setting up a commission to address college football. Does John think that's a good idea?   Puck and John discuss a follow up story that John did on a very impressive 17 year old umpire from Oregon. It's a must listen.  John finishes with that he doesn't think Blazer fans should close the door on Phil Knight buying the team. Puck then plays an edited version of this weeks Sports Pit with Steve Sandmeyer and Matt “Stretch” Johnson.  Puck, Sandy and Stretch talk about their favorite batting stance as kids and that led Sandy to tell a great all-time classic story about his time as a clubhouse attendant at the Kingdome and an encounter with George Brett.  They also laughed as Sandy talked about Reggie Jackson and what a jerk he was to his buddy who was also a “clubby” at the same time as Sandy.  Puck wraps up the show with, “Hey, What the Puck!?”  Angel Reese is not in the same stratosphere as Caitlyn Clark. (1:00) Puck on the M's win, Luis Castillo and Ben Williamson (10:30) Jim Duquette, MLB Network Radio (35:40) John Canzano (1:03:55) Sports Pit *Edited (1:24:07) “Hey, What the Puck!?”  

What's up Model FAs?! This week David interviews Ed Kuresman from Mai Capital Management about his career journey. Ed started in finance during the tech bubble, interned at Madison Financial Advisors, and grew the firm from $20 million to over $1 billion in assets. During this period Ed emphasized the importance of client referrals, a positive culture, and strategic partnerships. In 2024, Madison joined Mai, adding operational expertise and expanding to 33 people. During this episode, Ed highlighted the significance of long-term planning and the impact of Phil Knight's "Shoe Dog" on his approach to business. He also discussed handling market volatility by focusing on financial planning and client education. Connect with Ed: Email: ed.kuresman@mai.capital Website: https://mai.capital/team/edward-kuresman/ LinkedIn: https://www.linkedin.com/in/ed-kuresman-cfa-7646931/ About the Model FA Podcast The Model FA podcast is a show for fiduciary financial advisors. In each episode, our host David DeCelle sits down with industry experts, strategic thinkers, and advisors to explore what it takes  to build a successful practice — and have an abundant life in the process. We believe in continuous learning, tactical advice, and strategies that work — no “gotchas” or BS. Join us to hear stories from successful financial advisors, get actionable ideas from experts, and re-discover your drive to build the practice of your dreams.  Did you like this conversation? Then leave us a rating and a review in whatever podcast player you use. We would love your feedback, and your ratings help us reach more advisors with ideas for growing their practices, attracting great clients, and achieving a better quality of life. While you are there, feel free to share your ideas about future podcast guests or topics you'd love to see covered.  Our Team: President of Model FA, David DeCelle If you like this podcast, you will love our community! Join the Model FA Community on Facebook to connect with like-minded advisors and share the day-to-day challenges and wins of running a growing financial services firm. MAI compliance signed off on the recording, with one ask; in the podcast description can you include the following disclosure language:  MAI Capital Management, LLC (“MAI”) is an investment adviser registered with the Securities and Exchange Commission. The opinions and analyses expressed herein are subject to change at any time. Any suggestions contained herein are general, and do not take into account an individual's or entity's specific circumstances or applicable governing law, which may vary from jurisdiction to jurisdiction and be subject to change.  Distribution hereof does not constitute legal, tax, accounting, investment or other professional advice. Recipients should consult their professional advisors prior to acting on the information set forth herein.  

On Thu.'s No Dunks, the guys discuss the Wolves eliminating the Warriors, Julius Randle's growing confidence, whether Golden State runs back the old guys, Jaylen Brown defending Jalen Brunson, The Luke Kornet Game, Josh Hart's bloody face, and more. That, plus Draymond gets fined $50K, the Hawks are interested in Masai Ujiri, Phil Knight says he's not interested in buying the Blazers, factory fire alarms, chocolate bars, and more.▶️ Join No Dunks on Playback : https://www.playback.tv/nodunks

Should Buck wear a Speedo? Phil Knight will not be the Blazers new owner. Championship windows close fast in the NBA. Mascot Fight! ITN featuring sad Red Panda news. The NFL schedules are released! The Seahawks have a favorable schedule. Enjoy the Club!

In the second hour, Dave Softy Mahler and Dick Fain react to the Mariners loss today to the Yankees and where the team sits after another series loss, then Petros Papadakis joins to discuss NFL schedule release day, Bill Belichick, plus Phil Knight and Portland.

It's happening. The Portland Trail Blazers are up for sale. And no, Phil Knight isn't interested. In this week's Traffic Report, Tyson and Justin dive into what this means for the franchise and the city. They also recap Sabrina's return to Eugene, talk far too long about the merits of In-N-Out versus Burgerville and finish up with the one thing Justin just can't stand about modern television. For more, listen to this podcast in the player above or find us over on Apple or Spotify.The I-5 Corridor is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.i-5corridor.com/subscribe

Petros Papadakis of Fox Sports Radio in Los Angeles joins Dave Softy Mahler to talk about the much, much anticipated NFL schedule release day, Bill Belichick's girlfriend Jordon Hutson and UNC, Softy's trip to Greece, and Phil Knight not buying the Blazers.

Should Buck wear a speedo? Phil Knight is out as a potential owner for the Blazers. Max Strus shouldn't try to fire up the boys. Windows close fast in the NBA.

Should a new ownership group scare Blazers fans?

So where do we go from here?

Why can't flat-screen TVs have better speakers? Phil Knight says he's no longer interested in buying Trail Blazers. Washington Post national NBA writer (and Beaverton's own) Ben Golliver talks Blazers ownership and the Draft Lottery. Can Blazers make a big move with ownership up in the air? Derrick Henry gets paid. Nikola Jokic is ridiculous. Worst Day on the Web: Draymond Green fined for questioning integrity of officials for comments about point spread. MLB was wild last night. Can Warriors force Timberwolves to a Game 6? Does NFL need a draft lottery?

Why can't flat-screen TVs have better speakers? Phil Knight is no longer interested in buying the Trail Blazers. Ben Golliver of the Washington Post talks Blazers ownership and the Draft Lottery. Can the Blazers make a big move with ownership up in the air?

The announcement that Paul Allen's estate is open for business and that the Trail Blazers are finally for sale sets off a domino effect in Portland, both for the team and for the city. What comes next? Who buys the team now that Phil Knight has taken himself out of the running? Is there even the faintest possibility that a new owner could try to relocate the team? Those are the big questions debated by hosts Bill Oram and Brenna Greene on this week's episode of the Oregonian Sports Podcast. Among the topics discussed: • Reaction to the announcement that Jody Allen is preparing to sell • Why Phil Knight sitting on the sidelines shouldn't be a surprise • The impact of the draft lottery on the Blazers' ability to build a winning team • The lottery isn't rigged, but it does feel stacked against the teams that need luck the most Learn more about your ad choices. Visit megaphone.fm/adchoices

The Blazers are for sale? How much will they sell for? How likely is a Phil Knight group? Danny & Dusty have already tweeted at Mark Cuban. Brian Berger of Sports Business Radio talks the Blazers going up for sale. Worst Day on the Web: man dies fighting kangaroo at petting zoo. Jayson Tatum has surgery for torn Achilles tendon. Nico Harrison got rewarded for the worst trade ever. How the Blazers screwed their lottery chances with a handful of games in the regular season. What do you want in a new Blazers owner?

Blazers are going up for sale? How much will they sell for? How likely is a Phil Knight group?. Danny & Dusty have already tweeted at Mark Cuban.

Founders ✓ Claim : Read the notes at at podcastnotes.org. Don't forget to subscribe for free to our newsletter, the top 10 ideas of the week, every Monday --------- What I learned from reading The Red Bull Story by Wolfgang Fürweger and Red Bull's Billionaire Maniac by Duff McDonald. ----Get access to the World's Most Valuable Notebook for Founders by investing in a subscription to Founders Notes----Come and build in-person relationships at the Founders Only conference----(1:30) "In literal financial terms, our sports teams are not yet profitable, but in value terms, they are," he says. "The total editorial media value plus the media assets created around the teams are superior to pure advertising expenditures."(2:30) "It is a must to believe in one's product. If this were just a marketing gimmick, it would never work."(5:00) He doesn't place a premium on collecting friends or socializing: "I don't believe in 50 friends. I believe in a smaller number. Nor do I care about society events. It's the most senseless use of time. When I do go out, from time to time, it's just to convince myself again that I'm not missing a lot."(7:30) The most dangerous thing for a branded product is low interest. (Edwin Land: The test of an invention is the power of an inventor to push it through in the face of the staunch-not opposition, but indifference-in society. (Indifference is your enemy)(9:00) Nike, Adidas and Vans episodes:Shoe Dog: A Memoir by the Creator of Nike by Phil Knight. (Founders #186)Sneaker Wars: The Enemy Brothers Who Founded Adidas and Puma and The Family Feud That Forever Changed The Business of Sports by Barbara Smit. (Founders #109)Authentic: A Memoir by the Founder of Vans by Paul Van Doren. (Founders #216)(11:00) The lines between Red Bull, Red Bull athletes, and Red Bull events are blurry on purpose. To Mateschitz, it's just one big image campaign with many manifestations.(12:00) He has no plans to sell or take Red Bull public. "It's not a question of money. It's a question of fun. Can you imagine me in a shareholders' meeting?”(13:00) Red Bull's Billionaire Maniac https://www.bloomberg.com/news/articles/2011-05-19/red-bulls-billionaire-maniac(16:00) He is universally described as a person with great charisma.(16:30) The Invisible Billionaire: Daniel Ludwig by Jerry Shields. (Founders 292)(17:00) He has a fierce desire for privacy. He buys a society magazine to make sure he never appears in it.(22:00) There is no market for Red Bull. We will create one.(24:00) Estée Lauder: A Success Story by Estée Lauder.  (Founders #217)(30:00) the NEW Poor Charlie's Almanack: The Wit and Wisdom of Charlie Munger. (Founders #329)(31:00) Gossip and malicious rumors are worth more than the most expensive publicity campaign in the world.” — Dior by Dior: The Autobiography of Christian Dior (Founders #331)(36:00) Control your costs and maintain financial discipline even when making record profits.(38:00) Cult brands have their own laws, otherwise they would not be cultish.(38:00) Red Bull is Dietrich Mateschitz and Dietrich Mateschitz is Red Bull.(38:00) Many companies outsource their marketing and advertising activity. Red Bull consistently took the opposite route: It outsourced production and distribution and takes care of sales and advertising itself.(40:00) Charlie Munger and John Collison on Invest Like The Best #355 Rolex: Timeless Excellence on Invest Like The Best (41:00) If you are making a physical product make it look different from its competitors from the start.(43:00) Everything is marketing.(45:00) Never do anything that compromises your survival.(46:00) He keeps his empire constantly in motion(46:00) All corporate projects like Formula 1, football, Air Race, and media serve the core business: the sale of the energy drink.(47:00) This is a battle for attention.(49:00) Red Bull owns their events. They never relinquish media rights to any event. They invest in making the content and then they give their content to other media distributors for free. A very clever way to multiply their advertising and marketing spend.(52:00) The Bugatti Story by L'Ebe Bugatti. (Founders #316)The Dream of Solomeo: My Life and the Idea of Humanistic Capitalism by Brunello Cucinelli. (Founders #289)(54:00) Why he moved Red Bull's headquarters to a little village on a lake: The aim was to create a more pleasant working atmosphere.(54:00) On why fitness is so important to him: “Everything that gives me pleasure in life is connected with a certain physical fitness and physical well-being. I like going to the mountain, I like skiing, I like sailing, I like riding a motorbike, I like fooling around - and everything is connected with a minimum of physical agility, motor skills, dexterity, strength, stamina. In order to enjoy it outdoors, I need the indoor program.”----Get access to the World's Most Valuable Notebook for Founders by investing in a subscription to Founders Notes----Come and build in-person relationships at the Founders Only conference----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested, so my poor wallet suffers.” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast ----Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

Founders ✓ Claim What I learned from reading The Red Bull Story by Wolfgang Fürweger and Red Bull's Billionaire Maniac by Duff McDonald. ----Get access to the World's Most Valuable Notebook for Founders by investing in a subscription to Founders Notes----Come and build in-person relationships at the Founders Only conference----(1:30) "In literal financial terms, our sports teams are not yet profitable, but in value terms, they are," he says. "The total editorial media value plus the media assets created around the teams are superior to pure advertising expenditures."(2:30) "It is a must to believe in one's product. If this were just a marketing gimmick, it would never work."(5:00) He doesn't place a premium on collecting friends or socializing: "I don't believe in 50 friends. I believe in a smaller number. Nor do I care about society events. It's the most senseless use of time. When I do go out, from time to time, it's just to convince myself again that I'm not missing a lot."(7:30) The most dangerous thing for a branded product is low interest. (Edwin Land: The test of an invention is the power of an inventor to push it through in the face of the staunch-not opposition, but indifference-in society. (Indifference is your enemy)(9:00) Nike, Adidas and Vans episodes:Shoe Dog: A Memoir by the Creator of Nike by Phil Knight. (Founders #186)Sneaker Wars: The Enemy Brothers Who Founded Adidas and Puma and The Family Feud That Forever Changed The Business of Sports by Barbara Smit. (Founders #109)Authentic: A Memoir by the Founder of Vans by Paul Van Doren. (Founders #216)(11:00) The lines between Red Bull, Red Bull athletes, and Red Bull events are blurry on purpose. To Mateschitz, it's just one big image campaign with many manifestations.(12:00) He has no plans to sell or take Red Bull public. "It's not a question of money. It's a question of fun. Can you imagine me in a shareholders' meeting?”(13:00) Red Bull's Billionaire Maniac https://www.bloomberg.com/news/articles/2011-05-19/red-bulls-billionaire-maniac(16:00) He is universally described as a person with great charisma.(16:30) The Invisible Billionaire: Daniel Ludwig by Jerry Shields. (Founders 292)(17:00) He has a fierce desire for privacy. He buys a society magazine to make sure he never appears in it.(22:00) There is no market for Red Bull. We will create one.(24:00) Estée Lauder: A Success Story by Estée Lauder.  (Founders #217)(30:00) the NEW Poor Charlie's Almanack: The Wit and Wisdom of Charlie Munger. (Founders #329)(31:00) Gossip and malicious rumors are worth more than the most expensive publicity campaign in the world.” — Dior by Dior: The Autobiography of Christian Dior (Founders #331)(36:00) Control your costs and maintain financial discipline even when making record profits.(38:00) Cult brands have their own laws, otherwise they would not be cultish.(38:00) Red Bull is Dietrich Mateschitz and Dietrich Mateschitz is Red Bull.(38:00) Many companies outsource their marketing and advertising activity. Red Bull consistently took the opposite route: It outsourced production and distribution and takes care of sales and advertising itself.(40:00) Charlie Munger and John Collison on Invest Like The Best #355 Rolex: Timeless Excellence on Invest Like The Best (41:00) If you are making a physical product make it look different from its competitors from the start.(43:00) Everything is marketing.(45:00) Never do anything that compromises your survival.(46:00) He keeps his empire constantly in motion(46:00) All corporate projects like Formula 1, football, Air Race, and media serve the core business: the sale of the energy drink.(47:00) This is a battle for attention.(49:00) Red Bull owns their events. They never relinquish media rights to any event. They invest in making the content and then they give their content to other media distributors for free. A very clever way to multiply their advertising and marketing spend.(52:00) The Bugatti Story by L'Ebe Bugatti. (Founders #316)The Dream of Solomeo: My Life and the Idea of Humanistic Capitalism by Brunello Cucinelli. (Founders #289)(54:00) Why he moved Red Bull's headquarters to a little village on a lake: The aim was to create a more pleasant working atmosphere.(54:00) On why fitness is so important to him: “Everything that gives me pleasure in life is connected with a certain physical fitness and physical well-being. I like going to the mountain, I like skiing, I like sailing, I like riding a motorbike, I like fooling around - and everything is connected with a minimum of physical agility, motor skills, dexterity, strength, stamina. In order to enjoy it outdoors, I need the indoor program.”----Get access to the World's Most Valuable Notebook for Founders by investing in a subscription to Founders Notes----Come and build in-person relationships at the Founders Only conference----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested, so my poor wallet suffers.” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast ----Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

Hunger in America_May 11, 2025 by Phil Knight

Episode SummaryTune in as host Paul Gibson sits down with Matthew Creswick, Chief Marketing Officer at Huble Digital, to explore the 95-5 marketing strategy. This insightful episode dives into balancing long-term brand building with capturing in-market demand, the evolving buyer landscape, the role of AI, and how intent data is changing the game for B2B marketers. Whether you're a seasoned pro or new to the field, this episode offers actionable advice and fresh perspectives on marketing strategy.About the GuestMatthew Creswick is an experienced marketing and business leader with over ten years of experience in the HubSpot industry. He has held senior roles, including Regional Managing Director, Chief Marketing Officer, and Chief Product Officer, and has worked across Europe and Southeast Asia.A certified HubSpot trainer with a Bachelor's degree in Business Management with Marketing, Matthew has been featured in Content Grip, the Huble Blog, and HubSpot.com. He is also a member of the CMO club in Exit Five and was recognized as an AMCHAM NextGen 2020 Leader.An active speaker and host, Matthew has presented at GWI Live and hosted multiple GWI virtual events.Beyond work, he enjoys football, golf, technology, and traveling the world.Website: https://huble.com/Connect with MatthewKey Takeaways- Understanding the 95-5 Framework: Focus on being memorable to the 95% not currently buying while effectively converting the 5% in-market.- Modern Buying Behaviors: Buyers prefer independence and typically resist traditional funnel tactics like forms and cold calls.- Power of Intent Data: Leveraging tools like Demandbase empowers marketers to identify accounts actively searching for solutions.- Building a Memorable Brand: Investing in brand equity ensures customers recall you when they're ready to buy.- AI's Role: AI enables scalable personalization, like crafting one-to-one tailored content and identifying actionable insights.Quotes"Brand isn't just for billion-dollar companies with Super Bowl ads. It's the asset that keeps your pipeline alive even when your ad budget dries up.”Recommended ResourceBooks: - Shoe Dog: A Memoir by the Creator of NIKE  by Phil Knight.- Purple Cow: Transform Your Business by Being Remarkable by Seth GodinNewsletters:- Exit Five  by Dave Gerhardt.- Newsletter by Kieran Flanagan from HubSpot.Shout-Outs- Gary Vaynerchuk - Chairman – VaynerX, CEO – VaynerMedia, Creator – VeeFriends- Seth Godin - Founding editor of the Carbon Almanac, blogger and entrepreneur.- Dharmesh Shah - UK & Ireland Country Director, Present Technologies- Kieran Flanagan - Marketing (CMO, SVP) | All things AI | Sequoia Scout | Advisor- Dave Gerhardt - Founder, Exit Five

What Gets Measured Gets Evaluated_May 4, 2025 by Phil Knight

Phil Knight spotted better running shoes in Japan — and turned that insight into Nike, one of the world's biggest brands. In this episode, you'll learn how thinking internationally sparks breakthrough ideas — and how to build a global edge into your career and business. This episode is for you if you: Want to lead innovation, not just follow trends Are building products or businesses with global ambition Know you need a global perspective but aren't sure where to start Timestamps 00:00 The essence of global leadership 06:07 Learning from Global Innovations 11:50 How to get an International Perspective 18:04 Action steps you can take now Growth Through Innovation If your organisation wants to drive revenue through innovation, book a call with us here. Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.  To get the full transcript for this episode, go here: https://www.techfornontechies.co/blog/-go-from-local-player-to-global-tech-leader

FFM_042725_4OPTIONS_FULL by Phil Knight

Akio Morita was a visionary entrepreneur and co-founder of Sony. Born as the first son and fifteenth-generation heir to a 300-year-old sake-brewing family in Japan, Akio eschewed the traditional path to forge his own legacy in electronics.In post-war Japan, Akio joined forces with Masaru Ibuka to found Sony. They started in a burned-out department store with limited resources—to build their first product they had to buy supplies on the black market. Akio was determined to change the global perception of Japanese goods as poor quality. From day one he set out to build high-quality, differentiated products, targeted at affluent markets. Akio believed in long-term vision over short-term profits, product innovation without market research, and brand building over immediate profits. Against all opposition, including inside of his own company, Akio invented one of the most successful consumer products of all time: The Walkman. It sold over 400 million units and inspired countless other entrepreneurs like Steve Jobs, Jeff Bezos, James Dyson, and Phil Knight. This episode is what I learned from rereading Akio's classic 1986 autobiography Made In Japan. ----Ramp gives you everything you need to control spend, watch your costs, and optimize your financial operations —all on a single platform. Make history's greatest entrepreneurs proud by going to Ramp and learning how they can help your business control your costs and save more. ----Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work.  Get access to Founders Notes here. ----Join my free email newsletter to get my top 10 highlights from every book ----Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

Daniel Mahncke and Shawn O'Malley break down Nike (ticker: NKE), the global leader in athletic footwear and apparel. With a legacy built on innovation, iconic athlete endorsements, and a brand that resonates across generations, Nike has long been a dominant force in the sportswear industry. But after years of consistent success, the company is now navigating through one of its toughest stretches in decades, facing slowing sales, margin pressure, and growing competition from younger, more trendy brands. In this episode, you'll learn why Nike's once-flawless growth story has recently hit turbulence, how its shift toward direct-to-consumer impacted its wholesale relationships, what the brand is doing to win back market share and reignite innovation, why CEO Elliott Hill is refocusing the company on core sports categories, and whether this could be the reset Nike needs to stage a long-term comeback — plus a whole lot more. Prefer to watch? Click here to watch this episode on YouTube. IN THIS EPISODE, YOU'LL LEARN 00:00 - Intro 01:48 - How Nike went from a small retail store to the biggest brand in sportswear. 12:13 - How Nike's business is structured. 21:46 - Why Nike's management decisions caused today's challenges. 25:46 - How the new competitive landscape looks. 31:55 - Whether Nike still has a moat. 37:47 - Why Nike lost the edge on innovation. 38:55 - What Nike's new CEO is doing to turn the ship around. 46:11 - How do Nike's most recent results look. 50:39 - How to think about Nike's intrinsic value. 57:08 - Whether Shawn & Daniel add NKE to The Intrinsic Value Portfolio. And much, much more! *Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences. BOOKS AND RESOURCES Get smarter about valuing businesses in just a few minutes each week through our newsletter, The Intrinsic Value Newsletter. The World Cup 2014 Nike Commercial. Nike: From Humble Beginnings to Global Domination — We Study Billionaires podcast. Daniel Mahncke's last Pitch on Moncler. Phil Knight's Shoe Dog. Check out our previous Intrinsic Value breakdowns: AutoZone, Alphabet, Ulta, John Deere, and Madison Square Garden Sports. Check out the books mentioned in the podcast here. Enjoy ad-free episodes when you subscribe to our Premium Feed. NEW TO THE SHOW? Follow our official social media accounts: X (Twitter) | LinkedIn | Instagram | Facebook | TikTok. Browse through all our episodes (complete with transcripts) here. Try Shawn's favorite tool for picking stock winners and managing our portfolios: TIP Finance. Enjoy exclusive perks from our favorite Apps and Services. Learn how to better start, manage, and grow your business with the best business podcasts. SPONSORS Support our free podcast by supporting our sponsors: CFI Education TurboTax Airbnb Connect with Shawn: Twitter | LinkedIn | Email Connect with Daniel: Twitter | LinkedIn | Email HELP US OUT! Help us reach new listeners by leaving us a rating and review on Spotify! It takes less than 30 seconds and really helps our show grow, which allows us to bring on even better guests for you all! Thank you – we really appreciate it!  Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://theinvestorspodcastnetwork.supportingcast.fm

Oliver was mentioned to me by a friend from the Passive Income Engines community I run, and I am so glad he was. As soon as I started talking to him about being on the show, I devoured half a dozen of his books, and he's revolutionized my investing strategies. You can find all his books at https://amzn.to/3XxIIOn  He also writes an amazing daily email newsletter. Grab that and check out Oliver's stuff at https://freemanpublications.com/  What an amazing origin story he has! You gotta listen in or check out his books to hear it though.   Things mentioned in the show: Psychocybernetics by Maxwell Maltz- https://amzn.to/41LHSjG  One Up On Wall Street by Peter Lynch- https://amzn.to/42hoWcA  Shoedog by Phil Knight- https://amzn.to/4c5iA3v  Deschooling Your Child- https://amzn.to/3Xwn90O    --- Check out Dr. Dave's Streams of Income at: www.drdavidpowers.com   www.instagram.com/drdavidpowers  www.youtube.com/@streamsofincomebydrdave  --- Join the Streams of Income community at www.facebook.com/groups/streamsofincomedream  --- Check out Passive Income Engines to find your own Streams of Income at www.SelfCoachYourself.com --- Check out my best-selling books: Rapid Skill Development 101- https://amzn.to/3J0oDJ0 Streams of Income with Ryan Reger- https://amzn.to/3SDhDHg Strangest Secret Challenge- https://amzn.to/3xiJmVO --- This page contains affiliate links. This means that if you click a link and buy one of the products on this page, I may receive a commission (at no extra cost to you!) This doesn't affect our opinions or our reviews. Everything we do is to benefit you as the reader, so all of our reviews are as honest and unbiased as possible. --- #passiveincome #sidehustle #cryptocurrency #richlife

In this episode of Grow a Small Business, host Troy Trewin interviews Stefan Di Benedetto from SolBevi. Stefan discussed the phenomenal growth of his limoncello brand, including more than doubling sales and expanding into New Zealand. He shared insights into the challenges of starting solo and the importance of team building. The conversation also touched upon key marketing strategies like "liquid on lips" and the complexities of funding rapid growth in the FMCG industry. Stefan offered valuable lessons learned during his entrepreneurial journey. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? Stefan Di Benedetto believes the hardest thing in growing a small business is having to do everything yourself, especially at the start. Stefan recounted his experience of managing cross-functional tasks such as marketing, finance, and sales simultaneously. He described physically going from venue to venue during the day and then working until midnight on administrative tasks like paying invoices and cash flow forecasting What's your favorite business book that has helped you the most? Stefan Di Benedetto stated that his favorite business book that has helped him the most is "Shoe Dog" by Phil Knight. He mentioned that the book reminds him of similar situations he has gone through in his business, such as taking risks and experiencing financial difficulties, and it provides him with a lot of motivation. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Stefan Di Benedetto mentioned that he doesn't really use any online tools for his professional development. Instead, he listens to a lot of business-related podcasts. He specifically enjoys podcasts where he can learn from people who have exited businesses and built successful companies. He also listens to podcasts that discuss marketing and marketing strategies, including what's current and how to be strategic. What tool or resource would you recommend to grow a small business? Stefan Di Benedetto recommends using Xero as a key tool to grow a small business. He emphasizes its value in helping business owners understand their numbers, which he believes is crucial for making informed decisions and sustaining growth. He also highlights the importance of working with a good bookkeeper or accountant who can help interpret those numbers, rather than just recording them. This combination, according to Stefan, provides clarity and supports smarter business decisions. What advice would you give yourself on day one of starting out in business? On day one, Stefan Di Benedetto would tell himself, “It's going to be hard.” He admits he was likely naive about the challenges of his new industry, especially compared to his previous experience in consultancy and construction, where he felt more confident. The unexpected difficulties taught him that persistence and resilience are essential. His core advice to himself would be: “It's going to be hard, but just don't back down.” Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.   Quotable quotes from our special Grow A Small Business podcast guest: Back yourself, because no one else will believe in your vision like you do – Stefan Di Benedetto The wins feel amazing, but the lessons come from the hard days – Stefan Di Benedetto Understanding your numbers isn't optional—it's essential for growth – Stefan Di Benedetto    

Sonny Vaccaro was the pivotal figure behind Michael Jordan's groundbreaking deal with Nike, which remains one of the most storied contracts in sports business history. So good they made a movie about it, "Air", in which Vaccaro was played by Matt Damon, with Ben Affleck in the Phil Knight role. Vaccaro's book Legends and Souls is the long-awaited memoir from one of the great American sports business insiders, telling the reality behind the film and shining a light in to the culture of Nike then and now.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner' on Apple, Spotify, Google, Stitcher and every podcast app. If you're interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

Todd Graves is one of my favorite living entrepreneurs. He's a great example of Charlie Munger's maxim: Find a simple idea and take it seriously. Todd wanted to create a quick service restaurant that only focused on quality chicken finger meals and nothing else. Everyone told him that couldn't possibly work. The college paper that described the idea that would turn into Raising Canes got the lowest grade in the class. Banks wouldn't loan him any money —but nothing could stop Todd from living out his "chicken finger dream." He worked 95 hour weeks as a boilermaker, risked his life on a commercial fishing boat off the coast of Alaska, and scrounged up startup money from his bookie and a guy named Wild Bill. Todd made every mistake in the book, over leveraged himself, almost lost everything and yet he refused to give up or sell out. Today he has over 800 locations, 50,000 employees, and owns 90% of a business that's worth at least $10 billion. Todd's maxim is "Do one thing and do it better than anyone else." Sources: Trading Secrets: Raising Cane's founder Todd Graves reveals his path to building the wildly popular restaurantTheo Von: Raising Cane's Founder Todd Graves----Ramp gives you everything you need to control spend, watch your costs, and optimize your financial operations —all on a single platform. Make history's greatest entrepreneurs proud by going to Ramp and learning how they can help your business control your costs and save more. ----Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work.  Get access to Founders Notes here. ----Join my free email newsletter to get my top 10 highlights from every book ----Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

There is a new book out called, 'Legends and Soles'Co-written by Sonny Vaccaro and a guy we loved watching on HBO's 'Real SPORTS' ARMEN KETEYIANSonny and Armen talk:-How true is the movie 'AIR'-How much was Michael's Nike deal in 1984 and for how long-He brought in hundreds of millions of dollars to Nike and one day he walked in and was FIRED by Nike founder Phil Knight  To subscribe to The Pete McMurray Show Podcast just click here

Bill Bowerman, co-founder of Nike, was on a quest for the perfect running shoe grip when he found inspiration in his wife's waffle iron. Pouring polyurethane directly onto their wedding gift, he began to develop the prototype that would eventually become Nike's legendary waffle sole trainer, and which received its patent on 26th February, 1974.  But Nike wasn't always the fashion powerhouse we know today. Back then, it was still Blue Ribbon Sports, importing Japanese running shoes. Bowerman, a top U.S. college track coach, and Phil Knight, a former runner and business enthusiast, had teamed up to take on the dominant German brands like Adidas and Puma.  In this episode, Arion, Rebecca and Olly explain why, despite this astonishing origin story, the sneaker was first called the "Moon Shoe"; take a whistlestop tour through some other Nike highlights, including the iconic ‘swoosh' and "Just Do It" slogan; and reveal what happened to the humble waffle iron at the centre of the story… Further Reading: • ‘Nike receives patent for waffle‑soled trainers—invented in a waffle iron | February 26, 1974' (HISTORY, 2024): https://www.history.com/this-day-in-history/nike-patent-waffle-sole-trainers-invented-in-waffle-iron • ‘How Nike Won the Cultural Marathon' (The New York Times, 2022): https://www.nytimes.com/2022/06/15/style/nike-culture.html?searchResultPosition=6 • 'Iconic Nike waffle shoes worn by legendary distance runner Steve Prefontaine up for auction' (KGW News, 2022): https://www.youtube.com/watch?v=YKnh5VVPQbU Love the show? Support us!  Join