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Summary In this conversation, Yong-Soo Chung shares his journey into entrepreneurship, discussing her early aspirations, the importance of building a strong team, and the evolution of his businesses. He emphasizes the significance of curiosity and adaptability in his career. He talks about the creation of a personal holding company. While there are challenges with managing remote teams, Yong-Soo shares his creative hiring process. More, he touches on his experience as a content creator and how he encourages people to start today. Takeaways I always knew that I was going to start a business. Finding good people is how you're going to scale. Clarity is kindness when it comes to working with our colleagues. Emotional intelligence is crucial in hiring decisions. Building an online brand requires patience and consistency. Perceived authority differs from actual authority in content creation. Resilience is key when building a network from scratch. Focus on personal values when navigating online spaces. Life's too short to stress over external validation. Chapters 00:00 The Journey to Entrepreneurship 07:47 Building a Business Framework 14:04 The Importance of Good People 20:12 Managing Remote Teams Effectively 25:55 Hiring and Assessing Talent 29:59 Innovative Interview Techniques 38:06 Building an Online Brand 49:00 Strategies for Content Creation 56:44 Resilience in Building Networks Connect with Yong-Soo Chung here https://x.com/YongSooChung https://www.linkedin.com/in/yongsoo/ About Sabrina Wang Hi! I'm Sabrina. I was born and raised in Chengdu, China. I moved to LA at 16 years old to attend USC with a scholarship. My mom ran a business called "Sabrina's Country Store" selling American groceries to expats in China. I've been involved in our business since elementary school - from mopping doors to training employees - which taught me invaluable lessons about entrepreneurship and people, two pillars of my current coaching career. Now, I run Evergrowth Coaching where I specialize in coaching CEOs of 8-9 figure revenue. My clients include CEOs and founders from top tech companies like Wayflyer, Synchron, Opswerks, Code States, Ownwell, Tribe, and RevenueCat. I also worked with investors from YC Continuity, General Catalyst, Left Lane Capital, and Innovation Endeavors. Before Evergrowth, I was the Head of Coaching at Mochary Method, created by CEO coach Matt Mochary who coached Sam Altman, Naval, and other leading CEOs. I have a strong background in GTM, product, and design, having worked at Headspace for Work on B2B SaaS products that reached over a million users. Today, I work with solopreneurs to unicorn founders - whoever is inspired by a big mission to make the world a better place with their gifts. We work together to cut through blocks and procrastination, so they can learn to lead and create from an effortlessly authentic place. Follow me on LinkedIn here: www.linkedin.com/in/sabrina-ziqin-wang/
In this Yong Soo Podcast episode of Just Keep Learning, Justin sits down to talk with the entrepreneur and founder of multiple businesses. They dive deep into the mindset, strategies, and tools necessary for success in the creator economy. From the critical role of the environment to the future of personal holding companies, Yong-Soo shares invaluable insights on entrepreneurship, business, and building a personal brand.Through candid reflections, he reveals the challenges he faced, how he overcame them, and the philosophy that continues to drive him today. Whether you're just starting or looking to take your business to the next level, this episode is packed with actionable advice for founders navigating the rapidly evolving digital world.The Power of Environment in Entrepreneurial SuccessYong-Soo emphasizes the importance of surrounding yourself with the right people and environment to foster growth. His decision to move from New York to San Francisco was a pivotal moment in his journey. He shares how immersing himself in an entrepreneurial community sparked his motivation to build companies in alignment with his passions.By removing himself from the corporate mindset of New York finance, he was able to fully embrace the possibilities of the startup world. His message? Your environment plays a huge role in normalizing your ambitions. If you want to think like an entrepreneur, you need to be around entrepreneurs.Building a Personal Holding CompanyOne of the most profound topics discussed is Yong-Soo's concept of a personal holding company, which he believes is the next wave of entrepreneurship. Unlike traditional holding companies that focus on financial ROI, a personal holding company is centered around creating businesses based on personal interests and passions.Yong-Soo has successfully built businesses around his hobbies, from everyday carry items to dog boutiques, and emphasizes that entrepreneurship can be structured to serve your life and happiness. This approach allows for greater control, personal fulfillment, and the ability to leverage multiple streams of income without the constraints of investor expectations.Navigating the Creator Economy and Building a Personal BrandYong-Soo also touches on the importance of building an audience and distribution. With platforms like X (formerly Twitter) and TikTok evolving, he discusses how entrepreneurs can maximize opportunities by paying attention to macro trends and doubling down on content creation. His practical advice encourages consistency and learning from each post, as growth often comes from repetition and improving over time.For those worried about saturation, Yong-Soo's advice is clear: it's all about execution and trust. Building an authentic connection with your audience and providing consistent value are the keys to standing out in an increasingly crowded space.Practical Takeaways for Aspiring EntrepreneursChange Your Environment: If your current environment doesn't align with your goals, consider moving to a place where you can surround yourself with people who inspire and motivate you.Repetition Breeds Success: Start with quantity—consistently create and publish content. Over time, focus on improving quality while maintaining that consistency.Personal Holding Company: Consider building businesses around your hobbies and interests, allowing you to enjoy life while growing multiple streams of income.Execution Over Ideas: It's not about access to tools or ideas anymore; it's about execution. Focus on standing out through consistent effort and execution.Memorable Quotes"Your environment is constantly gathering information around you and normalizing what's okay and what's not. If your surroundings don't align with your goals, it's time to move.""I believe the next wave of entrepreneurship is personal holding companies—building a portfolio of businesses centered around your own passions and interests.""Repetition is the key to success. First focus on quantity, then quality, and finally master both."Guest BioYong-Soo Chung is an entrepreneur, founder, and host of the First Class Founders podcast. He is a serial entrepreneur bootstrapping his business from $0 to $20m in just over 8 years.With four successful businesses, including Urban EDC Supply, Spotted by Humphrey, GrowthJet, and his creator-focused newsletter and podcast, he's an expert in building brands. Yong-Soo advocates for the power of building personal holding companies—an approach where entrepreneurs align their business pursuits with their passions.Now, he's on a mission to help other founders & creators. When you follow his content you learn proven strategies to build a loyal audience, create irresistible products, and grow your business sustainably.Follow Yong-SooWebsite: FirstClassFounders.ComX: @YongsoochungLinkedIn: @YongSoo I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Yong-Soo Chung (@yongsoochung) is a champion of the Personal Holding Company: he owns several businesses, a media company, eCommerce, and a service provider among them. How does one stay sane with that much work in such diverse fields? He shares his survival framework and much more on the show today.I talk to Yong-Soo about hiring the right people to operate your business once it's outgrown you, if he would ever sell his money-making assets, and just how important it is to have your own distinct voice in a world full of best practices.Looking to hire an operator for your business? Start a few more companies? Become better at juggling multiple hats? This one is for you!Yong-Soo on Twitter: https://twitter.com/yongsoochung00:00:00 Juggling Multiple Passion-Based Businesses00:14:26 Building and Nurturing Exceptional Talent00:20:55 Lessons Learned From Starting Projects00:30:23 Exploring Audio-First and Video Formats00:35:16 Podcast and Newsletter Strategy Optimization00:45:47 Navigating Social Media Self-IdentityThis episode is sponsored by Acquire.comThe blog post: https://thebootstrappedfounder.com/yong-soo-chung-surviving-serial-entrepreneurship/ The podcast episode: https://tbf.fm/episodes/296-yong-soo-chung-surviving-serial-entrepreneurshipThe video: https://youtu.be/Q9oQdvSxZXsYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw (00:00) - Juggling Multiple Passion-Based Businesses (14:26) - Building and Nurturing Exceptional Talent (20:55) - Lessons Learned From Starting Projects (30:23) - Exploring Audio-First and Video Formats (35:16) - Podcast and Newsletter Strategy Optimization (45:47) - Navigating Social Media Self-Identity
In this episode, we discuss Personal Holding Companies (PHCs) that center on your personal interests, passions, and lifestyle. Yong-Soo shares his experiences and provides practical advice on how anyone can take a similar path. We also cover trends like AI and the development of healthy habits. The main takeaway from this discussion is that aligning your personal and business interests is very possible. GUEST Yong-Soo is a serial entrepreneur bootstrapping his business from $0 to $20m in over 8 years. LINKS First Class Founders Twitter CHAPTERS 00:00 - Intro 01:25 - PHC Philosophy 03:13 - New Playbook 05:43 - Audience Building 13:53 - Trends 18:19 - Habits PODCAST The Karnjanaprakorn Show is a journey into living a fulfilling life across all areas. I'm known to many as the founder of Skillshare or Otis. As I approached my 40th birthday, I experienced a mid-life transition and took a year-long sabbatical. This period led me to reassess my priorities. I realized that aspects I once valued — success, status, wealth — weren't as fulfilling and were detracting from other areas of my life, such as health and relationships. This insight prompted me to explore my passions and interests beyond work, including running, philosophy, and exploring the unknown, whether in the form of new ideas, people, or experiences. I look for novel ideas and share them through this podcast so join me on this journey! HOST Michael's newsletter Twitter
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Yong-Soo Chung, the visionary behind First Class Founders – a cutting-edge platform designed to intertwine the creative and entrepreneurial spirits.Yong-Soo, a serial entrepreneur, has embarked on a journey from owning several businesses to launching First Class Founders. His innovative approach bridges the gap between content creation and business operation, aiming to equip the next generation of creators-turned-company founders.In this episode, Dylan & Yong-Soo discuss…The Evolution of Creators into Entrepreneurs: Why the future belongs to those who can blend creativity with business.Building in Public: Why Yong-Soo is building First Class Founders in public—and if you should do it too.The Synergy between Newsletters and Podcasts: How leveraging one boosts the other, and how to execute it.Growth Levers for Newsletters: Learn Yong-Soo's Five Growth Levers on scaling your audience & newseltter.Predictions for the Newsletter Space: What's next for newsletters? Yong-Soo shares his bold predictions for the industry....and much more!Other Links MentionedFirst Class Founders newsletterFirst Class Founders podcast Yong-Soo on Twitter/XYong-Soo on LinkedInDylan on Twitter/XSparkLoop.appSparkLoop's Paid RecommendationsSparkLoop Partner Programs
E3: What would your life look like if you could build multi-million dollar businesses around the things you love and hobbies you can't get enough of?How much more joy would you have if you could tie your financial freedom to your personal passions.Is it even possible? And if so, how should you get started?Join host Jake Richards (@JakeMRichards) as he sits down with personal holding company expert Yong-Soo Chung (@YongSooChung).From a humble start sleeping on an air mattress in his friend's San Francisco apartment, to building what he calls a “lifestyle business on steroids”, Yong-Soo has transformed his hobbies into a staggering $6.5 million annual revenue business portfolio.Discover his innovative strategies for turning everyday passions into a thriving Personal Holding Company, and learn how you can do the same.Topics discussed:The Personal Holding Company philosophyWhy solopreneurship is a bad idea and what to do insteadHow to turn your business cost centres into profit centresMastering Yong-Soo's proprietary MAPS framework for scaling business successHow to spot and ride emerging macro trends to launch profit maximising companiesDesigning your own unconventional path to turn your hobbies into multi-million dollar businessesA little known credit card cash back strategy Yong-Soo is using to generate $120,000 in yearly tax-free incomeThis episode is a must listen for any Personal HoldCo. curious entrepreneur, as well as any individual who wants to build a successful business around their life and not the other way around.Follow along on my SMB journey:Twitter @JakeMRichardsSign up to the Salary to CEO Newsletter to catch exclusive behind the scenes content, small business tips and reminders when each episode releases:https://salarytoceo.beehiiv.com/subscribe
In today's episode of The New Warehouse Podcast, Kevin speaks with Yong-Soo Chung, Founder and CEO of First Class Founders and GrowthJet, and more. The episode provides insights into Yong-Soo's entrepreneurial journey, shedding light on his successful e-commerce ventures and innovative approach in the third-party logistics (3PL) sector. Be sure to tune into this informative and inspirational episode. Utilize our 3PL fulfillment services for all of your logistical needs. Email Kevin directly at kevin@thenewwarehouse.com Free floor tape and floor sign samples from Mighty Line! Get yours here.Follow us on LinkedIn here for more content.Support the show
Yong-Soo Chung always knew he wanted to own a business. While working on Wall Street, he dreamed of running a hedge fund. When he left finance and bought a one-way ticket to California, his dream of owning a business remained unchanged, but the product he offered shifted. Since 2015, Yong-Soo has founded three companies: Urban EDC, a carry gear brand; Growth Jet, a third-party logistics provider; and Spotted By Humphrey, a curated dog boutique.
What does it take to become an entrepreneur? Host Michelle Thames speaks with serial entrepreneur Yong-Soo Chung about how he left the corporate world to pursue his passion of entrepreneurship. Yong-Soo shares the secrets to his business success, how he scaled, and how he balances being hands-on with delegating to his team. Yong-Soo is a Serial Entrepreneur and Creator of First Class Founders, a weekly business podcast for creative entrepreneurs. Yong-Soo left his cushy 9-5 job as a Software Engineer in 2015 to launch Urban EDC, an e-commerce shop selling everyday carry gear. Then, he started an online dog boutique Spotted By Humphrey with his wife and French bulldog Humphrey, Chief Barketing Officer with over 150,000 followers across all social channels. In 2019, Yong-Soo launched a Climate-Neutral Certified 3PL for emerging e-commerce brands with a 39,000 sq ft warehouse. His businesses have done over $20 million in 8 years.--Catch up on other podcast episodes on Apple and SpotifyWatch the Social Media Decoded Podcast on YouTubeFollow Michelle on InstagramJoin Michelle's Cashflow Queens Facebook groupLeave a review for Social Media Decoded Support the show
Yong-Soo is a Serial Entrepreneur and Creator of First Class Founders, a weekly business podcast for founders & creators. Yong-Soo launched Urban EDC in 2015, an e-commerce shop selling everyday carry gear. Then, he started an online dog boutique Spotted By Humphrey with his wife and French bulldog Humphrey, Chief Barketing Officer with over 150,000 followers across all social channels. In 2019, Yong-Soo launched a Climate-Neutral Certified 3PL for emerging e-commerce brands with a 39,000 sq ft warehouse. His businesses have done over $20 million in 8 years. Now, he's on a mission to impact one million entrepreneurs through his new venture, First Class Founders, a weekly podcast sharing his lessons on building a sustainable, bootstrapped company to 8-figures in annual revenue. Key Moments [03:44] Starting at the bottom, struggled with finances. [09:14] Got a lease for unique warehouse workspace. [11:13] Embracing change and seeking new opportunities always. [13:43] Unwavering belief in a positive future ahead. Find Yongo-Soo Online https://X.com/YongSooChung https://FirstClassFounders.com https://UrbanEDC.com https://SpottedByHumphrey.com https://GrowthJet.com If you're enjoying Entrepreneur's Enigma, please give us a review on the podcast directory of your choice. We're on all of them and these reviews really help others find the show. GoodPods: https://gmwd.us/goodpods iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser Also, if you're getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. → https://gmwd.us/buy-me-a-coffee Follow Seth Online: Seth | Digital Marketer (@s3th.me) • Instagram: Instagram.com/s3th.me Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://s3th.me/pch Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Building a personal holding company is as old as Warren Buffet and as new as AI these days. Yong-Soo shares how he grew his personal holding company to $20 million in revenue in 8 years and how you can do it too.LINKS First Class Foundershttps://firstclassfounder.com ABOUT YONG-SOO CHUNGYong-Soo is a serial entrepreneur bootstrapping his business from $0 to $20m in over 8 years. Now, he's on a mission to help founders and creators build an audience, create irresistible product offers, and grow their business sustainably. CONNECT WITH US Claim Your Weekly EDGE Newsletter. It's FREE.Written by Brandon with insights giving you an edge to win in your business and your life. Over 24,200 listeners and counting!-> https://edge.ck.page/bea5b3fda6 OTHER GREAT PODCASTS ON THE THE BEST PODCASTS NETWORK Danielle & Brandon Show All about owning a businesshttps://OnBusinessPodcast.com MARKETING PodcastMarketing science revealing successful marketing. https://PodcastOnMarketing.com 401k Plans PodcastSet up and run your company's 401k retirement savings plans correctly.https://401kplanspodcast.com Car Accident Lawyer PodcastBest lawyer advice.https://caraccidentlawyerpodcast.com PRODUCTIVITYTips.https://productivitypodcast.buzzsprout.com podcast for entrepreneurs...
Welcome to another episode of the Build In Public Podcast.Today's episode features serial entrepreneur Yong-Soo Chung, who has bootstrapped his Personal Holding Company to near 8-figures in annual revenue over the past 8 years.In this interview, KP and Yong-Soo covered a spectrum of topics, exploring Yong-Soo's journey and providing their insights on:● Intro (00:00)● Identifying your content niche on X/Linkedin (04:31)● Pit stops along the journey (09:48)● Conviction from experience (14:12)● Yong-Soo's founder journey (18:02)● Balancing the operations of various diverse portfolio (36:17)● The I, We, They Framework of company building (37:49)● Letting go of control to be in control (38:52)● Rapid Fire Round with Yong-Soo Chung (43:21)● Highlight of Yong-Soo's career (49:38)Build In Public Podcast is an interview show where KP chats with ambitious startup founders, CEOs, and top Internet creators to unpack their stories, insights, and lessons.Share your thoughts about this episode.Thanks for listening!Links:Yong-Soo Chung on X: https://twitter.com/YongSooChungPHC Philosophy on X: https://twitter.com/PersonalHoldCoFirst Class Founders Podcast: https://www.firstclassfounders.com/KP on X: https://twitter.com/thisiskp_KP's YouTube Channel: https://www.youtube.com/c/KarthikPuvvadaKP
Yong-Soo Chung from FirstClassFounders.com and the host of the First Class Founders podcast.Yong-Soo is a serial entrepreneur bootstrapping his business from nothing to $20m over eight years. Now, he's on a mission to help founders and creators build an audience, create irresistible product offers, and grow their businesses.In this episode, he shares the five growth levers and uses the example of building a newsletter to get specific on each topic.Follow @yongsoochung on X to learn more about Yong-Soo Chung.Join Christina's newsletter for insider tips on growing your business without ads here.Become a contributor to a top website to build your brand with free resources here.Click here to join Christina's 3-hour bootcamp Pitch Publicity Profit. Follow Christina on social media at: Website Facebook Twitter Instagram LinkedIn YouTube TikTok If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don't forget to tap that subscribe button. For more podcast episodes, tap here.
Imagine running a high 7-figure business with over 300,000 followers on social media, then launching a podcast. How many downloads would you expect? 100,000? 150,000? What about…10? We've all been there: we spend a TON of time pouring blood, sweat, and tears into a project just to have it launch to crickets. That's exactly what happened to Yong-Soo Chung with his podcast. Despite the social following, no one cared about his show. But instead of wallowing in self-pity or shutting the show down, Yong-Soo took action. He reactivated his 12-year dormant Twitter account, and started basically from scratch, growing to 20,000 followers in less than a year. Now he has a great process for getting people from Twitter to his newsletter, to his podcast.We'll cover his entire journey and more. Plus, in the PRO show, we exchange notes on our production processes!Life Lessons Have a clearly defined niche, and know how to reach people in that niche. Yong-Soo's initial problem was a mismatch between his businesses and his show. Once he started to find people in the right niche, he started to find listeners. Share personal stories – these are the things that resonate with people, no matter what platform or niche. By being a little vulnerable, people will want to learn more about you and your story. Continuously hone your target avatar and make sure to grow your show to serve your audience and yourself. You need to be interested in the show – after all, that's how you tell a good story. Show Notes Yong-Soo Chung Yong-Soo in Twitter Yong-Soo in Instagram Yong-Soo in Linkedin Using AI to Craft a Listener Avatar Want People to Find Your Podcast? Do More Than Just Tweet with Deirdre Tshien Sponsored by: Hostinger | Lulu | Sensei Sponsored by: Hostinger: Get 10% off + 2 months free with code BUILD Lulu: Sign up for free today and sell your book. Sensei: Save 20% FOR LIFE with code JOECASABONA ★ Support this podcast ★
Yong-Soo Chung is a multi hyphenate eCommerce professional to the core. He is a serial entrepreneur, podcaster, and the founder of multiple online retail stores and a third party logistics company called Growth Jet. His online retail stores include Spotted by Humphrey, which sells accessories and items for dogs, and Urban EDC, which sells boutique everyday carry items like wallets, knives, lighters, etc. On this episode, Yong-Soo and I talk about his online retail stores, the value of catering to a niche market, some of the regulations required in third party logistics, and much more.
Yong Soo Chung is an eCommerce and sustainable business expert. Yong Soo left a successful career in cryptocurrency software engineering to found his first 8-figure e-commerce business Urban EDC, a venture with an impressive social media following. He then went on to launch GrowthJet, a Climate Neutral Certified third-party logistics company. Yong Soo is passionate about sharing his experiences with other entrepreneurs so they can start companies that are both profitable and sustainable. Powerful Moments From The Episode 00:00:00 - M.A.P.S. (Mindset, Audience, Product, Scale) 00:00:41 - Introducing Yong Soo Chung 00:01:30 - Living with Coolio 00:04:16 - How & Why Yong Founded His First Startup, “Urban EDC” 00:16:26 - Raising Capital For Your First Startup 00:19:11 - How Yong Makes $300k/Month Working 1 Hour A Day 00:22:32 - Join the Tribe of Millionaires today! 00:25:03 - Delegating Your Tasks (When & Who) 00:29:43 - Banned from Facebook Ads For Selling Knives 00:33:57 - Yong's Celebirity Dog & E-Commerce Store (Spotted By Humphrey) 00:39:06 - Building a Company Brand vs. Personal Brand 00:41:43 - How to Grow an Audience on Social Media 00:49:16 - The M.A.P.S. Framework 00:52:49 - Talking GrowthJet (Climate Neutral Certified Logistics Company) 00:55:31 - Climate Neutral Certifications 01:00:35 - Are entrepreneurs born or bred? 01:04:35 - The First Class Founders Podcast Connect with Yong Twitter @YongSooChung Podcast https://www.firstclassfounders.com/ Learn More About Our Tribe! https://www.gobundance.com Want to watch the Tribe of Millionaires? YouTube: https://www.youtube.com/channel/UCbczkBHANH9ULLQiSt56bQA/ Watch How To Profit From Your Personal Brand | Mark Lack Ep 241 https://www.youtube.com/watch?v=OLYFjltV69s Want to connect with our community? Instagram: https://www.instagram.com/gobundance Facebook: https://www.facebook.com/gobundance Twitter: https://twitter.com/GoBundance Tribe of Millionaires Podcast by GoBundance is the podcast for healthy wealthy generous people who choose to live epic lives. Each week we connect with featured guests and GoBundance members to bring you the best in our community.
Do you have a business idea but you're scared to make the jump? Yong-Soo Chung started as a software engineer with a crypto company, but eventually decided to make the entrepreneurial leap. He has since started several businesses and has TONS of tips for anyone that is longing to make the transition from the 9 to 5 to entrepreneurship. As Wojo states in the episode, this interview is saturated with golden nuggets. Here's just SOME of what Yong-Soo covers: How to commit to your business and let go of your old identity that you had in your 9 to 5 How discovering what's missing in the industry you love can help you spawn an in-demand business How sharing your values openly can attract the perfect customers and repel problematic ones And then some. So if you're a new or aspiring entrepreneur or you're looking to branch out into a second, third, or fourth business, get ready to learn from a business starting master!
This week on EDC Unlocked we are talking to Yong-Soo Chung, Founder of Urban EDC Supply. Yong-Soo started Urban EDC Supply back in 2015 and it's grown into the largest everyday carry eCommerce brand of its kind. It's an EDC gear brand that Ian and I really look up to, and so we are very excited to have him on EDC Unlocked. He's created something very unique with Urban EDC Supply, and has collaborated with some of the most impressive individuals and companies in the space, to curate a collection of some of the very best EDC gear. In this episode we discuss:- How Urban EDC Supply was born and Yong-Soo Chung's journey from software engineer in the blockchain industry to starting his own EDC gear eCommerce brand- His experience of the EDC community and how it's changed and evolved over the last 8 years- How Urban EDC supply has adapted as the EDC market has evolved- His vision for Urban EDC supply, from when it was first created, and the core pillars of the brand when it comes to EDC gear- PLUS, he answers YOUR questions, exclusively revealing how to get your hands on early drops of the EDC gear you're after, the story behind their signature motif, the process behind their collabs, plus the EDC gear that he himself carries and what he finds in his pockets….Plus, much more… If you enjoy this episode featuring Yong-Soo Chung and Urban EDC Supply, please follow, rate and review the podcast and share it on your socials - at the moment this is a limited mini-series but if you love it and want to see more, we would love to bring you a series 2! And if you want to engage with our brand on a deeper level, we have our own Holme & Hadfield Facebook community of EDC gear enthusiasts, where we give members up to 35% off new product launches and do regular free product giveaways. We also always ask this community for feedback throughout our product development phase, so they get a sneak peak of new ideas and the opportunity to have a massive say in the direction of our business and our product design choices. In fact, the only reason we are doing this podcast is because they told us it was a good idea! If you want to join, please request here - https://www.facebook.com/groups/431190052165494/ And to view our product catalogue and what we have to offer, please go to www.holmeandhadfield.com - we promise to debunk the myth that men are hard to buy for! Amazon store - https://links.holmeandhadfield.com/store Instagram - www.instagram.com/holmeandhadfield TikTok - www.tiktok.com/@holmeandhadfield If you want to connect with Yong-Soo Chung himself, you can find him at instagram.com/yongsoochung or you can follow Urban EDC Supply at instagram.com/urbanedcsupply and browse their EDC gear at urbanedcsupply.com
Yong-Soo Chung always knew he wanted to own a business. While working on Wall Street, he dreamed of running a hedge fund. When he left finance and bought a one-way ticket to California, his dream of owning a business remained unchanged, but the product he offered shifted. Since 2015, Yong-Soo has founded three companies: Urban EDC, a carry gear brand; Growth Jet, a third-party logistics provider; and Spotted By Humphrey, a curated dog boutique.
Brian chats with Yong-Soo Chung, a serial entrepreneur who founded three e-commerce companies in the span of seven years. With his latest venture, the podcast First Class Founders, Yong-Soo is on a mission to impact entrepreneurs by sharing his lessons on building sustainable businesses from bootstrap to earning more than $1 million in annual revenue. On the episode, Yong-Soo shares his three pillars for a successful business and fulfilling life. He also discusses the importance of listening to your intuition and taking advantage of the opportunities that come your way. Episode Highlights Mission-driven businesses do more than make money. Yong-Soo defines a mission-driven business as one that has an intention or purpose beyond making money. Whether it's helping a community or donating a percentage of profits to a cause, mission-driven businesses do activities for a bigger purpose. "The way I like to put it is when you're living, money is like oxygen, so you need money to survive,” Yong-Soo explained. “But it's not like you're living your life to breathe, right? That's the kind of way that I like to look at it." Root yourself in a city that supports your growth. Before becoming a serial entrepreneur, Yong-Soo worked in finance in New York City. Following his intuition, Yong-Soo decided to take his life in a new direction by moving to San Francisco and pursuing his own business. “What I was doing didn't feel like something that would fulfill me 5 or 10 years down the line,” Yong-Soo said. “I knew that it was like a bandage that just needed to be ripped off, and I just needed to essentially start over in a new area.” The move was difficult but allowed him to meet people with similar goals and discover opportunities he would have never known existed. His personal values and vision for the future were key in deciding which city to live in and which opportunities to pursue. “New York City is obviously a fantastic city for opportunities, but it didn't serve what I wanted to do 5 to 10 years down the line,” Yong-Soo said “Being rooted in an area that you want to compound yourself in all areas of your life is really the key.” Three steps to live your best life. Yong-Soo lists three simple but impactful actions to live your best life: Focus on what you can control. Focus on what you do have. Do not dwell on the past. “The chances of an app succeeding in a big way was very small, but it's more about the learning process and the lessons you're going to learn along the way,” Song-Yoon said. “That's where the gems and the valuable lessons come from.” Resources + Links First Class Founders: Website, Podcast Spotted by Humphrey: Website, Instagram Urban EDC: Website, Twitter, Instagram, Facebook, YouTube, TikTok Growth Jet: Website, Instagram Yong-Soo's Social Media: Twitter, LinkedIn, Instagram, TikTok Brian's Social Media: Twitter, Instagram, Facebook About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP, is a tax attorney and certified financial planner who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.
Yong-Soo Chung is a serial entrepreneur bootstrapping his business from $0 to $20m in just over 8 years. Now, he's on a mission to help founders & creators build an audience, create irresistible product offers, and grow their businesses sustainably. In this episode, you will hear: A successful mindset behind a career shift Clear steps to mapping your success Yong-Soo's journey to becoming an entrepreneur “Every single experience you've had in the past shapes who you are in this present moment,” said Yong-Soo, touching on the fear of changing careers. After establishing a career in finance, Yong-Soo bought a one-way ticket to San Francisco to try his hand at a start-up and see if the life of an entrepreneur was the right path for him. He found success in not just one but two businesses. Now, he is the host of a newly launched podcast on a mission to share his strategy and see other entrepreneurs succeed. Learn more about Yong-Soo and the First Class Founders podcast. Follow us for more Inspiration at: Facebook: Vela Creative Co. Instagram: @velacreativeco Website: www.velacreativeco.com Host: Kelsey Stine Produced by: Vela Creative Co. Credits: Production & Editing by Sarah Miller, Kelsey Stine, and Trevor Stine
Yong-Soo is the Founder & CEO of Urban EDC and GrowthJet, a climate-neutral certified 3PL for fast-growing e-commerce brands. He also has a French bulldog named Spotted Humphrey who has over 150k followers across all social platforms. He and his wife launched a dog boutique called Spotted By Humphrey with Humphrey as Chief Barking Officer. Yong-Soo also recently launched a new podcast called First Class Founders where he shares his entrepreneurial experiences as a 3X Founder. In This Conversation We Discuss: [00:00] Intro[00:51] Talking about Spotted Humphrey[02:20] What Yong-Soo is up to these days[05:28] The idea and genesis of Urban EDC[07:28] Validating an idea if it's viable as a business[08:34] Realizing that the business is scalable[10:33] Traditional vs the “drop” model[12:47] How getting banned on FB ads became an asset[14:12] Sponsor: Electric Eye electriceye.io/connect[15:09] Sponsor: JSON-LD For SEO jsonld.app[16:26] Sponsor: Retention.com retention.com/honest[17:18] The greatest asset for Urban EDC: Email list[18:18] Urban EDC's series of email flows[20:18] Yamato Club: Urban EC's paid membership[24:29] First Class Founders: Yong-Soo's podcast[25:33] Don't waste resources on something tractionless[26:00] Consistency is really important[26:40] Where to find Yong-Soo and Urban EDCResources:Subscribe to Honest Ecommerce on YoutubeA purveyor of artisan crafted everyday carry gear urbanedcsupply.comGrow your Ecommerce business without sacrificing the planet growthjet.comLearn proven strategies to start & grow your online business each week firstclassfounders.comConnect with Yong-Soo @YongSooChungSchedule an intro call with one of our experts electriceye.io/connectGet your free structured data audit for your store jsonld.appBook your demo today and get 20% off the annual commitment fee retention.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
Today on Hustling Sideways, Allen Halas and Jim Love talk to former software engineer turned serial entrepreneur, Yong-Soo Chung. Since working in finance and at a crypto startup, Yong-Soo transitioned to form Urban EDC Supply, an online boutique, as well as shipping company GrowthJet, and hosts his own podcast, First Class Founders. We learn about the San Francisco-based startup culture that he entered after college, and how that ultimately pushed him to pursue his own endeavors that he was passionate about. You can follow Yong-Soo Chung on Twitter @YongSooChung and Urban EDC Supply at UrbanEDCSupply.com Follow us: Allen Halas AllenHalas.com BreakingAndEntering.net Twitter: @AllenHalas Instagram: @AllenHalas Jim Love GoAuthenticYou.com Twitter: @jim_m_love Instagram: @jimmlove23
In part 2 of the discussion with founder and CEO Yong-Soo Chung, he shares the wisdom he's gained from years of taking risks, making mistakes and learning from every experience. For Yong-Soo, he thrives under pressure as many successful entrepreneurs do. So instead of building his businesses as side projects, he went all in. His return on such high-risk investments continues to pay off as he pushes himself and his team each day to be better than the day before. Part of succeeding in business is being willing to make mistakes. Yong-Soo admits he's made many along the way and has also been able to turn those lessons into opportunities for growth. With all this experience, his latest passion project is a podcast in which he teaches and encourages other entrepreneurs how to avoid pitfalls and scale their businesses for maximum growth. Main Topics Discomfort allows us to realize our full potential (02:35) Using data as feedback for improvement (06:03) How to know when it's time to expand (07:08) Utilizing the “I, You, We” system for scaling a business (09:35) Hiring the right people for the job (10:55) How Yong-Soo builds his life around change (16:13) First Class Founders podcast (20:00) Episode Links https://urbanedcsupply.com https://www.firstclassfounders.com Go to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites and ways to get in touch. At the bottom of the page you can download our guide to the Friday Habit system that will show you how to set aside one full day each week dedicated to working on your business instead of in your business.If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.If you have a question or a topic you'd like us to cover don't forget to record us a quick voice memo and send it to hello@thefridayhabit.comThanks for listening to The Friday Habit.Until next time. Live every day like it's Friday.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
Serial entrepreneur and startup coach Yong-Soo Chung isn't afraid to take risks. Through a series of different startup experiences, failed job interviews, and the decision to move across the country despite his family's misgivings, Yong-Soo is proud of the ecommerce and logistics companies he's founded. He is a man with a mission, and now he enjoys helping other entrepreneurs scale their businesses for optimum growth. Yong-Soo is constantly looking for new ways to challenge himself and grow as a person of influence in his social and professional spheres. He operates from a place of no regrets, choosing to seize each opportunity that comes his way. After gaining experience at a well-known cryptocurrency company, Yong-Soo set out on his own and founded a company selling products that appeal to his personal niche interests. He encourages founders to evaluate their interests based on where they spend their time and money. By discovering the intersection of a specific skill set and a market need or interest, business owners can easily make a profit. One of the best ways to test a great idea is by building an audience through a test market. That way entrepreneurs avoid common pitfalls that lead small businesses to fail within the first few years. Main Topics Yong-Soo's formative years that planted the seeds for his dreams (03:55) Pivoting in the face of challenges (07:16) Yong-Soo's experiences with startups (09:17) Regret minimization exercise (12:20) Yong-Soo takes a leap of faith and moves to Bay Area (15:10) Starting his own business (18:40) How Yong-Soo came up with his idea of Urban EDC (20:35) Building an audience before launching (24:15) Episode Linkshttps://urbanedcsupply.com Go to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites and ways to get in touch. At the bottom of the page you can download our guide to the Friday Habit system that will show you how to set aside one full day each week dedicated to working on your business instead of in your business.If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.If you have a question or a topic you'd like us to cover don't forget to record us a quick voice memo and send it to hello@thefridayhabit.comThanks for listening to The Friday Habit.Until next time. Live every day like it's Friday.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
On today's episode, Kunle is joined by Yong-Soo Chung, Founder of Urban Every Day Carry, a business and community supporting creative makers and designers of knives from all over the world. Inspired by the families of his high school classmates whose parents were C-level executives working in big companies and being a South Korean immigrant in a white-dominated private school, Yong-Soo was driven to start a company one day. A few years later, he built not just one but four ventures or businesses. He did not just build a money-making business but also built a community that brings people with a certain passion. Yong-Soo's first company is Urban Everyday Carry, a company that helps small-time knife makers and designers all over the world which brought together a community of people with a passion of collecting knives, and sharing stories with each other. GrowthJet is a climate-neutral 3PL that was primarily just a solution to a troublesome order fulfillment for Urban EDC. The third one, Spotted by Humphrey, an online dog products boutique, was an unexpected venture after Yong-Soo and his wife's French Bulldog suddenly became an Instagram sensation. Lastly, First Class Founders, Yong-Soo's podcast where he shares his experiences on a podcast in hopes to inspire and prevent business owners to commit mistakes that he had made while he was still starting his own. It's an awe-inspiring episode as you'd hear Kunle and Yong-Soo talk more about Urban EDC's core values, operations, and growth, GrowthJet's First and Class Founders' advocacies, and Spotted by Humphrey's story. ----------- SPONSORS: This episode is brought to you by: Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo. Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper's first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments. Find out more on klaviyo.com/2x. Recharge This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants. Recharge helps eCommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships. Turn transactions into relationships and experience seamless subscription commerce with Recharge. Find out more on rechargepayments.com/2x.
Our special guest on Rising Tide Startups is Yong-Soo Chung. Yong-Soo left a successful career in cryptocurrency software engineering to found his first 8-figure e-commerce business Urban EDC, a venture with an impressive social media following. He then went on to launch GrowthJet, a Climate Neutral Certified third-party logistics company. Yong-Soo is passionate about sharing […]
On today's episode, we have the pleasure of interviewing Yong-Soo. Yong-Soo left a successful career in cryptocurrency software engineering to found his first 8-figure e-commerce business Urban EDC, a venture with an impressive social media following. He then went on to launch GrowthJet, a Climate Neutral Certified third-party logistics company. Yong-Soo is passionate about sharing his experiences with other entrepreneurs so they can start companies that are both profitable and sustainable. Welcome to the Show Yong!How can the guests contact? website, email, social?Facebook: https://www.facebook.com/yongsooLinkedin: https://www.linkedin.com/in/yongsooTwitter: https://twitter.com/yongsoochungGrowth Jet: https://www.growthjet.com/Urban EDC: https://urbanedcsupply.com/▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
Yong-Soo Chung left a successful career in cryptocurrency software engineering to found his first 8-figure e-commerce business Urban EDC, a venture with an impressive social media following. He then went on to launch GrowthJet, a Climate Neutral Certified third-party logistics company. Yong-Soo is passionate about sharing the lessons he's learned with other entrepreneurs so they too can start a bootstrapped company that is both profitable and sustainable. “Start first of all. Starting can be very difficult for a lot of people. So, start and then whatever you decide on just be consistent. I think consistency is really, really important… The most important factor for survival is consistency… Really focus on something that you can control… Just having something that you can control and doing that consistently, that compounds over time. So, consistency is a really important aspect of all of this”…[Listen for More] Click Here for Show Notes To Listen or to Get the Show Notes go to https://wp.me/p6Tf4b-nvk
This week on the show, Yong-Soo Chung, founder of Urban EDC, joins me to talk about how leveraging community can help you grow your online store sales. Yong-Soo and I talk about leveraging existing communities, building your own community, and ultimately just some tips to help guide you. Community is a really powerful way to build a loyal customer base which I know a lot of e-commerce brands struggle with, so don't miss out on this episode.
Episode 214 - Yong-Soo ChungStrap in everyone, today we go deep into the trenches of what it looks like to bootstrap an ecommerce company with Yong-Soo Chung. Yong-Soo is the founder of Urban EDC, a premium everyday carry online retailer. He also started Growthjet.com, which is a climate neutral 3PL (third party logistics) company. Today he breaks down the method he used to scale up to 8 figures and how you can get started on a shoestring budget. Check out Yong-Soo's links below:Podcast: https://www.firstclassfounders.com/IG: https://www.instagram.com/yongsoochun...Twitter: https://twitter.com/yongsoochungWebsites: https://www.growthjet.com/https://urbanedcsupply.com/Want to try Zeroats?Go here to get a free sample, just pay shippinghttps://www.go.zeroats.com/samplerPodcast: https://www.buzzsprout.com/992203/epi...Store: https://www.zeroats.comContact Me: hunter@zeroats.com
Paul speaks to Dejan and Osmar about what it's like to play for Choi Yong-soo. Both won trophies under his stewardship, both always speak very highly of the man they call "Doksuri", or eagle. Article version: http://www.kleagueunited.com/2022/04/whats-it-like-to-play-for-choi-yong-soo.html