Product Momentum Podcast

The Product Momentum team first met Oji Udezue following his keynote at INDUSTRY 2025. And we just knew we had to have him on the pod. Oji is a highly skilled product leader whose CV includes companies like Calendly, Atlassian, and Microsoft. In addition, he co-authored (with wife, Ezinne Udezue) Building Rocket Ships, Product Management for High-Growth Companies a manual for product leaders, product managers, and executives who want to build faster, better, and more profitably (raise your hand if that describes you!). In this episode, we begin broadly by discussing the evolving role of product management in the era of AI. We then pivot quickly, drilling into some of the new challenges that require today’s product leaders to: Readjust to the accelerated pace of product development in today's AI-empowered world (the three-speed problem), Re-emphasize product management's core principles that remain constant, and Reconsider what counts as essential skills for today's product manager. AI's Impact and the Three-Speed Problem Companies do three things to build great technology products, Oji says: customer science, construction/development, and go-to-market. Each step on this cycle moves at its own pace. Before AI, engineering speed was the process bottleneck. But with AI-driven automation, construction has become much faster, creating new challenges in synchronizing these three phases. “We're all going to spend a lot of time balancing that equation,” Oji adds, “finding the practices, the team structure, the team ratios, the new AI tools that help us keep this thing fast but then speed up customer science and GTM.“ Essential Skills for Today's ‘Renaissance PM' The AI transformation calls on product managers to add new arrows to their quiver of skills – e.g., curiosity, humility, agency among them. In the same way we transitioned from a pre-internet to internet environment, Oji adds, AI “requires brand new thinking.” But the old skills still apply: “These are worth bringing up because a lot of PMs don't have them: communication, creativity, the ability to ship, and leadership – being the kind of person people want to follow – all of that has to do with judgment. The role is evolving into that of a “renaissance PM” who blends traditional skills with new AI-related capabilities. Evolution of the PM Role Has the PM role evolved so much that the skills required to perform it are now preeminent to the role itself? Is that where AI is taking us? “I’ve always thought the skills…the mindset…was way more important,” Oji offers. “The title just gives us a way to put it in a box. The title is nothing without the skills. That's why I wrote the book. Because I want more people to have the skillsets” required to succeed in this new world order. The post 180 / Oji Udezue: The Renaissance PM – Core Skills for Today's AI-Driven World appeared first on ITX Corp..

For the past 20 years, Teresa Torres has championed the cause of product discovery. We’ve made progress, she says, but there are plenty of companies and teams out there who don’t know much about their customers – and still think they have all the answers. Is AI exacerbating the problem? In this episode, Teresa returns to Product Momentum taking us on a rollercoaster ride that begins in a pre-ChatGPT world full of hopeful optimism in which product leaders were (slowly, steadily) recognizing the value good Discovery brings – but then spirals through phases of grief as AI-powered Delivery seems to have reclaimed our attention. As you'll hear, Teresa remains bullish on AI. But she's also concerned that AI is pulling us in the wrong direction, making it easier and faster to build and, thus, putting even more emphasis on Delivery. Ever the optimist, Teresa believes that product builders can use the same technology that created today's predicament to help us course-correct, refocusing our attention on high-quality Discovery practices. Here's a few of our key takeaways: AI Might Be Helping Us Build the Wrong Thing In our earlier episode with Teresa (58 / Innovate with Product Discovery, published shortly before the release her Continuous Discovery Habits, a must read for anyone in the software space), Teresa talked about how the product community under-emphasized Discovery and over-emphasized Delivery. It was a time highlighted by a gnawing anxiety that we were building the wrong stuff. Since then, the trend was moving back toward a focus on Discovery, Teresa says, until AI changed the trajectory again. “AI is making it easier and faster to build software,” Teresa says. “But as we do, we’re once again putting even more emphasis on Delivery and forgetting to ask whether we're building the right thing?” AI’s Double-Edged Sword: Broad Participation vs. Product Coherence Teams across the organization are now contributing to software development – a positive trend that Teresa calls awesome. “We want to empower product teams and draw people closer to the customer to impact the product in positive ways,” Teresa says. “But it's equally terrifying: who’s creating product coherence, and how do we make sure [each team] is serving the market and not their own specific needs?” The Opportunity Solution Tree: A Structure Of Discovery That Doesn’t Change With the Opportunity Solution Tree, Teresa provides teams with “a simple underlying structure that gives us a mental representation” of the interaction between what success looks like (outcome), our customers and their needs (opportunity space), and impact on our customers and our business. “Do I think that’s ever gonna change?,” Teresa asks. “I don’t. We're always gonna have to create value for our business. We’re always going to have to create value for our customers. Hopefully, we are doing one thing to accomplish both – not doing competing things.” As AI enables more people to be makers, teams and organizations will learn new skills and allow everyone who wants, to contribute while still delivering a coherent product that serves their users. “I actually think that’s gonna be net positive in the long run,” Teresa concludes. You can catch even more of Teresa’s insights by checking out her podcast, Just Now Possible, which releases new episodes every Thursday. And, beginning this month (Jan. 2026), Teresa and Product Talk are launching a new course called, Business Fundamentals. The post 179 / Teresa Torres: Is AI Re-Prioritizing Delivery Over Discovery (Again)? appeared first on ITX Corp..

Phil Hornby is an experienced product leader, coach, and technologist whose mission is to help product leaders think clearly, make strong decisions, and take powerful action that drives high-impact outcomes. He's a regular speaker at product events and is co-host of the “Talking Roadmaps” YouTube channel and podcast. If Phil were asked to distill product management down to its core, he'd tell us, “We're paid to have an opinion.” Not simply putting a ‘licked finger to the wind,’ but trusting your experience and intuition to make high-quality decisions. Ah, and also to remember: there's a difference between a high-quality decision and the “right” decision. There's no way to guarantee that we make the right decision, Phil says, but there're plenty of ways we can improve our odds. Here’s what we learned: Empowerment Is ‘Making Decisions that Stick' At its most fundamental level, doing Product is decision making, Phil says. “That that’s like the whole heart of it. When we use the term empowered to describe product teams, we talk about their ability to make decisions that stick. If you can’t make a decision stick, then you’re not empowered. It’s really boiled down to this: empowerment is at the heart of all product work. Trust = Character + Competence Trust is an essential component in any relationship. Perhaps even more so in the often high-stakes world of product management. Phil's hypothesis is that high-quality decision making cannot occur in its absence. “Trust comes down to two core components,” he says, “character and competence. You want others to look at you and say, ‘That’s someone I can trust.' That’s the character…. Then there’s competence: ‘Do I think you can make it? Have you got the skills to make that high-quality decision? And those two things combine to provide trust. ‘We're Paid to Have an Opinion' – Evidence-informed Decisionmaking Phil talks about being evidence informed versus data driven, because “data can tell you anything. As product managers,” he adds, “I can massage the data to show whatever the heck I want it to do. “We absolutely need to bring data into our decision-making process,” Phil continues. “Data is a form of quantitative evidence, but then we need the anecdotes and other feedback to complete the equation. But we’re humans, we also have intuition. And, dare I say it, we are paid to have an opinion – to understand our markets, to bring that tacit knowledge, which some people call product sense, and apply it to the context of the situation we’re in.” Catch the entire episode with Phil Hornby and learn even more about: His 6-step process for raising the odds of making a high-quality decision. How product roadmaps reflect your team's decision tree of what to do and when. Why strong opinions are valuable, as long as we're open to the opinions of others. The post 178 / Phil Hornby: How To Make High-Quality Decisions That Stick appeared first on ITX Corp..

Michelle Parsons is a dynamic product leader who has led high-growth teams at Kayak, Spotify, Netflix, Hinge, and Lex. Her passion for building community and embracing new challenges has recently brought her to a leadership role in a new startup that helps people reconnect to themselves and one another. In this episode of Product Momentum, Michelle joins Sean and Dan to talk about “making bets” – not just the seductive big bets that promise game-changing innovation – but also the smaller bets and quick hits that also play important roles in delivering value, validating assumptions, and mitigating risk. Here's what we learned: The Balanced Portfolio Framework At the heart of Michelle's thinking is the notion of the Balanced Portfolio Framework – an idea she developed while leading product for kids' content at Netflix. Under this framework, your roadmap is divided into three buckets – big bets, smaller bets, and quick hits – that help you pursue transformational innovation while delivering consistent value. As you'll hear, connecting the dots between them helps to ensure that product work is driven by the value delivered to users and your business. Big bets start with user insights and clear hypotheses Big bets are the bold, strategic moves that are super-impactful, but also come with a great deal of uncertainty. They start with user insights and clear hypotheses that address the following questions: What need are we trying to solve? Why does it matter to our users? What metric will this move – and why does that metric matter for business impact? “These are the things that everyone wants to work on,” Michelle adds. “But they're never just ‘cool ideas.' They're the big innovative features that bring your strategy to life. But they come with a ton of unknowns. Super impactful, but really, really risky.” Small bets preserve resources and de-risk the big bet Think of small bets as the “meat and potatoes” of your roadmap – incremental improvements like polishing UX, refining workflows, or optimizing metrics. Here's what Michelle says: “The small bets are really about the optimizations and enhancements, the things that consistently create incremental impact for your users. Not only do they touch on macro metrics like retention, engagement, and delight, but they also help to de-risk the big bets.” Quick hits are the targeted work that accelerate learning We're all familiar with those small, fast, low-cost experiments or enhancements. These are the low-hanging fruit that support rapid learning. “A quick hit is a learning task,” Michelle adds – “not to be confused with a quick win.” Certainly, they can also be quick wins, but “quick hits are really this body of work, discreetly tied a hypothesis or a data point that you want to prove out further.” Use storytelling to align stakeholders around ‘why' Michelle emphasizes that roadmap planning is not just an exercise in listing features, but a storytelling exercise. Because many stakeholders – executives, founders, investors –don't live in the product trenches. To get buy-in, you need to clearly articulate: What problem we're solving, for whom, why it matters, and how this work moves the needle. Be sure to watch/listen to our entire conversation with Michelle, so that you can catch her thoughts about: How her team at Netflix utilized the Balanced Portfolio Framework. The role AI can play in balancing bets that deliver user benefit and business value. Michelle’s new start-up plans for building connections and community. The post 177 / Big Bets Are Back — Why They Need a Balanced Approach, with Michelle Parsons appeared first on ITX Corp..

Our conversation with Atlassian's Axel Sooriah is the fourth in a series that Product Momentum recorded at INDUSTRY. And it's interesting to see the common themes that are emerging – serendipitously – most notably that even as AI casts its long shadow over all things product, our recent episodes seem to be bringing us back … Continued The post 176 / Axel Sooriah: Discovery Done Right To Drive Product Success appeared first on ITX Corp..

Shensi Ding is the CEO and co-founder of Merge, a unified API platform that helps companies connect existing apps and systems with AI. Integrating AI offers many benefits: enhancing performance, automating tasks, and improving decision-making. But as Shensi points out, it's not without looming challenges. Product leaders often wonder, Are my data and systems compatible … The post 175 / Seamless AI Integration: Challenges and Opportunities, with Shensi Ding appeared first on ITX Corp..

With so many tools at our disposal, why do product people continue to struggle with effective communication? Email after email, meeting after meeting, teams replay the same conversations and plow the same ground, re-litigating the decisions they agreed to weeks before — wasting time, money, and energy in the process. The “information asymmetry” that exists … The post 174 / How Product Managers Can Master the Art of Communication, with Sahil Jain appeared first on ITX Corp..

John Cutler is Head of Product at Dotwork – a startup dedicated to transforming how teams collaborate and manage product development. He is also a prolific writer, including his wildly popular newsletter, The Beautiful Mess. John's prior roles include supporting product teams at Toast as Senior Director, Product Enablement and Product Evangelist and Coach at … The post 173 / John Cutler: Product Managers as Game Designers – Shifting the Workplace Mindset appeared first on ITX Corp..

Nesrine Changuel is a product coach, advisor, and speaker with more than a decade of senior-level product experience at Google, Spotify, and Microsoft. Soon she will add “author” to her long list of accomplishments with the publication of Product Delight: How to Make Your Product Stand Out with Emotional Connection (September 23, 2025). In this … The post 172 / How Emotional Connections Deepen Product Delight, with Nesrine Changuel appeared first on ITX Corp..

In this episode of Product Momentum, content strategist Brian Piper joins Dan Sharp and guest co-host Tim Snedden to describe the power of AI in content strategy—revealing how these tools act as creative partners, not just digital workhorses. What's at stake isn't just automation or efficiency, but a fundamental shift in how product managers, writers, … The post 171 / Harnessing AI to Transform Content Strategy, with Brian Piper appeared first on ITX Corp..

If you could hire an employee who never gets tired, never loses focus, and instantly adapts to your workflow, would you do it? In the latest episode of Product Momentum, Lena Sesardic leans on her experience as a tech product manager and business-savvy entrepreneur to explore this tempting proposition through the lens of custom GPTs … The post 170 / Lena Sesardic: Building and Using Custom GPTs for Product Management appeared first on ITX Corp..

If you were the CEO of the company where you work, would you fund the work your team is doing? In the early pages of Matt LeMay's latest book, Impact-first Product Teams, readers confront this existential question. And it hits pretty close to home: am I worthy of my company's investment? As he explains to … The post 169 / Matt LeMay's Keys to Delivering Impact That Propels Your Business Forward appeared first on ITX Corp..

Ioana Teleanu is an AI product design expert and consultant who shaped the experience of Miro AI as their Lead Product Designer. She is currently the creator and instructor of AI for Designers, one of the most successful courses launched on Interaction Design Foundation.  Moments before sitting down for this episode of Product Momentum – recorded live … The post 168 / Ioana Teleanu, Designing With AI: Overcoming Barriers and Embracing Change appeared first on ITX Corp..

Usha Iyer is Hivebrite's Chief Customer and Growth Officer, leading the community engagement platform's go-to-market customer success and revenue strategy. On June 26, her opening presentation kicked off Keynote Day at ITX's Product + Design Conference. Right after she exited the stage, Usha joined Sean Murray and Dan Sharp for this episode of Product Momentum, … The post 167 / How SaaS Teams Drive Impact Through Alignment and Innovation, with Usha Iyer appeared first on ITX Corp..

Sophia Prater is CEO of Rewired UX and the creator of the Object-Oriented UX (OOUX) Certification. In this episode of Product Momentum, Sophia joins Sean Murray and guest co-host Jon Daiello to discuss OOUX and the many ways it can help product teams deliver better design, more efficiently than ever. As Sophia explains, “OOUX is … The post 166 / Sophia Prater, on Object-Oriented UX: The Backbone of the Design Process appeared first on ITX Corp..

If you've spent any time navigating the intricate world of product management, you're likely familiar with the constant balancing act the role requires. Heather Inocencio is the founder and CEO of The Product Consult, a team of product managers helping companies innovate and scale. In this episode of Product Momentum, Heather joins Sean and special … The post 165 / A Recipe for Success: Heather Inocencio, on Fractional Product Management appeared first on ITX Corp..

Luke Stiles is a product advisor and consultant who helps build products and grow companies, focusing on widespread adoption of Generative AI. On June 25, he will facilitate a workshop at ITX's 2-day Product + Design Conference (June 25-26). In this episode of Product Momentum, Luke joins Sean and Dan to talk about topics ranging … The post 164 / Luke Stiles, on GenAI: ‘The Value of Humanity Will Go Up' appeared first on ITX Corp..

Vitaly Friedman is an author, the UX Lead with the European Parliament, and editor-in-chief of Smashing Magazine. On June 25, he will facilitate a workshop at ITX's 2-day Product + Design Conference. In this episode of Product Momentum, Vitaly joins Sean and Dan to share his insights about tackling the unique challenges of UX design … The post 163 / Vitaly Friedman, on UX Design + AI in Enterprise Environments appeared first on ITX Corp..

Christian Marek is Vice President of Product Management at Productboard. He has applied his years of experience in technology and finance while leading product management efforts at Facebook, Google, and Docusign. In this episode, Christian joins co-hosts Sean Murray and Dan Sharp to explore how AI tools are revolutionizing product management by enhancing customer obsession … The post 162 / What Does It Mean To Be ‘Customer Obsessed'?, with Christian Marek appeared first on ITX Corp..

Cassidy Fein is currently leading growth for Autopatch within Windows Servicing and Delivery at Microsoft. Based in NYC, she has over 10 years of experience driving product innovation, scaling teams, and delivering customer-centric solutions. Throughout her career, she's demonstrated a passion for empowering the next generation of product leaders, especially through her teaching with Mind … The post 161 / 3 Core Tenets of Product Strategy and Execution, with Cassidy Fein appeared first on ITX Corp..

Sarah Doody, CEO of Career Strategy Lab, sat down with Product Momentum co-hosts Sean Murray and Dan Sharp to offer advice to UX designers out there who are frustrated by the volatility in today's job market. Treat your career like a product you're designing, Sarah says, and focus on the essential skills you need in … The post 160 / Designing Your Career: Pro Tips for Navigating Today's Job Market, with Sarah Doody appeared first on ITX Corp..

In this episode, AgilityInsights' Trisha Hall joins Paul Gebel for a first-ever joint podcast for Product Momentum — here, with Trisha's Illuminating Insights. Trisha leads the enterprise solutions and government contracting team at AgilityInsights, and Paul is a VP of Delivery at ITX as well as long-time host of Product Momentum. In this inspiring conversation … The post 159 / How Agility Connects Organizational Strategy to Value Delivered, with Trisha Hall appeared first on ITX Corp..

Tami Reiss, also known as The Product Leader Coach, brings together the strategy, process, and mindset tools we need to perform our roles as product leaders with the ability to think and communicate like an executive. A coach is able to see the whole field, and they're watching us, their player, from an outsider's perspective. “Beyond … The post 158 / Top 3 Mistakes Product Leaders Make – And How To Avoid Them, with Tami Reiss appeared first on ITX Corp..

Katie Dove is an applied behavioral scientist and managing director of Irrational Labs, a  product design and behavior change lab. She and her team help companies like Airbnb, Microsoft, and Uber answer the question, Why do our customers behave like they do? and then help them design creative solutions that work. We caught up with … The post 157 / Applying Behavioral Science To Drive User Value, with Katie Dove appeared first on ITX Corp..

Bruce McCarthy is a renowned product leader at Product Culture, the organization he founded in 2018. He's also the author of two books: Aligned (2024) and Product Roadmaps Relaunched (2018). Bruce sat down with the Product Momentum team for an in-person chat on the heels of his INDUSTRY Global keynote; our conversation focused on – … The post 156 / Bruce McCarthy: Prioritizing Stakeholder Objectives Is the Hardest Job in Product appeared first on ITX Corp..

There was a time not long ago when a handful of Product Momentum guests (Rich Mironov and Marty Cagan to name just two) lamented the absence of any formalized university program dedicated solely to product managers. Lament no more, thanks to Brad Eiben and his colleagues at Carnegie Mellon University, where Brad is Executive Director … The post 155 / Integrating Product Management Principles into Education, with Brad Eiben appeared first on ITX Corp..

Dan Chuparkoff is a seasoned innovation leader with experience at Google, Atlassian, and McKinsey. The Product Momentum team caught up with him right after his keynote at INDUSTRY Global and talked about how product teams can get beyond the theoretical hype of AI and start zooming in on its immediate potential. His message was clear: … The post 154 / How to Use AI: Separating the Hype from the Helpful, with Dan Chuparkoff appeared first on ITX Corp..

The Product Momentum team continues the series of conversations that we recorded at INDUSTRY Global; in today's episode, Bukky Adebayo and Rye Castillo join Sean and Sean to talk about the challenges and opportunities that come with building products for technical audiences. Bukky is Chief of Staff, Digital Customer Experience at Autodesk, and Rye is … The post 153 / Building Products for Technical Audiences, with Bukky Adebayo and Rye Castillo appeared first on ITX Corp..

In this episode of Product Momentum, we share our conversation with Matt LeMay, who had just delivered a keynote at INDUSTRY Global, entitled The Business is Your Business. About Matt LeMay Matt LeMay is an internationally recognized product leader, consultant, and author. His titles include Agile for Everybody, Product Management in Practice, and the soon-to-be-released … The post 152 / Matt LeMay: The Consequences of Low-Impact Work on Sound Product Management appeared first on ITX Corp..

If you're a product manager who's making the transition from individual contributor (IC) to people manager, you not only need to be nailing your job, Melika Hope advises. “You have to be showing up as a leader.” Opportunities for practicing leadership aren't confined to managerial roles, she adds. ICs can exhibit leader-like traits every day … The post 151 / Helping Individual Contributors Into Management Roles, with Melika Hope appeared first on ITX Corp..

We didn't realize it when we started recording this episode with Bob Moesta. But the moment our conversation ended, we knew his would serve as Product Momentum's milestone 150th podcast! And what better topic to explore – and who better to explore it with – than a product manager's job to be done with the … The post 150 / Bob Moesta: Understanding Users' Struggling Moments Is Our Job To Be Done appeared first on ITX Corp..

Shikha Kapoor's journey to Silicon Valley began in a small town in India, where she had only limited access to technology. She didn't have access to the internet – or even to a computer. Now she's a trailblazer in AI product management at Meta. Shikha credits a passion for learning, staying hungry, and maintaining a … The post 149 / How Curiosity + Passion Deliver Next-Gen Innovations, with Shikha Kapoor appeared first on ITX Corp..

The success rate of new software products varies, depending on the criteria we used to define success. But a common statistic is unflattering: about 70% of new software releases fails to meet their initial expectations or goals. In this episode of Product Momentum – and in his new book, LAUNCH Code – James Whitman explains … The post 148 / 3 Remedies that Boost Product Launch Success, with James Whitman appeared first on ITX Corp..

What percentage of your software product launches have been successful? If you answered, “about 50%,” you're ahead of the curve, says Itamar Gilad. Itamar is a product leadership coach and author who also held senior product management and engineering roles at Microsoft and Google, where he worked at YouTube and led parts of Gmail. In … The post 147 / ‘Useful Models' That Boost Product Launch Success, with Itamar Gilad appeared first on ITX Corp..

Can Product Operations transform your role as a product manager? Denise Tilles, who quite literally wrote the book on the subject (Product Operations, with Melissa Perri), thinks so. Especially if you're interested in making better decisions faster – and who of us isn't? In her return visit to Product Momentum (having joined us from NY … The post 146 / How To Use Product Ops To Make Better, Faster Decisions, with Denise Tilles appeared first on ITX Corp..

In this episode of Product Momentum, Patricia Reiners chats with Paul Gebel and Brian Loughner (a Lead UX Designer at ITX); during the conversation, she tackles three critical topics that UX designers should consider when thinking about how best to interact with AI in their daily work, in their careers, and in their role as … The post 145 / Patricia Reiners Answers 3 Key Questions at the Intersection of UX and AI appeared first on ITX Corp..

In this episode, Paul and Sean catch up with Ryan Rumsey just moments after his poignant keynote at the 2024 ITX Product + Design Conference. During his keynote and follow-up conversation, Ryan explained that the biggest challenges product builders face are people challenges, “deeply rooted in our own personal experiences and feelings.” Ryan Rumsey is … The post 144 / Embracing the Human Dynamic in Product Design, with Ryan Rumsey appeared first on ITX Corp..

In this episode, John Maeda explains that software products are tools that help us achieve our broader goals – like caring for loved ones and strengthening our relationships – rather than the ultimate objective. So it's no surprise that John frames artificial intelligence as a power tool that levels up our human potential to create … The post 143 / John Maeda: Creativity, Risk, and the Role of AI appeared first on ITX Corp..

In this episode of Product Momentum, Christian Idiodi shares insights gathered over his 20-year career as a product leader, leaning especially on the significance of human skills and highlighting the importance of product sense in product management. Christian Idiodi is a partner at Silicon Valley Product Group and co-author of TRANSFORMED, with Marty Cagan and … The post 142 / Christian Idiodi, on Product Sense: Integrating Data and Intuition appeared first on ITX Corp..

Welcome to this special episode of Product Momentum, where four ITX leaders share their hands-on experience establishing (Upstate Product Meetup) and growing (Upstate UX Meetup, to nearly 600 members!) two Rochester-area communities of practice (CoP). Perhaps it was the recent conversations with Petra Wille and Jared Spool that inspired the idea for this up-close look … The post 141 / How To Build a Community of Practice, with ITX Leaders in Product + UX appeared first on ITX Corp..

What's the best way to align product strategy with business goals? How can product managers communicate product value to the go-to-market side of the house? Rich Mironov, a 40-year veteran of product management and author of The Art of Product Management 2d, joins Product Momentum to address these and other vexing challenges in the world … The post 140 / Money Talks: Aligning Product Strategy + Business Goals, with Rich Mironov appeared first on ITX Corp..

Back in episode 132 of Product Momentum, Janna Bastow talked about using AI tools to do much of the “grunt work” product managers and UX researchers do so that they can spend more time on the higher-value work that's actually helping to transform product building. In this episode, John Haggerty and Prerna Singh go a … The post 139 / User Experience Research: AI's New Frontier, with John Haggerty & Prerna Singh appeared first on ITX Corp..

As Holly Hester-Reilly explains, “Intuition isn't magic. People who have good product intuition know this, because they've worked hard over time through lots of hard practice to build it up – and build better products in the process.” Holly is the founder and CEO of H2R Product Science (and a good friend of Product Momentum). … The post 138 / The Science Behind Building Better Products, with Holly Hester-Reilly appeared first on ITX Corp..

Among the many hats product managers wear is that of change agent. In many respects, product management is change management. PMs always seem to be flexing their approach to new circumstances, adapting to evolving markets and technologies, and side-stepping organizational landmines. “It's hard,” says Zoia Kozakov, “especially when the change you're trying to bring about … The post 137 / 3 Tips for Fostering a Culture of Change, with Zoia Kozakov appeared first on ITX Corp..

As a profession, product managers have been battling through some pretty lean times of late. Layoffs in big tech, market uncertainty across the board, and steep competition for fewer vacancies keep many of us up at night. All the more reason, as Denise Tilles explains, that product operations is more important now than ever. In … The post 136 / Product Operations: Why It's More Important Now Than Ever, with Denise Tilles appeared first on ITX Corp..

In this episode of Product Momentum, Laura Barnard invites us to imagine the strong business outcomes our organizations can realize when we create space for strategy and execution to work in concert, instead of at odds. Founder of PMO Strategies and author of The Impact Engine (available Sept. 2024), Laura has been a driving force … The post 135 / The New PMO: Strategic Partner in Business Transformation, with Laura Barnard appeared first on ITX Corp..

When you're communicating as a product leader, how often do you consider what your audience needs to hear…at that precise moment in time? How do you deliver your message in a way that they can understand? Product coach Gabrielle Bufrem, in her keynote at the New York Product Conference (NYPC), says that “communication is effective … The post 134 / Lessons in Product Leadership: The Art of Communication, with Gabrielle Bufrem appeared first on ITX Corp..

As the saying goes, not to decide is to decide. And, as April Dunford explains in this episode of Product Momentum, ‘not to decide' — that is, the customer's own inability to make a decision — swipes 40-60% of the average B2B salesperson's revenue pipeline. (source: The JOLT Effect, by Matthew Dixon). B2B selling is … The post 133 / From Positioning to Sales Pitch: How to Make the Buying Process Easier, with April Dunford appeared first on ITX Corp..

Integrating AI tools into the product management workflow isn't about cutting humans out of the loop. There's nothing in the product manager playbook saying, “yeah, yeah, just build this idea and ship it.” Instead, as ProdPad co-founder and CEO Janna Bastow suggests, use AI tools to remove some of the grunt work so that we … The post 132 / 3 Ways AI Is Transforming Product Management, with Janna Bastow appeared first on ITX Corp..

When product development teams build new software tools and systems, they like to start with the end in mind by nudging quality assurance and security scanning closer to the early stages of the process. Paul Connaghan, Principal Application Security Consultant at RiverSafe in London, UK, says this “shift left” approach goes straight to the heart … The post 131 / Shift Left: Integrating a Security Mindset Early in the Software Development Life Cycle, with Paul Connaghan appeared first on ITX Corp..

Product strategy is the guiding light that illuminates the path to success for any product. However, articulating and executing this strategy is often easier said than done, says product management expert Roman Pichler. In this episode of Product Momentum, Roman shares valuable insights into the essence of product strategy and how to effectively navigate its … The post 130 / Discovering the Essence of Product Strategy, with Roman Pichler appeared first on ITX Corp..