Podcasts about coremetrics

Brett Hurt is the CEO and co-founder of data.world, an Austin-based Certified B Corporation and public benefit corporation. data.world makes it easy for everyone—not just the "data people"—to get clear, accurate, fast answers to any business question. data.world's cloud-native data catalog maps its customers siloed, distributed data to familiar and consistent business concepts, creating a unified body of knowledge anyone can find, understand, and use. data.world is also home to the world's largest collaborative open data community, including public COVID-19 datasets. In 2017, 2018, and 2019, data.world was honored on the “Best for the World” list by B Lab that recognizes the top 10% of all B Corps globally. And in 2020, data.world was named by the Austin Business Journal as one of the top-three companies to work for. Brett is also the co-owner of Hurt Family Investments (HFI), alongside his wife, Debra. HFI are involved in 115 startups, 31 VC funds, and multiple philanthropic endeavors. Brett co-founded and led Bazaarvoice as CEO, through its IPO, follow-on offering, and two acquisitions. Bazaarvoice became the largest public SaaS (Software as a Service) business in social commerce and was named by the WSJ as one of the top IPOs of 2012. Brett also founded and led Coremetrics, which was rated the #1 Web analytics solution by Forrester Research and, like Bazaarvoice, expanded into a global company and leader. Coremetrics was acquired by IBM in 2010 for around $300m.   In 2017, Brett was given the Best CEO Legacy Award by the Austin Business Journal. He is a Henry Crown Fellow and Braddock Scholar at the Aspen Institute. Brett began programming at age seven and doing so on the Internet at age eighteen. He finished his book, “The Entrepreneur's Essentials”, in August 2019 (available at databrett.medium.com for free). Subscribe on YouTube: https://www.youtube.com/channel/UCE-RwBRU99XI_K5N1TaQXsQ Timestamps: 0:00 - 4:45 - Business is Art 4:45 - 7:43 - Data.World 7:44 - 10:30 - Mathematics and Seeking Truth 10:30 - 14:40 - Markets Are Conversations 14:41 - 18:51 - Brett's origins 19:00 - 29:59 - Company culture, authenticity, and timing of ideas. 30:00 - 43:59 - Hiring and checking references. 44:00 - 47:59 - Giving back is not an option. 48:00 - 54:00 - The importance of diversity in company culture. 54:01 - Henry Crown Fellowship

Brett Hurt is a serial entrepreneur, launching Bazaarvoice, Coremetrics and now data.world. Over that time, he's learned a lot about software, people, software and soul. His latest company, data.world, is a B Corp, or as he calls it, Capitalism 2.0. Brett invited us to his home to talk about growing up in Austin, and the tension between the creative and the capitalist class.  Notable Links Austin Next SXSW Panel Picker Voting Brett Hurt Brett Hurt Twitter The Entrepreneur Essentials data.world data.world Podcast Catalog & Cocktails Don't Mess with Texas Innovation Podcast Production Services by EveryWord Media Our music is “Tech Talk” by Kevin MacLeod. Licensed under Creative Commons 4.0 License 

Thom Singer sits down with one of the most successful entrepreneurs in Austin, Texas. His friend, Brett Hurt, is the author of The Entrepreneur's Essentials and the founder of six successful companies.  In this conversation they chat about Brett's entrepreneurship, the new book, what makes a B Corporation, and how Brett can do a 22 minute plank. This interview is full of useful information for anyone at any level of their business career.   About Brett Hurt Brett Hurt is the CEO and co-founder of data.world, an Austin-based Certified B Corporation and public benefit corporation. data.world makes it easy for everyone—not just the "data people"—to get clear, accurate, fast answers to any business question. data.world's cloud-native data catalog maps its customers siloed, distributed data to familiar and consistent business concepts, creating a unified body of knowledge anyone can find, understand, and use. data.world is also home to the world's largest collaborative open data community, including public COVID-19 datasets. In 2017, 2018, and 2019, data.world was honored on the “Best for the World” list by B Lab that recognizes the top 10% of all B Corps globally. And in 2020, data.world was named by the Austin Business Journal as one of the top-three companies to work for. Brett is also the co-owner of Hurt Family Investments (HFI), alongside his wife, Debra. HFI are involved in 115 startups, 31 VC funds, and multiple philanthropic endeavors. Brett co-founded and led Bazaarvoice as CEO, through its IPO, follow-on offering, and two acquisitions. Bazaarvoice became the largest public SaaS (Software as a Service) business in social commerce and was named by the WSJ as one of the top IPOs of 2012. Brett also founded and led Coremetrics, which was rated the #1 Web analytics solution by Forrester Research and, like Bazaarvoice, expanded into a global company and leader. Coremetrics was acquired by IBM in 2010 for around $300m. In 2017, Brett was given the Best CEO Legacy Award by the Austin Business Journal. He is a Henry Crown Fellow and Braddock Scholar at the Aspen Institute. Brett began programming at age seven and doing so on the Internet at age eighteen. He finished his book, “The Entrepreneur's Essentials”, in August 2019 (available at databrett.medium.com for free). Two beautiful children and married to Debra, my much better half, since 1996. About "The Entrepreneur Essentials" Book The Entrepreneur's Essentials developed through Brett's series of blog posts called Lucky7—named in honor of his mother—to help all entrepreneurs take proactive steps to avoid mistakes that, though common, can have a hugely negative impact on their business. Brett presents this book as a guide with 23 informative lessons, pulling from impactful experiences from his own life as both a startup CEO and investor, sharing dual perspectives to give deeper insight. He explores the stages of a startup's progression from deciding on a company name to hiring well and understanding what it takes to be an inclusive leader worthy of your own company. Whether you're a seasoned entrepreneur or a first-time business owner, The Entrepreneur's Essentials will help you explore ways to make your startup better. You can get the book at https://theEntrepreneursEssentials.com  About data.world data.world is the enterprise data catalog for the modern data stack. Their cloud-native SaaS platform combines a consumer-grade user experience with a powerful knowledge graph to deliver enhanced data discovery, agile data governance, and actionable insights. The company is home to the world's largest collaborative data community, which is free and open to the public. It's where people discover data, share analysis, and team up on everything from social bot detection to award-winning data journalism. They use what we learn from this community to improve the enterprise product and vice versa.  www.ThomSinger.com/podcast/brett-hurt Learn more about your ad choices. Visit megaphone.fm/adchoices

Brett Hurt, co-founder and CEO of data.world, joins us on today’s episode. He provides his unique perspective on leading and communicating during difficult times. Brett has learned from both major breakthroughs as well as major breakdowns: from taking a company public (Bazaarvoice) to his experience in the middle of the dot-com but (Coremetrics). In this episode, Brett authentically shares his experience to help you become a better leader. Visit ForYouLeaders.com for links to all the resources shared.

Brett is the CEO and Co-founder of data.world, which is building the most meaningful, collaborative, and abundant data resource in the world as a Certified B Corporation. He is also a seed-stage investor at Hurt Family Investments in partnership with his wife, Debra, and previously founded several companies such as Bazaarvoice and Coremetrics.In this episode, we discuss the key characteristics of B Corporations, why you can “have it all” by converting to that legal form, how to convince your investors and partners to convert, and how it impacts the board not only legally but also behaviorally. We also address topics such as communication with board members as an entrepreneur, investor, advisor, and board member. Finally, we discuss the level of transparency conducive to productive culture as well as to what extent the board should be involved in shaping mission, vision, and culture.If you want to follow what’s happening in the data world or the startup community in Austin, check out what Brett is up to at https://medium.com/@databrett and http://lucky7.io/. You can also follow him on Twitter @databrett. For more podcasts on how to build better Boards, join us at www.boardsnetwork.com and follow us on Twitter @boardsnetwork.

Deep nuances of leadership dynamics. AI itself as not being an investible thesis. Knock-on effects of COVID-19 on VC valuations.Talent residing in the team. Entrepreneurial, cultural, and other powerful lessons learned from China, Silicon Valley, and the greater world beyond both. Today BILL REICHERT joins us for a fantastic conversation with Yingying Li discussing all of the above, and we are glad to share it with you. A must-listen. Bill Reichert BIO: Bill Reichert is co-founder and Managing Director of Garage Technology Ventures, a seed and early stage venture capital firm based in Silicon Valley.  He is also a Partner at Pegasus Tech Ventures, a global venture capital firm with offices in Silicon Valley and around the world.    Bill and his partners invest in promising emerging technology companies and work intensively with them to help them grow and succeed. Some of Garage’s most successful investments include Pandora Media (NYSE: P), Digital Fountain (acquired by Qualcomm), Coremetrics (acquired by IBM), iNest (acquired by LendingTree), and LeftHand Networks (acquired by HP).    Bill brings experience as a serial entrepreneur to his work with portfolio companies.  Prior to co-founding Garage in early 1998, Bill was co-founder of Academic Systems, a software company funded by Kleiner Perkins, Accel Partners, and Microsoft.  Academic Systems became the leading developer of network-based multimedia instructional materials for colleges and universities, and was acquired by Plato Learning.  Prior to Academic Systems, Bill was a senior executive at several venture-backed technology companies, including The Learning Company, which was the leading developer of educational software in the United States before its acquisition in 1994, and Infa Technologies, a touchscreen computer company that developed many of the concepts underlying the Newton, Palm, and iPhone devices.  Bill also co-founded Trademark Software, which was subsequently acquired by Dow Jones, while in graduate school at Stanford.   Earlier in his career, Bill worked for McKinsey & Co., the World Bank in Washington, DC, and Brown Brothers Harriman & Co., in New York.  He has authored and co-authored several articles and speeches on entrepreneurship, venture capital, international trade, and monetary policy.   Bill earned his AB in History and Science from Harvard University and his MBA from Stanford University.  He is a member of the Council on Foreign Relations in New York, and is a former Chairman of the Churchill Club in Silicon Valley. He is also an Advisor to the Women’s Startup Lab, Nordic Innovation House, and the Korea Innovation Center. He lives with his extraordinary wife Michelle and three incredible children in Los Altos, California.  You can contact Bill atreichert@garage.com. 

Welcome to episode #703 of Six Pixels of Separation. Here it is: Six Pixels of Separation - Episode #703 - Host: Mitch Joel. He's an old friend and someone who has experienced a tremendous amount of success in the technology and startup world. While many know his name... most do not. Let's change that. Brett Hurt is the CEO and co-founder of data.world (of which I am an advisor), a Public Benefit Corporation focused on building the modern catalog for data and analysis as well as the world's largest collaborative public data catalog. data.world helps you tap into more of your company’s collective brainpower—everyone from data scientists to nontechnical experts—so you can achieve anything with data, faster. Brett is also the co-owner of Hurt Family Investments (HFI), alongside his wife, Debra. HFI are involved in 72 startups and counting, mostly based in Austin. HFI are also invested in 21 VC funds and multiple philanthropic endeavors. Brett founded and led Bazaarvoice as CEO from 2005-2012, through its IPO (it hit over one billion dollars), follow-on offering, and two acquisitions (PowerReviews and Longboard Media). Prior to Bazaarvoice, Brett founded and led Coremetrics, which was rated the #1 Web analytics solution by Forrester Research and, like Bazaarvoice, expanded into a global company and category leader. Coremetrics was acquired by IBM in 2010 for around $300m. A three time winner in the startup and entrepreneurship world, Brett is also the author of the freely available, The Entrepreneur's Essentials. Enjoy the conversation... Running time: 1:05:14. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on Twitter. Here is my conversation with Brett Hurt. The Entrepreneur's Essentials. data.world. Hurt Family Investments. Follow Brett on Instagram. Follow Brett of Twitter. This week's music: David Usher 'St. Lawrence River'.

Michael founded Small World Labs, which is now Personify Community, with the goal of providing organizations with the collaborative technology and solutions necessary to better connect with and empower their constituents, in a manner similar to which Michael saw early Internet technologies empower his deaf parents and connect them with the outside world. Prior to founding Small World Labs, Michael served as the Director of Product Management at Coremetrics, a leading provider of web analytics solutions (now a division of IBM). As head of the group, Michael’s responsibilities included delivering new products and services, evaluating new markets, and assessing partner technologies. Prior to that, Michael was a management consultant for R. B. Webber & Company (a spin-off of McKinsey and Boston Consulting Group associates) where he led projects for high-tech companies, including Hewlett-Packard, Sprint, FedEx, ReSound (a hearing assistance accessories provider), and several startups. Michael holds a B.A. in economics with summa cum laude and departmental honors from Yale University and has completed studies in international economics at Oxford University. Michael also serves on the board of the Texas School for the Deaf Foundation. What you’ll learn about in this episode from Jennifer Hoff: How Michael Wilson made the journey into entrepreneurship Different career moves that helped prepare Wilson to run a business The ideation process Wilson used to create his first company Hardships that he faced during the first couple years of running his business Wilson’s take on traits that define a successful entrepreneur Why Michael Wilson was drawn to partner with Personify The advantages and future of online communities Additional Resources: Website: https://personifycorp.com/products/personify-community Twitter: https://twitter.com/Personifycorp LinkedIn: https://www.linkedin.com/in/wilsonmichael Facebook: https://facebook.com/personifycorp

Mark Godley talks with Brett Hurt, CEO & Co-Founder of Data.World. This is a great, informative show because Mark and Brett’s data values align. Brett believes that data is liberating and data can lead to all types of epiphanies...which is what the team at LeadGenius preaches daily. Tune in to hear how your company, B2B or B2C, can leverage data.world’s open data sets that make up the largest collaborative data community...oh and it has a user-friendly interface that was not built for gurus and quants, just normal sales and marketing folks. They discuss: Why data is liberating The definition of a graft database How data.world is the world's largest collaborative community How data is transforming the way F500 do business The future of a database-driven culture in retail, healthcare, and B2B  How to catalog your data Learn why you must build a data-driven culture How to wake-up your hidden workforce About our guest: Brett is the CEO and co-founder of data.world, a Public Benefit Corporation (and Certified B Corporation) focused on building the platform for modern data teamwork. data.world helps you tap into more of your company’s collective brainpower—everyone from data scientists to nontechnical experts—so you can achieve anything with data, faster. Brett is also the co-owner of Hurt Family Investments (HFI), alongside his wife, Debra. HFI is involved in 65 startups and counting, mostly based in Austin (see http://lucky7.io/portfolio for details). HFI is also invested in 19 VC funds and multiple philanthropic endeavors. Brett founded and led Bazaarvoice as CEO from 2005-2012, through its IPO, follow-on offering, and two acquisitions (PowerReviews and Longboard Media). Prior to Bazaarvoice, Brett founded and led Coremetrics, which was rated the #1 Web analytics solution by Forrester Research and, like Bazaarvoice, expanded into a global company and category leader. Coremetrics was acquired by IBM in 2010 for around $300m.

Mark Godley sits down with Brett Hurt, CEO & Co-Founder of Data.World. This is going to be such a great, informative show because Mark and Brett’s data values align. Brett believes that data is liberating and data can lead to all types of epiphanies...which is what the team at LeadGenius preaches daily. Tune in to hear how your company, B2B or B2C, can leverage data.world’s open data sets that make up the largest collaborative data community...oh and it has a user-friendly interface that was not built for gurus and quants, just normal sales and marketing folks.   About our guest: Brett is the CEO and co-founder of data.world, a Public Benefit Corporation (and Certified B Corporation) focused on building the platform for modern data teamwork. data.world helps you tap into more of your company’s collective brainpower—everyone from data scientists to nontechnical experts—so you can achieve anything with data, faster. Brett is also the co-owner of Hurt Family Investments (HFI), alongside his wife, Debra. HFI are involved in 65 startups and counting, mostly based in Austin (see http://lucky7.io/portfolio for details). HFI are also invested in 19 VC funds and multiple philanthropic endeavors. Brett founded and led Bazaarvoice as CEO from 2005-2012, through its IPO, follow-on offering, and two acquisitions (PowerReviews and Longboard Media). Prior to Bazaarvoice, Brett founded and led Coremetrics, which was rated the #1 Web analytics solution by Forrester Research and, like Bazaarvoice, expanded into a global company and category leader. Coremetrics was acquired by IBM in 2010 for around $300m.

This episode is brought to you by Focusrite, the Interface Company who makes interfaces for recording podcasts, music, or any audio. If you are a new podcaster looking to start a show, or an experienced podcaster looking to level up your audio quality, I highly recommend you check them out! https://focusrite.com/   Brice McBeth is the founder of Reap Marketing, the only digital marketing agency that hired itself to build an e-commerce business and optimize its own conversions by over 950% on its way to creating a multi-million dollar store that disrupted the salon equipment industry.    It all started back in the 1900's when he started his career with IBM as one of the founding members of a group that created the first web analytics software delivered as a service, Coremetrics. After leaving to join ranks on the client side, Brice became quickly frustrated with the lack of agencies (albeit very talented) that were able to turn web traffic, buzz, branding, exposure, and engagement into sales. Seeing the need for an agency focused on website conversions, he launched Reap and eventually Standish Salon Goods.   Brice wrote about the journey in his book, Salon Chairs Don't Sell Themselves. He speaks and provides education on the topic of Conversion Rate Optimization (CRO) to help companies get better results from their current marketing efforts.   TOPICS - Conversion Rate Optimization - Startups & Entrepreneurship  - Selling Salon Chairs    For personalized and immediately actionable insights on how you can increase your own site's conversions with your existing traffic, go to BriceMcBeth.com/Pathways to schedule a FREE 15-minute Conversion Consult - made available exclusively for Pathways audience.   Reap Social Media: https://www.facebook.com/ReapM arketing/ https://www.instagram.com/reap marketing/ https://www.linkedin.com/compa ny/reap-marketing/ https://twitter.com/reapmarket ing   Brice Social Media: https://www.linkedin.com/in/br icemcbeth/ https://www.instagram.com/bric emcbeth/ https://www.facebook.com/brice mcbeth https://twitter.com/bricemcbet h   Website Links: https://reapmarketing.com/ http://bricemcbeth.com/

How does coding for fun lead to becoming a category king? On today's episode, Brett Hurt joins Christopher Lochhead in a riveting discussion about his story of serial entrepreneurship, the future of data, and the power of community. “There's just this serendipity that occurred in life where these things really drew me.” - Brett Hurt on how entrepreneurship pulled him in Three Things We Learned Wired to do big things Brett has always had the knack for creating things that spelled massive success from when he was young. His parents had taught him to slow down when he finally becomes successful the way he defines it. For a time he tried out his parents' lifestyle, but entrepreneurship has always pulled him in. A figure to emulate He took a three-year break from being the head of his company to be more hands-on as a father to his children. It surprised him when his ten-year-old daughter walked up to him one day to ask when he was going to start another business. He realized he was most inspirational to his daughter when he was working and not being on every field trip, and his children became data.world's first investors and are very proud of chipping in their toy money when they did. Serendipity of success He got into his first big success as an entrepreneur when he started an e-commerce site with his wife on a whim. He was feeling bored one day so he began coding an e-commerce package that he and his wife utilized for an online store. There weren't many people online back then, but a community eventually built around it. The serendipity of building the e-commerce site directly led to the first category that he entered into, which is e-commerce analytics. Hence the birth of Coremetrics, rated the #1 Web analytics solution some years later. Bio: Brett is the CEO and co-founder of data.world. It is a Public Benefit Corporation (and Certified B Corporation) focused on building the platform for modern data teamwork. data.world helps you tap into more of your company's collective brainpower—everyone from data scientists to nontechnical experts—so you can achieve anything with data, faster. Brett is also the co-owner of Hurt Family Investments (HFI), alongside his wife, Debra. HFI are involved in 59 startups and counting, mostly based in Austin (see http://lucky7.io/portfolio for details). HFI are also invested in 15 VC funds and multiple philanthropic endeavors. Brett founded and led Bazaarvoice as CEO from 2005-2012, through its IPO, follow-on offering, and two acquisitions (PowerReviews and Longboard Media). Prior to Bazaarvoice, Brett founded and led Coremetrics. Forrester Research rated Coremetrics #1 Web analytics solution and, like Bazaarvoice, it expanded into a global company and category leader. IBM acquired Coremetrics in 2010 for around $300m. Links: data.world LinkedIn Medium Facebook Twitter We hope you enjoyed Brett Hurt on this episode of Legends and Losers! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram and subscribe on iTunes!

Today we’re talking to serial entrepreneur, Brett Hurt.He’s a co-founder and the CEO of data.world and a founder of Coremetrics and Bazaarvoice. Brett also owns Hurt Family Investments with his wife, Debra. They’re now invested in 55 startups and 12 VC funds.Brett’s had the privilege, both firsthand and through his investments, to see the practices that work (and don’t) for scaling a business. In Part One of our interview with Brett, he shares two practices he wishes more CEOs would utilize: investor communication and continual learning. He shares the exact way he communicates to his investors and the resources he personally uses to learn on a daily basis.Dive in to hear more about how you can start these simple, but impactful practices today.Other topics include:The role his daughter had in creating data.worldWhy Brett joined forces with his co-founders and created data.world.The ambitious hopes for data.worldA surprising talk he had to give to iconic leaders - and the resultsHow and why to communicate with investorsResources that Brett uses to learn, grow and pay it forwardWhat Brett wishes all the CEO’s he’s invested in would do consistentlyA lot more

Brett Hurt graduated from the Wharton School in 1999 with an MBA in High-Tech Entrepreneurship. He is CEO and co-founder of data.world, his sixth startup, a Public Benefit Corporation and Certified B Corporation® focused on building the most meaningful, abundant, and collaborative data resource in the world. In 2017, data.world was honored on the “Best for the World” list by B Lab. Brett also founded and led Bazaarvoice and Coremetrics, which was acquired by IBM in 2010. He is also on the Board of Conscious Capitalism and in 2017 was given the Best CEO Legacy Award by the Austin Business Journal. Stew and Brett talk about conscious capitalism, how to stay true to your values, and what it takes to build a humane, compassionate workplace. Brett also discusses one of his “four-way-wins” -- helping his 13-year-old daughter promote her first book, Guardians of the Forest, proceeds from which support the Andy Roddick Foundation. For great information about and practical wisdom Brett, check out his blog at lucky7.io. And, from the vault, here is the transcript of the conversation Stew had with Brett when he was the first guest on Work and Life. See acast.com/privacy for privacy and opt-out information.

Leo Ramirez has launched and managed social ventures, lead multi-disciplinary teams, and built solid relationships with civic and corporate leaders. But he is best known as someone who is passionate about connecting people and inspiring philanthropy. His 23-year career has spanned executive management, business development, consulting, nonprofit management, technical support and engineering positions with Southwest Key Programs, Oracle, Sun Microsystems, Coremetrics, Trilogy and Apple. Leo co-founded his first non-profit, EDCO Ventures, in 2005 to address job creation in economically underprivileged regions through high-growth, entrepreneurial ventures. I he co-founded MiniDonations, whose mission was to make social impact, through micro-donations, a part of everyday life. He also co-founded Copán, LLC, which provided NextDooring services from Latin America. In addition to being a serial entrepreneur, he is a Board Member at CASA of Travis County, Board Advisor and former VP of Memberships on Mexic-Arte Museum's Board of Directors, Board Advisor for Dance International, and Entrepreneur Mentor for CleanTech Open. He was formerly VP of Development for MexNet Alliance Board of Directors Leo was a Deacon, Choir Member and 2 & 3 year old Sunday School Teacher at First Presbyterian Church of Austin and has volunteered for many other non-profit organizations. He created “Cliff’s Notes for Dads,” Austin’s first childbirth prep class for new fathers. Leo grew up in McAllen, Texas and went on to attended Stanford University’s Computer Systems Engineering Program from 1992–1996. http://www.encast.gives  Sponsors- Potential Mastermind Group - http://www.PotentialMastermind.com Podfly Productions - http://www.podfly.net/coolthings

There's the killer idea. The dynamic team. The seed round. Great founders today -- the ones who create high-growth, scalable businesses -- understand that these and other elements are indispensable in transforming a startup into today’s unicorn company. But before any of that has an impact, there is one thing that every successful business must find: perfect product-market fit. In "The Only Thing That Matters: Getting Your Startup to Product-Market Fit," we sit down with hall of fame-level entrepreneurs who discussing the insights that allowed them to achieve product-market fit. In Episode 5, host Pat Ryan talks with serial entrepreneur Brett Hurt, who founded CoreMetrics (today at a $405M market cap) and Bazaarvoice (acquired by IBM), and recently launched his most exciting company yet, Date.World.

Chris Mann. He has over 25 years of experience in product management and strategy. In 2010, he joined Bizo and created a marketing automation system for B2B paid advertising and led the company through its $175M acquisition by LinkedIn. He was also involved in LinkedIn’s advertising business. Prior to Bizo, Chris held product leadership role in IBM and Coremetrics. Today, he is the CEO leading Brightfunnel. Famous Five: Favorite Book? – Hard Thing About Hard Things and High Output Management What CEO do you follow? – Russ Glass Favorite online tool? — LinkedIn How many hours of sleep do you get?— 7 If you could let your 20-year old self, know one thing, what would it be? – “Come from the heart”   Time Stamped Show Notes: 02:00 – Nathan introduces Chris to the show 02:53 – Chris was the head of product at Bizo when they were just starting with 15 people 03:31 – Chris began advising for Brightfunnel when there were only 18 people in the company 03:41 – He was still at LinkedIn at the time and the previous CEO told Chris to join them 03:58 – Chris joined as head of product and the transition was planned for him to take the CEO seat 04:06 – Chris took the CEO seat in April 04:30 – Chris had to stay with LinkedIn after the acquisition 04:55 – Chris thinks LinkedIn won’t have a mature and dominant advertising platform from a scale standpoint 05:22 – “The scale would never get to Facebook” 06:20 – Chris has been in the advertising game for 8 years 06:35 – Back at Bizo, Chris built something like Brightfunnel 06:49 – When Bizo came to LinkedIn, they acquired Fliptop 07:18 – LinkedIn isn’t the company you should go to when you want to improve your advertising 07:39 – Chris solved the problem and he knows B2B marketing well 08:24 – Chris talks about the transition 08:46 – The transition has been smooth 08:53 – Chris has built great credibility and relationships within the company 09:13 – The company just had a record quarter where new ARR was three times more than last year 10:33 – In B2B marketing today, there isn’t a measurement platform that can see every single marketing activity 10:49 – Brightfunnel puts the data together in a way that it is understandable for the marketers to optimize 11:55 – Brightfunnel is SaaS-based with an annual subscription 12:08 – ASP last quarter was $93K which is great for a cloud company 12:35 – 150 marketers have touched Brightfunnel 13:33 – Brightfunnel doesn’t take any deal less than $30K 13:44 – Average ARR per customer is around $50K 13:53 – Team size is 45, 1/3 engineers with 8 in marketing and 6 in sales 15:00 – When Brightfunnel was at a Marketo’s conference, the head of marketing brought in puppies 15:30 – There were a lot of people who came to their booth 15:57 – Cost per lead has been around $59 across all programs 16:10 – Conversion is 30% of their pipeline 17:38 – For $1M a quarter for a new ARR, Chris wants to have 5M pipeline 18:00 – Team is based in San Francisco with 2 remote 18:24 – Brightfunnel just crossed the 70-customer mark 19:09 – Average ARR 19:50 – Logo churn is around 10% annual 20:20 – RPU expansion is around 20-25% 21:41 – The Famous Five   3 Key Points: The transition from one company to another is always a learning experience. LinkedIn won’t have a mature and dominant advertising platform. Marketers need a platform like Brightfunnel that will help them become more effective with their campaigns.   Resources Mentioned: Simplero – The easiest way to launch your own membership course like the big influencers do but at 1/10th the cost. The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences GetLatka - Database of all B2B SaaS companies who have been on my show including their revenue, CAC, churn, ARPU and more Klipfolio – Track your business performance across all departments for FREE Hotjar – Nathan uses Hotjar to track what you’re doing on this site. He gets a video of each user visit like where they clicked and scrolled to make the site a better experience Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Host Gator– The site Nathan uses to buy his domain names and hosting for the cheapest price possible Audible– Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books Show Notes provided by Mallard Creatives

It happens all the time. You’re working and delivering services and in the course of business you come across a process, a system, a problem that you believe you can solve by building a little custom software. Soon enough, you’ve got it built and it's doing the job it’s supposed to do and you think... what if I sold this to another client? It’s not easy to make the transition from selling services to becoming a full-on product company. Many agencies have tried, but few succeed. So what is it about those that succeeded that sets them apart? How did they manage to not lose focus on the services side of the business as they spun up their software efforts? Join us as we speak to Josh Manion about making the transition from services firm to software startup. Guest – Josh Manion, CEO, Ensighten Josh is CEO of Ensighten, a tag management company he founded in 2009. He leads the company’s technology vision and strategic operations. He established Ensighten’s key accounts, including Sony, Microsoft, American Express, Staples, Home Depot and Capital One, which put the company on the fast track to success. Prior to Ensighten, he served for seven years as the CEO of Stratigent, a web analytics and marketing optimization consultancy. Over his career, Josh has worked with clients such as Motorola, Blue Cross Blue Shield, Mattel and General Mills, and with partners such as Omniture, Google Analytics, Coremetrics and ExactTarget. Josh has played chess professionally and is currently ranked among the top 60 players in the United States. He holds a degree in Management Science with a focus on Information Technology from the Massachusetts Institute of Technology (MIT).

So, knowledge management and data management walked into a bar and bumped into Github. The result? Open data and, specifically, data.world! Coremetrics...and then Bazaarvoice founder Brett Hurt, along with Homeaway.com and Bazaarvoice veteran Jon Loyens, joined us to talk about what open data is, why it's gaining traction, and why we all should care. And, if you've been pining to have us record an episode that runs for more than an hour, this one is it! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.

Michelle Killebrew is a “social optimist.” In this episode of The Social Network Show, she speaks with listeners about her conviction that social technology is helping us be more human, rather than less, as many fear. Ms. Killebrew leads customer-centered marketing strategy for Social Business at IBM. Since earning a BS in Economics at Santa Clara University in the heart of Silicon Valley, Michelle has worked in IBM's Enterprise Marketing Management division, thoroughly integrating Coremetrics analytics into campaigns. She then headed up IBM's World Wide go-to-market and demand generation organization in the Smarter Commerce initiative. Now she is refining the definition of social business and creating research-based content to guide businesses in embracing it. Together Michelle and Dr. J discuss whether engagement with online communication seal us off from genuine face-to-face relationships. Whether we are inclined toward optimism or skepticism, it is important to realize that technology can be used for good or ill. Public engagement in debate and analysis of the issues involved, such as privacy, security, social skills, and human empathy, is crucial, while apathy and defeatism is a worse enemy than any of the threats technology presents. Michelle Killebrew's talk on this subject, delivered at TEDx, University of Nevada in Reno, can be watched on YouTube and you can visit her website to learn more about Michelle. Michelle Killebrew is passionate about marketing, especially innovative online marketing strategies that deliver a superior brand experience - from initial acquisition through to loyal customer - and increase growth and profitability. She currently leads the go-to-market strategy for IBM Social Business, where her team focuses on messaging and solutions that define social business and demonstrate how organizations can embrace this next information revolution in the workforce. Previously, she headed up the worldwide go-to-market and revenue-bearing demand generation campaign strategy for IBM's new Smarter Commerce initiative, where her team was responsible for marketing B2B/commerce and enterprise marketing management solutions to meet the needs of the empowered customer. Michelle has over 15 years of high-tech marketing and holds a B.S. in Economics from Santa Clara University. You can connect with Michelle on LinkedIn and read her recent articles on ClickZ

Join Lee Isensee and the Beyond Web Analytics team as they talk about the recent acquisitions of Unica and Coremetrics by IBM.   The conversation dives into who is stealing the sheets in the relationship, to the current happenings within the Web Analytic Association, and more fun as the team talks about the upcoming eMetrics and [...]

I met Jonathan Wolf at an Agency meeting with Bazaarvoice in Paris, this week. Jonathan is the product strategist for International for Bazaarvoice, a company based out of Austin Texas. Bazaarvoice essentially enables companies to put in place a customizable ratings & review system (plus comments, Q&A, etc.) layered in on top of their eCommerce sites in order to help capture and listen to the customer conversation. This interview's short, sharp and to the point. I very much like what Bazaarvoice is doing.

Out of MIT, Jonathan spent five years at CoreMetrics and then joined Bazaarvoice where he has been for the last four years. He is currently based in London as Product Strategist International for BV. This interview was recorded in Paris at a Bazaarvoice agency meeting. If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to rate/review the show on RateThisPodcast. Otherwise, you can find me @mdial on Twitter.Support the show (https://www.patreon.com/minterdial)

Welcome to episode #99 of Six Pixels Of Separation - The Twist Image Podcast. My conversation with Brett Hurt from Bazaarvoice could well provide some of the most fascinating insights into Consumers, and how they buy online that I have ever heard. We recorded the conversation at the Shop.org Online Marketing Workshop in Phoenix, Arizona this week. My guess is you will have more than a handful of moments where you will have to rewind the Podcast to digest the information and stats that Brett provides.   There's also some overly-flattering feedback from Jeanine Arnopoulos over at Pastor Paul's Mission, and Jay Berkowitz from Ten Golden Rules offers up some really cool (and free) online tools to make you a more effective Marketer. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #99 - Host: Mitch Joel. Running time: 50:15. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Facebook Group - Six Pixels of Separation Podcast Society - please join (we have over 1360 members). Check out my other Podcast, Foreword Thinking - The Business And Motivational Book Review Podcast - sponsored by HarperCollins Canada. Foreword Thinking - Episode #9 featuring Beth Lisick. Beth's new book is: Helping Me Help Myself - One Skeptic, 10 Self-Help Gurus, and a Year on the Brink of the Comfort Zone. WebCom Montreal – May 14th, 2008. CMA – Canadian Marketing Association - Digital Marketing Conference. Avinash Kaushik - Web Analytics - An Hour A Day - Occam's Razor - Google. InfoPresse – Web Analytics Day – April 16th. Montreal Geek Dinner with special guest Avinash Kaushik – April 15th. CMA – Canadian Marketing Association – National Convention and Trade Show – May 12th – 14th. Seth Godin. Dan Ariely - Predictably Irrational. W. Mitchell. Penelope Trunk – Brazen Careerist. Shop.org – Online Marketing Workshop – April 7th – 9th – Scottsdale, Arizona. ACA – Association of Canadian Advertisers – Continuing The Conversation. Joseph Jaffe – Jaffe Juice – Life After The 30-Second Spot – Join The Conversation. Audio Comment - Jeanine Arnopoulos – Pastor Paul's Mission. Hearts Of Fire Podcast. David Weinberger – Joho The Blog – The Cluetrain Manifesto – Everything Is Miscellaneous. Audio Comment – Jay Berkowitz – Ten Golden Rules. SEO Quake. Compete. SpyFu. SEODigger. In Conversation with Brett Hurt – Founder and CEO - Bazaarvoice and former Founder of Coremetrics. Six Points of Separation – Six Things You May Not Know About e-commerce: 1. Seven trillion dollars. 2. $204 billion in 2008. 3. Bad reviews help. 4. High/good reviews. 5. 85%. 6. Trust your consumers. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #99 - Host: Mitch Joel. Tags: aca advertising association of canadian advertisers avinash kaushik bazaarvoice beth lisick blog blogging brazen careerist brett hurt business canadian marketing association cluetrain manifesto cma compete coremetrics dan ariely david weinberger digital marketing digital marketing conference e-commerce everything is miscellaneous facebook foreword thinking geek dinner google harpercollins canada infopresse itunes jaffe juice jay berkowitz jeanine arnopoulos joho the blog joseph jaffe marketing montreal motivational books occams razor online marketing workshop online social network pastor pauls mission penelope trunk podcast podcasting seo quake seodigger seth godin shop org six pixels of separation social media marketing spyfu ten golden rules twist image w mitchell web 20 web analytics webcom