Podcast appearances and mentions of justin simon

Struggling to keep your LinkedIn content consistent? I get it.In this week's episode, Justin Simon hangs out with social copywriting expert Matt Barker. They dive into the magic behind a structured social content calendar that'll keep your LinkedIn looking fresh without the headache. Tune in and take away Matt's most actionable tips to level up your LinkedIn game.*** WHEN YOU'RE READY♻️ Distribution First Newsletter

Did 2024 turn out how you thought it would? In this week's episode, take a look back at some of the top trends we thought were coming over this past year. Back in January, Justin Simon and a panel of content strategy experts, including Jess Cook, Chelsea Castle, and Ryan Baum, envisioned the biggest challenges and opportunities for content marketers in 2024. The panel drills into the complexities of brand storytelling, the need for powerful strategic narratives, and why in 2024, we should have leaned hard into building brand authenticity. Special thanks to RevGenius for hosting the panel. *** WHEN YOU'RE READY♻️ Distribution First Newsletter

Dean discusses his love for underwear and how it has been a gateway into exploring other interests and fetishes. He shares his journey from discovering underwear in the JCPenney catalog as a child to exploring different styles and brands as an adult. Dean's favorite styles are thongs and cheeky briefs, and he particularly enjoys the stretch and comfort of SkinFit underwear. He also mentions Justin Simon as another brand he likes. Overall, Dean emphasizes the importance of finding underwear that not only looks good but also serves a purpose and enhances one's confidence. In this conversation, Dean and Unb Tim discuss their love for spandex underwear and gear. They talk about their favorite brands, the importance of finding the right fit, and the thrill of wearing spandex in different settings. They also touch on the challenges of finding the right size and the importance of open communication with partners about their underwear preferences. The conversation is filled with humor, personal anecdotes, and a shared passion for spandex. Keywords underwear, gateway, interests, fetishes, styles, brands, thongs, cheeky briefs, SkinFit, Justin Simon, comfort, confidence, spandex, underwear, gear, brands, fit, size, communication, passion Takeaways Underwear can be a gateway into exploring other interests and fetishes. Finding underwear that looks good and serves a purpose can enhance confidence. Dean's favorite styles are thongs and cheeky briefs. He enjoys the stretch and comfort of SkinFit underwear. Justin Simon is another brand he likes. Spandex underwear and gear can be a source of joy and self-expression Finding the right fit is crucial for comfort and confidence Open communication with partners about underwear preferences is important There is a wide range of brands and styles to explore in the world of spandex Wearing spandex can be empowering and exciting in different settings Titles SkinFit and Justin Simon: Brands That Stand Out Thongs and Cheeky Briefs: Dean's Favorite Styles From the Gym to the Bedroom: The Versatility of Spandex Brands and Styles: Exploring the Diverse World of Spandex Sound Bites "Underwear really was a gateway into understanding the structure and why things work the way that they do." "My favorite style is definitely thongs. I wear those just about every day." "SkinFit is made in Mexico. The one that you're talking about is skins. Skins where? Yes. Yes. Yes. Yeah. They're very similar." "I love the sensation and that visual of being able to show off everything but still be covered. It's a nice juxtaposition." "I fully support Auspandex. Auspandex." "This isn't just playtime or an act that I put on. This is what I enjoy and what is important to me." Links: Dean https://x.com/Deans_Secy_Stuf NOTE - if reading this after the show has dropped, sometimes account get deleted by the social media site.  Support UNB For on going support join our Patreon - www.patreon.com/unbblog You can now Join for free.  For one time support  visit our support page - https://www.underwearnewsbriefs.com/about/support-unb/ You can donate by Ko-fi or Paypal  Or buy from the UNB Store - www.unbstore.com  Find out More  Read more at unbblog.com Follow unb on Twitter - https://www.twitter.com/unbblog Instagram - https://www.instagram.com/unbblog Reddit - https://www.reddit.com/r/unbstoreandblog/ Follow Tim Twitter - https://www.twitter.com/unbtim Instagrm - https://www.instagram.com/unbtim Facebook - https://www.facebook.com/unbtim BlueSky - https://bsky.app/profile/unbtim.bsky.social Spandex Party - https://spandexparty.com/unbtim Send Feedback/questions to feedback@brieftalkpodcast.com 

►  What does a good content strategy mean right now in B2B? Sam talks to Justin Simon, Founder @ Distribution First | Distribution Strategy for B2B SaaS brands. They cover: 

Do you find yourself stressed out trying to keep your content organized and posted on time? Wondering how to use automation without making your content seem robotic?In this week's episode, Justin Simon and guest Anna Burgess Yang talk about how you can use automation to share your content without losing your personal touch. They discuss simple strategies using tools like LinkedIn, Trello, Buffer, and Zapier to help you stay organized and save time. Anna shares her workflow tips and shows how you can make automation work for you while keeping your content authentic. Tune in to learn practical ways to improve your content marketing strategy and make your work easier.Make sure to subscribe to the Distribution First podcast and our newsletter for more tips and tricks to get the most out of your content.*** WHEN YOU'RE READY♻️ Distribution First Newsletter

In this week's episode, Justin Simon and a panel of content and personal brand experts, including Brianna Doe, Chelsea Castle, and Blaine Bolus, look at how to successfully use AI to build your personal brand in 2024 and beyond. For leaders, managers, solopreneurs, and individual contributors, building a powerful presence on LinkedIn is a game-changer.Listen in as the panel dives into 5 strategies they have used to use AI to speed up their creation processes without losing their soul. Special thanks to RevGenius for hosting the panel. *** WHEN YOU'RE READY♻️ Distribution First Newsletter

Consistently creating high-quality video content is a challenge for many B2B companies. You know it's important to engage with your audience and showcase your expertise, but the video process can be daunting and time-consuming. If you're a B2B marketer, you might be asking yourself: What's the best way to create video content that maximizes our resources and delivers real results?In this week's episode, host Justin Simon and guest Nathan Yerian dive into the world of B2B video content creation. As the CEO of Anthem Content, Nathan shares actionable tips for extracting valuable insights from your subject matter experts and transforming them into engaging video assets. Tune in to learn how to level up your B2B video content strategy and drive meaningful growth for your business.*** WHEN YOU'RE READY♻️ Distribution First Newsletter

In this episode of Distribution First, Justin Simon sits down with Ali Schwanke to reveal how you can transform your old content into something that can continue to work for you long after you hit publish. Learn practical methods to breathe new life into your existing assets and significantly boost engagement over the long haul.In this episode, you'll learn:1. How repurposing existing content can combat burnout and drive better engagement.2. Why testing short-term pilots can validate alternative content strategies without a long-term commitment.3. How building relationships and understanding leadership's priorities can secure buy-in for content initiatives.4. Why planning and scripting are crucial for efficient webinars and easier content repurposing.5. How consistent and repeated messaging can effectively capture and maintain audience attention.*** WHEN YOU'RE READY♻️ Distribution First Newsletter

In this episode of Distribution First, Justin Simon sits down with Jason Bradwell from B2B Better to uncover key strategies for launching and distributing successful podcasts. From validating your podcast idea to leveraging employee networks, we've got you covered.Tune in and uncover:- Low-cost, low-effort ways to launch and validate your podcast- The importance of focusing on resonance-based metrics over reach- Tactics for aligning your podcast goals with your overall content strategy*** WHEN YOU'RE READY♻️ Distribution First Newsletter

Justin Simon joins Melissa Moody on the 2 Pizza Marketing podcast for an insightful discussion on the power of building and maintaining a membership community.They address content creation challenges, delve into the intricacies of digital marketing metrics, and emphasize sustainable, burnout-free practices. They also explore the critical role of understanding audience intent and the benefits of repurposing content to maximize efficiency for small marketing teams.In this episode, you'll learn:The significance of fostering a shared identity and self-identification to enhance your membership community.How to prioritize fewer, impactful events and content to optimize engagement and efficiency.Learn methods for updating and refreshing old content at both macro and micro levels to maximize its value.Understand the importance of conducting 30, 60, 90-day reviews using tools like Google Analytics and SEMrush to track content performance.Discover strategies to prevent burnout and maintain sustainability in community and content management.*** WHEN YOU'RE READY♻️ Distribution First Newsletter

In this episode of Distribtuion First, Justin Simon walks you through the three biggest pitfalls of choosing the wrong distribution channels and how you can avoid them.Justin shares his personal experiences and lessons learned the hard way about spreading himself too thin across multiple platforms. We'll also explore three major pitfalls of picking the wrong channels and how you can avoid them to maximize your content's impact. Plus, you'll get actionable tips to help you focus on the channels that truly matter for your business and audience.In this episode, you'll learn:Why focusing on key channels prevents burnout & boosts impact.How understanding your audience drives better channel selection.Why mastering a few channels is crucial over spreading too thin.How aligning channels with personal preferences sustains consistency.Why a content floor of easy wins ensures long-term success.*** WHEN YOU'RE READY♻️ Distribution First Newsletter

In this episode, Justin Simon joins Koka Sexton on the StartUp Marketer podcast to break down the game-changing "3C Content Method" to help you maximize your content's impact.Together they dive into topics ranging from strategic content creation to the importance of visibility in marketing. Learn the secrets to building sustainable content that prevents burnout and drives ROI. With the right strategy, you can create less while achieving more, freeing up time and adding immense value to your audience.In this episode, you'll learn:How the 3C content method streamlines repurposing into cornerstone, core, and cut content.How to identify prime evergreen content ripe for repurposing.Why aligning content with key ideas builds a strong foundational strategy.How AI enhances content creation and research but still needs a human touch.Why consistency and persistence in content creation lead to long-term success.***If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 2,500+ subscribers here: https://news.justinsimon.co/ ***CONNECT

In today's episode of Distribution First, we dive deep into effective strategies to turn your back catalog into a goldmine.You've got tons of valuable content, but the challenge is how to keep them relevant and engaging for your audience.The content world will often tell you to just keep creating more and more, but eventually, we all hit a wall. There's got to be a smarter way to keep things fresh without burning out your team—or yourself.The truth is, you don't have to be constantly on the content treadmill. In this episode, Justin Simon and Matt Ragland dive into strategies for maximizing your content's reach. Matt shares his insights on managing a wealth of content without all the headaches. Stay tuned as we dive into the best practices for structuring your podcast content into engaging segments and the benefits of adopting a seasonal model for efficient content creation and distribution.In this episode, you'll learn:Best practices for managing older and new podcast episodes on YouTubeRepurposing content from events for newsletters and sponsorshipsThe power of batching content creation for efficiencyStrategic distribution of content using a system and SOPsLeveraging YouTube for podcast content and audience engagement***If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 2,500+ subscribers here: https://news.justinsimon.co/ ***CONNECT

Justin consults, advises, and executes content distribution and repurposing strategies for growing SaaS companies and founders. He is the host of the Distribution First podcast and creator of the Content Repurposing Roadmap.  Questions and topics we covered include: Justin's origin story from experiencing a 2022 tech layoff to diving into solopreneurship How to manage creating content at scale Why is content distribution a challenge for most B2B businesses? The rookie mistakes Justin wishes he knew about before becoming a content marketer How Justin approaches repurposing podcast content (a “walkthrough” into how he thinks about marketing Justin's content marketing tools And more! Connect with Justin via LinkedIn at - https://www.linkedin.com/in/justincsimon/  You can say hello to me on LinkedIn at - https://www.linkedin.com/in/kennysoto/ You can check out Justin's newsletter here - https://news.justinsimon.co/ You can check out Justin's content repurposing course here - https://contentrepurposingroadmap.com/ Past guests of The People of Digital Marketing include April Dunford, Amanda Goetz, Melissa Rosenthal, Bill Macaitis, Miruna Dragomir, Andrew Capland, Erik Newton, Andy Crestodina, Sarah Bedrick, Michael Wieder, Dan McGaw, Kathleen Booth, Foti Panagiotakopoulos, Tommy Walker, Lea Pica, Maya Grossman, Sara Pion, Margaret Kelsey, and more. Music for this podcast comes from www.davidcuttermusic.com

Justin Simon joins Juma on the Useful Content podcast to discuss how businesses can transform their approach to content distribution. They delve into strategies for building cohesive distribution plans, making sure that content consistently connects with audiences, and experimenting to find what works best for your brand. Tune in to learn how to not just create content, but to promote it in ways that maximize impact and ROI.In this episode, you'll learn:Why many companies fail at content distribution and how to fix it.The importance of building a cohesive distribution plan before creating content.Strategies for repurposing and experimenting with older content for maximum value.How to attract and retain email subscribers by providing valuable content.The critical mindset shift needed for consistent and effective content creation and distribution.***CONNECT

In this episode of Create Like the Greats, Ross shares insights from his recent interview on the podcast Distribution First, hosted by Justin Simon. They explore how marketers can use AI to enhance distribution strategies, emphasizing its role as an augmentation too rather than a replacement tool. The conversation also touches on the impact of AI on plagiarism, the value of communities in career development, and the power of repurposing content for efficient distribution. Detailed Breakdown  1. AI as an Augmentation Tool, not a Replacement: Ross emphasizes that AI should be viewed as a tool to augment human capabilities rather than a complete replacement. Many people make the mistake of relying solely on AI-powered tools for creating and distributing content, expecting instant success. However, Ross points out that AI works best when integrated into a thought-out system, whether in audio, video, or written format. 2. Streamlining Content Creation with AI They explore how ChatGPT can be utilized to generate SOPs for various content formats such as video production. By feeding ChatGPT specific prompts related to content creation workflows, users can efficiently streamline processes and create comprehensive SOPs tailored to their specific needs. This approach not only saves time but also ensures consistency and quality across content production endeavors. 3. Collaboration with AI They discuss the approach to using AI as a partner rather than a mere task executor and highlight the importance of bouncing ideas off AI and using it as a colleague, encouraging marketers to view AI as a valuable resource in the content creation process. 4. The Power of Communities They emphasize the significance of being a part of communities to grow and excel professionally. Building connections within communities can help marketers gain insights and knowledge, with AI being one such area where being well-versed can set individuals apart in their careers. 5. Plagiarism and AI When it comes to plagiarism in the realm of AI, Ross presents two trains of thought. Firstly, conducting plagiarism checks at the end of producing any asset is important. Secondly, acknowledging the ideas AI generates and giving credit where due is crucial, just as one would with human-generated ideas. 6. Amplifying Distribution Strategies They discuss how content creators often overlook the importance of distribution, celebrating the creation of content without incorporating effective distribution strategies. By understanding how to leverage distribution, organizations can unlock unlimited potential and opportunities for their content. Resources  Distribution First Episode —

There's a very real shift in mindset between making a single piece of content and making a long-standing series. But that shift in mindset launches a content machine that can fill your calendar, grow a dedicated audience, and build a name for your brand.And in this episode, we're learning from one of the biggest content machines in reality TV: Survivor. We're looking at the show that's been running for 46 seasons to date with the help of our guest, Founder of Distribution First, Justin Simon. Together, we talk about repeating your winning formula, creating a distribution plan, and staying true to who you are.About our guest, Justin SimonJustin Simon is founder of Distribution First, a membership community where smart marketers create less, distribute more, and grow together. He is also a consultant and the host of the Distribution First podcast. Prior to starting his consulting firm, Justin served as Senior Content Marketing Manager at metadata.io. He also previously served as Global Content Strategy Manager at TechSmith Corporation, a global provider of screen capture and screen recording software. He worked for TechSmith for over 10 years, having started as a Sales Intern in February 2011.What B2B Companies Can Learn From Survivor:Repeat your winning formula. Be consistent over time with the things that have proven successful. With some tweaks here and there, Survivor has followed essentially the same formula for 46 seasons, making it one of the longest lasting reality TV shows of all time. Justin says, “I think that that's like the magic of what has made it last, amongst many other things, for so long. It's consistent, it's repeatable, and you always know what you're getting.”Have a plan for distribution of your content before creating the content itself. Justin says, “Know what distribution channels you have available to you. Pick one or two that you're really going to hammer in on and get really good at those. Make sure your audience is aware that you exist on those channels. It goes back to consistency. Be able to consistently deliver value to the audience on those channels.” And then understand “How much content do you actually need? And then reverse engineering back to that. Because I think a lot of people get themselves stuck on a hamster wheel of creating content because they don't actually know how much content they need.”Stay true to who you are. Don't try to reinvent the wheel. Keep your core values at the center of your content. From the first season, first episode, Survivor has used the tagline “Outwit, outplay, outlast.” And it's become an iconic slogan for the show. Justin says, “My biggest lesson from Survivor is just staying true to who you are and being able to create something that is really long lasting and not a flash in the pan. There's lots of flash in the pan marketing. And so how do we build up plans? How do we keep saying the same things over and over and talking about those things in a way that resonates, adjusting angles, and switching things?”Quotes*”Creating content for the sake of creating content is not good enough anymore. And I think a lot of teams still feel the need to hit a drumbeat of production without a ‘why' behind that, or how the audience is going to engage with that, or a reason that it fits in with the larger marketing strategy, business strategy, all that type of stuff. But hey, we're creating content, so we're ahead of the game here. And so I think for me what that caused is a lot of stress, a lot of burnout, a lot of just trying to keep that ball rolling up the hill and then no time or energy or effort to be able to actually step back and be more strategic or be creative or experiment or any of these things that we wanted to do when we started to be marketers, do the fun stuff, try new things, try new formats, because we've got to still pump out all this content.” -Justin Simon*”Most people have no clue what's happening with the content they create. The irony of it all is very, very thick that we're spending so much time and so much effort to create all of these things and we have no way of knowing how that's getting in front of anybody, if people care, in what ways they're going to use it. How are we going to maybe reintroduce that same concept in different formats and in different ways? I think especially for folks who are creating evergreen content, it's a huge miss to not be repurposing and distributing that content.” - Justin Simon*”In a typical marketing content landscape, distribution gets tacked on at the end. Like, ‘All right, we've got the thing. Now, what do we do?' Versus throwing it at the beginning, distribution first, and thinking through, ‘All right, as we're creating this podcast, as we're creating this monthly event series, what's going to happen once the show goes live? So now they're creating a real engine that they can just kind of repeat and reuse and then adjust as necessary.” - Justin SimonTime Stamps[0:55] Meet Justin Simon, Founder of Distribution First[1:49] Survivor's Enduring Appeal: A Deep Dive with Justin Simon[7:16] The Evolution of Survivor: From Concept to Cultural Phenomenon[10:28] Survivor's Winning Formula: Strategy, Diversity, and Adaptation[19:16] Survivor vs. Alone: Analyzing Reality TV's Survival Shows[22:48] Marketing Insights from Survivor's Success Story[24:15] Unlocking the Secrets of Content Longevity and Consistency[25:50] The Aspirational Power of Location in Storytelling[27:25] The Role of the Evangelist in Content Creation[28:50] Redefining Leadership and Charisma in Content Series[33:01] Survivor's Lessons for B2B Marketing and Content Strategy[40:34] The Art of Repurposing and the Power of Distribution[47:08] Final Thoughts on Content Marketing and Distribution StrategiesLinksWatch SurvivorConnect with Justin on LinkedInLearn more about Distribution FirstAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both non-fiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Senior Producer). Remarkable was produced this week by Meredith Gooderham, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.

Turn 1 blog post into 10+ pieces of content. Download my FREE Blog Remix Guide → https://justinsimon.co/remixIn this week's episode, Justin Simon and a panel of content strategy experts, including Jess Cook, Chelsea Castle, and Ryan Baum, dissect the biggest challenges and opportunities for content marketers in 2024. The panel of experts drills into the complexities of brand storytelling, the need for powerful strategic narratives, and why in 2024, we should all be leaning hard into building brand authenticity. How do you pivot from mere content creation to weaving stories that elevate your brand, and convert customers into advocates and storytellers on your behalf?Tune in for actionable insights and don't miss out on this knowledgeable panel's forecast for the future of content marketing and how to apply these strategies to differentiate your brand and build true audience engagement.Special thanks to RevGenius for hosting the panel. ***CONNECT

Turn 1 blog post into 10+ pieces of content. Download my FREE Blog Remix Guide → https://justinsimon.co/remixIn this week's episode, Justin Simon and Ross Simmonds tackle AI marketing dilemma head-on. They dive into the power of AI in content creation and distribution, laser-focusing on the tools and specific prompts that can multiply your efforts without sacrificing quality. Ross also lifts the curtain on the vital human element that guides the AI process, ensuring that the content doesn't just exist – it excites, it engages, it executes. It's about striking that sweet spot between AI efficiency and human ingenuity. So, if you're spinning your wheels trying to figure out how to use AI in your marketing, this episode is for you. In this episode, you'll learn:How AI can boost content creation efficiencyWhy human oversight is vital in AI-generated contentWays to refine AI content promptsThe impact of AI on marketing careersStrategies for repurposing content effectively***CONNECT

Are you struggling to create content that adds value to your audience across various platforms? In this week's episode of Distribution First, Justin Simon dives into the concept of Platform Native Content and the importance of creating content that provides value exactly where your audience is. He discusses the key elements of Platform Native Content, like not being overly promotional, focusing on adding value to the audience, and the push vs pull strategy for content distribution.If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 2,500+ subscribers here: https://news.justinsimon.co/ Here's what you'll learn from the episode:#1: Understand the concept of Platform Native ContentIt's all about creating standalone content specifically tailored for different channels. This means giving your audience value right where they are, rather than trying to push them elsewhere. It's a subtle but powerful shift in mindset when it comes to content distribution and audience engagement.Key #2: The importance of audience-first content creationYou'll discover why it's crucial to focus on creating valuable, audience-centric content. Learn how Platform Native Content isn't about pushing your own agenda, but rather about understanding and addressing your audience's needs, problems, and interests. It's about meeting them where they are and providing real value in their online spaces.Key #3: Embracing the push strategy for content distributionLearn the "push strategy" and why it's essential for successful content distribution. Instead of trying to pull people from various platforms back to your website or specific content, you need to meet your audience where they already are—whether it's on social media, in their inbox, or within online communities. It's about making it easier for your audience to engage with your content on their terms.Ready to learn more? Listen to the full episode now.***CONNECT

Are you creating content but can't seem to get enough viewers? You might be wondering, how can I get more people excited about my content?In this week's episode, host Justin Simon and guest Jason Bradwell, from B2B Better, talk about smart ways to share your content by focusing specifically on podcasts. They explain why it's important to start with a few episodes and tell your audience clearly what to expect. Jason tells us how you can make your podcast interesting to your listeners by really understanding who they are. Justin reminds us that it's not about how many listeners you have but whether you're reaching the right ones. You'll learn why having friends and co-workers spread the word can be a big help.Here are the top gems from Jason1. Define your “why”What is the purpose of your podcast and how will it align with business goals?Thought leadership?Brand-building?Lead gen?Get clear on your objectives first. Then start creating.2. Put your audience firstUncover the biggest problems your customers face and position your content as the solution.Hook listeners right away by making the premise relevant to them.3. Involve stakeholders across your organization early onGet input from Marketing, Sales, Customer Success, and others to help shape content and leverage the content across initiatives.Your clips be shared on social media, used in sales sequences, or turned into marketing newsletters.Steal Jason's blueprint for launching content that resonates.If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 2,500+ subscribers here: https://news.justinsimon.co/ ***CONNECT

Trento, si segue la pista Mooney, inserimento per Woldetensae?Reggio Emilia, a rischio Hervey?Rubio torna ad allenarsi con il BarcelonaStella Rossa, rinnovato Bolomboy fino al 2026Real Madrid, nel mirino Josh Nebo per la prossima stagioneL'Olympiacos si rinforza con Moses WrightParis Basketball, Justin Simon confermato fino a fine stagioneMetropolitans, Tim Frazier arriva per rimpiazzare Jordan TheodoreCauley-Stein sbarca a Porto RicoCSKA Mosca, ecco il colpo Will BartonGli occhi dei club di Euroleague su Xavier Rathan-MayesScafati, scoppia il caso David LoganDiventa un supporter di questo podcast: https://www.spreaker.com/podcast/backdoor-podcast--4175169/support.

Got something special for you this week - a podcast swap! I always say that running a successful podcast is 40% creation and 60% distribution. And if there's someone who knows anything about effectively distributing content - it's Justin Simon. Host of the Distribution First Podcast and Founder of a consulting firm that specialises in helping B2B brands build content strategies with distribution at their core, Justin is someone I deeply respect. So, when I listened to his recent episode on ranking the three major content distribution buckets - I had to find a way to share it with you all. It addresses the main challenges brands face in making their work visible amongst all the commodity content flooding our feeds. In this episode, you'll learn: Why most companies' strategies leave their work hidden from their audience.Why relying solely on SEO can be limiting and the potential pitfalls that come you'll run into.The challenges of using rented channels like LinkedIn, Twitter, or Threads to reach your audience (and why they should be part of your distribution arsenal anyway). If you like this episode, I highly recommend checking out Distribution First wherever you find your podcasts - Apple, Spotify, he's on them all. ** Have you thought about launching a podcast for your brand but aren't sure where to start? Book 60 minutes with me to brainstorm some ideas and get practical advice on how to create a show your customers care about. Totally free. Drop me an email at jason@b2b-better.com or book a time to chat with me using this link: https://www.b2b-better.com/podcast-assessment You can also follow me on LinkedIn. Head over here: linkedin.com/in/jasonbradwell

If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 2,300+ subscribers here: https://news.justinsimon.co/ In this episode, Justin Simon discusses the critical facets of content marketing, generating value for executives, and strategic content initiatives with Sam Kuehnle from Loxo. Sam and Justin discuss how to convince leadership on content strategies, the role of real-life conversations, and small pilot projects for driving changes.In this episode, you'll learn:How to shift leadership's mindset toward long-term content strategiesWhy real-life conversations are key in initiating changeHow to prove content marketing's value using leading indicatorsWhy understanding and empathizing with the audience is importantHow to move from being a product vendor to a trusted partner.CHAPTERS[00:00:00] Intro[00:01:51] State of Content Marketing[00:06:16] Finding Alignment[00:13:51] Proving Value[00:22:02] What's Been Successful for Loxo?[00:30:09] Partnering With Customers***CONNECT

Justin Simon (a content strategy consultant) shares his 3C Content Repurposing Strategy for getting off the content creation hamster wheel. Download the free powerups cheatsheet: https://marketingpowerups.com/026In this Marketing Powerups episode, you'll learn:Why content distribution is so important.The benefits of considering content distribution first.Justin's 3C content strategy.How diversification accelerated Justin's content career.

In this episode of The B2B Content Show, Jeremy Shere talks to Justin Simon. During the conversation, Justin explains what it means to prioritize distribution first in content creation, and the importance of understanding the nuances of different platforms, like LinkedIn. He also provides guidance on how to audit content and use Google as a distribution channel.Highlights: What it means to prioritize distribution first in content creation Understanding the nuances of different platforms, like LinkedIn Auditing content and using Google as a distribution channelLearn more about JustinSimonConnect with Justin on LinkedInThe B2B Content Show is produced by Connversa, a podcast production agency helping B2B brands connecting with prospects, grow brand awareness, and create better content. Learn more at connversa.com.

If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/ In this special episode of Distribution First, Justin Simon joins Brett McGrath to discuss content distribution strategies and the importance of building a distribution engine to maximize the impact of each content piece produced, avoid burnout, and free up time for other strategic and creative projects. They also highlight the common mistakes content marketers make when approaching content distribution and discuss the importance of repetition in ensuring that brand messaging reaches its target audience.LinkedIn: @justincsimonTwitter @justincsimonEmail: hello@justinsimon.coThanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.They give you unlimited podcast editing and strategy for your podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more.

Brett welcomes the perfect guest for the first Content Distribution Live event, Justin Simon. Solopreneur, Justin Simon is a self-employed content strategy consultant and the podcast host of Distribution First. With years of content marketing experience under his belt, he shares how to find growth with a distribution-first approach. They also touch on consistency, mindset, repurposing, toolsfor success, and more.Register for Content Distribution Live Sign up for Modern Day Marketer (the newsletter)Follow Justin: LinkedIn | Twitter | Website | Podcast Follow The Juice:| Website | Blog | Twitter | LinkedInFollow Brett:| Twitter | LinkedIn 

It's been go, go go at The Juice! Brett is preparing for the first episode of Content Distribution Live, a live recorded series all about, you guessed it, content distribution! Justin Simon, solopreneur and host of “Distribution First,” will be the first guest on April 6, 11:00 AM EDT.Content Distribution Live (register)Sign up for Modern Day Marketer (the newsletter)Follow The Juice:| Website | Blog | Twitter | LinkedInFollow Brett:| Twitter | LinkedIn 

Baskonia, si lavori ai rinnovi di Markus Howard e Darius ThompsonFenerbahce, Itoudis vuole trattenere Hayes-Davis ma ci sono sirene dalla RussiaHapoel Jerusalem, Matan Adelson è il nuovo proprietario della squadraBayern Monaco, blindato Obst fino al 2026Zalgiris Kaunas, Keenan Evans vuole rimanereBogdan Bogdanovic firma un rinnovo pluriennale con gli HawksVerona, ecco il rinforzo Justin Simon per l'ultima parte di stagioneBursaspor, torna il figliol prodigo Andrew AndrewsQuesto show fa parte del network Spreaker Prime. Se sei interessato a fare pubblicità in questo podcast, contattaci su https://www.spreaker.com/show/4175169/advertisement

NBL Today | Your daily dose of everything NBL finals NZB arrive in Sydney Jarell Brantley spoke about how together the group is Game 2 in NZ sold out! Kings and Flames to become only pro teams in Australia to have purpose built training facility The role of Justin Simon and Tom Abercrombie as defensive players NBL set to reach highest attendance numbers in 25 years

Sydney Kings Guard Justin Simon joins the BSB ahead of the Christmas night game against Melbourne United on Sunday.

The BSB Team cover all the latest news in sport plus chat with Brad Rosen, Justin Simon and Tony Mestrov.

The boys chat to Justin Simon on Thanksgiving, the boys take a look at last night's boxing and SOK shares his thoughts on Justin Langer's podcast appearance.

On Thanksgiving the boys are joined by Sydney Kings Guard Justin Simon ahead of their trip to Cairns on the weekend.

The BSB Team cover all the latest news in sport plus chat with SMH journalist Adam Pengilly, Sydney Kings guard Justin Simon and Sky Racing presenter Ally Mosley.

Sydney Kings Guard, Justin Simon joins the BSB ahead of the clash against Illawarra Hawks on Sunday.

Sydney Kings guard talks about his preparation for the 2022/23 NBL season and adjusting to life in Australia

The BSB Team cover all the latest news in sport plus chat with SMH journalist Adam Pengilly, Sydney Kings guard Justin Simon and SKY Racing form expert Brad Davidson

Creating & publishing content is time consuming. And yet it's an essential step in building authority. But if our target audience never sees our content, all that time and effort goes to waste. How can we ensure our audience sees our content? In this episode, Justin Simon and Alastair McDermott discuss content transformation, why & how to repurpose your content in a way that saves time, and frees you up to create more content, work on client projects, or simply take some time away from the office. They also discuss how you can build your audience, how niching down helps build authority, and the channels you can use to distribute your content to your audience. “We prioritize time to create content without blinking an eye. But when we think about distribution, it's almost always an afterthought.” -- Justin Simon on The Recognized Authority podcast “You will learn what it means to create a good post, and what that means for your audience. You'll only know by doing it, like I've learned what my audience likes, and what they don't like, by posting. I've tried different formats, and I have learned my voice. But I was only able to do that by posting consistently.” -- Justin Simon on The Recognized Authority podcast

The BSB Team cover all the latest news in sport plus chat with Sydney Kings player Justin Simon and St George Illawarra Dragons NRLW captain Kezie Apps

Starting a podcast can work wonders for your marketing endeavors…and your company as a whole. However, it's important to get things right. In this Demand Gen U episode, Mark Huber, Head of Brand & Product Marketing, and Justin Simon, Senior Content Marketing Manager at Metadata, look at the most useful lessons they've learned since the podcast kicked off. This episode is packed with takeaways for you and your company if you're keen to set up a podcast. This is the second episode in a two-part series, so check out part one while you're at it! Find out: How setting goals helps Why you should track your popular episodes How consistency can turn you into a pro For more tips on getting your podcast started, tune in to the full show. 00:00 – 00:28 – Intro 00:28 – 03:16 – Why you should track your popular episodes 03:16 – 06:35 – Should you strive for perfection? 06:35 – 08:21 – The benefits of experimentation 08:21 – 10:26 – Have trust in your own progression behind the mic 10:26 – 13:38 – Hit what your audience cares about 13:38 – 16:29 – Getting the word out 16:29 – 20:53 – Keep your goals realistic 20:53 – 24:47 – Have a mission for your show 24:47 – 26:17 – Is it OK to repeat ideas? 26:17 – 29:47 – Just have fun and be yourself! 29:47 – 31:11 – Outro

There are tons of reasons why starting a podcast can do wonders for your marketing endeavors…and your company as a whole. But as it is with literally anything worth doing, if you don't do it right, it won't give you the desired results. In this Demand Gen U episode, Mark Huber, Head of Brand & Product Marketing, and Justin Simon, Senior Content Marketing Manager at Metadata, dive into 10 useful lessons they've learned since the podcast kicked off. It's the first in a two-part series and offers real hands-on insights you can take away if you're planning to start a podcast at your company. Find out: How to pick the right subject area Conversation vs interview style podcasts How to budget time pre and post-production For more tips on how to get your podcast started, tune into the full episode. 00:00 - 00:20 Intro 00:21 - 03:09 How to pick the right podcast topic 03:10 - 05:54 Benefits of recording a handful of episodes before your podcast launch 05:55 - 06:52 Why you should have a dedicated podcast owner 06:53 - 09:46 Learning points from being a dedicated podcast owner 09:47 - 15:02 Interview vs conversational: which one works best? 15:03 - 15:27 Why authenticity trumps perfectionism when starting a podcast 15:28 - 20:58 The importance of having a schedule 20:59 - 23:11 The benefits of batch-producing clips for social media 23:12 - 26:15 Why you need to make your podcast a priority 26:16 - 27:03 The key to staying consistent 27:04 - 27:38 Why you shouldn't just stick to audio content 27:39 - 29:09 The benefits of batch recording episodes 29:10 - 29:55 Reasons you should never ignore feedback 29:56 - 30:50 Outro

Do you want to peer into the minds of your target audience? Then a customer advisory board (CAB) is the way to go. CABs are practically cheat codes for B2B marketers. At Metadata, we run everything from website updates to campaigns past our CAB to get their take before acting. Needless to say, the results speak volumes. But as it is with everything else in the marketing world, you've got to know how to use them right. That's why in this episode, Mark Huber, Head of Brand & Product Marketing, and Justin Simon, Senior Content Marketing Manager at Metadata, explore how they set up their CAB at Metadata and how you can build one at your company. Find out: Who should be in your CAB What expectations CAB members have Tangible tips for anyone looking to start a CAB For more insights on how to set up your customer advisory board, catch the full episode. 00:00 – 01:36 Intro 01:37 – 03:16 What is a CAB? 03:17 – 10:04 Mark's time on Metadata's CAB 10:05 – 13:07 Why feedback from the CAB is useful 13:08 – 17:30 Who should be on your CAB? 17:31 – 21:12 How many CAB members do you need? 21:13 – 23:15 How often should your CAB meet? 23:16 – 26:50 The structure of Metadata's CAB meetings 26:51 – 33:42 How to start a CAB? 33:43 – 35:26 Taking ownership of a CAB 35:27 – 37:38 Why selecting CAB members carefully is important 37:39 – 40:12 Getting feedback on what's most important 40:13 – 41:18 Outro

There's no doubt about it. LinkedIn is essential in the B2B marketing world, and yet so many brands don't know where to start. Many are stuck following the old-school method of prioritizing promotion over engagement (something Metadata was guilty of in the early days.) Mark Huber, Head of Brand & Product Marketing, and Justin Simon, Senior Content Marketing Manager at Metadata, join this episode to explain where Metadata's LinkedIn strategy started out and how transforming it has led to great success. They explore why brands struggle to gain traction, how to be proactive on LinkedIn, and why LinkedIn is really a publishing platform, not just a promotional one. Find out: How Metadata has transformed its LinkedIn strategy How to push out content that really creates an impact Justin's three most important learnings about LinkedIn Tune in to the full episode to learn how to grow your LinkedIn page's reach and impact in your target market. 0:00 – 0:57 Introduction 0:57 – 4:05 How Metadata used to run its LinkedIn page 4:05 – 5:19 Why consistency is key on social media 5:20 – 9:04 Why you should avoid the old-school methods of social media promotion 9:04 – 13:19 Finding social media inspiration from other companies 13:20 – 16:59 How to balance between popular yet generic content and niche content that's more valuable 17:00 – 21:10 Why Metadata became laser-focused on LinkedIn 21:10 – 25:01 The shelf life of content and the value of content repurposing 25:01 – 34:29 Justin's top learnings since running social company pages 34:29 – 36:15 Outro

Is PR dead? Not exactly, but it's safe to say that traditional PR has gone the way of the dinosaurs. A shiny new press release alone just doesn't cut it these days. Companies now need to do so much more in the PR space, and that's what Mark Huber, Head of Brand & Product Marketing, and Justin Simon, Senior Content Marketing Manager at Metadata, discuss in this episode. They explore why traditional PR tactics aren't effective anymore, what companies should be doing instead, and how you can measure the results of any strategies you try out. Find out: Why traditional PR is dead What companies should be doing instead Metadata's current PR strategy How to measure the impact of PR strategies Catch the full episode to learn why traditional PR is dead and what you need to be doing instead. 0:00 – 1:32 Introduction 1:33 – 6:36 What PR really means 6:36 – 15:27 How traditional PR has changed 15:27 – 19:09 What companies should be doing moving forwards 19:10 – 23:36 What's holding companies back 23:36 – 28:17 What we're doing at Metadata to do PR differently 28:17 – 30:50 Why you should lead with expertise in all your content 30:50 – 35:06 The benefits of employee advocacy 35:06 – 39:35 Metadata's journey to becoming a media company 39:35 – 44:01 Why measuring PR is such a challenge 44:01 – 45:08 Outro

One of the hardest tasks B2B marketers face these days is finding benchmark data for their ad campaigns. It's either the data simply doesn't exist, or it's incredibly difficult to pinpoint any discernible context. That's why we assembled a three-man team to dig into our annual B2B paid social benchmark report and provide valuable insights that you can tweak to get some data of your own. Join Mark Huber, Head of Brand & Product Marketing, Jason Widup, VP of Marketing, and Justin Simon, Senior Content Marketing Manager at Metadata, as they talk through launching the report and what Metadata has got planned based on the information it revealed. Find out: Year one vs. year two of creating Metadata's benchmark report Why sharing benchmark data is necessary Things to consider when you're doing original research Catch the full episode to find out more about the benchmark report. 00:00 - 01:21 Intro 01:22 - 02:00 Setting the scene to discuss Metadata's annual paid social Benchmark Report 02:01 - 04:18 Why Metadata released their benchmark report 04:19 - 09:41 Motivation behind and insights into Metadata' s report from last year 09:42 - 11:08 A breakdown of what went into creating the dashboard for last year's report 11:09 - 13:50 What's new in this year's benchmark report 13:51 - 15:31 Why it's important to provide solid, traceable data in any piece of original research 15:32 - 16:44 What assets were present in Metadata's bench report last year 16:45 - 18:00 The areas where Justin spruced up the 2022 benchmark report 18:01 - 19:56 Why you shouldn't gate your benchmark report 19:57 - 22:26 What moving parts came together to create the report 22:27 - 26:05 How Metadata ensured their data was both valid and properly presented 26:06 - 27:03 The timeframe Metadata used to create this year's report 27:04 - 32:16 Why people shouldn't jump to conclusions based on insights from the report 32:17 - 37:37 How to get the most out of a benchmark report 37:38 - 38:27 Conclusion 38:28 - 39:15 Outro

In this episode, Benji talks to Justin Simon, Head of Content Marketing at Metadata.io. If you struggle to get the most out of your content, Justin is here to help. Today, Justin shares how to spread out content so you get more pipeline, traffic, and attention.

After all the planning and strategizing that goes into an event, it's all over after the event ends — or is it? There's so much you can do with the content you've generated that won't only promote your brand, it'll also build anticipation for future events. Mark Huber, Head of Brand & Product Marketing, and Justin Simon, Senior Content Marketing Manager at Metadata, discuss several ways to tap into the content goldmine that is your event. We look at how pre-recorded sessions can give you a head start with your content, a five-part repurposing framework, and also share a few hiccups that happened down the line. Listen to the full episode to learn how to get enough valuable content out of your event long after it's over. Find out: How to apply our five-part repurposing framework The importance of having a plan going in Why your content's structure and the platforms you use matter How email complements social media marketing 00:00 - 00:26 Introduction 00:28 - 03:16 What inspired Justin to repurpose content from the Demand event 03:17 - 04:46 Why your core content has to be good 04:47 - 06:29  Lessons from how the content for the event was structured 06:30 - 09:09 The benefits of having pre-recorded sessions 09:10 - 14:07 How Metadata handled the hiccups that occurred during the event 14:08 - 15:34 Why it's vital not to bank on perfection 15:35 - 29:50 Justin's five-step framework for repurposing events 29:51 - 30:45 The importance of finding good partners 30:46 - 32:58  Justin's approach to getting traffic and ranking 32:59 - 34:26  The unexpected successes during Metadata's event 34:27 - 35:03 How old content can be just appealing as the new material 35:04 - 36:33 Why consistency is important when sending out content 36:34 - 39:40 What Justin and Mark would have done differently 39:41 - 40:45 Outro Links The DEMAND Content Hub: https://metadata.io/resources/demand/ (https://metadata.io/resources/demand/) Justin's course "Content Repurposing Roadmap": https://contentrepurposingroadmap.com/ (https://contentrepurposingroadmap.com/) Content 10X: https://www.content10x.com/ (https://www.content10x.com/) Algert: https://algert.co/ (https://algert.co/)

My guest today is Dr. Justin Simon, a planetary scientist within the Astromaterials Research and Exploration Science (ARES) Division at the Johnson Space Center. He specializes in measuring meteorites and samples collected by spacecraft. We'll be talking about what it takes to sample the surface of Mars and other worlds: https://ares.jsc.nasa.gov/people/bios/justin-i-simon/