The STR Sisterhood

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Whether you’re brand new to Airbnb or an experienced Superhost, you’re giving yourself the gift of financial freedom and FUN when you enter the short-term rental space. If there’s anyone who knows this, it’s Stacey St. John. She built a 7-figure STR portfolio in less than two years and was able to leave her W2 thanks to the earnings from her properties. Today, she’s living the life she was always meant to live – on her terms. And on her new podcast, The STR Sisterhood, she’s sharing how you can, too! On this show, it’s all about you and your short-term rental journey. You’ll hear actionable advice from industry experts as well as inspiring stories from real women about their experiences, achievements, frustrations, and challenges…and how they’ve managed to turn their short-term rental dreams into reality. If you’re an ambitious woman who’s looking to have a 5-star Airbnb business on your hands without having to sacrifice the things you love, then tune in every week for all the goodness!

Stacey St. John


    • Apr 29, 2025 LATEST EPISODE
    • weekly NEW EPISODES
    • 46m AVG DURATION
    • 130 EPISODES

    Ivy Insights

    The STR Sisterhood podcast is a must-listen for anyone interested in the short-term rental industry. Hosted by Stacey, this podcast brings a refreshing and unique perspective to the subject matter through thought-provoking and engaging conversations with successful women in the industry.

    One of the best aspects of this podcast is the contagious energy that Stacey brings to each episode. Her love for the STR business is evident as she dives into each interview with enthusiasm and passion. This energy not only makes for an entertaining listen but also inspires and motivates listeners who may be looking to enter or grow in this industry. Stacey's commitment to helping others achieve their goals is admirable, as she shares her own experiences and lessons learned along the way.

    Another great aspect of The STR Sisterhood podcast is its focus on diverse voices and representation. This is especially important in an industry that has traditionally been dominated by men. By featuring successful women in the STR industry, Stacey provides inspiration and encouragement to other women who may have felt excluded or unrepresented in this space before. It's refreshing to hear these stories and perspectives, which bring a new level of insight and wisdom to the discussions.

    While there aren't many negative aspects to highlight about this podcast, one possible improvement could be more specific discussions on acquiring rentals, including loan types and funding strategies. While each guest shares their journey, it would be helpful if there were more detailed conversations about how they went about acquiring their properties, including any challenges they faced along the way.

    In conclusion, The STR Sisterhood podcast is a valuable resource for anyone interested in learning from successful women in the short-term rental industry. With its infectious energy, diverse perspectives, and insightful discussions, this podcast consistently delivers engaging content that leaves listeners feeling inspired and motivated. Whether you're a seasoned professional or just starting out in this field, The STR Sisterhood provides valuable insights that can help you succeed in your own journey.



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    Latest episodes from The STR Sisterhood

    Profit Smarter: Airbnb & Short-Term Rental Revenue Management Secrets with Jillian & Karin

    Play Episode Listen Later Apr 29, 2025 56:38


    Are you unknowingly leaving thousands of dollars on the table with your Airbnb or short-term rental listings? In this episode, I sit down with short-term rental revenue management experts Jillian Heilman and Karin Leung to uncover how small pricing and listing tweaks can unlock big profits for Airbnb hosts. We dive deep into key strategies every short-term rental owner needs to know—like optimizing booking windows, avoiding common Airbnb pricing mistakes, and eliminating revenue leaks you may not even realize are happening. Jillian and Karin reveal how they use dynamic pricing tools, create high-performing seasonal rate profiles, and why a reactive pricing approach is causing many Airbnb hosts to miss out on bookings and revenue. But it's not just about pricing—listing optimization plays a massive role in increasing your Airbnb or short-term rental property's visibility and profitability. We break down the power of photo placement, keyword-rich descriptions, and how to position your short-term rental to attract high-value guests without slashing your nightly rate. If you're an Airbnb host or short-term rental investor who's ready to increase occupancy, boost average nightly rates, and grow your bottom line—this episode is packed with actionable strategies and insider tips to help you master Airbnb revenue management and become a more profitable host. HIGHLIGHTS AND KEY POINTS: [00:59] A short introduction about our guests Jillian Heilmann and Karin Leung, and how they got into managing revenue for owners and hosts of short term rentals [06:05] What is a booking window or lead time, and why is it important for owners and hosts to pay attention to it [08:16] Why people haven't paid attention to booking window in the past and how booking window impacts pricing strategy [10:09] The strategic use of discounts based on where you are within your average booking window [14:18] Jllian and Karin's thoughts on how often should someone continue to inch their prices down [19:20] The seasonal profile approach and why they are so important to have at a more granular level than just the four seasons of the year [21:14] How much time do hosts anticipate it will take to set up 35 seasonal profiles [23:45] What is the best approach or recommendation to pricing for those far-out bookings [29:08] The declining daily rates in saturated short-term rental markets and how to monitor them using market data tools [31:11] Staying competitive in saturated markets without dropping prices [33:44] The importance of comprehensive listing optimization and captions for each photo to enhance the guest experience [36:24] Karin and Jillian's words of wisdom for hosts to get started and get comfortable with managing their revenue [39:59] The value of outsourcing tasks in your business that you don't enjoy to focus on what you excel at and love doing [41:42] The lightning round Golden Nuggets: “It's really important that you understand where your market is and where people are and how people are booking within that lead time. So if your booking window has really shortened, you've got to make sure that your pricing is right in line.” “If a week or two goes by and you don't have any activity, then you know that something needs to happen in your pricing to move the needle. So the longer you wait, you know the more negative impact can happen.” “Keep your prices competitive enough that if you were to get that booking a year out or three months out, you're still happy with it.” “I would not recommend utilizing any pricing optimization through any of the OTAs, because a lot of times they're pricing for the benefit of getting as many bookings as possible, which means, not necessarily maximum revenue.” “Think about what you enjoy doing and the value of your time leading your business.” Let's Connect! Website: stepbystepbnb.com Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Running an Airbnb Business After Loss: Sharon Pace's Story of Resilience

    Play Episode Listen Later Apr 22, 2025 45:58


    Can a single moment shift everything — not just in business, but in life? In this profoundly moving episode, I sit down with Sharon Pace, a resilient real estate investor whose world was turned upside down after the loss of her husband. What followed was a journey of deep grief, unexpected strength, and an unwavering commitment to continue the life and business they had built together. Sharon opens up about stepping into unfamiliar territory—taking over their short-term rental business, learning new systems, and facing daily challenges—while processing unimaginable loss. But her turning point came at the LIVE BIG Beach Retreat, where community, mindset shifts, and emotional support sparked her healing and helped her rediscover purpose in her work. We talk about the realities no one prepares for: how to plan ahead as a couple, the unpredictable waves of grief, and the power of saying yes to growth even when you feel anything but ready. Sharon's story is filled with vulnerability, courage, and wisdom—reminding us that in the darkest seasons, support and intention can light the path forward. Whether you're building a business with your partner, navigating solo entrepreneurship, or simply searching for strength during life's toughest moments, this conversation will leave you inspired to keep going—and to believe in what's possible! HIGHLIGHTS AND KEY POINTS: [01:03] A short introduction about our guest Sharon Pace and how she got started with short-term rentals space [03:05] Sharon shares the deeply personal story of her husband's prolonged health battles and how it became the catalyst for her to start their investment journey [11:22] Sharon shares how she took over their short-term rental business from her husband, navigating the challenges with support from friends and a supportive community [17:35] Sharon reflects on the importance of planning ahead to ease the burden on the surviving spouse and emphasizes the value of legal, financial, and tech support to avoid extra stress [21:05] How a pivotal mindset shift occurred when Sharon attended Live Big Retreat, which became a turning point in her healing process [25:27] Sharon talks about how grief is unpredictable and emphasizes the power of supportive groups as essential pillars in her healing [28:43] Sharon shares that after going through deep personal loss, she's become intentional about only keeping supportive, positive people in her life and business [31:27] How Sharon approached learning new things even when she didn't feel ready [33:53] Sharon's advice for someone who may be starting out on their short term rental journey and maybe doing this solo or with their spouse [37:23] The lightning round Golden Nuggets: “I would say that to anyone out there, oh, have a will, have a trust, do all these things, put everything in order, make sure your properties are in the right LLC, or if they're in a personal name, the beneficiary is listed out because it's so much work on the surviving spouse to have to figure all this out.” “Your network really is your net worth, honestly, but not only in the real estate realm, but also friendship.” “Find a real estate agent who has their own short term rentals that knows the industry inside and out.” Let's Connect! Instagram: https://www.instagram.com/sharonkaypace/ Facebook: https://www.facebook.com/sharon.d.pace Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    From Corporate Sales to Hospitality Empire: How Dawn Cornett Created a Life She Loves

    Play Episode Listen Later Apr 15, 2025 46:39


    Are you ready to break free from the 9-to-5 grind and build a life that truly lights you up? In this episode, I sit down with Dawn Cornett, a powerhouse entrepreneur who left cybersecurity sales to create a thriving short-term rental and boutique hotel empire. Her journey is a testament to the power of intentional living, mentorship, and bold decision-making. Dawn didn't do it alone — her story proves that surrounding yourself with the right people can transform your business and unlock opportunities you never imagined. We dive into the key strategies behind her rapid success—hiring and team-building, scaling smartly, and investing with intention. Whether you're dreaming of leaving your corporate job or looking to grow your hospitality business, this episode is packed with game-changing insights to help you take bold steps toward your own success. Don't miss this conversation—it might just change the way you think about your future! HIGHLIGHTS AND KEY POINTS: [01:00] A short introduction about our guest Dawn Cornett and how she got into the short term rental world [04:30] How Dawn expanded from a single lake house to boutique hotels and retreat centers while staying connected to family [05:45] Dawn emphasizes investing with intention, choosing locations based on personal connections, lifestyle, and long-term vision [07:03] Dawn shares how she navigates uncertainty in her journey  [07:56] What made Dawn choose to transition in asset classes from single family homes into boutique hotels  [09:28] Dawn shares her journey in expanding her boutique hotel portfolio and her transition into managing and investing in boutique hotels  [11:25] The challenges and differences Dawn encountered when transitioning from managing single-family homes to managing boutique hotels [12:35] Dawn shares her approach to finding and retaining loyal cleaning staff for her boutique hotels and the importance of values-based hiring and building a family-like team culture [17:48] What has been one of the biggest challenges Dawn navigated throughout her journey, and how did she deal with that challenge [19:02] Dawn shares an experience of struggling to separate from a challenging client who managed six properties [20:42] Dawn shares the personal and professional decision to separate from her W2 job [23:07] Dawn offers advice to those considering co-hosting boutique hotels or larger retreat centers [24:19] The importance of being intentional about what excites you and pursuing personal and spiritual growth [25:50] Dawn shares her daily routine, which includes meditation, gratitude practice, and self-care [28:56] Dawn's next piece of advice for someone starting out in the boutique hotel world [32:22] The lightning round [39:45] How Dawn vets her potential partners Golden Nuggets: “If you want to go fast, do it alone. If you want to go far, do it with others. Take secret shortcuts from people who have done it before.” “We're going to be in flow better if we do things that get us excited.” “You absolutely have to vet your partners like you're marrying them.” Let's Connect! YouTube: https://www.youtube.com/@HospitalityHustle Instagram: https://www.instagram.com/dawnofagreatday/ Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    From Dental Hygienist to STR Powerhouse: Denise Vaughn's Success Secrets

    Play Episode Listen Later Apr 8, 2025 54:41


    Have you ever dreamed of leaving your 9-to-5 and building a thriving business in short-term rentals? In this episode, I'm joined by Denise Vaughn, a dynamic entrepreneur who made the bold leap from dental hygienist to short-term rental powerhouse.  From avoiding costly mistakes to mastering guest satisfaction, Denise reveals the key strategies that set top-performing hosts apart. She breaks down how small but impactful changes—like fresh decor and a well-stocked inventory—can significantly boost bookings and revenue. But it's not just about properties—Denise dives into the power of team-building, sharing how she built a strong, cohesive team that aligns with her business values. Her insights on leadership and operations will transform how you approach property management and help you create a sustainable, profitable business. Whether you're a seasoned investor or just starting out, Denise's journey and expertise will leave you inspired and equipped to elevate your short-term rental game. Tune in now to discover the game-changing strategies that can turn your rental properties into your most profitable venture! HIGHLIGHTS AND KEY POINTS: [00:56] A short introduction about our guest Denise Vaughn and her transition from being a dental hygienist to a short-term rental investor [05:53] Denise shares her experience as a dental hygienist with some celebrities [07:06] What are the biggest mistakes that investors make when it comes to the upkeep of their property [09:33] Denise discusses the differences in how men and women approach short-term rentals [12:07] Denise' recommendations for maintaining properties to ensure cleanliness, guest satisfaction, and prompt upkeep to prevent issues from impacting bookings or reviews [16:27] The importance of a mix of owner involvement and structured checklists for regular property maintenance to ensure guest satisfaction and address wear and tear  [22:28] The importance of sharing listing photos with cleaners and inspectors to ensure consistency and help track missing or misplaced items [26:56] Denise shares a memorable experience where she walked into a property that was essentially a "grandma's house" and not at all ready for rental  [29:36] Denise shares her tips that helped her when having tough conversations with owners but yet not burn bridges [31:05] How Denise manages unrealistic expectations from investors  [34:53] How Denise found success in hiring her ideal team members and emphasizes the importance of aligning with core values for long-term, sustainable working relationships [38:17] The importance of placing team members in the right roles by assessing their strengths, interests, and growth [39:48] What does “being the best leader for your team” mean to Denise [41:32] How Denise develops her leadership skills and empowers herself and others alongside her husband [45:54] The lightning round Golden Nuggets: “One of the things that I feel is so important for property owners, obviously, during a turnover, to make sure that anything that's missing or damaged is reported immediately.” “We're all a team, so that's really important to me, as we're a team and we all make mistakes. Mistakes are only lessons that we get to learn from.” “I hire and fire by my core values, first and foremost… We can always teach skills, but when we don't have people that are aligned with our values, it makes having a long term sustainable relationship, from a work perspective, very difficult.” “Being the best leader means that we are empowering our team to do their best job, and we're removing roadblocks for our team.” “You have to stay passionate. If you don't have something in life to be passionate about, you're not going to have a great life.” Let's Connect! Website: denisevaughnconcierge.com Facebook: https://www.facebook.com/profile.php?id=100082129156466 Instagram: https://instagram.com/denisevaughnconcierge Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    From Local to Global: How Nikki Stoddart is Expanding Her Short-Term Rental Empire to France

    Play Episode Listen Later Apr 1, 2025 47:10


    Dreaming of expanding your short-term rental portfolio overseas? In this episode, I sit down with Nikki Stoddart, a seasoned Airbnb host and real estate investor with over 13 years of experience. Nikki opens up about how she built a thriving portfolio of short-term rental properties across the U.S. and is now taking her business global with an exciting expansion into France. She shares the highs and lows of scaling her business, forming successful partnerships, and navigating the complexities of international real estate. Nikki reveals her strategies for finding the right business partners, effectively delegating with her virtual assistant team, and discovering lucrative overseas markets like the French Alps. Plus, she dives into the real estate process and financing differences between France and the U.S., giving you insider tips on how to make it all work. If you're ready to take your short-term rental business to the next level—or even across borders—this episode is packed with actionable insights and inspiration to fuel your next big move! Tune in and get ready to think bigger and bolder with your investments! HIGHLIGHTS AND KEY POINTS: [00:59] A short introduction about our guest Nikki Stoddart and how she started with short-term rental space [03:13] Nikki shares how she discovered the potential of short-term rentals and scaled her business [06:39] How Nikki screens her guests when renting out her own home on Airbnb [07:47] Nikki shares how her real estate investment journey evolved, including expanding into new markets and adapting to regulatory changes [12:24] Nikki talks about her experience with business partners and the importance of establishing clear, formal agreements from the start [14:35] Nikki shares her process of building trust and comfort with her business partner [16:59] The importance of partnering with someone who brings more than just financial resources to the table [18:02] Nikki shares her journey of looking beyond the U.S. for new investment opportunities due to the saturated Airbnb market and high property prices post-pandemic [20:39] Nikki describes her process of selecting a property in France to assess potential investment opportunities [23:04] Nikki's experience with finding and purchasing a property and the challenges of securing financing as an American in France [26:05] The operational challenges that Nikki faced as her property management portfolio grew and how she navigated them [27:31] The benefits of hiring a Virtual Assistant to offload tasks that don't align with your strengths or passions. [30:57] Nikki reflects on the challenges and learning curve she faced while learning to delegate effectively [33:48] Nikki talks about how she learned from her past mistake of not thinking big enough and being too scared to grow [36:26] Nikki and Stacey discuss the concept of worry and how it's often unproductive  [38:10] Nikki talks about her daughters' interest in interior design, their career paths, and her advice to have passive income through real estate for financial freedom [39:50] The lightning round Golden Nuggets: “It's really important to vet your partners, almost like you're going to marry them.” “If you're going to collaborate with a partner, make sure not only roles and responsibilities are clearly defined and documented to your point, have all the paperwork drawn up, make it official. Don't do anything verbally.” “The unspoken thing about having a team of people supporting the operation is peace of mind.” “To start a business, any business, just go for it.” “Listen to your gut and believe people the first time they show you who they really are.” Let's Connect! LinkedIn: https://www.linkedin.com/in/nikki-stoddart-6a01074/ Substack: https://substack.com/@nikkistoddart Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    From $0 to $2.5 Million: How Christina McNaught Built a Thriving Short-Term Rental Empire

    Play Episode Listen Later Mar 25, 2025 48:34


    Ready to take your short-term rental business to the next level? In this episode, I sit down with Christina McNaught, a successful real estate investor and Realtor, who has built an impressive portfolio of 21 properties, including 5 short-term rentals and 16 managed properties. Christina shares her journey of transitioning from long-term to short-term rentals and how she and her husband achieved over $2.5 million in gross revenue in 2024. Get to know how the strategic backyard renovations became the game-changer, which drove their bookings and revenue through the roof. We also peel back the curtains and learn how Christina and her team pulled off this transformation, from the planning stages to the results that exceeded expectations. Discover the key factors they considered when assessing properties and how their design choices elevated the guest experience. Christina also reveals how she's built a thriving local community of short-term rental enthusiasts through monthly meetups and the strategies she's used to build a strong, effective team. This episode is filled with actionable insights and strategies to help you grow your short-term rental business. Christina's journey and success story offer valuable takeaways for both newcomers and experienced operators looking to elevate their business! HIGHLIGHTS AND KEY POINTS: [00:58] A short introduction about our guest Christina McNaught [02:18] Christina's transition journey from long-term to short-term rental space [05:35] The challenges of scaling a short-term rental portfolio and the importance of systems, structure, and the right team to grow successfully [07:04] What are the things that Christina is looking for to assess a property that could potentially fit within her portfolio [13:30] Christina shares the process of building a backyard pickleball court and key considerations for execution [16:42] Christina talks about the breakdown cost, contractors, and key considerations for installing a pickleball court [19:58] How the backyard build-out led to a massive revenue boost, increased occupancy, and a near-instant return on investment [22:41] Christina's approach to vibrant interior design and the bold decision to use a neon green pickleball court [25:41] Christina explains how she tailors her approach to clients, sharing insights on backyard builds while respecting their unique goals for co-hosting [27:07] Christina explains how she uses floor plans and apps like Cubicasa to assess and convert spaces, turning a three-bedroom into a four-bedroom [28:51] How Christina selects your contractors and what types of things she's looking for in finding the right folks to help her [31:45] Christina explains how her Meetup attracts a mix of property managers, investors, co-hosts, and real estate agents, and the importance of collaboration over competition [34:42] How Christina and her husband manage their business operations with the help of VAs to handle day-to-day tasks [38:07] Christina's challenges of working with her husband in a shared office space, navigating different work schedules and communication styles [40:14] The lightning round Golden Nuggets: “It is so incredibly helpful to get perspective from other people.” “Building community is one of the most powerful ways, not only to expand your network and meet new people, but it's one of the most powerful ways to learn.” “Collaborating with people versus competing with them is so incredibly important.” “As you do grow, make sure that you are freeing yourself up to focus on what lights you up – the things that you enjoy and also the things that you're good at. I think one of the biggest challenges that I've seen entrepreneurs make is that they try to do everything themselves, and you get to a point where you're you're in your own way.” Let's Connect! Facebook: https://www.facebook.com/chrissy.riddle.5 Email: christina@theshortermshop.com Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Breaking Barriers: A Sneak Peek of the LIVE BIG Beach Retreat

    Play Episode Listen Later Mar 18, 2025 57:54


    Are you ready to break through the barriers that have been holding you back, push past limitations, and step into the next best version of yourself? If so, you won't want to miss this! Join me and my dear friend Karey Hall as we take you behind the scenes of the highly anticipated LIVE BIG Beach Retreat! In this episode, we share powerful, transformative moments from our previous retreat that left attendees feeling recharged, empowered, and ready to conquer their dreams. Karey and I dive into how this unique retreat blends relaxation with growth, helping you break free from stress, gain clarity, and step into your true power. Get an exclusive sneak peek into our luxurious new international retreat location, where stunning accommodations, curated workshops, and a supportive, inspiring community await you. This is an immersive and rejuvenating experience designed to help you achieve personal transformation. Whether you're an entrepreneur aiming to elevate your business or someone ready for profound personal growth, this retreat is the catalyst for your next big leap. If you're ready to say “yes” to a life-changing adventure, tune in and discover how the LIVE BIG Beach Retreat (May 12-16, 2025) can help you unlock your potential and transform your life. Don't miss out on this extraordinary opportunity. Let the LIVE BIG Beach Retreat be the breakthrough you've been waiting for! HIGHLIGHTS AND KEY POINTS: [02:33] A short introduction to our guest, Karey Hall, and what excites her about the upcoming Live Big Beach Retreat compared to last year's retreat [07:35] I share my personal experience from a past vacation, highlighting the tranquil, disturbance-free atmosphere of the upcoming beach retreat [08:41] Karey and I highlight the adult-only, romantic resort atmosphere, ensuring a peaceful and relaxing environment [15:14] The retreat's transformative power, where women support each other through personal growth and vulnerability, creating life-changing experiences [19:56] The community-building aspect of the retreat, focusing on making everyone feel included and supported, especially for introverts [25:45] We discuss how an introvert can feel more comfortable in a small group setting, avoiding the stress of forced networking [30:39] How the retreat's detailed planning provides attendees with schedules free them from having to guess about logistics [33:17] The value of having professional headshots taken during the retreat, emphasizing how it helps female business owners put their best foot forward [39:28] We talk about giving away a diamond at the retreat as a symbolic gesture of the personal transformation and clarity attendees will experience during the retreat [42:48] The Live Big Beach Retreat sign-up process, accommodation options, and how entrepreneurs from all industries can benefit [48:51] What is my biggest mission with The Live Big Beach Retreat [49:49] The lightning round Golden Nuggets: “It's just such a powerful getaway for personal transformation. And I'm sure everyone's goals are different when they go but what you uncover inside while you are going through the retreat is not only a personal journey, but at the same time, you have other women that are journeying with you. And the camaraderie, I think, and the friendship that just develops because you all get vulnerable about what's limiting you and where you want to go, and then you're brainstorming to help each other. And it's powerful.” “You can't really describe the experience until you experience it.” “We're doing all of these things to serve other people in our lives, and oftentimes it is the mere fact that that person looking back in the mirror is really the one that needs care.” “The grass isn't greener on the other side. It's greener where you water it.” Let's Connect! Website: www.livebigwithstacey.com/events Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    How LIVE BIG Was Born: The Untold Journey & Lessons Inside the Book

    Play Episode Listen Later Mar 11, 2025 56:44


    Ever felt like you were meant for more—but something (maybe even yourself) was holding you back? In this episode, I sit down with my rockstar team member and dear friend, Lauryn Summerley, to pull back the curtain on my brand-new book, LIVE BIG. I'm sharing the game-changing mindset shifts that helped me go from feeling stuck to creating a life of massive impact and success. Spoiler alert: Living BIG isn't about doing more—it's about becoming MORE. More confident. More fearless. More unapologetically YOU. Inside this conversation, we'll dive into: The Story Behind LIVE BIG – The personal struggles and defining moments that led me to write this book and create a movement. From Self-Doubt to Unshakable Confidence – How I overcame self-image struggles, rewired my mindset, and stepped fully into my power. What Makes LIVE BIG Different? – Why this book isn't just another business or mindset book—it's a transformational roadmap for women entrepreneurs. The 90-Day Momentum Maker – How this companion guide helps you put LIVE BIG into action and build real momentum in your life and business. Ignite Your Impact Sneak Peek! – A behind-the-scenes look at my free 4-hour workshop on April 4, designed to help you implement the LIVE BIG system and take bold action. If you're curious about the heart and story behind LIVE BIG, this episode is where I share it all Hit play and start your journey to LIVING BIG right now! HIGHLIGHTS AND KEY POINTS: [01:45] A short introduction about Lauryn Summerly  [03:14] The personal experiences and challenges that inspired me to write my new book, LIVE BIG [08:13] The meaning behind the title of LIVE BIG and how it reflects my journey [10:42] My journey to living big, from overcoming self-image struggles to embracing unshakable confidence [13:18] How a podcast inspired my mindset journey and helped me shift negative thought patterns [17:27] How my mindset exercises have sharpened my intuition and how this has become essential for my decision-making process [20:14] How LIVE BIG differs from other business and mindset books for women entrepreneurs and what sets it apart [23:47] How LIVE BIG combines powerful mindset techniques with actionable tools for living a positive, intentional life [27:13] The 90-Day Momentum Maker and how it complements the main content of LIVE BIG [33:48] My vision for LIVE BIG and how it can empower women who feel stuck and recognize their own capability, beauty, and limitless potential [37:05] The power of positivity and empathy and how embracing joy internally can transform ourselves and impact others [39:52] My advice to women who are a bit hesitant to take that first step towards “Living Big” [45:03] The plan to expand my impact and help a broader audience thrive [46:37] A preview of Ignite Your Impact, a free 4-hour workshop on April 4, featuring business and mindset strategies, breakout sessions, and hot seat coaching [49:21] My advice for anyone who is thinking of writing their own book Let's Connect! Pre-Order the LIVE BIG Book: https://livebigwithstacey.com/book Website: https://livebigwithstacey.com/ Instagram: https://www.instagram.com/livebigwithstacey/ Ignite Your Impact: https://livebigwithstacey.com/ignite-your-impact/ Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Creating Standout Short-Term Rentals: Data-Driven Design Strategies with Brianna Amigo

    Play Episode Listen Later Mar 4, 2025 51:33


    Want to know how to make your short-term rental stand out in an increasingly competitive market? In this episode, I sit down with Brianna Amigo, an expert in short-term rental interior design, to uncover her proven strategies for creating spaces that not only attract guests but also drive more bookings. Brianna takes us through her journey as both a short-term rental owner and a design professional, sharing how her personal experiences have shaped her unique design philosophy. She reveals how she uses in-depth market research to make informed decisions, ensuring that each property resonates with the right guests. You'll hear about her process for sourcing the perfect products, balancing design with budget, and her approach to creating interiors that leave a lasting impression. If you're ready to elevate your short-term rental and deliver an unforgettable guest experience that keeps people coming back, Brianna's insights will provide you with the tools to take your business to the next level. Tune in to hear actionable strategies, expert design tips, and the key to turning your space into a guest magnet—perfect for anyone looking to enhance their rental and increase bookings! HIGHLIGHTS AND KEY POINTS: [01:54] A short introduction about our guest Brianna Amigo and her journey becoming a short-term rentals designer specialist [04:29] Brianna shares how she specialized in short-term rental design before purchasing her own rental property [07:48] Brianna's advice on managing the overwhelming amount of packaging when setting up a short-term rental [09:01] How Brianna ensures accurate online product selection for short-term rental design when it comes to color and quality [10:19] Brianna explains how research is crucial to creating a property that stands out in a saturated market [13:17] Brianna discusses the time and effort required for someone to do their own market research if they want to design their property [17:18] How Brianna transforms data insights into actionable design strategies for short-term rental properties [20:04] Brianna talks about how she balances contrasting preferences when it comes to design between clients [25:05] Brianna shares insights on budgeting for short-term rental design and managing differing opinions with varying expectations [26:59] Brianna's favorite sources for design materials and her approach to sourcing furniture for short-term rental properties [30:51] Brianna highlights styling as an essential element in a kitchen design, emphasizing unique, personal touches that elevate the space [33:49] Brianna emphasizes the importance of creating cozy and functional family spaces in short-term rental designs [37:49] The importance of using data to inform outdoor space design when it comes to amenities that can drive bookings [40:04] Brianna shares the importance of having a separate amenity budget to cover these larger investments in outdoor features [41:18] The lightning round Golden Nuggets: “I'm really focused on quality. I don't want to fill your property with a bunch of inexpensive options that, of course, are going to fit the budget but also not withstand the wear and tear of short term rental usage, that are not easily maintained, and potentially break on a guest because it's poor quality.” “Outdoors is definitely something that should not be neglected. It's usually one of the top reasons why people book properties, and so we want to make sure we really highlight that throughout the design, and we're fully amenitizing the space.” “For me, one of the most important parts is having a community of people around me who get what I'm doing, who understand me, who support me, and can give me words of wisdom when I'm lost.” Let's Connect! Instagram: https://www.instagram.com/briannamicheleinteriors Website: https://briannamicheleinteriors.com/ Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    The Business of Big Short-Term Rentals: Kim Herrlein's Secrets

    Play Episode Listen Later Feb 25, 2025 50:20


    Ever wondered what it takes to scale and manage large vacation rentals successfully? In this episode, I sit down with Kim Herlein, a real estate investor who mastered the art of hosting large groups and turning big properties into thriving short-term rentals. Kim shares the strategies that helped her expand her portfolio, from acquiring and designing properties that cater to large groups to optimizing operations for efficiency. She dives into the challenges of managing high-occupancy rentals, keeping guest experiences seamless, and ensuring top-tier cleanliness despite high turnover. Plus, she reveals her secrets to building a loyal customer base and staying ahead in the competitive vacation rental market. If you're looking to scale your short-term rental business or break into large-group hosting, Kim's insights will give you the tools and inspiration to take your rentals to the next level. Don't miss this expert-packed conversation! HIGHLIGHTS AND KEY POINTS: [02:18] A short introduction about our guest Kim Herrlein [03:06] How Kim started in short-term rental industry and scaling her first property [03:54] Kim shares the planning and renovation of expanding a four-bedroom house into 10 bedrooms [05:19] Kim explains how personal experience and a prime Coachella location drove her investment decision [06:24] How Kim gradually expanded a four-bedroom home to 10 to maximize its rental potential [08:06] Kim shares how she expanded to 14 properties across five regions, adapting designs and learning how guest needs differ by location [10:20] Kim highlights the importance of market timing to sell properties at their peak value [13:25] Kim talks about new owners' unrealistic expectations, the evolution of property management, and using tech and VAs to stay ahead [17:52] How Kim manages and overcomes the challenges of managing large vacation properties [23:55] Kim talks about the challenges of turnovers for large vacation rental properties and maintaining cleaning standards [27:04] What Kim looks for when hiring a host and the qualities and systems she values to ensure a great guest experience [30:32] How Kim manages guest communications for large groups to ensure a seamless experience [33:47] Kim talks about the challenges of securing repeat bookings for large-group vacation rentals [37:00] Kim highlights the biggest lesson she has learned in hosting large groups of people [39:29] The lightning round Golden Nuggets: “I have found that sometimes inheriting property management clients, I think, is one of the most difficult types of clients to bring on to your business, because they may not have, or may not have the exposure to the broad span of the market to really understand what's going on.” “Having the right team members is so critically important. Having the right systems and processes in place is so important. I could not do what I do without my team of people and systems and tech, you know, everything intertwined that makes our worlds go round.” “I think the biggest problem for people when they come to a home and there's an issue is not that there's an issue; it's that there's an issue, and no one is acknowledging it." “This too shall pass. That's been my number one go to whenever anything feels kind of, even when it's good to say this too shall pass; like to be in gratitude and really appreciate the fullness of that. It's not always a negative thing that this too shall pass, that it's the concept that time is always moving.” Let's Connect! Website: https://purveyorsofleisure.com/ Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    From Accidental Host to STR Mogul: How Sheila Dickinson Built Her Real Estate Empire

    Play Episode Listen Later Feb 18, 2025 50:21


    Curious about how to use a self-directed IRA to invest in real estate? This episode is a must-listen! I sat down with Sheila Dickinson, a former federal government employee who turned a chance encounter with short-term rentals into a thriving business across multiple states. Sheila takes us through her incredible journey—from accidentally stepping into the vacation rental world to strategically using her self-directed IRA to grow her real estate portfolio. She shares the challenges she faced, the lessons she learned, and the strategies that helped her succeed. Get insights into her unique approach to property management, her passion for design, and the importance of building a strong community. Whether you're an experienced investor or just starting out, Sheila's story will equip you with the knowledge and motivation to scale your own short-term rental business. Don't miss this insightful conversation—it just might change the way you think about real estate investing! HIGHLIGHTS AND KEY POINTS: [01:46] A short introduction about our guest Sheila Dickinson and how she got started in the world of short-term rentals  [06:25] Sheila's growth path from two to nine short-term rentals using diverse financing strategies [08:47] Sheila's experience co-investing in real estate with her son and how it shaped his path into flipping properties [12:29] Navigating real estate investing with Sheila's husband and the challenges and rewards of working together as a couple [15:48] Sheila's insights on building a support network in the short-term rental community [21:35] Sheila explains the self-directed IRA and the benefits and challenges of using it for real estate investments [27:11] How Sheila educated herself on self-directed IRAs and real estate investing [29:12] What are the biggest surprises Sheila encountered in growing her real estate portfolio [34:30] How Sheila's goals have changed over the years while growing her real estate portfolio [39:42] Sheila's favorite thing about having or being in short term-rental industry [42:40] The lightning round Golden Nuggets: “If you don't have a supportive spouse at home, I think it is so incredibly important to surround yourself with people who are a support system, whether It's other women in the short term rental space, folks in your local communities, I think it's so important to have a support network.” “There are so many wonderful benefits about having an online community. But when you're able to come together and sit next to each other, and sometimes hold each other's hand or hold up a glass of wine, there's just something so incredibly powerful about that.”  “My recommendation is find the stuff that you don't like to do and hire great people to do it, because they'll be lit up by that work if it's within their zone of genius, and it frees you up to do what you love too.” “When I have something hard to do, if you have to swallow a frog, swallow it quickly, so just get it done.” Let's Connect! Facebook: https://www.facebook.com/EscapesBySheila Instagram: https://www.instagram.com/escapes_by_sheila/ Website: https://escapesbysheila.com/ Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Influencing Local Regulations to Build Your Short-Term Rental Dream with Trudy Cox

    Play Episode Listen Later Feb 11, 2025 45:31


    Have you dreamed of starting a short-term rental business but felt overwhelmed by local rules and restrictions? Get inspired by the story of one couple who refused to let city ordinances stop them from building their short-term rental business in a popular Texas destination. In this episode, Trudy Cox shares how they faced challenges from vacation rental bans and how they convinced the city to pass an ordinance allowing vacation rentals, paving the way for their success. Trudy gives us a look into their thoughtfully designed properties, sharing how she and her husband built and created their first three homes. She explains how they manage operations, attract guests, and maintain positive relationships with neighbors. Trudy also walks us through her daily operations, inspection process, and cleaning system, including how she effectively manages her cleaning team. Whether you're an experienced investor or dreaming of your first short-term rental, this episode is filled with valuable insights on perseverance, strategy, and creativity. Listen now to learn how this couple overcame the odds and turned their dream into a thriving business! HIGHLIGHTS AND KEY POINTS: [01:20] A short introduction about our guest Trudy Cox  [02:48] What got Judy started in short-term rental space [04:29] The biggest challenges that Judy faced doing ground up construction and how they've overcome them [05:29] How Jessica and her husband tackled short-term rental regulations challenges in Arlington [07:59] Trudy shares how her husband's relentless efforts helped shape short-term rental regulations [10:15] Trudy's husband's strategic research to influence short-term rental regulations [13:20] Trudy talks about his  husband's ongoing involvement in city policy and advocacy for short-term rentals [15:07] How Trudy and her husband built and designed their first three short-term rental homes [19:59] How Trudy manages operations and drive traffic to their short-term rentals [22:03] Trudy''s positive experience with their neighbors and the beneficial impact of short-term rentals on the neighborhood [23:44] Trudy talks about their day to day operations and her inspection process [28:25] Trudy's cleaning process and how she manages her cleaning team [32:20] Trudy's advice for newcomers to the short-term rental space [34:41] Overcoming doubts and challenges in the growth of a short-term rental business [37:46] Navigating challenges in the building process, specifically related to hiring contractors [40:20] The lightning round Golden Nuggets: “Make sure that they're investing in an area where they're going to get a good return on their investment.” “A second set of eyes always helps.” “The best gift you can give to yourself is to ask questions and get feedback from people who have been there and done that.” Let's Connect! Website: arlingtonvacationrentals.com Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Turning Setbacks Into Success: Jessica Katz's Rental Arbitrage Journey

    Play Episode Listen Later Feb 4, 2025 49:23


    Ready to take control of your future and build a profitable business without owning property? Jessica Katz's rental arbitrage story will leave you speechless! After a crushing setback in her medical career, Jessica made the bold decision to reinvent her life. That's when she discovered the game-changing power of rental arbitrage—and built a thriving short-term rental empire from the ground up. In this episode, Jessica pulls back the curtain on her hustle, sharing how she secures properties, creates jaw-dropping spaces, and stacks up serious profits. You'll be on the edge of your seat as she reveals how she faced 77 “no's” before landing her first deal. Jessica's journey wasn't all sunshine and rainbows. She opens up about the gritty reality of working with apartment complexes, the critical importance of a backup plan, and the mindset shifts that transformed her business. Her resilience and passion are downright contagious. Don't miss this insider's look at how she built a 24-unit portfolio from scratch—and how you can walk away with a blueprint for success and the fire to level up your rental arbitrage game! HIGHLIGHTS AND KEY POINTS: [02:03] An introduction about our guest Jessica Katz and how she discovered rental arbitrage [11:13] How did Jessica manage stress and find stability during uncertainty [17:51] Jessica's rental arbitrage journey and how she overcame initial challenges [23:29] What strategies did Jessica use to land her first arbitrage deal [25:43] Jessica's journey in landing her first arbitrage deal [28:15] Jessica describes how she targeted apartment complexes as part of her arbitrage strategy [30:03] Jessica's take on apartment complexes versus for single family homes arbitrage [34:24] Jessica's approach to investing in upgrades and furniture for properties she doesn't own [37:22] How Jessica allocates budget for furnishing properties and ensures competitive edge [40:17] The lightning round Golden Nuggets: “What helped me the most was finding something to be able to rely on if the worst case scenario happened again.” “We can do anything as women, as long as we believe in ourselves and we're intentional about how we focus our time, energy, and efforts.” “If you follow the guides that have worked for other people, and you are willing to put in the time it takes to learn how to analyze the right property and do all the right things, you could be successful in this. People should not be so scared to start something if they want to.” Let's Connect! Website: https://jk2properties.com/ Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Stress-Free Social Media Strategies for Short-Term Rental Hosts with Brianne Hamilton

    Play Episode Listen Later Jan 28, 2025 46:20


    Struggling to create engaging content for your short-term rental business? Take a deep breath—you're not alone! As a real estate investor, Airbnb host, and social media strategist, Brianne knows exactly how to make an impact online without spending hours glued to your screen. In this episode, Brianne shares her best-kept secrets for showing up authentically, saving time, and creating content that truly connects with your audience. She's spilling the tea on everything from content creation hacks and the magic of Facebook groups to beating the dreaded comparison trap. You'll also hear all about Brianne's signature “STAY” content framework and her favorite tools for batching posts like a pro—because who doesn't love a little extra time back in their day? If social media has ever felt like a constant source of stress, this conversation will flip the script. Brianne's actionable tips will help you simplify your strategy, grow your audience, and turn them into followers (and future guests!). It's time to take the guesswork—and the overwhelm—out of your social media game! Let's dive in and make it happen! HIGHLIGHTS AND KEY POINTS: [02:30] A short introduction about our guest Brianne Hamilton  [04:36] How Brianne uses her creativity and corporate skills to grow her short-term rental business [07:53] How can short-term rental hosts use the "STAY" framework to create meaningful and manageable social media content [13:37] Balancing the "STAY" content pillars for consistent and engaging social media posts [14:51] How can short-term rental hosts turn social media comparison into a strategy for improvement and engagement [17:33] Brianne's insight in leveraging social media inspiration and collaborations to improve content and boost engagement [19:54] Brianne's thoughts and recommendations on creating a social media content calendar in advance [22:18] The benefits of using third-party scheduling tools for short-term rental social media [25:36] Brianne's top tools short-term rental hosts can use to enhance social media content creation [29:01] Some common challenges short-term rental hosts face with social media content creation [31:10] Brianne's tips to overcome the challenges of creating social media content and effectively grow audience [39:20] The lightning round Golden Nuggets: “One of the biggest hurdles I hear from people is that they don't have time to do this. So one of the main things I look to just drive home is it's really just about being consistent with what you can give to it.” “Do what you can. Don't criticize, don't judge yourself. Don't think, oh, it's not good enough. Done is better than perfect. Nobody's looking for perfection.” Let's Connect! Facebook: https://www.facebook.com/profile.php?id=695800536 Instagram: https://www.instagram.com/junctionhousegetaways/ Website: https://www.junctionhouse.co/ Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Social Media Secrets Every Host Must Know with Marissa Schulze

    Play Episode Listen Later Jan 21, 2025 58:51


    Ready to make your Airbnb and short-term rental bookings soar? Don't miss our latest podcast episode featuring social media expert Marissa Schulze! Marissa's mission is simple: to help Airbnb hosts and short-term rental owners harness the power of social media to attract more guests and grow their businesses. In this must-listen episode, she reveals insider tips and actionable strategies to elevate your social media game and turn your online presence into a booking magnet. Discover why a strong social media strategy is essential for today's Airbnb hosts and how you can use it to showcase your property's unique appeal. Marissa shares her proven framework for crafting story-driven, engaging posts that captivate potential guests. She also breaks down which social platforms are the most impactful for short-term rental success and how to leverage collaborations to amplify your reach and build your following. Whether you're a seasoned Airbnb host ready to take your bookings to the next level or a newcomer eager to stand out in a competitive market, this episode is packed with actionable insights tailored for short-term rental success. Tune in now to hear Marissa's expert advice and start maximizing your bookings through social media today! HIGHLIGHTS AND KEY POINTS: [03:09] A short introduction about our guest Marissa Schulze [05:32] Why Social Media Marketing is important for short term rental hosts in today's landscape [07:23] Marissa shares her best practices when creating content for social media [11:23] Marissa discusses storytelling techniques to elevate social media content [15:47] Strategies for creating consistent and engaging content for social media [18:03] Marissa shares insights on the cost and logistics of hiring a professional to build a property content library [20:02] Marissa's practical tips on creating engaging video content for social media [21:40] How often should you update your content library [23:14] What social media platforms are most impactful for short-term rental hosts [25:24] Marissa's perspective on social media collaboration and how it “changes the game” [28:57] The importance of targeting the right audience through influencer collaborations [31:09] Marissa shares the 80/20 rule for content creation [32:53] The power of answering common guest questions through storytelling on social media [36:50] Marissa's advises on repurposing content across platforms [39:03] Marissa shares advice on how often short-term rental hosts should post on social media [40:20] Marissa's advises for short-term rental hosts on building a beautiful social media feed and running ads [42:53] The lightning round Golden Nuggets: “Collabs change the game.” “It is extremely important to make sure that the influencer has the audience that you are targeting.” “Just keep going.” “I don't have to know everything. I need to use my God given talents and my work experience and learn along the way, but apply the skill sets I already have and leverage that.” “You never treat anybody differently. It doesn't matter where you are in life, where they are in life, you are the same person to everyone, every day.” Let's Connect! Instagram: https://www.instagram.com/haymakermarketing/ Website: https://www.haymakersocial.com/ Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Debunking Short-Term Rental Myths with Beata Lorinc

    Play Episode Listen Later Jan 14, 2025 64:40


    Ready to rethink everything you thought you knew about Airbnb and short-term rentals? In this eye-opening episode, I sit down with Beata Lorinc, a seasoned short-term rental expert, to shatter the biggest myths in the industry. Drawing from her years of hands-on experience, Beata and I challenge the conventional wisdom that often misguides hosts and Airbnb entrepreneurs alike. From the supposed "must-haves,” we discuss the operational truths that truly boost Airbnb profitability and guest satisfaction. Whether you're a seasoned Airbnb host or just launching your short-term rental journey, this episode is packed with actionable insights to elevate your business. Get ready to learn proven strategies and hard-earned lessons to help you navigate guest expectations and maximize your property's potential. Don't miss this candid conversation that challenges the status quo and shows you how to build a short-term rental business that aligns with your goals, lifestyle, and long-term success. Tune in now and transform your Airbnb strategy! HIGHLIGHTS AND KEY POINTS: [03:20] A short introduction about our guest Beata Lorinc and her experiences in managing both self-owned and client-owned properties [07:14] Beata dispels the number 1 myth in the short-term rental industry [10:53] How Beata how approaches the choice of towel as part of her overall design and operational strategy [14:14] Beata's perception of white linens and towels as a necessity in short-term rentals [17:22] The myth surrounding welcome baskets in short-term rentals [21:59] Beata dispels the myth of having coffee bars or a wide range of coffee options is essential [26:57] The myth of passive income in short-term rental management [29:20] The misconceptions on self-managing and property managers [32:47] Beata's journey and evolution of how she became a successful vacation rental property manager [35:31] The importance of making business and life decisions that align with one's current season of life [39:22] Beata's strategies for maximizing profitability in short-term rental business [51:20] The lightning round Golden Nuggets: “I will always err on operations slightly over esthetics, where some others would pick esthetics over operations.” “It's important that as we are setting up our properties, we're thinking like consumers.” “You can get five star reviews by focusing on the foundational elements. When you nail that, you're setting yourself up for success in your business.” “Even if you have the right skills and you have the time, if it doesn't light you up, if you don't enjoy it, don't do it.” “If you make it a habit to pay attention to your income and your expenses on a monthly basis, at a minimum, I have a feeling you're going to see improvement, because what gets measured gets improved.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    From Chargebacks to Comebacks: How Kara Margraf Mastered the STR Game

    Play Episode Listen Later Jan 7, 2025 55:23


    Curious how to tackle the toughest challenges in your Airbnb or short-term rental business? In this episode, I'm joined by Kara Margraf, a nurse-turned-condo owner, who shares her inspiring journey from discovering the magic of Gulf Shores, Alabama, to navigating the highs and lows of vacation property ownership. Kara's story is packed with real-world lessons that every Airbnb host and short-term rental owner needs to hear. From a difficult chargeback battle to crucial financial and legal hurdles, Kara reveals the essential strategies that helped her protect her business. Her secret weapons? Clear policies, rock-solid documentation, and a commitment to authentic hosting that builds trust and creates unforgettable guest experiences. But that's just the beginning. Kara also pulls back the curtain on how she balances family life while running her short-term rental business. We discuss the power of building a reliable team and how communication and systems are the secret sauce to a smooth operation. Whether you're launching your first Airbnb or scaling your short-term rental empire, this episode is a goldmine of actionable tips, inspiring stories, and expert advice. Don't miss out on the chance to learn from Kara's invaluable experience. Tune in now and get ready to level up your short-term rental success! HIGHLIGHTS AND KEY POINTS: [02:05] A short introduction about our guest Kara Margraf [03:32] How Kara got started and how she selected her market [10:10] The challenges Kara faced in her journey as a short-term rental host and how she navigated them [14:15] Kara shares her experience and thoughts on genuine hosting and how it is vital for building strong guest relationships and a positive experience [20:15] The value of building systems and a reliable team around your short-term rental business [24:01] Kara shares her experience dealing with a chargeback issue as a short-term rental host [33:05] The serious issue of chargebacks and fraudulent activity that can happen in the short-term rental industry [36:26] The importance of maintaining professional standards and implementing security measures [38:26] Kara discusses the challenges and dynamics of running a business with her spouse [44:28] The lightning round Golden Nuggets: “Don't go into it if you think that it's going to do it by itself. You have to have a heart for taking care of people.” “My biggest piece of advice is learning to host your guests. It doesn't happen overnight. You're not going to do it perfectly from the beginning. You're going to do your absolute best.” “Surround yourself with a good group of people.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Turning Large Airbnbs into Cozy Retreats: Jen Arkell's Design Secrets

    Play Episode Listen Later Dec 31, 2024 47:00


    What's the secret to designing and furnishing large vacation rentals that feel inviting and functional for big groups? In this episode, I sit down with Jen Arkell, a homeschooling mom of seven and a creative force in transforming oversized short-term rentals into warm, welcoming retreats. Jen shares her expert strategies for staging and interior design, tailored to Airbnb and short-term rental properties. From creating functional spaces that cater to large groups to stocking kitchens with must-have essentials, she reveals the small details that make a big difference. Jen also dives into the personal side of her journey, opening up about how she balances running big design projects with homeschooling and family life. With faith as her foundation, she shares how she's overcome challenges and made the design process a family affair. This episode is packed with practical tips and heartfelt stories that will inspire Airbnb hosts and short-term rental owners alike. If you're ready to take your vacation rental design to the next level, don't miss this conversation. Listen now and learn how to create spaces that not only look stunning but feel like home. HIGHLIGHTS AND KEY POINTS: [02:41] A short introduction about our guest Jen Arkell [04:57] Jen's approach to designing large vacation rentals or expansive properties [07:02] What are the key considerations when furnishing a kitchen for large vacation rental properties [10:01] Jen walks us through her process of designing large vacation rental properties [12:55] How Jen manages the receiving and labeling of shipments for property staging [15:20] Jen explains how she intuitively designs large vacation rental spaces despite not having formal interior design training [17:40] How Jen and her husband balance budget and functionality to furnish large vacation rentals, and create a comfortable, high-quality guest experience [23:41] Jen's approach in designing vacation rental properties with events in mind [25:06] Jen advice to those new to staging and furnishing large properties [26:42] How Jen balances homeschooling, raising her kids, and managing a short-term rental business [28:51] Jen's way of involving her kids in property setup and fostering a family-oriented work environment [33:39] Jen shares how she gets to know her cleaners builds strong relationships with them [36:00] How Jen personally deals with stress [39:05] The lightning round Golden Nuggets: “Start small, and scale from there.” “Show yourself grace when you can't always find that exact piece that you want to find; in the end, it'll come together.” “When you pour into the kids you and you're pouring into your family, there's a natural outward flow of being on the same team so that you can manage what you need to do.” “I truly know the Lord has His hand and everything allows everything to happen for a reason, and those are the most beautiful moments.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    The Power of OwnerRez: Insider Tips and Insights with Jen Pearman

    Play Episode Listen Later Dec 24, 2024 36:39


    Are you ready to supercharge your Airbnb or short-term rental business? In this episode, I sit down with Jen Pearman, the dynamic onboarding manager at OwnerRez, to reveal how this game-changing platform can revolutionize your rental operations and become a powerhouse tool for your success. This episode is all about the "how" and the "why" of OwnerRez—and Jen delivers! We're diving headfirst into the platform's standout features, like its intuitive booking management, streamlined automation, and powerful reporting tools designed to help you run your Airbnb or short-term rental business with more efficiency and ease. We pull back the curtain on what truly makes OwnerRez a standout choice for hosts and property managers. From exclusive support resources to behind-the-scenes development insights, you'll learn how this platform's user-first approach keeps it ahead of the curve in the ever-evolving world of short-term rentals. But it doesn't stop there. Jen shares exciting updates and reveals how OwnerRez stays at the forefront of the vacation rental industry by listening to user feedback and continuously enhancing its features. If you're looking for a solution that grows with your Airbnb or short-term rental business, this is it! Tune in now and discover how OwnerRez can be your secret weapon for short-term rental success! HIGHLIGHTS AND KEY POINTS: [02:01] A short introduction about our guest Jen Pearman and her career's journey in the vacation rental industry [06:41] The core values and culture at OwnerRez and how they align with Jen's work experience there [10:19] Jen explains how OwnerRez addresses concerns about the platform's setup complexity [14:11] OwnerRez's extensive support resources for new and existing users [18:32] Jen discusses significant updates that have recently been released in OwnerRez [19:56] Jen explains the Push Notifications feature recently added to OwnerRez [24:15] Jen's advice to someone considering OwnerRez versus other property management systems in the market [26:20] The lightning round Golden Nuggets: “Being people first, that's at the heart of what we do.” “Establishing core values in your business is one of the biggest gifts that you can give to your future self.” “You'll get there. There's a lot to know, but you'll get there.” “You talk about internal pep talk, but that's a very real thing, the talk that we have going on inside of our minds. We have millions of thoughts every day, and the vast majority of those thoughts in most people are negative, right? And so when we understand the power of our minds and the power of that self-talk, it can be life changing.” Want to give OwnerRez a spin and see what all the buzz is about? Click here to sign up for an account and experience the magic for yourself! Full disclosure — if you sign up through this link, I may earn a small commission. Think of it as your way of supporting more awesome content like this (and I'll be doing a little happy dance on my end)! Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Midterm Rentals: Revolutionizing Your Real Estate Strategy with Katie Lyon

    Play Episode Listen Later Dec 17, 2024 51:47


    Are you looking for a game-changing strategy to boost your real estate investments? In this episode, I sit down with Katie Lyon, a marketing expert and savvy midterm rental investor, to explore how midterm rentals can transform your investment journey. Katie shares her personal story of how she and her family unexpectedly ventured into midterm rentals and quickly scaled their portfolio to success.You'll discover why starting small is often the key to building a solid foundation and how Katie identifies the best properties while fostering valuable relationships with landlords.  We'll dive deep into the operational differences between midterm and short-term rentals, with Katie offering expert advice on managing remote properties, overcoming HOA challenges, and streamlining day-to-day operations. If you're considering midterm rentals but don't know where to begin, this episode is packed with actionable insights that will help you rethink your investment strategy. Tune in to find out how midterm rentals could be the game-changer your portfolio needs! HIGHLIGHTS AND KEY POINTS: [02:06] A short introduction about our guest Katie Lyon [03:23] Katie's journey into real estate investing and  how she got started with MTRs [06:00] How Katie started and built her real estate investment portfolio  [09:23] Katie's approach to selecting and securing properties for rental arbitrage [11:01] Katie's strategy for negotiating with landlords to approve rental arbitrage agreements [13:17] What are the key factors Katie looks for in a potential partner [16:20] Katie's real estate portfolio and her approach to balancing property types and sizes [18:12] The importance of understanding one's personal risk tolerance in real estate investing [19:21] What is “hybrid approach” to renting and how this strategy can benefit property owners [23:25] The key operational differences between that short term and mid term strategy [26:58] Katie talks about the difference between Furnished Finder and Airbnb for midterm rental hosts [29:01] Katie discusses their process for evaluating potential tenants as midterm rental hosts [30:36] What are the challenges that Katie faces and how she navigates them as a remote property host [32:37] Katie explains how she manages accesses to rental arbitrage units [34:25] Katie's view of townhomes within HOAs and their benefit to her rental properties [37:58] Katie talks about her insurance provider for her rental properties [39:18] Katie's advice for beginners in midterm rentals [40:49] The lightning round Golden Nuggets: “You have to position yourself like you are giving us just as much value as you're getting.” “What I like operationally about midterms is it's just so simple.” “Learn until you're just comfortable enough and then try.” “I think so often people feel stuck because they're waiting for that perfect time, you know? And the truth of the matter is, there's never going to be a perfect time.” “Worrying is one of the most grossly underestimated wastes of time and energy, because worrying gets you nowhere.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Unstoppable Entrepreneurship: Tiffany Katuls' Secrets to Thriving in Airbnb & Beyond

    Play Episode Listen Later Dec 10, 2024 46:21


    Ever wondered how to juggle multiple businesses without losing your balance? I'm thrilled to introduce Tiffany Katuls—an unstoppable force in the world of entrepreneurship. With her bold vision and relentless drive, Tiffany has built an impressive reputation across multiple industries (including owning and managing a portfolio of short-term rentals on Airbnb). And today she's revealing the strategies that have propelled her to extraordinary success. Tiffany's journey is nothing short of inspiring. From thriving in short-term rentals to mastering franchising, and co-owning a mortgage company with her husband, she has proven that entrepreneurial potential knows no limits. In this episode, she'll share the insider secrets and actionable strategies that fueled her rise to the top. Curious how to lead a dynamic team while still prioritizing self-care? Tiffany pulls back the curtain on how she manages it all—achieving incredible success while maintaining balance. This is an episode you can't afford to miss! Tiffany's story, insights, and practical advice will captivate, motivate, and empower anyone ready to elevate their entrepreneurial journey. Tune in for an exclusive look at Tiffany's path to success and leave with the tools you need to unlock your own potential! HIGHLIGHTS AND KEY POINTS: [01:53] A short introduction about our guest Tiffany Katuls and her transition to being a real estate investor and business owner [03:54] Tiffany talks about her massage franchise business and how she was drawn in by the brand's promise [07:10] Tiffany shares that her short-term rental portfolio located across several prime locations and how she chose her markets [10:06] Tiffany discusses how they expanded their mortgage company that specializes in financing options for STR property investments [12:45] The biggest misconceptions that Tiffany's clients have when seeking a mortgage for rental properties [14:17] How Tiffany balances a busy life with multiple businesses [19:08] Tiffany shares her approach to hiring and building a successful team [22:34] How Tiffany handles mistakes or lapses in performance from her team members across her various businesses [25:22] The importance of self-care and how Tiffany manages the mental load of her multiple responsibilities as a business owner, wife, and mom [28:10] Tiffany shares how her children may eventually get involved in her businesses [32:33] Tiffany shares her advice for someone considering starting a new STR business while still balancing their current corporate job [35:50] The lightning round Golden Nuggets: “The number one question I get everyone who meets me is like, how are you doing it all? That means time blocking. So for me that's really important. And I would say step two that's really important is delegation.” “Delegate to elevate.” “You hire by your core values, and you fire by your core values.” “Mistakes obviously happen, and we consider them teaching moments.” “...As women, we can teach our kids amazing lessons when we're not even trying, we're leading by example and teaching them valuable things that they'll keep with them always.” Let's Connect! Facebook: https://www.facebook.com/tkatuls Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    The Power of Murals: Enhancing Guest Experiences in Short-Term Rentals with Hannah Legg

    Play Episode Listen Later Dec 3, 2024 42:47


    Have you ever wondered how to elevate your Airbnb or short-term rental into an unforgettable guest experience? Then you're in for a treat! In this episode, I sit down with the incredibly talented mural artist, Hannah Legg, to explore the magic of mural painting and how it can transform any space into a show-stopping, guest-pleasing masterpiece. Hannah shares her journey into the world of mural creation, from her early artistic roots to becoming a full-time muralist for short-term rental properties. Her expertise in blending art with the unique needs of Airbnb hosts allows her to craft spaces that go beyond aesthetics—they tell a story and leave a lasting impression on guests. Throughout our conversation, Hannah spills her best tips for working with artists, incorporating local culture, and designing murals that are both beautiful and durable. She walks us through her creative process, from initial client consultations to the final brushstroke, giving you a behind-the-scenes look at how murals can bring your rental to life.  Whether you're a seasoned Airbnb host or just stepping into the short-term rental space, this episode is filled with insights that will inspire you to elevate your property's style and guest experience. Tune in and get ready to see how murals can turn your Airbnb into a memorable, must-visit destination! HIGHLIGHTS AND KEY POINTS: [01:46] A short introduction about our guest Hannah Legg and how she got into the world of painting murals [04:50] How Hannah started integrating mural work into the short-term rental market [07:44] Hannah discusses the creative process for creating a mural from the initial client inquiry to the final installation [10:45] Hannah shares the techniques for transferring a mural design from a digital concept to a physical space [12:47] How much time clients should budget for a mural project for short-term rental spaces [14:32] Hannah talks about the mural styles and themes that resonate well with STR guests [16:56] Hannah's perspective on including branding in murals for short-term rentals [17:58] The challenges of working with different mural surfaces and weather conditions [22:16] Hannah discusses the value of incorporating local culture into murals for short-term rentals [23:56] Hannah shares her experiences with the challenges of mural painting [26:22] What is the average lifespan of a mural [27:40] Hannah shares some feedback from STR owners regarding her murals and the impact to their guest experience  [29:42] Valuable insights from Hannah into the budgeting process for mural projects [32:14] Hannah's thoughtful advice for those considering a mural for the first time in their property [33:56] The lightning round Golden Nuggets: “I think just planning ahead and not panicking are probably the two biggest bits of advice I have.” “You don't have to have everything figured out before you take that step.” Let's Connect! Website: https://hannahleggartist.com/ Email: hannahleggartist@gmail.com Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Building a Successful Co-Hosting Business: Insights from Steph Weber

    Play Episode Listen Later Nov 26, 2024 50:39


    I'm beyond excited to sit down with the powerhouse entrepreneur Steph Weber, whose journey through branding, marketing, and now the dynamic world of Airbnb and short-term rentals will inspire and energize you. In this captivating episode, Steph reveals how she transitioned from the fashion industry to launching her successful short-term rental co-hosting business—all while balancing the joys and challenges of motherhood. We'll dive into her story, uncovering the strategies and lessons that have fueled her growth in the Airbnb and short-term rental space. From finding and vetting clients, building a strong network, and creating solid partnerships, to setting essential boundaries, Steph's insights are pure gold for aspiring entrepreneurs and short-term rental hosts alike. Steph's candid take on balancing family life with entrepreneurship is both inspiring and practical, offering advice that anyone on this journey can relate to. Her wisdom and secrets to success in the fast-paced world of Airbnb are sure to leave you fired up and ready to pursue your own dreams with confidence. Whether you're looking to break into the short-term rental market or simply want a fresh perspective from a seasoned entrepreneur, this episode is a must-listen. Tune in and soak up the insights from Steph's remarkable journey to help shape your own path in the short-term rental industry! HIGHLIGHTS AND KEY POINTS: [02:10] A short introduction about our guest Steph Weber and her transition to the world of short-term rental  [06:09] Steph's journey of starting a co-hosting business [09:38] Steph shares her approach to confidently securing a first co-hosting client [14:23] What are the challenges that Steph faced when she started her co-hosting business  [17:03] How building strong local partnerships and a reliable referral network helped Steph's co-hosting business grow [19:26] What is Skip Tracing and how Steph is utilizing it [20:58] The importance of leveraging relationships with real estate agents to grow a co-hosting business [24:43] Steph shares her approach to vetting co-hosting clients and the importance of aligning values for a successful partnership [30:07] How Steph navigated a difficult conversation with a property owner to end a business relationship [34:29] Steph's challenges and strategies of balancing family life, business ownership, and personal fulfillment [40:17] Steph's advice for individuals who want to start a co-hosting business [42:13] The lightning round Golden Nuggets: “So there are things that you may fumble your way through a little bit, and if you can fumble through it confidently, and they feel confident in your abilities, then you have somebody who's probably going to say yes, because at the end of the day, they're being underserved where they currently are, and they need a different solution.” “Your network is your best friend.” “Find a mentor – and that is the very first thing that I would tell you.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    The Midterm Rental Shift: Insights and Innovations with Vivian Yip

    Play Episode Listen Later Nov 19, 2024 39:50


    Tired of the constant churn and unpredictability of Airbnb and short-term rentals? It might be time to explore mid-term rentals! In this must-listen episode, I sit down with the "Queen of Midterm Rentals," Vivian Yip, as she shares her journey from the corporate world to mid-term rental success.  Vivian unveils the strategies behind her incredible growth, from managing booking calendars to dynamic pricing and guest screening techniques, all tailored for mid-term rental excellence. Gain powerful insights into how mid-term rentals offer a stable, profitable alternative to short-term investments. Whether you're an Airbnb host looking to diversify or an investor ready to expand into new rental opportunities, this episode provides essential knowledge to help you maximize your income potential and navigate this evolving industry with confidence. Tune in and take the first step toward transforming your rental strategy! HIGHLIGHTS AND KEY POINTS: [01:44] A short introduction about our guest Vivian Yip [03:42] Vivian's talks about the challenges with OTAs and why she shifted to Midterm Rentals [06:00] The creation of the Hestia brand to represent high-quality midterm rentals [07:21] Vivian talks about Hestia and how hosts can join the network [09:43] Vivian reflects on her transition to midterm rentals and the changes it brought to her property management approach [11:34] How Vivian effectively manages midterm rentals and the differences with STR [12:56] The guest screening process in the MTR space when dealing with last-minute bookings [16:13] Vivian shares the strategies in managing calendars and pricing for midterm rentals [20:07] Vivian discusses the demand for midterm rentals and the current state of the market [22:52] The importance of strategic planning and key considerations when investing in single-family homes for midterm rentals [28:15] What are the best practices for cleaning MTRs in comparison to STRs [30:40] How Vivian see the future of the MTR space with the development of a new OTA [31:49] The lightning round Golden Nuggets: “Screen your clients or screen your guests, because in midterm rentals, now you're moving into tenancy, and you're not properly screening them, you're going to have a problem.” “"Calendar management is the most important thing you can do in the midterm rental space.” “When someone makes a booking with you on Airbnb, the terms and conditions are between the guest and Airbnb. The terms and conditions are not between you and the guest. So signing on to a property management system is going to be a huge benefit to your midterm rental business, because now there's a contract between you and the guest.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Profitable, Guest-Centric Short-Term Rental Design with Erica Dike

    Play Episode Listen Later Nov 12, 2024 50:14


    In this episode, I sit down with short-term rental expert and interior designer Erica Dike, whose journey from NASA engineer to vacation rental designer is nothing short of inspiring. Erica dives into her data-driven approach to creating Airbnb properties that deliver stunning aesthetics and exceptional guest experiences. She shares invaluable insights on understanding your target market, maximizing your investment returns, and elevating guest satisfaction. Discover Erica's top tips for transforming your Airbnb or vacation rental into a guest-centric oasis. From functional furniture placement to cost-effective upgrades, Erica reveals practical strategies to help you stand out in the competitive short-term rental market. Whether you're a seasoned host or just stepping into the world of vacation rentals, her expertise will provide a roadmap to success, making this episode a must-listen for anyone aiming to optimize their short-term rental investment. Tune in for actionable advice that will inspire you to elevate your Airbnb business and create unforgettable guest experiences! HIGHLIGHTS AND KEY POINTS: [02:07] A short introduction about our guest Erica Dike [02:43] How Erica started in interior designing and in the short-term rental industry [06:41] Erica talks about her “data-driven design formula” [11:13] Creating a vacation rental space that maximizes value for guests [14:55] How Erica gathers data on guest preferences when designing a vacation rental [18:48] Erica discusses the common mistakes in vacation rental designing [21:46] Erica shares the strategies for designing vacation rentals on a tight budget [27:38] The importance of optimizing spaces in vacation rentals for maximum guest comfort [32:56] Erica shares cost-effective design upgrades that improve the guest experience and boost ROI [38:49] Erica discusses the importance of identifying a target market for vacation rentals [42:19] The lightning round Golden Nuggets: “When you are designing a vacation rental, it's very different from a residential property, because you're not designing it for a set person, and you also are having to design something that's going to market itself.” “It's important to kind of weigh out your budget, the property you're looking at, the number of guests, the experience you're going to be able to convey to them before you pull that trigger.” “When you're designing your vacation rental, you are not staging it, because staging highlights the property. When you're designing a vacation rental, you're designing an experience.” “Provide value in every area of your life, because you never know what that's going to turn into, and even if it doesn't turn into something, that builds your legacy; that's how people remember you.” Let's Connect! Website: ericaooh.com Instagram: https://www.instagram.com/ericaoohdesigns Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Vision, Grit, and Strategy: Brittany Hailey's Secrets to Building a Short-Term Rental Empire

    Play Episode Listen Later Nov 5, 2024 54:29


    In this episode, join me for an inspiring conversation with the incredible Brittany Hailey, a mom of two young boys who has built a multi-million dollar short-term rental business from the ground up.  Brittany's story is nothing short of awe-inspiring. She'll take you on a journey from finding a creative solution to avoid low-income housing, to managing a newborn while launching her first client, all the way to scaling her business to 40+ properties. Her story is a testament to the power of vision, grit, and surrounding yourself with the right support. You'll learn Brittany's secrets to navigating the real estate market, how she built a rockstar team to handle the day-to-day, and the mindset shifts that allowed her to truly thrive.  Whether you're a seasoned short-term rental pro or just getting started, Brittany's insights are pure gold. This episode is a masterclass in scaling a short-term rental business the right way! HIGHLIGHTS AND KEY POINTS: [01:57] A short introduction about our guest Brittany Hailey [02:55] Brittany shares how her short-term rental journey started [06:48] How Brittany's business opportunity expanded without the need of marketing [08:03] Brittany shares how she identified a gap in the market and developed a successful unique selling proposition [12:35] How Brittany familiarized herself with the short-term rental market and the importance of continuous learning and adaptability [13:58] Brittany discusses how she managed her time while raising a newborn and building a business  [17:47] The importance of having a vision for the future and how it has guided Brittany's journey [20:46] Brittany discusses the challenges and strategies involved in scaling her business [26:47] What are the various systems and software Brittany uses to manage her property management business effectively [32:10] Brittany talks about one of the biggest challenges she had and how she navigated it [36:16] Valuable advice from Brittany for someone starting their journey in real estate or property management [40:04] The lightning round Golden Nuggets: “The more you know the market, the better you can price your units; the better you know what's going on, the more you can get in front of people.” “We always have to be in a learning mode, because without that continuous growth, you end up actually going backwards.” “Having some kind of guide and having someone that can help you navigate, if that's not your forte, is really important, and can be really helpful.” “My father has always told me to work and act with empathy; and I think that has gotten me farther than anything else is treating people with empathy and working with honesty.” Let's Connect! Website: boutiquemountainhomes.com Instagram:https://www.instagram.com/brittany_hailey/

    Hospitality from the Heart: Jilayne Smith's Journey in Short-Term Rentals

    Play Episode Listen Later Oct 29, 2024 51:27


    In this episode, join me as I sit down with Jilayne Smith, a nurse practitioner who stumbled into the world of short-term rentals and found a new passion for creating unforgettable guest experiences. Jilayne shares her inspiring journey, from initially renting out a mountain home just once a month, to owning another property that she and her husband could renovate and rent out more frequently. You'll hear how her nursing background has shaped her approach to hosting, and the special ways she goes above and beyond to make each guest feel like family. From heartwarming stories of honoring guests who have experienced loss, to the challenges of balancing a full-time job with running her rental business, Jilayne's authenticity and passion shine through. Whether you're a seasoned short-term rental pro or just getting started, this episode is sure to inspire you to infuse more joy, connection into your hosting journey. Listen now and get ready to be captivated by Jilayne's story! HIGHLIGHTS AND KEY POINTS: [01:55] A short introduction about our guest Jilayne Smith, and how she started with STR [04:08] How COVID fueled her passion for STR Designing and Jilayne's transition from being a nurse practitioner [05:54] How has Jilayne's nursing career influenced her passion for hosting and creating lasting family memories [06:45] The importance of building genuine connections with guests in the short-term rental industry [13:03] Jilayne shares how she personalizes guest experiences in her short-term rentals [17:00] Jilayne talks about the joy and fulfillment she derives from her work in short-term rentals [19:59] How Jilayne's nursing background influenced her approach to communication and guest interactions [23:03] The importance of responding thoughtfully to guest reviews [24:50] Jilayne reflects on how imposter syndrome shapes her view of her achievements and strengths in the short-term rental business [27:46] Recognizing and valuing one's unique journey and strengths and the value of having a network in the short-term rental space [33:17] How Jilayne resonated with the book Unreasonable Hospitality [39:13] What is the biggest challenge Jilayne has experienced and how she navigated it  [43:04] The lightning round Golden Nuggets: “It is really important never to measure your progress by someone else's ruler.” “Lean into your uniqueness, but don't ever let there be a barrier to other people in our space.” “I think having a network in that space is so crucial, because you just get to see so many different people's way of doing something.” Let's Connect! Website: https://www.thenest-collective.com/ Instagram: https://www.instagram.com/thenest_collective/ Resources Mentioned: Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect

    From 1 to 41 Doors: How Amelia McGee Scaled Her Real Estate Portfolio

    Play Episode Listen Later Oct 22, 2024 44:41


    If you're ready to supercharge your real estate game, this episode with Amelia McGee is a must-listen! Amelia started with just one flip in 2019, and in only 5 short years, she's built an impressive 41-door portfolio. But what's even more inspiring is how she did it: through powerful partnerships and a focus on the hidden gem of midterm rentals. In this episode, Amelia takes us behind the scenes on how she found her groove in midterm rentals. She shares exactly what she looks for in a property (and spoiler alert – it's not just about cash flow!). Plus, her insider tips on structuring partnerships and making mindset shifts will leave you feeling empowered to take your business to the next level. Amelia has a unique belief: there's more money out there than good deals – and she's sharing how that mindset has been a game-changer for her. We also dive into her passion for building community, her co-authored book, and the importance of surrounding yourself with the right people to fuel your growth. Whether you're a seasoned pro or just dipping your toes into real estate, this episode is packed with gems that will get you excited and ready to take action. Grab your notebook because you won't want to miss Amelia's game-changing strategies for scaling your portfolio and living the life you've always dreamed of! HIGHLIGHTS AND KEY POINTS: [01:50] A short introduction about our guest Amelia McGee [02:49] Amelia shares how she was introduced to the world of real estate [05:05] How did Amelia gain the knowledge to successfully flip properties [07:20] Amelia's mindset shift from an investor to a business owner [10:16] Amelia's shares her journey of transitioning from flipping to building a 41-Door Portfolio [13:17] What strategies can investors use to build strong and trustworthy partnerships in real estate [16:54] How Amelia learned how to talk about what she's offering as a business partner [18:38] Amelia's real estate portfolio and what factors influenced her choice of rental strategy  [19:54] Why Amelia loves midterm rentals and how she decides which operational approach to apply [22:29] Amelia shares her property acquisition strategy [27:19] Amelia talks about her book and her co-author Grace Gudenkauf [30:05] The importance of intentionality in shaping one's future as an entrepreneur [31:43] How Amelia conquers challenges as a self-managing real estate investor through community support [36:00] The lightning round Golden Nuggets: “I think good entrepreneurs realize opportunities and can act on them.” “Being intentional about what you want in your future as an entrepreneur is so incredibly important.” “I feel like as an investor or an entrepreneur or someone just getting started, you almost have to have a little bit of audacity;  like audacity to believe in yourself that you can do these crazy, big things.” “There's a lot more money out there than there are operators. So money is not the hurdle. The hurdle is finding good deals and finding deals that make money and will continue to appreciate.” Let's Connect: Instagram - ameliajorei  https://www.instagram.com/ameliajorei/?hl=en wiire.community https://www.instagram.com/wiire.community/?hl=en Resources Mentioned:  Self-Managing Landlord Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Achieve Financial Stability in Your Short-Term Rentals with Amanda Neely

    Play Episode Listen Later Oct 15, 2024 50:05


    Feeling anxious about the unpredictable world of short-term rental bookings and finances? Don't fret! The incredible Amanda Neely is here to share her tried-and-true strategies for strengthening your finances and unlocking long-term financial freedom. Join me as I chat with Amanda, one of the most genuine and relatable financial experts you'll ever meet. Together, we dive deep into mastering the money side of short-term rental business. Get ready to gain valuable insights on essential topics like identifying if you're over-leveraged, building a robust contingency fund, and harnessing the power of percentage-based budgeting to navigate those fluctuating rental incomes. Discover Amanda's unique approach to separating personal and business finances to protect your assets, her retirement planning tips designed for young entrepreneurs, and the importance of assembling a “money team” of trusted financial advisors. Whether you're a seasoned pro in the short-term rental arena or just starting out, this episode is packed with practical, actionable advice to help you take charge of your finances and build lasting wealth. Tune in and get ready to transform the financial foundation of your rental business! HIGHLIGHTS AND KEY POINTS: [01:56] A short introduction about our guest Amanda Neely [03:34] The percentage of women financial planners from Amanda's vantage point [04:53] What are some strategies that Amanda recommends for achieving financial security [07:16] Amanda's insights on how would someone know if they're “over leveraged” [09:13] How can you determine how long to cover expenses without new bookings [11:31] Tips on strategically planning and managing Contingency Capital across multiple LLCs [17:04] How does Amanda use Percentage-Based Budgeting to build stability in a variable income STR business [21:10] The critical importance of separating personal and business finances [26:34] Distinguishing Emergency Funds and Contingency Capital  [29:01] Amanda elaborates on the concept of "Mad Money" [30:16] The importance of integrating retirement planning into the hustle of building a business [37:30] Common financial mistakes that entrepreneurs make and how to avoid them [42:34] The lightning round Golden Nuggets: “Let's build the middle class through business ownership and through real estate, tangible assets, things we can hold, and let's do it in ways without taking unnecessary risk.” “Risk is, you know, part and parcel with having a business or getting into real estate, there is going to be some degree of risk. I'm talking about not taking any unnecessary risk. Take the necessary risk story you want to go, but let's avoid all the unnecessary and part of that would be, you got to not over leverage.” “If you're not sleeping well at night right now, you're probably over leveraged.” “Opportunity finds people who have the money for it.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Elevating Your Entrepreneurial Game with Stephanie Figueros

    Play Episode Listen Later Oct 8, 2024 45:27


    Join me as I sit down with Stephanie Figueros, who's made the transition from employee to entrepreneur! Stephanie opens up about her incredible journey from the medical field to becoming an Airbnb powerhouse with a multi-market short-term rental portfolio. Stephanie doesn't hold back as she shares the highs and lows of managing properties remotely, why creating strong systems and processes is key, and how she leads with intention and vision.  Whether you're just getting started in the short-term rental world or you're a seasoned investor, Stephanie's advice on mindset and embracing your inner entrepreneur is golden. This episode is packed with actionable takeaways for anyone in real estate or entrepreneurship, so get ready to be inspired and take notes! HIGHLIGHTS AND KEY POINTS: [02:10] A short introduction about our guest Stephanie Figueros [02:54] Stephanie's transition from being a registered nurse to real estate journey in STR [05:01] Stephanie shares about her first short-term rental and how she found its market [06:23] An overview of Stephanie's current portfolio [07:29] How Stephanie conducts her annual property visits and the importance of maintaining relationships with her cleaning team [11:20] Stephanie shares her journey of expanding her short-term rental portfolio [13:12] Stephanie highlights the most challenging aspect of managing properties remotely across different market [15:05] Stephanie's strategies for building connections in different markets to find a reliable team [17:17] How Stephanie developed her systems and the tools she uses in her daily operations [21:11] Stephanie's journey in building a virtual assistant agency [24:02] Key leadership gaps and the importance of ongoing training and treating team members as individuals [26:16] The importance of empowering of Virtual Assistants (VAs) in a business setting [31:04] How Nursing shaped Stephanie's leadership skills [33:19] Stephanie shares how she effectively balances multiple ventures [38:16] The lightning round Golden Nuggets: “Systems and processes are one of the best ways that we can make our teams work as efficiently as possible.” “I feel like a lot of people just aren't as organized. And the more organized we make ourselves, the more we can breathe.” “Imperfect action is more important than no action at all. But I would honestly wish I was way more organized from the get go and just really understood business first.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Airbnb Success Stories: 7 Must-Know Lessons from Our Most Popular Episodes

    Play Episode Listen Later Oct 1, 2024 48:13


    Are you ready to celebrate? We're hitting a huge milestone with our 100th episode, and you're invited to the party!  In this special episode, join me as we take a walk down memory lane to revisit 7 of the most popular episodes from our podcast! Amy Corbett's Journey in STR: Hear how Amy transitioned from employee to entrepreneur, building a thriving short-term rental business alongside her husband. Problem Solving with Tanya Rooney: Tanya shares hilarious stories and powerful strategies for managing stress in the fast-paced world of Airbnb hosting. Financing Your Short-Term Rental with Brenna Carles: If you're wondering how to finance your Airbnb, Brenna breaks down key loan options to help you scale your STR business quickly and effectively. The Story of a Property with Paige Hayes: Paige reveals how discovering and sharing a property's unique story can elevate your hosting game and create unforgettable guest experiences. Brand Building Essentials with Rebecca Lombardo: Learn why crafting a standout brand is crucial for making your Airbnb stand out and attracting more direct bookings in today's competitive market. Content Marketing with Jodi Bourne: Jodi explains how smart content marketing can boost your Airbnb bookings and help you connect with your ideal guests. On-Site SEO with Sarah Orchard: Sarah shows how mastering on-site SEO can skyrocket your Airbnb's visibility and drive more direct bookings to your short-term rental. Thank you for being part of this amazing journey! I couldn't have made it to 100 episodes without your support, and I can't wait to see where we go next. Tag me on social media with your favorite episode moments, and let's keep building our STR Sisterhood together!  EPISODES AND TIMESTAMPS: [03:29 - 07:14] From Employee to Entrepreneur with Amy Corbett [07:40 - 13:54] Tanya Rooney's Real Estate Revolution: From Corporate Cubicle to STR Maven [14:29 - 18:02] How to Choose the BEST Mortgage Option with Brenna Carles [18:41 - 29:20] How to Elevate Your Airbnb Design with Paige Hayes [29:51 - 34:46] Branding Essentials for Short-Term Rentals: Expert Insights with Rebecca Lombardo [35:14 - 40:23] Content Marketing Secrets for Short-Term Rental Success with Jodi Bourne [40:50 - 46:13] Break Free from Airbnb: Marketing Strategies to Skyrocket Direct Bookings with Sarah Orchard Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    7 Days to Guest-Ready: How to Set Up Your Airbnb Fast with Kim Fitzpatrick

    Play Episode Listen Later Sep 24, 2024 58:00


    Ever wondered how to take an Airbnb or short-term rental property from empty to fully guest-ready in just seven days?  In this episode, I'm sitting down with the incredible Kim Fitzpatrick, the mastermind behind Launched Host—a company that specializes in setting up short-term rental properties fast. From working side-by-side with designers to collaborating with homeowners, Kim and her team transform spaces into stunning, functional getaways for Airbnb guests. Kim is pulling back the curtain on what it really takes to get a short-term rental up and running in record time. She's sharing her biggest challenges (spoiler alert: there are always a few surprises!), and her secret to overcoming them—humor, teamwork, and staying flexible every step of the way! From genius storage hacks to handling damaged or wrong items during staging, Kim's pro tips will help you avoid the stress and keep your Airbnb setup on track. Whether you're gearing up to launch your own short-term rental or just curious about the process, Kim's no-nonsense advice on time management and maintaining your sanity is priceless. You do NOT want to miss this episode! HIGHLIGHTS AND KEY POINTS: [01:57] A short introduction about our guest Kim Fitzpatrick [03:36] Kim's short-term rental portfolio and how she founded Launched Host [05:04] What is Launched Host and its role in managing the physical set-up of STR properties [08:02] How Launched Host works with designers and homeowners to prepare STR properties [10:03] How Launched Host manages to prepare a short-term rental property in just 7 days [16:23] Kim shares the biggest challenges that she faced while launching properties [19:37] The importance of Humor, Teamwork, and Redirection in managing stress [25:41] The challenges of storage when launching rental properties and how Launched Host manages them [31:06] The challenges of handling wrong or damaged items during the staging and launching process [33:08] Kim's insights on the Ease and Challenges of returning items from various retailers [36:08] Essential tips from Kim on time management and relationship dynamics for DIY property launchers [42:17] The lightning round Golden Nuggets: “We have identified some efficiencies, and we have a plan. And I give all of my teams the plan, and I say, here's the order of operations. Let's make sure we do it right. Otherwise, we get to stay up really late at night correcting our mistakes.” “Even if you're sitting at home at your desk and you're feeling overwhelmed, you know, get up, walk outside for a few minutes, just rekindle some different energy, I think is really important.” “Start. Just start. It doesn't have to be perfect. If you are sitting on the sidelines trying to make the perfect whatever, trying to do or be the perfect whatever, and never get in the game, you don't get the chance to, like, honestly, fall on your face and go, ‘Oh, that didn't work, but now I know what will or and you just get closer the you got to get in the game.'” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Facebook: https://www.facebook.com/kim.fitzpatrick.359 Instagram: https://www.instagram.com/launchedhost/

    From Nurse to Real Estate Mogul: Amy Morehead's Inspiring Journey

    Play Episode Listen Later Sep 17, 2024 54:53


    In this episode, I'm absolutely delighted to have a chat with the phenomenal Amy Morehead—a powerhouse mom of three, dedicated wife, skilled nurse practitioner, and savvy real estate investor! Amy's real estate journey kicked off with a deeply personal mission: to support her family while caring for her mother with dementia. What started as a humble rental property in the Smokies has blossomed into a booming business, reshaping her life in the most unexpected ways. Amy opens up about how she conquered imposter syndrome by embracing guidance from mentors and coaches, empowering her to overcome self-doubt and unlock her true potential. Whether you're at the beginning of your Airbnb adventure or aiming to elevate your short-term rental game, Amy's story is brimming with invaluable wisdom and motivation to propel you forward. But Amy's impact doesn't end there! She's now channeling her experiences into a new role as a dementia caregiver coach, committed to guiding others through the challenging journey she once faced. This episode is a treasure trove of heart, perseverance, and actionable advice that will inspire you to tackle any hurdle—be it in real estate, caregiving, or life itself. Don't miss this deeply inspiring conversation! HIGHLIGHTS AND KEY POINTS: [02:04] A short introduction about our guest Amy Morehead [02:57] How Amy got started in the world of real estate investing out of necessity while caring for her mother [06:45] Bridging the learning gap from property management to self-managing short-term rentals [10:27] How learning about real estate investing became a therapeutic escape and fueled her personal growth [12:15] Amy's transition into self-managing and how she used her newfound knowledge of creative financing to buy a lake house [15:14] Amy's shares her journey in rehabbing the lake house while balancing family life [18:35] Amy shares her experience with designing and decorating the lake house property [20:26] The importance of personal development and education in overcoming self-doubt, gaining confidence, and effectively pursuing goals [26:43] Amy's real estate portfolio and her expansion plan [29:38] Amy's insights and how technology transforms property management for multiple properties [32:48] The significance of building a reliable team for property management when scaling up to multiple properties [36:20] Amy's plan on a new venture into becoming a dementia caregiver coach and consultant [43:07] The lightning round Golden Nuggets: “You really have to go to great leaders and coaches and mentors to teach you this specific knowledge to be successful, you can't do this on your own. You need to learn from other people's mistakes, other people's successes.” “If you are investing in one thing, investing in yourself and trusting yourself, I think, is the most impactful investment that anyone can make, real estate or not real estate.” “Train your brain to become who you need to be.” “Everything is figure-outable.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Website: mapleleafpromise.com dementiahero.com

    $1 Billion in Deals: Parker Borofsky Reveals Her Short-Term Rental Financing Secrets

    Play Episode Listen Later Sep 10, 2024 56:21


    In this episode, join me as I dive deep into the world of Airbnb and short-term rental financing with none other than Parker Borofsky, a true powerhouse in the industry. With a wealth of experience as a mortgage lender, having closed over 2,000 short-term rental transactions and managing a staggering $1 billion in volume, Parker knows the ins and outs of this business like no other. Not to mention, she's also a successful short-term rental investor with 12 thriving properties of her own! Tune in to uncover Parker's expert insights on financing strategies that can elevate your Airbnb or short-term rental game. From leveraging HELOCs to cash-out refis, she'll break down how to make the most of these options. Plus, she sheds light on why a solid reserve is non-negotiable and clears up common misconceptions around debt-to-income ratios, LLCs, and the intricacies of DSCR loans. If you're thinking about diving into the lucrative world of short-term rentals, this episode is a must-listen. Parker's experience and actionable advice will guide you in finding the right mortgage lender and crafting a winning strategy for your Airbnb success. Don't miss out on this opportunity to learn from one of the best in the business! HIGHLIGHTS AND KEY POINTS: [02:18] A short introduction about our guest Parker Borofsky [04:01] How Parker entered into the world if short term rentals and short term rental mortgages [06:29] Parker's short term rental portfolio and their locations [08:08] Parker's tips on property acquisition and maximizing opportunities is a shifting market [10:48] Exploring creative financing options and smart strategies for short-term rental mortgages [15:32] What are some of the ways how individuals with limited cash reserves are managing to fund their down payments for properties [17:59] Things that a borrower should be focusing on to prepare for mortgage application [19:55] The impact of credit inquiries on your credit score [22:08] Understanding the advantages and considerations of using HELOC versus a cash-out refinance for acquiring or funding properties [27:52] The benefits of working directly with a mortgage lender compared to using a mortgage broker [31:22] The current state of DSCR loans in the market and their benefits and drawbacks [33:53] What are the challenges and considerations associated with DSCR (Debt Service Coverage Ratio) loans and how they compare to traditional mortgage products [36:45] The reserve requirements for different types of mortgage loans, including DSCR loans, second homes, and investment properties [38:24] What are the misconceptions people have when seeking a mortgage for a short-term rental [41:06] Deeding a property to an LLC and how does this process work in today's lending environment [43:39] Identifying if a mortgage lender is the right fit for your needs [45:38] The lightning round Golden Nuggets: “Make sure you have a good loan originator, because so many times I've had clients come to me not being able to get qualified in other places. I don't know how they were calculating debt to income ratio, but then we've been able to qualify them just fine.” “What most people will say is it doesn't matter what other people think, and it is true, it not only doesn't matter, but it's also none of your business. So don't even give it a second thought. Don't let it enter your brain, right?” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Website: wealthbuildersmortgage.com

    From Rental Arbitrage to Airbnb Empire: Nicole Rutherford's Expert Tips Revealed

    Play Episode Listen Later Sep 3, 2024 46:26


    Join me as I chat with the incredible Nicole Rutherford, a full-time nomad and real estate agent who's taken the Airbnb world by storm. Nicole started with rental arbitrage and now manages multiple Airbnb properties remotely across the US. In this episode, Nicole reveals how she and her partner have built a reliable team of cleaners and maintenance pros, emphasizing the importance of communication and shared values. We'll also dive into the tech tools and strategies she uses to manage her short-term rentals from afar, including co-hosting, client acquisition, and collaborating with real estate agents. Nicole shares her approach to building strong relationships with property owners and guests, as well as her plans to expand her portfolio and travel plans. If you're looking for inspiration and practical tips from someone who's truly living the dream, this episode is for you! HIGHLIGHTS AND KEY POINTS: [01:48] A short introduction about our guest Nicole Rutherford [02:45] How Nicole started in the short-term rental industry and living in an RV [04:05] Nicole as a real estate agent and how she got started with her real estate license [05:42] How Nicole and her partner structured their business for managing business remotely [07:54] Nicole's property portfolio and how she sources her teams across different locations [10:37] Nicole's vetting process for hiring Airbnb cleaners to find the right fit [15:27] How Nicole manages the logistics of team communication across multiple locations  [17:01] The biggest challenges with remote management and how Nicole overcame them [20:15] What are the technologies that Nicole uses to manage her day to day [21:23] Nicole's co-hosting model structure and how she found success growing it [28:23] How Nicole manages the guest side of her business and the guest communications [34:22] Nicole's future plans in expanding her portfolio and her next RC adventures [37:47] The lightning round Golden Nuggets: “Your cleaners are your eyes, your ears, your front line of defense, your greatest asset in this industry.” “You have to think about the fact that your cleaners you're going to be engaging with on a regular basis and making sure that you know they fit within your core values, how you operate as a person and how you want the culture of your business to be.” “I think just not being scared to get started into this and jumping before you are ready, though, you need to do your due diligence.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Instagram: https://www.instagram.com/_nicolerutherford_/

    From Bland to Grand: Janelle Lawrence's Guide to Creating a Wow-Factor Property

    Play Episode Listen Later Aug 27, 2024 70:00


    Ready to create a visual masterpiece in your Airbnb or short-term rental? Join me as I sit down with Janelle Lawrence, a creative powerhouse, who reveals her secrets to making properties truly unforgettable.  From eye-catching focal points to creating a space that tells a story, Janelle's approach goes beyond aesthetics—it's about crafting experiences for her guests. Discover the power of focusing on what matters and learn how to turn your Airbnb's unique personality into its biggest selling point.  Whether you're a DIY enthusiast or considering bringing in a pro, this conversation is packed with inspiration and actionable tips to elevate your listing to the next level.  Don't miss out on this fun-filled, tip-packed conversation! Listen now! HIGHLIGHTS AND KEY POINTS: [04:29] A short introduction about our guest Janelle Lawrence [06:40] Janelle shares her journey as a DIYer and ​​to realizing the need to bring in professionals [11:41] Transitioning as a graphic designer and wedding photographer into short-term rental designing [16:39] Janelle's approach in uncovering and highlighting a property's unique personality [20:52] Tips on crafting unique ideas without the Cheese Factor [26:01] How Janelle and her husband's complementary skills and shared personality traits contribute to their successful collaboration in their short-term rental  [29:54] Helping others design unique, impactful spaces for short-term rental properties [36:58] When to call in the Pros to avoid costly DIY mistakes in design [39:33] The importance of strategic investment in short-term rental design, branding, and marketing [47:34] The importance of both design and guest experience in short-term rentals and the need for a cohesive approach [54:17] The lightning round Golden Nuggets: “If you're out shopping for a car and you can't tell the difference between a Hyundai and a Rolls Royce, it's not in your best interest to buy the Rolls Royce, even if you could afford it, right? Because you don't appreciate it, it doesn't mean a lot to you, and there's something else you could use that money for.” “If you are honest with yourself, and you like, flip through Airbnb for the ones that are in your area, and you can't tell which ones are the superstars, or you can tell, but you aren't quite sure what elements get it there, then that's probably when you need to bring someone in to pay, to pay for it, because it's affecting your business, a business decision at that time.” “I think that there are so many hosts to at least, that I've come across Not, not in our Facebook community or the Accelerator, or anything like that, but just in in the industry that have this mentality that, well, I'm buying a property and it's turnkey, and it's already renting, so I don't need to do anything to it, right? And I look at that as a lost opportunity.” “There are ways to delegate the money to make the most impact.” “There's a community out there that will help, and it is so much easier to do things with other people and to bounce ideas off of each other.” “70% of your great ideas come to you when you're not actually sitting down to do work” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Facebook: https://www.facebook.com/profile.php?id=100055882757757 Instagram:https://www.instagram.com/gather.and.host/

    From Chaos to Control: Preventing Unauthorized Parties in Your Airbnb with Michelle Gilbert

    Play Episode Listen Later Aug 20, 2024 51:46


    In this episode, I sit down with Michelle Gilbert, who takes us through her experiences with unauthorized parties in her Airbnb properties. Michelle opens up about her experiences with two separate party incidents, sharing how the first was a tough learning experience and how those lessons empowered her to tackle the second incident with confidence and finesse. Michelle dives deep into the risks these situations pose and highlights the importance of staying ahead of the game as short-term rental hosts. And she offers essential strategies for keeping your rentals safe and secure.  Join us for this episode filled with actionable insights and inspiring stories from Michelle that can help you manage and minimize party risks in your own short-term rental adventures. HIGHLIGHTS AND KEY POINTS: [04:49] A short introduction about our guest Michelle Gilbert [06:24] Michelle's journey how she got inspired and secured her first vacation rental property within 30 days [10:32] Michelle shares her experience about an unauthorized, destructive party [18:02] Recognizing warning signs and implementing more strict security measures [24:45] Why having a direct line of communication with HOA and local security teams is important [28:44]  Michelle's significant steps to protect her properties after experiencing a severe party-related incident [35:53] How Michelle applied her newfound knowledge to handle a second party incident with greater efficiency [41:48] Proactive strategies and advice from Michelle for managing party risks in short-term rentals [43:22] The lightning round Golden Nuggets: “As the leader of a team, it's really important that your folks know that you have their back, and you are proactive in helping mitigate challenges and remove roadblocks for them.” “I cannot let that stop me on my mission to success to keep you know, getting more properties. I feel like I've grown as a person.” “Every week, look at your books, look at your look at what's going on, and track those expenses. And just be on top of where your money's coming in, where your money is coming out, and know that intimately.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    From 5-Star Hotels to Stellar Airbnb Stays: Dive into Mercedes Sanchez's Winning Strategies

    Play Episode Listen Later Aug 13, 2024 48:20


    Join me as I sit down with Mercedes Sanchez, a former luxury hotel professional, who has successfully transitioned her expertise into building a thriving short-term rental property management business. Discover how she leveraged her hotel background to create a full-service co-hosting company that stands out in the competitive Airbnb market. Mercedes shares her secrets to efficiently managing a diverse portfolio of single-family homes, from guest relations to property maintenance. And tune in for practical advice on complying with Airbnb regulations and maximizing rental income in a complex legal landscape. Whether you're an aspiring Airbnb host, a seasoned property manager, or simply interested in the hospitality industry, this conversation offers invaluable knowledge and inspiration. Listen now and gain insights from a true industry leader! HIGHLIGHTS AND KEY POINTS: [04:37]  A short introduction about our guest Mercedes Sanchez  [06:13] How Mercedes got into real estate and short term rentals [07:25] Mercedes' transition from managing at Four Seasons to single family homes [08:39] Mercedes shares how she navigated the challenges in managing teams with older employees and dealing with older clients [07:59] How Mercedes connects with clients to build trust and credibility [15:09] Recruiting and maintaining a reliable, dedicated team to meet high service standards [19:08] The challenges and benefits of utilizing her properties in LA for film production [27:29] How Mercedes manages and balances her portfolio of short-term and mid-term rentals based on local regulations and permits [29:28] Mercedes shares her strategies for navigating local regulations and managing rental properties to efficiently manage short-term and mid-term rentals [34:30] Mercedes' business model for co-hosting services is designed to comply with California's regulations [39:47] The lightning round Golden Nuggets: “You have to hold yourself to a high standard to just present yourself so professionally, right? Because you are dealing with someone's investment property and might be their only investment property.” “For me and my property management journey, you know, having a cohesive team that feels like they're a part of a family and not just a contractor is incredibly helpful and important.” “If you're just starting out co-hosting or doing property management, it is critically important that you have a standardized agreement that is drafted and reviewed by an attorney.” “I wish I knew that there was a world out there that was doing what I was doing – So I really wish I would have done a lot more outreach and maybe found a mentor very sooner than when I did.” “Even if you like to do something, never do it for free.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Instagram: https://www.instagram.com/mbxhomes/ YouTube: https://www.youtube.com/channel/UCQOrBWTaLoUH5xeA6EGuAXw TikTok:https://www.tiktok.com/@mbxhomes

    Elevate Your Spaces: Practical Design Tips from Breanna Williams

    Play Episode Listen Later Aug 6, 2024 55:34


    Join us for an inspiring chat with Breanna Williams, an interior designer who turns rentals into unforgettable stays! Breanna takes us on her journey from young design enthusiast to successful interior design firm owner. Learn how she balances timeless designs for diverse guests and uncovers the secrets to defining the perfect guest avatar. Whether you're a property owner or a fellow designer, Breanna's insights are gold. Get practical tips on perfecting ensuites, crafting coffee bars, and choosing must-have kitchen appliances. Breanna's advice will help you elevate your rental spaces immediately. Tune in for inspiration, actionable tips, and stories that could transform your next design project! HIGHLIGHTS AND KEY POINTS: [04:34] A short introduction about our guest Breanna Williams [06:50] Breanna shares her journey how she got into interior designing [08:24] How visiting model homes helps in getting insights into home designs [10:32] Breanna's journey from passion for interior design into a successful career in the short and mid-term rental industry [18:16] The importance of timeless designs to balance sustainability and personal style [22:31] What are the important elements to include when defining the guests' avatar [28:24] How Breanna balances a design that works for every guests types [32:27] Brenna shares her insights for a flawless ensuite and essential bedding tips [38:36] The must-have kitchen appliances to elevate guest experience [43:52] The lightning round Golden Nuggets: “I learned a lot about how important it is to listen to what the people that are using the space need for that space and how every family is different.” “Marketing and branding has taken my business into a completely different direction than I could have ever imagined that it would have. I mean, it's really what, what created me to kind of niche down into the space that I'm in now.” “I had somebody tell me, you know, you're never going to be ready, whether you plan it, or you don't plan it, or it's a surprise or what have you. You're never going to be fully ready. And then you know, it's been reiterated throughout my lifetime, right? It's so many things. You're never ready to own a house. You're never ready to start a business. You're never ready to scale your business. You just have to tear up those bootstraps and just make it work.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Website: https://mumforddesigns.com/ Instagram: https://www.instagram.com/mumford_designs/ Facebook:Mumford Designs

    Balance, Brilliance, and Booming Business: Learn How Shae Duffy Masters It All

    Play Episode Listen Later Jul 30, 2024 52:07


    Ever wondered how a supermom, boss lady, and seasoned short-term rental investor seamlessly juggles booming businesses and family life? Tune into this episode to uncover Shae Duffy's inspiring journey. Discover how her supportive partner plays a pivotal role in her real estate ventures and the smart strategies she uses to balance family, work, and self-care. Shae shares her secrets to staying ahead of market trends and catering to buyer preferences, highlighting her strategic success in selling out an entire subdivision of vacation rentals. Her story is a powerful testament to resilience, strategic thinking, and the magic of collaboration. Don't miss out—listen in for invaluable tips to launch or grow your own Airbnb empire while enjoying a happy, fulfilling life. HIGHLIGHTS AND KEY POINTS: [04:26] A short introduction about our guest Shae Duffy [06:05] How Shae got into into real estate and the short term rental world [08:32] Shae's mindset and approach to overcoming the challenges of cold calling and door knocking in sales [12:21] Moving out of their primary home into a shop house as their first step to short-term rentals [15:46] Shae's journey in strategically merging two separate businesses with her husband [18:41] The strategies and dynamics of balancing both a business partnership and a family life [22:43] Shae shares about her son being involved in the business and developing an entrepreneurial mindset from a very young age  [26:29] Shae's insights about the future trends and factors influencing successful short-term rentals  [31:33] How Shae overcame the challenges and successfully sold a subdivision of vacation rental properties  [35:28] Balancing multiple responsibilities with self-care and the benefits of fitness for stress relief and personal growth [39:20] The importance and benefits of partnerships in starting and scaling ventures in short term rentals and real estate investing [42:07] The lightning round Golden Nuggets: “I have learned over time that there are certain things that I will wait to share from an ideation perspective with my spouse, because he's going to ask me a bunch of questions. And if I don't have the answers to the questions yet, then it's not the right time to present it.” As far as how we balance business being in business together, it is helpful for us to have skill sets that overlap so that we can substitute for each other. But we also are able to identify each other's strengths and weaknesses.” “On top of beautiful interior design, which I think most of the people in the industry are aware of, that's really crucial. I think unique builds are important to places where the house, the home itself is the destination.” “I would say don't be afraid of partnerships, you still have to be smart about them, and everybody manages each other's expectations and roles. But you know, if you don't have a lot of money, or you don't have a lot of time, and usually it's one or the other than align yourself with somebody that makes up for that. And it's just so much easier to scale. And to just have a mastermind situation if you do partnership.” “I think just not being hard on yourself if you fail at something and when I reflect on all the things we've done over the years, some of our biggest aha moments and some of the doors that have opened that we never thought would open happened because we failed.” “Understanding the power of your mind, and, and learning how to utilize your mind in the best way possible, so that it works for you. In a very active and intentional way, I think it is one of the greatest skills that I have ever learned personally.” “The idea of what you focus on expands, I feel like our minds are so powerful. And that's part of why they say the power of prayer, it's setting your mind to something and believing it and speaking it into existence.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Website: duffyhomesllc.com Email:shaeduffyhomes@gmail.com

    Unlock More Direct Bookings with Diana Roberts: Website Secrets for Airbnb & Short-Term Rental Hosts

    Play Episode Listen Later Jul 23, 2024 49:30


    Ever feel like your Airbnb website is more of an empty room than a goldmine? You're not alone, but we've got you covered! This episode is packed with actionable tips to transform your website from a headache to a high-converting machine. Join me as I chat with Diana Roberts, a website guru with years of experience crafting winning online presences for Airbnb and short-term rental owners. We'll tackle the critical questions that can make or break your online booking success: Must-Have Website Elements Every Airbnb Host Needs (Right Now!)  Mastering Your Multi-Location Strategy: Websites for Scattered Short-Term Rentals  Website Maintenance Hacks for Smooth Sailing and Happy Guests  Common Airbnb Website Mistakes (and How to Fix Them FAST!)  The Power of Fresh Content: How Often Should You Update Your Airbnb Website?  Unlocking the Secrets of Direct Bookings: Why Tracking Website Traffic Matters (and How to Use Free Tools Like Google Analytics)  Stop letting your website be a missed opportunity! Tune in and discover the secrets to building a successful direct booking website that attracts guests and keeps them coming back for more! HIGHLIGHTS AND KEY POINTS: [04:43] A short introduction about our guest Diana Roberts [07:15] Diana's shares her experience traveling around the US in an RV [09:02] How Diana found her way into the short term rental industry [12:11] How Diana successfully runs business while pursuing a nomadic lifestyle [14:48] The allocation of responsibilities and tasks within Diana's family business [17:26] The importance of having a property and content management systems softwares [22:07] What are the critical elements for an owner or a host to consider when it comes to their website [25:11] Diana's website set-up strategy for hosts with properties in multiple locations  [27:39] What are the best ways to make sure that a website stays functional [30:24] What are the most common mistakes people make with their websites [33:19] How often should people post new content to their websites [35:05] The importance of setting up Google Analytics or tools like Google Site Kit to track detailed traffic analytics  [41:49] The lightning round Golden Nuggets: “Don't wait until you get old to say you're gonna go do stuff.” “Sometimes we have a vision for what we want for our future, but we may not have all of the individual steps figured out along our journey. You have to let go, to let in.” “Patience is a virtue too. So if you're new, it's gonna take six months to a year for Google to recognize you.” “I wish I would have known my niche. Whenever I first started, I wished I would have niched. I never realized how important niching was until later on in life.” “Expect nothing. Appreciate everything.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Website:dercustoms.com

    Master the Short-Term Rental Game: Secrets from Mom Boss, Madeleine Rayford Holland

    Play Episode Listen Later Jul 16, 2024 48:18


    Dreaming of success in the competitive world of short-term rentals? This episode is your roadmap! We delve into the inspiring journey of Madeleine Rayford Holland, a two-boy mom who crushed it as a corporate COO and is now a thriving Airbnb investor. Uncover Madeleine's secrets to building a stellar Airbnb brand, from vetting top-notch property management partners to leveraging arbitrage strategies for growing your portfolio. Discover the power of a dynamic team and the magic of networking to fuel both business and personal growth. This episode is packed with actionable tips, inspiring stories, and practical advice for short-term rental hosts of all levels. Whether you're a seasoned pro or just starting your Airbnb adventure, Madeleine's roadmap will equip you to elevate your business and create unforgettable guest experiences! HIGHLIGHTS AND KEY POINTS: [04:32] A short introduction about our guest Madeleine Rayford Holland [07:34] How Madeleine got into the short term rental space  [11:17] Maintaining a consistent brand standard and its impact to guest experience [15:51] The importance carefully vetting property management clients [18:47] Madeleine's property portfolio expansion and the benefits of arbitrage in competitive markets [24:39] How Madeleine transitioned her COO skill set and mindset into her short-term rental business [27:13] Why setting up a property management software and documenting processes are crucial [28:53] Madeleine's dynamic team and how she found them [31:38] The value of networking and relationships in growing a business and personal growth [34:55] Working with a property designer to execute designs that evoke a sense of home and quality  [40:46] The lightning round Golden Nuggets: “To scale rapidly having that big pie and there are different pieces of the pie, the property management, the arbitrage and the owning, they all have their benefits and their downsides. But they all kind of play their role in growing and scaling a business if you want to do it in a very short amount of time.” “Starting and disciplining yourself to document your processes, so you can train somebody easily is something that has been pivotal with allowing us to grow and scale quickly.” “When people are able to connect even outside of the digital realm and physically get in the same place, it just forms these bonds and these connections and the partnerships and the collaborations that come out of that is just I've never seen anything like it.” “Never take anything personally. Mm hmm. Just guest interactions if they come across rude like just water off a duck's back because I poured my heart and my soul into creating this wonderful space. And anytime somebody didn't like it, it kind of took it personally. But I've gotten a lot more thick skin.” “Simple scales, and complicated fails.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Instagram: https://www.instagram.com/madeleineraifordholland

    Insider Secrets to Supercharge Your Short-Term Rental Earnings with Jillian Heilman

    Play Episode Listen Later Jul 9, 2024 36:42


    Want to supercharge your Airbnb income? Tune in to our latest episode where we dive deep into maximizing your rental profits! We're joined by Jillian Heilman, a mom of two, real estate investor, and co-host. Jillian spills the tea on building a winning short-term rental revenue management strategy, from optimizing your listing for more bookings to mastering competitive pricing. Get ready for actionable advice and real-life examples from Jillian, who'll show you how meticulous attention to detail and proactive management can skyrocket your earnings. This episode is packed with practical tips to help you elevate your short-term rental business today.  Don't miss out! Learn how to take your Airbnb business to the next level and unlock its full earning potential. HIGHLIGHTS AND KEY POINTS: [02:00] A short introduction about our guest Jillian Heilman [07:20] What makes short-term rentals so “addictive” and rewarding for Jillian especially in her co-hosting business [09:20] Implementation and impact of a revenue management program for short-term rental properties [11:02] The benefits of having a revenue management program [12:20] Tips from Jillian on what hosts should hosts look at within their dynamic pricing tools [17:41] The effectiveness of consistently managing pricing through dynamic tools [19:40] What is the difference in revenue management strategies between mid-term and short-term rentals [21:20] Jillian's upcoming revenue management workshop in the Live Big Retreat and what excites her  [23:20] The lightning round Golden Nuggets: “Successful people; we need to be surrounded by other people to be able to share challenges with to be able to get insight and input.” “Let people talk, let them share what they want to share.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Website:https://www.stepbystepbnb.com/

    From Ordinary to Extraordinary: Airbnb Design Tips with Emily Tillery

    Play Episode Listen Later Jul 2, 2024 54:43


    Looking to elevate your Airbnb or short-term rental property from ordinary to extraordinary? Tune in and discover design secrets to create a captivating and unforgettable guest experience! We're joined by Emily Tillery, a design guru who specializes in transforming Airbnbs and short-term rentals into unique sanctuaries. Learn about Emily's artistic journey and how she uses her expertise to create sustainable and stunning Airbnb interiors. Dive into Emily's innovative approach that prioritizes reclaimed materials and minimizes waste while crafting captivating and eco-friendly spaces. Discover how storytelling plays a key role in crafting memorable Airbnb guest experiences. Get practical tips to elevate your short-term rental with personalized flair and locally curated decor. Emily shares actionable advice specifically designed for Airbnb hosts aiming to create unforgettable stays. Don't miss out! Learn how to transform your Airbnb into a sustainable haven that inspires and captivates your guests. Tune in and unlock the secrets to design-driven success in the short-term rental market! HIGHLIGHTS AND KEY POINTS: [01:49] A short introduction about our guest Emily Tillery [05:28] The difference between designing personal homes and short-term rental properties [07:35] Emily's transition from the fashion industry to interior designing [10:47] The importance of storytelling through decor to make short-term rentals stand out [18:40] How Emily chooses artwork for short-term rentals that inspires positive emotions [25:10] Emily's tips to hosts on incorporating local found pieces and creatively using object art [30:57] Emily's practical advice on furnishing short-term rental properties [38:19] Things to consider in selecting a designer for a short-term rentals  [40:52] The lightning round Golden Nuggets: “Know your strengths.” “Hide your weaknesses; I don't mean hide, like sweep them under a rug and pretend like they don't exist. You hide your weaknesses by surrounding yourself with people whose strengths are your weaknesses.” “Try to work with someone [designer] that has hosting experience or has at least experience with designing multiple short term rentals. “Sometimes it's better to list than just wait until everything's perfect. I know, that's crazy. And maybe it's a little bit different now that new listings get such a boost. But I don't think anything is ever going to be perfect. And it's totally a balance.” “If you're not able to compose and breathe and like, think of a professional way to respond, it's okay to step back and not respond immediately.”   Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Instagram:https://www.instagram.com/reclaimedretreats

    Unleashing the Supermom & Superhost Within: Insights from Kyrsten Lucia

    Play Episode Listen Later Jun 25, 2024 46:38


    Ever wondered how a super mompreneur handles multiple thriving ventures? In our latest podcast episode, I chat with Kyrsten Lucia. With two kids, a short-term rental and co-hosting business, and a daycare to manage, she's a master of juggling. We delve into Kyrsten's secrets to success, her clever guest-pleasing techniques, and her mindset before jumping into co-hosting. Kyrsten embodies the boss lady spirit, taking each day as it comes and building a strong support network. Don't miss this chance to learn and flourish from her insights! HIGHLIGHTS AND KEY POINTS: [04:46] A short introduction about our guest Kyrsten Lucia [05:44] How Kyrsten and her husband got started in short term rentals [08:05] What were Kyrsten's initial thoughts when her husband introduced real estate investing [05:35] The evolution of Kyrsten's short term rental portfolio [09:07] What made Kyrsten decide that co-hosting will be her next step [11:12] How Krysten balances her time as a mom, a home daycare job, and a co-hosting business [13:33] Kyrsten's ways of maintaining guest relationships to stand out in the competitive short-term rental market [14:49] Kyrsten's magazine as an innovative and impactful marketing tool [20:11] The importance of Google Analytics to track website traffic and measure marketing effectiveness [22:02] Enhancing the guest experience by thoughtful touches and some branded items [23:41] Kyrsten's biggest challenges in hosting other markets and how she overcomes them [25:55] How Kyrsten found and sourced her great team members and how often she visits her properties [30:36] The importance of supportive communities in strategic decision-making [33:24] Kyrsten insights before starting a co-hosting business [38:30] The lightning round Golden Nuggets: “Do it while they're young. So that by the time they are older, we're having the business run itself, which I think is going to be so amazing, not only for us, but for them.” “Being a part of an all women's group, we're constantly being heard. We're not getting left out, we're getting the questions that we need to get answered right away. We're not waiting. I think that's huge.” “There are so many people that are focused on what's the right market, like where should I be, and in my opinion, it's, you should be where you want to be.” “When you trust the process, and you know that mistakes are part of your journey. We can absolutely keep our confidence.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Save your spot for the Live Big Beach Retreat! https://go.staceystjohn.com/live-big-beach-retreat Let's Connect! Facebook: https://www.facebook.com/short.term.stayzz Instagram: https://www.instagram.com/yourtallgirlhost/ Email:kyrsten@shorttermstays.net Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

    How Valerie Bowden is Helping Airbnb Owners Multiply Their Time (and Profits!)

    Play Episode Listen Later Jun 18, 2024 40:23


    Are you a real estate investor or Airbnb co-host struggling to find time for business growth? Dive into this riveting episode where we explore the incredible potential of Virtual Assistants (VAs) with Valerie Bowden, the dynamic owner of a flourishing VA agency. Listen to Valerie's inspiring journey and discover how she's helping real estate entrepreneurs, including Airbnb hosts, seize back their time and ignite phenomenal growth. We delve into how harnessing the talents of others can not only liberate your schedule but also amplify your real estate portfolio and skyrocket your profits. Concerned about managing a team that's not physically nearby? We unravel the power of communication tools and strategies to keep your business purring smoothly, irrespective of your team's geographical locations. Packed with practical advice and uplifting tales, this episode is your key to transforming your short-term rental business like you've never imagined. HIGHLIGHTS AND KEY POINTS: [05:14] A short introduction about our guest Valerie Bowden [06:14] Valerie shares her backpacking experience across Africa [08:03] What inspired Valerie to put up Cradle and focus on connecting people with African talents [11:28] The importance of trusting your gut and intuition when making major life or business decisions [13:26] How Valerie decided to get her virtual assistant and highlights the impact to her business [14:45] Balancing between operating outside comfort zone and within genius zone as an entrepreneur  [18:46] What tasks beyond guest management can virtual assistants handle for real estate investors [22:32] How can real estate investors and hospitality business owners strategically leverage their time by outsourcing tasks [24:19] Overcoming the hurdle of feeling unprepared to hire a virtual assistant [27:26] The challenges of managing a business remotely and how Valerie navigated them [27:48] What are the challenges to consider when hiring a virtual assistant [33:03] The lightning round Golden Nuggets: “The best decisions I've made have been following my gut.” “There is inefficiency when you are operating outside of your genius zone. And it's always I think this delicate balance because so often we hear what you have to operate outside of your comfort zone. And that's how you grow. And yes, that is 100% accurate. But I think there is a misconception between the comfort zone and genius zone.” “We as CEOs of our own real estate investing and hospitality businesses can be very strategic with our time and time is one of our most precious commodities, and there is a value to our time.” “Don't be afraid of the mess. It's better just to get started. Because by the time you get them, if you wait until you're perfect, it's gonna take forever.” “Embrace bad decisions, like embrace the failures and just learn from them.” “I always encourage people to celebrate their wins, large or small. I think that's an important part of our journeys. But I also think it's equally important to celebrate our mistakes. Because our mistakes are where our biggest learning opportunities are. And it becomes a failure when we don't learn from those mistakes. It actually becomes a win when we do learn from them.” “Wherever you go, whether it's like a new country, or starting a new business, or getting into real estate for the first time, just be a student and don't think you know everything. Just be curious and learn. And that kind of attitude is what's going to actually get you ahead in the long run.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Website: crdle.com LinkedIn: https://www.linkedin.com/in/valeriebowden

    Connect, Empower, Transform: A Behind-the-Scenes Look at the Live Big Beach Retreat with Karey Hall

    Play Episode Listen Later Jun 11, 2024 55:25


    Get ready for an up-close and personal conversation with Karey Hall, my go-to guru for all things event planning. Karey is a vital part of the team that breathed life into the Live Big Beach Retreat. Through this candid chat, we're taking you behind the curtain to see how my retreat, from August 18th to 22nd, came to be. We'll delve into how retreats like this one can be a launching pad for limitless growth. You'll discover how the magic of collaboration and genuine connection cultivates trust and support, and ignites a recognition of self-value. And you'll discover how teamwork and genuine relationships spawn trust, encouragement, and self-realization. This is an episode you won't want to miss. It's packed full of genuine insights into the transformational potential of face-to-face retreats. So, why wait?  Want to learn more about the Live Big Beach Retreat or ready to grab your spot? Visit https://go.staceystjohn.com/live-big-beach-retreat now! Have questions? Email Karey at retreats@staceystjohn.com. Tune in now to embark on a journey towards connection, empowerment, and transformation. Together, we can make the journey unforgettable. HIGHLIGHTS AND KEY POINTS: [03:10] A short introduction about our guest Karey Hall [04:55] Karey's experience in planning a retreat event that brought together women who had only met online [06:11] Karey's in-person retreat experience that helped building deeper connections beyond the usual networking experience [18:21]  How in-person retreats provide value and support to both individuals and their businesses [20:31] Why you should surround yourself with smart and like-minded individuals  [26:54] How does learning alongside others in a conference setting enhance the overall educational experience  [28:00] The significance of various activities into retreats and how they help the attendees [36:23] What value do one-on-one sessions and workshops add to a retreat experience [44:30] The lightning round Golden Nuggets: “Everyone has value, everyone's experience is something that can be passed on. We all have stories in our past and things that we've been through that can help shape someone else and help them in their business, but also help them as humans.” “Living big can be challenging, but it is about being committed to what you want, and going after it.” “Don't worry about tomorrow, let tomorrow worry about itself.” “I need to be reminded as the planner that I don't have to know how tomorrow is going to work out because God does. And that is a comfort to me.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

    Carve Your Path to Airbnb Triumph: Learn, Evolve, and Lead with Lynell Gordon

    Play Episode Listen Later Jun 4, 2024 46:44


    Eager to dominate the short-term rental sphere? Tune into this episode of STR Sisterhood and let us guide you on transforming your "Airbnb venture" into a triumph! Join us as we chat with fellow podcast host and entrepreneur, Lynell Gordon, on vital business strategies to flourish in this exhilarating industry. We're not just talking - we're sharing potent tactics to fine-tune your skills as a short-term rental business owner.  We're showing you how to elevate your business and become a leader. Whether you're an experienced host or a newbie, this episode is brimming with beneficial tips and techniques to mold you into a short-term rental superstar! So, grab your favorite beverage and get ready to learn, evolve, and find inspiration. HIGHLIGHTS AND KEY POINTS: [02:09] A short introduction about our guest Lynell [07:01] Lynell shares decision making process to transitioning from being a business owner to an employee [09:55] Foundational business best practices important and relevant to Lynell's experience [13:55] How core values help identify good team members [15:39] The importance of focusing on your strengths and passions, and outsourcing specialized tasks [18:46] Intentional goal planning and the development of routines to achieve goals [23:02] The importance of self-awareness in task management and goal planning [26:19] How does closely monitoring finances drive business growth and make strategic decisions effective [27:29] Why is it important to approach financial management with a strategic mindset [35:37] Lynell shares how she maintains an optimistic and grateful mindset [38:55] The lightning round Golden Nuggets: “The best leaders know how to follow as well.” “Surround yourself with people that will help you to attain your goal or your vision, whatever it is.” “Hire slowly, fire quickly.” “You have to have empathy and customer service, no matter how smart you are, no matter what you do.” “You have to calculate your value based on time.” “You can have anything you want in life that you're willing to work hard for.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Email:lynellgordon4@gmail.com

    Unveiling the Best Advice Nuggets from 9 Incredible Women

    Play Episode Listen Later May 28, 2024 17:12


    Welcome back to The STR Sisterhood! We've got a special treat for you in this episode. We all know that feeling of needing a little nudge, a guiding light to point us in the right direction. Well, this episode is packed with just that! I've been diving into the archives and pulling out the best advice nuggets from my interviews with ten incredible women in the short-term rental industry. These ladies have faced challenges, chased dreams, and come out stronger on the other side. So, grab your notebook, hit that download button, and get ready to be inspired by the wisdom of nine amazing women sharing the single best piece of advice they've ever received.

    Become a ‘BNB Brand-Building Boss Lady with Janice Pollard

    Play Episode Listen Later May 21, 2024 47:24


    Struggling to stand out in the sea of Airbnb listings? This episode is your secret weapon! Join marketing guru Janice Pollard as she cracks the code of short-term rental brand-building specifically designed to skyrocket your bookings. We'll dive deep into crafting a striking logo that captures your property's essence. You'll learn how to choose brand colors that resonate with your target audience and ensure brand consistency across all platforms. But branding goes beyond a logo! We'll explore the power of crafting compelling listing copy and promotional materials that weave a captivating brand story for your guests. These elements are crucial for delivering a memorable brand experience that sets you apart. Tune in and unlock valuable insights on effective Airbnb branding strategies to attract your ideal guests and propel your short-term rental revenue to new heights! HIGHLIGHTS AND KEY POINTS: [02:47] A short introduction about our guest Janice Pollard [05:26] Understanding the purpose and the components of an effective of a logo [11:11] The importance of of simplicity and psychology of colors in logo design [13:28] Tips about tools and selecting color schemes for branding short-term rentals [16:06] Janice shares her advice about choosing color schemes in creating a logo [23:02] Choosing colors to align aesthetics with guest experience [25:28] Effective implementation of a strategy-first approach to branding to enhance guest experience [30:08] The importance of maintaining brand consistency and communications  [31:47] Creating a memorable brand experience and integrating brand standards in short-term rentals [36:28] The impact of promotional items with logos in short-term rental properties [38:21] The lightning round Golden Nuggets: “A lot of people think a logo is going to create brand awareness. And really, a logo's sole purpose on earth is to identify your brand. That's all it does.” “Colors that are opposite on the color wheel drive excitement and motion.” “Make a clear request, make a clear and simple request and ask for what you want. Because people can't read your mind.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Website: https://www.marshmallowhill.com/ Instagram: https://www.instagram.com/marshmallowhill/

    From Cancer Research to Short-Term Rental Success: Becky Nova's Journey

    Play Episode Listen Later May 14, 2024 43:27


    Dive into the inspiring story of Becky Nova, who transitioned from the world of cancer research to becoming a strategic short-term rental investor with Airbnb. Follow her remarkable journey as she navigated through challenges, moving from New York to Europe, losing everything and starting over. Ignoring the doubters, Becky took the plunge into real estate in 2018, starting with a duplex. Her approach emphasizes intentionality and meticulous planning for success. Through self-reflection, goal setting, and a willingness to take calculated risks, Becky has built a thriving portfolio that leverages Airbnb. Her experience, filled with both triumphs and setbacks, fuels her passion for inspiring others. Becky's strategy extends beyond a single location. She strategically uses income from her New York rental portfolio to invest in additional properties. This approach allows her to provide long-term housing solutions while building a global portfolio of income-generating properties. More than just bricks and mortar, Becky's story highlights the personal growth that comes with real estate investing. She emphasizes the importance of confidence, supportive communities, and smart delegation. This is a story that will inspire you with its message of resilience, determination, and the transformative power of investing in real estate. Tune in now! HIGHLIGHTS AND KEY POINTS: [02:25] A short introduction about our guest Becky Nova [05:01] How Becky was exposed to real estate investing [06:52] Becky shares how she learned and refined her skills in real estate investing [08:44] Becky's real estate portfolio and her properties in New York [10:30] Her journey on investing in Dominican Republic that was guided by a goal and purpose [12:00] The importance of self-reflection and understanding one's goals to make meaningful changes in life [21:10] The transformative power of surrounding oneself with a supportive community [23:46] Becky shares her journey of facing setbacks and failures that led to opportunities for growth and self-discovery [24:00] Becky's  favorite ways or patterns of behavior that she sees as confidence builders [25:39] Becky's reflection on her real estate investing journey [27:37] The importance of introducing younger generations to the opportunities and benefits of real estate investing [30:56] Becky's plan on expanding her real estate portfolio and to further involve her husband [32:32] The lightning round Golden Nuggets: “Real estate investing has so many proven methods, that it is just plugging into what other people have already done. And just kind of doing that on repeat.” “I've always been a person that tries to find ways to push boundaries or to live a little bit differently.” “Don't let someone else dictate what your dreams are.” “There's so many different ways that you can do the right thing for you, not just be chasing somebody else's dreams.” “Why aren't we celebrating our failures? Because that's how we learn.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let's Connect! Facebook: https://www.facebook.com/TheBeckyNova Instagram: https://www.instagram.com/thebeckynova

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