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37 episodes with data driven design
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Grace Na is the founder of Pistola, a Los Angeles–based womenswear and denim brand. Since its creation in 2013, Pistola has become a go-to destination for reasonably priced, trendy, high-quality denim styles—including a few viral hits, like the pink denim jumpsuit Greta Gerwig wore while directing the Barbie movie. This week, Grace joins Who What Wear Shopping Director Bobby Schuessler to discuss how she uses data to guide her design process, her best styling tips for different denim silhouettes, and her thoughts on modern skinny jeans.Shop our editor's picks here!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Grace Na is the founder of Pistola, a Los Angeles–based womenswear and denim brand. Since its creation in 2013, Pistola has become a go-to destination for reasonably priced, trendy, high-quality denim styles—including a few viral hits, like the pink denim jumpsuit Greta Gerwig wore while directing the Barbie movie. This week, Grace joins Who What Wear Shopping Director Bobby Schuessler to discuss how she uses data to guide her design process, her best styling tips for different denim silhouettes, and her thoughts on modern skinny jeans.Shop our editor's picks here!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
#159 Welcome back everyone. Glad you're here. On this episode, Pat is joined by Jacob Burr, Creative Director. And Maddie Foord, Experience Designer. These two provide the creative firepower at Ascedia. On this show, Burr and Foord discuss their roles, and their ]data-informed and user-experience-focused approach to their work. Plus so much more… Here are highlights: 0:00 – 2:00 – Intro + Beverage banter 2:00 – 6:00 – Roles + Creative Approach 6:00 – 9:00 – What is UX + Why it Matters 9:00 – 13:00 – The State of Design in 2025 13:00 – 18:00 – Web Project Kickoff Strategy 18:00 – 23:00 – Data-Driven Design 23:00 – 26:00 – Facelift vs. Full Redesign and how we tackle both 26:00 – 32:00 – Favorite Projects 32:00 – 36:00 – Cross-Team Collaboration – the need for connections not silos 36:00 – 40:00 – Accessibility (ADA) in Design – and why it's so important 40:00 – 44:00 – SEO in Design 44:00 – 46:00 – Blogs: Still Worth It? 46:00 – 52:00 – Design Toolkit Must-Haves 52:00 – 56:00 – AI in Design 56:00 – 59:00 – No Photos? No Problem. How we work with clients without a lot of assets 59:00 – End – Staying Inspired Connect with Jacob here: https://www.linkedin.com/in/jacob-burr/ Connect with Maddie here: https://www.linkedin.com/in/madeline-foord-37b36815a/ Connect with Ascedia here: https://www.ascedia.com/contact Connect with Pat at: pmcgovern@ascedia.com Before you go, please do us a favor. Take a minute and leave us a review. That's the energy that powers this supertanker! Thanks, you're the best! Want more marketing insights? Take a look at our full lineup. This podcast is sponsored by Ascedia. A web development and digital strategy agency helping clients win in the digital space.
Send us a textSummaryIn this episode of the Happy at Work podcast, Tessa and Laura engage with Siri Chilazi, a senior researcher at Harvard Kennedy School, to discuss her new book 'Make Work Fair'. The conversation explores the importance of embedding fairness into workplace culture, the role of power in shaping norms, and the evolving language around diversity, equity, and inclusion (DEI). Siri shares key insights from her research, emphasizing the need for data-driven approaches to create equitable workplaces and the impact of individual actions in driving systemic change.TakeawaysSiri Chilazi has been passionate about gender equality throughout her life.The book 'Make Work Fair' aims to bridge the gap between research and practice.Many corporate DEI efforts have not yielded significant results.Fairness should be embedded into everyday work practices, not treated as a standalone program.Data, goals, and accountability are essential for operationalizing fairness.Cultural norms significantly influence workplace behavior and decision-making.Everyone has the power to influence norms within their sphere of control.DEI should be integrated into the core business strategy for success.Awareness of workplace inequities is crucial for driving change.Small individual actions can lead to significant organizational transformations.To stay connected and continue the conversation, be sure to follow us on LinkedIn. And don't forget to check out our previous episodes for more tips and strategies to boost your workplace happiness. You can find them on your favorite podcast platform or on our website. If you have any questions, comments, or topic suggestions for future episodes, please reach out to us. We'd love to hear from you!Stay inspired, stay motivated, and stay happy at work!
Want to know how to make your short-term rental stand out in an increasingly competitive market? In this episode, I sit down with Brianna Amigo, an expert in short-term rental interior design, to uncover her proven strategies for creating spaces that not only attract guests but also drive more bookings. Brianna takes us through her journey as both a short-term rental owner and a design professional, sharing how her personal experiences have shaped her unique design philosophy. She reveals how she uses in-depth market research to make informed decisions, ensuring that each property resonates with the right guests. You'll hear about her process for sourcing the perfect products, balancing design with budget, and her approach to creating interiors that leave a lasting impression. If you're ready to elevate your short-term rental and deliver an unforgettable guest experience that keeps people coming back, Brianna's insights will provide you with the tools to take your business to the next level. Tune in to hear actionable strategies, expert design tips, and the key to turning your space into a guest magnet—perfect for anyone looking to enhance their rental and increase bookings! HIGHLIGHTS AND KEY POINTS: [01:54] A short introduction about our guest Brianna Amigo and her journey becoming a short-term rentals designer specialist [04:29] Brianna shares how she specialized in short-term rental design before purchasing her own rental property [07:48] Brianna's advice on managing the overwhelming amount of packaging when setting up a short-term rental [09:01] How Brianna ensures accurate online product selection for short-term rental design when it comes to color and quality [10:19] Brianna explains how research is crucial to creating a property that stands out in a saturated market [13:17] Brianna discusses the time and effort required for someone to do their own market research if they want to design their property [17:18] How Brianna transforms data insights into actionable design strategies for short-term rental properties [20:04] Brianna talks about how she balances contrasting preferences when it comes to design between clients [25:05] Brianna shares insights on budgeting for short-term rental design and managing differing opinions with varying expectations [26:59] Brianna's favorite sources for design materials and her approach to sourcing furniture for short-term rental properties [30:51] Brianna highlights styling as an essential element in a kitchen design, emphasizing unique, personal touches that elevate the space [33:49] Brianna emphasizes the importance of creating cozy and functional family spaces in short-term rental designs [37:49] The importance of using data to inform outdoor space design when it comes to amenities that can drive bookings [40:04] Brianna shares the importance of having a separate amenity budget to cover these larger investments in outdoor features [41:18] The lightning round Golden Nuggets: “I'm really focused on quality. I don't want to fill your property with a bunch of inexpensive options that, of course, are going to fit the budget but also not withstand the wear and tear of short term rental usage, that are not easily maintained, and potentially break on a guest because it's poor quality.” “Outdoors is definitely something that should not be neglected. It's usually one of the top reasons why people book properties, and so we want to make sure we really highlight that throughout the design, and we're fully amenitizing the space.” “For me, one of the most important parts is having a community of people around me who get what I'm doing, who understand me, who support me, and can give me words of wisdom when I'm lost.” Let's Connect! Instagram: https://www.instagram.com/briannamicheleinteriors Website: https://briannamicheleinteriors.com/ Enjoyed the show? Subscribe, Rate, Review, Like, and Share!
In 1962, there were only about 400,000 female business owners in the country. Today, there are more than 13 million women-owned businesses.✅ Like
When the U.S. Census Bureau first started tracking data on women-owned businesses in 1962, there were only about 400,000 female business owners in the country. Today, there are more than 13 million women-owned businesses.ð Top 3 Takeaways â Why workplace fairness is not just a ânice-to-haveâ but a business necessityâ How small, simple tweaks ( changing résumé formats) can lead to big impactsâ Why perceived unfairness fuels workplace anxiety and burnoutâand what leaders can do about itð This week we welcome Siri Chilazi, Senior Researcher at the Harvard Kennedy School and co-author of Make Work Fair: Data-Driven Design for Real Results. Siri's mission is to bring real, measurable fairness to the workplace using the same data-driven approach that businesses use for profits and performance. ð¥ Final Thought: If you want a better workplace, measure what mattersâand act on it! ðð Resources & Linksð Make Work Fair â [Available January 2025]ð Learn more: makeworkfair.comð Follow Siri Chilazi on LinkedInð£ Love this episode? Share it with your network & leave us a review! âââââð¥ Follow Chester & Adrian:ð Website: TheCultureWorks.comð Anxiety at Work â Available wherever books are sold! ðð¤ Book Chester & Adrian for Your Next Event!⨠Keynotes on Culture, Leadership & Mental Wellnessð© Contact us at TheCultureWorks.comSupport the showFor a weekly dose of gratitude from Chester Elton, text GRATITUDE to 908-460-2820.Until next week, we hope you find peace & calm in a world that often is a sea of anxiety.If you love this podcast, please share it and leave a 5-star rating! If you feel inspired, we invite you to come on over to The Culture Works where we share resources and tools for you to build a high-performing culture where you work.Your hosts, Adrian Gostick and Chester Elton have spent over two decades helping clients around the world engage their employees on strategy, vision and values. They provide real solutions for leaders looking to manage change, drive innovation and build high performance cultures and teams. They are authors of award-winning Wall Street Journal & New York Times bestsellers All In, The Carrot Principle, Leading with Gratitude, & Anxiety at Work. Their books have been translated into 30 languages and have sold more than 1.5 million copies. Visit The Culture Works for a free Chapter 1 download of Anxiety at Work.Learn more about their Executive Coaching at The Cultur...
Last year we visited Specialized's eMTB facility in Cham, Switzerland to ride some bikes and poke around their ebike innovation centre. We sat down with Jan Talavasek, Marco Sonderegger, and Joe Buckley, three of the key people behind eMTB development at Specialized, to talk about past, present, and future. We also got a special appearance from the venerable Marketing Todd, who swears Specialized is done making new bikes and that we should stop asking sneaky questions about future models. They had a lot to say, and we got a few tidbits out of them, so the pod runs a bit long. Alternatively, you can read the article + photos here. This was recorded before we'd figured out how to press the big red button to do video podcasts, but we'll be back soon with our regularly scheduled podcast. 03:07 The Evolution of E-Bikes & the Development of the Turbo Levo 14:58 The Shift in Perception of eMTBs 30:52 Brand Equity & the Levo's Original Name 33:51 The Swiss Office 44:02 Future Developments in eMTBs 50:20 Understanding E-Bike Performance Metrics 56:51 The Impact of Market Timing 01:00:00 Engineering for Performance, Legislation, & Consumer Safety 01:12:04 Charging Technology and Battery Longevity 01:15:59 Data-Driven Design and Testing 01:24:02 Field Testing and Component Tracking
Joining us in this episode of Living Off Rentals is a data-driven interior designer who specializes in transforming vacation rentals into profit powerhouses. Erica Dike is a real estate investor who owns short-term rentals and also manages short-term rentals for others. She combines her background in both business analysis and design to create a proven formula that maximizes ROI through strategic design. Listen as she shares her expertise in this field and her tips on how to increase bookings during the low season. Enjoy the show! Key Takeaways: [00:00] Introducing Erica Dike and her background [07:36] What is a data-driven design? [13:19] Designing for value and creating a unique experience [17:16] Recommended budget for design [25:38] Recommended time from purchase to set-up [31:48] Clients Erica worked with [39:51] Factors that impact booking [44:14] Design consultation with Erica [50:40] Connect with Erica Dike Guest Links: Website: https://www.ericaooh.com/ Show Links: Living Off Rentals YouTube Channel – youtube.com/c/LivingOffRentals Living Off Rentals YouTube Podcast Channel - youtube.com/c/LivingOffRentalsPodcast Living Off Rentals Facebook Group – facebook.com/groups/livingoffrentals Living Off Rentals Website – https://www.livingoffrentals.com/ Living Off Rentals Instagram – instagram.com/livingoffrentals Living Off Rentals TikTok – tiktok.com/@livingoffrentals
In this episode of the PolicyViz Podcast, I talk with Zach Bowders on the intricacies of data visualization, the impact of dashboards on decision-making, and the fine line between plagiarism and inspiration. We discuss the importance of context-driven visualization choices over rigid adherence to traditional formats and highlight the need for flexibility. Our conversation stresses the balance between complexity and user familiarity, the value of learning from failures, and the necessity of client engagement to accurately meet their needs. We also talk about the challenges inherent in building trust with clients, sharing sensitive information, and the implications of changes to the Tableau public license for small nonprofits.Keywords: PolicyVizPodcast, DataVisualization, JohnSchwabisch, ZachBauders, Dashboards, DecisionMaking, PlagiarismVsInspiration, TableauConference, InnovationInDataViz, FlexibilityInDesign, ContextDrivenChoices, VisualizationMethods, LearningFromFailures, DashboardDesign, ClientEngagement, StJudeResearch, TerminologyPrecision, ClientTrust, SensitiveData, TableauPublicLicense, Nonprofits, OriginalityInDesign, CitingInspiration, AttributionGuidelines, SkillDevelopment, ContinuousLearning, TechnicalSkills, SoftSkills, DataPlusLovePodcast, PodcastEpisode, CreativeFields, DataVisualizationChallenges, mathematics, Al, machine learningSubscribe to the PolicyViz Podcast wherever you get your podcasts.Become a patron of the PolicyViz Podcast for as little as a buck a monthFollow Zach on Twitter and find his podcast Data+Love on SpotifyFollow me on Instagram, LinkedIn, Substack, Twitter, Website, YouTubeEmail: jon@policyviz.com
Being simultaneously data-driven and creative seems paradoxical. So does building statistics into the creative process. John Paul de Guzman has managed to do both. As the founder and chief creative of Frost Design and Consulting Group, and speaker at the upcoming DesignOps Summit, millions of Filipinos have been impacted by their work with major FinTech and telecom projects. Much of the UX/UI talent in the Philippines is self-taught, often struggling with the gap between academic training and industry expectations. To address this, John Paul developed a systematic approach to training and design processes. John Paul and Lou discuss how Frost has embraced data-driven design, which, contrary to the creative chaos one might expect, has led to more efficient workflows and better client outcomes. By integrating tools like Trello and Figma, and leveraging AI for task management, John Paul has significantly reduced administrative overhead. This approach allows designers to focus on their work rather than getting bogged down in busy work. They can track work in real time, eliminating the need for status meetings and improving overall productivity—a win-win for both the team and their clients. What You'll Learn from this Episode: - How John Paul and his team at Frost systematically integrated data into their creative processes - How John Paul addressed the talent gap in his company The tools he uses to track workflows and achieve always-current status on projects - How probabilistic analysis helps predict project timelines and manage client expectations more accurately - How John Paul is integrating AP in the project-tracking process Quick Reference Guide: 0:13 - Introduction of John Paul 2:16 - The path that got John Paul where he is today 5:18 - What it means to be data-driven 8:39 - Systematizing the data-driven design process by tracking workflows 11:58 - Mapping the workflow 16:01 - Break 18:45 - Tools for probabilistic analysis and managing time 24:11 - The level of granularity John Paul's team tracks 25:56 - Handling aspects of work that are more conceptual and difficult to atomize 30:46 - John Paul's gift for listeners Resources and Links from Today's Episode: DesignOps Summit 2024 https://rosenfeldmedia.com/designops-summit/2024/
Author, Educator, and Podcaster Andy Kirk is on the show to talk about inspiration, evolution, and elevated thinking. Check out Andy on the "Explore and Explain" podcast or the upcoming 3rd edition of "Data Visualisation: A Handbook for Data Driven Design" --- Support this podcast: https://podcasters.spotify.com/pod/show/datapluslove/support
Exclusive offer for Alex & Annie listeners: Get $400 off your onboarding fee when you partner with Hostaway using this link: http://get.hostaway.com/alexandannie In this insightful episode of Alex & Annie: The Real Women of Vacation Rentals, we are thrilled to welcome Mark Lumpkin, Director of Sales for STR Cribs. Mark shares his journey from a Florida local with a passion for real estate to leading a company that transforms vacant properties into stunning, resort-style short-term rentals across the country. Mark delves into the innovative business model of STR Cribs, highlighting their comprehensive approach to property transformation, from design to construction and everything in between. With a team of skilled designers and project managers, STR Cribs offers a hands-off experience for investors, ensuring every property they touch becomes a high-performing, unique vacation rental. Key topics discussed include:
Psychology drives our approach to space design, yet complexities and unknowns in human behavior can often make user needs and outcomes unpredictable. In this episode, we sit down with Samantha Flores, Director of Hugo, and discuss how data-driven design takes the guesswork out of behavior to shape the user experience. From helping passengers navigate airports or healthcare facilities to supporting how people work, learn, and live, Hugo probes and investigates new technologies in sensorial data and emotional response to enhance functionality and beauty in the built environment. Join us and find out how data produces measurable results to influence design for a more empathetic and human-centric user experience. Visit: https://www.Corgan.com/ Also connect with us on: Instagram: https://www.instagram.com/CorganInc/ Facebook: https://www.facebook.com/CorganInc/ Twitter: https://twitter.com/CorganInc LinkedIn: https://www.linkedin.com/company/corgan Video Produced by: Corgan Have Questions? We'd love to hear from you. Email: communications@corgan.com
Join Will and his guest Arsh Sanwarwala, the founder of ThrillX, as they discuss the secrets to creating a successful website design and improving conversion rates. Discover the power of data-driven decisions, the significance of aesthetics and trust, and the importance of tailoring design choices. Learn how to remove friction and optimize user experience. Don't miss out on valuable insights and tips for ecommerce website design. Tune in now to revolutionize your online presence!
One of Japan's oldest construction companies, Takenaka, prides itself on the company mission to contribute to society and future generations as they construct world-renown buildings such as the Tokyo Tower, Suitengu-Shrine, and the Narita International Airport. Through a unique combination of historic cultural values and cutting-edge technology and design processes, Takenaka is enhancing the future as they elevate the present! Story highlights: How does a 400-year-old company maintain traditional values while transforming the company culture to produce better outcomes? Why Slalom was so excited about Takenaka's sustainable approach to customer-centric and purpose-driven value proposition. How focusing on the use of Agile in development is paving the way for the future of design and build in the construction industry. Why Takenaka now tells their customers, “Throw out what you don't need” in their newly adopted Agile approach. What partnering with AWS to digitize data and enhance 3D modeling can do to productivity and efficiency. Tags: Japan, Agile, Innovation, Construction, Data Driven Design, Digital Design, Cultural Transformation, 3DModeling, Sustainability, Tokyo. Contact: Satoka Chibana
On Shadow Shorts, Nic Halverson, the CEO at Occuspace, and Shadow Partners, Senior Advisor & Head of Marketing, Jeff Echols talk about using granular data to inform the design process. Want more access to KP? KP is also spending more time in the Shadow Partners Community. He's posting his thoughts and responding to questions. If you want more access to KP, the Shadow Partners Community is where to get it. Join here-> https://shadowpartners.co/strategic-partner-network
À l'occasion de la table ronde "Design like a scientist", de nombreuses idées et conseils ont été évoqués... découvrez les highlights ainsi que mon REX de speaker dans cet épisode !
NI Global Facilities Senior Director Scott Strzinek and Gensler Design Leader Kelly Moore discuss how a pilot project allowed NI to use data to design an office tailored for its users.MCCSRealty.com. Helping office tenants embrace the new normal.
What if the lighting system in any given space could be your teammate? What if it could help cue you, guide you, inform you, and help you achieve your goals? That's one way Pacific Northwest National Laboratory Senior Lighting Researcher Andrea Wilkerson sees lighting through the lens of her career in lighting research and analysis. Andrea believes that digging into data is the key to unlocking much of the promised potential of the digital lighting age, and she explains why you don't need a Ph.D. to do it! Listen in and learn how we can all contribute to the growing body of knowledge by embracing the power of research-informed design.
How can you measure the success of your design system? Our guest today is Berk Çebi, co-founder and Chief Product Officer at Zeplin. You'll learn what a design system is, how their customer interviews led to a new product, when you should start investing in design documentation, and more.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.Show NotesZeplin — Berk's productOmlet.dev — their new tool for measuring the success of your design systemAtlassian Design SystemWashington Post Design SystemEpisode 26: Bridging the Gap Between Designers and Developers with Roger DudlerFrontify, Zeroheight — tools for documenting design systemsData-informed Design Systems — a talk by Jan Toman of ProductboardSegment's resourcesFollow Berk on TwitterThis show is brought to you by Userlist — an email automation platform for SaaS companies. It matches the complexity of your customer data, including many-to-many relationships between users and companies. Book your demo call today at userlist.com.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.
We talk about making use of tens of millions of records, and whether analytics in HR deserves all the attention it gets.
We talk about making use of tens of millions of records, and whether analytics in HR deserves all the attention it gets.
We talk about making use of tens of millions of records, and whether analytics in HR deserves all the attention it gets.
Come sfruttare i dati nel modo giusto e ottimizzare l'esperienza utente nel tuo sito eCommerce
We're the number 1 background white noise podcast for designers!In this episode, Steve & Ray talk about UX business goals vs. UX for art, Research Hacks, how customer feedback is mostly BS, the Growth Hacking story of Ken vs. Ben, data-driven UX Design, a Big Pink Mexican, and more…Please like and subscribe! Thanks Gang!
In today's episode, I speak with Rebecca Brooker. Rebecca is a queer woman of color born in Trinidad + Tobago and currently based in Buenos Aires. She is the co-founder of Queer Design Club, the global online community for LGBTQ+ designers where she spearheads the Queer Design Count which is the first and only survey of LGBTQ+ people in design. She's an art director at Ghost Note Agency and designs across branding, print, and digital.We dive into learning and understanding the challenges of queer designers in the industry, how data and research can inform inclusive and equity driven design, what community efforts can foster social awareness and collaboration among LGBTQ+ designers, and tactical ways to spark authentic conversations around inclusivity and creating safe spaces for all.
Hoy tenemos a una invitada genial, se trata de Mariana Casasco, ella es diseñadora gráfica de profesión e investigadora con más de 15 años de trayectoria en la industria de la tecnología, ha trabajado para empresas como Galicia, Mapfre, Santander, OLX y actualmente en DIRECTV LA. Además, Marian también es profesora de UX y tiene una cuenta súper interesante llamada @ux.en.castellano. En este episodio del podcast, Marian nos cuenta todo sobre el UX Design, nuevas tendencias y anécdotas muy interesantes que ha vivido durante su carrera. Compartió con nosotros temas como: Evolución del Service Design Diferencias entre diseño gráfico y diseño de experiencia de usuario Cómo es el día a día de una diseñadora UX y cuáles son sus roles aliados La importancia del trabajo en equipo y una visión colectiva alineada De qué se trata exactamente el diseño inclusivo Qué diferencia un diseño para todos los usuarios y un diseño para un grupo objetivo Qué debemos tomar en cuenta para que el diseño de productos sea inclusivo En qué consiste el Data Driven Design y por qué es tan importante ¿Qué debemos tomar en cuenta para mejorar como UX Designers, Product Designers y Service Designers? Qué habilidades técnicas y blandas tiene un checklist de UX Designer Recomendaciones para refrescar la mirada y el enfoque de un UX Designer ¡Y más! te invitamos a disfrutar con nosotros de este nuevo episodio. Síguenos en nuestras redes sociales Sitio web: https://www.dynamicdevs.io Instagram: https://www.instagram.com/dynamicdevs/ Facebook: https://www.facebook.com/dynamicdevs Youtube: https://www.youtube.com/channel/UCD2cpIbELBfK_-9p8PoCGWg Twitter: https://twitter.com/devsInfo Linkedin: https://www.linkedin.com/company/dynamic-devs/?viewAsMember=true
For over 20 years, Brian has done a phenomenal job in bringing human centered design into the world of Analytics. Using various approaches and frameworks such as Explainability, Action on the decision, and Outputs vs Outcomes (among others), Brian brings the human and the business side of Data and Analytics. In this episode, Brian brings a value-driven approach to data product design using capabilities such as ML, AI, and BI. Want more? Human Centered Design Course -- https://designingforanalytics.com/services/course-designing-human-centered-data-products/ CED stands for Conclusion, Evidence, Data framework -- https://designingforanalytics.com/resources/c-e-d-ux-framework-for-advanced-analytics/ Audit for Data Products -- https://designingforanalytics.com/services/ui-design-and-ux-audit/ Connect with our host Arvind Murali, Data Chief Strategist at Perficient Learn more about Perficient's Data + Intelligence expertise
How can we use data to drive discussions and solve disagreements as a product team? How can we, as designers, take a seat at the decision-making table? Today our guest is Zack Naylor, the co-founder and CEO of Aurelius. You’ll learn how to convert data into product insights, how to evaluate quantitative and qualitative data, how to say "no" to product roadmap suggestions, and more.Download the MP3 audio file: right-click here and choose Save As.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.Show NotesAurelius — Zack's product, a UX research and insights toolThe Aurelius Podcast — Zack’s show, interviews with UX professionalsAurelius Podcast: Episode 40 – What UX Designers & Researchers Need to Know About Business with Jane PortmanEpisode 201: Data-Driven Insights with Helena RonisEpisode 75: Organizing a UX Research Panel with Ashley WarrenEpisode 209: JTBD Interviews with Alli BlumUserlist — Jane’s SaaS productShape Up — a book by Ryan Singer at BasecampEpisode 170: The Power of Workshops with Jonathan CourtneyREWORK — a podcast by the makers of Basecamp about a better way to work and run your businessFollow Zack on TwitterChat with Zack at AureliusToday’s Sponsor This episode is brought to you by Yellow Images, the premium graphic assets marketplace. Get access to high-quality mockups, PNG images, creative fonts, and more, to save time on your presentations. Wow your next client by heading over to yellowimages.com and snag a 20% discount using our limited-time promocode UIBREAKFAST20.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
In this podcast, I start introducing the idea of data-driven design sprints to a 10-year old methodology. What's involved? Tweet me @rosschapman Sign up to my newsletter https://coolness.rosschapman.com/
Andy, Viktoria, and Kai on using the DataViz Design Process in everyday business practice. Andy Kirk is an experienced UK-based data visualisation design consultant, trainer, lecturer, author, speaker, and researcher. He is the editor of visualisingdata.com and host of the ‘Explore Explain’ video and podcast series. Since founding Visualising Data Ltd. in 2010, Andy has worked with a wide range of clients, including Apple, S&P Global, Arsenal FC, Google, EU Council, and Pfizer. He has conducted over 300 public and private training courses in 27 different countries. Andy has previously delivered post-graduate teaching with MICA (USA) and Imperial College (UK), and is now an adjunct lecturer at UCL (UK), teaching a module on the MSc Business Analytics programme. He has authored three books, with the most recent published by Sage in August 2019 and titled ‘Visualising Data: A Handbook for Data Driven Design (2nd edition)’. Here's what you can take away from the podcast today:
Paul Hickey, is the CEO and Lead Developer of Data Driven Design. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing and Email Marketing. He recently founded The Voice Designer, The Voice Event, the Nashville Voice Conference, which focuses on introducing opportunities for all businesses to increase efficiency, effectiveness and relevancy via integrating voice-based applications like Alexa Skills and Google Actions into their digital presence.⭐️ IMPROVE YOUR DIGITAL PRESENCE NOW!
In this conversation with a friend, I had the opportunity to give an overview of my entire career, starting as an unpaid intern with the Detroit Pistons of the NBA, to building WordPress websites and creating content as a side hustle, to becoming Director of Marketing and Public Relations at Columbia State Community College, to working "in the agency world," in Nashville for several years, before starting Data Driven Design. This is a raw conversation in which I unveil more behind my mission to provide the best WordPress websites for small businesses and why I'm so passionate about it. I also talk a bit about adjustments made during the pandemic in 2020 and my vision for Data Driven Design moving forward as a successful, innovative, remote digital agency. --- Support this podcast: https://anchor.fm/paulhickey/support
Data Driven Design was recently featured as a Top 25 Voice and AI company by Top 25 Today. Here is my recent interview with Keri Roberts where we talk about how Data Driven Design uses Voice Technology to help businesses scale. --- Support this podcast: https://anchor.fm/paulhickey/support
Ep 37 | María Fernanda Lobos Design Lead en Garaje de ideas, nos habla sobre Data Driven Design un tema que de alguna manera siempre lo tocamos en cada episodio pero nunca le habíamos dedicado el espacio para explicarlo por completo y es por eso que lo abordamos definiendo el término base para que todos estemos en sincro luego hablamos de algunas técnicas y ejemplos para que no queden con dudas. Pueden contactar a Fer por LinkedIn y hacerle las consultas que deseen https://www.linkedin.com/in/mfernandalobo/
“Visualization is a game of decisions.” In this episode, Cole chats with data visualization consultant, teacher, researcher, and author, Andy Kirk. Hear about topics ranging from what can be learned from cartoons and other unexpected sources of inspiration to the importance of curiosity, practice, and editorial judgement for taking work from good to fantastic. They also discuss Andy's blog series, little of visualization design, his new podcast/video series, Explore Explain, and answer viewer questions on creating “wow” designs, the role of the data viz consultant, and more. LINKS: Follow Andy: @visualisingdata | visualisingdata.com Book: Data Visualisation: A Handbook for Data Driven Design Blog series: little of visualization design (discussed: axis line fading, colour key titles, reset button, framing containers) Podcast/video series: Explore Explain (discussed: ”Coronavirus tracked” with John Burn-Murdoch)
Paul Hickey, CEO of Data Driven Design in Nashville, who discusses how businesses need to think about their digital strategies in a post COVID-19 world, how businesses can and need to use data to drive decision making, and how businesses can leverage Voice technology to create new opportunities.Data Driven Design specializes on an opinion-free process, instead using data to design and execute digital marketing strategies, web design and development, custom software and voice applications. Strategically saving on the overhead cost of a large, fancy office with beer on tap, Data Driven Design has strategically chosen to be a fully distributed remote work team based out of Nashville, TN with all senior level full time dedicated employees.Data provides proof. Data unites committees. Data breeds productivity. Data doesn't lie.Learn more: https://datadriven.design/
Hi Data Nation! Welcome to another edition of Data Tea with our Entrepreneur Interviews series. We are so excited today to introduce you to Paul Hickey of “Data Driven.Design”. Data Driven.Design uses analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook, and Instagram Ads, Social Media Content Marketing, and Email Marketing. You do not want to miss this episode filled with so many actionable tips for digital marketing for your business! Stay tuned!You can follow us on:LinkedIn: Rachel +WinfreeInstagram: Rachel + WinfreeYouTube: Rachel WinfreeWebsite: www.RachelWinfree.com Email: Admin@RachelWinfee.comMusic: Kosmic RhymesAlso Follow Paul HickeyInstagram: @datadrivendesignYouTube: Paul HickeyTwitter: @dataoveropinion
As a web developer and digital strategist, I've worked with hundreds of businesses over the last 15 years, and just about every single one has either asked me about Google Ads or paid me to run a campaign for them or show them how to set up a campaign. Up until about 2017 it was super complicated, then Google innovated and started drastically improving a product they called Google Adwords Express. My content archive at Data Driven Design proves I am a HUGE proponent of Google Adwords Express for any kind of small business just dipping their toes into the Digital Marketing waters. --- Support this podcast: https://anchor.fm/paulhickey/support
When it comes to Facebook Business Manager, Instagram Business Accounts vs. Personal Accounts and more, there is a lot to know, and a lot of details “under the hood” that Business Owners and Marketers need to be aware of. At times, it can get very frustrating and overwhelming to try and hook things up correctly between the two platforms. Particularly, Facebook Business Manager being one of the more convoluted digital marketing tools I’ve ever used. Granted, it is free, so I’m not complaining, but I digress. The point is that business owners and marketers really only should care / only do care about the following things, which are EXACTLY what this video shows you how to do: – Be able to connect your Instagram Business Account To Your Facebook Business Manager Account so you can run Instagram Ads via your Facebook Ads account. – Swap your IG personal account to an Instagram Business Account so that you can advertise via the IG app AND – Connect IG and FB so that you can post from IG and have it go directly to your Facebook Business Page. This is particularly useful for IGTV video uploads that you can send directly to your Facebook Business Page. Thanks for reading, watching and listening, and have a great day! KEEP MARKETING! Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC and founder of Nashville Voice Conference, has created and grown businesses via digital strategy and internet marketing for more than 15 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing, Email Marketing and most recently, Voice App Design and Development – Alexa Skills and Google Actions. The part that he’s most passionate about is quantifying next marketing actions based on real data. --- Support this podcast: https://anchor.fm/paulhickey/support
The end of Q1 2020 represents a time not only when the world changed, but business forever changed. All businesses, large and small, were forced to immediately look in the mirror and make very tough business decisions. My business, Data Driven Design, though fully remote for several years, wasn't unaffected. In this podcast, I talk candidly about the decisions I made during March, April and May 2020, from Content Creation, to Employee Hiring/Firing/Management, taking over client projects myself, working directly with clients again, the future of the digital marketing space, and the future of Data Driven Design. --- Support this podcast: https://anchor.fm/paulhickey/support
Updates from Spain: Episode 2 The unthinkable and unimaginable has happened all at once. As much as I love working from home and holing myself up in my office to get a ton of work ton each day, being quarantined with my family home from school is a whole other story! In all seriousness, we're doing well. My wife is an amazing person, working on a schedule for our family to stay productive, learning, staying active, and enjoying each other in the process. Talking about being in quarantine and actually experiencing not being able to leave your apartment in a city is a whole other thing. We're technically not even supposed to leave to go into the hallway or to the roof to get fresh air. We are allowed to go to the grocery store to get food. I can't run outside like I'm used to every day, so I've pivoted to jumping rope and doing burpees, push-ups and crunches in our living room. Data Driven Design is up and running as a fully remote work team, but dealing with the new challenges of having our kids at home 100% of the time! Perspective, patience and innovation are important during this time. So far, we're all doing well though. How are you doing? We want to hear from you! Email me at paul@datadriven.design if you want to join a conversation via Zoom conference. More updates to come! --- Support this podcast: https://anchor.fm/paulhickey/support
2020 has proven to be anything but “business as usual.” While there are very real world-wide and local crises impacting lives on a minute-by-minute basis, as business owners, we’re faced with the challenge of gathering information and data, synthesizing it, projecting it’s impact on our respective industries, and then making decisions. Our decisions and actions (or our lack of action, in some cases), have an affect on lives. Since Data Driven Design is fortunate enough to be a fully functional, remote work team, with skill sets that span business strategy, digital strategy to web and software development, and because we have been fully operational in a 100% remote environment across the world far prior to 2020, we know we can continue to help businesses be successful in the face of crisis. Step Number 1 though, is hearing from you on what you really need right now. It would be foolish on our part to simply assume that our current service offering will do it for you. As such, I’m announcing a free, invite-only, Business Owner/Executive and Entrepreneur support group that will be conducted weekly via my personal Zoom conference account. The purpose of the group’s first meeting(s) will be to simply share information and support each other during this very unprecedented time. Please email me directly at paul@datadriven.design. I truly hope to hear from you soon. A Message From Spain I just wanted to thank everyone who has reached out to me to check in on how my family and I are doing in Spain. Right now we feel safe, healthy and prepared for the next 2-4 weeks. We are in support of the Spanish government’s decision to keep people away from one another unless they need food, water, medicine or money. I am encouraged by the community holding “balcony gatherings, applauses and balcony concerts” as many of you may have seen on social media. I am thinking of all of you around the world and back in the USA. Data Driven Design has been a fully remote work team since 2016 and we are fortunate to be fully operational. Please let me know if there’s anything we can do to help you out. Stay healthy, safe and have a great day. I will be checking in consistently with updates. --- Support this podcast: https://anchor.fm/paulhickey/support
I had the pleasure of speaking with Bradley Metrock, CEO of Score Publishing. Bradley is many things, and most certainly all things voice. Bradley has been in the voice space for several years and culminated the Project Voice event, the number one event for voice technology and AI in America. During the podcast, I had the opportunity to learn more about what Bradley does and his vision for the future of voice. He talks in depth about how businesses need to understand the importance of incorporating voice technology within small to medium size companies. If they don’t do it soon, they will quickly fall behind. Bradley is also the Keynote Speaker at Nashville Voice Conference 2020, coming up on August 7 at the Nashville Entrepreneur Center. The event will focus on how all businesses can become more efficient and effective through the creation of Alexa Skills and Google Actions. Paul: How familiar do you believe businesses currently are with voice apps, Alexa skills and Google actions? Bradley: I think it varies, but in general it's pretty low. I view it as defensive in nature rather than offensive in nature. I think a business, including mom and pop gas stations, and as you get into the enterprise space, needs to be working with voice or working with groups like Data Driven Design who are working with voice on their behalf so that they are accumulating knowledge and they're getting acclimated to the space. But the bottom line is that if you're not delving into those waters, you're falling behind, and you're not understanding. Paul: Do you think businesses know that they can build custom applications for Alexa and Google assistant just like they can with websites or mobile apps and how those can actually help them be more efficient and effective? Bradley: I think some of that knowledge is there. They want to turn to professionals, and do it right. I don't think it's part of the mental calculus for a lot of companies. Like do the tools exist? Paul: You wrote a book more than just weather and music, 200 ways to use Alexa. Tell us about that. Tell us about some of those use cases that you've found. Bradley: It's profound. All the things that you can do with Alexa’s ecosystem. I always joke, you could line up a hundred Amazon employees and even they wouldn't know 70% or 80% of some of these things that are in the book. And I'll give you a couple of examples. It's called “Alexa, What am I Holding?” So four Alexa devices that have a front facing camera, like the Echo Show, and The Echo Spot. They have a feature called “Alexa, what am I holding?” Paul: If you had to come up with an idea of big or small to help any kind of business, including your own, with operations or marketing, creating a voice app, an Alexa skill or a Google action, what would it be? Bradley: We just went through that with Project Voice. We wanted to create a voice experience that you don't want to regurgitate the web. So with Project Voice, we thought, what is it that a voice experience for a conference ought to do? And what is it it can do, that's above and beyond regurgitating the web? And one of the things that we came up with that we used to great effect was having speakers talk about their sessions in their own voice. Paul: The goal of the Nashville Voice Conferences is to help people make things happen with their businesses with voice. And, you are the keynote speaker at Nashville Voice Conference 2020, and I'm very proud of that. Can you give us a little preview of what you're thinking will be valuable to the attendees on August 7th, 2020 at the Nashville Entrepreneur Center? Bradley: Sure! I'm thrilled that there is a Nashville Voice Conference, number one. I'm thrilled that it's growing. --- Support this podcast: https://anchor.fm/paulhickey/support
Businesses ask me all the time, “what can I do to differentiate myself and drive customers?" I’ve got a perfect example for you: Carmen Johnston Gardens, a landscape designer in Georgia, built an Alexa Skill with Data Driven Design. “Alexa, launch Carmen Johnston Gardens.” Here she is on NewsChannel5 in Nashville showcasing this. This is happening right now. Your business needs Voice. Check it out, and thank you to Voiceflow, the tool I used to build this Alexa Skill. I met Carmen at VoiceCon by VaynerMedia in 2018, and since then we’ve formed a tight business partnership that includes her company hiring my company to support on all things digital strategy. At our Nashville Voice Conference inaugural event in 2019, Carmen pulled me aside and told me that her audience needs a way to watch her “how-to” home and garden tips without getting their dirty, messy, greasy kitchen/garden hands on their phone/tablet, etc. Enter, the multimodal Alexa Skill that features video (and audio) tips from Carmen. But we didn’t stop at just launching her Alexa Skill. We’ve teamed up to create a marketing force that includes using the fact that she has become the first in the Gardening category to launch technology like this to garner her business massive attention on mainstream media. In short, Carmen is the perfect example of a Business Owner who knows how to differentiate herself from the competition, create her own story and get attention for the right reasons, which drives customers to her business. She’s not sitting around finding reasons NOT to build Voice Apps. She’s executing a fully integrated marketing strategy that includes Voice Apps as a way of differentiating herself and creating stories like this one. Would an Alexa Skill by itself make the news like this? Probably Not. But would Carmen have made the news like this without the technology that makes her different? You decide. Enjoy. --- Support this podcast: https://anchor.fm/paulhickey/support
How The CEO of Voiceflow Turned An Interactive Children’s Storybook Into One Of The First No-Code Tools to Build Alexa Skills and Google Actions I can remember first starting to build Alexa Skills back in 2017-2018, and researching “no-code” tools to do so. At the time, coding Alexa Skills from scratch seemed like such a long journey, that I was even talking with our CTO Joe Wallace about building our own no-code tool (aka Content Management System; aka “WordPress of Voice”) so that we could effectively roll out Voice Apps for clients easier. What got me excited were a few things. First of all, at the time, as far as I knew, nobody had done it yet. I had found one blog article on Medium.com about “how to build Alexa Skills without coding” and it featured a company called Storyflow. But when I went to Storyflow.com, the no-code tool clearly wasn’t ready for real consumer use yet, which - being in software development - I totally understand. Well, about a year after I found Storyflow.com, I really wanted to start building Alexa Skills for clients, and for Data Driven Design, and I decided to Google again - “building Alexa Skills without coding.” Again, the same Medium.com article came up. I opened it, and instantly remembered Storyflow. That next time, when I clicked on the link, I was redirected to Voiceflow.com, and it was a MUCH improved experience, and not just from a front-facing marketing website perspective, but from a SaaS product perspective. I jumped right into the tool, created an account, and started building Voice Apps. Another year-plus later, after building dozens of Alexa Skills and Google Actions using Voiceflow, I sat down with CEO Braden Ream and talked with him about his journey building an interactive children’s book company into one of the top SaaS products in the world, and especially in the Voice space. --- Support this podcast: https://anchor.fm/paulhickey/support
Pluralsight is looking to change the way the world learns, and they are using data and human-centered design to do it. That may sound like a big goal, because it is, but I wouldn’t count them out. James Aylward is the… The post Data-Driven Design with James Aylward of Pluralsight appeared first on Fresh Tilled Soil.
This week on The PPC Show we're joined by Oil Gardner, Co-founder of Unbounce to discuss data-drive design. Follow him on Twitter. And don't forget to register for PPC WEEK sponsored by Unbounce! Fun fact: Oli has seen more landing pages than anyone on the planet, and part of that painstaking and often nosebleed-inducing exercise is that he gets to see some really cool and awful things. If you're running marketing campaigns – and who isn't amirite? – then landing pages matter to you. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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