Podcasts about Phorest

David Colonna (@thedavidcolonna) joins Shauna O'Halloran (Head of Brand & Communications at Phorest) in the Phorest Lounge at the Data-Driven Salon Summit for a catch-up that leads to hearing about how Calligraphy Cut came to be, the circumstances that led David to a career in the industry, and some thoughts on technology. Learn more about Calligraphy Cut here, and about The Maven and The Muse Salon here. Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

Noah Warren and Sydney Berry (@HairToStay) join Shauna O'Halloran (Head of Brand & Communications at Phorest) in the Phorest Lounge at the Data-Driven Salon Summit for a short catch-up. Learn more about HairToStay and donate here if you can! Click here to revisit PhorestFM S08E300 with Noah, Sydney, and many more guests! Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

Guest Siobhan McCaffrey is Strategic Partnership Development Manager at salon tech powerhouse Phorest. A former salon owner, Siobhan understands all the classic salon pain points AND the latest tech innovations to help keep your salon running on schedule and in the black. Even if you know Phorest, you might be surprised at all their software can do, including integrations with Facebook and Instagram, and a suite of customizable booking features, and more. Listen for insights on:Customizing social media marketing to perspective clients, current clients, and "lost" clients who haven't booked in a whileCustomizing booking to client's unique needsHow to make your cancellation policies crystal clearWhen and how much to charge for a depositBanning unwanted repeat customers Phorest's integration with Vish for a seamless color experience from visit to visit Digitizing salon retail Book a demo with PhorestFollow Phorest on Instagram @phorestsalonsoftware Follow Summit Salon Business Center on Instagram @SummitSalon, and on TikTok at SummitSalon. SUMM IT UP is now on YouTube! Watch extended cuts of our interviews at www.youtube.com/@summitunlockedFind host Blake Reed Evans on Instagram @BlakeReedEvans and on TikTok at blakereedevans. His DM's are always open! You can email Blake at bevans@summitsalon.com. Visit us at SummitSalon.com to connect with others in the industry.

We asked Phorest salons their priorities for 2025, and "GROWTH" was the number one response globally. So, after rerunning many important conversations, reaching 300 episodes, and doing a lot of shadow work last year, we decided it was time for the podcast to, once more, grow with you. In Season 9, get ready for all the same insightful interviews you love, but then also expect case studies, episodes with special guest co-hosts, live content, and bonus drops sourced directly from the community! Regardless of your role in the industry, if you consider yourself someone who enjoys learning, there will be something for you in this year's Stories from the Salon Floor. We hope you join us. Subscribe to the Phorest FM email newsletter to be in the know of our casting calls & more fun stuff, and follow both Phorest Salon Software (@phorestsalonsoftware) & Alex Bélisle-Springer (@a.belspring) on Instagram for video clips and BTS content! This trailer was edited and mixed by Audio Z: Great music makes great moments. Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed.

[302] The Client Experience Award is an annual celebration of salons, clinics, and spas that consistently go above and beyond to deliver exceptional services and unforgettable experiences. More precisely, it recognizes the Phorest salons that have reached and maintained a specific criteria for ratings and reviews from their clients. This year—and for the first time—the Phorest team hit the road to personally celebrate with these award-winning salons in Ireland, the UK, USA, Canada, Australia, Finland, Germany, and beyond. We were honored to share these special moments and proud to celebrate their dedication to client care. To us, it was more than handing over an award. It was about connecting with our community, hearing their stories, and even offering ad-hoc support where needed! Featured in this episode: Ronan Perceval, Sarah Russell, Sian Gray, Helen Devenney, Rich Cullen, Abba Studio & Hair Boutique, The Curly Red Head Links: Learn more about the Client Experience Awards 2024: https://shorturl.at/iw0vA Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

The Client Experience Award is an annual celebration of salons, clinics, and spas that consistently go above and beyond to deliver exceptional services and unforgettable experiences. More precisely, it recognizes the Phorest salons that have reached and maintained a specific criteria for ratings and reviews from their clients. This year—and for the first time—the Phorest team hit the road to personally celebrate with these award-winning salons in Ireland, the UK, USA, Canada, Australia, Finland, Germany, and beyond. We were honored to share these special moments and proud to celebrate their dedication to client care. To us, it was more than handing over an award. It was about connecting with our community, hearing their stories, and even offering ad-hoc support where needed! Featured in this episode: Ronan Perceval, Shauna Grace, Hairtech Coiffure, You Derma Ltd, Salon Bliss Links: Learn more about the Client Experience Awards 2024: https://shorturl.at/iw0vA Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

Ronan Perceval, the founder of Phorest salon software, joins me on this week's pod. Ronan's journey began when he built a text messaging service at Trinity College. This was the start of a serial entrepreneur journey that would see him start Demonware before he had the idea for Phorest. He has spent the last 20 years building Phorest into one of the world's largest salon software providers.  Ronan believed in the idea of Phorest so much that he spent a year working behind the front desk in a salon to learn the exact pain points of customers! That is the level dedication and commitment to success that elite founders have.  --- My Season Partners Local Enterprise Offices: https://bit.ly/4bgUdPv Iconic Offices: https://bit.ly/3vPQAzF

[279 BONUS] We all have stories to share. Some shape or empower us, and others change our lives — but if there's one thing Alex Belisle-Springer (@a.belspring) has learned from nearly a decade of sharing stories from the salon floor, it's familiarity more than knowledge that colours people's perspectives and allows them to embrace discomfort. Only when we take the time to listen and connect with one another do we open the door to vulnerability, acceptance and long-lasting positive change. In a bonus to their conversation with Ronan Perceval, CEO of Phorest Salon Software, this episode features Alex Bélisle-Springer answering a quickfire round of questions from Shauna O'Halloran, Head of Education, Training & Support at Phorest. Links: Get your tickets for the next Salon Owners Summit: https://www.salonownersummit.com/tickets Read the transcript and subscribe to the PhorestFM email newsletter: http://bit.ly/2T2gUj1 Leave a rating & review: http://bit.ly/phorestfm  This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

[279] Few introverts can claim to have made a name for themselves by facilitating over 250 podcast conversations, but Alex Bélisle-Springer (@a.belspring) is not your typical introvert. As the Global Content Education Lead at Phorest and resident host of the PhorestFM podcast, Alex has made inspiring contributions to the salon community over the past seven years, resulting in various speaking opportunities and content collaborations featured in renowned print and digital industry media. Since coming out as transgender in 2021, Alex has dedicated much of their energy to promoting diversity, equity and inclusion in their personal and professional life. Today, blending advocacy, mentorship and experiences from their transition, he offers intersectional approaches and practical guidance to business owners and their staff on fostering safer spaces and more inclusive cultures in which understanding, kindness, curiosity and compassion prevail. In conversation with Ronan Perceval, CEO of Phorest Salon Software, this episode has them reflect on their keynote at The Salon Owners Summit 2024, their life and experiences of alienation and belonging. Links: Get your tickets for the next Salon Owners Summit: https://www.salonownersummit.com/tickets Read the transcript and subscribe to the PhorestFM email newsletter: http://bit.ly/2T2gUj1 Leave a rating & review: http://bit.ly/phorestfm  This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

... we're back! And with lots to celebrate together — including Phorest's 20th birthday, PhorestFM's 300th episode milestone, more of the Live From… episodes and, of course, plenty more stories from the salon floor to enjoy on your commutes, dog walks, mornings or evenings, with or without your team! To make sure you don't miss a beat this year, subscribe to the Phorest FM email newsletter and follow both Phorest Salon Software (@phorestsalonsoftware) & Alex Bélisle-Springer (@a.belspring) on Instagram! This trailer was edited and mixed by Audio Z: Great music makes great moments. Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed.

The Summer Collection, like everything else at Phorest, was designed to better help you manage your business with Phorest and started from conversations with real business owners and their teams. To celebrate this release and its transformational updates, this hourlong episode focuses on four specific features: the Phorest Ads Manager, PhorestGo 2.0, Expert Recommendations and Premium Consultations. Featured in this episode: Ronan Perceval, Founder & CEO at Phorest Salon Software Patrick Monaghan, CPO at Phorest Salon Software Edyta Laveryd, Senior Product Manager at Phorest Salon Software Brian Finnegan, Product Lead at Phorest Salon Software Rich Cullen, Lead Product Designer at Phorest Salon Software Cillian Moloney, Product Lead at Phorest Salon Software Jackie O'Brien, Body Connection Spa @bodyconnection1, Ireland Tracey Tognini, Togninis Hair @togninis, Australia Karen Thompson, Beauty Secrets Spa @beautysecretssalonandspa, UK Lilac Miller, Sleeping Beauty Salons @sleepingbeautysalon, UK Anechka Spaddy, [salon]718 @salon718, USA Dr Brian Cotter, Sisu Aesthetic Clinic @sisuclinic, Ireland Links: Watch the Salon Floor Series videos: Tracey Tognini (EP1), Anechka Spaddy (EP2), Karen Thompson (EP3), Dr Brian Cotter (EP4), Pat Phelan (EP5) Get your Salon Owners Summit 2024 tickets now: https://www.salonownersummit.com/tickets Read the blog (Get Noticed. Get Booked. Phorest Ads Manager): https://tinyurl.com/2f7a2brc Read the blog (You Asked. We Listened. Get Ready for PhorestGo 2.0): https://tinyurl.com/4pjb28az Read the blog (Give Your Clients Product Recommendations from the Experts They Trust…You!): https://tinyurl.com/25eu3d2m Read the blog (Your Expertise. Our Tech. Give Your Clients a Premium Consultation.): https://tinyurl.com/26mfwpsx Read the blog (Phorest Reports. Now With More Dashboards for Even More Insight): https://tinyurl.com/2kx6u8k6 Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

[263] For the past 12 months, Verna Wall (Research Manager), Rich Cullen (Lead Product Designer) and the Phorest Research Team have been on the road visiting salons and on Zoom, starting conversations with business owners all over the world. They've been looking at the data and asking questions, all with a simple motive: to find out what the best salons are doing to be successful. Featuring Verna Wall, this episode explores what the role of a researcher entails and what research looks like at Phorest, all the while discussing specific data points and insights. Also featured in this episode: Maggie Di Falco, Maggie The Salon @maggiethesalon, USA Sarah Doyle, Templeogue Beauty Clinic @templeoguebeauty, Ireland Patrick Monaghan, Phorest Salon Software Erin Jones, Urban Evolution Salon @urbanevolutionsalon, USA Sheri Hancock, Fine Bella Salon @finebellasalon, USA Stacey Holmes, Steel Blade Men's Salon @steelbladebadassleader, USA Mary Camille King, The Ritz Inc @theritzinc, USA Bonnie Conte, Avalon Salon Spa @avalonsalonspas + Vibe Salon @vibesalonlakezurich, USA Erin Raber, Pin-Up Curls @pinupcurlssalon, USA Links: Get your Salon Owners Summit 2024 tickets now: https://www.salonownersummit.com/tickets Read the blog (Verna Wall & Rich Cullen on Success Stories from the Salon Floor – Salon Owners Summit 2023 Recap): https://shorturl.at/fsJM1 Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

New episodes of the PhorestFM podcast are coming soon, and this season, we're getting personal! We've been having inspiring conversations with some of the industry's most innovative industry professionals, and we can't wait for you to hear them! Tune in for the seventh season of the show, launching Monday, March 6th, 2023. And just like the overlapping leaves that make the Phorest logo, every conversation on this show contributes to something larger than us, reminding us why we do what we do and why we love what we do. PhorestFM Season 7, brought to you by Phorest Salon Software. Watch the video teaser: https://youtu.be/LzjEByxhO98 Subscribe to the Phorest FM email newsletter: http://bit.ly/2T2gUj1 This trailer was edited and mixed by Audio Z: Great music makes great moments. Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed.

Educogym Fitness Guru To The Stars - Jamie Myerscough: EP 9Jamie Myerscough is an Entrepreneur and CEO of Educogym. He has a business degree from Trinity College, Dublin and is also a qualified Holistic Nutritionist with the Irish Health Culture Association. His first venture began just out of college, co-founding Phorest Software, a CRM software developed for the Hair and Beauty Industry. Phorest is now a world leading supplier of salon software with over 10,000 customers world-wide. In 2007 he started as a personal trainer with Educogym and in 2008 opened his first Educogym franchise. In 2011 he then became CEO of the franchise. Educogym is an award winning gym franchise based on a global award winning model. Their mission is to get your body, mind life and community into shape. Jamie is a celebrity trainer having trained the likes of singer, Robbie Williams and former Ryder Cup Captain and Open Champion Darren Clarke. He has a passion for all things health and fitness and transforming people's lives.Jamie's Book Recommendation

How to use the subconscious mind to reach optimal health & success with celebrity trainer Jamie MyerscoughToday I interviewed my friend Jamie Myerscough who is one of the most positive and mentally tough people I know. I just can't wait for you guys to listen to this deep conversation about nutrition, exercise, the subconscious mind and overall mindset to get results.Jamie Myerscough is an Entrepreneur and CEO of educogym. He has a business degree from Trinity college Dublin and is also a qualified Holistic Nutritionist with the Irish Health Culture Association. His first venture began just out of college, cofounding Phorest Software, a CRM software developed for the Hair and Beauty Industry. Phorest is now a world leading supplier of salon software with over 10,000 customers world-wide. In 2007 he started as a personal trainer with Educogym and in 2008 opened his first Educogym Franchise. In 2011 he then became CEO of the franchise. Educogym is an award winning gym franchise based on a global award winning model. Their mission is to get your body, mind, life and community into shape. Jamie is a celebrity trainer having trained the likes of Singer, Robbie Williams and Former Ryder Cup Captain and Open Champion Darren Clarke. He has a passion for all things health and fitness and transforming people's lives. We discuss-How the subconscious mind is related to your successes -The Educo gym training style -How to optimise your nutrition & exercise -Understanding where motivation comes from-How limiting beliefs will affect your results & your success -The athletes mindset -What it was like training Singer, Robbie Williams and Former Ryder Cup Captain and Open Champion Darren Clarke-And of course…happiness!Are you ready to get your formula for happiness? Let's go!Follow Jamie IG: @educogym @myerscough_jamieMore Info: www.educogym.comFollow 30 Days To happinessIG: 30_days_to_happinessThe Happy CommunityJoin The Free 30 Days 30 habits Masterclass

[245] According to research commissioned by Mind, a mental health charity in the UK, one in three people feel that their work is the most stressful aspect of their life. While it might not feel like it to guests, the salon and spa environment is typically high-energy, bustling behind the scenes. And when you're in a place where you're leading other people, you have a duty of care towards yourself and your team. In this week's conversation and ahead of her webinar with Phorest, Life & Business Wellbeing Coach Sonia Magnier (@soulfully_sonia) opens up about her story within the industry, discusses how wellbeing and wellness play into how we show up at work and shares tips for promoting good mental health and wellbeing within the business. Links: Learn more about Sonia Magnier: soniamagnier-coaching.business.site Read the 2022 State of Workforce Mental Health by Lyra Health: https://www.corporatewellnessmagazine.com/article/the-2022-state-of-workforce-mental-health# Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

How's your salon software working for you? Ok...pretty good...good enough? Can your software grow with you as you hire a team? Ah...maybe not so good now? For most solo lash artists, software companies like Vagaro and Square are fine to start with...but once you start to think about hiring a team you need a more powerful salon software system. In today's episode, Joe DiFalco of Phorest Salon Software comes on our show to talk about technology you need to think about using in your business, and why Phorest could be a great fit for you once you start to add staff to your business. There are a lot of software choices out there for you to think about so hopefully you'll find this episode as a good introduction to the Phorest Salon Software system and you'll give it some thought. BTW...we have an offer from Phorest for you. They want to give you a free demo and 10% off a year subscription with them. If you have a team or are looking to hire soon, you need to check out Phorest and see if they are a good fit for you. Here is the link to set up your free demo: https://bit.ly/3Il9qzo Members of the Lashcast community who sign up to Phorest before April 30, 2022, will receive 10% off their Phorest subscription for 12 months. Go check out today and see if Phorest is a good fit for you. ANNOUNCEMENTS:⁣⁣⁣ LASHCON TICKETS GO ON SALE APRIL 5 Mark your calendar and show up on April 5 at www.thelashconference.com and get your tickets right away. We are pretty certain the VIP tickets will sell out quickly this year so don't delay. TUSSANEE'S LASH RETENTION AND STYLING COURSE April 9-10 in Austin, Texas / LINK: https://bit.ly/2RQxwNL May 14-15 in New York / LINK: https://bit.ly/3fkHmzO June 4-5 Los Angeles, California / LINK: https://bit.ly/3njkUM6 Our classes are up for sale on our website: www.lashcastproductions.com Or go to our IG page and look for the link in the bio. If you can't make the class, we'll have a replay available. ⁣JOIN OUR LASHCAST INSIDER CLUB:⁣⁣⁣ Join the coolest club in the lash industry. You'll get discount codes to our webinars, trainings, LashCon, and our upcoming coaching program. ⁣⁣⁣ ⁣⁣ Go here to sign up: https://bit.ly/3eG7RPT ⁣⁣⁣ IG: ⁣⁣⁣ @lashcastpodcast⁣⁣⁣ @thelashconference.con⁣⁣⁣ Join our free Facebook group: www.facebook.com/groups/lashcastpodcast/⁣⁣⁣ ⁣⁣ Contact Paul Luebbers: paul@lashcastpodcast.com

[235] In CEO Ronan Perceval's words: “We have taken the next step in our growth journey with a brand new look, but it means nothing unless our salons are on that journey beside us.” It's what comes with our new look that matters most to us and this industry, our industry. Introducing the Phorest Growth Fund: a new initiative announced by Phorest Salon Software and our commitment to helping salons worldwide reach their growth potential by providing a financial boost to their growth plans. In this episode, hear Sian Gray, Director of Global Marketing at Phorest, discuss the initiative's "why," share its exciting details and answer some of the most frequently asked questions! Links: Learn more about the Phorest Growth Fund at this link: https://www.phorest.com/resources/the-phorest-growth-fund/ or reach out by email at growthfund@phorest.com Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

[234] It's 2004. Phorest's Founder & CEO Ronan Perceval is hunched underneath the salon reception desk, troubleshooting a hardware issue in the first infant version of Phorest's Software. “I wondered if I would ever truly delight the salon owner waiting in front of me. I can barely remember what else happened that day, but I remember this very clearly. It was my goal to make sure that everything in her growing business was working smoothly and I knew if I got it right, together we could bring more revenue in through her door.” Of course, we now know that he did. Fast forward to 2022, and Phorest has become a global success story with over 8,500 businesses using its products and services. With each new business that joins, Phorest is inspired to be better. In this episode, hear Ronan Perceval on what makes the hair & beauty industry so unique, how a small idea grew to a global software company with salon professionals at the heart of it, the various lightbulb moments and key milestones that make the story of Phorest, and so much more. Links: Read the Story of Phorest: https://bit.ly/3HM4Nik Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

The salon industry has a lot to be proud of. Phorest has always been in awe of it. The energy. The camaraderie. The creativity. Phorest FM celebrates fresh perspectives and ideas on topics such as business management, marketing, retaining and motivating teams and generating new revenue streams. Tune in for the sixth season of the show, launching Monday, February 14th, 2022. Phorest FM episodes air weekly, sharing inspiring stories from the salon floor and amplifying community voices all over the globe. In your salon, we're at the heart of it. Watch the video version of this trailer: https://youtu.be/B9hbS0MtEOo This trailer was edited and mixed by Audio Z: Great music makes great moments. Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed.

[233] Season 5 is officially a wrap with over 1570 minutes of inspiring stories and conversations you can now catch up on! In this very last episode of the season, we give you the top ten most downloaded episodes of the year. Which one was your favourite? Links: Click here to subscribe to the weekly Phorest FM email newsletter This episode was edited and mixed by Audio Z: Great music makes great moments. Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed.  Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

[232] Another year, another retrospect! For the second to last episode of Phorest FM's fifth season, Phorest CEO Ronan Perceval and COO Sylvie McDermott recall and discuss 2021's highs, feature releases, and more! Links: Book your tickets for the Brave New World Gala Dinner: IE — https://www.phorest.com/brave-new-world/ UK — https://www.phorest.com/gb/brave-new-world/ USA — https://www.phorest.com/us/gala-dinner-california/ CA — https://www.phorest.com/ca/gala-dinner-california/ Click here to subscribe to the weekly Phorest FM email newsletter This episode was edited and mixed by Audio Z: Great music makes great moments. Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed.  Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

Hi Everybody Welcome to Shop Talk Brought to you by the team at 124Go. The 1000 True Fans Concept | There is No Overnight Success | Barry Quinn GM Phorest Salon Software USA This discussion is a live outtake from the Data Driven Salon Summit in Chicago which focuses on Business, Marketing, Numbers and Technology in the hair industry. We were able to catch up with Barry Quinn, the GM of Phorest Salon Software in the US. Barry had just given a speech about the concept of 1000 fans and how it directly affects the beauty industry. Listen to this discussion as Barry talks deeper about this concept. He also shares some exciting new innovations that Phorest is bringing to the industry top help salons succeed and grow, now and in the future. Check Out Phorest Salon Software - https://www.phorest.com https://www.instagram.com/phorestsalonsoftware/ To Enroll in the Salon Business Blueprint - https://www.124goacademy.com Is your salon pricing system due for an upgrade? We can help with that! Message us on instagram @124.go Say hi to Chris and John on social: Instagram https://www.instagram.com/124.go/ If you're a hairdresser, salon owner, salon manager or hair beauty professional, please subscribe and give us a Wicked Good Review!! Music information: Never Wanna Grow up, by the incredible Katrina Stone. https://artlist.io/song/6748/never-wa… Thank you for stopping by!

Hi Everybody Welcome to Shop Talk Brought to you by the team at 124Go. The 1000 True Fans Concept | There is No Overnight Success | Barry Quinn GM Phorest Salon Software USA This discussion is a live outtake from the Data Driven Salon Summit in Chicago which focuses on Business, Marketing, Numbers and Technology in the hair industry. We were able to catch up with Barry Quinn, the GM of Phorest Salon Software in the US. Barry had just given a speech about the concept of 1000 fans and how it directly affects the beauty industry. Listen to this discussion as Barry talks deeper about this concept. He also shares some exciting new innovations that Phorest is bringing to the industry top help salons succeed and grow, now and in the future. Check Out Phorest Salon Software - https://www.phorest.com https://www.instagram.com/phorestsalonsoftware/ To Enroll in the Salon Business Blueprint - https://www.124goacademy.com Is your salon pricing system due for an upgrade? We can help with that! Message us on instagram @124.go Say hi to Chris and John on social: Instagram https://www.instagram.com/124.go/ If you're a hairdresser, salon owner, salon manager or hair beauty professional, please subscribe and give us a Wicked Good Review!! Music information: Never Wanna Grow up, by the incredible Katrina Stone. https://artlist.io/song/6748/never-wa… Thank you for stopping by!

[229] The salon industry has a lot to be proud of. Phorest has always been in awe of it. The energy. The camaraderie. The creativity. Salons play a vital role in communities. Unfortunately, even with the best intentions, the typical salon is often a recycling nightmare, where most of the waste ultimately ends up in landfills. Discover Green Salon Collective's circular solutions for salon waste with co-founder and GM Fry Taylor and become a more ethical business today! Links: Learn more about Green Salon Collective: https://www.greensaloncollective.com Learn more about the partnership between Phorest & Green Salon Collective: https://bit.ly/30t6lxi Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

[225] There are many industry awards out there, but nothing is more important than what your clients think. We are an industry driven by referrals, and no matter how good you are at selling your business, word-of-mouth will always have a unique power. And as the pandemic has migrated a serious amount of our social life online, online reviews have become a staple in our culture. In fact, according to BrightLocal's research, the average consumer reads ten reviews before feeling able to trust a business, and 73% of consumers only pay attention to reviews written in the last month. Hence, this week we'll be discussing ways to earn and leverage award-worthy reviews with former Community Manager North America Paige Janiszewski, who will also share insights on the Client Experience Award 2021 and one of the industry's most advanced automation tools: Phorest's Online Reputation Manager. Links: Watch this episode on YouTube:  Download the Salon Owner's First Steps To Online Reputation Management ebook: https://www.phorest.com/resources/the-salon-owners-first-steps-to-online-reputation/ Learn more about Phorest's Online Reputation Manager feature: https://www.phorest.com/features/salon-rostering-software/ Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

[221] With widespread staff shortages being a real challenge in the industry at the moment, growing and developing your current team has never been more critical. Earlier this year, Phorest released its Staff Performance feature allowing staff to monitor their own KPIs such as revenue, transactions for services, product retail and client booking. Staff Goals now expands on this and empowers stylists & therapists to set goals for themselves against these key metrics. Joining the show to discuss the latest Staff Performance feature upgrade are Mobile Designer Rich Cullen and Phorest Go Product Manager Daniel Devitt. Check out the video version of this week's episode for an exclusive preview of 'Staff Goals'! Links: Watch this episode on YouTube:  Learn more about Phorest's Staff Management features: https://www.phorest.com/features/salon-rostering-software/ Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

After opening a successful chain of Medi-spa's around the U.S, Dr. Ben Johnson founded and formulated his first skin care line, Cosmedix, with a strategy that was unique at the time - creating medical strength results using all-natural and chirally correct ingredients. Dr. Johnson has since developed Osmosis Beauty with the goal of changing the direction of skin care away from excessive exfoliation and renewing the focus of dermal remodelling, barrier and DNA repair, and detoxification. The product range, now including Osmosis Colour, has created a great deal of excitement in the beauty industry thanks to its unique action and outstanding results. Today the conversation takes us through some enlightening and truly fascinating information on chirally correct ingredient usage, the depths of retinol versus retinaldehyde, ageing and even explores that elusive skin condition that so many of us struggle to treat, melasma! Take a look at Osmosis more on their website and @osmosisskincareaus and @osmosis_beauty Making todays episode possible was BeautePartner Phorest Salon Software. The team at Phorest would like to provide you access to 50% off your set-up fee, which includes data migration from your existing platform and unlimited bespoke training. Book your free consultation today at https://bit.ly/3uE1a7p Don't forget to join our online Facebook community here where thousands of like-minded business owners you like keep each other supported and connected with the latest in the professional beauty industry. If you would like to stay up to date with the latest from Beaute Industrie you can subscribe to our weekly newsletter here. Beaute Industrie Podcast is an independent podcast that operates with the support of our listeners (that's you!) So if you would like to support the show, we would very much appreciate that. Hit 'subscribe' on Apple Podcasts or 'follow' on Spotify, and leave a review if you're feeling especially generous. Your host for the podcast is @tamarareidbeaute and we're at @beauteindustrie --- Send in a voice message: https://anchor.fm/beaute-industrie/message

[216] Being a business owner can be an all-consuming reality. Along with the mental load of your daily to-do lists, you have to keep the big picture in the back of your mind. And while following your intuition is important (no one knows more about your business than you do), actively monitoring your salon's data will help you drive better informed decisions. Ready to turn insights into action? To discuss Phorest's work on revamping its suite of salon reports, this week's episode features one of our own: Sean O'Sullivan, Associate Product Manager. You can also listen to Sean's take on setting and managing staff targets. Links: Watch this episode on YouTube:  Take the Online Health Score assessment for free: https://bit.ly/2X3pB2t Watch the "Master Your Booking Process" Australian webinar: https://bit.ly/3rVZGVs Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

J'ai le plaisir de recevoir Alain Audet, directeur général de PHOREST Salon Software Canada, une entreprise irlandaise, chef de file mondiale des systèmes de gestion pour les salons et les spas. Alain Audet est, sans l'ombre d'un doute, le professionnel le plus reconnu dans l'industrie de la coiffure et de la beauté au Canada. Il a œuvré pour de grandes marques internationales de luxe en Asie du Sud-Est, telles que Prada, Gucci, Fendi ou Armani, avant de revenir au Canada où il a, entre autres, lancé la marque Kérastase. J'aime penser qu'avec ses 23 années d'expérience auprès des marques capillaires et des salons de coiffure, Alain connaît le nom de tous les propriétaires des salons de coiffure au Canada, un pays presque aussi vaste que la Russie! Alain est aussi un passionné, qui sait tisser des liens solides avec tous ceux qui croisent sa route. J'ai rencontré Alain, il y a plus de 20 ans déjà, lorsqu'il rentrait au pays et qu'une marque de denim, Parasuco Jeans, recherchait un professionnel de son calibre. Je pourrais continuer pendant une bonne heure à décrire Alain, mais je sais que ce sera plus intéressant de le laisser ajouter à cette introduction ce qu'il a envie de partager avec vous. Merci d'avoir accepté mon invitation cher Alain. Je débute par une question toute simple : 1- Qui es-tu Alain Audet? 2- Parle-nous de Phorest et de ce que tu es en train de mettre en place pour eux? 3- Quelle est la place du marketing et des RP chez PHOREST? 4- Je sais que tu es constamment en train d'apprendre et, lors de tes années à l'ABA (Allied Beauty Association), j'ai vu comment le numérique, Facebook, Instagram, etc., sont devenus des outils incontournables que tu as appris à maîtriser. Pourquoi? 5- « Back to the Future » – à une époque où le Web n'était pas aussi développé, tu as lancé Kétastase au Canada. Tu nous avais recrutés pour nous occuper des relations publiques. C'est une longue histoire, mais je trouve qu'elle est des plus intéressante dans le contexte actuel. Raconte-nous qu'elle était ta stratégie RP/Marketing pour le lancement de Kéraste, qui fut, un très grand succès. 6- Pendant la pandémie, la réinvention (« se réinventer ») est devenue une tendance, un mot à la mode. Comme tu as toujours été un précurseur, tu as su bien avant cette tendance te réinventer. Du luxe en Asie, à l'industrie de la beauté au Canada, comment chacune de ces nouvelles expériences professionnelles t'a amené à « pivoter »? 7- Plusieurs de nos clients sont obsédés par le Web, comme tu travailles pour une entreprise qui offre des produits et des services en ligne est-ce que ta perception du Web est en train de changer? 8- L'avenir des RP et du Marketing – quels seront, selon toi, les nouvelles tendances et les besoins des marques? 9- En terminant, que te souhaitons-nous? Pour en savoir plus sur PHOREST SALON SOFTWARE : www.phorest.com Consultation gratuite Inscrivez-vous sur nos listes : www.natapr.com.

Hello! Welcome to this 45th episode of the NATA PR SCHOOL podcast. It's my pleasure to welcome Alain Audet, General Manager, Canada of PHOREST Salon Software, an Irish company and a global leader in salon and spa management systems. Alain Audet is, without a doubt, the most respected professional in the Canadian Professional Beauty Industry. Before returning to Canada, where he launched the Kétastase brand, he worked for major international luxury brands in Southeast Asia including Prada, Gucci, Fendi and Armani. I like to think that with his 23 years of experience with hair brands, hair salons and spas, Alain knows the names of all the hair salon owners across Canada, a country almost as big as Russia! Alain is also an enthusiast, who knows how to forge solid links with all those who cross his path. I met Alain more than 20 years ago when he came back to Canada to work for denim brand, Parasuco Jeans, which was, at the time, looking for a professional of his caliber. I could spend a good hour describing Alain's impressive accomplishments, but I know it will be more interesting to let him add to this introduction what he wants to share with you. Thank you for accepting my invitation, Alain. Here is my first question. 1- Who is Alain Audet? 2- Tell us about Phorest and what you are putting in place for them? 3- How do marketing and PR fit in at PHOREST? 4- I know that you are constantly learning and, during your years at the ABA (Allied Beauty Association), I saw how digital technology like Facebook and Instagram have become essential tools that you have learned to master. Why is that? 5- Back to the Future – at a time when the internet was not as developed, you launched Kérastase in Canada and you hired us to take care of public relations. It's a long story, but I find it most interesting in today's environment. Tell us about your PR / Marketing strategy for the launch of Kérastase, which was a huge success. 6- During the pandemic, reinvention, “reinventing oneself” became a trend, a buzzword. As you have always been a pioneer, you knew how to reinvent yourself long before this trend. From the luxury goods sector in Asia, to the beauty industry in Canada, how did each of these new professional experiences lead you to “pivot”? 7- Many of our clients are obsessed with the Web. Since you work for a company that offers products and services online, is your perception of the Web changing? 8- What about the future of PR and Marketing? What do you think the new trends and brand needs will be? 9- To finish, what should we hope for you? To find out more about PHOREST SALON SOFTWARE: www.phorest.com Free consultation Subscribe to our lists: www.natapr.com.

Lana is renowned as one of Australia's leading eyebrow specialists and qualified brow trainers in the professional aesthetic and beauty industry.. Starting her career in a home salon, lana has worked her way through the many challenges of start up business and has scaled up to into an internationally sought after service for her clients abroad. With over ten years' experience and a now an expert in the field, Lana is dedicating her career to the art and geometrics of eyebrow shaping. A humble soul, Lana shares with us today how she models her business from a core set of values, the emphasis she places on team development and how she's navigated the changes of the industry over the last decade. Follow along with Lana and her team on the gram @lanatarekbrows or join one of her brow courses here @lanatarekbrowcademy Making this episode possible is BeautePartner Phorest Salon Software. As a special listener of the beaute industrie podcast, Phorest have provided you access to 50% off your set up fee, which includes data migration and unlimited bespoke training. Head to https://bit.ly/3uE1a7p to find out more. Don't forget to join our online Facebook community here where thousands of like-minded business owners you like keep each other supported and connected with the latest in the professional beauty industry. If you would like to stay up to date with the latest from Beaute Industrie you can subscribe to our weekly newsletter here. Beaute Industrie Podcast is an independent podcast that operates with the support of our listeners (that's you!) So if you would like to support the show, we would very much appreciate that. Hit 'subscribe' on Apple Podcasts or 'follow' on Spotify, and leave a review if you're feeling especially generous. Your host for the podcast is @tamarareidbeaute and we're at @beauteindustrie --- Send in a voice message: https://anchor.fm/beaute-industrie/message

[214] Leading with innovation and bringing teams together to drive business success, Phorest Salon Software is used by 100,000+ salon and spa professionals worldwide. Founded as a technology company, today, it represents a dedication to being the partner that helps salon owners achieve their dreams. In 2021, Phorest empowers salons, spas, and aesthetic businesses to manage, market, and grow their business through innovation in technology, personal growth, mentoring and support.  And this week on the show, USA Key Salon Success Manager Siobhan McCaffrey joins us to discuss how the Success Manager role in Phorest is different to one of a Support role, and how it is there every step of the way to help salons strategically grow over time. Links: Watch this episode on YouTube:  Take the 30Days2Grow challenge, Thrive Edition for free, at your own pace: https://bit.ly/36hNdBO Take the Online Health Score assessment for free: https://bit.ly/3xoS5kh Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

Craig's introduction to skincare began in 2010 with Trilogy, a NZ based brand known for its Rosehip Oil. Craig was also the co-founder and CEO of Ecoya. His journey swiftly progressed as he found home in his role as Founder, and Managing Director of BioPhysics in 2013. In his six years, he impressively grew the revenue base by 650% prior to his departure in 2019 Craig then founded and launched Boost Lab in 2020 - a range that focuses on being Australia's serum specialists; passionate about supercharging the effectiveness of skin routines, problem-solving and boosting their customers' confidence. BOOST LAB Co. has now launched its artificial intelligence recommendation engine: ‘Skin Advisor' giving consumers free and personalised skincare advice in less than 1 minute. The technology enables consumers to shop with confidence, eliminating the need to commit to an expensive and overcomplicated skincare regime based on trial and error, ultimately saving discerning Australians upwards of hundreds of dollars. Craig's philosophy is to give people what they want without excluding anyone on price, lifestyle and skin type. You can find more about Boost Lab on their website or follow them on socials. This episode was brought to you by Phorest Salon Software. Get 50% off set up, data migration and training when you join Phorest and let them know we sent you! Don't forget to join our online Facebook community here where thousands of like-minded business owners you like keep each other supported and connected with the latest in the professional beauty industry. If you would like to stay up to date with the latest from Beaute Industrie you can subscribe to our weekly newsletter here. Beaute Industrie Podcast is an independent podcast that operates with the support of our listeners (that's you!) So if you would like to support the show, we would very much appreciate that. Hit 'subscribe' on Apple Podcasts or 'follow' on Spotify, and leave a review if you're feeling especially generous. Your host for the podcast is @tamarareidbeaute and we're at @beauteindustrie --- Send in a voice message: https://anchor.fm/beaute-industrie/message

[210] Building on the success of last year’s 30Days2Grow QuaranTEAM Edition which saw thousands of salons globally take part in daily tasks, this year’s challenge has been reimagined for the new era as the Thrive Edition! With a distinct lack of Covid-related tasks or pandemic talk, the theme is centred around positivity, wellness and brings together all aspects of running a salon business in a free 30-day challenge. On the show with us this week to discuss the ins and outs of the challenge is no other than Shauna O'Halloran, Head of Brand & Global Content at Phorest, who you might remember from Episode 137. 30Days2Grow is now in its fourth year and has built momentum from a small campaign to a much anticipated global digital challenge for thousands of salons taking part every year. The Thrive Edition will officially be kicking off on Tuesday, June 1st, with registration now open and free to all at www.phorest.com/30days2grow. Links: Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

[209] Just weeks after announcing the major appointment of former Davines CEO Paolo Braguzzi to its board of directors, Phorest has proudly revealed that the beauty powerhouse Janna Ronert, CEO and Founder of IMAGE Skincare, is also joining the board, bringing further expertise and kudos to the brand. Speaking of her newest undertaking, sitting on the board at Phorest, she shares her intention of putting her industry expertise to good use to help salon owners thrive and discusses the need for the industry to embrace technology. Links: Follow Janna on Instagram: https://www.instagram.com/jannaronert/ Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

[206] With more than 20 years of industry experience, knowledge and professional beauty expertise, Alain Audet — former executive director of the Allied Beauty Association (ABA Canada) & director of salon development for L'Oréal Canada Professional Products Division — joins Phorest as the newly appointed General Manager for Canada. In his new position with Phorest, Audet will support the company's organic growth within the market and develop it with a more Canadian focus. In this week’s episode, we first take some time to discuss overcoming self-doubt and using transferable knowledge and creativity to overcome challenges. Then, we discuss Alain’s deep appreciation for the professional salon industry, his thoughts on what its biggest challenges are as well as his hopes for the future. Join us in welcoming Alain to Phorest, and let us know what you appreciate most about being a part of the industry! Links: Read the news on Salon Magazine: shorturl.at/bekEH Follow Alain on Instagram: https://www.instagram.com/alainaudet Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

[205] With social distancing and capacity restrictions still in place, cutting down on no-shows has never been more important. Online Deposits allow salons to take an upfront deposit from clients when they make their online booking, guaranteeing a better commitment from clients. This week, Head of Phorest Pay Europe Niamh Greaney joins the show to discuss how Online Deposits can help your salon and simple steps to set them up in Phorest. Links: Watch this episode on YouTube: https://youtu.be/t2wG_Yyr7LI Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

[201] The COVID-19 global pandemic has accelerated the need for all businesses to connect, sell and communicate online. Now more than ever, businesses that capitalise on social media, digital advertising and e-commerce not only survive, but thrive. If 2020 was the year of change, perhaps 2021 can become the year of opportunity: how well has your salon adapted to consumer behaviour changes? This week, Head of Phorest Pay Europe Niamh Greaney joins the show to talk through how salons can get a personalised report on their business' Online Health Score and identify the triggers they can pull to up their game. Links: Watch this episode on YouTube: https://youtu.be/qYM8gIbIoTw Check your salon's Online Health Score: https://bit.ly/2PGxEym Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments. Leave a Rating & Review: http://bit.ly/phorestfm  Read the transcript, or click here to learn more about Phorest Salon Software.

E16"Tens of thousands of businesses in Ireland will fail in 2021", says Neil Hughes, Managing Partner, Baker Tilly. He's one of Ireland's leading Examiners and he queries why only 2% of failing Irish businesses go for restructuring (Examinership) when almost 15 times that number are restructured in the USA? Examinership can save businesses and jobs and he wants more businesses on the brink to know about it. We walk you through the Examinership process.(From 22') HS is a very nasty skin condition that affects 1% of the world's population. Galway based Hidrawear, led by one time baker Suzanne Moloney, is leading the world in developing dressings and HS friendly clothing (next up, men's boxers). They have a lot of IP around their product and are well funded as they expand around the world, happy that the majors in the sector have left them to get on with winning market share.(From 39')Patrick Garry met Conor O'Toole in the university bar and started talking about payment solutions...as you do. Both went their respective ways with their careers, but the chat continued. Eventually enough was enough and for eight years they've been developing Loylap, a payment solution that ties other payment methods all into one easy solution. They've heard Glofox on That Great Business Show and they've asked them to get in touch. As well as Phorest. They have Dragon's Den Duncan Bannatyne as a customer in the UK and now they want your small business...and your investment money. Listen to Patrick Garry's pitch.(From 58')Sharon Keegan is head boots and bottlewasher at her athleisure wear company, Peachy Lean, that she describes wonderfully as 'Spanx for the gym;. Hear why Sharon set up Peachy Lean to address her own issues and how her supportive gym clothing company has grown, recently hiring some serious business guns. That's the good news. However, Sharon was shaken to the core by the tragic loss of her brother Alan early in 2020. Listen to how she (just about) coped. An amazing story of resilience in business. Hosted on Acast. See acast.com/privacy for more information.

Melanie Icke is Head of Education at Phorest Salon Software and has over 25 years experience in the Beauty Business. She ran an incredibly fun and interactive workshop at the 2019 Salon Owners Summit, where she took attendees through how to use a tool called the DiSC method to decode people's behaviours and find out what their needs are, what motivates them and what closes them down. You can use this method to communicate better with staff, and upsell more retail and treatments to clients. Click here for the written version of this blog. About the author Sorcha Mullis is Phorest's search engine optimisation (SEO) expert. As well as managing the Phorest Salon Software website, Sorcha contributes to the Phorest blog with tips to help salon owners leverage their online presence, to get their clients back in more often, spending more and generating referrals. Sorcha has also written for Social Media Today, State of Digital, Social Media Perth among other leading digital marketing websites. She has headed up SEO teams in Perth and Dublin, and over the past 10 years has helped businesses in all industries increase their visibility online in order to increase website traffic, bookings and sales. Sorcha has won multiple awards for her SEO achievements, including Best Overall SEO Initiative at the 2019 Search Engine Land Awards; and Best Strategy and Best Integrated Campaign at the 2019 Digital Media Awards. Join Phorest Salon Software online! If you're looking for more content like this, check out our salon business knowledge bank at where you can access the written version of the Phorest Blog as well as our various guides, webinars and campaigns. Or, click here to request a quote or book in for a free demo with Phorest Salon Software! Find us on Facebook, Instagram, Twitter, LinkedIn and/or subscribe to the Phorest FM Podcast!

Getting up to speed with new systems should blend seamlessly into your day-to-day activities — allowing you to learn what you need when you need it. Introducing Phorest Academy: the learning portal that meets the demands of busy salon professionals. Click here for the written version of this blog. About the author In Phorest Salon Software's Education Department, Killian Vigna focus includes making training more accessible to owners and their businesses, as well as helping modernise the content and tools used to deliver all educational material. Killian currently oversees the rollout of Phorest Academy, a learning portal for clients, and develops self-taught eLearning content for busy salon owners. Join Phorest Salon Software online! If you're looking for more content like this, check out our salon business knowledge bank at where you can access the written version of the Phorest Blog as well as our various guides, webinars and campaigns. Or, click here to request a quote or book in for a free demo with Phorest Salon Software! Find us on Facebook, Instagram, Twitter, LinkedIn and/or subscribe to the Phorest FM Podcast!

Any salon owner will tell you that December is the busiest month of the year, but does anyone exactly what that looks like? Click here for the written version of this blog. About the author Sorcha Mullis is Phorest's search engine optimisation (SEO) expert. As well as managing the Phorest Salon Software website, Sorcha contributes to the Phorest blog with tips to help salon owners leverage their online presence, to get their clients back in more often, spending more and generating referrals. Sorcha has also written for Social Media Today, State of Digital, Social Media Perth among other leading digital marketing websites. She has headed up SEO teams in Perth and Dublin, and over the past 10 years has helped businesses in all industries increase their visibility online in order to increase website traffic, bookings and sales. Sorcha has won multiple awards for her SEO achievements, including Best Overall SEO Initiative at the 2019 Search Engine Land Awards; and Best Strategy and Best Integrated Campaign at the 2019 Digital Media Awards. Join Phorest Salon Software online! If you're looking for more content like this, check out our salon business knowledge bank at where you can access the written version of the Phorest Blog as well as our various guides, webinars and campaigns. Or, click here to request a quote or book in for a free demo with Phorest Salon Software! Find us on Facebook, Instagram, Twitter, LinkedIn and/or subscribe to the Phorest FM Podcast!

Many people dream of setting up their hair or beauty salon. Turning that dream into reality, learning the ropes of business and people management, and making it work when your livelihood depends on it, however, can often leave salon owners overwhelmed by the weight of those responsibilities and hampered by feelings of self-doubt. What aspects of running a salon are getting owners so overwhelmed they think about packing it in? Click here for the written version of this blog. About the author Sorcha Mullis is Phorest's search engine optimisation (SEO) expert. As well as managing the Phorest Salon Software website, Sorcha contributes to the Phorest blog with tips to help salon owners leverage their online presence, to get their clients back in more often, spending more and generating referrals. Sorcha has also written for Social Media Today, State of Digital, Social Media Perth among other leading digital marketing websites. She has headed up SEO teams in Perth and Dublin, and over the past 10 years has helped businesses in all industries increase their visibility online in order to increase website traffic, bookings and sales. Sorcha has won multiple awards for her SEO achievements, including Best Overall SEO Initiative at the 2019 Search Engine Land Awards; and Best Strategy and Best Integrated Campaign at the 2019 Digital Media Awards. Join Phorest Salon Software online! If you're looking for more content like this, check out our salon business knowledge bank at where you can access the written version of the Phorest Blog as well as our various guides, webinars and campaigns. Or, click here to request a quote or book in for a free demo with Phorest Salon Software! Find us on Facebook, Instagram, Twitter, LinkedIn and/or subscribe to the Phorest FM Podcast!

By building and monitoring your business' online reputation, you're putting your salon or spa in the best possible position to get clients - new and existing - in more often, spending more. You know from your clients that you have an excellent in-store reputation. But do the comments left about you online match the word on the street?  Who wrote the article? Zoé Bélisle-Springer is an award-winning salon industry writer, podcast co-host/producer (Phorest FM, Phorest Blog podcast) and speaker known for helping salons grow through her educational contributions to Phorest Salon Software's written and audio content. Building relationships with coaches and consultants across the UK, Ireland, USA, Australia and continental Europe, she also oversees industry guest contributions to the Phorest Blog and initiatives such as the Salon Mentorship Hub. Driven by curiosity and inspired by creativity, she takes pride in crafting tailored and impactful articles, ebooks and podcasts destined to help hair and beauty business owners and artists get their clients back more often, spending more and generating referrals. Full link https://www.phorest.com/blog/new-feature-phorest-online-reputation-manager/ Check out the Phorest Blog for even more salon marketing and management tips, ideas, freebies and ebooks: https://www.phorest.com/resources Who is Phorest Salon Software? Phorest Salon Software has more than 4,000 spas and salons as customers in Ireland, the UK, Finland and the USA. Forbes describes us as "the leading salon appointment and CRM software company." We help salon owners get their clients in more often, spending more and generating referrals. #LetsGrow Click here to request a quote or book in for a free demo with Phorest Salon Software and find out more. Join Phorest Salon Software online! Facebook Instagram Twitter LinkedIn Phorest FM Podcast

Phorest Salon Software research shows 46% of bookings happen when salons are closed; and 32% of salon and spa customers expect an online booking option. Find out more in this episode! Who wrote the article? Sorcha Mullis is an award-winning digital marketer and search engine optimisation (SEO) expert. As well as managing the Phorest Salon Software website to help salon owners find solutions to the problems they run into when managing a salon; she also contributes to the Phorest blog with tips to help salon owners leverage their online presence, to get their clients back in more often, spending more and generating referrals. Sorcha has headed up SEO teams in Perth and Dublin, and over the past 10 years has helped businesses in all industries increase their visibility online in order to increase website traffic, bookings and sales. Full link https://www.phorest.com/blog/customers-tell-us-what-they-want-to-see-salon-website/ Check out the Phorest Blog for even more salon marketing and management tips, ideas, freebies and ebooks: https://www.phorest.com/resources Who is Phorest Salon Software? Phorest Salon Software has more than 4,000 spas and salons as customers in Ireland, the UK, Finland and the USA. Forbes describes us as "the leading salon appointment and CRM software company." We help salon owners get their clients in more often, spending more and generating referrals. #LetsGrow Click here to request a quote or book in for a free demo with Phorest Salon Software and find out more. Join Phorest Salon Software online! Facebook Instagram Twitter LinkedIn Phorest FM Podcast

Steve Gomez is recognised as one of the top business systems experts in the beauty and wellness industry. With over 24 years of business coaching experience combined with a background in marketing, communication and operations, he has personally supported hundreds of salons and spa businesses throughout his career. In his 2019 #salonsummit workshop, Steve tried to distil all his years of expertise on interdependent leadership down to 30 minutes – no easy feat! Here's what we learned. Who wrote the article? Sorcha Mullis is an award-winning digital marketer and search engine optimisation (SEO) expert. As well as managing the Phorest Salon Software website to help salon owners find solutions to the problems they run into when managing a salon; she also contributes to the Phorest blog with tips to help salon owners leverage their online presence, to get their clients back in more often, spending more and generating referrals. Sorcha has headed up SEO teams in Perth and Dublin, and over the past 10 years has helped businesses in all industries increase their visibility online in order to increase website traffic, bookings and sales. Full link https://www.phorest.com/blog/steve-gomez-interdependent-leadership/ Check out the Phorest Blog for even more salon marketing and management tips, ideas, freebies and ebooks: https://www.phorest.com/resources Who is Phorest Salon Software? Phorest Salon Software has more than 4,000 spas and salons as customers in Ireland, the UK, Finland and the USA. Forbes describes us as "the leading salon appointment and CRM software company." We help salon owners get their clients in more often, spending more and generating referrals. #LetsGrow Click here to request a quote or book in for a free demo with Phorest Salon Software and find out more. Join Phorest Salon Software online! Facebook Instagram Twitter LinkedIn Phorest FM Podcast

Learn more about Phorest's latest email marketing editor redesign! Includes access to a library of images, spell check and full ROI performance tracking. Who wrote the article? Ronan Perceval is Phorest Salon Software's founder and CEO, a UK/Ireland-based salon software he created for the Hair and Beauty industry after years as a salon receptionist. He believes retaining your best clients is smarter than chasing new ones and that tech designed from direct salon feedback is crucial to its adoption and success. Full link https://www.phorest.com/blog/phorests-email-marketing-editor-redesign/ Check out the Phorest Blog for even more salon marketing and management tips, ideas, freebies and ebooks: https://www.phorest.com/resources Who is Phorest Salon Software? Phorest Salon Software has more than 4,000 spas and salons as customers in Ireland, the UK, Finland and the USA. Forbes describes us as "the leading salon appointment and CRM software company." We help salon owners get their clients in more often, spending more and generating referrals. #LetsGrow Click here to request a quote or book in for a free demo with Phorest Salon Software and find out more. Join Phorest Salon Software online! Facebook Instagram Twitter LinkedIn Phorest FM Podcast

New rules being introduced by the UK government, under the term ‘Making Tax Digital', mean that UK-based businesses with a turnover exceeding £85,000 over a period of 12 months will have to keep VAT records in digital format, and do VAT returns using software from April 2019. Learn more about how you can prepare for this new government initiative. Who wrote the article? Sorcha Mullis is an award-winning digital marketer and search engine optimisation (SEO) expert. As well as managing the Phorest Salon Software website to help salon owners find solutions to the problems they run into when managing a salon; she also contributes to the Phorest blog with tips to help salon owners leverage their online presence, to get their clients back in more often, spending more and generating referrals. Sorcha has headed up SEO teams in Perth and Dublin, and over the past 10 years has helped businesses in all industries increase their visibility online in order to increase website traffic, bookings and sales. Full link https://www.phorest.com/gb/blog/making-tax-digital-for-uk-salons/ Check out the Phorest Blog for even more salon marketing and management tips, ideas, freebies and ebooks: https://www.phorest.com/resources Who is Phorest Salon Software? Phorest Salon Software has more than 4,000 spas and salons as customers in Ireland, the UK, Finland and the USA. Forbes describes us as "the leading salon appointment and CRM software company." We help salon owners get their clients in more often, spending more and generating referrals. #LetsGrow Click here to request a quote or book in for a free demo with Phorest Salon Software and find out more. Join Phorest Salon Software online! Facebook Instagram Twitter LinkedIn Phorest FM Podcast

From looking at the data from the 5000 clients using Phorest, it is clear that salons who rebook their clients on the day tend to outperform those that don't. And sometimes, it's the small things that make the biggest difference. Introducing the predictive SMS Rebooking feature. Who wrote the article? Ronan Perceval is Phorest Salon Software's founder and CEO, a UK/Ireland-based salon software he created for the Hair and Beauty industry after years as a salon receptionist. He believes retaining your best clients is smarter than chasing new ones and that tech designed from direct salon feedback is crucial to its adoption and success. Full link https://www.phorest.com/blog/introducing-rebooking-sms-feature/ Check out the Phorest Blog for even more salon marketing and management tips, ideas, freebies and ebooks: https://www.phorest.com/resources Who is Phorest Salon Software? Phorest Salon Software has more than 4,000 spas and salons as customers in Ireland, the UK, Finland and the USA. Forbes describes us as "the leading salon appointment and CRM software company." We help salon owners get their clients in more often, spending more and generating referrals. #LetsGrow Click here to request a quote or book in for a free demo with Phorest Salon Software and find out more. Join Phorest Salon Software online! Facebook Instagram Twitter LinkedIn Phorest FM Podcast