Podcasts about n3twork

Dan is an accomplished executive in the mobile gaming industry, with over a decade of experience at companies such as N3TWORK, NaturalMotion, Zynga and Machine Zone. Throughout his career, he's consistently driven revenue growth, developed innovative technology platforms, generating over $1B in enterprise value. Over the course of the last decade, he's deployed over $1B in user acquisition,  worked with world-class IP, and raised several rounds of VC financing.   Matt and Dan discuss: Company culture as a critical component to a business's success How live operations enhance player retention in gaming Gamification principles that can be applied to non-gaming industries to drive performance The limits of automation and generative tools in find new creative concepts   Chapters (0:00) Cultivating Company Culture and Gamification in Mobile Gaming (3:47) Optimizing Team Performance Through Strategic Prioritization and Data-Driven Insights (7:45) Intrinsic Motivation and Psychological Safety in High Performing Teams (10:10) Fostering Psychological Safety and Embracing Constructive Conflict (15:13) Valuing Lifelong Learning in Potential Employees (17:57) Optimizing Team Dynamics and Culture in Organizations (21:42) Evolving Company Culture and the Impact of Live Operations in Gaming (25:10) The Evolution of Free-to-Play Mobile Gaming (28:00) Gacha Gaming Mechanics and Their Cultural Impact (29:04) Harnessing Game Dynamics to Drive Engagement and Sales (31:58) Gamification Strategies in Live Operations and User Engagement (37:25) Designing Game Systems for Diverse Player Archetypes (39:19) Tailoring SaaS Products to Diverse Customer Profiles (43:29) Evolution of Creative Production and Automation in Gaming (46:59) Combatting Ad Fatigue in High-Scale Marketing Campaigns (51:20) Aligning Marketing, Product, and Sales Strategies for Success (53:47) Cultivating Company Culture to Minimize Friction and Empower Execution (58:07) Innovative Decentralized Technology Development in Gaming (1:00:35) The Evolution and Future of Game Distribution (1:03:30) Revolutionizing Interactive Gaming with AI and Real-World Elements (1:04:28) Redefining Interactive Gaming for the Next Generation (1:07:51) Discussing the Cult Classic 'Brain Scan' (1:09:00) Gaming and Performance: Promises and Expectations   Link to Transcript

Eric Seufert is a one-of-a-kind marketing expert. He has headed marketing at Rovio, Wooga, and N3TWORK. He has built Mobile Dev Memo into the leading site for marketing professionals. He became a venture capitalist after founding Heracles Capital. In this podcast, Eric Seufert returns back to the podcast to discuss predictions for mobile marketing. A must-listen for all of us! sign-up to our PGC event: https://event.appsflyer.com/appsflyerandheroiclabs --- Send in a voice message: https://podcasters.spotify.com/pod/show/deconstructoroffun/message Support this podcast: https://podcasters.spotify.com/pod/show/deconstructoroffun/support

How did you start your career in games? Did you also think that working hard, hustling, and reaching "success" at work would bring happiness and fulfillment? How do you reflect on those earlier years of sacrifice for work, that you will never get back? Hear the candid and personal story of the successful Game Designer and Executive Producer Ethan Levy (ex-EP at N3twork and Bioware), also known for hosting The Deconstructor Of Fun podcast, who reflects on his career in games. Ethan shares what he wishes he knew before he began his career and the feeling of regret of sacrificing his personal life for work. Is it ever worth it in the end? ------------------------------ Thank you to our sponsor! Visit ⁠⁠⁠⁠go.solsten.io⁠⁠⁠⁠ and mention Rise x Play for a demo and receive a free feature, theme, and art style study included with your Navigator purchase, a $20,000 value. Offer valid through 8/31/23. ------------------------------- If you enjoyed today's episode make sure to rate it on Spotify, leave a review on Apple Podcasts, or simply share it with a friend. Don't forget to subscribe to Rise and Play: ⁠https://www.riseandplay.io/blog

‘Founded in 2012, N3TWORK Inc made its mobile gaming debut with Legendary Game of Heroes, a hit match 3 gameplay mobile hero collector RPG. Today, N3TWORK Inc has fundamentally changed its tune and is pivoting the business from web2 to web3. Today, your host Alexandra Takei, sits down with Matt Ricchetti, President of N3TWORK Studios, a spin out from the merger of N3TWORK Inc with Forte. Backed by Griffin Gaming Partners and talent from legendary juggernauts like Zynga, Glu, and Kabam, what is N3TWORK's strategy, what are they building, and what's their perspective on the web3 in the bear? And as always, if you like the episode, you can help others find us by leaving a rating or review!TLDListen?: Episode summaryWatch the episode: YouTube video Join the discussion: Naavik DiscordRead more: Naavik DigestWatch more: YouTube channelGo premium: Naavik ProFollow us: Twitter | LinkedIn | Facebook | WebsiteSound design by Gavin Mc Gabe.

This week on the podcast, I'm talking with Jenny Xu, the co-founder and CEO of Talofa Games, a fitness games company based out of California. Jenny is a first-time founder with an impressive background from working on games as a teenager, getting millions of downloads, then spending time at Google, EA, and N3TWORK, and then starting her own venture-backed gaming startup. In this discussion, we talk about Jenny's journey, how she got into gaming, learning to work in teams and manage teams, and what she's learned from being a CEO.

Against the backdrop of a crypto winter that has many a team re-evaluating their go-to-market plan, Illuvium pressed ahead with their land NFT sale, taking in over $72m in a well-organized, well run, low-gas fee land sale. In today's episode, we go deep inside Illuvium with System and Economy Designer Khalid Alroumi. In this wide-ranging talk, we get an inside look at Illuvium and the many challenges the team faces as it works to forge a long-term sustainable, multi-game, token-based economy that balances the needs of multi different player types. This was an eye-opening conversation about what it is like working as an economy designer in this new frontier of architecting ownership-based digital economies. This interview is hosted by Ethan Levy, Executive Producer of Legendary: Heroes Unchained at N3TWORK, and Anton Backman, Principal at Play Ventures. --- Send in a voice message: https://anchor.fm/deconstructoroffun/message Support this podcast: https://anchor.fm/deconstructoroffun/support

Though veteran game designer spacedog chooses to remain anonymous, trust us, you've played some of the hit free-to-play games she has contributed to. As one of the developers behind the upcoming blockchain game Void Runners, spacedog recently authored the whitepaper for the game and iterated on it in public with her discord community. In this interview, we discuss Void Runners, the considerations behind writing a whitepaper for your game, and what it's like to work on your game's design in public. This interview is hosted by Ethan Levy, who currently serves as Executive Producer of Legendary: Heroes Unchained at N3TWORK. --- Send in a voice message: https://anchor.fm/deconstructoroffun/message Support this podcast: https://anchor.fm/deconstructoroffun/support

Before he joined L1 solution WAX as their Chief Gaming Officer, Michael Rubinelli had a long and accomplished career in gaming. Spanning companies including EA, THQ, Midway, Take Two, Disney, and Kixeye, Michael's career has taken him across many gaming platforms and business model transitions. In this interview, we talk about how WAX is the L1 solution purpose-built for gaming, the challenges of transitioning to blockchain gaming, the success WAX Studios has seen with Blockchain Brawlers as well as its role in game development and publishing. This interview is hosted by Ethan Levy, who currently serves as Executive Producer of Legendary: Heroes Unchained at N3TWORK. --- Send in a voice message: https://anchor.fm/deconstructoroffun/message Support this podcast: https://anchor.fm/deconstructoroffun/support

Chris Heatherly's long and accomplished career in the games industry spans toys, MMOs, mobile, free-to-play, and VR and includes work on some of the biggest brands in the world. He spent over 14 years at Disney where he worked on everything from leading smash-hit kid's MMO Club Penguin, to leading their mobile initiative, to leading their toys business. After Disney, he joined NBCU to launch their games business where he developed games using world-famous brands including Jurassic Park, followed by a tour of duty at mobile, free-to-play developer N3TWORK leading Funko Pop! Blitz. Now, Chris has red-pilled on crypto and joined NFT collectibles startup Recur as their Head of Gaming & Engagement. Having already launched bespoke collecting experiences NFTU and Star Trek: Continuum, Recur is set to launch plenty more branded experiences as well as expand into play-to-earn gaming over the course of 2022. In this interview, learn why Chris red-pilled, what drew him to Recur, and how his experiences across toys, games, and kid's MMOs influence his work building NFT experiences. This interview is hosted by Ethan Levy, who currently serves as Executive Producer of Legendary: Heroes Unchained at N3TWORK. --- Send in a voice message: https://anchor.fm/deconstructoroffun/message Support this podcast: https://anchor.fm/deconstructoroffun/support

Mari Aizawa Burns is a multi-media Producer currently working as the Development Director for Tetris® on mobile. She started with live-action television Production, but really built her foundation through 15 years of Production in CG film at Pixar Animation Studios. She moved to games in 2014, first at Telltale Games as Studio Production Manager for IP projects ranging from Game of Thrones, Minecraft and The Walking Dead. In this episode, Mari is sharing her journey transitioning from animations studio to games production: What did she learn at Pixar Animation studios and could translate into her work making games? What is the role of a Development Director, and the fundamental skills you need to thrive in this position? How her experience as being a first-class waitress has shaped her producer skills in her career? How to refresh an iconic franchise such as Tetris on mobile? How to build an effective working and remote culture at N3twork? Enjoy this new episode!

Pegaxy has been pretty popular among the blockchain gaming community in recent weeks as the Pega NFT supply almost tripled in the last 40 days and PGX is up 4x since year-to-date. Ethan Levy from N3twork, Rich Cabrera from Ready Player DAO, NFT Guru from MTTM and tokenomics expert Josh are joined to discuss Pegaxy and its economy. ... Intro: (0:00) Pegaxy's Economy: (4:48) Gameplay & Ponzinomics: (7:02) Building Momentum/Pace (14:39) Internal Scholarship Tool (16:12) Do Guilds Dump? (21:25) What Pegaxy Learned from Axie's Mistakes? (26:22) Core Team (29:53) Designing a Sustainable Web3 Game (30:37) Governance & Community (36:03) Why Pegaxy Won Over Other P2E Games? (43:45) Scholarship Split (46:45) Pegaxy's Longevity (49:22) PGX Treasury & Vesting Schedule (54:44) Recommendations to the Core Team (1:00:00) ... Useful Resources: DeFi Vader's Twitter - https://twitter.com/DeFiVader Deconstructing Pegaxy's Economy - https://defivader.medium.com/deconstructing-pegaxys-economy-e7dfd0bf50ff Ethan Levy's Twitter - https://twitter.com/FamousAspect NFT Guru's Twitter - https://twitter.com/NFT_Guru Rich Cabrer's Twitter - https://twitter.com/ReadyPlayerRich Josh's Twitter - https://twitter.com/JDHyper

I was lucky enough to sit down with Zak Williams and discuss the importance of mental health and how his company, PYM Health, is creating new products that can help us achieve a more balanced life, both physically and mentally. This podcast ended up being more of a therapy session for me as he is easy to talk to is so knowledgeable! Thank you Zak for your time and I cant wait to see the new products you create. I for one will try them all:)Zak Williams is passionate about developing best-in-class products and experiences to provide effective, sustainable products for supporting optimal mental wellness and alleviating anxiety. As a mental health advocate, he focuses his time and effort on sharing his story and sharing his experiences to support initiatives and campaigns seeking to remove the stigma and address the challenges associated with mental health topics. Zak is CEO and founder of anxiety relief company PYM and is an investor in technology and consumer packaged goods companies. Formerly, Zak was COO of the recommendation platform Crossing Minds, the Director of Business Development for media company Condé Nast, and the marketing lead for gaming and media platform N3TWORK. Zak is a US trustee of the international advocacy organization United for Global Mental Health, a board member of mental health awareness non-profit Bring Change 2 Mind, and an advisor to national policy organization Inseparable and the mental health tech platform Project Healthy Minds. He received an MBA from Columbia Business School and a BA from New York University where he majored in Linguistics.

Bing Gordon joined Kleiner Perkins in 2008 and serves as Chief Product Officer for the firm.Bing also leads Kleiner Perkins' sFund, the investment initiative to fund and build applications and services that deliver on the promise of the social web. The sFund, launched in 2010 with strategic partners Amazon.com, Facebook, Zynga, Comcast, Liberty Media and Allen & Co., has made 16 investments to date, including four seeds.Bing serves on the board of directors of Amazon, N3twork, Zazzle and Zynga. He was also a founding director at Katango (acquired by Google 2011), ngmoco (acquired by DeNA 2010) and Audible (acquired by Amazon in 2008).Before joining Kleiner Perkins, Bing had been a long-time executive at Electronic Arts, beginning with EA's founding in 1982 with initial funding from Kleiner Perkins. He was chief creative officer at EA from 1998 to 2008 and previously headed EA marketing and product development.Bing drove EA's branding strategy with EA Sports, developed EA's pricing strategy for package goods and online games, created EA's studio organization, and contributed to the design and marketing of many EA franchises, including John Madden Football, The Sims, Sim City, Need for Speed, Tiger Woods Golf, Club Pogo and Command and Conquer.Bing earned an M.B.A. from Stanford University and his B.A. degree from Yale University.(This episode was originally a live fireside chat.)Yale Entrepreneurial Society website: yesatyale.org Chris Hladczuk's Twitter: twitter.com/chrishlad

I recently invited Ethan Levy from N3twork back on the show, to talk about an interesting concept called the "Tower of Want". The concept of "Tower of Want" is something that Ethan created some six years ago, to help free-to-play game designers to create long-term goals, through understanding the short-term and long-term loops and player motivations that would drive a successful free-to-play game.

In this special episode I’m joined by Ethan Levy, Executive Producer at N3twork, a San Francisco-based games company, behind the hit game Legendary: Game of Heroes. We talk about the topic of Founder/Idea Fit and how founders should think about themselves being a good fit for the idea or concept that they are pursuing.

In this episode of Mobile Growth & Pancakes, Esther Shatz has two guests joining her for the first time. The first guest is Nebojsa Radovic, Growth Lead at N3twork, and the second is Joseph Kim, Founder and CEO of LILA Games. They discuss how to combine both marketing and product to drive growth.

Indie mobile game developer WildCard Games has been developing mobile card games for the past 7 years launching games like Ultimate Cribbage, Cribbage, and Backgammon. How does this 2 person studio get to the next level in growing their mobile game products? Let's DIVE DEEP! We review mobile marketing strategy and discuss channels, campaigns, creative types. Deep discussion on using Facebook's AEO and VO relative to other forms of marketing. Great discussion with WildCard's Josh Chandley their Chief Operating Officer. https://www.linkedin.com/in/joshchandley Expert UA Advisors: Nebo Radovic, N3twork: https://www.linkedin.com/in/nebojsaradovic/ Jon Lau, Weee!: https://www.linkedin.com/in/jonathan-y-lau/ TOPICS DISCUSSED: Intro to WildCard Studios Current Marketing Campaigns Initial Feedback Fluctuating ARPU Curve AEO and VO Considerations Creative Types Scale Considerations IDFA Considerations Facebook Algorithms Final Words of Advice --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/deconstructoroffun/support

In today's episode, we have an all star panel featuring the smartest folks we know. The episode features Eric Seufert from Mobile Dev Memo, mobile growth consultant Thomas Petit, and Nebojsa Radovic from N3TWORK.What are advertisers solving for? What kind of advertisers will be the most and least impacted? Of the solutions proposed, what's real and what isn't? Each of our superstar guests offers their tips, strategies, and opinions on what the mobile marketing world will look like post-IDFA - and more importantly how to prepare. Key Highlights:

Our guest today is Nebojsa Radovic, Growth Lead for the N3twork Scale Platform at N3twork. I'm excited to have Nebo, as he's known, today because I've known him for many many years - and he's one of the smartest folks in UA. Nebo talks not just about UA - but also the extended ecosystem in which it can be most effective. We explore how collaboration with product, design and analytics teams can unlock tremendous performance in UA teams.Key Highlights:

Welcome to the second episode of the Mobile Dev Memo Academy preview series.Our guest today is Eric Seufert. Eric is the founder of Heracles and Mobile Dev Memo. Eric is a media strategist and quantitative marketer who has spent his career working for transformative consumer technology and media companies, including Skype and Rovio. Eric most recently sold his mobile advertising analytics company, Agamemnon, to the mobile gaming company N3TWORK. In today's episode, we get into a macroeconomic perspective on what the current pandemic means for the mobile app economy - and how we might see the world change over the next couple of months. This is absolutely something that Eric has a great deal of perspective on - and I'm thrilled to have him share these. Also: Eric is teaching the course ‘Introduction to Marketing Cohort Analysis' for Mobile Dev Memo Academy. Check his course out on http://mdm.academy - alongside the other courses taught by some of the smartest folks in mobile. Of course, Eric is the brain behind the Mobile Dev Memo Academy - huge props to him for helping make this project happen. As the pandemic makes massive changes to the retention and monetization profiles of apps, these courses are perhaps timely in helping you adapt, learn and upskill - and I highly recommend checking these out. Key Highlights:

Coming up is user acquisition panel with experts from N3TWORK, DraftKings and Game of Whales to share their top UA secrets. This is from a Pollen VC and SVB event that I helped organize and I want to thank Pollen VC for letting me run the recording on the podcast. You are about to discover a heap of knowledge from creative optimization to coming up with out of the box ideas for creatives and what downstream metrics are the most important.

Welcome to the first episode of UA (user acquisition) coffee talk. This is a new series, recorded initially for the GameMakers YouTube channel where I (Joe Kim) sit down with a couple of industry experts from UA and talk about specific UA topics and issues. In this podcast, I'm joined by two of the mobile industry's most well known experts in mobile growth: Nebo Radovic from N3twork and Jon Lau from Draft Kings. Both of these guys have been doing UA and mobile marketing in leadership roles for years now and have deep expertise in this area. Why have creatives become the #1 source of competitive advantage in UA? What does the process to come up with creatives look like? How do you measure creative performance? What tools should you use to optimize and manage creatives? Find out about all of this and more in our discussion with Nebo and Jon. You can also view the original YouTube video: HERE Content Overview: 0:10 Intros to Nebo and Jon 1:20 Why are Creatives the #1 UA priority? What happened? 7:30 How to come up with creatives? What’s the process? 14:50 How to measure creatives performance? Specific front end vs. back-end metrics 27:05 What tools to use to manage and optimize creatives? Btw, let us know if this type of content is what you want to continue to listen to on this podcast. If you do enjoy this content, pls leave a review as well. Thanks! Twitter links: Joe Kim: @jokim1 Nebo Radovic: @eniac --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/deconstructoroffun/support

Wazzup DOF Nation! On the pod this week we have myself Joe Kim, Eric Kress, and new daddy club member Adam Telfer. We are also joined by *the* Nebo Radovic from N3twork. One of the very few handful of people in the world who has bought at massive UA scale for mobile having worked not only at N3twork, but also at MZ and Nordeus (Top Eleven). So we'll kick off with a couple of UA topics which is becoming increasingly important to know about for game executives, PMs, and designers! Don't ding our reviews for talking about marketing and pls do help support us with good reviews if you want us to keep going with this type of content. Here are the articles we will cover: #1. why d7 ROAS may be the worst kpi to optimize towards since CPI (written by Nebo and we will talk to the man himself about this) #2. What comes next after Facebook’s VO campaign strategy? #3. Mobile game developers are buying into rivals instead of selling out #4. The Game Awards 2019: the 12 biggest announcements #5. The Xbox Series X is basically A PC Hit us up on Twitter with any feedback or suggestions for news to cover. You can reach us at: @jokim1 @ekress @m_katkoff @adamwtelfer Guest Twitter: @eniac Also be sure to check out JK's latest GameMakers YouTube channel series on mobile marketing/user acquisition: UA Coffee Talk on Creatives Optimization! If you are interested in the D7 ROAS discussion you can also watch the in depth discussion on this topic that was part 2 of UA Coffee Talk here: Optimizing UA Budgets by D7 ROAS | UA Coffee Talk Also hit the subscribe button to get notified when we deconstruct the latest news in games! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/deconstructoroffun/support

Namaste everyone and welcome to TWIG #58! Today we have just myself Joe Kim and Eric Kress. Miska and Adam are out for the rest of the year. The full news we discuss is as follows: #1. N3twork raises $40 million for platform to help mobile games gain traction #2. How a Chinese Developer at Tencent Is Shaping the Future of Gaming #3. Has the hypercasual game genre peaked? #4. We review some of the predictions and actuals for Call of Duty Mobile, Harry Potter, Mario Kart, and other predictions we've made Hit us up on Twitter with any feedback or suggestions for news to cover. You can reach us at: @jokim1 @ekress @adamwtelfer @m_katkoff Also hit the subscribe button to get notified when we deconstruct the latest news in games! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/deconstructoroffun/support

Eric worked for Skype. He was VP of user acquisition for Rovio. He was head of platform for N3TWORK. He built Agamemnon and runs Mobile Dev Memo. In this episode, we talk about: the biggest changes in mobile the elimination of the IDFA the impact of GDPR and CCPA scaling marketing beyond the initial easy wins the increasingly important role of creative in advertising the problems with programmatic the triumvirate is the new duopoly: Google, Facebook, and Amazon the rise of Amazon incrementality is everything and much more!

Next in our GPM series, Nebojsa Radovic, Director of Performance Marketing at N3twork, and Jon Lau, Director of User Acquisition at Smule discuss why it's so important for UA and PMs to collaborate effectively and steps for building that relationship. Read the edited highlights here: https://www.ironsrc.com/podcasts/game-product-ua-work-better-together/

Next in our GPM series, Nebojsa Radovic, Director of Performance Marketing at N3twork, and Jon Lau, Director of User Acquisition at Smule discuss why it’s so important for UA and PMs to collaborate effectively and steps for building that relationship. Read the edited highlights here: https://www.ironsrc.com/podcasts/game-product-ua-work-better-together/

In the latest TWIG we discuss: #1 N3twork announces a new game #2 Apex Legends season 2 battle pass #3 Call Of Duty: Mobile Has Launched in Australia #4 Electronic Arts Needs Mobile Gaming Help Hit us up on Twitter (@m_katkoff, @jokim1 @adamwtelfer & @ekress) to let us know, which news topics you want us to talk about next or more in-depth. Or to just let us know how we can improve. Also, hit the subscribe button to get notified when we deconstruct the latest news in games --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/deconstructoroffun/support

My guest today is Eric Seufert. Eric is the Head of Platform at N3twork, the founder of MobileDevMemo.com, author of the book ‘Freemium Economics' - and one of the foremost experts on mobile user acquisition today. Eric started his career as an analyst at Skype, and went on to work with gaming companies like Digital Chocolate, Grey Area and Wooga - before heading up user acquisition for Rovio, in which capacity he headed up much of the launch activity for Angry Birds 2, which launched with over 25 million installs in the first week after its launch. Eric has also consulted with over 30 app development companies on their growth - and developed the growth and user acquisition platform Agamemnon, which was acquired by N3twork in 2017. Eric has worked on an incredibly wide variety of apps - and he's seen it all, from the early days of mobile growth where you could basically buy bot installs to hit the top 10 ranks on iTunes to today's increasingly sophisticated world of automation and programmatic growth. Indeed, his site MobileDevMemo.com is one of the resources I learn so much from and recommend very often to folks. In this fascinating and in-depth conversation, we dive into not only the state of mobile growth over the years and the forces that defined the evolution of mobile growth - but also into Eric's fascinating career and work that has led him to develop an incredibly nuanced perspective on the past, present and future of growth on mobile.KEY HIGHLIGHTSHow Eric got his start in user acquisition & growth from following his curiosity about freemium.How Eric's fears about the possibility that his company would fail impelled him to start his blog – and how his blog got him his next job.The difference between mobile and desktop when it comes to user acquisition.Do you have be a big established company with a huge balance sheet to build a commercial successful app?The anxiety that Rovio had before Angry Birds 2 about living up to the original – and Eric's team's strategy for launch.Why programmatic is so hard to make work.Check out the full transcript and show notes here:https://howthingsgrow.co/a-brief-history-of-mobile-user-acquisition-with-eric-seuferthead-of-platform-at-n3twork-founder-at-mobiledevmemo/**Get more goodies here:http://MobileUserAcquisitionShow.comhttp://RocketShipHQ.comhttp://RocketShipHQ.com/blog

Today's guest is none other than Eric Seufert, author of Freemium Economics and editor of the popular mobile blog Mobile Dev Memo. This is the exact interview from our very first virtual summit in 2018 where Eric shares why there's a shift to programmatic targeting, the types of apps in the top grossing charts and what types of games can adopt a subscription-based model. Eric Seufert leads platform at N3TWORK. Also, he is the author of Freemium Economics, published by Elsevier in 2014 and Owner / Editor at Mobile Dev Memo.

Today we talk with the famous Eric Seufert who also publishes the popular blog Mobiledevmemo and heads platformfor N3twork. Together we cover the following topics: #1. The problem with the 30% platform fee on mobile in three charts #2. High growth, low growth, no growth: systematic growth with DAU replacement #3. Using machine learning to automate mobile marketing budgets #4. What will the next generation of app stores look like? Hit us up on Twitter(@m_katkoff,@jokim1, @ekress) to let us know, which news topics you want us to talk about next or more in-depth. Or to just let us know how we can improve. Also, hit the subscribe button to get notified when we deconstruct the latest news in games. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/deconstructoroffun/support

Neil Young is the Founder & CEO @ N3twork, the next generation mobile games maker and publisher with their services already touching millions of customers. They have raised over $17m in VC funding from some of the very best in the business including Mike Maples @ Floodgate, Bing Gordon @ KPCB and the team at Google Ventures. Prior to N3TWORK, Neil founded ngmoco, a leading social mobile games company, acquired by DeNA for a reported up to $400m. Before ngmoco, Neil spent many years at Electronic Arts where he was responsible for producing some of EA's most successful game franchises including: The Lord of the Rings, The Sims, Medal of Honor and Command and Conquer, among others. In Today’s Episode You Will Learn: 1.) How Neil made his way from telling his mother in the UK he was not going to university to producing world-leading games, to selling a company for a reported $400m? 2.) What are the 2 questions Neil believes everyone should ask when evaluating the potential of a new platform? How does Neil think about the platform shifts at present given his publishing to mobile? Where do most people make mistakes when assessing platform shifts? 3.) Peter Fenton stated on the show: "startups are starved of free and open distribution". How does Neil think about incumbency advantages with regards to distribution? Would an open platform yield greater potential distribution? How does Neil view the world of paid and performance marketing today? How has his views changed on the space? 4.) What are the 3 things that Neil believes all founders must do in order to assemble and manage a board successfully? Why is it important to listen to board members on their own and as a group and compare? Where do most founders go wrong in board management? 5.) Neil sold ngmoco for a reported $400m, what does Neil believe are the 2 big questions that all founders must ask themselves when contemplating a potential sale? What are the 2 different types of acquisitions that exist today? Items Mentioned In Today’s Show: Neil’s Fave Book: The Second World War Neil’s Fave Blog: Gaming Insiders As always you can follow Harry, The Twenty Minute VC and Neil on Twitter here! Likewise, you can follow Harry on Snapchat here for mojito madness and all things 20VC. NatureBox Unlimited snack plans offer all you can eat snacks for one fixed price per employee. Naturebox use simple ingredients you can trust to create bold flavors you can’t find anywhere else. All NatureBox snacks are free from artificial junk and variety is endless with options from sweet or savory to vegan or gluten-free. Simply choose the plan that fits your team’s unique snacking habits and select any of NatureBox’s time-saving add-on’s. And beyond Unlimited snacks, you’ll receive perks such as free kitchen setup, no contracts, a dedicated account manager and more. Simply click here to and use the offer code VC20 to get 20% of your first Naturebox month. Leesa is the Warby Parker or TOMS shoes of the mattress industry. Leesa have done away with the terrible mattress showroom buying experience by creating a luxury premium foam mattress that is ordered completely online and ships for free to your doorstep. The 10-inch mattress comes in all sizes and is engineered with 3 unique foam layers for a universal, adaptive feel, including 2 inches of memory foam and 2 inches of a really cool latex foam called Avena, design to keep you cool. All Leesa mattresses are 100% US or UK made and for every 10 mattresses they sell, they donate one to a shelter. Go to Leesa.com to start the New Year with better nights sleep!

Bing Gordon is a Partner and Chief Product Officer @ Kleiner Perkins, one of the world’s most prestigious venture funds with prior investments in the likes of Google, Amazon, Twitter, Square and Airbnb just to name a few. At Kleiner Bing has either worked with or invested in the likes of Spotify, Zynga, Amazon, Twitter and Magic Leap, just to name a few. Bing also serves on the boards of Zynga, Zazzle, N3twork and until March this year, Amazon. Prior to Kleiner, Bing had been a long-time executive at Electronic Arts, beginning with EA’s founding in 1982 with initial funding from Kleiner Perkins. He was chief creative officer at EA from 1998 to 2008 and previously headed EA marketing and product development. In Today’s Episode You Will Learn: 1.) How Bing made the move from Chief Creative Officer at EA to Partner @ Kleiner Perkins? 2.) What were Bing's biggest lessons from sitting on the boards of Amazon and Zynga and working with Jeff Bezos and Mark Pincus? What is the most important value-add that a VC should bring? What question must all new board members ask themselves? 3.) Why does Bing believe there are two types of investors in VC? How does Bing determine whether it is right to fix losers or ride winners? How does Bing look to balance between being the cheerleader or critical analyst to the CEO? 4.) What are the signs of truly great and productive board meetings? From Bing's vast experience, which VCs does Bing most like to sit on a board with and why? Which board meeting sticks out in Bing's memory as being of particular significance and why? 5.) What mentality do all great investors have when entering deals? What are the two commonalities of people that are largely right in their choices? How important a role does valuation play for Bing when evaluation potential opportunities? Items Mentioned In Today’s Show: Bing’s Fave Book: Dataclysm: Who We Are (When We Think No One’s Looking) Bing’s Most Recent Investment: N3twork As always you can follow Harry, The Twenty Minute VC and Bing on Twitter here! Likewise, you can follow Harry on Snapchat here for mojito madness and all things 20VC. Available in carry-on and check-in sizes, Raden is the case for better, smarter travel. By pairing the lightest and most durable materials with technology, travelers can charge their devices on the go, weigh, and track their cases. Visit Raden.com to use code 20VC at checkout. After purchase, you will receive $25 credit to Uber this Holiday season. If a UK listener, head over to Selfridges.com and/or Selfridges on Oxford St. and farfetch.com to shop Raden today. The Simba Hybrid. The most advanced mattress in the world. With a unique combination of two thousand five hundred conical pocket springs and responsive memory foam, it offers the perfect support for two people. A mattress that responds to you and your partner’s sleeping patterns. Delivered free, with a one hundred night sleep trial, free returns and a ten year guarantee. Start your free trial at simbasleep.com

This episode of Silicon Harbor Radio features Ethan Levy of N3TWORK, a mobile gaming company based in San Francisco, CA that has opened up an office in Charleston SC in hopes of integrating into Silicon Harbor’s vibrant technology community.  Ethan shares his journey here to Charleston and his experiences as a Game Designer and expert on the Free-to-Play business model. The Tech Life with host Rich Conte together with Silicon Harbor Magazine bring you Silicon Harbor Radio; news and interviews from the Technology, Creative and Entrepreneur communities in Charleston, SC.

Moe and Neil discuss the success behind N3TWORK and his 'inside-out approach' to business.