Podcast appearances and mentions of somnath sikdar

Master Somnath Sikdar is the Head Instructor at the Dragon Gym and has been training in Tae Kwon Do and Hapkido for over 30 years under Grandmaster Chae Teok Goh. He is currently a sixth-degree black belt and is certified by the World Taekwondo Headquarters (Kukkiwon). His training has covered a broad spectrum of martial arts including a variety of weapons, self-defense, traditional and sport Tae Kwon Do. He has also studied Hapkido under Grandmaster Han Jae Ji. In conjunction with martial arts, he instructs training with the Russian Kettlebell, and holds the Level 1 RKC and Level 1 SFG Certifications. While the focus of kettlebell and barbell training is strength, the other side of the same coin is function and quality of movement. For this reason, Master Sikdar uses the functional movement screen with his students and is a Level 1 and Level 2 certified FMS expert. Master Sikdar has competed successfully in local, state, and collegiate tournaments. In addition, he continues to study western boxing, Muay Thai and Brazilian Jiu-Jitsu. He has attained a BSE in Electrical Engineering, along with minors in Systems Science and Economics, from the University of Pennsylvania. While completing this degree he was the President, Head Instructor, and Coach of the University of Pennsylvania WTF Tae Kwon Do Team. Master Sikdar still coaches competitive Taekwondo athletes and is an active advisor to the UPENN WTFTKD Team and the West Chester University Taekwondo Team. https://www.dragongym.com/ Connect with Som

In the days before the pandemic, it was so easy to put things off and think, “I’ll do that later.” Now, everything has changed, and we can’t get to those things like we planned. As a small business owner, you worry about who you’re going to disappoint and all those who depend on you. Somnath (Som) Sikdar, co-owner and instructor of Dragon Gym, says, “We’ve definitely had to evade and dodge, but now we’re throwing some counter punches.” Som and Tom discussed how he’s switched to virtual classes and training via Zoom and other digital services. Som has used the constraints and restrictions to come up with better solutions to market his business. What changes have you made to keep things going? Find out what Som’s doing to expand his reach nationally.

There is a popular saying among entrepreneurs that most people don’t go out of business, they grow out of business. This can be due to several factors, including whether to expand at all or just raise prices with demand, whether or not the proper systems are in place pass off effectively to employees those things the owners did themselves, and whether the markets they’re expanding into have the requisite demand to produce the desired profits. That’s why in this episode of the podcast I talk to Somnath Sikdar who, along with his business partner Lonnie Beck, successfully expanded their martial arts school, Dragon Gym, from one location in Exton, PA, to two more in Berwyn and Malvern.

Master Somnath Sikdar and Lonnie Beck are 6th and 5th Dan black belts in Tae Kwon Do and are co-owners of Dragon Gym in Exton, Pennsylvania. They have both appeared on this podcast previously on episodes 018 and 128.  I have just spent three days with them in Tempe, Arizona at our annual business mastermind Business Black Ops, and during our many conversations, they mentioned they would shortly be kicking off their weekly podcast titled, 20 Minutes with Lonnie and Som. While I had them both in one place, I thought this was an excellent opportunity to learn more. On this episode we discuss: The opening of their third Dragon Gym Client engagement Why there needs to be a balance between diet and exercise, it's dangerous to go too far either way The importance of having a positive mindset Why you’re the sum of the five people, you hang around with most.  To change your environment, you need to change the input The podcast will cover health and fitness, but also travel hacks, whisky and adult beverages.  Final Tips: Som: You need to learn to talk to your subconscious mind. Before you go to bed at night, ask your subconscious mind the question, and while you're sleeping, it will search for the answer.   Lonnie: You need to be conscious of the conversations you're having with yourself, the ones that go on in your head. Make sure you're talking positively.  Also, when someone is talking, you need to listen to what they're saying, not the answer you want to give. Pause for two seconds, and then answer.   If you have any questions about this episode, please email me at tf@tysonfranklin.com, or you can connect with Som and Lonnie at Dragon Gym.  Podcast Reviews If you enjoy listening to this podcast, it will put a big smile on my face if you left a review on iTunes, or wherever you like to listen to podcasts.  Subscribe To My Newsletter If you'd like to be kept up to date with my EVENTS and other activities, please sign up to my NEWSLETTER. I promise not to spam you with BS emails.  Podiatry Business Mentoring  One-on-one business coaching and mentoring is the fastest way to get the results you want for your podiatry business. Please send me an email at tf@tysonfranklin.com and let's see if I can help you in some way.  FREE DOWNLOAD: First 16 Pages of My Book – It’s No Secret There’s Money in Small Business. If you're a Podiatrist you may prefer to order my first book; It's No Secret There's Money In Podiatry.  If you enjoyed this episode you might also enjoy:   Ep 018: Mastermind with Dragon Master Somnath Sikdar Ep 128: Turning Your Passion Into A Business with Lonnie Beck

They say if you love what you do you’ll never work a day in your life, and my guest Lonnie Beck is doing exactly that. He is a 5th Dan Black Belt, and he has been able to turn his passion for martial arts into a thriving, successful business.  Lonnie and business partner and friend Somnath Sikdar purchased Dragon Gym in Southeast Pennsylvania in 2008, and they have been able to achieve fantastic business growth over the past 10-years. What makes this business story even more extraordinary is it's the same martial arts school where they both started as kids.  Developing Your Skills As a business owner it’s crucial to be improving your skills continually and at the same time be prepared to make changes in your business if you want it to grow consistently and to stay competitive. Work/Life Balance Takes Planning When Lonnie purchased Dragon Gym, he was in his mid-twenties, full of energy and single. Moving ahead ten years, he is married with a daughter, meaning the schedule needed to be adjusted, but this was not a problem, as it was planned for and well thought out way ahead of time. Setting Up Systems Right from the outset, Lonnie knew you couldn’t take four martial arts classes a day, every day, for the rest of your life, as instructing does take a toll on your body. Instructing at a high level is a young person game, so very early on they planned for the business to be able to run without them and the only way to do this was to develop sound business systems. A successful business also needs to have the right people in the right positions. Educating Yourself & Self Improvement Lonnie has developed himself personally by having various business coaches and mentors, doing a lot of reading and being part of business mastermind groups. It’s crucial to pull information from different people and different industries because the martial arts industry is quite small and stagnate. Nutrition & Exercise Is The Root Of All Happiness A lot of people feel guilt and regret by the way they look because they know they are eating all the wrong foods and not exercising, but to turn this around it all begins by changing the way you talk to yourself. You need to find that inner light of happiness. When you exercise and eat healthier the conversations you have with yourself are far more positive, and this positivity is transferred to the people around you, making your life better. Help Yourself First It’s no different to the instructions we receive on every flight, in case of an emergency and oxygen mask will fall from the compartment above, put on your mask first before trying to help others. If you don’t work on yourself first, you cannot help others, and yes, you may be able to fake it for a while, but eventually, you will break. Start With Small Wins It’s about developing small wins you can hang onto. With your health, going to the gym or making a healthy smoothie is a small win. In business, it could be developing a simple phone system that you’ve been putting off. It’s important not to try to change everything at once. If there are bad habits in play, eliminate one at a time, don’t try to give up everything at once because it's unlikely you will succeed.  Improved Performance with Mental Preparation  When you decide you’re going to show up and make an effort to perform better, and you feel good about yourself, and you’re confident about the decisions you’re making, no challenges that come your way will be a problem because you’re mentally prepared Monday Morning Tip It all starts with positive self-talk; Pay attention to that voice in your head and consciously change it to be more uplifting. You can’t change anything in life unless you start to change your behaviours, including your diet, exercise and how you speak to yourself. If you have any questions about this podcast or blog, please send me an email at tf@tysonfranklin.com.   You can also connect directly with Lonnie Beck via Facebook or at Dragon Gym, especially if you're keen to know more about his Discovery Group business mentoring program. If I owned a martial arts school, I would be contacting them immediately.   If you like this episode, you'll also enjoy: Episode 018: Mastermind With The Dragon Master with Somnath Sikdar Episode 002: Communication, Persuasion & Influence with Dave Frees iTunes Reviews If you enjoy It’s No Secret with Dr T., please tell your friends, and if you enjoy it a lot, it will put a HUGE smile on my face if you left a review on iTunes. Reviews do two things: It gives social proof this show is worth checking out It lets the host know that people are listening and care Newsletter If you want to be kept up to date with my EVENTS and other activities, please sign up to my NEWSLETTER. I promise not to spam you with daily emails or tell you about all the fake clients I've helped achieve a 214% increase in business in 3-months. 

Join hosts Somnath Sikdar and David M Frees for the sixth and final episode of "Understanding the Client Patient Customer Life Cycle":How to trigger a client to go from a buyer to an advocate, referring and/or repurchasing.

Join hosts Somnath Sikdar and David M Frees for the fifth episode of a five part series:Education as a driver of consumption to improve retention.

Join hosts Somnath Sikdar and David M Frees for the fourth episode of a five part series: The Customer Journey: Purchase and Up-sell.

Join hosts Somnath Sikdar and David M Frees for the third episode of a five part series: Building Client and Customer Trust Through Indoctrination.

Join hosts Somnath Sikdar and David M Frees for the second episode of a five part series: Using Education to Build Rapport and Trust with Clients and Customers.

Join hosts Somnath Sikdar and David M Frees for the first episode of a five part series: Building Attention and Awareness, Understanding the Client Customer Life Cycle. 

Join hosts Somnath Sikdar and David M Frees for the first part of a five part series on understanding the client customer life cycle. 

Join Our Hosts Dave and Somnath Sikdar as we discuss: How to get more and better referrals, even when you don't like to ask.  Why do you want and need referrals? Every business or professional practice thrives when it gets referrals from existing clients, customers, and patients. Why? They come to you with a higher level of trust inherited from the fact that you were “referred.” That trust means that the sale and transaction costs less and is on a faster track.   Clients who are referred are 25- 50% more likely to engage and but and are, when treated right, also more likely to refer. Referral is so powerful and valuable, that it cannot be ignored but many businesses and professionals are dubious and are often afraid to ask for referral. So, we have put together a number of ways to trigger referral even when you hate to ask. Better yet, when you take a few hours to carefully get to know your very best clients, customers and patients, you’ll also be building a resource of knowing specifically who your existing customers should refer to you and your profitability and productivity Not to mention morale will soar.   So, here are 15 (or more) ways to get more AND better/more profitable and enjoyable referrals (as you go prioritize them in the order in which you’re most likely to implement):   Create a referral program or system with complementary providers to exchange referrals. Be sure you only include providers in this network that you'd be comfortable recommending to your best client or best friend. Make this systematic and easy to implement.  And, make sure that the other provider know exactly the type of clients/customer/patients you best serve and why. Also, give them a great referral tool such as a book, checklist, infographic or report that they can physically or digitally provide to referrals.  Recognize and thank all your referral sources and every time. This could be with a simple phone call, email, or even better, a handwritten note. The important thing is to express your appreciation. You'll also encourage additional referrals this way. And, it gives you a chance to clarify who you best serve.   You can also rotate small gifts such as a notebook, book, or cupcakes from https://www.wickedgoodcupcakes.com.  3. If you have clients, customers or patients who don't refer, create another way for them to recommend you (e.g., report, case study, testimonials). I call these referral tools.  Make it something that they’re delighted to share. I often say “If you know anyone else who has this problem or needs this solution here’s a resource that you can share with them.”  4. Make sure your current clients know about all the products and services you offer and how you help so they can either refer within their company or to others they know. Too often sellers assume their clients know more about them than they do.  5. Add a link to a form on your website for referral submissions.  6. Stay in touch.  The more often you’re in touch and giving them great content and resources, the more likely you are to be top of mind. 7. Be remarkable; remind clients why your company is special. Give them something (good) to talk about. A few times a year we meet just to ask the question how could we “show up” in an extraordinary and memorable way?  When someone has an extraordinary experience they tend to share it. 8. Inspire confidence and remove the risk. It's risky referring someone—what if it's not successful? The more you can inspire confidence and trust in your referral sources by letting them know that 90% (or whatever) of your business comes from repeat customers/clients and patients.  9. Offer a referral commission. This may or may not be legal or ethical depending on your business or profession but consider it.  10. Provide valuable content your referral sources can share with their network—an invitation to a breakfast or lunch seminar or webinar on an industry topic, research briefs, an article about a regulatory change or industry trend, etc. Make it something special for them to share.  11. Treat the vendors and suppliers with which you do business as partners. Make sure they're aware of who and how you help.  12. Create a list of buyers you want to work with. Check out their LinkedIn profiles to see whether you're connected in any way. If so, reach out to them via your network—whether it's an individual, a company, or a group. 13. Treat your team members and clients as partners, too. Let them know you view them as a strategic partner, and tell them you hope they'll do the same with you. Create formal channels to share referrals.  14. Give a referral. It's one of the best ways to get one in return.   Buy the other guys lunch.  We recently identified a caterer that now hosts lunches for the offices and teams who make referrals to us.  You can also do bagels and breakfast but you get the idea. We just tell the referral source that we want to say thank you and host breakfast or lunch.  They schedule it at their convenience and we get the bill. Ask for referrals. We get it.  We know you hate to ask.  But, if you do a great job and wow your cleints they eventually start making referals and you realize that you desrve them…so start asking. You’ll get a lot more referrals if you ask for them. As you’re completing a project with a client, simply ask if they know anyone who would benefit from something similar.

Join hosts Somnath Sikdar and David M Frees at Fines Herbes Malvern with Producer Leslie as we learn about how to prep your garden to be In Top Form all season long.      Producer Leslie discusses what seeds to start when, what cuttings to do now, and how to prep your garden beds to have the best growing season yet.

 Join hosts Somnath Sikdar and David M Frees at Dragon Gym Exton with Exton Yoga owner Shannon Marie Audet as we learn how yoga and mindfulness can boost performance, promote well being, and enhance your relationships.

Join our hosts Dave and Somnath Sikdar, guest star Robin Frees, Producers Leslie Must Drinkwater and Nikolas Diener, and our new intern as we discuss Organic Foods What Really Matters, Thinking in a New Way.

Join our large group of hosts Dave Frees, Somnath Sikdar, Alex Frees, Pat Flynn, and Aleks Salkin as they discuss Discovering the business version of Night vision goggles: using real world, field tested force multipliers in your business, professional practice, and live.  

Join Our Hosts Dave, Somnath Sikdar, producers Leslie Must Drinkwater and Nikolas Diener and our new intern as we discuss: Cocktails the Lost Art and Science for Relaxation and Entertaining.    

Somnath Sikdar is a 6th Dan Black Belt and the Owner of The Dragon Gym, which is a small chain of martial arts schools in Southeast Pennsylvania. The business Somnath now owns is where he began his martial arts career as a six year old. He holds degrees Science and Electrical Engineering, with minors in Systems Science and Economics from the University of Pennsylvania, which proves you can have brains and brawn. Today we discuss: Parkinson’s Law and why exercise comes first Business thinking behind setting up a second location Initial exposure to the mastermind process What’s a perfect business look like Working on the business builds clarity The importance of knowing your ideal customer Masterminding Why Your business has got to run without you In Top Form podcast Your mind has an infinite ability to take in information You can’t put an old head on young shoulders Exercise must come first Your health must come first, it must be a priority, so you can be the best version of yourself, not just for you, but also for your family, business and team. Somnath was able to obtain degrees from university, while at the same time maintaining his high level of martial arts expertise. Parkinson’s Law – Work expands so as to fill the time available for it’s completion. Successful people always keep themselves busy and that’s exactly what Somnath did. Many of his university friends had so much free time; they never got around to studying. Business thinking behind expanding his business When a business becomes mature it also becomes saturated; meaning there’s nowhere else for it to go. You can try and fit more it, but it’s not viable. Everyone has ambition and a desire for more money, but at a much deeper level Somnath left engineering and got more into martial arts because he was driven by the idea of having impact, significance, and influence on other people’s lives. He felt he was benefiting society by having a second (and third) location. This gave him greater reach. Using the mastermind process to learn more about business His initial exposure into masterminding was not about learning more about martial arts, it was learning what it really means to be a better business owner, a better marketer, and how to run a business effectively. Masterminding taught him that if he wanted a successful business he needed to get himself off the mat. What’s a perfect business look like? When Somnath decided to open a second location he asked himself some very smart questions. If we had the ability to build a gym from scratch – what would it look like, in all ways? What is the layout? What colours will we use? What’s the décor and what will the program offering be? What mistakes have we made in the past and how can we eliminate these? His original location was 10000 square feet and it had seven different programs, (adults, children, kettle bell, etc), however his new location is only 2000 square feet and has just one program (children’s program), therefore only requiring two staff, and more importantly it runs without the owners being there. By getting off the mat it gave Somnath time to work on the business – therefore clarity to focus on how good the next location can be and by learning and perfecting the second location, the original location is now being modified. Subleasing to a synergistic businesses If you have spare space at your current location sublease it to a business that compliments what you’re doing, not only does it generate revenue, it can add value to your business. Dragon Gym subleases to a Physiotherapist; because members get injured, and by having a Physiotherapist onsite it gets members back training faster. Why did you specialise your second location? At the original Dragon Gym location Somnath had 7 programs and by looking at the numbers he identified 60% of their income came from their children’s program, therefore it made sense to focus the new location on this one program. This is why you need to know who your best customer is, your Avatar. With their kids program it could be broken down even further into niches: 3-4, 5-6, 7-9, 10-13 year olds. By separating them they can easily serve their individual needs better. (Awesome tip) Mastermind – The Discovery Group The mastermind group is about teaching other martial arts gym owners how to be profitable and not just being busy. We get into business because it’s something we love and we want to make money, but at what cost? That’s the important question. Your business has got to run without you, otherwise you just have a job and the only difference is you’re working for yourself. The power of the mastermind process Other business people can see what you cannot; this is the power of connecting with a mastermind group. It’s easy to look at someone else’s business and see what they’re doing wrong and visa versa. Also, when you look at someone else’s business it helps you reflect on your own business afterwards. In Top Form Facebook Page and Podcast Somnath Sikdar teams up with Dave Frees & Alex Frees to produce a weekly podcast, about science, strategies, tactics, and truth to achieve a better life, more profitable business and robust health. There’s a lot of value in learning from other professions and industries. Of course there’s value within your own industry, however they look at the problems the same way (Group think) Exposing yourself to things outside of your comfort zone will cause a fight or flight response, but this creates mental growth. Every time you reread a book you’ll learn something new. The interesting part is the book has not changed; it’s you that has changed. This applies to podcasts, meetings with people etc. As you grow, so does your ability to take in information. Episode 2 with Dave Frees The mind has an infinite capacity to learn. When Somnath was 18 he thought he was awesome and couldn’t be any better at martial arts. Then each year, as he got better and better he realised the more he learnt the less he actually knew. This applies to all areas of life and business. The longer you stay in a profession, the better you get. Your business today will look completely different in 12-months time and if it’s the same you have real problems. Your business cannot outgrow your own personal growth. You can’t put an old head on young shoulders We want to convey our knowledge to younger people, and you’d think technology would makes things easier, but you can’t pass on wisdom. Monday Morning Tip Whether it’s getting a coach, a mentor or joining a mastermind group, it’s important to find and associate with people that are more advanced than you in some way. It’s important to actively nurture those relationships. Many people are waiting for the teacher to find them, but you have to find the teacher and if someone is teaching you, you should be teaching someone else. You need to find your student as this creates balance. Podcast Review If you're enjoying this podcast series please gives it a review on iTunes or in your favourite podcast platform. Also if you want to download a chapter from my new book, It's No Secret There's Money in Small Business please visit my website www.tysonfranklin.com  Check out Dragon Gym and connect with Somnath Sikdar  We also make mention of Dave Frees event 3 Days To Success.   

Join our hosts David Frees, Somnath Sikdar, and special guest Pat Flynn as they discuss momentum in life and business. Three Questions:  1.) If you are just starting out, or trying something new how do you get momentum? 2.) If you have momentum and lose it, how do you get it back? 3.) What do you do if you have some momentum but want to have more?   Using OODA Loop, 80/20, time blocking, and other techniques in your business and life can help you gain the momentum that you are looking to have. Take the time to regain your original focus When you start to lose momentum the answer isn't adding things to speed things up it's getting rid of the things that are slowing you down.    

Join hosts David Frees, Somnath Sikdar, and Alex Frees to discover "Mastermind" How to do it and why you MUST!

In this show your hosts Somnath Sikdar and Dave Frees review and condense three full days into Part One of Two Shows on getting more from your marketing and creating better ROI along with better value for your clients/patients/and customers into a few hours. Strategies, tactics and marketing hacks you can use to upstart great results.   “Advertising (which is a part of marketing) is the price we pay for an ineffective or incomplete brand and marketing,”  So let’s make the brand and marketing better and increase ROI of all we do including advertising.   https://www.facebook.com/intopform/videos/343634676034266/   What You’ll Learn In This episode:   A quick review of how Dave takes really effective notes when he attends events/classes and seminars. How you go from learning to implementation including the To Do/To Delegate List and prioritizing organized material. Defining: Strategy, tactics, hacks and resources and how to use each. Getting momentum and why it matters BIG SHIFTS: Strategy: Speed of change is constant new software then new versions…all about selecting teams and individuals that excel at learn and developing and continuing training. Strategy: Bots and messenger and then using them to take the conversation back to humans Strategy: Automation = leverage but it can suppress conversion and be alienating so combine it with return to human interaction once the prospect is identified and for existing clients/customers who are being energized and recruited as advocates. Tactic: Dean Jackson’s :  9 Word Email Strategy: You can ask for the sale too soon with automation - Give value first Strategy and Structure:  Digital Marketer’s Customer value journey:  Awareness – Engagement – Subscription – Conversion – Excite – Ascend – Advocate/Referral Tactical:  A quick review of some of Roland Frasier’s : 25 Wicked Freakishly Effective and Wicked Smart Marketing Hacks That Work   More on the next episode

Episode 12: Anger, Fear, Anxiety & Frustration "The True Drivers of Success" Part 1 of 2   In this show your hosts Dave Frees, Alex Frees, Somnath Sikdar have a special guest - psychologist, Dr. David Weiman on the topics of Fear and Anger.  Surprisingly, the science shows that anger and fear (when in balance and without rage) don’t interfere with success but can and do really drive creativity, moving forward, and being solution focused. And to the contrary, how happiness can lead to sloth and an unwillingness to act.   “The Angry man is aiming at what he believes he can attain and the belief that you can attain your aim is pleasant.“ Aristotle 350 BC   https://www.facebook.com/intopform/videos/332223170508750/   Keywords:  Enhancing performance, anger and success, using anger, persuasion, negotiation   What you’ll learn in this episode:   How Jeff Bezos and Steve Jobs used anger that drove amazing disruption and transformation and inspired true believers and followers. Why we had a mental health professional on the show. How anger can create forward thinking and solution focus, optimism, aid you in the allocation of resources, and actually helps with  the understanding of others and the science behind these counterintuitive views True life stories of times when anger really helped us and triggered real and effective action and results. The difference between anger and rage. Discovering dissociation and your super power. How we all learn to use and control anger and why effective people are great at this. How humans who got angry survived and passed on their genes. Turning on anger without going into rage or anxiety.  6th degree master Somnath Sikdar on using anger/frustration in martial arts and life. Dr. David Weiman on the differences of anger in our professions vs in our personal lives. He suggests not “giving people the finger.” The co-hosts advise viewer Katie on how to use techniques to channel anger, to be more persuasive and to use the techniques of negotiators and interrogators to get the upper hand. Assessing threats and creating “psychological” distance. “Let’s take a breath.” Viewers giving the podcast a five star reviews in real time https://itunes.apple.com/us/podcast/in-top-form-podcast/id1209872004?mt=2 How Alex diffuses anger, Eagle scouts, crossfit and vegans and how to deal with angry push back or frustration. Dr. Weiman on Contagion of emotion. Finding the balance between anger and happiness and how meditation matters Books on Anger and Happiness: Midget Ninjas and Tactical Laxatives, Learned Optimism, 10% Happier

11: Even Better Business: Getting Way More From What You've Already Got   In this show your hosts Dave Frees, Alex Frees and Somnath Sikdar take you through the business version of Getting More Juice From The Squeeze.  This show is filled with strategies, tactics, and hacks along with the science of how and why they’ve worked in all of our businesses to get more out of everything you’re already doing.   https://www.facebook.com/intopform/videos/328748717522862/   Keywords: business strategy, business hacks, time blocking,   Coming to the live event? http://www.3DaysToSuccess.com In this show you’ll learn:   How being just a little bit more strategic gets way better results from the same level of activity and expense.  Example:  Be sure you’re marketing your highest profit margin items/services that you’re great at delivering. Time blocking for deeper and more strategic thought and why bigger chunks of time really work. Better questions to ask yourself on an ongoing basis. Why you should share this video. Be very clear with your prospects, clients/patients and customers about what you want them to do and why they need to do it. Why controversy sometimes gets the best results Wearing a watch and why it feels good How travel, reading, and and masterminding are disruptive and help us to learn and do more. Ethically taking the best from how other industries/professions do advertising, marketing, and business generally and applying it to your own situation.  Look at the top 20% and look for unusual combinations. Example:  Foot Massage/Coffee Shop Alex explains retargeting The fastest way to increase margins Somnath on mental fitness: Get happiness and success in the right order. Exercise: Write down what makes you happy right now. Recommendations: nootropics Utopian book: Steal Like an Artist What do they want next, why do they leave, what else do they need and want Segmenting prospects, clients/customers/patients/referral sources, and then provide them with more of what matters to them Provide better post purchase reassurance, and excitement, experience

Episode 10: Analog vs. Digital, Real vs. Fake, and What Feels Best And What Really Works   In this show your hosts Dave Frees, Alex Frees and Somnath Sikdar will take you through the science and anecdotal evidence for using real notes, books, and other “real” vs. digital assets.   https://www.facebook.com/intopform/videos/324783374586063/   Come to the live event http://www.3DaysToSuccess.com In this show you’ll learn:   When to eat macadamia nuts (and why you don’t mix them with cakes and candy Analog note taking and keeping a notebook A system for taking notes, learning and finding your notes on important topics The science that supports real note taking and NOT taking notes on the computer, laptop and digital devices Why you should be a contrarian when it comes to taking notes at events and/or with clients and customers How notetaking inspires better memory and access, creativity, activating the RAS (reticular activating system) The problem of distraction in digital vs analog (how little interruptions cause big inefficiencies and ineffectiveness) How do you protect yourself and how to use technology to get access to your customers’ and prospects’ minds (Facebook messenger - the good the bad and the ugly) Why all communication is manipulation and what that means for you as an ethical business owner Why the research stage is where to use pure digital and then outline with paper and pen Horror stories from the journal of Human Sexuality Protein in the diet - how much and when to get better results Resources for optimizing web pages - True Conversions, LeadPages, Instapages Bear Spray as a non lethal weapon Dan Kennedy Meta Strategies for Books that help AND get buyers to buy even more Using Tag Questions - They really work….right?

Episode 9: More Juice From The Squeeze - Getting More Out of Everything You Do In this episode your hosts Somnath Sikdar and Dave Frees examine how to get better results and much more from what you’ve already got and what you’re already doing to build and keep the lifestyle that you want.  https://www.facebook.com/intopform/videos/320895028308231/ Hacks, strategies and tactics.   Come to the live event in October: http://www.3DaysToSuccess.com   What You’ll Learn - Get More and More Effectively: In a way that’s less stressful and frenetic How to interrupt other people's’ patterns and to get their attention How to be more aware and in the moment - breathing as a tool of being present and situationally aware Overcoming disagreement and becoming more influential Protecting your wireless digital privacy The benefits of disruption and persuasion Overcoming homeostasis and getting yourself and others to act Three Book Recommendations Leo Babauta, Jay Abraham Why it used to be ok for kids to have guns Being better than 90% of people at two or three things Getting the most from a workout - it’s less than you think - strength training then HIIT Giving back efficiently - charitable giving that does more Eating Out - The weekend pattern that’s cheap and fun SCHEDULE IT How an austerity month can let you be extravagant Why you need a go bag

In this week’s episode of Body Wisdom, Dr. Michele Summers Colon interviews Somnath Sikdar. Somnath Sikdar is the president of Dragon Gym Legacy Inc, the parent company of a small chain of martial arts schools in Pennsylvania. He cofounded the company in 2007 after purchasing his former instructor’s school. After spending a few years in corporate technology and management he decided to fully dedicate himself to sharing the benefits of martial arts with the community.

In part I of a II part fitness series Somnath Sikdar hosts Fitness Expert Pat Flynn on losing weight, becoming healthy, and staying healthy using the fitness minimalism concepts. What is fitness minimalism? Find out how to use it to be In Top Form!