Podcast appearances and mentions of jen grisanti

Watch the video version of this podcast here: https://www.youtube.com/watch?v=tQkI9jGXbjs MORE FULL FILM COURAGE INTERVIEWS https://tinyurl.com/mr42eye2 BUY THE BOOK - STORY LINE: Finding Gold In Your Life Story http://amzn.to/2jDsroM BUY THE BOOK - CHANGE YOUR STORY, CHANGE YOUR LIFE: A Path to Success http://amzn.to/2ajP9e0 BUY THE BOOK - TV WRITING TOOL KIT - 2nd Edition: How To Write A Script That Sells https://amzn.to/3YJh7IQ International speaker Jen Grisanti is an acclaimed Story/Career Consultant at Jen Grisanti Inc., a 13-year Writing Instructor for Writers on the Verge at NBC, and a former 12-year studio executive, including VP of Current Programming at CBS/Paramount. Jen is the author of three books, Story Line: Finding Gold in Your Life Story, TV Writing Tool Kit: How To Write a Script That Sells, Change Your Story, Change Your Life: A Path To Your Success. Grisanti started her career in 1992 as an assistant to Aaron Spelling. He served as her mentor for 12 years. She quickly climbed the ranks and eventually ran Current Programs at Spelling Television Inc., covering all Spelling's shows, including Beverly Hills, 90210, Melrose Place, and Charmed. In 2004, Grisanti was promoted to Vice President of Current Programs at CBS/Paramount, where she covered numerous shows, including Medium, Numbers, NCIS, 4400, and Girlfriends. In January 2008, Grisanti launched Jen Grisanti Inc., a highly successful consulting firm dedicated to helping talented writers break into the industry. Drawing on her experience as a studio executive, where she gave daily notes to executive producers/showrunners, Grisanti guides writers to shape their material, write from their emotional truth, hone their pitches, and focus their careers. MORE VIDEOS WITH JEN GRISANTI http://bit.ly/2aPRWvW CONNECT WITH JEN GRISANTI http://www.jengrisanti.com https://www.facebook.com/jengrisanticonsultancyinc https://www.instagram.com/jengrisanti https://twitter.com/jengrisanti https://www.youtube.com/user/jengrisanticonsult VIEWERS ALSO WATCHED Screenwriting: Finding Gold In Your Life Story - https://youtu.be/pEL4QWOzk78 Story Maps: How To Write A GREAT Screenplay - https://youtu.be/pHBHjlb4y84 Why Most Scripts Are Rejected After The First 3 Pages - https://youtu.be/dEevGQ8Va_Y Beginners Guide To Story Development: Why Scripts Are Rejected - https://youtu.be/EUd5hZL62MA Pro Writer On The Art And Craft Of Screenwriting - https://youtu.be/PEvvyaZBrJI CONNECT WITH FILM COURAGE http://www.FilmCourage.com http://twitter.com/#!/FilmCourage SUBSCRIBE TO THE FILM COURAGE YOUTUBE CHANNEL http://bit.ly/18DPN37 SUPPORT FILM COURAGE BY BECOMING A MEMBER https://www.youtube.com/channel/UCs8o1mdWAfefJkdBg632_tg/join SUPPORT FILM COURAGE BY BECOMING A PATRON https://www.patreon.com/filmcourage (Affiliates) ►WE USE THIS CAMERA (B&H) – https://buff.ly/3rWqrra ►WE USE THIS SOUND RECORDER (AMAZON) – http://amzn.to/2tbFlM9 Stuff we use: LENS - Most people ask us what camera we use, no one ever asks about the lens which filmmakers always tell us is more important. This lens was a big investment for us and one we wish we could have made sooner. Started using this lens at the end of 2013 - http://amzn.to/2tbtmOq AUDIO Rode VideoMic Pro - The Rode mic helps us capture our backup audio. It also helps us sync up our audio in post https://amzn.to/425k5rG Audio Recorder - If we had to do it all over again, this is probably the first item we would have bought - https://amzn.to/3WEuz0k LIGHTS - Although we like to use as much natural light as we can, we often enhance the lighting with this small portable light. We have two of them and they have saved us a number of times - http://amzn.to/2u5UnHv *Disclaimer: This video and description contains affiliate links, which means that if you click on one of the product links, we'll receive a small commission. This helps support the channel and allows us to continue to make videos like this. Thank you for your support!

Derek Champagne, CEO of The Artist Evolution, chats with tv executive and consultant, Jen Grisanti, about being the active hero in your own story.International speaker Jen Grisanti is an acclaimed Story/Career Consultant at Jen Grisanti Consultancy, Inc. Grisanti is also a Writing Instructor for Writers on the Verge at NBC, a former studio executive, a blogger for The Huffington Post and author of Story Line: Finding Gold In Your Life Story, TV Writing Tool Kit: How To Write a Script That Sells, and her upcoming book, Change Your Story, Change Your Life.Twenty-Three years ago, Grisanti started her career as an assistant to Aaron Spelling, who served as her mentor for 12 years. She quickly climbed the ranks and eventually ran Current Programs at Spelling Television Inc., covering all of Spelling's shows including Beverly Hills, 90210, Melrose Place and Charmed. In 2004, Grisanti was promoted to Vice President of Current Programs at CBS/Paramount where she covered numerous shows including Medium, Numbers, NCIS, 4400 and Girlfriends.In January 2008, Grisanti launched Jen Grisanti Consultancy, Inc., a highly successful consulting firm dedicated to helping talented writers break into the industry. Drawing on her years of experience as a studio executive where she gave daily notes to executive producers/showrunners, Grisanti personally guides writers to shape their material, hone their pitches and focus their careers. Since launching her consulting firm, Grisanti worked with over 800 writers specializing in television, features and novels. Due to her guidance, seventy-five of her clients have staffed as writers on television shows, forty have sold pilots, and five of those pilots have gone to series. Learn more at www.jengrisanti.com

This is the replay of a live event Max & Scott did along with the International Screenwriters' Association. They welcomed screenwriting aficionado Jen Grisanti, who has a long history of working with screenwriters as an executive and consultant.

Derek Champagne, CEO of The Artist Evolution, chats with tv executive and consultant, Jen Grisanti, about being the active hero in your own story.International speaker Jen Grisanti is an acclaimed Story/Career Consultant at Jen Grisanti Consultancy, Inc. Grisanti is also a Writing Instructor for Writers on the Verge at NBC, a former studio executive, a blogger for The Huffington Post and author of Story Line: Finding Gold In Your Life Story, TV Writing Tool Kit: How To Write a Script That Sells, and her upcoming book, Change Your Story, Change Your Life.Twenty-Three years ago, Grisanti started her career as an assistant to Aaron Spelling, who served as her mentor for 12 years. She quickly climbed the ranks and eventually ran Current Programs at Spelling Television Inc., covering all of Spelling's shows including Beverly Hills, 90210, Melrose Place and Charmed. In 2004, Grisanti was promoted to Vice President of Current Programs at CBS/Paramount where she covered numerous shows including Medium, Numbers, NCIS, 4400 and Girlfriends.In January 2008, Grisanti launched Jen Grisanti Consultancy, Inc., a highly successful consulting firm dedicated to helping talented writers break into the industry. Drawing on her years of experience as a studio executive where she gave daily notes to executive producers/showrunners, Grisanti personally guides writers to shape their material, hone their pitches and focus their careers. Since launching her consulting firm, Grisanti worked with over 800 writers specializing in television, features and novels. Due to her guidance, seventy-five of her clients have staffed as writers on television shows, forty have sold pilots, and five of those pilots have gone to series. Learn more at www.jengrisanti.com

Today on the show we have Hollywood Story/Career Consultant and former Studio Executive Jen Grisanti. Grisanti is also a Writing Instructor for Writers on the Verge at NBC, a former studio executive, a blogger for The Huffington Post and author of Story Line: Finding Gold in Your Life Story, TV Writing Tool Kit: How To Write a Script That Sells, and her recent book Change Your Story, Change Your Life: Using Shamanic and Jungian Tools to Achieve Personal Transformation.Over twenty years ago, Jen Grisanti started her career as an assistant to Aaron Spelling, who served as her mentor for 12 years.She quickly climbed the ranks and eventually ran Current Programs at Spelling Television Inc., covering all of Spelling's shows including Beverly Hills, 90210, Melrose Place and Charmed. In 2004, Grisanti was promoted to Vice President of Current Programs at CBS/Paramount where she covered numerous shows including Medium, Numbers, NCIS, 4400 and Girlfriends.In January 2008, Grisanti launched Jen Grisanti Consultancy, Inc., a highly successful consulting firm dedicated to helping talented writers break into the industry. Drawing on her years of experience as a studio executive where she gave daily notes to executive producers/showrunners, Grisanti personally guides writers to shape their material, hone their pitches and focus their careers.Since launching her consulting firm, Jen Grisanti worked with over 1000 writers specializing in television, features, and novels. Due to her guidance, over ninety of her clients have staffed as writers on television shows, fifty-three have sold pilots, and six of those pilots have gone to series.Enjoy my conversation with Jen Grisanti.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/2664729/advertisement

This week I'm joined by an old friend and colleague from the entertainment business. Jen Grisanti is a coach for screenwriters, and like me, she is a former television executive. She is an author, International Speaker, 13-year writing instructor for NBS's Writers on the Verge, and a former 12-year studio executive.   We're discussing all things coaching, writing, and television, and Jen is sharing how she helps talented writers break into the industry, shape their material, write their emotional truth, hone their pitches, and focus their careers.   Get full show notes and more information here: https://jackiedecrinis.com/67

Welcome to the newest member of the IFH Podcast Network. May I introduce you to Inside the Screenwriter's MInd: A Screenwriting Archive.Have you ever wondered what it's like inside a screenwriter's mind? In this podcast, we explore how successful screenwriters tackle structure, plot, character, dialog, and the film business. Get ready to go down the rabbit hole of stories. Let's travel inside the screenwriter's mind.I wanted to create a new bi-weekly podcast that could not only highlight the in-depth conversations I have done with some of the world's greatest screenwriters in Hollywood but I also wanted to shine a light on other amazing interviews from the IFH Podcast Network.In this podcast, I will be your guide down the rabbit-hole of stories as I bring you interviews from the following podcasts:Indie Film Academy PodcastDave Bullis PodcastBulletproof Screenwriting PodcastFilm Trooper Podcastand others from the IFH Podcast NetworkAs the network continues to grow I will hunt for the best screenwriter interviews and bring them to you on the Inside the Screenwriter's MInd: A Screenwriting Podcast. If you like the podcast please share with your friends, subscribe, and leave a review on Apple Podcasts or Spotify. This really helps the show out a lot since we are a new show and I want these amazing interviews to reach as many screenwriters and filmmakers as possible.Thank you for listening and I hope this podcast truly helps you on your screenwriting path. Write. Rewrite. Sell. Repeat. Proud Member of the IFH Podcast Network (www.ifhpodcastnetwork.com)

Welcome to the newest member of the IFH Podcast Network. May I introduce you to Inside the Screenwriter's MInd: A Screenwriting Archive.Have you ever wondered what it's like inside a screenwriter's mind? In this podcast, we explore how successful screenwriters tackle structure, plot, character, dialog, and the film business. Get ready to go down the rabbit hole of stories. Let's travel inside the screenwriter's mind.I wanted to create a new bi-weekly podcast that could not only highlight the in-depth conversations I have done with some of the world's greatest screenwriters in Hollywood but I also wanted to shine a light on other amazing interviews from the IFH Podcast Network.In this podcast, I will be your guide down the rabbit-hole of stories as I bring you interviews from the following podcasts:Indie Film Academy PodcastDave Bullis PodcastBulletproof Screenwriting PodcastFilm Trooper Podcastand others from the IFH Podcast NetworkAs the network continues to grow I will hunt for the best screenwriter interviews and bring them to you on the Inside the Screenwriter's MInd: A Screenwriting Podcast. If you like the podcast please share with your friends, subscribe, and leave a review on Apple Podcasts or Spotify. This really helps the show out a lot since we are a new show and I want these amazing interviews to reach as many screenwriters and filmmakers as possible.Thank you for listening and I hope this podcast truly helps you on your screenwriting path. Write. Rewrite. Sell. Repeat. Proud Member of the IFH Podcast Network (www.ifhpodcastnetwork.com)

Jen Grisanti thought she had her dream job as a studio exec at Paramount/CBS, but when her contract wasn't renewed AND she was working through a very public divorce, she realized she was given the greatest gift she could have a storyteller: wounds and a potential to heal those wounds. This new philosophy has helped Jen create a new approach to writing, which she has been teaching writers all around the world for the last 15 years. To hire Jen or read or books, go to www.jengrisanti.com --- Support this podcast: https://anchor.fm/thescreenwritinglife/support

Derek Champagne, CEO of The Artist Evolution, chats with tv executive and consultant, Jen Grisanti, about being the active hero in your own story. International speaker Jen Grisanti is an acclaimed Story/Career Consultant at Jen Grisanti Consultancy, Inc. Grisanti is also a Writing Instructor for Writers on the Verge at NBC, a former studio executive, a blogger for The Huffington Post and author of Story Line: Finding Gold In Your Life Story, TV Writing Tool Kit: How To Write a Script That Sells, and her upcoming book, Change Your Story, Change Your Life.

International speaker Jen Grisanti is an acclaimed Story/Career Consultant at Jen Grisanti Consultancy Inc., 13-year Writing Instructor for Writers on the Verge at NBC, and a former 12-year studio executive. Her last studio job was VP of Current Programming at CBS/Paramount. Jen is the author of three books, Story Line: Finding Gold in Your Life Story, TV Writing Tool Kit: How To Write a Script That Sells, Change Your Story, Change Your Life: A Path To Your Success.Grisanti started her career in 1992 as an assistant to Aaron Spelling. He served as her mentor for 12 years. She quickly climbed the ranks and eventually ran Current Programs at Spelling Television Inc., covering all Spelling's shows, including Beverly Hills, 90210, Melrose Place, and Charmed. In 2004, Grisanti received a promotion to Vice President of Current Programs at CBS/Paramount, where she covered numerous shows, including Medium, Numbers, NCIS, 4400, and Girlfriends.Grisanti's speaking points include: how to tell and sell your story, how to add fiction to your truth in your writing, how to define your voice, and how to be the author of your life. You can learn more about Jen at www.jengrisanti.comGrisanti has taught classes for the Screenwriters Safari (South Africa), Rocaberti Writers' Retreat (Spain, France, and Italy), Alta Yoga/Writing Retreat (Nicaragua), TV Writers Summit (in LA and London), The TV Writers Studio (in Australia), The Big Island Film Festival, Chicago Screenwriters Network, Scriptwriters Network, Screenwriting Expo, the Great American Pitchfest, the Northwestern Screenwriter's Guild in Seattle, and the Alameda's Writer's Group. Also, she has served on panels for the WGA, iTVFest, UFVA, PGA, and The Writer's Bootcamp, telling her story to inspire others.

In this BLS Episode Derek talks with Jen Grisanti. Jen shares a story about her trigger incident which pushed her to start her own business, and resulted in a best selling book. She now runs a successful consulting company coaching people how to tell, and sell their story.

International speaker Jen Grisanti is an acclaimed Story/Career Consultant at Jen Grisanti Inc., a 13-year Writing Instructor for Writers on the Verge at NBC, a former 12-year studio executive, including VP of Current Programming at CBS/Paramount. Jen is the author of three books, Story Line: Finding Gold in Your Life Story, TV Writing Tool Kit: How To Write a Script That Sells, and Change Your Story, Change Your Life: A Path To Your Success. Jen Grisanti's program Story Therapy is available for a limited time at a discount of $200 off for our listeners at this link until Feburary 15th, 2022.  https://jen-grisanti.mykajabi.com/offers/FJ5WNgji/checkout 2022 STORY THERAPY EVENT AND STORYWISE 6-WEEK TV PILOT WRITING TELESEMINAR  Jen's 13th Annual Storywise Teleseminar starts on Tuesday, February 15, 2022, and goes through March 23, 2022. This seminar is a live and interactive event that includes story instruction, pitching, and an opportunity to get feedback from top working TV writers.  Classes begin LIVE on Tuesday, February 15th at 7:00 pm PST ONLINE. Want to learn all of the things that Jen taught in Writers on the Verge at NBC? Check out her Storywise 6-Week Teleseminar that includes an eight-module story instruction training series called “Story Therapy: How To Write A Story That Sells.”  She gives writers full breakdowns for 5 shows and a breakdown for one feature. You'll take a deep dive into several story tools that could lead you to a sale. She designed the story modules for “Story Therapy” and the 6-week program to help you write a compelling script in six weeks. She teaches you how to write at a level that will help lead your script to a sale, get staffed on a show, place in a writing competition or get into one of the various writing programs. To date, 97 pilots sold from writers that took part in this experience and her one on one consults.

We speak with Jen Grisanti, top screenwriting consultant, about her new offering, Story Therapy.

S&S Live (Episode 27): Live Stream Q&A with Jen Grisanti - author, story consultant, writing instructor (NBC's Writers on the Verge), former VP Current Programing CBS/Paramount TV to answer all your questions on breaking in, TV development, NBC's fellowship program - Writers on the Verge and more! Jen on Twitter: https://twitter.com/jengrisanti Jen's Website: https://jengrisanti.com/ WATCH a VIDEO version of this Episode: https://youtu.be/HvJ_fVy0010 More great screenwriting and industry interviews and resources: http://scriptsandscribes.com/ Join us on Discord: https://discord.com/invite/wey4e6E and Patreon: https://www.patreon.com/scriptsandscribes Stay up to date on Social Media: Twitter: https://twitter.com/ScriptsScribes Facebook: https://www.facebook.com/scriptsandscribes/ IG: https://www.instagram.com/scriptsandscribes/ Listen to the podcast on: Anchor.fm: https://anchor.fm/scriptsandscribes iTunes/Apple Podcasts: https://podcasts.apple.com/us/podcast/scripts-scribes/id527744621 Spotify: https://open.spotify.com/show/1XcDzrHXhwIfTtiLW1SXGY Google Podcasts: https://podcasts.google.com/feed/aHR0cDovL3d3dy5zY3JpcHRzYW5kc2NyaWJlcy5jb20vP2ZlZWQ9cnNzMg

S&S Live (Episode 27): Live Stream Q&A with Jen Grisanti - author, story consultant, writing instructor (NBC's Writers on the Verge), former VP Current Programing CBS/Paramount TV to answer all your questions on breaking in, TV development, NBC's fellowship program - Writers on the Verge and more!   Jen on Twitter: https://twitter.com/jengrisanti Jen's Website: https://jengrisanti.com/  WATCH a VIDEO version of this Episode:  https://youtu.be/HvJ_fVy0010 More great screenwriting and industry interviews and resources: http://scriptsandscribes.com/  Join us on Discord: https://discord.com/invite/wey4e6E and Patreon: https://www.patreon.com/scriptsandscribes  Stay up to date on Social Media: Twitter: https://twitter.com/ScriptsScribes Facebook:  https://www.facebook.com/scriptsandscribes/ IG: https://www.instagram.com/scriptsandscribes/  Listen to the podcast on: Anchor.fm: https://anchor.fm/scriptsandscribes iTunes/Apple Podcasts: https://podcasts.apple.com/us/podcast/scripts-scribes/id527744621 Spotify: https://open.spotify.com/show/1XcDzrHXhwIfTtiLW1SXGY Google Podcasts: https://podcasts.google.com/feed/aHR0cDovL3d3dy5zY3JpcHRzYW5kc2NyaWJlcy5jb20vP2ZlZWQ9cnNzMg

International speaker Jen Grisanti is an acclaimed Story/Career Consultant at Jen Grisanti Consultancy, Inc. On this episode Jen talks about what she is most passionate about, talks about her new book, and gives great advice for new entrepreneurs.

International speaker Jen Grisanti is an acclaimed Story/Career Consultant at Jen Grisanti Consultancy, Inc. On this episode Jen talks about how she stays focused in her work to stay on a successful path.

Where can you go to get some footholds to hang on to as you get to the next level? International speaker Jen Grisanti is an acclaimed Story/Career Consultant at Jen Grisanti Consultancy, Inc. Grisanti, shares some ways that she grounds herself to help get to level up as you move forward in your life, career, and business.

Click to tweet this podcast to your friends and followers! Couldn't make it to Gray's How To Write a TV Pilot panel at Comic-Con this year? No problem! Here is the complete video, including Q & A. CONTEST/EXTRAS LINK: http://tvwriterpodcast.com/pilot Have you ever thought of a perfect idea for a TV series? Find out how to write it! Gray Jones moderates a discussion and Q & A with powerhouse panelists Jen Grisanti, William Rabkin, Bill Taub, and Carole Kirschner. Get that idea from your brain to the screen! Great questions were fielded from the packed house, including how to write a show bible, differences between one hour drama and sitcom writing, as well as single camera versus multi camera sitcoms, creating a TV show with an ensemble cast, and lots more! Did you know that writing a spec episode of an existing show is still recommended for your portfolio? Find out why! Which screenwriting contests are the best for TV scripts? All these answers and more are found in this hour-long video! MODERATOR: Gray Jones (@GrayJones) – TV Editor/Writer, Author (Breaking In To TV Writing: Insider Interviews) PANELISTS: Jen Grisanti (@JenGrisanti) – Story/Career Consultant, Author (Story Line: Finding the Gold In Your Life Story, TV Writing Tool Kit: How To Write A Script that Sells) William Rabkin (@WritingThePilot) – TV Writer, Author (Writing the Pilot, Successful Television Writing) Bill Taub (@BillyTaub) – TV Writer, Author (Automatic Pilot) Carole Kirschner (@Carole_POTL) – Director, WGA Show Runner Training Program, Author (Hollywood Game Plan: How to Land a Job in Film, TV and Digital Entertainment) Buy Gray's book for only $4.99! Look for it on Amazon – How To Break In To TV Writing: Insider Interviews. Didn't get your questions asked? Make sure you follow Gray on Twitter (@GrayJones) so you can get the scoop on who is being interviewed and how to get your questions in. Also check out our TV Writer Twitter Database to find Twitter addresses for over 1,200 TV writers. Find our previous episodes and other resources at www.tvwriterpodcast.com or on Gray's YouTube channel. First published August 28, 2014.

Click to tweet this podcast to your friends and followers!Couldn’t make it to Gray’s How To Write a TV Pilot panel at Comic-Con this year? No problem! Here is the complete video, including Q & A.CONTEST/EXTRAS LINK: http://tvwriterpodcast.com/pilotHave you ever thought of a perfect idea for a TV series? Find out how to write it! Gray Jones moderates a discussion and Q & A with powerhouse panelists Jen Grisanti, William Rabkin, Bill Taub, and Carole Kirschner. Get that idea from your brain to the screen!Great questions were fielded from the packed house, including how to write a show bible, differences between one hour drama and sitcom writing, as well as single camera versus multi camera sitcoms, creating a TV show with an ensemble cast, and lots more!Did you know that writing a spec episode of an existing show is still recommended for your portfolio? Find out why! Which screenwriting contests are the best for TV scripts? All these answers and more are found in this hour-long video!MODERATOR:Gray Jones (@GrayJones) – TV Editor/Writer, Author (Breaking In To TV Writing: Insider Interviews)PANELISTS:Jen Grisanti (@JenGrisanti) – Story/Career Consultant, Author (Story Line: Finding the Gold In Your Life Story, TV Writing Tool Kit: How To Write A Script that Sells)William Rabkin (@WritingThePilot) – TV Writer, Author (Writing the Pilot, Successful Television Writing)Bill Taub (@BillyTaub) – TV Writer, Author (Automatic Pilot)Carole Kirschner (@Carole_POTL) – Director, WGA Show Runner Training Program, Author (Hollywood Game Plan: How to Land a Job in Film, TV and Digital Entertainment)Buy Gray’s book for only $4.99! Look for it on Amazon – How To Break In To TV Writing: Insider Interviews.Didn’t get your questions asked? Make sure you follow Gray on Twitter (@GrayJones) so you can get the scoop on who is being interviewed and how to get your questions in. Also check out our TV Writer Twitter Database to find Twitter addresses for over 1,200 TV writers. Find our previous episodes and other resources at www.tvwriterpodcast.com or on Gray’s YouTube channel.First published August 28, 2014.

Jen Grisanti is a story career consultant, independent producer, writing instructor for Writers on the Verge at NBC, blogger for The Huffington Post and author of the new books, Story Line: Finding Gold in Your Life Story and TV Writing Tool Kit: How To Write a Script That Sells.Jen spent 12 years under the mentorship of Aaron Spelling, eventually running Current Programs at Spelling Television Inc., covering all of Spelling’s shows including Beverly Hills, 90210, Melrose Place, and Charmed. In 2004, Jen was promoted to VP of Current Programs at CBS/Paramount, where she covered such shows as Medium, Numbers, NCIS, 4400, and Girlfriends. While at CBS/Paramount, she served as a mentor in the CBS Diversity Program, which seeks out and nurtures young writers and directors.In January 2008, Jen launched Jen Grisanti Consultancy Inc., a consulting firm dedicated to helping talented writers break into the industry. By drawing on her 12-year experience as a studio executive where she gave daily notes to executive producers & showrunners, Jen personally guides writers to shape their material, hone their pitches, and focus their careers. Since launching, Jen has worked with over 300 writers working in television, features, and novels. In the first three years, already 20 of her clients have staffed as writers on television shows and two have sold pilots that went to series. In 2008, Jen was hired to be the Writing Instructor for NBC’s Writers on the Verge.Her brand is Developing From Within. Her company hosts Storywise Seminars and Teleseminars as a way to get this message out. In addition to her books, she has CDs and workbooks, and also has an excellent Storywise Podcast Series available on iTunes and her website.Visit her website at jengrisanticonsultancy.com.Follow Jen on Twitter: @JenGrisantiBuy Gray’s book for only $4.99! Look for it on Amazon – How To Break In To TV Writing: Insider Interviews.Didn’t get your questions asked? Make sure you follow Gray on Twitter (@GrayJones) so you can get the scoop on who is being interviewed and how to get your questions in. Also check out our TV Writer Twitter Database to find Twitter addresses for over 1,000 TV writers. Find our previous episodes and other resources at www.tvwriterpodcast.comor on Gray’s YouTube channel.First published June 24, 2011.

Jen Grisanti is a story career consultant, independent producer, writing instructor for Writers on the Verge at NBC, blogger for The Huffington Post and author of the new books, Story Line: Finding Gold in Your Life Story and TV Writing Tool Kit: How To Write a Script That Sells. Jen spent 12 years under the mentorship of Aaron Spelling, eventually running Current Programs at Spelling Television Inc., covering all of Spelling's shows including Beverly Hills, 90210, Melrose Place, and Charmed. In 2004, Jen was promoted to VP of Current Programs at CBS/Paramount, where she covered such shows as Medium, Numbers, NCIS, 4400, and Girlfriends. While at CBS/Paramount, she served as a mentor in the CBS Diversity Program, which seeks out and nurtures young writers and directors. In January 2008, Jen launched Jen Grisanti Consultancy Inc., a consulting firm dedicated to helping talented writers break into the industry. By drawing on her 12-year experience as a studio executive where she gave daily notes to executive producers & showrunners, Jen personally guides writers to shape their material, hone their pitches, and focus their careers. Since launching, Jen has worked with over 300 writers working in television, features, and novels. In the first three years, already 20 of her clients have staffed as writers on television shows and two have sold pilots that went to series. In 2008, Jen was hired to be the Writing Instructor for NBC's Writers on the Verge. Her brand is Developing From Within. Her company hosts Storywise Seminars and Teleseminars as a way to get this message out. In addition to her books, she has CDs and workbooks, and also has an excellent Storywise Podcast Series available on iTunes and her website. Visit her website at jengrisanticonsultancy.com. Follow Jen on Twitter: @JenGrisanti Buy Gray's book for only $4.99! Look for it on Amazon – How To Break In To TV Writing: Insider Interviews. Didn't get your questions asked? Make sure you follow Gray on Twitter (@GrayJones) so you can get the scoop on who is being interviewed and how to get your questions in. Also check out our TV Writer Twitter Database to find Twitter addresses for over 1,000 TV writers. Find our previous episodes and other resources at www.tvwriterpodcast.comor on Gray's YouTube channel. First published June 24, 2011.

In January 2008, Grisanti launched Jen Grisanti Consultancy, Inc., a highly successful consulting firm dedicated to helping talented writers break into the industry. On today's episode, Derek talks with Jen to learn more about her early days that led her to where she is today.

Screenwriting consultant and former studio executive Jen Grisanti discusses crafting stories that resonate, finding your voice as a writer and building a network of professional relationships. With experience as a story consultant, TV staffer, and mentor in the CBS Diversity program, Jen Grisanti is dedicated to helping writers make it as working film & TV professionals through the Jen Grisanti Consultancy.  Learn more about her new 10-week STORYWISE TV Writing Tele-seminar and training series HERE.   Don’t forget to subscribe to the Write On Podcast on iTunes! 

Jen Grisanti’s career shifted in 1992.  Her story begins the way yours might; by working with someone who truly believed in her. She assisted and was mentored by Aaron Spelling, one of the greatest executives and most prolific producers in the business.  She learned early on how to develop a story and make a script the best it could be before it hit the air. She worked with the executive producers, showrunners and staff of over 15 primetime shows. She had the unique opportunity to give script notes on a daily basis and see them implemented weekly on shows like 90210, Melrose Place, Charmed, Medium, Numbers, NCIS, The 4400 and Girlfriends. She was near the pinnacle of her career, her path, her dream in 2004 when she became Vice President of Current Programs.   But like many of us have experienced a life changed, within a few years her career path would unexpectedly shift again. In January 2008, Jen launched Jen Grisanti Consultancy Inc., a highly successful consulting firm dedicated to helping talented writers break into the industry. Today Jen is an International speaker and an acclaimed Story/Career consultant where she has helped hundreds of writers shape their material, hone their pitches and focus their careers.  She is also an author of multiple books including her most recent one called Change Your Story, Change Your Life: A Path To Your Success. Jengrisanti.com     StoryHinge http://storyhinge.com Where we dig deeper into story and story creation.  We amplify personal stories to consider more possibility and realize more potential and happiness in life.   73Mentors Podcast http://73mentors.com/

Today on the show we have Hollywood Story/Career Consultant and former Studio Executive Jen Grisanti. Grisanti is also a Writing Instructor for Writers on the Verge at NBC, a former studio executive, a blogger for The Huffington Post and author of Story Line: Finding Gold In Your Life Story, TV Writing Tool Kit: How To Write a Script That Sells, and her recent book, Change Your Story, Change Your Life.Over twenty years ago, Jen Grisanti started her career as an assistant to Aaron Spelling, who served as her mentor for 12 years. She quickly climbed the ranks and eventually ran Current Programs at Spelling Television Inc., covering all of Spelling’s shows including Beverly Hills, 90210, Melrose Place and Charmed. In 2004, Grisanti was promoted to Vice President of Current Programs at CBS/Paramount where she covered numerous shows including Medium, Numbers, NCIS, 4400 and Girlfriends.In January 2008, Grisanti launched Jen Grisanti Consultancy, Inc., a highly successful consulting firm dedicated to helping talented writers break into the industry. Drawing on her years of experience as a studio executive where she gave daily notes to executive producers/showrunners, Grisanti personally guides writers to shape their material, hone their pitches and focus their careers.Since launching her consulting firm, Jen Grisanti worked with over 1000 writers specializing in television, features, and novels. Due to her guidance, over ninety of her clients have staffed as writers on television shows, fifty-three have sold pilots, and six of those pilots have gone to series.Enjoy my conversation with Jen Grisanti.

Today on the show we have Hollywood Story/Career Consultant and former Studio Executive Jen Grisanti. Grisanti is also a Writing Instructor for Writers on the Verge at NBC, a former studio executive, a blogger for The Huffington Post and author of Story Line: Finding Gold In Your Life Story, TV Writing Tool Kit: How To Write a Script That Sells, and her recent book, Change Your Story, Change Your Life.Over twenty years ago, Jen Grisanti started her career as an assistant to Aaron Spelling, who served as her mentor for 12 years. She quickly climbed the ranks and eventually ran Current Programs at Spelling Television Inc., covering all of Spelling’s shows including Beverly Hills, 90210, Melrose Place and Charmed. In 2004, Grisanti was promoted to Vice President of Current Programs at CBS/Paramount where she covered numerous shows including Medium, Numbers, NCIS, 4400 and Girlfriends.In January 2008, Grisanti launched Jen Grisanti Consultancy, Inc., a highly successful consulting firm dedicated to helping talented writers break into the industry. Drawing on her years of experience as a studio executive where she gave daily notes to executive producers/showrunners, Grisanti personally guides writers to shape their material, hone their pitches and focus their careers.Since launching her consulting firm, Jen Grisanti worked with over 1000 writers specializing in television, features, and novels. Due to her guidance, over ninety of her clients have staffed as writers on television shows, fifty-three have sold pilots, and six of those pilots have gone to series.Enjoy my conversation with Jen Grisanti.

This is the bonus review and interview of the fictional restaurant in Beverly Hills 90210 called The Peach Pit. In this episode, we talk to former current programming executive of Spelling Television, Jen Grisanti. She shares her insight on the importance of a familiar meeting place and how a fictional restaurant and real one can connect characters and people alike.

Jen Grisanti is an acclaimed Story/Career Consultant at Jen Grisanti Consultancy, Inc.Jen is also a Writing Instructor for Writers on the Verge at NBC, a former studio executive, a blogger for The Huffington Post and author of Story Line: Finding Gold In Your Life Story, TV Writing Tool Kit: How To Write a Script That Sells, and her upcoming book, Change Your Story, Change Your Life. In this podcast, she discusses the concept of "the personal void" in storytelling, how to tell a story that people will care about and the trigger incident that every story needs. Listeners can get a discount on one of her writing courses.Visit https://jgcis-master-classes.thinkific.com/ and use coupon code bryanadamspodcastjgcoupon

Visit EOFire.com for complete show notes of every Podcast episode. Jen is an international speaker and an acclaimed story consultant and writing instructor at NBC. She spent 12 years as a studio executive. She is also the author of Story Line: Finding Gold In Your Life Story; TV Writing Tool Kit and her new book, Change Your Story, Change Your Life.

I was struck by one theme that kept appearing in the past 100 Business of Story episodes – How stories transport us. A true story well told connects emotionally and inspires. It moves people. Aligns teams. Connects with customers. Grows revenue. And will amplify your impact. [caption id="attachment_23298" align="aligncenter" width="600"] Image from a favorite Photoshop artists, James Popsys, who explored visual storytelling on the Business of Story podcast.[/caption] Thank you for listening to the Business of Story. I've enjoyed all of your wonderful notes about the impact the show and our guests have had on you. And how you have grown as storytellers to literally nudge the world in any direction you choose. You rock! Now, I want to up the ante, to go all in by refining, clarifying and focusing my own Business of Story story. To help you do the same in your business.  From episodes 102 and beyond, nothing in the Business of Story will make sense except in the light of connection: helping purpose-driven leaders like you clarify your story to grow revenue and amplify your impact in the world by connecting you with your audiences, and moving them to action, through the power of true business stories well told. This is my singular focus for the Business of Story, and it has taken me 100 episodes to finally arrive at this focus. Plus, a great deal of help from my good friend, Greg Head. More on that, and him, in a bit. What you’ll get out of this show: How to find and articulate the unique purpose that drives you and your organization. How to clarify that story with lots of examples and resources for you. How to use the impact you’ll make as the launching point for the epic growth of your organization. You see, after 100 amazing guests – story artists from around the world who have been on our show helping you craft and tell compelling stories that sell – this theme of igniting the growth of purpose-driven leaders through the power of story has expressed itself. I realized that some of my favorite episodes were with people whose personal stories were much larger than their brand story, and in fact, influenced the direction of their organizations. Like Vincent Stanley, for instance. He’s the Director of Philosophy for the outdoor retailer, Patagonia. He was one of my first guests back in July of 2015. And he talked about how Patagonia essentially invented story marketing in their first product catalogs when they opened in 1973. Their mission is to turn customers into activists to help protect our wilderness. A pretty important purpose, especially for an outdoor company. Another episode I refer to often is the one I did with Hollywood story consultant, Jen Grisanti. She wrote an amazing book called Change Your Story, Change Your Life. Jen not only teaches and coaches movie and TV screenwriters how to perfect their craft but also how to live into a bigger story. This episode explores the important question: “What is your personal dilemma connected to your professional pursuit?” What’s the conflict in your story and how does your brand help your customers overcome that conflict to get what they want? No conflict no story. How about the conflict around the stuff cramming your home? Michele and I are in the process of a move, and mucking out 30 years of stuff is a major pain in the ass. Brian Scudamore, the founder of 1-800-GOT-JUNK, joined to talk about how he grew the brand to become worth in the neighborhood of a quarter-billion dollars all on the premise that he is not in the junk business, but the leadership business that happens to haul junk. Now that’s a focused, purpose-driven business. I’ve learned that if you truly want to live into a bigger story for your personal and professional brand, then you must find a purpose greater than yourself to serve. The purpose of the Business of Story has always been to help people live into and prosper from their most powerful story. But that line is too vague for some people.  It ultimately comes down to helping leaders of purpose-driven organizations clarify their story of growing their revenue and amplifying their impact. I know I’m repeating myself from the top of the show, but I want to be crystal clear with you what this is all about. And, I want to underscore that it is critically important for you, too, to be “crystal clear” with your personal or professional brand story. Because if you’re not, you will drown in the sea of sameness that we all compete in. And I’ve found that when you get your brand story straight, everything else comes into alignment.  Everything else gets easier. You say “no” to more things and “yes” to the fewer, but the most important, things. My Origin Story Two years ago I was a total story geek. Ok, I still am. My goal for the first 100 episodes was to help you understand and appreciate the power of storytelling in your business and in your life so that you would become more intentional about it; connect with people at a deeper level; and advance your visions and mission further faster. I had the help of my friend Jay Baer at Convince & Convert who helped me produce and distribute my first year-and-a-half worth of shows with great people like Jess Ostroff of Don’t Panic Management. The past 20 or so shows have been produced by Brian Adoff of Riveting FM out of Philadelphia. He has brought a musician’s ear to the quality of the production and some terrific marketing insight as well. Thanks for that, Brian. Lisa Loeffler of Genuine Media has assisted me in the distribution and advertising for the show, as well as my speaking engagements: an invaluable part of my team. I can’t recommend these two enough if you need to build a virtual team. My focus has been on sharing how stories work, the architecture of epic stories, and how to use them in your business. If you’re an avid listener, then you probably know my story by now. So here’re the cliff notes… I’ve been in advertising for more than 30 years, ran my own agency for 20 years, and for the past 15 years, I have been steeped in business storytelling. My deep dive into brand storytelling began around 2004 when I noticed that our traditional advertising work wasn’t nearly as effective as it used to be. As I often say in my speaking engagements and workshops; “Brands used to own the influence of mass media, but now the masses are the media, and they are your brand storytellers. You and your brand must become the story maker.” One of my favorite examples of a brand doing this very thing is AirBnB. They do a heroic job of placing their customers – both their homeowners and guests – at the center of their brand story. Then they make it easy for them to share their stories. I love their tagline, Belong Anywhere. AirBnB is selling inclusion and freedom: two pretty dynamic concepts, and an especially powerful purpose, given this moment – and let’s hope it’s just a moment – in Trump time. By the way, have you seen Sweden’s latest story marketing campaign? The country just listed itself on AirBnB and its purpose is plain to see: "Explore the Freedom to Roam.”  Sure, they’re ultimately going after tourists, but they do it with such a beautiful purpose that plays to the sensibilities of reasonable and fun loving people. Take a listen, and then go to our show notes to see the video. Ok, so I digressed a bit. I get so excited when I come across smart story marketing. I was telling you my story about how I realized the impact you can have when you become an intentional storyteller: Telling stories on purpose. I learned that storytelling held the key to reconnecting with audiences, so I started studying everything I could find on the subject. It really started in 2006. Our middle son Parker went to film school at Chapman University in Orange, CA. I asked him to send me his textbooks when he was finished with them – after all, we were paying for them – so I could learn what Hollywood knew about captivating audiences through story. Plus, I suppose I wanted to vet this college education to see how Chapman prepared eager filmmakers to be competitive in the most competitive storytelling market in the world: Hollywood. I realize now that this was my creative right brain diving into storytelling. At the same time, our youngest son Caed had to undergo brain surgery to reduce swelling in his ventricles. During the run up to survey, Caed went through a battery of tests, and Michele and I read everything we could absorb about the brain and how it functions under the significant stress of encephalitis. One of the books I found, which has become my favorite on storytelling, is The Storytelling Animal: How Stories Make us Human, by Jonathan Gottschall. In it, he explores the intersection of story structure with brain structure and how our minds yield helplessly to the suction of story. Jonathan became a long-distance friend of mine, has been kind enough to lecture twice to my students at Arizona State University, and he was also one of my first guests on the Business of Story podcast. In hindsight, I realized that I, too, was living at the intersection of right brain Hollywood storytelling and left brain story mechanics as I was learning from the journeys both of our sons were on. This is when I was introduced to Joseph Campbell and his universal story structure of The Hero’s Journey, and why it connects so powerfully with the deep reaches of our mind: the subconscious where our intuitive decisions are made that shape our beliefs and behaviors. Note: The creator of What makes a her0?, Matthew Winkler, joined us on the Business of Story podcast. Hear how he created one of the most watched videos in the TEDEd library. During this time between 2006 and 2010, I found myself at the crossroads of the neuroscience of storytelling – how we’re pre-wired from birth to make meaning through stories – with the architecture of stories – how to use them to connect with people on a very primal level and move them to action. Since then, our two boys are doing great. Caed is a healthy 23-year-old composer and producer of EDM, or Electronic Dance Music, and a DJ, and Parker is pursuing his dream of becoming a filmmaker in downtown Hollywood. He pays the bills as a sought after motion designer, and you can see his work in the new CBS game show, Candy Crush. Now that I was armed with the why and how of business storytelling, I created the Story Cycle system that is inspired by Campbell’s Hero’s Journey. Instead of his 17 steps, I’ve mapped it to 10 steps that any business can use for high-level brand story strategy development right down to tactical creative elements including TV spots, web user experience design, blog posts, print ads, sales presentations… you name it. [caption id="attachment_23305" align="alignright" width="300"] Download your DIY Brand Story workbook.[/caption] I was so excited to share with the world what I had learned, and the success we were having with our clients, that I began pursuing all of the brightest minds in storytelling to share their brilliance with you. To be totally honest, I was being self-serving, too, Because I get to learn right along with you with every episode. That alone makes all of the cost and effort of a podcast worth it. One of my early successes was having legendary screenwriting coach, Robert McKee, on the show. We had such a wonderful conversation, he returned for an encore performance. By the way, you will find links to each of the episodes I mention in our show notes. I first met McKee when I attended his four-day Story Seminar in the LAX Sheraton in 2010. Parker joined me. He was there to advance his filmmaking screenwriting chops, along with about 200 of his competitors, and I was there to learn what a marketer like me could learn about Hollywood storytelling to make our creative more impactful.   After the seminar, McKee invited me to his Connecticut home to interview him for my podcast. Now, this was not for the Business of Story, but for my very first flailing attempt at podcasting. I had never done one before and I showed up in his living room with my little Zoom recorder and my wits. I placed the recorder between me and him on the sofa, and away we went. For three friggin’ hours. He was so kind and generous with his knowledge on screenwriting and how we can use it in our businesses, and I was making it up and learning as I went. This remarkable experience underscores a fundamental premise that Joseph Campbell talks about when you follow your bliss, and by bliss, he means the authentic story you have the courage to live into. “When you follow your bliss, doors will open where there were only walls before.” – Joseph Campbell Robert McKee and his lovely wife Mia, open their home and their world to me. And for that, I will be forever grateful. You can still listen to that session, edited into ten 10-minutes segments on Soundcloud. If you don’t know the man and his work, all you have to do is watch this scene in the Spike Jonze’ movie, Adaptation, starring Nicholas Cage as struggling screenwriter, Charlie Kaufman. Actor Brian Cox portrays McKee as he responds to Kaufman’s question during, presumably, his famous Story seminar. Any questions? Ok, take a deep breath. Another one of my favorites was a guy who epitomizes the intersection of science and story, and that is Dr. Randy Olson. He is a Harvard Ph.D. Biologist who also graduated from the USC film school. Randy has produced three documentaries on the environment and climate change and has written three books to help scientist become better communicators through the power of storytelling. His latest book, Houston, We Have a Narrative: Why Science Needs Story, is my favorite scientific look at storytelling.  The book focuses on the And, But and Therefore construct to creating stories. It’s so simple and yet so powerful. I call it the DNA of story. I’m honored to say that Randy has become a good friend, and he’s been on my show twice. The first time talking about the ABT. And his most recent appearance was the day after the election. He dissected Trump’s narrative intuition and why he won the election because he out-storied the Democrats. “America used to be great. America is no longer great. I’ll make America great again.” Three acts. Set up, problem, resolution. One that may become the most successful use of the ABT of all time. Olson’s Trump episode is one of my most listened to from around the world. I even had some friends reach out to me in disgust suggesting that I was capitalizing on Trump’s victory for my own Business of Story gain by highlighting his narrative intuition. My response to them, and you if you feel the same way, is that you must understand the magic to combat the spell. Listen to all of Trump’s ramblings through the lens of the basal ABT structure, and you’ll get a whole new appreciation for how he hoodwinks his base, goes against reason and demolishes the Democrats. The Dems simply don’t know how to connect with America through a story. Olson’s purpose is to advance science by helping big thinkers connect with the rest of us. His vehicle happens to be the ABT, the DNA of story. Another of my favorite authors is Lisa Cron, who wrote Wired for Story: The Writer's Guide to Using Brain Science to Hook Readers from the Very First Sentence. Lisa came on the show to explore the art and science of storytelling to help you with your brand narratives. While Lisa’s book is about guiding fiction writers in writing the next epic novel, Lee Gutkind, the founder of Creative Nonfiction and author of several books including, You Can’t Make This Stuff Up: The Complete Guide to Writing Creative Nonfiction from Memoir to Literary Journalism, is the foremost authority on the art of sharing true stories well-told. These two approaches are important to brand storytelling because you want to tell true stories about how your product or service have empowered and leveled up your customers while using brain science to understand and appreciate how to craft and tell your stories.    Clarify your story, amplify your impact and simplify your life We’ve used the 10-step Story Cycle system to help Clinica Adelante reframe its brand story from a 30-year-old community health center to a national leader in sustainable healthcare, and they have grown by 300 percent in the past five years. Goodwill of Central Arizona has used or Story Cycle system to grow from 17 stories doing $24 million in annual sales in 2003 to nearly 100 stores doing north of $140 million in sales today, with the proceeds going to workforce development programs that help put a record number of Arizonans back to work. Their purpose? Good stuff, good work, Goodwill. Coca-Cola used our storytelling to launch an eco-driving program with its 60,000 fleet drivers and their staff in 2010. They double their expected gains in fuel efficiency in the first three months of the initiative. What do these three clients have in common? They all pursued a purpose greater than just selling products and services and making money. And they used intentional storytelling – telling stories on purpose – to achieve epic growth. That is the power of a purpose-driven organization over its traditional, status-quo competitor who focuses on the bottom line, short-term gains and investor returns over empowering the people and the communities it serves. Tell your stories on purpose That’s why now, as we move into our third year of producing the Business of Story podcast, our sole focus is to help leaders of purpose-driven organizations like yours clarify your story to grow revenue and amplify your impact. What we make is the proven Story Cycle system with tools and techniques to help you become an intentional storyteller. But what we make happen is helping you become a more powerful communicator, connect with audiences like you never have before, motivate and inspire people to action, and advance your mission, initiative or cause further, faster than you ever imagined. What we make happen is what drives our purpose: to help people live into and prosper from their most powerful stories. Learning moment: Are you telling brand stories about what you make, or what you make happen? Stories about the human impact you are having; how you are leveling them up. Stories about how you deliver on your ultimate brand purpose. You see, when you tell stories about what you make, your are immediately commoditizing yourself and your offering. You start to drown in the sea of sameness. But when you tell stories about what you make happen, then you will rise above the noise and be heard. Red Bull doesn’t sell you a highly addictive concoction of caffeine, taurine, and sugar. Their story Gives You Wings. Actually, the higher brand purpose was defined by its founder, Dietrich Mateschitz, when he started his company: “Red Bull gives wings to people and ideas.” Now isn’t that a bit more compelling than selling just an energy drink? It must be because Red Bull not only invented the category. They still own nearly half of the worldwide market for energy drinks. Let’s face it, without a good story that connects on a primal, visceral level with your audiences – making them truly feel something – then you’re just more noise in the cacophony of communication we all swim  – and drown – in. Without a focused story that clarifies the uniqueness, relevance, and urgency of your brand offering you will be marooned in the sea of sameness that we all encounter in this age of abundance. Your customers – just like my customers – simply have too many choices to choose from. What’s going to make you rise to the top of your food chain? Without a defined point to your story – a supreme focus on what you do better than anyone else buttressed by a compelling purpose – you will languish in the land of commoditization. In fact, declaring your number one position in the marketplace, what you do better than anyone else in terms of features and benefits, is your first step out of the primordial muck of commoditization. And your defined purpose is your lifeline. So I’m taking my own advice. As I mentioned, my friend Greg Head, who was the head of marketing for Infusionsoft and helped them become a $100 million dollar company in 10 years because of their extreme focus on sales and marketing software for small business, helped me define my brand focus of working with purpose-driven leaders. It’s important, too, because I am competing in an increasingly crowded industry of business storytelling.    Some of my competitors I admire most – some friends, some acquaintances, and some strangers – include Donald Miller and his StoryBrand process. I’ve done his program myself for my Business of Story brand. StoryBrand’s focus is to help small business grow their sales by clarifying their story on their websites. My interesting connection to Don, even though I’ve never met him, is that his best-selling book. A Million Miles in a Thousand Years, and it’s overall theme of “What makes a great story also makes a great life,” had a profound impact on me as I was creating the Story Cycle system. In fact, I went to Don’s very first seminar in Portland in 2010, long before he created his StoryBrand process, to guide my thinking on how to help people live into their most powerful stories. In fact, I went to Don’s very first seminar in Portland in 2010, long before he created his StoryBrand process, to guide my thinking on how to help people live into their most powerful stories. Another terrific professional in the storytelling game, and a guy I count as a friend is Michael Margolis of GetStoried. When I think of Michael and the international work he does, I think of storytelling around innovation. He works with large, global brands, including the likes of Google, Deloitte, and NASA, to help them further innovation within their organizations. Michael is definitely the innovation story guy in my book. If you’re looking for business storytelling in the tech world with a twist, then I’d definitely send you to Kathy Klotz-Guest. If you’ve ever seen HBO’s Silicon Valley, Mike Judge’s hysterical TV series about, well, Silicon Valley, then you’ll get a sense of Kathy. She is a technology veteran, stand up comic and marketer extraordinaire who uses storytelling to help her clients curb what she calls, “jargon-monoxide,” you know, that curse-of-the-expert malady that puts audiences to sleep, or worse, with their inane use of jargon. She coined one of my favorite terms in Business Storytelling, Jargon-monoxide. These are just three of many fellow storytellers, each with a focused brand position: Don Miller’s StoryBrand for small businesses. Michael Margolis’ Get Storied for large organization innovation, and Kathy Klotz-Guest for the tech world.   By the way, you can hear both Michael and Kathy on my Business of Story show – again, see the show notes for links. And Don, consider this an open invitation to come on my show. Like Michael and Kathy, I admire your work and what you stand for. Hey, I even invested in your Blue Like Jazz movie. That was a brilliant crowd-sourced move, by the way, to raise your final quarter million to get the movie finished. Michele and I loved the movie, and it was great fun seeing our names among the thousands of executive producers. I help leaders tell their brand stories on purpose And me? My purpose is to help leaders of purpose-driven organizations like you clarify your story to drive revenue and amplify your success. And I deliver on my purpose in three different ways… I help you clarify your brand story through our proven Story Cycle system. In fact, if you tuned into my show two weeks ago, you heard me take Jonathan Barney through the Story Cycle system to clarify his brand story around his restaurant service training platform and focus his purpose of helping people live a tastier life. In addition to clarifying your brand story, I also offer the Storytelling for Leaders and Storytelling for Sales 6-month deliberate practice training programs. Once your brand story is crystal clear, these programs help you find and tell the stories that shape the behaviors that create the culture that drives epic performance. Around your purpose. Essentially, we help you find the true stories within your brand and show you how to tell them well in your advertising, marketing and sales to connect with your audiences. True stories well told. The Storytelling for Leaders and Storytelling for Sales deliberate practice programs come from another amazing story outfit, this time in Melbourne, Australia. Shawn Callahan and Mark Schenk created these programs 13 years ago and have worked with brands around the world to build storytelling cultures. This offering is the ideal extension to the Business of Story, and I have become a certified partner delivering these proven programs. Why do purpose-driven organizations need to practice business storytelling now, more than ever, to amplify your impact? Because business is more complex than ever.  How do you describe your place in the world to your staff, employees, customers, shareholders and other stakeholders when so much external chaos impacts you?   Chaos like growing competition in this time of abundance A widening economic divide between the haves and have-nots The significant environmental and social impacts of climate change Social injustice and unrest A White House and its cronies that appear hell bent on alienating America from the rest of the world In fact, I spent 12 days in The Netherlands a couple of weeks ago working with our ASU students. Guess what the prevailing sentiment is towards our president? I heard this from business leaders, bureaucrats, and bartenders. They ask all in their own way: “How did you Americans let this happen and what are you going to do about it?” You don’t think this president is going to impact your business, think again. And what stories are you telling your employees to keep them all focused on your purpose to grow your sales and amplify your impact: the three things you actually have control over? I’m afraid power points, infographics, snapchats and tweets aren’t going to do it for you anymore. By the way, I reminded our students in Amsterdam that power points don’t kill audiences. Presenters using bullets in power points do. Don’t believe me? Just listen to Janine Kurnoff of the Presentation Company on Business of Story to learn how to bring storytelling to all of your communications so you can cut through the clutter and connect.   Or tune into Nick Gray of Museum Hack on how to bring adventure to your brand through storytelling. And on that note, take in my conversation with the ultimate conspirator to business success, Robert Rose on why you must turn your adjectives and adverbs into adventures in your story marketing. Stories connect in our disconnected world Another reason why story is more important now than ever is that our uberly connected world has created a massive malady. Attention Deficit Disorder is now a communicable disease, and we’re all the viruses. Our connected world has ironically made us all less connected in human terms. I had a fascinating guest on about a month ago. His name is Jordan Bower, a Transformational Storytelling Consultant, and Corporate Intimacy Expert. Ahhh, see his unique positioning… his fine point… his focused purpose: Transformational Storytelling Consultant and Corporate Intimacy Expert? On my show, Jordan told me about his girlfriend breaking up with him in the summer of 2010. Devastated, he did what we would ALL do in this circumstance: he walked from Seattle to Mexico along the Pacific Ocean.  Right? During his four-month odyssey to find himself, Jordan came across thousands of people. He shared coffee, meals, campfires, and beers with folks from all walks of life: from hobos and hillbillies to surfer dudes, to housewives, tech titans and I’m sure there was a social media guru or two in there as well. I asked him what the common theme was among these disparate people. What do you think he said? I asked him what the common theme was among these disparate people. What do you think he said? Jordan told me that to a person, the common sentiment was alienation and loneliness. He learned on his trek that these dopamine pumps we call iPhones and Androids, that promise to connect us with the world, actually create greater isolation. One intense symptom is FOMO, or the fear of missing out. What we’re missing in our over-communicated world is authentic, person-to-person interaction. If Gottschall said, “Our minds yield helplessly to the suction of story,” then I believe our hearts crave bonding with real people. Jordan’s point of people feeling alienated and lonely is not the first time I’ve heard this theme. But it struck me hard on this show. I even created a manifesto of sorts just to help me get my head around this phenomenon. I call it: The Virtual Connection Myth. "Our digital dopamine pumps artificially reward us for superficial online interactions masking an epidemic of alienation and loneliness people suffer as their storytelling skills atrophy in the absence of authentic human connection in the real world." OMG, am I suffering from jargon-monoxide? My point is this: The most powerful story will ever tell is in-person. If you can’t be in front of the water cooler with your audience, then the second most powerful story you can tell is first person, online. Tell me a story with a time stamp, when did it happen, a location stamp, where did it happen, real people as the characters. Give me action and adventure, surprise me, and then deliver your business point! And believe it or not, you can do this in 60 seconds or less.   On Thursday, June 26, I was giving a storytelling workshop for a bunch of  Dutch professionals who specialize in sustainability and the circular economy in Haarlemmermeer, Holland.  A young man named Max is an intern for one of the organizations and is about to graduate with his business degree in sustainability. I asked the gathering who their toughest audience was so we could work on stories to connect with them on their terms. Max told me it was his granddad. You see, his grandpa didn’t understand sustainability, didn’t believe in man-made global warming and told Max he was wasting his time with his foolish degree. I could tell he was crestfallen by not having his grandfather’s approval. So I instructed Max to use the Story Cycle to craft a story from his grandpa’s point-of-view and then challenged him to share his story over the weekend. I ran into Max four days later when our ASU cohort returned to Haarlemmermeer for another session. He had the widest smile on his face. I asked him “What’s up, dude?” He told me about having the conversation with his grandpa about climate change and how he used a hockey stick to demonstrate to the old man how carbon in our atmosphere has remained relatively balanced for millennia and then pointed to the curve end of the stick to demonstrate the man-made carbon we have pumped into the system over a short amount of time. “This was the first time my granddad ever understood what I was talking about,” Max proclaimed through his smile. “And I told him that fixing this problem is important to me and that’s why I’m doing what I’m doing.” I asked Max if his granddad likes hockey. “Loves it,” he said, with his smiling growing even wider. Smart young man, that Max. Understanding his audience and having such empathy for their point-of-view that he found a way to use a story to connect, change his beliefs, and earn his approval. By the way, I learned this basic structure to story with time and location stamps, characters, action, a surprise and point from my friends at Anecdote. And we cover it in great detail in our 6-month deliberate practice programs. The most invaluable FREE advice you'll ever get Now I’d like to help you clarify your brand story strategy, focus your purpose of growing your revenue and amplifying your impact. When I told my producer, Brian, who you met earlier in the show, about what I’m about to do, he actually said it might not work because it sounds too good to be true. Well, maybe. You’ll have to be the judge of that. What I am offering to you, with no strings attached, is a complimentary 30-minute phone call to demonstrate how quickly you can get your brand story straight. I promise it will be the most invaluable free advice for you, your business and organization that you have ever received. Register for your FREE Impact Call. I’ll help you clarify your story in 30 minutes or less. You have nothing to lose. What’s in it for me? I get to connect with real people, in real time and learn about your real needs. Our conversation, while helping you clarify your story to grow revenue and amplify your impact, will also help me better understand exactly what the market needs. What’s in it for me? I get to connect with real people, in real time and learn about your real needs. Our conversation, while helping you clarify your story to grow revenue and amplify your impact, will also help me better understand exactly what the market needs. This is a total win/win consulting call. You will be doing me a huge favor by helping me dial in my purpose: To help you live into and prosper from your most powerful story. This is a limited time offer, and I can tell you that not everyone is going to get the free impact call. If you’re in business just to make money, then I’d recommend you reach out to some of the other storytelling consultants. But if you’re into to truly amplifying your impact and empowering the people around you to live into and prosper from your story, then I’m your guy. Register now at our new and improved website, businessofstory.com. And if you want to get the most of the call, download your DIY Brand Story Workbook first. Outline yourstory. Then let's chat. And thank you for listening to this special, one hundred first episode of the Business of Story podcast. Gag, you’re probably hoping that I don’t return solo for another hundred shows. And one last request. We have 74 reviews on iTunes, and I’d love to push that over the 100 mark in celebration of our one hundred and first episode. Would you do me a huge and be one of those listeners that pushes us over the top of the century mark in reviews. It only takes minutes and would mean the world to me. I appreciate it. Finally, I want to remind you that regardless of what you do with your business, leadership and sales storytelling, that... "The most potent story you will ever tell is the story you tell yourself. So make it a good one." Thanks for listening, and until next Sunday, have a wonderful life.

This week on “The Blaze with Lizzie and Kat” podcast, we spoke with Jen Grisanti, an acclaimed script and career consultant, writing instructor, blogger, and the author of three books: Story Line: Finding Gold in Your Life Story, TV Writing Tool Kit: How to Write a Script That Sells, and Change Your Story, Change Your Life. Jen began her career as an assistant to none other than the Mister, Aaron Spelling himself, who served as her mentor for 12 years. She quickly climbed the ranks and eventually ran Current Programs at Spelling Television Inc., covering all of Spelling's shows including Beverly Hills, 90210, Melrose Place, and Charmed. Discussed in this episode: Actor David Youse's one-man short film, The Callback. Also, the National Suicide Prevention Lifeline provides free, confidential support 24/7 at (800) 273-8255.

What we cover: “Failure doesn’t move us back. It moves us forward. Failure tells us what is no longer working.” – Jen Grisanti   As a VP of CBS Paramount, overseeing Current Programming, Jen Grisanti was exactly where she wanted to be, or so she thought. Then, one day, the unthinkable happened, and without warning, she suffered a big crash when her professional reality was turned on its head and she was let go. The ladder she had been climbing collapsed from underneath her. But guess what she did? She did what Aaron Spelling -- yes that Aaron Spelling -- her long-time business mentor taught her to do: She found the gold in her story. Jen’s career began working side by side with Aaron, ultimately as head of Current Programming for Spelling Television. She was instrumental in shaping many of the shows we love today – 90210, Melrose Place, Charmed, Seventh Heaven, you name it – and in this capacity, she started to see that great stories in fiction share the same qualities as great stories in life, and vice versa. We have a hero, we have a dilemma, we have a goal, we have that rock bottom moment, and we see that hero rise again. So when Jen’s career as she knew it tumbled down around her, she knew she had two choices – to be a victim of circumstance. Or to learn from it and blossom. She chose the latter.   Hers is by no means a story relegated to those in the entertainment industry. Not by a long shot. Hers a story that is universal. The specifics may not be the same, but the message is. I love this episode, I love this woman, I love her story. And you know what? As a sucker for Charlie’s Angels, Love Boat, Fantasy Island, I loved hearing firsthand what Aaron Spelling was like as a person. Self-made and accessible and a lover of Pink’s Hot Dogs. Today, Jen Grisanti is principal of Jen Grisanti Inc. She provides feedback and guidance – notes, as they say in the bizz –  to writers who are developing projects. Forty-two of her writers have gone on to sell their series as pilots, which is huge. She’s an instructor with NBC’s prestigious Writers on the Verge program. She’s an internationally sought after speaker – having spoken in Australia, Israel, London, Toronto. And she’s the author of three books: Change your Story, Change your life; Storyline: Finding the gold in your life story; and the TV Writing Toolkit.  Our talk specifically focuses on how we can all find the gold in our own story. You may think you’ve hit rock bottom, but with a perspective shift, you will see you haven’t. Where you really are is one step away from an “a-ha” that is going to rocket you to greater heights -- if you are willing to identify it and take action. That’s the key. Despite the fact that Jen is probably one of the busiest people in Hollywood, she made time to meet with me on a Saturday morning in LA. And it was pure perfection. She speaks candidly about the collapse of her marriage, and the fact that, had she not lost the things she thought she “needed” in order to have “arrived” that she’d never be where she is today. And that is a place of authentic arrival -- a life built entirely on her own terms, using the gifts she has accrued from a 25 year career shaping the stories that have captivated millions of people around the world. When you talk to Jen and you talk about heart ache and heart break and disappointment, you soon realize that she sees those as the gold -- the “all is lost” moment, as they say in Hollywood, when truly good things are just around the corner.  

  On today’s episode, Marc is joined by former studio executive, and writing instructor at NBC: Jen Grisanti. Having spent years working in the entertainment industry under some of the best names in the business, Jen transitioned to running her own consultancy to pass her knowledge on to others. Jen chats to Marc about how it all happened.   Listen in to hear Jen discuss why it wasn’t as straight forward as just being able to deliver knowledge to a new audience, and the fear that came along with the new territory. Learning valuable lessons every step of the way, including having to reinvent her methods of delivery, Jen talks us through her journey to successful public speaking and instruction.    Jen quickly saw the void that her skills could fill, and worked hard to provide her unique services to those who could benefit from them the most. We are fortunate to hear valuable advice and tips, from everything including why mental preparation is key, to tips for getting more speaking gigs and even how to find your breakthrough.    Join us in Marc’s latest episode.   Important links from the show: www.jengrisanti.com - Jen’s Personal Site https://www.amazon.co.uk/Jerry-Weissman/e/B001H6N238/ref=sr_ntt_srch_lnk_1?qid=1476706517&sr=8-1 - Jerry Weissman Books https://www.amazon.co.uk/Brian-Solis/e/B001KD2V1C/ref=sr_ntt_srch_lnk_3?qid=1476706587&sr=8-3 - Brian Solis Books https://www.amazon.co.uk/Garr-Reynolds/e/B001I9TU1W/ref=sr_ntt_srch_lnk_1?qid=1476706607&sr=8-1 - Garr Reynolds - Presentation Zen Books   Learn: - 3 tips for getting more speaking gigs - Advice for breaking through - Jen’s favorite inspirational quote - Why preparation is so important  

During this week’s radio show you will learn about: Remaining open while suffering Surrendering to life changes Healing through telling your story Connecting with your emotional truth

During this week’s radio show you will learn about: Remaining open while suffering Surrendering to life changes Healing through telling your story Connecting with your emotional truth

Your brand’s story is an essential selling point that might be falling by the wayside. Not only do you need to clearly define what you’re selling, but you need to express why you’re selling it. Connecting your brand communication strategy to the problems your client is where deals close. In this episode, Jen Grisanti, story career consultant at Jen Grisanti Consultancy, Inc and writing instructor at NBC, talks about the elements of a brand’s story and how to use that story to drive sales.

  "The best way to tell a strong story is to be present when you own is happening." - Jenn Grisanti International speaker Jen Grisanti is an acclaimed Story/Career Consultant at Jen Grisanti Consultancy Inc., Writing Instructor for Writers on the Verge at NBC, former 12-year studio executive, including VP of Current Programming at CBS/Paramount, blogger for The Huffington Post and author of the books, Story Line: Finding Gold In Your Life Story and TV Writing Tool Kit: How To Write a Script That Sells and her new book, Change Your Story, Change Your Life: A Path To Your Success. Grisanti started her career in 1992 as an assistant to Aaron Spelling, who served as her mentor for 12 years, and she quickly climbed the ranks and eventually ran Current Programs at Spelling Television Inc., covering all of Spelling’s shows including Beverly Hills, 90210, Melrose Place and Charmed. In 2004, Grisanti was promoted to Vice President of Current Programs at CBS/Paramount where she covered numerous shows, including Medium, Numbers, NCIS, 4400 and Girlfriends. In January 2008, Grisanti launched Jen Grisanti Consultancy Inc., a highly successful consulting firm dedicated to helping talented writers break into the industry. Drawing on her experience as a studio executive where she gave daily notes to executive producers/showrunners, Grisanti personally guides writers to shape their material, hone their pitches and focus their careers. Since launching the consulting firm, Grisanti has worked with over 800 writers specializing in television, features and novels. Due to her expertise and mentorship, seventy-five of her writers have staffed on television shows and forty have sold pilots, five that that went to series. Connect with Jen: Website | Facebook | @JenGrisanti | Youtube Subscribe to the Outlier Newsletter: Click Here Brought to you by: If you enjoy Outlier On Air, please Subscribe & Review on iTunes or Stitcher

Jen is an international speaker and an acclaimed story consultant and writing instructor at NBC. She spent 12 years as a studio executive. She is also the author of Story Line: Finding Gold In Your Life Story; TV Writing Tool Kit and her new book, Change Your Story, Change Your Life.

JEN GRISANTI – INTERNATIONAL STORY / CAREER CONSULTANT AT JEN GRISANTI CONSULTANCY INC., | BLOGGER FOR THE HUFFINGTON POST | AUTHOR Jen Grisanti is a Story Consultant, Independent Producer, Writing Instructor for NBC’s Writers on the Verge, Blogger for The Huffington Post and author of the books, Story Line: Finding the Gold In Your Life Story, TV Writing Tool Kit and Change Your Story, Change Your Life: A Path To Your Success. A former assistant to Aaron Spelling, Grisanti climbed the ranks and eventually ran Current Programs at Spelling Television Inc., covering all of Spelling’s shows including Beverly Hills, 90210, and Charmed. In 2004, Jen was promoted to Vice President of Current Programs at CBS/Paramount where she covered shows including Medium, Numb3rs, and NCIS. In 2008, she launched her own consultancy firm, and with her consultancy she helps talented writers break into the industry, she’s also a writing instructor for NBC’s Writers on the Verge. This year alone, she’s participating in The Big Island Film Festival, The TV Writers’ Summit, The Story Expo, Comic Con, Wonder Con, and The Great American Pitchfest. Grisanti started her career as an assistant to Aaron Spelling 15 years ago. Aaron was her mentor for the next 12 years as she climbed the ranks and eventually ran Current Programs at Spelling Television Inc., covering all of Spelling’s shows including Beverly Hills, 90210, Melrose Place and Charmed. In 2004, Jen was promoted to Vice President of Current Programs at CBS/Paramount where she covered shows including Medium, Numbers, NCIS, 4400 and Girlfriends. While at CBS/Paramount, she served as a mentor in the CBS Diversity Program, which seeks out and nurtures young writers and directors. In January 2008, Grisanti started Jen Grisanti Consultancy Inc., a highly successful consulting firm dedicated to helping talented writers break into the industry. Drawing on her experience as a studio executive where she gave daily notes to executive producers/showrunners, Grisanti personally guides writers to shape their material, hone their pitches and focus their careers. Since launching the consulting firm, Grisanti has worked with over 700 writers specializing in television, features, and novels. Jen meets writers who are interested in her services for a free initial half hour consult that can be done in person or on the phone. She then specially designs between 2-5 proposals to fit the client’s needs and help them attain their goals. Select Links Below: Jen Grisanti is a Story Consultant STORY LINE: FINDING THE GOLD IN YOUR LIFE STORY TV WRITING TOOL KIT: HOW TO WRITE A SCRIPT THAT SELLS  STORYWISE CD+WORKBOOK: HOW TO WRITE A TV PILOT SCRIPT  PREMIUM STORY SUBSCRIPTION   Thank You for checking out Hollywood Breakthrough Show! This podcast main purpose is to serve up positive information without shade. There are thousands of great Films & TV shows with, Staff Writers, Editors, Cinematographer, Actors, Set Designers, and Make-up Artist just to name a few. Join us at Hollywood Breakthrough Show, as we interview some of the most talented people in the business, which names you may, or may not know! But you have seen their work! Whether they're well- established veterans of the business, or current up and comers, these are the people who are making a living in Hollywood. Screenwriters, directors, producers and entertainment industry professionals share inside perspective on writing, filmmaking, breaking into Hollywood and navigating SHOW BUSINESS, along with stories of their journey to success! HELP SPREAD THE WORD PLEASE! SCREENWRITERS, DIRECTORS, AUTHORS, we would love to help spread the word about your Film, Book, Crowdfunding, etc., Contact us! (EMAIL: Info@hollywoodbreakthrough.com ) See Videos of all interviews at Hollywood Breakthrough Please subscribe in iTunes and write us a review! Follow us on  Social Media Sites |  Twitter @TheBreakThur|  Facebook: facebook.com/HollywoodBreakthroughPodcast Please, Subscribe! Also, Please contact us for Interviews or Sponsorship of an episode!  Hollywood Breakthrough Show Website (EMAIL: Info@hollywoodbreakthrough.com ) View Apps Sponsor: Hollywood Hero Agent Fenix Hill Pro Scottie The Baby Dino    

Jen Grisanti is an author, network TV story consultant, independent producer, writing instructor for NBC’s Writers on the Verge, and featured blogger for the Huffington Post. She joins the Business of Story Podcast to explore how to draw from our emotional truths to achieve massive results. The Business of Story is sponsored by ACT!, Sigstr, and Zignal Labs. ACT! helps individuals, small businesses, and sales teams organize prospect and customer details in just one place, ultimately driving sales. Visit http://actstory.com and enter to win a pair of BOSE noise-cancelling headphones. A company of just 100 employees sends 1,000,000 emails per year on average. What if you had a million new opportunities to engage your key customers and prospects? Sigstr opens up the marketing potential of employee emails. Learn 3 creative ways to unlock the power of email signatures: http://bit.ly/1P0bE9A Zignal Labs is a real-time cross-media story tracking platform to make your life easier to see relevant data and reach your customers where they are. Stay ahead of what the world thinks with a free trial at http://zignallabs.com/story In This Episode The importance of finding your voice as a brand Failing forward and why your darkest moments lead to your brightest future Adding the four part story structure of trigger, dilemma, choice, and pursuit to your brand planning The story lesson found in the "I want to marry you" cookie recipe Resources  Jen's books, "Change Your Story," "Storyline: Finding Gold in Your Life Story," and "TV Writing Tool Kit" "Making a Good Script Great," by Linda Seger "Start with Why," by Simon Sinek "A Passion to Win," by Sumner Redstone "The Motivation Manifesto," by Brendon Burchard "Storynomics: How to Create a Story That Inspires With Robert McKee" "How to Capitalize on Niche Story Markets With Justin Trevor Winters" jengrisanti.com Visit http://bit.ly/BizofStory for more insights from your favorite storytellers.

Jen Grisanti is an acclaimed story and career consultant at Jen Grisanti Consultancy Incorporated. She’s also a writing instructor for NBC’s Writers on the Verge, a former studio executive and a blogger for the Huffington Post. Jen is the author of Story Line: Finding Gold in your Life Story, TV Writing Tool Kit: How to Write a Script that Sells and her latest book, Change your Story, Change your Life. She is an absolute power house. We share a lot of similar ideas around the theme of your story is everything and everything is story and how that really colors your reality, your relationships and your business. Three different stories that entrepreneurs need to think about:          1. The story of what led you to open your company (your why). Your personal dilemma is your why. Understanding your why is everything to your success. 2. The story of your company (your company’s why). The why of Jen’s company was looking at her customers and recognizing with her clients what their why was and how her company could be the answer to their why. 3. The story of your customer (your customers why).                                                    Jen Grisanti’s why: Jen’s world was thrown out of balance when she lost her job as a studio executive at Spelling Television and CBS Paramount following the death of her mentor Aaron Spelling. She felt like 15 years of work went up in smoke. She had to connect her dilemma, which was the fear that everything she had learned would no longer have value. Her why was to create a business where everything she teaches focuses on her strength as a studio executive. Mission statement of Jen Grisanti Consulting, Inc: To stop isolation and create community through the telling of story on a global level How story telling leads to more customers: Story needs to come from within. In order to understand your story you need to go there with people and when you do you create a client who wants to come back for every story. Not only that but they will want to share it with their friends and you will have clients that are coming from your clients. Then you will have clients who are going to stay with you for years because they enjoy the emotional connection. Rock bottom moment: Every new story begins on a rock bottom moment. Instead of looking at the rock bottom moment as the worst thing that could happen, look at it as the best thing that could happen. The rock bottom moment represents the end of something that wasn’t working and the beginning of something that could. What took Jen out of the baby pool and into the ocean: The recognition that we can fail forward. When we fail we get information on what’s not working and clarity on what could work. Failure was a huge part of the past of many very successful business people. Failure represents that we tried. If we’re not trying then big success is never going to happen. ·      Free gift from Jen: To receive her Log Line Worksheet and special offers, click HERE! [http://www.jengrisanti.com/blog/] ·      You can also find Jen on twitter at @JenGrisanti ·      Read Geeta’s article “Why I Quit Sucking My Thumb at Age 34 (Yes, It Was a Business Decision)” [http://www.entrepreneur.com/article/245774]   ·      Write headlines no journalist can resist, with the 58-headline template pack [http://babygotbooked.com/headlines]

The Story Blender is hosted by Suspense Radio Network and hosted by author Steven James. Steven James is a critically acclaimed novelist and author of more than thirty books of fiction and nonfiction. He has a Master’s Degree in Storytelling, serves as a contributing editor for Writer’s Digest Magazine, and has taught writing and creative storytelling around the world. Publishers Weekly calls him "[A] master storyteller at the peak of his game.” His thriller, The Bishop, was Suspense Magazine’s Book of the Year. When he’s not traveling and speaking he likes watching science fiction movies, trail running, and eating chicken fajitas—although not necessarily all at the same time. Jen Grisanti - Story Consultant, Hollywood Producer and Writing Instructor After serving as a CBS/Paramount exec, where she covered shows including Medium, Numbers, NCIS, 4400 and Girlfriends, Jen launched out on her own. She now serves as a consultant on the subtleties of storytelling. Pick up tips on the importance of triggers, wounds, and how to create a logline and pitch your story.

Co-host and entrepreneur, John Lim, interviews former network exec. Jen Grisanti (CBS-Paramount, Aaron Spelling, 90210, Melrose Place, NCIS), now Hollywood's most in demand script writing and story consultant on the power of telling the story of your brand. More at www.bemovingforward.com. Follow us on Facebook, Twitter, LinkedIn @Bemovingforward The Corporate Cliches Adult Coloring Book is available on Amazon and Barnes & Noble online: Just go to Bit.ly/corporatecliches

David chats with famous script consultant Jen Grisanti & several execs at the recent Story Expo in LA!

Please join Marsha Casper Cook on Tuesday January 7 at 1:30 PST 2:30 MT 3:30 CST PM  4:30 EST  for a Special Afternoon with Jen Grisanti. Writing Instructor for Writers on The Verge at NBCUniversal, Story and Career Consultant at Jen Grisanti Consultancy. Jen is really a woman that can do it all. She will be talking about screenwriting and authoring novels. The phone lines will be open as well as the chat room with Bethany Cross. The number to call in is (714) 242-5259 Past: CBS Paramount and Spelling Television, Inc. info for Jen http://jengrisanticonsultancy.blogspot.com/ Her Mission - To teach story and the idea of moving to a higher consciousness in the stories that we tell. I love the idea of character growth and when the character moves from ego to spirit within the course of a story. for more info about advertising with World Of Ink or being a guest on the show http://www.worldofinknetwork.com http://www.michiganavenuemedia.com