Podcast appearances and mentions of Cathy E Smith

Like it or not, we live in a world where -- if you own your own business -- you, more than likely, need to have some sort of presence on social media in order to (as they say) establish your digital footprint. But with new platforms and unspoken rules of engagement popping up what feels like every other day, it can be difficult, and at time overwhelming, to not only know where you need to be but how you need to show up. Cathy E.Smith, owner of C2 Internet Marketing firm, helps her clients get in the right place with the right platform using the right tools and resources to make sure they maximize their opportunities to raise awareness for their brands. As the daughter of two longtime entrepreneurs, Cathy always had the desire to follow in their footsteps, but worked instead at least two jobs all while growing up. Now, although she still has a full-time gig with major benefits, Cathy is making moves and planning her exit strategy, and on this episode of the Support is Sexy podcast she speaks about why -- when it comes to business -- everybody can't come.   On this episode you'll learn: Ways you can consider the both-and rather than the either-or when it comes to jobs and entrepreneurship.The trouble with "leaps of faith."Why you need an exit strategy before you quit your job.How to think of your job as an investor in your business.Realizing that you need to shift the focus of your business.How to know if you're using social media right.Top 3 strategies for maximizing your brand awareness online.How to pick the best social media platform and how to make it easy for people to find you.The value of having a digital footprint and why you should protect it.Why some of the folks who started with you may not continue with you.  Show notes, links, contacts and resources for this episode may be found at http://supportissexypodcast.com Subscribe to Support is Sexy podcast on iTunes or on Stitcher Radio! Thank you for listening! And hey, if you love it, please leave us a Rating & Review on iTunes!   [Music: “Someone Else's Memories" by Revolution Void]

Cathy E. Smith is the Chief Online Marketing Strategist of C2 Internet Marketing Strategies, LLC and has over 10+ years of experience in online marketing and e-commerce. She serves as host of The P.R.I.M.E. Show (PR and Internet Marketing for Entrepreneurs Show) which is a weekly internet radio/podcast show designed with the business owner in mind. […] The post Social Media Marketing and How it Can Foster Small Business Growth – Interview with Cathy Smith P2P: 019 appeared first on Anavo Transformation LLC.

The host, Cathy E. Smith, shares her own five key factors for connecting and maximizing your relationship with your target audience. She shares where you can get data on your target audience as well as resources for developing your pricing to attract your target market. Tune in to this episode to learn the 5 M factor formula. Learn which key strategies will help you engage with your audience and even learn a few tools or apps that will allow you to monetize your knowledge.

Join me and guest, Vanessa Shaw as we discuss making big bold moves in building your business and investing in business coaching. Vanessa shares how she came to the U.S. and rebuilt her company from scratch. Learn strategies that she has used to attract high end clients. Vanessa also shares what makes her event different from other business events! Tune in to hear great tips about the importance of the right communication with your target audience.

Join the host Cathy E. Smith as she discusses different strategies for maximizing your marketing message. Beginning with the headline, your headline should capture someone's attention. Cathy offers two sources for generating headlines one free and one paid. She discusses five primary ways that people who livestream evoke the emotions of their audience. Cathy shares how she serves other business owners and what her plans for the future are, by mentioning the level of clarity that she now feels in moving forward.

Join host, Cathy E. Smith, and guest, Julio Rodriguez of Energized Solutions discuss customer relationship management, business systems, sales and social media marketing. Julio specializes in making recommendations for the right systems based on the needs of your business. Tune in and find out what makes him and his company unique and sets him apart from other business consultants that offer to systematize your business.

Join host, Cathy E. Smith and guest, Joe Pardo as they discuss the power of podcasting and networking with other Podcasters. After attending other podcast events in other parts of the United States, Joe decide to create and event for podcasters on the East Coast. This conference became known as Mid-Atlantic Podcast Conference.

Join host Cathy E. Smith and guest, Dr. Will Moreland. Dr. Will Moreland is a speaker, business consultant, and leadership expert. Dr. Will shares his insight on being an entrepreneur from speaking with corporations on leadership to helping speakers expand their platform. He also shares key challenges that most entrepreneurs face when struggling to grow their business. One other key piece of advice was that every entrepreneur should consider that he/she is a marketer at their very core. Tune in to discover which strategies you can develop in your own business.

The host, Cathy E. Smith, discusses steps and strategies to planning and executing a successful webinar. These strategies include: planning, promoting, and producing content for the webinar. Determining whether or not to engage a Joint Venture partner and strategies for attracting a JV partners. Everything is reviewed from determining the right platform to use, what to do during your pre-launch and how to follow-up with attendees.

Join the host, Cathy E. Smith, as she breaks down eight steps to launching your product or workshop. Get your pen and paper, iPad, tablet or phone ready to take notes. As part of these eight steps, Cathy breaks down the contents of each phase of a basic sales funnel. She also explains how to map out your funnel, build trust, gain joint venture partners, set up your webinars, and most importantly promote your product or workshop. Learn the power of an upsell and a downsell and how to use to get revenue at different levels of your offer. Tune in to learn the details!

Join the host, Cathy E. Smith and guest Shannon Baker as they discuss Mrs. Baker's business the Socially Savvy Virtual Assistant (V.A.). Shannon shares the evolution of her business and highlights key services that distinguishes her business from other VA services. Her unique services include: Wordpress updates, social and website traffic management, and product launch management. Find out the core questions that you should ask before hiring a VA!

Join host Cathy E. Smith and guest Rahkal C.D. Shelton as Rahkal discusses her powerful book, "Dreams Bigger Than Texas" about coming of age and perseverance despite her childhood. She has evolved into a powerful young woman with strength, charisma and strong sense of self. She currently works in media and communications and she used those skills to raise money to self-publish her first book. She raised the money through crowdfunding and exceeded the fund raising goals on Kickstarter. She is involved in all aspects of self publishing and will serve as her own publisher tune in to find out how.

Join host Cathy E. Smith as she discusses specific questions to ask in order to determine if you need to implement systems in your business. She shares the elements of a sales funnel. Cathy also shares tips and resources for all-in-one systems that allow a business owner to perform a variety of activities from email marketing to social media management. Some of the companies or products mentioned that provide all-in-one business management systems include: Infusionsoft, Ontraport and Genius Marketing Pro.

The host of the PR and Internet Marketing for Entrepreneurs Show, Cathy E. Smith, discusses various ways to create your online course from start to finish. Did you know that you can add your voice to PowerPoint? There are helpful tips on qualifying questions to ask yourself about whether the course is a good idea. She provides a few great links for generating the title or helping you come up with content. Most importantly, Cathy shares the different platforms for distributing your course to your clients/students such as Fresh Member, Smart Member and more. Tune in to find out all the details.

Join host, Cathy E. Smith, and Kelly Roach as Kelly shares how she went from NFL Cheerleader to successful business coach. Kelly shares the #1 marketing pitfall of business owners. She also shares core elements that assist business leaders in being more productive by maximizing time and implementing systems. Most importantly, Kelly shares one of the key secrets to premium pricing your products and services.

Join host Cathy E. Smith and guest, Angela Randall, share about Angela's new book, "Prophetic Dreams." Angela shares how she has used her gift of interpreting dreams to help others. Angela also offers three key pieces of advice to people for sharing their own gifts with the world. In life and business, you should not sit on your gift.

Quiana Murray, the Sponsorship Strategist, served as the guest for the evening. Quiana shares the strategies that business owners need to use to pitch and to gain sponsorship. For a limited time, she will have her free Periscopes about sponsorship available since she will work with the host of the P.R.I.M.E. Show, Cathy E. Smith to monetize her knowledge and skills. Quiana works with clients on everything from the right things to wear to the right language to use to capture sponsor dollars.

Philip from Good Food Markets calls in with our weekly market update - what's new, fresh, delicious, and available at Good Food Markets. Our first guest, Cathy E. Smith hosts The P.R.I.M.E. Show (aka PR and Internet Marketing for Entrepreneurs) on BLIS.fm. Her popular show is designed with media professionals and business owners in mind. Cathy brings her own vast knowledge, plus that of her guests, to share the latest trends, tips, and tools in offline & online marketing. Next - we're getting a new Farmers Market in the neighborhood! Starting in May, Rhode Island Row will host a weekly Farmers Market, produced by Community Foodworks. Hugo Mogollon, Dalila Boclin, and Nick Stavely stop by to talk about the market plans and community benefits they offer. Listen now for all the updates and news!

Join host, Cathy E. Smith, as she shares her perspective on what is going on the latest in in the media including Oprah's multi-million dollar tweet to Patti Labelle's new cakes. Cathy shares her perspective on brand positioning and the new direction she is taking her own business, since most shows share the experiences of other entrepreneurs. She shares news about being asked by one of her favorite social platforms to test a new service as part of a beta group! Everything from her perspective on multiple platforms including Twitter, Periscope and the impact of livestreaming.

The host of the P.R.I.M.E. Show, Cathy E. Smith, shares her predictions for what is hot in 2016 and the launch of her first group training program. Cathy shares her experience with Facebook Live and Periscope the pros and cons of FB live and the new features recently added to Periscope. Additionally, she shares why she launched the Business Owner's Online Marketing Boot Camp and how this may benefit attendees. Frustrated by the lack of attention in group trainings, Cathy felt inspired to start training with more personalized attention to assist people in developing or enhancing their online marketing.

Veronica Jeon, CEO of The V Agency, shares her strategies for building a powerful and expanding, PR, brand and communications firm. She serves as a PR powerhouse and. is often described as the Asian "Olivia Pope" because she gets it "handled" for her clients. Veronica shared so many great pieces of advice for "handling" your business: pricing, value, client relations, social media, failure and more. One of the services her firm handles for clients is fundraising development. Don't miss this episode!

Tonight the host, Cathy E. Smith, shares her perspective about the new application/platform called Blab.im. It is a great app that combines the best features of Periscope, Meerkat, Google Hangouts and Twitter all rolled up into a single application. Although Blab is a newly released platform, it is growing quickly in popularity. Four people can hold a livestream conversation at once. Viewers may request entry into the Blab session and it is up to the host of the Blab session to approve entry. It is an easy way to grow your following and authority. Linked In is a great key professional network. Cathy discusses her 21 days of LinkedIn tips as part of the pre-launch to her new LinkedIn course. She shares the key elements to a an effective LinkedIn profile.

Kristen Robinson, Military Spouse Business Mentor and Owner of KR Design, joined me on the show to talk about Facebook Ad Marketing. Kristen is also a member of Podcaster's Paradise and shared four easy steps to creating your Facebook ad. She talked about getting started with FB ad marketing on a budget. She also offers a free step-by-step guide for creating your FB ad. Kristen shares key tips on getting your ad seen. There is also a free headline analyzer to test your ad headline.

Join host Cathy E. Smith and guest Dennis Worden as we discuss NextGen Native. NextGen Native is the podcast that features successful American Indians and their quest to leave a legacy for future generations, many through entrepreneurship. Dennis interviews successful American Indians and provides insight from his perspective as a member of a tribe. Dennis is also a member of Podcaster's Paradise and a former Lobbyist on Capitol Hill for the rights of various communities. He offers key strategies for starting your podcast especially if it is within a special niche.

Join host Cathy E. Smith as she speaks to Adrian Vaughn of the Move Training Center. Adrian shares three key strategies for becoming a training vendor with the federal government. Adrian shared three success tips for connecting with the right people and maintaining a business as a professional development trainer. She shared resources for networking to gain more business and become recognized as a reputable vendor.

Join host Cathy E. Smith and Terrell Sheppard as he discusses his company T3 Financial Group and his new book "By Faith Live Life." He shares his story of how and why he started his own company. His company is definitely customer driven since many of the services he offers were established due to customer demand. Terrell shares how his company is expanding by offering commercial insurance for caterers, coaches, and consultants among many others. He also discusses the need for any business owner to have professional liability insurance. His company offers entrepreneurs the opportunity to set up their own 401K whether they are a solopreneur or have employees.

Join host Cathy E. Smith and Lydia Mattison, host of Lattes with Lydia. She serves as a livestreaming leader on Meerkat. Lydia went from 0 to 500 viewers in one day. She discusses the strategies she used to grow that quickly. It is on Meerkat that Lydia has built a warm and constantly growing community. Lydia also has used and provides tips for using Periscope. Lydia provides four key tips for using livestreaming/ mobile broadcasting. Meerkat announced a new feature which allows you to embed videos on your website or other social networks - this will be huge! If you want to post more than 140 characters on Twitter use the Twishort app. This is great news for optimizing YouTube channels.

Join Cathy E. Smith with guest Sylvia Browder, founder of Browder Consulting Group LLC, discuss business consulting and helping other women grow. Sylvia discusses her initial journey into entrepreurship and how she got started. She shares how her mentor helped her grow her first business well enough to sell. Most people never make a success of their business enough to sell, especially the first time out. Sylvia shares her experiences as a SCORE mentor and starting her online network, National Association for Women on the Rise.

Join host Cathy E. Smith, aka Resource Rita, as she shares key tips for using Instagram to market your business. She shares key picture apps that will assist you in marketing across all social networks that highlight pictures such as Instagram, Pinterest,Twitter, Facebook and Tumblr. The key to visual appeal is to use inspirational words, call-to-actions, or instructions in your pictures. Cathy also discusses five key strategies to developing a social media marketing plan. She also shares how to leverage the power of the hashtag in following trends. If you are a business owner and need to market your business, she shares top Instagram accounts to follow.

Joy Elizabeth Turner, CEO of JetSet Communications, served as our guest this evening. Joy discusses how her company was developed as a result of her own experiences with her first book and birthed after a lay off from her job. She discusses three key pieces of advice to someone preparing to write that first book. Joy's first book sold 400 copies within the first week and opened the door to media appearances which included an appearance on television. Listen to the services that her company offers and find out what Joy's niche is within the book industry. Cathy E. Smith shares sources both free and paid to increase the exposure of your book. As part of C2 Internet Marketing Strategies, there are plans to partner with JetSet Communications to offer book landing pages to authors.

Join Cathy E. Smith as she discusses the move of social networks to partner or to buy media news start-up businesses that produce the latest breaking headlines news. Traditional media is getting going to digital media for the latest breaking news. Gain a perspective on changes that are on the horizon with Facebook and Twitter. My guest, Len Johnson, serves as a mentor/volunteer with the business organization SCORE. SCORE serves as an untapped resource for business owners at any stage if their business. Whether you're just starting out, in business, or ready to sell or retire, SCORE can help — providing guidance and resources to help with your decisions.

Join me with guest comedienne, Marilyn Franklin known as Platinum, shares how she got into comedy. She provides tips for those looking to get into comedy and how she serves as a mentor to other comedians. Platinum shared some of her mentors and favorite comedians. She also shares that she is affiliated with the Christian Comedy Association. Platinum shared some websites that she is registered with to get comedy gigs such as Gig Salad and Gigmasters. The host, Cathy E. Smith, shared online resources designed just for comedians in both the secular and Christian arenas.

Join host Cathy E. Smith and Jennene "Gigi" Biggins as they discuss their predications for what's HOT in 2015! Podcasting is HOT and it is predicted to grow. Cathy explains what podcasting is and how it can be used as a platform for promoting your brand, providing information, and serving as an educational launching board. Gigi explains mixed marketing by combining a variety of marketing with e-mail and text (SMS) marketing. She also explains the beginning price points for her text marketing and the many uses for mobile marketing. Both women discuss the importance of video marketing and the different tools and platforms and the trend toward self-hosting.

Join Gigi Biggins and Cathy E. Smith as they host special guest Ebong Eka. Ebong Eka is the author of "Start Me Up! The No-Business-Plan Business Plan." Ebong discusses the 4 S's formula for building and sustaining your business. Tune in to find out just what the 4 S's are. Ebong is well-respected in the business community and he has been seen on Fox, CNN Money and as a writer for The Huffington Post. Learn three key nuggets for advising business owners in moving forward. Get the link for a simple one page plan/checklist that will change your business. Learn sound advice for starting and managing your business the right way.

A New Year brings new opportunities and our guest, author Erica Goodridge,shares how to change your mindset to move forward in life and leadership. Her company, The CLEAR Institute, focuses on developing or enhancing your mind and leadership skills when working and developing others. The five pillars of CLEAR focus on communication, learning, energy, accountability, and reflection/renewal. As a coach, Erica helps push the best of the five pillars out of you as a person and a leader to make you more effective.

Special guest Ayanna Mobley Castro discusses her annual Work Your Package event! This event is designed for you to assist you in bringing out your gifts and talents to assist you in growing your business or your career. Ayanna shares how to be proud of the person you are and follow your own path based on your gifts. "Don't follow someone else's map for your journey." Her book "Work Your Package" is available on Amazon and provides practical exercises to achieve results! The host of The PRIME Show, Cathy E. Smith, discusses the new design changes for LinkedIn as well as a few practical tips on how to use LinkedIn.

Our special guest, Nikita "Natureboy" Floyd, shared the highs and lows of being the owner of successful landscaping business. Mr. Floyd recently received a Small Business of the Year award. He also shared two key pieces of advice for aspiring entrepreneurs. Mr. Floyd was also chosen as one of several entrepreneurs to lead the Entrepreneurs Academy at Bowie State University. Did you know that you have to have a license to apply fertilizer for someone else? Cathy E. Smith, aka Resource Rita, shared keep tips for capturing leads with his website, monetizing his business knowledge and re-purposing his show material.

Join host Cathy E. Smith with special guest Sophia J. Casey "Coach Casey." Cathy shares sources for coaches including sites for billing and delivering modules. Coach Casey share key tips for living your life and your business fully. Sophia shares how she connects with clients and assists them in getting to the root of what is holding them back so they can move forward. Sophia shares how she helps both federal and corporate clients change their work environment by working with both management and staff.