Podcasts about my amazon guy

Send us a textProper ad account structure is crucial for Amazon sellers looking to maximize their ad performance, but most ad accounts are disorganized and inefficient. In this video, Noah Wickham dive deep into how a messy Amazon ad account can hinder your ability to optimize campaigns, and how structuring your ad account with clear portfolios and ad groups can significantly improve your results.A cluttered ad account leads to confusion, wasted budget, and missed opportunities. With the right setup, you can easily identify key areas for improvement, track performance more effectively, and drive better sales results. From understanding Amazon portfolios to managing targets within ad groups, I'll guide you step by step on how to structure your ads for long-term success.What You'll Learn:- How to structure your Amazon ad account for better organization and clarity- Why Amazon portfolios are key for efficient ad management- The best practices for creating and naming campaigns and ad groups- How to optimize your targeting strategy to avoid wasting ad spend- How bulk file operations can make optimizations quicker and easierIf you're struggling with messy Amazon ads, or if your campaigns aren't performing like they should, this video will provide actionable insights to help you streamline your account and see measurable improvements. Stop getting lost in disorganized ad accounts, learn how to structure them like a pro!Ready to take control of your Amazon ads? Let's chat and optimize your strategy for success: https://bit.ly/4jMZtxu#AmazonAdStructure #PPCOptimization #AmazonCampaigns #AdAccountManagement #amazonppc --------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTQ4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon PPC Guide 2025: https://bit.ly/4lF0OYXAmazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 - Introduction: Common Issues with Amazon Ads00:14 - Why Proper Ad Account Structure Matters00:34 - Understanding Amazon Portfolios and Their Importance01:13 - Organizing Ads by Business Line and Product Categories02:01 - Filtering by Portfolio and Optimizing for Specific Products03:13 - The One Ad Group per Campaign Strategy03:47 - Naming Campaigns Clearly for Better Management04:08 - Managing Targets within Ad Groups05:02 - How Amazon's Algorithm Affects Your Ad Performance06:05 - How to Fine-Tune and Optimize Targets Over Time07:09 - Using Bulk Files for Easier Optimization08:12 - Final Tips for Streamlining Your Amazon Ad Account Structure________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textStruggling with a bleeding Amazon PPC campaign? In this video, Kevin Sanderson explains when to shut down a campaign, when to save it, and how Amazon's keyword record ID history affects performance. You'll learn how to reduce ACOS, optimize your Amazon ads, and launch new products using the right PPC structure.We also cover how to remove counterfeit sellers from your Amazon listing using Amazon's test-buy process.Topics Covered:✔️ Amazon PPC for beginners✔️ How to reduce ACOS on Amazon✔️ Amazon PPC campaign optimization✔️ Auto vs broad vs phrase vs exact for product launches✔️ How to remove counterfeit sellers from your listing✔️ Amazon FBA launch strategy#AmazonPPC #ReduceACOS #AmazonAds #AmazonFBA #MyAmazonGuyNeed personalized help with your campaigns? Book a free strategy call: https://bit.ly/4jMZtxu.------------------------------------------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTQ4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon PPC Guide 2025: https://bit.ly/4lF0OYXAmazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS:00:00 - Should You Stop a Bleeding PPC Campaign?00:21 - How to Handle Good Keywords in Bad Campaigns00:52 - Why You Shouldn't Move Performing Keywords01:23 - How Amazon Algorithm Tracks Keyword History02:14 - Ranking Strategies for New Amazon Products02:42 - Counterfeit Sellers Taking the Buy Box03:36 - How to Report Knockoff Products to Amazon04:14 - What If They're Just Selling Cheap, Not Fake?------------------------------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAmazon recently made price history visible to every shopper through Rufus — but the data is wrong. In this video, I show multiple real examples where Rufus displays inaccurate pricing, missing price increases, ignoring discount windows, and misrepresenting Prime Exclusive Discounts.This misinformation can hurt your conversions, especially during high-traffic events like Black Friday and Cyber Monday.What You'll Learn- Why Amazon Rufus price history is inaccurate- How Rufus differs from Keepa's price tracking- How incorrect price history reduces conversion rates- Why dynamic pricing may backfire under the new system- What sellers should do to protect pricing perceptionIf you rely on deal perception, strikethrough pricing, or coupons, Rufus could distort how your discounts appear to shoppers. This video breaks it all down with real client examples.#AmazonSeller #AmazonFBA #AmazonNews #AmazonUpdates #amazonpricing Need personalized help with your campaigns? Book a free strategy call: https://bit.ly/4jMZtxu.------------------------------------------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTQ4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon PPC Guide 2025: https://bit.ly/4lF0OYXAmazon Crisis Kit: https://bit.ly/4maWHn0Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAre your Amazon sales stuck despite good performance, especially when relying on limited advertising? This video addresses the challenge of plateaued sales, focusing on the issue of utilizing ppc brand bidding exclusively for your amazon ads. Discover effective strategies including expanding your keyword targeting and increasing ad investment to learn how to improve my sales and drive significant business growth.#AmazonGrowth #TACoS #AmazonAdvertising #EcommerceSales #AmazonMarketing------------------------------------------------------------------------------------------------------------Need personalized help with your campaigns? Book a free strategy call → https://bit.ly/4jMZtxu.Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon PPC Guide 2025: https://bit.ly/4lF0OYXAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlFollow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textHow My Amazon Guy Helps You Overcome Amazon Challenges. Selling on Amazon can feel like you're walking on a tightrope, one wrong move, a suspension, or a frozen account, and your business could be on the line. In this video, we hear directly from real clients about how My Amazon Guy has helped them navigate the complexities of selling on Amazon, from dealing with Amazon suspensions to increasing sales with expert PPC management.At My Amazon Guy, we understand the struggles Amazon sellers face, whether it's the frustration of seller support, dealing with suspended accounts, or managing the constant changes in the Amazon ecosystem. Our clients come to us when they're tired of hitting dead ends, and we're here to provide the peace of mind they need.Stop the Amazon nightmare now, schedule a call and get expert help managing your business risks! https://bit.ly/4jMZtxu#AmazonSellerSupport #AmazonSuspension #AmazonPPC #AmazonAds #ppcmanagement ----------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlTimestamps:00:00 - Amazon Seller Fears in 2025: Why Business Is at Risk00:10 - The Reality of Amazon Account Suspensions00:23 - How Sellers Are Overcoming Amazon's Brutal Challenges01:04 - Client Testimonials: Why Our Clients Trust Us02:09 - How We Handle Amazon Issues for Sellers02:43 - The Peace of Mind That Comes with Expert Support03:43 - How We Help Amazon Sellers Focus on Their Brand, Not the Stress----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAre you confused about how Amazon PPC actually works, or how Amazon decides which product gets top ranking placements? In this step-by-step Amazon PPC tutorial, Noah Wickham (VP of Sales & Marketing at My Amazon Guy) breaks down exactly how the Amazon PPC algorithm works and shows you how to set up Sponsored Products auto and manual campaigns in just a few minutes.Whether you're an Amazon beginner or already running PPC ads, this video gives you the full breakdown of campaign types, bidding strategy, placements, relevancy, keyword targeting, and optimization fundamentals.⏱️ What You'll Learn in This Amazon PPC Tutorial✔️ How Amazon PPC decides who wins the top of search✔️ Difference between Sponsored Products, Sponsored Brands & Sponsored Display✔️ How to set up a profitable auto campaign (step-by-step)✔️ How to set manual targeting using broad, phrase & exact match✔️ How to choose the right PPC keywords using Helium 10✔️ What Amazon means by “relevancy”, CTR, conversion rate & data history✔️ How bid modifiers, top-of-search multipliers, and “dynamic bids” actually work✔️ The simplest PPC setup for new sellers (auto + 5-keyword manual strategy)Not sure your PPC setup is even working? Get a real fix before you burn more budget, talk to an expert now: https://bit.ly/4jMZtxu#AmazonPPC #AmazonAds #EcommerceTips #AmazonSellers #AmazonAdvertising----------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlTimestamps:00:00 - What is Amazon PPC and how it works01:00 - Sponsored products vs sponsored brands02:00 - Why bidding on your own brand is powerful03:00 - Campaign types overview04:00 - Setting up a basic auto campaign05:00 - Product targeting and selection06:00 - Understanding Amazon targeting options07:00 - Bidding strategy for new campaigns08:00 - Placement modifiers explained09:00 - Where your ads show up on Amazon10:00 - Rest of search and product page placements11:00 - How Amazon decides who shows up12:00 - Bid adjustment strategy explained13:00 - Top of search and bid stacking14:00 - Relevance and data-driven ranking15:00 - Manual targeting campaign setup16:00 - Keyword match types: broad, phrase, exact17:00 - Using Helium 10 for keyword research18:00 - Choosing keywords with volume and relevance19:00 - Starting small with 5–10 keyword targets20:00 - Bidding tips and keyword match advice21:00 - Down-only bidding and why it helps22:00 - Budget strategy for new campaigns23:00 - Final setup advice and wrap-up----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAre you struggling with low sales and traffic on Amazon, especially during the offseason or after big shopping events like Black Friday? In this video, Noah Wickham from My Amazon Guy shares proven strategies for increasing sales, improving your Amazon PPC campaigns, and using the Search Term Impression Share Report to optimize your ads effectively.When sales are low, traffic dips, and you're facing the challenges of a competitive marketplace, it's the perfect time to double down on keywords, optimize your bids, and refine your strategies. Noah Wickham provides actionable advice on how to improve your Amazon rankings, adjust your bids for top of search and rest of search, and how seasonal products should be handled for maximum impact during your low sales periods.Ready to optimize your Amazon ads and boost your sales? Book a strategy call with one of our experts today and get personalized insights to grow your business! https://bit.ly/4jMZtxu#AmazonAds #EcommerceGrowth #BlackFriday2025 #AmazonSellingTips #salesoptimization ----------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlTimestamps:00:00 – Should you outsell your competition on keywords when sales are low to rank for keywords?01:07 – Why are impressions recovering but sales still low during Black Friday week?02:08 – Is it best to wait for December for better sales if Black Friday sales are poor?05:30 – How much should I increase my product price without affecting sales momentum?07:51 – How do I structure ads for a small niche category with limited keywords?09:30 – How can I use the search term impression share report to optimize my campaigns?----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textThe world of Amazon selling in 2025 is drastically different, and it's harder than ever to succeed. In this video, Steven Pope discusses the biggest challenges Amazon sellers face today - from China direct sellers to private label struggles. He shares insights into how you can overcome the competitive landscape and stay ahead in the game.One of the key changes that can impact sellers in 2025 is China's tax regulations, which will level the playing field for Amazon sellers competing against Chinese manufacturers. While it's harder than ever to create a lookalike brand, there are still opportunities to create unique products and innovate your way to success, as shown by  @ZipStringHQ   success on Shark Tank.Don't wait for 2025's challenges to hit, schedule a call now and learn how to stay competitive on Amazon! https://bit.ly/4jMZtxu#AmazonSelling2025 #PrivateLabelStruggles #AmazonSellingTips #AmazonChallenges----------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlTimestamps:00:00 - Amazon Sellers' Challenges in 202500:25 - China's Tax Changes and How They Affect Amazon Sellers01:02 - Is Private Label Still Possible in 2025?01:35 - The Secret to Success: Creating a New Product Genre02:12 - Why Agencies Fail to Automate and How It Hurts Amazon Sellers02:54 - The Importance of Process Over Expertise in Scaling on Amazon03:39 - Recruitment Tips for Growing Your Amazon Team in 2025----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textIs DSP Right for Your Brand? In this video, No Wickham from My Amazon Guy addresses a common challenge faced by e-commerce brands: low ROAS and how to handle it when DSP (Demand-Side Platform) advertising doesn't perform as expected. If you're struggling with programmatic advertising on Amazon or feeling doubts about whether to continue a campaign, this video provides valuable insights on how to navigate such situations and make informed decisions for your clients.When a client invests in DSP, but the results are poor, it can create tension and confusion. No Wickham shares a real-life example of a brand selling organic lavender body products, and why brand loyalty, client goals, and communication all play crucial roles in determining whether DSP is the right fit. From low ROAS to strategic adjustments, No explains how to handle these situations effectively and avoid burning bridges with clients.Struggling with your DSP campaigns? Let's talk! Book a call with our experts and find out how we can optimize your strategy for better results: https://bit.ly/4jMZtxu#DSP #AmazonAdvertising #ProgrammaticAds #ClientRetention #EcommerceGrowth #ppcstrategy ----------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlTimestamps:00:00 – Not every brand works with every strategy00:15 – Question from client about DSP for organic lavender products00:28 – Results after a month: Poor performance with DSP00:47 – LinkedIn post: “Successful brands invest in DSP”01:03 – Introduction of WWII image analogy01:24 – Airplanes analogy: Importance of unseen failures02:09 – Transition to strategy discussion: DSP is not for every brand02:15 – Explanation of DSP and its effectiveness02:33 – Time for results: DSP effectiveness takes time02:46 – Analogy: Plane shot in fuselage vs. pilot shot03:02 – The importance of aligning client goals with DSP03:23 – Suggesting actions to manage DSP and client expectations04:05 – Importance of using communication channels over DMs04:49 – Recap and transparency in DSP discussions05:21 – Advocating for the client and handling setbacks06:09 – Acknowledging strategy failures as part of the job06:30 – Maintaining client trust after a strategy doesn't work06:48 – Exploring solutions and possible retention strategies07:01 – Pausing the contract or refunding the client07:14 – Keeping clients happy and preserving long-term relationships08:03 – Recognition of a turning point in the client's perception08:16 – Final thoughts on advocating for the client and being proactive----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textIn this October Masterclass, Noah Wickham and Kevin Sanderson from My Amazon Guy dives deep into Amazon selling strategies, offering expert insights into improving Amazon SEO, PPC optimization, listing optimization, and effective marketing tactics for 2025. Learn how to boost your Amazon business, implement powerful Amazon FBA strategies, and optimize your product listings with Amazon A+ Content. Whether you're a beginner or experienced seller, Steven explains how to enhance your Amazon ranking and manage PPC campaigns efficiently.Watch this session to discover advanced Amazon advertising strategies, including retargeting, Google Shopping, and email marketing tactics for sales growth. This video also breaks down key methods to ensure your Amazon product images and alt text are perfectly optimized to boost your visibility and click-through rate (CTR). Plus, get tips on using User Generated Content (UGC) and influencer marketing to elevate your brand presence on Meta, TikTok, and YouTube Shorts.#AmazonFBA #AmazonPPC #AmazonSEO #MyAmazonGuy #amazonsellingtips ------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSl00:00 – Start of webinar01:15 – Why you should build your own store (avoiding Amazon dependency)04:30 – Importance of owning customer data07:00 – The cost of selling on Amazon: Fees and margins10:00 – Why Q4 is a great time to launch a direct-to-consumer brand12:30 – How to build a strategy that works for both Amazon and direct-to-consumer15:00 – Creative refresh for your brand and listings18:00 – The importance of UGC (user-generated content) in advertising21:00 – Effective paid media framework: Top, middle, and bottom funnel strategies24:00 – Using Amazon's AMC to gain a head start in direct-to-consumer advertising28:00 – Email and SMS marketing strategies32:00 – Website optimization for conversion35:00 – Best practices for listing optimization38:00 – Using SEO and copywriting for better product listings42:00 – Brand story and A+ content for building trust and conversions46:00 – Technical performance: Site speed and reducing friction50:00 – Inventory management and fulfillment strategies54:00 – Tracking attribution setup and tools57:00 – Retention strategies: Customer lifetime value and remarketing60:00 – Providing a customer experience that beats Amazon63:00 – January reset: Post-Q4 strategy and remarketing67:00 – Q&A session1:15:00 – Listing optimization Q&A1:28:00 – Review of a listing: Analysis and optimization tips1:35:00 – Final Q&A on listing and optimization questions-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

In this episode, the host interviews Josh Gibson, founder of Sojourn Group Consulting, about strategies for growing e-commerce sales on marketplaces like Amazon and Walmart. Josh shares expert tips on protecting profit margins, optimizing product listings, leveraging Amazon's NARF program for international expansion, and efficiently managing inventory shipments. He discusses the benefits and challenges of expanding to Walmart and other platforms, emphasizes the importance of strong team communication, and recommends trusted industry resources. The episode concludes with actionable takeaways for maximizing sales and diversifying channels for long-term growth.Chapters:Introduction to Josh Gibson and Sojourn Group Consulting (00:00:00)Overview of Josh's background, company focus, and personal life.Protecting Margins on Amazon: Categories, Weights, and Inbound Shipments (00:01:15)Importance of tracking product categories, weights, dimensions, and optimizing inbound shipments to protect margins.Challenges of Managing Amazon Shipments and Auditing (00:02:19)Issues with Amazon's inventory reconciliation and the need for ongoing auditing to avoid losses.Prioritizing Marketplace Expansion and Expected Sales Lift (00:03:10)Discussion on which marketplaces to expand to first and typical sales lift percentages.Expanding with Amazon NARF (North America Remote Fulfillment) (00:03:50)How NARF enables easy expansion to Canada and Mexico, and the expected 7% sales lift.Considering Deeper International Expansion (00:04:53)When to consider establishing a physical presence in Canada or Mexico for further growth.Selling on Walmart Marketplace: Opportunities and Challenges (00:04:53)Walmart's marketplace growth, operational challenges, and the shift to Walmart Fulfilled Services.Walmart Advertising and Early-Stage Advantages (00:05:49)Opportunities in Walmart's less competitive ad platform and strategies for early success.Walmart Sales Lift and Rural Market Penetration (00:06:56)Typical 5–10% sales lift on Walmart, with strong performance in rural and Midwest areas.Three Actionable Takeaways for Marketplace Sellers (00:08:49)Maximize success on your primary channel.Fully optimize listings, especially for mobile.Expand to new marketplaces after optimizing the first.Optimizing Amazon Listings for Mobile and Conversion (00:09:48)Detailed tips for optimizing titles, images, videos, and A+ content for better conversion.Expanding to Additional Marketplaces Beyond Amazon and Walmart (00:10:54)Consider Target, eBay, Newegg, Etsy, and Wayfair for incremental revenue after maximizing Amazon and Walmart.Most Influential Book Recommendation (00:12:31)Gary Vee's books and content for building a brand and leveraging social media.Favorite Productivity Tool or Resource (00:15:00)Slack for team communication and the importance of a fast, reliable computer.Most Admired E-commerce Influencers (00:16:14)Recommendations to follow Steven Pope, Bradley from Helium 10, and Kevin King for free, valuable content.Closing Remarks and Appreciation (00:17:26)Harry thanks Josh for sharing actionable insights and expertise.Links and Mentions:Tools and Websites  Sojourn Group Consulting Amazon FBA (Fulfillment by Amazon) NARF (North American Remote Fulfillment) Walmart Connect Helium 10 Influential People  Gary Vaynerchuk (Gary Vee) on LinkedInSteven Pope from My Amazon Guy on LinkedIn Bradley Sutton from Helium 10 on LinkedIn  Kevin King on LinkedIn Events  Sell and Scale Summit Productivity Tool:SlackTranscript:Josh Hadley 00:00:00  Today I'm super excited to introduce you to Josh Gibson. over the past 20 years, Josh has been leading sojourn Group consulting, a company with a strong e-commerce focus. Sojourn Group consulting specializes in marketplace sales, and has evolved from being a third party seller into an agency that helps other sellers grow their marketplace presence without having to hire a full team. Their years of experience and team make their bolt on solution very simple for many companies. Outside of work, he is happily married for 15 years and is the father of four children ages eight, six, four and two. That makes him very busy at this stage in his life. He says there's little time for anything except work and family. So welcome to the podcast, Josh.Josh Gibson 00:00:45  Thank you. Thanks for having me.Josh Hadley 00:00:46  Well, with how busy you are with a young and growing family and the business, we're excited to have you share some of your time with us. So thanks again for joining us. What else is there that you know? You're saying that Amazon eats your margin for business lunch and dinner or for breakfast? Lunch and dinner, right? So what else is there that you know, people should be paying attention to? And Amazon specifically for now that, you know, there could be a lot of, you know, marginally going out the business.Josh Gibson 00:01:15  Yeah. I mean, it's important to to track your weights and your gyms and your categories of what products you're selling in because there's some products. Say you're selling a printer. A printer should be in an 8% category, but sometimes they'll slide into a 15% category. So you're losing that that amount of money. You don't see it unless you're tracking tracking it. Or they could dim it out wrong. Say something. They as they went through their Cuba scan, it dimmed out incorrectly. So being able to go in and update and fix those dimensions and then do do file backs on those. also trying to find better, more efficient ways to do inbound shipments. and so there's, there's tools out there that we use that can take like right now we're running a full truckload, for $400, inbound FBA, where that same truckload going, another the route could be 3 to $4000. So it's the more time you do this. And the nice thing about our team is we can sit in a bullpen and go, okay, what are you guys learning? What'd you find out? and trying to take our collective knowledge, plus being able to go to, like, this, scale and sell summit and meet other people that know more things and aggregate this information to become more valuable.Josh Gibson 00:02:19  which, to your point is, if you're an owner operator trying to do this yourself, it becomes complicated because you don't have the resources and the ability to to learn all these things. Yeah. But to your point, it's it's the weight in gems. It is the categories. It is inbound shipments. I'm blanking on a few others, but it's really managing that protection of your bottom line. that's important. And it's also like specifically with inbound shipments is the annoying part is you can get that FBI ID cleared, they can say fully received. And we've seen with some clients ten, 12 months later, they say, actually we're five short. And if you're not going back and reordering those, even though you thought you did a good job auditing it. You can los...

Send us a textStruggling to understand Amazon PPC, reduce wasted ad spend, or finally get your ACOS under control? In this training, Kevin Sanderson from My Amazon Guy breaks down the fundamentals of Amazon advertising, negative keywords, bidding strategies, ACOS vs ROAS, and how to audit your campaigns for wasted spend. If you want clearer, more profitable ads, this is the video for you.#AmazonAdvertising #PPCstrategy #AmazonSellers #ACOS #AmazonTipsired of guessing your bids? Let us break down your campaign math on a strategy call: https://bit.ly/4jMZtxuWant free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSl------------------------------------------------------------------------------------------------------Timestamps:00:00 - Starting PPC Ad Improvements on Amazon  00:15 - What Are Negative Keywords  01:09 - Using Negative Keywords the Right Way  02:17 - What Is ACOS and Why It Matters  03:34 - Understanding Profitable KPIs for Ad Spend  04:09 - How to Find Wasted Spend in Targeting Tab  05:25 - Evaluating Sales and Spend Over Time  05:30 - Starting Bids for Each Match Type  06:14 - Bid Strategy Using ACOS and Conversion Rate  07:25 - Example Math for Setting Amazon Ad Bids  08:15 - Ideal Bid Strategy for Auto Campaigns  09:06 - Why Bids Need Real Data and Adjustments  ----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textShould You Advertise on Your Own Branded Terms? Are you wondering if advertising on your own branded terms is a waste of money or if it might cannibalize your organic growth? In this video, Noah Wickham, VP of Sales & Marketing at My Amazon Guy, breaks down the importance of branded term ads and how they help protect your market share on Amazon.If you sell a product with limited brand loyalty and a relatively low search volume, advertising your branded terms isn't just beneficial – it's essential! By utilizing Amazon PPC defensive campaigns, you ensure that competitors don't steal your sales by showing up for your branded keywords. Branded keyword targeting can prevent competitors from taking over your top spots and ensures your Amazon listings remain visible.Protect your brand and market share today, schedule a strategy call with our team and let us help you optimize your branded terms PPC campaigns! https://bit.ly/3ZlHh6G #AmazonAdvertising #PPCCampaigns #BrandProtection #EcommerceGrowth #AmazonSellers----------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlTimestamps:00:00 – Are you wasting money on branded terms?00:07 – Addressing a common question from a seller about branded terms00:23 – How Amazon Ads works with branded terms00:36 – Example with Ducky Doorstoppers brand and their sponsored ads01:01 – Explanation of Amazon's ad positioning with multiple products01:14 – Customer behavior when searching for branded terms01:39 – Branded search volume and brand loyalty02:07 – Why advertising on your branded terms makes sense for smaller brands02:33 – The impact of not advertising on your branded terms03:16 – Protecting your brand from competitors advertising on your terms03:51 – Why it's crucial to consistently show up first for your branded terms04:01 – The importance of maintaining brand control on Amazon04:42 – Conclusion: Should you advertise on your branded terms?05:02 – Final thoughts on PPC campaigns and brand protection----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textA groundbreaking update is here for Amazon advertising! In this video, Noah Wickham discusses the biggest change in Amazon Ads in a long time, the ability to add prompts into your Sponsored Product campaigns. This new feature, currently in beta, is set to completely transform the way sellers advertise on Amazon. With AI-driven prompts and video integration now possible within campaigns, this is a massive shift towards more dynamic, personalized advertising strategies.Don't let your Amazon ads fall behind, schedule a call now and revolutionize your strategy! https://bit.ly/4jMZtxu#AmazonAds #AIAdvertising #AmazonSellers #AmazonMarketing #amazonppcnews----------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlTimestamps:00:00 - Introduction to the biggest Amazon ads change in years00:21 - The new AI prompts in Amazon ads01:10 - Video ad integration in campaigns01:47 - The potential impact of AI on ad targeting02:24 - Bulk files and prompts in Amazon ad campaigns02:54 - The role of AI in the future of advertising03:21 - Traditional ads vs. AI-powered ads: What's more effective?----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAmazon has just introduced a game-changing update to self-targeting campaigns that could massively impact how sellers protect their branded keywords. In this video, we explore the new Reserve Share of Voice feature, which allows brands to dominate the top search placements for their brand name and keywords. This tactic ensures competitors can't bid on your branded terms, increasing brand visibility and customer retention. However, there's a catch—it's not cheap! We dive into the costs of securing these top spots and discuss the pros and cons, especially for smaller sellers with limited budgets.If you're looking to protect your brand and improve its visibility on Amazon, this video breaks down the costs, potential benefits, and why this feature may be more suited for larger brands. Get all the details on how it works, what you need to consider, and whether it's worth the investment for your business.Struggling with protecting your brand on Amazon? Book a call with My Amazon Guy today and let us help you navigate the cost of reserving your share of voice! https://bit.ly/4jMZtxu#AmazonAdvertising #BrandProtection #ShareOfVoice #AmazonPPC #EcommerceTipsWant free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlNeed personalized help? Book a call now and let's drive your performance to the next level! https://bit.ly/4jMZtxuTimestamps:00:00 - Self-Targeting Campaigns on Amazon00:06 - What is Amazon's Reserve Share of Voice?01:05 - How Reserve Share of Voice Helps Your Brand01:31 - The High Cost of Reserve Share of Voice02:43 - Why Big Brands Benefit from This Feature03:15 - Why Smaller Brands May Struggle with the Cost04:43 - The True Cost of Maintaining Share of Voice05:50 - Lifetime Budget vs. Monthly Budget: What You Need to Know06:28 - Conclusion: Is It Worth It?----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textIn this video, we discuss effective strategies for smaller brands looking to grow outside of Amazon. Key topics include the value of Sponsored Display (SD) vs. DSP (Demand-Side Platform) advertising, as well as the role of meta advertising and email marketing in driving brand growth. We dive into a real-world case where a brand had to reallocate its budget due to manufacturing issues, and explore whether DSP is the right move for smaller brands with limited budgets. Additionally, we discuss the importance of improving website professionalism and considering Google Ads for broader brand visibility. If you're navigating these challenges, this video offers valuable insights and recommendations on optimizing your advertising strategy.Ready to grow your brand off Amazon? Start optimizing today with My Amazon Guy! https://bit.ly/4jMZtxu#AmazonAds #SmallBrandGrowth #PPCStrategies #AmazonMarketing #EcommerceAdvertising---------------------------------------------Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlTimestamps:00:00 - Growing Your Brand Off Amazon00:12 - Can Small Brands Benefit from DSP Advertising?01:05 - Why Focus on Meta and Email Marketing First02:05 - Testing Sponsored Display Before DSP02:43 - What Makes DSP Different from Sponsored Display03:16 - Recommended Meta Budget for Small Brands----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textThe video describes Amazon Ads' new benchmark report, a feature available through the Campaign Manager that helps sellers evaluate their advertising performance compared to industry standards. The report provides metrics on key performance indicators like cost per click, purchase rates, and new-to-brand metrics, allowing sellers to compare their results against category averages. This can help sellers determine if their advertising strategy is competitive within their category.The benchmarks include data such as the average cost per click (CPC), where the user's CPC can be compared with the benchmark for the same category, giving insight into whether they are overspending or underperforming. Similarly, the report tracks metrics like cost per purchase and purchase rate for new-to-brand customers. By comparing these values, sellers can see how their performance stacks up against competitors in the same category.The introduction of benchmarks allows sellers to make more informed, data-driven decisions by offering insights into whether their campaigns are on track with the industry standard or if adjustments are needed. This is particularly valuable for sellers who may be uncertain about their advertising strategy or spending, providing a clearer perspective on how they compare with competitors.The video encourages users to explore this new benchmark feature within their Amazon Advertising console and take action based on the insights provided, potentially optimizing their campaigns or making necessary adjustments to improve performance relative to their category.#AmazonAds #AmazonMarketing #EcommerceGrowth #AmazonBenchmarks #adperformance Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlNeed personalized help? Book a call now and let's drive your performance to the next level! https://bit.ly/4jMZtxuTimestamps:00:00 - Amazon Ads Benchmark Report01:20 - Comparing Your Campaign to Competitors02:30 - Understanding Cost Per Click and Cost Per Purchase03:10 - What Does This Benchmark Data Mean for Your Brand?04:00 - How to Use Benchmark Data for Better Amazon Ads----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textEver wondered what it's like to manage over 400 Amazon seller accounts? In this video, we dive into the challenges and strategies behind scaling a massive agency like My Amazon Guy, which handles 1,000+ brands every year. From crisis management to rapid pivots, we share the key processes that allow us to deliver exceptional results—quickly.You'll learn about:✅ How to handle client crises without losing focus✅ The importance of flexibility and speed in business✅ Key strategies for growing sales and profitability on Amazon✅ Why speed to execution beats perfectionism✅ Best practices for onboarding clients and proactive communicationThis video is packed with real-world insights from someone who's scaled a successful Amazon agency and managed hundreds of clients. If you want to learn how to grow your business on Amazon and stay ahead of the competition, this is a must-watch!Watch this next:https://www.youtube.com/watch?v=4v41-J3b0BE&list=PLDkvNlz8yl_a8Akj5ocnigIBj-5bduv2K&index=7&t=4sWe hired 300 interns in 23 days!https://www.youtube.com/watch?v=cM8xfGBUXWI&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=23"Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlTimestamps:00:00 - Managing Hundreds of Amazon Seller Accounts00:59 - Crisis Management at My Amazon Guy02:00 - Flexibility vs. Rigidity in Agency Processes04:23 - How We Onboard Clients in 24 Hours05:23 - Speed and Proactive Work in Amazon Services06:07 - The Two Main Goals for Amazon Sellers: Sales and Profit07:00 - The 4 Key Elements to Growing Your Amazon BusinessRunning hundreds of "amazon seller account" can present unique "business strategy" challenges, often leading to constant crises that require quick thinking and robust "business tips". At My Amazon Guy, we manage a significant "ecommerce business" operation, touching over a thousand brands annually through both full management and individual services like A+ content. This extensive engagement highlights the realities of scaling an "agency" in the "online business" space, where effective "sales" strategies are crucial for sustained growth.Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw#AmazonAgency #AmazonGrowth #EcommerceSuccessSupport the show

Send us a textAI is revolutionizing how businesses operate, especially in eCommerce. In this video, we dive into why artificial intelligence is essential for Amazon and direct-to-consumer sellers in 2025. Learn how to harness AI tools to optimize your online business, stay competitive, and boost profits. We'll showcase our top four recommended AI tools that can give your eCommerce strategy an edge, helping you grow your business and increase sales. Don't miss out on how AI is transforming the future of online selling!-----------------------------------------------Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYXEcommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSl"Timestamps00:00 – AI and its importance for sellers01:00 – Overview of Google Gemini for image generation02:30 – Using Canva to enhance AI-generated images03:30 – Introduction to Claude and its writing capabilities04:45 – How Claude can assist with keyword research and descriptions06:00 – Perplexity: Market analysis and competitor research08:00 – Using Perplexity for product research and iteration09:30 – ChatGPT for idea generation and creativity11:00 – Why Perplexity is the best all-in-one AI tool12:30 – Final thoughts on choosing the right AI platform----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textLearn why you can only use one audience adjustment in Amazon ads at a time and how this impacts your campaign segmentation. This limitation can actually help you target specific customer niches and optimize conversion rates. Leverage My Amazon Guy's expertise to refine your Amazon ad campaigns and achieve better results with more granular targeting.Get the Ultimate Q4 Playbook for Amazon sellers, ensure your ads perform at their best this season! https://bit.ly/46Wqkm3Book a strategy call to refine your Amazon ad campaigns and boost your targeting efficiency today! https://bit.ly/4jMZtxu #AmazonAds #AmazonPPC #AudienceSegmentation #AmazonAdvertising #AdCampaignTipsWatch these videos on YouTube:https://youtu.be/WukdCZ6WVbchttps://youtu.be/8w8bP3jH37g-----------------------------------------------Maximize your holiday sales with our Ultimate Q4 Playbook, grab it before it's too late! https://bit.ly/46Wqkm3Plan for a booming holiday season with the 2025 Ecommerce Holiday Playbook. Download the guide now and grow beyond Amazon: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - How to Best Utilize Amazon Audiences00:20 - Question: Can You Use More Than One Audience Adjustment on Amazon Ads?00:40 - Explanation: Why You Can Only Use One Audience in Amazon Campaigns01:00 - How Audience Groups Affect Bid Adjustments and Campaigns01:30 - Segmentation Strategy: Targeting Different Customer Niches in One Campaign02:00 - Why Retargeting vs New-to-Brand Audiences Yield Different Results02:20 - Conclusion: Getting Granular with Audience Targeting in Amazon Ads----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textYouTube helped My Amazon Guy grow its first $10 million by turning niche content into sales calls. Answering real questions through video built trust and created higher conversions than cold outreach. Learn how this simple video strategy can bring long-term results without spending on ads.Build a real inbound pipeline, start with your first video and let your prospects come to you: https://bit.ly/4jMZtxuDominate this Q4, download the Ultimate Q4 Playbook for Amazon Sellers: https://bit.ly/46Wqkm3#AmazonMarketing #YouTubeSalesTips #AmazonFBA #VideoMarketing #EcommerceGrowthWatch these videos on YouTube:https://youtu.be/5GRLt5cyw_Ehttps://youtu.be/WukdCZ6WVbc-----------------------------------------------Tired of marketplace limits? Let's talk real growth with ecommerce strategy: https://bit.ly/4kOz6rrStop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYXRank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGoBe ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0Timestamps00:00 - Why YouTube Is a Must for Sellers  00:18 - The Video That Started It All  00:32 - How YouTube Drove $10 Million in Sales  00:41 - Why YouTube Converts Better Than Sales Calls  01:06 - When Steven's Dad Took Over Sales  01:45 - Using Live Q&As to Build Trust  02:13 - The Power of Good Thumbnails  02:45 - Ranking #1 with Simple Video Content  03:01 - Shoot a Video for Every Question  03:29 - YouTube Is Cheap, Scalable, and Long-Term  03:56 - Why You Need to Watch Your Own Sales Tape  04:19 - The Real Problem: Identifying Prospects  04:35 - How to DM and Book Calls via LinkedIn  05:00 - Why Boring, Niche Videos Work Best----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textUnderstanding your Amazon customer journey is crucial for sales growth. Learn how to analyze awareness, consideration, and purchase stages to optimize your strategies with the help of My Amazon Guy's expert insights. Discover the steps you can take to fine-tune your advertising and customer targeting for maximum success.Get your hands on the Ultimate Q4 Playbook for Amazon sellers and crush this holiday season! https://bit.ly/46Wqkm3Book a strategy call to dive deeper into your customer journey analytics and unlock real growth for your brand: https://bit.ly/4jMZtxu#AmazonSales #EcommerceGrowth #CustomerJourney #AmazonAdvertising #brandgrowth Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Amazon Data & Customer Journey01:10 - Understanding the Amazon Customer Journey Funnel02:20 - Analyzing the Awareness Stage: Key Metrics03:40 - Identifying High Potential Customers in Consideration05:00 - The Importance of Add-to-Cart and Wishlist Data06:15 - How to Optimize Your Amazon Sales Funnel for Better Conversion07:30 - Comparing January vs. March: Key Data Shifts08:45 - Improving New-to-Brand Purchases with Targeted Strategies10:00 - Retargeting Strategies for Repeat Customers on Amazon11:15 - How to Leverage Customer Journey Data to Grow Your Brand----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textLearn how Amazon PPC is changing with Sponsored Product Video ads and discover new Amazon advertising strategies to grow your Amazon business fast.Amazon just introduced a major update: Sponsored Product Video (SPV) placements directly inside sponsored product slots. In this video, Stephen Pope breaks down what this means for your Amazon PPC, bidding strategy, and ACoS. You'll see how Amazon is expanding video ad inventory, how multiple videos may display per product, and why this shift could dramatically impact click-through rates and ad costs.We'll cover how SPV ads work, where they appear in search results, and how to adjust your campaigns for video placements. You'll also learn the risks of Amazon's new AI ad tools, when to avoid automated changes, and why Amazon's creative AI may only be useful for quick video ads rather than listing edits.As an Amazon agency, we share actionable insights on PPC optimization, negations, and protecting your ranking while managing rising ad costs. Whether you're new to Amazon FBA or an experienced seller, this update gives you clear next steps to improve ROI and stay ahead of Amazon's changes.If you find this helpful, subscribe to My Amazon Guy for weekly Amazon tips, PPC tutorials, and data-driven strategies.

Send us a textLearn how to prepare your ecommerce store for Black Friday and Cyber Monday with real strategies that improve results. This video covers conversion fixes, mobile readiness, personalization, site speed, and holiday offers. Plan ahead, update your website, and maximize every visitor's potential during Q4 peak sales.Dominate holiday sales with the Q4 Playbook every top brand is using right now: https://bit.ly/4nPZQcCWant expert eyes on your store before BFCM? Let a strategist show you exactly what to fix now: https://bit.ly/4oAnmLP#BlackFridaySales #EcommerceStrategy #BFCMMarketing #HolidaySalesTipsWatch these videos on YouTube:Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2-----------------------------------------------Stop wasting ad dollars, grab the PPC guide that actually brings in customers: https://bit.ly/4p6eSfbPlan your biggest year yet, get the 2025 Ecommerce Playbook today: https://bit.ly/4o7CjnHDon't wait for a site crash, download the Amazon Crisis Kit before it's too late: https://bit.ly/487nX1xTimestamps00:00 - How BFCM Impacts Ecommerce Growth  01:07 - Why You Need to Start Planning Now  01:42 - Segmenting Your Audience for Better Ads  02:33 - Site Speed Fixes That Improve Conversions  04:51 - Why Mobile Optimization Matters Most  07:28 - Homepage Tips to Boost BFCM Traffic  09:00 - Product Page Conversion Fixes That Work  10:25 - Bundle Offers and Personalization Tactics  13:07 - Top Performing Discount Strategies for BFCM  15:20 - Running Strong Email & SMS Campaigns  17:57 - What To Do After Black Friday Ends  19:19 - First Action To Take After This Training  20:54 - Design & Site Updates for More Conversions  23:20 - How To Keep Sales Momentum After BFCM  26:14 - Simple Design Tricks That Drive Sales  28:26 - Final Thoughts + How To Get Store Support----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textLearn why running ads can impact your organic sales and what to do when performance drops. This video breaks down audience targeting, keyword mistakes, and ways to fix PPC without hurting ranking. Understand campaign segmentation and optimize both ad and organic growth.Your ads are doing damage, book a strategy call to fix what's killing your organic sales: https://bit.ly/4jMZtxuDominate holiday sales with the Q4 Playbook every top brand is using right now: https://bit.ly/46Wqkm3#AmazonAds #OrganicRanking #PPCStrategy #AmazonSalesTips #keywordoptimization Watch these videos on YouTube:Top 5 Questions Answered in Our Amazon AMA: Strategies for Niche Success: https://youtu.be/0x8CjbZgYt0Top 10 PPC Tips (that are most viewed on channel): https://youtu.be/WukdCZ6WVbc-----------------------------------------------Plan your biggest year yet, get the 2025 Ecommerce Playbook today: https://bit.ly/4kOz6rrStop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYXRank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGoDon't wait for a performance drop—download the Crisis Kit and protect your store: https://bit.ly/4maWHn0Timestamps00:00 - Ad Strategy Causing Organic Sales Drop  00:42 - Branded Keywords Are Cannibalizing Ranking  01:34 - Campaign Spend Too Low for New Targets  02:11 - Why Low ACoS Can Be a Red Flag  02:51 - Campaigns Not Delivering or Converting  03:26 - Fixing Old Negations and Revisiting Keywords  04:06 - Missing Audience Segmentation from AMC  05:01 - Building New-to-Brand Campaigns for Growth  06:00 - Category Targeting to Reach New Shoppers  06:45 - Understanding Drop-Off on Product Pages ----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textMany sellers are overspending or over-optimizing without knowing what works. This guide shows how to check wasted ad spend using clicks, sales, and ACoS filters. Make smarter Amazon ad decisions using simple filters that take less than 10 minutes.Get expert eyes on your ad account before your next dollar goes to waste, schedule a strategy session today: https://bit.ly/4hLVMsdGet the Ultimate Q4 Playbook to crush your holiday sales and outdo last year: https://bit.ly/43YWYCR  #AmazonAds #ACoS #WastedAdSpend #PPCstrategy #ecommercegrowth Watch these videos on YouTube:What It's Really Like Starting a Brand on Amazon From Nothing: https://www.youtube.com/watch?v=W4JE5CoNK0AThis Is the Best Way to Start Amazon Ads for a New Product: https://www.youtube.com/watch?v=xnyErLXEDj4&t=13s-----------------------------------------------Tired of marketplace limits? Let's talk real growth with ecommerce strategy: https://bit.ly/4ooBKGRStop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/3WK1LnSRank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/49EY6z9Be ready before problems hit, download the kit every brand should have: https://bit.ly/4ozmS8ETimestamps00:00 - Why Wasted Ad Spend Reveals Real Ad Performance00:28 - Too Much or Too Little Wasted Spend: What It Means01:13 - Real Campaign Example with Seasonal Spend Patterns01:42 - Step 1: Basic Filter to Catch Dead Campaigns02:30 - The Simple $1 Sales Filter That Highlights Waste03:06 - How to Tell If You're Just Throwing Money at Ads03:33 - Step 2: Analyzing Ad Spend Based on ACoS04:26 - At What Point ACoS Becomes a Problem05:33 - When Account-Level ACoS Hides Bad Campaigns06:16 - Step 3: Keyword-Level Target Checks07:00 - The 15-Click Filter That Saves Your Budget08:21 - Final Step: Find and Negate the Right Targets09:00 - How Much Wasted Spend Is Actually Healthy?09:45 - Free Ad Audit for a Deeper Look at Your Campaigns----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textMany sellers struggle to understand how Amazon badges really work, especially bestseller rankings. This reaction video breaks down the ranking system, ad-driven placements, and confusing rules that leave both buyers and sellers frustrated. If you're wondering why high-volume products outrank better options, you're not alone, watch to see the full breakdown.Watch the full video of  @LeviHildebrandYT here: https://www.youtube.com/watch?v=_QgIj7eNYAMBreak out of the confusion, speak with an Amazon expert who's been through the chaos and knows how to win: https://bit.ly/4jMZtxuMake the most of your end-of-year sales, download this ecommerce playbook has everything you're missing: https://bit.ly/46Wqkm3#AmazonSelling #EcommerceStrategy #AmazonBadges #AmazonSellers #onlinebusinesstips Watch these videos next:What It's Really Like Starting a Brand on Amazon From Nothing: https://www.youtube.com/watch?v=W4JE5CoNK0AThis Is the Best Way to Start Amazon Ads for a New Product: https://www.youtube.com/watch?v=xnyErLXEDj4&t=13s-----------------------------------------------Tired of marketplace limits? Let's talk real growth with ecommerce strategy: https://bit.ly/4kOz6rrStop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYXRank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGoBe ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0Timestamps00:00 - Why Being #1 Is All That Matters00:21 - Levi's Amazon Seller Frustration Breakdown01:12 - Reacting to Levi's Take on Badges and Bias02:13 - Amazon Basics and Featured Placements Explained03:30 - Sales Velocity vs Ranking vs Buyer Confusion05:12 - The Badge System's Real Impact on Sellers06:47 - Conversions, Volume, and Amazon's True Focus08:16 - Ranking Favors Behavior, Not Quality09:35 - Price Beats Product in Amazon's Algorithm10:31 - The “Board Game” of Selling on Amazon11:27 - Why Agencies Exist: Leveling the Playing Field12:17 - Final Thoughts on Levi's Video and the Bigger Picture----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textThis testimonial shares the reality of what it's like selling on Amazon as a small business. From delistings to support frustrations, sellers face challenges most shoppers never see. Learn how working with the right Amazon experts can help overcome these roadblocks and keep your brand growing.Tired of Amazon delistings and support nightmares? Get expert help before it costs you your brand: https://bit.ly/4jMZtxuDon't head into Q4 blind! Download the Ultimate Amazon Playbook and crush your sales goals: https://bit.ly/46Wqkm3#AmazonSellers #EcommerceSupport #AmazonDelisting #VendorHelp #AmazonAgencyWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Did You Think It Would Become a Brand?00:20 - Launching at a Therapy Conference00:40 - Getting on Amazon After Buyer Feedback01:00 - Discovering Amazon Vendor Challenges01:40 - Working With a Full Amazon Team02:25 - In-House Hire vs. Agency Model03:00 - Delisting Nightmare and Customer Complaints03:50 - How Amazon Refunds Hurt Small Sellers04:30 - Relying on Experts to Handle Amazon Support05:20 - Frustration With Repetitive Support Emails06:00 - Customers Don't Know They're Hurting Sellers06:50 - Every Seller Has Been There07:13 - No One's Really Prepared — That's Why Support Matters----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textQ4 is the make-or-break moment for Amazon sellers. Learn how to optimize your PPC and ad campaigns for Black Friday and Cyber Monday to boost your sales. We'll show you how to target new customers, adjust your bids, and avoid common mistakes that could cost you profits.Download the Ultimate Q4 Playbook for Amazon Sellers. Maximize your sales with our step-by-step holiday strategy: https://bit.ly/46Wqkm3Ready to dominate Q4? Book a call now to get personalized advice on maximizing your holiday sales: https://bit.ly/4jMZtxu#AmazonSellers #Q4Success #BlackFridaySales #CyberMondayStrategy #ecommercegrowth Watch these videos on YouTube:What It's Really Like Starting a Brand on Amazon From Nothing: https://www.youtube.com/watch?v=W4JE5CoNK0AThis Is the Best Way to Start Amazon Ads for a New Product: https://www.youtube.com/watch?v=xnyErLXEDj4&t=13s-----------------------------------------------Tired of marketplace limits? Let's talk real growth with ecommerce strategy: https://bit.ly/4kOz6rrStop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYXRank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGoBe ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0Timestamps00:00 - Introduction to Q4: How it can make or break your business00:40 - Why Sales and Impressions Drop in Early Q4 (October to November)01:45 - Understanding Consumer Behavior and Waiting for Black Friday Deals02:40 - Avoid Panic: The Worst Mistake Sellers Make in Early Q403:20 - How to Optimize Budgets and Bids During Slow Periods04:05 - Using Brand Tailored Promotions for New Customer Acquisition04:45 - The Power of Audience Group Advertising in Amazon Ads05:25 - Best Audience Segments to Target During the Holiday Season06:10 - Leveraging Amazon Marketing Cloud for Audience Targeting07:00 - Retargeting Cart Abandoners: A Strategy for Boosting Conversions07:50 - High-Value Customer Segments: Targeting Big Spenders for Q408:35 - Optimizing Ads During Black Friday & Cyber Monday: Key Tips09:15 - Lowering Bids to Avoid Wasting Budget During the Holiday Rush09:55 - How to Set Up New Campaigns Early for Black Friday and Cyber Monday10:35 - Final Tips for Effective Q4 Campaigns and Optimizing Sales----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textOutdated keyword targeting and poor campaign structure lead to lost visibility and low impressions. Updating backend SEO, bullet points, and titles with current search volume data increases organic indexing. Understanding negations, match types, and keyword intent is critical to improve performance.Still stuck with low impressions and weak keyword rank? Get expert help before Q4 traffic disappears: https://bit.ly/4jMZtxuGet the Ultimate Q4 Playbook and prepare for the busiest sales season now: https://bit.ly/46Wqkm3#AmazonSEO #AmazonListings #KeywordResearch #ListingOptimization #amazonppc Watch these videos on YouTube:Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5UwWhy Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw-----------------------------------------------Tired of marketplace limits? Let's talk real growth with ecommerce strategy: https://bit.ly/4kOz6rrStop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYXRank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGoBe ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0Timestamps00:00 - Should You Rewrite Listings Based on New Keyword Trends?00:25 - Use Tools Like SmartScout to Track Keyword Changes00:53 - Are Your Competitors Targeting the Right Keywords?01:19 - How to Rewrite Titles and Bullets for Indexing01:52 - Are Backend Keywords Flagged for Medical Claims?02:30 - When to Negative Match High-Search Keywords03:06 - Why Some Exact Match Campaigns Don't Perform04:13 - Should You Write Keyword-Heavy Bullets First?05:20 - Keyword Negation in Auto Campaigns Explained06:48 - The Real Meaning of Keyword Relevancy07:16 - Should You Focus on 300 Low Bid Keywords or 100 High Intent?09:09 - One Keyword per Campaign vs Grouping Keywords11:20 - Backend Keyword Length and Indexing Tips----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textMaximize your Amazon sales with the right PPC strategy and organic SEO integration. Learn how adjusting your ad spend can double sales without burning through your budget. Discover the best way to use PPC to grow your organic ranking and avoid wasted ad spend, even in competitive markets.Get the Q4 Playbook for Amazon sellers, double your holiday revenue! https://bit.ly/46Wqkm3Ready to increase your sales? Book a strategy session now to optimize your PPC and boost your sales! https://bit.ly/3ZlHh6G #AmazonPPC #AmazonAds #PPCOptimization #AmazonSales #EcommerceTips #AdSpend Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 – Introduction: The Role of PPC in Organic Sales Growth00:50 – Decreasing TACoS: Client's Goal to Improve Efficiency01:30 – Organic Growth: Is Sales Growth Happening Without Increased Spend?02:30 – Setting Clear Goals: How to Achieve 40K Sales While Lowering TACoS03:30 – Addressing Low Traffic and Exploring Additional Spend for Growth04:30 – The Importance of a 2:1 Organic to Paid Sales Ratio05:30 – Keyword Performance: Analyzing Strike Zone Keywords06:30 – Finding Opportunities to Boost Rankings and Increase Sales07:20 – Evaluating Ad Spend: Avoiding Wasted Money in Your Campaigns08:10 – The Need for Broad Match Campaigns and Budget Reallocation09:00 – Sponsored Products: Focus on High-Relevance Keywords09:40 – Optimizing Ad Spend and Reducing Wasted Spend for Better ACoS----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textThe best time to prep for Q4 is before it begins. Learn why smart sellers start with inventory, ads, and Prime big deal days. This video breaks down how to build an ad strategy, plan inventory, and use audience targeting effectively. Get proven tips that help increase Q4 sales and avoid the biggest mistakes sellers make on Amazon.Take the guesswork out of Q4, get a plan that actually works with a strategy call: https://bit.ly/4jMZtxuUltimate Q4 Playbook for Amazon sellers. Dominate the holidays with this no-fluff guide to Q4 success: https://bit.ly/46Wqkm3#AmazonSellers #Q4Strategy #HolidaySales #EcommerceTips #amazonmarketing Watch these videos on YouTube:You're Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13-------------------------------------------------Running ads with no results? Download our PPC guide and stop throwing money at the wall: https://bit.ly/4lF0OYXMissing traffic? Our SEO toolkit shows what your listings are missing, and how to fix it fast: https://bit.ly/457zjSlCrises kill momentum. Grab the Amazon Crisis Kit before your next product issue hits: https://bit.ly/4maWHn000:00 – How to Make This Q4 Your Best01:10 – The Importance of Early Q4 Planning02:45 – Seasonality Affects Every Amazon Product05:20 – Holiday Events That Shape Q4 Sales08:00 – Why Prime Big Deal Days Set You Up for Q410:10 – Inventory Planning: What to Do and When13:00 – How to Use Last Year's Data to Plan This Year15:40 – Inventory Forecasting with Growth Adjustments17:30 – Ad Spend vs Sales Growth: What You Missed20:00 – Why Q4 Advertising Requires Aggressive Planning22:30 – Promotions That Work (And Ones That Don't)25:10 – Audience Targeting for Holiday Sales28:00 – Amazon Marketing Cloud and Audience Strategy31:00 – Ad Strategies Using Audience History33:10 – Seasonality Case Studies (Baby Gates, Batteries, etc.)36:00 – How to Retarget Deals and Coupon Stack Tips39:30 – Should You Use Video Ads for Q4?42:00 – FBM vs FBA in Holiday Shops44:00 – Brand Tailored Promotions: Do They Stack?47:00 – AWD vs FBA: How to Manage Overflow Inventory50:00 – Main Image Hacks for Q4 Clicks52:00 – Live Q&A and Final Listing Optimization Tips-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textThis video reveals the harsh reality of dealing with Amazon seller support, from SKUs being suspended with no clear reason to massive amounts of money being withheld. Hear directly from sellers navigating vague return reasons, account closures, and skyrocketing FBA fees. If you're selling on Amazon, this is what you need to be ready for.Lost sales and frozen funds don't fix themselves, get expert help before it becomes permanent: https://bit.ly/4jMZtxuYou don't get a second shot at Q4, download the Ultimate Amazon Playbook and be ready: https://bit.ly/46Wqkm3#AmazonSuspension #FBAFees #SellerSupport #AmazonSellers #ecommercehelp Watch these videos on YouTube:Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5UwWhy Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw-----------------------------------------------Tired of marketplace limits? Let's talk real growth with ecommerce strategy: https://bit.ly/4kOz6rrStop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYXRank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGoBe ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0Timestamps00:00 - Amazon Held Funds With No Explanation00:12 - SKU Suspended Over “NA” Return Reasons00:31 - Frustration With Vague Amazon Support01:01 - Escalating the Case to Higher-Level Support01:30 - Amazon Account Suspended, Money Vanished02:15 - Why Sellers Must Write a Plan of Action03:00 - Amazon Image Policy Inconsistencies03:45 - Before/After Image Resolved With Agency Support04:18 - Huge Unexplained FBA Fees and “Other” Charges04:48 - Carrier Fee Breakdown and FBA Cost Surprises05:20 - Reviewing Payment Reports to Track Fee Categories----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAmazon sellers in the US could see a major change in how they compete this Q4. With new tax reporting requirements for China-based sellers, profit margins may shift. This update could impact pricing, advertising, and overall sales across Amazon.Get expert help to scale now that the field is shifting. Talk strategy with an Amazon expert today: https://bit.ly/4jMZtxuOutsmart Q4 chaos, grab the Ultimate Q4 Playbook for Amazon sellers before it's too late: https://bit.ly/46Wqkm3#AmazonNews #EcommerceUpdate #ChinaSellers #Q4Sales #amazonstrategy Watch these videos on YouTube:What It's Really Like Starting a Brand on Amazon From Nothing: https://www.youtube.com/watch?v=W4JE5CoNK0AAmazon Sellers Prepare For Tariff Increase Against China November 1st: https://www.youtube.com/watch?v=W8hiG0pvhNE-----------------------------------------------Tired of marketplace limits? Let's talk real growth with ecommerce strategy: https://bit.ly/4kOz6rrStop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYXRank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGoBe ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0Timestamps00:00 – Amazon Treat for US Sellers00:12 – China Seller Info Now Reported to Tax Bureau00:33 – Applies to All Amazon Marketplaces00:43 – How China's Self-Reporting Used to Work01:01 – Amazon Now Reports Directly to China's Tax Bureau01:08 – End of Tax Evasion & Black Hat Advantage01:30 – Why Chinese Sellers Had Bigger Margins01:46 – Impact of China's Tax Brackets on Sellers02:01 – How This Levels the Playing Field02:14 – What to Expect in the Next Quarter02:24 – Why US Sellers Should Act Now for Q402:40 – Where to Learn More for Q4 Scaling02:54 – Final Thoughts: Trick or Treat?----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAdding more services too fast can slow down growth and add complexity that stalls success. This video shares how systems, content, and checklists can help scale with less stress and more results. Learn how founders can stay out of the weeds and keep their teams aligned through consistent structure.Struggling to scale without chaos? Get direct help building the systems that actually work, book a growth call now: https://bit.ly/4jMZtxuGet the Ultimate Q4 Playbook and stop guessing what works for Amazon sellers: https://bit.ly/46Wqkm3#BusinessGrowth #AgencyTips #ContentStrategy #AmazonScaling #founderadvice Watch these videos on YouTube:What Is AMC and Why Sellers Are Paying Attention Now: https://youtu.be/QEKnfCRT9EQHow to Crush Your Amazon Sales This Q4: https://youtu.be/7ex8n2OY2VU-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Why new services stall business growth00:19 - Complexity keeps most agencies small00:34 - Building scalable systems from scratch00:57 - When everyone lands on the same conclusion01:28 - Content creation is the easiest growth strategy01:49 - Answer every question with a video02:13 - Rule: Every question gets a video response02:26 - QAQAC framework explained02:38 - Why checklists protect clients and systems03:08 - Internal branding and quality checks03:36 - Business books repeat the same lessons03:44 - Why repeating your vision matters04:25 - How to keep growing after success04:39 - Why founders feel less successful over time05:17 - Build habits to respond to doubt with action----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textThis new Amazon feature offers unparalleled insights into tracking customer journeys, allowing sellers to understand customer behavior and product performance. With detailed analytics, you can now measure customer acquisition costs, lifetime value, and new customer rates. By utilizing this data, you'll be able to optimize your product listings and advertising strategies effectively, ensuring continued growth for your brand. This powerful tool brings data-driven decision-making to the forefront of your business.Ready to elevate your Amazon sales? Let's discuss how these features can transform your brand, book a strategy call now! https://bit.ly/4jMZtxuCrush your Q4 goals, download the Q4 Selling Playbook built for serious Amazon sellers: https://bit.ly/46Wqkm3#AmazonSales #CustomerInsights #EcommerceGrowth #BrandAnalytics #AmazonAdvertising #AmazonSellers #SalesGrowthWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Relying only on Amazon? Download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Introduction to Amazon's new feature for tracking customer journey00:30 - Viewing customer data for new and existing customers01:15 - Understanding customer lifetime value and acquisition costs02:00 - How to calculate new customer acquisition cost02:40 - Analyzing search channel performance and conversion rates03:00 - Understanding search impression conversion rate for Amazon products03:30 - Insights on customer behavior for new vs. existing customers04:00 - Tracking how products perform over time and top performers04:45 - Discussing Amazon's data on add-to-cart numbers vs. purchases05:10 - Wrap-up: How this feature can improve Amazon listings and sales----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textIn this AMA compilation, we answer the top 5 questions from our community about growing your brand in niche Amazon markets. From targeting new customers with sponsored product ads to pricing strategies for competitive categories, these insights will help you boost your market share and visibility. Whether you're dealing with limited keywords or a highly competitive market, these actionable strategies can drive real results for your business.Want personalized advice on your niche strategy? Book a call now and get the best tactics for your brand: https://bit.ly/4jMZtxuGrab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3#AmazonMarketing #AmazonSellingTips #NicheMarketGrowth #BrandBuilding #AmazonStrategiesWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Top 5 AMA Questions00:14 - Question 1: Growing Your Brand in Niche Categories01:00 - Question 2: Using Sponsored Product Ads for New Customers02:09 - Question 3: One Brand vs. Multiple for Different Niches03:05 - Question 4: Pricing Strategy in Competitive Markets03:27 - Question 5: Aggressive vs. Conservative Sales Strategies03:54 - Resources for Perfect Launch and PPC Strategies----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textThis video ranks the top 10 most commented clips from past tutorials for Amazon sellers. From keyword mistakes to account verification issues, these tips triggered the most feedback. Learn what got sellers engaged and which topics sparked the strongest reactions.Tired of second-guessing your Amazon setup? Book a strategy call and fix what's costing you sales: https://bit.ly/4jMZtxu Crush your end-of-year goals with the Q4 playbook top sellers use to prep for peak season: https://bit.ly/46Wqkm3Prep your ecommerce brand for holiday sales with the 2025 Ecommerce Playbook sellers trust: https://bit.ly/4hbygovWant to watch each videos? Here's the list:Top 10: Amazon Listing Optimization [Master Class] Why the Top Sellers Need to Optimize More: https://www.youtube.com/watch?v=b4okSNx5yLsTop 9: SOLVED: How to Fix Secondary Images / Photos NOT Displaying on Amazon FBA (Load UPC): https://www.youtube.com/watch?v=QuhFVVwXvYoTop 8: How to Create an Amazon Store Brand Storefront: https://www.youtube.com/watch?v=3BBiOaMehpcTop 7: How to Clear Pesticides Gating Amazon Seller Central (Answer Key): https://www.youtube.com/watch?v=hRbsQvqV3t0Top 6: Seller Identity Verification SIV process for registering Amazon Seller account to sell in USA: https://www.youtube.com/watch?v=XHUQ33FZdCcTop 5: How to Set Deposit Method in Seller Central (Bank Account Setup): https://www.youtube.com/watch?v=FIwNlnLH6NQTop 4: Amazon Seller Identity Verification - Now with Live Video: https://www.youtube.com/watch?v=qOQALWbVh_ETop 3: SOLVED: Connecting Brand Registry to Seller Central Account: https://www.youtube.com/watch?v=IxPh0id95RgTop 2: I Dry Fasted for 3 Days - How it Helps Me Become a Better Leader: https://www.youtube.com/watch?v=FSEtlM6RXB0Top 1: Amazon PPC [Master Class] - ACOS Hacks: https://www.youtube.com/watch?v=gudIjpDMLto-------------------------------------------------------------------------------Stay ahead of platform shifts, download the PPC guide sellers are using to adapt fast: https://bit.ly/4lF0OYXDon't wait for customer drop-offs, download the Crisis Kit and protect your listings now: https://bit.ly/4maWHn0Stop chasing retail gimmicks, get serious about DTC and grow a brand you control: https://bit.ly/4kOz6rrTimestamps00:00 - Why Showing Faces on Listings Drives Sales  00:16 - Product ID Type Field Cannot Be Changed  00:27 - Plug and Play Storefront Setup  00:53 - HubSpot-Style Template Use on Amazon  01:01 - How to Pass the Pesticides Gating Test  01:20 - Common Mistakes When Uploading Documents  01:30 - Fixing Deposit Method in Seller Central  01:51 - What Happens During Amazon's Live Video Call  02:17 - Brand Registry Not Connecting to Seller Central  02:43 - Turning the Body Off and On Again: Account Recovery  03:03 - What to Do With Performing Keywords in Auto Campaigns-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textIn this video, we compare two key strategies to boost your Amazon sales: strikethrough discounts vs. coupon codes. Learn the benefits of both, and why strikethroughs often outperform coupons for increasing visibility and conversion rates. Find out how to use price to your advantage without competing on cost and drive more sales with the right pricing strategy.Want to drive more sales with the right pricing strategy? Book a call today to optimize your Amazon listing and boost your conversions: https://bit.ly/4jMZtxuGrab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3#AmazonPricing #EcommerceStrategy #StrikethroughDiscount #AmazonSales #PriceOptimizationWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 – Coupons vs Strikethrough Discounts: What's Better?00:05 – Why Strikethroughs Are Effective for Click-Through Rate01:15 – The Impact of Price on Conversion and Sales02:00 – How to Compete with Higher-Priced Products03:00 – Strikethrough Pricing vs Coupons in Advertising04:10 – Why Some Discounts Don't Work as Expected05:30 – How to Handle Pricing Errors on Amazon06:20 – Competitor Pricing: How to Stay Competitive07:10 – Building Loyalty with Premium Products08:00 – Avoid Competing on Price Alone: Focus on Differentiation09:00 – Re-launching Your Product Without Lowering the Price10:10 – How to Tackle Competitors with Aggressive Discounts11:00 – Managing Off-Amazon Pricing for Consistency12:00 – The Impact of MAP Pricing and Keeping Prices Stable13:00 – Final Thoughts on Dynamic Pricing Strategy----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAmazon's new variation layout update affects how many options shoppers actually see. This layout shift limits product visibility after the first page, reducing conversion on hidden ASINs. Sellers need to rethink how they group products to keep top-selling variations visible upfront.Find out if your variation setup is killing your conversions, talk with an expert today: https://bit.ly/4jMZtxuDon't go into Q4 guessing, download the playbook built to help sellers win the busiest season: https://bit.ly/46Wqkm3#AmazonSelling #VariationStrategy #AmazonFBA #ConversionRate #listingoptimization Watch these videos on YouTube:Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2-----------------------------------------------Make every click count during seasonal dips. Download the PPC guide and optimize your ad spend now: https://bit.ly/4lF0OYXIf Amazon slows down, your website should pick up the slack. Book an ecommerce strategy call and plan your pivot: https://bit.ly/4kOz6rrTimestamps00:00 - Amazon quietly changes variation layout00:21 - How variation pages work now00:42 - Most customers don't go past page 101:06 - Should you scroll or paginate variations?01:24 - Why limiting variations boosts conversion01:56 - Suggested limit: 10 per parentage02:45 - Impact on variation performance03:26 - Breaking variations by size and color04:00 - Final thoughts on variation structure----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textThese are the top 10 CTR videos that show how to get more clicks and grow faster on Amazon. Every clip shows a real way to improve product images, ads, and traffic results. Learn how these click-through rate wins turned weak campaigns into strong performers.Dominate this holiday season with the Ultimate Q4 Playbook for sellers who want real wins: https://bit.ly/46Wqkm3Tired of low traffic and wasted ad spend? Book a strategy call and start building a high-CTR listing today: https://bit.ly/4jMZtxuWant to watch each videos? Here's the list to watch on YouTube:Top 10: Amazon CTR is the FASTEST Way to Grow Brand Sales: https://www.youtube.com/watch?v=BMK71-pslMETop 9: Amazon PPC Uncovered: CTR Secrets, Keyword Myths, and Winning Ad Strategies: https://www.youtube.com/watch?v=Yk-s5GrnIfETop 8: Why CTR is the Most Important Factor in 2023: https://www.youtube.com/watch?v=y2ehC-cZClITop 7: What is a Good Click Through Rate for Amazon PPC? #CTR #AmazonPPC: https://www.youtube.com/watch?v=PShopH19d34Top 6: Why Main Image Affects Sales so Much on Amazon, CTR, Photo Size: https://www.youtube.com/watch?v=I0EaBfH7kZgTop 5: 2x Your CTR on Amazon - Click Through Rate, the Fastest Way to Grow Sales: https://www.youtube.com/watch?v=Nr0tVIfP_tsTop 4: What's a Good/Bad Conversion Rate - Amazon FBA Seller Benchmark: https://www.youtube.com/watch?v=G0782nWvdwMTop 3: From 3% to 9% CTR: How I Optimized My Main Image for Amazon Sales: https://www.youtube.com/watch?v=CRar6bsCzlwTop 2: Best Traffic Tip for Amazon FBA that will get you CLICKS

Send us a textPremium A+ Content offers more image space, larger modules, and video options to enhance your listing. Compared to Standard A+ Content, it increases engagement through better visuals and scroll depth. This can help improve sales, conversions, and time on page when implemented correctly.Need A+ Content that converts? Let our team build it for you, fast, optimized, and fully done: https://bit.ly/4qmaHgQGrab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3Watch these videos on Youtube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Should You Upgrade to Premium A+ Content?00:35 - What Amazon Says About A+ Content Sales Impact01:22 - A Look at Real Listings with and without Premium A+02:30 - How Premium A+ Builds Micro Commitments03:45 - Standard A+ vs Premium Real Estate Comparison05:06 - The Real Benefit: More Scroll = More Sales06:00 - Requirements for Premium A+ Eligibility07:10 - Module Count and Width Differences08:22 - Final Breakdown of Premium A+ Features09:41 - Why Premium A+ Content Is the Better Long-Term Move----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textMany sellers focus only on ACoS when tracking performance, but that doesn't give the full picture. TACoS includes total sales and reveals if ad spend is growing the business or just maintaining it. Tracking this metric helps sellers understand profitability and organic growth on Amazon.See how your TACoS stacks up, get expert advice on your Amazon growth strategy: https://bit.ly/3ZlHh6G Grab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3#AmazonAds #TACoSMetric #AmazonSellerTips #EcommerceGrowth #amazonadvertising Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - ACoS vs TACoS: What Should You Track?00:41 - Understanding ACoS and ROAS on Amazon01:50 - Why Profitability is More Than Just ACoS02:55 - What TACoS Really Measures04:02 - Example: 10x Ad Spend with Same TACoS05:45 - Why Stable TACoS Shows Real Brand Growth06:46 - Healthy TACoS Range for Most Sellers07:17 - Other Metrics: P-TACoS, POAS, and When to Use Them08:01 - The Final Word: ACoS is Not Enough----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAmazon sellers are bracing for higher FBA and referral fees in 2026. This video breaks down the real cost of “just 8 cents” per unit and how fee stacking impacts profit. Get clear insight on what's really changing and what you can do to prepare.Don't wait for your margins to shrink, get expert help before your profits disappear: https://bit.ly/4jMZtxuPlan smarter this holiday season, download the 2025 Ecommerce Holiday Playbook today: https://bit.ly/4hbygovCrush your Q4 goals, get the Ultimate Q4 Amazon Seller Playbook now: https://bit.ly/46Wqkm3#AmazonSellerFees #EcommerceTips #FBAFees #AmazonProfitability #OnlineBusinessWatch these videos on YouTube:Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3-----------------------------------------------Slash wasted ad spend before Amazon eats your margin, grab the PPC Guide now: https://bit.ly/4lF0OYXStop guessing with keywords, get the SEO Toolkit and own your rankings: https://bit.ly/3JyMDGoDon't wait for the next fee hike to sink your brand, secure the Amazon Crisis Kit today: https://bit.ly/4maWHn0Timestamps:00:00 - Amazon Announces 2026 Fee Increases00:30 - What the “8 Cents per Unit” Really Means01:10 - The Hidden Fees Amazon Added in 202502:00 - Rising Ad Costs and Promotional Charges02:50 - Amazon's Justification vs. Reality Check03:40 - Fee Increases Framed as “Enhanced Services”04:30 - Broken Promises: New Fees Despite Claims05:20 - Shipping Costs and Profit Pressure06:10 - Why Sellers Are Losing Trust in Amazon07:00 - How Small Increases Hurt Big Sellers08:00 - What Amazon Sellers Can Do to Stay Profitable----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textBuilding a physical product brand on Amazon comes with real challenges, from delistings to IP issues. This video shares what it's like launching a brace product, protecting a listing, and navigating Amazon support problems. Learn what small brands face every day when growing on the platform.Getting hit with Amazon delistings or listing issues? Talk to someone who's seen it all and knows how to fix it: https://bit.ly/4jMZtxuPlan smarter this holiday season, download the 2025 Ecommerce Holiday Playbook today: https://bit.ly/4hbygov#AmazonSellers #SmallBusinessJourney #EcommerceGrowth #ProductDesign #AmazonStrugglesWatch these videos on YouTube:Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3-----------------------------------------------Prepare now, grab the Ultimate Q4 Playbook before delisting chaos hits your listings: https://bit.ly/46Wqkm3Slash wasted ad spend before Amazon eats your margin, grab the PPC Guide now: https://bit.ly/4lF0OYXStop guessing with keywords, get the SEO Toolkit and own your rankings: https://bit.ly/3JyMDGoDon't wait for the next fee hike to sink your brand, secure the Amazon Crisis Kit today: https://bit.ly/4maWHn0Timestamps:00:00 - How the Bullseye Brace Brand Started  01:18 - From Orthopedic Designer to Product Creator  02:20 - Turning a Prototype Into a Real Business  03:36 - Selling Braces on Amazon vs Direct Website  05:01 - Early Feedback That Pushed the Brand to Amazon  06:30 - How Amazon Delistings Hurt Small Brands  08:06 - First Big Mistakes in Business and IP Issues  10:03 - Why Design Patents Now Matter More Than Ever  11:35 - The High Cost of Defending Your Own Patent  13:12 - Why Hiring the Right People Is Hard for Founders  14:33 - What Makes the Bracing Industry Hard to Innovate  16:10 - Finding Opportunity in an Overlooked Market  17:36 - How the First Brand Exit Set Unrealistic Expectations  19:20 - The Harsh Truth About Flipping a Brand in Today's Market  21:00 - What Sellers Can Learn From Early Failures  22:34 - Losing Support Early and Learning to Pivot  24:00 - Getting Hit With Amazon Tariffs and Regulation  25:22 - The Real Problem With Amazon's Delisting Process  27:00 - Why Customers Think They're Buying From Amazon  28:27 - The Disconnect Between Shoppers and Small Brands  29:35 - The Amazon Pesticide Claim Problem Explained  31:00 - Advice for New Brands on Patents, Cost, and IP  32:30 - Why Some Products Get Flagged for No Clear Reason  33:35 - Lessons for Founders: Don't Fall in Love With the Product  34:45 - Final Advice on Building Physical Products and Learning to Pivot----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textLaunching a product on Amazon? You need the right campaign structure, not just a budget. From longtail keyword targeting to avoiding early waste on display ads, this video breaks down what actually works. Learn how to launch with broad, phrase, and exact match strategies for faster ad traction and better conversions.Crush your Q4 goals, download the Q4 Selling Playbook built for serious Amazon sellers: https://bit.ly/46Wqkm3Start strong from day one, let's map out your PPC launch strategy together: https://bit.ly/3ZlHh6G #AmazonSelling #VineProgram #AmazonReviews #FBAnews #amazontips Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Relying only on Amazon? Download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - How Many Campaigns to Launch With a New Product  00:26 - Longtail Keyword Strategy Using Competitor Research  01:26 - Targeting Luxury Niches and Differentiation  01:48 - Best Match Types for Product Launch Campaigns  02:17 - Why Ads Don't Convert Immediately at Launch  03:07 - Understanding Ad History and Conversion Delay  03:16 - Keep Winning Keywords in Campaigns With History  03:44 - Can You Launch Without PPC on Amazon?  04:26 - Ideal PPC Budget for a 500-Unit Product Launch  04:48 - Why Ad Spend Matters Less Than Performance Metrics  ----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textExplore the 10 most viewed Amazon PPC videos on our channel! These top-rated tips and tricks will help you optimize your ad campaigns and boost sales. Whether you're new to PPC or a seasoned seller, these videos are packed with actionable insights.Ready to improve your PPC performance? Book a strategy call today and unlock your campaign's full potential! https://bit.ly/3ZlHh6G Want to watch the full videos? here's the list:Top 10: The Right Time to Reduce Amazon Ad Spend (8 Critical Reasons): https://www.youtube.com/watch?v=3XWKdZKvpwcTop 9: How to Negate bad Search Terms on Amazon PPC Advertising to Improve ACOS: https://www.youtube.com/watch?v=5CeeU5adrAQTop 8: Top Amazon PPC Errors That Kill Profits: https://www.youtube.com/watch?v=2EhMwCF7DlgTop 7: [Beginner Tutorial] Amazon PPC

Send us a textMost sellers underestimate how seasonality affects even the most basic items on Amazon. From toothpaste and dog treats to batteries and baby gates, everything shifts with the calendar. This video breaks down surprising patterns and how timing can impact your inventory and sales decisions.Still planning inventory without seasonality in mind? Book a strategy call before Q4 hits hard: https://bit.ly/4jMZtxuReady to grow beyond peak seasons? Book a call and let's talk brand growth: https://bit.ly/470KXxF#AmazonSeasonality #AmazonInventory #FBAPlanning #Q4Sales #amazonsellertips Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Maximize your holiday sales with our Ultimate Q4 Playbook, grab it before it's too late! https://bit.ly/46Wqkm3Plan for a booming holiday season with the 2025 Ecommerce Holiday Playbook. Download the guide now and grow beyond Amazon: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 – Every Product Might Be a Gift  00:17 – Why Seasonality Affects All Products  00:52 – Toilet Paper, Toothpaste, and Seasonality Examples  01:35 – Even Shoe Cleaning Kits Have a Season  02:00 – Vitamins, Hairbrushes, and Q4 Trends  02:40 – How Automotive Tools Sell by Season  03:12 – The Coffin Example: Yes, Even That Has a Season  03:54 – Baby Gates and the Baby Shower Effect  04:41 – Batteries and Their Strong Q4 Sales Pattern  05:31 – Why Gifting Drives Q4 Sales for Odd Products  06:02 – Summer Products Can Still Sell in Q4  06:50 – Why You Still Need Inventory for Off-Season  07:48 – Seasonal Trends in Medicine and Headache Relief  08:40 – Proving Seasonality with Real Product Sales Charts  09:47 – Baby Birth Rates and Crawling Patterns Affect Sales  10:36 – Dental Floss and Q1 Dental Trends  11:04 – Seasonality of Power Backup Devices (APCs)  11:38 – Why Trash Bag Sales Jump in Q4  12:08 – Understanding Seasonality to Plan Inventory Right----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textNew tariffs and rare earth mineral limits could reshape how Amazon sellers plan inventory, pricing, and sourcing this Q4. As costs rise, many sellers are exploring new ways to protect margins and maintain cash flow during major sales events. Adapting early can prevent stock issues and protect profitability as trade tensions evolve.Feeling the squeeze from tariff hikes? Let's map out your next move before it hits you. Book a call now to secure your supply chain: https://bit.ly/4jMZtxuPlan smarter this holiday season, download the 2025 Ecommerce Holiday Playbook today: https://bit.ly/4hbygovCrush your Q4 goals, get the Ultimate Q4 Amazon Seller Playbook now: https://bit.ly/46Wqkm3#AmazonSellers #EcommerceNews #Tariffs #AmazonStrategy #Q4PlanningWatch these videos on YouTube:Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3-----------------------------------------------Slash wasted ad spend before Amazon eats your margin, grab the PPC Guide now: https://bit.ly/4lF0OYXStop guessing with keywords, get the SEO Toolkit and own your rankings: https://bit.ly/3JyMDGoDon't wait for the next fee hike to sink your brand, secure the Amazon Crisis Kit today: https://bit.ly/4maWHn0Timestamps:00:00 - Halloween Warning for Amazon Sellers00:17 - Trump's 100% Tariff Announcement00:53 - China's Hold on Rare Earth Minerals01:59 - How AI and Tech Depend on These Materials02:53 - The Ripple Effect of Tariff Threats03:50 - How Tariffs Could Impact Q4 and Black Friday04:35 - Why Sellers Should Rethink Sourcing and Pricing05:26 - Possible Trade Deals and What Could Change06:11 - Short-Term Pain vs Long-Term Adaptation07:13 - Why Every Seller Should Diversify Sales Channels08:10 - Building a Stronger Business Beyond Amazon----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textYour Amazon listing is your silent salesperson, working 24/7 to drive sales. But if it's not built to convert, you're missing real opportunities. This breakdown shows how to improve your images, text, and SEO for better ranking and more customer engagement.Turn your underperforming listing into a sales machine, get our full optimization service today: https://bit.ly/43D1p6RWant an ASIN Review? Send it to us and we'll show you exactly what to fix: https://bit.ly/43NH7GC#AmazonListingTips #ProductImagesAmazon #EcommerceSales #AmazonSEO #ConvertMoreSalesWatch these videos on YouTube:Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2-----------------------------------------------Don't go into Q4 guessing, download the playbook built to help sellers win the busiest season: https://bit.ly/46Wqkm3Make every click count during seasonal dips. Download the PPC guide and optimize your ad spend now: https://bit.ly/4lF0OYXIf Amazon slows down, your website should pick up the slack. Book an ecommerce strategy call and plan your pivot: https://bit.ly/4kOz6rrTimestamps00:00 - Why Listings Are Your Best Salesperson00:28 - How to Audit Your Amazon Listing01:07 - Real Example: Improving Main Images02:45 - SEO in Your Main Image03:30 - Lifestyle & Feature Images That Convert05:00 - Selling Through Image Stack Design06:10 - Why Text Still Matters (But Images Sell)07:01 - Using Brand Story and A+ Content Right08:00 - Crawable Text vs. Embedded Text09:10 - Alt Text and Comparison Charts for SEO10:00 - Are You Really Optimized or Just Hopeful?11:20 - What Real Customers Actually See First12:10 - Final Thoughts on Optimizing Listings----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show