Podcasts about Rufus

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Best podcasts about Rufus

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Latest podcast episodes about Rufus

The Harvest Growth Podcast
Amazon SEO, PPC & Rufus: What Sellers Need to Know Now

The Harvest Growth Podcast

Play Episode Listen Later Jun 15, 2026 25:06


In this episode of the Harvest Growth Podcast, Jon LaClare sits down with Rachel Hasson, Amazon expert and founder of Evolve Ad Agency, to break down what brands need to know to compete and convert on Amazon today.Rachel shares how she built her Amazon expertise from the ground up, starting with listing optimization work on Fiverr while managing Amazon accounts in a full-time marketing role. Today, she helps brands improve their Amazon presence through better listing strategy, conversion optimization, PPC campaigns, and channel growth.The conversation dives into why so many brands make the mistake of copying their website content directly onto Amazon — and why that rarely works. Rachel explains what she looks at first when evaluating a brand's Amazon presence, including main images, infographics, listing copy, backend attributes, A+ Content, and how well the listing is built to convert shoppers in a crowded marketplace.Rachel also shares timely insight into Amazon's AI shopping assistant, Rufus, and why sellers need to start optimizing not only for shoppers, but also for how AI understands and recommends products. From alt text in A+ Content to image copy and product attributes, she explains how Amazon's changing search experience is reshaping listing optimization.The episode also covers Amazon PPC, including why brands should fix conversion problems before spending more on ads, how video can help products stand out, and why sellers should be careful about trying to manage campaigns without fully understanding how quickly Amazon advertising changes.If you're selling on Amazon, launching a new product, or trying to improve an existing listing, this episode offers a practical look at what actually drives visibility, clicks, conversions, and long-term marketplace growth.In today's episode of the Harvest Growth Podcast, we cover:Why your Amazon listing should not simply copy your websiteHow to optimize your main image to stand out in search resultsWhy infographics and listing images matter for both shoppers and AIWhat Amazon Rufus is and why sellers need to optimize for itHow A+ Content, alt text, FAQs, and product specs can improve visibilityWhy conversion issues should be fixed before scaling PPCHow video ads can help brands stand out on AmazonWhy founders should be cautious about managing PPC themselvesHow to handle Amazon support issues with persistence and the right framingWhy TikTok Shop and Walmart.com can complement Amazon growthWant to connect with Rachel?Visit EvolveAdAgency.com to learn more about Rachel Hasson and Evolve Ad Agency.Do you have a brand you'd like to launch or scale?Visit HarvestGrowth.com to book a free consultation and learn how our team has helped generate over $2 billion in product sales.

Gone Medieval
The Queer Court of William Rufus

Gone Medieval

Play Episode Listen Later Jun 12, 2026 48:40


What really went on at the court of King William Rufus?William the Conqueror's son and successor was fierce and ruthless. He taxed heavily, refused to conform to the ideals of kingship, and reportedly presided over a court of extravagant young men and sexual licentiousness. But how much of Rufus's reputation was shaped by the monks that despised him?Matt Lewis is joined by Professor Tom Licence, to explore the life, reign and shocking death of a king, whose reputation remains as provocative today as it was nearly a thousand years ago.More:King Arthur's Sex LifeListen on AppleListen on SpotifyEdward II: King of IncompetenceListen on AppleListen on SpotifyGone Medieval is presented by Matt Lewis. Audio editor is Natasha Hughes, the producer is Rob Weinberg. The senior producer is Anne-Marie Luff.All music used is courtesy of Epidemic Sounds.Gone Medieval is a History Hit podcastSign up to History Hit for hundreds of hours of original documentaries, with a new release every week, PLUS early access, ad-free podcasts. Sign up at https://www.historyhit.com/subscribe Hosted on Acast. See acast.com/privacy for more information.

My Amazon Guy
Amazon SEO For AI Agents Full Walkthrough Guide

My Amazon Guy

Play Episode Listen Later Jun 12, 2026 9:34


Send us Fan MailAmazon search is changing fast. It's no longer just about keywords. AI shopping tools like Rufus and Alexa are now answering customer questions and shaping buying decisions before shoppers even open a listing.In this Amazon SEO for AI Agents walkthrough, we cover how Answer Engine Optimization, or AEO, works on Amazon, where to place clear answers in your bullet points and crawlable A+ Content, and why intent-based listing optimization matters for sellers. You'll also see how to find the questions Amazon is already surfacing in search and use them to prepare your listings for AI shopping.Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/4jMZtxu#AmazonSEO #AmazonAEO #AmazonSelling #AmazonListingOptimization #amazonfba Want free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps 00:00 – Introduction to AEO (Artificial Engine Optimization)00:46 – Amazon's Phase 5 SEO approach for AI search01:52 – How to identify "Ask Alexa" questions on your listing02:30 – Two high-potential areas for AI optimization03:02 – Finding AI prompts and search bar questions04:08 – Optimizing bullet points for intent-based answers05:52 – Using crawlable text in A+ content for AI agents06:50 – The power of FAQ sections for AI shopping07:15 – Manual search methods for finding high-relevancy questions08:32 – Start tracking and optimizing for AI today-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

The Next Big Idea
The Case for AI Optimism with Peter Diamandis and Steven Kotler

The Next Big Idea

Play Episode Listen Later Jun 11, 2026 66:27


Nearly half of all Americans believe AI is bad for humanity. Peter Diamandis is not one of them. On his podcast, Moonshots, and in his new book, We Are as Gods, co-written with the inimitable Steven Kotler, he makes the case that artificial intelligence is already ushering in a world of abundance — think radical life extension, 10 billion humanoid robots, and agents that do your job while you're sipping a latte. He knows it may not be all sunshine and hydroponic roses, but he believes our future is incredibly bright. And he's putting his money where his mouth is: XPRIZE, the nonprofit he founded more than 30 years ago to bankroll breakthroughs, just announced it's giving $3.5 million to filmmakers who conjure convincingly optimistic visions of the future. Rufus and Caleb don't have their film treatment ready yet, but they do have plenty of questions for Peter and Steven about flying cars, the future of work, worst-case scenarios, and the new commandments for working with AI.

AM/PM Podcast
#529 - Amazon Listing Title Armageddon? (Or Fake News?) & Walmart and TikTok Shop "Prime Days" | Weekly Buzz 6/11/26

AM/PM Podcast

Play Episode Listen Later Jun 11, 2026 30:42


The most in-depth discussion on this new Amazon title change that everybody is up in arms about. But spoiler alert, I think it's not a big deal at all. This and more on this Weekly Buzz episode! We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level.   Updates to improve your Amazon product titles begin on July 27 https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHV0NZOTdDTktSR0pHQzlW Walmart finally revealed its sale dates—and it starts before Prime Day https://www.usatoday.com/story/shopping/deals/retailers/walmart/2026/06/08/walmart-summer-sale-2026-dates-announced/90467677007/ Register now for Amazon Accelerate 2026 and save $100 https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHN0xKRDNINjJFSjk1QlJV Helium 10's free Amazon Search Anomaly tracker recently detected the biggest spike in Amazon Search Anomalies since March 2026, which may explain sudden ranking drops, de-indexing, or sales/page view dips across multiple listings. Sellers can check their Keyword Tracker and sign up at h10.me/asa to get notified when these anomalies happen, even though the main solution is simply to wait for Amazon to resolve them. Bradley recommends binge-watching his two-part Maldives Honeymoon Launch Strategy episodes, covering Rufus or Alexa for Shopping, product research, and the exact launch steps that helped him reach page one for nearly all main keywords within one week. He also reminds sellers that while there is no immediate “Amazon listing title Armageddon,” they may need to take action by July 27th. In episode 529 of the AM/PM Podcast and Weekly Buzz, Bradley covers: 00:00 - Introduction 00:40 - Amazon Listing Title Armageddon? 21:57 - Walmart, Target, TikTok Shop "Prime Days" 22:47 - Catching Multi-Market Amazon Hijackers 25:14 - Amazon Accelerate 2026 Registration Open 26:19 - Amazon Search Shuffle Back 29:22 - 2026 Amazon Launch Guide

ANGELA'S SYMPOSIUM 📖 Academic Study on Witchcraft, Paganism, esotericism, magick and the Occult

What does it mean to practise Wicca as an initiatory tradition today, and how does the legacy of figures such as Doreen Valiente continue to shape modern Witchcraft?In this livestream, I will be joined by Rufus Harrington, a Wiccan priest and long-standing initiate of the Craft, trustee of the Doreen Valiente Foundation, psychotherapist, and teacher of magical practice. Together, we will explore the history, practice, and inner logic of Wicca beyond the stereotypes: initiation, ritual, secrecy, the Horned God, the role of the priesthood, and the relationship between magic, psychology, and transformation.Rufus brings a rare combination of lived initiatory experience, historical connection to key figures in modern Witchcraft, and professional expertise in psychotherapy. This conversation will be especially valuable for anyone interested in British Traditional Wicca, Alexandrian and Gardnerian lineages, Doreen Valiente, Enochian magic, Pagan priesthood, and the deeper question of how magical traditions survive, adapt, and remain meaningful in the present.CONTACT DETAILS: cbtclinics@btopenworld.comCONNECT & SUPPORT

My Amazon Guy
Amazon SEO has CHANGED: Stop Keyword Stuffing (New 2026 AI Ranking Rules)

My Amazon Guy

Play Episode Listen Later Jun 8, 2026 38:19


Send us Fan MailMaster the 5 Phases of Amazon SEO to outrank competitors in the new AI-driven era.Amazon's ranking algorithm has shifted from simple keyword stuffing to "Buyer Intent" and AI-driven questions. In this masterclass, We break down our proven 4-phase SEO framework and introduce the unofficial Phase 5: Intent & AI Prompting. Learn how to optimize your listing for Rufus, Amazon's new AI shopping assistant, and why your A+ content is now your secret weapon for indexing.Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxu#AmazonSEO #AmazonSellers #AmazonFBA #AmazonListingOptimization #AmazonRufusWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - The Problem: Why it's harder to scale organic sales01:32 - The 4-Phase SEO Approach (Overview)03:26 - Phase 5: AI, Rufus, and Question-Based Shopping04:56 - Stop the Stuffing: New Title & Bullet Point Rules11:13 - Using A+ Content & FAQ for AI Indexing19:19 - How to incorporate 100+ keywords without penalties29:00 - Ranking vs. Indexing: What's the difference in 2026?32:44 - The "Strike Zone" Strategy: Moving from Page 2 to Page 1-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Mastering Metail
This Month Above the Fold - Alexa for Shopping, Prime Day in June, and the store's role in retail's data shifts

Mastering Metail

Play Episode Listen Later Jun 8, 2026 31:00


In this month's episode, Emma and Danny Hoffman, Senior Director of Global Retail Strategy, break down three commerce shifts brands should be watching: How Amazon's rebrand of Rufus to Alexa for Shopping is embedding conversational commerce directly into the shopping journeyWhy Prime Day moving to June changes the retail calendarHow store remodels are turning physical retail into a more connected data and consumer experience.Watch or listen now to hear what these changes mean for brands trying to stay ahead of the next wave of commerce.

OTBpodden
Rustninger og ribbein – stortest av beskyttelsesvester

OTBpodden

Play Episode Listen Later Jun 8, 2026 86:44


I denne episoden:Vidar har endelig fått sin Atherton S.200 downhill-sykkel, og vi tar en prat om de første erfaringene med sykkelen, moderne downhill-geometri og eksperimentering med et DMR ODUB-styre med hele 65 mm rise.Deretter går vi løs på dagens hovedtema: beskyttelse og rustninger for terrengsykling.Vi snakker om forskjellen mellom CE-godkjent Level 1- og Level 2-beskyttelse, hvorfor det faktisk betyr noe, og hvordan egne erfaringer med ribbeinsbrudd, ryggsmeller og stygge tryn har påvirket hva vi velger å sykle med.Vi går gjennom en rekke ulike produkter vi har brukt over flere år:Rockintor Protection VestLeatt Body Protector ReaFlexTroy Lee Rock Fight POC Spine VPD 2.0 JacketFOX Baseframe SleevelessRace Face Flank Core Body ArmourBrave ProtectionSweet Bear SuitFor hvert plagg ser vi på:✔ Pris✔ Komfort og passform✔ Praktiske løsninger✔ Beskyttelsesnivå (Level 1 eller Level 2)✔ Vedlikehold og vaskI tillegg deler vi erfaringer med hvordan ryggsekker kan fungere som overraskende god ekstra beskyttelse, hvorfor enkelte rustninger blir liggende hjemme når gradestokken kryper oppover, og hva som faktisk fungerer når målet er å kunne reise seg etter et stygt tryn og fortsette å sykle.Som alltid avslutter vi med litt styreprat og en ny runde med Skiftesol.

Hope Church Memphis Podcast
Blooming Where God Has Planted You–For Now | Rev. Rufus Smith (Senior Pastor)

Hope Church Memphis Podcast

Play Episode Listen Later Jun 7, 2026 26:12


If you accept God's perspective that your intimate relationship status is not a problem to be endured but a season to be enjoyed, it is a game-changer!Stay connected with Hope Church Memphis:Website • HopeChurchMemphis.comInstagram • @Hope4MemphisTikTok • @Hope4MemphisFacebook • @Hope4MemphisPrayer • HopeChurchMemphis.com/PrayerGiving • HopeChurchMemphis.com/Give

Rereading the Revolution
They Both Die at the End | "YOLO Swag"

Rereading the Revolution

Play Episode Listen Later Jun 5, 2026 68:53


"The power of Malec."Happy Pride Month! This year, our Patrons chose to celebrate by reading They Both Die at the End by Adam Silvera (2017). If you were on BookTok in 2020, you're probably familiar with this speculative fiction story of two boys who receive a call from Death-Cast notifying them that they have less than 24 hours to live. We follow Mateo and Rufus through September 5, 2017, which was a great day...for being sad.Along with a recap, we talk about Silvera's nontraditional journey to authorship, his very familiar inspirations, and the television adaptation. Give us Bad Bunny as Howie Maldonado, Netflix, PLEASE!Rufus' Instagram: https://www.instagram.com/rufusonpluto/Support the Trevor Project with RTR Merch! https://www.bonfire.com/rereading-the-revolution-pride/ Hosted on Acast. See acast.com/privacy for more information.

Do you really know?
What are "almond moms"?

Do you really know?

Play Episode Listen Later Jun 5, 2026 5:09


Back in 2013, American reality TV show The Real Housewives of Beverly Hills featured a scene that would unexpectedly go viral nearly a decade later. The scene showed a phone conversation between former model Yolanda Hadid and her daughter Gigi. Hadid junior said she felt sick because she hadn't eaten all day, and her mother's advice in response was to “eat two almonds”. It might have seemed innocuous at the time, but that moment went viral in 2022, with a number of female Tiktokers complaining about how their mothers were damaging their relationship with food. The term “almond moms" was born, in a nod to the Hadid reality TV scene, and at the time of recording it has close to 480 million views. What are the main charachteristics of almond moms ? What makes almond moms act that way ? What are the consequences of such a restrictive upbringing ? In under 3 minutes, we answer your questions! To listen to the last episodes, you can click here: ⁠What is Rufus the Hawks job at Wimbledon?⁠ ⁠What is an eco-friendly beach ?⁠ ⁠Why do we get grumpy when we're hungry?⁠ A Bababam Originals podcast, written and produced by Joseph Chance. First Broadcast: 8/9/2023 Learn more about your ad choices. Visit megaphone.fm/adchoices

The Next Big Idea
Want to Be Happier? Try Talking to Strangers.

The Next Big Idea

Play Episode Listen Later Jun 4, 2026 76:40


Nicholas Epley is a mind reader. But he doesn't have ESP or practice hypnosis. He's not telepathic or clairvoyant. Sure, you could ask him to read your fortune, but you'd be better off with a Magic 8 Ball. When we say Nick is a mind reader, what we mean is he studies mind reading at the University of Chicago — studies, as he puts it, "how we make inferences about each other's thoughts and beliefs and attitudes, and mostly how we screw that up." Today, he makes small talk — and big talk — with Rufus about his new book, A Little More Social, which draws on the dozens of studies he's run with thousands of participants to show that talking to strangers, cringe as it may feel, can enliven your days, lengthen your life, and maybe even heal our politics. If you enjoyed this episode, check out our conversations with Charles Duhigg, Leslie John, David Brooks, Marc Schulz, Anna Sale, and John Colapinto. The Next Big Idea is now on YouTube! You can find our episodes ⁠⁠⁠here⁠⁠⁠. Follow Rufus on ⁠⁠LinkedIn⁠⁠, subscribe to our ⁠⁠Substack⁠⁠, or send us an email at ⁠podcast@nextbigideaclub.com⁠. The best way to support the show is by becoming a Next Big Idea Club member. Learn more at ⁠⁠nextbigideaclub.com⁠⁠, and use code PODCAST for a super secret discount (spoiler: it's 20% off).

Build Your Network
INTERVIEW | Make Money by Playing the Long Game in Business and Investing with Rufus Griscom

Build Your Network

Play Episode Listen Later Jun 3, 2026 31:44


Rufus Griscom is a serial entrepreneur, investor, and media pioneer who has built and sold multiple companies over the last three decades. From launching Nerve.com during the early days of the internet to building Babble and selling it to Disney, Rufus has experienced the highs and lows of entrepreneurship firsthand. Today, he's the founder of The Next Big Idea Club and host of The Next Big Idea podcast, where he interviews some of the world's most influential thinkers. In this conversation, Rufus shares hard-earned lessons on startups, investing, wealth building, and achieving what he calls "financial independence escape velocity." On this episode we talk about: Lessons learned from building and selling multiple digital media companies Why most successful entrepreneurs fail before they succeed The importance of persistence, timing, and learning from mistakes Rufus's unconventional investing philosophy and focus on technology stocks How financial independence creates the freedom to do meaningful work Top 3 Takeaways Entrepreneurship is often a game of persistence. Most successful founders experience multiple failures and setbacks before building something that truly works. Building wealth isn't just about earning money—it's about investing wisely and allowing compounding to work over long periods of time. The ultimate purpose of financial success is freedom: the ability to spend your time working on projects and causes that genuinely matter to you. Notable Quotes "I think it's more common to not have your first startup work than to have it work." "The greatest luxury is to be able to do the work you care about." "Financial independence escape velocity is the inflection point where the money you've made can grow at a pace that makes it possible to pursue the things you love." Connect with Rufus Griscom: Instagram: https://www.instagram.com/rufusgriscom Other: https://www.linkedin.com/in/rufus-griscom-16b1/ https://nextbigideaclub.com/ https://nextbigideaclub.com/podcast https://rufus.substack.com A Word from Our Sponsors: - Are you ready to start your own creatorjourney and make it big? Visitwww.fanvue.com today and launch yourcareer! - To learn more about Mode Mobile and its investor community, go to https://invest.modemobile.com/travismakesmoney -Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.Capture leads, nurture them, and close more deals—all from one powerful platform.Get an extended free trial at gohighlevel.com/travis Learn more about your ad choices. Visit megaphone.fm/adchoices

The Natty Bumpercar Bumperpodcast
Podcast

The Natty Bumpercar Bumperpodcast

Play Episode Listen Later Jun 3, 2026 15:00 Transcription Available


The gang discovers they've been recording episodes for months that went nowhere! Natty tries to solve the mystery while Rufus obsesses over his 77-cent bank deposits and Producer reveals he thought it was all improv.

Ecommerce Brain Trust
The Retail Roundup - Bye-Bye Rufus, 30-Minute Deliveries, and LinkedIn CTV - Episode 434

Ecommerce Brain Trust

Play Episode Listen Later Jun 2, 2026 31:19


The Next Big Idea
Best Of: Gretchen Rubin's Guide to Getting Out of Your Head and Into the World

The Next Big Idea

Play Episode Listen Later Jun 1, 2026 54:32


What do your five senses — sight, sound, smell, taste, and touch — have to do with happiness? According to Gretchen Rubin, a great deal. The world around us, she says, has the potential to dazzle, to entertain, to trigger a state of rapture. If only we pay attention. Today on the show, she shares the tools she's developed to delight in the physical world. She spoke to Rufus in April 2023 about her book Life in Five Senses. Sponsored By: Fora — Become a Fora Advisor today at foratravel.com/idea Northwest Registered Agent — Learn more at northwestregisteredagent.com/nbifree Shopify — Launch your business for just $1/month. Start selling today at shopify.com/nbi

My Amazon Guy
Amazon's Massive May Update: Everything Sellers Need to Know!

My Amazon Guy

Play Episode Listen Later Jun 1, 2026 5:30


Send us Fan MailAmazon seller updates May 2026 cover Alexa for Shopping, auto-buy, seller fees, and Subscribe & Save dashboard changes. This recap explains how Amazon AI shopping, Rufus replacement, pricing rules, and Seller Central data may affect Amazon sellers. Learn what changed across Amazon product pages, subscriptions, AI search, and seller costs before these updates impact sales.Amazon changes are moving fast. Get a real account review before fees, AI search, and product page shifts start eating your sales: #AmazonSeller #AmazonFBA #AmazonNews #AmazonAI #sellercentral Want free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Amazon Seller Updates May 2026 Recap00:38 - Amazon Fees and Seller Cost Pressure01:38 - Amazon Auto-Buy Button on Product Pages02:51 - Subscribe and Save Dashboard Data Changes04:03 - Alexa for Shopping Replaces Rufus-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Serious Sellers Podcast: Learn How To Sell On Amazon
#750 - The Maldives Honeymoon Product Launch Strategy 2026

Serious Sellers Podcast: Learn How To Sell On Amazon

Play Episode Listen Later May 30, 2026 37:23


Learn the latest updates on this proven Amazon launch strategy using keyword research, Rufus or Alexa for Shopping optimization, PPC, TikTok Shop traffic, and relevancy signals to rank faster. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft   Wait! Before you dive in… this is part 2 of a 2-part series, so don't be that person who starts a movie halfway through and asks what's going on. Go watch/listen to part 1 on the AM/PM Podcast first, where Bradley breaks down the AI and product research strategies that set up this Maldives Honeymoon launch strategy: https://h10.me/am526 In this special episode of the Serious Sellers Podcast, Bradley Sutton returns to the Maldives for episode 750 and breaks down his latest “Maldives Honeymoon” launch strategy. This time, he shares the exact tactics he recently tested to get new products to page one for multiple keywords in less than five days. From keyword research to listing optimization, this episode is packed with launch strategies for Amazon sellers who want to give their products the strongest possible start. Bradley explains why a successful launch begins before PPC campaigns ever go live. Sellers need to study competitor reviews, analyze TikTok Shop reviews, look at Rufus questions (Quick note: Rufus is now rebranded as Alexa for Shopping), and understand what kind of images are working in their niche. He also walks through several ways to build a stronger keyword list, including Cerebro, Brand Analytics, Search Query Performance, historical keyword research, opportunity keywords, competitor PPC data, Etsy keywords, frequently bought together products, and Spanish-language keyword indexing. One of the biggest takeaways from this episode is the importance of testing Amazon's understanding of your product before launch. Bradley shares how Amazon initially misunderstood two new products he launched, which caused poor impressions and weak Rufus visibility. By sending relevancy signals and checking Amazon Recommended Rank keywords, he helped Amazon better understand the products, leading to a major increase in PPC impressions and faster keyword rankings. Bradley also covers launch execution, including how to choose keywords you have the “right to win,” set up exact match launch campaigns, use discounts strategically, monitor CPR numbers, activate alerts, and drive outside traffic through TikTok Shop creators. But the episode ends with a powerful personal reminder: while business growth matters, entrepreneurs should not lose sight of family and time. The strongest launch strategy may help you win on Amazon, but the strongest life strategy is making sure you do not miss the moments you can never get back. Serious Sellers Podcast Episode 750 In episode 750 of the Serious Sellers Podcast, Bradley covers: 00:00 - Introduction 01:38 - Preparing A Listing For Amazon Launches 04:15 - Building A Keyword Research List 05:20 - Amazon Brand Analytics Keywords 07:50 - Historical And Off-Amazon Keywords 10:09 - Reverse Engineering PPC Strategy 13:14 - Amazon Recommended Keywords 15:17 - Frequently Bought Together Products 19:27 - Creating A Test Listing 22:37 - Sending Amazon Relevancy Signals 25:02 - Vine Prelaunch And PPC Campaigns 29:02 - Pricing, CPR, And Discounts 31:46 - TikTok Shop Launch Traffic 33:31 - Balancing Business And Family

AM/PM Podcast
#526 - Stop Believing Nonsense on Amazon Rufus (Alexa For Shopping)!

AM/PM Podcast

Play Episode Listen Later May 30, 2026 31:13


Has AI really changed Amazon search? Learn what Rufus or Alexa for Shopping means for keywords, product research, and finding new Amazon opportunities before your competitors do. Has Rufus now called Alexa for Shopping completely changed the way shoppers search on Amazon, or are sellers overreacting to the AI hype? In this episode of the AM/PM Podcast, Bradley Sutton records from the Maldives for part one of his annual Maldives Honeymoon Launch series and breaks down what has changed, what has not changed, and why Amazon sellers should still care deeply about keywords, indexing, and traditional search. Bradley explains that AI has absolutely changed e-commerce, but not necessarily in the way many people think. Rufus (Quick note: Rufus is now rebranded as Alexa for Shopping) can make the shopping journey easier, especially when customers are looking for solutions rather than a specific product. But when shoppers already know what they want, traditional Amazon search is still one of the fastest paths to purchase. Bradley also explains how optimizing for Amazon search can help sellers optimize for Rufus, using real examples of products missing important keywords and disappearing from both search results and Rufus recommendations. The episode then shifts into product research strategies sellers can use to find new opportunities in 2026 and beyond. Bradley walks through keyword-based research using title density, search volume, review count, and sales filters, while also comparing those methods against raw AI suggestions that can produce unreliable data. He also explains how sellers can use free Amazon tools, such as Brand Analytics and Opportunity Explorer, to uncover low-conversion keywords, weakly competitive products, and products shoppers are searching for but not finding. Bradley also shares creative ways to discover product ideas outside of standard research tools, including spotting trends on Etsy and Pinterest, applying saturated products to new niches, taking advantage of quick-moving pop culture trends, finding abandoned “zombie listings,” and using old-school product filters that still work today. The big takeaway: AI matters, Rufus matters, but the fundamentals of Amazon product research and keyword strategy are far from dead. Sellers who combine new AI awareness with proven data-driven research methods can still find serious opportunities before the market gets crowded. For part two of this Maldives Honeymoon Launch series, head over to the Serious Sellers Podcast and listen to episode 750. Bradley goes deeper into keyword research, launch strategy, and how to get new products ranking on page one within days: https://h10.me/750 In episode 526 of the AM/PM Podcast, Bradley covers: 00:00 - Introduction 00:35 - The Maldives Honeymoon Launch Series 02:25 - How AI Has Changed E-Commerce 04:54 - Why Sellers Are Overreacting to Rufus/Alexa for Shopping Hype 08:58 - Product Discovery vs. Solution Discovery 11:26 - Why Keyword Research Still Matters 13:53 - Are Prime Members Using Rufus/Alexa for Shopping Instead of Search? 16:14 - Amazon Search Query Performance Data 18:01 - Product Research Strategies for 2026 22:28 - Using Amazon's Free Product Research Tools 24:12 - Creative Ways to Find Product Opportunities 27:47 - Finding Zombie Listings and Old-School Opportunities

DTC Podcast
Ep 615: Prepare Your Brand for Agentic Commerce (How LLMs Are Collapsing the Consideration Phase)

DTC Podcast

Play Episode Listen Later May 29, 2026 36:26


Subscribe to DTC Newsletter - https://dtcnews.link/signupThe consideration phase is collapsing thanks to LLM shopping.Awareness still happens on Meta. Conversion still happens on a PDP. But the comparison and research middle, the part brands have spent a decade optimizing, is increasingly happening inside an LLM the customer already trusts.20% of holiday shoppers used an LLM in their purchase path last Q4. Google I/O just demoed one-tap concert tickets from a photo. Amazon folded Rufus into Alexa for Shopping. The behavior is moving fast enough that operators need to start preparing for Q4 now.Eric sits down with Aves and Daniel from Pilothouse to unpack what's actually happening and the work brands can start this quarter.Inside the episode:Why customers trust their LLM more than your adDaniel on why he stopped going to Amazon to compare vitaminsThe persona mismatch that hurts brands more than it used toWhy reviews and earned media matter more than your landing pageWhat changes for abandon cart and retargetingTwo operator-tested audits to see if your brand shows up in ChatGPT, Claude, and GeminiFor founders and operators who want to be recommended when the customer asks.What to Steal:Three things you can do this week.Run the prompt audit. Take your top five Google queries, run them through ChatGPT, Claude, and Gemini. Track who gets recommended, who gets cited, and whether you show up at all. Daniel uses this as his baseline before any other AI-visibility work.Pick one brand truth and repeat it everywhere. Scattershot positioning loses to consistent positioning. If every ad pitches a different angle to a different persona, an LLM has nothing coherent to summarize about you.Add dates to your blog posts and PR pages. Recency factors into LLM citation. Old content gets de-prioritized even when it's accurate.Subscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://www.pilothouse.co/?utm_source=AKNF615Follow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

Bet The Process
Teaching Youth About Sports Betting with Ferris | Sponsored by Novig

Bet The Process

Play Episode Listen Later May 28, 2026 58:09


This week on Bet the Process, Ferris (@FerrisB_86 on X) joins to discuss his role as a teacher who runs a sports betting educational series for high school students. The discussion gets existential and Rufus dives deep into his psyche.

The Week in Art
Smithsonian Women's Museum chaos, Oliver Beer and Rufus Wainwright, Jasper Johns in Bilbao

The Week in Art

Play Episode Listen Later May 28, 2026 52:04


The Smithsonian Institution in Washington, D.C. has faced unprecedented scrutiny and government interference since President Trump came to power. Now, its long cherished plans for a Smithsonian American Women's History Museum on the National Mall in D.C. have been dealt a blow because the US House of Representatives has struck down a bill to build the museum. Ben Luke talks to Elena Goukassian, The Art Newspaper's senior editor of museums and heritage in New York, about the partisan rift that led to failure of the bill, as well as other developments relating to the Smithsonian. As part of London Gallery Weekend, which begins on 5 June, the British artist Oliver Beer will show new paintings and related sound and video works in an exhibition, The Sky in the Cave, at Thaddaeus Ropac. The show relates to Beer's opus Resonance Project: The Cave, in which he brought eight singers into a prehistoric painted cave in the Dordogne in France to respond to its particular acoustic frequencies. Among them was the singer songwriter Rufus Wainwright, and Ben speaks to Oliver and Rufus about their collaboration. And this episode's Work of the Week is Painting with Two Balls by Jasper Johns. It is part of a new retrospective of the American artist's work at the Guggenheim Bilbao, Night Driver. Ben talks to the exhibition's curator, Enrique Juncosa.Oliver Beer: The Sky in the Cave, Thaddaeus Ropac, London, 5 June—31 July. Oliver and Rufus will be in conversation at the gallery on Friday 5 June, 12.00;Visit rufuswainwright.comJasper Johns: Night Driver, Guggenheim Bilbao, 29 May-12 October. Hosted on Acast. See acast.com/privacy for more information.

All In with Narada Michael Walden
Episode 043 - John "JR" Robinson

All In with Narada Michael Walden

Play Episode Listen Later May 27, 2026 33:17


Send us Fan MailNarada speaks World-renowned, Grammy winning musician, John JR Robinson,  the drummer to the soundtrack of our lives. Having played on recordings that have sold well over 500 million copies and currently streamed well into the trillions, JR's grooves are featured on many legendary hits with artists Michael Jackson, Lady Gaga, Daft Punk, Madonna, Steve Winwood, Rufus & Chaka Khan, Lionel Richie, The Pointer Sisters, Quincy Jones, George Benson, Barbra Streisand and many more. When JR is not in the studio, he performs with his own groups and tours with various artists. JR's talents also extend into drumming masterclasses, motivational speaking and writing. JR's autobiography King of the Groove-The John JR Robinson Story is now available at amazon.com.Visit Narada at his website and socials and leave a comment, like and subscribe if you enjoyed the podcast!Website: https://www.naradamichaelwalden.com/allinpodcastInstagram: https://www.instagram.com/officialnaradaApple Music https://podcasts.apple.com/us/podcast/all-in-with-narada-michael-walden/id1470173526Spotify: https://open.spotify.com/show/5agWJLSreLNze8Sjxit4Na?si=928a8dd6316d4986

The Smartest Amazon Seller
Episode 329 - Inside the Digital Shelf Institute: The Future of Online Shopping

The Smartest Amazon Seller

Play Episode Listen Later May 26, 2026 29:52


Lauren Livak Gilbert, lead of the Digital Shelf Institute, joins the podcast to explore how agentic commerce and AI tools like Amazon's Rufus are transforming product discovery. As the industry shifts from traditional SEO keyword stuffing to natural language and Answer Engine Optimization (AEO), sellers must optimize their Product Detail Pages by directly answering consumer Q&As to feed context-driven AI recommendations. Currently, nimble challenger brands are capturing market share by adapting quickly and building off-site trust signals, while large legacy brands are often bogged down by massive SKU counts, messy data taxonomy, and regulatory hurdles. To overcome these challenges and safely scale AI content generation, Lauren emphasizes the critical need for strict E-commerce hygiene and a single source of truth for product data using Product Experience Management platforms like Salsify. Episode Notes: 00:00 - Introduction to Lauren Gilbert and the Digital Shelf Institute (DSI) 01:48 - Defining the "Digital Shelf" and the Data Explosion 03:51 - What is Agentic Commerce? 08:12 - Amazon Rufus, Natural Language, & Answer Engine Optimization (AEO) 14:16 - Why Challenger Brands are Winning Market Share 18:01 - The Core Data and Taxonomy Problem for Large Brands 21:40 - Solving Content Chaos and Workflows with Salsify 24:42 - Legal, Compliance, and the Importance of Trust Signals 28:08 - How to Join the Digital Shelf Institute Related Post: How to Build a Repeatable Amazon Competitor Analysis Workflow How to Reach Lauren: LinkedIn: linkedin.com/in/laurenlivak Scott's Links: LinkedIn: linkedin.com/in/scott-needham-a8b39813 X: @itsScottNeedham Instagram: @smartestseller YouTube: www.youtube.com/@smartestamazonseller2371 Newsletter: https://www.smartscout.com/newsletter-sign-up Blog: https://www.smartscout.com/blog

Serious Sellers Podcast: Learn How To Sell On Amazon
#749 - From $100K To $7M On Amazon

Serious Sellers Podcast: Learn How To Sell On Amazon

Play Episode Listen Later May 25, 2026 31:40


How did one Amazon brand go from overlooked to $7M? Discover the keyword, SEO, AI, and pricing strategies that helped unlock massive growth.  

Micro Mundos
La interna al ritmo del paquetón

Micro Mundos

Play Episode Listen Later May 25, 2026 43:41


Esta semana en Micro Mundos analizamos los escándalos que golpean al gobierno de Javier Milei: el “paquetón”, el Rufus-gate y una interna oficialista cada vez más feroz.La pelea entre Karina Milei y Santiago Caputo ya no puede ocultarse y empieza a mostrar señales de desgaste político en el corazón del poder. Mientras tanto, Milei enfrenta un escenario incómodo: caída del consumo, economía fría y un gobierno que empieza a transmitir debilidad.¿Comienza la “delaruización” de Javier Milei? El fantasma de la crisis política de 2001 vuelve a aparecer en el debate público.Además, analizamos la advertencia de Luis Caputo sobre el final de la era de la motosierra y el posible cambio de paradigma económico del gobierno.Y en el cierre: el adiós de Stephen Colbert y la polémica reacción de Donald Trump con un video creado con inteligencia artificial.

HARDtalk
Chaka Khan, singer: Music is a calling

HARDtalk

Play Episode Listen Later May 24, 2026 26:01


“This is a calling. It's bigger than anything in your life as an individual. If you found the thing that you were put on this planet to do, and a lot of people are put on this planet and they don't know, it's such a gift to find it.”Nick Grimshaw and Annie Macmanus speak to global music icon Chaka Khan about her life and career.Born Yvette Marie Stevens in the US city of Chicago in 1953, her big break came at the age of 20 when her band Rufus signed its first record deal. With her powerful vocals and striking stage presence, she quickly caught the public's attention.The band enjoyed commercial and critical success in the years that followed, before Chaka decided to go it alone around a decade later… a decision which transformed her life and career.Worldwide hits such as I'm Every Woman and I Feel For You followed, as well as collaborations with legends like Whitney Houston and Prince, multiple Grammy Awards, and an induction into the Rock ‘n' Roll Hall of Fame.As a new musical telling her story begins its run, the 73-year-old has a lot to reflect on.Thank you to the Sidetracked team for their help in making this programme. The Interview brings you conversations with people shaping our world, from all over the world. The best interviews from the BBC, including episodes with Beatles drummer Ringo Starr, Oscar-winning director Guillermo del Toro, and artist Tracey Emin. You can listen on the BBC World Service on Mondays, Wednesdays and Fridays at 0800 GMT. Or you can listen to The Interview as a podcast, out three times a week on BBC Sounds or wherever you get your podcasts. Presenters: Nick Grimshaw and Annie Macmanus Producers: Ben Cooper, Gráinne Morrison and Christine Czerniec Editor: Damon RoseGet in touch with us on email TheInterview@bbc.co.uk and use the hashtag #TheInterviewBBC on social media.(Image: Chaka Khan. Credit: Getty)

Hope Church Memphis Podcast
Is There Anything I Need to Unlearn and Relearn? | Rev. Rufus Smith (Senior Pastor)

Hope Church Memphis Podcast

Play Episode Listen Later May 24, 2026 31:16


You've learned a lot in life—but what if some of it is keeping you from becoming who God created you to be?In this episode, Rev. Rufus Smith dives into 1 Corinthians 6:9-11 and explores a challenging truth: spiritual maturity often requires unlearning old mindsets before we can embrace God's way of living. Discover how God's grace reshapes our identity, renews our thinking, and invites us into a different way of life.If you've ever felt stuck, disillusioned, or hungry for deeper transformation, this conversation will challenge and encourage you.Key Topics:Spiritual transformationIdentity in ChristUnlearning harmful beliefsKingdom livingGrace, redemption, and renewal1 Corinthians 6:9-11Listen now and discover what God may be asking you to leave behind so you can step into something greater.

Rock N Roll Pantheon
I'm In Love With That Song: Favorite Trax from Stax (Part 2)

Rock N Roll Pantheon

Play Episode Listen Later May 22, 2026 34:34


On this episode, we continue our journey from last year through the history of Stax Records, the iconic label that defined Southern Soul music, as I play some of my favorite Stax tracks from 1964 to 1966. Sam & Dave, Otis Redding, Booker T & The MG's, Albert King, Rufus & Carla Thomas, Eddie Floyd... they're all here on some of the greatest singles ever released. Let's dig in, shall we? Learn more about your ad choices. Visit megaphone.fm/adchoices

Software Defined Talk
Episode 573: How many quadrillions in a Googol?

Software Defined Talk

Play Episode Listen Later May 22, 2026 62:24


This week, we discuss Google I/O, the OpenAI soap opera, and ChatGPT going full financial advisor. Plus, thoughts on improving the conference hallway track. Watch the YouTube Live Recording of Episode 573 Runner-up Titles Stupid Macs I like my idea What was I thinking? Opt-in AI Kentucky Derby's this Weekend It's a low plateau There's no vibe in X-Code Matt's trading with AI Everyone's watching Rundown Google I/O A new era for AI Search All the news from the Google I/O 2026 Developer keynote I/O 2026: Welcome to the agentic Gemini era AI Stuff Elon Musk lost his case against Sam Altman Greg Brockman Officially Takes Control of OpenAI's Products in Latest Shake-Up OpenAI launches ChatGPT for personal finance, will let you connect bank accounts Anthropic hires OpenAI co-founder Andrej Karpathy, former Tesla AI leader Relevant to your Interests Datacenter NIMBYism: What Did You Think Was Going to Happen? Cerebras raises $5.5B, then stock pops $108%, in the first huge tech IPO of 2026 Andreessen Horowitz Is Spending on Politics Like No Other Cisco announces record revenue and 4,000 layoffs in the same day Amazon ditches Rufus chatbot, launches Alexa shopping agent in AI strategy pivot Open source tool maker Grafana Labs says hackers stole its code, refuses to pay ransom Anthropic has acquired the dev tools startup used by OpenAI, Google, and Cloudflare From Open Source Software to Open Source Strategy CISA Admin Leaked AWS GovCloud Keys on Github Shai-Hulud Returns: npm Worm hits @antv in latest ongoing campaign Intel CEO says foundry business is gaining momentum as customer interest grows Removing the Modem and GPS from my 2024 RAV4 Hybrid Sponsors WebRTC.ventures – Real-time communication & Voice AI integration Sentry - use the code: sdt26 for $100 in Sentry credits for new users Nonsense "solutions architects" in 2026 Conferences WeAreDevelopers Europe, July 8-10, 2026 Berlin, Coté speaking. DevOpsDays Graz, Sept 4-5, 2026 DevOpsDays Rockies, Sept. 22 – 23, 2026, Discount Code: 26DODSWEDEFTALK WeAreDevelopers NA, Sept 23-25, 2026, Discount Code: DEVPOD26 DevOpsDays Dallas, Sept 28-29, 2026 DevOpsDays Vilnius, Sep 30 - Oct 1. 2006 DevOpsDays Istanbul, October 24th, 2026 - Coté keynoting. VMware User Groups (VMUGs): Dallas (June 9-11, 2026) Orlando (October 20-22, 2026) SDT News & Community Join our Slack community Email the show: questions@softwaredefinedtalk.com Free stickers: Email your address to stickers@softwaredefinedtalk.com Follow us on social media: Twitter, Threads, Mastodon, LinkedIn, BlueSky Watch us on: Twitch, YouTube, Instagram, TikTok Book offer: Use code SDT for $20 off "Digital WTF" by Coté Sponsor the show Sponsor more podcasts with Failover Media Recommendations Brandon: Varlock Matt: Sheep Detectives

My Amazon Guy
The Amazon Shift Sellers Should Not Ignore In 2026

My Amazon Guy

Play Episode Listen Later May 22, 2026 29:09


Send us Fan MailAmazon seller fees 2026, Amazon Ads payment changes, FBA fuel surcharge, and cash flow pressure are changing how sellers plan profit. This podcast covers ad spend payments, seller boycott concerns, rising costs, AI agents, ecommerce SOPs, and business growth systems. Learn how Amazon sellers can think about margins, pricing, AI tools, leadership, and process changes during a tougher marketplace year.Stop guessing through Amazon fees, ad changes, and margin pressure. Get a clear growth plan before your profit gets squeezed: https://bit.ly/4jMZtxu#AmazonSellers #AmazonFBA #AmazonAds #EcommerceGrowth #AIToolsWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps0:00 - Amazon Seller Changes in 20261:09 - Amazon Ads Payment Change and Seller Boycott2:04 - Credit Card Rewards and Ad Spend Cash Flow3:02 - Why the Amazon Ad Boycott Had Low Impact4:40 - Seller Fees, Cash Back, and Margin Pressure5:23 - FBA Fuel Surcharge and Rising Costs6:10 - Tariffs, CPC Increases, and Profit Problems7:02 - Amazon Pricing Ripple Effect Across Ecommerce7:40 - AI Agents and Ecommerce Workflows8:31 - Why AI Is Not Replacing Sellers Yet9:03 - MAG AI and Business Process Automation10:06 - How AI Helps New Brands Start Faster10:36 - Why AI Should Not Run Amazon Ads Alone11:22 - Claude, Perplexity, and AI Tools for Business12:25 - Rufus, AI Shopping, and Consumer Trust13:19 - MAG AI, SOPs, and Human Review14:18 - How MAG Balances AI With Core Services15:12 - Ecommerce Growth, Software, and New Business Units16:02 - Custom AI Agents for Business Problems17:49 - When Software Should Fit the Business18:51 - Small AI Tools and New Business Ideas20:32 - Trust, Client Growth, and Ecommerce Services22:52 - Leadership, Teams, and Managing Growth24:24 - SOPs, Checklists, and Process Control26:11 - Teaching, Multiplying, and Training Teams27:42 - AI as a Tool, Not a Replacement28:25 - Ecommerce Growth Plans and Future Markets-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

The Next Big Idea
When Will AI Empty Your Dishwasher? (with Nicholas Thompson)

The Next Big Idea

Play Episode Listen Later May 21, 2026 54:05


Nicholas Thompson, CEO of The Atlantic and host of "The Most Interesting Thing in AI," joins Rufus and Caleb to explain why the machines may master our minds long before they master our muscles — and what that gap tells us about where AI is headed. Along the way: why human podcasters still beat AI ones, how Nick learned to stop worrying and love open source, and where he'd point an infinite AI budget.

AM/PM Podcast
#523 - RIP Rufus! Hello Alexa For Shopping | Weekly Buzz 5/21/26

AM/PM Podcast

Play Episode Listen Later May 21, 2026 32:40


Amazon Rufus is no more. It's been replaced by Alexa for shopping. There are some new badges you might be able to get for your listings. These stories and more on today's episode. We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level.   Meet Alexa for Shopping, your personalized, agentic AI assistant on Amazon https://www.aboutamazon.com/news/retail/alexa-for-shopping-ai-assistant How to use Alexa for Shopping to compare products, check price history, auto-buy items at target prices, and more https://www.aboutamazon.com/news/retail/how-to-use-amazon-shopping-ai-assistant New Feature Alert! Helium 10 Ads now lets sellers create bid rules based on Keyword Tracker rankings. This means you can get bid increase or decrease suggestions when your sponsored rank drops or improves for specific keywords, helping you stay competitive during launches without constantly checking ranks manually. It's especially useful for sellers trying to maintain top sponsored placements and scale Amazon PPC optimization faster. Help customers discover your new products with new or notable arrival badges https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHNzI5TTc0NVpQUTVVSEoy Turn unsold inventory into recovered value https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHWEtVQVBXMjdETEI5VEVX TikTok Shop Now Open To All In New Change https://www.spinsouthwest.com/news/tiktok-shop-now-open-to-all-in-new-change-2260665 Amazon Advertising Event in Seoul, Korea https://h10.me/seoul In episode 523 of the AM/PM Podcast and Weekly Buzz, Bradley talks about: 00:00 - Introduction 00:42 - RIP Rufus, Hello Alexa For Shopping 16:39 - Managing Amazon PPC Bids Based on Keyword Ranks  24:27 - New Amazon Badges 25:28 - Get Amazon Demand While On Other Websites 28:53 - Liquidation Options For Amazon Products 30:52 - TikTok Shop Ireland Now Open For Business 31:12 - Amazon Advertising Event in Seoul, Korea

Views on the News from the Couch
Rufus, Outhouses, and Should we give a $#@%? Or, Do Boomers owe their children a better life?

Views on the News from the Couch

Play Episode Listen Later May 20, 2026 14:13


Send us Fan MailIn this episode, I push back on the idea that Boomers “had it easy” and owe their kids a softer life. Starting with the story of Rufus—a kid who walked into an auto shop two weeks before his 14th birthday to ask for a job—I connect three generations: my dad shoveling outhouses, a young hustler running a repair shop in his teens, and today's grads struggling with housing and work. We talk college degrees vs trades, starter homes then vs now, participation trophies, Sweden and “socialism,” and why, in any era, showing up, doing hard work, and living below your means still beats waiting for the government—or your parents—to fix your life.

Bet The Process
PGA Championship Recap with Michael Kim | Sponsored by Novig

Bet The Process

Play Episode Listen Later May 19, 2026 52:15


This week on Bet the Process, pro golfer Michael Kim returns to the pod to discuss his performance at last weekend's PGA Championship. Rufus and Jeff also recap their betting results.

Remarkable Retail
Reimagining the Mall with Simon Property Group's Eric Sadi, Plus Why Stores Still Matter and On Keeps Running.

Remarkable Retail

Play Episode Listen Later May 19, 2026 58:40


In Episode 302 of Remarkable Retail, Steve Dennis and Michael LeBlanc sit down with Eric Sadi, Co-President, North America at Simon Property Group, for a long-overdue conversation on what the modern mall has actually become—and why the obituaries keep aging badly. Eric walks through Simon's reimagination strategy: replacing tired anchor boxes with mixed-use destinations that braid together dining, entertainment, fitness, hospitality, and even residential living. He explains why occupancy at the top of the portfolio sits above 96%, why rents and tenant sales keep climbing, and why human connection, discovery, and community still drive the consumer behaviour the algorithms can't replicate. The "third place" isn't a slogan—it's a deliberate redesign of what a shopping centre is for. The conversation also takes on the most misunderstood narrative in retail: why Walmart, Target, Apple, and a new generation of experiential brands keep pouring billions into stores when so much of the growth lives online. The short answer? Stores aren't just sales channels anymore. They're infrastructure, media, and community. The "stores are dying" story is one of the laziest media frames in the business, and Steve and Michael take it apart. Before the interview, the hosts unpack a packed news week: renewed inflation worries as fuel, transportation, and food costs climb again, and what that means for retailer margins; standout earnings from some of the most remarkable performers in the business, including Simon's continued strength, On Running's expanding margins and rising cultural heat, and The RealReal's case that luxury resale is one of the fastest-growing corners of fashion. They also weigh in on GameStop's bid for eBay—and eBay's flat rejection—a strong candidate for dumbest story of the year. Plus Amazon's latest AI moves and what they signal about where the platform wars are headed. The episode closes with Steve wondering whether rising fuel costs will drive more online sales and Michael's specialty grocery discoveries in Los Angeles: Laurel Supply, Gonzalez Northgate Market, and the much-anticipated arrival of T&T. Join us at the CommerceNext Growth Show in New York June 23rd and 24th with this exclusive discount code for 10% off general admission tickets and FREE retail tickets: Your code is "REMARKABLE" . See you in the Big Apple! About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling author of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is a senior retail advisor, keynote speaker and media entrepreneur. Michael has delivered keynotes, hosted fire-side discussions hosted senior retail executive on-stage in 1:1 interviews worldwide. Michael produces and hosts a network of leading retail trade podcasts, including The Remarkable Retail Podcast, The Voice of Retail The Food Professor, The FEED powered by Loblaw and the Global eCommerce Leaders podcast. He has been recognized by the NRF as a global Top Retail Voice for 2025 and 2025 and continues to be a ReThink Retail Top Retail Expert for the fifth year in a row.

The Smartest Amazon Seller
Episode 328 - This AI Shift Feels Different… And It's Moving FAST

The Smartest Amazon Seller

Play Episode Listen Later May 19, 2026 35:10


Scott is with Brett Bohannon to talk about the fast-moving shift from basic AI chat tools to agent-driven Amazon workflows. They discuss Claude, OpenClaw, MCP servers, APIs, and how sellers can connect private catalog data, public marketplace data, and advertising insights into one AI-powered operating system. Brett shares how he uses AI agents to reduce repetitive Amazon tasks, audit catalogs, connect tools like Keepa and Data Dive, and build workflow automations for ads, inventory, and listing optimization. They also shed light on what this means for Amazon software, why unique data still matters, and how sellers can start using AI to solve specific operational problems instead of chasing every new tool.   Episode Notes: 00:09 - Intro to Brett Bohannon, Claude, and AI agents 01:40 - From custom GPTs to faster AI workflows 02:37 - Why recent AI progress feels different 02:55 - OpenClaw, AI agents, and business context 06:28 - Data Dive adapter for Claude and API data 07:18 - Three AI user levels: LLM users, builders, and MCP users 08:13 - How MCPs connect Claude with hosted or local data 09:49 - Combining Amazon tools under one AI workflow 12:33 - Using catalog data, Keepa, and niche analysis together 14:05 - Automating daily Amazon workflows 16:18 - Skill Create, GitHub, and open-source Amazon tools 17:45 - Replacing software with custom AI tools 19:31 - Maintenance tradeoffs with DIY AI workflows 20:08 - What stays valuable in Amazon software 22:57 - Talking to Amazon data inside Claude or ChatGPT 25:16 - Combining profitability, ads, and marketplace data 27:22 - Using agents to scale as a solo consultant 29:08 - Brett's Amazon background and catalog expertise 30:34 - Catalog audits using category listing reports 31:17 - Rufus scoring and listing data quality 33:38 - Helm and layered MCP workflows 34:25 - AI agents and the future of Amazon software   Related Post: How to Sell on TikTok Shop 2026 (Guide For Beginners)   LinkedIn: https://www.linkedin.com/in/brett-bohannon-1992329/ Website: https://voartex.com/   Scott's Links LinkedIn: linkedin.com/in/scott-needham-a8b39813 X: @itsScottNeedham Instagram: @smartestseller YouTube: www.youtube.com/@smartestamazonseller2371 Newsletter: https://www.smartscout.com/newsletter-sign-up Blog: https://www.smartscout.com/blog

Serious Sellers Podcast: Learn How To Sell On Amazon
#748 - 7-Figure Amazon Strategies From Eastern Europe

Serious Sellers Podcast: Learn How To Sell On Amazon

Play Episode Listen Later May 18, 2026 40:26


Seven-figure Amazon sellers from Bulgaria and Romania reveal EU marketplace strategies, Prime Day tactics, ranking tips, Rufus optimization, and how they built brands across Amazon marketplaces. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft What does it take to build a seven-figure Amazon business from Eastern Europe? In this episode, Bradley Sutton travels to Sofia, Bulgaria, to speak with experienced sellers from Bulgaria and Romania who have built successful brands across Amazon Europe and the U.S. marketplace. From workwear and cosmetics to pet supplements and ranking services, these sellers share how they found opportunities, scaled their businesses, and adapted as Amazon continued to evolve. The first story follows Iliyan Ivanov, a seller who started in advertising and eventually turned local workwear demand into a multi-million-euro Amazon brand. He explains how starting early in Amazon Europe gave his listings maturity, how Germany became his top marketplace, and how keyword research helped uncover unexpected seasonal demand around Germany's carnival season. He also shares how tools like Cerebro and Managed Refund Services helped his team with listing strategy, keyword targeting, and recovering money from Amazon reimbursement opportunities. Next, Bradley talks with another Bulgarian seller, Milcho Vasilkov, who used product research to enter categories he was not personally connected to, including maternity products, cosmetics, grocery, and pet supplements. His story highlights why sellers do not always need to be passionate users of their own products to succeed. Instead, he focuses on demand, customer behavior, marketplace fit, and smart inventory timing. He also shares Prime Day strategies for Europe, including building keyword position ahead of major events, using account managers for top deals, and extending promotional momentum after Prime Day. The final guest brings a Romanian seller, Marcel Marculescu's perspective on selling in the U.S. marketplace, and how Amazon ranking has changed over the years. After early product failures, he built a seven-figure Amazon business and now focuses on more sustainable launch and ranking strategies. He discusses using Vine, PPC, external traffic signals, keyword research, and Rufus optimization to help listings perform in today's Amazon ecosystem. The episode closes with a powerful reminder for sellers: success does not come from a single hack or a single marketplace, but from adapting early, watching the data, and building strategies that can survive the next Amazon change. In episode 748 of the Serious Sellers Podcast, Bradley, Iliyan, Milcho, and Marcel discuss: 00:00 - Seven-Figure Sellers From Bulgaria And Romania 00:50 - From Advertising Agency To Amazon Seller 03:20 - Launching A Bulgarian Workwear Brand 04:07 - Growing To €3 Million In Revenue 05:04 - Finding A Carnival Keyword Opportunity 07:43 - Expanding Across Amazon Europe 11:36 - Cerebro, Refunds, And Helium 10 Wins 14:21 - Building Mature Listings Against Copycats 18:41 - Product Research In Pregnancy And Baby Niches 23:00 - A Half-Million-Euro Product Launch 27:20 - Prime Day PPC And Deal Strategies 31:04 - Ranking, Rufus, And Modern Amazon Launches

Ecomm Breakthrough
How to Rank in Amazon's AI Search (Rufus) Before Your Competitors Do

Ecomm Breakthrough

Play Episode Listen Later May 18, 2026 55:13


Andri Sadlak is a serial entrepreneur and Founding Head of Product & Strategy at Azoma, building AI-first commerce software for the age of agentic shopping. He's been an Amazon seller since 2017, exited his own brand, and co-founded ProductPinion. Today he's part of the team behind Amazon growth and AI visibility strategies for 8 and 9-figure brands like Mars, L'Oréal, and HP. He's one of the sharpest voices on Agentic Commerce, taking the world stage to break down how brands need to show up in the age of AI shopping assistants like Amazon Rufus, Walmart Sparky, and LLM search.Highlight Bullets> Here's a glimpse of what you would learn…. The evolution of e-commerce from traditional search engines to AI-powered answer and action engines.The rise of AI shopping assistants and their impact on consumer purchasing behavior.The integration of AI technologies by major companies like Amazon and OpenAI to enhance shopping experiences.The concept of generative commerce and how AI can autonomously complete purchases for consumers.The rapid adoption of AI tools and their influence on product research and decision-making.The importance of optimizing for AI algorithms in e-commerce, particularly on platforms like Amazon.The role of multi-modal understanding in AI, allowing it to interpret both text and images for better product recommendations.Strategies for sellers to optimize their listings for AI-driven systems, including managing Q&A sections and enhancing product images.The significance of external citations and media presence in building trust and credibility for AI recommendations.The future of e-commerce and the necessity for brands to adapt to AI-driven changes to maintain competitiveness.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews AI-driven e-commerce expert Andri Sadlak. They explore how AI is revolutionizing online shopping, focusing on Amazon's shift from traditional search to AI-powered answer and action engines like Rufus. Andri shares actionable strategies for brands to optimize product listings for AI, discusses the importance of image and Q&A optimization, and highlights the growing role of external citations. The episode offers practical tips for sellers to thrive in the new era of agent commerce, emphasizing the urgency of adapting to AI-driven changes in e-commerce.Here are the 3 action items that Josh identified from this episode:Optimize for BOTH Amazon algorithms Don't rely on just traditional keyword SEO—start optimizing for both Rufus/Cosmo (AI-driven discovery) and legacy search to stay competitive.Fix your existing listings first (quick wins) Update product images, backend fields, alt text, and listing details—these are fully within your control and can drive immediate impact.Focus on one high-impact priority: Cosmo optimization Ensure your product answers key customer questions clearly (front + backend). Nail the fundamentals first—everything else builds on this.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comTools and Technologies"Rufus": "00:02:02""ChatGPT": "00:06:01""Gemini": "00:09:33""Perplexity": "00:09:33""ProductPinion": "00:02:02""Cosmo": "00:21:04""Claude": "00:28:05""Amazon Rekognition": "00:36:30""AWS (Amazon Web Services)": "00:36:30""Azoma": "00:54:36"Studies and Reports"Accenture Study on AI Trust": "00:13:13""Bain and Company Research on AI Usage": "00:16:05""Amazon's Cosmo Paper": "00:30:32"Skills and Features"Skills for Claude": "00:28:41""A+ Content": "00:39:55"Websites"Amazon Seller Central": "00:38:14""Affiliates Media": "00:44:19""ecommbreakthrough.com": "00:54:58"Books"Building a StoryBrand": "00:54:11"Key Concepts"Listings 10, 20, and 30": "00:22:34""Optical Character Recognition (OCR)": "00:39:04"Episode SponsorThis episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started my business in 2015 and grew it to an eight-figure brand in seven years.I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.If you've hit a plateau and want to know the next steps to take your business to the next level, then email me at josh@ecommbreakthrough.com and in your subject line say “strategy audit” for the chance to win a $10,000 comprehensive business strategy audit at no cost!Transcript Area:Andri Sadlak 00:00:00  The shift that we're talking about is search engines are becoming answer engines plus action engines. So it's already answer engines. We're already deep in it. Most of the people at least. And action engines is what a lot of people predict is going to happen next because we're going to save our time. We're going to go for convenience and trust AI. We already do, right? The good news you're watching this. So now you know that you need to pay attention. And I'm going to share with you exactly what I need to do.MC 00:00:29  Welcome to the Econ Breakthrough Podcast. Are you ready to unlock the full potential and growth in your business? You've already crossed seven figures in sales, but the challenge is knowing how to take your business to the next lev...

The Living Streams Church Podcast
The Beautiful Work of Ordinary Saints

The Living Streams Church Podcast

Play Episode Listen Later May 18, 2026 44:07


Romans 16 reveals the beauty of God's kingdom at work through ordinary, faithful people. In Paul's final greetings, names like Phoebe, Priscilla, Aquila, Rufus, and many others become a picture of generosity, courage, hospitality, discipleship, and spiritual family. The church is not built by celebrities, but by servants who work hard in the Lord, open their homes, share their resources, and carry the mission of Jesus together. Paul also gives a sober warning to guard against divisive voices and deceptive teaching, calling believers to be “wise as to what is good and innocent as to what is evil.” Romans closes with deep confidence in the victory of Christ: the God of peace will soon crush Satan, and the promises of the gospel remain sure for all who are in Him.

AM/PM Podcast
#522 - 15 Prime Day & AI Strategies to Maximize Amazon Sales – Part 2

AM/PM Podcast

Play Episode Listen Later May 16, 2026 57:34


Part 2 of this Prime Day series uncovers the AI, Rufus, retargeting, inventory, and deal strategies Amazon sellers may be overlooking before the big event. In part 2 of this two-part Prime Day strategy series, Shivali Patel and Carrie Miller bring together another lineup of Amazon, advertising, AI, logistics, and e-commerce experts to share what sellers should be doing before, during, and after major shopping events like Amazon Prime Day. This episode goes beyond basic discounting and looks at the bigger picture: retargeting high-intent shoppers, optimizing listings for both A9 and Rufus, improving product images, planning inventory, and using external traffic to create more sales opportunities.   The conversation starts with PPC and listing optimization strategies with Vincenzo Toscano, including how to build Sponsored Display campaigns around shoppers who viewed your products but did not buy, analyze competitor reviews with Helium 10, and track share of voice to spot openings when competitors lose visibility. Andrew Bell also walks through Helium 10's AI Listing Optimizer, showing how sellers can use product images, buyer questions, keywords, and Rufus-focused prompts to create listings that are both searchable and conversion-friendly.   This second installment also dives into overlooked growth channels outside of Amazon. Norm Farrar's strategy about how sellers should learn how Google Business Profile posts, offers, events, press releases, and deal communities can help drive traffic before, during, and after Prime Day. On the operations side, Burak Yolga explains why inventory check-in timing can make or break a sales event, and why sellers should think carefully about FBA placement, reimbursement audits, FBM backup listings, and omnichannel expansion.   To close out this two-part series, more experts like, Anthony Cofranceso, Mansour Norouzi, Tomer Rabinovich, and Josh Hadley share more ways to make smarter decisions with data and AI, from Prime Day deal structures and post-event remarketing to variation research, customer reporting, hiring workflows, and Market Tracker 360. Whether you are preparing for Prime Day, launching new variations, improving your product detail page, or protecting profit margins, this episode shows how the right preparation can turn a short-term shopping event into long-term brand growth. In episode 522 of the AM/PM Podcast, Shivali, Carrie, and guest speakers discuss: 00:00 - Introduction 01:09 - Vincenzo Toscano's Prime Day And AI Strategies 01:25 - Retargeting Shoppers With The Wishlist Snipe Strategy 02:40 - Using AI And Review Insights To Improve Listings 04:04 - Tracking Competitor Share Of Voice With Market Tracker 06:32 - Andrew Bell Shows Helium 10's AI Listing Optimizer 09:49 - AI Product Image Generation And Listing Creative Tools 14:03 - Anthony Cofrancesco's Product Opportunity Explorer Strategy 15:37 - Matching PDP Images To Amazon Shopper Priorities 19:44 - Using Google Business Profile For Prime Day Traffic 24:45 - Press Releases, LLM Visibility, And Deal Communities 29:17 - Burak On Prime Day Inventory And FBA Check-In Timing 37:39 - Mansoor's Prime Day Deal And Advertising Timeline 48:07 - Using AI To Build Better Customer Reporting Dashboards 50:09 - Using Helium 10 Xray And AI For Variation Research 54:16 - AI Tools For Hiring, Team Updates, And Market Tracking

Waveform: The MKBHD Podcast
The Android Show Recap!

Waveform: The MKBHD Podcast

Play Episode Listen Later May 15, 2026 99:21


The Android Show was this week and gave us a bunch of things to talk about! With Andrew and David out this week, Marques, Adam, and Mariah break down everything that Google showed off. Then Ellis and Rufus came up with a game for everyone to play by combining Family Feud and...Reddit? Then they wrap it all up talking about the new Fitbit Air! Links: Google - Android Show I/O Edition Google - Fitbit Air Follow us on socials: Marques: ⁠⁠https://www.threads.net/@mkbhd⁠⁠ Andrew: ⁠⁠https://www.threads.net/@andrew_manganelli⁠⁠ David: ⁠⁠https://www.threads.net/@davidimel⁠⁠ Adam: ⁠⁠https://www.threads.net/@parmesanpapi17⁠⁠ Ellis: ⁠⁠https://twitter.com/EllisRovin⁠⁠ Mariah: ⁠⁠https://www.instagram.com/totallynotabusinessacc/⁠⁠ Rufus: https://www.instagram.com/rmullhaupt/ Waveform Threads: ⁠⁠https://www.threads.net/@waveformpodcast⁠⁠ Waveform Instagram: ⁠⁠https://www.instagram.com/waveformpodcast/?hl=en⁠⁠ Waveform TikTok: ⁠⁠https://www.tiktok.com/@waveformpodcast⁠⁠ Join the Discord: ⁠⁠https://discord.gg/mkbhd⁠⁠ Intro/Outro music by 20syl: ⁠⁠https://bit.ly/2S53xlC⁠⁠ Waveform is part of the Vox Media Podcast Network. Learn more about your ad choices. Visit podcastchoices.com/adchoices

I'm In Love With That Song
Favorite STAX Trax - Part 2: 1964-1966

I'm In Love With That Song

Play Episode Listen Later May 15, 2026 34:34


On this episode, we continue our journey from last year through the history of Stax Records, the iconic label that defined Southern Soul music, as I play some of my favorite Stax tracks from 1964 to 1966. Sam & Dave, Otis Redding, Booker T & The MG's, Albert King, Rufus & Carla Thomas, Eddie Floyd... they're all here on some of the greatest singles ever released. Let's dig in, shall we? Learn more about your ad choices. Visit megaphone.fm/adchoices

Behind the Numbers: eMarketer Podcast
Amazon's AI Overviews Changes Discovery? Shopping AI or General AI? 3 Big Questions for Amazon | Behind the Numbers

Behind the Numbers: eMarketer Podcast

Play Episode Listen Later May 15, 2026 29:03


On today's podcast episode, we discuss three big questions surrounding Amazon right now: Can Amazon's test of AI-generated search overviews reshape discovery? Can Amazon become the backbone of the retail supply chain? And will customers want a shopping-specific AI to help them (like Rufus or Sparky), or a generalist model (like ChatGPT or Gemini)? And more.   Join Senior Director of Podcasts and host Marcus Johnson, along with Vice President of Content Suzy Davidkhanian and Analyst Marisa Jones. Listen everywhere or watch on YouTube and Spotify.   Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-amazon-s-ai-overviews-changes-discovery-shopping-ai-general-ai-3-big-questions-amazon-behind   © 2026 EMARKETER

The Watson Weekly - Your Essential eCommerce Digest
Rufus Is Gone, eBay Said No, Lulu Picked Nike

The Watson Weekly - Your Essential eCommerce Digest

Play Episode Listen Later May 15, 2026 23:38


Three retail moves worth talking about this week.Amazon is retiring the Rufus name. The shopping chatbot has hit roughly 300M users since its 2024 beta, but Amazon is folding the whole thing into Alexa and calling it "Alexa for shopping." We get into why that branding choice is risky given Alexa's history with kids accidentally ordering things and the privacy lawsuits, and what it signals about an "Alexa for healthcare" or "Alexa for law" coming next.The Watson Weekly Weekend edition is sponsored by Avalara - the agentic AI platform automating global tax and compliance for leading eCommerce brands. For more details: https://avalaratax.watsonweekly.comThen GameStop's Ryan Cohen and his $56 billion unsolicited bid for eBay, half cash, half stock. The eBay board's response was a 216-word letter calling the offer "neither credible nor attractive." We dig into whether Cohen ever expected a yes, or whether the whole thing was theater aimed at GameStop's stock price and the $100 billion valuation target tied to his own bonus plan.Finally, Lululemon. Heidi O'Neill, 30 years at Nike, took the CEO job on April 22. Founder Chip Wilson is already on record saying she's not the transformation the company needs. We talk about why Alo Yoga and Vuori are pulling away on the celebrity side, why the men's line feels over-assorted, and what it means when Amazon, Costco, and Target all stock convincing dupes of your core product.

High Voltage Business Builders
EP268: Adapting to Alexa for Shopping: A New Era for Amazon Sellers

High Voltage Business Builders

Play Episode Listen Later May 15, 2026 10:09


On May 13, 2026, Amazon officially ended the Rufus chatbot and introduced Alexa for Shopping, a game-changer for ecommerce sellers. Neil Twa dives into the mechanics of this shift, explaining how Alexa transforms search into a Q&A format, impacting sellers at every level. He shares the story of a mid-level operator with a home organization brand generating $45K a month, and how 60% of their traffic came from voice searches. Neil outlines three actionable moves to adapt: auditing listing copy for conversational queries, leveraging Alexa's new discovery layer, and optimizing for voice search. Sellers from $5K to $1M+ monthly revenue will find these insights crucial as they navigate this new era. Welcome to The High Voltage Business Builders Podcast.

Bet The Process
PGA Championship with Andy Lack

Bet The Process

Play Episode Listen Later May 13, 2026 78:57


This week on Bet the Process, Andy Lack joins and chats with Rufus about the upcoming PGA Championship at Aronimink in Pennsylvania, but first, Jeff and Rufus discuss personal development topics including Enneagram types and horizontal vs vertical relationships.

My Amazon Guy
Breaking: Amazon's New AI Shopping Just Changed Everything, Agentic Shopping Is Live On Amazon

My Amazon Guy

Play Episode Listen Later May 13, 2026 5:42


Send us Fan MailAmazon is changing its shopping platform with new AI features, including the end of the 'Rufus' AI. The company is bringing in 'Alexa for Shopping', an ai assistant that will improve the experience on its app and website. This move is set to really change consumer online shopping habits by 2026 and 2027, as amazon alexa and other artificial intelligence systems become more integrated.Read Amazon's Alexa for Shopping announcement:https://www.aboutamazon.com/news/retail/alexa-for-shopping-ai-assistantRead Amazon's About You personalization update:https://www.aboutamazon.com/news/retail/amazon-about-you-personalization-preferencesAmazon AI search is changing buyer paths now, get a clear seller action plan before Alexa starts choosing your competitors: https://bit.ly/4jMZtxuWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps0:00 Amazon AI shopping changes for 2026 and beyond0:11 Rufus name is being removed0:34 Why Amazon is moving Rufus into Alexa1:07 Alexa for Shopping combines Rufus and Alexa Plus1:42 Amazon Dash and early voice shopping history2:14 What Alexa for Shopping changes for consumers and sellers2:23 Amazon's new shopping assistant features explained2:52 Amazon About You and personal shopping preferences3:18 Why sellers may face new AI search problems3:43 Amazon search shifts from SEO to AEO and intent3:49 Audience targeting and segmentation become more important4:21 Amazon's bigger push toward agentic AI shopping4:45 Alexa recommendations and personalized offers5:03 How Amazon may pair products with shoppers faster5:24 Future videos on Amazon AEO and AI intent5:37 Final call to like and subscribe-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

A Word With You
The Antidote For Loneliness - #10262

A Word With You

Play Episode Listen Later May 12, 2026


Surprise! I used to be in a quartet. Oh I did! Listen, don't laugh out loud. Yes, when I was in college, for a little while I sang in a gospel quartet. I did not sing any solos. No, no solos for me. Now, musically, I'm okay in a group. Solo - not so much. You know, in a way, we're all like that. I'm Ron Hutchcraft and I'm going to have A Word With You today about "The Antidote For Loneliness." Now, our word for today from the Word of God takes us back to the book of Genesis, to the very beginning to Adam; a fellow with a great home - the Garden of Eden. Couldn't beat that! A great job - he's got all the benefits you could possibly have. He's got closeness to God. But in Genesis 2:18, "The Lord God said, 'It is not good for the man to be alone. I will make a helper suitable for him.'" Then the account goes on to talk about the creation of Eve for Adam from Adam's own rib. It's interesting that God looks at a man who seems to have an ideal environment and everything going for him and says, "It is not good for you to be alone." See, we're built from our very creation, to live in partnership with someone we love - no solos. Now, being married doesn't necessarily mean you're not alone. Some people think the worst loneliness of all is being married to the wrong person. Maybe you haven't been protecting your time with the person you're married to, and so, tragically, you are married but both of you feel alone because everything else has crowded each other out. You've got to get back together again. I said being married doesn't mean you're not alone, but being single doesn't mean you are alone. Paul, for example, was very single, very busy, never married. And yet he had a network of people who supported him his whole life. His letters are filled with references to those many people who were ministry partners, people who helped him, encouraged him, lifted him up. He told us that the mother of Rufus was "someone who has been a mother to me too" in Romans 16. He said Timothy was his son in the gospel. He said to Timothy, "Recalling your tears, I long to go see you so that I may be filled with joy." And then he had a friend, Onesiphorus, who according to 2 Timothy 1, refreshed him. And to the believers in Rome, he said, "By God's will I may come to you with joy and together with you be refreshed." Paul was a tower of spiritual strength and emotional strength. If any Christian could have gone it alone - could have been a soloist - he was the man. And yet he nurtured and needed peer partnership. He had spiritual brothers, and mothers, and friends, and refreshers; a network of people. Now, you can't expect if you're single for any one best friend to be like a marriage partner to you and meet all those emotional needs. And you'll smother a person if you try to get one person to be that. But you can build, like Paul did, a network of caring people and you're part of God's network for them. It's a two-way street. You need to invest in those friendships; take time with them; build yourself a rich life while you're single. You've got to be a good one before you can be a good two anyway. Don't just sit there and wait for Prince Charming or Cinderella to come along. Build life partnerships now. Guard quality time with them as a married couple must do. Being single doesn't mean being alone if you'll invest in those life partnerships and not just sit there saying, "Oh, when am I going to be married?" Take encouragement from this, that the God who made you need people - will give you the people you need.