Podcasts about gohighlevel

In this episode of Capital Hacking, we interview Charles Rossano, founder of Cohaven, about his journey from scaling technology companies to building an innovative real estate investment platform focused on shared living (co-living).Charles shares how mentorship led him into real estate, why he believes affordable shared housing is one of today's biggest investment opportunities, and how his company combines real estate investing, property management, capital raising, and AI automation into a scalable business model.The conversation also explores raising capital, building operator communities, using GoHighLevel with AI, and the growing demand for affordable housing solutions for adults aged 55+.Chapters:01:57From Tech Entrepreneur to Real Estate Investor03:58Finding a Mentor & Building a Real Estate Career06:21Learning Capital Raising & Launching Cohaven11:04Understanding the Shared Living (Co-Living) Investment Model13:38How Shared Living Generates Higher Returns for Investors16:26Building Operations, Teams & Scaling the Business17:25Using AI & GoHighLevel to Automate Real Estate Operations21:36Why 55+ Independent Living is the Next Big OpportunityConnect with Charles:https://www.cohavencapital.com/   https://www.linkedin.com/company/cohaven-capital/ https://www.linkedin.com/in/charlesrossano/Learn More About Accountable Equity:  Visit Us: http://www.accountableequity.com/   Access eBook: https://accountableequity.com/case-study/#registerTurn your unique talent into capital and achieve the life you were destined to live. Join our community!We believe that Capital is more than just Cash. In fact, Human Capital always comes first before the accumulation of Financial Capital. We explore the best, most efficient, high-integrity ways of raising capital (Human & Financial). We want our listeners to use their personal human capital to empower the growth of their financial capital. Together we are stronger.LinkedinFacebookInstagramApple PodcastSpotify

Try It Out!I got in the shower one day and it hit me. The thing I'd been calling jealousy? It wasn't that. It was something else entirely.A stranger built her account with nothing but "yap videos," just her, a camera, and her real life. Six months of consistent value. Then a $1.2 million launch in 10 days. Then $5 million in 70 minutes the second time around.The internet lost it. I lost it a little too. Not because I didn't believe it could happen, but because some part of me knew it could happen for me too, and I hadn't let myself feel that yet.This week's solo episode is a real and raw unpacking of what was actually underneath that feeling, and why I think you've felt it too.Inside the episode:✨Why comparing yourself to someone else's win works like a mirror

We talk a lot about positioning when it comes to business — positioning our offers, our brand, our messaging. But what about positioning our energy? Positioning ourselves as the prize, the ones to be sought after, instead of the ones hoping they pick us.In this bite sized episode I'm talking about the energetic shift that happens when you flip "I hope they hire me" to "do I pick them?" Why being selective with your time and energy is magnetic. And how maintaining congruency with your own evolution changes everything — including your pricing, your standards, and who gets access to you.Key Takeaways:The energetic undertone in most sales conversations: "I hope they pick me"What happens when you flip that to "do I pick them?"Why being selective with who gets your time and energy is positioning your magnetismHow I introduced an application process to CEO Mastermind after years of open enrollmentWhy every time I go through an upgrade, my programs get upgraded tooThe real prize isn't making the sale — the prize is youScaling to multiple 6-figures? Apply for the CEO Mastermind here.Stabilizing your revenue before your scale? Get inside The Inner Circle here.Integrate AI systems & workflows into your business this weekend: Save $100 on Claude in a WeekendTry out the software I use to run my ENTIRE business: 30 day free trial for Go High Level

En este episodio conversé con Rafael Horna, especialista en Meta Ads con 17 años comprando tráfico digital y más de 5 millones de dólares invertidos en pauta. Es el creador del sistema MAPA, una metodología enfocada exclusivamente en conseguir reuniones de venta calificadas para negocios de servicio. Si vendés por reuniones y tu agenda está vacía, este episodio es para vos.El problema de la mayoría de los negocios que intentan Meta Ads es simple: configuran sus campañas como si vendieran zapatillas. La lógica del e-commerce no aplica cuando tu venta ocurre en una reunión.Rafael explicó paso a paso el sistema MAPA: por qué la landing page es el destino correcto para el tráfico, cómo construir anuncios que detengan el scroll de la persona adecuada, qué estructura de campaña usar con presupuesto limitado, cuántos anuncios necesitás mínimo para que el algoritmo trabaje bien y cómo pensar en ángulos y niveles de conciencia para no hablarle a todos igual. También hablamos del presupuesto mínimo para que Meta te tome en serio, del formato de video que más está funcionando en 2026 y de cómo construir una landing page que convierte visitas en reuniones.Si vendés servicios y querés tener más agendas calificadas sin depender de referidos, este episodio te da el mapa completo.

The Cashavelli Experience | The Frequency Vol. 12The whole world spent this week scared of two things: a machine coming for your job, and the Fed coming for your money. Cash says everybody's missing the only thing that actually matters — the more artificial the world gets, the more your presence is worth.In this Close the Week: why a near coin-flip Fed decision is a gift to owners disguised as bad news, the trap almost everyone's falling into with AI (and the move that makes you machine-proof instead), and why "fifty percent of jobs automated" is the door swinging open — not shut. Plus the lesson underneath it all: automate the task, own the relationship. The machine can copy what you do. It can never copy who you are in the room.One thread ties it together: while everyone panics about what the machine takes, the builders are working on the one asset that only goes up — themselves.This isn't radio. This is for the builders. Free, every weekday at 5AM.— — —

Are you burning your best wholesale deals by blasting them to an untargeted, spray-and-pray email list? In this powerful #ThrowbackThursday episode, Brent Daniels sits down with the undisputed king of dispositions, Jamil Damji. Jamil reveals the exact multi-step Dispo framework that built his real estate empire, and he shares a hilarious (and costly) real-life mistake he made just yesterday by breaking his own golden rule. Plus, discover how you can use tools like GoHighLevel and InvestorBase to segment your buyers and drastically increase your email open rates. Be a part of the TTP training program now.---------Show notes:(0:00) Beginning of today's episode(1:17) The two distinct paths to building a massive wholesaling operation(3:15) The "Dumpster Fire", and Jamil breaks down a costly mistake he made on a land deal(7:32) Golden rule of Dispo and why trying to squeeze every penny burns your relationships(9:15) Why you must demand earnest money deposits (EMD) before executing an assignment(12:21) How InvestorBase condenses a grueling 6-step buyer search into a 1-step process(15:35) The exact time of day you should be blasting your properties out to buyers(17:15) The crucial mistake of scheduling your inspection period over a holiday weekend(18:36) Why you should use Ringless Voicemails (RVMs) paired with targeted text follow-ups(26:13) Why 70% of Jamil's deals sell via text/call and only 2% sell through his website(27:23) How to segment your buyers by zip code using GoHighLevel to skyrocket open rates----------Resources:InvestorBaseGoHighLevelClose CRMPodioWholesale HotlineWholesaling Launch To speak with Brent or one of our other expert coaches call (281) 835-4201 or schedule your free discovery call here to learn about our mentorship programs and become part of the TribeGo to Wholesalingincgroup.com to become part of one of the fastest growing Facebook communities in the Wholesaling space. Get all of your burning Wholesaling questions answered, gain access to JV partnerships, and connect with other "success minded" Rhinos in the community.It's 100% free to join. The opportunities in this community  are endless, what are you waiting for?

The Cashavelli Experience | The Frequency Vol. 11Every headline this year says the American Dream is dead — 51% of the country agrees. Cash says they're reading the tombstone off the wrong grave.In this one: why the dream didn't die, it got upgraded (a 2026 Gallup poll shows Americans now name freedom over homeownership as the dream — and that changes everything). Where the dream actually relocated to, why the builders and still-growing markets like Vegas are where it's alive, and how to walk into new construction and negotiate like an owner. Plus the harsh truth this generation doesn't want to hear: image is cheap, character is expensive — and time exposes the difference.One thread ties it all together: the one piece of real estate nobody can foreclose on is you.This isn't radio. This is for the builders. Free, every weekday at 5am.— — —

Ready to transform your wholesaling side-hustle into a multi-million-dollar cash machine? In this powerhouse live masterclass, Brent Daniels lays his cards on the table, breaking down the exact four marketing channels that drove over $2,000,000 in top-line revenue for his business this year. With real estate heavyweight Jerry Norton riding shotgun, they deliver an absolute masterclass on dominating your local market with free Google My Business leads, maximizing your Pay-Per-Click ROI, and snagging high-intent seller leads for just $2.50 a pop. You are going to get the inside scoop on stacking the ultimate five-filter Gold List, leveraging GoHighLevel for bulletproof follow-ups, and crushing the toughest seller objections with zero hesitation.Be a part of the TTP training program now.---------Show notes:(0:00) Beginning of today's episode(2:27) Breaking down the raw math of Brent's $2M+ top-line marketing channels(8:49) Earning $93,000 in free revenue by optimizing Google My Business (GMB)(17:21) Jerry Norton's Gold List strategy and the 5 filters you must stack for motivated sellers(22:04) Buying bulk, overseas pre-qualified seller leads for just $2.50 a piece(26:46) Utilizing Rafael Cortez's Pulse CRM for automated dispositions(27:28) Partnering with Jerry Norton for nationwide dispositions (DispoWithJerry)(29:30) Defending your business against professional TCPA/DNC litigators(34:18) Why you must continually update your contracts to match state compliance laws(37:05) The ethical and legal necessity of using transactional funding for double closes(40:37) The brutal reality of pre-foreclosures and why you should stop targeting them(45:18) Alex Hormozi's framework for mastering the shame of rejection and boredom(54:03) The exact script to overcome the "Are you a wholesaler?" objection----------Resources:PropWireWarm Leads DailyPulse CRMGoHighLevelDispo With JerryTalkToPeopleWholesaler ContractsWholesaling LaunchTo speak with Brent or one of our other expert coaches call (281) 835-4201 or schedule your free discovery call here to learn about our mentorship programs and become part of the TribeGo to Wholesalingincgroup.com to become part of one of the fastest growing Facebook communities in the Wholesaling space. Get all of your burning Wholesaling questions answered, gain access to JV partnerships, and connect with other "success minded" Rhinos in the community.It's 100% free to join. The opportunities in this community  are endless, what are you waiting for?

In this episode of the Cashavelli Experience, host Chris Cash breaks down why standard industry validation is a trap and how true freedom lies in building an audience you completely own.Using the massive success of Yellowstone creator Taylor Sheridan—who famously got shut out at the Emmys but went on to break records for Paramount+—Cash illustrates the ultimate principle of digital real estate: The audience is the asset, not the trophy.We also dive straight into the latest numbers shaking up the Las Vegas real estate market. While average home prices are hitting records of $490,000, inventory is rising with over 7,000 active listings, and 1 out of 3 sellers are offering concessions. We break down what the closing of Desert Pines Golf Course means for future housing developments and where the smart money is moving next.Finally, we address the one piece of property you can never sell or walk away from—the space between your ears. Stop renting out your mind to fear, negative comments, or bad mornings, and start taking ownership.Special Offer: Stop asking AI questions and start assigning it jobs. Get a free 14-day trial of our core automated framework powered by GoHighLevel: https://www.gohighlevel.com/?fp_ref=flowbycashavelli

The things that make you unique, profound, and magical — you're making them wrong. You're turning them into the reason you can't or shouldn't, instead of using them as leverage and owning the full range of who you are.In this episode I'm talking about the multi-dimensionality that makes you magnetic, why "who are you NOT to?" is the better question, and what happened when I stopped trying to fit myself into a box. This is about proudly bragging on yourself — not humbly, not quietly — and giving other people permission to do the same.Key Takeaways:Why we make our unique gifts wrong instead of using them as leverageThe identity conflict I had early in my career (am I a manifestation coach? A business strategist? A marketing expert?)Why "who are you NOT to?" is the question that changes everythingThe range of support you bring when you stop trying to fit into one categoryWhy proudly bragging (not humbly bragging) is a permission slip for othersThe prompt: what am I making wrong about myself that's actually so fucking right?Scaling to multiple 6-figures? Apply for the CEO Mastermind here.Stabilizing your revenue before your scale? Get inside The Inner Circle here.Integrate AI systems & workflows into your business this weekend: Save $100 on Claude in a WeekendTry out the software I use to run my ENTIRE business: 30 day free trial for Go High Level

Welcome to The Cashavelli Experience: The Frequency Vol 8.In this high-energy audio mix, we break down why the visible listing price is a lie and reveal how Vegas real estate builders are hiding massive discounts, rate buy-downs, and design credits directly in the paperwork. If you've felt like the game was built for someone else, this is the frequency where we build our own.Key Themes Explored in This Volume:The Real Estate Land Grab: Why more Vegas builders are cutting secret deals right now than at any time since 2018–2019.The 50th Law Matrix: Overcoming the hidden entry fee to modern wealth—which isn't money, it's fear.Automating the Hustle: How to shift your business structure from a daily grind to a fully automated legacy system using GoHighLevel.The Routine of Talent: Why flow state isn't a feeling, but a rep you have to run.

Welcome to The Cashavelli Experience: The Frequency Vol 8.In this high-energy audio mix, we break down why the visible listing price is a lie and reveal how Vegas real estate builders are hiding massive discounts, rate buy-downs, and design credits directly in the paperwork. If you've felt like the game was built for someone else, this is the frequency where we build our own.Key Themes Explored in This Volume:The Real Estate Land Grab: Why more Vegas builders are cutting secret deals right now than at any time since 2018–2019.The 50th Law Matrix: Overcoming the hidden entry fee to modern wealth—which isn't money, it's fear.Automating the Hustle: How to shift your business structure from a daily grind to a fully automated legacy system using GoHighLevel.The Routine of Talent: Why flow state isn't a feeling, but a rep you have to run.

En este episodio conversé con Francisco Castro, cofundador de ROMS, consultora de contenido especializada en convertir marcas personales en referentes de su nicho a través del sistema de multi cuentas. Hablamos de cómo pasar de tener una sola cuenta que depende del algoritmo a construir un ecosistema digital que genera leads todos los días sin invertir en pauta.Muchos creadores de contenido dependen de una sola cuenta. Si el algoritmo cambia, si te banean, si un formato deja de funcionar, todo se detiene. El problema no es el contenido. Es que no tienen sistema.Fran explicó paso a paso cómo funciona el sistema de multi cuentas: crear entre tres y cinco cuentas por plataforma en Instagram, TikTok, YouTube y Facebook, cada una con identidad diferente, publicando contenido similar pero sin replicar exactamente el mismo archivo. También hablamos de los reels de prueba como herramienta para testear formatos rápido, de la entrevista falsa como formato de contenido que escala, de cómo un solo día de grabación puede generar semanas de contenido y de los errores que destruyen una estrategia de multi cuentas antes de arrancar.Sus clientes publican entre 40 y 100 videos por día distribuidos en todas sus cuentas. El resultado: un billón de vistas en nueve meses.Si querés multiplicar tu visibilidad orgánica sin depender de una sola cuenta ni de la pauta, este episodio es el mapa completo.

Pricing isn't a perfect calculation. There's no template that says "if you sell a course with five modules, charge $97." Instead, pricing is a recipe — and today I'm walking you through the five ingredients I use every single time.In this episode I'm breaking down customer value perception, your lived experience and expertise, demand and capacity, high-end vs. DIY buyers, and the most important piece: what feels like an aligned energetic exchange. This is how I price everything — and why I've lowered prices just as often as I've raised them.Key Takeaways:The 5 ingredients in my pricing recipe (and why it's different every time)Customer value perception: what are you giving them back? (Time, energy, clarity, financial ROI)How your lived experience and investments get infused into everything you priceThe role of demand and capacity in pricing decisionsHigh-end buyers vs. DIY buyers (and why both are valid markets)What feels like a good deal for both of us — the energetic exchange that matters mostWhy Southwest doesn't put first class seats on BOGO (and what that teaches us about holding your price)Scaling to multiple 6-figures? Apply for the CEO Mastermind here.Stabilizing your revenue before your scale? Get inside The Inner Circle here.Integrate AI systems & workflows into your business this weekend: Save $100 on Claude in a WeekendTry out the software I use to run my ENTIRE business: 30 day free trial for Go High Level

En este episodio volvemos a recibir a Gonzalo Otálora, socio fundador de Go Story Selling, donde enseña a dueños de negocios y equipos comerciales a atraer clientes con marca personal usando el story selling. Hablamos de cómo construir una narrativa comercial tan clara y consistente que tus prospectos lleguen a la reunión ya convencidos.La mayoría de los negocios comunican lo que hacen, no lo que el cliente necesita escuchar. El resultado es contenido genérico, marcas invisibles y ventas que no llegan.Gonzalo explicó el playbook completo en tres etapas.Primero, la VTV de las ventas: definir quién es el héroe de tu marca, cuál es el villano, cuáles son los cuatro niveles del conflicto del cliente y cuál es tu punto de vista diferencial.Segundo, los microcapítulos: diseñar entre 10 y 12 formatos de contenido que funcionen como secciones de una revista, todos alineados al tema central de tu marca. Tercero, el micro storytelling: una fórmula corta de cinco partes para contar historias que generan acción en cualquier formato.También hablamos de cómo produce tanto contenido, qué es la provocación controlada y cuáles son los errores que destruyen una estrategia de contenido aunque el mensaje sea bueno.Si querés que tu contenido venda antes de que abras la boca, este episodio es el mapa completo.

In this episode, junk removal founder Kirk McKinney joins host Shawn Lynch to unpack how he built Junk Teens from a single pickup truck into a $5 million operation with zero debt at just 22 years old. Kirk started the business alongside his younger brother at age 17 in Massachusetts, with no outside funding, no formal business plan, and no certainty the concept would work. What you are about to hear is not a highlight reel. It is the honest and deeply instructive story of what it takes to transform a junk-removal side hustle into a nationally scalable brand.Shawn and Kirk break down the full evolution of Junk Teens, from reselling speakers and scrap metal at the local dump as a teenager to managing eight Isuzu dump trucks, a team of 25 people, and a revenue target of $5 million in a single year. Kirk shares the exact moment he chose to reinvest his profits into a dump truck rather than buy his dream Hellcat, explains why hiring a great operator is more valuable than managing every system yourself, and walks through how tools like Jobber, GoHighLevel, and a virtual assistant team in the Philippines transformed a million-dollar side hustle into a real scalable home service company. The conversation goes deep on why social media has become the most powerful press and public relations engine for home service businesses right now, how Kirk plans to expand Junk Teens across privately owned locations in major US markets, and what most junk removal founders get wrong when they try to scale past seven figures. Kirk also opens up about the challenge of balancing family and business, his honest take on the college-versus-entrepreneurship debate, and how he is using AI tools like Claude and ChatGPT to project the numbers behind a $100 million vision.Whether you are 17 years old with a big idea and no resources, or a seasoned founder trying to break through the seven-figure ceiling in your home service company, this episode delivers the kind of real and actionable insight that most business conversations skip entirely. Subscribe to the Official Success Formula channel so you never miss a conversation that gives you a genuine advantage. Listen to the full episode at the link below and connect with Kirk McKinney on Instagram and his personal YouTube channel to follow the Junk Teens story as it unfolds.Website- https://www.junkteens.com/Instagram- https://www.instagram.com/junk.teens/Tune in every Tuesday at 10 AM for another inspiring success story, along with the proven formula to help you achieve your own goals. Don't miss out on the insights that could change your life!Buzzsprout- https://successformulapodcast.buzzsprout.com/Spotify - https://open.spotify.com/show/7aRe06pXIq6yq8GQf62NBMAmazon Music - https://music.amazon.com/podcasts/1393b77c-626a-4a53-bdd5-43ce3b1aa15b/success-formula-podcastApple Podcast- https://podcasts.apple.com/gb/podcast/success-formula-podcast/id1748704615Our Social Media:Youtube: https://www.youtube.com/@OfficialSuccessFormulaInstagram: https://www.instagram.com/officialsuccessformula/Twitter: https://x.com/_SuccessFormula/Tiktok: https://www.tiktok.com/@officialsuccessformula

he Persistent Entrepreneur Podcast with David Hill Guest: Norman Hardeman, Hardeman Homes Team — Columbus, Georgia In this episode, David Hill flips the script and lets top real estate agent Norman Hardeman take the wheel. Norman interviews David on one of his most powerful tools for building a real estate team: the DISC behavioral assessment. They break down each personality type, how to identify them in clients and team members, and how to adapt your communication style to close more deals and build a stronger team. What You'll Learn: What DISC is and how it differs from Myers-Briggs and StrengthsFinders A breakdown of each DISC type (D, I, S, C) and their real estate applications How to use DISC when hiring and placing team members in the right roles How to identify a prospect's personality type within seconds of answering the phone Why the wrong approach with an S or C personality can cost you a listing How David uses DISC alongside John Maxwell's leadership principles A live role-play of a for-sale-by-owner cold call using DISC in real time Norman's firsthand experience as a high-C agent building a listing-focused business Resources Mentioned: DISC Assessment + 45-min consultation with David: davidihill.com/disc ($297) GoHighLevel free 2-week trial: davidihill.com Connect with David on all socials: @DavidIHill All tools, webinars & AI resources: davidhill.link Connect with Norman Hardeman: Hardeman Homes Team, Columbus, GA Get your own DISC: www.davidihill.com/disc Get 2 Week Trial of Go-High-Level https://www.gohighlevel.com/?fp_ref=david-i-hill-training25 #RealEstateTeam #PersistentEntrepreneur #DavidHill #NormanHardeman #BehavioralAssessment #RealEstateSales #ListingAgent #TeamBuilding #SalesTraining #JohnMaxwell #RealEstatePodcast #EntrepreneurMindset #ForSaleByOwner

The Authority Asset: Engineering Business Growth and Media Leverage Through Authorship with Donna AmosIn a recent episode of The Thoughtful Entrepreneur Podcast, host Josh Elledge sat down with Donna Amos, the founder of Solopreneur Solutions, to dismantle the commercial misconceptions surrounding independent book publishing for B2B professionals. Donna, an elite growth strategist, corporate consultant, and author of Best Damn Marketing Tool Ever: Write a Non-Fiction Book to Grow Your Business, argues that the true metric of a business book is not its position on a bestseller list, but its performance as a high-leverage client acquisition engine. This conversation serves as an essential strategic playbook for solopreneurs, executive coaches, and boutique consultants who want to translate their proprietary frameworks into an authoritative asset that organically opens doors to high-tier media visibility, speaking invitations, and premium inbound lead pipelines.The Content Architecture: Capitalizing on Short-Form Authorship and CRM Workflow IntegrationAttempting to author a dense, multi-hundred-page academic text often traps high-performing consultants in a cycle of perfection paralysis and unfinished drafts, with a striking 97% of aspiring writers failing to ever reach completion. Donna Amos explains that modern, busy business professionals do not require an exhaustive textbook; rather, they seek highly digestible, thesis-driven clarity that articulates a unique methodology in roughly 120 pages. By establishing a clear, multi-pillar framework and mapping out a strict operational outline across paperback, Kindle, and audiobook formats, a founder transforms unstructured intellectual property into a scalable business asset that establishes immediate psychological trust with a prospect. This concise literary blueprint acts as a premier business card that essentially handles the preliminary sales cycle, warming up prospective accounts long before the executive enters a discovery call.To maximize the enterprise valuation of a non-fiction book, authors must treat their manuscript as a core content engine designed to fuel multi-channel inbound marketing workflows for years after the initial publication. Instead of viewing a book launch as a isolated promotional event, savvy founders systematically slice chapters, case studies, and core insights into short-form LinkedIn articles, automated social media updates, and value-rich email newsletters. This continuous distribution model can be further optimized by feeding the proprietary text into advanced artificial intelligence engines to autonomously generate hyper-targeted marketing copy, lead magnets, and customer FAQs that remain perfectly aligned with the brand's core voice. Planning this content diversification strategy at least 90 days prior to publication allows an enterprise to build profound authority in real time, converting raw intellectual capital into sustainable digital real estate.Furthermore, scaling the actual business development output of an authority book requires a disciplined integration into automated Customer Relationship Management (CRM) workflows and outbound PR pipelines. Utilizing white-labeled operational architecture, such as customized GoHighLevel systems, enables a lean business to build seamless backend sequences that capture leads from digital book downloads and instantly trigger nurturing campaigns. This systematic approach streamlines the administrative debt of manual outreach, automatically routing personalized book drop-offs to high-value targets, event organizers, and top-tier podcast hosts alongside tailored press kits and speaker sheets. When an organization treats its literary asset as a strict operational discipline, it eliminates manual prospecting friction and insulates its conversion margins. This holistic alignment transforms independent authorship into a self-sustaining relationship accelerator that predictably multiplies enterprise market share.About Donna AmosDonna Amos is the Founder of Solopreneur Solutions, a premier non-fiction book coach, a corporate marketing strategist, and a veteran consultant specializing in authority positioning for micro-enterprises. Drawing from decades of specialized experience guiding coaches, solo practitioners, and corporate advisors through high-yield brand transitions, Donna focuses on converting complex professional knowledge into clear marketing tools. She is the host of the Breaking Solo podcast and a trusted strategic advisor dedicated to helping independent entrepreneurs build sustainable visibility systems that accelerate enterprise valuation.About Solopreneur SolutionsSolopreneur Solutions is an elite corporate growth and publishing consultancy designed to help solo business owners, consultants, and thought leaders engineer high-impact non-fiction authority books. The firm specializes in delivering comprehensive book-mapping strategy calls, custom operational outlines, content repurposing playbooks, and automated marketing infrastructure design. Through structured accountability frameworks and specialized author-centric CRM configurations, Solopreneur Solutions enables businesses to eliminate administrative scaling friction and predictably command premium authority within their market vertical.Links Mentioned in This EpisodeSolopreneur Solutions Official Website: solopreneursllc.comDonna Amos on LinkedIn: linkedin.com/in/donnaamosKey Episode HighlightsThe Bestseller Fallacy: Shifting your publishing goals away from royalty checks to treat your non-fiction book as a premium relationship builder and lead generation asset.The 120-Page Consume Mandate: Stripping away complex, dense manuscript structures to engineer a highly approachable text that busy executives can quickly absorb.The Long-Tail Content Engine: Repurposing book pillars and framework text into automated social media campaigns, email newsletters, and AI-driven copy.The Ninety-Day Pre-Launch Pipeline: Implementing structured PR roadmaps, speaker sheets, and podcast guesting pitches long before the official publication date.Automated CRM Author Workflows: Integrating your literary asset with backend software pipelines to capture inbound leads and automate partner follow-up.ConclusionThe conversation with Donna Amos reinforces that writing an authority book is an intentional exercise in structural positioning and automated marketing integration rather than an artistic gamble. By standardizing internal corporate content governance, utilizing short-form publishing frameworks, and ruthlessly protecting automated follow-up infrastructure, business leaders can transform their specialized expertise into a highly structured, self-sustaining corporate asset.More from The Thoughtful Entrepreneur

Google Search has changed more in the past few weeks than it has in the last 25 years, and every garage door company and home service business needs to understand what comes next. In this episode of Torsion Talk, Ryan shares the latest updates from Google, AI search, local SEO, and digital marketing while breaking down what these changes actually mean for contractors and business owners.Ryan also shares highlights from his recent trip to Miami, attending the Brazil World Cup match with his son, before diving into six major marketing and AI updates that could dramatically impact how customers find your business online.The episode explains Google's rollout of AI Search and how the shift toward conversational search is changing local SEO forever. Ryan discusses why traditional rankings aren't enough anymore, how AI-generated answers are replacing website clicks, and what garage door companies should be doing today to stay visible as search behavior continues to evolve.Ryan also covers Google's new Local Service Ads verification changes, AI Max updates for Google Ads, upcoming campaign deadlines, and why blindly allowing Google's AI to optimize your advertising may not always produce the best results. He explains how agencies and business owners should approach these changes strategically instead of relying entirely on automation.Another major topic is Google's continued crackdown on low-quality AI-generated content. Ryan shares why mass-produced AI blogs and service area pages are being penalized, how Google is detecting AI spam, and what actually works if you want to rank in both traditional search and AI-powered results.The conversation also explores how businesses can improve their visibility inside ChatGPT, Gemini, Claude, and other AI platforms through better content, trust signals, structured data, online mentions, and high-quality local authority.Finally, Ryan previews an upcoming discussion on AI software ownership, APIs, data security, GoHighLevel, automation, and why every business owner should be thinking carefully about who controls their marketing assets and customer data as AI continues transforming the home service industry.If you own a garage door company, HVAC business, plumbing company, electrical company, roofing company, or any local service business, this episode delivers practical strategies to help you adapt to Google's AI revolution, protect your rankings, and prepare for the future of search.Subscribe to Torsion Talk on YouTube, Spotify, and Apple Podcasts for weekly insights on AI, local SEO, Google updates, digital marketing, entrepreneurship, leadership, automation, garage door industry news, and business growth.Find Ryan at:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://garagedooru.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aaronoverheaddoors.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://markinuity.com/⁠Check out our sponsors!Sommer USA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://sommer-usa.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Surewinder - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://surewinder.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Stealth Hardware - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://quietmydoor.com/⁠

In this episode I break down the exact AI tools saving me 10 to 15 hours every single week, and the same tools I'm now showing my one on one clients and our Resolve Business Club members how to use.I go deep on why Claude is my go to, how Claude Cowork connects to the tools you already use (Gmail, Google Drive, Calendar, Xero, Zoom and GoHighLevel), and how I've trained it with "skills" so I can just say "draft my emails" or "draft my DMs" and it does the work in my voice. I also cover the Chrome extension, Lovable for building landing pages and sites from a prompt, Claude Design for proposals and social posts, Higgsfield for AI images and video, and where ChatGPT and custom GPTs still earn their place.Most people are using AI just to get information. The real leverage is agentic AI that actually does the work for you. But here's the catch I won't let you forget: do not lose the human connection while you're at it.Keen to learn this stuff hands on? DM me on Instagram @glennhaworth_coach and say "AI" and I'll let you know what's coming up next.

If you've been holding back from being more visible because you're afraid of hate comments or negative feedback, this episode is for you. The truth is, for every person you attract, there's someone you're repelling — and that's exactly how it's supposed to work.In this episode I'm talking about the duality that comes with influence, why polarity is actually your magnetism, and how to protect your energy when strangers on the internet try to take you out. Your time, your energy, your emotional bandwidth — it's all too precious to waste on people committed to misunderstanding you.Key Takeaways:Why strong viewpoints are required for influence (and why that means you'll repel some people)The two types of people who disagree with you: healthy dialogue vs. energy vampiresHow I let a hate comment shrink my voice years ago and what I learned from itWhy being polarizing is actually proof your magnetism is workingThe mirror test: if you don't like what you see, you adjust it — no one else is coming to fix it for youYour energy and sense of self are sacred — never let a stranger on the internet take that awayLinks:Claude in a Weekend — Save $100 through the PodcastTry GoHighLevel free for 30 daysScaling to multiple 6-figures? Apply for the CEO Mastermind here.Stabilizing your revenue before your scale? Get inside The Inner Circle here.Integrate AI systems & workflows into your business this weekend: Save $100 on Claude in a WeekendTry out the software I use to run my ENTIRE business: 30 day free trial for Go High Level

En este episodio volvemos a recibir a Felipe Almeida, cofundador de SearchBrand.ai, plataforma que diagnostica cómo ChatGPT, Gemini, Perplexity y Claude describen a las marcas y qué hacer para mejorar esa visibilidad. Hablamos del playbook completo para pasar de invisible a mencionado por las inteligencias artificiales en menos de 90 días.Google ya lo confirmó: los links como los conocíamos están perdiendo terreno. La gente ya no quiere explorar resultados, quiere una respuesta directa. Y si tu marca no está en esa respuesta, simplemente no existe para ese cliente.Felipe explicó las tres fases del playbook AEO: primero, diagnosticar dónde estás y dónde no apareces preguntándole directamente a las IAs. Segundo, construir tu huella digital con una página web clara, una landing page específica para que la IA te entienda, presencia en directorios de autoridad y casos de éxito con datos propios que la IA no pueda inventar. Tercero, medir de forma constante si tus menciones están creciendo. También hablamos de los errores más comunes, como el contenido genérico y usar conceptos que nadie busca.Si tu marca todavía no aparece cuando alguien le pregunta a la IA por un experto en lo que hacés, este episodio es el punto de partida.

Allan Khazak: Immigrant Mentality, Real AdsResults, and Why Millionaires Do Not Appear OvernightAllan Khazak is the founder and CEOof Room Media Group, a performance marketing agency built for service-basedbusinesses that are serious about growth. He also co-foundedretirementexpert.ai, a sales enablement SaaS platform designed specifically forinsurance agents and financial advisors navigating Roth conversions. Allan wasraised in Toronto with an immigrant mentality inherited from his Ukrainianmother and Uzbek father, both of whom came up in Soviet-era communism and movedto North America to give their family a shot at something better. That chip onhis shoulder never left. In this episode of Diversified Game,Allan and Kellen break down the real math behind paid advertising, why mostentrepreneurs fall for shiny-object marketing promises, and what it actuallytakes to build a feedback loop between sales and marketing that driveslong-term growth. Allan also talks about his journey from the corporate worldto entrepreneurship, his time in Colombia learning Spanish, and why complacencyis the silent killer of most business owners. If you are running a service-basedbusiness in insurance, financial services, coaching, recruiting, or consulting,this episode is built for you. Connect with Allan Khazak:Room Media Group:https://www.roommediagroup.comretirementexpert.ai:https://retirementexpert.ai CHAPTERS:0:00 Introduction and Guest Intro1:43 What Room Media Group Does andWho They Serve3:02 Two Biggest MistakesEntrepreneurs Make with Marketing5:12 Professional Skepticism and Howto Vet a Marketing Company8:43 Transparency, Education, and theHeart of a Teacher13:09 Immigrant Mentality and theDrive to Build21:20 Why Sales and Marketing Do NotUnderstand Each Other22:35 What Room Media Group Does NotDo28:39 Hiring, Training, and theHigh-Leverage Skill Most Owners Miss31:24 retirementexpert.ai: The NicheSaaS Built for Advisors34:07 International Markets:Colombia, Africa, and Thinking Bigger40:24 The Truth About Ad SpendMinimums and Unit Economics43:07 Final Words and How to Connectwith Allan SPONSORED BY MILLIONAIREX AIAI tools, automation, andwealth-building intelligence for entrepreneurs and professionals.Visit: https://www.millionairex.ai DIVERSIFIED GAME PODCAST | HOSTED BYKELLEN COLEMANWebsite:https://www.diversifiedgame.comConsulting: https://www.cprfirm.comInstagram | Twitter | YouTube:@KellenColeman SUGGESTED VIDEOS:Heather Parsons | Summit CFO |Financial Strategy for Business OwnersDesiree Riley | MasterMindCooperative | Building Cooperative WealthL. Kevin Morrison | Morrison GroupLLC | US-Africa Business Strategy RELATED SEARCH PHRASES:performance marketing agency, paidads for insurance agents, how to scale Facebook ads, marketing for financialadvisors, Roth conversion software, immigrant entrepreneur mindset, sales andmarketing alignment, how to vet a marketing company, unit economics for servicebusinesses, GoHighLevel alternatives #DiversifiedGame #AllanKhazak#PaidAds #MarketingStrategy #InsuranceMarketing #PerformanceMarketing#EntrepreneurMindset #ImmigrantHustle #UnitEconomics #ScaleYourBusiness#MillionaireXAI #KellenColeman #RoomMediaGroup #RetirementExpertAI #DGP DGP&x%

Can an AI actually call your investors, sound completely human, and book the meeting — without ever crossing an SEC line? I put it to the test live on this episode, and honestly… she fooled me.   In this Abundance Mindset episode, I role-play a motivated accredited investor and throw every curveball I can at "Kelly," an AI voice agent built inside GoHighLevel for capital raisers and syndicators. Watch how she handles time zones, scheduling, reminders — and what happens the moment I start asking about rates, terms, and returns. (Hint: she does exactly what a compliant assistant should do.) Then we go behind the scenes on how she's built, why she's designed to be likable instead of salesy, and where AI is taking investor relations next.   If you raise capital, run a syndication, or just want to see where AI + real estate is heading, this one will open your eyes.   ⏱️ TIMESTAMPS   00:00 – The AI demo begins (meet "Kelly") 00:50 – Confirming my contact info (she already knows me) 02:00 – I ask about live deals… watch her pivot to a call 02:40 – Booking the meeting + handling time zones 03:30 – Rescheduling, reminders & calendar links 05:30 – The reveal: "Are you a live person?" 06:30 – My honest reaction + behind the scenes 08:00 – How memory + GoHighLevel automations work 09:30 – Why she stays 100% compliant (no rates, terms, or returns) 11:00 – The future: AI that remembers and builds relationships     ----    

I'm announcing a partnership between Imperium Acquisition and Wix's sub-company, Base 44, a $2.3 billion software business.What that means for you: they're covering majority of your access to Imperium Academy VIP.This training was built to take you from zero (or a few thousand a month) to $10k, $20k, $30k/month and it's normally $3,500.Apply → https://start.imperiumacquisition.com/vip-academyWhat's inside Imperium Academy VIP:✅ Weeks 1–2 (FREE for everyone)Mindset & business foundations. Some of the best free training on the internet. Videos up to 5 hours long. ✅ Weeks 3–6Client results methodology, sales scripts, booking appointments, operations, finances ✅ Week 7How to scale to $10k/month once you've got your first clients ✅ Bonus trainings:-Irresistible offer building-Six-figure lead generation (the AM System, cold outreach scripts + automation)-VSL funnel building- How to build a team & hit six figures with your agency- GoHighLevel mastery (100+ video course: worth $3k alone)- Charlie GPT: an AI chatbot trained on everything I've ever said (paid content, free content, mastermind recordings, internal meetings)- Service delivery & client retention- Agency onboarding systems- Seven-figure agency systems vault- Meta ads & email newsletter client acquisition- Gym Growth Accelerator (gyms paid us tens of thousands for this)- Appointment Setting to the Max (live masterclasses)- Full VIP call archive- Charlie Coaching Archive: every weekly coaching call I've done with paying clients since 2021How to apply: Click the link belowHit "Apply for Access"Fill out the quick form & book a callA member of my team will review your applicationWe've already had ~ 500 people from the pre-launch take this up. Slots are genuinely limited.Watch the full video here: https://youtu.be/vnP55uCOvaw

Too many decisions. Not enough clarity. Sound familiar?

The Credit Repair Cloud State of the Union from Credit Repair Expo 2026 reveals the full roadmap, including AI-assisted disputing, the new Credit Hero Marketplace, mobile client app, and the tools built to help credit repair business owners get more clients and scale faster. Join Our FREE Start Repairing Credit Challenge: HERE Daniel Rosen takes the Credit Repair Expo stage with Keenan Jones, the new CEO of Credit Repair Cloud, and Tanmay Andhe, Chief Technology Officer, to walk through what's live in your account right now and what's coming next. From the Secure Client Access mobile app and PDF attachments to faster re-imports and CRC Billing with zero revenue share, this is everything credit repair specialists need to know about the platform that powers their business. You'll also hear how the CRC Marketing Hub gives you a built-in white-label of GoHighLevel for free, how Credit Hero Score has grown into the highest-paying credit monitoring in the industry, and what rent reporting will mean for your clients' scores. Daniel and Keenan share real numbers from the community: 20,000 Credit Heroes, 181 million point increases, and $229 million processed inside the system. Then they unveil the Credit Hero Marketplace, a new way for consumers and affiliates like mortgage brokers, realtors, and loan officers to discover and connect with you. Plus a look at AI-assisted disputing, custom client game plans, and where the platform is headed over the next year. If you run a credit repair business, this is the inside view. Tune in!  P.S. Join the #1 event to grow your credit repair business: http://creditrepairexpo.com/   Key Takeaways: 00:00 Intro  01:36 The Numbers Behind 20,000 Credit Heroes  05:26 What's Live Now. The Secure Client Access Mobile App  06:56 PDF Attachments and Faster Re-Imports  08:34 CRC Billing. Keep 100% of Your Revenue  11:06 How to Sell and Onboard Clients While You Sleep  11:52 The CRC Marketing Hub Explained  22:24 Credit Hero Score. What's New and What's Coming  26:06 Rent Reporting. A New Way to Boost Client Scores  28:28 Introducing the Credit Hero Marketplace  32:04 AI-Assisted Disputing. The Future of Credit Repair  34:42 New Awards to Celebrate Every Milestone  40:34 Final Thoughts Additional Resources: Grow Your Business Faster With CRC Billing Activate the FREE CRC Marketing Hub Get the highest payout with Credit Hero Score Join the Credit Hero Marketplace Share your feedback - we're listening Become a Credit Repair Cloud affiliate Get a free trial to Credit Repair Cloud Get my free credit repair training   How Credit Repair Millionaires Get Clients on Autopilot Make sure to subscribe so you stay up to date with our latest episodes.

I don't do brand partnerships lightly. So when I tell you I became an official GoHighLevel partner, I want you to know exactly why — because I was a skeptic first.In this episode I'm walking through the full story: why I went down the rabbit hole in the first place, what I was trying to solve for in my business before maternity leave, and what actually happened when I got inside the platform. Within three days I was handing over my credit card. Within weeks I had canceled MailerLite, ManyChat, Zapier, SignNow, and more — saving around $3,500 a year immediately.This isn't a sponsored read. It's a full breakdown of what we actually moved over, what it's actually doing for my business and my team, and why I think it's one of the most underrated tools in the online business space right now.Key Takeaways:What I was originally trying to solve for (intimacy at scale — automating client engagement without losing the personal touch)Why I was skeptical of all-in-one platforms and what changed my mind within 72 hoursEverything we migrated over: email marketing, funnels, sales pages, course portals, contracts, calendaring, automations, mastermind application process, affiliates, and moreHow having everything in one place has changed the mental load for me and my team — especially heading into maternity leaveWhy the GoHighLevel + Claude integration is the next frontier and what that's already starting to look likeLinks:GoHighLevel 30-day free trial — double the standard trial so you actually have time to see if it's a fit: https://www.gohighlevel.com/?fp_ref=taylorslangoScaling to multiple 6-figures? Apply for the CEO Mastermind here.Stabilizing your revenue before your scale? Get inside The Inner Circle here.Integrate AI systems & workflows into your business this weekend: Save $100 on Claude in a WeekendTry out the software I use to run my ENTIRE business: 30 day free trial for Go High Level

Check out my newsletter at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://TKOPOD.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and join my community at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://TKOwners.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠━I sat down with Phil and we talked about how he started an AI automation agency with no coding background and landed a $50,000 consulting contract by simply starting with people he already knew. He shares how he first built voice agents in GoHighLevel, then used Claude to help create proposals, pricing, contracts, and client solutions. We also talked about his work with a chiropractor, where he built automations and content systems for a new laser treatment offer, plus a grant writing tool for a nonprofit. The big takeaway from this one is that you do not need to know everything before you start. You just need to talk to business owners, listen for pain points, and use AI to help solve real problems.Enjoy!---Watch this on YouTube instead here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tkopod.co/p-yt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Ask me a question on or off the show here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-ask⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about me: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cjk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn about my company: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cof⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow me on Twitter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-x⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free weekly business ideas newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-nl⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Share this podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-all⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Scrape small business data: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-os⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠---

She got everything she worked for. Then she quietly walked away from all of it. Genea Evola dreamed of being a news reporter from the time she was a little girl. She wanted to be seen. She wanted to tell the truth. She wanted to matter. Then she got the job. And the first thing it asked her to do was use her voice to harm people. That moment in a Flint, Michigan newsroom didn't just end a career. It sent a signal straight into her nervous system: being seen is dangerous. And she spent the next decade hiding behind every corporate brand she could find, executing brilliantly for everyone except herself. In this episode of Be the Wolf, Genea Barnes sits down with Jenna Evola, founder of Evolve Systems, for a conversation that starts with AI and personal branding and goes somewhere much more honest. Because you can't talk about building an authentic brand without first asking the question nobody wants to answer: Who are you, actually? And when did you stop letting people see it? Here's what this conversation pulls into the open:

Learn how to use AI to Buy Agencies:https://value.8figureagency.co/MNASystemized Sales (done-for-you sales teams): systemizedsales.comRevphlo.com (post-call sales attribution — works with GoHighLevel & HubSpot)Dylan on X: @sdrwhispererMost agencies are sitting on a goldmine and treating it like a junk drawer.That was the exact problem on the table. A giveaway funnel pulling 100+ emails a week. 300 to 500 comments a post on X. Newsletter readers. Ad clickers who never book. Five different lists, none of them talking to each other. A great setter could go to work on that data and print money — if anyone had organized it.So Jordan brought in Dylan Rich, founder of Systemized Sales. Dylan runs 10 sales teams at once, end to end — name, email, phone number all the way to contract signed and cash collected. In 15 years of sales and seven years working with agencies, this is the most sophisticated GoHighLevel pipeline either of them has seen. They build it live: UTM attribution per post, the "tattoo" rule for tags vs. custom fields, an action-based lead score that pings a setter the second a lead crosses 6 points, a speed-to-lead workflow with 73 million enrollments, and 57 smart lists ranked P1 through P5 so setters never waste a minute guessing who to call.Then Dylan opens up Revphlow — the post-call attribution tool that kills the EOD form forever and tells you your cash per call by traffic source, by closer, by calendar. If you run organic and paid traffic into a sales team, this is the playbook.What You'll LearnThe "tattoo" rule — when to use a tag (permanent) vs. a custom field (rewrites itself), and why getting this wrong wrecks your dataOne pipeline beats five — why segmented pipelines cap your granularity, and how custom fields + tags + stages stack to do the real workLead scoring that runs itself — assign points to actions (email open = 1, application = 3, call booked = 5), and auto-trigger a setter call at a score of 6Speed-to-lead you can actually measure — a workflow that timestamps every lead and counts only during setter working hours, so a Saturday opt-in doesn't blow up your numbers57 smart lists, ranked P1–P5 — how setters work the right leads in the right order and never run dry between fresh leadsAsk for the phone number — "if you won't give me your phone number, you won't give me your credit card," and why fewer, higher-quality leads winPost-call notes (PCN) — auto-dispositioned call notes pulled from the Zoom transcript that update pipeline stages for you, so closers stop skipping the EOD formCash per call by source — the metric that tells you which ads, threads, and posts to make more of (and which to kill)Chapters— Why scaling SDRs is the hardest (and most profitable) thing an agency can do — Who is Dylan Rich: 15 years in sales, done-for-you teams at Systemized Sales — The real problem: a giveaway funnel pulling 100+ emails a week, five siloed lists — How to organize intent leads so setters book more calls per hour — UTMs per post, the Zap into GoHighLevel, and tagging the first click— Live build: one pipeline + custom fields for granularity — Lead categories that follow a contact all the way down the funnel— Tags vs. custom fields: the "tattoo" concept explained — Lead scoring: assigning points to actions and triggering at 6 — The speed-to-lead workflow with 73 million enrollments— Keeping setters organized so they stop thinking and start dialing — 57 smart lists ranked P1–P5, built on filters, not vibes — Why you should ask for a phone number on every opt-in— "Can we blow your socks off?" — the Revphlow post-call attribution demo — PCN, Zoom + Fathom + Slack: clean dispositions on every call — Cash per call by source, by closer, by calendar — Where to find Revphlow and Systemized SalesGo AI-Native in the Next 90 DaysThis episode is the manual setup. The next level is making it run itself.8 Figure Agency installs AI-native systems into 7- and 8-figure marketing agencies — the kind that add $1M in annualized profit. Attribution that tags itself. Pipelines that update without a human touching them. Setters fed the highest-intent leads automatically. If you want your agency AI-native in the next 90 days, start here:→ 8figureagency.coWork With DylanDylan and the Systemized Sales team run your sales process end to end — they listen to your calls, audit your CRM, review your last 90 days of sales and marketing numbers, find your biggest constraint, and fix it.Systemized Sales (done-for-you sales teams): systemizedsales.comRevphlo.com (post-call sales attribution — works with GoHighLevel & HubSpot)Dylan on X: @sdrwhispererTools & Resources MentionedGoHighLevel — the CRM the whole pipeline is built inRevFlow / revphlo.com — post-call attribution and sales analyticsTypeform — opt-in forms (add a hidden UTM source field)Beehiiv — newsletter platform, with email opens webhooked back to GHL for lead scoringHYROS — marketing attribution into the callZoom + Fathom — call recording and transcripts feeding the PCNSlack — where post-call notes drop for closer confirmationVidalytics — VSL view trackingUTM Builder (utmbuilder.net) — Jordan's no-affiliation pick for building UTMs

AI is everywhere right now — and most people are using it like a fancier Google. Ask it a question, get an answer, move on. Maybe ask it to write a caption. And then wonder why it's not actually saving you any time.In this episode I'm pulling back the curtain on exactly how I have Claude set up in my real life and business — from content planning to daily briefings to meal planning — and why the difference between AI costing you time and AI genuinely changing your life comes down to one thing: how it's installed.This isn't a theoretical conversation. I'm sharing the actual systems, the actual integrations, and the actual ways this tool is working on my behalf every single week so I can show up as a creator and a CEO without doing the mental legwork that used to eat up my bandwidth.If you've been feeling like everyone's talking about AI and you're not sure what you're missing — this is the episode.Key Takeaways:The biggest mistake people make with AI (and why it makes the tool feel more exhausting than helpful)What it actually looks like to have Claude trained on your content rhythm, your strategy, and your business contextHow I get a full daily briefing delivered to me every morning — automatically — without touching a single appWhy continuity and context are everything, and how to stop starting from scratch every single timeThe real difference between using AI as a tool and having AI work as a system inside your businessLinks:Claude in a Weekend — I did the system writing and setup for you. Install it in 72 hours and have it working for your specific business: https://go.taylorslango.com/claude-weekendRun your entire business on one platform — I replaced $3,500+ in annual subscriptions with GoHighLevel. Get 30 days free: https://www.gohighlevel.com/?fp_ref=taylorslangoScaling to multiple 6-figures? Apply for the CEO Mastermind here.Stabilizing your revenue before your scale? Get inside The Inner Circle here.Integrate AI systems & workflows into your business this weekend: Save $100 on Claude in a WeekendTry out the software I use to run my ENTIRE business: 30 day free trial for Go High Level

Buddy Clay is the founder and CEO of New Hope Healthcare Institute, a behavioral health and addiction recovery facility based in Knoxville, Tennessee. After being diagnosed with stage three melanoma at 32 and then facing a stage four recurrence just a few years later, Buddy chose a holistic healing journey while continuing to lead and grow his company. He shares the lessons he learned about leadership, purpose, community, and resilience in his book Built in the Fire: Two Battles at Once. In this episode, Buddy opens up about building a business during uncertainty, battling cancer, and creating meaningful impact through addiction recovery and mental health services. On this episode we talk about: Buddy's journey from aspiring professional basketball player to entrepreneur How a cancer diagnosis changed his perspective on business and life Building New Hope Healthcare Institute from the ground up Why community is essential for addiction recovery and mental health The leadership lessons Buddy learned from being forced to step away from his business during treatment Top 3 Takeaways A major health crisis can force clarity around what truly matters in life, business, and relationships. Strong leadership means building systems and teams that can thrive even when you need to step away. Community and connection are critical for recovery, mental health, and long-term fulfillment. Notable Quotes “There's nothing like a cancer diagnosis to completely shift your priorities.” “The opposite of addiction is community.” “I was forced to trust my team — and they exceeded everything I hoped they could become.” Connect with Buddy Clay: Website: BuddyClay.com Company: New Hope Healthcare Institute Book: Built in the Fire: Two Battles at Once A Word from Our Sponsors: Are you ready to start your own creator journey and make it big? Visit Fanvue today and launch your career! To learn more about Mode Mobile and its investor community, go to Mode Mobile Investor Community Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency. Capture leads, nurture them, and close more deals—all from one powerful platform. Get an extended free trial at GoHighLevel.com/travis Learn more about your ad choices. Visit megaphone.fm/adchoices

Attorney Ryan is a workers' rights lawyer, former firefighter, and author of Get It in Writing: The Ultimate Guide to Your Rights at Work. Known online for his practical legal advice and relatable approach, Ryan has built a massive following by helping everyday workers understand labor laws, negotiate better outcomes, and avoid getting taken advantage of at work. In this episode, he shares hard-earned lessons from both the fire service and the courtroom, breaks down common workplace misconceptions, and explains why protecting your paycheck is one of the smartest financial moves you can make. On this episode we talk about: Why understanding labor laws is critical for building long-term wealth Common workplace violations employees don't realize are illegal How toxic work environments and bad bosses can derail your career Ryan's transition from firefighter to workers' rights attorney How social media helped Ryan grow his law practice and educate millions online Top 3 Takeaways Your paycheck is your biggest wealth-building tool, so learning how to protect it is just as important as learning how to invest. Many employees — and employers — don't fully understand labor laws, which leads to unpaid overtime, wage theft, and unhealthy work expectations. Reinvention requires humility. Ryan's success came from being willing to start over, stay curious, and continuously learn new skills. Notable Quotes “No one teaches you the rules to the most important game you'll ever play — your career.” “Hard work has no intrinsic value if it's not actually getting you where you want to go.” “Ego is your enemy. The moment you stop seeing yourself as a student, you stagnate.” Connect with Attorney Ryan: Instagram: @AttorneyRyan on Instagram TikTok: @AttorneyRyan on TikTok YouTube: Ryan Styger on YouTube Book: Get It in Writing: The Ultimate Guide to Your Rights at Work A Word from Our Sponsors: Are you ready to start your own creator journey and make it big? Visit Fanvue today and launch your career! To learn more about Mode Mobile and its investor community, go to Mode Mobile Investor Community Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency. Capture leads, nurture them, and close more deals—all from one powerful platform. Get an extended free trial at GoHighLevel.com/travis Learn more about your ad choices. Visit megaphone.fm/adchoices

You're exceptional at what you do. You know your work is good. You know you can help people. And you're still losing them at the door.In Part 3 of the Six-Figure Quarter series, I'm breaking down the thing that's quietly costing more business owners than any strategy mistake ever could — a brand and voice that isn't doing its job.Attention is a currency. And getting people to buy in with theirs is harder than it's ever been. So if your brand feels scattered, your voice feels diluted, or your content isn't landing the way you know it should — this episode is going to name exactly why.I'm breaking it down into three parts: building a brand world that creates unconscious trust, the formula for a voice that actually converts in 2026, and why your personal brand — the parts of you that have nothing to do with what you sell — might be your greatest untapped asset.Key Takeaways:What it actually means for your brand to be a world — and what happens when that world feels disjointed before someone consciously realizes itWhy visual consistency isn't about spending money on branding — and what it's actually costing you when it's missingThe three-part brand voice formula: brevity, clarity, and directness — and which one most business owners are skipping entirelyWhy jargon and "cutting edge" language is losing you people before they ever get to your offerHow showing up as a full human — values, hobbies, grief, the real stuff — creates the kind of resonance that converts cold strangers into long-term clientsLinks:My entire business runs on one platform — get 30 days free with GoHighLevel: https://www.gohighlevel.com/?fp_ref=taylorslangoContent References:Jawsh- almost 1M followers because his personality SHINES and the format & visuals of his videos are so consistency and the same every single time: https://www.tiktok.com/@chickenjawsh?_r=1&_t=ZP-95x2HHKcdgcJessi- started posting on social media literally 5 months ago and exploded because her video formats are consistent and engaging and her editing is the same time and time again: https://www.instagram.com/jessijeanhome?igsh=MnFkc2NqN2R1czN0One of my friends Alex is exploding and her carousels are so simple and repeatable and saveable: https://www.instagram.com/iamalexandriamaria?igsh=ZHdsd3V0bnZ3eHV6Scaling to multiple 6-figures? Apply for the CEO Mastermind here.Stabilizing your revenue before your scale? Get inside The Inner Circle here.Integrate AI systems & workflows into your business this weekend: Save $100 on Claude in a WeekendTry out the software I use to run my ENTIRE business: 30 day free trial for Go High Level

If strangers are opting in but not showing up, you do not need new ads. You need a new system. Welcome to Gym Marketing Made Simple, the show focused on cutting through the noise around gym growth. Each episode centers on practical marketing, sales, and leadership systems that help boutique gyms build steady momentum without guesswork or constant outreach.Episode HighlightsIn today's episode, Sherman and Tommy get blunt about why paid ads are not the magic fix gym owners hope for. They walk through the real work of turning a flood of leads into steady revenue, why relying on referrals and organic hits a hard ceiling, and how to think like an owner who wants a sellable asset, not just a busy gym job. Sherman shares his own story of running a profitable gym that was tough to exit, while Tommy breaks down the math and execution behind opening a second location in Houston at around 30k a month from day one. From there, they introduce Relay, a lead nurture system built with AI and human setters that plugs into Lasso's paid marketing so gym owners can stop burning out their best coaches and still get people to show up ready to buy. Episode OutlineIntroduction to Gym Marketing Made Simple PodcastChallenges in Lead Nurturing and Follow-UpThe Role of Paid Advertising in Gym GrowthCase Study: Opening a Second LocationIntroduction to Relay and Its BenefitsImplementation and Results of RelayConclusion and Future PlansEpisode Chapters00:00 Coaches, Sales, and the Real Burnout Problem00:16 Gym Marketing Made Simple Intro00:41 Why Paid Ads Are Not a Magic Fix02:31 How Paid Ads in Fitness Have Evolved04:45 The Ceiling of Organic and Referrals Only07:45 Sherman's Gym: Profitable but Hard to Sell10:29 Deciding to Scale With Multiple Locations13:32 Backing Into the Numbers and 30k Ad Spend15:09 Opening With 130 Members and 30k Revenue16:24 Introducing Relay: AI + Human Lead Nurture19:42 Speed to Lead, AI Fatigue, and Human Handoffs22:15 Phone Calls, Texting, and Market Differences24:00 Who Lasso + Relay Is For (30k+ Gyms)25:51 Onboarding Flow for Relay With Lasso29:25 Building a Sellable Gym vs. Owning a Job30:12 Protecting Coaches From Burnout in Sales32:08 Final Thoughts and Episode Wrap UpConclusionLeads are not your bottleneck. The gap is in how you treat every person from the minute they click on an ad until the moment they sit across from you. When you respect the math, build real systems, and stop forcing coaches to live in the follow up grind, growth feels a lot less chaotic. That is how you move from owning a busy job to owning something that can run and eventually sell on your terms. Action TakenFraming paid advertising as a tool that only works when paired with real systems and follow upPositioning Lasso as the engine that delivers steady, quality leads for growth-minded gyms Introducing Relay as a combined AI and human concierge that:    - Responds quickly to new leads with personalized messaging    - Warms and filters leads, then passes high intent prospects to a real person    - Focuses on booking and confirming appointments that actually showDefining the full Lasso plus Relay stack for gyms doing 30k and above each month Offering an AI only Relay option for gyms under 30k while they fix operations and basics Setting up a clear onboarding path where Relay connects to existing Go High Level accounts, cleans up duplicate workflows, and aligns calendars  CTAIf you are ready to see what happens when strong paid ads and real follow up work together, book a call with the Lasso team and find out how Lasso and Relay could plug into your gym. 

FREE DOWNLOAD: How to Set Up the Hermes Agent → https://value.8figureagency.co/hermes Ready to become an AI-native agency? Book a call at 8figureagency.coGuest: Ben Fisher, founder of Skinny and Bald. Hampton member. Been coding since fifth grade. Has been CEO twice, CTO three times. Describes himself as 60% product, 40% engineer.The pull: Ben is one of the sharpest guys in the Hampton AI channel. This is his second time on the pod. Jordan came with real questions about funnels, databases, and skills — Ben answered live, then pulled up his actual meeting-processing skill on screen share.What we coveredThe build vs. buy question. Jordan's giveaway funnel pulls comments → emails → form fills → booked calls across LinkedIn and X, six campaigns a week. His partner said use GoHighLevel. Ben's framing: build custom with Claude when you control the maintenance, use a tool when it solves 80%+ without workarounds. Texting is the exception — Twilio's regulatory rabbit hole can eat days even with Claude Code.Databases and custom funnels. Jordan wants the funnel experience to mirror what the user clicked — landing page copy, follow-up sequence, everything. Ben's example: he still uses Kit.com for his newsletter, but layered custom API logic on top. He didn't rebuild Kit. He enriched it.The thing that separates real builders from vibe coders. “What distinguishes really effective builders really comes down to workflow.” Same models. Same Claude. Different results because of how people work. Ben's non-negotiable: test-driven development. Plan first. Write the tests. Then build. Otherwise Claude tells you it shipped something that doesn't exist.The “your friend Ben is absolutely correct” story. Hampton buddy building a chief of staff agent in Slack and WhatsApp. Asked Claude if it was secure. Claude said yes. Ben listed four gaps. Buddy pasted Ben's message into Claude. Claude wrote back: “Your friend Ben is absolutely correct. We don't do this, this, this, and this.” Lesson: you cannot ask the AI to verify the AI.Claude Skills, real talk. Skills are mostly plain English text files the AI reads. They get highly personal fast — Ben said his public repo of skills is becoming less useful to others because the nuances are his. Best move for most people: use someone else's skill as a reference, have Claude analyze how it works, then build your own flavor.Ben's content-from-meetings workflow (live demo). Fireflies records every call → transcripts get stored as markdown files in a local folder → a Claude skill called process meeting notes runs on demand, pulls the last 3 days, formats each meeting in EOS Level 10 format (clear accountability, agreements, action items), and routes to-dos to the right project repo. Why local files instead of remote Fireflies calls? Speed. His second brain reads disk faster than it makes API calls across nine months of transcripts.Writing in your voice with AI. Ben studied journalism and advertising. He uses Claude as a sparring partner first, last-mile editor second. Reference for anyone serious about this: every.to publishes their full editorial AI process, including how to build an anti-AI style guide. Ben also actively removes em-dashes from his AI output now because they've become the tell.Markdown files as the convention. .md is what the AI world runs on. Pound signs for headers, asterisks for bold. Doesn't really matter if you use .txt or .docx — but markdown gives the AI hierarchy it can parse.Tools and references mentionedFireflies, Claude Code, N8N, Zapier, Kit.com, GoHighLevel, Twilio, Obsidian, every.to, Superpowers (Claude skill harness), Hampton, EOS Level 10 format, Ruben's “How AI” Substack.Where to find Benskinnyandbald.com — consulting offersdearben.ai — Ben's AI podcast where execs submit questions and he answers live with screen share, plus his newsletterReady to build an AI-native agency that runs on systems, not scrambling?8 Figure Agency helps seven-figure agency owners install the agents, automations, and AI workflows that turn your team into a 10x operation. Done-for-you implementation starting at $2K/month.Book your call: 8figureagency.covalue.8figureagency.cohermesThis playbook shows you the exact stack. Install instructions, the 30-day roadmap, the five daily prompts that turn your agent into a second brain, and eight use cases pulled straight from agencies doing it right now.8figureagency.coAI Solutions for Marketing Agencies | 8figure agencyOptimize your marketing agency with our AI solutions. Join 1,000+ agencies and scale your revenue today!every.toEveryEvery — The only subscription you need to stay at the edge of AI. Ideas, apps, and training from practitioners who build with AI daily.http://every.to/skinnyandbald.comBen FisherI help companies figure out where AI fits — and then build it.

Send us Fan MailIn episode 298 of Beyond The Story, Sebastian Rusk interviews Julie Wieler, a dynamic entrepreneur, as she reflects on her beginnings and the experiences that shaped her path to where she is today, setting the stage for an engaging conversation about her current work and mission.Tune in for an enlightening discussion that goes beyond the surface of storytelling.TIMESTAMPS[00:01:41] Life-changing diagnosis leads to entrepreneurship.[00:05:39] Testing methodologies in marketing.[00:08:02] Founders and VC firm collaboration.[00:10:32] One-stop shop for marketing.[00:14:32] Foundations of business strategy.QUOTES"We adopted this mindset, like the first people who hit success in the gold rush were not the miners. They were the people selling the shovels." -Julie Wieler"Go back to your foundations: who do you serve, what problem do you help them solve, and how do you get that solution to them?" -Julie Wieler==========================Start your FREE 14-Day Trial of GoHighLevel today!The ultimate CRM and contact management platform for entrepreneurs and growing businesses.https://www.gohighlevel.com/?fp_ref=podcastlaunchlab  ==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSInstagram: https://www.instagram.com/podcastlaunchlab/Facebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLabJulie WielerInstagram: https://www.instagram.com/julie_wmc_co/ LinkedIn: https://www.linkedin.com/in/julie-wieler-wmcco/ ==========================Take the quiz now! https://podcastquiz.online/==========================Need Money For Your Business? Our Friends at Closer Capital can help! Click here for more info: PodcastsSUCK.com/money==========================PAYING RENT? Earn airline miles when you use the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474  

If you've ever said "I feel like I have all the pieces but something still isn't clicking" — this episode is going to reframe everything.In Part 2 of the Six-Figure Quarter series, I'm introducing you to the lens I use to look at every single business I work with: the ecosystem model. Once you see your business this way, you can't unsee it. And more importantly, you'll finally be able to identify why things feel scattered, why revenue feels inconsistent, and why working harder isn't moving the needle.This isn't about finding the missing tactic. It's about understanding the missing architecture — and how to build a business where every single piece is doing its job to move someone toward your anchor offer, without you being the glue holding it all together.I also walk through the exact process I take CEO Mastermind clients through when we build out their ecosystem design — including a real example from a client I just onboarded this week.Key Takeaways:What a healthy business ecosystem actually looks like — and the sneaky ways an unhealthy one bleeds your energy before you even noticeWhy the symptom you're trying to fix is almost never the real problem (and where to actually look)What an anchor offer is, why you need one, and how everything else in your business should relate to itThe difference between a business with rhythm and one that's just a collection of disconnected ideas and offersHow the client journey actually works — and what happens when your ecosystem is cohesive vs. when people are left wanderingLinks:The CEO Mastermind® — where we build your ecosystem design together: [LINK]Run your entire business on one platform. I replaced $3,500+ in annual software subscriptions with GoHighLevel — grab your 30-day free trial here: https://www.gohighlevel.com/?fp_ref=taylorslangoScaling to multiple 6-figures? Apply for the CEO Mastermind here.Stabilizing your revenue before your scale? Get inside The Inner Circle here.Integrate AI systems & workflows into your business this weekend: Save $100 on Claude in a WeekendTry out the software I use to run my ENTIRE business: 30 day free trial for Go High Level

We would love to hear from you! Text "BBMFAM" to (312) 300-1300.A website can look perfect and still do nothing for your business. That's the problem we dig into with Lenora Blackamore, CEO of Mecca Marketing Group Incorporated, a Black-owned marketing and web development firm with deep roots in digital technology going back to the 1990s. We talk about what separates a site that simply exists from an online presence that actually drives leads, sales, and long-term growth.We get practical about the modern small business tech stack: why a CRM matters, how Go High Level can replace a pile of disconnected subscriptions, and where AI fits when you want speed without losing strategy. Lenora explains her real process, from one-on-one discovery and website audits to building a stronger foundation that can scale. We also get into content management, why “content is currency,” and how storing and organizing your assets saves you time and keeps your marketing consistent.Then we widen the lens to community impact. We share thoughts on social media marketing, why it's still powerful, and why kids under 15 or 16 shouldn't be navigating that world unchecked. We talk mentorship, tech exposure in schools, and what it takes to keep our communities growing. Lenora also reflects on working at Johnson Publishing Company and what Ebony's digital pivot teaches every entrepreneur about innovation and leadership.If you're building a Black-owned business, growing a brand, or trying to modernize your marketing systems, this one is for you. Subscribe, share this with a business owner who needs it, and leave a review so more people can find these stories.Support the showTo connect further with me:Visit my website: Thel3agency.comConnect with me on Facebook: www.facebook.com/thel3agencyFollow me on Instagram: https://www.instagram.com/larvettaspeaks/Connect with me on Linkedin: www.linkedin.com/company/thel3agencyBe sure to follow our podcast on Instagram. I can't wait to see you join us and take the pledge of #blackbusinessesmatter 

Most founders get the order wrong. They build for two years, then ask a marketer how to sell it. Connie Lund flipped the script. She started Zaboom with no dev team, no code background, and no VC funding. What she had was 50+ years of combined marketing and product experience, a GoHighLevel account, and a willingness to break things at 2 a.m. on a Sunday. In this episode, Connie walks Matt through how she built a working voice AI product for insurance agencies—using N8N, GoHighLevel, and Claude as her "CTO." Then landed paying customers in under 90 days. She also gets honest about what AI can't do for you: use good judgment, know when to stop, and figure out if what you're building actually matters to anyone. They cover the difference between outputs and outcomes, why talking to customers beats building in isolation every time, and how the traditional "raise VC, hire devs, ship product" playbook is getting replaced by something scrappier and faster. If you're a founder who's been waiting until the product is perfect to talk to people, this episode will make you uncomfortable. Good. Listen to this Startup Hustle episode now.⏱️ Episode Breakdown00:49 Introduction to Connie Lunn and Zaboom02:33 The Journey of Building Zaboom05:41 Tech Stack and Tools Used11:58 Prototype vs. Final Product16:16 Marketing and Customer Engagement21:09 Coaching and Helping Others25:31 Democratizing Technology and Skills32:08 Final Thoughts and AdviceLinks & ResourcesConnect with Connie Lund on LinkedInWhat Smart CTOs Are Doing Differently With Offshore Teams in 2025Subscribe to the Global Talent SprintFull Scale – Build your dev team quickly and affordablyIf you're trying to get your team out of the basement and into real product ownership, this episode is your playbook. Stop being a ticket factory. Build teams that think, create, and lead.Follow the show, rate it, and send this to someone who's still trying to do “real Scrum.” They need it more than you do.

What's the difference between a website that looks great and one that actually brings in business? In this episode, Alloy founder Rick Mayo sits down with Jimmy Weeks, CEO of Internet Strategy Labs, to dig into what separates high-performing websites from digital dead ends. Jimmy has built nearly 700 websites over 25 years and built one of the first franchise analytics dashboards in the industry. He knows what works and more importantly, why. They cover how to design for different buyer personas, why time-on-site has dropped from three minutes to under one, how the back end of your site can quietly kill your marketing results, and why building for function before beauty is almost always the right call. If you run a franchise location or are evaluating the performance of your brand's web presence, this one is worth your time.

Cold calls get ignored. But a personalized ringless voicemail — cloned with AI and dropped at scale through GoHighLevel? That gets callbacks.

You can have the best systems, the best CRM, the best team — but if you're not excited and motivated, none of it moves.

You can have the best systems, the best CRM, the best team — but if you're not excited and motivated, none of it moves.

It's always fun catching up with Greg McDaniel because he's always up to something cool.Here's a summary of our session:Absolutely, Ray. Here's a detailed summary shortened to roughly 20% of the original wording.Podcast Interview Summary: Ray Wood with Greg McDanielRay welcomes longtime friend Greg McDaniel from Grass Valley, Northern California. After a relaxed opening chat about Greg's 10-acre property, mowing, weather, and life in Northern California, the conversation turns to what is currently working for real estate agents in social media marketing and advertising.Greg says agents have never had more opportunity to create their own media. They no longer need a full studio setup; a smartphone, simple microphone, and free or low-cost editing tools like CapCut are enough to produce useful content. He emphasizes that agents can now use AI tools such as ChatGPT and prompt libraries like AIPRM to generate video ideas, captions, YouTube titles, descriptions, tags, and content frameworks quickly.A major theme is that agents often feel overwhelmed by all the marketing options available, but Greg argues the answer is simpler than most people think: stay visible, stay relevant, and keep having conversations with your audience. He uses his and Ray's friendship as an example. Even though they have known each other for around 10 years and never met in person, they have stayed connected through podcasts, conversations, and regular contact. That same principle applies to agents and their audience.Greg recommends agents post short-form content daily on Instagram, Facebook, YouTube Shorts, and other platforms. He says agents should pay attention to who watches, likes, comments, or reacts to their content, then personally reach out and start conversations. Rather than treating social media as a broadcasting platform only, agents should use it as a relationship-building tool.When Ray asks what type of content works best, Greg suggests documenting daily life. He compares each part of the day to a chapter in a book: morning routines, coffee stops, drives, meetings, funny moments, local observations, family life, pets, community stories, and real estate insights. His advice is to make content that is interesting, personal, and relatable, not just constant real estate sales messages.Greg recommends following an 80/20 rule: around 80% of content should be fun, interesting, community-based, or personality-driven, while 20% can be more directly related to business. He notes that kids and pets can attract engagement, though agents should only include family if they are comfortable doing so. Ray jokes that featuring his dogs in marketing videos could make their expenses feel like marketing costs, leading to a humorous side discussion about dogs, grooming, cleaning, and checking with a CPA.The conversation then moves into YouTube. Greg believes YouTube is a powerful free platform because once content is created, it can continue working long term. However, he says fewer than 1% of agents will actually take action. Ray asks why, and Greg bluntly says laziness is often the main barrier. He explains that many agents know what they need to do, but avoid it because they feel they have nothing to say or do not want to be on camera.Greg shares an example of a successful Silicon Valley agent who has deep local knowledge, a long real estate career, children who grew up in the area, a wife who teaches locally, and strong opinions about coffee — yet still feels he has nothing to say. Greg points out that this agent could easily create local coffee tours, community videos, tech-area commentary, and neighborhood stories. The lesson is that agents already have content all around them; they simply need to start filming.Ray and Greg discuss simple equipment, including the Hollyland Lark M2 microphone, which Ray recently bought and found impressive. Greg shares a practical tip: clip the tiny microphone under the brim of a cap for clear audio while filming casual videos.The discussion then shifts to YouTube trends. Greg mentions that large channels like MrBeast are seeing major changes in views as YouTube places more emphasis on Shorts and shorter content. He believes this creates an opportunity for smaller creators and independent agents to gain more visibility. Greg also mentions using tools like VidIQ and Thumbnail Creator to improve YouTube thumbnails, titles, SEO, descriptions, and tags.Greg demonstrates AIPRM inside ChatGPT, showing Ray how pre-built prompts can generate optimized YouTube titles, descriptions, tags, and hashtags. He enters a sample real estate topic and the tool produces multiple title options, a short description, and keyword tags that could be copied into YouTube Studio. Ray is impressed by how much time this could save.Ray then shares what he is seeing with AI Ad Machine clients: property listing ads are generating some of the strongest results. Rather than simply offering free appraisals or asking for listings, agents can advertise actual properties, send traffic to a Meta lead form or landing page, and capture buyer and seller leads. These leads can then flow into Go High Level for automated text and email follow-up. Ray argues that a great listing has enormous pulling power because it shows the agent actively marketing real estate, not begging for business.Greg agrees and adds that ads and content need to match the local audience. A generic message will not work equally well in Miami, San Francisco, Salt Lake City, Grass Valley, or a beach town. Agents should speak the language of their community. For example, in Grass Valley, a real estate agent could create a video using a zero-turn mower or tractor dealership as a metaphor for teamwork and market knowledge. In a beach town, an agent should be on the beach talking about local lifestyle, restaurants, and community news.The core marketing message from Greg is that agents should stop begging for business and instead become a trusted source of information. They should talk about their industry, community, local market, lifestyle, and daily experiences in a way that feels human and useful.Ray adds that testing is now easier than ever. In the old newspaper days, agents ran one ad and hoped it worked. Today, they can run many variations and quickly identify what gets attention, clicks, and leads. This ties directly into Ray's broader AI Ad Machine philosophy: test multiple ad angles and let the data show what works.Toward the end, Greg introduces Google Flow from Google Labs, describing how it can create AI-generated images from photos and prompts. He gives a playful example of generating an image of family members riding horses, grandchildren running around, and himself on a lawnmower being chased by a kangaroo. More practically, he suggests agents could use AI image tools to help buyers visualize themselves in a property, such as creating an image of a family enjoying a kitchen or living space, while cautioning agents to check rules and avoid anything misleading or discriminatory.Greg also promotes his own podcast, RE Geeks, which focuses on real estate, technology, and how tech influences agents and consumers. He explains that his longtime tech partner Michael is involved, and they discuss practical ways agents can use technology in their business.The episode closes with Ray thanking Greg and promising to include links in the show notes to the tools discussed, including AIPRM, the Hollyland Lark M2 microphone, Google Flow, VidIQ, Thumbnail Creator, and RE Geeks.Key TakeawaysThe strongest message from the interview is that real estate agents do not need complicated marketing. They need consistency, personality, community relevance, and a willingness to create. A smartphone, simple microphone, AI tools, and daily local observations are enough to start building attention.Agents should use short-form video, YouTube, stories, reels, and listing ads to stay visible and start conversations. The best content is not always polished or formal; it is often personal, local, useful, and human.Ray's major ad insight is that great property listings are still one of the strongest lead-generation assets agents have. When promoted properly through social ads, lead forms, landing pages, and CRM follow-up, listings can become powerful buyer and seller lead machines.Greg's major content insight is that agents already have more than enough to say. Their local knowledge, daily routines, clients, pets, coffee shops, neighborhoods, listings, and lifestyle stories can all become content. The agents who win are the ones who stop overthinking and start publishing.

What you'll learn in this episode: ● How to create a workflow from scratch in HighLevel ● Tagging contacts to segment and nurture leads automatically ● Assigning team members to leads for immediate follow-up ● Crafting personalized emails and SMS that engage your prospects ● The critical step of testing and publishing workflows to avoid mistakes ● How automation can help you maintain consistent and predictable income

Bob Lachance went from 50 deals to 270 deals a year using virtual assistants — and built one of the top VA companies in real estate. Here's exactly how.In this episode of RealDealChat, Jack Hoss sits down with Bob Lachance, former pro hockey player turned real estate investor, co-founder of Fortune Builders, and CEO of REVA Global — one of the leading virtual assistant companies serving real estate investors.Bob covers:From ice hockey to real estate: how a $32K first deal turned into a full investing businessWhy the first deal exposed everything: no systems, no marketing, running to Home Depot three times a dayDoor knocking pre-foreclosures in 2004 — and the mindset shift that came from replacing himself in that roleWhy he co-founded Fortune Builders and what happened to it after COVIDThe real reason students fail even after buying coaching programs: accountability, not informationHow Bob discovered virtual assistants in 2013, launched REVA Global in 2014, and grew to 270+ deals a yearWhy all of REVA Global's VAs are based in the Philippines — and what makes that market uniquely suited for real estate supportThe four-team structure: sourcing and recruiting, training, placements, and client service managementWhere AI can't replace VAs: outbound calling, property management, admin work requiring real human judgmentTool stack: Salesforce, Podio, GoHighLevel, Smarter Contact — how Bob manages operations across time zonesThe $150,000 lesson: a knockdown rebuild in Greenwich, shiny object syndrome, and the FOMO deal that cost $160K totalWhy you shouldn't leave the owner's box too early — and the hiring mistake most investors make with VAsThree masterminds Bob attends (Boardroom, Collective Genius, Family Mastermind) and how to measure ROI on each"Learn it, live it, gift it" — the system for knowing when you're ready to hand something offThis episode is for:Real estate investors doing 5–50 deals a year who feel maxed outAnyone who's tried hiring a VA and had it fail — and wants to understand whyOperators looking to build an actual team instead of staying a one-person show