Banking on Cultura: Where Latino Culture and Entrepreneurship Collide

Join the Mastermind to Secure 5-6 Figure Corporate Contracts Here: https://www.victoriajenn.com/securethebigbag2025Welcome back to Banking on Cultura! This week's episode is all about leveling up! Victoria Jenn pulls back the curtain on her signature strategies for securing five- and six-figure corporate and government contracts—the same career-shifting moves that catapulted her from corporate life to entrepreneurship. Whether you're an experienced business owner, just getting started, or still figuring out what you want to offer, this episode is packed with practical, actionable steps that will help you stand out to executive decision makers (the ones writing the fat checks). Victoria Jenn also gives you insight into her upcoming Mastermind for those ready to go even deeper.Grab your cafecito or a glass of wine and get ready for five no-nonsense tips to snag big contracts, build meaningful business relationships, and, ultimately, get to the bag. Let's get into it!✨ If you enjoyed today's episode, please leave us a review with your feedback. We love to hear from our communityFollow our Host, Victoria Jenn:

Join my upcoming Mastermind: https://www.victoriajenn.com/securethebigbag2025This week, host Victoria Jenn is joined by powerhouse guest Susana Briscoe Alba, corporate executive turned entrepreneur. Susana, proudly 1000% Dominicana, shares her inspiring journey from leading in higher education to becoming a sought-after career strategist and author with Penguin Random House.Together, Victoria Jenn and Susana dive deep into the importance of finding your voice, leveraging your cultura as a competitive advantage, and redefining traditional expectations, especially as Latinas and women of color in business and life. They get real about their own career pivots, family losses, and the powerful role faith, prayer, and community have played in their successes. Susana drops exclusive news about her upcoming book, reveals practical negotiation tips that sent her social media soaring past 900,000 followers, and opens up about breaking old patterns around being a “provider” as a woman.Be prepared for heartfelt insights, a few laughs, and plenty of wisdom about showing up authentically, setting boundaries, and loving without depleting yourself. Don't forget to subscribe and share with a friend who's banking on their cultura!Find and support Susana on Instagram (@iam_susanaalba), LinkedIn, Threads, and Facebook—just search Susana Briscoe Alba!✨ If you enjoyed today's episode, please leave us a review with your feedback. We love to hear from our communityFollow our Host, Victoria Jenn:

RSVP to secure 5-6 figure corporate contracts mastermind: https://www.victoriajenn.com/securethebigbag2025At just 11 years old, Dr. Nadja Fidelia's father told her: “The worst thing to be is born Black, and even worse, a Black woman.”In this unfiltered, deeply powerful interview, Dr. Fidelia shares how those words shaped her journey to becoming one of the top Black executives on Wall Street. She unpacks the emotional and strategic choices that helped her climb the ranks in a world dominated by white men, without losing her soul.Learn from one of Victoria Jenn's longest mentors and how she not only changed the game for women of color on Wall Street, but also shaped the woman Victoria Jenn is today.In this episode:Why Dr. Fidelia chose to emulate white male leaders to "get in the room"What every woman should wear on the trading floor, even if she's not marriedHow looking like a million can actually get you a millionBalancing love and ambitionWhy Dr. Fidelia told Barack Obama he'd be president before he knew itHow faith helped Dr. Fidelia reclaim her identity after 20 years of masking it

Join my free mentorship community at www.FortunaLatina.netEver wondered what it's really like to find love on reality TV? Nancy Rodriguez from Netflix's Love is Blind Season 3 is here to spill all the behind-the-scenes tea — from applying for the show, the checks collected, to dealing with the emotional aftermath in front of millions. We also learn about her multi-million dollar real estate portfolio and her work projects post Love is Blind, because this Latina is more than just beauty - she also has the brains to match!

Join My FREE Mentorship, Fortuna Latina: www.FortunaLatina.netThis week Victoria Jenn sits down with Karla Salinari, a nutritionist, educator, and cookbook author of Abuela's Plant Based Kitchen.Karla opens up about her journey from a 20-year career in finance to building a successful business around plant-based nutrition. She shares her family's legacy of vegetarian living in Puerto Rico, the process of writing and publishing her cookbook, and how she turned her passion into purpose. Discover how Karla navigated business loans, assembled her dream team, and juggled the transition from corporate life to full-time entrepreneurship.You'll also hear real talk about the challenges of solopreneurship, investing in yourself, the importance of community, and how to take pride in your roots while paving your own path. You'll learn:How Karla turned traditional Latin recipes into healthy plant-based versionsThe realities of pitching and publishing a cookbook with a top publisherWhy investing in yourself and asking for help can transform your businessThe unique entrepreneurial journey for Latinas and the power of community supportSteps to break into the wellness and plant-based space as a business✨ Get Karla's Book: Abuela's Plant-Based Kitchen, available at all major bookstores, Amazon, Barnes & Noble, Target, and Walmart.Connect with Karla:Instagram, Pinterest, TikTok: @thelatinahealthcoachWebsite: karlasalinari.com✨ If you enjoyed today's episode, please leave us a review with your feedback. We love to hear from our community

Join Fortuna Latina: www.FortunaLatina.netThis week Victoria Jenn sits down with Lissette Rios, an absolute powerhouse in PR and influencer marketing, as she shares what it was like to build and scale a successful PR agency that she ultimately decided to close during its peak while making millions. We get into the real stuff, like how she's stayed true to her cultura while pushing boundaries in mainstream marketing, and the toll burnout can take when you're constantly in grind mode. We also touch on something really personal: her IVF journey. A topic that's not talked about enough in our community.This episode is all about resilience, evolution, and keeping it authentic while navigating business and life. If you've ever been through a career shift, dealt with burnout, or faced mental health challenges while trying to build your dream, this one's for you.Follow Our Guest: Instagram: @lissymarieFree workbook https://www.victoriajenn.com/freeworkbook2025✨ If you enjoyed today's episode, please leave us a review with your feedback. We love to hear from our communityFollow our Host, Victoria Jenn:

Join Fortuna Latina: www.FortunaLatina.netThis week we're resharing a powerful episode, joined by Victoria Jenn's long time mentor, Ivette Mayo. In this interview, Ivette candidly shares how she overcame years of physical and verbal abuse, to becoming one of the most recognized professional development experts in the world.Her story will mobilize you to let go of any limiting beliefs, deadweight relationships, and provide a guide on how to create new belief systems and behaviors so you can own your power and live in your truth.In this episode:How to Cultivate Trust For Collaborative SuccessShifting Your Mindset and Prioritizing SelfThe Importance of Owning Your Personal PowerWhy Latins Need to No Longer Be Silent & Use Their VoiceFollow Our Guest: LinkedIn: https://www.linkedin.com/in/ivette-mayo/Power on Heels: https://poweronheelsfund.org/Buy Her Book: https://a.co/d/17VnIalFree workbook https://www.victoriajenn.com/freeworkbook2025✨ If you enjoyed today's episode, please leave us a review with your feedback. We love to hear from our communityFollow our Host, Victoria Jenn:

Join Fortuna Latina: www.FortunaLatina.netIn this episode, we explore the highs and lows of entrepreneurship, the journey of building a community of women, and the challenges that come with creating a successful event series. Expect candid conversations about the behind-the-scenes realities of entrepreneurship, including the challenges of maintaining authenticity and resilience in the face of public criticism. Kayelani Vazquez, CEO of Boss Babes & Brunch shares her inspiring story of leaving her corporate job to pursue her passion full-time and the realities of making it happen. Whether you're an established business owner or just starting your journey, this episode is packed with insights, inspiration, and a bit of bochinche to keep it real.Follow Kayelani Vasquez on Instagram: @bossbabesandbrunch_Learn more about Boss Babes and Brunch events: https://www.bossbabesandbrunch.com/✨ If you enjoyed today's episode, please leave us a review with your feedback. We love to hear from our communityFollow our Host, Victoria Jenn:

Join the Dare to Leap Academy: https://www.victoriajenn.com/trainingThis week I take you behind the scenes of a Dare to Leap Academy coaching call and share valuable insights and hacks from my recent trip to Atlanta. You will learn how to build meaningful relationships, the power of serving others first, and why sometimes it's okay to keep your wins private—as long as the check clears! I also share practical tips for standing out in any room and why networking is key to scaling up your business. ✨ If you enjoyed today's episode, please leave us a review with your feedback. We love to hear from our communityFollow our Host, Victoria Jenn:

This week, Victoria Jenn shares a clip from her annual #SecureTheBigBag & Wellness Summit. Meet wellness expert Candy Calderón as she delivers a powerful keynote on brain health and cognitive wellness from a Latina perspective. In this eye-opening talk, Candy shares personal stories of burnout, discusses why brain health matters especially for communities of color, and provides practical strategies to optimize your brain function.Discover simple brain exercises, nutrition tips, and lifestyle changes that can help prevent cognitive decline at any age. As Candy says, "Our genetics can be the pistol, but our lifestyle is the trigger."Featured in Forbes and recognized at the White House for her work on brain health, Candy brings her expertise to the Banking on Cultura community with actionable advice for entrepreneurs and professionals who want to protect their most valuable asset - their brain.

In this vulnerable solo episode, Victoria Jenn shares her recent experience as a caregiver for her father who underwent major spinal surgery. From managing hospital stays to handling paperwork, she breaks down everything you need to know about caring for a loved one while maintaining your own well-being and business.Key Topics:- Important documents & paperwork you need- Self-care tips while being a caregiver- How to keep your loved one's spirits up- Managing a business during family emergencies- Organizing medical information & appointments- Financial considerations & preparationIf you're caring for an elderly parent or want to be prepared for the future, this episode is for you. Let's have the tough conversations now so we can be ready when life happens.

This episode originally released September 23rd, 2023.Victoria Jenn welcomes the #1 Latina in Cannabis, Christine De La Rosa, CEO and founder of the People's Ecosystem, a cannabis company in California and New Mexico. Christine is a trailblazer in the industry, serving as the fund manager for the People's Group, a fund that invests in BIPOC and women-led cannabis companies. She shares her remarkable journey into the industry, driven by her personal experience using cannabis to manage her crippling health issues, including lupus. We break down the reasons why you need to seriously consider investing in the cannibus industry before it's too late, how to raise money and manage investors, and uncover the history behind how this plant was used against Latino and Black communities, even though our ancestors used the plant freely as medicine.Follow this week's guest on social media@mizchris@thepeoples.ecosystemFollow our Host, Victoria Jenn:

This week we had an incredible session with the one and only DJ Mode aka Efrain Merced. DJ Mode shares his inspiring journey from the Bronx projects to DJing for Britney Spears, and becoming the first Latino DJ to headline the US Open. We also covered the importance of negotiation strategies, building strong client relationships, and scaling your business. Don't miss this episode—it's packed with actionable advice to elevate your entrepreneurial game!Follow Dj Mode: @DJModeNYCFollow our Host, Victoria Jenn:

WARNING: This episode is for grown folks. Expect grown language. Grab your ear pods if the kiddos are around, and leave the pearls at home, because we get deep and honest in this episode.Victoria Jenn and Alechia Reese, an international host and transformation coach discuss:The misconceptions and harsh realities of motherhood and marriage.  The impact of societal expectations on women, especially regarding motherhood, marriage, and career choices. Alechia's unique approach to dating and building relationships based on mutual growth and happiness.Join us in this episode to dive into an unfiltered conversation that explores the intricate balance of personal happiness, relationships, and professional aspirations. Don't forget to tag #BankingOnCultura or @ us to let us know what you think of this week's episode!Follow Alechia Reese: https://www.instagram.com/alechiareese  Follow our Host, Victoria Jenn:

Victoria Jenn is back from Miami and sharing her experience at Art Basel. She also gets into the details of how she's making money with the podcast and what you should take into consideration when launching and growing a podcast. If you want the inside scoop on how Banking on Cultura was born, the value of attending Art Basel, and  how to start, market, and grow your podcast by working with top brands, this episode is for you. Don't forget to tag #BankingOnCultura or @ us to let us know what you think of this week's episode!Follow our Host, Victoria Jenn:

In this episode, Victoria Jenn sits down with the main man in her life, her father, Victor Rodriguez. From Victor's migration journey from Puerto Rico at the mere age of 15 with only $15 in his pocket, to the hustle and bustle of New York, they dive into stories filled with both tears and laughter. Victor doesn't just share tales from the past, he also drops gems on how to raise kids as a single parent, and some OG wisdom on how to find your happy.In this episode, Victoria Jenn and Victor Rodriguez discuss:Victor's initial challenges in the States, especially learning English from ground zero. Time-tested advice for fathers raising their little girls and the art of patience. Victor's life perspective, why he embraces every moment, and isn't daunted by the thought of death. How to stay young, have a social life as an older adult, and why we need to never stop having funThe role of forgiveness and self-love in living a life filled with joy and contentment. This father-daughter duo paints a vivid picture of family ties, resilience, and the everlasting bond that binds parents to their children. Join them on this trip down memory lane, and you might just find some pearls of wisdom to take with you. Don't forget to tag #BankingOnCultura or @ us to let us know what you think of this week's episode!Follow our Host, Victoria Jenn:

✨Join the 2025 Summit Waitlist: https://www.victoriajenn.com/summit2025waitlistThis week Victoria Jenn is joined by her Health Coach, Marquese Martin-Hayes. Tune in as she gives you a behind the scenes look on her journey to losing 30+ pounds, challenges she faced on her journey, and the 1 thing you absolutely need to do to make your health a part of your everyday routine. This is a replay from the 7th Annual #SecureTheBigBag & Wellness Summit. Learn tangible strategies to help you manage your relationship with food and bounce back after indulgent holiday meals.Purchase Fupa Water: https://fupawater.comGrab Marquese's FREE food plan:https://marquese.us/mealplanDon't forget to tag #BankingOnCultura or @ us to let us know what you think of this week's episode!Follow our Host, Victoria Jenn:

This week Victoria Jenn goes solo and provides an intimate recap of her major lessons learned at the #SecureTheBigBag & Wellness Summit. She also shares a very important mistake she made that will show you how to be a more vulnerable leader and will help you embrace failure as your entry point to freedom. If you have a hard time letting go of your mistakes, have difficulty giving yourself grace, or struggle with being authentic and vulnerable, this episode is for you!✨Join the 2025 Summit Waitlist: https://www.victoriajenn.com/summit2025waitlistDon't forget to tag #BankingOnCultura or @ us to let us know what you think of this week's episode!Follow our Host, Victoria Jenn:

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Join the Upcoming FREE Masterclass Here: https://live.dtlacademy.biz/masterclassHave you ever thought about starting a business but kept putting it off? In this episode, Victoria Jenn dives deep into the most common excuses people use to avoid pursuing their entrepreneurial dreams. From “I don't have enough money” to “I'm too busy,” these reasons may seem valid at first, but they're often just barriers we create for ourselves. Victoria Jenn shares actionable strategies to help you push past these excuses, adopt a success-driven mindset, and finally take the steps needed to launch your business.If you've been stuck in the planning phase or feel overwhelmed by self-doubt, this episode is packed with insights and motivation to get you moving forward. Tune in to learn.It's time to stop waiting and start building the business you've always dreamed of. You have what it takes—now it's time to believe in yourself and take action!If you find this episode helpful, make sure to like, subscribe, and share it with someone who could use a little encouragement to chase their dreams.Don't forget to tag #BankingOnCultura or @ us to let us know what you think of this week's episode!Follow our Host, Victoria Jenn on social:

REPLAY Did you know over 50% of couples avoid having difficult conversations, preferring to keep things light. Same is true for friendships. When we think about work, over 70% of employees ignore having difficult conversations all together leading to a decline in trust and engagement. This week we're joined by Communications Expert, Jessica Rivera, as she breaks down how to become a better communicator so your relationships at home and at work become more meaningful. If you struggle with having difficult conversations, being a good listener, or want to enhance your communications skills, this episode is for you. In this episode:- The Data Framework: How To Have Difficult Conversations - How To Influence Someone To Have A Conversation They're Avoiding  - Is The Black Community More Inclusive Of Other Cultures Vs Latinos - How To Honor Your Latinidad & Collaborate BetterFollow Our   Follow Our Guest: https://www.instagram.com/coachjessicarivera  ⬇️ More stuff you should check out ⬇️ 

REPLAY: In this episode, host Victoria Jenn delves deep into the heart of the Latino community, exploring the evolution of Latina roles from caregivers to leaders. With  insights from guests Carmen Perez, a world renowned civil & human rights leader, and Miguel Trinidad, celebrity chef, the intricacies of tradition and modern-day gender roles, are challenged with humor and backed by data.In this episode, Victoria Jenn, Carmen Perez, and Miguel Trinidad discuss:The personal highs and lows of being a caregiver vs. a leader.The weight of traditional gender roles in Latino families and the shifting dynamics.Strategies to find a balance between caregiving and leadership roles among Latinas.The confidence gap observed among young Latinas and ways to bridge it.Follow Our Guests: Carmen Perez on Instagram: https://www.instagram.com/msladyjustice1/Miguel Trinidad on on Instagram: https://www.instagram.com/chefmigsnyc/Don't forget to tag #BankingOnCultura or @ us to let us know what you think of this week's episode! Follow our Host, Victoria Jenn on social:

WARNING EXPLICIT LANGUAGE IN THIS EPISODE: Clutch your pearls, pin up your curls, lay your edges tight, and put the kids to bed, this episode is for grown folks. This week Victoria Jenn is joined by two women in the media game who are taking the industry by storm. Mandii B and Weezy are co-hosts of the top 1% podcast in the world, Whoreible Decisions, and have built millionaire dollar brands by educating their community on sexual health and sharing the most intimate parts of their lives. This episode is jam packed with humor, business advice, and the plays on how you can build a million dollar brand while remaining true to yourself.Don't forget to tag #BankingOnCultura or @ us to let us know what you think of this week's episode!Follow our Guests:Mandii B:https://www.instagram.com/fullcourtpumps/?hl=enWeezy: https://www.instagram.com/weezywtf/?hl=enFollow Whoreible Decisions Podcast

Protecting your ideas and brand is key in business. It's a cold world out there and you need to make sure you're protected or it will cost you. Not sure where to start? We got you!  In this episode, Victoria Jenn is joined by her business bestie, Intellectual Property Lawyer, Domonique Price, Esq. In this episode:✔️ The difference between a trademark, copyright, patent, and which one makes sense for your business. ✔️ What is a feasibility plan and why you need one.✔️ How to assess lawyers and their services.✔️ The #1 thing every entrepreneur needs to have to save money, time, and agony. Don't forget to tag #BankingOnCultura or @ us to let us know what you think of this week's episode!Follow our Host Victoria Jenn Rodriguez 

Ever wonder how to start a business while still working a 9-5? Are you hesitant to pursue entrepreneurship because you don't want your employer to find out? This week Victoria Jenn breaks down my top strategies on how to start and grow a business, even if you're still working for someone else and don't want to lose your job. In this episode:✔️ The #1 thing you NEVER ask your boss✔️ Don't get sued: What to check before starting your business✔️ Why your website doesn't matter✔️ What to do when your boss wants you to stop your side hustleDon't forget to tag #BankingOnCultura or @ us to let us know what you think of this week's episode!Follow our Host Victoria Jenn Rodriguez 

Apply for Private Coaching with Victoria Jenn: https://forms.gle/hA4ULuUowyXMEybX6Flash SALE 90% OFF - Learn how to secure lucrative 5-6 figure contracts with ease: https://www.victoriajenn.com/securethebigbag2024replayThis week Victoria Jenn kick off July 4th week sharing how she was able to lock in a speaker spot at a huge conference in Atlanta, and her top tips for networking at conferences and events. She also gets into the details of how she launched this podcast, her budget for the project, and the magic that happens when you invest in yourself. Follow our Host Victoria Jenn Rodriguez 

Flash SALE 90% OFF - Learn how to secure lucrative 5-6 figure contracts with ease: https://www.victoriajenn.com/securethebigbag2024replay

Flash SALE 90% OFF - Learn how to secure lucrative 5-6 figure contracts with ease: https://www.victoriajenn.com/securethebigbag2024replay This week Host, Victoria Jenn gives you a behind the scenes look of what went down at the National Puerto Rican Day Parade in NYC.  She shares how she was able to attend as a VIP, lessons learned, and who she met, like Fat Joe, Flo Rider, and many more.  Follow our Host Victoria Jenn Rodriguez