What's Essential hosted by Greg McKeown

In this conversation, I'm joined by Robert E. Siegel, author of The Systems Leader, to unpack the essential mindset shifts leaders must make in a complex, fast-moving environment. We explore the tensions leaders face—like balancing innovation with execution, and strength with empathy—and how the most effective leaders navigate these paradoxes with clarity and purpose. Drawing from real stories of leaders like Jeff Immelt of GE and Michael Dowling of Northwell Health, Robert shares why systems thinking, strong relationships, and the ability to adapt are no longer optional—they're essential. If you want to lead with greater clarity in the chaos, this episode is for you. Buy Robert's Book ⁠"⁠The Systems Leader"⁠ Visit Robert's ⁠⁠Website⁠⁠ Follow Robert on ⁠LinkedIn⁠ Join my weekly ⁠⁠newsletter⁠⁠. Learn more about my ⁠⁠books and courses⁠⁠. Join ⁠⁠The Essentialism Academy⁠⁠. Follow me on ⁠⁠LinkedIn⁠⁠, ⁠⁠Instagram⁠⁠, ⁠⁠X⁠⁠, ⁠⁠Facebook⁠⁠, and ⁠⁠YouTube⁠⁠.

What if the only thing standing between you and the life you truly want is the courage to begin? In this episode, I speak with Jenny Wood—former Google executive and author of Wild Courage—about what it means to pursue the essential with boldness. Jenny shares how she walked away from a high-powered role to write the book she felt called to create. We explore the power of being shameless, curious, and even a little reckless when the moment demands it. You'll hear how she faced down fear, navigated imposter syndrome, and embraced the uncomfortable path toward growth. This is a conversation about clarity, action, and living with wild courage—the kind that leads you not just to success, but to meaning. Buy Jenny's Book ⁠"Wild Courage: Go After What You Want and Get It"⁠ Visit Jenny's ⁠Website⁠ Follow Jenny on LinkedIn Join my weekly ⁠newsletter⁠. Learn more about my ⁠books and courses⁠. Join ⁠The Essentialism Academy⁠. Follow me on ⁠LinkedIn⁠, ⁠Instagram⁠, ⁠X⁠, ⁠Facebook⁠, and ⁠YouTube⁠.

Greg and guest Ben Greenfield continue in this Part 2 conversation about endurance training strategies, focusing on preparing for Ironman triathlons. Ben shares insights on pacing, nutrition, and psychological resilience, offering tips from the trenches for race day success. They explore the challenges of juggling athletic goals with personal life, emphasizing the importance of maintaining relationships alongside intense training. The conversation also touches on building community and male friendships, with Ben revealing his ongoing efforts to invest more in these areas. Buy Ben's Book "Boundless" Visit Ben's Website Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Greg chats with Ben Greenfield, a trailblazer in health and human optimization, about unlocking potential and redefining personal limits. We put a magnifying glass onto Ben's journey from novice to Ironman, and discover two key breakthroughs: a time-efficient high-intensity training method and a game-changing nutrition strategy for optimal endurance. Gain insights into sustaining high performance and recovering from setbacks. Whether you're an athlete or pursuing personal growth, this conversation with bestselling author Ben Greenfield offers invaluable guidance on pushing boundaries and achieving excellence. Buy Ben's Book "Boundless" Visit Ben's Website Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Greg speaks with Derek Sivers, an entrepreneur and thinker, exploring the power of perspective in shaping life's outcomes. They explore the concept of "useful, not true," emphasizing the flexibility and mindset required to break away from limiting narratives. Sivers shares personal insights on journaling as a tool for processing thoughts and decision-making, highlighting its role in enhancing clarity and agency. The conversation also touches on using AI for personal growth and the importance of understanding diverse worldviews to stretch and evolve one's thinking. Buy Derek's Book "Useful Not True" Visit Derek's Website Reach out to Derek Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Drew and Linda Scott go into detail on their vastly different upbringings, and how their parents and families have molded them into the people they are today. Greg, Drew and Linda discuss how the world can be changed for the better, and the individual steps it takes each person along the way to create an effective and lasting change.  Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Greg speaks with Courtney Carver, author of the upcoming book "Gentle: Rest More, Stress Less, and Live the Life You Actually Want," exploring practices for simplicity and rest in a complex world. They discuss the crucial concept of resting first, creating personal rituals like Little Saturday, and using the metaphor of a circle to prioritize what is truly sacred. They also explore cultivating radical gratitude, managing emotions with poise, and gently navigating life's pressures. Discover practical steps to protect your peace and enhance well-being. Buy Courtney's Book Follow Courtney on LinkedIn Check out Courtney's Website Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Greg engages with Jeffrey Sanow, a former CIA senior intelligence officer, to explore the nuances of decision-making under pressure and the art of interpersonal communication. Jeffrey shares insights from his career, highlighting strategies for effective manipulation and persuasion, the importance of understanding others, and the balance between professional skills and personal relationships. Follow Jeffrey on LinkedIn Check out Jeffrey's Website Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Greg and Anna McKeown discuss the art of listening, exploring its transformative power in relationships. They discuss a pivotal moment from their dating history where effective listening shifted their connection and emphasized how empathic communication fosters understanding. Drawing insights from Carl Rogers' listening techniques, they share personal anecdotes about applying these principles in family dynamics and their marriage. Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Join Greg and Moses Kagan as they dive into an insightful discussion on entrepreneurship, intergenerational wealth, and the power of gratitude. Moses shares his journey from a tech startup to founding Adaptive Realty, emphasizing the importance of ownership and relationships. The conversation explores narrative, legacy, and the pivotal role of recognizing one's ancestors' struggles and successes. Learn how adopting an intergenerational perspective can impact personal and professional growth, and how stories define both individual lives and broader cultures. Follow Moses on LinkedIn, and X Check out Moses' Blog Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Greg and Tim Ferriss dive into the art of prioritizing meaningful relationships and self-transcendence in this reflective conversation. They explore the concept of focusing on essential connections, sharing insights on setting priorities, fostering secure attachments, and tackling life's distractions. Tune in to discover how these thought leaders prioritize the "thousand X" relationships that matter most while navigating modern life's challenges and distractions. Follow Tim on LinkedIn, Instagram, X, Facebook, and YouTube Check out Tim's Blog Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

In Part 1 of my conversation with Richie Norton, we discussed his countercultural but transformational approach to time management, program stacking and how they can help you generate huge results. In today's episode, Richie and I are picking up where we left off to talk about the importance of changing how you are paid. Listen in for the stories and actionable advice that will help you revolutionize your time and your day-to-day life. Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Warren Berger is a bestselling author, journalist, and an expert in innovation and creativity. He is best known for his book, "A More Beautiful Question," where he explores the power of asking thoughtful, transformative questions to drive innovation and change. Warren has been featured in several publications including The New York Times, Wired magazine, and Fast Company. As a self-described "questionologist," he proves how asking the right questions can propel individuals and organizations towards meaningful progress. Episode Summary: Greg is joined by Warren Berger, author of "A More Beautiful Question," as they explore the power of questions to unlock innovation, deepen relationships, and enhance critical thinking. Warren shares how asking the right questions can propel personal and professional growth, illustrating through compelling case studies and practical examples. Discover how leaders can foster a culture of inquiry and why framing mission statements as questions can engage and empower teams. Key Takeaways: The art of questioning is fundamental to learning, innovation, and problem-solving, as it drives understanding from different perspectives. Emphasizing the value of beautiful questions can lead to unlocking potential in both personal and professional environments. Leaders should strive to ask more questions and foster a culture of inquiry, which can lead to better communication and engagement. Mission questions can serve as dynamic alternative to mission statements, inviting participation and growth from all stakeholders. Overcoming fear and vulnerability associated with asking questions is crucial; authentic curiosity can result in more effective and open dialogues. Notable Quotes: "Questioning is the way we attack the unknown." — Warren Berger "A lot of questioning is about figuring out what's in your own mind." — Warren Berger "Great questions propel you forward." — Warren Berger "Mission questions offer humility and are an invitation to your people." — Warren Berger Resources: Warren's Book: A More Beautiful Question Website: A More Beautiful Question Follow: Warren on X Affiliate links are used where appropriate. We earn from qualifying purchases, thank you for supporting the show! Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Have you ever felt like there were just too many tabs open in your mind? Today, I've invited Alison Jones, the author of Exploratory Writing: Everyday Magic for Life and Work. By the end of this episode, you will have the simplest of tools that can produce extraordinary results. You'll discover an idea so simple, you'll get it immediately, and yet you've probably never done it before in your life. It will help you to be able to turn the chaos in your mind into clarity and even creativity. Learn more from Alison here: https://alisonjones.com/ Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Join Greg as he introduces the Essentialism Planner, a tool designed to help individuals focus on what truly matters. Drawing from personal experiences and a decade of development, Greg guides listeners through key components of the planner, including the personal quarterly offsite, weekly design sessions, and the transformative power half-hour. Learn about the planner's bonus features, the 100-year vision, and the empowering no list, all crafted to navigate life's noise and distractions. Embrace essentialism and discover a more intentional, impactful way to live. Key Takeaways: Two Types of People: Recognizing that knowing you're lost allows for recalibration and better decision-making. Power of Reflection: The Essentialism Planner emphasizes reflection through personal quarterly offsites and weekly design sessions to align with essential goals. 1, 2, 3 Method: A structured approach to day-to-day prioritization focusing on projects of major significance and urgent tasks. Intergenerational Impact: Understanding the profound influence of past and future generations encourages sustainable life decisions. Saying No: Developing a "no list" alongside a to-do list enhances decision-making power and helps in maintaining focus on essential tasks. Notable Quotes: "There are two kinds of people in the world: those who are lost, and those who know they are lost." "Airplanes are off track 90% of the time. They only reach their intended destinations because they constantly correct their path." "What matters most is what lasts the longest." "If you don't prioritize your life, someone else will." "It's not rewarding activity; it's rewarding completion." Resources: The Essentialism Planner Affiliate links are used where appropriate. We earn from qualifying purchases, thank you for supporting Greg! Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Dr. Nicole Cain is a respected authority in psychiatry, clinical psychology, and naturopathy, with extensive experience in both mental and holistic health care. She has authored a book addressing the treatment and prevention of panic—a subject deeply personal to her, driven by her battle with anxiety and her professional pursuit to empower individuals through their struggles. Dr. Cain serves as a clinician, teacher, and thought leader in advocating a holistic and personalized approach to mental wellness, emphasizing the body's inherent ability to heal itself. Episode Summary: Join Greg and Dr. Nicole Cain as they explore the vital connection between understanding symptoms and reclaiming personal health agency. In this discussion, Dr. Cain shares insights from her book, "Panic Proof," which aims to empower individuals with tools to decode anxiety's root causes through a holistic lens. Discover the importance of asking the right questions, understanding nine types of anxiety, and developing a personalized 'Panic Proof Protocol' to foster healing. Key Takeaways: Discover the nine types of anxiety as identified by Dr. Nicole Cain, each with distinct symptoms that require unique understanding and treatment. Learn about the Panic Proof Protocol, a holistic and personalized framework for managing and overcoming panic attacks. Explore the vital role of patient agency and self-advocacy in the diagnostic process, encouraging proactive engagement with one's health journey. Understand the importance of diagnosing the root causes of anxiety rather than focusing solely on symptom suppression. Appreciate the value of creating a supportive space that enables the body and mind to naturally heal and balance themselves. Notable Quotes: "I believe that everybody can heal. I have seen impossible things as possible." "Our bodies are designed to heal themselves, and sometimes it's a matter of being curious about what they have to say." "The authority's probably not going to figure it out for you; they're going to be able to provide you excellence from their area." "That which remains in the unconscious will continue to affect us and we will call it fate." Resources: Nicole's book: Panic Proof Follow Nicole on Instagram and LinkedIn Affiliate links are used where appropriate. We earn from qualifying purchases, thank you for supporting Greg! Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Israa Nasir is a distinguished author and therapist known for her work on mental health and productivity. She is the author of "Toxic Productivity: How to Reclaim Your Time and Emotional Energy in a World that Always Demands More." Nasir's expertise lies in helping individuals navigate the intricacies of productivity culture and identity, especially within the context of first-generation immigrants and diaspora communities. Her insights draw from her experiences as a Canadian South Asian and her professional practice assisting young adults in exploring and integrating their multifaceted identities. Episode Summary: Greg invites Israa Nasir, the author of "Toxic Productivity," to explore the pitfalls of relentless striving and the quest for identity. Nasir shares insights on developing a rich, multifaceted existence and the dangers of living fragmented lives due to cultural and societal pressures. They discuss how upbringing influences values of achievement and how understanding one's emotions can lead to a more authentic life. Key Takeaways: The Nature of Toxic Productivity: Understand the detrimental effects of productivity that focuses solely on achievement rather than genuine fulfillment. Identity Integration: Learn how to integrate disparate parts of your identity to create a holistic and dynamic sense of self. Role of Family Dynamics: Explore how familial and cultural backgrounds influence our attitudes towards achievement and belonging. Skills for Emotional Regulation: Gain insights into the importance of emotional literacy and how it enhances personal resilience and authenticity. Intergenerational Self-Understanding: Discover the significance of having an intergenerational perspective to build resilience and a sense of continuity in life's narrative. Notable Quotes: "People want to put you in a box so that you are easier for them to understand." "As long as you're achieving, people were loving you. And so you learn very quickly that you can barter achievement for praise." "We can just show up in our lives more authentically by connecting with our emotions." "Therapy is not accessible to everyone, but the process can be therapeutic without a therapist." Resources: Israa's book: Toxic Productivity Follow Israa on LinkedIn Affiliate links are used where appropriate. We earn from qualifying purchases, thank you for supporting Greg! Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

About the Guest: Stephen Riggio is a visionary leader and former CEO of Barnes & Noble, where he played a crucial role in its transformation into the largest bookselling chain in the United States. His extensive career in the book industry, spanning over four decades, includes pioneering work in e-commerce and publishing. Beyond corporate endeavors, Riggio is deeply engaged in philanthropy, working with organizations like the National Book Foundation and the National Down Syndrome Society. In recent years, Riggio has turned his focus to translating and promoting classic Sicilian literature, especially the "Sicilian Avengers" series. Episode Summary: Greg hosts Stephen Riggio, former Barnes & Noble CEO, as they explore the transformative power of literature and the significance of connecting with one's heritage. Riggio shares his journey in translating "Sicilian Avengers," a historical epic rooted in his Sicilian ancestry, and how this project intertwined with personal tragedy and discovery. The conversation covers themes of intergenerational legacy, resilience, and finding purpose through challenging times. Key Takeaways: Legacy of Literature: Books are powerful portals that connect us to different cultures and eras, enriching our understanding and empathy. Intergenerational Connection: Exploring family history can provide insights into personal identity and resilience, bridging the past and future. Personal Healing: Transforming personal tragedy into purpose by engaging in meaningful projects like translating significant literary works. Cultural Appreciation: The translation of "Sicilian Avengers" unveils the diverse and multicultural history of Sicily, challenging common stereotypes. Future Endeavors: Taking on translation as an epic adventure, paralleling personal journeys of self-discovery and cultural preservation. Notable Quotes: "Books are more than paper and ink. They are a portal through which we can experience places and times and people we otherwise wouldn't." – Greg McKeown "Raising a child with a disability is a challenge... our deepest wish is that this book didn't exist. However, our daughter's presence in it is undeniable." – Stephen Riggio "It gives me a great deal of satisfaction to know that I've arrived here... It was my destiny." – Stephen Riggio "The best historical fiction... is that people would prefer to be given a compelling narrative that is rooted in history." – Stephen Riggio Resources: Stephen's book: "Sicilian Avengers" Affiliate links are used where appropriate. We earn from qualifying purchases, thank you for supporting Greg! Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

About the Guests: Jeremy Utley: A notable faculty member at Stanford University's D School and author of "Idea Flow: The Only Business Metric That Matters." Jeremy is known for his research and insights into creativity, innovation, and the interplay between human cognition and technology. He has been instrumental in exploring the applications of AI in problem-solving and productivity. David McRaney: A researcher focused on the concept of genius and cognitive biases. He hosts a podcast where he explores these themes extensively, having Jeremy Utley as one of his guests in exploring the cognitive bias in people's collaboration with AI. Henrik Werdelin: Known for his exploratory insights into AI, its capabilities, and implications for the future. Henrik is an entrepreneur and author best known for co-founding Bark, as well as starting Prehype, a venture building research and development group headquartered in New York. Episode Summary: Greg continues the engaging dialogue exploring the potential and limitations of AI in enhancing human understanding and communication. Joined by his distinguished guests Jeremy Utley, David McRaney, and Henrik Werdelin, they discuss how AI could be used as a tool to facilitate better communication and understanding among individuals. The episode touches on the daily use of AI technologies like GPT, which have notably started to replace traditional search engines for some tasks. and they all explore the possibility of AI-improving interpersonal relationships by offering insights and mediating communication, questioning the biases  Key Takeaways: AI as a Mediator: AI has the potential to assist in mediating conflicts and misunderstandings in human communication by functioning as a second, unbiased listener. Epiphany Generator: Using AI in daily workflows can transform it into a tool that not only provides information but also stimulates new ideas and insights. Towards Better Conversations: The episode emphasizes the importance of rethinking how we engage AI and challenges the notion that it's primarily for problem-solving rather than for facilitating understanding. Bias Acknowledgement: It's crucial to recognize our biases toward AI capabilities and to shift our perspective to appreciate AI as a tool for both interpersonal and intrapersonal dialogues. Designing for Listening: Future AI technology should intentionally be designed to foster deep listening and enhance understanding, moving beyond merely responding with solutions. Notable Quotes: "I used GPT as an epiphany generator, an elaboration encourager." "I believe that the primary limitation right now is the interface between us and the machine." "We need the Mediator app. It's not just the fingers problem." Resources: Jeremy Utley's book: "Idea Flow: The Only Business Metric That Matters" Follow Jeremy on X, Instagram, and LinkedIn Follow David on X, Instagram, and LinkedIn Follow Henrik on Instagram, and LinkedIn Affiliate links are used where appropriate. We earn from qualifying purchases, thank you for supporting Greg! Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

About the Guests: Jeremy Utley: A notable faculty member at Stanford University's D School and author of "Idea Flow: The Only Business Metric That Matters." Jeremy is known for his research and insights into creativity, innovation, and the interplay between human cognition and technology. He has been instrumental in exploring the applications of AI in problem-solving and productivity. David McRaney: A researcher focused on the concept of genius and cognitive biases. He hosts a podcast where he explores these themes extensively, having Jeremy Utley as one of his guests in exploring the cognitive bias in people's collaboration with AI. Henrik Werdelin: Known for his exploratory insights into AI, its capabilities, and implications for the future. Henrik is an entrepreneur and author best known for co-founding Bark, as well as starting Prehype, a venture building research and development group headquartered in New York. Episode Summary: Joined by Jeremy Utley, David McRaney, and Henrik Werdelin, the discussion takes a deep dive into how AI could act as a facilitator in human interactions, potentially bridging gaps in communication. The episode addresses the potential of AI as a tool for mutual understanding and its limitations in conveying authentic emotional connections. There is a focus on how AI can strive toward becoming a "faithful translator," aiding in better translating human thoughts and emotions into shared understanding. This interplay of AI, cognitive biases, and communication brings forth a rich conversation on the collective and individual impacts of AI on productivity and personal clarity. Key Takeaways: AI has the potential to bridge gaps in communication, acting as a "faithful translator" to help humans better understand each other. Cognitive biases and the ambiguity of language highlight the challenges AI faces in truly capturing and conveying authentic human emotions. The importance of AI lies not just in providing organized information but in facilitating deeper layers of connection and understanding. Practical applications of AI in summary and synthesis show promise, yet the depth of understanding requires further development. AI can serve as a catalyst for personal insights, yet users must actively guide it to achieve exceptional results. Notable Quotes: "As our ability to understand each other approximates zero, so does our ability to do anything else." "The medium is the message. The technology you use uses you." "AI's best use is in establishing a shared conceptual framework before we start the conversation." "It's not the utility of the communication, it is the emotional connection." "If this could be exceptional, how could it? What would I need to say for it to be truly exceptional?" Resources: Jeremy Utley's book: "Idea Flow: The Only Business Metric That Matters" Follow Jeremy on X, Instagram, and LinkedIn Follow David on X, Instagram, and LinkedIn Follow Henrik on Instagram, and LinkedIn Affiliate links are used where appropriate. We earn from qualifying purchases, thank you for supporting Greg! Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Seth Godin is a renowned author, entrepreneur, and thought leader in marketing and business. With over 20 published books, including bestsellers like "Purple Cow" and "Tribes," he has reshaped how we think about marketing strategies, leadership, and creative innovation. Known for his daily blog that reaches an extensive readership, Seth is a pivotal figure in modern management, often compared to legendary thinkers like Peter Drucker. Recently, he authored "This is Strategy" and is a seminal voice in understanding and navigating complex systems. Episode Summary: In this Part 2 episode, Greg is joined by the legendary Seth Godin, whose work in business literature and marketing has influenced millions globally. Godin and McKeown explore how viewing the world through a systems lens can empower anyone to take strategic, high-leverage actions that yield significant results. The discussion highlights the profound impact of naming and defining elements within systems to influence outcomes and decisions. Seth shares personal anecdotes, emphasizing the shift from passive observation to active engagement, using empathy as a strategic tool. The episode is rich with insights on navigating change, avoiding false proxies, and how companies and individuals can reinvent themselves by unearthing these vital, albeit often hidden, opportunities. Key Takeaways: Systems Thinking: The importance of understanding and navigating complex systems to take strategic, high-impact actions. Empathy as a Tool: Using empathy not merely for kindness but as a practical tool to serve and understand others' underlying motivations and goals. Changing Perspectives: Transitioning from passive observation to active engagement can unlock opportunities for personal and professional growth. Avoiding False Proxies: Identifying and rejecting false success metrics to focus on actions that truly matter. Curiosity's Power: Embracing curiosity to uncover underlying truths and leverage points in any interaction or system. Notable Quotes: Seth Godin: "I think that empathy sometimes gets put into the ghetto called kindness. And I'm in favor of kindness. But empathy is also a really practical tool." Greg McKeown: "Curious people just understood somehow that the system gets more interesting behind the surface." Seth Godin: "If we can just try to imagine what it is to be the node that they are, try to imagine what their internal system is like or what their deep goals are, we can serve them without manipulating them." Resources: Seth's Blog: Seth's Blog Seth's Book: This is Strategy Follow Seth on X, Instagram, and LinkedIn Affiliate links are used where appropriate. We earn from qualifying purchases, thank you for supporting Greg! Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Seth Godin is a renowned author, entrepreneur, and thought leader in marketing and business. With over 20 published books, including bestsellers like "Purple Cow" and "Tribes," he has reshaped how we think about marketing strategies, leadership, and creative innovation. Known for his daily blog that reaches an extensive readership, Seth is a pivotal figure in modern management, often compared to legendary thinkers like Peter Drucker. Recently, he authored "This is Strategy" and is a seminal voice in understanding and navigating complex systems. Episode Summary: Greg is joined by marketing visionary Seth Godin to explore the intricacies of strategy and systems thinking. They explore the nuances between strategy and systems, set within a modern context. Godin emphasizes the fundamental difference between strategy—a philosophy of becoming—and tactics, as well as the pivotal role systems play in shaping human behavior and business landscapes. Godin articulates the invisible forces of systems that govern both individual and organizational outcomes. Using examples from history and personal narratives, the discussion centers on how recognizing and navigating these systems can drive meaningful change and innovation. This episode is a must-listen for anyone looking to refine their strategic thinking, whether in business, personal development, or broader societal contexts. Key Takeaways: Understanding Strategy and Systems: Strategy is a guiding philosophy, acting like a compass, whereas systems are the underlying forces shaping behaviors and outcomes. Invisible Systems' Influence: Identifying and understanding invisible systems can enable strategic action and transformation in various aspects of life and business. Triangular Relationships in Systems: Relationships, including familial and professional, often exist in a triadic format, incorporating you, others, and an influencing system. Empowerment through Systems Thinking: Recognition of systems provides a framework for empowerment and the potential to become a linchpin within an organization. Internal Systems Impact: Personal narratives and subconscious systems derived from family and schooling can profoundly affect individual potential and decision-making. Notable Quotes: "Strategy is a philosophy of becoming. It's your way of thinking about who you seek to serve and the change you seek to make." - Seth Godin "Systems don't like to change, and we are part of a system, but if we use the system, we can change the system." - Seth Godin "These stories that we engage in are well grooved and they become part of our inter system, the internal one." - Seth Godin Resources: Seth's Blog: Seth's Blog Seth's Book: This is Strategy Follow Seth on X, Instagram, and LinkedIn Affiliate links are used where appropriate. We earn from qualifying purchases, thank you for supporting Greg! Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Episode Summary: In this solo episode, Greg marks the tenth anniversary of his influential book "Essentialism: The Disciplined Pursuit of Less." Reflecting on a decade of impact, Greg shares anecdotes from readers and companies that have embraced the core principles of focusing on what truly matters while eliminating the non-essential. Greg recounts how "Essentialism" has inspired individuals like Banks Benitez, CEO of Uncharted, to reimagine their approach to work and life. Benitez transformed his company by adopting a four-day workweek, thereby boosting productivity and employee satisfaction. Greg highlights the profound influence Essentialism has had across the globe, citing stories of personal transformation and corporate innovation. He also emphasizes his commitment to maintaining an ad-free podcast experience, illustrating his dedication to providing value without distractions. Key Takeaways: Reflect on a Decade: Greg celebrates ten years of "Essentialism," acknowledging its global impact on personal and professional growth. Transformative Stories: Acknowledges stories like Banks Benitez, who used essentialism to revolutionize his work culture, reducing workweeks while maintaining high productivity. Continued Relevance: Emphasizes the growing importance and relevance of essentialism in today's world filled with countless distractions and demands. Invitation to Engage: Encourages listeners to participate in the essentialism ecosystem by exploring resources like the Essentialism Academy and the free "Less But Better" course. Notable Quotes: "It's not about being lazy... it's about having a much higher return on the effort that you do put in." "To me, a book is a portal. It can take a reader, a listener, places and times they have never been." Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Have you ever felt like you have the ability to make a greater contribution to your work, your family, or society, but you've run out of space in your life? Or maybe you've noticed that the busier you get, the less time you have for personal growth? Feeling like you have untapped potential is an epidemic in today's fast-paced culture. That's why I invited my friend and author of the new book 10x Is Easier Than 2x, Dr. Benjamin Hardy to join us in this episode. In this conversation, we discuss the power of developing inflection points in your life, why creating tipping points in your life will help you grow, and how these points will help you contribute more to the causes and people in your life that matter most. By the end of this episode, you'll know how you can reach more of your goals without burning out. Join my weekly newsletter at GregMcKeown.com/1mw Learn more about my books and courses at GregMcKeown.com

Have you ever had the sense that you had greater potential than your current life requires or even allows you to produce? Do you ever feel like there's a lot more inside of you, but you are already so busy, you can't possibly get to any of it. By the end of this part 2 episode with Rob Dyrdek, you will have a vision of what you have to create in order to create a life of highest contribution. Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Robert Stanley Dyrdek is many things. He's an entrepreneur, actor, producer, reality TV personality, and former professional skateboarder. He's possibly best known for his reality shows 'Rob and Big', 'Rob Dyrdek's Fantasy Factory', and 'Ridiculousness', but none of that does it justice. Every time I talk to Rob Dyrdek, I feel like I'm seeing a powerful version of what essentialism plus effortless can do for a person. In this conversation I ask Rob specifically about the 10X business transitions that he's gone through and what he's learned through the process and how he's been able to do that, not just once, as it turns out, but multiple times. By the end of this episode, you will be able to lead better, whether you are the CEO or the CEO of your own life. Let's begin. Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Saad Mohseni, the visionary co-founder and executive officer of Moby Group, shares his remarkable journey from London to Kabul in our latest episode. Born to Afghan parents and having traversed the globe, Saad found himself in the heart of Afghanistan in 2002, where his modest radio station blossomed into the nation's largest media company. Despite the Taliban's return in 2021 and the ensuing restrictive environment, Moby Group perseveres. Saad's story is not just one of business success but of relentless resilience and the fight to uphold an independent media voice in one of the world's most challenging regions. Episode Summary: Greg continues his conversation with Saad Mohseni, co-founder and chairman of Moby Group, Afghanistan's largest media company. They explore the complex political and social landscapes of Afghanistan, getting into the implications of the 2021 US withdrawal and the aftermath of the Taliban's return to power. Mohseni, a seasoned media professional and author of "Radio Free: A 20-Year Odyssey for an Independent Voice in Kabul," shares invaluable insights into the nuances of working within Afghanistan's challenging media environment and the broader geopolitical consequences of recent events. They also examine themes of misjudgments and misunderstandings by US policymakers, the importance of multilateral talks, and the need for pragmatic, long-term strategies over short-term warfare. Greg and Saad discuss the perilous impacts of disengagement and the crucial necessity for ongoing communication and thoughtful engagement even with seemingly adversarial parties. They reflect on the broader implications of these issues, not just for Afghanistan but for global stability, emphasizing that interconnected systems and regional stability require continuous, nuanced dialogue. Key Takeaways: Impact and Challenges of the US Withdrawal: Saad outlines the flawed decision-making and lack of strategic planning in the US withdrawal from Afghanistan, emphasizing the adverse repercussions on Afghan society and regional stability. Listening and Engagement: Both Greg and Saad highlight the importance of "listening competence" and ongoing engagement with all parties, including the Taliban, as essential for fostering stability and progress. Pragmatism Over Idealism: The discussion underscores the necessity for pragmatic approaches over idealistic ones in dealing with complex geopolitical issues, suggesting gradual and internally evolved solutions. Interconnected Systems: The critical global interdependencies are discussed, stressing that Afghan instability has far-reaching implications, from refugee crises to global terrorism and drug trafficking. Leadership and Vision: Saad stresses the need for strong leadership and vision in addressing the Afghan issue, urging policymakers to look beyond short-term setbacks and consider long-term solutions. Notable Quotes: "Failure to grasp or understand a situation then leads you to stop caring because you know that you're not impactful.” - Saad Mohseni "It was 20 wars, one year at a time, rather than taking a step back and thinking long-term." - Saad Mohseni "We are part of the same system; our actions impact each other much more than we often realize." - Greg McKeown Resources: Saad on X Moby Group's Website Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Saad Mousseni, the visionary co-founder and executive officer of Mobi Group, shares his remarkable journey from London to Kabul in our latest episode. Born to Afghan parents and having traversed the globe, Saad found himself in the heart of Afghanistan in 2002, where his modest radio station blossomed into the nation's largest media company. Despite the Taliban's return in 2021 and the ensuing restrictive environment, Mobi Group perseveres. Saad's story is not just one of business success but of relentless resilience and the fight to uphold an independent media voice in one of the world's most challenging regions. Episode Summary: We navigate the murky waters of ethical journalism in volatile areas like Afghanistan. From the dilemmas surrounding the coverage of sensitive issues to the broader ramifications of the U.S. withdrawal, our conversation offers a nuanced understanding of the complexities journalists face. Finally, we discuss the humanitarian fallout of the abrupt Afghan withdrawal, emphasizing the ongoing need for engagement to sustain the progress made, especially for women and minorities. Key Takeaways: Ethical Journalism in Volatile Regions: The episode explores the ethical challenges journalists face in regions like Afghanistan, particularly in reporting on sensitive issues such as the treatment of women and minorities, while balancing safety and credibility. Humanitarian Impact of the U.S. Withdrawal: The discussion highlights the severe humanitarian consequences following the U.S. withdrawal from Afghanistan and stresses the need for continued international support, especially for women and minorities. Role of Independent Media: Mobi Group's efforts are crucial for providing information and education in Afghanistan, emphasizing the importance of independent media and their role in employing women and offering educational programs. Notable Quotes: "We must cover every story, no matter how controversial, because otherwise, we lose our credibility. But every decision carries the weight of potential danger." "While edicts from the Taliban are very explicit, their implementation is often vague. One week we are told to continue as before, the next, we are questioned for not abiding by the rules." "Covering sensitive stories is a precarious balance. We must decide how to cover them without compromising safety or credibility, all while under the threat of conflicting directives from authorities." Resources: Saad on X Moby Group's Website Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Tim Shriver is an acclaimed advocate for individuals with intellectual disabilities, serving as the chairman of the Special Olympics. He has an extensive family legacy, being the son of Eunice Kennedy Shriver and Sargent Shriver, and a nephew to President John F. Kennedy. Tim has committed his life to numerous social causes, particularly emphasizing social-emotional learning through the Collaborative for Academic, Social, and Emotional Learning. He holds degrees from Yale University, Catholic University, and a doctorate in education from the University of Connecticut. Furthermore, Tim Shriver is also a film producer and New York Times bestselling author. Episode Summary: Greg welcomes Tim Shriver back to discuss bridging divides in an increasingly polarized world. Greg and Tim explore how contempt and dehumanization exacerbate divisions in society, whether in politics or personal interactions. The episode highlights the need for a cultural shift towards empathy, respecting differences, and cultivating the rare and valuable skill of deep listening. Shriver shares stories from his work with the Special Olympics and insights from his efforts in social-emotional learning, underscoring that while differences are inevitable, recognizing the inherent dignity in others can pave the way for solving shared problems. Key Takeaways: The Power of Listening: Tim emphasizes that the skill of deep listening is increasingly vital in today's polarized world for understanding and solving conflicts. Dehumanization and Contempt: The discussion addresses how contemptuous language and dehumanizing others lead to escalating violence and societal fragmentation. Empathy in Action: Examples from the Special Olympics showcase how exposure, when thoughtfully managed, can transform attitudes and relationships, promoting empathy and respect for differences. Role of Relationships in Problem-Solving: Relationships are defined as the ability to solve problems together, highlighting the necessity of building trust and understanding before tackling contentious issues. Common Humanity: Regardless of political affiliation or personal stance, recognizing our shared vulnerabilities can lead to more compassionate and effective interactions. Notable Quotes: "We cannot bridge these times of polarization by starting with the things we most disagree about." - Greg McKeown "The biggest reducer of free speech is not the government. It's contempt." - Tim Shriver "Difference isn't the problem. Difference is not the problem. The problem is treating each other with hatred and dehumanizing contempt." - Tim Shriver "It's almost physiologically impossible to have a good conversation when starting at the point of greatest pain." - Tim Shriver Resources: Tim Shriver on Twitter Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Tim Shriver is an acclaimed advocate for individuals with intellectual disabilities, serving as the chairman of the Special Olympics. He has an extensive family legacy, being the son of Eunice Kennedy Shriver and Sargent Shriver, and a nephew to President John F. Kennedy. Tim has committed his life to numerous social causes, particularly emphasizing social-emotional learning through the Collaborative for Academic, Social, and Emotional Learning. He holds degrees from Yale University, Catholic University, and a doctorate in education from the University of Connecticut. Furthermore, Tim Shriver is also a film producer and New York Times bestselling author. Episode Summary: Greg engages in a thought-provoking discourse with Tim Shriver. Tim reflects on personal stories, such as the profound loss of his cousin Maeve Kennedy McKean, underscoring the importance of empathy and dignity in healing societal divides. They discuss the structural issues behind today's political landscape, the role of media, and the influence of faith-based institutions. Furthermore, the episode explores actionable steps individuals can take to foster respect and understanding in their communities, with Tim providing insights from his new initiatives and upcoming podcast, "Need A Lift?". Key Takeaways: Treating Others with Dignity: Tim emphasizes that building relationships through respect is fundamental to mitigating societal polarization. Actionable Steps for Change: Listeners are encouraged to actively reject contemptuous behavior in their political engagements and media consumption. Cultural Shifts: The conversation highlights the shift in today's cultural and political landscape and the importance of developing resilience and empathy. Impact of Individual Actions: The discussion underscores how small personal changes can collectively lead to significant societal transformations. Faith-Based Institutions: Insights are provided into how faith-based institutions can evolve to better meet the needs of modern society. Notable Quotes: "Treating people with dignity doesn't mean you don't believe strongly. It just means that you also see, at the deepest level, that the other person also has dignity." - Tim Shriver "We face a serious understanding paradox in our times, that as information has exploded, understanding has imploded." - Greg McKeown "It's not how you treat your side, it's how you treat the other side that will bring them back." - Tim Shriver Resources: Tim Shriver on Twitter Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

About the Guests: Kim Clark: Former Dean of Harvard Business School and President of BYU Idaho. He has an extensive career in academia and leadership, shaping and leading renowned educational institutions. Jonathan Clark: A PhD from Harvard and currently a professor at the University of Texas. Jonathan brings a wealth of knowledge from both his executive education experiences and extensive fieldwork. Erin Clark: Managing Director and US National Leader for Deloitte's Human Capital Consulting's leadership offerings. With over 20 years of experience as an executive coach, Erin specializes in fostering leadership and driving organizational change. Episode Summary: Greg and his guests continue to tackle the profound differences between superficial leadership tactics and truly ethical, value-based leadership. With real-world examples ranging from historical contexts to modern organizational behavior, the discussion sheds light on the internal battle between self-interest and collective well-being. The Clarks share actionable insights on empowering others, recognizing the dangers of conflating control with good outcomes, and creating environments where people can thrive.  Key Takeaways: The Essence of Leading Through: Transitioning from a controlling mindset to one that fosters collective growth and individual empowerment. Importance of Love in Leadership: Making other people your primary focus and building deeper connections through attention, affection, and genuine listening. Competence as Protection: How being exceptionally good at your job can shield you from toxic leadership and help you excel. Handling Power Over Dynamics: Strategies for identifying and addressing controlling behaviors in leadership while maintaining your integrity and effectiveness. Moral and Ethical Leadership: The necessity of aligning leadership decisions with fundamental values that promote long-term organizational success and individual well-being. Notable Quotes: "You can choose to use your agency in ways that continue the control or choose something different." - Greg McKeown "The continuum is desires and appetites and passions that lead you to damage or hurt other people." - Kim Clark "Every person sort of comes into the world the agency, starting at zero." - Greg McKeown "If you're mediocre, there's no recourse. But if you're really good at what you're doing, then the power over is still there, and you're not worried." - Kim Clark "Leadership is moral and it is about making things better for as many people as we can." - Erin Clark Resources: Buy The Clark's Book "Leading Through" Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

About the Guests: Kim Clark: Former Dean of Harvard Business School and President of BYU Idaho. He has an extensive career in academia and leadership, shaping and leading renowned educational institutions. Jonathan Clark: A PhD from Harvard and currently a professor at the University of Texas. Jonathan brings a wealth of knowledge from both his executive education experiences and extensive fieldwork. Erin Clark: Managing Director and US National Leader for Deloitte's Human Capital Consulting's leadership offerings. With over 20 years of experience as an executive coach, Erin specializes in fostering leadership and driving organizational change. Episode Summary: Greg is joined by the dynamic Clark family trio: Kim, Jonathan, and Erin Clark. Together, they explore challenging paradigms within modern organizations, emphasizing the detrimental impacts of the "power over" model and introducing their revolutionary "leading through" approach. This paradigm shift is pivotal in restoring personal agency within organizations, leading to enhanced innovation, productivity, and employee well-being. Throughout the episode, the Clarks present compelling arguments that highlight the necessity of recognizing and cultivating true leadership across the board, extending beyond mere compliance to inspiring genuine engagement and unity. Key Takeaways: Power Over Paradigm: Many modern organizations operate under a control-focused paradigm that limits personal agency and stifles innovation. Leadership at All Levels: True leadership isn't confined to positions of authority; it should be nurtured at every level of an organization, empowering individuals to drive change. Counterfeit Unity: In power-over organizations, unity is often superficial, driven by compliance rather than genuine engagement and alignment with shared goals. Moral Core of Leadership: Leadership is inherently a moral act, emerging in moments of influence where choices can drive positive or negative impacts. Generating Light: Effective leaders foster environments of light, driving out fear and darkness, and enabling individuals to thrive and contribute meaningfully. Notable Quotes: Jonathan Clark: "Leadership is always and everywhere a moral act." Kim Clark: "One of the things that leaders do is they drive out darkness and they generate light." Greg McKeown: "You don't comply your way to the best work of your career." Resources: Buy The Clark's Book "Leading Through" Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Wilbur Ross is a prominent figure in global finance with over half a century of experience in investment banking and private equity. Named among Bloomberg Markets' 50 most influential people in global finance, Ross has built a significant legacy. He served as the 39th US Secretary of Commerce under the Trump administration. Known for his expertise in navigating economic crises, Ross has been honored with numerous awards, including a medal from South Korea's President Kim Dae-Jung and Japan's Order of the Rising Sun, Gold and Silver Star. He recently authored a book detailing key anecdotes and moments from his extraordinary life and career. Episode Summary: king, private equity, and his tenure in the Trump administration. The discussion offers practical wisdom and insightful anecdotes, making this an episode packed with valuable lessons for anyone interested in economics, business, and public policy. The conversation transitions smoothly through various impactful stages of Ross's life, shining a light on the critical influences that shaped his path, such as his mentor General Georges Doriot. Ross shares the significance of Doriot's teachings, which range from professional appearance to public speaking, and how they have played an integral role in his success. Additionally, the episode sheds light on Ross's time in Washington, emphasizing the unique power dynamics and the importance of titles within governmental structures, providing listeners with a well-rounded perspective on the intersection of business and politics. Key Takeaways: Versatility in Career: Ross discusses the importance of having multiple career phases—business, government, and intellectual pursuits—mirroring the diverse paths taken by his mentor, General Dorriott. Mentorship Influence: The stepping stones in Ross's career were significantly shaped by General George F. Dorriott, whose teachings on conduct, presentation, and public persona left a lasting impact. Power Dynamics in Washington: Ross underscores that Washington's primary currency is power, heavily influenced by one's title, affecting social standings and influence, which contrasts sharply with other sectors. Unprecedented Personal Branding: Ross notes that Donald Trump's transition from business to presidency is marked by his unparalleled personal brand, making him a unique figure even before his political career. Retrospective Advice: Reflecting on his career, Ross wishes he had transitioned to entrepreneurship earlier, emphasizing the value of taking bold steps sooner rather than later. Notable Quotes: “I think it's having several different careers just as he did. He had the commercial career, he had the government career in the form of the military, and he had an intellectual career in terms of the schools.” “The unusual thing I noticed was that the power of a title varies inversely and exponentially with its length.” “The people who rule the world wear long socks and Hermes ties.” Resources: Buy Wilbur Ross's New Book Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Wilbur Ross is a prominent figure in global finance with over half a century of experience in investment banking and private equity. Named among Bloomberg Markets' 50 most influential people in global finance, Ross has built a significant legacy. He served as the 39th US Secretary of Commerce under the Trump administration. Known for his expertise in navigating economic crises, Ross has been honored with numerous awards, including a medal from South Korea's President Kim Dae-Jung and Japan's Order of the Rising Sun, Gold and Silver Star. He recently authored a book detailing key anecdotes and moments from his extraordinary life and career. Episode Summary: Greg sits down with Wilbur Ross, the former US Secretary of Commerce, to discuss Ross's extensive career in global finance and his experiences within the Trump administration. With over 50 years in investment banking and private equity, Ross shares a fascinating glimpse into his professional journey and his strategies for navigating complex financial landscapes. Central to their discussion are Ross's strategies for reducing bureaucratic inefficiencies and his nuanced understanding of Trump's leadership style. Ross details the administration's historical approach to trade agreements, emphasizing the need for regulatory simplification and cost-cutting measures. Highlighting their administrative goals and the mechanisms to implement a streamlined government operation, Ross provides a candid look into the Trump administration's internal dynamics, decision-making processes, and policy impacts. Key Takeaways: Bureaucratic Simplification: Wilbur Ross underscores the Trump administration's strategies for cutting costs by reducing bureaucratic red tape and implementing efficient regulations. Understanding Trump's Leadership: Ross provides insight into how he navigated his relationship with President Trump, emphasizing the importance of aligning policy views and understanding Trump's communication style. Economic and Trade Policies: The episode delves into significant trade agreements and policies, particularly focusing on relationships with China, Canada, and Mexico. Structural Challenges in Government: Ross discusses the structural inefficiencies within the federal government, such as outdated technology and complex regulatory frameworks. Future Administration Insights: Ross predicts a potential second term for Trump would see more streamlined operations due to learned experiences and a cohesive team. Notable Quotes: "Complexity breeds vulnerability because every time you add another element, you add a point that can create a problem." "In general, partisanship is much more extreme in the US than it ever used to be." "Trump believes that government is more often the cause of a problem than it is the solution of a problem." Resources: Buy Wilbur Ross's New Book Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

About the Guest: Jodi Wellman is the author of You Only Die Once, a book that approaches the topic of living a meaningful life with a darkly humorous twist. With a career spanning 25 years, Jodi is a seasoned positive psychologist, executive coach, and founder who has delivered keynotes, workshops, and coaching programs. She collaborates with some of the world's leading researchers on happiness and well-being, and is dedicated to helping people enhance their life's quality and vitality. Episode Summary: Greg celebrates the ten-year anniversary of his seminal work, "Essentialism," and welcomes Jodi Wellman, author of "You Only Die Once." The conversation revolves around the critical idea of death awareness as a tool for making life more meaningful and joyful. They explore the discomfort and avoidance many people have toward the topic of death and the consequent deferral of their dreams. Jodi shares practical exercises and thought-provoking insights to help people confront their mortality and use that awareness to live more vibrant lives. The episode touches on how societal norms often prioritize careers over personal lives and relationships Key Takeaways: Death Awareness as a Tool: The awareness of our own mortality can be a powerful motivator to live more fully and meaningfully. Overcoming Fear: People often defer their dreams not out of busy schedules, but due to fear and self-doubt. The Double Obituary Exercise: Writing an obituary can help pinpoint what truly matters, allowing us to align our lives with our ultimate goals and values. Importance of Relationships: The biggest contributors to enduring happiness are often our social and familial relationships. Living Fully Now: Rather than postponing joys and aspirations to an uncertain future, find ways to integrate meaningful experiences into the present. Notable Quotes: "Death awareness, death acceptance, it's a spectrum." – Jodi Wellman "What about the life you're living now? Doesn't that deserve to get lived the crap out of?" – Jodi Wellman "Sometimes it's the simple, sweet things that deliver the essence of life." – Jodi Wellman "Do not procrastinate the day of your repentance." – Greg McKeown "It's about paying attention to what brings you joy now and making sure your current life is fulfilling." – Greg McKeown Resources: Buy Jodi's book: You Only Die Once. Visit Jodi's website. Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

About the Guest: Jodi Wellman is the author of You Only Die Once, a book that approaches the topic of living a meaningful life with a darkly humorous twist. With a career spanning 25 years, Jodi is a seasoned positive psychologist, executive coach, and founder who has delivered keynotes, workshops, and coaching programs. She collaborates with some of the world's leading researchers on happiness and well-being, and is dedicated to helping people enhance their life's quality and vitality. Episode Summary: Greg dives deep into the subject of living a meaningful and vibrant life with guest Jodi Wellman, author of You Only Die Once. Celebrating the ten-year anniversary of his book Essentialism, Greg provides insights into eliminating non-essentials to create a life that truly matters. Meanwhile, Jodi offers her expertise on embracing both the vitality and depth of our everyday existence. Jodi Wellman emphasizes the importance of confronting our mortality to live more fully. She introduces the concept of the "pre mortem" versus the "post mortem," urging listeners to assess their lives now rather than later. She explains her four life quadrants—meaningfully bored, vitally empty, dead zone, and astonishingly alive—and shares insights from her research involving over 14,000 participants. The discussion also touches on personal philosophies, including dealing with regrets, taking responsibility for one's life, and balancing fun with purpose. Key Takeaways: Confronting Death for a Better Life: Reflecting on mortality can heighten your sense of urgency to live more meaningfully and vibrantly. Pre Mortem Concept: Jodi Wellman's pre mortem approach helps people self-assess to enhance their current life rather than regret missed opportunities later. Life Quadrants: The four quadrants—meaningfully bored, vitally empty, dead zone, and astonishingly alive—aid in identifying where you can improve your life's vitality and meaning. Responsibility and Agency: Taking responsibility for your life increases your sense of agency and ability to live "on brand" with your true self. Balancing Fun and Purpose: Personal happiness and fulfillment come from balancing vitality (fun) and meaning (purpose), tailored to your unique preferences and values. Notable Quotes: "Living a life that really matters is about figuring out what's essential and eliminating what is non-essential." "Most people fall into what's called meaningfully bored." "Taking responsibility for your life increases your sense of agency." Resources: Buy Jodi's book: You Only Die Once. Visit Jodi's website. Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

About the Guest: Dr. Mithu Storoni is a University of Cambridge-trained physician, neuroscience researcher, and ophthalmic surgeon. Renowned for her expertise in mental performance and stress management, she advises multinational corporations on optimizing brain function. She is the author of the forthcoming book "Hyperefficient," which explores revolutionary concepts in maximizing the quality of cognitive outputs. Episode Summary: Greg McKeown interviews Dr. Mitu Storoni about her upcoming book "Hyperefficient" and the concept of optimizing your brain for hyper-efficiency, discussing the physiological impacts of stress and how to manage mental performance effectively. Dr. Storoni introduces the concept of three mental gears—gear one (relaxed and daydreaming), gear two (focused and attentive), and gear three (hyper-vigilant and distracted). She discusses how different environments and personal habits influence which gear our brain operates in, stressing the importance of maintaining a balance to achieve peak mental performance. They examine how information overload and constant stimuli can push us into less productive states and the importance of understanding your "gear personality" to enhance productivity. Dr. Storoni provides actionable insights on creating a work and home environment that facilitates entering gear two, optimizing moments of creativity, and managing the balance of stimulation and relaxation. Key Takeaways: Understanding Mental Gears: Learn about the three mental gears—gear one (relaxed), gear two (focused), and gear three (hyper-vigilant)—and their impact on productivity. - Information Overload: Discover the detrimental effects of fragmented information and the importance of understanding your "gear personality" to manage mental performance. - Optimal Work Environment: Tips on modifying your work and home environment to help shift your brain into gear two for optimal performance. - Role of Deadlines and Stress: How deadlines and uncertainty can push you into less productive mental states and strategies to mitigate this. - Daily Routine Adjustments: Insights on how small changes in your daily routine can enhance mental efficiency and creativity.` Notable Quotes: "Information is the root cause of uncertainty, because the information we're receiving now is uninvited and is fragmented." -Dr. Mithu Storoni "When we are receiving fragmented information, we have an immediate urge, and it's fragmented in a very particular way so that it's not completely blank." -Dr. Mithu Storoni "So this is a spectrum. So what this essentially means is that in any environment, our brains are going to react to the same environment in different ways." -Dr. Mithu Storoni Resources: Visit Mithu's website. Follow Mithu on X and LinkIn. Preorder Mithu's book Hyperefficient Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

About the Guest: Dr. Mithu Storoni is a University of Cambridge-trained physician, neuroscience researcher, and ophthalmic surgeon. Renowned for her expertise in mental performance and stress management, she advises multinational corporations on optimizing brain function. She is the author of the forthcoming book "Hyperefficient," which explores revolutionary concepts in maximizing the quality of cognitive outputs. Episode Summary: Greg McKeown interviews Dr. Mitu Storoni about her upcoming book "Hyperefficient" and the need to redefine workplace efficiency by prioritizing quality over quantity in the age of AI and automation. Dr. Storoni introduces her framework of three mental "gears" to explain cognitive overload and emphasizes the importance of recognizing one's cognitive state to enhance productivity. The discussion includes practical strategies for managing workloads and improving mental health while navigating the challenges of constant connectivity and modern communication. Key Takeaways: Redefining Efficiency: The traditional definition of efficiency, focused on quantity, is outdated. In the AI era, the focus shifts to quality of output. Historical Context: From the Industrial Revolution to the Knowledge Age, metrics of productivity have evolved, but the need for high-quality, creative thinking has always been key. Impact of Technology: Advanced communication technologies, from the telegraph to the smartphone, have distorted our sense of reality, space, and time. Marshall McLuhan's Insights: The medium changes the users, not just the message. This impacts how we think and interact with the world. Cognitive Overload: The relentless flood of information and the blurring of personal and global events can lead to significant cognitive strain and disorientation. Notable Quotes: "Efficiency now means producing as much as you can of a quantity, but hyperefficiency is about producing quality." – Dr. Mithu Storoni "Our sense of an event taking place is tightly woven into how soon after the event we become aware of it." – Dr. Mithu Storoni "In the medium, you can't see the effect of the medium on you unless you actually step outside." – Dr. Mithu Storoni Resources: Visit Mithu's website. Follow Mithu on X and LinkIn. Preorder Mithu's book Hyperefficient Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

About the Guest: Marshall Goldsmith is the world-renowned leadership thinker and executive coach recognized as the only two-time Thinkers 50 #1 Leadership Thinker in the world. Over a celebrated career spanning decades, he has guided over 150 major CEOs and their management teams to reach new heights of effectiveness. Marshall has authored 56 books, including acclaimed titles such as "What Got You Here Won't Get You There," "Mojo," "Triggers," and "The Earned Life," selling over 3 million copies. He is currently pioneering MarshallGoldsmith AI, an initiative aimed at democratizing leadership learning through AI technology, a venture started even before the advent of ChatGPT. Episode Summary: Greg engages in a profound and insightful conversation with the world-renowned executive coach, Dr. Marshall Goldsmith. The dialogue navigates through themes of leadership, self-forgiveness, the pursuit of happiness, and embracing human imperfections. Marshall shares his journey from humble beginnings to becoming a leading figure in executive coaching, highlighting the importance of philosophical teachings from Buddhism in shaping his approach to life and coaching. Key Takeaways: Courage, Humility, and Discipline: Successful leaders require these three qualities to enact meaningful change in their behavior. Daily Self-Assessment: Regularly asking oneself, "Did I do my best to…" can significantly improve personal and professional development. Impact of AI on Leadership: Marshall Goldsmith AI aims to make leadership training accessible globally, leveraging the latest in AI technology. Prioritizing Relationships: Improving team dynamics starts with individuals seeking betterment within themselves. Managing Overcommitment: Leaders often fall into the trap of believing things will calm down in the future, which can hinder immediate action on what truly matters. Notable Quotes: “Winners love winning. My whole coaching is not fixing losers. I'm in the helping winners business.” “If I have a coach, I've had someone call me on the phone almost every day for 27 years to try to help me.” “I thought when I got older, worrying about my health would be less important...actually it's sort of more important.” “Everyone I coach gets confidential feedback, picks important areas to improve, apologizes, and does rigorous follow-up.” “If you get rid of the mistakes you made, you get rid of everything you learned from the mistakes.” Resources: MarshallGoldsmith AI Books by Marshall Goldsmith: "What Got You Here Won't Get You There" "Triggers" "The Earned Life" Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

About the Guest: Marshall Goldsmith is the world-renowned leadership thinker and executive coach recognized as the only two-time Thinkers 50 #1 Leadership Thinker in the world. Over a celebrated career spanning decades, he has guided over 150 major CEOs and their management teams to reach new heights of effectiveness. Marshall has authored 56 books, including acclaimed titles such as "What Got You Here Won't Get You There," "Mojo," "Triggers," and "The Earned Life," selling over 3 million copies. He is currently pioneering MarshallGoldsmith AI, an initiative aimed at democratizing leadership learning through AI technology, a venture started even before the advent of ChatGPT. Episode Summary: Greg speaks with the celebrated executive coach, Marshall Goldsmith. The episode explores Marshall's journey from his modest beginnings in Valley Station, Kentucky, to becoming a preeminent executive coach and thought leader in leadership principles. The discussion captures the breadth of his experience, including coaching top-tier CEOs, authoring multiple bestsellers, and his latest innovative endeavor of integrating AI into leadership development. The conversation also explores common barriers leaders face in prioritizing what matters most and the indispensable value of creating a structure for continuous self-improvement. Key Takeaways: Courage, Humility, and Discipline: Successful leaders require these three qualities to enact meaningful change in their behavior. Daily Self-Assessment: Regularly asking oneself, "Did I do my best to…" can significantly improve personal and professional development. Impact of AI on Leadership: Marshall Goldsmith AI aims to make leadership training accessible globally, leveraging the latest in AI technology. Prioritizing Relationships: Improving team dynamics starts with individuals seeking betterment within themselves. Managing Overcommitment: Leaders often fall into the trap of believing things will calm down in the future, which can hinder immediate action on what truly matters. Notable Quotes: “Winners love winning. My whole coaching is not fixing losers. I'm in the helping winners business.” “If I have a coach, I've had someone call me on the phone almost every day for 27 years to try to help me.” “I thought when I got older, worrying about my health would be less important...actually it's sort of more important.” “Everyone I coach gets confidential feedback, picks important areas to improve, apologizes, and does rigorous follow-up.” “If you get rid of the mistakes you made, you get rid of everything you learned from the mistakes.” Resources: MarshallGoldsmith AI Books by Marshall Goldsmith: "What Got You Here Won't Get You There" "Triggers" "The Earned Life" Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Join me as I uncover the surprising power of weak ties, a concept coined by sociologist Mark S. Granovetter, which plays a pivotal role in our lives more than we ever imagined. Listen in as I discuss Granovetter's groundbreaking findings on the importance of casual acquaintances in job searches and the immense influence of weak ties in the digital age. I share my own experiences with unconventional networking, like speed meeting events, and how these can dramatically foster new connections and opportunities. Discover the benefits of stepping out of your comfort zone to engage with a broad range of individuals, thereby harnessing the strength of weak ties. I challenge you to take the most impactful takeaway from our discussion, apply it immediately, and pass on the knowledge to someone who might just find that edge they've been looking for in those uncharted connections. Don't miss out on this insightful exploration of how every interaction, no matter how superficial it may seem, can significantly shape our professional and personal journeys. Research on Minimal Social Interactions Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

What's the most important thing you need to do today? Today I will share a powerful story or two, something counterintuitive I've learned and some highly actionable advice. By the end of this episode, you'll be able to get clear on the most important thing you need to do today, every day.  Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Have you ever set a New Year's resolution to get healthier? It's an annual tradition to sign up for gym memberships and then never to use them. It's so established that the entire gym business model is based upon people not actually using the service. After all, it's long been thought that to significantly improve your mental and physical health takes expensive gym memberships, newfangled equipment at home, workout trainers and more. But what if all of this is false? What we know now is that there is a much simpler and easier alternative. Today, I have invited Anna McKeown back to the show to talk about this. Anna has this uncanny ability to cut through the noise to get to what's really essential. She does it in conversations in our marriage all the time, and she's doing it right now with her new essential intent for the year. As you'll see, by the end of this episode, you will be able to establish the simplest lifelong habit necessary for avoiding cognitive decline and improving physical health. References: https://www.consumerreports.org/exercise-fitness/benefits-of-walking Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Have you ever wondered how America's wealthiest families manage their fortunes across generations? A lot of people think it's all about the initial success, the sheer magnitude of the wealth itself, but that is wrong. What we know now is that there is a single rule that makes the difference between intergenerational wealth and being broke. By the end of this episode, you'll understand the starkly different legacies of the Rockefellers and the Vanderbilts, and that one key to generational wealth. Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Have you ever wondered why some people always seem to have a hunger for knowledge and new experiences? Many people believe that curiosity is just an inborn trait, but the truth is it's a powerful discipline that can be cultivated. In this episode, we'll delve into one of the most extraordinary relationships in Silicon Valley history to inspire us into what is possible through this special characteristic. By the end of this episode, you will be better able to unlock the full potential of your inquisitive nature, and you'll have one actionable tool that you can use immediately after this podcast is over. Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Episode Summary: Greg shares a captivating story from his experience at Disneyland to illustrate the importance of looking beyond positions to find purpose in negotiations. He emphasizes the transformative power of focusing on purpose and seeking creative solutions rather than getting stuck in positional thinking. By shifting the perspective from a power struggle to collaboration, the episode highlights the value of finding a third way in conflicts. Greg delves into real-life examples, such as the breakdown of talks between Russia and the United States and a dispute between farmers and an oil company in Iraq, to illustrate the consequences of focusing on positions rather than understanding the underlying purposes. Through a personal anecdote involving negotiation with a production team, Greg demonstrates the effectiveness of asking a specific question to break through impasses and find mutually beneficial solutions. Key Takeaways: Focusing on purpose over positions can lead to creative solutions in negotiations. Seeking a third way in conflicts can transform tense situations into productive outcomes. Understanding the underlying goals of each party is crucial for successful negotiations. Asking the right questions can help break impasses and find mutually beneficial solutions. Creative thinking and open communication are key to resolving conflicts effectively. Notable Quotes: "If you focus on purpose, you will tend to find a third way." "Are you willing to find a solution that is better than what either party wants right now?" "By shifting the perspective from a power struggle to collaboration, you can find creative solutions." "Understanding the underlying goals can lead to mutually beneficial outcomes in negotiations." "Creative thinking and open communication are essential for resolving conflicts effectively." Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

What if you could design a personalized essentialist daily routine in seconds? This is part three of a multi-part series about how to use AI to make a more essentialist, effortless lifestyle. By the end of this episode, you will be able to make AI your servant rather than your master in setting up your daily routine. Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Do you ever feel that your life is becoming more and more reactive? Even where you get good things done in a day, you still feel like your life is living you rather than you intentionally living your life? Well, in today's episode, I'm going to share with you the 1-2-3 Method. It's simple, it's clear, and it's something that you can utilize today and every day to be able to design a more essential life. Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

About the Guest: Ginni Rometty is the former Chairman and CEO of IBM, where she led one of the most significant transformations in the company's history. She reinvented half of IBM's portfolio and launched a $25 billion hybrid cloud business, positioning IBM as a leader in AI and quantum computing. Beyond her technical prowess, Ginni initiated innovative educational programs and redefined corporate ethos through the business roundtable. She's also co-chair of One Ten, a nonprofit committed to providing substantial employment opportunities for individuals without college degrees. Recognized as Fortune's number one most powerful woman for three consecutive years, Ginni's journey is detailed in her memoir, "Good Power: Leading Positive Change in Our Lives, Work, and World." Episode Summary: Greg engages in a thought-provoking conversation with Ginni Rometty, delving into the dynamics of leadership, teamwork, and organizational transformation. Rometty shares valuable insights drawn from her extensive experience at the helm of IBM, shedding light on the importance of being in service of a greater purpose, building belief, managing change, leveraging technology responsibly, and cultivating resilience. The episode underscores the significance of embracing resilience, fostering meaningful relationships, and navigating challenges with a growth mindset. Key takeaways from the episode include: Being in service of a greater purpose leads to meaningful and enduring impact. Building belief requires appealing to both the head and the heart of individuals. Distinguishing between what should change and what should endure is crucial for sustained success. The stewardship of technology plays a vital role in driving positive societal impacts. Resilience is a key attribute for overcoming hardships and pursuing long-term goals. Notable Quotes: "Be sure you're in service of something." "Building belief means talking to people's head and heart." "Learning the difference between what should change and what should endure." "Resilience is the importance of your attitude and relationships." Resources: Ginni Rometty's Book: Good Power: Leading Positive Change in Our Lives, Work, and World 110 Nonprofit Organization: 110.org Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

About the Guest: Ginni Rometty is the former Chairman and CEO of IBM, where she led one of the most significant transformations in the company's history. She reinvented half of IBM's portfolio and launched a $25 billion hybrid cloud business, positioning IBM as a leader in AI and quantum computing. Beyond her technical prowess, Ginni initiated innovative educational programs and redefined corporate ethos through the business roundtable. She's also co-chair of One Ten, a nonprofit committed to providing substantial employment opportunities for individuals without college degrees. Recognized as Fortune's number one most powerful woman for three consecutive years, Ginni's journey is detailed in her memoir, "Good Power: Leading Positive Change in Our Lives, Work, and World." Episode Summary: Greg engages in a profound conversation with Ginni Rometty, former CEO of IBM, who shares insights from her new book, "Good Power: Leading Positive Change in Our Lives, Work, and World." The discussion dives deep into the themes of resilience, leadership, and personal growth, illustrated through Ginni's compelling life story and professional achievements. Evan as Ginni steered IBM through major transformations, her personal journey of overcoming adversity shines through, offering valuable lessons on redefining power and leadership in both personal and professional domains. Greg and Ginni explore the concept of the "intergenerational self", emphasizing how our past, including influences from family and early life experiences, shapes our identity and capacity for resilience. Through anecdotes about her family's struggles and triumphs, Ginni articulates how these experiences cultivated her determination and leadership style. She talks about the importance of relationships in building resilience, a key aspect often overlooked in discussions about personal and professional growth. Ginni's philosophy of "good power" incorporates respecting others, avoiding fear-based actions, and celebrating progress over perfection, providing a roadmap for modern leadership. Key Takeaways: Intergenerational Influence: Our identity and resilience are profoundly shaped by the experiences and hardships of our family. Good Power: Effective leadership involves harnessing power for positive change, respectful conflict resolution, and celebrating incremental progress. Resilience Components: Strong resilience comes from both a positive attitude and robust, quality relationships. Conflict Resolution: Approaching conflict positively and respectfully can transform adversarial relationships into constructive ones. Access vs. Aptitude: There's a significant gap between talent and access to opportunities, which leaders should strive to bridge. Notable Quotes: "When they had nothing, they had power." - Ginni Rometty "Bad is homeless and bad is having nothing. Nothing else will ever meet that bar." - Ginni Rometty "Good power is about loving tension, not dividing people but bringing them together respectfully." - Ginni Rometty "You can love tension, but you can do it respectfully, not from a source of fear." - Ginni Rometty "Transformation should be celebrated, not endured." - Ginni Rometty Resources: Ginni Rometty's Book: Good Power: Leading Positive Change in Our Lives, Work, and World 110 Nonprofit Organization: 110.org Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.

Join me as we ponder the turning of the calendar to 2024, a time for introspection and goal-setting. But this year, we're taking a different approach, asking not just 'what' but 'who' is important in our lives. I discuss the profound shift from a task-driven to a people-centric perspective, exploring how this reorientation affects leadership, team management, and personal relationships. Leadership and virtual team performance: A meta-analytic investigation Join my weekly newsletter. Learn more about my books and courses. Join The Essentialism Academy. Follow me on LinkedIn, Instagram, X, Facebook, and YouTube.