Podcasts about Anura

Bots are everywhere. Yes, there are reasons to be worried. Fortunately, there are some good agents out there cracking down on the bad guys - and bringing back our confidence in media spending. In this Quick Hit, you'll hear from Rich Kahn, Co-Founder & CEO of Anura. They eliminate invalid traffic in real time - stopping bots, malware, and human fraud before they drain your budget. Catch to the full episode here

Rich Kahn, CEO and Co-Founder of Anura, is driven by a mission to help businesses grow by eliminating digital ad fraud that silently siphons marketing budgets. A lifelong entrepreneur and developer, Rich is passionate about ensuring that advertising dollars reach real users—not bots, malware, or human fraud. We explore Rich's journey from launching an early digital advertising platform to uncovering widespread fraud that threatened his own business—and how building an internal solution eventually led to Anura. Rich breaks down his Ad Optimization Framework—Minimize Fraud, Optimize Conversion, Refresh Content—and explains why fraud must be addressed before any meaningful optimization can occur. He also shares how ad fraud impacts ROI, why lifetime value matters more than cost-per-click, and the conviction required to build and scale a SaaS company in a crowded market. — Improve Traffic Quality by 25% Overnight with Rich Kahn Good day, dear listeners. My name is Steve Preda, the Founder of the Summit OS Group, and the creator of the Summit OS Business Operating System. And today, my guest isa Rich Kahn, the CEO and Co-founder of Anura, an ad fraud solution that monitors traffic to identify real users versus bots, malware, and human fraud. Rich, welcome to the show.  Thanks for having me today.   Well, it’s super interesting business you have and the entrepreneurial journey. So let’s start with my favorite question. What is your personal ‘Why’, and how are you manifesting it in Anura?  My personal ‘Why’ has always been to help people. Fraud is a huge problem. And it’s no longer a question of if you have fraud, it’s a question of how much fraud you have. And I’m watching people spend millions and millions of dollars on digital marketing and getting it siphoned out by fraudsters with bogus traffic. So the ‘Why’ is that, in all the businesses that I've done, I've wanted to help people grow their business. I want to help people grow their staff. I wanted to help people grow, just in general.Share on X And in this case, with the Anura, I’m able to help them identify, wasted spend, eliminate that so they can grow their marketing campaigns and grow their company. And if they grow their company, then they have to grow their staff, and it’s a good thing for everybody. Yeah, definitely. And until we talked, I was not aware that fraud is rampant, especially in ad spend. It didn't occur to me. And I kind of wonder why this is happening. But tell me how you found this problem, and why do you want to solve this, and how did you get to this point to launch a company about it?  Well, in 2003, my wife and I launched a digital marketing firm. Think of Google, but really small. So it’s text-based ads you can target by keyword, bid price, geography, audience, like it had all these targeting criteria. We launched it in 2003. By 2004, we had a nice, stable list of clients, but we started getting some complaints about the traffic quality. Something wasn’t right. And I’m a developer, so I started looking at the code and realizing, looking at all the analytics and the data, and realized that it was bad traffic, it was fraudulent traffic. So I figured, you know what? I don't want to solve fraud. I want to go out, buy a fraud solution, bolt it onto my platform, and just continue doing my business.Share on X Kind of like buying McAfee for your laptop. You just buy and let it scan and do its thing. But in 2004, it didn't exist any fraud solutions. In fact, the first commercial available fraud solution didn’t start selling until 2008 or '09. So I was a developer, and I said, we're going to lose our business if I don't do something. So I figured it out I'd build it myself, and we did. I wrote the software. It worked great. We had to continue evolving it as fraud evolved. And it got to the point where we started having clients ask—if not beg—to use our software outside of our network. And that’s when we kind of got the idea that this might be a good tool to sell by itself, as opposed to baked into our platform. And that's where we launched it, in 2017. We ended up launching a Anura as a standalone solution.  Wow. I mean, it's definitely, if this is a big problem, it's going to affect everyone who advertises. So it could be hundreds of millions of people. How can someone even make money with fraudulent traffic? How does it help them to make money?   Well, what happens is internet advertising fraud is not illegal. There’s no law that says you can’t do it. So if you do find somebody that’s doing it, it’s really difficult to prosecute them in the U.S. But a lot of it happens overseas, so it’s even worse. There’s a lot of countries that allow all kinds of stuff. So basically, what we focus on is that their job is to try to make money. And I read an article one time from another company that was doing stats on fraud detection. They said the average fraudster—and this is why they do it—makes $5 million a year. But how?  There’s a lot of different ways. It depends if they're buying from Google, Facebook, DSPs, or affiliate marketing. But I’ll give you a simple example. One example, which is affiliate marketing. A lot of companies use affiliate marketing. I think it's a $20 or $30 billion industry at this point. It's a big market. So what happens is, right now, you or I can go to Amazon and sign up for their affiliate program, and every time we send them a new client, they'll give us 5% of what they spend. So I'm getting paid on the spend, right? So what if I sent fake users there? I’m not going to get paid for anything because they're not spending money. But what if I’m the fraudster? I use stolen credit cards to make those purchases. So if the purchase gets made and shipped, I get 5%. Affiliates usually get paid net 7. So I get paid net 7, somewhere across that month, maybe the next month, the person whose credit card was stolen says, “Hey, wait a second, I recognize charges that don't belong to me.” And then the investigation starts and takes months before it comes back to Amazon and says, “Oh, you shipped out a product to a fraudulent credit card. You're not getting paid for this. We're taking the money back.” But by then, they've already shipped the product, so they're out the hard cost of the product. They've already paid out the affiliate. The affiliate has already been paid. The affiliate can continue to do that for weeks, knowing that it’s going to take months for them to get caught. Once they get caught, they just set up another account. And what they're doing is making those affiliate margins. So if they spend a hundred dollars, they make five. If they create dozens and dozens of accounts, you can quickly see how they can make a lot of money in a short period of time. That’s just one example.  Yeah. That’s very interesting. Very interesting. So, okay, that’s really cool. So you basically help people not have the fake traffic. So whatever traffic they have, it’s real. So they pay real prices for real value. That’s got to be a significant improvement in advertising efficiency. What is the kind of improvement that you see on average happening for people?  On average, it’s 25% improvement. So 25% of the marketing dollars that they’re spending is fraudulent. Now, if they buy from like Google and Facebook, it's probably around 10%—they're on the lower side. If you buy from the programmatic space, like The Trade Desk and things like that, it’s upwards of 50%, and then everything else falls in between. All the digital types of marketing. If you're doing influencer advertising, if you're doing affiliate advertising, each one has different levels of fraud that we’ve found. But on the high side is programmatic, and on the low side is probably search and social.   Okay, so this seems like a big part of optimizing an ad, and making it perform better. So what I’d like you to share with us—and we'd talked about this in the pre-call is that you have a framework for generally optimizing digital ads. So what would that look like? And one element is fraud, but what are the other elements, and how do you go about optimizing your advertisement?  Sure. Like the heaviest hitter, in my opinion, is fraud. So you start with fraud, you look at where fraud is, and you minimize that, right? The next thing you want to focus on is conversion value. Every campaign has some level of conversion. It could be as simple as a click. It could be as simple as watching a video. It could be purchasing a product. It could be generating a lead for, let’s say, Hey, save money on my car insurance, and you fill out a lead. So what you want to do is look at where that conversion takes place. First off, you want to analyze the conversions because not all conversions are real conversions. You’ll get conversions like credit cards, fake credit cards being used, or fake information being used in fill in forms, and that’s where the fraud comes in. Once you eliminate that, now you can rely on the data that you see in your conversion value, and you start optimizing your campaigns around that conversion value. So as long as hey, this source is generating me a 20% conversion, this source is generating me 10%. Guess what? I want to stop spending on the 10%, spend more than the 20% just optimizing for the conversion value. And that's what's going to get your campaign to perform at its highest level.Share on X  So what are ways to optimize conversion beyond the fraud piece? Yeah, so once fraud’s out of the game, we’ve eliminated fraud, it’s really focusing on the data. What source you buy the traffic from, what sources they get the traffic from. Because sometimes you might buy a source of traffic like Google, and it may not come from Google. It may come from one of its syndicated partners like a CNN or a weather.com or Bloomberg, somewhere where you’re not familiar with, but if they’re getting traffic, that’s their partner network. They’re getting traffic from there. So you want to identify the sources. It could be by keyword, right? You can take a look and break it down by keyword. If you're looking at Google and maybe you have certain keywords that have a much higher performance because it's a better audience to targetShare on X and then you can have some that are much lower, then you got to decide what the cutoff is. So if you say, “Hey, anything less than a 10% conversion, I'm going to get rid of. And anything greater than 10%, I'm going to buy more of.” So that’s kind of where you focus on your conversion value. And ultimately, it’s to try to maximize your conversion while still spending your budget. Because let's say if you've got a source that's converting at 80%. It's going to be far and few between, and they're going to be expensive, and the volume of traffic is going to be light, and it's not going to be enough. Because if you've got one conversion a month, that's probably not enough to survive your company on. So you got to get somewhere in between, where you get the volume and you get the conversion value that you're looking for to give you the best possible campaign.Share on X So basically, you calculate your ROI on each type of conversion, and you get to a point where you still get a positive ROI. Is there like a rule of thumb? What is the kind of ROI do you need in order for it to generally be worth taking the risk of doing the advertising and putting in the effort?  Yeah. It’s very different from client to client. It’s got to be specific to a client. And I'll give you an example. I used to work with a company called TigerDirect. They were a huge reseller of electronics, computers, computer components, and stuff like that. And they would spend $110 to generate a $20 sale. So everybody knows that’s losing money, right? You're losing $80 on every sale you generate, or whatever the number is. If they're spending $100 to generate a sale just to get a $20 sale, why would they do that?  Well, they know once they get a client in the door, they market. They used to send weekly magazines of all the new stuff that's out in the market, the new pricing index, constant email bombardments. They would call you and say, “Hey, I saw you bought recordable CDs. We have a special on recordable CDs if you're looking for them.” They would market like crazy to their client base, and they would average over $300 per client.  So that’s the lifetime value.   Right. Their lifetime value was much greater than their cost for acquisition. And they were comfortable and in a position to spend that money to acquire the client knowing that they would make the money over time. Most companies don't operate that way. Most companies operate like GEICO—they pay $15 or $20 to get somebody to fill out a form saying they want to save money on car insurance. And they may close 15% of those leads into actual deals. And when they do the math, they’re making money every single lead that they get in, the ones that convert. And on the ones they lose, they're making enough money on the wins that the losses are outweighed, and they're still making money. So again, every company, every product—it's different. I've seen the same industries, like car insurance. Let's stick with car insurance. I've seen four or five companies where I'm looking at their conversion rates. Conversion rates are different. Their ROIs are different, their spend is different—everything's different. It's just targeting different audiences.Share on X  So if I had unlimited funding, let’s say, and I want to ramp up as fast as possible, but I wanted to make it in a smart way. Is there like a rule of thumb that your lifetime value—the profit you make on a customer—has to be 3x the amount you spend on advertising? And the lifetime is measured by the profit, not the top line, but the bottom line.  Yeah, I haven't seen a specific rule of thumb to give clients. Obviously, your lifetime value of a client needs to be more than the cost to acquire that client.  And if you want to be profitable, not every company starts out profitable. Look at Uber—they were a billion-dollar company before they went profitable. They were able to raise enough money to keep everything going, because all they cared about was client acquisition.  Yeah.  Let me get as many clients and as many drivers and riders in the door, as many drivers and riders in the door as they can possibly get so they can own the market. They had a great idea. Lyft was right behind them. They didn’t care. They were able to raise enough capital to just keep spending like crazy, knowing that in the long game, once they owned the market in all the different markets they were targeting, they were going to be profitable.Share on X So they were spending like crazy.  Doesn't that mean that there are some actors in the advertising market that inflate prices because maybe they’re venture-funded, and one out of a hundred company is going to make it unicorn? And the other 99 are going to be spending money on advertising, driving up prices. So if someone comes in and they're bootstrapping, they're going to be hard-pressed to actually make a return on their Facebook ads, because there's so much demand chasing results without appropriate expectation.  Well, if there’s enough demand, then the bootstrapper can make it work. I’ve been a bootstrapper my whole life. So if you’re in a market where there’s enough demand, it’ll work. But if you're in a situation where, let's say today, you decide to come up with a rideshare app, you're going to be hard-pressed to win riders and drivers as a new bootstrapped company. Personally, I don't think Uber would be where it is today if it were bootstrapped. A business model like that required to grow fast, and they needed the capital to do it. So there are certain industries that bootstrappers just aren't going to be able to touch, because you've got a company like Uber that was losing money while acquiring all these new clients, knowing that down the road they would own the network and they would be able to be profitable. That’s a big gamble. Yeah. But it's also all the other companies that get funding but never actually make it. And the venture capitalists are spreading their risk because they invest in ten companies, and if one blows up, that's enough.  Yeah.   So that means that there’s a lot of fake demand, basically.  Well, I’m talking about the demand from the client, not demand from the company. The company has the product, and they're trying to generate demand for their product. So when I say demand, I mean demand from the customer.  No, I mean, demand for advertising.  Oh, okay. Yeah, I see what you’re saying.  So clicks.   Yeah. So there's a limited number of people that are looking for that term. You’ve got a lot of people spending money. It’s going to make it difficult to get it unless you’re spending a lot per click.   Yeah.  So that means that maybe pay-per-click advertising is not for the faint of heart.  I wouldn't say that.  Yeah.   It's not for everybody when you're talking about every industry, right? Certain industries—I’ll give you an example. Let's say you're a roofer. Pay-per-click is going to work great for you because there are only so many roofers in a given area, and there's a high demand for roofing. You can get away with spending a couple dollars a click, where it’s not going to break the bank, and you get that phone ringing. My son, for example, owns a power washing and holiday lighting company. And he does Facebook and Google ads. He’s a small company, bootstrapped, and generates plenty of demand because of that situation. But again, if he decided he wanted to compete with Uber, he'd be lost. So it really depends on the industry, Insurance. Let's say you want to start your own Rich Kahn insurance company. Well, I’m going to be competing against Allstate, Progressive, GEICO—all these companies that are spending heavily in that sector. The only way you're going to get action is to spend more per click than they do. And if I’m spending more per click, and I don’t have the scale like they do, I’m going to lose money. Yeah. Super interesting. So let’s circle back to your framework. So we talked about fraud minimization as a way to optimize ads. We talked about conversion. What's the third leg of this stool?  For me, it’s content.   So let's say you've got fraud out of the game. You optimize by campaign and your ads are showing up number one every single time, but the copy doesn't draw. Or you don't refresh the copy often enough, then it gets stale, and people see it and think, “Eh, let me try somebody new.” So they're always looking for newer content, a way to hook the client. You really have to optimize campaign copy. So again, working with Google—that's ones out there—you have the ability to put up multiple ads, multiple creatives. Their system will automatically take titles and rotate them for you so they stay unique. And then they'll push more traffic to the ones that are getting a better conversion rate or a better click-through rate. So it's about constantly staying on top of your copy. Just like when you watch TV. You'll see the same companies advertising over and over again, but it's always a different commercial because they're trying to hook you. If they played the same commercial for the last 20 years, you'd just tune it out.  Tune it out. Yeah.   Yeah. But when you see something new, it's like, “Oh, let me watch that one.” It's kind of cool. Because the commercials have to have good copy. If it's boring, stale copy, nobody's going to pay attention.  And if it's entertaining, then it's even better, right?   Exactly. If it becomes memorable and you think, “Oh my God, you've got to see this commercial I just saw, it was amazing,” that's the kind of commercial you try to build—but it's very difficult to build.  Yeah, that’s very interesting. The creative element is very important. To catch attention and keep it, it has to be creative, curiosity-inducing, and potentially entertaining. That’s wonderful.  Yeah.  So when did you decide to go all in on Anura?  Yeah. We launched it April 1st, 2017. We spent that first year trying to figure out who we were as a business. Because I'd never sold SaaS before, so I was trying to figure out—do I have a pitch deck? How do I talk to people? What works best? How do I get the person to say they're interested and want to get on a call? There was so many things that we were struggling with that first year. I don’t know if we signed up more than one or two clients that first year. By the second year, we signed up a bunch of clients because we started to figure out what was working, who we’re talking to, the right trade shows to go to, the right Google ad campaigns to run.  And as we started getting that, we started getting our traction and we started growing the client base. So I guess we would say we launched in 2017, but really went all in in 2018. That's when we saw our first couple of clients jump on the software, fall in love with it, give us case studies and reviews, and say, “I can't believe how you changed my business. This is amazing.” Once we got into the hands of a client, and we had one or two clients that really embraced it, that's when we felt, “Okay, we're onto something special. We're all in.” That was about 2018.  And then you started winding down your consulting business and went all in on the SaaS business?  Yeah. We left the Google competitor, the really small Google competitor marketing agency. We left it up for a couple years because we had some clients that were still buying and using it. As the client attrition naturally occurred, we got to a point where we said, “Okay, it's time to shut it down.” That was also around 2018–2019. Basically, in 2018 we pulled all the resources from it and just kept it running for the clients that were still there. They'd been with us for years, so we kept it stable. We weren't going to trade shows, we weren't advertising it. Support was handled by two of us, the client support, actually the whole company was run by two of us, three of us, and we just let it run for a couple of years until the last client jumped off, and then we shut it down. Yeah. Actually, that's a great approach—to evolve from a business that maybe has a ceiling, find another opportunity, start putting more time into it as it takes off, reallocate resources, use the legacy business as a cash cow, your legacy business and then once the new business takes off, then basically cut bait. That’s very interesting. And I’ve seen this happen. I’ve done it myself as well. So what's the hardest decision you've ever had to make in your business?   I’m going over the last 22 years. The hardest decision I ever had to make was firing a best friend. And unfortunately, it actually happened twice. My two best friends—one was a partner and one was an employee. We were working together, and it just got to the point where we had to go our separate ways from a business standpoint, and that hurt the relationship. We stopped talking. It was a bad breakup. And I just ran into them about a year ago, and we picked up where we left off—bygones be bygones. It was tough back then because you have a good friend, and it's like, “Oh, I want to bring my friends into the business. So I always tell new business owners when they're starting: if you're going to start the business with friends as a partner, that's different.Share on X But don't hire your friends as employees. Because if you hire them as employees and you have to make a business decision that doesn't go well for them, they're going to pull the “friend card.” And you’re going to be stuck between either getting rid of a bad employee, and I say bad, but like an employee that you need to get rid of or lose a friend. That’s tough. Friends are hard to come by, especially good friends. Especially when you get older and your kids are out of school, you're not hanging out on the sidelines at sports or having coffee with people. As you get older, there are fewer groups you hang out in, so it's harder to find friends. So it’s not worth losing a friend over business.  Yeah, I agree. I agree. I had this experience as well, and it’s it was super painful for both of us. It did impact the relationship, even though we both put up a brave face over it, but it kind of breaks the trust.  Yeah. It’s not fun.   Yeah. So, final question I want to ask you is: what is the most important question an entrepreneur should ask themselves, in your opinion?  Am I willing to not give up? Like I said, when I started this company, it wasn’t a new concept. If it’s a new concept, it's a lot easier to say, “Man, I'm going to crush this.” Because when we started this, there were probably about a half a dozen different fraud solutions in the marketplace back in 2017. There was a handful of them that were out. They were already getting a lot of traction. I think all of them were fully funded and doing really well. It’s not the greatest time in the world to enter the fraud detection market when you have traction like that—kind of like entering the market trying to compete with Uber. But I looked at it and thought, based on everything I was doing, I think we have a better product. And once we started getting that feedback from clients who use the other products and realized we had a better product, it made me more convinced that this is the direction we want to go to.Share on X We want to turn this into its own company. We want to grow it. And for me, that question is: is this something I can do and not give up on? But if it’s something like you’re like, “Ah, if it doesn't do this, I don't know,” then don't start. Because one of the things you’ll find with most entrepreneurs, successful entrepreneurs, they don’t give up, persistence. They’re can be smart about it, but persistent.   It’s also a balance. It’s a belief. Maybe this is what you’re talking about that, do you have this conviction that this is going to work out in the end?  Yeah.  So how do you know? How do you know that you are willing to not give up? What makes you be able to make this decision? Is this a decision or is this like an ongoing question that you keep asking yourself?  For me, it's: I've got to run it through my head and feel that it's an unfillable business. And then I got to feel it in my heart. If I don’t feel it in my head and my heart, I’m not going to do it. I’ve had cut dozens and dozens of great ideas, some that I think would be phenomenal even in today’s standard, but I didn't have the resources I wanted behind them. I didn't really have the heart in those businesses, so I didn't start them. I wasn't all in. Like I said before, with this business, when we started it, I was all in with my toe. And then once I started getting feedback from clients, I jumped in. Because then I knew, it wasn’t me saying I’ve got the best solution, it was my client’s telling me I got a better solution. And then as I get client after client, so now you know, you look at seven, eight years later, I’ve got new people in the office. I started working for this new fraud company. I see they’re kind of small compared to some of the other big companies out in the marketplace. And then they’re on the phone with clients who are like ranting and raving about our software. They come back—now they're all in. And that's really what I want is I want every team member to feel that, to know that they're with the right company. It's not just for me—it's for the team too. Share on X Yeah, the team. I agree. That’s super important. Well, I love that. And this whole idea of the client feedback, reinforcing the value, and making people confident to sell it is huge. Yeah.  All right. So if people would like to reach out to learn about your solution—maybe they’re advertising, they’re spending a lot of money, and they want to save the 25% without losing any conversions, or they just want to reach out and learn more about and get to know you—where should they go and how can they reach you?   I would start with anura.io or www.anura.com . We own both. And on there, we have huge amount of resources. We publish several blogs every week. We have dozens of eBooks online. We have the world’s only comprehensive guide on ad fraud, it’s about an 80 page document. So plenty of ways to learn. And then once they want to talk to somebody, once they’re ready, and like they’ve done their research and they’re ready to talk to us, they can fill out a form and we'll reach out, or they can just pick up the phone and call us. If they want to follow me on LinkedIn, that’s my social media of choice. I post videos like this on there, some wacky videos sometimes with me and my grandkids. The best way to find me is just Rich Kahn on LinkedIn. I'm easy to find.   Awesome. Well, Rich, thank you for coming and sharing your framework—the Ad Optimization Framework. So it's content, fraud minimization, conversion, and this idea of conviction: when you are willing to not give up concept. It’s fabulous. For those of you listening, if you found this valuable, follow us on YouTube, check out our LinkedIn page, and stay tuned because every week we are going to get a wonderful contributor like Rich Kahn, the CEO of Anura. So Rich, thanks for coming and thanks for listening.  Appreciate it. Important Links: Rich's LinkedIn Rich's website

Sintonía: "Promises of Tomorrow" (Reprise) - The Jade (Casbah 73) 1.- "Afro-Ritmo" (Original) 2.- "Sungu-Sa" 3.- "Afro-Ritmo" (Javier Morillas Remix)Músicas extraídas del EP (12"x45rpm) "Afro-Ritmo" (Samosa Records, 2025)Músicas compuestas, producidas, arregladas, mezcladas e interpretadas por Anura & Sr. Lobezno 4.- "Change!" 5.- "On That Strange" 6.- "Nos vamos a encontrar" (Interlude) 7.- "When Love Left" 8.- "Si no me quieres esperar"Músicas extraídas del LP "Love Harder" (Lovemonk, 2025) de Casbah 73 (aka The Jade)Músicas compuestas, producidas, arregladas e interpretadas por Oliver Stewart (Casbah 73)Escuchar audio

In this episode of Talk Commerce, Rich Kahn, CEO and founder of Anura.io, discusses the pervasive issue of bot fraud in digital marketing. He explains how bots can significantly impact advertising budgets by generating fraudulent traffic, leading to wasted resources. Rich elaborates on the mechanics of ad fraud, the distinction between good and bad bots, and the operations of bot farms. He also shares innovative solutions to combat bot fraud, emphasizing the importance of understanding and mitigating these threats, especially as businesses prepare for high-traffic events like Black Friday.TakeawaysRich Kahn is the CEO and co-founder of Anura.io.Anura uses EOS to improve productivity and reduce meetings.Bots can steal significant amounts of advertising budgets.20-25% of traffic can be fraudulent, impacting conversions.Google Ads can inadvertently lead to fraud through partner networks.Good bots identify themselves, while bad bots mimic real users.Bot farms operate globally to execute click fraud.CAPTCHA systems are outdated and easily bypassed by bots.Anura analyzes over 800 data points to identify real users.Businesses can get a free trial to assess their fraud risk.Chapters00:00 Introduction to Rich Kahn and Anura02:25 Understanding the Bot Business and Digital Fraud05:18 The Impact of Bots on Digital Marketing08:33 Distinguishing Between Good and Bad Bots11:09 The Mechanics of Bot Farms13:19 Innovative Solutions to Combat Bot Fraud14:56 Preparing for Black Friday: Implementing Fraud Solutions15:36 Closing Thoughts and Free Trial Offer

In this episode of Future Fuzz, host Vince Quinn sits down with Rich Kahn, CEO and Co‑Founder of Anura.io — a leading ad‑fraud detection platform. Rich walks us through how ad fraud works (bots, malware, human fraud farms), the sheer scale of the problem (up to ~22% of digital ad spend is fraud), how marketing teams should recognise when they're under attack, and practical steps to protect campaigns and restore clean data. A crucial listen for any marketer buying digital media who needs to get ahead of invisible waste.Guest BioRich Kahn is the CEO and Co‑Founder of Anura.io, a specialist ad‑fraud detection solution that emerged from his earlier experience running an ad‑network. After observing the damage fraud was doing in‑house, he built an anti‑fraud platform and spun it out in 2017. eMarketing Association+2ForthRight People+2 Rich boasts nearly three decades in digital advertising and tech, and his mission is to ensure marketers aren't paying for traffic that isn't real.TakeawaysAd fraud isn't niche, across digital marketing, the average loss is ~20‑25% of ad spend (i.e., more than 1 in every 5 dollars) reclaimed by fraudsters. (Rich cites ~$140B stolen from ~$700B spent).Fraud takes many forms: bot‑clicking ads, malware on devices chewing data & battery, human fraud farms clicking/ad farming, competitor attacks (clicking your ads to exhaust budget)Blocking IP addresses alone no longer works: fraud networks exploit residential proxy networks, large pools of IPs refreshed constantly.Channel matters for exposure: search ads ~10‑15% fraud, social ~8‑10%, native/affiliate ~20‑30%, programmatic can hit ~50%.If you're doing paid digital marketing, you have fraud (it's not optional) , what matters is how much and what you do about it.The upside: reducing fraud cleans up your data, improves ROI, clears wasted spend, and gives you more confidence in campaign performance.For marketers working on tighter budgets (esp. bootstrapped companies), content marketing and appearing on podcasts (like this one!) are effective channels because you're reaching new audiences rather than just retargeting the same crowd.Chapters00:00 – Welcome & Intro to Rich Kahn 00:21 – What is ad fraud and what does Anura do 01:21 – Who are the fraudsters and how do they operate 02:33 – Case example: malware on phones drawing data & battery 03:35 – Competitor fraud: clicking rivals' ads to drive them off budget 06:44 – Why IP‑blocking is outdated — discussion of proxy networks 11:00 – How to figure out how much fraud you have (free scans, analytics) 13:06 – From ad‑network to anti‑fraud spin‑out (Rich's origin story) 18:08 – Safest traffic: organic/earned, but still has some fraud 19:42 – The ROI of cleaning your ad‑traffic: how big the gains can be 21:54 – Fraud rates by channel (search, social, affiliate, programmatic) 24:08 – Why Rich uses podcasting & content marketing for growth 26:06 – How to follow Rich and Anura for more resources 26:35 – Closing remarksLinkedIn– Follow Rich Kahn on LinkedIn – Connect with Anura.io → https://www.anura.io/Follow Vince Quinn

Ready to shield your digital marketing efforts from the pervasive threat of ad fraud? Join us as we sit down with Rich Kahn, the visionary co-founder and CEO of Anura. With over two decades of expertise, Rich takes us through his journey of identifying a critical gap in the market and developing a robust ad fraud solution. From bots to malware, discover how Anura innovatively tackles fraudulent activities, significantly safeguarding advertisers' investments. Rich unpacks the sophisticated nature of ad fraud, especially with the rise of AI, and highlights the staggering financial implications that call for urgent attention. This episode promises to equip you with the knowledge to better understand and combat ad fraud, enhancing your ROI in the competitive landscape of digital marketing. Moreover, we navigate the complexities of pricing SaaS solutions, shedding light on the balance between development costs and competitive pricing. Rich shares invaluable insights into the strategic pricing journey, from establishing credibility with initial low prices to the importance of ROI in setting rates. As we explore the ever-evolving fraud detection landscape, Rich emphasizes the necessity of standardized approaches and the potential industry growth. With only a fraction of websites employing fraud detection solutions, we delve into the future risks that digital marketing expenditures face. Tune in to learn more about Anura's groundbreaking work and its pivotal role in the ongoing battle against ad fraud. Don't miss this opportunity to stay ahead of the curve in effectively managing your digital marketing investments. Timestamps 00:00:01 - Introduction and Welcome to Business Legacy Podcast   00:00:45 - Introduction to Rich Kahn and Anura's Origins   00:02:15 - Rich Kahn's Early Days and the Genesis of Anura   00:03:30 - Understanding Ad Fraud: Bots, Malware, and Human Actors   00:05:10 - The Role of AI in Fraud Detection and Challenges Faced   00:06:45 - Financial Impacts of Ad Fraud on Digital Marketing   00:09:03 - Introduction to Pricing Strategies for SaaS Solutions   00:10:00 - Balancing Development Costs and Competitive Pricing   00:11:30 - Importance of ROI in SaaS Pricing Models   00:12:45 - Grassroots Approach to Building an Initial Client Base   00:14:15 - Enhancing Fraud Detection Accuracy and Industry Challenges   00:15:30 - Importance of Standardization in Fraud Detection   00:16:45 - Anura's Commitment to Accuracy and Reliability   00:18:00 - Growth Potential in Fraud Detection and Industry Insights   00:19:30 - Parallels Between Digital Marketing Expenditure and the Dot-Com Bubble   00:20:45 - Conclusion and Final Thoughts from Rich Kahn   00:21:30 - Where to Find More Information About Anura   Episode Resources: Connect with Rich here and find more out about fraud with an ebook and guides:  https://www.anura.io/ Legacy Podcast: For more information about the Legacy Podcast and its co-hosts, visit businesslegacypodcast.com. Leave a Review: If you enjoyed the episode, leave a review and rating on your preferred podcast platform. For more information: Visit businesslegacypodcast.com to access the shownotes and additional resources on the episode.

Over Three And A Half Hours Live At Downes Bar, Waterford On The 4th October, 2025. Tracklisting 1. Mudd Mahalo - Mahalo 2. Lovetempo - Same Ole Love (365 Days A Year) (Extended Summer Breeze Mix) 3. Michael Franks - Monkey See, Monkey Do (Jack Tennis Rework) 4. Bettye Crutcher - Sleepy People (Oldchap Alteration) 5. Poolside - Ventura Highway Blues (Monsieur Van Pratt Dub) 6. Trotskij Sound - Veen-Hoo-Rah Dub 7. Mary J. Blige - Family Affair (Jam Master Extended Remix) 8. PREP & Eddie Chacon - Call It (Turbotito Remix) 9. Moi Je - Découvre 10. Rufus & Chaka Khan - Ain't Nobody (Derek Kaye Rework) 11. The Secret Soul Society - Scared Of Dub 12. Andy Buchan - Dub Side Of The Spanish Moon 13. Space Coast - Just Past Midnight (Ryan Kick's Magic Suicide Mix) 14. London Afrobeat Collective - Freedom (Voilaaa Remix) 15. Kenneth Bager Feat. Reinhard Vanbergen - Waiting For The Sun To Rise 16. Mitiko - On The Dance Floor 17. Donald Fagen - Nightfly (FF Edits Yacht Re-Edit) 18. Bahama Soul Club - No Words (Suonho Remix) 19. Dexter Jones - Jan Jam 20. 1-900 - Breakin' 84 21. Michael Franks - Ladies Night (Monsieur Van Pratt Re Dub) 22. Andy Tex Jones - Barefoot Dancer 23. Jaegerossa - Games Of Love 24. Rayko - Dance To The Groove (Pete Herbert Mix) 25. Picklejam - Head Mass 26. Dani Diaz - Spider Gorge 27. Michael Franks - All Dressed Up With Nowhere To Go (Flying Mojito Bros Refrito) 28. Jamiroquai - Alright (Jam Master Extended Remix) 29. The Funk District - Get On Down 30. TJ Hookers - Human Technology 31. Anura & Sr. Lobezno - Afro-Ritmo 32. Sunner Soul - Let It Go 33. Andy Tex Jones - Do You Feel Me 34. Little Violet - Silent Movie (SR Extended Edit) 35. Gerardo Frisina - Cogele El Ritmo 36. D.D. Mirage - Feel It (12" Instrumental Mix) 37. Richard Seaborne - The Reasons Why? (Sleazy McQueen Mix) 38. Nutritious - Human Love Frequencies 39. Save The Robots & Winkar - Just A Groove 40. Flash Atkins - Sanza Mibale Ya Bo Pemi (Flash Dub) 41. Lanowa - Feels Like Love (Andy Buchan Remix) 42. Andj C - Close To You 43. Chewy Rubs - New Realm

Today, Eitan Koter is joined by Rich Kahn, CEO of Anura.io, and a veteran in the digital marketing world. With over 31 years of experience and multiple multimillion-dollar companies under his belt, Rich has spent the last two decades focused on solving one major problem: ad fraud.He's also been named an Ernst & Young Entrepreneur of the Year for Technology, which speaks to the level of trust companies place in his work.In this episode, Rich and Eitan talk about a challenge most marketers face without even realizing it. Whether you're running paid media, using affiliates, or investing in programmatic ads, a portion of your traffic is likely fake. Rich says the average is around 20 to 25 percent, and it can be much higher depending on the channel.He explains how bad traffic gets through, what to look for, and why things like CAPTCHA don't offer much protection anymore. You'll hear about the tactics fraudsters use to get paid, including human click farms and bots that mimic real users. More importantly, Rich shares what brands can do about it.He walks through how Anura helps companies figure out where fraud is coming from, how much damage it's causing, and how to stop paying for traffic that doesn't convert. It's not about big teams or complex systems. In most cases, it starts with a simple tag on your site and a clear plan of action.If your team is putting budget into digital ads and wondering why results aren't lining up, this episode will help you understand where that money might be going.Website: https://www.vimmi.net Email us: info@vimmi.net Podcast website: https://vimmi.net/mastering-ecommerce-marketing/ Talk to us on Social:Eitan Koter's LinkedIn | Vimmi LinkedIn | YouTube Guest: Rich Kahn, CEO and Co-Founder at Anura.ioRich Kahn's LinkedIn | Anura.ioWatch the full Youtube video here:https://youtu.be/jtylO3eGgE0Takeaways:

In this episode of The WillPower Podcast, I sit down with Rich Kahn, the CEO and co-founder of Anura, a leading fraud detection platform designed to eliminate ad fraud and expose malware before it wreaks havoc. Rich shares how his entrepreneurial journey led him to operate an Inc. 5000 company for five consecutive years, and what it takes to build trust and transparency in a world increasingly dominated by digital deception.We dive deep into how Anura helps companies protect their marketing spend, the hidden costs of fraud most businesses don't realize, and what Rich believes every entrepreneur should know about cybersecurity today.If you're building online, running ads, or just want to safeguard your business, this episode is a must-listen.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Rich Kahn as they chat about how every business doing any amount of digital advertising is likely experiencing ad fraud. Co-Founder and CEO of Anura, proud father of four, and serial entrepreneur since 1993, Rich Kahn is a dedicated professional with decades of experience in digital marketing. He started Anura, an ad fraud solution designed to improve campaign performance by accurately exposing bots, malware, and human fraud. His track record of success includes operating a business that made the Inc. 5000 list for five years in a row, achieving an Ernst & Young Entrepreneur of the Year award for technology, and operating one of the fastest-growing advertising & marketing companies in the U.S. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai

Bots are everywhere. Yes, there are reasons to be worried. Ad fraud can hijack your campaigns and deplete your ad spend quickly. But, there is hope! Fortunately, there are some good agents out there cracking down on the bad guys - and bringing back our confidence in media spending. That's why we welcomed on Rich Kahn, Co-Founder & CEO of Anura. They eliminate invalid traffic in real time - stopping bots, malware, and human fraud before they drain your budget. And as always, if you need Strategic Counsel, don't hesitate to reach out to us at: ForthRight-People.com. FACEBOOK https://www.facebook.com/forthrightpeople.marketingagency INSTAGRAM https://www.instagram.com/forthrightpeople/ LINKEDIN https://www.linkedin.com/company/forthright-people/ RESOURCES https://www.forthright-people.com/resources VIRTUAL CONSULTANCY https://www.forthright-people.com/shop

Oooooohhhhh my god there are so many video games. 45 of them are in this episode.Today we're talking about the June 2025 Steam NextFest with special guest NBZ!Follow NBZ on Bluesky!Listen to This Nintendo Life!Check the full list of games we played on our Backloggd---ALL OF THE GAMES WE TALKED ABOUT:Games for Dice and Card PervertsDice GambitMy Card Is Better Than Your CardThe Royal WritHeroes of the Seven IslandsFreak GamesHouse of NecrosisGun in a WellOne-Eyed LikhoKulo Niku Bowl Up!Am I NimaMoonlighter 2AnuraInkshadeThe Wide Open Sky is Running Out of CatfishDiscountyEasy Delivery Co.Your Holy & Virtuous HereticHolstinGames About the Future (Good)All Will Fall Generation Exile Jump Ship MotionRec Star Birds Crescent County Gecko Gods Games About the Future (Bad)Morsels Ambrosia SkyAeromachina OVIS LOOP (STAND-ALONE: Ep 0) Goodbye Seoul Possessor(s) Games About the Past (Bad)Compensation Not Guaranteed MORSE Girl Mode Will Not Like These GamesDispatchGames to Make Me CryConsume MeThe award that changes the lives of its winners from Post GamesFishbowl Away From Home Ninja Gaiden Ragebound Pipistrello and the Cursed YoYo Undusted: Letters from the Past Cast & Chill Games About Being a FloristFlowers and Favours Puni the Florist Games That Are ToysRollick N' Roll Outside the Blocks This is The OneAbsolum Danchi Days VOID/BREAKER Occlude ---Support us on Kofi!Visit our website!Follow us on Twitch!Follow the show on Bluesky!Check out The Worst Garbage Online!---Art by Tara CrawfordTheme music by _amaranthineAdditional sounds by BoqehProduced and edited by AJ Fillari---Timecodes:(00:00) - WE GOTTA GO (00:29) - No time for shenanigans (01:32) - We're doin categories today (02:44) - Games for Dice and Card Perverts (02:53) - Dice Gambit (06:13) - My Card is Better Than Your Card (08:59) - The Royal Writ (12:48) - Heroes of the Seven Islands (14:53) - Freak Games (15:44) - House of Necrosis (19:01) - Gun in a Well (22:36) - One-Eyed Likho (26:43) - Kulo Niku Bowl Up! (29:16) - Am I Nima (32:28) - Moonlighter 2 (36:58) - Anura (38:20) - Inkshade (41:59) - The Wide Open Sky is Running Out of Catfish (44:24) - Discounty (46:20) - Easy Delivery Co. (49:2...

New research suggests that tokay geckos can distinguish between different people, shedding further light on the intelligence of lizards. We delve into this study and voice warranted concerns about the intelligence of these little maniacs. Become a Patreon: https://www.patreon.com/herphighlights Merch: https://www.redbubble.com/people/herphighlights/shop Full reference list available here: http://www.herphighlights.podbean.com Main Paper References: Damas-Moreira I, Bégué L, Ringler E, Szabo B. 2025. Tokay geckos adjust their behaviour based on handler familiarity but according to context. Scientific Reports 15:11364. DOI: 10.1038/s41598-025-95936-5. Other Mentioned Papers/Studies: Correa, C., Riveros-Riffo, E., & Donoso, J. P. (2025). Lost for more than a century: the rediscovery of Alsodes vittatus (Philippi, 1902)(Anura, Alsodidae), one of the rarest and most elusive amphibians from Chile. ZooKeys, 1230, 195. Other Links/Mentions: Pensoft Publishers. 2025.Ghost Frog Found: Scientists Stumble Upon Species Missing Since 1902. Available at https://scitechdaily.com/ghost-frog-found-scientists-stumble-upon-species-missing-since-1902/ (accessed May 1, 2025). Editing and Music: Intro/outro – Treehouse by Ed Nelson Species Bi-week theme – Michael Timothy Other Music – The Passion HiFi, https://www.thepassionhifi.com

This podcast interview focuses on entrepreneurial decision-making and product development. My guest is Rich Kahn, CEO of Anura. Rich has been building tech companies since 1993. In 2003, while running an ad network with his wife, clients began complaining about traffic quality issues. When he discovered no commercial fraud detection solutions existed, he reluctantly built one himself. Years later during an M&A process, potential acquirers showed minimal interest in his primary business but significant interest in this internal tool he'd developed. The rest is history.  And this inspired me, and hence I invited Rich to my podcast. We explore the practical realities of identifying your most valuable product, even when it's not what you initially set out to build. Rich shares how he tested his solution against market leaders before spinning it off as a standalone company, and why focusing on measurable results rather than flashy features has been crucial to his success. Here is a quote that captures one of Rich's most practical business decisions: “We added a guarantee to Anura for two key reasons:  First, our accuracy is not a gimmick.  It's the real deal.  Second, because no one else in the industry is willing to address false positives – real people misidentified as fraud.  It's usually the number one issue that clients have with a fraud solution.  We are so confident in our solution; we have no problem guaranteeing it.” By listening to this podcast you will learn: How to recognize when your side project has more market value than your core business Why solving measurable problems creates stronger differentiation than marketing hype When to build technology in-house versus partnering with others The practical challenges of scaling a technical business in a constantly evolving landscape For more information about the guest from this week:  Rich Kahn  Website: anura.io Learn more about your ad choices. Visit megaphone.fm/adchoices

Join us on Business Influencers Episode 176 as we dive into the world of digital ad fraud prevention with Rich Kahn, CEO & Co-Founder of Anura.io. From building five multimillion-dollar companies to exposing $1.2 Billion in fraudulent activity, Rich's journey is nothing short of inspiring. Discover how his personal encounter with ad fraud led to the creation of a platform that safeguards advertisers worldwide. Don't miss this insightful conversation with Chris Salem. Tune in to TALRadio English on Youtube, Spotify & Apple Podcast!Host : Chris SalemGuest : Rich Kahn, CEO & Co-Founder of Anura.ioYou Can Reach Rich Kahn @Anura.io#TALRadioEnglish #BusinessInfluencers #AdFraudPrevention #RichKahn #Anura #DigitalMarketing #EntrepreneurJourney #AdTech #MarketingInsights #ChrisSalem #PodcastAlert #TALRadio #TechInnovation #TouchALife

Tune in to the "weekly Sri Lankan political review" by SBS Sinhala, featuring journalist Manoj Udatiawala from Sri Lanka. - SBS සිංහල සේවය විසින් ශ්‍රී ලංකාවේ ප්‍රවෘත්ති වාර්තාකරු, මාධ්‍යවේදී මාධ්‍යවේදී මනෝජ් උදටියාවල සමඟින් ගෙන එන 'සතියේ ශ්‍රී ලාංකීය දේශපාලන පුවත්' සමාලෝචනයට සවන්දෙන්න

1-900 Diarrhea, BxPxSx, Robert Turman, Anura's Mire, Kowboje, Gender Is The Bastard, Skryer, Armenia, Être Ensemble, and Kouns & Weaver

The boys are back with a double feature this week! On one hand we have the 2025 Oscars, where we will be discussing the standard! This year's biggest snubs, surprise winners, well deserved award winners, and a look to next years Oscars. And on the other hand, we have one of Max's current top series, "White Lotus". The plot continues to thicken from week to week with even more character development and tiny easter eggs being left behind. Tune in to hear if you'll hate to see it or not! 00:00 Introduction to the Oscars and White Lotus 03:00 Conan O'Brien's Hosting Performance 05:57 The Impact of TV Stars on Film 08:49 Adrian Brody's Oscar Speech 11:53 The Brutalist vs. Dune Debate 15:05 The State of Indie Films and Distribution 18:05 Zoe Saldana's Oscar Win and Career 20:53 Discussion on Anura and Its Awards 25:37 Character Development and Performance Analysis 30:00 Comparative Film Analysis: Themes and Styles 34:58 Critique of Character Depth and Storytelling 40:00 Exploring the Narrative Structure and Stakes 44:59 Transition to White Lotus Discussion 51:16 The Finesse Game: Relationships and Manipulation 54:48 Cobra Encounters: Danger and Humor in Thailand 01:00:02 Political Conversations: Friendships and Ideologies 01:02:47 The Dynamics of Female Friendships: Secrets and Tensions 01:07:04 Predictions and Theories: What Lies Ahead?

Tune in to the "Weekly Sri Lankan political review" by SBS Sinhala, featuring journalist Manoj Udatiawala from Sri Lanka. - SBS සිංහල සේවය විසින් ශ්‍රී ලංකාවේ ප්‍රවෘත්ති වාර්තාකරු, මාධ්‍යවේදී මාධ්‍යවේදී මනෝජ් උදටියාවල සමඟින් ගෙන එන 'සතියේ ශ්‍රී ලාංකීය දේශපාලන පුවත්' සමාලෝචනයට සවන්දෙන්න

Here are the most prominent news highlights of Sri Lanka. Manoj Udatiyawala reports - SBS සිංහල සේවය ගෙනෙන "මවුබිමෙන් පුවත්" - මාධ්‍යවේදී මනෝජ් උදටියාවල ශ්‍රී ලංකාවේ සිට වාර්තා කරයි

Here are the most prominent news highlights of Sri Lanka. Manoj Udatiyawala, the SBS Sinhala correspondent and senior Journalist, reports from Sri Lanka. - SBS සිංහල සේවය ගෙනෙන "මවුබිමෙන් පුවත්" - මාධ්‍යවේදී මනෝජ් උදටියාවල ශ්‍රී ලංකාවේ සිට වාර්තා කරයි

Here are the most prominent News Highlights of Sri Lanka. Manoj Udatiyawala reports - SBS සිංහල සේවය ගෙනෙන "මවුබිමෙන් පුවත්" - මාධ්‍යවේදී මනෝජ් උදටියාවල ශ්‍රී ලංකාවේ සිට වාර්තා කරයි

The Hidden Drain on Your Ad Budget - Fighting Ad Fraud  Guest: Rich Kahn - Co-Founder & CEO of Anura Host: Marcia Riner - Business Growth Strategist of Infinite Profit®

Rich Kahn, Co-Founder and CEO of Anura, joins the podcast to share his journey from a high school tech enthusiast to a leading expert in digital ad fraud detection. With decades of experience in digital marketing, Rich has built and sold multiple companies, including an Inc. 5000 business, and was honored with the Ernst & Young Entrepreneur of the Year Award for Technology. Now, with Anura, he is on a mission to expose and eliminate fraud in digital advertising, helping businesses protect their ad spend and improve campaign performance.In this episode, you'll discover:From Early Internet Pioneer to Ad Fraud ExpertHow Rich's fascination with ARPANET and early online networks led him to launch innovative digital ventures, eventually culminating in Anura.The Hidden Cost of Ad FraudHow fraudsters—including organized crime syndicates—exploit programmatic advertising, costing businesses billions annually.How Anura Detects and Prevents FraudThe difference between general invalid traffic (GIVT) and sophisticated invalid traffic (SIVT), and why most fraud detection solutions fall short.The Real Impact on Brands and AgenciesWhy 25–50 percent of programmatic ad traffic is fraudulent and how companies unknowingly waste millions on non-human impressions.How to Protect Your Business from Ad FraudRich shares practical strategies for brands and agencies to detect fraud, optimize their ad spend, and demand accountability from ad platforms.Building a Resilient Business in Digital MarketingLessons from Rich's entrepreneurial journey, from bootstrapping businesses to navigating industry shifts and staying ahead of fraudsters.Rich's Top Tips for Businesses and MarketersDon't hire friends—business and personal relationships don't always mix.Always validate your marketing data—bad data leads to bad decisions.Set up a retained earnings account to fund growth opportunities without external capital.Connect with Rich and Learn MoreWebsite: AnuraLinkedIn: Rich Kahn

Today, we're joined by Rich Kahn, Co-Founder and CEO of Anura, an ad fraud solution designed to improve campaign performance by accurately exposing bots, malware, and human fraud. We talk about:Why digital marketing is a hot spot for fraudstersThe numerous benefits of reducing fraudHow to increase Return on Ad Spend (ROAS)Who is taking better advantage of AI: fraudsters or those battling fraud?

IN CLEAR FOCUS: Rich Kahn, co-founder and CEO of Anura.io, delves into ad fraud, projected to cost businesses $100B this year. Rich shares insights on identifying fraudulent traffic, including Sophisticated Invalid Traffic (SIVT), using advanced detection techniques. He emphasizes third-party certification, cohesive fraud prevention strategies, and why marketers must reject fraud as a business cost. Explore how vigilance and Anura's solutions can protect budgets and improve ad performance.

SBS Sinhala reporter and senior journalist Mr. Manoj Udatiyawala presents today's latest news highlights from Sri Lanka. - SBS සිංහල සේවය ගෙනෙන "මවුබිමෙන් පුවත්" - මාධ්‍යවේදී මනෝජ් උදටියාවල ශ්‍රී ලංකාවේ සිට වාර්තා කරයි

SBS Sinhala reporter and senior journalist Mr. Manoj Udatiyawala presents today's latest news highlights from Sri Lanka. - SBS සිංහල සේවය ගෙනෙන "මවුබිමෙන් පුවත්" - මාධ්‍යවේදී මනෝජ් උදටියාවල ශ්‍රී ලංකාවේ සිට වාර්තා කරයි

Listen to the latest SBS Hindi news from India. 16/12/2024

SBS Sinhala reporter and senior journalist Mr. Manoj Udatiyawala presents today's latest news highlights from Sri Lanka. - SBS සිංහල සේවය ගෙනෙන "මවුබිමෙන් පුවත්" - මාධ්‍යවේදී මනෝජ් උදටියාවල ශ්‍රී ලංකාවේ සිට වාර්තා කරයි

SBS Sinhala reporter and senior journalist Mr. Manoj Udatiyawala presents today's latest news highlights from Sri Lanka. - SBS සිංහල සේවය ගෙනෙන "මවුබිමෙන් පුවත්" - මාධ්‍යවේදී මනෝජ් උදටියාවල ශ්‍රී ලංකාවේ සිට වාර්තා කරයි

SBS Sinhala reporter and senior journalist Mr. Manoj Udatiyawala presents today's latest news highlights from Sri Lanka. - SBS සිංහල සේවය ගෙනෙන "මවුබිමෙන් පුවත්" - මාධ්‍යවේදී මනෝජ් උදටියාවල ශ්‍රී ලංකාවේ සිට වාර්තා කරයි

Listen to the weekly political highlights of Sri Lanka. Journalist Mr. Manoj Udatiyawala reports from Colombo. - SBS සිංහල සේවය සෑම සඳුදා දිනකම මාධ්‍යවේදී මනෝජ් උදටියාවල ශ්‍රී ලංකාවේ සිට ගෙන එන 'සතියේ ශ්‍රී ලාංකීය දේශපාලන පුවත්' සමාලෝචනයට සවන්දෙන්න

Turtles have personalities and these can be influenced by the environments they live in, with urban environments seemingly changing the way turtle populations behave. Plus we talk about a chunky new toad species. Become a Patreon: https://www.patreon.com/herphighlights Merch: https://www.redbubble.com/people/herphighlights/shop Full reference list available here: http://www.herphighlights.podbean.com Main Paper References: Carlson BE, Carter SE, Hulbert AC, Hyslop NL, Free Kashon EA, Kimble SJA, Lisk J, McElroy C, Mook JL, Refsnider JM, Roe JH, Tetzlaff SJ, Windmiller B. 2024. Intrapopulation variation in boldness differs while average boldness is similar across populations of a widespread turtle. Behavioral Ecology and Sociobiology 78:64. DOI: 10.1007/s00265-024-03480-5. Species of the Bi-Week: Caicedo-Martínez LS, Henao-Osorio JJ, Arias-Monsalve HF, Rojas-Morales JA, Ossa-López PA, Rivera-Páez FA, Ramírez-Chaves HE. 2024. A new species of terrestrial toad of the Rhinella festae group (Anura, Bufonidae) from the highlands of the Central Cordillera of the Andes of Colombia. ZooKeys 1196:149–175. DOI: 10.3897/zookeys.1196.114861. Other Mentioned Papers/Studies: Marr MM, Hopkins K, Tapley B, Borzée A, Liang Z, Cunningham AA, Yan F, Wang J, Turvey ST. 2024. What's in a name? Using species delimitation to inform conservation practice for Chinese giant salamanders (Andrias spp.). Evolutionary Journal of the Linnean Society 3:kzae007. DOI: 10.1093/evolinnean/kzae007. Editing and Music: Intro/outro – Treehouse by Ed Nelson Species Bi-week theme – Michael Timothy Other Music – The Passion HiFi, https://www.thepassionhifi.com Intro visuals – Paul Snelling

Listen to Sri Lanka's weekly political highlights. Journalist - news, and current affairs, Mr. Manoj Udatiyawala reports from Sri Lanka - SBS සිංහල සේවය සෑම සඳුදා දිනකම මාධ්‍යවේදී මනෝජ් උදටියාවල ශ්‍රී ලංකාවේ සිට ගෙන එන 'සතියේ ශ්‍රී ලාංකීය දේශපාලන පුවත්' සමාලෝචනයට සවන්දෙන්න

AP correspondent Karen Chammas reports on the swearing in of Sri Lanka's new president.

His victory marks a shift towards change, with promises to tackle corruption and lead the country out of its ongoing economic crisis. This election follows Sri Lanka's worst financial crisis in decades, which led to widespread protests and the resignation of the previous president.

* இலங்கைக்கு புதிய அதிபர்... அநுரகுமார திசாநாயக்க யார்? * இலங்கை அதிபருக்கு தலைவர்கள் வாழ்த்து! * அம்பாந்தோட்டையில்கூட மண்ணைக் கவ்விய ராஜபக்சே கட்சி! * அமெரிக்காவில் பிரதமர் மோடி பேசியது என்ன? * பிரதமர் மோடியின் பெயரை மறந்தாரா ஜோ பைடன்? * இந்தியாவிலிருந்து சட்டவிரோதமாக கடத்தப்பட்ட பழங்கால பொருள்கள் ஒப்படைப்பு! * அரவிந்த் கெஜ்ரிவாலுக்காக காலி நாற்காலி போட்ட அதிஷி! * ஆஸ்கருக்குச் பரிந்துரையில் 6 தமிழ்ப் படங்கள்... தேர்வான லாப்பட்டா லேடீஸ்! * ஜம்மு காஷ்மீர்: பாஜக ஆட்சிக்கு வந்தால் ரம்ஜான், மொஹரம் பண்டிகைகளின்போது இரண்டு இலவச சிலிண்டர்! * திருப்பதி லட்டு: 11 நாள்கள் தவம் செய்யும் பவன் கல்யாண்! * சந்திரபாபு நாயுடுவுக்கு எதிராக கொந்தளிக்கும் ரோஜா! * சென்னை உயர் நீதிமன்றத்துக்கு புதிய தலைமை நீதிபதியாக ஶ்ரீராம் ராஜேந்திரன் நியமனம்! * நீதிபதி ஆனந்த் வெங்கடேஷின் தீர்ப்புக்கு உச்ச நீதிமன்றம் தடை! * சென்னை கமிஷ்னரான அருண்... அடுத்தடுத்து மூன்று ரவுடிகள் என்கவுன்ட்டர்! * சுட்டுக்கொல்லப்பட்ட ரவுடி சீசிங் ராஜா... என்ன நடந்தது? * சென்னை கிண்டி ரேஸ் கிளப் பகுதியில் பசுமைப் பூங்கா! * கோயம்பேட்டிலும் பசுமைப் பூங்கா வேண்டும்! - அன்புமணி * செஸ் ஒலிம்பியாட்... ஆடவர், மகளிர் பிரிவில் இந்திய அணிகளுக்குத் தங்கம்!

Australia's news in Sinhala. Listen to SBS Sinhala News Flash today. - ඕස්ට්‍රේලියාවේ පුවත් සිංහලෙන්, සවන්දෙන්න අද SBS සිංහල News Flash.

Listen to Sri Lanka's weekly political highlights. Journalist - news, and current affairs, Mr. Manoj Udatiyawala reports from Sri Lanka - SBS සිංහල සේවය සෑම සඳුදා දිනකම ශ්‍රී ලංකාවේ සිට තොරතුරු ගෙන එන මාධ්‍යවේදී මනෝජ් උදටියාවල සමඟ ඔබ වෙත ගෙන එන 'සතියේ ශ්‍රී ලාංකීය දේශපාලන පුවත්' සමාලෝචනයට සවන්දෙන්න

Listen to Sri Lanka's weekly political highlights. Journalist - news, and current affairs, Mr. Manoj Udatiyawala reports from Sri Lanka - SBS සිංහල සේවය සෑම සඳුදා දිනකම ශ්‍රී ලංකාවේ සිට තොරතුරු ගෙන එන මාධ්‍යවේදී මනෝජ් උදටියාවල සමඟ ඔබ වෙත ගෙන එන 'සතියේ ශ්‍රී ලාංකීය දේශපාලන පුවත්' සමාලෝචනයට සවන්දෙන්න

SBS Sinhala reporter and senior journalist Mr. Manoj Udatiyawala presents the latest news highlights from Sri Lanka today. - SBS සිංහල සේවය ගෙනෙන "මවුබිමෙන් පුවත්" - මාධ්‍යවේදී මනෝජ් උදටියාවල ශ්‍රී ලංකාවේ සිට වාර්තා කරයි

" Homeland News" by SBS Sinhala Program - Journalist Manoj Udatiawala reports from Sri Lanka - SBS සිංහල සේවය ගෙනෙන "මවුබිමෙන් පුවත්" මාධ්‍යවේදී මනෝජ් උදටියාවල ශ්‍රී ලංකාවේ සිට

Listen to Sri Lanka's weekly political highlights. Journalist - news, and current affairs, Mr. Manoj Udatiyawala reports from Sri Lanka - SBS සිංහල සේවය සෑම සඳුදා දිනකම ශ්‍රී ලංකාවේ සිට තොරතුරු ගෙන එන මාධ්‍යවේදී මනෝජ් උදටියාවල සමඟ ඔබ වෙත ගෙන එන 'සතියේ ශ්‍රී ලාංකීය දේශපාලන පුවත්' සමාලෝචනයට සවන්දෙන්න

" Homeland News" by SBS Sinhala Program - Journalist Manoj Udatiawala reports from Sri Lanka - SBS සිංහල සේවය ගෙනෙන "මවුබිමෙන් පුවත්" මාධ්‍යවේදී මනෝජ් උදටියාවල ශ්‍රී ලංකාවේ සිට

Analise Roland is an impact entrepreneur, neuroscientist, and movement leader in the field of regenerative development. She is the CEO of Anura, a real estate fund that aims to generate financial, social, and environmental returns. She has a deep belief that developments based on regenerative principles can produce substantial returns that benefit the investor, but also the local community and natural environment. With this mindset, we can foster a regenerative economy and a system of regenerative capitalism, that challenges the extractive capitalism which has dominated our era. Analise and show host Neal explore her diverse background, from her childhood spent in the Montana countryside, to her academic pursuits studying neuroscience at Brown University, to her early entrepreneurial ventures in sustainable farming and development. They talk about her experience investing, and communicating the advantages of regenerative economies to traditional investors. They also delve into her current work, including the hospitality fund which, through its various projects will support local communities and environmental projects, through the bioregional hub model. For more information about her work, visit anura.earth.———————-At Latitude, we're more than a real estate firm; we're your partner in the transformation of homes, communities, and habitats towards healthy, resilient, and thriving communities. By combining specialized real estate consulting services with a creative agency model, we work with property stewards and developers on capital and fundraising strategies, team formation, branding, marketing, and sales. ---------Are you a professional wanting to create transformational outcomes with your work? Join the Regenerative Real Estate Community to get access to workshops, regenerative real estate investment opportunities, and connect to other leaders and culture creators within the greater real estate industry to create the impact you seek in your work.

Caecilians, the strange underground amphibians, are known to let their babies eat their skin. But the full benefits of this practice are only now becoming clear. Become a Patreon: https://www.patreon.com/herphighlights Merch: https://www.redbubble.com/people/herphighlights/shop Full reference list available here: http://www.herphighlights.podbean.com Main Paper References: Kouete MT, Bletz MC, LaBumbard BC, Woodhams DC, Blackburn DC. 2023. Parental care contributes to vertical transmission of microbes in a skin-feeding and direct-developing caecilian. Animal Microbiome 5:28. DOI: 10.1186/s42523-023-00243-x. Species of the Bi-Week: Li S-Z, Liu J, Ke X-C, Cheng G, Wang B. 2024. A new species of Amolops (Amphibia, Anura, Ranidae) from Guizhou Province, China. ZooKeys 1189:33–54. DOI: 10.3897/zookeys.1189.115621. Other Mentioned Papers/Studies: Starck, J. M., Schrenk, F., Schröder, S., & Pees, M. (2022). Malformations of the sacculus and the semicircular canals in spider morph pythons. Plos one, 17(8), e0262788. Editing and Music: Podcast edited by Emmy – https://www.fiverr.com/emmyk10  Intro/outro – Treehouse by Ed Nelson Species Bi-week theme – Michael Timothy Other Music – The Passion HiFi, https://www.thepassionhifi.com

Neste #vAPODN trazemos o episódio do "Que bicho é esse?", onde mergulhamos no mundo dos anuros! Junte-se a nós enquanto a Dra. Miriam Perilli recebe o renomado Prof. Dr. Luís Felipe Toledo para desvendar os segredos desses curiosos animais.

In this episode of the Affiliate Marketing Podcast, Lee-Ann chats to Rich Kahn, the founder of Anura.io, to discuss the topic of affiliate fraud. Rich explains the landscape of affiliate fraud, its impact on brands and businesses, and the different types of fraud that exist. He also highlights the need for ongoing vigilance and staying ahead of emerging fraud trends. Join them both as they provide practical tips and strategies for preventing affiliate fraud.Listen to find out more about:Defining affiliate fraud.How to stay informed about emerging fraud trends.Prioritising fraud prevention in order to protect your brand and bottom line.Key segments of this podcast and where you can tune in to go direct:[13:38] Identifying potential affiliate fraud.[18:08] Setting up fraud alerts in affiliate programs.[29:21] Practical tips for fraud prevention.Register NOW for AMPLIFY SUMMIT 2024As an affiliate manager, you are constantly required to learn and evolve. Grow your knowledge and make connections at our virtual event.Bringing together some of the most interesting and influential people in the performance marketing industry, don't miss your chance to attend AMPLIFY 2024 and learn from them.Register for your VIP ticket now!VIPs are invited to join us at the live-streamed event on March 19 and 20, or you can choose to access all of the content on-demand at a time to suit you.Rate, Review & Subscribe on Apple Podcasts“I love Affiverse's Affiliate Marketing Podcast.”If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow.Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.”Also, if you haven't done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training.Subscribe to our podcast HERE!

Hi, everyone! This week on the podcast, I welcome the host of the @freedom_2_fight podcast, Anura Mathis. She's a Professional Counselor, M.A., LLPC, EMDR Trauma Therapist with Freedom 2 Connect Counseling, LLC, and a Brazilian Jiu-Jitsu practitioner. In this episode, we discuss Anura's martial arts journey, her work as a counselor, and how martial arts can aid in overcoming trauma.   For more on Anura you can find the Freedom 2 Fight Podcast in the linktree below. You can also follow Anura's journey on Instagram at @freedom_2_fight https://linktr.ee/freedom2fight   Visit https://linktr.ee/GrappleGuardSoap and get 25% off plus free shipping with this discount code: BJJWIKI25 on Grapple Guard Soap, an antifungal all-natural, bodywash for combat athletes.   Go check out @socialmediastrategiesthatwork. The account is operated by friend to the podcast and guest @bjjmomma.    Go give a follow and listen to @so_you_like_horror on Instagram and listen to the new episode on Spotify https://spoti.fi/3Jqrrxj   The show is available on MANY PLATFORMS FOLLOW US ON SOCIAL MEDIA Facebook.com/offthematspodcast Instagram @offthematspodcast Twitter @offthematspod1 TikTok https://bit.ly/3FTEZAd WRITE INTO THE SHOW Email: offthemats2020@gmail.com Merchandise Can Be Found At https://www.bjjwiki.net/