Entrepreneur Conundrum

Guest: Lloyd Ross – lawyer, MBA, CFA level III, multiple six-figure entrepreneur, seven-figure investor, 2-Comma Club winner, Legacy Club millionaire, author of three books, and host of the award-winning podcast Money Grows on Trees.Episode: Become Time Rich: Ditch Busywork and Build Real Wealth with Lloyd RossLink: https://entrepreneurconundrum.com/lloydrossIn This Episode, We Cover:Lloyd's journey from unhappy lawyer to global real estate, network marketing, and financial education The moment he realised a 3-hour commute was “destroying his soul” and chose excitement over security How a simple side hustle (aimed at $500/week) turned into a multi-million dollar portfolio Why freedom, not hustle, is his highest value—and how he designed his life around it The danger of being tactically perfect but strategically wrong Why “the busy man has no time to make money” (and what that looks like for entrepreneurs) Hurry sickness and how constantly living in the future kills your presence and productivity The real reason many people never sit down with their bank statements How to start shifting your money identity by creating evidence that you are good with money Why environment beats willpower—and how changing your circle changes your bank account Lloyd's approach to delegation as personal development for your team His rhythm of overwhelming himself, then automating, delegating, and eliminating to buy back his time The story of attending Warren Buffett's last AGM as CEO and Lloyd's goal of owning one Berkshire Hathaway A share His definition of success, best advice received (and given), and why he refuses to live in “could've, would've, should've.” Connect with Lloyd RossWebsite – Money Education: http://moneytreeeducation.com Book: Money Buys Happiness – http://moneybuyshappinessbook.com Time Rich + Links Hub: https://linktr.ee/becometimerich Facebook: https://www.facebook.com/lloyd.ross.7 Instagram: https://instagram.com/lloydjamesross X / Twitter: https://twitter.com/lloydjamesross LinkedIn: https://www.linkedin.com/in/lloyd-james-ross-26b7859 YouTube: https://youtube.com/@lloydross Podcast – Money Grows on Trees: https://spoti.fi/3KLSsvg Connect with Virginia / Entrepreneur ConundrumWebsite & Episodes: https://entrepreneurconundrum.com Instagram: @entrepreneurconundrumpodcast Facebook: @entrepreneurconundrumpodcast Twitter / X: @EnConundrumPod Distinct Digital Marketing (Virginia): @distinctdm Lloyd Rosshttp://moneytreeeducation.comHttp://moneybuyshappinessbook.comhttps://linktr.ee/becometimerichHttps://www.facebook.com/lloyd.ross.7Https://instagram.com/lloydjamesrossHttps://mobile.twitter.com/lloydjamesrossHttps://www.linkedin.com/in/lloyd-james-ross-26b7859https://youtube.com/@lloydross?si=Sn77cP78AtetWBmIhttps://spoti.fi/3KLSsvgVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comKey Questions(02:49) How did you get to where you are today? (09:56) How do you get in front of them? How do they learn about you Well, they buy my books.(10:57) Is there any advice or tips that you can give us in regards to money mindset?(23:48) How did you overcome that?(25:23) What's some of your big goals you're looking to achieve in the next year or two?(26:22) What do you feel is the number one roadblock in your way?(31:09) What's the best advice you've ever received?(32:39) What other way can I do it?(33:52) What's the best advice you've ever given?(34:37)  Is there something that we haven't talked about yet that you would like to talk about?(35:06) Where can we go to learn more about you, what you're doing, how to get your books?

Guest: Mark DelaneyWebsite: markdelaney.comNonprofit: purposemastermind.com/nonprofitPodcast: The Purpose Mastermind PodcastYouTube: @Mark.DelaneyFacebook: facebook.com/markdelaney.meLinkedIn: linkedin.com/in/mark-delaney-3a935b107In This Episode:The single line that changed Mark's life Why comfort and reputation keep us trapped Freedom defined: “Nothing to hide, nothing to prove” Why fixing your problems isn't the solution—purpose is The link between purpose, service, and mental health What it really means to live authentically and love people wellBooks Mentioned:One Step to FreedomIn the Game (both available on Amazon)Key Questions(00:56) How did you get to where you are today? Is there any bit of a journey that you can share with us?(02:16) Who do you tend to help these days?(04:09) How do you get in front of all these different varieties of people?(06:34) What are a couple of big goals that you have in the next year or two?(08:16) What do you feel is the number one roadblock from reaching that goal?(09:24) So we're talking about freedom. We tend to hear about freedom in the movies and stuff like that. But is it something that we can actually... How obtainable is it? Is it just like a fairytale?(17:32) What's your take on the difference between goals and motivation?(19:12) Why do you think that we, as a society, don't really talk much about our purpose or having purpose?(25:47) What is the best advice that you have ever received?(28:24) What's the best advice you've ever given?(32:33) We've covered a few things today. Is there anything else that you wanted to talk about?(37:05) Where can we go to learn more about you and what you do and grab some of your books?Mark DelaneyWebsite: markdelaney.com/purposemastermind.com/nonprofitFacebook: facebook.com/markdelaney.meLinkedin: linkedin.com/in/mark-delaney-3a935b107/Podcast: The Purpose Mastermind PodcastYoutube: https://www.youtube.com/@Mark.DelaneyVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com

Guest: Sloan Wilkins — Executive Financial Coach & financial well-being advocateLinkedIn: linkedin.com/in/sloan-wilkins/ Website: executivefinancialcoach.com.au Facebook: facebook.com/ExecutiveFinancialCoaching Instagram: instagram.com/sloan_now_here/ TopicsSloan's shift from corporate wealth management to coaching Why he focuses on professionals & business owners (esp. on LinkedIn/BNI) The Meaningful Money Method: purpose + mindful habits + left/right-brain The seven life areas (finances are only one) Foundations: eliminate unproductive debt, build an emergency buffer, create a spending plan (money follows instructions) Retirement & flexibility: fund tomorrow without sacrificing today Workplace financial well-being (Everyday Money Live): reduce turnover, boost productivity Mindset: “progress over perfection,” moving from ambition to meaning Quotes“Life happens outside the spreadsheet.” “Money is great at following instructions—give it a plan.” “Financial freedom is the capacity to live life on your terms.” “Progress, not perfection.” “We don't need to see the whole road—just drive by the headlights.” LinksEpisode page: entrepreneurconundrum.com/sloan-wilkins Sloan Wilkinshttps://www.linkedin.com/in/sloan-wilkins/https://www.facebook.com/ExecutiveFinancialCoachinghttps://www.instagram.com/sloan_now_here/https://executivefinancialcoach.com.auVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com

Guest: Derrick Chevalier — H-C (h-c.com), Evolve or Be Slaughtered (Amazon #1) Core ideas:Negotiate people, not problems; products don't change—people do “Feel good” ≠ “win-win”; feelings aren't facts Persuasion vs influence: persuasion is seen, influence is felt Antidote axiom: the antidote to any tactic is that tactic (or its opposite) elevated Harmony > balance for life/work integration Tactics & frameworks:Identify counterpart intent (not just demeanor) When splitting the difference can be smart—and when it's a trap Cooperative empathy: share just enough of your constraints to co-design terms Post-deal audit: judge outcomes by ROI over time, not end-of-meeting vibes Stories & examples:From hostage talks to aerospace & automotive deals Coaching a skeptic who becomes a “gold medallion” client and top negotiator/lawyer Miles Davis “wrong chord → resolution” as a model for harmony Takeaways:Prepare to discover what you don't know about the other side Don't avoid “sales”—upgrade your definition and skill set Use influence to align behavior, not manipulate Resources:Book: Evolve or Be Slaughtered (Amazon) Connect with Derrick: IG @derrick_chevalier, FB /anyproblemsolved, LI profile Free 30-min consult link via h-c.com Key Questions(01:00) How did you get to be where you are today?(03:43) Who do you serve today?(05:38) So if I wanted to come work with you, what would be some of the criteria that you would be looking for?(09:37) So on that note, how do you get in front of your potential client?(12:34) What are some commonalities, mistakes, misconceptions that people have when they start working with you or when they come to you?(25:24) Can you talk to us about how negotiation impacts everyday life, whether it's business or personal?(30:41) Have you heard of Chris Voss?(42:34)  What is your take on balance in life and work?(49:34) What is the best advice you have ever received?(51:21) What's the best advice you've ever given?(58:23)  We've talked about a few things. Is there something that we haven't touched on yet that you would like to talk about?(59:39) Where can we learn more about you and what you do and your book?Derrick Chevalierwww.h-c.comhttps://www.amazon.com/EVOLVE-Be-Slaughtered-Negotiation-Negotiating/dp/1965092543www.linkedin.com/in/derrick-chevalier-6323272https://www.instagram.com/derrick_chevalier/https://www.facebook.com/anyproblemsolvedVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com

What happens when a software engineer pulls back the curtain on social media's inner workings? In this episode, Virginia Purnell talks with Tim O'Hearn, author of Framed: A Villain's Perspective on Social Media, about the psychological and technical forces that shape what we see, share, and believe online.You'll learn:How Tim's unconventional path led from tech to authorship The real mechanics behind social media growth What entrepreneurs misunderstand about “influence” Why authenticity is more powerful than algorithms How to think critically about your digital footprint About Tim:Tim O'Hearn is a software engineer, writer, and entrepreneur whose debut book, Framed, became an Amazon #1 bestseller in the “Social Aspects of the Internet” category. His work explores the intersection of psychology, technology, and society—helping readers and entrepreneurs understand the hidden systems that shape our online world.Connect with Tim:

Guest: Dr. Sylvia Rohde-Liebenau — ENCC-accredited senior executive coach; founder, Smart Power Method; author of Who's in Charge? Lead with Real Power and Creative Impact in the Echo-Chaotic World.Links:Website: smartpowermethod.com The Book: smartpowermethod.com/the-book LinkedIn: linkedin.com/in/sylvia-rohde-liebenau-phd-b51b0328/In this episode:The Smart Power Method: authentic, service-driven leadership for complex systems Clarity > force: purpose, intent, and clean communication Stubbornness vs. relentless purpose (and how to know which one you're in) Vulnerability that strengthens trust (CEO case example) Artistic intelligence at work: trusting the creative process in leadership Energy management: physical, emotional, mental, spiritual levers Three quick practices for emotion regulation and presence Career design: aligning with values now, not “someday” Timestamps (approx.):00:00 – Why “smart power” beats “old power” 05:09 – Who Sylvia serves (C-suite, founders, change-makers) 06:40 – Attraction vs. chasing: how she builds trust and clients 10:26 – Common pre-coaching pitfalls (purpose, clarity, communication) 14:20 – Arts → leadership: trust the process 16:47 – Embodied presence & authentic power 20:34 – A CEO's vulnerable pivot that built credibility 20:44 – Resilience & energy: the four dimensions 23:14 – Instant practices for emotional awareness 25:43 – Best advice received: “As a leader, it's no longer about you.” 27:20 – Best advice given: “Start loving yourself.” 29:19 – Career/life alignment with values 31:27 – Where to find SylviaCTA:Explore the Smart Power Method and Sylvia's book: smartpowermethod.comKey Questions(01:55) Can you explain a little bit more to us about how you ended up where you are today?(05:01) Who do you serve today?(07:48) You do stuff on social media then to gain that more like and trust aspect?(08:51) What are some big goals that you have in the next year?(10:26) Is there a common I don't know if I want to use the word mistake, but a common thing that your clients do just before you start to work with them?(13:57) You have a lot of artistic background, like if you're dancing, being an artist, and singer, and all of that other stuff, how have you found that integrating all of that art into the workplace has been a positive outcome?(16:20) Taking the... I'm going to say holistic in the sense of all aspects, let's say well-rounded. We have bringing in our artistic self, this spiritual aspect, and embracing those, how does that help to support the leaders that want to increase their power?(20:34) Can you touch a little bit on the art of resilience and energy management for effective leaders?(23:06) Do you have any examples that we might be able to implement right away?(25:26) What is the best advice that you have ever received?(27:16) What's the best advice you've ever given?(29:08) Is there something that we haven't touched on yet that you would like to talk about?(31:27) Where can we learn more about you and what you do.Sylvia Rohde-Liebenauhttps://smartpowermethod.comhttps://www.smartpowermethod.com/the-bookhttps://www.linkedin.com/in/sylvia-rohde-liebenau-phd-b51b0328/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com

Guest: Fred Meyers, Founder & CEO of QueensboroLinks:Website: www.queensboro.comFacebook: https://www.facebook.com/queensboro/Instagram: https://www.instagram.com/queensborousa/Episode page: https://entrepreneurconundrum.com/fredmeyersIn this episode:(00:00) Intro — spotting a premium polo gap and building from scratch(02:35) Why Queensboro is B2SMB (marketing-first vs. enterprise sales)(04:14) The $4.95 first-order offer and trust-building guarantees(06:07) Shipping realities: continental U.S. free shipping and reliability(07:25) Lessons from economic turbulence & organizational vulnerabilities(09:40) Why move HQ to Dallas—and what improved (talent & logistics)(15:26) Expansion thinking (East, Texas/Midwest, West Coast next)(16:06) “Great small company” > “bad big company” (and how to become great)(18:35) A turning point: “We're not doing better because we aren't better.”(19:38) The 4 P's people framework: Principled, Positive, Proactive, Productive(27:50) Brand basics: clear positioning → clear logo → clear expression(30:24) Culture you can “hear”—why energy shows up in the box(33:21) Best advice received: “Do what's good for Freddie.”(35:52) Best advice given: “Pray for a difficult life (and wife)” → growth & character(37:58) Where to learn more & connectTakeaways:Trust is a growth lever: guarantees, clear policies, and reliability convert skeptics.Hire for the 4 P's; you can't out-perform your lowest standard.Be a great small company—scale comes after excellence.Position → brand → logo → apparel: get the story straight, then amplify.CTA: Start your first embroidered shirt for $4.95 and test the experience: www.queensboro.com Key Questions(01:07) All right, so how did you get to where you are today?(01:52) You stayed focused?(02:28) Who is your ideal It's a small, probably company. Do you sell more B2B or B2C?(04:09) Do you have a minimum quantity that I need to order?(07:13) You have been around for a while. You've been through lots of crazy things with the economy. What things did you learn? What tips do you have for it?(11:32) When you were growing, was it hard to remove yourself from certain positions so that you weren't for bottleneck?(15:58) Are there any other big goals that you're looking to achieve in the next couple of years?(22:57) How did you get your company's name?(26:39) What are some of your thoughts about helping others build their brand?(30:57) What did you do to help you get through hard times or times that were rough?(33:12) What's the best advice you've ever received?(35:49) What's the best advice you've ever given?(37:53) Where can we go to learn more about you and what you do? Fred Meyerswww.queensboro.comhttps://www.facebook.com/queensboro/https://www.instagram.com/queensborousa/?hl=enVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com

Show NotesPrima's pivot + origin — Moving from engineering and retail to online work; COVID as the “house on fire” moment that forced reinvention. “Best Kept Secret” diagnosis — It's not lack of skill; it's talking about what the market doesn't urgently care about. House on Fire Marketing — Identify activation points (urgent, can't-wait problems), show up with a “fire extinguisher,” then demonstrate and invite. Leads vs Buyers — Why “leads” can be someday/never; focus on buyer intent to shorten time-to-trust and time-to-cash. Conviction > tactics — Self-leadership, integrity, and inner work as the engine behind strategy. Seasons, silence, and signal — Reducing noise to hear divine guidance; living on your terms, not chasing balance myths. Revenue rhythm — Structuring offers (6–24 months) so $2K days come from today's sales + tomorrow's recurring. ResourcesGuest: Facebook @primajope | IG @prima_jope | YT (link above) | the2kClientsystem.com Show: entrepreneurconundrum.com/primajope Key Questions(01:34) How did you get to be where you are today?(11:12) Who is your ideal client?(12:16)  How do you get in front of them?(13:25) What are a couple of big goals that you have in the next year or two?(14:05) You have mentioned before in other areas, you don't have a buyer problem, you have a buyer identification problem. Can you expand on that a little bit.(23:02) So what do you do to make sure that you're in a quiet space or however, so that you can hear those little promptings?(27:47) Do you feel like you have a really good work-life balance?(30:28) What's the best advice that you have ever received?(32:31) What's the best advice you've ever given?(34:17) You have built a system that shows how to go from 2,000 to 2,000 per week to 2,000 per day without stress. So what makes it work when other marketing strategies?(45:52) Where can we go to learn more about you and what you do? Prima Jopehttps://www.facebook.com/primajopehttps://www.youtube.com/channel/UC0PQhPk4Hr1RNSXEC05ZdEQwww.the2kClientsystem.comVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com

In This Episode, You'll Discover:How Cliff's musical journey began at Berklee and led him to Los Angeles What being kicked off American Idol taught him about resilience The power of saying “yes” and following curiosity into new ventures Why Cliff believes health is the foundation for creative and business success His approach to work-life “integration” and getting more done with less stress The role of coaching, affirmations, and mindset in creating lasting change Resources & Links from Today's Episode:Website & Blog: sidehustleandflow.net Music: Stream “Cliff Beach” on all major platforms Book: Side Hustle and Flow (available in print & audiobook) Email: cliffe@sidehustleandflow.net Social: Facebook | Instagram | X/Twitter | Bluesky Key Questions(01:32) How did you end up where you are today?(04:54) How did you stay upbeat with it?(08:01) How was it for you? Do you have any tips for us with when you did change your mental state or being able to change those mental blocks that are holding us back?(10:05)  How do you keep a work-life harmony?(14:28) Do you work with people through that inspiring aspect, or is it more just through your books?(18:35) Who are your ideal clients? Who's your ideal person to work with?(19:59) What do you help? What do you coach people with or through? (21:06) How do you get in front of these people?(22:12) What are some big goals that you have the next year or two?(24:14) What's the best advice that you have ever received?(25:50) What's the best advice you've ever given?(27:07) Is there something that we haven't touched on yet that you would like to talk about?(34:38) Where can we go to learn more about you and what you do?Cliff BeachSidehustleandflow.netFacebook.com/cliffbeachmusicInstagram.com/cliffbeachmusicTwitter.com/cliffbeachmusicBluesky.com/cliffbeachmusicVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com

In this episode, you'll learn:How Steve launched, scaled, and sold a successful advertising agency. Why consistency and persistence matter more than talent. The endurance athlete mindset and how it translates to business. The epidemic of loneliness — and how Loving Your Neighbor: A Practical Guide helps combat it. Why scaling isn't for everyone (and why that's okay). Steve's best advice: it's all about people. His most powerful tip: define your core values and live by them.Resources & Links:Website: www.stevefales.com LinkedIn: linkedin.com/in/stevenfales Facebook: facebook.com/steve.fales.18 Books: Available via Amazon & websiteKey Questions(01:21) How did you end up being where you are today?(03:17) When things got tough, how did you keep pushing forward and not just quitting?(04:37) Do you take some of those principles and carry it forward in some of your races and triathlons and stuff like that to be easy as well?(05:47) You have a few books. You're also a coach and mentor and stuff like that. Is that correct?(07:26) How do you get in front of those people?(09:28) What are a couple of big goals that you have in the next year?(13:44) With all the things that you want to get done in your retirement with all your spare time, what do you feel like is a roadblock? What's your biggest roadblock?(15:33) What is the best advice that you have ever received?(16:55) What's the best advice you've ever given?(18:36) We've touched on a few different topics today. Is there anything that we haven't talked about that we would like to?(20:48) Where can we learn more about you and what you're up to?Steve Faleswww.stevefales.comLinkedIn -- https://www.linkedin.com/in/stevenfales/Facebook -- https://www.facebook.com/steve.fales.18Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com

Show notes (bullet style)Mike's path from dentistry plans to pet franchisingScaling EarthWise Pet: 3 stores → 200+ units; 9 acquisitions; 51 corporate storesIdeal franchisee profile: passion, alignment, “in the trenches” grit, financial readinessRegionality & marketing: different buying habits, local ad spend, video & reviewsPet nutrition edge: 3-tier Dietitian certification; vet advisory council; AI dietitian for accessible guidanceTotal Pet Care plan (24 months): 250 stores, 150 mobile units, bi-coastal warehouses, e-com + DTCMobile grooming & mobile nutrition pros; delivery tacticsCulture shift: owner-operator → multi-unit; avoiding “weeds” thinkingM&A realities: due diligence, fees, team acqui-hires, and bank/attorney orchestrationLeadership & resilience: risk, failure as learning, anti-shame ethos for customersResources & LinksGuest: Michael Seitz — LinkedInEarthWise Pet (Franchising): https://www.EarthWisePetFranchise.comEarthWise Pet (AI Dietitian on homepage): https://www.EarthWisePet.comGroomBar: https://www.GROOMBAR.comKey Questions(01:37) How did you get to where you are today?(04:30) Who would you say are your ideal clients?(07:54) When you say pet store, are you more what would live inside my house(08:28) If we have the nutrition side of it. Tell me a bit more about that one. That one I didn't think about. Is it like, My doctor said this, or is it just, Hey, my dog is old?(11:30) With having the AI version of it, does that make it more accessible, even just financially for people, too?(12:20) How do you get in front of your ideal people?(14:46) Do you help your store owners with their digital marketing? Do you provide that for them or do you host it for them? How does that work?(15:39) Do you give them training on the marketing side of it?(16:09) What are some big goals that you have in the next year or two?(18:25) What's involved in your mobile unit? Is that when someone comes to my house.(19:13)  What do you think is the number one roadblock stopping you?(21:35) What are some of your thoughts on entrepreneurship and franchising?(24:13) How has your experience been with mergers.(29:48) What's some of the best advice that you have ever received?(33:00) What's the best advice that you've ever given?(34:24) We have covered a lot of different things, but is there something that we haven't touched on that you want to?(36:49) All right. Where can we go to learn more about you and what you do?.Michael Seitzwww.linkedin.com/in/michaelseitzceowww.EarthWisePetFranchise.comwww.EarthWisePet.comwww.GROOMBAR.comVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com

Today on Entrepreneur Conundrum, Virginia sits down with Doug Zarkin, brand leader, keynote speaker, and author of Moving Your Brand Out of the Friend Zone. Doug brings a wealth of experience from shaping powerhouse brands like Avon, Victoria's Secret PINK, and Pearle Vision.He shares:His journey from agency life to leading global consumer brands Why entrepreneurs should adopt a “think human” philosophy in marketing How to balance short-term revenue goals with long-term customer relationships The real purpose of marketing (and how to avoid alienating your audience) His best advice for overcoming roadblocks and moving forward

In this episode of Entrepreneur Conundrum, Virginia welcomes Becky Freemal, Emmy Award-winning journalist, best-selling author, and founder of The Market Exec. Becky shares her journey from broadcast journalism to fractional CMO, and why effective storytelling is the key to sustainable business growth.What you'll hear in this episode:Becky's transition from journalism to entrepreneurship How evidence-based storytelling drives results Why brand voice is essential for consistency and trust The role of curiosity in leadership and business growth Becky's vision for speaking, leadership, and helping entrepreneurs 

Episode: SEO Without the Mystery: Nick Musica's Straightforward Approach to Getting Found OnlineGuest: Nick Musica, Founder of Optics In SEO AgencyWhat You'll Learn in This Episode:How Nick transitioned from publishing to SEO — before even knowing what SEO wasLessons learned from early SEO vendor experiencesThe “3+1” formula that drives sustainable search rankingsWhy multiple versions of your site could be killing your SEOCommon pitfalls that businesses face and how to dig out of the “funk”The role of networking, referrals, and in-person connections in finding clientsBalancing technical SEO with content strategy and off-page authority Connect with Nick:Website: https://opticsin.comLinkedIn: https://www.linkedin.com/in/nickmusica/Listen to the episode here: https://entrepreneurconundrum.com/nickmusicaKey Questions (01:01) How did you get to where you are today?(05:52) So now, how do you fulfill your following your interest aspect?(10:49) Who are your ideal clients?(12:11) How do you get in front of said client?(12:44) Are you part of the local chamber or BNI group?(14:31) Do you do posts on social media and use that very often as well?(15:10) What are some big goals that you have in the next year or two?(17:25) Do you feel like you have a roadblock for reaching that goal?(17:39) What's the best advice that you have ever received?(20:11) What's the best advice you've ever given?(21:42) Do you focus on like, backlinks and different stuff like that?(22:47) Is there something that you wanted to talk about, but we haven't covered yet?(25:15) Where can we go to learn more about you and what you do?Nick Musicahttps://opticsin.com/https://www.linkedin.com/in/nickmusica/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com

In this episode, Virginia talks with Diane Wyzga, founder of Quarter Moon Story Arts and creator of the Stories from Women Who Walk podcast. Diane helps women clarify their vision and amplify their voices through storytelling, coaching them to uncover words they didn't know they had.What you'll hear in this episode:Diane's journey from Navy nurse to lawyer, litigation consultant, and storytelling coach.How she helps women find their authentic voices and share their stories with courage.Why consequences are fact-neutral and how reframing them can set you free.The power of resilience: “Fall down seven, get up eight.”Tips on building confidence through self-expression and storytelling.Connect with Diane:Website: quartermoonstoryarts.netLinkedIn: linkedin.com/in/diane-f-wyzga-qmsaPodcast: Stories from Women Who WalkSubstack: Wyzga on WordsConnect with Virginia:Instagram | Facebook | Twitter/X | LinkedInentrepreneurconundrum.com/dianewyzga

Guest: Andy Seeley, CEO of Creatively DisruptiveHost: Virginia PurnellDuration: ~43 minutesWhat You'll Learn:How Andy transitioned from sales into strategic marketingThe biggest marketing mistakes small business owners makeWhy consistency beats quantity every timeWhich platforms work best for local engagementHow to dip your toes into paid ads without wasting moneyThe easiest way to build online trust (hint: Google Business profile!)Connect with Andy:Website: creativelydisruptive.comInstagram: @ashworthstrategyFacebook: @creativelydisruptive 

Episode NotesGuest: Siew Ting Foo, author of Building Brands with Soul25+ years as a global marketing leader (HP, Unilever, Diageo, etc.)What “brands with soul” means and how it creates emotional impactCoaching the next generation of “Leaders with Soul”Consulting, board directorship, and thought leadershipEmbracing AI and empowering teams through “AI Fridays”Overcoming imposter syndrome and experimenting with purpose6 traits of soul-led leadership: authenticity, empathy, disruption, etc.Book, podcast, and ways to connect: soulforprofit.org 

Episode Title: From Burnout to Breakthrough: Building Better Engineering Teams with Thanos DiacakisGuest: Thanos DiacakisHost: Virginia PurnellPodcast: Entrepreneur ConundrumLinks & Resources:Website: https://www.cosmicteacups.comLinkedIn: https://www.linkedin.com/in/thanosd/Download: 7 Mental Models for Software DevelopmentWhat You'll Hear in This Episode:How Thanos turned early startup experience into a career of helping software teams scaleCommon misconceptions about engineering productivityThe four types of work all software teams should balanceWhy going “faster” often starts with doing lessThanos' ABCD framework: Iteration, Quality, Complexity, PlanningThe truth about burnout, identity, and finding joy in software againBest advice Thanos has ever received—and givenHis favorite book (Changing on the Job) and favorite movie (A Few Good Men)Ideal For:Startup founders with growing engineering teamsCTOs and engineering managers facing team burnout or delivery delaysAnyone curious about the intersection of software development and team healthSubscribe & Review:Love what you hear? Subscribe to Entrepreneur Conundrum and leave a review to help more founders find their flow.Key Questions(01:12) How did you end up on this journey and where you are today?(02:32) Who's your ideal client today?(04:00) How do you get in front of these people?(08:12) What are a couple of big goals that you're looking to achieve in the next year or two?(09:00) How would that affect your business?(09:41) So I think you've already touched on all of the questions about how to deliver software faster by doing less. I think we talked about that with time allocation, right? Is there anything else that you wanted to touch on?(15:36) Is working with you an ongoing long term aspect, or is it for a certain time It will usually start with some engagement to the tune of six months.(17:52) Is it hard to find where the bottleneck is in the software?(20:16) What is the best advice that you have ever received?(21:30) What's the best advice you've ever given?(23:35) I have that question, too, because you've done quite a few startups, and you have a family and stuff like So do you have any tips on how you were able to try to have that balance?(25:57) Is there anything else that you would like to talk about that we haven't yet?(26:10) What is your favorite book and movie?(29:21) Where can we go to learn more about you and what you do?Thanos Diacakishttps://www.cosmicteacups.comhttps://www.linkedin.com/in/thanosd/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

In this episode, we discuss:Kash's entrepreneurial journey from cutting lawns to building an $11M insurance agencyHow Transcendental Meditation and spiritual practices shaped his business successThe difference between intellect and intelligence in decision-makingWhy emotional and energetic alignment are crucial for scalingHow Kash defines success beyond just moneyBuilding systems to “fade out” of the daily grind and elevate leadershipThe power of customer experience and spiritual alignment in client attractionRisk-taking from an intuitive, whole-brain approachKash's philosophy: “Water the root, enjoy the fruit.” Connect with Kash Fadaie:

Guest: Mel McSherryLinkedIn: @melmcsherryInstagram: @mel_mcsherryEpisode Highlights:Mel's entrepreneurial origin story and the transition from fitness to business coachingWhy honoring your energy is essential for sustainable successHow human design can validate your instincts and simplify decision-makingThe biggest mistake entrepreneurs make when trying to follow copy-paste business adviceThe difference between “coach” and “guide”—and why Mel prefers the latterHer dream of hosting or joining more in-person retreatsSimple energy management tips you can start using todayWant a safe, no-pressure chat with Mel?

Guest: Jhana LiCompany: Spyglass OpsPlatforms:

Show NotesIn this episode, you'll learn:How Colleen's caregiving journey led to her business The biggest planning mistakes solopreneurs make The four pillars of business safety: Money, Insurance, Succession, and Legal Prep What a “Knock Box” is—and why you need one The real cost of not planning for emergencies Her tips on getting in front of the right clients Why LinkedIn is her platform of choice Links & Resources:Website: www.centuryplantbusinessservices.com LinkedIn: Colleen Watson Book a session with Colleen: calendly.com/centuryplant Follow Virginia:Website: entrepreneurconundrum.com Instagram: @entrepreneurconundrumpodcast Facebook: @entrepreneurconundrumpodcast Twitter: @EnConundrumPod Key Questions(00:53) Can you tell us a little bit about your entrepreneurial journey?(04:23) Who are your ideal clients?(06:34) How do you get in front of those people?(08:28) Do you do you social media as well to help get in front of those people to have those conversations?(10:56) Is there someone that you refer them to or just help them find their own person to help them.(14:10) Do you help people just in the US or do you go other places as well?(16:05) What are some of the safety So it's the safety net or the four pillars that people should have.(20:57) So do you have all your ducks in a row?(24:03) What are some big goals that you have in the next year or two?(30:03) What's the best advice that you have ever received?(31:58) What's the best advice you've ever given?(33:34) Is there anything that we haven't talked about yet that you would like to touch on?Colleen Watsonhttps://www.centuryplantbusinessservices.com/https://www.linkedin.com/in/colleen-watson/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Show NotesGuest: Chris Vance, CEO of Playground SessionsWebsite: playgroundsessions.comSocials:InstagramTikTokThreadsKey topics:Chris's journey from corporate to entrepreneurshipHow Playground Sessions revolutionizes music learningBuilding a global brand with strong retention ratesMarketing strategies: SEO, app store optimization, PR, and influencer collaborationsImportance of balance, personal growth, and lifelong learningThe evolving world of digital piano learning and gamificationChris's best advice: Stay focused, learn deeply, and lead with integrityConnect with Chris: LinkedInCheck out Playground Sessions: playgroundsessions.comKey Questions(00:59) How did you end up where you are today?(04:12)  Who is your ideal avatar nowadays?(05:31) So do schools utilize you guys as well?(06:24) Is it just piano or do you have other instruments, too?(06:35)  How do you get in front of your customers?(09:20) Do you do anything for referrals?(10:40) You mentioned a goal being expanding to other instruments like guitar Are there any other big goals that you have in the next year or two?(12:33) What do you feel is your number one roadblock from reaching that? Is it just customer retention or do you think it's more?(14:20) Can you talk to us a little bit about bootstrapping and scaling and some lessons that you've learned along the way?(17:14) How has it been for you to intersect, combine your music and the technology and your community all together?(19:30) Can you walk us through? I want to learn how to play. I have a keyboard, piano. I get your app, then what? How does it work?(22:36) What's the best advice that you have ever been given, that you've ever received?(25:47)  What's the best advice you have ever given?(30:35) Is there something that we haven't touched on yet that you did want to talk about?(31:42) How do you manage or balance your time?(33:37)  Where can we learn about you and what you do?Chris Vanceplaygroundsessions.comhttps://www.instagram.com/playgroundsessions/profilecard/?igsh=d3p1dGpjbWFla3Bphttps://www.tiktok.com/@playgroundsessions?_t=8qxYEpPo5nD&_r=1https://www.threads.net/@playgroundsessionsVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

SHOW NOTESGuest: Andrew AmannWebsite: ninetwothree.coLinkedIn: Andrew AmannX/Twitter: @andrewamannKey topics:Andrew's pivot from mechanical engineering to AI and software development Early experiments with digital transformation, including VBA-coded automations Founding 923 Studio and delivering 150+ innovative AI and ML products Ideal clients: established brands with innovation labs and funded startups How Andrew and his team win business through SEO, conferences, and LinkedIn outreach Stabilization and growth goals for 923 Studio in 2025 How AI can be implemented in enterprise businesses, starting with a knowledge base Balancing business growth with a holistic lifestyle for employees Andrew's best advice: become an apprentice, learn from both good and bad bosses The 923 Studio name: inspired by their early days working 9 PM to 3 AM Tips for building AI solutions that truly solve real-world problems Key Questions(01:19) Can you tell us a bit about how you ended up where you are today?(03:15) Who would be your ideal client these days?(04:03) How do you get in front of these people?(04:35) Do you have repeat customers?(05:55) What are some big goals that you'd like to achieve in the next year?(06:45) Do you use AI within your business?(08:07) So your goals that you have, how would that affect your business?(08:55) What do you feel is the number one roadblock from you guys getting there?.(09:20) Can you talk a little bit about successful AI transformation in enterprise companies?(11:33) Do you have any tips or anything about how to build AI solutions that will solve our real problems like you were talking about?(12:55) How about running a holistic agency that uses profit to enhance the lifestyle of all employees?(13:49) What is the best piece of advice that you've ever received?(15:13) How did you come up with the business name?(15:54) What's the best advice you have ever given?(17:54) Is there anything else that you would like to touch on?(18:02)  Where can we go to learn more about you and what you're doing?Andrew Amannwww.ninetwothree.coAndrew Amann | LinkedInx.com/andrewamannVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Guest: Angela FowlerWebsite: www.reallifeaccess.comWhat You'll Learn in This Episode:Why accessibility is a business growth strategy, not a compliance issueThe shocking $2 trillion in buying power you're likely overlookingCommon accessibility mistakes on websites and how to fix themHow inclusive hiring can become your competitive advantageAngela's personal story of transforming frustration into impactTips to audit your website from a user's perspectiveWhy clear feedback is more helpful than polite complimentsResources Mentioned:WebAIM Contrast CheckerAngela's Accessibility Jumpstart Kit (available via newsletter signup)Connect with Angela:

Guest: Michelle WilsonBusiness: Wilson LegalLinkedIn: linkedin.com/in/wilsonlegalInstagram: @wilson.legalYouTube: @wilsonlegal164Topics Discussed:Michelle's surprising path to law (it all started with a speeding ticket) Launching her firm with $10K and no heating The impact of the BRCA1 gene on her business operations How she stepped away for 12 weeks—and had her best month ever Using mindset coaching and systems to scale Her vision to reach $10M in revenue and serve 10,000 Georgia families The role of letters, legacy, and emotionally intelligent estate planning What makes an “A” client—and why she lets the “F” ones go Book Mentioned:So I Can Love You Longer: A Mother's Message to Her DaughterAvailable on Amazon, Kindle, and Audible.Key Questions(01:05) How did you get to be where you are?(06:49) Have you stepped yourself out of your business?(09:29) How does that make you feel? Mixed emotion?(10:37) Who would you say are your ideal people to work with? Your ideal clients?(13:17) How do you get in front of these people?(16:19) To work with you, do I need to live near you?(20:52) What are some big goals we have for the next year or two?(22:08) What do you think is the number one roadblock that's stopping you from getting those goals?(27:25) One of the things I was going to ask is, how have you found overcoming financial obstacles?(31:04) Did you find that you went online more? That your business went online?(34:48) What is some of the best advice that you have ever received?(38:31) What's the best advice that you have ever given?(42:21) Anyway, is there anything that we haven't talked about yet that you would like to?Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

In this episode of Entrepreneur Conundrum, Virginia Purnell sits down with Lorie Spence and Carolyn Pritchard, cofounders of Bridge Medical Communications, a woman-led Canadian company focused on closing the gap between healthcare professionals and patients.With over 40 years of combined experience in healthcare and a deep passion for patient outcomes, Lorie and Carolyn share their journey of building Bridge, launching the Connect division, and pioneering new ways for providers and patients to collaborate. They also discuss their upcoming Empower Her conference focused on women's health and their new initiative to support aspiring entrepreneurs.Topics discussed:How Bridge Medical Communications was born Their ideal clients and where they operate Patient-centered care and empowering both providers and patients The evolution of social media in healthcare communications Launching the “Empower Her” conference in March 2024 The value of cofoundership and aligned values Advice for future entrepreneurs and co-founders How action and persistence fuel long-term success 

Guest: Christian BanachWebsite: www.ChristianBanach.comLinkedIn: linkedin.com/in/christianbanachWhat we cover:Christian's journey from concert promoter to sales leaderWhy most firms plateau with word-of-mouth referralsThe evolving landscape of outbound prospectingWhy email marketing is broken (and how to fix it)The mindset shift from lead generation to relationship-makingStrategic planning when your sales cycles are longCreating newsletters your audience actually wants to readChristian's long-term goal to build and exit his business Resources & LinksSign up for Christian's newsletter: ChristianBanach.comKey Questions(00:57) Is there anything else that you'd like to fill in with us about how you got to where you are today?(02:18) So today, who are the ideal clients that you want to work with?(03:37) Is there typically something that clients have, just before they start working with you, that they're either doing or a misconception that they have that's basically holding them back?(06:23) How do you guys get in front of those companies?(08:32) What are some big goals that you guys have in the next year or two?(10:11) And how would that affect your business?(11:19) Is it hard to remove yourself from being the bottleneck?(12:27) Other than maybe being yourself, and if it on that side, what do you feel is the number one roadblock that's getting in the way from you guys achieving the goals that you just shared?(13:33) Do you have any tips or anything like that that you can share with us in regards to email marketing?(17:10) What was the best advice that you have ever received Please.(19:17) What's the best advice you've ever given?(20:54) Do you ever have a call to action on those emails where it's like, if you had a similar story, want to let me know about it or anything like that?(22:46) Why do you feel like relationship making is the future for business development?(24:37) If relationships take a while, and it takes a while before I can get them as business, how does that change your business planning and your future planning and stuff like that?(26:49) Is there anything in particular that you would like to talk about today?(27:49) Where can we go to learn more about you and what you do?Christian Banach https://www.linkedin.com/in/christianbanach/www.ChristianBanach.comVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

 Episode NotesTodd Payne's path from ministry to emotional intelligence coachingDiscovering the transformative power of the EnneagramHow emotional intelligence enhances relationshipsTodd's unique coaching model for couples: individual and joint sessionsBuilding deeper, more fulfilling relationships through self-awarenessThe role of hope in personal and relational growthHow Todd relocated to Portugal after losing his home in a wildfireTips for setting realistic goals and staying presentLearn more about Todd at:

 Episode Notes:Tiffany's real estate journey: from solo agent to team leader Building an intentional business after accidental success Why handwritten lists and true accountability transformed her work How Tennessee's Elite uses client appreciation and local events to build loyalty Creative marketing (hello, pie pickup events!) Setting big goals, moving into a new space, and tripling her team Mental health tips for entrepreneurs balancing growth and life Tiffany's favorite piece of business advice: hire slow, fire fast! 

Virginia and Kristin discuss:Kristin's unexpected journey into birth workChallenges in the medical system and her motivation to serveWhat sets Gold Coast Doulas apart in the postpartum spaceThe importance of overnight care and support for new parentsHow they attract ideal clients through podcasting, blogging, and community relationshipsHer experience launching Supported: Your Guide to Birth and BabyBuilding a B Corp and organizing a community-wide diaper driveAdvice for entrepreneurs: Trust your instincts and lean into your passionResources & Links

Guest: Ronnie LoaizaTopic: Creating Identity-Aligned Habits for Sustainable SuccessWhat We Talked About:Ronnie's transition from personal trainer to habit and life coach How COVID revealed deeper mindset struggles for many professionals The link between habits, identity, and goal achievement Why motivation and willpower aren't sustainable strategies Practical examples of tiny actions that spark transformation The truth about affirmations and what to do instead How EFT, confirmation, and consistent cues build powerful habits What to consider before jumping into new systems or trends Roni's goals for more in-person connection and speaking opportunities Connect with Ronnie:

Guest: Maggie van GalenWebsite: maggievangalen.comWhat we cover in this episode:Maggie's early love of storytelling and her path from journalism to authorshipHow motherhood inspired her first children's book seriesThe pivot from in-person school visits to writing copy for businessesHer ideal clients—and how she helps them speak in ways their audiences understandThe power of networking and relationship-driven marketingHer process for capturing a client's voiceGoals for 2024 and how she defines success on her own termsThe importance of continual learning and surrounding yourself with honest, uplifting peopleGiving back through her children's book sales to Canines for Disabled Kids Special Mention:15% of all book proceeds (purchased via Maggie's website) go to Canines for Disabled Kids through May 1.Key Questions(00:53) How did you end up where you are today?(05:42) Who is your ideal client?(07:17) How do you get in front of them?(09:44) When you start working with somebody, is there this commonality, a mistake or something that they have that they're not quite doing?(12:10) How is the process that you use for coffee and content writing? And I just want to say, how do you get inside the client's head? But capture your client's voice with your words.(13:48) What are some of your big goals that you want to achieve in the next year?(18:23) What is the best advice you have ever received?(20:38) What's the best advice you've ever given?(23:57) How do you make sure that your cup stay filled and that you get the help that you need in your business?(27:29) Is there anything that we haven't talked about yet that you'd like to touch on?(28:30) Where can we learn more about you and what you do?Maggie van Galenwww.maggievangalen.comIG www.instagram.com/maggievangalen/FB www.facebook.com/maggievangalenauthor/LI www.linkedin.com/in/maggievangalen/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Episode Notes:Guest: Ahuva Gruen, Fractional CFO and Founder of AG Financial CPATopics covered:Ahuva's entrepreneurial roots and journey to becoming a fractional CFOCommon financial pitfalls businesses faceThe importance of understanding cash flow, profit margins, and financial processesHow Ahuva helps businesses eliminate waste, maximize profits, and plan for growthWhy accountability is a crucial driver of successHer holistic approach to financial consulting, focusing on people, processes, profit, and productsLearn more at:

 Episode Notes:Guest: Ryan Wimpey, founder of Tip Top Canine Dog Training and Tip Top Canine FranchisingKey topics:Ryan's journey from hobby trainer to managing three businessesThe story behind Tip Top Canine's rapid growth and franchising successHow the TIPTOP method changes dog behavior effectivelyThe importance of adult learning principles in staff and client trainingBalancing brand growth and quality control in franchisingWhy empathy and pattern recognition are crucial in dog trainingRyan's best business advice: "Ready, fire, aim" and systemizing processesLearn more about Ryan at https://tiptopk9.com or check out their franchising opportunities.Key Questions(02:27) So we got a little bit of how you got to where you are today. Is there any gaps you want to fill in at all for us?(03:51) When did you guys start offering courses?(04:33) Who is your ideal client?(06:35) Do you fill me in on how I'm supposed to do it the same way you did it?(08:47) Llet's say I'm your ideal avatar or customer. How do you get in front of me? How do I know about So normally, you're googling.(13:00) You had mentioned... So their ability to process stuff is about a three-year-old in people aspect. Is that what you said?(14:58) Your business is already huge and massive. What goals do you have in the next year or two?(15:37) Doubling your franchises, how would that affect your business?(17:13) Do you guys have a hard time finding dog trainers as part of your staff?(18:52) With those who are who you're hiring for dog training, do you put them through, let's say, a certain training yourself so that it falls under the way that you guys want it done?(20:04) So let's go back to your goal with expanding the franchises and the stores and all that stuff. What do you think is the number one road block for getting that to happen?(22:35) Do you guys buy any other stores or locations?(23:47) What is the best advice that you have ever received?(24:37) What's the best advice you've ever given?(27:46) What do you have to share about principles of adult learning?(31:46) Is there anything that we haven't touched on yet that you would like to talk about?(32:15) So is there a certain geographical area in the states that you're in, or are you sprinkled out all over?Ryan WimpeyWebsite / http://www.tiptopk9.com/ YouTube / https://www.youtube.com/@TipTopK9 Facebook  / facebook.com/profile.php?id=100063581240998 Instagram  / tiptopk9 Tik Tok  / https://www.tiktok.com/@tiptopk9?is_from_webapp=1&sender_device=pc____

Welcome to the 200th episode of Entrepreneur Conundrum!Today, Virginia Purnell dives into the four key digital marketing strategies that can help business owners save time and money while growing their online presence. If you've ever felt overwhelmed by marketing, this episode is for you!

In this episode, I talk with Adam Rosen, a world-traveling entrepreneur who has cracked the code on cold email outreach. Adam sold his first tech startup in 2019 and has since built a thriving business helping companies generate consistent sales meetings through expert-level email strategies.We cover:✔️ How Adam built a seven-figure business while traveling the world✔️ The biggest mistakes businesses make with cold email✔️ How to scale a remote team and maintain strong company culture✔️ Why systems and automation are key to business growth✔️ Tips for staying resilient through business ups and downsPlus, Adam shares insights from his newsletter The Nomad Cloud, which has grown to over 350,000 subscribers, offering resources for entrepreneurs who want to travel and grow professionally.

Episode Notes:Amanda's personal homeschooling journey and how it shaped her approachHow she helps parents move from chaos to confidence in homeschoolingTime management strategies for homeschool parentsThe importance of mindset and avoiding burnoutHow to balance homeschooling, entrepreneurship, and family lifeAmanda's goals for the future, including writing books and expanding her impactPractical advice for women entrepreneurs managing homeschooling and mental healthLearn more about Amanda:

Episode Notes:Todd's journey from graphic design to entrepreneurship and personal growth coaching.How a life-changing incident in his 20s inspired him to turn his life around.The importance of self-reflection, personal growth, and finding balance.Todd's custom life optimization system and how he tracks progress in all areas of his life.Advice on embracing failure, overcoming perfectionism, and living a life of meaning.Todd's future goals, including writing a book and giving a TED Talk.How small, consistent changes lead to massive transformations over time.Key Questions(01:07) Can you share with us, how did you end up where you are today?(07:05) How do you get in front of people?(07:46) With all of the things that you're doing, how do you find time to do it all and the balance?(11:48) What are some big goals that you have in the next year or two?(12:20) How do you think they would affect your business?(13:09) What do you feel is your biggest roadblock from getting a TED Talk out there and getting your book written?(13:42) With the challenges that you've been through in life, how do you not let it keep you down?(15:16) Do you have any tips for us on what you did in order to move past perfectionism? (18:37) What's the best advice that you have ever received?(18:59) So on that note, do you have any thoughts that you can share with us about living a life of happiness and fulfillment?(21:57) What's the best advice that you have ever given?(23:17) Is there anything that we haven't touched on that you would like to talk about?(29:50) Where can we go to learn more about you and what you do?Todd Bertschhttps://www.toddbertsch.com/https://www.linkedin.com/in/toddmbertsch/https://www.facebook.com/tmbertsch/https://www.instagram.com/tmbertsch/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Virginia Purnell interviews Caitlin Bacher, a course-selling expert and founder of Scale with Success, to talk about how to sell your course successfully—without launching.In this episode, we cover:✅ Why the launch model keeps course creators stuck in feast-or-famine cycles.✅ The difference between launching and evergreen selling—and why evergreen wins.✅ Why most course creators struggle to scale (and how to fix it).✅ How to sell your course with automation—no sales calls or cold DMs required!✅ The best pricing strategies for evergreen courses.Caitlin also shares insights on how to create consistent revenue, build a sustainable business, and scale with ease.Key Questions (01:12) Can you tell us anything else about your entrepreneurial journey and how you got to where you are today?(05:50) When you do a new product or a new course, do you do a mini launch? So do a bunch of hype about it and then just immediately turn it evergreen, or what do you recommend?(08:11) How is your feeling? Were you a little scared or anything when you first stopped doing the launches and then just decided just to do evergreen instead for uncertainty?(10:01) Do you help just the people who already have a course to be able to scale it, or do you also help them create a course, come up with a course?(10:58) And is it just coaches and course creators? Who's your niche that you work with?(13:56) You mentioned some prices, but what have you guys found to be a good price range for the lower and upper levels of the?(15:09) How do you get in front of your ideal?(18:53) What are some big goals that you're looking to achieve in the next year?(21:40) What is the best advice you have ever received?(25:49) What's the best advice you've ever given?(29:07) Is there something that we haven't talked about, though, that you would like to?(31:31) Where can we go to learn more about you and what you do?Caitlin Bachercaitlinbacher.cominstagram.com/caitlinbacherVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Episode NotesVirginia Purnell interviews Ernesto Mandowsky, a systems expert and founder of Million Dollar Machine (MDM), on how small business owners can simplify operations and scale faster.In this episode, we cover:✅ The 6P framework that helps entrepreneurs scale successfully.✅ The biggest mistakes business owners make when trying to grow.✅ Why solopreneurs struggle to reach $1M—and how to fix it.✅ How to use systems & automation to reduce overwhelm.✅ The importance of building a "Million Dollar Machine" for long-term success.Ernesto also shares insights from his upcoming book, Momentum Multipliers: Five Recipes to Build Your Million Dollar Machine, where he breaks down the exact steps entrepreneurs need to take to systematize growth and scale with ease.Key Questions (00:50) How did you get to be where you are today?(02:46) Are there certain businesses that you work with, like a niche or something like that?(03:44) You work with startups or they have to be in the business for X amount of years first?(04:34) Is there a typical thing, like a mistake or a misconception, whatever, that people are typically doing when they first start working with you?(05:37) Do you help them, obviously systematize, but is that done through software? Is it done through bringing in people? Is it done through all of your stuff?(07:46) You mentioned a 90-day system. So do you show them... Was it the 12-week year, like something like that for them to focus on?(10:43) When you help bring in people to the team, are they virtually? Are they in person? Is it a mixture?(13:01) How do you get in front of these potential clients?(15:32) What are a couple of big goals that you are looking to achieve over the next year or two?(16:01) How would that affect your business?(16:55) What do you feel is the number one roadblock standing in your way of reaching that goal?(18:30) What is the best advice that you have ever received?(20:00) What's the best advice you've ever given?(21:50) We've covered a lot of things, but is there something that we haven't talked about yet that you would like to touch on?Virginia Purnell (26:28) Where can we go to learn more about you and what you do? Ernesto Mandowsky https://www.yourmdm.coCTA: score.yourmdm.cohttps://www.instagram.com/mdm.ernestoVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Join Virginia Purnell as she interviews Ashley Chamberlain, a powerhouse in financial strategy and cash flow management. Ashley's mission at Chamberlain & Good Company is to help service-based businesses streamline their finances and achieve long-term sustainability.Key Takeaways:How to manage cash flow effectively—especially in seasonal businesses.Common financial mistakes business owners make (and how to fix them).Why DIY bookkeeping often leads to costly errors (and when to hire a pro).How small businesses can prepare for growth and avoid financial pitfalls.The importance of business culture and employee satisfaction in scaling successfully.Ashley also shares her personal journey of resilience and how she turned her expertise into a thriving business that helps others succeed.Key Questions(01:21) Can you tell us a bit about how you got to where you are?(04:50) Who would you say is your ideal client now?(07:18) Is it just in your geographical region or are you all over the US?(07:55) Is there a common stake, misconception, I don't know that your clients tend to have when they first start working with you?(14:32) What is a big goal that you have in the next year or two?(16:37) How would that goal, expansion, acquiring more businesses, stuff like that, how would that affect?(25:29) Do you have any tips for how you're incorporating more, let's say, immediate job satisfaction aspect into the workplace? Or have you found anything that's working? (40:25) What's the best advice that you have ever received?(42:25) What's the best advice you have ever given(45:43) We've covered a bunch of different stuff, but is there something that we haven't talked about yet that you would like to?(46:41) So where can we reach you?Ashley Chamberlainhttps://www.chamberlainandgoodcompany.comFacebook:  https://www.facebook.com/chamberlainandgoodcompany/Instagram:  https://www.instagram.com/chamberlaingoodco/Tik Tok:  https://www.tiktok.com/@thefetchfinanceproLinkedin:  https://www.linkedin.com/in/ashley-chamberlain-385029266Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Episode NotesGuest: Susan PopoolaTopics Covered:Human value optimization and its role in leadershipOvercoming complexity and paralysis in organizationsSusan's approach to balancing impact, profit, and legacyInsights on networking effectively for visibility and opportunity"Glass Ceilings to Open Doors" concept and strategies for gender inclusionThe importance of purposeful conversation and alignment within teamsTips for managing time and staying motivated through challengesResources Mentioned:Susan's umbrella organization: Mosaic WorldSusan's book: Male Perspectives on the Value of Women at WorkLeading in a Mosaic World podcastKey Questions (01:23) How did you get to be where you are today?(04:39) I was just thinking you might have some good time management tips for us.(06:48) Do you have a certain genre or niche of people that you tend to help?(07:59) How do you get in front of them?(09:37) Is there any misconception that they have or that they're not doing when your clients first start working with you?(11:22) What are some big goals that you are looking to achieve in the next year?(13:21) What do you think is the number one very flag that's holding you back from reaching those goals?(14:20) Can you share anything with us regarding glass ceilings to open doors? (20:21) Do you find, is there different areas of the world that might be either more open to that concept or that already are embracing it more than others are?(23:10) Do you have any tips or anything like that in regards to creating harmony in the workplace?(30:09) What is some of the best advice that you have ever received?(31:13) What's the best advice you've ever given?(34:48)  Is there anything that we haven't touched on yet that you would like to talk about?(35:13) Where can we go to learn more about you and what you do?Susan PopoolaUmbrella website: www.MosaicWorld.liveOrganisations and Leaders: www.MosaicFusions.comLinkedIn Profile - https://www.linkedin.com/in/SusanPopoola/Instagram - https://www.instagram.com/SusanPopoola/Twitter - https://twitter.com/SusanPopoolaVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarkting.co

Episode NotesJoin Virginia Purnell as she interviews Mike Schmidt and AJ Rivera, the dynamic duo behind Agency Coach. With decades of experience in building and scaling agencies, they've dedicated themselves to helping others succeed in the digital marketing world.Key Takeaways:The difference between leads and prospects—and how to convert one into the other.Building recurring revenue to create financial freedom and stability.Why focus and consistency are critical for scaling your business.Overcoming shiny object syndrome to stay on track with growth goals.Practical steps for delegating tasks and removing yourself from day-to-day operations.Using simple formulas to boost leads, conversions, and revenue by 15% and double your business.Mike and AJ emphasize that business is a game you get to design—so why not create one you love?Key Questions(01:38) Thanks for being with us today. I was going to say, how did you guys get to where you are today? The brief backstory.(04:22) Do you have a particular niche that you guys work with now for your agency coach?(05:12) How do you get in front of those potential clients?(13:30) What are some of the online channels that you guys use for gaining prospects?(14:43) What are some big goals that you guys are looking to achieve over the next year or two?(18:45) Do you have any tips on how to stay focused and not have so much maybe shiny object syndrome, or let's implement all these things all at once?(24:06) When you guys are planning, do you guys follow a 90 day or 12 week for your project focus or new idea focus or whatever, or is there some other system?(28:51) How have you guys, let's say, bounced back from obstacles in your business and not let it drag you down or keep you down?(33:49) What's the best advice that you guys have ever received?(35:45) What about the best advice you've ever given?(41:29) Was it hard to, let's say, let go and remove yourself from those aspects of working in the business?(47:03) Is there anything that we haven't touched on yet that you would like to?(47:26). Where can we go to learn more about you and what you guys do?Mike Schmidt and AJ RiveraWebsite: AgencyCoach.com Resource: AgencyCoach.com/ConundrumYouTube Channel: https://www.youtube.com/@AgencyCoachFacebookFacebook Group for Agency Owners: https://www.facebook.com/groups/agencycoachMike Schmidt on Facebook: https://www.facebook.com/anchorwaveAJ Rivera on Facebook: https://www.facebook.com/ajriveraInstagramAgency Coach on Instagram: https://www.instagram.com/agency.coach/Mike Schmidt on Instagram: https://www.instagram.com/mrmikeschmidtAJ Rivera on Instagram: https://www.instagram.com/ant1832/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Episode NotesVirginia Purnell sits down with Adrian Smude, author of How to Buy Mobile Homes and an expert in mobile home investing. Adrian shares his transformation from hobby landlord to full-time investor after an eviction forced him to find creative solutions.In this episode, Adrian shares:His unconventional path into real estate investing.How mobile homes provide a profitable niche in affordable housing.Overcoming negative stigmas associated with mobile homes.Strategies for scaling a mobile home investing business.Tips for marketing yourself and networking effectively.The importance of mindset, meditation, and morning routines for entrepreneurs.How to take massive, imperfect action and learn from failures.Adrian's story highlights the importance of adaptability, problem-solving, and leveraging unique opportunities in real estate. Learn more about Adrian's work at lifestyle-rei.com or email him at adrian@lifestyle-rei.com.Key Questions(00:53) Thanks for being with us. All right, so this entrepreneurial journey, not everybody gets evicted, but how else are you here with us today?(05:52) When you first talk to people about real estate investing with mobile homes, do you feel like there's a lot of negative stigma about it?(07:18) You rent them out then?(12:12) Then your tenants just get tenant insurance and they're covered, right?(13:43) All right, who is your ideal avatar?(15:01) How do you get in front of those people?(16:00) What social media channels are working for you?(16:46) Do you have any tips on marketing ourselves at network meetings?(20:40) What are some of the goals that you're looking to achieve in the next year or two?(23:28) Right now, with those current goals, what is the number one roadblock that's in the way of you achieving those?(26:12) Do you have any tips Is there anything on mindset behind being an entrepreneur?(30:39) What's the best advice you have ever received?(32:18) What's the best advice you've ever given?(36:00) Is there anything that you'd like to talk about or share with us that we haven't touched on yet?(37:06)  Where can we go to learn more about you and what you do?Adrian Smudewww.Lifestyle-REI.comPersonal Facebook:  https://www.facebook.com/adrian.smudeLifestyle REI Facebook:  https://www.facebook.com/LifestyleREIInstagram:  https://www.instagram.com/lifestyle_rei/Linkedin:  https://www.linkedin.com/in/adriansmude/Twitter aka X https://twitter.com/LifestyleREIVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Episode NotesEpisode Title: Living Intentionally and Building Wealth with Patrick FranceyGuest Name: Patrick FranceyGuest Website: reinCanada.comPodcast: The Everyday Millionaire - TheEverydayMillionaire.caWhat We Covered:Patrick's journey into real estate investing and entrepreneurship.Creating businesses that run without you through leadership and systems.How to approach real estate investing strategically using economic fundamentals.The power of intentional living and personal growth to fuel business success.Lessons learned from mistakes and turning them into stepping stones for growth.Key Takeaways:Invest with a plan—real estate success is about strategy, not luck.Build systems and teams to create businesses that work for you, not the other way around.Personal development and intentional living are the foundation for lasting success.Overcome fear of failure by focusing on results, not judgment.Success is about leadership—grow yourself to grow your business.Patrick Franceyhttps://theeverydaymillionaire.caFacebook: https://www.facebook.com/theeverydaymillionairehttps://www.facebook.com/tedm.podcasthttps://www.facebook.com/RealEstateInvestmentNetworkInstagram: https://www.instagram.com/tedm.podcast/https://www.instagram.com/pfrancey/ https://www.instagram.com/reincanada/X: https://twitter.com/pfrancey https://twitter.com/reincanadaVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Episode Notes:Guest Overview:John Bianchi: Founder of STR Search and “The Airbnb Data Guy.”Known for his 100% success rate in helping clients find cash-flowing Airbnb properties.Creator of six free courses and over 200 YouTube videos on Airbnb data analysis.Key Topics:The Power of Data: How John uses Airbnb data to identify high-performing properties.Common Mistakes: Why emotion-driven investments lead to failure and how to avoid them.The STR Tax Loophole: How short-term rentals can benefit high-income earners.Two Client Categories: Do-it-yourselfers versus those who prefer expert guidance.Scaling with Focus: Why consistency is key to building a sustainable business.Insights and Advice:Treat Airbnb investments like a business, not a vacation dream.Focus on the long-term potential of a property, not just immediate appeal.Build an all-star team to scale effectively.The importance of persistence: "The only way to lose is to quit."Resources:Visit STRSearch.com for free courses and data services.Follow John on social media: @theairbnbdataguy on Instagram, TikTok, and YouTube.Key Questions(00:43) Thanks for being with us today. How did you get to be where you are today?(03:12) Now, who exactly do you help? Because you had mentioned different types of investors. Who's your ideal now?(05:23) How are you getting in front of said people?(07:11) When you talk about data and looking at it, what does that entail? What numbers are you looking at?(09:29) You need an already existing in the sense that it's already been operational as an Airbnb rather than a brand new unit coming in then?.(10:19) What are some misconceptions that new people have when they first start to work with you?(15:25) What are some big goals that you are looking to achieve in the next year or two?(17:09) How would that focus affect your business?(18:17) How much does it differ between, let's say, North America versus Europe?(20:38) What's the best advice that you have ever received?(23:17) What's the best advice you've ever given.(26:32) Is there anything else that you would like to talk about that we haven't touched on?(27:42) Where can we go to find that?John BianchiStrSearch.com@theairbnbdataguy - Youtube and InstagramVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Episode Notes:Guest Overview:Stuart Morris: Neurodivergent entrepreneur, TEDx speaker, and CEO of the International College of Professional Celebrants.Author of 1 in 1,000,000 Life, a book about intentional living.Owner of High Trend House, a retreat center in Yorkshire.Career highlights include mentoring entrepreneurs, teaching at Henley Business School, and co-creating a billion-dollar startup.Key Topics:Embracing Change: How Stuart pivoted careers and businesses to create a fulfilling life.The Value of Celebrancy: Training celebrants to lead personalized ceremonies and foster connections.Living Intentionally: Designing a life and business that align with your values.Affordable Risk: The concept of starting small and testing ideas without risking everything.Empowering Teams: Why letting go and trusting your team can be transformative.Takeaways:Balance passion and practicality to build sustainable businesses.Celebrate failures as learning opportunities.Start with the customer, not the product.Build a business that works for you—not the other way around.Resources:Join Stuart's intentional living community: https://oneinamillion.lifeKey Questions(02:21) Can you kind of give us the synopsis of how you ended up where you are today, and the kind of the journey along the way?(09:13) Do you have any tips on how to look for the, or be aware and open to the next opportunity without just having shiny object syndrome?(11:50) With your retreat, do people just come there and you facilitate things? Or is it like companies come and then they do their thing? All of.(14:52) On this two aspects, how do you get in front of people for the retreat side as well as people for your the celebrancy training aspect?(21:16) Have you been using LinkedIn or just cold outreach?(29:12) What do you think is the biggest roadblock from you reaching those various goals?(32:20) What's the best advice that you have ever received?(35:30) What's the best advice you have ever given?(37:01) Do you have any advice on de-risking entrepreneurship?(44:49) With everything that you have going on, how do you make sure that the appropriate things get the appropriate attention at the appropriate time?(49:41) Is there something that you would like to talk about that we haven't yet?Stuart Morrishttps://oneinamillion.lifehttps://hightrenhouse.comhttps://ticpc.orgVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarkting.co 

Episode NotesGuest Introduction: Ryan Chute, strategic marketer and partner at Wizard of Ads, with a mission to help service-based businesses thrive.Key Discussion Points:Ryan's entrepreneurial journey: From furniture sales to international marketing.The science and art of branding: Why storytelling matters more than visuals.Working with home services businesses to build long-term brand equity.Effective ad strategies: Being media agnostic and leveraging channels strategically.Insights from the Wizard Academy and how they shape Ryan's approach to marketing.Takeaways:Branding is about relationships, not transactions.Simplify your communication for maximum impact.Investing in branding reduces long-term marketing costs while increasing profitability.Where to Find Ryan:Website: Wizard of Ads ServicesSocial Media: @wizardryanchute Key Questions (01:05) Do you want to share with us a little bit more of your journey with that?(03:59) You had mentioned home services businesses. Is there any, is there like a niche within that?(05:39) For your clients, what type of ads do you run? Do you run more Google Ads so that when people are searching for like that new water heater or how are you doing that?(08:10) Let's say I'm a new client and I'm coming to you. Are there some common mistakes or misunderstandings that tend to happen to the newcomers?(09:24) How do you guys get in front of new clients?(11:50) You said globally so you can have clients anywhere in the world?(12:14) What are a couple big goals that you have in the next year or two?(15:52) How would getting your books published, how would that affect the business?(18:31) What do you think is your number one roadblock in your reaching your goals?(20:46) Do you work with more than one plumber in the same area, or do you kind of limit that geographically?(22:12) What is the best advice that you have ever received?(24:54) Yeah. What's the best advice that you have ever given?(28:09) So where can we learn more about you and what you do? Ryan Chutewww.wizardofads.contractorswww.ryanchute.comTikTok: https://www.tiktok.com/@wizardryanchuteYouTube: https://www.youtube.com/@wizardryanchute/featuredInstagram: https://www.instagram.com/wizardryanchute/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarkting.co

Episode Notes:Guest Overview: Callum Laing, founder of the Veblen Director Program, Partner at Unity Group, and author of four bestselling books, discusses his entrepreneurial journey and expertise in connecting small businesses with capital markets.Key Topics:Importance of advisory boards and how they impact business growth.Strategies for securing board positions and the role of apprentice boards in public companies.Embracing collaboration over competition through progressive partnerships.Navigating global markets and building international teams.Insights into small business mergers, acquisitions, and taking companies public.Callum's Advice: Build a network of trusted advisors, seek collaborative opportunities, and leverage global talent to scale effectively.Resources:Callum's books: Progressive Partnerships, Boardroom Blueprint.Connect with Callum on LinkedIn for more insights and opportunities.Key Questions(02:06) How did you get to where you are today? Because we've heard all of it, but yeah, do you have any…(03:34) Who are your ideal clients to work with nowadays?(05:27) So how do you get in front of those people?(06:46) Do you have social media presence? Are you active on there?(08:52) But for being on a board, would it be so that I make money with being on the board, or is it more just to help this business progress and drive forward?(15:16) How would it change your business having those thousand people be able to go and sit on the boards?(17:08) What do you feel is your number one roadblock from reaching that goal?(18:00) Can we talk about embracing the collaboration over competition and the benefits of your strategic partnerships?(20:10) What about navigating the international markets for a global business expansion?(22:26) What is the best advice that you have ever received?(24:29) What would you say is the best advice you've ever given?(25:48) Is there something that you wanted to touch on that we haven't talked about yet?(27:19) Where can we go to learn more about and what you do?Callum Lainghttps://www.linkedin.com/in/callumlainghttps://www.callumlaing.comVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarkting.co