Podcasts about transform audiences

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Best podcasts about transform audiences

Latest podcast episodes about transform audiences

The Optimal Path
A framework for product decision-making with Ravi Mehta | Outpace

The Optimal Path

Play Episode Listen Later May 16, 2024 43:23


In this episode of The Optimal Path, Ravi Mehta talks to Maze about connecting user research to product strategy and integrating effective product decision-making frameworks.Ravi outlines the importance of visualizing product strategy—from the company's mission to defining specific product goals—and how to balance intuition, analytics, and user feedback to make confident product decisions.Discover how these methodologies can refine your strategy and product development approach, setting a clear path for product success.About Ravi:Ravi Mehta is a visionary product strategist known for crafting innovative strategies that transform industries. He has held several prominent roles, including Chief Executive Officer of Outpace, and is an active angel investor and advisor in consumer tech companies. His past positions include Executive in Residence at Reforge, Chief Product Officer at Tinder, and product leadership roles at Meta, TripAdvisor, and Xbox. Ravi champions a human-centered approach to building products that has notably influenced the tech sector. He continues to help shape the industry by sharing his experience and frameworks aimed at improving product strategy and execution.Connect with RaviYou can connect with Ravi on Linkedin, follow him on X, or visit his website.Resources:The Three Pillars of Product Decision Making by Ravi MehtaReforge - Travel Hub Product Strategy at TripadvisorPrinciples: Life and Work by Ray DalioThe Product Strategy Stack by Ravi Mehtaslide:ology: The Art and Science of Creating Great Presentations by Nancy DuarteResonate: Present Visual Stories that Transform Audiences by Nancy DuarteFollow Maze on Social Media:X: @mazedesignHQInstagram: @mazedesignHQLinkedIn: https://www.linkedin.com/company/mazedesignTo get notified when new episodes come out, subscribe at maze.co/podcast.See you next time!

Friday5 with Tammy Zonker
New Research: The State of Capital Campaigns

Friday5 with Tammy Zonker

Play Episode Listen Later Oct 31, 2023 30:52


I wanted to share some exciting news with you! Our latest podcast episode dives deep into the realm of capital campaigns, debunking myths and uncovering extraordinary insights that will transform the way you perceive these fundraising efforts.In this episode, we sit down with Steven Shattuck, an expert in nonprofit fundraising, as he presents groundbreaking research on the state of capital campaigns. Beyond just fundraising figures, this conversation reveals the hidden gems, the unexpected successes, and the myths shattered by empirical data.Don't miss out on this eye-opening discussion. Tune in to The Intentional Fundraiser Podcast and discover the secrets to successful capital campaigns that extend far beyond just fundraising numbers. Trust me; this episode is a game-changer!Listen to the episode and equip yourself with the knowledge that will revolutionize your approach to fundraising!RESOURCES MENTIONED IN THIS EPISODEThe State of Capital Campaigns 2023 by Capital Campaign Pro WOC Symposium 2023A Brave Space for Black Fundraisers: A PATH TO ACTION 2023 VIRTUAL CONFERENCEResonate: Present Visual Stories that Transform Audiences by Nancy Duarteslide:ology: The Art and Science of Creating Great PresentationsRobots Make Bad Fundraisers: How Nonprofits Can Maintain the Heart in the Digital Age by Steven ShattuckCONNECT WITH OUR GUEST ONLINETwitter / Linkedin / Facebook / Instagram / YouTube / Website / EmailRATE, REVIEW & FOLLOW ON APPLE PODCASTS “I love Tammy and The Intentional Fundraiser Podcast”

Behaviour Change Marketing Bootcamp
E41 How Netflix uses behavioural science (and you can too) with Jen Clinehens

Behaviour Change Marketing Bootcamp

Play Episode Listen Later Mar 9, 2023 29:59


Our guest this week is Jennifer Clinehens, founder of behavioural science based customer experience consultancy Choice Hacking. Choice Hacking is a consultancy, book, podcast and TikTok sensation with millions of views. In this episode Jennifer explains how to use behavioural science to improve our customer/patient's experience. Jennifer shares how customer journey mapping can be used to think beyond the nudge and elevate conversations around behavioural science in organisations. She also discusses how behavioural science can be used to strategically navigate the psychological biases that exist in customer journeys. Jen uses Netflix to demonstrate what she means and includes the cocktail party effect and peak end rule. Quote from Jen “you can't really have a culture where behavioural science is taken seriously without a culture where experimentation is also taken seriously.” Jen Clinehens No every moment punches at the same weight shouldn't your marketing budget be doubling down on understanding them” How are people creating memories, the experiences they are creating.” Jen Clinehans Three aha moments The Cocktail party effect is the bias that drives personalisation. It claims that our brains will focus in on the information that is most relevant to them. In other words it will zone in on cues such as your name. Netflix shows us the many opportunities to personalise when you plan across the whole customer experience. Have you ever been lured in to a show using this tactics. (I have!) Top 10 Because you watched Trending (herding bias also) When reviewing or reflecting on an experience people don't average out the experience they will focus in on the peak and the end. Aka the Peak End rule. Know your peaks and invest accordingly. The book that changed Jen's life Resonate: Present Visual Stories that Transform Audiences, Nancy Duarte Useful links Check out Jens episodes on the biases here - https://www.choicehacking.com/podcast/ Check out Jens customer experience and other online courses here - https://choicehacking.academy/silo-all-courses/

netflix tiktok aka jens behavioural science transform audiences choice hacking
Nice Games Club
"The random bobblehead." Bonus Content; Giving Talks

Nice Games Club

Play Episode Listen Later Aug 12, 2021


It's that time again! Time for another episode, that is. Mark tries to convince his fellow hosts that games should include more bonus content—developer commentary, concept art, and so forth. Stephen talks about giving talks, even though he doesn't like to give talks. And Ellen finished a game!What should Ellen play next? A poll for you! - TwitterMy Boy! Emulator (Android app) - Google Play Store Is this the episode in which Martha and Stephen tried to teach Mark about Pokémon? "How would I know that?"Too Many Choices: A Problem That Can Paralyze - Alina Tugend, The New York TimesHeader image: The fictional black hole, "Gargantua," from the film Interstellar (2014). Credit: Double Negative @ https://www.dneg.com/The "postroll funny" is a line from the poem "What Did?" by Shel Silverstein as published in the collection A Light in the Attic. Bonus Content 0:12:16 Mark LaCroixGamingProductionGames mentioned in this segment included:Paper Mario: The Origami KingClosed Hands30 Flights of LovingSuper Smash Bros. UltimateBatman: Arkham seriesA previous NGC episode discussed the topic of "unlockables.""Please cheat, I don't care."‘Ask Iwata' Book Review: A Much Needed Chronicle Of A Gaming Legend - Ollie Barder, ForbesWrinkles in Spacetime: The Warped Astrophysics of Interstellar - Adam Rogers, WiredFirst Images of a Black Hole from the Event Horizon Telescope* - Susanna Kohler, AAS NOVAGame Changers (2019 exhibit) - Science Museum of Minnesota* CORRECTION: The black hole in question is Messier 87, not "TON 68" as Ellen mentioned on the podcast. The designation of the black hole that Ellen thought she was referring to is TON 618. The black hole that's part of the TON 618 quasar is one of the most massive black holes ever discovered. Giving Talks 0:45:29 Stephen McGregorEventsMarketingView recently-broadcasted talks from IGDA-TC - TwitchResonate: Present Visual Stories that Transform Audiences (a book) - Nancy Duarte

Nice Games Club
"The random bobblehead." Bonus Content; Giving Talks Bonus Content; Giving Talks

Nice Games Club

Play Episode Listen Later Aug 12, 2021


It's that time again! Time for another episode, that is. Mark tries to convince his fellow hosts that games should include more bonus content—developer commentary, concept art, and so forth. Stephen talks about giving talks, even though he doesn't like to give talks. And Ellen finished a game! What should Ellen play next? A poll for you! - Twitter My Boy! Emulator (Android app) - Google Play Store Is this the episode in which Martha and Stephen tried to teach Mark about Pokémon? "How would I know that?" Too Many Choices: A Problem That Can Paralyze - Alina Tugend, The New York Times Header image: The fictional black hole, "Gargantua," from the film Interstellar (2014). Credit: Double Negative @ https://www.dneg.com/ The "postroll funny" is a line from the poem "What Did?" by Shel Silverstein as published in the collection A Light in the Attic. Bonus Content 0:12:16 Mark LaCroix Gaming Production Games mentioned in this segment included: Paper Mario: The Origami King Closed Hands 30 Flights of Loving Super Smash Bros. Ultimate Batman: Arkham series A previous NGC episode discussed the topic of "unlockables." "Please cheat, I don't care." ‘Ask Iwata' Book Review: A Much Needed Chronicle Of A Gaming Legend - Ollie Barder, Forbes Wrinkles in Spacetime: The Warped Astrophysics of Interstellar - Adam Rogers, Wired First Images of a Black Hole from the Event Horizon Telescope* - Susanna Kohler, AAS NOVA Game Changers (2019 exhibit) - Science Museum of Minnesota * CORRECTION: The black hole in question is Messier 87, not "TON 68" as Ellen mentioned on the podcast. The designation of the black hole that Ellen thought she was referring to is TON 618. The black hole that's part of the TON 618 quasar is one of the most massive black holes ever discovered. Giving Talks 0:45:29 Stephen McGregor Events Marketing View recently-broadcasted talks from IGDA-TC - Twitch Resonate: Present Visual Stories that Transform Audiences (a book) - Nancy Duarte

Unfiltered Leadership
009: CMSgt Ian Eishen - Innovation

Unfiltered Leadership

Play Episode Listen Later Jul 23, 2020 64:15


The UL crew had the incredible and humbling opportunity to hang out with CMSgt Ian Eishen, who is currently the Command Chief at the 412th Test Wing at Edwards Air Force Base, California. During this episode we discussed so many great things that Chief Eishen has done throughout his career and how he has the ability to form teams that collectively innovate and create new and amazing things for our Air Force. We hope you enjoy! Chief Eishen's Developmental Diet: Orbiting the Giant Hairball: A Corporate Fool's Guide to Surviving with Grace by Gordon MacKenzie Resonate: Present Visual Stories that Transform Audiences by Nancy Duarte One Mission How Leaders Build a Team of Teams by Chris Fussell with C.W. Goodyear let my people go surfing by Yvon Chouinard

Be Real Show
#210 - Nancy Duarte gets REAL about the DataStory

Be Real Show

Play Episode Listen Later May 11, 2020 28:44


Nancy Duarte is a communication expert who has been featured in Fortune, Forbes, Fast Company, Wired, Wall Street Journal, New York Times, The Economist, LA Times and on CNN. As the storyteller of the Silicon Valley, and 5th largest woman-owned employer there, her firm, Duarte, Inc., is the global leader behind some of the most influential messages in business and culture. Since 1988, Duarte works with global companies and thought leaders, influencing how the world perceives some of the most important brands and entities, including Apple, AT&T, Cisco, Facebook, GE, Google, HP, Qualcomm, Salesforce, Target, TED, Twitter, Virgin, VMWare, and the World Bank. Nancy has been a keynote speaker on numerous public stages and her firm counts almost 200 of the Fortune 500 among her firm's clientele. Nancy also speaks at business schools and lectures at Stanford University and UC Berkeley. Nancy is the author of three bestselling books. Resonate: Present Visual Stories that Transform Audiences, which identifies the hidden story structures inherent in great communication, spent more than 300 days on Amazon's top 100 business book bestsellers list. Slide:ology: The Art and Science of Creating Great Presentations teaches readers to think visually and has been translated into eight languages. The HBR Guide to Persuasive Presentations gives readers the tools and confidence they need to master public speaking. Illuminate helps leaders use empathy to create a communication plan that helps teams be motivated to drive change.   Connect Linkedin – https://www.linkedin.com/in/nancyduarte/ Twitter – https://twitter.com/nancyduarte Facebook – https://www.facebook.com/nancy.c.duarte Wikipedia – https://en.wikipedia.org/wiki/Nancy_Duarte Website – https://www.duarte.com/   People Mentioned Lewis Howes – https://twitter.com/LewisHowes Richard Branson – https://twitter.com/richardbranson Oprah – https://twitter.com/Oprah Brene Brown – https://twitter.com/BreneBrown   Books DataStory by Nancy Duarte: https://amzn.to/2KqAP7o The Writers Journey by Christopher Vogler: https://amzn.to/2KwGdpM

The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization for Data Practitioners
Narrative Arc: The Missing Tool in Your Data Stories with Brent Dykes

The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization for Data Practitioners

Play Episode Listen Later Jan 8, 2020 55:30


With over 15 years of enterprise analytics experience at monster platforms like Domo, Omniture, and Adobe, Brent Dykes knows a thing or eight about leveraging thoughtfully presented insights to effect organizational change and success. Brent stopped by the show to discuss his new book, Effective Data Storytelling: How to Drive Change with Data, Narrative and Visuals. It’s one of the most comprehensive reads on the subject I’ve found to date, and dives deepest into the role of narrative arc structure in data presentation (often the most vital, missing ingredient!)In This Episode, You’ll Learn…Who should read his latest data storytelling book and what they’ll be able to do afterHow to avoid the communication and ethical pitfalls of common “data forgeries”A deep dive into narrative arc structure, a vital missing ingredient from many presentationsHow to use analogies and metaphors to explain complex and technical conceptsSuccessful strategies for effecting change in an organization’s data democratization processPeople, Blogs, and Resources Mentioned:Storytelling with Data: Let’s Practice by Brent DykesStorytelling with Data: A Data Visualization Guide for Business Professionals by Brent DykesBrent’s original PowerPoint Ninja blogMy blog post on slope graphsCatherine Madden, IllustratorResonate: Present Visual Stories that Transform Audiences by Nancy DuarteSteve WexlerHow to Keep Up with Brent:TwitterLinkedInTo view the show notes & resources for this episode, visit LeaPica.com/053.

The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization for Data Practitioners
Let’s Practice Storytelling with Data with Cole Knaflic’s Book

The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization for Data Practitioners

Play Episode Listen Later Dec 18, 2019 58:26


Today's guest is a woman who has had a formative impact on my journey and whose latest book is my new desktop Bible for data presentation.Cole Nussbaumer Knaflic is the CEO and Founder of Storytelling with Data, a company providing workshops and presentations that teach the basics of data visualization and how to tell compelling stories with data through theory, practical application, and clearly articulated and demonstrated lessons.She is the author of Storytelling with Data: A Data Visualization Guide for Business Professionals and her newest book, Storytelling with Data: Let's Practice .She is also the host of the Storytelling With Data podcast and this year, her company launched a Storytelling with Data community, an online community where you can practice in a low risk setting.The community is highly engaging and members have the opportunity to give and receive feedback and engage in conversations with others.In this episode, Cole shares the wisdom of her book which is packed with real-world data examples, business scenarios, and brainstorming exercises.In This Episode, You'll Learn…How Cole's passion for making meaning out of data came to be.All about Cole's latest book, Storytelling with Data: Let's Practice .The five-phase SWD storytelling model to nail your data stories every timeHow to apply classical narrative structure in a business contextHow to help your audience with transitions between the data they are familiar with and the data they need to know.How to Keep Up with Cole:●● Twitter●● LinkedIn●● Storytelling with Data BlogPeople, Blogs, and Resources Mentioned:●● Storytelling with Data: Let's Practice by Cole Nussbaumer Knaflic●● Storytelling with Data: A Data Visualization Guide for Business Professionals by Cole Nussbaumer Knaflic●● Stephanie Evergreen.●● Catherine Madden, Illustrator●● Resonate: Present Visual Stories that Transform Audiences by Nancy Duarte●●

How to Be Awesome at Your Job
525: Delivering Presentations with Presence and Confidence with Christine Clapp

How to Be Awesome at Your Job

Play Episode Listen Later Dec 17, 2019 48:30


Christine Clapp shares best practices for preparing and delivering engaging presentations.— YOU'LL LEARN — 1) The most common mistake in presentation preparation. 2) The five S's of confident speakers. 3) How to eliminate filler words. Subscribe or visit AwesomeAtYourJob.com/ep525 for clickable versions of the links below. — ABOUT CHRISTINE — Christine Clapp is the author of Presenting at Work: A Guide to Public Speaking in Professional Contexts and the president of Spoken with Authority, a Washington, D.C.-based presentation skills consultancy that includes a team of six expert coaches. Through training programs and coaching engagements, Christine and her team help professionals at law firms, corporations, associations, and non-profit organizations build the confidence to connect and the capacity to lead.Christine holds two degrees in communication: a bachelor's degree from Willamette University, and a master's degree from the University of Maryland, College Park. She also taught public speaking to undergraduate and graduate students at The George Washington University for thirteen years.• Christine's book: Presenting at Work: A Guide to Public Speaking in Professional Contexts, with Bjørn F. Stillion Southard• Tool: Speech Outline Tool• Christine's website: SpokenWithAuthority.com• Christine's Twitter: @christineclapp• Christine's LinkedIn: Christine Clapp— RESOURCES MENTIONED IN THE SHOW — • Article: “How the Voice Persuades” by Alex B. Van Zant and Jonah Berger• Book: Rhetoric by Aristotle• Book: “Resonate: Present Visual Stories that Transform Audiences by Nancy Duarte• Book: slide:ology: The ARt and Science of Creating Great Presentations by Nancy Duarte• Book: Full Voice: The Art and Practice of Vocal Presence by Barbara McAfee• Book: Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds by Carmine Gallo• Book: TED Talks: The Official Guide to Public Speaking by Chris Anderson• Organization: Toastmasters International• Sketch: Shy Ronnie, Saturday Night Live (NSFW)• Previous episode: 505: How to Make Data Inspire Action with Nancy Duarte• Previous episode: 307: Persuasive Speaking with Carmine Gallo— THANK YOU SPONSORS! — • Brooklinen. Enjoy award-winning sheets at an impressive price. Get 10% off and free shipping with promo code awesome. brooklinen.com/awesome• Babbel. Speak a new language with confidence with the top language learning app. Buy three months and get three free at babbel.com with promo code AWESOME2019.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How to Be Awesome at Your Job
525: Delivering Presentations with Presence and Confidence with Christine Clapp

How to Be Awesome at Your Job

Play Episode Listen Later Dec 16, 2019 51:02


Christine Clapp shares best practices for preparing and delivering engaging presentations.   You'll Learn: 1) The most common mistake in presentation preparation 2) The five S’s of confident speakers 3) How to eliminate filler words   About Christine: Christine Clapp is the author of Presenting at Work: A Guide to Public Speaking in Professional Contexts and the president of Spoken with Authority, a Washington, D.C.-based presentation skills consultancy that includes a team of six expert coaches. Through training programs and coaching engagements, Christine and her team help professionals at law firms, corporations, associations, and non-profit organizations build the confidence to connect and the capacity to lead. Christine holds two degrees in communication: a bachelor’s degree from Willamette University, and a master’s degree from the University of Maryland, College Park. She also taught public speaking to undergraduate and graduate students at The George Washington University for thirteen years. Christine’s book: Presenting at Work: A Guide to Public Speaking in Professional Contexts, with Bjørn F. Stillion Southard Tool: Speech Outline Tool Christine’s website: SpokenWithAuthority.com Christine’s Twitter: @christineclapp Christine’s LinkedIn: Christine Clapp   Resources mentioned in the show: Article: “How the Voice Persuades” by Alex B. Van Zant and Jonah Berger Book: Rhetoric by Aristotle Book: “Resonate: Present Visual Stories that Transform Audiences by Nancy Duarte Book: slide:ology: The ARt and Science of Creating Great Presentations by Nancy Duarte Book: Full Voice: The Art and Practice of Vocal Presence by Barbara McAfee Book: Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds by Carmine Gallo Book: TED Talks: The Official Guide to Public Speaking by Chris Anderson Organization: Toastmasters International Sketch: Shy Ronnie, Saturday Night Live (NSFW) Previous episode: 505: How to Make Data Inspire Action with Nancy Duarte Previous episode: 307: Persuasive Speaking with Carmine Gallo   Thank you, Sponsors! Brooklinen. Enjoy award-winning sheets at an impressive price. Get 10% off and free shipping with promo code awesome. brooklinen.com/awesome Babbel. Speak a new language with confidence with the top language learning app. Buy three months and get three free at babbel.com with promo code AWESOME2019.   View transcript, show notes, and links at http://AwesomeAtYourJob.com/ep525

The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization for Data Practitioners
Telling a "DataStory" the Way Your Stakeholders Need with Nancy Duarte

The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization for Data Practitioners

Play Episode Listen Later Nov 5, 2019 61:44


Nancy Duarte is the founder of Duarte, Inc., a global leader behind some of the most influential visual messages in business and culture. It is the largest design firm in Silicon Valley and also the fifth largest female employer in the area.Nancy is a communication expert and as a persuasion specialist and she has she cracked the code for effectively incorporating story into business communications.She has been a speaker at a number of Fortune 500 companies and counts 8 of the top 10 brands in her firm's clientele.She is the author of six books and today, she shares a wealth of information about her brand new book, DataStory: Explain Data and Inspire Action Through Story.Tune in to this episode where Nancy shares amazing and actionable tips and tricks for storytelling in data, reaching stakeholders and communicating effectively with the executive suite while also sharing about her new book and some of the mind-blowing concepts she introduces.In This Episode, You'll Learn…The importance of being able to not only understanding data, but also to communicate the findings effectively with your audience using storytelling.Best practices for getting seen as a leader and inspiration to others in your workplace.The three acts of telling your data story.How stakeholders and people in the executive suite think and how you can best reach them in a positively efficient way.How to Keep Up with Nancy:TwitterLinkedInPeople, Blogs, and Resources Mentioned:DataStory: Explain Data and Inspire Action Through Story by Nancy DuarteResonate: Present Visual Stories that Transform Audiences by Nancy DuarteSlideology: The Art and Science of Creating Great Presentations by Nancy DuarteExpert Secrets: The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice by Russell BrunsonJeff WeinerMy new webinar, "How to Present Compelling Data Stories in PowerPoint and Become the In-Demand Source for Insights {Without Putting People to Sleep}"To view the show notes & resources for this episode, visit LeaPica.com/050 .

Copy & Content with Jon Cook: For Thought Leaders Who Give an 'Ish' About Their Audience
Copy & Content with Jon Cook - 013 // Marc Gutman, WILDSTORY

Copy & Content with Jon Cook: For Thought Leaders Who Give an 'Ish' About Their Audience

Play Episode Listen Later Dec 25, 2018 56:27


What if the most overlooked advantage in your business is your brand story? Marc Gutman is the founder and lead storyteller at WILDSTORY. Marc is a former screenwriter working with Disney, Warner Bros., Fox, and Oliver Stone. He pivoted that season of life with the silver screen into a brand story-focused adventure. Marc and his team now help brands of all backgrounds build powerful, authentic conversations that change the way people feel about you and your brand. Do you like what you heard on Copy & Content? Subscribe, share, and review the Copy & Content Podcast on Apple Podcasts, Google Podcasts, Spotify, Stitcher, or wherever you found this episode.  Takeaways: Our stories help us tribe together with brands, products, and causes worth supporting. By telling your customers who you are, you’re telling them who they are as well. Two questions to raise the quality of your brand story: 1) what’s the story you can’t stop thinking about?, and 2) What’s the story you don’t really want to tell? Storytelling builds empathy. Resource List: Resonate: Present Visual Stories that Transform Audiences by Nancy Duarte The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes by Margaret Mark and Carol S. Pearson Invisible Ink: A Practical Guide to Building Stories that Resonate by Brian McDonald Influence: The Psychology of Persuasion, Revised Edition by Robert Cialdini The Dream Society: The Coming Shift from Information to Imagination by Rolf Jensen See what Marc and his crew at WILDSTORY are up to by visiting wildstory.com. Episode Production Credits: Audio Engineering: Andrew Wester, AW Audio Engineering (awaudioengineering.com) Intro and Outro Voiceover Talent: Kelli Myers Background Music: Inspiring Happiness by Premium TraX

zetatesters
ZT 118 Constructores de historias y «This Is Marketing» de Seth Godin

zetatesters

Play Episode Listen Later Nov 16, 2018


Las historias están por TODAS PARTES. En este episodio hablamos de cómo construimos historias en nuestras vidas en distintos ámbitos. En Delicatessen, Marc Alier nos habla del último libro de Seth Godin: This Is Marketing. Podcast: CreaPodcast.com - Marc Alier. Podcast: Revisionist History – Malcolm Gladwell Twitter: @FrancescLlorens - Filósofo y profesor de Filosofía Slideshare: El diseño de presentaciones educativas por Francesc Llorens https://www.slideshare.net/fllorensc/el-diseo-de-presentaciones-educativas Artículo: Apúntate al reto #sinPowerPoint: tu próxima presentación, sin diapositivas - Presentástico. Artículo: PowerPoint para impartir clases y como material de referencia - Presentástico. https://vimeo.com/19071254 Episodio: Seth Godin on How to Say “No,” Market Like a Professional, and Win at Life (#343) - The Tim Ferriss Show Podcast. Episodio: EB 46 Comentamos “La liberación del alma” con Jackberry (extra ball) Episodio: EB 47: deconstrucción de la PNL con Carlos Sogorb (extra ball) Episodio: EP 32 Un buen vendedor es un constructor de historias – Carlos Sogorb - Presentástico. TED: The clues to a great story - Andrew Stanton TED2012 https://www.ted.com/talks/andrew_stanton_the_clues_to_a_great_story?utm_campaign=tedspread&utm_medium=referral&utm_source=tedcomshare#t-18379 Episodio: 100 Humor CIENtífico con Eduardo Sáenz de Cabezón - Humor en público. Youtube: Las matemáticas son para siempre, de Eduardo Saenz de Cabezón https://www.youtube.com/watch?v=jej8qlzlAGw&t=19s YouTube: Derivando - Canal de Eduardo Sáenz de Cabezón de divulgación de las matemáticas. YouTube: BOHEMIAN RHAPSODY Trailer Español (2018) https://www.youtube.com/watch?v=OaKCbsi4ERw Web: Sala Phenomena Experience  Libro: slide:ology: The Art and Science of Creating Great Presentations: The Art and Science of Presentation Design de Nancy Duarte Libro: Resonate: Present Visual Stories that Transform Audiences de Nancy Duarte Libro: Illuminate: Ignite Change Through Speeches, Stories, Ceremonies and Symbols de Nancy Duarte y Patti Sánchez. Libro Delicatessen: 21 lecciones para el siglo XXI de Yuval Noah Harari. Delicatessen: "This Is Marketing" de Seth Godin Libro

The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization for Data Practitioners
Get Stakeholder Savvy and Win at Your Data Presentations with Kevin Hillstrom

The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization for Data Practitioners

Play Episode Listen Later Oct 18, 2018 61:29


Kevin Hillstrom has nearly thirty years of hands-on analytics experience and a proven track record as an Executive at a ten billion dollar a year retailer.He is President of MineThatData, where he helps Executives at Retail and Online brands understand how their customers interact with merchandise, advertising, and channels.He is known for many things, including his optimizing catalog marketing budget, e-mail personalization via segmentation, persona development, and most importantly, his five-year sales forecasts that accurately project where a business is headed given its strategic choices. He has been interviewed by the New York Times, the Boston Globe, and Forbes.Kevin's blog is one of the most widely read in the marketing industry, with approximately ten-thousand monthly followers, subscribers, and website/blog visitors.In this episode, Kevin explains the different ways he builds trust with his audiences, and he also breaks down his self-created Stakeholder Quadrant formula that helps him tailor his presentations to meet the needs of all of his audience members.In This Episode, You'll Learn…How his early career choices taught him the value of creating and presenting information in a way that is different from anyone else.His "tidbits" method for taking open-ended questions and helping companies make changes in small and easier to implement doses.The catastrophe that changed the course of his career and helped him rethink his approach to data and presenting.How he creates trust with his clients and why it is important.His method for catering his presentations to address the majority and minority in his audiences.The wise advice he would share to his career beginner self.People, Resources, & Links Mentioned"Presentation Zen: Simple Ideas on Presentation Design and Delivery (Voices that Matter)" by Garr Reynolds"Information Dashboard Design: Displaying Data for At-a-Glance Monitoring" by Stephen Few"Now You See It: Simple Visualization Techniques for Quantitative Analysis" by Stephen Few"Talk Like Ted: The 9 Public Speaking Secrets of the World's Top Minds" by Carmine Gallo"Resonate: Present Visual Stories that Transform Audiences" by Nancy Duarte"The Quick and Easy Way to Effective Public Speaking" by Dale Carnegie

The Talent Angle with Scott Engler
SPOTLIGHT: Connected Storytelling with Nancy Duarte (20 min)

The Talent Angle with Scott Engler

Play Episode Listen Later Apr 11, 2018 23:17


*This Spotlight is a 20 minute excerpt from our full interview which is available on Season 2.   Nancy Duarte believes that ideas are the most powerful tools people have. Her passion is to help every person learn to communicate their world-changing idea effectively. Nancy Duarte is an expert in presentation design and principal of Duarte Design, where she has served as CEO for 21 years. Nancy speaks around the world, seeking to improve the power of public presentations. She is the author of Slide:ology: The Art and Science of Creating Great Presentations as well as Resonate: Present Visual Stories that Transform Audiences and the recent HBR Guide to Persuasive Presentations.

JumbleThink
Crafting the Perfect Story | Nancy Duarte

JumbleThink

Play Episode Listen Later Mar 16, 2017 29:25


In this episode I talk to Nancy Duarte. Nancy is the CEO of Duarte a design & communication firm specializing in Presentations located in Sunnyvale, CA. She is also the author of several books including Illuminate, Resonate, Slide:ology, Slidedocs, and HBR Guide to Persuasive Presentations. In this episode we talk about a wide range of topics including idea creation, communicating to your audience, mentoring, presentation flow, and the origins of Duarte. Nancy's journey will inspire you to dive deeper into the narrative you are creating.Nancy Duarte is an American writer, speaker, and CEO. She is well known for her three best-selling books, which include Resonate: Present Visual Stories that Transform Audiences, slide:ology: The Art and Science of Creating Great Presentations, and the "HBR Guide to Persuasive Presentations." as the CEO of Duarte Design, the largest design firm in Silicon Valley and the fifth largest female employer in the area. Nancy released the free eBook "Slidedocs", which fills the gap between cinematic slides and dense documents. Her most recent book is Illuminate: Ignite Change Through Speeches, Stories, Ceremonies, and Symbols. In 2009, Duarte received the award for Mountain View Woman of the Year. In 2013, Nancy was awarded Microsoft's MVP Award for her work to help people excel with Microsoft PowerPoint. In 2013, she became a LinkedIn Influencer. Nancy Duarte was named Entrepreneur of the Year by USM, Communicator of the Year in 2007 and 2008, a member of the invitation-only group C200, and was featured on the cover of Toastmasters' July 2014 Issue.Duarte worked with Al Gore on the documentary slide show known as An Inconvenient Truth. Duarte has long worked with TED Talks to improve the quality of presentations at the events. She has also spoken several times herself at TED Talks. She has also spoken widely at other venues, including South by Southwest and The World Domination Summit, hosted by Chris Guillebeau.Website: http://www.duarte.com/LinkedIn: https://linkedin.com/in/nancyduarteTwitter: https://twitter.com/nancyduarte

Creative Studio - podcasting experiments
4.10: Resources for Narrative Podcasting

Creative Studio - podcasting experiments

Play Episode Listen Later Mar 12, 2017 29:29


Welcome to the Creative Studio podcast, where we conduct experiments with podcasting! Throughout this season, we have explored how to create a narrative or journalistic style podcast. This is the tenth and final episode in this series. Today, we will hear from several of our special guests regarding resources to help you create narrative audio. We’ll also hear some general tips from them that will also help throughout this process. Today’s guests are: Bryan Orr Corey Coates Daniel J.  Lewis Doc Kennedy Jessica Rhodes Jessica Abel Dave Jackson Erik K. Johnson Rye Taylor I also want to thank Else Escobar and Geoff Woods for being guests this season as well. As we wrap up this episode and series, I want to invite you to get a free gift. I have put a detailed PDF together with everything mentioned in this episode. To get this, you don’t even have to enter your email address – just click the link to download the PDF right away. I know that this episode and corresponding PDF doesn’t have everything we covered in this series, but if you’d be interested in getting something with all of this either in written form or video, please let me know! I really want to thank you for taking the time to listen to this podcast. If this series has helped you, I really want to hear from you. You can go to the contact page or send me an email directly to joshua@podcastguy.co. Now, as we are wrapping up season 4, I am working on some things for season 5. The tagline for this podcast is “podcasting experiments,” so I’d like to follow that vein and interview podcasters that are creating podcasts that are different from the “standard” podcasts. Maybe it’s the format that they use. Or the combination of formats they use. Or maybe it’s how they record the podcast. Or maybe it’s the way they combine niches to create a new niche. I’m going to be on the lookout for such podcasters, but I’m open to suggestions. If you or someone you know is creating a podcast that you think is a little different from the rest, please let me know. Listen to really great narrative podcasts Radiotopia podcasts 99% Invisible The Memory Palace The Allusionist The Kitchen Sisters Lost and Found Sounds Listen to podcasts that tell you how-to do narrative How Sound hosted with Rob Rosenthal Out On the Wire with Jessica Abel Book: Out On the Wire Third Coast Festival in Chicago for Audio Storytellers Blogs Transom.org AirMedia.org Here Be Monsters Just Do It (even if you don’t publish it) Start by telling stories about yourself or your family Don’t outsource Learn how to do everything yourself Cutting own tape Doing your own logging Write your own narrative Edit music Do raw interviews “Art of Non-doing” Hunt for your own music - work with composers See what happens Oversaturated with information online, get back to the basics Listening to what other people are doing with narrative Listen to War of the Worlds by H.G. Wells Take what you learn from these people and put your own spin on it Understand it is going to be a lot of work Scour YouTube Freesound.org - sound effects Connect with right people to get the right voices for your show Make it the best that you can Don’t let the deadline dictate the quality! Telling the story is more important than meeting the crunch time High-production quality Putting some thought into your story Check out the “How-to Podcast” section in iTunes The Podcast Producers Podcast Answerman The Audacity to Podcast Podfly Productions Interviewconnections.com Honing skills on the mic Communication Skills Practice talking Do a lot of podcasts and interviews Hear how you sound and improve Look for high-quality podcasts Listen and learn how to be a better interviewer/podcaster Terry Gross of Fresh Air Marc Maron of WTF Interviewconnections.tv Just start making it - start making audio Put on a pair of headphones and stick in a mic and talk about something you’re interested in Resonate: Present Visual Stories that Transform Audiences by Nancy Duarte Radiolab Look into great Storytelling and Movie-making How ideas are brought from plot concept, to storyboard, to actually shooting the film Look beyond the scope of the medium that you’re trying to create - look outside of podcasting Save the Cat Screenwriting Power Your Podcast with Storytelling with Alex Blumberg Storytelling resources Learn how to give a good presentation from Toastmasters Book or video series on Storytelling Listen to the podcasts out there that do it well Serial StartUP Reply All This American Life NPR spinoffs Gimlet Media Listen, learn, & put your own style to what you find is good/inspiring Learn new methods from other podcasts Challenge yourself by deconstructing what you find when you listen to these podcasts So this is Joshua Rivers wrapping up season 4. The Creative Studio podcast is a production of Podcast Guy Media, LLC. If you’re looking for help with the editing, show notes, or other aspects of the post production of your podcast, check out PodcastGuyMedia.com/cs to schedule a short free consultation.

The Talent Angle with Scott Engler
The Art & Science of Storytelling: Nancy Duarte

The Talent Angle with Scott Engler

Play Episode Listen Later Jan 31, 2017 57:19


Nancy Duarte believes that ideas are the most powerful tools people have. Her passion is to help every person learn to communicate their world-changing idea effectively. Nancy Duarte is an expert in presentation design and principal of Duarte Design, where she has served as CEO for 21 years. Nancy speaks around the world, seeking to improve the power of public presentations. She is the author of Slide:ology: The Art and Science of Creating Great Presentations as well as Resonate: Present Visual Stories that Transform Audiences and the recent HBR Guide to Persuasive Presentations.

Business of Story
#39: The Power of Stories, Ceremonies, and Symbols in Your Business

Business of Story

Play Episode Listen Later May 9, 2016 54:08


Nancy Duarte, the Principal of Duarte Inc., and Patti Sanchez, her Chief Strategy Officer, join the Business of Story Podcast to share the tactics behind their masterfully persuasive presentations. The Business of Story is sponsored by Emma, Convince & Convert, and Oracle Marketing Cloud. Emma helps marketers everywhere send smart, stylish email newsletters, promotions, and automated campaigns, and help us all rest a little easier knowing our marketing emailing is doing its job. Check out their newest publication at Myemma.com/click. Each day the team at Convince & Convert picks a topic and sends you the three best resources ever created about that topic. It's topical, it's timely, it's useful, so go to definitivedigest.com and subscribe to their email newsletter now. Oracle Marketing Cloud offers an introduction to marketing automation, with tips that marketers need to automate and optimize. In This Episode Nancy and Patti take us through the five stages of their Venture Scape: dream, leap, fight, climb, arrive How to use story tension to persuade an audience Powerful story and communication tools that leaders can use to galvanize employees and customers Re-dreaming and refusing to be satisfied with the status quo of past successes Resources Nancy's Twitter handle, @nancyduarte Patti's Twitter handle, @PattiSan The company's Twitter handle, @Duarte Duarte.com “Slide:ology: The Art and Science of Creating Great Presentations,” by Nancy Duarte “Resonate: Present Visual Stories that Transform Audiences,” by Nancy Duarte “Illuminate: Ignite Change through Speeches, Stories, Ceremonies, and Symbols,” by Nancy Duarte and Patti Sanchez Nancy Duarte analyzes Martin Luther King Jr.'s, "I Have A Dream" speech "Structure Your Presentation Like a Story," by Nancy Duarte, The Harvard Business Review “Steal the Show,” by Michael Port “An Inconvenient Truth" “Braveheart" Howard Schultz of Starbucks Ernest Shackleton Arizona State University School of Sustainability Park@BusinessOfStory.com Visit http://bit.ly/BizofStory for more insights from your favorite storytellers.

Successful Performercast by Kris Sheppard | Successful Performer Cast | Weekly Interviews with Professional Entertainers | Sh

In this interview, William Rader talks all about the ins and outs of selling tickets to your shows online and why he decided to create his own platform in an attempt to solve the issues from the big dogs in the industry. For the past decade, William has traveled the country mesmerizing audiences at exclusive parties, universities, and corporate events with his show entitled, “An Enchanted Evening.” His show has been seen by thousands of people. With his new project, WellAttended, William has also been working to solve a problem in the entertainment community of how to sell tickets to your show online without having to mess with the big dogs of the industry. WellAttended is a simple platform that makes it quick and easy to create a site and sell tickets online.     Success Quote: You are the average of the five people you spend the most time with. — Jim Rohn     Selling Tickets Online • Tells how he started performing theater shows in restaurants. • Discovered he could make more money doing a theater show rather than doing strolling magic. • Tells how he was originally selling tickets online and why he decided to create his own platform, WellAttended. • The exorbitant fees that the "big dogs" charge. • Created a more intuitive ticket-selling process—essentially a better machine. • How he's been listening to his users to find out what they need and implementing them as new features to his service. • WellAttended is intended for performers producing smaller scale shows that they want to sell tickets to online. • Breaks down his much more reasonable fee structure and how that works.     What is WellAttended? WellAttended is a simple platform that makes it quick and easy to create a site and sell tickets online. Feature your brand by uploading your logos, images, and social media profiles. You can use WellAttended if you already have a site or if you want to create one dedicated to selling tickets.     The Creative Process: How He's Put it all Together • Talks about working with a developer to build a product and bring his vision to life. • Brainstorming and his creative process. • Talking to people who are using similar services and building your product based on that. • Building something you're passionate about.     Biggest Professional Challenge Finding new users for his system.     Failure Moment Found the "perfect place" to have a theater show at and gave them his promo materials. They promised to promote the show but never did. He trusted them, but ended up having to cancel the show.     Favorite Success Getting his first standing ovation for his theater show.     Parting Advice Don't be afraid to make mistakes.     Recommended books and resources: Note: Many of the links in this section are affiliate links, meaning we earn a small portion of any sales. If you're enjoying our podcast and decide to purchase one of the recommended resources or books, please consider using our affiliate links to help support the work we're doing here at the Successful Performercast. Thanks!       Resource: A notepad and pen. Specifically "field notes" notebooks. Pocket Mods Soldout Run — Theatre Marketing | iTunes Rocketship.fm | iTunes Gigging Success | iTunes     Books: Guerrilla Marketing by Jay Levinson Guerrilla Selling by Jay Levinson Guerrilla Publicity by Jay Levinson Resonate: Present Visual Stories that Transform Audiences by Nancy Duarte Get it FREE on her website!     Where can we find William Rader? William's Performing Website WellAttended WellAttended Blog Twitter @WilliamRader

NBN Radio New Business Networking Radio with Dave Delaney
NBN36 The More You Help People, the More People Want to Help You

NBN Radio New Business Networking Radio with Dave Delaney

Play Episode Listen Later Nov 12, 2014 35:31


Ian Cleary is an award winning tech blogger and CEO of RazorSocial.com.  He is best known as the social media tools guy. Talking about building a blog platform, reaching influencers, and social media tools NBN 36 Show Notes Join the NBN Club today and meet 100 smart minds who want to help you achieve your professional goals. Listen to episode 36 in iTunes or Stitcher. Don't be shy record your audio comment or networking tip here. Please pick up a copy of my book, New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods. Ian and I begin by talking about Irish people, naturally (I lived in Ireland for a few years). After 18 months of launching, RazorSocial.com was receiving over 100,000 unique visits per month. Pick your blog niche that you have a strong interest and knowledge in, and one that isn't really occupied by anyone else. Ian created a list of 100 people he wanted to be friends with. He left to the States every month to attend conferences and network to promote his blog. The relationships with the right people were more important than the writing. Without the relationships nothing would have happened. Ian's focus is always to determine how he can help someone. The more you help people, the more people want to help you. Mike Stelzner let Ian provide guest blog posts on Social Media Examiner, which led people to his site. Ian wrote guest posts on as many influential blogs as possible (close to 100). My free blogging tutorial. It takes 10 minutes and is easier than you think. Check it out. How content marketing applies to real estate agents. Which social network would Ian focus on most? You always want to get people back to your website. As a small business you don't have time to be everywhere. Get one channel working for you first. SocialBro - provides really good filters to find people on Twitter. Ian wrote a blog post on a topic and used SocialBro to search bios for influential people who would be interested in his blog topic. He then reached out to the top ten most influential people to share his blog post via scheduled tweets. Most of the content Ian shares is other people's content first. Ian uses Hootsuite and Bulk Buffer with Buffer to schedule tweets. Ian managed different software, customer support and development teams. He has always been good at managing different teams of people and building relationships with each person. Fun Fact: He sold property in Bulgaria. When you reach out to an influencer and ask for something, you're the same as 99 out of 100 people. If you really focus on how you can help them with your first interaction they will remember you. Larry Benet was speaking at Social Media World. Ian shares how he was able to connect with him. Larry interviewed me at NMX, you can watch it here. How can you stand out as an individual, and how you can you really help that other person - that makes a difference. Ian shares how he balances his time. Entrepreneurs need to be more productive and not think they must work longer hours. If you set your deadlines and be ruthless with them, you will get the work done. Erik Fisher submitted a question “What's a good balance between finding new tools and leaning new tools?” (My interview with Erik here) When you become known in a certain area, the information finds it's way to you. Ian uses Nimble to track the interactions he has with people. It keeps track of his social media interactions. Check out Ian's latest Google Analytics training course. App Recommendation: Magisto (transforms videos) Book Recommendation: Resonate: Present Visual Stories that Transform Audiences by Nancy Durate. Contact: RazorSocial.com or @iancleary on Twitter. Submit your questions and comments by using #nbnradio. You can also record an audio comment at speakpipe.nbnradio.com. Click HERE to subscribe in iTunes Click HERE to subscribe in Stitcher   You can subscribe to the show by RSS, email or in iTunes and Stitcher Radio. You will never miss an episode! Affiliate links used, read the disclosure. Theme music, Urbana-Metronica (wooh-yeah mix) by spinningmerkaba. Thanks for listening. You rock!

Social Speech
Social Speech Podcast, Episode 8: Nancy Duarte

Social Speech

Play Episode Listen Later May 22, 2012


It's hard to say just where Nancy Duarte has had the biggest impact: as the architect of Al Gore's presentation on climate change in An Inconvenient Truth... as the author of two profoundly powerful books on crafting and delivering presentations, slide:ology and Resonate......as the co-creator of Duarte Design, a firm that has been redefining the art and science of presentations for nearly a quarter-century......or as a pioneer in integrating social media and public speaking around the central driving idea of story. Our conversation lasts less than 10 minutes, but Nancy packs a lot of insight into how the backchannel changes the balance of power between speaker and audiencehow speeches can take on a life of their own as social objectshow even harsh criticism can make you a better speakerand how dramatic tension and release can lend your next speech the power and impact your ideas have been waiting for.Listen in - and then explore more deeply:Nancy Duarte on Twitter Duarte Design on the web, Facebook, Twitter, LinkedIn – and the Duarte blog SlideShare presentations by Nancy and Duarte DesignSteve Jobs' now-legendary commencement address at Stanford (video) (text)Duarte's new online store Diagrammer (imagine an iTunes for PowerPoint-format diagrams, tailored to the relationship you're illustrating and instantly downloadable for 99¢)Microsoft PowerPoint, which Nancy recommends for its outlining mode, as a way of clustering and refining your thoughts and crafting a compelling structurePrezi and Apple Keynote

Professionally Speaking » Podcast Feed
Launch Party: Resonate by Nancy Duarte

Professionally Speaking » Podcast Feed

Play Episode Listen Later Oct 8, 2010 5:29


Thursday evening at the Silicon Valley Computer History Museum saw the launch of Nancy Duarte's new book Resonate: Present Visual Stories that Transform Audiences. A couple of hundred guests celebrated a book that author Garr Reynolds says "takes you on a beautiful journey illustrating how to construct and deliver the kind of presentations that are truly remarkable, memorable ... and may even change the world." Hear what some of the guests had to say by clicking on the podcast icon below.