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Don’t let the AI wave crush you. Subscribe to our Newsletter: https://theultimatepartner.com/ebook-subscribe/ Check Out UPX: https://theultimatepartner.com/experience/ Dive into the seismic shifts happening within the AWS Marketplace and discover how AI, self-service product-led growth (PLG), and advanced co-selling strategies are redefining partner success. Matt Yanchyshyn, VP of Marketplace at AWS breaks down the recent announcements from the summit, illustrating how agility and adaptation are crucial to surviving the new agentic future. From lowering professional services fees to the explosion of business applications like ServiceNow, this conversation reveals the hidden mechanics of modern cloud procurement and how you can position your organization to capture massive enterprise opportunities before your competitors do. https://youtu.be/gaWxU1kgCLk Key Takeaways Adapting to the new agentic future requires agility rather than fighting the influx of AI tools. Lowering the listing fee for professional services from 2.5% to 0.5% drastically improves partner economics. Organizations without a self-service or PLG motion on the marketplace are literally leaving money on the table. Millennial buyers increasingly initiate complex enterprise procurements through self-service and AI-driven research. New AI-powered opportunity scoring empowers partners to prove their value internally and to AWS. Marketplace success hinges on optimizing metadata for AI agents, not just traditional SEO. If you're ready to lead through change, elevate your business, and achieve extraordinary outcomes through the power of partnership—this is your community. At Ultimate Partner® we want leaders like you to join us in the Ultimate Partner Experience – where transformation begins. Key Tags: AWS Marketplace, agentic workflow, med pick scoring, phoenix.ai, Cara Cloud, branded storefronts, product-led growth strategy, intrinsic value boost, SaaS evolution, self-service motion, Databricks credit model, Trend Micro companion app, MCP servers, opportunity score tracking, PPA drawdown, concurrent agreements, AAMI structural debt, CXML procurement Transcript: Matt Y Audio Podcast [00:00:00] Matt Y: The ability to adapt with change and kind of roll with punches. ’cause a lot of people are saying like, agents are gonna destroy everything. And, and the opposite has been true. [00:00:08] Vince Menzione: You can feel it happening. The ecosystem is shifting beneath us, the way hyperscalers are partnering, how AI is remaking the channel and what it means to win in 2026. [00:00:19] Vince Menzione: Welcome to the Ultimate Partner Podcast. I’m Vince Menzi, own your host. And each week I sit down with leaders at the intersection of technology, partnerships and outcomes. The voices shaping how ecosystems actually work. We talk about what’s real, what’s changing, and what it takes to lead in this era where the partner channel isn’t just part of the strategy. [00:00:42] Vince Menzione: It is the strategy because being in the room changes everything. [00:00:46] Matt Y: Let’s start. [00:00:50] Vince Menzione: And now on to the really important stuff. So, Matt, I don’t wanna butcher it ’cause I, a couple people have told me how to pronounce your last name and they said use the word magician and you’ll get close to it. But I’m just gonna introduce you as Matt Wy and I’m gonna ask you to pronounce your name on stage, but I want to have you join us. [00:01:08] Vince Menzione: So excited to have Matt wy. After a super busy day and night last night, come over from Brooklyn and join us today. Matt, so great to have you. Thanks. Thank you so much. Thank you so much. Alright, so pronounce your name for us. [00:01:23] Matt Y: Anyone wanna guess? Ian’s? It’s like magician. [00:01:27] Vince Menzione: It’s not that hard, [00:01:28] Matt Y: it’s not that [00:01:28] bad, [00:01:28] Vince Menzione: but I don’t wanna butcher. [00:01:29] Vince Menzione: I wanted to let you do it. Good. [00:01:30] Matt Y: What calls me Matt White. [00:01:31] Vince Menzione: That’s great. [00:01:32] Matt Y: Yeah. [00:01:32] Vince Menzione: So 13 years. [00:01:34] Matt Y: Four coming up on 14 next month. Yeah. [00:01:36] Vince Menzione: Wow. Congratulations. Yeah. So you’ve been there, you’ve been there since the early days. And we, we had a conversation. I had some Microsoft, former Microsoft colleagues. Uh, Theresa Carlson, for those of you who knew the public sector business. [00:01:48] Vince Menzione: Yeah. Who started, I mean, Andy came out, it was so funny because I was there and she was hosting Andy for a dinner and with all the CIOs of the federal government. [00:01:57] Matt Y: Yeah. [00:01:58] Vince Menzione: And she was still at Microsoft and it was actually kind of an interesting time. And she came over and did a lot of great things for a number of years. [00:02:04] Matt Y: Yeah. She [00:02:05] Vince Menzione: and a lot of great [00:02:05] Matt Y: business. [00:02:06] Vince Menzione: Yeah. She really like, it went from employee number one to 7,000. [00:02:09] Matt Y: Yeah. [00:02:09] Vince Menzione: And you, you were, you’ve been there all that whole time. Pretty much. [00:02:12] Matt Y: Yeah, I guess when I started in New York, just down the road, we were, uh, in a Regis facility. There were like 11 of us in, uh, just sitting around a table and we had to speak quietly sometimes because there was a, um. [00:02:21] Matt Y: Some type of a financial services organization down the hall and they’d listen to try and get stock tips on Amazon. Yeah, [00:02:28] Vince Menzione: I love it. [00:02:29] Matt Y: Never leaked. That’s [00:02:29] Vince Menzione: good. I love it. [00:02:30] Matt Y: Yeah, [00:02:30] Vince Menzione: you probably got some great stories and, um, we won’t have time for today ’cause I wanna leave some room for conversations on marketplace end questions. [00:02:38] Matt Y: Yeah. [00:02:38] Vince Menzione: But I would love to invite you back for a real, like, in-depth podcast and I would love to get the whole genesis story. [00:02:44] Matt Y: Let’s do it. [00:02:45] Vince Menzione: We’ll do it. Okay, so let’s talk about, let’s talk about yesterday for you. Uh, some, some really big announcements as well. I thought maybe you could recap a little bit of what’s been going on in the marketplace business and it’s an, it’s been an exciting time. [00:02:58] Matt Y: Yeah. Yeah. You know what’s, I think what was really nice yesterday is it was sort of the combination of bringing, uh, our partner services like Partner Central and all those other services together closer to marketplace. We’ve been doing that over, over several years. So Marketplace has some of its own. [00:03:12] Matt Y: Big announcements, like, uh, we have a, we formalized our list and sell initiative. For example. We have a new, so it we essentially reducing the cost, uh, to list on marketplace through a partner program. [00:03:22] Vince Menzione: Yep. [00:03:22] Matt Y: And incentives associated with that. We have a new AI powered listing experience, which I think is particularly important ’cause I think many of you are like me and watching your SEO numbers go down and watching your agent traffic go up. [00:03:33] Matt Y: And so having, uh, an AI assistance in marketplace to optimize your listings for not just to, you know, retain what you can of your SEO, but prepare for the newent future and improve your GEO as we’re calling it. So that, [00:03:45] Vince Menzione: so it’s GEO now? [00:03:46] Matt Y: Yeah. You know, there’s a little debate right now in the acronym Moral A A EO versus GO I’m going, I’m on the G team, so, yeah. [00:03:52] Vince Menzione: Alright. GEO [00:03:54] Matt Y: It’s like the, the, yeah, they’re gonna win. They’re like the Knicks, but the, um, [00:03:57] Vince Menzione: yeah, yeah, exactly. [00:03:57] Matt Y: But yeah, so AI assisted, uh, I mean, making. The most of, like, essentially marketplace is an excellent conversion engine. And so using AI to help improve that conversion engine in the form of your PDPs for both humans and agents. [00:04:08] Matt Y: So that was an exciting launch. Um, I got the most applause when I announced that. We lowered, we made the economics better for, uh, consulting offers professional services, nice to marketplace. We lowered the listing fee from 2.5 to, to 0.5% and wow, it goes even lower in certain circumstances. So just improving the economics. [00:04:24] Matt Y: I’m really excited to. Really partner with a lot of you to reinvent services through, through the marketplace like we did with SAS and other areas. Uh, and we’re doing with agents right now. So that was a big one. And then a whole series of announcements around, um, how we’re making it easier and more cost effective and more efficient to partner with AWS. [00:04:41] Matt Y: So using AI to, uh, using med pick scoring to automatically progress opportunities so you don’t have to kind of wait on a human. To, to click and progress, you know, that that can take days. And, uh, if you, if you wanna have an opportunity and have that be cos sold with AWS, that can be through a mix of agents for the long tail and with humans in the, in the sort of top end and more complex. [00:05:00] Matt Y: And allowing AI to help all the partners improve their opportunity quality so that we can better co-sell together. So. Yeah, I said AI a lot intentionally. Um, [00:05:09] Audience Guest: yeah, [00:05:10] Matt Y: AI sort of in the whole cycle for buyers, for sellers, uh, for operational efficiency, cost of sales. So a lot of announcements. I think I hit the big ones, so yeah. [00:05:18] Matt Y: I’m Might have missed something there. There we go. [00:05:21] Vince Menzione: George. [00:05:21] Matt Y: Oh, and storefront. Yeah. Thanks George. See, I look at George to see what I missed. Uh, we, we acquired a great company called phoenix.ai late last year. Okay. And you, you actually were said Caresoft and Yeah. Be down. Uh, [00:05:30] Vince Menzione: yeah. [00:05:30] Matt Y: So if you’re familiar with Cara Cloud, they have a procurement portal. [00:05:33] Matt Y: It’s heavy use by the US government, and they, um. Uh, we, we acquired them, uh, the really great growth company. They have over 70 logos now, and they help you build a branded storefront on marketplace, which obviously is important in the government space. If you’re procuring on a certain contract with a certain reseller, um, you know, there’s a certain set of products you’re allowed to buy. [00:05:51] Matt Y: But what we’re finding is even down on Wall Street, you hear, um, enterprises are, are using storefronts for internal procurement and they wanna have a curated collection of, of partner products and, and your own ecosystems internally. So we’re selling to both customers. And also to channel partners to build custom storefronts, branded storefronts for, and [00:06:07] Vince Menzione: it makes total sense, right? [00:06:08] Vince Menzione: Yeah, because you wanna li you wanna limit the, the viewing and, uh, and get, because I mean, how many different listings do we have? Like over 30,000? [00:06:16] Matt Y: Yeah. Yeah. There’s, I think the official numbers over th we have over 36,000. I was checking from over 6,000 vendors. Um, it’s a lot. And, and that’s gonna explode with the AI powered, uh, listing, uh, experience that we launched. [00:06:26] Matt Y: We’re gonna make it easier. And I guess what I’ve been telling partners is. You know, customers aren’t clicking through categories anymore. They’re using AI to search. And so it doesn’t matter how big our catalog is, what matters is being found. And what matters is converting that buyer. So if you have a. [00:06:39] Matt Y: If you’re running a demand gen campaign for say, like, you know, life sciences in, in Jersey and there’s a specific buyer at j and j, you wanna capture, that person doesn’t wanna be just dropped onto a generic marketplace, 30,000 listings. They wanna be dropped in a very specific place where they’re seeing like life sciences offers from Accenture, for example, coupled with a life sciences power thing with Elastic, you know, like, but a solution. [00:07:00] Matt Y: And that they want to land in a curated place where that highly intention buyer can be converted effectively. So that, that’s what we’re doing with all this. [00:07:06] Vince Menzione: And that’s where the GEO comes in because [00:07:09] Matt Y: Yeah. ’cause that buyer might be an agent That’s right. With, and that agent has is even more fickle, honestly. [00:07:14] Matt Y: And you know, what used to be milliseconds for the human before they kind of click away is, is now perhaps microseconds. Yeah. And so, uh, you know, having the right metadata and, and the right positioning, uh, the right story that an agent or a human can pick up to ultimately. Uh, complete their product research and choose your product is, is critical. [00:07:30] Vince Menzione: Very cool. Very cool. So before I, I, I’ve been asked to ask you this because I, I’ve had this con, people have brought come to me and said, you gotta ask Matt about music. He’s a big music guy. And, uh, so what are your favorite bands? [00:07:49] Matt Y: So, I mean, the, the real answer is, uh. I, I go to about a show about every week. [00:07:54] Matt Y: As, as Mike Trill knows, uh, we heard a show last night. Um, we were, uh, just a few hours ago, really? And, uh, um, favorite band, uh, well, I’ll tell, I’ll tell a story. I, I had a side hustle with MTV for years. Um, I used to run a music website. Um, oh, that’s cool. I didn’t know that. It got, it got kind of popular. It got sponsored by, if, if anyone’s into like early hip hop. [00:08:16] Matt Y: It got sponsored by a group called Jurassic Five. ’cause he, one of them reached out to me and said, nice. Hey, uh, you know, I’ve been, I like your website. And he ended up paying for a web, hosting a Dream host, if you remember, of cost back then. [00:08:26] Vince Menzione: Oh, Jesus. [00:08:26] Matt Y: Because I was broke and couldn’t afford it. And then, uh, and then this band sent me like a, a single and said, Hey, you know, trying to get the word out about our little band, can you help us out? [00:08:35] Matt Y: And I put their, uh, I put their, you know, single up on my, on my website and it blew up. And that band is Vampire Weekend. So they’re kind of big now. Wow. Yeah. Um, and uh, that got picked up by like Vanity Fair and all these other guys. And then I got sponsored by MTV to essentially write. Music reviews for years on the side. [00:08:51] Matt Y: So I was working for the Associated Press, laying cable in sports and war and, and, uh, yeah. So Vampire Weekend was good to me that, that they, they kind of paved a way to go to a lot of free shows over the years and a lot of bands and see a lot of great music. But yeah. [00:09:03] Vince Menzione: That is very cool. And that, and how did that get your day? [00:09:05] Vince Menzione: WS It was just a, it was just the technology path that was like, [00:09:09] Matt Y: I mean, it’s a, it’s a, I guess it’s a bit of a long story, but, um, the. There’s many versions of this story. I’ll tell the, tell the one quickly. I was living for free in a Fulbright scholarship house in West Africa. You, we can talk about how that happened another time. [00:09:23] Matt Y: And, uh, a guy had sort of fallen down on the floor ’cause he’d had too much to drink. And I, I sort of lay down beside and be like, Hey man, are you all right? And, um, he, uh. He worked, he, he worked for the Associated Press and next day I had the job, um, being West Africa, head of technology for West Africa. [00:09:37] Matt Y: And because of that, um, and as I learned years later, the AP didn’t have dr they had no disaster recovery. Yeah. And I, I can tell you that now ’cause um, you know, 16 years since I worked there, but they, uh, I put the DR in, um, on AWS and we’re talking like, yeah, 16, 17 years ago. This is early. It was early days. [00:09:56] Matt Y: And I, I swear to God, I paid for. Uh, our AWS bill using, um, taxi receipts, fake taxi receipts that I bought in on Nigerian market, um, because there was no budget and so, you know, it was like 30 bucks. [00:10:08] Vince Menzione: I was gonna say swipe a credit card, but they didn’t [00:10:09] Matt Y: knew that this is the entire press this before. [00:10:11] Vince Menzione: This is before, yeah. [00:10:12] Matt Y: Yeah, like the entire ap. Um, and, uh, so AWS called me like, who are you? Like, why, why are you paying on like this like low limit credit card for like the ap? Like, who are you? And, uh. Next day I had the job. Well, a week later I had the job with aw WS. That so cool. So that’s the story’s [00:10:29] Vince Menzione: cool thing. [00:10:29] Matt Y: Yeah. [00:10:30] Vince Menzione: Very cool. [00:10:31] Vince Menzione: Uh, sports teams. So Knicks fan. [00:10:34] Matt Y: Yeah, I mean, I like the Knicks. Um, they’re h hockey, I’m not allowed to say anything different. No. I appreciate them. Uh, I’m a Raptors fan. I grew up in Toronto mostly. Yeah, yeah. Uh, so, and you know, when they won, uh, that was very exciting as well. So no, Nicks are great. I like the Knicks. [00:10:49] Matt Y: Nothing against the Knicks. Um. They’re fine. Yeah. [00:10:54] Vince Menzione: Hockey, hockey fan. Favorite hockey teams? [00:10:56] Matt Y: Oh yeah. Itron. Maple leaf. Maple leaf. Yeah. They’re gonna, they’re gonna win. Of course. Of course. Yeah. Um, like every year they’re actually, we [00:11:02] Vince Menzione: have some Canadians laughing in the sand. [00:11:03] Matt Y: Well, the leaf are, are, are the Knicks of hockey? [00:11:05] Matt Y: Like Yes, they are. You know, it’s 67 years out, coming up on 68 since they won, so That’s crazy. 53 is nothing. I know. Pain. So. Yeah, definitely the least. Yeah. [00:11:15] Vince Menzione: I love it. I love it. It’s so cool. Yeah. So what was the, uh, what was the, what was the last concert you went to? [00:11:22] Matt Y: Well, literally last night. Oh, it was last, [00:11:23] Vince Menzione: oh, that [00:11:24] Matt Y: was actually concert were my favorite bar in the world. [00:11:26] Matt Y: This place called Sunny’s. Uh, it’s, you know, I, I took Mike and, and Matt from, from Texas and from TGS down there to sort of see my neighborhood and they’re like, where are we? And I’m like, yeah, I live here. Uh, sort of an industrial part of Brooklyn. And, and we went to see, um, I dunno what you would call it, like. [00:11:40] Matt Y: I guess it’d be like roots music. There was a woman with an accordion and a guy with a big cowboy hat. Yeah, it was, it was fun. Yeah. [00:11:47] Vince Menzione: That is so funny. Alright, we’re gonna shift back years. Um, important time right now for partners. What, what should partners be looking out for the most? What would you say to them in terms of what’s the, what’s their real headline for them? [00:11:59] Matt Y: Well, I, I, you know, to borrow from you actually, you know, I liked, uh, the, the principles you had up there and, and with agility, um, you know, there’s a lot of fud flying around right now. You know, people. People were like, oh, it’s the demise of sis with the arrival of ai, you know, everyone’s gonna be using agents. [00:12:13] Matt Y: And then it turns out it’s been a huge boon for most, uh, you know, system integrators and consulting companies that I work with. They all have, you know, the, the good ones especially have vibrant consulting practices now, and everyone is deploying fds, uh, you know, um, the new, the new cool acronym. But it’s, it’s essentially created a huge opportunity for the consulting space. [00:12:31] Matt Y: Uh, and similarly, uh, you know, there there’s this narrative around the sa sa apocalypse, which I really hate, you know, ’cause it was, uh, premature and kind of a trigger reaction from the stock market. And, you know, just look, look what Snowflake did. And, you know, they did what a lot of SaaS companies are doing, but they, they added a nice sort of glaze of positioning and, and, you know, their stock popped and they did pretty well. [00:12:50] Matt Y: And so I think the ability to adapt with change and kind of roll with the punches. ’cause a lot of people are saying like, agents are gonna destroy everything. And, and the opposite has been true. For the more successful consulting companies and software companies who have become agentic. But SaaS hasn’t gone away, you know? [00:13:05] Matt Y: No. Look at our own marketplace. We have this agent marketplace, but people aren’t buying atomic agents at scale. They’re buying ified SaaS solutions with sort of agent sidecars, which has created new opportunities for candidly additional licenses, [00:13:16] Vince Menzione: right? [00:13:16] Matt Y: Um, as customers sort of want to consume more AI services on top of their. [00:13:20] Matt Y: On top of their SaaS solutions. So I think being agile, you know, you see like ServiceNow as part of our billionaires club. Yes. They’re not going anywhere. They’re, yeah. They’re gentrifying. You know, Salesforce has pivoted to this headless model, um, along with Asian Force and using sort of Slack as the operating system. [00:13:34] Matt Y: And, you know, you said like a lot of companies from the seventies aren’t around anymore. They’re gonna be winners and losers. Yeah. Um, but the winners are gonna win even more. And so I, I think what’s so important right now for partners is to not, not bite too hard at the, the latest trend. You know, models are changing and everyone’s like, oh, you know, philanthropics really in the world and they’re wonderful, great to work with, amazing technology. [00:13:55] Matt Y: That’s what people are saying about open AI six months ago. That’s right. And before that, you know, and it, I, I was with Fireworks AI yesterday, a great company and they have some really cool stuff with sort of, um, they believe in more cost effective, uh, open source models essentially, that you can find tune. [00:14:08] Matt Y: Maybe that’s gonna win. I don’t know. Um, is it gonna be sort of domain specific models? Is it gonna be highly capable LLMs? Are LLMs gonna level off as soon as Fable and Mythos are allowed to launch? Maybe. I, I don’t think anyone can predict the future right now. So you have to be agile and you have to kind of seize the opportunities and take a couple punches. [00:14:25] Vince Menzione: Yeah. [00:14:26] Matt Y: You know, and marketplace too, like we’re, you have to be unafraid to experiment right now. Um, you know, that’s hard if your stock’s taking a beating. Um, but this is, it’s a, it is a disruptive time, uh, but it’s creating actually enormous opportunities for growth for partners and, and we really see that, you know, in marketplace specifically within AWS. [00:14:45] Vince Menzione: It, it, it does still feel like the deer in the headlights moment. Right. Would you agree? Like you’re probably taking a lot of meetings and, and calls from ISVs specifically? [00:14:54] Matt Y: Well, [00:14:54] Vince Menzione: that are still trying to figure it out. [00:14:56] Matt Y: Yeah. But it’s everyone. Yeah. I think what’s really interesting, I had a meeting [00:14:58] Vince Menzione: with, it’s not just one. [00:14:59] Matt Y: Yeah. I, well, I had a meeting with one of the leading AI companies, like one of the biggest ones. And they, uh, they demonstrated how they work and they were really proud. They were like, you know, look at our agentic workflow. And I came out at me. I’m like, that’s it. Ours is way better. Like really like, you know, ’cause we we’re, we’re using quick desktop with MCP servers and connectors and all this, and you know, we, we have our own sort of ecosystem of partners, a mix of homegrown software and third party. [00:15:20] Matt Y: And I kinda walked out there and, and looked at, you know, my phone, which has been populated by agents this morning with all the, and I was like, I have a way better agent workflow than this world’s leading supposedly AI company. And I think, um, that really, so during, I, I would, during the headlights, you can call it deer in the headlights, I call it chaos. [00:15:36] Matt Y: And in times of chaos there are people who create. Opportunity again. And so, yeah, there are some people who are stuck and who don’t know what to do, who are over worried about token costs, um, who are not experimenting. But there are a lot of companies, uh, taking this opportunity to kind of pivot their business. [00:15:53] Matt Y: Um, I think, I think we’re in a moment and, uh, yeah, I, I candidly I see more of the latter. I see more experimenting. [00:15:59] Vince Menzione: You mentioned ServiceNow. Any other great examples of that? Organizations that really embraced it? [00:16:04] Matt Y: Uh, yeah. Well, you know, ServiceNow is part of this business applications category, as we call it, in marketplace. [00:16:09] Matt Y: That outside of AI, I think is the fastest growing category in marketplace, which is wild when you think about it. ’cause we’ve historically been an infrastructure partner marketplace with security and data and analytics and, you know, security with channel partners, et cetera. But Salesforce, ServiceNow, Workday, Adobe, you know, I could go on. [00:16:23] Matt Y: They, they are actually. You know, our fastest growing category and yeah, ServiceNow, obviously reinventing itself for ai, Salesforce, but Workday, you know, the workday’s done some, who knows if it’s gonna work, but they, they’re experimenting with essentially like a Databricks, uh, credit style model for like, units of work, uh, which I think is fascinating. [00:16:41] Matt Y: Like everyone’s talking about value-based, outcome-based pricing and meter. And, and you have companies that are ERP companies, you know, like traditional business applications, experimenting with effectively like a metered pay as you go, value based credit model. Again, like who knows if it’s gonna work. [00:16:54] Matt Y: But I think that’s really amazing to see and we need more ISVs experimenting. I, I was talking about trend ai and I know they’re, they’re, they’re one of the sponsors yesterday. You know, many of you know them as Trend Micro back in the day. They’ve successfully reinvented themselves. They built that companion app. [00:17:10] Matt Y: Um, you know, that I think we’re seeing. Just a ton of experimentation in the market across categories. Uh, I could go on and on about partners. Um, yeah, there, I I wouldn’t pick a winner right now. Yeah. [00:17:24] Vince Menzione: You, you, we’ve talked about ai. We’ve talked, talk more about the buying journey and how that’s changing, because again, it feels, it feels like that’s also [00:17:33] Matt Y: Yeah. [00:17:33] Matt Y: So, you know, one of, one of the core, uh, strategic objectives, or we’ll say like the philosophy marketplace is that. Um, financial incentives are important, you know, EDP or PPA drawdown, uh, credits. Like we need to act as an efficient and effective vehicle for allowing buyers to exercise their discounts for, and, and sort of partners to exercise their credits, et cetera. [00:17:55] Matt Y: That, that’s actually important. But what, what a lot of people over rotate on that, and we’re really, one of the things we say a lot inside at Amazon or at AWS marketplace is we want to continue to boost the intrinsic value of marketplace beyond the financial incentives. And well over a quarter of all private offers, private pricing, private, uh, custom terms, et cetera. [00:18:14] Matt Y: Um, begin with a self-service or PLG motion. And partners who don’t have a PLG or self-service motion are literally leaving money on the table. Like if you look at like a Databricks for example, and they did a good job integrating buy with a WS within their SaaS application. They have free trials, they have really strong pego and, and, uh, and PLG motion. [00:18:33] Matt Y: They’re making, I can’t share their numbers obviously, but they’re making a ton of money. On purely self-service motions. And importantly, they’re acquiring new business, new logos that they nurture, you know, really like not just leads but closed opportunities, right? That they lead, they’re growing, uh, at a reasonable conversion rate or or success rate into the next big logos. [00:18:50] Matt Y: And these are over multi-year horizons. They’re patient, you know, they bring in these new logos with PLG, and they’re also bringing banking, a lot of large enterprises. Through self-service. I, I was with data Mask. There’s this great little startup from New Zealand. They’re a New Zealand based company. Um, super nice guy. [00:19:06] Matt Y: And, and, uh, they, they got huge logos. I think they got, what was it? A DP and some huge American logos. Okay. And this like logo in, I think it was Chile, or no, it was Peru. They’ve never been to Peru. They don’t have sales in Peru. Um, and they. Buyers were discovering them self-service and they, they, I think they got something like 13 logos entirely through a self-service motion. [00:19:26] Matt Y: One password will tell you the same thing. I was just with them in Toronto and companies big and small startups and the largest are getting enterprise wins in addition to net new small logos through that PLG. Buyer motion. And that’s because you have a whole generation of CFOs, CTOs, CROs, whatever. The C is [00:19:43] Vince Menzione: millennial [00:19:43] Matt Y: who grew up on their phones. [00:19:45] Vince Menzione: Yeah. [00:19:45] Matt Y: And, and it sounds like, you know, hyperbole, but it’s true. They, they want immediate apps, immediate access. And that actually, you’re like, oh, that never translates to business applications. Turns out it does. It does. And they might not be buying on their phone, but what they are doing is researching and we see the numbers, the amount of customers who are doing their research, and then eventually landing on the page from chat, GPT. [00:20:06] Matt Y: From major financial, like Fortune 500 companies is extremely high. Yeah. Uh, you have procurement team, sourcing team, uh, developers who are starting the research increasingly, like in clawed in chat, GPT, and then, you know, building a proposal and then handing it to their enterprise procurement team. Yeah. [00:20:22] Matt Y: Which is still largely unchanged. So buyer behavior is on the front end, on the research side is really changing. So the [00:20:29] Vince Menzione: discovery is happening through PLG. [00:20:32] Matt Y: Yeah. [00:20:32] Vince Menzione: And then the backend work on private offers and things like that sometimes still happens the old way. [00:20:36] Matt Y: Yeah. Well, and so, you know, it’s [00:20:37] Vince Menzione: fax machine, [00:20:38] Matt Y: some people Yeah, sure. [00:20:39] Matt Y: They’re bringing the deal directly to Marketplace last minute. But even if that deal goes direct, sometimes they’re still beginning their research journey and increasingly using Marketplace as a research vehicle, which is why we launched Agent Mode, um, to help you sort of help you and agents do research. [00:20:51] Matt Y: But that I think if, if I have one piece of device for any partner consulting or ISV is. Don’t leave those leads and that money on the table by not having a PLG self-service strategy like you’re fooling yourself. Uh, and it’s, it’s a huge, it’s a huge, huge business for us. The, the majority of all customers by far on marketplace don’t even have a PPA, uh, and a huge percentage of even those with PPA spend beyond the p. [00:21:17] Matt Y: And so if you’re just think if you’re just using marketplaces as like BPA retirement, you are literally losing money. [00:21:22] Vince Menzione: Yeah. [00:21:22] Matt Y: Yeah. [00:21:23] Vince Menzione: We have a session with Vinod. We’re gonna talk a little bit about that right after. Great. So good. Um, so I, yeah, I think, um. We talked about, we talked about agents, we’ve talked about the millennial buyer, the change in buying behavior. [00:21:40] Vince Menzione: What other, what other areas of aspect I, I, I, I do wanna think about like opening it up though for a second. I think that maybe with maybe nine minutes left. Sure. I just want to get a read from the people in the room. People have questions for Matt that we weren’t able to ask them. Yeah, I think, I think we probably have a few of those. [00:21:57] Vince Menzione: I think that would probably be great. [00:21:58] Matt Y: I can sense the hardball coming. [00:22:00] Vince Menzione: You’ve known each other [00:22:00] Matt Y: a long time. [00:22:01] Vince Menzione: Yeah. No, no. Hardball. We have a mic back here. Okay. I’ll just, we’ll, we’ll, we’ll get you a mic as we are recording. So good. Thank you. [00:22:11] Audience Guest: Uh, Boris Geller with a, a Click PLG is near and dear to my heart. [00:22:17] Audience Guest: We’ve been doing a lot of business in marketplace and I’m still struggling to sell my vision internally on, on, uh, on PLG. Uh, I think. Ag Agent AI is gonna be one of the drivers, and we are already on, uh, agent Marketplace, but I would appreciate guidance on, uh, best practices. How do we kind of, uh, operationalize it? [00:22:41] Audience Guest: It’s, it’s on us, not on you. [00:22:43] Matt Y: Well, no, I think it’s on both of us. You know, we, uh. One thing that we’re trying to do is give you more data to, to sell to your internal stakeholders in your executive suite. The value of co-sell with AWS all up, like finally with what we launched at, uh, the summit yesterday, you now get an opportunity score. [00:23:02] Matt Y: You, you get a number. People have been asking for this for years, so, so you can say when we do this and we, when we give AWS this information. The score goes up and we have a higher propensity to be cos sold by humans or agents before you had to kind of, it was like this mystery you had to guess. And similarly with marketplace, um, we, we have new dashboards that you can use to sort of, you used to have to sit down with us and go through spreadsheets to trace sort of lead to trace the funnel to sort of a close opportunity. [00:23:28] Matt Y: And we’re gonna continue to launch more there. But you now have more data that you can show. You can be like, listen, these are our inbound leads, this how’s converting, and now we have PRM, the partner revenue measurement where we can say like, this is what it’s translating into in terms of. AWS service revenue driven by our product. [00:23:41] Matt Y: And so that being able to tie from that inbound lead from your demand gen campaign through to a converted opportunity to what you actually drive from an AWS impact perspective, so you can, and then what your opportunity score is that data you can use to sell. Not only internally, but to us as well. Yeah, to a skeptical sales team or whatever who’s not maybe, you know, hype on partners in the, in the US West. [00:24:03] Matt Y: You can be like, listen, I don’t care what you think about my business. This is what I’m gonna drive for you with your quarter retirement from an AWS perspective, and this is how the shape of your customer accounts are gonna change. And this is why you should pay attention to my opportunities. ’cause my opportunity score is, is crazy high and I’m giving you insights into business that AWS would not otherwise have. [00:24:19] Vince Menzione: That’s your brand story we’re talking about. [00:24:21] Matt Y: Yeah. [00:24:22] Vince Menzione: Building your story up with within [00:24:25] Matt Y: So it’s, it’s about the data, I guess. And, and you should, you know, you should all actually be [00:24:28] Vince Menzione: Yeah. [00:24:29] Matt Y: Asking me for more data, so, you know, and tell me like, what do you need to sell to your internal stakeholders? ’cause if I can draw a clear line. [00:24:35] Matt Y: From your demand chain campaign that lands on a marketplace, which I know is a conversion machine, it has way better than industry levels of, of conversion rates. And then you can show, hey, if we have a PLG strategy and we land those leads on marketplace, we will convert them with high efficiency, low cost of sales and, and, and have sort of a bifurcated where we can close some through self service, some through express private offers and some through private offers, depending on deal size. [00:24:57] Matt Y: Like you tell A CFO that, and they’re my number one customer now and they love it ’cause they see cost of sales going down, cost of operations going down and business going up. Um, so I think we have more data than we used to use that data. And let me know what other data do you need to make that pitch and make that pitch to the CFO go around the head of sales, all those other people. [00:25:15] Matt Y: Honestly, the CFO is where we get the best leverage. [00:25:18] Vince Menzione: Awesome. Great question. [00:25:23] Matt Y: Gonna bring your mic. [00:25:23] Vince Menzione: We’re, we’re gonna get your mic here. There you go. Oh, [00:25:25] Audience Guest: thank you. So my name’s Jody Cheval and I’m a consultant now, but I was at Workday during when they adopted AWS and it, a sales organization needs propensity to buy data. [00:25:34] Audience Guest: To really drive the sales team to realize the opportunity kind of makes them visualize it. We didn’t struggle, but it was challenging to get that data because at that time we’re getting spreadsheets. So does AWS have a vision of making that API based data that our client, my clients, can get at and bring into a tool to start building account hypothesis based on that data? [00:25:57] Audience Guest: ’cause it really is important to an enterprise sales guy to have the sense that OAWS can help me close this deal. [00:26:03] Matt Y: Yeah. I mean. Part of that. So we, we launched, we’ve been launching part of that in stages and we’re not done. There’s, there’s more coming. Um, part of that is embedded really within the new, uh, partner agent workflows. [00:26:13] Matt Y: We are giving sort of more, uh, information back to you, not just about like what funding programs you’re eligible for, but like, you know, and when, when we will co-sell this deal with you, which is effectively a signal like we, we see this as a high value opportunity, that you have a likelihood of winning internally. [00:26:28] Matt Y: We, we have this solution matching engine that we’re using and we announced. That, that that ties you the partner to a customer specific opportunity that you have a high propensity or the partner has a high propensity to assist with and ultimately win. And now we’ve tied that to our express private offers, which we announced this week. [00:26:44] Matt Y: So it’s an indirect answer to what you’re asking, but a rep can essentially say. Send a private priced offer to the customer on behalf of the partner without having to ring up the partner because they have a high propensity to win this deal with the customer. So we’re progressively launching features like that. [00:26:59] Matt Y: In addition to the propensity to buy data that we do now share. It used to be kind of, again, manual magic depending on who you knew we could share. Now we do share that programmatically, and there’s more to come specifically in that space. Uh, I’d say watch that space. In the next few months, there’s gonna be more data coming away, but we do have the APIs, we have the agent. [00:27:16] Matt Y: We have things like express private office solution matching, and we have been sort of in that space progressively launching features over the last six to 12 months. And, and you should expect to see some more there soon, not just from us or from our partners. [00:27:27] Vince Menzione: Nice. Any announcement dates? [00:27:30] Matt Y: I can’t commit to a date or else my engineers will get mad at me. [00:27:33] Vince Menzione: It looks like we Another question number. Is the mic still back there? Okay. There’s a gentleman over here [00:27:40] Audience Guest: first Go leaves. Um, it’s awesome. I’m right next to. I was right next. [00:27:46] Vince Menzione: We’ve got a lot of great plants here, so, [00:27:49] Audience Guest: um, so this may be a little bit myopic or, or a challenge that we run into, but I love a lot of the innovation that’s looking forward and all the future things that we’re doing. [00:28:00] Audience Guest: One of the things that we’re struggling with is a little bit of almost like tech or structural debt. How do you think about bringing flexibility to the core pieces that underpin all of the innovation, which is. We are self-hosted. So one of our listings is an a MI. You can’t amend an a MI, you have to cancel and start over. [00:28:18] Audience Guest: So a lot of the building blocks, when you think about PLG, if somebody wants to add to that in an a MI listing, it’s, it’s sort of broken. So how are you thinking about taking all of the, the rapidly changing buyer behavior and then looking back at the structural foundation that underpins all of those things, like offers and, and amendments and changes and all of that? [00:28:39] Matt Y: Yeah. I, I promise I didn’t seed that question, but that, that’s a great one. Um, so not to get too in the weeds, but fundamentally, marketplace was built up, um, a bit like AWS like a set, a series of services somewhat independently. And each product type was effectively its own service, SaaS, server images, ais. [00:28:59] Matt Y: Um, what we’ve done recently is now we, we have, we got rid of product types basically on the backend. You, you don’t see it, but what that means, for example, like another thing AAMIs don’t support today, future data agreements. Um, or concurrent agreements, uh, they will all be supported by amis before the end of the year. [00:29:14] Matt Y: ’cause what we’re doing, this fundamental thing that you won’t even see called product offer decoupling. Uh, and it’s a fundamental piece of things that we need to unwind. ’cause we built up, we were moving very quickly over the years. We had a distributed engineering model and we built each product type independently. [00:29:28] Matt Y: And so yeah, if you’re a seller and you’re selling containers, agents, SaaS, amies, um, we’re breaking down the silos between those so that each of them will get the same benefits. And, and by the way, we’re taking the same approach to international. Hopefully you’ve noticed now that. It’s not like a feature launches in the US only and then takes five years to launch in either public sector or another country. [00:29:48] Matt Y: We, we’ve taken a global approach to feature launch and increasingly a product type neutral approach to feature launches. Uh, that’ll be largely resolved before the year’s out. We’re working on it right now. So again, it’s, it should be transparent to you, like you shouldn’t actually see any difference in the, in the experience. [00:30:05] Matt Y: Except that all of those features will be available. So, so that is, uh, actively under work. And that’s actually something if you’d like to try, um, you’re, you’re welcome to. So, yeah, [00:30:17] Vince Menzione: we have time for maybe one more question and we we’re actually gonna have you up here with a couple partners. [00:30:24] Matt Y: Sounds [00:30:24] Vince Menzione: good. Kind of fun. [00:30:32] Audience Guest: Hey, Matt, uh, met Natasha from Dondo. Uh, quick. So great announcements. And you know, you talked about the million, multi-billion dollar, uh, club, and, uh, that’s all great. Uh, in terms of the. Propensity data. I think that’s coming at the center of a lot of things, right? You know, for enterprises, oh, there’s an investment and you tap into that investment. [00:30:53] Audience Guest: But also there’s the other side of the procurement where a lot of customers, sometimes we work with, they’re like, they still wanna go direct for whatever reason, right? So I think there’s an education piece there, but also trying to understand like how we can work together to, you know, get some of that side of the things sorted out as well. [00:31:11] Audience Guest: You know? ’cause a lot of times it’s not about. Just, you know, retiring the, uh, the, the spend comets, but also like, Hey, I’m used, I’m already used that for something else. So maybe that’s not an, uh, something that applies here. And in also in tying that the PLG motion, uh, you know, for the customers you said, you talked about, you know, if there is. [00:31:34] Audience Guest: Leads on the TA table, like where the, it’s not the enterprise, but you know, the others. Um, I feel like it’s more to do, changing the business model at some times. Like with the enterprises, you have the revenue stream coming through, say large deals, right? And all of a sudden you tap into this, you know, PayGo. [00:31:51] Audience Guest: Where it flips the whole equation with, you know, the financing and the, and the, and the revenue measurement. So I think there’s two aspects of how do you kind of cons reconcile those things in terms of, you know, the revenue measurements going forward. [00:32:05] Matt Y: Yeah. So, so two things real quick on the procurement. [00:32:07] Matt Y: Um, yeah, like, yeah, I sort of alluded to this earlier, but, uh. Procurement is a bit late to the AI ag agentic transformation. They’re trying, and there’s a lot of great new incumbents in this space. And the big leaders like, you know, Coupa and Ariba and Oracle are, are, are evolving their products, albeit a bit slowly. [00:32:26] Matt Y: Um, but the, I think, uh, it’s still the long pole in the tent. You know this. And so like, there are two reasons why deals tend to go direct, because it kind of hits a wall of. Legal, uh, you know, procurement, governance, like all that kind of after the selection’s been made, et cetera, or, or they’re, you know, we can’t change. [00:32:44] Matt Y: People are gonna optimize for, for finance, you know, they’re, they’re going to, if they’re getting big discounts. I mean, that is life. I always say it’s like sellers at the most agented company are still gonna chase quota no matter how, you know, crazy. Uh, your, your company is, and it’s the same with, um, with the chief, uh, financial officer and chief procurement officer. [00:33:01] Matt Y: They are going to, they’re literally. Paid to find discounts. And so we’re not, we’re not gonna get rid of financial engineering. That’s a, that’s a thing. What we can do is reduce the friction for procurement. So we launched, for example, like mandatory purchase orders. That was a big thing. We, we have buyer notifications, now we’re making other procure to pay enhancements. [00:33:17] Matt Y: I mean, procurement systems still use like CXML. It’s like, that was, that was cool when I worked for the ap. And like I, I have teenagers that are old, like older than, so they, I, I think, um. Procurement needs to evolve and we’re gonna help it evolve. We’re gonna push it forward and, and we need to make it more seamless for procurement teams so that we remove those objections. [00:33:38] Matt Y: Uh, I can’t remove the financial engineering objection, like, you know, that’s just life. Um, but I can make it irresponsible not to use marketplace ’cause it’s so easy to use. And, uh, that, that’s kind of the approach we’re taking on, on the front end. Uh, you, you know, I think you, you, again, I didn’t see this question. [00:33:52] Matt Y: You, you stepped into a trap. Un unwittingly, um, PLG is not just is for enterprise. And, and PLG doesn’t necessarily mean pego or self-service. Uh, doesn’t necessarily like, uh, most of our self-service efforts are actually focused on private offers. And not necessarily for pego. Uh, when, when I say self-service and, and PLG, uh, it, it can mean all kinds of things like it. [00:34:14] Matt Y: We have requested private offer, requested demo call to actions, buttons that you can put on your listing. For example, you don’t necessarily need a free trial or a metered pay as you go listing to take advantage of those inbound self-service leads. So, and those inbound self-service leads are often massive enterprise deals, like I mentioned specifically, uh, the data mask. [00:34:31] Matt Y: Those giant enterprise deals that they launched came from an enterprise like Fortune 1000 Enterprise in the US that organically discovered their solution on the marketplace using our AI search. And that was a massive enterprise. And so I, I think yes, there is the long tail, you wanna capture a new logo acquisition, but you should think of your product like growth in your self-service strategy as a way to, um, acquire all kinds of leads, including large enterprise. [00:34:54] Matt Y: And so when I say leave money on the table, I’m not just talking about things that are gonna mature over two years or tiny little deals. These could be massive deals. Uh, and, and you’ll accelerate those deals by accelerating their discovery and, and research so that I think that, so, and my advice is don’t, you don’t have to go all in if you don’t have, if you don’t have metering, if you don’t have PayGo, that’s cool. [00:35:13] Matt Y: Start with something simple. Start with a public listing, with a request to private offer like that. That is a, a huge step. That doesn’t take much, and, and it kind of blows my mind still that a lot of companies aren’t doing that yet. [00:35:25] Vince Menzione: Great answer. Well, it’s now time we’re gonna bring, we’re gonna bring, it’s time. [00:35:29] Vince Menzione: We, we’ve got some great partners coming up here, Nvidia Elastic, Accenture gonna all join us for a conversation. Great. And I’m glad that you’re gonna stay with us. And let’s, let’s, well, let’s thank Matt, by the way, for that session. [00:35:41] Matt Y: Thanks. [00:35:42] Vince Menzione: And [00:35:42] Matt Y: thanks for listening to the Ultimate [00:35:44] Vince Menzione: Partner Podcast. If today’s conversation resonated, share it with a partner leader in your network. [00:35:51] Vince Menzione: Subscribe where you listen. And head over to the ultimate partner.com. For show notes related content and the resources for this episode. And if you haven’t already, now’s the time to register for the Ultimate Partner Live Event in Reston, Virginia, October 26th through October 28th. Until next time, keep showing up in the rooms that matter because being in the room changes everything.
WS in rialzo, settimana mista; Meta: settimana migliore dal febbraio 2024; SK Hynix debutta al Nasdaq: chiude +13%; Delta perde quota nonostante conti sopra le stime; Fed ribadisce impegno sui prezzi, focus su Warsh al Congresso. Puntata a cura di Stefania Spatti - Class CNBC Learn more about your ad choices. Visit megaphone.fm/adchoices
10/7 WS scalda i motori per il debutto di SK Hynix: 148$ per ADR, raccoglie 26,5 mld dollari. Tutto quello che dovete sapere. La riscossa dei chip guida Wall Street insieme alla stabilizzazione del Brent: diplomazia Usa-Iran continua, negoziati tecnici. Hormuz paralizzata.Meta: produzione chip AI da settembre e nuovo modello Coding Muse Spark 1,1. OpenAI, Altman: con Gpt5.6 token più efficienti coding del 54%. La numero due lascia. Anthropic: Bernanke nel board di vigilanza. Treasury al 4,5%, nelle Task Force Fed Warsh sceglie Marc Andreessen e l'ex governatore BOE Mervyn King. ****Questo episodio è offerto da Scalable Capital Apri un conto con Scalable Capital e inizia a ricevere il 2,5% di interessi* sui tuoi risparmi: https://it.scalable.capital/broker-online?utm_medium=affiliate&utm_source=qualityclick&utm_campaign=broker&c_id=QC59486e7f67706c777b517d435049607362766c747c5aS7541p&utm_term=983 Messaggio pubblicitario. Tasso lordo annuo variabile sulla liquidità depositata nel conto deposito non vincolato, composto da tasso base collegato al Tasso di Deposito BCE e tasso bonus discrezionale. Liquidità allocata presso banche partner e fondi monetari riconosciuti. Foglio informativo e condizioni su scalable.capital. Investire comporta dei rischi Asia in rally: Nikkei +2% (Softbank +11%), Kospi +4% spinta da Sk e Smasung. Giappone: PPI ai massimi da tre mesi al 7,1%. Yen si rafforza. FT: Tencent punta a Manus (ex Facebook) Europa in verde, oggi Ecofin. Inflazione in Francia e Germania. Ubs promuove equity EU. Minute Bce: taglio più che assicurativo. Volkswagen: piano anti-crisi, 100mila licenziamenti. Stellantis, minimo storico: analisti scettici. Risiko, Messin (Intesa SP): unici in gradi di garantire indipendenza e sicurezza nazionale degli asset strategici di questo paese. Learn more about your ad choices. Visit megaphone.fm/adchoices
WS allunga grazie ai chip; WTI sotto 72$, ma tensioni Usa-Iran viste durare; OpenAI diffonde modelli bloccati da Usa; Anthropic arruola Ben Bernanke; Commercio: Trump potrebbe usare IEEPA contro la Spagna. Puntata a cura di Stefania Spatti - Class CNBC Learn more about your ad choices. Visit megaphone.fm/adchoices
Artificial intelligence is transforming not just our workplaces, but the very nature of education and professional development. Our guest this week, Michael Noble, Vice President of Academic Program Development at Western Governors University (WGU), shares his views on how higher education can rise to the current moment, bridging the gap between academic learning, employable skills, and the changing needs of the workforce. We also dig into how WGU's innovative approach might become a template for organizations and educational institutions navigating the AI era. You will want to hear this episode if you are interested in...[00:00] Upskilling entry-level talent with AI[03:59] Integrating liberal arts with tech skills[09:34] Discussing higher education trends[15:36] Creating personalized skill-based curriculums[26:13] Leveraging WGU's alumni network[29:14] Challenges in employee development[31:43] Impact of AI on job training[35:17] Integrating philosophy into the curriculum[48:40] Specialization vs. flexibility[55:28] Finding fulfillment through creative workFrom Degree to CompetencyHigher education is experiencing a moment of reckoning around its relevance for today's job market. Traditional models have long focused on grades and credit hours, but WGU centers its model on competency-based education. Students demonstrate mastery of validated competencies—skills verified through rigorous assessment, rather than simply accumulating classroom hours or participation credits. This approach better aligns with employer demands, emphasizing what learners can actually do rather than what they have passively experienced.WGU's adaptability has enabled it to cater to working adults seeking career advancement, and to students entering directly from high school, who now make up over 40% of its enrollment. By focusing on practical skills and direct assessment, WGU is closing the gap between academic learning and the immediate needs of employers, allowing for more individualized and efficient upskilling.The Power and Challenge of University-Corporate PartnershipsWith AI and automation taking over many entry-level tasks, companies and universities face a new imperative: how do we prepare new hires for roles that require immediate impact and advanced judgment, skipping the traditional ramp-up provided by routine tasks? We discuss WGU's partnerships with companies like CVS Health, where tailored programs help pharmacy techs advance within the organization and are supported by real-time competency and skills data.Internships, micro-internships, and simulated externships emerged as critical solutions for giving students hands-on, relevant experience. Aligning incentives between corporations seeking skilled workers and universities eager to prove their graduates' real-world readiness could radically reshape how both sectors approach workforce entry.AI as a Catalyst for Change in Learning and DevelopmentAI isn't just changing what skills are needed, but how learning itself happens. WGU is embracing AI-native tools—virtual assistants for students, personalized learning feedback, and AI-assisted evaluation—to both scale quality learning and support the work of instructors and curriculum developers.This technological shift is also transforming the structure of learning and development teams. Specialists are becoming “augmented generalists,” using AI tools to speed up design, delivery, and personalization, but the need for deep expertise and sound judgment remains crucial. Just because something looks polished doesn't mean it's fully accurate or effective.Recognizing that many students lack the networking advantages of elite institutions, WGU is using its growing alumni network, piloting programs that help students connect with industry veterans, and offering achievement “wallets” to showcase their skills and experiences—key ingredients in leveling the playing field for career advancement. Resources & People MentionedOffice of the President Scott Pulsipher Bryan Alexander: Georgetown University Ruth Bader GinsburgMidwest Innocence Project Connect with Michael NobleMichael Noble on LinkedIn Connect With RedThread ResearchWebsite: RedThread ResearchOn LinkedIn
WS mista, Dow in calo, Nasdaq in rialzo; Usa, al via nuovo round di attacchi contro l'Iran; WTI al top del 22 giugno a 74 dollari; Nato: Trump va dalle critiche all'amore; Broadcom: effetto Apple. Puntata a cura di Stefania Spatti - Class CNBC Learn more about your ad choices. Visit megaphone.fm/adchoices
WS: i chip pesano sul Nasdaq; DeepSeek al lavoro su chip AI proprio; SpaceX entra nel Nasdaq 100, analisti bullish; Meta lancia Muse Image per generare immagini con AI; NATO, Trump: Meloni mi piace ma ha fatto un errore Puntata a cura di Stefania Spatti - Class CNBC Learn more about your ad choices. Visit megaphone.fm/adchoices
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With Aaron Judge sidelined, the AL MVP race has completely opened up. Joey P., Chris Welsh, and Scott Bogman break down the updated MVP odds, discuss whether Bobby Witt Jr. has become the favorite, and debate longshot values like Nick Kurtz and Junior Caminero. The crew also revisits both Cy Young races, including why Jacob Misiorowski has become the National League favorite, whether Christopher Sanchez still offers betting value, and if there's a worthwhile longshot in the American League. Plus, they update Rookie of the Year races, World Series futures, and even dive into MLB Draft betting markets for bettors looking for unique opportunities! Timestamps: (May be off due to ads) Intro - 0:00:00 AL MVP - Joe: NOW Judge is +30000, so taking Nick Kurtz +260 - 0:00:46 AL MVP - Welsh: Bobby Witt Jr NOW +700 - 0:01:28 AL MVP - Bogman: NOW- Kurtz is down to +200, How about a play on Junior Caminero at +1200 - 0:03:28 Cy Young - Joe: Cam Schlittler -105 - 0:05:31 Cy Young - Welsh: Cris Sanchez at +350 - 0:06:11 Cy Young - Bogman: Any bet that isn’t Mis is wasted. - 0:10:18 Hard Rock Bet - 0:17:08 ROTY - Bogman: JJ is now -155 but, Welsh is right. There is no bet to take here - 0:18:16 ROTY - Joe: McGonigle - 185, JJ Wetherholt -155 - 0:19:32 ROTY - Welsh: JJ and McGonigle are locks - 0:19:54 Favorite Futures - Joe: Will Venable (CHW) MGR of the Year +190 - 0:22:39 Favorite Futures - Welsh: Gio Rojas going top 10 in MLB Draft +120 - 0:24:47 Favorite Futures - Bogman: Braves +900 to win the WS. - 0:26:48 Outro - 0:28:23 Helpful Links: Hard Rock Bet - Sign up for Hard Rock Bet and make a $5 bet and you'll get $150 in bonus bets if you win. Head over to Hard Rock Bet, sign up and make your first deposit today. Payable in bonus bet(s). Not a cash offer. Offered by the Seminole Tribe of Florida in FL. Offered by Seminole Hard Rock Digital, LLC, in all other states. Must be 21+ and physically present in AZ, CO, FL, IL, IN, NJ, OH, TN or VA to play. Terms and conditions apply. Concerned about gambling? In FL, call 1-888-ADMIT-IT. In IN, if you or someone you know has a gambling problem and wants help, call 1-800-9-WITH-IT. GAMBLING PROBLEM? CALL 1-800-GAMBLER (AZ, CO, IL, NJ, OH, TN, VA) BettingPros App - Make winning bets with advice and picks from top sports betting experts. The BettingPros app puts consensus and expert-driven sports betting advice at your fingertips to help you pinpoint the best odds and make winning bets. Download it today on the App Store or Google Play. BettingPros Discord - Looking to up your game in sports betting? Join our exclusive sports betting Discord community at bettingpros.com/chat! Not only can you connect with expert handicappers who provide free picks for NBA, NFL, MLB, NHL, player props, live betting, and more, but now you can also participate in our weekly community picks. Cast your vote, see how your picks stack up against the experts, and track your success! BettingPros Pick Tracker – Want to track all of your wagers in one place? Check out the BettingPros Pick Tracker. It syncs up with your sportsbooks to tally which picks hit, and which miss AND gives you a live look at what the public is doing so you can use real-time tracking to determine which plays to make, and which to fade: bettingpros.com/pick-trackingSee omnystudio.com/listener for privacy information.
WS: record intraday per il Dow, Nasdaq frenato dai chip; Adp: creati a giugno 98mila posti, sotto stime; Fed, Warsh: prezzi "alti"; Bending Spoons debutta al Nasdaq +40%; Spacex: telefonino del futuro? Learn more about your ad choices. Visit megaphone.fm/adchoices
Options of nicknames for Cole Young, Need to know, Buy or sell - -Cal Raleigh still finishes the 2026 season as the M's HR leader? -The Seahawks win Best Team at the ESPY's? (They are up against...(WS champion Los Angeles Dodgers, the NBA champion New York Knicks, the Stanley Cup champion Carolina Hurricanes, the WNBA champion Las Vegas Aces, the NCAA football national champion Indiana Hoosiers, the NCAA softball national champion Texas Longhorns, and the Team USA men’s and women’s gold medal Olympic hockey teams.) -Buy or Sell that a vacation to Kona, Hawaii with the Huards would be more fun than a trip to Kelowna, British Columbia with the Salks? -The M's part ways with a big prospect like Felnin Celesten at the deadline this year?
“I may be the expert in cancer, but you are the expert in you.”—Elisa Port, MDGround Truths is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.Dr. Elisa Port is Professor of Surgery, Icahn School of Medicine at Mount Sinai; Chief of Breast Surgery for the Mount Sinai Health System; Director of the Dubin Breast Center; and Director of the Center of Excellence for Breast Cancer at the Mount Sinai Tisch Cancer Center, a NCI-Designated Comprehensive Cancer Center. She is remarkably well qualified to provide guidance for prevention and treatment of breast cancer, and runs a model program at Mount Sinai in New York (←we'll get into why I say that).She has just published a terrific book that centers around the concept of informed optimism. Many of her patient stories are integrated.We tried to cover the waterfront during our conversation including:—4 Ws for reduction of risk: weight, walking, wine, and working out (especially in Nature, “green exercise”)—Only 10-12% of women will ever develop breast cancer during their lives —Role of adipocytes (fat cells), aka estrogen and inflammation factories—Misinformation (underlying the need for this book)—Pervasive myths of magic supplements, with safety issues of unregulated intravenous drips and others when analyzed turned out to be crushed up, dried house plants—Total body MRI: mixed results from her patients —Breast cancer on the rise in young women. Dr. Port relates about recent patients diagnosed in their 20s. Some without BRCA or other pathogenic mutation. Why?—Mammograms in non-dense breasts pick up 80-90% of breast cancer. It's the 40-50% women with dense breasts, which the scan is trying to find a polar bear in a snowstorm, is a problem. The problem with false-positives.—Use of AI with mammography for increased initial detection, prevention, detect high-risk in women with a “normal” mammogram, and risk of heart disease (see my recent Ground Truths and piece in The Lancet on this important topic)—Mount Sinai provides Transpara AI (the one validated by the big Sweden trial of >100,000 women) to all women getting mammograms FOR FREE. That is the best validated AI tool in medicine today!—How a mammogram saved a patient's life, not about breast cancer!—Hormone replacement and birth control pills. How to assess benefit and risk in women young and older? Differences in the hormone risks.—Tamoxifen for primary prevention in high-risk people. Reduction of breast cancer in 50% or more in these women. In some subgroups reduction as high as 80%!—GLP-1 drugs may reduce breast cancer risk and this may not just be related to weight loss—Lack of utilization of Genetic testing (it could be your father). I disagreed with respect to use of polygenic risk scores, as I wrote about in SUPER AGERS—“I just wanted to scream out on top of the mountain about genetic testing, family history, and early screening.” Tennis legend Chris Evert—The lack of our ability to assess the immune system in the clinic and how that could change the face of prevention and very early detection of breast cancerAn infographic summary I made on Dr. Port's book with the help of NotebookLM****************************************Thank you YOUR DOCTOR KLOVER, Diane Romero, Bob Fleischman, Danielle, MagnaAnimus, and 450+ others for tuning into my live video with Elisa Port! Join me for my next live video in the app.A big thanks to all the Ground Truths subscribers from every US state and 212 countries. Your subscription to these free essays and podcasts makes my work in putting them together worthwhile. If you're not a subscriber, please join!If you found this interesting PLEASE share it!Paid subscriptions are voluntary and all proceeds from them go to support Scripps Research. They do allow for posting comments and questions, which I do my best to respond to. Please don't hesitate to post comments and give me feedback. Let me know topics that you would like to see covered.Many thanks to those who have contributed—they have greatly helped fund our summer internship programs for the past two years. It enabled us to accept and support a record number of 51 summer interns coming in 2026! These are high school, college and medical students selected from thousands of applicants. We couldn't do this expanded program without the funds coming in through Ground Truths. Get full access to Ground Truths at erictopol.substack.com/subscribe
WS limita le perdite, settimana in calo per S&P e Nasdaq; Settimana da dimenticare per i chip; OpenAI valuta se posticipare l'IPO al 2027; Trump minaccia l'Iran e la UE; Bending Spoons verso il Nasdaq. Puntata a cura di Stefania Spatti - Class CNBC Learn more about your ad choices. Visit megaphone.fm/adchoices
Learning and Development (L&D) is at a crossroads. As artificial intelligence (AI) accelerates changes in the workplace, L&D's traditional stronghold—the creation and curation of content—is rapidly losing its strategic value. In this episode, I discuss the rapidly evolving intersection of AI and Learning & Development (L&D) with Don Taylor and Egla Vinauskaite. Our conversation explores how the AI “on ramp” has disappeared, leaving many L&D organizations feeling left behind, and highlights the importance of direction, not just decision, for real transformation. You will want to hear this episode if you are interested in...[05:56] Early years of AI in L&D[08:16] Adapting to AI in Industry[18:44] Technological turmoil and AI evolution[20:29] Challenges in transforming organizations[25:40] Decision-making and organizational hierarchy[28:59] Importance of fieldwork and presence[37:42] Understanding Drag in L and D[46:49] Role of a Leader in Change[53:40] Activating independent organizational growthThe Vanishing ‘On-Ramp' and the Challenge of Catching UpThe rapid evolution of AI in the workplace has created a new sense of urgency for L&D teams. In 2023, everyone was at the same starting line, experimenting with generative AI tools for the first time. Now, the landscape has shifted dramatically, with advanced conversations moving toward AI agents and full-scale workforce transformation. Those who didn't jump on the AI bandwagon early are finding it increasingly difficult to catch up, with the “on-ramp” to entry effectively gone for newcomers. This sense of inaccessibility is causing some people to self-select out of L&D entirely, feeling left behind by the accelerating pace of change.The Disappearing Content MoatFor years, L&D has built its identity around its expertise in content creation—the so-called “moat” that protects its value. But the rise of AI has reduced the barriers to creating effective learning content. Anyone can now create quality resources with minimal expertise, eroding the unique advantage L&D once held. Content can no longer be the cornerstone of L&D's strategy. Instead, L&D needs to determine its new value proposition in a world where content is ubiquitous.The Transformation TriangleThe Transformation Triangle proposes three potential futures for L&D organizations.Skills Authority: Organizations that pursue this path become the go-to stewards for everything related to skills in the business—tracking what skills exist, what's needed, and how to develop them. They treat skills as a critical business asset and ensure the organization stays competitive by closing gaps efficiently.Enablement Partner: Acting as connectors rather than creators, these organizations focus on surfacing, amplifying, and distributing the expertise already embedded within the workforce. Their role is to ensure knowledge flows efficiently where it's needed to elevate performance organization-wide.Adaptation Engine: The most transformative model, these teams see themselves as stewards of organizational adaptability. They diagnose and address performance issues as complex systems problems—sometimes solving them through learning, but often intervening through process or tool changes to maximize business impact.None of these are final destinations—organizations may move between them, combine elements, or adapt over time.Overcoming Structural, Cultural, and Capability DragAchieving escape velocity from the gravitational pull of content-focused L&D isn't easy. In the conversation, we identify three types of “drag” that hold teams back:Structural drag: Where L&D sits in the org chart and its direct authority.Cultural drag: Long-standing perceptions of L&D's role as content creators.Capability drag: Skills and mindsets required to operate in new, more impactful ways.Successfully overcoming these drags and embedding new models into systems and infrastructure. ensures changes stick even as leaders come and go. Resources & People MentionedLearning Technologies in the Workplace by Don TaylorClaude CodeClaude CoworkMicrosoft CopilotOne of Each | Newsletter by NodesGlobal Sentiment SurveyConnect with Don Taylor & Egle VinauskaiteEgle Vinauskaite on LinkedIn Don Taylor on LinkedIn Connect With RedThread ResearchWebsite: RedThread ResearchOn LinkedInSubscribe to WORKPLACE STORIES
WS: i chip frenano ancora il Nasdaq; Micron rimbalza: conti sopra le stime; Iran, Trump ribadisce: niente pedaggi a Hormuz; Fed: le banche superano gli stress test; OpenAI lancia chip con Broadcom. Puntata a cura di Stefania Spatti - Class CNBC Learn more about your ad choices. Visit megaphone.fm/adchoices
WS: rimbalza con il tech, settimana corta in rialzo; Iran, Vance contro le critiche di Israele; SpaceX: seconda giornata in calo; Intel vola: effetto Apple (che alza i prezzi); Accenture sui minimi del 2017 Learn more about your ad choices. Visit megaphone.fm/adchoices
WS: peggiore seduta dal 1994 per l'S&P nel FED day con nuovo capo; FED: tassi fermi ma previste strette; FED, Warsh crea task force, cambiamenti in vista; Iran, Trump difende il MoU; SpaceX: prima giornata in calo su quattro Learn more about your ad choices. Visit megaphone.fm/adchoices
WS: seduta mista, il DOW conquista 52mila; WTI sotto 77 dollari al barile; Iran, Trump: stretto di Hormuz aperto e libero; SpaceX: supera Amazon (e brevemente Microsoft); Snap: tonfo in borsa, presenza occhiali AR (cari) Learn more about your ad choices. Visit megaphone.fm/adchoices
SpaceX debutta a razzo: +25%; Giornata positiva a Wall Street; Prossima settimana sarà breve (venerdì WS chiusa); Mercoledì la prima di Warsh alla Fed; Attenzione alle 4 streghe giovedì sui listini Learn more about your ad choices. Visit megaphone.fm/adchoices
This week, we dive beak‑first into the strange world of paranormal owls- the omens, the aliens, the witches, the cryptids, and the downright unsettling human‑faced hooters lurking in folklore and modern encounters. We trace these feathered weirdos from ancient symbolism to screen‑memory UFO sightings, shapeshifters, and high‑strangeness moments that follow people home. It's eerie, it's funny, it's deeply uncomfortable, and it's exactly the kind of chaos we live for on Journey to the Fringe.Oh and the book we mentioned throught the podcast is W**********************S by ******* ********, highly recommend.
Organizational change is now a constant rather than a phase. Few stories illustrate this better than Hearst Networks' journey, as shared by Dean Possenniskie, CEO, and Lucy King, Chief People Officer, on this episode of Workplace Stories. Moving from a legacy cable business into a diversified, higher-margin media powerhouse, Hearst proves that reinvention is possible not just for startups but for well-established companies with deep roots and long histories.Hearst, an organization with a legacy and heritage, and a willingness to continually reinvent itself, has adopted the “phoenix” metaphor to frame its transformation. They've made hard choices, like closing brands, exiting joint ventures, and even shutting offices, before expanding into new partnerships with giants like Sky, Amazon, Apple, and YouTube. You will want to hear this episode if you are interested in...[07:59] Working in HR during transformations[12:36] Transitioning to full Hearst ownership[18:29] Crafting a purpose statement[21:12] Why it pays to implement a coaching mindset[25:30] Investing in learning and development[32:11] Defining company values and culture[37:08] Improving profitability and growth focus[39:16] Valuing autonomy and trust at Hearst[44:15] Encouraging innovation company-wide[47:14] Balancing governance with creative autonomyCulture at the CoreCulture is often seen as a soft layer, a set of values on a wall, or the flavor of the latest offsite. Dean Possenniskie and Lucy King see it differently: culture had to be the engine of transformation, integral to performance and strategy. One of Dean's earliest moves was to reposition the people and culture function away from finance, placing it directly alongside the CEO—a signal of culture's importance as a business driver.The results speak for themselves. While revenues declined 20%, margins grew by more than 40%, and internal workplace surveys saw “great place to work” scores leap from 53% to over 80%. This wasn't about being “nice,” but about creating a place where people could do their best work, take risks, and feel empowered.Building Change MuscleA core tenet of Hearst's approach to transformation was empowerment at every level. Lucy describes removing archaic performance systems and replacing them with coaching-centered one-to-ones, helping managers foster a sense of ownership, capability, and resilience in their teams. The organization invested in professional coaching for anyone, at any level, who requested it, a significant commitment, but one tailored for maximum impact rather than blanket sameness.This was complemented with mentoring, leveraging technology to link senior leaders with mentees across the company. This “bottom-up” ethos even shaped their AI and technology adoption: rather than mandating tools from the top, creative, programming, and scheduling teams were given room to experiment and bring forward the solutions that actually worked for them.The Power of Purpose and the “Deal”Change is unsettling, and ambiguity can erode trust. To anchor their people, the leadership spent months articulating a purpose statement—a north star for decision-making and daily work. More boldly, they introduced “our deal,” a written two-way document explaining not just what the company expected from employees, but what employees could expect in return: support, development, and clear direction.Dean describes this as adult-to-adult relationship building. It's about empowering personal leadership and ownership, backed by transparent communication—even when delivering hard messages or acknowledging failures. As they say, “we learn fast, not fail fast.” Resources & People MentionedAbout - HEARSTLeave Something on the Table: and Other Surprising Lessons for Success in Business and in Life by Frank Bennack The Problem with Change: And the Essential Nature of Human Performance Kindle Edition by Ashley Goodall Understand the network dynamics of culture'Sapiens' by Yuval Noah HarariConnect with Lucy King and Dean PossenniskieLucy King | Hearst Networks EMEA Dean Possenniskie | Hearst Networks EMEA Connect With Red Thread ResearchWebsite: RedThread ResearchOn LinkedInOn FacebookOn TwitterSubscribe to WORKPLACE STORIES
This is a free preview of a paid episode. To hear more, please visit our Patreon. Ben Lindbergh and Meg Rowley banter about Shohei Ohtani’s career-year pace, how often his number of times on base has exceeded his times on base allowed in his two-way games, and his awards outlook, discuss Aaron Judge’s injury and the wide-open AL MVP race, and then (1:06:39) Stat Blast about the most former catchers in one game, Brayan Bello’s woes as a starter, clustering a team’s plate appearances in one inning, perfectly parallel pitch counts for piggybackers, long-lasting low-WAR players, where in the batting order teams tend to go back-to-back-to-belly, players with the longest streaks of having a teammate in the World Series, the most times striking out looking, the best duos drafted consecutively, and more. Audio intro: Tom Rhoads, “Effectively Wild Theme” Audio outro: El Warren, “Effectively Wild Theme” Link to FG combined WAR leaderboard Link to batting pace leaders Link to pitching pace leaders Link to Ohtani game story Link to “true win” wiki Link to “I’m the Greatest” Link to Judge injury article Link to Judge injury testing article Link to article on Judge injury impact Link to Judge quote Link to Raiders scene Link to story about Raiders scene Link to Beer Barrel Man wiki Link to Ben on Ohtani and Judge 1 Link to Ben on Ohtani and Judge 2 Link to Amtrak event Link to Crizer on scoreless innings streaks Link to The Miz on Pokémon Link to Sánchez meal plan Link to Red Sox vs. Guardians game Link to Sox catchers tweet Link to The Onion blades article Link to Ben on Padres shortstops Link to Russell on emergency catchers Link to catchers Blast text Link to catchers Blast data Link to article on first-inning scoring Link to info on first-inning scoring and HFA Link to Bello Stathead query 1 Link to Bello Stathead query 2 Link to story on Bello being optioned Link to MLBTR on Bello Link to Yankees’ 13-run inning Link to % of PA in one inning text Link to % of PA in one inning data Link to Miller-Castillo game Link to parallel pitch counts text Link to SABR on Allan Roth Link to longest-lasting players Link to consecutive-homers text Link to consecutive-homers data Link to The Human Centipede 3 wiki Link to Jágr streak tweet Link to Jágr streak post Link to Jágr wiki Link to The Rural Juror clip Link to teammate WS streaks data Link to looking-strikeouts text Link to Beltrán K Link to previous “Toothpick” Jones episode Link to draft duos data Link to harmonic mean wiki Link to Brett-Schmidt draft round Link to listener emails database Link to Emil Gumbel wiki Link to @ScoringChanges tweet 1 Link to @ScoringChanges tweet 2 Link to @ScoringChanges tweet 3 Link to loose bodies clip Sponsor Us on Patreon Give a Gift Subscription Email Us: podcast@fangraphs.com Effectively Wild Subreddit Effectively Wild Wiki Apple Podcasts Feed Spotify Feed YouTube Playlist Facebook Group Bluesky Account Twitter Account Get Our Merch! var SERVER_DATA = Object.assign(SERVER_DATA || {}); Source
(0:00-22:21) Are the Phillies more WS contender or a team that needs to scrap it?(22:36-34:57) Nick Castellanos on(35:12-43:39) Biggest Eagles storylines going into OTA?Please note: Timecodes may shift by a few minutes due to inserted ads. Because of copyright restrictions, portions—or entire segments—may not be included in the podcast.For the latest updates, visit the show page Kincade & Salciunas on 975thefanatic.com. Follow 97.5 The Fanatic on Twitter, Facebook, and Instagram. Watch our shows on YouTube, and subscribe to stay up-to-date with all the best moments from Philly's home for sports!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
I CANT BELIEVE I GET TO SAY THIS! The Knicks are headed back to the NBA finals! For the first time since 1999, 27 years! They swept the Cavs! Blew them out! Back to back sweeps. 11 straight Ws! Most dominant run in NBA History. Jalen Brunson the Eastern Conference Finals MVP! The Knicks are not beating teams, they are demolishing teams. We've waited so long for this and now it's finally happening... Troy Mahabir breaks all of this down! SHOW CHAPTERS: 00:00 - Intro 00:55 - Presented By FanDuel 01:05 - Knicks Headed To NBA Finals 03:22 - FanDuel Odds For Winner Of Knicks V Cavs ECF Game 4 05:00 - Knicks CONTINUE To Make History 08:49 - Jalen Brunson Is Eastern Conference Finals MVP 09:57 - Brunson Makes NBA History... 14:31 - Karl-Anthony Towns Playing The Best Basketball In His Career 16:55 - Karl-Anthony Towns Apology 20:00 - NBA Finals Schedule 23:19 - JOB IS NOT FINISHED 26:41 - Jalen Brunson IS A SUPERSTAR! 28:21 - The Knicks Recap Podcast Is Available On ALL PLATFORMS LISTEN NOW TO GET YOUR KNICKS FIX! Catch the latest special interviews, shorts, fan interactions, and more by following the show! Don't forget to turn on notifications so you don't miss another episode! Rather Watch the latest Knicks Recap episode? Catch us on YouTube here: https://www.youtube.com/@TheKnicksRecap Follow The Knicks Recap on all social media platforms! Twitter: https://twitter.com/TheKnicksRecap Instagram: https://www.instagram.com/TheKnicksRecap/ Reddit: https://www.reddit.com/u/TheKnicksRecap?utm_source=share&utm_medium=android_app&utm_name=androidcss&utm_term=1&utm_content=share_button Facebook: https://www.facebook.com/TheKnicksRecap/ Rather Listen to The Knicks Recap on a different platform? Catch us on ALL of your favorite streaming platforms: Apple Podcast: https://apple.co/3SKSl8o Spotify: https://spoti.fi/3QrEfr6 iHeart Radio: https://www.iheart.com/podcast/269-the-knicks-recap-a-new-yor-100895112/ Amazon Music: https://amzn.to/3QoZrOd Other Pod Channels: https://anchor.fm/the-knicks-recap Grab our MERCH featuring some of the graphics you've seen us create to take your Knicks fandom to the NEXT LEVEL: MAIN STORE: https://theknicksrecap.myspreadshop.com/ CashApp: $TheKnicksRecap Have a comment about the show, an interview, or a graphic idea? Reach out to The Knicks Recap on ALL SOCIAL MEDIA PLATFORMS! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this episode of The Everything ECE Podcast, Carla Ward shares one of the most impactful reflective strategies she adopted in her career as an early childhood educator: using the 5 Ws and the H to better understand behaviour, play, emotions, environments, and classroom dynamics.Instead of immediately reacting to challenging moments, Carla explores how slowing down and asking reflective questions can help educators become more responsive, intentional, and supportive in their practice.This episode dives into:reflective practice in ECEunderstanding behaviour through curiositythe role of environment and timingschemas and observationsupporting dysregulationstudying what is working in the classroom, not just what is notWhether you are navigating challenging behaviours, trying to better understand classroom dynamics, or looking to deepen your reflective practice, this episode will leave you thinking differently about what is really happening beneath the surface.SUBSCRIBE & REVIEWIf you loved this episode, please take a moment to subscribe and leave a review. Your support helps us reach more ECEs who are in the thick of it!. Thanks for tuning in to The Everything ECE. See you next week! shape their early years.CONNECT WITH CARLAThe ECE Latte LoungeEmail Newsletter: Click HereWebsite: carlatheece.comInstagram: @carlatheece
Frontline workers form the massive, beating heart of the global workforce, constituting up to 80% of all employees. But their enablement, experience, and upward mobility often remain quietly neglected. We sit down with J.D. Dillon, author of the upcoming Frontline Enablement Playbook, to dissect the persistent challenges these vital employees face and explore how organizations can better support and empower the often-overlooked deskless workforce.We discuss why frontline managers are structurally trapped, JD breaks down a hierarchy of frontline worker needs, and shares more about the essential role of connection—over traditional training—and why genuinely understanding, not "othering," frontline experiences is key to meaningful change. You will want to hear this episode if you are interested in...[00:00] How organizations support their managers[12:08] Understanding the frontline workforce[28:42] Improving employee retention strategies[36:39] Measuring impact on frontline work[40:33] Inviting in frontline employee feedback[48:40] Challenges faced by frontline managers[52:10] Supporting new managers effectively[57:07] AI tools for frontline employeesUnderstanding the Structural Trap for Frontline ManagersManagers are often tasked with driving outcomes, hitting KPIs, retaining staff, and resolving customer complaints, but can be denied the resources or authority necessary to actually effect change. Everything in organizations is pushed through managers, but the visibility and empowerment of frontline managers is substantially less than that of their corporate peers, making both their influence and recognition of their struggles far more limited. This leads to a burned-out, under-supported middle layer that directly impacts both employee engagement and business performance.Connection Over ContentTraditional strategies for improving frontline performance tend to default to more training or pressuring managers to be the catch-all for corporate initiatives. But this approach is not just incomplete—it may even be counterproductive. Instead of overloading managers with binders and leadership development modules, organizations should focus on fostering connection—especially enabling peer connections among frontline managers at different locations. Meaningful conversations, mentoring, and crowdsourced problem-solving trump content-driven learning. Managers, after all, best learn from each other's lived realities, not generic directives.The Hierarchy of Frontline NeedsAt the core of Dillon's framework is a hierarchy of needs for frontline workers:Livelihood – The basic requirement: fair pay and benefits, recognizing that for many, work is first and foremost about economic necessity.Stability – Reliable schedules, clear policies, and the ability to plan life around work.Community – A sense of belonging and connection with coworkers; the knowledge that one's immediate work environment isn't built around corporate KPIs, but relationships.Culture and Purpose – The “top” of the pyramid: tying individual roles to broader organizational purpose and values.Organizations often leap to culture-focused initiatives while neglecting the foundational layers. Without addressing pay, scheduling, and daily support first, those higher-order efforts rarely stick.Tensions, Trade-offs, and Small-Scale ChangeFrontline management must constantly navigate tensions such as being tasked with outcomes but denied the necessary authority, being pushed to develop staff but overwhelmed by daily operational issues, and being measured by metrics that don't always reflect lived realities. JD believes that these tensions don't have simple solutions; they have to be navigated, not "fixed".Large-scale, top-down changes are rare. Instead, incremental improvements, like investing in small process shifts, removing single pain points for managers, or fostering peer communities, can create real traction every shift. “Every shift counts, small shifts matter,” according to JD. Resources & People MentionedThe Frontline Enablement Playbook by JD DillonSapiens by Yuval Noah HarariConnect with Guest NameJD Dillon's WebsiteJD Dillon on LinkedInConnect With Red Thread ResearchWebsite: Red Thread ResearchOn LinkedInOn FacebookOn TwitterSubscribe to WORKPLACE STORIES
ITL reacts to a leaked Houston Texans schedule report that has Houston heading to London to face the Jacksonville Jaguars, sparking debate about international games, travel concerns, and whether fans actually enjoy these overseas matchups. The show also dives into what may be the most important stretch yet for the Houston Astros as the guys debate whether the next week of baseball could determine if Houston stabilizes or fully slips into a much darker conversation. Around The NFL includes quarterback drama involving the Minnesota Vikings and J. J. McCarthy, more buzz surrounding Kyler Murray, David Njoku landing a one-year deal with the Los Angeles Chargers, and more league headlines. ITL also debates whether Kevin Durant has already played his final game with the Houston Rockets and what Houston's next move should be. The guys continue breaking down the Texans' rookie class by discussing whether early impressions are already answering some of the biggest questions surrounding Houston's top draft picks, while Lunch-Time Confessions turns into a hilarious conversation about TMZ potentially reaching too far with the latest Mike Vrabel and Dianna Russini rumors. Winners & Losers of the Weekend highlights the biggest Ws and biggest flops across sports and culture. To close the show, ITL tackles a major Astros debate involving Yordan Alvarez and whether making him completely untouchable is actually smart if Houston falls out of contention, while Figgy's Mixtape features chaotic Zoom courtroom drama, a legendary Texas music hall finally getting air conditioning, and more bizarre internet stories. Plus, the QOTD asks listeners: what's a rule you're an absolute stickler about?
主播 老崔小红书 119119352或搜索老崔肉多多公众号 能力有限fm中国车队张雪机车杀入世界级摩托赛,三战三冠背后是技术突破还是黑色幽默?国产机车真能弯道超车吗?02:04 张雪机车在WS泸比赛中取得第三个分战赛冠军,引发摩托车赛车狂欢!04:05 车手的技巧与车辆性能的平衡:影响赛车成绩的关键因素06:06 摩托车赛车技术革新与车队战略:WSBK赛事的幕后故事09:05 WSBK组别的摩托车比赛:张雪机车与摩托GP的差距12:07 摩托车顶级赛事中的三十四岁车手:职业生涯的高龄挑战15:10 从摩托车修理工到职业车队拥有者:一个少年的追梦之路18:09 中国摩托车企业崛起:自主设计发动机与高端配置的结合21:14 中国摩托车产业的崛起与挑战:材料差距成为关键24:17 为何国产摩托车缺乏德国车的强度?解析摩托车材料的重要性。27:19 国内摩托车产业的进步与挑战:材料学、冶金等关键领域的差距30:20 中国摩托车产业的韧性与活力:市场需求的驱动力
The Wolves and Wild both advanced to the 2nd round of the NBA and NHL playoffs! Whole hour, including a cold-call to Wolves coach Chris Finch and a ton of listener talkbacks, is dedicated to the Ws!
The Wolves and Wild both advanced to the 2nd round of the NBA and NHL playoffs! Whole hour, including a cold-call to Wolves coach Chris Finch and a ton of listener talkbacks, is dedicated to the Ws!See omnystudio.com/listener for privacy information.
In this episode, we sit down with John Barrand, CHRO for the State of Utah, to discuss an inspiring transformation in public sector performance management. John led a bold effort to overhaul Utah's performance management system—moving it from a culture of “adequacy” and silence to one focused on learning, growth, connection, and accountability. John shares how he and his team achieved legislative change requiring quarterly check-ins, implemented management training, and shifted the state's mindset around performance and development. You will want to hear this episode if you are interested in...[01:16] Initial state of Utah's performance management system[06:23] Value of continuous learning and curiosity in government [10:06] Defining the “why” for performance management in Utah[17:02] Risks and Resistance in Systemic Change[20:06] Quarterly employee check-ins initiative[25:59] Balancing fairness and measurement without alienating staff [34:28] Creation of a system-wide talent mobility program [40:01] Development of incentive structures and bonus allocations [44:22] Sustainability and future of the programPerformance Management is a Sector-Spanning ChallengePerformance management has a notorious reputation, often maligned as bureaucratic and misaligned. These challenges aren't confined to just the private sector. Public organizations often face a wealth of bureaucracy and challenges that can inhibit transformation, compounded by a cultural tendency towards silence and an adequacy mindset.When John assumed his role in 2021 for the state of Utah, over 70% of employees had an “unknown” performance rating, and only 16% had received annual reviews. The pervasive culture of silence fostered disengagement and suspicion, and performance management, where it occurred, was simply about maintaining adequacy—a relic from nearly a century and a half of defensive bureaucracy.From Compliance to ConnectionThe first pivotal move was defining purpose. Clarity on the “why” behind performance management is crucial. For Utah, the why was growth: enabling employees to learn and grow while retaining top talent—shifting away from the punitive roots of performance management. As John says: “Employees don't want feedback, they want connection. They don't want evaluation, they want attention”.One of the new steps John took was to require quarterly check-in conversations with all employees. The effect was transformational: from just 16% of employees having annual reviews to 89% participating in four quarterly check-ins within the first year. This regular cadence broke the culture of silence, making communication a legal and cultural imperative.Overhauling the System: What ChangedWhere most organizations tinker at the edges, Utah's public sector embraced bold, structural change. They implemented legislation for conversations, which included quarterly check-ins and annual reviews, demonstrating a high-level commitment to improving performance management.Only 30% of managers previously had any training, and now, over 87% have been developed in crucial skills such as feedback, resilience, and collaboration. Utah also funds performance management by reallocating cost-of-living adjustments and introducing performance-driven bonuses. Goals now consist of both output-aligned objectives and developmental “how” objectives, pushing employees to reflect on and improve their impact.Evidence of a Transformed CulturePerformance conversations have become increasingly meaningful. The organization saw a 40% increase in first-year exits for cause—not a sign of ruthless weeding out, but of identifying and addressing performance issues sooner, thereby improving overall health without a drop in retention. High-potential (HIPO) employee retention rates rose 16% above the general population, and newly calibrated bonus systems rewarded and motivated top talent. Utah's success has garnered attention from major institutions—including Harvard and the London School of Economics—looking to distill lessons from its model. Resources & People MentionedUtah Governor's OfficeUtah LegislatureHarvard UniversityLSE HB0104GRIT Initiative Connect with John BarrandJohn BarrandConnect With Red Thread ResearchWebsite: Red Thread ResearchOn LinkedInOn FacebookOn TwitterSubscribe to WORKPLACE STORIES
Molly Seidel is a pro runner and Olympic medalist living in Flagstaff, AZ. Currently transitioning from road marathons to trails, Molly recently finished 4th place at the Black Canyon 100k, earning a Golden Ticket to the 2026 Western States 100, which will serve as her much anticipated 100-mile debut. Today, we're announcing Molly's signing of a long-term contract with SATISFY, a disruptive running brand based in Paris, France. This move represents a huge piece of free agency news in the sport. Topics: - How Molly came to be connected with the brand - Brand/athlete fit: Molly and SATISFY attitude alignment - Bigger offers on the table? - Product development plans including WS kit - Black Canyon reflections - Racing against a new cohort of athletes after her road career - Molly's training and support team - Developing trail specific skills - A lot more! REGISTER FOR TRAILCON Sponsors: Use code FREETRAIL25 for 25% off your first order of NEVERSECOND nutrition at never2.com Use code FREETRAIL for an extra discount on Clearlight Saunas at HealWithHeat.com Use this link for 30% off Ketone-IQ Freetrail Links: Website | Freetrail Pro | Patreon | Instagram | YouTube | Freetrail Experts Dylan Links: Instagram | Twitter | LinkedIn | Strava
Every week, two of the Best Fans in Baseball (TM) bring you all the news and analysis you need about the St. Louis Cardinals. It wasn't easy, but the Redbirds picked up their first sweep of the season, going to Houston and coming out with three straight Ws. Is this team for real? More reasonably, will they wind up better than the Mets this season? How long can the pitching walk this tightrope? Are some of the slumbering bats like Ivan Herrera and Masyn Winn waking up? And is there hope for Nolan Gorman? Can Victor Scott II get back to stealing bases? So many points and a lot of them are positive!
DISRESPECTFUL WIFE - ESTHER PART 1 | WS#495 | April 19, 2026 | Victory Church#VictoryChurch #OdessaTX
For all those who missed out on London, see you in Miami next week!Notion, the knowledge work decacorn, has been building AI tooling since before ChatGPT, with many hits from Q&A in 2023 and unified AI in 2024 and Meeting Notes in 2025. At the end of their last Make user conference, Ryan Nystrom teased Notion 3.0's Custom Agents - and they are finally embracing the Agent Lab playbook!Sarah Sachs and Simon Last of Notion join us for a deep dive into how Notion built Custom Agents, why it took years and multiple rebuilds to get right, and what it means to turn a productivity tool into an agent-native system of record for enterprise work.We go inside the product, engineering, evals, pricing, and org design decisions behind one of the most ambitious AI product efforts in software today — from early failed tool-calling experiments in 2022 to agent harnesses, progressive tool disclosure, meeting notes as data capture, and the long-term vision for software factories and agentic work.We discuss:* Sarah and Simon's path to launching Notion Custom Agents, and why the feature was rebuilt four or five times before it was ready for production* Why early agent attempts failed: no tool-calling standard, short context windows, unreliable models, and too much complexity exposed to the model* The “Agent Lab” thesis: not just wrapping a model, but understanding how people collaborate and building the right product system around frontier capabilities* How Notion thinks about roadmap timing: not swimming upstream against model limitations, but also building early enough that the product is ready when the models are* Why coding agents feel like the kernel of AGI, and how Notion is thinking about “software factories” made up of agents that spec, code, test, debug, review, and maintain codebases together* How Sarah runs AI engineering at Notion (“notes from Token Town”): objective-setting over idea ownership, low-ego teams comfortable deleting their own work, and a culture designed to swarm around fast-changing opportunities* The “Simon Vortex,” company hackathons, and why security gets pulled in early rather than late* How Notion organizes AI: core AI capabilities and infrastructure, product packaging teams, and a broader company mandate that every product surface must increasingly work for both humans and agents* Why prototypes have become much easier to build internally, and how “demos over memos” changes product development inside a tool the whole company already uses every day* Notion's eval philosophy: regression tests, launch-quality evals, and “frontier/headroom” evals that intentionally only pass ~30% of the time so the company can see where model capabilities are going* What a “Model Behavior Engineer” is, and why Notion treats eval writing, failure analysis, and model understanding as a distinct function rather than just software engineering* The changing role of software engineers in the age of coding agents, and why the new job looks less like typing code and more like supervising a rigorous outer system of agents, PRs, and verification loops* How the “software factory” should work: specs, self-verification, bug flows, subagents, and minimizing human intervention while preserving the invariants that matter* A live walkthrough of a Notion Custom Agent handling coworking space tenant applications by triaging email, enriching applicants with web search, and writing structured data into a Notion database* How agents compose inside Notion: shared databases as primitives, agents invoking other agents, “manager agents” supervising dozens of specialized agents, and memory implemented simply as pages and databases* Notion's take on MCP vs CLI: why Simon is bullish on CLI's self-debugging nature, where MCP still makes sense, and how Sarah thinks about capability, determinism, permissioning, and pricing alignment* The evolution of Notion's internal agent harness: from early JavaScript coding agents, to custom XML, to Markdown and SQL-like abstractions, to tool definitions, progressive disclosure, and a much shorter system prompt* Why Notion cares about teaching “the top of the class,” building for sophisticated operators rather than abstracting away too much capability for everyone* How agent setup works today: agents that can configure themselves, inspect their own failures, and edit their own instructions — with guardrails around permissions* How Notion prices Custom Agents: credits as an abstraction over tokens, model type, serving tier, web search, and future sandbox costs; why usage-based pricing was necessary; and how “auto” tries to match the right model to the right task* Why Notion is not eager to train a foundation model, where they do fine-tune and optimize today, and why retrieval/ranking is one of the most important investment areas as more searches come from agents rather than humans* Why Meeting Notes became one of Notion's strongest growth loops: not just as transcription, but as high-signal data capture that powers search, custom agents, follow-up workflows, and the broader system of record for company collaboration* Why Notion is more interested in being the place where collaboration data lives than in building hardware themselves — and how wearables or other capture devices may eventually feed into that systemSarah SachsLinkedIn: https://www.linkedin.com/in/sarahmsachsX: https://x.com/sarahmsachsSimon LastLinkedIn: https://www.linkedin.com/in/simon-last-41404140X: https://x.com/simonlastFull Video EpisodeTimestamps* 00:00:00 Introduction and launching Notion Custom Agents* 00:01:17 Why Notion rebuilt agents four or five times* 00:03:35 Building for where models are going, not just where they are* 00:05:32 The Agent Lab thesis, wrappers, and product intuition* 00:08:07 User journeys, leadership, and low-ego AI teams* 00:13:16 The Simon Vortex, hackathons, and bringing security in early* 00:16:39 Team structure, demos over memos, and building for agents* 00:20:25 Evals, Notion's Last Exam, and the Model Behavior Engineer role* 00:27:37 Evals as an agent harness and the changing role of software engineers* 00:30:42 The software factory: specs, verification, and agent workflows* 00:32:18 Live demo: a custom agent for coworking space applications* 00:35:08 Composing agents, manager agents, and memory as pages* 00:38:15 Notion Mail, Gmail, native integrations, and tools* 00:39:43 MCP vs CLI and the cost of capability* 00:44:13 When Notion uses MCP vs building its own integrations* 00:47:43 The history of Notion's agent harness rebuilds* 00:55:35 Power users, public tools, and the setup agent* 00:58:01 Self-fixing agents, permissions, and “flippy”* 01:01:13 Pricing, credits, and choosing the right model automatically* 01:09:01 Why Notion isn't training its own frontier model* 01:14:07 Retrieval, ranking, and search built for agents* 01:17:27 Meeting Notes as data capture and workflow automation* 01:21:18 Wearables, hardware, and Notion as the system of record* 01:23:45 OutroTranscript[00:00:00] Alessio: Hey everyone. Welcome to the Latent Space podcast. This is Alessio founder of Kernel Labs and I'm joined by swyx, editor of the Latent Space.[00:00:11] swyx: Hello. Hello. We're back in the beautiful studio that, uh, Alessio has set up for us with Simon and Sarah from Notion. Welcome.[00:00:18] Sarah Sachs: Thanks for having us.[00:00:19] Alessio: Thanks for having us. Yeah.[00:00:20] swyx: Congrats on the launch recently the custom agents, finally it's here. How's it feel?[00:00:26] Sarah Sachs: We ship things slowly. So it had been in Alpha for a little bit and at the point at which is it's an alpha, um, there's a group of people that are making sure it's ready for prod, and then there's a group of people working on the next thing.So sometimes some of these launches are a bit delayed satisfaction, so it's quite nice to remind yourself all the work you did because we do have a habit of like. Being two or three milestones ahead. Uh, just ‘cause you have to be, you know, you can't get complacent. Um, but it's been great that people understood how this is helpful.And I think that's just easier in general building AI tools today than it was two, three years ago. People kind of get it and so that user education, um, there's just, it was our most successful launch in terms of free trials and converting people and things like that. It was really successful, so yeah.But there's a lot to build.[00:01:12] swyx: Making it free for three months helps.[00:01:16] Sarah Sachs: Yep.[00:01:17] Simon Last: It was definitely super exciting for me because it's probably the fourth or fifth time that we rebuilt that.[00:01:22] swyx: Yes.[00:01:23] Simon Last: And I mean,[00:01:24] swyx: you've been building this since like 20, 22.[00:01:26] Simon Last: Yeah, I mean, like, it was even right when we got access to like GPT four in late 20 22, 1 of the first ideas we had is like, oh, okay, let's make an agent that I, we used the word assistant at the time, there wasn't really the word, the word agent yet, but, oh, we'll give an access to all the tools the notion can do, and then it, we run in the background like, like do work for us.And then we just tried that many times and it just. Was too early. Um,[00:01:48] swyx: I need to force you to like double click on that. What is too early? What didn't work?[00:01:52] Sarah Sachs: We were fine to, like, before function calling came out. We were trying to fine tune with the Frontier Labs and with fireworks, like a function calling model on notion functions.This is right when I joined. I joined because, um, we needed a manager as Simon was needed to be able to go on vacation. So, uh, that's, that's around when I joined, so you can speak much more to it.[00:02:11] Simon Last: Yeah, we did partnerships with both philanthropic and open AI at different times, uh, to try to, at the time the, I mean, when we first tried, there wasn't even a constant of like tools yet.We, we sort of designed our own like, like tool calling framework and then we tried to fine tune the models to, uh, to use it over multiple turns. Um, and because it, it didn't work well out the box, I think. Yeah. The models are just too dumb and the context thing was also way too short.[00:02:37] Alsesio: Yeah.[00:02:37] Simon Last: Um, and yeah, we just kind of banged our head against it for a long time.Uh, unfortunately it was always like, there was always like sort of. Glimmers that it was working, but um, it never felt quite robust enough to be like a useful, delightful thing. Um, until I would say, uh, the big unlock was probably like Sonic 3.6 or seven, uh, early last year. And that's when we started working on our agent, which we shipped last year.Um, and then, and then uh, uh, custom agents, kinda a similar capability and that, that one just took longer because we, we just wanted to get the reliability up a lot higher. ‘cause it's actually running in the background.[00:03:14] Sarah Sachs: And the product interface of like permissions and understanding, you know, this custom agent is shared in a Slack channel with X group of people and has access to documents that are surfaced to Y group of people.And the intersect experts, Y might not be whole. And so how do you build the product around making sure administrators understand that permissioning took multiple swings.[00:03:35] Alsesio: Everything is hard back at the end of the day. Yeah. I'm curious, like when the models are not working, how do you inform the product roadmap of like, okay, we should probably build, expecting the models to be better at some reasonable pace, but at the same time we need to, you know, you had a lot of customers in 2022.It's not like you were a new company or like no user base.[00:03:54] Simon Last: Yeah, I mean I think there's always the balance of, you know, like you want to be a GI pilled and thinking ahead and building for where things are going. Uh, but also you wanna be like shipping useful things. And so we always try to like, like keep a balance there.You know, we. We try to take clear, like a portfolio approach. You know, we're always working on multiple projects and, and we're always trying to work on, you know, maintaining things where that have already shipped, like, like shipping new things that are like eminently working well and make them really good.And, and then we wanna always have a few projects that are a little bit crazy. Um,[00:04:23] Alsesio: and what are the a GI peel projects that you have today? I'm curious about, uh, you don't have to share exactly what you're working on, but I'm curious what are things today that maybe in 18 months people will be like, oh, obviously this was gonna work[00:04:35] Sarah Sachs: 18 months.[00:04:37] Alsesio: Yeah, 18 months is, you know,[00:04:37] Sarah Sachs: it's a long time and Yeah. Yeah.[00:04:39] Simon Last: I mean, there's a number of things happening. I think one thing that's becoming more clear is I think like, like, uh, coding agents are the kernel of EGI, sort of, everything is a coding agent. Mm-hmm. I think that's, that's sort of one, one direction.Um, and then, yeah, the exciting thing about that is sort of your agent can sort of bootstrap its own software and capabilities and actually debug and maintain them. And so yeah, we're, we're, we're thinking a lot about that. And then, yeah, like, like another category of things that I'm, I'm really excited about is like, uh, we call the software factory also.People are using this, uh, this, this sort of word. Um, basically it just means can you create sort of like a, as automated as possible, a workflow for developing debugging. Mm-hmm. Merging, reviewing, and maintaining a code base and a service where there's a bunch of agents working together inside, and like, like how does that work?[00:05:28] Sarah Sachs: If you think back to your initial question, like, why did this take so long? I think something,[00:05:32] swyx: I didn't say that, but Yes. Okay. Go ahead.[00:05:34] Sarah Sachs: Why, what, what changed over the three and half years of trying[00:05:37] swyx: it? Exactly. Right. Because most people always say like, it didn't work yet. Then reasoning models came, then it worked.I was like, okay, let's go a little[00:05:43] Sarah Sachs: bit. That's, I mean, that's part of it, but I think the other part of it that I actually think is really what will set notion apart for every new capability is we have like. Two skills that are crucial when it comes to frontier capabilities. One is not letting yourself swim upstream.So like quickly realizing if you're just pressing against model capabilities versus not exposing the model to the right information, not having the right infrastructure set up. That and of itself is the skill of intuition. And the second is to see, okay, you're not swimming upstream. Which direction is the river flowing and what is like, how do we think ahead about the product and start building it even if it's not great yet, so that when it is there, we're ready for it.Right? And like those can sometimes feel like counterintuitive things. Like we can be trying to fine tune a tool calling model when they don't exist yet. And that the trick is to not do that for too long, but realize that there was something there. And we've had a lot of things which like, um, we're just like not swimming in the right direction with the streams.I think we had multiple versions of transcription before we got meeting notes, right? Oh, I gotta talk[00:06:39] swyx: about that. Yeah.[00:06:40] Sarah Sachs: Yeah. Um, and so. I, I, I think that like we, we really closely partner with the Frontier Labs on capabilities and we also have to have strong conviction on, as those capabilities move.Notion is about being the best place for you to collaborate and do your work. And how does that narrative change if the way that we work changes?Yeah.[00:06:58] swyx: Yeah. You told me you were a fan of the Agent Lab thesis, and this is, this is kind of it, right?[00:07:02] Sarah Sachs: Right. I show that thesis to so many candidates. Like I have it as like micro chrome autofill.Um, at this point, like it's one of my most visitations[00:07:10] swyx: because like, is this the, here's why you should work in notion and not open, open eye. I, it's like,[00:07:14] Sarah Sachs: here's, here's what's different about it.[00:07:16] swyx: Yeah.[00:07:16] Sarah Sachs: And here's why. It's not just a rapper. I actually think more and more people understand it's not just a wrapper.[00:07:21] swyx: Yeah.[00:07:22] Sarah Sachs: Um, and by the way, like in the beginning, parts of what we build are wrappers on functionality. That works well, of course, but that's not really the most, um. I would say that's not the product that, that drives revenue. And that's not necessarily always what users need.[00:07:35] swyx: I mean, you know, notion is the AWS wrapper, but like the, the wrapper is very beautiful and like very, very well polished.So[00:07:40] Sarah Sachs: like the analogy,[00:07:41] swyx: like[00:07:42] Sarah Sachs: the analogy that I've been coming back to his Datadog in AWS[00:07:45] swyx: Yeah.[00:07:46] Sarah Sachs: So, uh, Datadog could not exist with, without cloud storage. Right. That it's kind of fundamental that that works. Um, and AWS has like a CloudWatch product, but Datadog is an expert on understanding how people want observability on the products they launch.And we're experts in understanding how people wanna collaborate, and that's really where our expertise lies.[00:08:04] swyx: Totally.[00:08:04] Sarah Sachs: Um, regardless of the tools that we use,[00:08:07] Alsesio: I'm kind of curious how you think about implicit versus explicit expertise. I feel like Datadog is half and half implicit and explicit. It's like they understand across markets and industries what engineering teams usually look for.With notion, it's almost like more of the expertise is at the edge because you as a platform, you're like so horizontal that the end user is not really the same. Mm-hmm. Like with Datadog, the end user is always like, yeah, an engineering lead, a kinda like SRE related person with notion. It can be anything.So I'm curious how you put that expertise into a product versus, you know, obviously it, WS cannot build notion. It's, that doesn't quite work in this case, but[00:08:44] Simon Last: it's, it's a little bit differently shaped. I think, you know, a classic vertical SaaS, like the data is kind of like that. They understand their individual customer very deeply.It's kinda a narrow slice, um, notion has always been super horizontal. And our, our task has always been to sort of balance these two somewhat opposing forces of like, we're listening to our customers and what they want us to build. It's a broad slice. And then also we're thinking about like, okay, how do we decompose what they want into, uh, nice primitives that are, that are really nice to use and we'll, we'll get us like as much bang for the buck as possible.And then, you know. Maintain the whole system, make it all like, like super clean and nice to use.[00:09:22] Sarah Sachs: We still have user journeys. I mean, we still focus on like core. I actually think the failure of our team is when we focus too much on what are cools that are, what are tools that are[00:09:31] Simon Last: mm-hmm.[00:09:31] Sarah Sachs: Cool tools. I actually think that's when we make have the least velocity because you still need some sort of focus on a user journey.So like for instance, we'll all sit down every Friday and look at the P 99 of like the most token exhaustive custom agent transcript and just look at why it didn't do well and cut a bunch of tasks. Like we still focus on like, this has, like this should work. Email triaging should work. Mm-hmm. Right. And similarly, like when we're talking about before building, um, chatting, um, before we started filming about, okay, how can I do PDF export?Well that's functionality that then merits. Maybe we should build a tool that has access to a computer sandbox in a file system and the ability to write code. Right? Right. Um, but it's because we're thinking about the fact that our users to do their, to do their daily work, need to export PDFs, not because we're like, Hmm, I think a computer tool could be cool.Like, let's just see what happens. Mm-hmm. Like we, we have to focus on some user journeys, otherwise we just don't have like, enough strategy to, to prioritize.[00:10:29] swyx: I think there's a lot of like really strong opinions that you've had. Do you have like sort of like a towel of Sarah Sachs? Like, you know, like what, how do you run your team?Like I feel like you just have accumulated all these strong opinions. Obviously part, part of this is your, your token town thing.[00:10:43] Sarah Sachs: I think the TAs working with Service X is, um, you'd have to, it depends who you ask. Um, I think it depends if you're on my team or a partner Right. Or a vendor.[00:10:54] swyx: Yeah. There other people want to run their teams the way that you're Yeah.You're like bringing these things. And then also similarly, uh, Simon, when you did the custom agents demo, you had like, well, we've been using custom agents and here's the super long list of everything that we do. No humans ever read it. Right? That's what you said. I was like,[00:11:07] Sarah Sachs: yeah. So I think for, for me, um, something that I learned very quickly and became very comfortable with was that my job was not to be the ideas per person or the technical expert.My job was to make it so that everybody understood the objective, had a resource to help prioritize what they should work on, and had an avenue to prioritize what they thought was important. And I think that's true with all, all leadership, but I think especially on the AI team. Almost all of our best ideas come from prototypes, from people that have a cool idea because they saw a user problem, and it's a huge disservice if all of those ideas have to pass, like the sniff test of what me and a product partner or Simon and Ivan decided were the direction, right?Because a lot of what we're doing is leaning into capabilities, so. I think that's the first thing is like, I don't really view like the role of engineering leadership as like, uh, hierarchical, nor has it ever been, but especially now, like very willing to change direction based on, um, like proof is in the pudding.Yeah. And like, and I think we have rebuilt our harness three or four times. And when you do that, then the second rule of engineering leadership is like you need to build a team that's comfortable deleting their own code and is very low ego and is driven by what's best for the company. And, um, doesn't write design docs because they think it's their promotion packet.Right. And that's a culture that notion had long before I joined, but like our willingness to just swarm on different problems and um, redo things that we've built before because something has changed. Like, there's a lot of friction that can happen at companies when you do that. And it doesn't happen at Notion.And because it doesn't happen when new people join. Like they don't wanna be the ones that are saying, we shouldn't do this. I wrote that code. So then it's, you know, you, you create a culture that everyone thoughts and that culture comes directly, I think from Simon and Ivan though, um, because they're very open-minded.[00:12:50] swyx: Anything that you,[00:12:50] Simon Last: you'd add? I'm not a manager, like, like, like Sarah is. Um, a lot of my role is really to try to think a little bit ahead, make sure that we're, we're building on the right capabilities and then like the prototyping stuff. And yeah, it's really, really critical to always just be starting again.It's like, okay, this is new thing. What does this mean? What if we just rethought everything or wrote everything? And so I, I'm, I'm basically just doing that in a loop every six months.[00:13:16] swyx: Yeah. Do you believe in internal hackathons for this stuff?[00:13:19] Sarah Sachs: I think there's like two different versions. So one is like, we just have a, a, a solid bench of senior engineers that come and go on what we call the Simon Vortex and Productionizing what we built, right?Because when you're in the Simon Vortex, the velocity is super high. The direction changes daily, and it's meant to be like the equivalent of a SC Works lab. We don't need to do hackathons for that. We need to have senior engineers that we trust to come in and out of those projects. For instance, like management boundaries are really loose.Like you report to him, but you work for her right now. Yeah. That's something that when we hire managers, it's important they don't care about because we tend to form more structures. Yeah. Don't be too[00:13:54] swyx: territorial.[00:13:55] Sarah Sachs: We form more. It's after we ship things, not not before, just historically. Um, the second thing is we do have companywide hackathons.Actually we just had our demos day for the hackathon we had last week this morning. That's more for people that aren't directly working on the project, feeling like they have the time to pause and learn how to make themselves more productive or how they would use notion custom agents to build something.Or part of the hackathon was actually encouraging everyone across the company to build their own agentic tool loop, calling from scratch. Follow like an every blog post on how to do what I think because we want[00:14:26] swyx: just with the compound engineering one. Yeah.[00:14:28] Sarah Sachs: We want everyone to use cloud code in the company or whatever the coding agent they please and understand that fundamental.So we set aside a day and a half. We're all leadership, encourage everyone on their teams across the company to do it. So we have hackathons like that. I would say like kind of facetiously, like everything we build is a little bit like a hackathon until it graduates and puts on big boy pants and as a product ops rollout leader and has a assigned data scientists and stuff like that,[00:14:54] swyx: security review enterprise stuff,[00:14:56] Sarah Sachs: actually security reviews one of the things that we bring in first because it just slows us down way more and, um, causes a lot of tension and they build better product if they're involved early.So, um, that is probably the first person to get involved in something that's the[00:15:09] swyx: right PR approved answer.[00:15:10] Sarah Sachs: No, but it's not just PR approved. It like, um, um, it's[00:15:13] swyx: actually real. It's actually real. It's like, um, I'm just saying scar[00:15:15] Sarah Sachs: tissue.[00:15:15] swyx: Yeah,[00:15:16] Sarah Sachs: because like, you know, my background's also, I worked at Robinhood for a number of years.Yes. So like, uh, compliance and things like that, um, are a little bit more, you learn the hard way when it doesn't come naturally.[00:15:26] Simon Last: Yeah. I think the. The hackathon is really important for uplifting the general population, but like, if that's the only way you can build new things, you're kind of toast. I mean, it, it has to be like the daily processes, like, you know, building these new things.Um, and it has to be about, I think like, I think in the AI era a lot more leverage accumulates to the most curious and excited people. And so it's like we're all about just like activating that energy. You know, like if someone's protesting something on the weekend that they're excited about and it's important, that should be the main thing that we're doing.Yeah. Um, it's not a hackathon that we schedule once a quarter, it's just like, yeah. Daily process. Part of the culture.[00:16:02] Sarah Sachs: I mean, that's how we shift image generation and notion now. It was always this thing that would be kind of nice to have, but it wasn't really clear where that was necessarily aligned in product priorities.It'd be a lot of work. And we had someone on the database collections team, Jimmy, who was like. I really wanna do image generation for cover photos and inside notion. And we're like, if you wanna build it, like it's, do it please. Like we encourage you. We gave ‘em all the resources of working directly with Gemini and being able to like track the token usage and it working through endpoints.We gave them eval, support, everything, and then became a, a full project.[00:16:34] Alsesio: Yeah.[00:16:35] Sarah Sachs: That's why you can't have like ego as a, a leader. Like that's, that's how we work.[00:16:39] Alsesio: What's the size of the team today, both engineering and overall?[00:16:43] Sarah Sachs: I manage, uh, the team. That's what we'll call it. Core AI capabilities and infrastructure.That's about 50 people. But then we have per i partner teams that do packaging. So how it shows up in the corner chat versus custom agents versus meeting notes, that's another 30, 40 people. And, and then every team that has a product service at Notion that a user can interface with owns the tool that the agent interfaces with the editor team.The team that did CRDT for offline mode is the same team that handles how two agents, um, edit competing blocks. Mm-hmm. Right? It's the same problem. The team that built the underlying SQL engine is the same team that owns how the agent asks it to run a SQL query, and it does it performantly. And so from that regard, anyone working on product engineering is tasked with making them work for customers that are humans and agents because over time the majority of our traffic will be coming from agencies using in our interface, not humans.And so. Our objective is to make it so that the whole product org is building for agents.[00:17:40] Alsesio: Yeah. How has it changed internally? The activation bar is kind of lowered a lot. Like anybody can kind of create a prototype very, somewhat easily, especially if you're like an existing code base. Have you raised the bar on like what type of prototype people need to bring forward to gonna be taken?Not like seriously, but like, you know what I[00:17:58] Simon Last: mean? Yeah. I think the bar is lowered in many ways. Be like, one thing our, uh, our team built that is really cool is our, uh, our, our design team made a whole separate GitHub repo, uh, called the, the design Playground. And it's basically just to create a bunch of like, like helper components and you, uh, for, for quickly a throwing together UIs.And it's become like actually quite sophisticated. Like it has like an agent in there and like, uh, that's pretty fun. So like, we pretty much, like, they don't do mocks, they just make like, like full, full prototypes.[00:18:27] swyx: Here it is. It works.[00:18:28] Simon Last: They give you like a u rl. They're like, okay, all right. So we have to make the, like the real production version of that.Um, and then for engineers. A prototype looks like just making it a feature flag that actually works. Like that's sort of the bar.[00:18:39] Sarah Sachs: Something to understand that's really unique about notion. One of the reasons I joined we're super lucky is no one uses Notion in their job as much as people that work at Notion.[00:18:46] Simon Last: Of course.[00:18:47] Sarah Sachs: So I think there's very few companies, maybe if you worked on Chrome I guess, but like everything that we ship, we ship internally first and get a lot of really quick feedback. And also sometimes our dev instance is totally borked and you have to change a bunch of flags to get things done. And that's kind of like, but everyone, so people that do it ticketing, people that do supply chain procurement, recruiting, everyone is using the same instance of notion with like a lot of flags on for these prototypes people build.Um, and so we have this, Brian Levin, one of the designers on our team, I think evangelize this concept of demos over memos.[00:19:18] swyx: Ooh, too[00:19:20] Sarah Sachs: good. Um, which has been, uh, very good for building demos, and I think it's put a big pressure point on us to have really strong product conviction, because if anything can be demoed, you really need a strong filter of making sure that if you know, you're doing X amount of work, you're making the, you're, you're focusing on one tower, you're not just building a really flat hill.Right. That's actually where I think there has to be more conviction from our PMs, um, and our designers and, and well, the company really to have conviction of what journey we're going on.[00:19:52] Simon Last: But overall, I feel like it works pretty well. Like people, almost all the engineers have good enough taste to realize that like, this prototype doesn't actually make sense in the product, or, or it does.So it's not that common that I would see a prototype. It's like, oh, this makes no sense. Mm-hmm. It's like, you know, people are doing reasonable things and, and, and then it's just a matter of. Which things we build first and then often just, just figuring out how to turn it on and off. There's our, in the, in our like experimental chat ui, there's this, there's probably like, like a hundred check boxes in there.[00:20:22] Sarah Sachs: Kills me[00:20:23] Simon Last: the things you could turn on and off.[00:20:25] Sarah Sachs: Uh, but I think that, okay, so that is kind of true, Simon, but like being the person that manages the evals team, like there is a level of intensity that it adds to the platform team. So, you know, if we're gonna do image generation and notion, all of a sudden the way that we do attachments and the way that we, um, our LLM completion like cortex talks and expects tokens back and now it's getting images back.Like there's a lot of platform work that we do need to, like solidify a little bit. So sometimes it'll be in dev for a couple weeks before it makes it to prod just because we still have to like, make it robust, make it HIPAA compliant, ZDR compliant, figure out the right contracting with the vendor, whatever it is.And we need to eval it because we want the team. To still maintain what they build. That's the one thing is like if we have a bunch of prototypes, it can't just be like a small group of people that then maintain whatever end prototypes. So we have invested a lot of people in an eval and model behavior understanding teams that, we call it agent dev velocity.So your dev velocity building agents can be faster if we invest in that platform. And so we have a whole org dedicated to Asian, um, platform velocity so that you can build your own eval and then maintain it once you ship it. So if a new model release comes out and we, every[00:21:38] swyx: team maintains their own eval,[00:21:40] Sarah Sachs: we maintain the eval framework.Every team owns their own evals and a lot of them we've integrated to Optin, to ci, or we run them nightly and we have a team, uh, a custom agent that triggers to a team to look at the major failures. That's really critical because if we have like all these different surfaces now, a lot of it's on the same agent harness, so it's easier to maintain.It's just packaging of different agent harnesses, but new functionality of the agent. Let's say that like we wanna update like. Uh, you know, they deprecated, sonnet, um, four or whatever it is and we need to auto update. Are[00:22:11] swyx: they already? That's so, okay. Yeah. Actually wasn't that long ago.[00:22:14] Alsesio: Theywere[00:22:14] Alsesio: just 3.5.[00:22:15] Sarah Sachs: 3.537. Just got deprecated.[00:22:18] swyx: 3 7, 5 0.2 or, yeah. No,[00:22:20] Sarah Sachs: it's not. 5.2 is five point. Five point no. Yeah, five four is 40% more expensive than five two. So if they deprecated five two, you would hear they can, you would hear from me about that one. Um, but, uh, another conversation to have.[00:22:35] swyx: I have a cheeky evals question for you.Have you noticed any secret degradation from any of the major model providers?[00:22:40] Sarah Sachs: Secret degradation,[00:22:42] swyx: like. During the War Bay, when it's high traffic, it suddenly gets dumber.[00:22:47] Sarah Sachs: Yeah. I mean, not just between the, I mean, we definitely notice flakiness, we've definitely noticed, particularly for some providers, that things are slower during working hours and[00:22:57] swyx: there's a latency argument.Yes. Not a quality argument.[00:22:59] Sarah Sachs: No. I think the quality difference that's interesting is, um, even though companies that say they're selling the same, a, it's really into like quanti quantization, but like companies that say they're selling the same model through different vendors, whether it be through first party or Bedrock, Azure, et cetera.We do see different qualities sometimes, and that's not necessarily what's advertised.[00:23:21] swyx: Yeah. Kidney went to the point of like, if we, they shipped like this, like eval across all the providers and it was like very obvious we were secret equalizing and it was very,[00:23:28] Sarah Sachs: yeah. But[00:23:29] swyx: that's very embarrassing.[00:23:30] Sarah Sachs: You know, um, we hire Subprocess to figure that out for us.So we just wanna understand where it's regressing or where it's optimized. And sometimes we're okay with regressions that optimize latency if they're the appropriate regressions. Our job is to make sure we have the evals to understand the changes that are important to us. And even like when we're partnering with labs on pre-releasees of models, they'll send us multiple snapshots.And this is less about quantization, but more just regressions. Like they have shipped models that were not the snapshots that we wanted, and they have changed the snapshots that they shipped based on the feedback that we give. Because our feedback tends to be more enterprise work focused and not coding agent focused.And definitely those can be bummers, like, you know, uh, we know that this wasn't the version you wanted, but we'll help you make it work. I mean, we always make it work, but that definitely happens.[00:24:16] Alsesio: Yeah. Do you have, um, failing evals that you're just hoping, oh, that will have success eventually when a good model comes out?[00:24:23] Sarah Sachs: Uh, I mean, yeah. So I think. I mean, I could talk about this for 60 minutes, so I will limit myself. I think it's a real issue when people say evals and it's just like, that's quality, that's like unit, I mean, it's like saying testing. It's not just unit tests, right? So. We have the equivalent of unit test.Regression test. Those live in ci, those have to pass a certain percent, you know, within some stochastic error rate. Then we have, as you're building a product, evals of these aren't passing right now, and this is launch quality. So we have a report card and we need to, on these categories, you know, be it 80 or 90% of all of these user journeys to launch, and then what we have what we call frontier or headroom evals, where we actively wanna be at 30% pass rate.And that's actually been a effort that we took in partnership with philanthropic and OpenAI in the past maybe two or three months, because we actually hit a point where our evals were saturated and we weren't able to really give insightful feedback other than it wasn't worse. And not only is that not helpful for our partners, it's not helpful for us to understand where the stream is going.You know, going back to that analogy. And so we spent a lot of time thinking about. What notions last exam looks like, right? Mm-hmm. Not just humanities, last exam. Ooh, notions last exam. Mm-hmm. And, um, there's a lot of, you know, dreams about what that would look like. I know we've talked a lot about benchmarking, um, swix, but, uh, yeah.Notions last exam is a big thing inside the company and we have people, full-time staff to it exclusively. Mm. We have a data scientist, a model behavior engineer, and an full-time, um, evals engineer just dedicated to the evals that we pass 30% of the time.[00:25:56] swyx: What you're hiring for[00:25:57] Sarah Sachs: MBEs? I am hiring[00:25:58] swyx: What is an MBEA[00:25:59] Sarah Sachs: model?Behavior Engineer Model. Behavior engineers started with a title data specialist before I joined when they were working with Simon on like, uh, Google Sheets and like Simon just needed someone to look through Google Sheets and say, yes, no, this looks bad. This looks good. Right? And so we hired people with kind of diverse linguistics background.We had like a linguistics PhD dropout. Mm-hmm. And a Stanford ate new grad. And they're amazing. And they formed a new function basically. And over time we've built a whole team, um, with a manager who's now kind of reinventing what that role is with coding agents. So they used to be kind of manually inspecting code.Now they're primarily building agents that can write evals for themselves or LLM judges. There's a really funny day I can send you the picture where Simon, about a year and a half ago, was teaching them how to use GitHub. Um, and they're on the whiteboard and it was like, okay, I think it would be so much faster if our data specialists learned how to use GitHub and like learned how to commit these things in Dakota.And, and that was then and now I think, you know, coding has been a lot more accessible. Um, but moving forward it's this mix of like data scientist PM and prompt engineer because there's craft in understanding like even like what models can and can't do things. How do we define like that headroom? How do we define like what a good journey is?Um, is this model better or not? Why is this failing? There's some qualitative work, but then there's also like a lot of instinct and taste to it, and that's not necessarily software engineering. And so we have like very firm conviction and we have had for a number of years now that that is its own career path and we have always welcomed the misfits, so to speak.So we really firmly believe that you don't need an engineering background to be the best at this job. And that's what's quite unique about this particular role.[00:27:37] Simon Last: Yeah, this is something that I've been pretty excited about recently is we made an effort basically to treat the eval system as like an agent harness.So if you think about it, like, you know, you should be able to have an agent end-to-end, download a dataset, run an eval, iterate on a failure, debug, and, and then implement a fix. And ultimately you should be able to, you know, drive the full time process with a human sort of observing the, you know, the outer uh, system.So yeah, we went, went pretty hard on that. And that's, that's worked extremely well so far. It's like basically just to turn it into a coding agent, uh, uh, problem.[00:28:11] swyx: Your coding agent or just whatever[00:28:13] Simon Last: harness No coding agent. Yeah, code, cloud code. It should be totally general. Yeah. I think if it would be a mistake to like, like fix it on any, any particular coding agent.At the end of the day, it's just like CLI tools.[00:28:21] Sarah Sachs: It's like the same way that you would've a coding agent write the unit test. You should have a coding agent write the eval.[00:28:26] swyx: Yeah.[00:28:26] Sarah Sachs: But there's a lot of supervision in that still. We just don't believe that supervision has to come from software engineers because a lot of it is like, um, kind of you XREE and whatever, and these are the people that also triage failures and tell us where we should be investing next.[00:28:40] swyx: Yeah. I'm gonna go ahead and ask a spicy question. Is there a data, there are no software engineers at Notion.[00:28:46] Simon Last: Um,[00:28:46] Sarah Sachs: what does it mean to be a software engineer?[00:28:47] swyx: Exactly.[00:28:48] Simon Last: I mean, I think the way things are going is like we're on some continuum where. If, if you look back three years ago, humans were typing all the code and then we had auto complete, you're typing list of the code.Then we had sort of like filling agents, filling lines, and now we're getting into like agents doing longer range tasks where you can debug and implement a fix and then verify it works and you know, get your, get your PR even like, like Merion deployed. I think we're sort of just moving up the abstraction ladder and then the human role becomes more about observing and maintaining the outer system.There's a string of agents flowing through, like me prs what's going off the rails. Like what do I need to approve? Is there like a learning or memory mechanism that that works? So it's kind of a hard engineering problem. There's a, you know, there's, there's a lot to do there. I think we're just sort of moving up stack[00:29:34] Sarah Sachs: the same transition machine learning engineers have made, right?Like I haven't looked at a PR curve in a while.[00:29:39] swyx: Yeah. You used to do this stuff and now, um, auto research can do it,[00:29:42] Sarah Sachs: right? Like I think it depends on what you define as a software engineer.[00:29:46] swyx: Yes. It's, that's changing for sure.[00:29:49] Sarah Sachs: I think every software engineer in notion this summer went through like this, um, sheer, um, one of our engineering leads of the company called it, like every software engineer is going through the, the, uh, identity crisis that every manager goes through, where all of a sudden they realize their ability to write code is less important than their ability to delegate in context switch.And I think that is a transition out of being a software engineer. But[00:30:12] Simon Last: yeah. Yeah, there's a critical difference to being a manager, which is that like, it is actually very deeply technical. The problem, you know, humans are very like, like, like fuzzy and you can't like treat a team of humans like a, like a rigorous system where like, you know, prs like, like flow through and can be in like a block status and then what happens when they're blocked, right.With a set of agents, you actually can do that. And, and, and I think it's actually, there's a lot of interesting technical rigor that that goes into that it's like it's a technical design problem. Ultimately.[00:30:42] Alsesio: What is the design of the software factory that you're building?[00:30:46] Simon Last: Yeah, I mean, I think we're. Trying a lot of different things.I mean, ultimately you want to design a system that requires as little human intervention as possible, but like still maintaining the in variance that, that you care about. So yeah, we're exploring a lot different ideas there. I mean, I think I could talk about a few things I think are important there.Like, one thing I think is really important is, um, having some kind of like specification layer you can just commit marked on files. Mm-hmm. That works pretty well, but[00:31:15] swyx: it's nice to be notion man. I'm just saying like the spec, like Yeah. The natural home for specs is notion.[00:31:21] Simon Last: Yeah. Right. It can be a database of pages.Yeah. I mean, it needs to be something that is, you know, human readable and I viewable and I think that's pretty key. Another really key component is like the, the self verification loop. Yes. You need really, really good testing layers, basically. And that's a really deep, uh, uh, problem. But by getting that right, you know, and then, and then it's kinda like the workflow of like.What happens when there's a bug? How does it flow into the system? Like, is it like a subagent working on it? How does it make a PR and how does that get reviewed? And me, and then, you know, so there's like the, the flow or process.[00:31:56] swyx: Yeah. Cool. Uh, you know, one thing we did work out before you guys came in was this demo or this[00:32:01] Simon Last: agents[00:32:02] swyx: agent demo.Uh,[00:32:03] Simon Last: so every,[00:32:04] Alsesio: every time we do an episode, we try the product. Right. I don't think there's ever been an episode that I haven't tried. Yeah. Um,[00:32:11] swyx: and we, we try, try is a, a big word. Like since day one lane space has been on Notion, but this is the, this is the net new thing. Yes.[00:32:18] Alsesio: So this is for Nel Labs, which is the space we're in.So next week we're opening applications for tenants. So there's a web form, let me, we got this form done here. Uh, so, uh, before. Uh, the workflow would be I get an email, then I look at the person. It was like, should I spend time talking to this person? Then I respond, they respond back. So I build this. So the name it came up for on its own.Can you maybe h how do, how does it come up with its own name?[00:32:43] Simon Last: Yeah, that's a pretty app name. It's, it, it is just a random, it's a random, a name generator.[00:32:47] Alsesio: Oh, that's funny. It just came,[00:32:49] Simon Last: the fact that it picked that is, is kind of hilarious. I'm pretty sure it's just determined,[00:32:54] Sarah Sachs: resilient collector. I, I think I've never looked at the code for that.I've never second guessed it. I think it's kind of like a madlib situation.[00:33:00] Simon Last: Yeah, I think you're right. Yeah. It's, it's totally a, a deterministic. Oh, I thought it was great. Yes. Although, although when the, if you use the AI to set itself up, it can update its own name, so. Okay. Um,[00:33:11] Sarah Sachs: how did you create it? It, did you just do[00:33:12] Alsesio: classroom?I,[00:33:13] Sarah Sachs: okay.[00:33:13] Alsesio: I did, yeah. I'll say just check my inbox for applications for a coworking space. Keep a people, so it created the database for me. Which I have here. And I guess database is like an notion table because everything is notion. Um, and then whenever um, an email comes in, like here, it just creates a new role for the person.Mm-hmm. And then it uses web search to enrich the mm-hmm. The profile. So it kind of like searches the web and it's like, this is who this person is, this is when they say they wanna move in and kind of updates everything else. This is, I mean, it's not a GI, but to me, I don't wanna do this work. So it feels like, I mean, it took me maybe like 15 minutes to set up the whole thing.Um, and I really like that most of the information should live here. You know, it is not like some other tool asking me[00:34:01] Sarah Sachs: Yeah.[00:34:01] Alsesio: To like, bring my stuff there. It's like I would've probably already created an ocean thing.[00:34:06] Sarah Sachs: Mm-hmm.[00:34:06] Alsesio: So[00:34:07] Sarah Sachs: most of our biggest use cases and gains are from. That extra layer of human involvement in the process to make it so right.And so like one of our biggest use cases is bug triaging. So if someone posts something in Slack, can you just have a custom agent that lives there that has its own routing constitution of what team this belongs to, creates a task in your task database and then posts in that Slack channel, right? Like that's like one of the first things that we built internally, I think.And it's completely changed the way that notion functions as a company. Nothing falls through, well, most things don't fall through the crack. We don't know what we don't know. But it's not replacing people, it's replacing processes.[00:34:44] Alsesio: Yeah.[00:34:44] Sarah Sachs: Right.[00:34:45] Alsesio: And I'm curious how you think about composability of these things.So the other one I was working on is like a. These filler. So whenever somebody signs up as a tenant, kind of he'll sell the lease for them. There should probably some agent that is like office manager agent mm-hmm. That can handle the request, make the lease, and then, uh, give them a ADA access to the office and all of that.How do you think about that feature?[00:35:08] Simon Last: Yeah, so I mean, there's, there's two ways you can compose. One way is by using like the data primitives. So you can, you know, you, you could give, you have one agent, uh, be writing to the database and there's another agent that's walked in the database. So that's, that's one way that they, they can coordinate that's like a little bit more decoupled and mm-hmm.Works really well. Or you, you can couple them. So I, I think it's actually not released yet. Releasing it like next week is, uh, in the settings for an agent, you can give access to invoke any other agent.[00:35:34] swyx: Hmm.[00:35:34] Simon Last: So you can have them just. Just, uh, uh, talk directly. So[00:35:37] swyx: you, was there a limit on like, number of recursions or just,[00:35:40] Simon Last: um, probably,[00:35:42] swyx: you know what I mean?Like, you can just get an infinite loop that way there's[00:35:45] Simon Last: some kind of Yeah,[00:35:46] Sarah Sachs: I think it's, there is actually a number somewhere.[00:35:49] swyx: I believe I'm just, you know, like, you're, you're, someone's gonna screw up. You[00:35:51] Simon Last: should you try to see[00:35:53] swyx: Yeah. I mean, everything's gonna be paperclips.[00:35:55] Simon Last: Oh, yeah. Yeah. But, uh, but, but that's really useful.Yeah. So we, you know, like I just, I, I helped, uh, someone internally the other day, they had, they had built like over 30 custom agents for, uh, for our go to market team doing all kinds of different things. You know, for example, like researching, you know, like, like filling information about, about a customer or like, like triaging customer feedback or like, uh, something like that.Literally over 30 of them. And, and then he, and then he even made like a database of all the agents and then he is like, okay, and, and now I'm getting 70, over 70 notifications per day with just the agents are blocked on various things. Uh, and then I was like, oh, okay, cool. You know, the obvious thing to do there is to make a manager agent,[00:36:32] Sarah Sachs: right?[00:36:33] Simon Last: That's gonna sort of blocks be another abstraction layer in between your, your, uh, uh, 30 agents. Uh, so yeah, we, we send out with like a manager agent and then has access to invoke all the other agents and it's sort of like, like watching and observing them and then it sort of, it just creates a layer of abstraction.So instead of 70 notifications per day, it's like, like five. And then, and then the manager agent can help like, uh, debug and fix any problems with the,[00:36:54] swyx: does this is a concept of like an inbox or something like piece, you're basically saying that they can message each other?[00:37:00] Simon Last: Yeah.[00:37:01] Sarah Sachs: Well[00:37:01] swyx: they use the system of record, which, which is[00:37:02] Sarah Sachs: notion, so we[00:37:03] Simon Last: actually, yeah, we didn't make any special concepts at all.[00:37:06] swyx: They're interested to the motion notifications that I would've got,[00:37:09] Sarah Sachs: they can just like write a task to a database that the other agent's task to listening to, or they can actually call a web book to the agent, like they can just add the agent. Okay.[00:37:17] Simon Last: Yeah, I mean, this is something that, that we're still working on.I, I think we, you know, like, like generally, generally the way we do these things is, you know, you first make it possible, maybe like a sort of janky way. So I, I, I think the way I set ‘em up is like, you know, we created like a new database that was sort of like issues mm-hmm. That the custom agents were, were experiencing, and then gave them all access to file an issue and then the manager has access to, to read the issues.Um, and that works pretty well, essentially like, like give it its own like internal issue tracker just for the agents. And then, you know, if that becomes a, a concept that seems useful, generally maybe we will think of how to package it in. But I mean, generally we try to just keep it to composing the primitive if we can.You know, another example of this is we have no built-in memory concept. Memory is, is just pages and databases. And so if you wanna give a memory, just give it a page and give it. Edit access to that page and the[00:38:03] swyx: human can edit it. Agent can edit[00:38:04] Simon Last: it. Yeah. And so that works, that pattern works extremely well on it.And you know, depending this case, you can have it be just a page or it could be an entire database with, you know, or, you know, I can have sub pages is is pretty on what you can do with that.[00:38:15] Alsesio: So when I was setting this up, uh, I connected my inbox and it was like, do you wanna use Gmail or Notion Mail? And I'm like, I don't wanna use Eater, I just want you to do it.I'm curious how you think about, you know, notion, mail, notion, calendar, all of these kind of ui ux interfaces, full stack[00:38:29] Simon Last: notion.[00:38:30] Alsesio: Yeah. When like at the same time you have the agents abstracting them away from you in a way, you know, how do you spend like the product calories so to speak?[00:38:37] Simon Last: Yeah, I mean, I think it's pretty important that you don't have to use, not your mail to connect to the mail capability.So we can just connect to Gmail or, or whatever you want, uh, to use. And we're thinking of the mail service as being really great to the extent that it's really agent built, right? So maybe the mail app is just sort of a prepackaged agent that helps you automate your, your inbox.[00:39:00] Alsesio: Yeah, the auto labeling is great.Think[00:39:03] Sarah Sachs: the, when we, um, integrate with Gmail for instance, we have a series of tools available that are available via MCP or API to Gmail. When we integrate with Notion Mail, we have the Notion Mail engineering team to build us the, um, exact right tools that optimize latency, optimize performance and quality.They own that quality. Um, there's product leads there. They're directly thinking about the user problems that happen in mail. So it tends to be when we build integrations and connections, we build natively first. Um, and then think about, um, extending them generally just because it's also easier. Mm-hmm. Um, um, to build natively first.Um, so that tends to be how we phase things out.[00:39:43] swyx: Talking about integrations, you prompted me, so I gotta ask. M-C-P-C-L-I. What's going on? What's the[00:39:48] Simon Last: Yeah. Opinion. I think, I mean, I'm, I'm definitely bullish and excited about cli. I think there's a few really cool things about cli. So one really cool thing is like, um, is that it's in the terminal environment, so it gets a bunch of extra power.So it, you know, for example, it can like, like paginating and cursor through like long outputs. Um, and it has a progressive disclosure inherently. Uh, so, you know, you don't see all the tools at once. It's just, you see the CLI wrapper and you can like use the, the help commands and, and, and read files. And then I think the most important thing that's, that's super cool is that there, it's also inherently a, a bootstrapped.So if there's an issue, uh, the agent can debug and fix itself within the same environment that it uses the tool.[00:40:30] swyx: Mm.[00:40:30] Simon Last: Right. Like, you know, I think I saw a tweet this morning. Someone said, you know, my agent didn't have a browser, so I asked it to make all a browser tool and within a hundred lines of code, it gave itself a little browser, like, like wrapping the, the, the chromium API, um.That's pretty incredible. And then if there was a bug, it would just immediately try to fix it. Mm-hmm. Right. On the other hand, if you use an, you know, if you use like of, of the Chrome dev tools, MCP, I've had this issue where like, like sometimes the transport gets like messed up. If it gets messed up, the agent has no way to fix itself.It, it no longer has a browser, it's, it's not broken. Right. I think that's, that's pretty fundamental, but I would say like a lot of the, the bad things about it can be fixed. Uh, so I think like, as a progressive disclosure, that can be fixed with, with right harness. Like, it, it obviously doesn't make sense to show it all the tools all the time.That's not really inherent to the MCP protocol. It's just like how you wrap it and use it.[00:41:16] swyx: There's many poorly built MCPs because we didn't know.[00:41:19] Simon Last: Yeah, yeah. I mean it was just early, like, like the obvious thing is, uh, you know, to start with is, is to just show it all the tools and it's like, okay, now we have a hundred tools.Yeah. And like the tool calling actually works. So let's of[00:41:28] swyx: your success[00:41:29] Simon Last: give it a way to like, like filter to source the tools. So yeah, I would say like broadly speaking, I'm really bullish on cli. I'm still bullish on CPS and in a certain environment. I think in, in particular, CP is really great for when you want sort of like a narrow, lightweight agent.I think there's, there's definitely a lot of use cases where, where you don't want like a full coding agent with a compute run time. And also you want it to be like more tightly permissioned. MCP inherently has a really strong permission model, like all you can do is call the tools. A CLI is a little bit murkier.It's like, can I access the, if PI token are you, like, properly sort of like re-encrypt the token so it can't like exfiltrate it, it introduce a lot of like, like new issues, which are. Real and hard to solve. And MCP is just like the dumb simple thing that works and it that it's pretty good.[00:42:12] Sarah Sachs: I'll add two more perspectives, not from it working well for Notion, but how notion like commits to both platforms.Notion is dedicated to being the best system of record for where people do their enterprise work. So we will always support our MCP and so far as other people are using cps, right? So regardless of our perspective, we've put a lot of effort into our MCP and we have a fantastic team that we're building, um, to do more there.And the second thing I'll say, I think, um, we all think a lot, but lately I've been thinking a lot about making sure there's a value alignment and pricing, um, with capability.[00:42:43] swyx: Literally our next question[00:42:44] Sarah Sachs: and. Needing language to execute deterministic tasks feels wasteful and requiring on a language model to interface with third party providers seems wasteful for tasks that don't require it.And particularly because our custom agents are using usage-based pricing. We think of pricing as like the barrier of entry for use of our product, and we're quite committed to making sure that it's not wasteful. Um, not just because it's a bad deal for our customers, but it's also bad business. We wanna have as many buyers, like there's a, there's an elasticity of demand and so if we can have our agents properly execute code that calls on CLI deterministically, it's a one-time cost, right?Versus constantly having a language model integrate with an MCP over and over and over and paying those like repeated token fees and it's happening outside the cash window, then you're paying for it over and over and over and it's just kind of unnecessary and less deterministic when it doesn't have to be.[00:43:36] Alessio: Yeah, the open-endedness I think is like, the main thing is like, well, if I go write code to just call an API, I would never use an MCP. But then you need an NCP sometimes when you know what to call, but you don't want it to restart versus like, I think the it built a browser from scratch is like, it's great when you're doing it on your own, but like if your customers were having your AI write a browser from scratch every time and you had to pay the token cost of that, yeah.You'd be like, no, no. The Chrome dev tools CP is actually pretty great. Just use that. I'm curious, how do you make that decision? Like should it be. Just straight API call very narrow. Should it be an MCP? Should it be super open-ended?[00:44:10] Sarah Sachs: Do you mean for when we ship notion capabilities or when we add capabilities to[00:44:13] Alessio: notion[00:44:14] Sarah Sachs: AI or,[00:44:14] Alessio: I mean, you might have a capability that the only way to do is an open-ended agent, like an agent with a coding sandbox.[00:44:21] Sarah Sachs: Yeah. In Notion ai they're not explicit, not We also ship an MCP.[00:44:24] Alsesio: Yeah. Yeah. In B,[00:44:25] Sarah Sachs: yeah.[00:44:26] Alsesio: Internally. Okay. Like is there ever a discussion of like, we're not gonna ship it because we're not able to tie it down? Or are you happy to just like,[00:44:33] Sarah Sachs: um, no. I mean, there are a lot of things where we choose not to use MCP because we wanna add more high touch to quality.I think search an agent to find is like the largest instance of that, where we have. Um, slack and linear and Jira search and notion that is not using necessarily the search MCP functionality that is provided by those companies. And that's because it's quite critical we think, to how our agent trajectories work is for us to have a little bit more control on the functionality of the search journey.And so it usually comes from quality and there's a long tail of things and that's why we built an MCP client or an MCP server, excuse me, so that people can connect whatever they want. There's that long tail, right. But we, for search particularly, I would say that's like the primary entry point, but there are other connections as well that it's a little bit of secret sauce a
While this episode is real, the content is all made up... or more accurately, it's about data that is made up. Synthetic data. A term that's popping up more and more regularly in marketing and measurement conversations.Listen to Winston Li (Founder @ Arima) and T.S. Kelly (Managing Director, US @ Arima) as they describe the 5 Ws (and H) of synthetic data, along with some great examples and use cases of how they answered some valuable questions for Coca-Cola and other companies.This episode was recorded live in front of a studio audience at MeasureCamp New York.00:00 Simon Missing Intro00:50 Guests And Donuts02:17 What Is Synthetic Data03:53 Related Terms Confusion05:20 Who Uses Synthetic Data06:51 How To Create It09:55 Data Sources & Legal11:50 PII Free Probabilistic Joins13:39 Validation & Trust17:09 Marketing Use Cases18:18 Coca-Cola Vending Simulation23:39 Where Synthetic Data Goes Next25:50 Audience Questions Lightning Round32:00 Wrap Up
This week we're joined by 9x All Star, 3x strikeout king, Cy Young winner, and World Series champion Chris Sale. He and our Chris talk about his meltdown in Anaheim, how he balances baseball and family, and how he sees the game differently in the back nine of his career. After that, the Queen is back to ask some of the game's biggest stars the hard hitting questions! 0:00 Knock some sense into these Chrises 0:40 Do you appreciate the game differently late in your career? 1:38 Getting drafted and called up in the same year 3:20 The most scared Sale's been on the mound 4:40 Where did Sale get his delivery? 6:00 Sale's rough night and meltdown 7:15 Balancing baseball and family 8:45 Darkest times in Sale's career 9:25 When is the last time you wore your WS ring? 9:42 How important is 3,000 strikeouts to you? 11:30 What would the Hall of Fame mean? 12:10 Don't hit yourself in the head again Follow along with Jomboy Media at theshownotes.jomboymedia.com JM Merch Store: slashline.co Featuring: Chris Sale Hosted by: Chris Rose Edited by: Alex Graap #JMBaseball Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.
Matt and Steve break down the two Ws over the weekend, preview some of the potential playoff matchups and the current state of the team. Plus, we crown a TBird GOAT.
What if the source of your best writing isn't something you control — but something you learn to collaborate with? How can ancient ideas about the muse, the daimon, and creative genius transform the way you approach your work? And what might happen if you stopped fighting the silence and let it become your greatest creative ally? With Matt Cardin, author of Writing at the Wellspring. In the intro, thoughts on bookstores and Toppings; 20 ways authors can signal humanity and build reader trust [Wish I'd Known Then]; Learning from Silence – Pico Iyer; ProWritingAid spring sale; Bones of the Deep – J.F. Penn. Today's show is sponsored by Draft2Digital, self-publishing with support, where you can get free formatting, free distribution to multiple stores, and a host of other benefits. Just go to www.draft2digital.com to get started. This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Matt Cardin is the multi-award-nominated author of eight books at the convergence of horror, religion, and creativity. His latest book is Writing at the Wellspring: Tapping the Source of Your Inner Genius, which is fantastic. I actually blurbed it as follows: “A guide for writers who welcome the dark and hunger for meaning. . . . If the page is a threshold, this book will show you how to cross.” You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes How Matt balances a full-time academic career with his creative writing life The ancient concept of the genius, the muse, and the daimon, and why creativity is about collaboration with something beyond yourself Why the silences that come into our creative lives, including writer's block and inertia, might actually be gifts rather than obstacles The stages of the creative process Living into the dark, and embracing uncertainty How Substack and blogging can organically grow into books You can find Matt at MattCardin.com or www.livingdark.net. Transcript of the interview with Matt Cardin Joanna: Matt Cardin is the multi-award-nominated author of eight books at the convergence of horror, religion, and creativity. His latest book is Writing at the Wellspring: Tapping the Source of Your Inner Genius, which is fantastic. I actually blurbed it as follows: “A guide for writers who welcome the dark and hunger for meaning. . . . If the page is a threshold, this book will show you how to cross.” It is a great book. So welcome to the show, Matt. Matt: Well, thank you, Jo. It's really a pleasure to be here, especially since, as you and I were briefly acknowledging before we started recording, we have overlapping interests to a great degree. So it's really great to make official contact with you. Joanna: Indeed. So, first up, before we get into the book itself— Tell us a bit more about you and how you got into writing. Matt: Well, I'm one of those people whose story is probably typical in some ways, in that I really wanted to do it from the time I was a child. My father was a great writer, although he was an attorney. He wasn't a professional writer. Something about books and reading when I was a child really seriously enchanted me. I was very frustrated when I was so young—and I vividly remember this—that I couldn't read, because I loved the books that were read to me. I craved being able to read them for myself. So as soon as I gained that ability in school, it was off to the races, so to speak, and for some reason, a desire to tell stories myself came along with that. Being a “writer” was one of the earliest life desires, job or career desires, that I expressed. I was one of those young people really into fantasy, horror, and science fiction. So I was reading a lot of it and trying to emulate it and write a lot of it. There was a cinematic component—I was a movie fanatic as well. I won a local Authors' Guild short story writing contest when I was a senior in high school and began trying to write stories seriously in college. Then my interest in horror and religion became dominant over time, and that's what I ended up writing about. Joanna: Has your interest turned into paid work? That's the other thing, because there's an interest and then there's making writing more of your income and your business. Matt: Right. Well, actually, although I have made and do make money from my writing, it has always, always, always remained on the side. My main career, as far as my moneymaking life, first started off in video and media production, which is formally what I got my undergraduate college degree in. Then I switched into education. I taught high school for some years, and then now for the past, good Lord, 18 years, I have been in higher education. First as English faculty who also taught some religion courses, and then now for the past several years in the administration. I'm Vice President of Academic Affairs at a college. My writing has been something that I pursued as an avocation. As far as earning money from it, that didn't happen even with my first publication, which happened on the internet in 1998, I believe, with a horror story titled “Teeth.” It was just free—I didn't get paid. That led to paid publication of that story three or four years later, when it appeared as my very first print publication in a Lovecraftian horror anthology from Del Rey titled The Children of Cthulhu. It appeared as the final story, and that was the first time I had received a paycheck. It was a professional per-word rate. Since then I've had several books published and more stories and essays and that kind of thing. I've had income sometimes from writing and sometimes I haven't. My first book came out of that story. I attended the World Horror Convention in 2001, actually before that Lovecraftian anthology was published, but it had been placed. At the World Horror Convention, which was in Seattle that year, I met one of the two editors of that book, and that led to me having my first short story collection, Divinations of the Deep, which was not for much money, but it attracted a lot of good attention and some good reviews. So it's been like that all along. I mean, I've made a couple of runs at saying I would love to just be an author, as it were, but that doesn't seem to be in the cards for me. And honestly, I'm glad it's not. I have made the most money from some academic editing projects that I've done. I created and edited a two-volume encyclopedia of the history of horror literature, for instance, for a big academic publisher. Those are work-for-hire projects that I get paid for. Making money on my own creative vision and my own creative work has been intermittent. It really has proven over time that not having my primary creative, spiritual, and philosophical drive hooked to what I earn my bread by has been a blessing. I don't want to take this thing I love and make it be how I have to grind to earn my money. I want to keep it in a protected space. That has been spontaneously what's happened with my writing career. Joanna: Yes. I think as you say, there are a lot of benefits of that, especially where you are writing at this convergence of horror, religion, and creativity. Your writing is very deep. I would say it's on the edge of academic. I don't want to say it's completely academic, because a lot of people will find that difficult. But I think Writing at the Wellspring goes very deep while still being open to non-academic readers. As you say, I think if you had wanted to make a living with your books, you would've had to have gone in at a lighter level, perhaps. Do you think that makes sense? Matt: Yes, I know what you mean. I want to specify, I know that neither you nor I are saying anything about this as any kind of criticism or condescension to anyone who does make their living as a writer. I mean, I believe you do. Joanna: Yes, exactly. Matt: And that's fine. There really are people who have had significant commercial success from books or other things they've written that don't appear to be making huge concessions to being commercial. You can make a living as a writer, I think, and really follow your muse and not feel like you have to pander or cater or cheapen it. Then there are people who have perfectly happily decided to commercialise their work and tune it in whatever way is currently popular. That's fine. Every writer, every creative person should do what is right for him or her, in my opinion. In my particular case, I think what you said is right. I do think that I might have needed to change some things, to back off, to word them differently. Whenever I've tried to exert deliberate control like that, it just turns out that it's not something that my creative spirit wants to do. I don't really feel like I'm in contact with the work anymore. I'm fine with that. I don't think I'm doing a sweet lemons type thing. It really is the way it just needs to be. If it ever proves that me doing it strictly the way I want to do it, going however deep I want regardless of trying to appeal to a paying readership—if it turns out that at some point aligns with boatloads of money coming in, that's fine. That's perfectly fine. I'd be open to that. Joanna: Yes. Matt: I would be open to that. Joanna: You mentioned muse there, and with Writing at the Wellspring, the subtitle is “Tapping the Source of Your Inner Genius.” So I think this is a good place to talk about it. As you mentioned, you are leaning into your muse and your inner genius, and you use other terms—daemon or daimon. I think sometimes people find the word “genius” particularly very difficult because it has the connotation of brilliance in some form. So how can people think about this? How can we lean into this [genius] side of ourselves? Matt: Honestly, one thing that I would suggest people do is I would refer them to the TED Talk that Elizabeth Gilbert gave some years ago—was it 2009, 2010, 2011? It's one of the more popular TED Talks. Elizabeth Gilbert spoke about. I think it's sometimes given the title “Your Elusive Creative Genius” or something like that. Her whole talk is about the way in her own creative life, and as she recommends to others, it has been very important for her to seize on the older model that we're talking about. The most clear articulation of it is that it used to be the case—and we're talking about in ancient Western history, back to the Romans and even earlier to the Greeks—that genius was not something that you identified a person as being. It was something that a person had. And I would also say importantly, maybe had them too. In ancient Roman culture surrounding art and poetry and that kind of thing, the genius was the spirit that might, say, live in an artist's studio and would provide the same service to that artist as the Greek muses provided to someone who was writing epic poetry or history or something like that. That understanding of it has continued in various ways down through history. But there was a fateful transition as Western culture went through what we commonly call the Enlightenment and the Renaissance as well. This was where the term “genius,” while it didn't lose all those connotations of being an inspiring spirit—something that a person both has and maybe has hold of them—did become internalised to the point where we speak of people as being geniuses., which is exactly what you're talking about. I agree, some people listening to this probably have some reservations about this. They don't want to call themselves a genius because we tend to mean that's a super brilliant person, some kind of prodigy who is possessed of amazing artistic, creative, or intellectual skills. Again, that is the result of a cultural, philosophical, psychological, historical transition that occurred several centuries ago. And you still see the older meaning of it being attached sometimes. You think of people who we call geniuses being touched by something. Well, the older version—where you think of the genius, which in the way I use it in this book and also in my first book on creativity, A Course in Demonic Creativity—the genius is equivalent to the muse, which is equivalent to that other figure that you mentioned, the daemon or the daimon. It refers to a separate—what seems for all the world to be a separate—centre of intelligence or entity or influence. The thing that gives you both your creative drive and also your ideas, and serves as the source of what comes to you naturally to write. It's more than just ideas. When you talk about the ancient Greek daimon, there was a whole well-developed tradition of that in ancient Greek philosophy and religion. A daimon was, in one famous sense, a spirit that you were born with, that the gods had given you. It was like your double, your higher self. It was the thing that represented your character, your interests, the blueprint and the outline that your life was supposed to follow. There are great books written about that. There's a book by the psychologist James Hillman titled The Soul's Code. A lot of people have read it. It lays out the daimon theory and gives it application to modern instances. The idea is that everybody has a genius or has a muse or has a daimon. For writers, my recommendation is to say, whether you believe it or not, whether you take it as a metaphor—which is fine—or whether you want to get somewhat mystical and delve into the idea that maybe there's really a spirit or something, it doesn't matter. Productively, with practical, measurable results, you can learn to relate to your creative impulse as if you are collaborating internally with someone else. It's the centre of why you're interested in writing what you want to write, why you want to write the way you want to write, and even the types of things that unfold in the course of your career—both your creative career and the rest of your life, in the mould of the ancient daimon. I have found that to be a vein of great power and meaning in my own life. I do it exactly the way I'm describing. I don't actually believe it, but I don't disbelieve it. I find that in experience, it really doesn't matter. It works and it may as well be true. Joanna: I mean, obviously the book has a whole load of ways we can tap into that, but I did like that you talk about stillness and silence, because I feel like that is actually increasingly difficult as authors. Obviously it's noisy online and we're meant to be doing things like social media or interacting with people online. And then the world is just noisy. The news is noisy. There's lots of things. How can we use this idea of stillness and silence? Also, any other ways we can practically tap into this side? Matt: Sure. One thing that wanted to say itself in this book was some things I had been thinking and feeling about silence for a long time. As you say, it can be difficult these days to find what feels like the silence that we need to even get our work done. We're talking about the muse or the genius. How can we even hear it when it seems like the clamour of all the pulls that we have on our outward attention has become truly a cacophony? We have opted for this in many ways through our engagement with social media or other things, but in other ways seems like it's been thrust upon us. What I want to point out, that has been of extreme importance to me, is that many silences come into our lives as creatives that we resist. It's not just that we can't find the silence and the space that we feel like we need so as not to drown out our creativity. It's that we have unwanted silences come in, like writer's block. Or even if it doesn't feel like a block, just inertia. Just stasis. I don't know about you, but I have many, many times found myself grappling with what, for all the world, feels like a totally natural, organic sense of wanting to slip into complete inertia, just total stillness. And that feels like it has been in conflict with my creative drive. It's like I have this residual desire and also a sense of duty that I really should be writing. Maybe I have an idea in mind and I'm just not working on it. Or maybe I'm in the middle of a project and I feel like I'm abandoning it. Or maybe nothing's coming up, but I feel like it should be. I'm pushing myself, but there's a division in me where I also just want to leave it alone. Whether that means actually just sitting there silently at my writing table or in meditation, or maybe just going about regular daily life and forgetting about trying to fulfil this creative calling. I really think there's a vein of gold to be tapped in the silences that come to all of us. Because as I said, that can be in the middle of daily activity. We have this kind of franticness, some of us, about our creativity. We get wrapped up in it. We feel bound to it. The thing that so much of the time we want to think is a gift—we're proud of it, we cherish it, we like our writing—also becomes a burden. This fantasy of just chucking it all, of just saying, “I would love to be free of it. It's like something that's weighing me down. I'm sorry that I roped myself into it. I would love to just sink into complete silence.” This sort of meditative thing, or just muteness—hey, that is valid to hear. That's valid to heed when it comes up. I mean, sometimes we have gotten ourselves into situations where we have external responsibilities and deadlines, and it's important to try and honour those and not be a bad person on the level of just fulfilling practical obligations. It's also important to recognise you've got silence offering itself to you in all kinds of ways. The more important silence is paradoxically the one that we so often resist if we're creative people and feel like we have to be making. The more important silence is not whether or not your outward conditions seem like they're a clamour and they're chaotic and they're distracting and they're full of pressure. It's that inner silence. So I recommend paying attention to when it comes up. And for practical ways—they are endless. Take advantage of early mornings. A lot of people have found great value in getting up earlier than they are used to and making a practice of that, and either just meditating or free writing. Maybe using, for example, Julia Cameron's famous practice of morning pages, which has been valuable to me sometimes. Or doing things like—as I've said about the muse and the genius and the daimon—personify your unconscious mind and maybe write down a dialogue between yourself and your creative spirit, whether about your current project or just about your life and your creativity as a whole. There are various tricks to get in touch with this unconscious part of you, and I really am convinced out of practical personal experience that it's not necessary to have outer silence and outer spaciousness when you can find it within yourself. You can find it through some of these exercises for getting in alignment with what your creativity wants to do. You can get in touch with it if you're paying attention to what you might not recognise as a gift—offering it to yourself. If things go quiet and you think, “Oh no, I should be doing something”—why not let that be a place where things can germinate? Why not let that be the silence that you might not be able to find on the outside? Joanna: Yes, and I'm feeling guilty here because of course we are producing a podcast episode for people to listen to. I find personally that one of the places I can find silence is when I walk. It's not obviously silent outside, but I am definitely guilty of always listening to podcasts, often at very fast speed as well. Sometimes when I go for a walk, I just deliberately do not listen to anything—don't listen to an audiobook, don't listen to a podcast—and a lot comes up there. I have my phone with me, and when I get back from those walks and jot down things that come up in my mind, I will have so many notes of things that have come up in my brain during the walk. It's really difficult, isn't it? Because I know you also love input. You do a lot of research. As I said, your books have a lot of research in them, and so we both like doing the research. But also I definitely find that has to be balanced with the time for letting it come out again in some form, with that mental silence. You also talk about being uncomfortable, and I feel like sometimes that silence can be uncomfortable as well. Matt: Yes, it can be. There's no telling what might come up when you are faced with silence. Again, it's one of those things—even the outer kind that we think we crave. Sometimes it's a bit frightening when it comes up, which is why we try to fill it with things, like this podcast episode for example. There's a threshold that you can notice you cross sometimes, where what was a natural desire to connect with something that you heard about and found interesting becomes a bit frantic. Where now, really, what might be good is if you shut off—didn't go for the next podcast episode or didn't go for the next click to the website—if you just shut the browser and just sat there and did something else. You're kind of, with a little desperateness, trying to fill the void. What you described about needing to get quiet and let things happen—yes. I love reading and research, but the classic stages of the creative process—first codified, I think, by Graham Wallas, if I remember correctly—they still work. It's really good sometimes to have a model and understand how it works. You have what's sometimes called the preparation stage. All the input, all the research, all the brainstorming, all that kind of thing. Then the incubation stage can be vastly important. That can get frightening, both because the silence seems somehow threatening, like something about you is going to be exposed. Or maybe that you're going to lose the thread of whatever it was and it's never going to come out. But really, if you just stop and let your muse, let your genius do its thing, let your unconscious do its thing, it will suggest itself again. It will come up on its own. Ideas will come back. You'll realise, “Oh, I didn't know what I was going to do with that character. I didn't know how these ideas were going to come together. I didn't even know what this idea for a story, a book, or an essay was going to be.” It comes back up, and with you working with it, it shows what it wanted to be all along. This whole thing about doing the preparation and then allowing it to incubate and germinate and then sprout when it wants to, that still works. Part of the reason that we're scared of the silence, I'm convinced, is because each of us operates in our psychological selves as a closed system. It's like we each comprise our own cosmos, so to speak. I know you know that I have worked in horror literature, the literature of cosmic fear. In cosmic horror, as laid out by the likes of Lovecraft and others, the basic effect has been analysed as constituting a disturbance of the universe. That's the horror of cosmic horror—the world is transformed into this nightmarish thing in a cosmic horror story, where there's a haunting, threatening presence that's out of the ordinary and it's somehow bound up with the narrator's interior world. Life reveals itself as supernaturally or ontologically something nightmarish—there are awful forces that are about to erupt all the time. And whether anybody's into cosmic horror or not, I think it's pretty accurate to say that we each constitute our own world, our own cosmos. A lot of the noise that we make—the mental noise and the complications we introduce into our own lives—is, usually unconsciously, trying to stave off confrontation with the otherness that is outside the barrier of our personal sense of self. The weird thing is that that otherness is actually in us, and in fact, we can approach it in the figure of the daemon or the daimon or the muse. So creativity is fraught. You're dealing with something that you might want to think, “Oh, this is great, it's going to be the source of my ideas, it's going to fulfil my creativity.” Well, yes, but it is frightening to think about the fact of something about yourself being beyond yourself and perhaps being out of your conscious control and somehow guiding your destiny. A lot of people have trouble getting along with their own unconscious, which is another way to put it. There's a horror, a fear, a dread effect that comes when we feel like we are out of control. We all face that ultimately—when it comes to our death, for example. There are some spiritual traditions that talk about dying before you die, that being basically the way to enlightenment in those traditions. Recognising and coming to terms with the fact that this thing that is you, that you call yourself, is transitory. It is only there by being enclosed within and swamped from without by this thing that is not you, which is a sort of void to which you'll return. In the book, I deal with some of that, and I talk about it from a non-dual spiritual viewpoint, because ultimately for me, these creative questions have become inseparable from spiritual questions. Joanna: Yes. And obviously people know about my book Writing the Shadow, which is how we really connected around this Jungian idea of the shadow and the darkness. I agree with you—there's some really interesting things at the juxtaposition of all of these topics, which we could talk about for a long time. I do want to ask you around your idea of “living into the dark.” Because I feel like you do take things beyond just the writing into this idea of living into it. So maybe talk a bit about that. And obviously synchronicity, which is a Jungian psychology concept. Matt: Living into the dark is the thing that forms the overarching ethos or perspective for me of all this. I got the term from “writing into the dark,” which actually comes from the American science fiction and fantasy author Dean Wesley Smith. He wrote a book titled Writing Into the Dark, subtitled “Writing Without an Outline.” It's a great book. I recommend it to anyone. It is about forsaking and foregoing the felt need to outline writing in advance and trusting your creative mind to be able to make up a story in real time. That draws on the deep nature of storytelling to come out right. Therefore you write into the dark, as if you're walking down a road where you have a lantern and you can only see one step ahead. You haven't mapped out the territory. It was a great metaphor. I had already been thinking in that direction about life and about creativity for some time when I first came across that book. I devoured it and recognised it described how I had already been writing anyway, which is one reason it was so powerful for me. Then it edged out into a broader understanding for me that I had also been coming up with, that I just ended up calling “living into the dark.” None of us knows where anything is going, that much is obvious. But living into the dark goes farther than that, to embrace this understanding. I think of this in connection with what so many people, either personally or because of jobs they have where they're required to think like this. I think of this in terms of the famous five-year plan that so many of us want to draw up. There's nothing wrong with a five-year plan or a ten-year plan or a one-year plan. You can come up with that for practical purposes and try and chart where you're going, but we too often forget that that's just a fantasy exercise. We are not actually thinking into the future, nor are we ever actually thinking into the past. Remembering the past, predicting or projecting the future—both are events that are happening right now, in this moment, which is always now. It's no less now than it was when you and I first started this conversation. Past and future are projections—mental projections right now. And everything is unfolding in the present in real time, which effectively means what's going to come next is coming out of—well, we don't know where it's coming out of. Darkness. Living into the dark is living with full-on contact with, and awareness of, and embrace of this fact that we don't know what's coming up. That encompasses all of life and all of creativity. That same darkness, if it's helpful for you to take on this emotional tenor—which it is for me—can relate to the darkness in cosmic horror fiction, or to some of the rich traditions of darkness, like in Daoism with the yin contrasted with yang. Yin is the dark, moon, feminine aspect of things—the receptive source of the universe. This idea of living into the dark, of just accepting that we're all on this journey on a path where we can only see one step ahead, even if that far, has been meaningful to me. It's been meaningful to my creativity, and I recommend it to anybody to whom it appeals. It takes a lot of pressure off. I think that's a guiding meta-theme for me—trying to take the pressure off us from trying to control things that can't be controlled, and more stepping into that flow of understanding: what's going to come to me is going to come to me, and my posture toward it, whether I align with it or not, is what's going to determine my experience of it. You mentioned synchronicity. It's interesting. It's verifiable. I know a lot of people have verified it for themselves. Maybe some people listening to this have too. It's verifiable that when you really get in tune with this present-moment thing and get in tune with your creativity—and you can tell when you're aligned and not, when you feel blocked or when you feel resistance or not—when these things align on their own sometimes, strange coincidences do happen. Jung talked about synchronicity as an acausal connecting principle. That was probably due to the fact that the psyche is not separate from the fabric of the world that gives rise to it, so that we might have subjective things—impressions, fantasies, dreams—that we rather uncannily see mirrored in objective events. Like the famous thing that clarified and coalesced that for him: a psychotherapy session with a patient who was describing a dream she'd been having about a scarab beetle. Then he heard a tapping at the window of his office and he went there and opened it, and there was a European beetle—a kind of scarab beetle, much like the Egyptian scarab—that was there. He held it up and said to the woman, “Is this your beetle? Here is your beetle.” It just blew her mind. It opened new levels of the therapy that she was receiving. Those kinds of things happen. I've had them happen. Joanna: Me too. Matt: If you're a long-time writer or reader, you're familiar with the library genie—the library daemon, we sometimes refer to it as—the book that, just at the moment you think of it and realise, “Oh yes…” You're doing your study, and it doesn't have to be a library, it could be on the web or whatever. You finally realise what it is that you need, what you've been looking for, and in some cases it literally falls off the shelf onto someone's head. What do you make of those when they happen? At the very least, it rattles your cage. You might enter a state of suspended judgement about whether we really are living in a kind of magical cosmos full of real correspondences. It's a bit like the daimon or the muse: is it a metaphor? Is it just an interpretation, or is it something real? Probably the best place is one of profoundly, actively embraced agnosticism, and just take it for what it is. Joanna: Yes, and leaning more into your intuition. I think you definitely demonstrate that in the book as well, really exploring a lot of very interesting topics. Now, we are almost out of time, but you do have a Substack, The Living Dark, where you publish essays, and you've also got all kinds of really interesting books. I want people to go have a look at some of the other stuff you've written, especially if you enjoy horror and religion and all of that kind of thing. So just to ask, how do you decide when something is an essay on The Living Dark, and how do you decide when you are going to put it in a book or in some other way? I feel like a lot of authors are thinking about Substack but don't necessarily know what to put on it. I think I first connected with you on your Substack, where I was like, “Oh, this guy's writing interesting, weird stuff.” How do you use Substack as opposed to writing for your books? Matt: Sure. Let me answer by first talking about what happened previously with that first book on creativity that I mentioned, A Course in Demonic Creativity. I had all kinds of thoughts and ideas coming up, seeded over many years of practice and reading about the daimon and the daemon and the genius and the muse. In 2009 I founded a blog—it was just a WordPress blog—and I titled it Daemon Muse. I attended to it for two to three years. A lot of people ended up reading it. I really did not have any plans, not even any back-burner plans, of taking the material that I published in posts there about this way of creativity and making it a book. I did realise about a year and a half in that essentially I had a book I had already written in those posts. So it took some work, and I spent six months making it all into a coherent book. By the way, that book was only ever published as a PDF, which is still free on my website, MattCardin.com—although plans for the first-ever print edition of it are in motion right now. That was published in 2011. When I went to Substack and started my newsletter there in 2022—and by the way, it wasn't originally called The Living Dark; my first title was “Living Into the Dark,” and then I changed it about a year, year and a half in—I kind of am doing the same thing. It's been a while since I took anything and thought, “I'm writing a book with it.” I write what comes to me to write. You know how Substack Notes is Substack's own version of social media, kind of like Twitter used to be or like X kind of is now. It happens all the time that I write things that just stay in contact with people as a Substack Note—some short thing. And then I realise I wanted to say more about that. Or you have what happened just this morning. Three or four hours before you and I were talking, I started writing a Substack Note and it got so long I realised I had something that could be a post to The Living Dark. So I switched over and finished it that way. The book Writing at the Wellspring came together after I had written things for a couple of years at The Living Dark and realised that I could trace a path through about a third of the posts that I had ever published there, and had the makings of a book. So that, plus other material from earlier in my life—there are things from my private journals from years ago in Writing at the Wellspring—plus some new material, ended up turning into that book. So I'm not thinking about the difference, is what I'm saying. I find writing at my Living Dark newsletter to be a needful and enjoyable creative outlet, partly because I have some 3,800 readers now and it feels good to be in contact with them and to have that audience and to know that there's that eye on what I'm writing. That's partly because I just have the freedom to work it out to my satisfaction and publish it there. I'm already halfway forming another book that will be of a different focus, to come from things that I have published there. So for me, there's an organic relationship between Substack writing, or any kind of blogging, and the writing of books. If people haven't thought about that, they might want to consider it. If you have one already or if you're thinking of starting a blog on Substack or anywhere else, maybe you have things that can guide you to a book that already exists and you just haven't realised it. Joanna: So where can people find you and your books and everything you do online? Matt: Well, The Living Dark that we're talking about is at www.livingdark.net—and it does require the three Ws at the beginning to get there. Then my author website is MattCardin.com, and you can go to the books page there to get a link to all the books I've published and read about them. Joanna: Great. Well, thanks so much for your time, Matt. That was fantastic. Matt: Thank you, Jo. I really appreciate the invitation.The post Writing At The Wellspring: Tapping The Source Of Your Inner Genius With Matt Cardin first appeared on The Creative Penn.
Send us Fan MailMilk supply can feel mysterious when you're tired, sore, and staring at a hungry newborn. We sit down and make lactogenesis practical by walking through what's happening in the breast during pregnancy, what flips hormonally right after the placenta delivers, and why “milk coming in” usually peaks around days 2 to 5. Along the way, we translate the science into the questions we hear every week: Is leaking in pregnancy a good sign? Why does engorgement happen? When should we worry about a lump, redness, or nipple discharge? We also get honest about the lived experience of feeding in the real world. We talk delayed lactogenesis and the common culprits like retained placental fragments, postpartum hemorrhage and pituitary effects, PCOS, cesarean timing, and edema from heavy IV fluids that can make latch feel impossible. Then we shift into lactogenesis 3, where supply becomes locally regulated and milk removal drives production, including the role of the feedback inhibitor of lactation. If you've ever panicked because your breasts suddenly felt soft or you stopped leaking around week 3, we explain why that can actually be a sign your body has calibrated beautifully. Letdown is its own puzzle, so we dig into oxytocin, what blocks it (stress, fear, pain, cold), and simple tools that help, including warmth before feeds, cold after, and the “three Ws” that support pumping and letdown: warmth, water, and watching. We wrap with fast myth-busting and one of our favorite postpartum interventions: teaching partners and families how to protect the “oxytocin bubble” so the feeding parent can focus on rest, baby, and recovery. Subscribe for more evidence-based midwifery conversations, share this with a friend who's feeding a newborn, and leave a review with your biggest milk-supply question.#TheGoldenHour #Breastfeeding #ChestFeeding #NourishingNewborns #DemandAndSupply #Lactogenesis #BreastfeedingJourney #ProtectTheOxytocinBubble #Support
David Eckstein joins the show live from BPV. David tells us an awesome story about how David Freese reignited his childlike love of baseball after his 2011 heroics. Then, 2006 WS teammate of David, Jim Edmonds, joins the show to talk it over with David and the guys. We get David and Jim's thoughts on the state of the 2026 Cardinals. David and Jim tell stories of their early days of playing ball and the pressure to perform when they got called up. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Chaim Bloom joins us live from BPV to talk all things Cardinals ahead of his first Opening Day as President of Baseball Operations. We talk about the Velasquez and him not making the Opening Day roster along with a number of other Cardinal topics. We talk about the optimism for the ballclub along with the negativity from a portion of the fan base. David Eckstein joins the show live from BPV. David tells us an awesome story about how David Freese reignited his childlike love of baseball after his 2011 heroics. Then, 2006 WS teammate of David, Jim Edmonds, joins the show to talk it over with David and the guys. We get David and Jim's thoughts on the state of the 2026 Cardinals. David and Jim tell stories of their early days of playing ball and the pressure to perform when they got called up. Wrapping up the program and getting ready for Cardinals Opening Day.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Seth and Sean discuss their excitement level for the World Baseball Classic championship, and react to something weird that Aaron Judge and Juan Soto had to say indicating they put the WBC on a level above playing in the MLB and WS.
Strategic workforce planning is back, and not in a nostalgic “this trend is back around” kind of way. It is back because the old staffing model, react late, hire fast, hope the market delivers, is failing more often than it works. The biggest misunderstanding is still the same one: strategic workforce planning is not long-term headcount forecasting. It is not a spreadsheet exercise dressed up with better visuals. It is a business discipline that exists for one reason, to stop leaders from committing to strategies the workforce cannot deliver.In this episode of Workplace Stories, David Edwards, author of The Strategic Workforce Planning Handbook, lays out a definition of SWP that is refreshingly usable. Strategic workforce planning is workforce planning for the strategic things in the organization, not an attempt to plan the entire workforce. That single shift makes SWP more approachable, more realistic, and far more effective.If you have not listened yet, this is one of those episodes worth hearing end-to-end. The conversation is practical, occasionally blunt, and full of the kind of “this is what actually happens inside companies” detail that most workforce planning content avoids.You will want to hear this episode if you are interested in...[00:00] A clearer, more usable definition of strategic workforce planning.[00:43] Why SWP is back right now.[03:20] How SWP supports scenario thinking without false precision.[09:50] The questions SWP must answer to be useful.[11:40] Uncertainty, talent scarcity, and skills half-life as drivers.[14:30] Why SWP is an exercise in ambiguity, not certainty.[17:20] Why SWP works best as a business process, not an HR project.[20:05] What HR should do if it is not included in strategy conversations.[22:00] How to define “strategic” beyond leadership roles.[25:10] Why tasks matter more than skills for future work.[28:00] The contextual data missing from most workforce planning.[31:15] How AI forces better workforce planning questions.[41:20] What happens when SWP forces leaders to narrow priorities.[45:30] What to do when the business will not listen.[46:45] Why this work matters at the human level.Strategic Workforce Planning Starts With One Uncomfortable QuestionStrategic workforce planning becomes useful the moment it stops pretending it can predict the future. The real starting point is simple: Is the workforce fit for the organization's future business purpose? That framing does two things immediately. First, it moves SWP out of the “HR process” bucket and into the “business execution” bucket. Second, it forces the conversation away from false certainty and toward risk, trade-offs, and feasibility.One of the most helpful parts of this episode is how clearly the conversation draws a line between strategic and long-term. Strategic does not automatically mean five years out. In some organizations, planning 15 months ahead is strategic compared to how they have historically operated. If you want the cleanest definition of SWP in the most human language possible, it is worth listening to the early part of the conversation where this is unpacked in real time.Why Workforce Planning Has ReturnedWorkforce planning always comes and goes. It resurfaces when the world feels unstable, and it fades when leaders believe they can hire their way out of problems.Right now, hiring your way out of problems is not working.There is too much uncertainty, and it is coming from too many directions at once. Geopolitical instability affects where work can happen. Talent shortages continue to constrain hiring. Skills decay faster than most organizations can reskill. Generational shifts are changing expectations around mobility and development. And technology is changing the shape of work itself.The point is not that leaders suddenly became more disciplined. The point is that the environment is forcing discipline.Strategic workforce planning is the response to that reality. Not because it gives certainty, but because it gives options. It gives a way to talk about what might happen without having to pretend anyone knows exactly what will happen.Strategic Workforce Planning Works When It Stops Being “HR's Thing”A lot of SWP efforts fail for a predictable reason. They are treated like an HR deliverable. A report. A deck. A spreadsheet. A set of numbers handed over to leadership. Strategic workforce planning is not a deliverable. It is a business process. It is a feasibility process. It is a risk conversation. One of the strongest through-lines in this episode is the idea that HR must initiate this conversation, not because HR owns strategy, but because HR holds the missing information. HR knows things about recruiting realities, workforce behavior, retention patterns, internal mobility, and capability development that business leaders often overlook.But knowledge is not enough. The shift HR has to make is from reporting to synthesis. People analytics without business context is just numbers. When workforce data is layered onto business strategy, a story emerges. A small function may be revenue-critical. A demographic cliff may be coming. The external market may not supply replacements. The timeline may be unrealistic.This is where SWP becomes sharp.Strategic Does Not Mean Leadership OnlyMany organizations quietly turn strategic workforce planning into succession planning. They define strategic as director and above, focus on leadership roles, and build plans around titles. That is leadership continuity planning. It is not strategic workforce planning. Strategic workforce planning is about what is material. Sometimes the most strategic workforce segment is a small team of individual contributors with rare expertise and direct revenue impact. They may never appear in succession planning decks. They may not have high-profile titles. But losing them becomes a board-level issue the moment revenue drops or delivery fails. Skills Are Not the Answer, Tasks Are the Missing MiddleSkills still matter, but the skills conversation has gotten out ahead of itself. The problem is not that skills are irrelevant. The problem is that skills are being treated as the answer to a question they cannot solve. Skills describe people. Work is made of tasks. People use skills to perform tasks. That middle layer is what connects workforce planning to reality. This becomes especially obvious when AI enters the picture. AI does not simply change which skills people need. It changes which tasks exist, how tasks are performed, and which tasks no longer require a human at all. If an organization cannot describe how work is changing at the task level, the skills conversation stays abstract. It becomes a taxonomy exercise instead of a planning exercise .This is one of the most useful reframes in the conversation, and if you are wrestling with the skills-versus-tasks debate inside your organization, it is worth hearing how this is discussed in context.Workforce Planning Has to Include the Person, Not Just the SkillA skill taxonomy can tell an organization that someone has a skill. It cannot tell the organization whether that person wants to use it. Whether they have demonstrated it in real execution. Whether they are willing to take on leadership. Whether they just moved into a role and are still ramping. Strategic workforce planning becomes more realistic when it includes contextual data, not just skill labels. This is where SWP becomes less about classification and more about decision-making. It stops treating people like skill containers and starts treating them like human beings with preferences, histories, and constraints.HR Influence Requires Persistence, Risk Language, and Political SkillEven when HR gets the analysis right, many organizations still do not listen. That is not paranoia. It is often true. In environments where HR has historically been transactional, leaders do not expect HR to challenge strategy feasibility. They do not expect HR to raise uncomfortable risks. They do not expect HR to show up with options. Strategic workforce planning forces HR into a different posture. It requires HR to speak in the language of risk, to persist, and to get political when necessary. If one group will not listen, find another that will. Engage operational risk. Borrow credibility. Use the channels that the organization already respects. This is one of those episodes where the advice is not theoretical. It is practical, and it is the kind of thing HR leaders often need to hear said out loud.Connect With David EdwardsDavid Edwards on LinkedinConnect With RedThread ResearchWebsite: Red Thread ResearchOn LinkedInOn FacebookOn Twitter