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What is psychological harm, and can we really regulate it? Should an AI-companion app be allowed to dump the person who is using it?
In this episode we are joined by Patrick Young, Managing Director at PRS IN VIVO, a company at the cutting edge of shopper insights and behavioural science. We dive into how Patrick and his team use a real-world Retail Lab to decode the shopper experience, and how brands are using science—not guesswork—to fine-tune packaging, shelf layouts, and in-store strategy, and the trends he expects to see over the next couple of years.
In this episode, Richard Westcott is joined by Simone Schnall, Catherine Molho, and Maximilian Müller to explore a big, everyday question: why do we make the choices we do? From decisions about money and morality to careers and relationships, the conversation digs into what really drives us—whether it's emotions, social pressure, or the stories we tell ourselves after the fact.The conversation explores how physical experiences and emotions like fear or anger can shape our judgement, and how gossip and social norms influence who we trust and how we act. Our experts also discuss how we reshape memories to fit our choices, and how identity can shape what we believe or invest in. It's a fascinating look at what really drives human behaviour—and what that means for how we design policies, technology, the systems we live in, and the role AI might play in shaping our decisions.This episode is hosted by Richard Westcott (Cambridge University Health Partners and the Cambridge Biomedical Campus), and features experts Catherine Molho (IAST), Maximilian Müller (TSE) and Simone Schnall (Cambridge University). Season 4 Episode 8 transcriptListen to this episode on your preferred podcast platform: For more information about the Crossing Channels podcast series and the work of the Bennett Institute and IAST visit our websites at https://www.bennettinstitute.cam.ac.uk/ and https://www.iast.fr/.Follow us on Linkedin, Bluesky and X. With thanks to:Audio production by Steve HankeyAssociate production by Burcu Sevde SelviVisuals by Tiffany Naylor and Aurore CarbonnelMore information about our host and guests:Podcast hostRichard Westcott is an award-winning journalist who spent 27 years at the BBC as a correspondent/producer/presenter covering global stories for the flagship Six and Ten o'clock TV news as well as the Today programme. Last year, Richard left the corporation and is now the communications director for Cambridge University Health Partners and the Cambridge Biomedical Campus, both organisations that are working to support life sciences and healthcare across the city. @BBCwestcottPodcast guestsCatherine Molho is a psychologist studying human cooperation, social norms, and the role of emotions in decision-making, at IAST. Her work draws upon insights from social and evolutionary psychology, behavioral economics, and anthropology. She uses interactive experiments, experience sampling, and cross-cultural surveys to better understand what shapes cooperative and punitive decisions.Maximilian Müller is a behavioural economist at Toulouse School of Economics where he studies questions in fields such as education, development, and family economics. In his research, he examines social influences on individual behavior and beliefs around big life decisions such as career or fertility choices and explores their potential consequences for society-wide outcomes such as intergenerational transmission and social mobility. Simone Schnall is the Director of the Cambridge Body, Mind and Behaviour Laboratory and Fellow of Jesus College at University of Cambridge. By combining insights and methods from social psychology and cognitive science her research explores how thoughts and feelings interact. She aims to understand how people make judgments and decisions about other people, and about physical properties of the world.
Auckland GP Reza Jarral discusses his research plans after being awarded the prestigious 2025–2026 Harkness Fellowship to travel to the US and investigate how digital health tools and behavioural science can be harnessed to improve health outcomes.He discusses how consumer technologies, such as wearables, health apps, and digital coaches, can drive behaviour change, and his hopes to translate this research into both clinical practice and national policy back in New Zealand.
If you have ever struggled with a person in your life that displays behaviors such as: lack of empathy; entitlement; a need to be the center of attention; negative reactions to any critical feedback; a grandiose sense of self; arrogance; manipulation and gaslighting; a need to be in control; demeaning and blaming of others and much more than this conversation will be of interest to you! “Narcissism: A Contemporary Introduction” by Dr. Richard Wood is a well-researched book that provides you with a deep understanding of the psychological terrain of the Narcissist. He distinguishes and explains three main types of narcissism: Healthy forms of narcissism that are necessary for effective personal, cultural, and creative development; Severe, pathological narcissism that can cause extreme human suffering; and Malignant Narcissism that is part of the spectrum of narcissistic personality disorder. Listen to our conversation with psychologist & author Dr. Richard Wood as we talk about all the different ways narcissism can show up in today's society. Dr. Richard Wood is a registered psychologist based in Ontario, Canada. He is a founding member of the Canadian Association of Psychologists in Disability Assessment (CAPDA) and the author of A Study of Malignant Narcissism: Personal and Professional Insights (2022) and Psychoanalytic Reflections on Vladimir Putin: The Cost of Malignant Leadership (2024). In addition to being a founding member of CAPDA, Dr. Wood served the Ontario Psychological Association in a variety of functions before becoming its president in 1989 and was an associate professor in the Department of Behavioural Sciences, a department of the University of Toronto Medical School, in the late 1970s and early 1980s. Dr. Wood has been working with clients for over 50 years and provides long and short term psychotherapy for individuals, couples, and families. He is also a member of the Ontario Psychological Association (OPA) and the American Psychological Association (APA). Dr. Wood's book helps psychologists and psychoanalysts learn how to identify, assess, and treat patients with narcissistic personality traits by providing clinical examples throughout. Students looking for a thorough and jargon-free introduction to narcissism will gain insight into this condition through his methodical approach laid out in this book. Listen to our conversation with Dr. Wood as we discuss his insights of the complicated condition known as Narcissism. If you are interested in learning more about narcissism through the psychoanalytic lens, this show is for you. Links & Resources: Learn more about Dr. Wood: https://www.drrichardwood.com/about-dr-wood Purchase his book: https://www.amazon.ca/Narcissism-Contemporary-Introduction-Richard-Wood/dp/1032649518 Contact Dr. Wood: https://www.drrichardwood.com/contact-us Materials to Reference: Learn more about narcissism: https://www.psychologytoday.com/ca/basics/narcissism
In this episode of The Sleeping Barber, Charlotte Blank, US CMO of Jaguar Land Rover, shares how the brand balances heritage with modern luxury. She explores the power of creative advertising, the role of psychological research in understanding consumers, and how marketing science supports strategic decisions. The conversation also dives into the Jaguar rebrand, the success of the Range Rover Sport campaign with Theo James, and the need for evidence-based, data-driven marketing to justify spend and deliver a seamless customer experience.Enjoy the show!Our GuestCharlotte BlankUS CMO at Jaguar Land Rover North AmericaMember Board of Trustees, Advertising Research Foundation (ARF)Advisory Board Member, Penn Master of Behavioural and Decision SciencesHarvard, MBAhttps://www.linkedin.com/in/charlotte-blank/Follow our updates here: https://www.linkedin.com/company/sleeping-barber/Get in touch with our hosts:Marc Binkley: https://www.linkedin.com/in/marcbinkley/Vassilis Douros: https://www.linkedin.com/in/vassilisdouros/Timestamps00:00 Introduction to Jaguar Land Rover's Marketing Strategy02:58 Balancing Heritage and Modern Luxury06:08 The Role of Marketing Science in Decision Making08:58 Charlotte Blank's Unique Career Path12:06 Behavioural Science and Marketing Insights14:53 Understanding Consumer Behaviour Through Psychological Research17:59 The Impact of Creative Effectiveness on Brand Growth21:10 The Range Rover Sport Campaign with Theo James23:55 Adapting Marketing Strategies for Different Markets26:58 Evidence-Based Marketing and Its Impact on Performance34:36 The Importance of Creative Advertising36:11 The Jaguar Rebrand: A Bold Move42:11 Understanding Consumer Psychology48:01 Marketing Challenges and Solutions51:25 Final Thoughts and InsightsBackground Research & Links:TEDx - Lead like a Scientist https://www.ted.com/talks/charlotte_blank_lead_like_a_scientist_experiments_are_key_to_unleashing_potential?Sell Luxury without a product https://www.cmswire.com/digital-marketing/cmos-can-you-sell-luxury-without-a-product-jaguars-doing-it/Copy Nothing https://www.youtube.com/watch?v=rLtFIrqhfng&t=1sRange Rover - Theo James https://www.youtube.com/watch?v=kwma55CDO9UBest Q3 Ever https://www.automotiveworld.com/news-releases/jlr-delivers-robust-q3-financial-performance-with-best-q3-revenue-on-record/Pause Exports to US https://www.reuters.com/business/autos-transportation/uks-jaguar-land-rover-pause-shipments-us-over-tariffs-times-says-2025-04-05/
Understanding human behavior in recruitment is far more complex than it appears on the surface. Employers often misinterpret what truly motivates candidates to accept positions. At the same time, recruiters and hiring managers remain unaware of how their own unconscious biases influence selection decisions. Traditional approaches built on assumptions rather than evidence leave organizations vulnerable to poor hiring outcomes and missed opportunities with ideal candidates. So, how can talent acquisition professionals leverage behavioral science to gain a meaningful advantage in understanding and influencing human behavior throughout the recruitment process? My guest this week is Dominic Ridley-Moy, founder of the Behavior Change Network, a genuine expert in applying behavioral science to real-world business challenges. Dominic brings specialized insight into how our brains make decisions and explains how behavioral science offers employers substantial advantages in creating recruitment processes that align with how people actually think and behave. In the interview, we discuss: How behavioral science is being applied in business Using counterintuitive solutions to problems Metal shortcuts, unconscious bias, and social stereotypes The problems with relying on "gut feel" The recruiting cheat code of uncovering a candidate's real motivations The vital importance of the first interaction in recruiting Example of behavioural science being used effectively in recruiting The danger of simple solutions What does the future look like at the intersection of behavioural science and technology Follow this podcast on Apple Podcasts. Follow this podcast on Spotify.
Are you happy at work? And if so, do you think that helps you do the job better? Jan-Emmanuel de Neve, Professor of Economics and Behavioural Science at the University of Oxford's Saïd Business School thinks so - and says he has the real-world evidence - from companies and millions of employees to prove it. He also says there is evidence that companies with a happy workforce will perform better for shareholders. And he answers the question - does that mean working from home is best, or should we all go back to the office? Links: Thriving Workplaces: How Employers can Improve Productivity and Change Lives: Future of Jobs Report 2025: Why Workplace Wellbeing Matters: Related podcasts: : : Check out all our podcasts on : - - : - : - : Join the :
Are you happy at work? And if so, do you think that helps you do the job better? Jan-Emmanuel de Neve, Professor of Economics and Behavioural Science at the University of Oxford's Saïd Business School thinks so - and says he has the real-world evidence - from companies and millions of employees to prove it. He also says there is evidence that companies with a happy workforce will perform better for shareholders. And he answers the question - does that mean working from home is best, or should we all go back to the office? Links: Thriving Workplaces: How Employers can Improve Productivity and Change Lives: https://www.weforum.org/publications/thriving-workplaces-how-employers-can-improve-productivity-and-change-lives/ Future of Jobs Report 2025: https://www.weforum.org/publications/the-future-of-jobs-report-2025/ Why Workplace Wellbeing Matters: https://www.sbs.ox.ac.uk/news/jan-emmanuel-de-neve-launches-latest-book-workplace-wellbeing-and-why-it-matters Related podcasts: Wharton psychologist Adam Grant: How to rethink the work day - and the soft skill future leaders need: https://www.weforum.org/podcasts/meet-the-leader/episodes/adam-grant-skills-future-leaders-work/ The future of jobs requires a ‘skills-first' mindset - for employers and for you: https://www.weforum.org/podcasts/radio-davos/episodes/skills-first-jobs/ Intel's HR chief on reskilling and building teams for the future: https://www.weforum.org/podcasts/meet-the-leader/episodes/christy-pambianchi-intel-ai-jobs-reskilling/ IKEA HR chief shares decades of career lessons learned and what's needed to bridge the gender equity gap: https://www.weforum.org/podcasts/meet-the-leader/episodes/ulrika-biesert-ingka-group-gender-equity/ Check out all our podcasts on wef.ch/podcasts: YouTube: - https://www.youtube.com/@wef/podcasts Radio Davos - subscribe: https://pod.link/1504682164 Meet the Leader - subscribe: https://pod.link/1534915560 Agenda Dialogues - subscribe: https://pod.link/1574956552 Join the World Economic Forum Podcast Club: https://www.facebook.com/groups/wefpodcastclub
Police Science Dr will interview Prof Clifford Stott, an expert in public order policing, on how best to handle large crowds, which has been a serious issue for policing around the world recently. Clifford Stott is a Professor of Social Psychology and Dean for Research in the Faculty of Natural Sciences at Keele University. He specialises in crowd psychology and has a wide-ranging interest in understanding the role of group-level dynamics in police-citizen interactions. He currently sits on the Behavioural Science sub-committee of the UK Government Scientific Advisory Group in Emergencies and co-Chairs their Policing and Security group. Join the free Police Science Dr email list to have these emailed to you every Tuesday. You'll also get access to the password-protected 'Read' page which houses all video transcripts and all Police Science Snippets
What makes people want to go to museum? How can they ensure they still remain relevant? I spend a lot of my time in museums. They inspire me, inform me and put me into mindsets I wouldn't otherwise be in. So I wanted to learn more about them.Episode Summary On this episode, I sit down with Matthew McNerney, Chief Creative Officer of Luci Creative, to explore the hidden psychology behind museum design. Matthew has worked on everything from the Lego House in Denmark to presidential libraries, science museums, and even the NASCAR Hall of Fame.Together, we dive into the ways museum spaces are meticulously crafted to shape how we learn, feel, and interact with history, culture, and ideas. We also discuss the challenges museums face today—from declining visitor numbers to evolving audience expectations—and what it takes to design experiences that are both educational and entertaining.Along the way, Matthew shares fascinating insights from his career, from how a single professor changed the trajectory of his life to the unexpected lessons learned from working on hospital play spaces. If you've ever been inspired by a museum visit or wondered why some exhibits engage while others fall flat, this conversation is for you.Guest Biography: Matthew McNerney Matthew McNerney is the Chief Creative Officer at Luci Creative, a museum and brand experience design firm that works at the intersection of curiosity and change. His work spans a vast array of projects, from designing experiences for the Lego House in Billund, Denmark, to working on presidential libraries, science museums, and the NASCAR Hall of Fame. Matthew's career in museum design began in an unexpected way — he originally considered becoming a wedding designer before a professor introduced him to the world of exhibition design.Since then, he has spent over 20 years in the field, crafting experiences that spark curiosity and create lasting impressions. His work is deeply influenced by behavioral science, storytelling, and the psychology of engagement, all of which help him transform physical spaces into immersive learning environments.Beyond museums, Matthew has also worked on brand experiences, including designing retail environments for New Balance and flagship stores for Tiffany & Co. His expertise lies in creating multisensory experiences that connect people with content in compelling ways. AI-Generated Timestamped Summary[00:00:00] Introduction[00:01:00] Introducing Matthew McNerney and his work in museum design[00:02:00] How Matthew got into museum design—pivoting from wedding planning[00:06:00] The role of museums in shaping collective memory and conversatio[00:08:00] How museums balance education and entertainment[00:11:00] The variety of projects Matthew has worked on, from LEGO to NASCAR[00:14:00] The complexity of designing exhibits that engage diverse audiences[00:17:00] Museums as the most trusted institutions—but with declining attendance[00:19:00] Competing for attention: Museums vs. other forms of entertainment[00:24:00] The challenges of working with subject-matter experts and overcoming "the curse of passion"[00:29:00] The Mona Lisa effect—why some artworks become pilgrimage sites[00:32:00] Designing for different visitor experiences and expectations[00:37:00] Using behavioral science to map visitor engagement strategies[00:40:00] The hidden barriers that stop people from visiting museums[00:45:00] The challenge of curating history while staying objective[00:50:00] Creating curiosity: Making museums a launchpad for deeper exploration[00:53:00] How Lego taught Matthew a lesson about designing for engagement[00:55:00] Gamifying museum experiences—how the Cleveland Museum of Art makes learning fun[00:57:00] The risks and security challenges of modern museum spaces[01:00:00] Matthew's favorite museum recommendations[01:02:00] Where to find Matthew's work and final thoughtsLinks & ReferencesLuci Creative – https://lucicreative.com/Matthew McNerney's Website – https://matthewmcnerney.com/Lego House, Billund, Denmark – https://www.legohouse.com/Tenement Museum, New York – https://www.tenement.org/Micropia, Amsterdam – https://www.micropia.nl/en/Cleveland Museum of Art – ArtLens Exhibit – https://www.clevelandart.org/artlens-galleryPrevious episode of the show featuring Professor Tom Schössler talking about museum innovation - https://www.humanriskpodcast.com/professor-tom-schossler-on-deploying/
No time to get bored! A free online event that will deliver short, sharp 10-minute training sessions. Learn about: • Where to find the evidence in sexual offence cases • How to deal with people in crisis as a 1st responder • How to recognise the 8 stages to domestic homicide • How to use behavioural science in crime analysis • How to prevent crime using the psychology of influence • How to use geographic profiling to advance investigations • How to link the right crimes together to have more pieces to the puzzle • How to handle stress when working in the police • Why victims of domestic abuse don't leave their partner and how to help them Register for your free place here: https://www.policesciencedr.com/rfc1
What does it really take to make flexible work succeed - at scale and over time? In this episode of the Digital HR Leaders podcast, host David Green sits down with Annie Dean, Vice President of Workplace and Future of Work Transformation at Atlassian, to explore how one of the world's leading tech firms is boldly reimagining work for the long term. Sharing insights from Atlassian's five-year journey as a fully distributed company, Annie unpacks how her team is using behavioural science, asynchronous collaboration, and AI to design a more human-centric and productive way of working. Join them as they discuss: The biggest lessons Atlassian has learned from five years of distributed work Why they built an internal behavioural science function, and how it drives their work design How asynchronous collaboration is redefining productivity and employee well-being How AI power users are saving up to 7 hours a week - and how Atlassian is enabling that shift Proven strategies to integrate AI into distributed team workflows Guidance for HR and people analytics leaders defending flexibility with data A sneak peek into upcoming research from Atlassian's Teamwork Lab Whether you're refining your flexible work strategy or looking to future-proof your organisation's operating model, this episode, sponsored by Worklytics, is packed with practical ideas and forward-thinking insights. Worklytics helps leaders understand how work actually happens with data-driven insights into collaboration, productivity, and AI adoption. By analysing real work patterns - from meetings to tool usage - they empower teams to work smarter, not harder. And here's something special: Worklytics is offering Digital HR Leaders listeners a complimentary AI adoption assessment to understand how your teams are really using AI - and where untapped potential lies. But don't wait - spots are limited. Learn more at worklytics.co/ai Hosted on Acast. See acast.com/privacy for more information.
In this mini edition of Waterfall, Head of Behavioural Science at Ipsos, Colin Strong, joins Mike, Karen & Ana to discuss CCW's fascinating ‘Gloom and Bloom' research which explored how individuals respond to various emotional triggers in the context of water conservation. The full length edition of this episode was originally released on 17/11/2023.
In episode 42, we welcome behavioral scientist Mike Daniels, co-founder of the Behavioural Architects - a global insight, research and strategic consultancy organisation. Mike and I discuss: The difference between knowing and applying behavioural psychology principles Why the first step to understand any problem is considering ‘System One Thinking’ How to dial down barriers and dial up triggers to shift behaviour and achieve outcomes Annette Sloan and I sum-up the three biggest takeaways from my conversation with Mike, and we answer a listener's question from Claudia who has been tasked with driving change within her organisation, however is finding people are resisting and putting up blocks. Tune in to learn how to apply behavioural science frameworks and tools to any problem you, your team or organisation are facing. Get in touch: Cathal@betteratwork.com.au or betteratwork.net Get in touch on Instagram: @betteratwork_ Get in touch on LinkedIn: https://www.linkedin.com/in/cathal-quinlan/ Send us a question or leave us a voicemail: betteratwork.net/contact-us/ Get the newsletter: betteratwork.net About Guest Mike Daniels founded The Behavioural Architects Australia in 2012. As a founding partner of the global group, he has worked across private and public sectors, applying behavioural insights and strategic thinking to Customer Experience, Innovation, Brand Strategy, Communication Strategy and Advertising, Public Safety and Digital Outcomes. Learn more about The Behavioural Architects at: https://www.thebearchitects.com/ See omnystudio.com/listener for privacy information.
In 2016, the Colombian government signed a historic peace agreement with guerilla group the Revolutionary Armed Forces of Colombia, also known as FARC. The agreement brought an end to 52 years of war, but today, eight years after the agreement was ratified, Colombia is still not at peace. In this episode, Dr Nafees Hamid and Dr Andrés Casas discuss the motivations of guerilla group members in Colombia, public attitudes towards the 2016 peace agreement, and how behavioural science can facilitate peacebuilding efforts. This research is being undertaken as part of a project called XCEPT, which is funded by UK International Development from the UK government; however, the views expressed do not necessarily reflect the UK government's official policies. XCEPT aims to understand the drivers of violent and peaceful behaviour in conflict-affected populations – and to find solutions that support peace. Find out more about XCEPT at xcept-research.org.
What if you're solving the wrong problem?Season 6 | Guest: Dan Bennett – Storytelling Strategist, Senior Partner & Lead of Behavioural Science at Ogilvy ConsultingWhat if your biggest business problem isn't the problem—but how you're talking (or not talking) about it?In this episode, we're joined by Dan Bennett, a master of story, simplicity, and solving through conversation. With his background as a video brand consultant and founder of 1 Minute Media, Dan flips the script on how we connect, communicate, and clarify what actually matters.We unpack:Why clarity isn't found in silenceHow branding is really just storytelling with strategyThe subtle sabotage of overcomplicationAnd the courage it takes to speak your truth, on camera or offDave, Debbie and Dan dive into the messy middle between chaos and clarity, what it means to simplify your message, lead with value, and start where most people never do with real human dialogue just like our podcast!"We're not as self-aware as we think we are.” Behavioural scientist Dan Bennettbrings insight, humility, and real-world wisdom to this episode, cutting through the noise with clarity. From how your brain tricks you into sabotaging your future self, to the real reason towel signs in hotels work (spoiler: it's not because you care about the environment), this is a masterclass in understanding how we actually work.We talk identity, introspection, leadership, ego, the science of influence, and what happens when you see the human first.This isn't marketing fluff or behavioural buzzwords, this is practical magic, rooted in truth.Also check out the event Dan shares https://nudgestock.com/-------------------------------------------------------------Join in more become a guest of the podcast -click hereJoin our program waitlist and experience all that is and.click hereFollow us on socials@andcoachmeConnect with us on LinkedIn -click here Experience and. go to our websitewww.andcoachme.com/experience
Thank you for listening to the Choice Hacking podcast! Please take 2 minutes to rate and review the podcast because it helps us find new listeners. Here are some more resources you might enjoy:✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings"
In this episode, Dr Elle Wadsworth talks to three generations of tobacco/nicotine researchers: Dr Sarah Jackson and Emeritus Professors Martin Jarvis and Robert West, all from the Department of Behavioural Science and Health at University College London. They discuss a recent editorial, ‘The price of a cigarette: 20 minutes of life?' – why the message resonated, what was and is difficult to convey in tobacco research, and how the media coverage has changed for tobacco research over the years. · What the editorial is about [00:56]· Why the editorial resonated with the public and the media [01:40]· What messages were difficult to convey to the public [03:05]· Why the number of ‘20 minutes of life' has increased since the last estimate and why it is longer for women [07:43]· Choosing persuasive pieces and soundbites to communicate to the public [12:13]· The misinterpretation of research in the media and the difficulty in delivering nuance [14:08]· How the media coverage on tobacco and smoking has changed over the years [16:23]Dr Sarah Jackson is a Principal Research Fellow within UCL's Tobacco and Alcohol Research Group. She has authored >100 peer-reviewed articles on nicotine and tobacco. Her research activity focuses primarily on modelling population trends in smoking, evaluating smoking cessation interventions and policies, and advancing the evidence base on vaping. She is President of SRNT Europe, Senior Editor for Addiction, and Social Media Editor for Nicotine & Tobacco Research. Martin Jarvis is Professor Emeritus of Health Psychology at the Department of Behavioural Science and Health, UCL, having for many years worked with Michael Russell's smoking research group at the Institute of Psychiatry and then Cancer Research UK's Health Behaviour Unit. He has researched and published widely on tobacco smoking, with special interests in the role of nicotine, social and family influences on smoking, smoking cessation methods and passive smoking. He was awarded an OBE in 2002.Robert West is Professor Emeritus of Health Psychology at UCL. He specialises in behaviour change and addiction. He is former Editor-in-Chief of Addiction, and has acted as an advisor to the English Department of Health on tobacco control and currently advises the Public Health Wales Behavioural Science Unit. He helped write the blueprint for the UK's national network of stop-smoking clinics and is co-founder of the Capability-Opportunity-Motivation, Behaviour (COM-B) model of behaviour, the Behaviour Change Wheel framework for intervention development, and the PRIME Theory of motivation. Original article: The price of a cigarette: 20 minutes of life? https://doi.org/10.1111/add.16757 Authors praised the seminal work of the late Professor Michael Anthony Hamilton Russell (1932–2009). For further reading on the legacy of his landmark research, see here: https://doi.org/10.1111/add.14043The opinions expressed in this podcast reflect the views of the host and interviewees and do not necessarily represent the opinions or official positions of the SSA or Addiction journal. The SSA does not endorse or guarantee the accuracy of the information in external sources or links and accepts no responsibility or liability for any consequences arising from the use of such information. Hosted on Acast. See acast.com/privacy for more information.
You've built an amazing learning product - now what? In this episode, Ashley and Hannah break down why marketing isn't just a bolt-on to learning but a fundamental part of making it successful. They dive into how positioning, messaging, and audience research can transform a learning experience from nice to have to unmissable. Expect insights on emotional triggers, behavioural science, multi-channel campaigns, and why generic messaging just won't cut it. Plus, plenty of playful banter, pineapple references, and a reminder that “learning” alone isn't a selling point. SHOW NOTES: The AIDAL Model – A previous episode covering the AIDAL (Attention, Interest, Desire, Action, Loyalty) framework, which was a key part of the discussion on structuring marketing campaigns. Behavioural Science in Marketing for Learning® – Relevant when discussing FOMO, urgency, and how to create demand for learning. Strategic Marketing for People Functions course
Today I'm joined by Rory Sutherland, Vice Chairman at Ogilvy UK and TED Global Speaker, for a masterclass on all things advertising and behavioural science. Sponsored by https://www.b2bframeworks.com Brought to you in partnership with https://awardsinternational.com
Thank you for listening to the Choice Hacking podcast! Please take 2 minutes to rate and review the podcast because it helps us find new listeners. Here are some more resources you might enjoy:✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings"
End of Season 18 - Throuple Review The Black Spy Podcast, Season 19, Episode 0001 This week, the Black Spy podcast throuple overview this season's, and indeed the Black Spy Podcast's, whole raison d'etre. So, buckle up and enjoy this great episode. Moreover, don't forget to subscribe to The Black Spy Podcast to never miss an episode. To contact Firgas via her Linkedin at Firgas Esack Daps To contract Dr. Rachel Taylor please go to her substack account To contact Carlton - Black Spy, or donate to The Black Spy Podcast utilise the following: To donate - Patreon.com/TheBlackSpyPodcast Email: carltonking2003@gmail.com Facebook: The Black Spy Podcast Facebook: Carlton King Author Twitter@Carlton_King Instagram@carltonkingautho To read Carlton's Autobiography: “Black Ops – The incredible true story of a British secret agent” Click the link below: https://www.amazon.co.uk/dp/BO1MTV2GDF/ref=cm_sw_r_cp_awdb_WNZ5MT89T9C14CB53651 Carlton Dr. Rachel and Firgas are available for speaking events. For this purpose use the contact details above
This month's podcast from HRW Shift revisits our 4th Annual Celebration of Behavioural Science webinar series, where we addressed your top behavioural science queries and offered your business FREE advice!
In the second part of this series, we interview Dr. Michael Pluess, a leading researcher on Highly Sensitive Children. Dr. Pluess talks about the latest research on how educators can identify Highly Sensitive Children in the classroom, tips for the classroom, wellness and high sensitivity, parenting, environment and optimal practices. For the latest research on Highly Sensitive Children, this is an episode you don't want to miss! Michael Pluess, PhD, is a chartered psychologist and professor in developmental psychology at the Department of Biological and Experimental Psychology at the School of Biological and Behavioural Sciences, Queen Mary, University of London. His research focuses on various aspects of Environmental Sensitivity, such as the measurement of sensitivity, the role of genetics, and the development of sensitivity across the life-span.To access a one hour webinar for educators on Highly Sensitive Children, click here.To access the High Sensitivity Scales, click hereTo find out more about Sensitivity, click hereJoin us for our Children's Mental Health and Parenting SummitOur Childrens Mental Health and Parenting Spring Summit is happening from April 21- 25th.18 masterclasses, plus 5 live workshops, where world renowned experts tackle incredible topics like parental anxiety, getting kids to listen, early parenting intervention, picky eating, resiliency, keeping kids safe online, healing attachment and so much more!The summit is free- and for those of you who can not attend live - recordings are available. To find out more, click here Hosted on Acast. See acast.com/privacy for more information.
Speakers:– Yazminca Woodward, Global Design Strategy Director at Visa– Andreas Roos, Head of Design Strategy at VisaHost: Radek Zaleski, Senior Partner at NetguruThis session was a part of Disruption Forum Design Horizons.
Thank you for listening to the Choice Hacking podcast! Please take 2 minutes to rate and review the podcast because it helps us find new listeners. Here are some more resources you might enjoy:✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings"
In this episode of the RCP Medicine Podcast, Dr. Rohan Mehra, an Infectious Diseases/Microbiology SPR, discusses the critical role of behavioural science in addressing health inequalities. Decreased vaccine uptake and lack of engagement with healthcare services are pressing issues, particularly among those affected by health disparities. To shed light on these challenges, Rohan is joined by Professor Susan Michie, a leading expert in health psychology and behaviour change from University College London. With her extensive research and practical expertise, Professor Michie explores how we can apply behavioural science to improve healthcare engagement and design effective interventions. Tune in to discover how understanding human behaviour can drive meaningful change in health outcomes.References:A synthesis of evidence for policy from behavioural science during COVID-19, Ruggeri et al.https://www.nature.com/articles/s41586-023-06840-9The human behaviour change project www.humanbehaviourchange.orgComplex Systems for Sustainability and Health https://www.ucl.ac.uk/complex-urban-systems/cussh.Behaviour Change Wheel: A Guide to Designing Interventions www.behaviourchangewheel.comWHO behavioural science grouphttps://www.who.int/initiatives/behavioural-sciences
Thank you for listening to the Choice Hacking podcast! Please take 2 minutes to rate and review the podcast because it helps us find new listeners. Here are some more resources you might enjoy:✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings"
Send me a messageIn this episode of the Climate Confident podcast, I'm joined by Ollie Burch, a communications strategist and co-founder of Among Equals, to dive into the thorny but crucial issue of climate communications. How can we engage more people in the fight against climate change, and why are so many efforts to do so falling flat? Ollie, with his background in behavioural science and sustainability communications, offers fresh insights into what's gone wrong—and, more importantly, how we can fix it.One of the key takeaways from our conversation is that much of the current climate messaging is preaching to the choir. Ollie argues that climate communications have been framed largely through a progressive lens, unintentionally alienating large segments of the population. The solution? A shift towards messaging that resonates across political and cultural divides, leveraging behavioural psychology to make climate action feel relevant to everyday lives.We also discuss the critical concept of psychological distance. Many people see climate change as a distant issue—whether geographically, socially, or temporally—making it difficult to inspire meaningful action. Ollie suggests that communicators need to focus on the here and now: how climate impacts things people care about, like their local environment, daily routines, or even their morning coffee.Other highlights include:Why reframing climate action as patriotic or grounded in personal values can bridge political divides.The importance of moving from anxiety-inducing messaging to practical, solution-oriented communications.How simplifying messages (think: “Get Brexit Done”) and tapping into social norms can be powerful tools for change.If you're involved in climate communications, policymaking, or simply trying to make a difference, this episode offers actionable advice and a critical lens on how to communicate effectively about the most pressing issue of our time. Give it a listen, and let me know what you think!Support the showPodcast supportersI'd like to sincerely thank this podcast's amazing supporters: Lorcan Sheehan Jerry Sweeney Andreas Werner Stephen Carroll Roger Arnold And remember you too can Support the Podcast - it is really easy and hugely important as it will enable me to continue to create more excellent Climate Confident episodes like this one.ContactIf you have any comments/suggestions or questions for the podcast - get in touch via direct message on Twitter/LinkedIn. If you liked this show, please don't forget to rate and/or review it. It makes a big difference to help new people discover the show. CreditsMusic credits - Intro by Joseph McDade, and Outro music for this podcast was composed, played, and produced by my daughter Luna Juniper
In this episode of Better Thinking, Nesh Nikolic speaks with Ben Newell about the power of behavioral science and the role that psychology can play in motivating individuals and societies to take meaningful action on climate change. Ben Newell is Professor of Behavioural Science in the School of Psychology at UNSW Sydney, and Director of the UNSW Institute for Climate Risk & Response (ICRR). His research focuses on the cognitive processes underlying judgment, choice and decision-making and the application of this knowledge to environmental, medical, financial and forensic contexts. His role in the new Institute is to drive an interdisciplinary research agenda bringing together expertise from behavioural science, climate science, economics and governance to address the risks and opportunities of climate change. He has published multiple articles on the psychology of human judgment and decision making, including those that lie at the intersection of psychology and climate change, with particular focus on the understanding of uncertainty and risk. Ben is lead author of the books Straight Choices: The Psychology of Decision Making, and Open Minded: A Search for Truth about the Unconscious Mind. Ben is a member of the Academic Advisory Panel of the Behavioural Economics Team of the Australian Government (BETA), and the Chief Medical Officer’s advisory group for the National Health and Climate Strategy. Episode link at https://neshnikolic.com/podcast/ben-newellSee omnystudio.com/listener for privacy information.
Last week, a deal between Israel and Gaza was struck to bring back the Israeli hostages and to bring an end to the bloodshed which has engulfed Gaza over 15 months of fighting, since October 7th 2023. It's a deal which has brought relief to many, not least the families of hostages and civilians in Gaza, but also questions from others who see Israel as having failed to fully dismantle Hamas and finish the war aims they began their assault on Gaza with. In this episode, recorded last week on February 15th just as the deal was being finally struck, we discuss the deal and give a broader retrospective on the military campaign in Gaza in all its facets, with a man who has been to Gaza and seen much of it first hand. This week, Thomas invites Andrew Fox on to the Conflicted Community. Andrew is an ex-soldier in the British army, who served in three tours of Afghanistan, including one attached to the US Army Special Forces. Since then he's worked in academia as a senior lecturer in the War Studies and Behavioural Science departments at Sandhurst, as well as as a research fellow with the Henry Jackson Society. He's also a regular commentator on defence and foreign policy across the media, including his excellent substack which you can subscribe to here: https://mrandrewfox.substack.com/ Thomas and Andrew discuss the deal to bring a halt to fighting in Gaza, as well as his time serving in the British army, how this has affected the ways in which he looks at conflicts, before getting on to a fascinating new report he co-authored which examines the questionable counting of the Hamas run Gaza Health Ministry over the course of the conflict. To listen to the full episode, you'll need to subscribe to the Conflicted Community. And don't forget, subscribers can also join our Conflicted Community chatroom, where you can interact with fellow dearest listeners, discuss episodes past and future, get exclusive messages from Thomas and Aimen, ask future Q&A questions and so much more. All the information you need to sign up is on this link: https://conflicted.supportingcast.fm/ Find us on Twitter: https://twitter.com/MHconflicted And Facebook: https://www.facebook.com/MHconflicted Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices
Are insects sentient? Guest: Professor Lars Chittka, Professor in Sensory and Behavioural Ecology at the School of Biological and Behavioural Sciences at Queen Mary, University of London and Author of “The Mind of a Bee” Learn more about your ad choices. Visit megaphone.fm/adchoices
Are insects sentient? Guest: Professor Lars Chittka, Professor in Sensory and Behavioural Ecology at the School of Biological and Behavioural Sciences at Queen Mary, University of London and Author of “The Mind of a Bee” How will Trump's talk of acquiring Canada affect diplomacy? Guest: Dr. Laura Dawson, Canada-U.S. Relations Expert and Executive Director of the Future Borders Coalition What's next for the halted Online Harms Bill? Guest: Niki Sharma, Attorney General of British Columbia Should alcoholic beverages have cancer warning labels? Guest: Dr. Erin Hobin, Canadian institute for substance use researcher with the university of Victoria How will Trudeau's resignation impact businesses? Guest: Pascal Chan, Vice President of Strategic Policy & Supply Chains at the Canadian Chamber of Commerce Learn more about your ad choices. Visit megaphone.fm/adchoices
Have you ever set a goal and reached it only to find out the result wasn't what you were expecting? When it comes to setting goals, weigh loss is a topic that often comes up and, especially as women, one that both Claire and Serena have had a long history with. In the second episode of our impromptu setting goals mini-series, we'll share how to set set goals in ways where you will enjoy the process and truly meet your needs along the way. We'll also discuss the approaches to goal setting and how it's relevant to so much more than just weight In this episode we cover: The ideals that we have in our heads, especially when it comes to weight The mind blowing thing that happened when Claire's friend met her weight loss goal What's your "number"? Serena's experience with this given her extreme weight loss Why we think we want to meet our goals and what happens when we get there What is miswanting Putting a Needs Lens on Dr. Laurie Santo's Yale course "The Science of Wellbeing" The Life Conveyor Belt The problem with getting exactly what you wanted The outside in approach to meeting your needs Who are the happiest people and why? The expectations we have in life vs the reality The inside out approach to meeting your needs How to audit using a Needs Lens Finding what works Episode References: The first episode in the goals mini-series - 135 - The problem with goal setting Notes: "Women who are not married and do not have children are the happiest group in the population." The study was done by Paul Dolan, a Happiness Expert and Professor of Behavioural Science at the London School of Economics - https://pauldolan.co.uk/happy-ever-after/prof-paul-dolan-on-the-independent-and-who-the-happiest-people-of-all-are.html Full Show notes: https://bit.ly/WellShitEpisodeGuide
Neuroscience and B2B marketing.It seems like there's a wide gulf between the two only the biggest of businesses and industry experts can bridge in their work.But that's not true! All you need is the knowledge of the key principles and some examples to help guide your thinking as you start to apply these ideas to better frame your own marketing efforts.Chances are you're already familiar with and actioning some of these things by applying The 5 Be's Framework, in which we've baked in a lot of these ideas!We start our miniseries on Neuroscience by looking at the principles of reciprocity and consistency.While we try not to play too many mind tricks, there's certainly a few levers here you'll be able to pull to better help your dream customers!-----------------------------------------------------SUBSCRIBE to our channel: https://www.youtube.com/@theb2bplaybookSUBSCRIBE to our newsletter: https://theb2bplaybook.com/newsletter/GET the latest CONTENT: https://theb2bplaybook.com/-----------------------------------------------------06:10 The Power of Triggers: Mother Turkeys' Instinct13:10 Introduction: The Power of Reciprocity14:00 Building Relationships through Giving15:30 The Principle of Reciprocity in Action17:00 Giving Value without Expectations18:20 Commitment and Consistency in Marketing19:50 Cognitive Dissonance and Consistency22:20 Small Commitments Leading to Bigger Actions23:50 Nurturing Relationships with Value24:50 Moving Up the Value Chain27:00 Conclusion and Recap----------------------------------------------------
In this episode of The Paul Taylor Podcast, I sit down with Jason Silver, author of "Your Grass is Greener," for a masterclass in building thriving workplaces and meaningful careers. Drawing from his extensive startup experience and behavioural science background, Jason challenges conventional wisdom about leadership, revealing why hiring for character trumps skills and how excessive consensus-seeking can paralyse organisations. We explore fascinating personal experiments in mindfulness and productivity, dissect the subtle ways workplace decisions go wrong, and uncover how giving people true autonomy can transform both results and job satisfaction. Whether you're leading a team, building a company, or seeking more fulfilment in your career, this conversation offers evidence-based insights and practical strategies for creating better outcomes at work and in life. Key Topics: Start-up Wisdom: What works and what doesn't in growing companies Character-Based Leadership: Why values matter more than skills Personal Development Experiments: Learning from personal experiments and failures Mindfulness Practices: Making meditation and journaling work for you Workplace Decision-Making: Moving past endless meetings and consensus Professional Autonomy: Letting people choose how they work best Behavioural Science in the Workplace: How our brain affects workplace choices Key Takeaways: Choose people based on who they are, not just what they can do. Remove those who don't match your values quickly. Don't wait for everyone to agree. Have healthy debates, make clear choices, and move forward. Write down your goals each morning and reflect on your day each evening. Look out for people who say they support decisions but don't follow through with actions. Give your team freedom to choose how they complete tasks, rather than controlling every step. Try to find information that challenges what you think you know, rather than just confirming it. Make people and culture your top priority, not just an afterthought. Connect with Jason Silver:Learn more about Jason SilverJason Silver on LinkedInJason Silver on SubstackJason Silver's BookConnect with Paul Taylor:Learn more about Paul TaylorPaul Taylor on LinkedInPaul Taylor on InstagramPaul Taylor on YouTube Support the Podcast:If you found this episode valuable, please consider subscribing, rating, and leaving a review on your preferred podcast platform. Your support helps us reach more people with important conversations like this one. Share this episode with someone who might benefit from hearing it—emotional eating is more common than we think, and this conversation could make a difference in someone's life.See omnystudio.com/listener for privacy information.
The inspiration for this end-of-year impromptu gathering came from a recent flurry of ‘Collapse'-inspired exchanges in my (un)social media feeds! This was prompted largely by Ginie Servant Miklos' recently published and brilliant book, Pedagogies of Collapse: A Hopeful Education for The End of The World as We Know It (quoted in the title of the episode) and Will Richardson's equally provocative and inspiring, Confronting Education In a Time of Complexity, Chaos and Collapse. As regular listeners will know, this podcast is really focused on the need for radical and systemic change in ways that would be more loving, humanising, nourishing…, not just in education, but in all spheres of our lives. But seeing all of this Collapse chat, the question I was left with was something about the ‘how' of inviting people towards this change. It made me think of this powerful quote from Adam Curtis: "We've retreated into a sense that there's always a new apocalypse on the horizon; it's a terrible teddy bear that the bourgeois greens hug to themselves and say, “We're all going to die, it's terrible.” That's not the way you change the world. In fact, it frightens people, and when people are frightened they don't want change. It's one of the stupidest things I've ever seen. Of course, there are serious issues. And of course, they're incredibly dangerous. But fear is the last resort of those who've failed to mobilise people to transform the world for the better. I get grumpy about this because it's almost cowardly.” (https://crackmagazine.net/article/profiles/adam-curtis-nathalie-olah-interview/) So Manda Scott, Raïsa Mirza, Will Richardson, Ginie Servant-Miklos and I gathered yesterday to talk about all of this and more! Brief bios below, but you can find full show notes here: https://www.goodimpactlabs.com/podcast/a-hopeful-education Manda Scott - https://mandascott.co.uk/ ; https://www.linkedin.com/in/mandascottauthor/ Manda was once a veterinary surgeon and is now an award-winning novelist, smallholder, contemporary shamanic trainer and podcaster (https://accidentalgods.life). 2024 saw the publication of her sixteenth novel, Any Human Power, a ‘visionary' contemporary political thriller that maps fictional – but plausible and workable – routes toward a future we'd all be proud to leave to the generations that come after us: human and more-than-human. Raïsa Mirza - https://raisamirza.com/ ; https://www.linkedin.com/in/raisamirza/ Raïsa is a Bangladeshi-Canadian photographer, educator, designer, facilitator and social entrepreneur. She is currently Head of Social Impact Initiatives & Lighthouse Changemaker Hub and Systems Transformation teacher (https://www.uwcatlantic.org/learning/academic/systems-transformation-pathway) at UWC Atlantic College, Wales. She is also Founder & Principal of WabiSabiJetty: Design for Resilience (https://www.wabisabijetty.com/). Will Richardson - https://willrichardson.com/ ; https://www.linkedin.com/in/willrichardsonbqi/ Will is a co-founder of The Big Questions Institute which was created to help educators use "fearless inquiry" to make sense of this complex moment and an uncertain future. In 2024, he authored a "manifesto" titled "Confronting Education in a Time of Complexity, Chaos, and Collapse" aimed at provoking serious conversations about the future of schools. Ginie Servant-Miklos - https://www.clubofrome.org/member/miklos-ginie/; https://www.linkedin.com/in/ginie-servant-miklos/ Ginie Servant-Miklos is Assistant Professorship in Behavioural Sciences at the Erasmus School of Social and Behavioural Sciences in Rotterdam and founder and Chair of the Board of the FairFight Foundation. She co-founded the Bildung Climate School with Prof. Rutger Engels, and is the author of the best-selling book, Pedagogies of Collapse: A Hopeful Education for the End of the World as We Know It (https://www.bloomsburycollections.com/monograph?docid=b-9781350400528).
As Adrienne reflects on 6 years of the Power Hour, we are going to share some of our favourite episodes from the archives.Today we're sharing 2023's episode with the wonderful Thomas Curran.From the episode notes...Thomas Curran (@thom_curran) is an Assistant Professor in the Department of Psychological and Behavioural Science at the London School of Economics. He is a world leading expert on perfectionism. He has written for the Harvard Business Review, was featured in the New Scientist, and his work has been covered by publications including the Guardian, Telegraph, Wall Street Journal, and Ariana Huffington's 'Thrive Global' campaign. In 2018, he gave a TEDMED talk entitled 'Our Dangerous Obsession with Perfectionism is Getting Worse'. Thomas' book The Perfection Trap is out on June 1st and has been described as "a powerful, poignant book on the impossibly high expectations that stand in the way of happiness, health, and success". Hosted on Acast. See acast.com/privacy for more information.
Thank you for listening to the Choice Hacking podcast! Please take 2 minutes to rate and review the podcast because it helps us find new listeners. Here are some more resources you might enjoy:✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/TWITTER/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings"
In this episode of Kantar's Future Proof podcast, Dr Nicki Morley, Head of Behavioural Science and Innovation at Kantar, interviews Oliver Gilding, Head of Innovation and Licensing at Iceland, to discuss their approach to innovation through unique product development and strategic partnerships. Oliver shares insights on the importance of being bold and tenacious in innovation and how Kantar's Concept AI tool has allowed them to make informed decisions in a crowded marketplace and stay ahead in the competitive retail market. Hosted on Acast. See acast.com/privacy for more information.
Thank you for listening to the Choice Hacking podcast! Please take 2 minutes to rate and review the podcast because it helps us find new listeners. Here are some more resources you might enjoy:✅ Find Jen Clinehens and Choice Hacking online: INSTAGRAM/TWITTER/THREADS/LINKEDIN/TIKTOK/YOUTUBE: @choicehacking✅ Join my free newsletter to learn what makes your buyers tick. ✅ Buy my book (or audiobook), "Choice Hacking: How to use psychology and behavioral science to create an experience that sings"
Can you distill a complex concept into a single sketch? Jono Hey can and on this episode, he joins me to talk about Sketchplanations —a project that explains the world, one sketch at a time.SummaryI've been a long-time admirer of Jono's work, which makes complex ideas accessible and engaging through simple, elegant sketches. We discuss how he manages to turn abstract or intricate concepts into visual explanations that resonate with so many people, while maintaining accuracy and nuance. Jono has a fascinating background in product design and UX, and he shares how his professional journey has influenced his approach to Sketchplanations. We dive into his creative process, discussing the challenges of staying true to his vision while balancing the pressure for commercial success. Jono opens up about the origins of his project, the tools he uses, and the philosophy that keeps him motivated after more than 900 sketches .We also explore the broader lessons that designers, educators, and anyone curious about the world can draw from Sketchplanations.From navigating the challenge of accuracy to embracing creativity in visual form, Jono's insights are valuable for anyone looking to communicate ideas more effectively or understand the world a little better. Guest BiographyJono Hey is the creator of Sketchplanations—a series of sketches that aim to explain the world, one concept at a time. He has a rich background in product design and UX, having worked with various startups, including Nutmeg and Zen Educate, where he led UX, design, and product development. His passion project, Sketchplanations, has gained a wide audience due to its clear, engaging visuals that break down complex ideas into easily digestible formats. Beyond Sketchplanations, Jono has a PhD in product design and has worked across multiple industries, applying his expertise in design thinking and growth strategy. AI-Generated Timestamped Summary [00:00:00] Introduction to the show and Jono Hey's work [00:01:00] My admiration for Sketchplanations and Jono's mission [00:02:00] Jono's background in product design and UX[00:04:00] What Sketchplanations are and how they began [00:06:00] Jono's creative challenge and learning exercise [00:08:00] The eclectic nature of Sketchplanations topics [00:11:00] The balance between commercial success and staying true to his interests [00:13:00] How Jono chooses what to sketch and the role of curiosity [00:16:00] The process behind creating each Sketchplanation [00:19:00] Challenges of accuracy and oversimplification [00:22:00] The role of sketches as jumping-off points for further exploration [00:25:00] Staying motivated and balancing artistic integrity with audience feedback [00:29:00] Jono's analogy of a good teacher as a DJ for learning [00:33:00] The importance of timeless content and building a long-term project [00:37:00] Using sketches to connect different topics and foster curiosity [00:43:00] The constraints that shape Sketchplanations' format and identity [00:52:00] Keeping the creative process grounded in simplicity and accessibility [00:57:00] Jono's decision to allow open use of Sketchplanations for non-commercial purposes [01:01:00] The idea of building a community around freely accessible content [01:04:00] The Sketchplanations podcast, co-hosted by Jono, Rob Bell and Tom Pellereau, and what it offers listenersLinks Sketchplanations website: www.sketchplanations.comSketchpanation podcast: https://podcast.sketchplanations.com/ Jono's book ‘Big Ideas, Little Pictures: Explaining the world one sketch at a time': https://sketchplanations.com/big-ideas-little-pictures The YouTube video Jono released to reflect what he'd learned from 900 Sketchplanations: https://www.youtube.com/watch?v=n8pWsaeRb8g Sketchplanations referred to on the show The Golden Circle: https://sketchplanations.com/the-golden-circleand the associated Sketchplanations pod episode: https://podcast.sketchplanations.com/the-golden-circle/ Herd Immunity: https://sketchplanations.com/herd-immunity The Olympic Flag: https://sketchplanations.com/the-olympic-flag The Solstice: https://sketchplanations.com/solstice The Moon Illusion: https://sketchplanations.com/the-moon-illusion The Swiss Cheese Model: https://sketchplanations.com/the-swiss-cheese-model Human Risk: https://sketchplanations.com/human-riskand the associatedSketchpanations pod episode: https://podcast.sketchplanations.com/human-risk-with-christian-hunt/
In this Future Proof podcast, Dr Nicki Morley, Head of Behavioural Science and Innovation at Kantar, speaks to Philippa Tilley, the Global Head of Radiant Brands at Unilever.Philippa provides an in-depth look at how Unilever fosters meaningful innovation, integrates sustainability with superior product performance and utilises AI - all whilst emphasising the importance of curiosity and conviction when bringing innovative ideas to life.Listen for valuable advice for innovators and an enlightening discussion on navigating the dynamic marketing landscape. Hosted on Acast. See acast.com/privacy for more information.
Have you ever thought about pursuing a career in Behavioural Science? In our latest podcast, HRW Shift share their journey into their careers, including what they look for in standout applicants, the lessons they've learnt along the way and what they might do differently to benefit their experience.
In this episode, Jim talks about the habit of some deponents of qualifying their answers by using words like think, feel, believe, and presume. These words are known in academic and psychological circles as "linguistic hedges." They're common and harmless in social conversations. But in the unforgiving world of sworn testimony, they create a record suggesting witnesses don't know what they're talking about. Not only do hedges diminish the force of testimony, but they can render it entirely inadmissible. In the wrap-up, Jim provides specific practice strategies for impressing upon clients that the lax and incautious use of hedges can inflict grievous harm on their claims or defenses. He also explains how to train clients to avoid using hedges when testifying.SHOW NOTESStrategic Use Of (UN)certainty Expressions, Lorson, Cummins and Rohde, Frontiers in Communications, Mar. 18, 2021, https://www.frontiersin.org/journals/communication/articles/10.3389/fcomm.2021.635156/fullThe Use of Hedging in Research Articles on Applied Linguistics, Livytska, I., Journal of Language and Cultural Education (July 2019), https://sciendo.com/article/10.2478/jolace-2019-0003Hedging and Academic Writing: An Analysis of Lexical Hedges, Demir, C., Journal of Language and Linguistic Studies, 14(4) (2018), https://www.jlls.org/index.php/jlls/article/view/812Linguistic Hedging In The Light Of Politeness Theory, Vlasyan, G., European Proceedings of Social and Behavioural Sciences (2018), https://www.europeanproceedings.com/article/10.15405/epsbs.2018.04.02.98A Study of Hedges in Courtroom Oral Arguments from the Perspective of Contextual Adaption, Chen and Zhang, International Journal of Multidisciplinary Research and Publications, https://ijmrap.com/wp-content/uploads/2022/02/IJMRAP-V4N8P114Y22.pdfHedging in Courtroom Discourse, Lebedeva and Gribanova, http://ial-journal.org/en/node/53Middleton v. May, et al., Third Report and Recommendation [CM/ECF Doc. 107], Sherrill, J., Case No. 4:08-cv-452-RH-WCS (N. D. Fla. Feb. 9, 2010) report and recommendation adopted, Order Granting Summary Judgment for Defendants, Hinkle, J., [Doc. 109] (“Plaintiff's statement as incorporated in doc. 93-3 is signed under penalty of perjury, although each material statement of fact is an equivocating statement beginning with "Upon information and belief . . . ." Such a statement is not sufficient as evidence and is inadmissible in its present form. A declaration expressing that statements are "true and correct to the best of my knowledge and belief" carries with it the plain implication that the affiant does not know whether the statements are true or not, and does not wish to be held accountable if they are not.6 While admittedly the phrase "best of my knowledge and belief" or "information and belief" is a part of common speech, it equivocates and, therefore, does not meet the requirements of Rule 56(e) that an affidavit "be made on personal knowledge" and "show affirmatively that the affiant is competent to testify to the matters stated therein." Rule 56(e)'s personal knowledge requirements prevents such statement "from raising genuine issues of fact sufficient to defeat summary judgment." Pace v. Capobiano, 283 F.3d 1275, 1278-79 (11th Cir. 2002). Accordingly, Plaintiff's statement of facts and declaration cannot be considered in response to Defendants' summary judgment motion”)
Dr. Joel Hollier joins the Amateur Activist to talk about life “after” COVID-19. Joel is a researcher, writer, social worker, and pastor, with degrees in social work and theology, and a PhD in Behavioural Science. His research covers the intersections of trauma, faith, gender, and sexuality. He is the author of A Place at His Table: A Biblical Exploration of Faith, Sexuality, and the Kingdom of God. Isabela and Joel have a conversation about living a trauma-informed life. They define what trauma is, the biology of trauma, moving forward from trauma, and answer a couple of questions from Instagram. As always, we are so grateful for everyone who listens and shares. When you get a moment, we'd be so grateful if you left a review on Apple Podcasts, rated us on Spotify, or tagged us in your stories on Instagram, @amateuractivistpod Connect with me on Instagram, @belagiirrll Connect with Joel on Instagram, @joelhollier Find his book and other helpful resources at, https://www.joelhollier.com/resources A big thank you to David Andrew for producing the music for this season. Follow him here
Questions? Comments? Episode suggestions? Send us a text message!#193: Phill Agnew is a marketing expert and host of the highest-ranking marketing podcast in the UK. He explains what behavioural science involves, how to use marketing principles to get a pay rise, and how to persuade your boss you have a good idea.What you'll learn[01:30] How Phill became a marketing expert.[02:49] How curiosity gaps work.[03:48] What behavioural science involves.[05:30] What a “nudge means in a behavioural science context.[07:16] The difference between a nudge and manipulating someone.[09:16] The variable reward techniques gambling apps use to get you addicted to them.[13:18] How social media uses variable rewards to keep you browsing.[14:08] Positive ways variable rewards can be used.[15:15] How to use anchoring to negotiate a salary rise.[18:26] The problems with anchoring.[19:28] Using loss aversion to get a pay rise.[21:15] How to use the commitment principle and consistency principle to get a pay rise. [24:11] The power of “no” and the door-in-the-face technique.[26:52] How to have a difficult conversation with a colleague.[28:48] What supercommunicators do and how they communicate.[33:20] Techniques you can use when business networking.[36:10] How to persuade your boss that you have a good idea.[42:08] How giving people autonomy changes how they respond.[45:12] How to use behavioural science in the workplace.Resources mentioned in this episodePlease note that some of these are affiliate links and we may get a commission in the event that you make a purchase. This helps us to cover our expenses and is at no additional cost to you.Nudge, Richard Thaler and Cass SunsteinDecoded, Phil BardenHooked, Nir EyalIndistractable, Nir EyalOctopus EnergyDishoomNever Split the Difference, Chris VossYou Have More Influence Than You Think, Vanessa BohmsThe Power of Habit, Charles DuhiggSupercommunicators, Charles DuhiggHow To Win Friends and Influence People, Dale CarnegieNudge: Can Charles Duhigg Make Me Popular?Episode 183: The secrets to effective business development and getting more clients - with Deb Feder of Feder DevelopmentInfluence, Robert CialdiniThe Art of Thinking Clearly, Rolf DobelliFor show notes for this episode, including a full transcript and links to resources mentioned, visit:
Yael Mark is a behavioural scientist turned product manager, who is passionate about helping others unlock the power of user-centred product design by embracing behavioural science. She believes that understanding human behaviour and cognitive biases can drive better product decisions and stakeholder alignment, as well as make sure we do it ethically. Episode highlights: 1. Behavioural science helps product managers design for real-world users Behavioural science is the study of how people think, act, and interact with their environments. By understanding human "bugs" and irrational behaviours, product managers can create products that align with user needs, addressing pain points inside and outside the app. 2. Ethics matter when applying behavioural science It's important to align behavioural tactics with user goals. Ethical applications, like encouraging language learning with Duolingo streaks, contrast with manipulative design patterns that exploit users for profit without delivering real value. 3. Cognitive biases can be leveraged for better product outcomes Cognitive biases are the shortcuts our brains take to help us make decisions. Common biases like anchoring, cognitive dissonance, and the sunk cost fallacy have an impact in product decisions. For example, Amazon Prime uses cognitive dissonance to encourage consolidated deliveries, appealing to users' environmental consciousness while reducing costs. 4. AI offers opportunities and challenges in behavioural science AI can accelerate behavioural research by simulating user responses, though it is not yet capable of replicating cognitive biases fully, even when told to exhibit them. However, biases in AI training data may introduce new challenges, requiring vigilance in its application. 5. You can prove the ROI of behavioural science through small wins Some people will be sceptical, so it's important to tie behavioural science theory to measurable KPIs and you can use A/B testing to demonstrate value. Not everything has to be a big development effort. Even reworking copy to focus on gains instead of losses can drive changes in user behaviour. Contact Yael You can find Yael and learn more on YouTube at ProductBS or connect with her on LinkedIn Related episodes you should like: Valentine's Special! A Love Letter to Problems, not Solutions (Uri Levine, Founder @ Waze & Author "Fall in Love with the Problem, not the Solution") Understanding & Interrupting Cognitive Biases in Product Design (David Dylan Thomas, Author "Design for Cognitive Bias") Using Solution Tests to Make Sure You're Building Products Users Want (Jim Morris, Founder @ Product Discovery Group) Standing up for User Research... and User Researchers (Debbie Levitt, CXO @ DeltaCX and Author "Customers Know You Suck") Building Life-Centred Products with Collaborative Product Discovery (Sophia Höfling, Co-founder & Head of Product @ Saiga) Betting on the Value of Product Design at the Organisational Poker Table (Andy Budd, Executive & Design Leadership Coach & Founder @ Clearleft) Moving Beyond Survival and Paying Off Your Vision Debt (Radhika Dutt, Consultant and Author "Radical Product Thinking") Bjarte Rettedal's Hot Take - AI Models Should Be Under Public Ownership or Completely Transparent (Bjarte Rettedal, UX Designer)
This is an archive discussion first aired in early 2022. Morten Christiansen is Professor of Psychology at Cornell University and Nick Chater is Professor of Behavioural Science at Warwick Business School. Together, they've written The Language Game, a new book which explores the science and psychology of language and some of its mysteries too. Hosting the discussion is journalist Christine Ro, whose work covers areas ranging from science and culture to international development. Let us know your thoughts! Take a moment to fill in our Intelligence Squared Audience Survey and be in with the chance of winning a £50 Amazon gift card. If you'd like to become a Member and get access to all our full conversations, plus all of our Members-only content, just visit intelligencesquared.com/membership to find out more. For £4.99 per month you'll also receive: - Full-length and ad-free Intelligence Squared episodes, wherever you get your podcasts - Bonus Intelligence Squared podcasts, curated feeds and members exclusive series - 15% discount on livestreams and in-person tickets for all Intelligence Squared events - Our member-only newsletter The Monthly Read, sent straight to your inbox ... Or Subscribe on Apple for £4.99: - Full-length and ad-free Intelligence Squared podcasts - Bonus Intelligence Squared podcasts, curated feeds and members exclusive series ... Already a subscriber? Thank you for supporting our mission to foster honest debate and compelling conversations! Visit intelligencesquared.com to explore all your benefits including ad-free podcasts, exclusive bonus content and early access. ... Subscribe to our newsletter here to hear about our latest events, discounts and much more. https://www.intelligencesquared.com/newsletter-signup/ Learn more about your ad choices. Visit podcastchoices.com/adchoices