Podcasts about your solution

In this episode of The Industrialist, Jeremy welcomes Michael Whitehead, founder of Whitehead Environmental Solutions (Whitehead E.S.), an environmental consulting firm serving Texas, New Mexico, Oklahoma, and Central Florida. With expertise spanning Phase I and II Environmental Site Assessments, remediation projects, stormwater pollution prevention, and leak detection at oil and gas sites, Whitehead E.S. has established itself as a trusted partner in environmental due diligence. Michael shares insights from his experience successfully closing over 125 remediation program cases, including high-profile industrial cleanups and property transformations. Learn how his team leverages deep expertise and strong relationships with agencies like the Texas Commission on Environmental Quality (TCEQ) and the Florida Department of Environmental Protection (DEP) to deliver innovative and cost-effective solutions. From cleaning up contaminated real estate to navigating regulatory programs like the Voluntary Cleanup Program (VCP) and Municipal Setting Designation (MSD), this conversation highlights the critical role environmental consulting plays in redeveloping properties and protecting communities. Tune in for an engaging discussion on the complexities of environmental consulting and discover how Whitehead E.S. lives up to its motto, “Your Solution to Pollution.”

Enjoy this episode? Please share it with at least ONE friend who you think needs to hear it!  In this episode, Derrick Broze challenges traditional perspectives on voting, freedom, and the philosophies that guide personal empowerment. As a researcher, investigative journalist, and founder of The Conscious Resistance Network, Derrick brings a unique view on modern politics, questioning the motivations behind voting and exploring the philosophy of voluntarism. This conversation delves into alternative approaches to societal change that avoid the typical “false dilemmas” presented in the media.    Key Topics Covered:  False Freedom Movements: How certain movements, often rallying behind specific political figures, are built on psychological manipulation and support systems that don't align with genuine freedom.  False Dilemmas and Emotional Triggers: Examining the narratives designed to incite strong emotional reactions and debates, steering public opinion without challenging core power structures.  The Role of Principles in Awakening: Why many individuals who are going through an  awakening, haven't grounded their beliefs in a solid philosophical foundation and how this affects personal empowerment.  Voters vs. Non-Voters: Different motivations and philosophies behind those who vote versus those who choose not to, and how these choices reflect deeper values on autonomy and governance.  Voluntarism and Empowerment: The core philosophy of voluntarism, its principles, and how it opposes the outsourcing of personal power by encouraging individuals to take direct responsibility for their choices.  The Morality of Voting: How voting can lead to enforced compliance with policies that individuals may not personally support, questioning the ethics of participation in such systems.  Media Consumption and Awareness: The importance of critically analyzing information rather than passively consuming it, fostering a well-rounded understanding of issues.   About Derrick Broze   Derrick Broze is an investigative journalist, author, filmmaker, and activist dedicated to uncovering hidden truths. He founded The Conscious Resistance Network, an independent media platform for investigative journalism, and created The Pyramid of Power, a 17-part docuseries exploring global power structures.  Derrick's books include How to Opt Out of the Technocratic State and The Conscious Resistance Trilogy. He also co-founded The Freedom Cell Network and The People's Reset, both aimed at fostering community-driven change, and serves as lead writer at The Last American Vagabond.  For more, read Here Are 18 Ways Trump Supported The Swamp During His Presidency   The Way Forward podcast is sponsored by:   NEW BIOLOGY CLINIC: Experience individually tailored terrain-based health services with virtual consults, practitioner livestreams, movement classes, and more. The New Biology Clinic's motivation is to make you healthy and keep you that way. Visit https://NewBiologyClinic.com and enter code TheWayForward for $50 off your activation fee. Members of The Way Forward get the full activation fee waived. Become a member of The Way Forward here: https://thewayfwrd.com/membership-sign-up/   —————————   Visit our online marketplace for discounts on a variety of the best holistic health brands and products: https://thewayfwrd.com/store/   For all of our links, and to watch or listen to The Way Forward on other platforms, visit: https://www.flowcode.com/page/thewayforward   Join The Way Forward to connect with like minded men and women near you, businesses near you, and more! The best part? You pay whatever you want!: https://thewayfwrd.com/membership-sign-up/   Are you a natural health practitioner? Join our private, natural-health practitioner database here: https://thewayfwrd.com/directory-form/   —————————   *This material may not be published, broadcast, rewritten or redistributed in whole or in part without expressed written permission from The Way Forward, LLC. The purpose of this presentation is to convey information. It is not intended to diagnose, treat or cure a condition; nor is it to be considered medical or legal advice, opinion or recommendation. This information is presented in the spirit of service for all.* 0:00 - Don't Vote? So What's Your Solution? 0:38 – Introduction 1:44 - Research on Exposing False Freedom 9:05 - Empty Promises & Handed Out Excuses 19:17 - Endless Excuses for Anti-Freedom 27:24 - Different Perspectives Amongst Voters and Non-Voters 40:07 - Philosophy of Voluntarism  51:31 - Foundations and Cornerstones 1:03:45 - Immoralities in Voting 1:16:21 - What Can Be Done? 1:37:47 - Importance of Community  1:47:55 - Choosing Principles Over Pragmatism 2:02:20 - Conscious Choices and Decisions 2:10:37 - Closing Thoughts

Business Mentorship; Keepin' It Real “Health Programs At Work” with Jaqueline Oliveira Cella   Episode #203   We meet a small business owner who is a leader in health, wealth and wellbeing specializing in client centric-solutions and has recently completed a year long executive program at Harvard Medical School. Let's find out how this consultant is creating a culture of health in the corporate sector with a focus on purpose, intentions and action.   Our guest joins us from New York New York . “Executive leader in US and global health, wealth, and wellbeing with over 15 years of consulting expertise, specializing in client-centric solutions, health equity, product development, risk management, and business growth. Acting on continuous learning; with actuarial background, MBA and recently completed a year long executive program at Harvard Medical School. ‘Health at Work' collaborations: Menopause, Mental Fitness, Diabetes, Inclusion, Obesity and Pregnancy."   A few of the amazing things Jaqueline shared: 1. Check in with Your Emotions 2. Value Your Intellectual Capital 3. Your Solution becomes Your Business  Read Jaqueline's story and connect here... Don't miss an episode and subscribe to our YouTube channel Business Mentorship; Keepin It Real or if your on the move our podcast is found on iTunes, Spotify, IHeart Radio and Amazon Music. Thank you for joining us… We look forward to connecting with you next time for another edition of Keepin' It Real. “Funding for Entrepreneurs by Entrepreneurs”

Industrial Talk is onsite at IoT Solutions World Congress and talking to Paula Batlle, Head of Growth and Innovation and Victor Segura, Sales and Marketing Manager with Batlle Group about "Solutions to Ensure your Industrial Brand Aligns with Your Solution". Branding is crucial for business success, and companies must align their branding and design strategies with their growth goals. A collaborative approach, conducting research, and gathering customer feedback are key to informing design decisions and improving brand alignment. Speakers emphasized the importance of understanding a company's values, mission, and target audience to create an effective brand strategy. They also highlighted the need for a comprehensive approach to branding that goes beyond just visual identity. Action Items [ ] Reach out to Paula on LinkedIn for more information about improving brands. [ ] Contact Victor via their website www.batllegroup.com or LinkedIn to learn more about their branding services. [ ] Attend the IoT Solutions World Congress in Barcelona or similar events to learn and connect with digital experts. Outline Branding and marketing for startups and established companies. Scott welcomes listeners to the industrial talk podcast and highlights the importance of digital transformation. Scott MacKenzie agrees with Victor that digitalization is a mindset and a movement that requires a long-term commitment. Scott MacKenzie: Branding crucial for small companies, especially in tech and innovation. Paula: Branding important for companies with limited resources, focus on key areas. Victor emphasizes importance of branding for startups, citing need for education and understanding. Branding, logo design, and marketing strategy. Founder/CEO must understand brand ecosystem to communicate effectively to customers and employees. Speakers discuss the importance of branding and its impact on marketing strategies. Creative team with 20 years of experience transforms ideas into something specific and bold. Branding and aligning stakeholders for business success. Paula discusses the importance of having all stakeholders in one room to represent the brand and identify pain points and opportunities. Victor describes the process of building a brand, including research, market analysis, and communication across different platforms. Paula explains that a proof of alignment is provided through client feedback and research. Scott MacKenzie emphasizes the importance of nailing down the brand for competitive advantage. Victor and Paula discuss branding and collaboration at IoT Solutions World Congress. Finally, get your exclusive free access to the Industrial Academy and a series on “Why You Need To Podcast” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy! PAULA BATLLE'S CONTACT INFORMATION: Personal LinkedIn: https://www.linkedin.com/in/paulabatlledesign/ Company LinkedIn: https://www.linkedin.com/company/batllegroup/ Company Website:

In this instructive video, Brian from SmallLabs.net provides a detailed walkthrough of TraderPost.io's back-end functionalities. This trading solution hosts a range of user-friendly features - from custom code support to Discord bot creation, and comprehensive live trading options. Get your free trading books at https://quantlabs.net/books/ One of TraderPost.io's most impressive features is its extensive webhook connectivity, enabling users with no programming knowledge to execute trades in supported platforms such as TradingView. Moreover, the platform supports a plethora of reputable live brokers, including Interactive Brokers, TradeStation, TD Ameritrade, and Coinbase, with more to come in the future. Prior podcast here  Your Solution for Executing Trades with TradingPost.io - QUANTLABS.NET In this detailed discussion, Brian focuses on the importance of understanding the asset classes available, the associated costs, and selecting the correct account tier based on desired asset class. Explore the potential of trading three asset classes at a cost of $200 per month, and the restrictions linked with opting for a single asset class. Cryptocurrency trading is highlighted as a case study, with emphasis placed on the volatility of the asset class, and the options available for trading ETFs through Interactive Brokers. In addition, Brian speculates on the future inclusion of Bitcoin and Solana on the same platform. The video also delves into the benefits of employing TradingView's open-source strategy, providing viewers with a guide on selecting their preferred strategy, and utilizing the platform's extensive Pine script library. We also explore the challenges and potential solutions related to linking with the Trader Workstation (TWS), and connecting with Interactive Brokers via TradingPost.io's web portal. In regards to security, Brian discusses the risks associated with connecting to a broker via a public URL or webhook, while simultaneously highlighting how TraderPost.io mitigates such concerns by ensuring a secure connection with the chosen broker. Finally, dealing with the setbacks of high-frequency trading on TradingView and TradingPost.io is discussed, alongside advice on testing paper trading for Interactive Brokers and live trading on Coinbase. To conclude, viewers are invited to join the SmallLabs.net Discord group and email list, and are given a sneak peek into upcoming plans for a new website.

MWH 421 : The Number One Instagram Skill You Need To Master in 2024 In this week's podcast, I'm going to be sharing with you the number one Instagram skill that you need to master in 2024. Get ready to learn the absolute, hands down, biggest skill that is going to skyrocket your growth and create incredible opportunities for you and your business! LISTEN NOW When you speak directly to the camera or when you see someone speaking directly to the camera, a whole new level of connection unfolds. We are not just communicating through text. We are emotional beings that also connect through energy and tone of voice and eye contact. You are making that process of connection so much quicker. You are unlocking the power to evoke emotions, to educate, to establish yourself as a seasoned authority in your field. By developing the skill of speaking directly to the camera on Instagram, you will... Overcome internal limitations: Empower yourself to use your voice, so you can show up confidently and share your knowledge and expertise with the world. Master external skills: Record captivating videos, add captions and covers to reels, and develop proficiency in copywriting. Establish your authority: Speaking directly to your audience through video creates a trusted relationship and sets you apart from competitors. Connect deeply with your audience: Video allows for emotional connection making your message more impactful and memorable. Boost your confidence: Practising and mastering the art of speaking directly to the camera will build your confidence. The Number One Instagram Skill You Need To Master in 2024 Ladies, now is the time to embrace the power of video on Instagram. Show up authentically, connect deeply, and become the shining star in a sea of sameness. Let 2024 be the year you master the art of speaking directly to the camera and unlock a world of possibilities for your business. To help you, I have a framework for you to get up on your stories today and speak to your audience. Get your pen and paper now and write this down: The script is: "Hi, I am [Your Name] and I'm the founder of [Your Business Name], where I help [Your Audience] go from [Their Current State] to [Their Future State] by [Your Solution] without [Perceived Prerequisite]." Take that script and see how you go. It is insanely valuable to have this script. This could become your intro on every single video or talking head reel that you do in the future. I am so excited to see you implement it and take action because of the ripple effects of this one Instagram skill. Once you've done this, tag me @mumswithhustle. Also, if you are not a member yet, go to socialmethodsociety.com to add your name to the wait list or to join us when we are open. I cannot wait to see you in there, and I cannot wait to start supporting you with the internal and the external challenges that you face, and to help you advance your skillset and grow your beautiful business in a freedom filled way. Until next week, stay happy in your hustle. CONNECT WITH ME Web: www.tracyharris.coFacebook: @mumswithhustleInstagram: @mumswithhustleTwitter: @MumsWithHustleMums With Hustle® Podcast Community By Tracy Harris: @mumswithhustle LOVE THE MUMS WITH HUSTLE PODCAST? Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach. I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I'd be extremely grateful if you would review me on iTunes! If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.

In this episode, Sasha discusses a revolutionary approach in branding — positioning your clients as the heroes of their own stories. Learn why shifting focus from your brand to your clients' journeys is crucial, and discover practical strategies to genuinely connect with your audience. Plus, stay tuned for our upcoming deep dives into brand archetypes and buyer types!Show Notes:Introduction: Sasha sets the stage for a common dilemma among entrepreneurs: Is your brand speaking more about you or your clients? It's time for a shift in narrative!The Ego Trap:Your brand should narrate your clients' success stories, not just your autobiography.Authenticity matters, but it should be about serving your clients, not showcasing your life.Cracking the Client Code:Deep dive into your clients' psyche—understand their needs, desires, and pain points.Speak their language: Craft messages that resonate, addressing specific problems with empathy.Tailor your approach: Like a concert catered to fans, your brand should perform in harmony with your clients' tastes.Your Solution in Their Story:Present your product/service as the ultimate tool in their life's journey.Highlight clear, personalized benefits that address their unique challenges.Social Media Mastery:Engagement is key: Interact genuinely, ask questions, and be present.Provide value in your content: Share insights, success stories, and relatable narratives.Celebrate your clients: Feature their successes and testimonials.Be transparent: Showcase the effort behind your solutions, focusing on their needs.The Power of Feedback:Embrace adaptability: Your brand is dynamic, so listen to your audience and evolve.Consistency wins: Maintain your efforts in engaging, understanding, and growing with your audience.Up Next on Daring Made: Stay tuned as we explore brand archetypes and buyer types in our upcoming episodes! Understanding these will streamline your marketing efforts, helping you connect more deeply with your target audience.Loved this episode? Make sure to subscribe to Daring Made for more insightful episodes, and don't forget to rate and review us! Let's make branding daring together! Connect with us: Snag business-building freebies that are so good, you'll be annoyed you're not paying for them: daringmade.com/free Hang out with Sasha: @daringmade Work with Sasha: daringmade.com Check out the biz growth + marketing agency: daringhaus.com

On this episode of Healthcare Market Matrix, host John Farkas sits down with Laura O'Toole, Ratio Advisory Board Member and CEO of SureTest, for an enlightening conversation about her thirty-plus years of experience in healthcare enterprise IT implementation. After spending much of her career strategically designing, developing, and implementing transformational projects as a global consulting professional, Laura transitioned to the provider space with SureTest, where she and her team create intelligent healthcare IT automation solutions that save clients thousands of hours of work. Throughout the episode, John and Laura discuss value-driven solutions, selling to CIOs and becoming enterprise-ready.  Show Notes (1:49) Introducing Laura O'Toole and Her Healthcare Journey (5:57) SureTest (8:58) Laura on Providing Value-Driven Solutions (14:38) Inspiring Confidence in Your Solution (24:24) Advice on Selling to CIOs (30:01) Trends, Solutions, and Technologies That Impress Laura (35:11) Becoming Enterprise-Ready (47:33) Ethical Considerations with Generative AI (53:31) Closing Thoughts   Read a transcript of this episode:  Subscribe to Ratio's Insights Squared newsletter: https://goratio.com/newsletter  

"You become the average of the five people you spend the most intentional time with." Ray Edwards is a well-respected copywriter and author who is known for his expertise in creating powerful biographical narratives for entrepreneurs. His recent participation in the Creating Magic Mastermind event has added another feather to his cap. The mastermind events with Lee Cockerell in Orlando Florida are always a wonderful time. The days were full of invaluable insights from participants of many different industries and walks of life. It was clear that Ray's depth of knowledge and empathetic approach were greatly appreciated by all in attendance at the event. It only made sense to then invite him to the podcast for a conversation so he can further share his experience. During our conversation, Ray shares how he has transformed his personal and professional growth by attending the Creating Magic Mastermind event. In this episode, you will: Explore takeaways from the Creating Magic Mastermind event and how they can change your life Learn how mentors can contribute to your personal and professional journey Understand the significance of cultivating a community for authentic connections Adopt the skill of incorporating feedback to enhance your capabilities Combine introspection and practical implementation for optimum growth Take a listen to hear Ray's perspective on the impact of attending events such as Creating Magic Masterminds. If you aren't able to attend one in person, consider expanding your peer group by joining a virtual Mastermind group or community. Make sure to share this episode with anyone else that is considering attending an event like Creating Magic Masterminds so they can discover the impact they will have on your personal and professional growth.       Connect with Ray https://rayedwards.com/podcast-archives/ Ray Edwards Website Connect with Jody www.jodymaberry.com About Jody - https://jodymaberry.com/about-jody-maberry/ Instagram - https://www.instagram.com/sugarjmaberry LinkedIn - https://www.linkedin.com/in/jodymaberry/ Facebook - https://www.facebook.com/sugarjmaberry/ Twitter: https://twitter.com/jodymaberry Episode Highlights 00:03:40 - The Group Where You Find the Gold 00:09:02 - Exceed Expectations and Good People Will Reward You 00:11:59 - Carl Holtz 00:13:11 - The Importance of Believing in Your Solution 00:16:42 - The Motivation to Get Out of Pain 00:19:38 - Understanding the Roots of Our Behaviors 00:21:11 - Disney's Success is in its Clarity 00:26:21 - The Importance of Community 00:27:12 - The Power of Correction 00:28:22 - The Value of Introspection 00:29:20 - Prospection 00:30:23 - Creating Impact

Often times we settle for less not realizing the benefits of a great team. Stay tuned for great tips on your solution to Success. “We may not have it altogether, but together we can have it all!” The post Episode 135—Your Solution to Having it Altogether appeared first on Endless Brain Energy.

Dena Patton is the owner and founder of Dena Patton Coaching and Training, and has been an elite business and mindset coach for the last 20 years. She has worked with thousands of world-changing, purpose-driven entrepreneurs to help them become a Great CEO as they build their business, revenue, impact and leadership. She helps business owners to transform 3 key areas of business from good to great: CEO leadership & mindset, Branding/Marketing/Sales Elevation, and Internal systems. During the show we discuss: What a Sales System is and How to Install One in Your Business How to Know the Simple Steps You Should Take to Get People to Buy From You How to Sell Even When You Suck at Sales How to Get Your Mindset Right to Sell More in Your Business How to Master Solving and Serving to Make More Money How to Use Clarity Question to Get in Front of the Right Prospects How to Establish a Greatness Mindset 4 Stories of Top CEO's Who Build Sales Systems to Massively Scale Their Companies Why Use a Script or a Sales Outline to Get Best Results Why Believing in Your Solution is the Best Way to Sell More Why Your Sales System Needs to be Customized for Your Company Show resources: https://denapatton.com/

Planning is a proactive way to manage all the moving parts in your life. It gives you a roadmap for what's to come and lessens the mental stress that can come from keeping everything in your head. In this episode of the Routine and Things Podcast I'm sharing a new way to plan that will change the way you manage the things on your plate. Stay tuned, I'm sharing the Routine Block Planning Method and Why It's Your Solution to An Organized Life.Free Video Training: Get Organized Using The Routine Block Planning MethodFollow along on InstagramSupport the show

Gap 5 - Customer Experience There are five elements of Gap 5 that determine how the customer perceives the experience. In this series we combined the 5 into 3 - Promise, Recovery, and Personnel. Topics: 5.1 Reliability (Failure to Deliver on Promise) 5.2 Responsiveness (Recovery Methods) 5.3 Assurance (Competent and Empowered Personnel) 5.3 Empathy (Sincerity – Value Their Business) Tangibles (Features – Specific of Your Solution)

This week on the show is a special solo podcast. Join me as I talk "Your Solution to More Deals, and Stronger Mental Health".This Episode is sponsored by The Buzz Conference, KiTS Keep-in-Touch Systems and Equity Prime Mortgage.Please subscribe, rate the show, and leave a review. You can also get more #MindShare on Facebook @MindShare101 and Instagram @davidgreenspan101. Check out YouTube #MindShare101, and https://mindshare101.com/

Part 4, of our five-part interview with Ari Galper of Unlock The Sales Game. Topics covered in this episode Trusted Advisor vs. Trusted AuthorityFall Out of Love with Your Solution & Fall In Love With Their ProblemsAri's Upcoming Project (Book/Show): The One Call Sale Full Convo ➡️ https://brianjpombo.com/bjpchats/ https://www.youtube.com/watch?v=Ct841ocY9HM Transcription Brain: We can go on and on Ari, I saw a clip of one of your videos, you had said that there's a difference between being a trusted adviser and trusted authority. Can you touch on that a little bit? Ari: Sure. So the whole notion of trust advisor been along around for a long time and most people will classify themselves as a trusted adviser, not as salesperson. They are the trusted advisor. Oh yeah, I'm just like, you're a trusted advisor to those clients who already know you. Sure, post sale. But you're not a trusted advisor, someone who doesn't know you, presale. That's a different way of thinking. We have to become what I call a trusted authority, which we teach to professionals how to do consultants and advisors. That's a different way of thinking. You have to be positioned yourself as an authority, you have to use a trust based process to engage them and enroll them because they don't really get to know you until after the sale. And what I teach my clients to do is…this may sound crazy right now and it's a bit of a bomb, but we teach our clients to stop building relationships pre-sale. That's the worst thing you can do. Because relationships and trust building can now become mutually exclusive. You can build trust with someone in a deep way. Without doing the whole fake rapport thing. Oh, hi, how's it going? How's the weather? It's, oh, that's great, where are you from really. All that is 1980s fake rapport that we're taught to do. And you know, what the other person knows is not real anyways, they don't want to become your friend. But here we are trying to like get to know them better have a cup of coffee, go golfing, go network, and then hopefully one day, if they like us enough, well, then they'll buy from us. Well, if you want to wait a long time for that, then feel free. But I'll tell you right now, that's just a game everyone knows. And we have a process and a system here we're talking about the removes all that BS relationship building, which is fake anyways, save the real stuff when they're a client of yours. But instead, focus strictly only on trust building. There's a metaphor we use around here, you know, you become the doctor, they're the patient. Doctors don't become your friend, doctors, I got a new bumper sticker coming out for the back of your car, you know, the bumper is just gonna say that doctors don't do coffee. Doctors don't do LinkedIn. Doctors don't do networking. Doctors have a system and a process to diagnose and solve a problem and get paid for it before it's even solved, which is genius. I've taken that concept applied it here. And this is a radical shift. Let me tell you right now, if you've spent your whole career in the old way, this won't be easy for you. Because you've been brainwashed the old way of doing anything, you got to be deprogrammed out of that. And you got to be open minded to upskill yourself to the modern age. Otherwise, we're gonna be going through a lot of pain chasing ghosts, playing the numbers game, and wondering why you're not very successful, or hitting your potential. If you don't align yourself with how the market is now, which is wanting someone they can trust. Not here's the funny thing about this, too, is that the world's become so commoditized that your potential clients can't determine and discern whether your solution is best for them. They're not qualified, they're not living in your world. See, all they really ask themselves the entire time is not is this solution, right,

Part 4, of our five-part interview with Ari Galper of Unlock The Sales Game. Topics covered in this episode Trusted Advisor vs. Trusted Authority Fall Out of Love with Your Solution & Fall In Love With Their Problems Ari’s Upcoming Project (Book/Show): The One Call Sale Full Convo ➡️ https://brianjpombo.com/bjpchats/ Transcription Brain: We can go […] The post Ari Galper: Unlock The Sales Game – Part 4 first appeared on BrianJPombo.com.

In 1966, Eugene Schwartz published his book, Breakthrough Advertising. In it he identifies the different levels of communication you need to have based on where your audience is. Listen as marketing expert, Brian Hahn, unpacks the 5 Levels of Awareness so you can more effectively communicate to your audience. These 5 Levels form the acrostic UPSYD which stands for: Unaware, Problem Aware, Solution Aware, Aware of Your Solution, Deal. Tune in and hear Brian explain what these are.

In 1966, Eugene Schwartz published his book, Breakthrough Advertising. In it he identifies the different levels of communication you need to have based on where your audience is. Listen as marketing expert, Brian Hahn, unpacks the 5 Levels of Awareness so you can more effectively communicate to your audience. These 5 Levels form the acrostic UPSYD which stands for: Unaware, Problem Aware, Solution Aware, Aware of Your Solution, Deal. Tune in and hear Brian explain what these are.

Favorite quotes of the episode: “Opportunities rarely come at opportune times.” Episode Overview I kicked off 2019 with a promise to provide real-world actionable solutions that we can all implement in our daily lives as busy professionals. TOPICS The Busy Professional’s Survival Guide, Episode 1: Your Solution for Decision Fatigue.   The 5 Minute Decision: Make life-changing decisions in 5 minutes or less! RESOURCES  https://www.pawsconsulting.com/5mindecision   Angela's favorite books will be raffled off to those who leave a review! Angela will raffle off, 1 book each week for every 5 new podcast reviews. After you've submitted your review, send an email to angela@pawsconsulting.com, include where you left your review, and the username you left the review under so we can read your review on a special podcast episode and communicate with you to ship out books to our winners! Join our email list at https://www.pawsconsulting.com/shownotes Sign up for a free High Performance Strategy Session at https://www.pawsconsulting.com/podcast  Connect with Angela at www.pawsconsulting.com or on Twitter and LinkedIn @DemareeDVM. How to leave a review on iTunes: Go to https://itunes.apple.com/us/podcast/beyond-the-stethoscope/id1354281411 or open iTunes. Click 'View in iTunes' (or maybe you are already there)                   Click 'Subscribe' Then Click 'Ratings and Reviews' Then Click 'Write a Review'  

One of the things I get asked the most is, “How do you podcast?” I’ve done countless calls on it, Zoom conferences and messages for it. I love connecting with you individually on how this nurse has grown a multiple 5-figure business on the side of working full-time. Podcasting is one of those ways. Anyone can start a podcast. This podcast was the result of God literally telling me to speak to people and teach them how to get out of financial ruin. So even if God doesn’t wake you up in the middle of the night to give you a personal mission- you can start a podcast and here is how and why you might want to start one. If you have a talent in any area, you can monetize it and having a podcast will help you. I literally cannot think of any circumstance where you starting a podcast wouldn’t add value somewhere. Let’s take for example a dog poop clean up service. I’m serious. Hear me out. If you had a service about cleaning up dog poop you could start a podcast about dogs. You could make it on any topic. Any topic at all. It could have episodes from various Veterinarians talking about dog health to solo episodes about how much poop a dog will have with various sized dogs and things to consider in owning a pet. You could do episodes of pet owners talking about why they love their breed, considerations, etc. All the while you are attracting people to YOUR SOLUTION of picking up dog poop for them while ADDING VALUE to them. See the equation? Problem + Value =Paid Solution. Think about EVERY company out there that sells a solution. They add value to their audience. I even had value added to me by diaper samples for our foster kid in the Target Isles. They know I will be hanging out there and they have stands to show me different brands. They don’t cold call me to ask me if I want to buy their diapers. They offer VALUE. Maybe my dog poop example was too much for you. Let’s say that you are a hair stylist. You could start a podcast on hair trends. Talk about products, hair tips, etc. You could interview people who have advanced styling techniques and have a blog that accompanies your podcast that shows photos - or even an Instagram account and put your podcast link in your bio. My point is that anyone can start a podcast on any topic. If you are giving value to an audience that cares what you are talking about , you have a reason to podcast. But there are some considerations. Let’s talk about those. First, it’s going to require you to commit to the show. You don’t have to create a weekly episode but you need to create consistent content. Your audience is going to want to hear from you and the more frequently you give them content, the easier it will be to grow. Next, podcasting requires you to learn a few skills. I am going to go over a few of those in this episode. The podcast provides my business with weekly engagement from potential customers ALL YEAR. My business moved from a domestic to an international business directly from my podcast. My podcast is listened to in over 12 countries, of which my business is capable of expanding into most of them. Have I convinced you yet you need this? The second consideration for a podcast is - are you willing to be bad long enough to get good at it? You aren’t going to be excellent right away. You will fumble over your words, feel stuck, not feeling like interviewing people, get nervous interviewing people and over all get frustrated with technology along the way. Don’t worry. So here are what you need to podcast and how much each item costs. Find your message. Ask around in Facebook groups and online if people would be interested in your topic. Do a Quora search for your topic to see if people are asking about your topic. Then get it Trademarked through the USPTO. DON’T SKIP THIS or some yahoo will come and steal your idea and trademark it for themselves. Apply for the podcast on iTunes. They have step by step instructions on how to do that in the iTunes help features. Find a site to host your podcast. I currently use Libsyn for $15/month but when I started I used Pinecast for $5/month. Libsyn has extra features like being able to tell what country your listeners are from as well as the ability to push your podcast to Facebook, Linked In, Spotify and Stitcher. Pinecast is excellent if you want to just send the link yourself out to your social sites. I love their customer service and they can also integrate to Spotify! Buy your equipment. You will need a mic and that is about it. I use an ATR 2100 USB mic. Use Zoom to record your podcast. I have a paid Zoom account so I am not limited to 30 minutes. Zoom is something I use in my business every day so using it to record was a seamless transition. Take the recording mp4 file and input it into Garage Band. I tried my darnedest to learn a non mac software for this and found that it is just easier to buy a mac. You can also hire this step out and I have an excellent resource for this. Send me a message for it - I’m not putting his contact info here in case later on he doesn’t take on clients and this post annoys him that people are still contacting him. Let’s pause here for a minute. It’s impossible for me to explain in a post or in this recorded episode all the steps of GarageBand. It’s something I have to show you or let YouTube show you. Now that you have your finalized mp4 file, you upload it into Libsyn or your host. Libsyn has step by step videos on this but it’s also pretty intuitive. Some of the features on Libsyn I don’t know how to use and I don’t care. You can contact them for those specifics. You will want to make some cover art for this. Cover art will show up on the episodes in Spotify but in iTunes it will be your generic cover art that you used to set up iTunes show. I am doing a whole episode soon on how I use Canva for this. You can check that out soon. The last step is writing the show notes. This is where you want to talk about the episode. Your title should add value to the customer. They need to read the title and know what they are going to get out of it. Finally, share your podcast episode to your audience. I use a blog to do that, Mailchimp and my social media platforms. So there you have it. How to start a podcast. Cheers friend and happy podcasting! Join the discussion in our Facebook group this week about this week’s episode and this topic. —————————————- Our Imperfect Academy is HERE! You can come be apart of Imperfect People doing big things in life and business.  Our Growing Your Instagram Followers to 15K The Easiest Way is FREE and available! Sign up ————————————— Do you have a solution or product you want highlighted on an episode? Leave an iTunes review for the show and tell us about your solution or product with your Instagram handle and I will pick one each episode to highlight! ————————————- Do you know about our 9K in 90 days program? If you are hard working, have grit, are a no excuses person and have a burning desire to make more money- girl we need to chat. I show people how to make residual income streams to the tune of 9K in 90 days. Schedule an appt with me to go over it!

Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts It’s amazing but true - in 101 episodes of #SellingWithSocial I’ve published so far, I have not recorded one conversation focused on what goes into an effective sales message. It’s time to change that - and I can’t think of a better person to help me address the topic than Tim Riesterer. Tim is the Chief Strategy Officer at Corporate Visions, a company that makes it their business to study the facts behind sales messages. They do the work necessary to discover which turns of phrase and word choices are most effective - and they pass that information along to the sales community. This conversation follows right on the heels the Modern Marketing Engine podcast with CEO, Erik Peterson on customer conversations. Between the two of these podcasts… Well every sales and marketer should be able to crush sales messaging. Join me for this enlightening conversation. I’m confident it will help you fine-tune your sales message to get better results. This episode is brought to you by Zubtitle. Automatically add captions to any video in minutes. Don’t let your videos get passed over on social media. Visit https://zubtitle.com/vengreso to get started. When Products And Services Look Alike, The Best Story Wins Among the powerful points Tim makes during our conversation is this one: Data and facts don’t close deals as powerfully as stories. That may sound strange coming from a guy whose company digs into the data to find out makes for the most effective sales message. But when you consider that it’s their research that has shown them that stories are more effective, it makes perfect sense. But Tim’s not saying any old story will work. It’s got to be one the buyer can picture as their own, one that demonstrates the risk they are taking by not making use of what you are offering. There is plenty of nuance to this kind of storytelling, so be sure you listen to hear every aspect of what Tim has to share. For Existing Customers, Your Story Lives In The Current Status Quo Tim has become known lately for pushing back against the popular “Challenger” approach to sales. Remember, his push-back is based on the data his company has researched. He says the idea of challenging the status quo works if you face a scenario where you’re trying to replace an incumbent approach. You’re trying to convince the buyer that what they are currently doing is untenable. But if you ARE the status quo and you’re trying to get a buyer to renew, you should not challenge them to think entirely different than they are. Why? It decreases the likelihood of renewal because they will not assume your company is the only one that can help them make the change you are suggesting. They’ll begin investigating your competition rather than just accepting your proposed solution. 70% to 80% of the revenue that companies derive is from existing customers. Reinforcing the status quo is the most powerful way of getting renewals, price increases, and upgrades or upsells from them. The approach that wins should highlight what you’ve already done together and showcase the momentum they have gained using your solution. HOW Salespeople Say Things Can Make All The Difference Many times, salespeople are hired because they seem to be good at trafficking in words - which is the problem. They may be able to speak well but if they don’t know how to use words properly and effectively, they are not going to be very successful at sales. All day long salespeople tend to talk about the gains, the upside, the positive reasons for using their solution. But the data shows that’s not the most effective approach. Why? Because unless your solution is the one the buyer is already using (the incumbent), YOUR SOLUTION is the risky bet in their minds. They need to be convinced you’re worth the risk - and it won’t happen by explaining all the positives of your solution. The data shows that buyers are two to three times more likely to make a change if you position your offer in terms of what they will lose by CONTINUING as they are. You’re helping them see that what they are doing is the risky thing, a loss to be avoided. When you do - you’ll increase the probability of them choosing your solution by 70%. That’s a small change in your sales message that makes a dramatic difference. Increase A Buyer’s Propensity To Buy By Using The Word “You” Often, salespeople feel it’s a humble and collaborative approach to tell their stories and give examples in a way that uses the word “we.” They believe that it communicates partnership and trust. But it doesn’t engage the buyer, it doesn’t help them envision what is going to happen for them by adopting your solution. In Tim’s words, “They become somewhat disembodied from the message - they don’t feel responsible for it.” But now let’s make a shift… When you use the word “you” in place of the word “we” in those very same sales conversations, the buyer takes greater ownership of what you’re saying. That simple change provokes their imagination - they can see themselves doing something about their problem and they get more involved. You can increase a buyer’s propensity to buy - all the way back to their feeling of how relevant your solution is, how important their need is, and how strongly they feel about addressing the issue - by simply using the word “you” instead of the word “we.” Do you see how word choice can literally give double-digit advantage to your sales message? But you have to know the right words to use to make that the difference. Listen to this great conversation with Tim Riesterer and get some of the free downloads Corporate Visions offers. Applying their research to your sales messages could dramatically impact your effectiveness in a rather short period of time. This episode is brought to you by Zubtitle. Automatically add captions to any video in minutes. Don’t let your videos get passed over on social media. Visit https://zubtitle.com/vengreso to get started. Outline of This Episode [2:20] Who is Tim and why is he on this episode? What’s Corporate Visions about? [6:12] So many bad pitches and messages: What should be done differently? [16:01] Why “you” language is powerful and how it works [20:20] Your “best friend” voice may be the best sales voice you have [27:15] What the CV team has discovered that salespeople do right and wrong [35:39] Coming down hard on the Challenger sales methodology Resources Mentioned Tim Riesterer on LinkedIn Tim Riesterer on Twitter: @TRiesterer Corporate Visions Resources Page Get the “You VS We” report BOOK: The Tipping Point Morton Grodzins Alcoholics Anonymous Modern Marketing Engine Podcast- Bernie Borges Connect with Mario! www.vengreso.com On Facebook On Twitter On YouTube On LinkedIn Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts

Your UpWork or Fiverr account has been suspended so how can you fix it? Well, that depends on whether you want a quick fix or a band-aid to get you by or whether you prefer a long-term solution for your sales funnel. Ideally you would want both but first, you need to know the right actions to take to reactivate your UpWork or Fiverr account. In this video, we also update you on the Hustle House along with other daily aspects of life and business in Vietnam. Learn about these topics and much more here in today’s video: Your UpWork Account Has Been Suspended - Here’s Your SOLUTION! (+ Hustle House Update)

In this weeks episode, we are going to continue to build on the foundations we have been laying when it comes to creating and growing your signature program, product or service... I dive into the following formula that all the worlds greatest salespeople and marketers have been using to achieve incredible success > Why Do some of us still get caught up in a fear of sales? > Your Solution - out of pain & into pleasure, out of hell and into heaven, where you are now to where you want to go... > Storytelling formula - ISDR > I-Identity > Who you used to be. > S-Struggle > What problems you faced. > D-Discovery > The Solution. > R-Results >The results should be in sync with what your client wants. > Connection first - prescribe 2nd > Know exactly what this will mean to them and their life if they do or do not take up your solution You don't want to miss this!!

Summary Welcome to the third episode of the Evolve Law Podcast! Today, we’re pleased to introduce you to Jules Miller, CEO of the groundbreaking new business Hire an Esquire. Tune in as our host, Mary Juetten and Jules discuss Hire an Esquire, a business that takes the on demand economy into the legal industry. With over 5,000 attorney’s in her network of all different shades and stripes, Hire an Esquire has the potential to change the way companies do business with the legal industry. For the latest topics, trends and tech in the legal industry, subscribe to Evolve Law Podcast: A Catalyst for Legal Innovation. For more information, questions, or suggestions about our podcast feel free to email us at info@evolvelawnow.com!   Show Notes 0:00 Intro 0:14 Introducing Jules Miller and Hire an Esquire 0:51 How Did You Discover This Legal Tech Problem 1:46 Who Are Your Clients & How Long Have You Been Doing This? 2:33 What Type of Technology Did You Employ? 3:17 Do You Have Any Feedback or Case Studies from Your Customers? 3:52 Can You Share Any Specific Metrics on Your Solution? 4:36 Contact Info 4:45 Outro